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/*Changing Stripe checkout button */ } .simpay-checkout-form.simpay-checkout-form--embedded .simpay-form-control .simpay-apply-coupon:not(.stripe-button-el), .simpay-checkout-form.simpay-checkout-form--embedded .simpay-form-control .simpay-checkout-btn:not(.stripe-button-el), .simpay-checkout-form.simpay-checkout-form--embedded .simpay-form-control .simpay-payment-btn:not(.stripe-button-el), .simpay-checkout-form.simpay-checkout-form--overlay .simpay-form-control .simpay-apply-coupon:not(.stripe-button-el), .simpay-checkout-form.simpay-checkout-form--overlay .simpay-form-control .simpay-checkout-btn:not(.stripe-button-el), .simpay-checkout-form.simpay-checkout-form--overlay .simpay-form-control .simpay-payment-btn:not(.stripe-button-el), .simpay-checkout-form.simpay-checkout-form--stripe_checkout-styled .simpay-form-control .simpay-apply-coupon:not(.stripe-button-el), .simpay-checkout-form.simpay-checkout-form--stripe_checkout-styled .simpay-form-control 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margin-top: 10px !important; } @media screen and (max-width: 768px) { .mega-sub-menu { background: transparent !important; } .mega-sub-menu .mega-menu-item h4 { margin: 0 !important; padding: 0 !important; } .mega-sub-menu .mega-menu-item .textwidget a { border-left: 0 !important; padding: 0 !important; } .mega-sub-menu .mega-menu-item .textwidget { padding-left: 0 !important; } #mega-menu-header-menu { max-height: calc(100vh - 130px) !important; max-width: 100% !important; } } /*Case Study Image Background Colour */ .case-study .case-study-image { background: #ffffff; text-align: center; } /*Case Study Logo Size */ .case-study .case-study-introduction aside img { max-width: 50%; } .team-grid { padding: 1rem !important; } .new-card-text { padding: 12px 6px 12px 54px; background: #000; position: absolute; bottom: 12px; width: 94%; left: 3%; border-radius: 50px; font-size: 14px; line-height: 18px; } .new-card-text svg { width: 32px; height: 32px; background: #fff; padding: 8px; border-radius: 50%; position: absolute; top: 50%; left: 12px; margin-top: -16px; } .category-filter select { background: transparent; border: 0; color: #fff; font-weight: bold; font-size: 18px; padding: 6px; margin-right: 18px; outline: 0; } .page-template-template-home-php .recent-articles { margin-top: 64px; background: #f4f4f4; } .page-template-template-home-php .clients-slider { background: transparent; padding-top: 0; padding-bottom: 0; position: relative; margin-top: -135px; z-index: 1; } .post-type-archive-casestudy .post-grid-columns > a { display: inline-block; width:100%; height: 33%; padding-bottom: 0 !important; height: 300px !important; } @media (min-width: 576px) { .post-type-archive-casestudy .post-grid-columns > a{ width:49.5%; } } @media (min-width: 768px) { .post-type-archive-casestudy .post-grid-columns > a { width: 32.8%; } } .new-hero .divrwp .button:first-of-type { background-color: #fff; color: #000; } .new-hero .divrwp .button:first-of-type:hover { background-color: #503CFF; color: #fff; } .new-hero__title { font-family: 'Joyride STD'; } .landing-hero h1 { font-family: 'Joyride STD'; } /*Center menu */ header#site-header .wrapper { justify-content: space-between; } header#site-header .site-logo__anchor { position: relative !important; } @media (min-width: 1180px){ header#site-header .overlay-navigation { margin-right: unset !important; } } @media (min-width: 62.5rem){ header#site-header .overlay-navigation { margin-left: unset !important; } } #mega-menu-wrap-header-menu #mega-menu-header-menu > li.mega-menu-item { margin: 0 6px 0 6px !important; } .post-type-archive-careers > section.text-image > div:nth-child(1) strong { font-family: 'Joyride STD' !important; } .mega-sub-menu .textwidget h4 { padding: 5px; } .single-post-nav a { color: #7264f6 !important; font-weight: bold; } .single-post-nav { margin-bottom: 24px; } .new-pill { display: inline-block; z-index: 1; top: 16px; left: 9px; font-weight: 800; padding: 3px 12px 1px; border-radius: 24px; font-family: 'Joyride STD'; font-size: 12px; } .new-pill-green { color: #e9f765; border: 1px solid #e9f765; background: #1a1a1a; position: absolute; } .new-pill-purple { color: #7264f6; border: 1px solid #7264f6; margin-bottom: 12px; } .single-post-nav svg { display: none !important; } .single:not(.single-careers) .post aside .widget a { display: inline-block; z-index: 1; top: 16px; left: 9px; font-weight: 800; padding: 3px 12px 1px; border-radius: 24px; font-family: 'Joyride STD'; font-size: 12px; color: #7264f6; border: 1px solid #7264f6; margin-bottom: 12px; text-decoration:none; } footer#site-footer ul.footer-menu a { color: #fff !important; } footer#site-footer ul.footer-menu a:hover { color: #e9f765 !important; } a.read-more:hover { background: unset !important; } a.read-more:after { bottom: 0 !important; } .mega-menu-item-has-children > .mega-sub-menu { padding: 6px 0 0 0 !important; } /*Footer CTA */ @media only screen and (min-width: 621px) { .fov .fov-content { max-width: 50%; } } .fov .fov-content { background: #151515; } .fov .fov-content { font-size: 20px; color: #F4F4F4; } .fov { padding-top: 0px; padding-bottom: 0px; } .fov { background-color: #151515; } .fov .background-img { background-position: right; } .fov .fov-content { margin-left: unset !important; margin-right: auto; } .fov .background-img:before { position: absolute; content: ''; top: 0; left: 0; background: rgba(255,255,255,0); width: 100%; height: 100%; z-index: -1; } .fov .wrapper { max-width: 2000px; margin: 0 auto; position: relative; } @media only screen and (max-width: 999px) { .zz-row { padding: 90px 0 0; } .zz-row .zz-image { margin-bottom: 0; } .zz-text { margin-bottom: 60px; } #mega-menu-header-menu { padding-top: 4rem !important; } } @media (max-width: 62.5rem) { .overlay-navigation nav { top: 4.125rem !important; } } .landing-hero { padding-top: 60px; } .landing-hero .panel-image { background-position: center; background-size: cover; background-repeat: no-repeat; width: 100%; position: relative; } .page-template-template-services .landing-hero .container { padding: 60px 30px 60px; } .landing-hero .read-more { background-color: #EAF765 !important; color: #1a1a1a !important; padding: 0.5rem 2.2rem; } .landing-hero .breadcrumbs { margin: -10px 15px 20px !important; } .single.single-post .icon-angle-left.new-pill { margin-bottom: 60px; } .single.single-post .icon-angle-left.new-pill svg { display: none; } @media screen and (max-width: 768px){ .mega-sub-menu .mega-menu-item .textwidget a { font-family: 'Joyride STD' !important; } } .postid-6405 .result-figure .result-icon { display: none; } .postid-6405 .result-figure .result-number { font-size: 3rem; } /*New sub menu height */ @media screen and (max-width: 768px){ .postid-6405 .results .wrapper { display: block; } } .mega-menu-wrap a { min-width: 62.5rem } /*New hero block height*/ .hero-block { padding: 10px 0; } /*Homepage H1*/ .new-hero__title { text-transform: uppercase; } /*Page builder font*/ .page-builder .text-content p, .page-builder .text-content li { margin: 0 0 10px; } .full-width-image img{ display: block; } @media screen and (max-width: 1000px){ #mega-menu-wrap-header-menu #mega-menu-header-menu li.mega-menu-megamenu>ul.mega-sub-menu>li.mega-menu-row{ max-width: none; } } /*New CTA size*/ .cta-block .btn { font-size: 14px; } /*Awards size*/ .awards-block .award h3 { font-size: 12px; line-height: 1.3; margin: 30px 0 0; text-transform: uppercase; text-align: center; } /*Legacy hero CTA size*/ .new-hero .divrwp .button { margin: 0 10px 10px; border-radius: 39px !important; background-color: #EAF765; letter-spacing: .04rem; transition: all .3s; color: #333; font-family: 'Joyride STD'; font-size: 16px; color: #f4f4f4; text-transform: uppercase; } /*Legacy CTA svg border */ .button, .btn { font-family: 'Joyride STD'; font-weight: 400; font-size: 16px; color: #f4f4f4; padding: 5px 15px; border: 2px solid #f4f4f4; border-radius: 32px; text-transform: uppercase; text-decoration: none; transition: all .3s; } .button svg, .btn svg { display: none; } /*Legacy CTA Shape*/ .button.yellow, .btn.yellow { font-family: 'Joyride STD'; font-weight: 400; font-size: 16px; color: #f4f4f4; padding: 5px 15px; border: 2px solid #EAF765; border-radius: 32px; text-transform: uppercase; text-decoration: none; transition: all .3s; color: #1a1a1a; font-weight: bold; background-color: #EAF765; transition: all .3s; } /*Legacy Home Hero Arrows*/ .icon-angle-left:before { content: '\f104'; display: none; } .page-builder .text-content p, .page-builder .text-content li { margin: 0 0 10px; color: #796EFF; } .icon-angle-right:before { content: '\f104'; display: none; } .page-builder .text-content p, .page-builder .text-content li { margin: 0 0 10px; color: #fff; } .new-hero .divrwp .button:nth-last-child(1) { border-color: #EAF765; } /*Contact button secondary*/ .button.plain, .btn.plain { font-family: "Joyride STD"; color: #fff; border: 0; font-size: 17px; } .contact-text-block .text.right a { font-weight: bold; color: #fff; text-decoration: none; text-transform: uppercase; font-size: 17px; font-family: "Joyride STD"; } /*Mega Menu*/ .mega-menu-wrap a { font-family: "Joyride STD"; text-transform: uppercase; } .logo-scroll { opacity: 0; transition: opacity 2s; } .logo-scroll.slick-initialized { opacity: 1; } .page-builder .text-content p a, .page-builder .text-content p strong, .page-builder .text-content li a, .page-builder .text-content li strong { color: #796EFF; } .text-case-study p a { color: #796EFF; } /*Reduce two column height*/ .tt3-two-columns-media__video, .tt3-two-columns-media__image { height: 400px !important; } .tt3-two-columns-media { padding: 50px !important; } /*Add padding to text/text block*/ .image-text-block { position: relative; padding: 100px 0; } .hero-block .image-wrap { width: 650px; } /*About page blocks / left slign text*/ .image-text-block .content-col .content-wrap .text-content { margin-bottom: 40px; text-align: left; } .simple-image-text .content-wrap h2 { font-size: 90px; text-align: left; } .simple-image-text .content-wrap h2 { font-size: 50px; text-align: left; } h4 { margin: 0 0 2.0em; font-size: 20px; line-height: 1.60; } /*Keypoints weight*/ .key-points-block .key-point p { font-size: 13px; font-weight: 100; } /*Careers Posts*/ .post-columns .wrapper .post .entry, .post-columns .alm-listing .post .entry { padding: 1rem 0rem; } .block-careers .entry a { color: #151515 !important; } /*About Us*/ .introduction-block p { font-family: Poppins, sans-serif; font-size: 17px;} /*Logo Stack*/ .logos-block .logo-wrap img { max-width: 400px; max-height: 60px; } .logos-block .col-md-4 { flex: 20%; max-width: 20%; } /*Logo carousel on homepage*/ .hero-large-block .logo-scroll .logo-wrap { height: 90px; display: flex; align-items: center; } /*CTA on old case study*/ .talk-to-the-team.purple-bg.white-text { display: none; } /*Results block home */ .results-block h2 { 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href="https://makeagency.co.uk/our-services/" class="-mk-mx-3 mk-block mk-rounded-lg mk-px-3 mk-py-2 mk-text-lg hover:mk-bg-shadow/20">Services</a></li> <a href="https://makeagency.co.uk/about-us/" class="-mk-mx-3 mk-block mk-rounded-lg mk-px-3 mk-py-2 mk-text-lg hover:mk-bg-shadow/20">About</a></li> <a href="https://makeagency.co.uk/our-team/" class="-mk-mx-3 mk-block mk-rounded-lg mk-px-3 mk-py-2 mk-text-lg hover:mk-bg-shadow/20">Team</a></li> <a href="https://makeagency.co.uk/blog/" class="-mk-mx-3 mk-block mk-rounded-lg mk