Conversion Optimierung | Conversion Rate Optimization CRO Agentur Dortmund

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format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-300italic.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-regular - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 400; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-regular.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-regular.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-regular.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-regular.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-regular.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-regular.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-italic - 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url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-500italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-500italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-500italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-500italic.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-600 - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 600; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-600italic - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 600; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-600italic.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-700 - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 700; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-700italic - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 700; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-700italic.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-800 - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 800; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-800italic - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 800; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-800italic.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-900 - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 900; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900.svg#Poppins') format('svg'); /* Legacy iOS */ } /* poppins-900italic - latin-ext_latin */ @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 900; src: url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/poppins-v20-latin-ext_latin-900italic.svg#Poppins') format('svg'); /* Legacy iOS */ } /* roboto-100 - latin */ @font-face { font-family: 'Roboto'; font-style: normal; font-weight: 100; src: url('../web/wp-includes/fonts/roboto-v30-latin-100.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-100.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-100.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-100.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-100.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-100.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-100italic - latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 100; src: url('../web/wp-includes/fonts/roboto-v30-latin-100italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-100italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-100italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-100italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-100italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-100italic.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-300 - latin */ @font-face { font-family: 'Roboto'; font-style: normal; font-weight: 300; src: url('../web/wp-includes/fonts/roboto-v30-latin-300.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-300.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-300.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-300.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-300.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-300.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-300italic - latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 300; src: url('../web/wp-includes/fonts/roboto-v30-latin-300italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-300italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-300italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-300italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-300italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-300italic.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-regular - latin */ @font-face { font-family: 'Roboto'; font-style: normal; font-weight: 400; src: url('../web/wp-includes/fonts/roboto-v30-latin-regular.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-regular.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-regular.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-regular.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-regular.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-regular.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-italic - latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 400; src: url('../web/wp-includes/fonts/roboto-v30-latin-italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-italic.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-500 - latin */ @font-face { font-family: 'Roboto'; font-style: normal; font-weight: 500; src: url('../web/wp-includes/fonts/roboto-v30-latin-500.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-500.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-500.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-500.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-500.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-500.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-500italic - latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 500; src: url('../web/wp-includes/fonts/roboto-v30-latin-500italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-500italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-500italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-500italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-500italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-500italic.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-700 - latin */ @font-face { font-family: 'Roboto'; font-style: normal; font-weight: 700; src: url('../web/wp-includes/fonts/roboto-v30-latin-700.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-700.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-700.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-700.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-700.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-700.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-700italic - latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 700; src: url('../web/wp-includes/fonts/roboto-v30-latin-700italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-700italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-700italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-700italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-700italic.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-700italic.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-900 - latin */ @font-face { font-family: 'Roboto'; font-style: normal; font-weight: 900; src: url('../web/wp-includes/fonts/roboto-v30-latin-900.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-900.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-900.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-900.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-900.ttf') format('truetype'), /* Safari, Android, iOS */ url('../web/wp-includes/fonts/roboto-v30-latin-900.svg#Roboto') format('svg'); /* Legacy iOS */ } /* roboto-900italic - latin */ @font-face { font-family: 'Roboto'; font-style: italic; font-weight: 900; src: url('../web/wp-includes/fonts/roboto-v30-latin-900italic.eot'); /* IE9 Compat Modes */ src: local(''), url('../web/wp-includes/fonts/roboto-v30-latin-900italic.eot?#iefix') format('embedded-opentype'), /* IE6-IE8 */ url('../web/wp-includes/fonts/roboto-v30-latin-900italic.woff2') format('woff2'), /* Super Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-900italic.woff') format('woff'), /* Modern Browsers */ url('../web/wp-includes/fonts/roboto-v30-latin-900italic.ttf') format('truetype'), /* Safari, Android, iOS */ 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srcset="https://www.marketing-wintgens.de/wp-content/uploads/2020/12/CRO-Conversion-Optimierung-Agentur-Dortmund.jpg 1920w, https://www.marketing-wintgens.de/wp-content/uploads/2020/12/CRO-Conversion-Optimierung-Agentur-Dortmund-300x169.jpg 300w, https://www.marketing-wintgens.de/wp-content/uploads/2020/12/CRO-Conversion-Optimierung-Agentur-Dortmund-1024x575.jpg 1024w, https://www.marketing-wintgens.de/wp-content/uploads/2020/12/CRO-Conversion-Optimierung-Agentur-Dortmund-768x432.jpg 768w, https://www.marketing-wintgens.de/wp-content/uploads/2020/12/CRO-Conversion-Optimierung-Agentur-Dortmund-1536x863.jpg 1536w, https://www.marketing-wintgens.de/wp-content/uploads/2020/12/CRO-Conversion-Optimierung-Agentur-Dortmund-600x337.jpg 600w" sizes="(max-width: 1920px) 100vw, 1920px" title="CRO Conversion Optimierung Agentur Dortmund | Online Marketing/SEO Agentur Dortmund" /><div style="opacity:0.8!important;" class="background-overlay"></div></div><div class="container vertical-flex-column item-content dark-input"> <div class="row"><div class="col-sm-6 p0-xs"><div class="lead ">CRO - Conversion Rate Optimization</div><h1 class="heading-title-bold">Conversion Optimierung Agentur Dortmund</h1><div class="heading-content"><p><span style="color: #ffffff;">Als Content Marketing Agentur Dortmund sorgen wir dafür, dass Ihr Unternehmen nicht nur über Google gefunden wird – wir schreiben für Sie und Ihre Zielgruppe. Setzen Sie auf erfahrene Texter, seien es SEO Texte, Produktbeschreibungen, Website-Texte, Blogartikel oder auch Advertorial und Anzeigentexte/Werbetexte.</span></p> <p><span style="color: #000000;"><span style="color: #ffffff;">Sie möchten Ihre Kunden/Publikum: ansprechend, informativ, qualitativ, aktuell und immer genau auf den Punkt gebracht ansprechen: Das ist Content, der Leser von Beginn an fesselt und diesen gerne teilt. Das ist unser Content für Marketing.</span><br /> </span></p> </div><div class="mt24 mt-xs-8 "><a style="color:#ffffff;background:linear-gradient(to right,transparent 0%,#01163a 100%);border-color:#01163a;border: none!important;" id="btn-67c002aa588b6" class=" m0 btn btn-sm-sm " href= "http://www.marketing-wintgens.de/kontakt/" target='_blank' >Ihr CRO Angebot<i class="ti-pencil-alt"></i></a></div></div><div class="col-sm-6 p0-xs"><div> <div class="wpcf7 no-js" id="wpcf7-f1799-p8818-o1" lang="de-DE" dir="ltr"> <div class="screen-reader-response"><p role="status" aria-live="polite" aria-atomic="true"></p> <ul></ul></div> <form action="/conversion-optimierung/#wpcf7-f1799-p8818-o1" method="post" class="wpcf7-form init" aria-label="Kontaktformular" novalidate="novalidate" data-status="init"> <div style="display: none;"> <input type="hidden" name="_wpcf7" value="1799" /> <input type="hidden" name="_wpcf7_version" value="5.9.6" /> <input type="hidden" name="_wpcf7_locale" value="de_DE" /> <input type="hidden" name="_wpcf7_unit_tag" value="wpcf7-f1799-p8818-o1" /> <input type="hidden" name="_wpcf7_container_post" value="8818" /> <input type="hidden" name="_wpcf7_posted_data_hash" value="" /> </div> <h3> <font color=#01163a>Kostenlose Erstberatung </font> </h3> <div class="wps-form">  <div class="wps-form-row">  <div class="wps-form-column"> <p>Ihr Name* </p> <p><span class="wpcf7-form-control-wrap" data-name="your-name"><input size="40" maxlength="80" class="wpcf7-form-control wpcf7-text wpcf7-validates-as-required" aria-required="true" aria-invalid="false" value="" type="text" name="your-name" /></span> </p> </div>  <div class="wps-form-column"> <p>Ihre E-Mail-Adresse* </p> <p><span class="wpcf7-form-control-wrap" data-name="your-email"><input size="40" maxlength="80" class="wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email" aria-required="true" aria-invalid="false" value="" type="email" name="your-email" /></span> </p> </div> </div>  <p>Ihre Nachricht* </p> <p><span class="wpcf7-form-control-wrap" data-name="your-message"><textarea cols="40" rows="10" maxlength="400" class="wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required" aria-required="true" aria-invalid="false" name="your-message"></textarea></span> </p> <p>Wie heißt die bekannteste Suchmaschine?* </p> <p><span class="wpcf7-form-control-wrap" data-name="capital-quiz"><label><span class="wpcf7-quiz-label"></span> <input size="40" class="wpcf7-form-control wpcf7-quiz" autocomplete="off" aria-required="true" aria-invalid="false" type="text" name="capital-quiz" /></label><input type="hidden" name="_wpcf7_quiz_answer_capital-quiz" value="428e9dea115490a6bc3e8a12757d6141" /></span> </p> <p><input class="wpcf7-form-control wpcf7-submit has-spinner" type="submit" value="Senden" /> </p> <p style="font-size:8pt;">* = Pflichtfeld (Datenschutzhinweis: Die Daten werden für die Kontaktaufnahme und Auftragsdurchführung erhoben. Detaillierte Informationen zum Datenschutz finden Sie <a href="https://www.marketing-wintgens.de/datenschutz/">hier</a>.) </p> </div><div class="wpcf7-response-output" aria-hidden="true"></div> </form> </div> </div></div></div></div></section><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-single-67c002aa588b5">#btn-67c002aa588b6:hover{color:#ffffff!important;background:#344561!important;border-color:#01163a!important;}#single-67c002aa588b5 p, #single-67c002aa588b5 div:not(.lead){color:#01163a!important;}</style>');});</script></div></div></div></div></div></div><section class="vc_row wpb_row vc_row-fluid text-center bg-light not-equal not-color"><div class=" container "><div class="row "><div class="wpb_animate_when_almost_visible wpb_zoomIn zoomIn wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="headings-title "><div class="mb40 mb-xs-40 text-center"><h5 style="color:#01163a!important;" class="widgettitle">Conversion Optimierung</h5><div class="divider-wrap"><div class="tlg-divider " style=""></div></div><div class="widgetsubtitle">Optimierte Texte, Call to action, Zielvorhaben-Trichter, Conversion Rate</div></div></div> <div class="wpb_text_column wpb_content_element" > <div class="wpb_wrapper"> <div class="col-xxl-6 col-xl-12 vertical-padding-5 border__offset--left-padding"> <p>Um Ihre Conversions oder Conversion Rate zu steigern, benötigen Sie nicht nur das richtige Tracking, sondern gute Redakteur oder Texter – von der Keyword-Auswahl, über Zielgruppen-Ansprache, passende Anzeigentexte zur Zielseite sowie conversion-unterstützende Elemente auf den Zielseiten (LandingPages).</p> <p>Profitieren Sie von unserer langjährigen Erfahrung als SEO, SEA, Social Media (Ads) oder Content Marketing Agentur in Dortmund für mehr online Conversions.</p> <p>Das oberste Ziel im Online Marketing ist eng verbunden mit den Unternehmenszielen. Conversions haben oft unmittelbaren Einfluss auf den Umsatz. Als Online Marketing Agentur bieten wir Ihnen messbare Erfolge anhand Conversion Tracking und entwickeln hieraus weitere Maßnahmen zur Steigerung der Conversion Rate.</p> <p>Conversion Optimierung kann verschiedene Teilbereiche betreffen wie bspw. die Warenkorb Optimierung (schnelle, einfache Bedienung; ähnliche/ergänzende Produkte, uvm.), die Usability, das Design & Content oder speziell mobile Optimierung wie bspw. die Geschwindigkeit der Website und Anwendungen.</p> <p>Ob Großunternehmen oder kleine bis mittelständische Unternehmen, ob OnlineShop, Handwerker oder Dienstleistungen – unsere Kunden schätzen die professionellen Webanalysen und Conversion Optimierungen. Über das Conversion Tracking mittels Google Analytics können wir Ihre Webseite nicht nur selbst hinsichtlich Optimierungspotenziale aufdecken, sondern auch die Effizienz Ihrer Google Ads Anzeigen und Ads Conversion lassen sich so optimieren sowie ein besserer ROI Ihrer Online Marketing Maßnahmen insgesamt erzielen.</p> </div> </div> </div> </div></div></div></div></div></section><div id="education" class="vc_row wpb_row vc_row-fluid bg-secondary equal-height not-color"><div class=""><div class="row "><div class="wpb_column vc_column_container vc_col-sm-6"><div class="vc_column-inner vc_custom_1565629849300"><div class="wpb_wrapper"><div class="headings-title "><div class="mb40 mb-xs-40 text-left"><h5 style="color:#01163a!important;" class="widgettitle">Conversion Optimierung</h5></div></div><div class=" timeline"><article id="timeline-67c002aa5a92a" class="timeline-item"> <div class="timeline-dot" style="background-color:#01163a;"><i class="ti-flag-alt-2"></i></div> <div class="timeline-date "><div class="linetime"><div class="month-text pt10">Tracking</div></div></div> <div class="timeline-body"><div class="timeline-text"><h5 style="color:#01163a;">Conversion Tracking</h5><div ><p>Als Basis für die Conversion Optimierung dient das Tracking der Besucher Ihrer Website oder Online-Shops. Mittels Google Analytics erfassen wir nicht nur die üblichen Daten wie Besuchsdauer, Anzahl an Sitzungen o.ä.. Mit dem Ereignis-Tracking analysieren wir wie und von wem Conversions auf Ihrer Webseite ausgelöst werden.</p> <p>Gerne richten wir Ihnen das Conversion/Ereignis Tracking mit Google Analytics ein.</p> <p>Steigerung der Conversions heißt steigern des Erfolgs anhand messbarer Zahlen.</p> </div> </div></div> </article><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-timeline-67c002aa5a92a">#timeline-67c002aa5a92a.timeline-item:hover .timeline-dot{background-color:#344561!important;}</style>');});</script><article id="timeline-67c002aa5a957" class="timeline-item"> <div class="timeline-dot" style="background-color:#01163a;"><i class="ti-zoom-in"></i></div> <div class="timeline-date "><div class="linetime"><div class="month-text pt10">Analyse</div></div></div> <div class="timeline-body"><div class="timeline-text"><h5 style="color:#01163a;">Analyse von Conversion Tracking Daten</h5><div ><p>Die Analyse der Conversion Tracking Daten in Kombination mit Aquisitionsdaten (wie und woher kommen die Besucher, etc.) oder Nutzerverhalten auf Ihrer Webseite (Seitenbesuche oder Aktionen vor Conversions) bietet Optimierungsmöglichkeiten auf Ihrer Webseite ebenso wie bei Online Marketing Maßnahmen wie Google Ads, externe Links oder Social Media Marketing.</p> </div> </div></div> </article><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-timeline-67c002aa5a957">#timeline-67c002aa5a957.timeline-item:hover .timeline-dot{background-color:#344561!important;}</style>');});</script><article id="timeline-67c002aa5a96d" class="timeline-item"> <div class="timeline-dot" style="background-color:#01163a;"><i class="ti-check"></i></div> <div class="timeline-date "><div class="linetime"><div class="month-text pt10">Optimierung</div></div></div> <div class="timeline-body"><div class="timeline-text"><h5 style="color:#01163a;">Conversion Optimierung</h5><div ><p>Es lässt sich jedoch nicht alles durch die Google Analytics Daten optimieren. Hierbei findet die individuelle Analyse eine ebenso große Rolle, die nicht nur Ihre Website/Content betrifft, sondern von der Zielgruppe, über Konkurrenzanalysen, Ads Analysen und vieles mehr – mal kann es ein falsches Produktbild sein, im anderen Fall die zu langsam ladende Seite oder die Zielgruppenansprache.</p> <p>Als Online Marketing Agentur für Conversion Optimierung bieten wir Ihnen langjährige Erfahrung & professionelle Unterstützung für mehr Conversions im Internet.</p> </div> </div></div> </article><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-timeline-67c002aa5a96d">#timeline-67c002aa5a96d.timeline-item:hover .timeline-dot{background-color:#344561!important;}</style>');});</script></div></div></div></div><div class="wpb_column vc_column_container vc_col-sm-6 vc_col-has-fill"><div class="vc_column-inner vc_custom_1565630249454"><div class="wpb_wrapper"><div class="headings-title "><div class="mb40 mb-xs-40 text-left"><h5 style="color:#01163a!important;" class="widgettitle">Conversion Optimierung</h5></div></div><div class=" timeline"><article id="timeline-67c002aa5ab0d" class="timeline-item"> <div class="timeline-dot" style="background-color:#01163a;"><i class="ti-rss-alt"></i></div> <div class="timeline-date "><div class="linetime"><div class="month-text pt10">Onpage Conversions</div></div></div> <div class="timeline-body"><div class="timeline-text"><h5 style="color:#01163a;">Conversion-Optimierung Onpage</h5><div ><p>Letztendlich werden die Conversion auf Ihrer Webseite getätigt, weshalb hier der Fokus einer guten Conversion-Optimierung liegt. Exakte Zielvorgaben und Messen von Conversions steigert den Return on Invest für das Online Marketing.</p> <p>Steigerung der Conversions heißt steigern des Erfolgs anhand messbarer Zahlen.</p> </div> </div></div> </article><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-timeline-67c002aa5ab0d">#timeline-67c002aa5ab0d.timeline-item:hover .timeline-dot{background-color:#344561!important;}</style>');});</script><article id="timeline-67c002aa5ab2a" class="timeline-item"> <div class="timeline-dot" style="background-color:#01163a;"><i class="ti-medall"></i></div> <div class="timeline-date "><div class="linetime"><div class="month-text pt10">Google Ads Conversions</div></div></div> <div class="timeline-body"><div class="timeline-text"><h5 style="color:#01163a;">Conversion-Optimierung AdWords</h5><div ><p>Häufig bei der Conversion-Optimierung sind die Verbesserungen von Google Ads Kampagnen hinsichtlich Conversions. Die kongruente Ausrichtung von Keywords, Anzeigen & Zielseite sowie Conversion-orientierte Einstellungen ermöglichen Steigerungen der Conversions.</p> <p>Google Ads Smarte Anzeigen conversion-orientiert ausliefern & in sich stimmige Kampagnen erstellen ist eine Möglichkeit dabei gefolgt von optimierten LandingPages.</p> <p><a href="https://skillshop.exceedlms.com/student/award/59319466">Ads Zertifizierung für die Leistungsanalyse</a></p> </div> </div></div> </article><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-timeline-67c002aa5ab2a">#timeline-67c002aa5ab2a.timeline-item:hover .timeline-dot{background-color:#344561!important;}</style>');});</script><article id="timeline-67c002aa5ab48" class="timeline-item"> <div class="timeline-dot" style="background-color:#01163a;"><i class="ti-slice"></i></div> <div class="timeline-date "><div class="linetime"><div class="month-text pt10">Conversion Rate Optimization (CRO)</div></div></div> <div class="timeline-body"><div class="timeline-text"><h5 style="color:#01163a;">Ablauf: Ihr Auftrag zur Conversion Optimierung</h5><div ></p> <ol> <li> Zum Ablauf der professionellen Conversion Optimierung gehört natürlich zunächst Ihre Anfrage bei uns.</li> <li> Anschließend besprechen wir mit Ihnen Ihre aktuellen Online Marketing Maßnahmen und Tracking Ihrer Webseite</li> <li> Interne Analyse über Optimierungspotenziale, für Ihr individuelles Angebot</li> <li> Auftragserteilung gem. Angebot</li> <li> ggfs. Einrichtung des Conversion Trackings</li> <li> Conversion Optimierungsanalysen</li> <li> Optimierung an unterschiedlichsten Stellen wie Ads Anzeigen, Keyword-Sets, LandingPages, Website-Texten, Medien und Elemente sowie der Conversionpfade.</li> </ol> <p> </div> </div></div> </article><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-timeline-67c002aa5ab48">#timeline-67c002aa5ab48.timeline-item:hover .timeline-dot{background-color:#344561!important;}</style>');});</script></div><div class=" wpb_animate_when_almost_visible wpb_right-to-left right-to-left text-"><a style="color:#ffffff;background:#01163a;border-color:#01163a;" id="btn-67c002aa5ab7c" class="btn btn-sm-sm" href= "http://www.marketing-wintgens.de/kontakt/" target="_self" >Conversion Optimierung Anfrage<i class="ti-filter"></i></a></div><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-btn-67c002aa5ab7c">#btn-67c002aa5ab7c:hover{color:#ffffff!important;background:linear-gradient(to right,#344561 0%,#344561 100%)!important;border-color:#01163a!important;}</style>');});</script></div></div></div></div></div></div><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="tlg-spacer line spacer-large" data-height="10" data-height-tablet="10" data-height-mobile="10" style="clear:both;display:block;height:10px;margin-top: -5px; margin-bottom: 5px; "></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color vc_custom_1599778947714 vc_row-has-fill"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="display-table action-box"><div class="display-cell display-none-sm display-icon"><i style="color:#01163a!important;" class="fade-color ms-text ti-filter icon"></i></div> <div class="display-cell text-center-sm"> <h2 style="color:#01163a!important;font-size:30px;line-height:40px;text-transform: none!important;" class="maintitle">Conversion Optimierung für Ihr Unternehmen</h2> <p style="color:#01163a!important;text-transform: none!important;" class="mb0">Wir unterstützen Sie mit jahrelanger Online Marketing Erfahrung und professioneller Conversion Optimierung</p> </div> <div class="display-cell text-center-sm text-right"><a style="color:#ffffff;background:#01163a;border-color:#01163a;" id="btn-67c002aa5b0e6" class="btn btn-sm-sm text-center mr-0 mb0 mt-xs-24" href= "http://www.marketing-wintgens.de/kontakt/" target="_self" >CRO Anfrage senden</a></div> </div><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-btn-67c002aa5b0e6">#btn-67c002aa5b0e6:hover{color:#ffffff!important;background:linear-gradient(to right,#344561 0%,#344561 100%)!important;border-color:#01163a!important;}</style>');});</script><div id="tab-67c002aa5b109" class=" tabs-content tabs-style-2 tabs-style-title "><ul class="tabs"><li><div class="tab-title"><i class="ti-shopping-cart-full icon"></i><span>Warenkorb Optimierung</span></div><div class="tab-content"></p> <p style="text-align: left;">Sie möchten die durchschnittliche Warenkorbgröße pro Kunde in Ihrem Online-Shop erhöhen?</p> <p style="text-align: left;">Wir analysieren und optimieren Ihre Webseite bzw. Ihren Online-Shop daraufhin, dass Kunden höhere Warenkorbgrößen bis zum Abschluss des Bestellprozess bringen.</p> <p></div></li><li><div class="tab-title"><i class="ti-book icon"></i><span>Content Optimierung</span></div><div class="tab-content"></p> <p style="text-align: left;">Falsche Zielgruppenansprache, zu unübersichtliche Produktbeschreibung, schlechte Bildqualität, zu werbliche oder zu sachliche Texte…?</p> <p style="text-align: left;">Die Liste der möglichen Fehler im Bereich Content ist lang damit die Einflussfaktoren für Seitenabbrüche oder Abbrüche von Bestellvorgängen.</p> <p></div></li><li><div class="tab-title"><i class="ti-wand icon"></i><span>Usability / Design / Layout</span></div><div class="tab-content">Findet der Besucher schnell und einfach den Weg zur Kasse oder zur Newsletter-Anmeldung? Kann der Konfigurator über die meisten Endgeräte bedient werden? Werden die Produktbilder schnell geladen und übersichtlich dargestellt?</p> <p style="text-align: left;">Mit der Optimierung der Bereiche Usability, Design und Layout werden u.a. Barrieren abgebaut, die Besuchern darin hindern können, die Conversion durchzuführen. Auf der anderen Seite werden Anreize geschaffen, die Conversion vorzunehmen wie bspw. durch gezielte Call to Action Elemente.</p> <p></div></li><li><div class="tab-title"><i class="ti-money icon"></i><span>Kosten/Preise</span></div><div class="tab-content"></p> <p style="text-align: left;">Wie viel kostet die Conversion Rate Optimization (CRO)?</p> <p style="text-align: left;">Da lautet die Antwort ganz klar: Das hängt davon ab – ob bereits Conversion Tracking vorliegt, wie umfangreich die Ads Kampagnen oder Social Media Maßnahmen sind, und und und</p> <p></div></li></ul></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid bg-light pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-3"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div><div class="wpb_column vc_column_container vc_col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="headings-title "><div class="mb0 mb-xs-40 text-center"><h5 style="color:#01163a!important;" class="widgettitle">Conversion Optimierung für Ihre Webseite / Online-Shop</h5><div class="divider-wrap"><div class="tlg-divider " style=""></div></div></div></div></div></div></div><div class="wpb_column vc_column_container vc_col-sm-3"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid bg-light pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"><div class=" progress-bars standard"> <div style="" class="maintitle capitalize">Kosteneffizienz</div> <div class="meter primary"> <span style="width: 100%"> <strong style="">100%</strong> </span> </div> </div><div class=" progress-bars standard"> <div style="" class="maintitle capitalize">Messbar</div> <div class="meter primary"> <span style="width: 98%"> <strong style="">98%</strong> </span> </div> </div><div class=" progress-bars standard"> <div style="" class="maintitle capitalize">Mehr Wiederholungskäufer</div> <div class="meter primary"> <span style="width: 100%"> <strong style="">100%</strong> </span> </div> </div><div class=" progress-bars standard"> <div style="" class="maintitle capitalize">Höhere Warenkorbgröße</div> <div class="meter primary"> <span style="width: 95%"> <strong style="">95%</strong> </span> </div> </div><div class=" progress-bars standard"> <div style="" class="maintitle capitalize">ROI Steigerung</div> <div class="meter primary"> <span style="width: 100%"> <strong style="">100%</strong> </span> </div> </div><div class=" progress-bars standard"> <div style="" class="maintitle capitalize">Mehr Umsatz</div> <div class="meter primary"> <span style="width: 100%"> <strong style="">100%</strong> </span> </div> </div></div></div></div><div class="wpb_column vc_column_container vc_col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"><div id="accordion-67c002aa5b8ac"><ul class=" accordion accordion-style-1 accordion-auto-close "><li><div class="title"><i class="ti-direction icon"></i><span>Conversion Optimierung Akquisition</span></div><div class="content">Bereits bei der Akquisition beginnt die Conversion Optimierung:</p> <ul> <li>Anzeigentexte ohne Call to action Aufforderung</li> <li>falsche Erwartungen wecken</li> <li>inkorrekte Angaben</li> <li>Zielgruppe falsch definiert</li> <li>kein Remarketing</li> <li>externe Verlinkungen im nicht relevanten Zusammenhang</li> <li>missverständliche Ankertexte</li> <li>uvm.</li> </ul> <p></div></li><li><div class="title"><i class="ti-layout-grid2-thumb icon"></i><span>Conversion Optimierung Verhalten / Website-Nutzung</span></div><div class="content">Im weiteren Verlauf der Conversion Optimierung widmen wir uns dem Verhalten der Benutzer auf Ihrer Webseite bzw. beleuchten Barrieren, Hindernisse und Optimierungspotenziale:</p> <ul> <li>Content passend zur Verlinkung oder zu den Ads (LandingPage Content)</li> <li>Call to action Elemente an wichtigen Stellen</li> <li>überzeugende Inhalte wie USP, Vertrauen mittels Bewertungen, Support beim Bestellprozess</li> <li>Conversionpfad (Click bzw. Conversion Funnel) ohne ablenkende Elemente</li> <li>technische Optimierung (Ladegeschwindigkeit, Browserkompabilität, Funktionalität von Features)</li> <li>uvm.</li> </ul> <p></div></li><li><div class="title"><i class="ti-shopping-cart-full icon"></i><span>Bestellprozess- / Warenkorb Optimierung</span></div><div class="content">Beim Online-Shop sind alle Elemente betroffen, die von der Produktfindung bis zum Abschließen des Bezahlvorgangs stören bzw. fördern können.</p> <p>Wird bspw. ein gefüllter Warenkorb – bei dem der User im Grunde genommen schon die Kaufentscheidung tätigte – abgebrochen, können funktionale Elemente nicht richtig implementiert sein oder das bevorzugte Zahlungsmittel könnte bspw. fehlen.</div></li><li><div class="title"><i class="ti-direction icon"></i><span>Agentur für professionelle Conversion Rate Optimization (CRO)</span></div><div class="content">Die Zusammenarbeit mit uns als CRO Agentur in Dortmund ist nicht nur unkompliziert und transparent. Profitieren Sie von unserer langjährigen Erfahrung bei der Conversion Optimierung und <a href="https://skillshop.exceedlms.com/profiles/aa2ed29520e74198be8f441dd1756938">Online Marketing Qualifikationen</a>.</p> <p>So sieht der Ablauf Ihres Conversion Rate Optimization Auftrags aus:</p> <ol> <li> Zum Ablauf der professionellen Conversion Rate Optimierung gehört natürlich zuerst Ihre Anfrage bei uns.</li> <li> Anschließend besprechen wir mit Ihnen in welchem Rahmen und Umfang die Conversion Optimierungen analysiert und durchgeführt werden sollen, Ihre Zielgruppe/n, aktuelle Online Marketing Maßnahmen, Budgets und einiges mehr</li> <li> Auftragserteilung gem. Angebot</li> <li> Analysen & darauf basierende Empfehlungen zur Optimierung der Konversionsrate</li> <li> ggfs. Umsetzung & A/B Testing von LandingPages, Google Ads Anzeigen & Kampagnen</li> <li> Auswertungen der A/B Tests bzw. der Kennzahlen nach der Conversion Optimierung</li> <li> ggfs. kontinuierliche Conversion Optimierungen</li> </ol> <p></div></li></ul></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color vc_custom_1599778947714 vc_row-has-fill"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="display-table action-box"><div class="display-cell display-none-sm display-icon"><i style="color:#01163a!important;" class="fade-color ms-text ti-filter icon"></i></div> <div class="display-cell text-center-sm"> <h2 style="color:#01163a!important;font-size:30px;line-height:40px;text-transform: none!important;" class="maintitle">Conversion Optimierung für Ihr Unternehmen</h2> <p style="color:#01163a!important;text-transform: none!important;" class="mb0">Wir unterstützen Sie mit jahrelanger Online Marketing Erfahrung und professioneller Conversion Optimierung</p> </div> <div class="display-cell text-center-sm text-right"><a style="color:#ffffff;background:#01163a;border-color:#01163a;" id="btn-67c002aa5bb0d" class="btn btn-sm-sm text-center mr-0 mb0 mt-xs-24" href= "http://www.marketing-wintgens.de/kontakt/" target="_self" >CRO Anfrage senden</a></div> </div><script type="text/javascript">jQuery(document).ready(function(){jQuery('head').append('<style type="text/css" id="tlg-custom-css-btn-67c002aa5bb0d">#btn-67c002aa5bb0d:hover{color:#ffffff!important;background:linear-gradient(to right,#344561 0%,#344561 100%)!important;border-color:#01163a!important;}</style>');});</script><div id="tab-67c002aa5bb2b" class=" tabs-content tabs-style-2 tabs-style-title "><ul class="tabs"><li><div class="tab-title"><i class="ti-shopping-cart-full icon"></i><span>Warenkorb Optimierung</span></div><div class="tab-content"></p> <p style="text-align: left;">Sie möchten die durchschnittliche Warenkorbgröße pro Kunde in Ihrem Online-Shop erhöhen?</p> <p style="text-align: left;">Wir analysieren und optimieren Ihre Webseite bzw. Ihren Online-Shop daraufhin, dass Kunden höhere Warenkorbgrößen bis zum Abschluss des Bestellprozess bringen.</p> <p></div></li><li><div class="tab-title"><i class="ti-book icon"></i><span>Content Optimierung</span></div><div class="tab-content"></p> <p style="text-align: left;">Falsche Zielgruppenansprache, zu unübersichtliche Produktbeschreibung, schlechte Bildqualität, zu werbliche oder zu sachliche Texte…?</p> <p style="text-align: left;">Die Liste der möglichen Fehler im Bereich Content ist lang damit die Einflussfaktoren für Seitenabbrüche oder Abbrüche von Bestellvorgängen.</p> <p></div></li><li><div class="tab-title"><i class="ti-wand icon"></i><span>Usability / Design / Layout</span></div><div class="tab-content">Findet der Besucher schnell und einfach den Weg zur Kasse oder zur Newsletter-Anmeldung? Kann der Konfigurator über die meisten Endgeräte bedient werden? Werden die Produktbilder schnell geladen und übersichtlich dargestellt?</p> <p style="text-align: left;">Mit der Optimierung der Bereiche Usability, Design und Layout werden u.a. Barrieren abgebaut, die Besuchern darin hindern können, die Conversion durchzuführen. Auf der anderen Seite werden Anreize geschaffen, die Conversion vorzunehmen wie bspw. durch gezielte Call to Action Elemente.</p> <p></div></li><li><div class="tab-title"><i class="ti-money icon"></i><span>Kosten/Preise</span></div><div class="tab-content"></p> <p style="text-align: left;">Wie viel kostet die Conversion Rate Optimization (CRO)?</p> <p style="text-align: left;">Da lautet die Antwort ganz klar: Das hängt davon ab – ob bereits Conversion Tracking vorliegt, wie umfangreich die Ads Kampagnen oder Social Media Maßnahmen sind, und und und</p> <p></div></li></ul></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="tlg-spacer line spacer-large" data-height="10" data-height-tablet="10" data-height-mobile="10" style="clear:both;display:block;height:10px;margin-top: -5px; margin-bottom: 5px; "></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-3"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div><div class="wpb_column vc_column_container vc_col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="headings-title "><div class="mb40 mb-xs-40 text-center"><h5 style="color:#01163a!important;" class="widgettitle">Conversion Analyse Tools & Partner</h5><div class="divider-wrap"><div class="tlg-divider " style=""></div></div><div style="color:#01163a!important;" class="widgetsubtitle">Conversion Marketing Tools zum Analysieren, Monitoring & mehr</div></div></div></div></div></div><div class="wpb_column vc_column_container vc_col-sm-3"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><section class="projects"><div class="container modern-3col"><div class="row masonry-loader"> <div class="col-sm-12 text-center"> <div class="spinner"></div> </div> </div><div id="project-67c002aa5ee03" class="row grid-blog masonry masonry-show project-content project-masonry"> <div class="grid-sizer col-sm-4"></div><div class="col-sm-4 masonry-item project project-padding 3086bbc8c01ae64759e97e77fd2c2520"> <div class="boxed-intro overflow-hidden zoom-hover boxed-shadow"> <div class="intro-image overflow-hidden relative"> <a class="" href="https://www.semrush.com/seo/?ref=0361988029&utm_campaign=seo_%20campaign&utm_source=berush&utm_medium=promo&utm_term=508" target="_blank" rel="nofollow"><img decoding="async" width="580" height="400" src="https://www.marketing-wintgens.de/wp-content/uploads/2016/03/semrush-seo-tool.gif" class="background-image wp-post-image" alt="SEMrush SEO Tool Preise" title="SEMrush SEO Tool Preise | Online Marketing/SEO Agentur Dortmund" /> <span class="overlay-default"></span> <span class="plus-icon"></span> </a> </div> <div class="intro-content intro-content-small"> <div class="entry-meta overflow-hidden text-center"> <a class="" href="https://www.semrush.com/seo/?ref=0361988029&utm_campaign=seo_%20campaign&utm_source=berush&utm_medium=promo&utm_term=508" target="_blank" rel="nofollow"><h4 class="bold link-primary-title">SEMrush SEO Tool Preise</h4><h6 class="sms-text subtitle regular mb0">SEO Tools (Sponsored)</h6></a> </div> </div> </div> </div><div class="col-sm-4 masonry-item project project-padding 3086bbc8c01ae64759e97e77fd2c2520"> <div class="boxed-intro overflow-hidden zoom-hover boxed-shadow"> <div class="intro-image overflow-hidden relative"> <a class="" href="https://seranking.com?ga=965404" target="_blank" rel="nofollow"><img decoding="async" width="300" height="250" src="https://www.marketing-wintgens.de/wp-content/uploads/2016/02/seranking-seo-tool.png" class="background-image wp-post-image" alt="SERanking Tool SEO" title="SERanking Tool SEO | Online Marketing/SEO Agentur Dortmund" /> <span class="overlay-default"></span> <span class="plus-icon"></span> </a> </div> <div class="intro-content intro-content-small"> <div class="entry-meta overflow-hidden text-center"> <a class="" href="https://seranking.com?ga=965404" target="_blank" rel="nofollow"><h4 class="bold link-primary-title">SE Ranking SEO Tool</h4><h6 class="sms-text subtitle regular mb0">SEO Tools (Sponsored)</h6></a> </div> </div> </div> </div><div class="col-sm-4 masonry-item project project-padding ae812868c43cdb18c645cec80df79493"> <div class="boxed-intro overflow-hidden zoom-hover boxed-shadow"> <div class="intro-image overflow-hidden relative"> <a class="" href="https://t.adcell.com/p/click?promoId=193302&slotId=90273" target="_blank" rel="nofollow"><img loading="lazy" decoding="async" width="300" height="250" src="https://www.marketing-wintgens.de/wp-content/uploads/2016/02/texte-kaufen-content-marketing.gif" class="background-image wp-post-image" alt="Texte kaufen Content Marketing" title="Texte kaufen Content Marketing | Online Marketing/SEO Agentur Dortmund" /> <span class="overlay-default"></span> <span class="plus-icon"></span> </a> </div> <div class="intro-content intro-content-small"> <div class="entry-meta overflow-hidden text-center"> <a class="" href="https://t.adcell.com/p/click?promoId=193302&slotId=90273" target="_blank" rel="nofollow"><h4 class="bold link-primary-title">Texte-Kaufen.Com SEO Content Marketing</h4><h6 class="sms-text subtitle regular mb0">Content Marketing Tool (Sponsored)</h6></a> </div> </div> </div> </div><div class="col-sm-4 masonry-item project project-padding 3086bbc8c01ae64759e97e77fd2c2520"> <div class="boxed-intro overflow-hidden zoom-hover boxed-shadow"> <div class="intro-image overflow-hidden relative"> <a class="" href="https://www.xovi.de/ref/5f4cf61783d7c/44d11bdd.html" target="_blank" rel="nofollow"><img loading="lazy" decoding="async" width="580" height="400" src="https://www.marketing-wintgens.de/wp-content/uploads/2016/03/SEO-Tool-Xovi.jpg" class="background-image wp-post-image" alt="" srcset="https://www.marketing-wintgens.de/wp-content/uploads/2016/03/SEO-Tool-Xovi.jpg 580w, https://www.marketing-wintgens.de/wp-content/uploads/2016/03/SEO-Tool-Xovi-300x207.jpg 300w" sizes="(max-width: 580px) 100vw, 580px" title="SEO-Tool-Xovi | Online Marketing/SEO Agentur Dortmund" /> <span class="overlay-default"></span> <span class="plus-icon"></span> </a> </div> <div class="intro-content intro-content-small"> <div class="entry-meta overflow-hidden text-center"> <a class="" href="https://www.xovi.de/ref/5f4cf61783d7c/44d11bdd.html" target="_blank" rel="nofollow"><h4 class="bold link-primary-title">Xovi SEO</h4><h6 class="sms-text subtitle regular mb0">SEO Tools (Sponsored)</h6></a> </div> </div> </div> </div><div class="col-sm-4 masonry-item project project-padding 30893c556500544bae25ddfaafeb1ae2"> <div class="boxed-intro overflow-hidden zoom-hover boxed-shadow"> <div class="intro-image overflow-hidden relative"> <a class="" href="https://partner.cleverreach.com/adc/click?pub=2000&pr=2&ida=77" target="_blank" rel="nofollow"><img loading="lazy" decoding="async" width="600" height="450" src="https://www.marketing-wintgens.de/wp-content/uploads/2016/02/cleverreach-email-marketing-tool-600x450.jpg" class="background-image wp-post-image" alt="Cleverreach E-Mail Marketing Tool" srcset="https://www.marketing-wintgens.de/wp-content/uploads/2016/02/cleverreach-email-marketing-tool-600x450.jpg 600w, https://www.marketing-wintgens.de/wp-content/uploads/2016/02/cleverreach-email-marketing-tool-960x720.jpg 960w" sizes="(max-width: 600px) 100vw, 600px" title="Cleverreach E-Mail Marketing Tool | Online Marketing/SEO Agentur Dortmund" /> <span class="overlay-default"></span> <span class="plus-icon"></span> </a> </div> <div class="intro-content intro-content-small"> <div class="entry-meta overflow-hidden text-center"> <a class="" href="https://partner.cleverreach.com/adc/click?pub=2000&pr=2&ida=77" target="_blank" rel="nofollow"><h4 class="bold link-primary-title">Cleverreach E-Mail Marketing Tool</h4><h6 class="sms-text subtitle regular mb0">E-Mail Marketing Tool (Sponsored)</h6></a> </div> </div> </div> </div><div class="col-sm-4 masonry-item project project-padding 3086bbc8c01ae64759e97e77fd2c2520"> <div class="boxed-intro overflow-hidden zoom-hover boxed-shadow"> <div class="intro-image overflow-hidden relative"> <a class="" href="https://www.seobility.net/de/?px=2&a_aid=5f4cfb00b8c3e&a_bid=1b625b57" target="_blank" rel="nofollow"><img loading="lazy" decoding="async" width="336" height="280" src="https://www.marketing-wintgens.de/wp-content/uploads/2016/02/seobility-seo-tool.gif" class="background-image wp-post-image" alt="Seobility SEO Tool" title="Seobility SEO Tool | Online Marketing/SEO Agentur Dortmund" /> <span class="overlay-default"></span> <span class="plus-icon"></span> </a> </div> <div class="intro-content intro-content-small"> <div class="entry-meta overflow-hidden text-center"> <a class="" href="https://www.seobility.net/de/?px=2&a_aid=5f4cfb00b8c3e&a_bid=1b625b57" target="_blank" rel="nofollow"><h4 class="bold link-primary-title">Seobility SEO Tool</h4><h6 class="sms-text subtitle regular mb0">SEO Tools (Sponsored)</h6></a> </div> </div> </div> </div></div></div></section></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="tlg-spacer line spacer-large" data-height="10" data-height-tablet="10" data-height-mobile="10" style="clear:both;display:block;height:10px;margin-top: -5px; margin-bottom: 5px; "></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="headings-title "><div class="mb70 mb-xs-40 text-center"><h5 style="color:#01163a!important;" class="widgettitle"><u>Referenzen</u></h5><div class="divider-wrap"><i class="ti-heart"></i><div class="tlg-divider tlg-divider-large" style="background-color:#01163a!important;"></div></div><div style="color:#01163a!important;" class="widgetsubtitle">Kundenempfehlungen</div></div></div><div class=" logo-carousel"><ul class="slides owl-carousel owl-theme"><li> <a href="https://www.hombach-kunststofftechnik.de/leistungsspektrum/thermoformen/" target="_blank" rel=""><img loading="lazy" decoding="async" width="709" height="178" src="https://www.marketing-wintgens.de/wp-content/uploads/2022/01/Hombach_Thermoformen-Kunststoff.png" class="attachment-full size-full wp-post-image" alt="Hombach Thermoformen" srcset="https://www.marketing-wintgens.de/wp-content/uploads/2022/01/Hombach_Thermoformen-Kunststoff.png 709w, https://www.marketing-wintgens.de/wp-content/uploads/2022/01/Hombach_Thermoformen-Kunststoff-300x75.png 300w" sizes="(max-width: 709px) 100vw, 709px" title="Hombach Thermoformen Kunststoff | Online Marketing/SEO Agentur Dortmund" /></a></li><li> <img loading="lazy" decoding="async" width="617" height="270" src="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/Logo-TUI-e1599588708851.png" class="attachment-full size-full wp-post-image" alt="Google Ads TUI Animation" srcset="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/Logo-TUI-e1599588708851.png 617w, https://www.marketing-wintgens.de/wp-content/uploads/2015/12/Logo-TUI-e1599588708851-300x131.png 300w" sizes="(max-width: 617px) 100vw, 617px" title=" | Online Marketing/SEO Agentur Dortmund" /></li><li> <img loading="lazy" decoding="async" width="300" height="120" src="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/LOGO-PersonalEffekt.jpg" class="attachment-full size-full wp-post-image" alt="Webdesign PersonalEffekt" title=" | Online Marketing/SEO Agentur Dortmund" /></li><li> <img loading="lazy" decoding="async" width="78" height="77" src="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/logo-cubusdrei.gif" class="attachment-full size-full wp-post-image" alt="cubusdrei Personalmarketing" srcset="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/logo-cubusdrei.gif 78w, https://www.marketing-wintgens.de/wp-content/uploads/2015/12/logo-cubusdrei-60x60.gif 60w" sizes="(max-width: 78px) 100vw, 78px" title=" | Online Marketing/SEO Agentur Dortmund" /></li><li> <img loading="lazy" decoding="async" width="300" height="275" src="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/logo-bet-soccer.jpg" class="attachment-full size-full wp-post-image" alt="" title="logo-bet-soccer | Online Marketing/SEO Agentur Dortmund" /></li><li> <img loading="lazy" decoding="async" width="1080" height="608" src="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/serres-grill.png" class="attachment-full size-full wp-post-image" alt="Serres Grill" srcset="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/serres-grill.png 1080w, https://www.marketing-wintgens.de/wp-content/uploads/2015/12/serres-grill-300x169.png 300w, https://www.marketing-wintgens.de/wp-content/uploads/2015/12/serres-grill-1024x576.png 1024w, https://www.marketing-wintgens.de/wp-content/uploads/2015/12/serres-grill-768x432.png 768w, https://www.marketing-wintgens.de/wp-content/uploads/2015/12/serres-grill-600x338.png 600w" sizes="(max-width: 1080px) 100vw, 1080px" title=" | Online Marketing/SEO Agentur Dortmund" /></li><li> <img loading="lazy" decoding="async" width="212" height="237" src="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/logo-steigerturm.jpg" class="attachment-full size-full wp-post-image" alt="Steigerturm Unsere Mitte e. V." title=" | Online Marketing/SEO Agentur Dortmund" /></li><li> <img loading="lazy" decoding="async" width="292" height="66" src="https://www.marketing-wintgens.de/wp-content/uploads/2015/12/logo_stimmgerecht.png" class="attachment-full size-full wp-post-image" alt="Agentur Stimmgerecht oHG" title=" | Online Marketing/SEO Agentur Dortmund" /></li></ul></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="tlg-spacer line spacer-large" data-height="10" data-height-tablet="10" data-height-mobile="10" style="clear:both;display:block;height:10px;margin-top: -5px; margin-bottom: 5px; "></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light not-equal not-color"><div class=" container "><div class="row "><div class="wpb_animate_when_almost_visible wpb_zoomIn zoomIn wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="headings-title "><div class="mb40 mb-xs-40 text-center"><h5 style="color:#01163a!important;" class="widgettitle">Was kostet Conversion Optimierung?</h5><div class="divider-wrap"><i class="ti-money"></i><div class="tlg-divider tlg-divider-large" style="background-color:#01163a!important;"></div></div><div style="color:#01163a!important;" class="widgetsubtitle">Kosten & Preise der Conversion Rate Optimization (CRO) Agentur Dortmund</div></div></div> <div class="wpb_text_column wpb_content_element" > <div class="wpb_wrapper"> <div class="col-xxl-6 col-xl-12 vertical-padding-5 border__offset--left-padding"> <p>Conversion-Optimierung kann einzeln, im Paket oder dauerhaft erfolgen. Schon mit kleinen Budgets können Sie die Analyse einer Landingpage mit Handlungsempfehlungen für die Optimierung bei uns anfordern. Steht Ihnen mehr Budget zur Verfügung, gestalten wir die Conversion-Optimierung umfangreicher bspw. in dem sämtliche Ads Anzeigen und deren Zielseiten analysiert werden oder der komplette Bestellprozess durchleuchtet wird.</p> <p>Schon beim Einrichten des Conversion Trackings achten wir darauf, dass sämtliche relevante Daten in die Analyse-Phase genutzt werden können, um das Verhalten der Nutzer auf den eigenen Inhalten zu untersuchen.</p> <p>In der Optimierungsphase erhalten Sie nicht nur Empfehlungen, sondern bei Bedarf Hands-on Unterstützung, damit die Empfehlungen bestmöglich umgesetzt werden können.</p> <p>Die Optionen beim Tracking, bei der Analyse oder der Umsetzung der Optimierung sind sehr vielfältig. Sie legen selbst fest, wie viel Budget Sie in die Conversion-Optimierung investieren wollen. Wir sprechen dabei jedoch eine Empfehlung für das optimale Vorgehen aus.</p> <h3><strong>Welche Vorteile hat die Conversion Optimierung für Ihr Unternehmen?</strong></h3> <ul> <li><strong>Effizienter Einsatz</strong> Ihrer Ressourcen</li> <li><strong>Passgenaue Inhalte </strong>für Ihre Zielgruppen</li> <li>Optimale<strong> Usability </strong>und <strong>hervorragendes Nutzererlebnis</strong></li> <li><strong>Höhere Konversionsrate</strong></li> <li>Steigerung des <strong>Return on Investment</strong></li> <li>Umsatz, Umsatz, Umsatz</li> </ul> <p>Hier ein Beispiel einer Conversion Rate Optimierung (+1%):</p> <table> <tbody> <tr> <th width="50%"><u>Besucher pro Monat<br /> </u></th> <td width="25%">10.000</td> <td width="25%">10.000</td> </tr> <tr> <th>Conversion Rate</th> <td>3%</td> <td><b>4%</b></td> </tr> <tr> <th>Bestellungen</th> <td>300</td> <td>400</td> </tr> <tr> <th>WarenkorbGröße</th> <td>100 Euro</td> <td>100 Euro</td> </tr> <tr> <th>Umsatz</th> <td>30.000 Euro</td> <td>40.000 Euro</td> </tr> <tr> <th>Gewinn-Marge</th> <td>20%</td> <td>20%</td> </tr> <tr> <th>Ertrag</th> <td>6.000 Euro</td> <td>8.000 Euro</td> </tr> </tbody> </table> <p>Eine Conversion Rate Optimierung von nur 1 % erzielt also eine drastische Ertragssteigerung i. H. v. 2000 € <u>pro Monat</u>. Das sind <strong>24.000 € pro Jahr!</strong></p> <p>Hierbei ist noch nicht einmal eine Optimierung der Warenkorbgröße berücksichtigt oder Besuchersteigerungen aufgrund mehr Wiederkäufer oder mehr Empfehlungen dank optimierter Usability.</p> </div> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light pt0 pb0 not-equal not-color"><div class=" container "><div class="row "><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="tlg-spacer line spacer-large" data-height="10" data-height-tablet="10" data-height-mobile="10" style="clear:both;display:block;height:10px;margin-top: -5px; margin-bottom: 5px; "></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid text-center bg-light not-equal not-color"><div class=" container "><div class="row "><div class="wpb_animate_when_almost_visible wpb_zoomIn zoomIn wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="headings-title "><div class="mb40 mb-xs-40 text-center"><h5 style="color:#01163a!important;" class="widgettitle">Was ist Conversion Optimierung und warum ist es für Ihr Unternehmen wichtig?</h5><div class="divider-wrap"><i class="ti-info"></i><div class="tlg-divider tlg-divider-large" style="background-color:#01163a!important;"></div></div><div style="color:#01163a!important;" class="widgetsubtitle">Conversion Optimierung Ziele</div></div></div> <div class="wpb_text_column wpb_content_element" > <div class="wpb_wrapper"> <p>Wenn Besucher Ihrer Webseite oder Ihres Online-Shops eine gewünschte Aktion ausführen, wird dies als Conversion gezählt. Je nachdem kann eine Conversion eine Bestellung, ein Kauf, ein Download, eine Registrierung oder eine Kontaktanfrage sein. Es gibt auch sogenannte Soft Conversions, die als Touchpoints (Berührungspunkte des Benutzers mit Website-Elemente) bei der Customer Journey auftauchen: z. Bsp. Abspielen von Imagefilm vor Kontaktaufnahme oder Produktvergleich und Aufruf von Produktbildern vor dem Kauf.</p> <p>Mit CRO sorgen wir als Ihre Conversion Optimierung Agentur dafür, dass mehr Besucher die gewünschten Aktionen auf Ihrer Webseite ausführen und zu Ihren Kunden werden.</p> <p>Eine erfolgreiche Conversion Optimierung trägt direkt zum Erfolg Ihres Geschäfts bei und kann zu einem nachhaltigen Umsatzplus führen, wie man am obigen Beispiel erkennen kann.</p> <p>Bei der Gestaltung und Umsetzung einer Webseite wird in der Regel auf ein <strong>ansprechendes Webdesign</strong> geachtet. Das ist auch nunmal der Fokus eines Webdesigners, für den eigentlichen Erfolg einer Website aber nicht der entscheidende Faktor. Wichtig ist, dass der Besucher die Seite gut bedienen kann und sogenannte Barrieren auf dem Weg zur Conversion ausgeräumt werden. In Kombination von ansprechenden Webdesign und hervorragender Usability spricht man von einem positiven Nutzererlebnis. Für Seitenbetreiber ist der Blick aus Benutzersicht nicht immer einfach nachzuvollziehen oder es fehlen entsprechende Tools und Zeit für Analysen, A/B Tests und noch anschließende Optimierungen. Umso wichtiger ist es, dass eine Conversion Rate Optimization Agentur oder Partner die Optimierungspotenziale für Sie genau analysiert, bewertet und ggfs. umsetzt.</p> <h3>Über Conversion Optimierung</h3> <p>Die Conversion-Optimierung ist ein sehr komplexes und zugleich finaler Bereich im Online Marketing. Als Conversion können unterschiedliche Ziele fungieren, sei es der Kauf eines Produktes, die Bestellung eines Newsletters, die Kontaktaufnahme/Registrierung eines Users oder ein getätigter Download.</p> <p> </p> <p>Außerdem gilt nicht jede Conversion als gleichwertig, da Ihre Gewinnmargen schließlich auch von Produkt zu Produkt variieren.</p> <p> </p> <p>Die Optimierung einer Internetseite hinsichtlich der Erhöhung von Conversions ist mit diversen anderen Bereichen des Online Marketings verknüpft.</p> <p>So sind die Kanäle worüber User zu Ihrer Webseite hin unterschiedlich zu optimieren, damit mehr Conversions generiert werden.</p> <p>– Ranken Sie ggfs. mit den falschen Zielseiten oder fehlen gar wichtige Rankings (Suchmaschinenoptimierung).</p> <p>– Passen die Anzeigentexte nicht zu den Keywords und zu den Zielseiten (Suchmaschinenmarketing/Suchmaschinenwerbung).</p> <p>– Kommen die Käufer, Abonnenten, etc. nicht erneut auf Ihre Webseite (Remarketing).</p> <p> </p> <p>Jedoch haben alle Conversion Optimierungen etwas gemeinsam – und zwar Ihre Webseite. Haben Sie also den kaufinteressierten User (wieder) auf Ihrer Webseite, bedeutet das noch nicht, dass dieser (erneut) einen Kauf abschließt. Viele weitere Optimierungen auf Ihrer Seite sind das Schlüsselglied für Conversion-Steigerungen.</p> <p>Ein wichtiger Faktor/Bereich spielt dabei die Usability und Content: Beginnend vom Content bspw. ob hierbei der User vom Produkt überzeugt wird oder befindet sich das Produkt in den richtigen Kategorien mit einem aussagekräftigen Titel und passenden Text (Beschreibung). Wird der User leicht auf Warenkorb/Kasse aufmerksam, bspw. Einkaufsvorgang inkl. Zahlungsmöglichkeiten? Sprich analysiert und optimiert wird der Weg des Users von der 1. Seite Ihrer Website (Einstiegsseite) bis zum Abschluss der Conversion. Sind die technischen Anforderungen für diverse Endgeräte (Mobile Optimierungen) nicht auf dem laufenden Stand, so würden bspw. User mit den neuesten mobilen Endgeräten Ihre Seite oder Funktionen/Features Ihrer Webseite nicht nutzen können, um letztendlich eine Conversion abzuschließen. Sind die wichtigsten und gängigsten Zahlungsmittel eingebunden? Funktioniert der Bestellvorgang mit allen Browsern; behindern Add-ons den Abschluss der Conversion; sind die Ladezeiten akzeptabel; etc.?</p> <p>Möchten Sie beispielweise aber Kunden wiedergewinnen oder Wiederholungskäufe steigern, so würde an dieser Stelle das E-Mailmarketing sowie das Remarketing einsetzen und optimieren.</p> </div> </div> </div></div></div></div></div></section><section id="contact" class="vc_row wpb_row vc_row-fluid white-form text-center bg-dark pt180 pb180 pt-xs-80 pb-xs-80 not-equal not-color vc_custom_1607452973182 vc_row-has-fill image-bg z-index not-parallax"><div class="background-content"><img decoding="async" alt="background" class="background-image" src="https://www.marketing-wintgens.de/wp-content/uploads/2020/12/CRO-Conversion-Optimierung-Agentur-Dortmund.jpg?id=8821" /><div style="display: block;background-color:#000;opacity:0.8;" class="background-overlay"></div></div><div class=" container "><div class="row "><div class="wpb_column 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Sie können Ihre Einwilligung zu ganzen Kategorien geben oder sich weitere Informationen anzeigen lassen und so nur bestimmte Cookies auswählen.</span> </p> <div class="row no-gutters align-items-center"> <div class="col-12 col-sm-7"> <p class="_brlbs-accept"> <a href="#" class="_brlbs-btn _brlbs-btn-accept-all _brlbs-cursor" tabindex="0" role="button" data-cookie-accept-all > Alle akzeptieren </a> <a href="#" id="CookiePrefSave" tabindex="0" role="button" class="_brlbs-btn _brlbs-cursor" data-cookie-accept > Speichern </a> </p> </div> <div class="col-12 col-sm-5"> <p class="_brlbs-refuse"> <a href="#" class="_brlbs-cursor" tabindex="0" role="button" data-cookie-back > Zurück </a> </p> </div> </div> </div> </div> <div data-cookie-accordion> <fieldset> <legend class="sr-only">Datenschutzeinstellungen</legend> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Essenziell (1)</span> </label> <div class="w-25 text-right"> </div> </div> <div class="d-block"> <p>Essenzielle Cookies ermöglichen grundlegende Funktionen und sind für die einwandfreie Funktion der Website erforderlich.</p> <p class="text-center"> <a href="#" class="_brlbs-cursor d-block" tabindex="0" role="button" data-cookie-accordion-target="essential" > <span data-cookie-accordion-status="show"> Cookie-Informationen anzeigen </span> <span data-cookie-accordion-status="hide" class="borlabs-hide"> Cookie-Informationen ausblenden </span> </a> </p> </div> <div class="borlabs-hide" data-cookie-accordion-parent="essential" > <table> <tr> <th scope="row">Name</th> <td> <label> Borlabs Cookie </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Eigentümer dieser Website<span>, </span><a href="https://www.marketing-wintgens.de/impressum/">Impressum</a></td> </tr> <tr> <th scope="row">Zweck</th> <td>Speichert die Einstellungen der Besucher, die in der Cookie Box von Borlabs Cookie ausgewählt wurden.</td> </tr> <tr> <th scope="row">Cookie Name</th> <td>borlabs-cookie</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>1 Jahr</td> </tr> </table> </div> </div> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Statistiken (2)</span> </label> <div class="w-25 text-right"> <label class="_brlbs-btn-switch"> <span class="sr-only">Statistiken</span> <input tabindex="0" id="borlabs-cookie-group-statistics" type="checkbox" name="cookieGroup[]" value="statistics" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus"> </span> </label> </div> </div> <div class="d-block"> <p>Statistik Cookies erfassen Informationen anonym. Diese Informationen helfen uns zu verstehen, wie unsere Besucher unsere Website nutzen.</p> <p class="text-center"> <a href="#" class="_brlbs-cursor d-block" tabindex="0" role="button" data-cookie-accordion-target="statistics" > <span data-cookie-accordion-status="show"> Cookie-Informationen anzeigen </span> <span data-cookie-accordion-status="hide" class="borlabs-hide"> Cookie-Informationen ausblenden </span> </a> </p> </div> <div class="borlabs-hide" data-cookie-accordion-parent="statistics" > <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Google Tag Manager</span> <input id="borlabs-cookie-google-tag-manager" tabindex="0" type="checkbox" data-cookie-group="statistics" name="cookies[statistics][]" value="google-tag-manager" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Google Tag Manager </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland</td> </tr> <tr> <th scope="row">Zweck</th> <td>Cookie von Google zur Steuerung der erweiterten Script- und Ereignisbehandlung.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://policies.google.com/privacy?hl=de" target="_blank" rel="nofollow noopener noreferrer" > https://policies.google.com/privacy?hl=de </a> </td> </tr> <tr> <th scope="row">Cookie Name</th> <td>_ga,_gat,_gid</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>2 Jahre</td> </tr> </table> <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Google Analytics</span> <input id="borlabs-cookie-google-analytics" tabindex="0" type="checkbox" data-cookie-group="statistics" name="cookies[statistics][]" value="google-analytics" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Google Analytics </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland</td> </tr> <tr> <th scope="row">Zweck</th> <td>Cookie von Google für Website-Analysen. Erzeugt statistische Daten darüber, wie der Besucher die Website nutzt.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://policies.google.com/privacy?hl=de" target="_blank" rel="nofollow noopener noreferrer" > https://policies.google.com/privacy?hl=de </a> </td> </tr> <tr> <th scope="row">Cookie Name</th> <td>_ga,_gat,_gid</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>2 Jahre</td> </tr> </table> </div> </div> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Marketing (2)</span> </label> <div class="w-25 text-right"> <label class="_brlbs-btn-switch"> <span class="sr-only">Marketing</span> <input tabindex="0" id="borlabs-cookie-group-marketing" type="checkbox" name="cookieGroup[]" value="marketing" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus"> </span> </label> </div> </div> <div class="d-block"> <p>Marketing-Cookies werden von Drittanbietern oder Publishern verwendet, um personalisierte Werbung anzuzeigen. Sie tun dies, indem sie Besucher über Websites hinweg verfolgen.</p> <p class="text-center"> <a href="#" class="_brlbs-cursor d-block" tabindex="0" role="button" data-cookie-accordion-target="marketing" > <span data-cookie-accordion-status="show"> Cookie-Informationen anzeigen </span> <span data-cookie-accordion-status="hide" class="borlabs-hide"> Cookie-Informationen ausblenden </span> </a> </p> </div> <div class="borlabs-hide" data-cookie-accordion-parent="marketing" > <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">Facebook Pixel</span> <input id="borlabs-cookie-facebook-pixel" tabindex="0" type="checkbox" data-cookie-group="marketing" name="cookies[marketing][]" value="facebook-pixel" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> Facebook Pixel </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland</td> </tr> <tr> <th scope="row">Zweck</th> <td>Cookie von Facebook, das für Website-Analysen, Ad-Targeting und Anzeigenmessung verwendet wird.</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://www.facebook.com/policies/cookies" target="_blank" rel="nofollow noopener noreferrer" > https://www.facebook.com/policies/cookies </a> </td> </tr> <tr> <th scope="row">Cookie Name</th> <td>_fbp,act,c_user,datr,fr,m_pixel_ration,pl,presence,sb,spin,wd,xs</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>Sitzung / 1 Jahr</td> </tr> </table> <table> <tr> <th scope="row">Akzeptieren</th> <td> <label class="_brlbs-btn-switch _brlbs-btn-switch--textRight"> <span class="sr-only">LinkedInConversion</span> <input id="borlabs-cookie-linkedinconv" tabindex="0" type="checkbox" data-cookie-group="marketing" name="cookies[marketing][]" value="linkedinconv" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus" aria-hidden="true"> </span> </label> </td> </tr> <tr> <th scope="row">Name</th> <td> <label> LinkedInConversion </label> </td> </tr> <tr> <th scope="row">Anbieter</th> <td>LinkedIn</td> </tr> <tr> <th scope="row">Zweck</th> <td>Conversion über Linkedn messen</td> </tr> <tr> <th scope="row">Datenschutzerklärung</th> <td class="_brlbs-pp-url"> <a href="https://linkedin.com/legal/privacy-policy" target="_blank" rel="nofollow noopener noreferrer" > https://linkedin.com/legal/privacy-policy </a> </td> </tr> <tr> <th scope="row">Cookie Name</th> <td>LinkedInConversion</td> </tr> <tr> <th scope="row">Cookie Laufzeit</th> <td>6 Monate</td> </tr> </table> </div> </div> <div class="bcac-item"> <div class="d-flex flex-row"> <label class="w-75"> <span role="heading" aria-level="4" class="_brlbs-h4">Externe Medien (7)</span> </label> <div class="w-25 text-right"> <label class="_brlbs-btn-switch"> <span class="sr-only">Externe Medien</span> <input tabindex="0" id="borlabs-cookie-group-external-media" type="checkbox" name="cookieGroup[]" value="external-media" checked data-borlabs-cookie-switch /> <span class="_brlbs-slider"></span> <span class="_brlbs-btn-switch-status" data-active="An" data-inactive="Aus"> </span> </label> </div> </div> <div class="d-block"> <p>Inhalte von Videoplattformen und Social-Media-Plattformen werden standardmäßig blockiert. 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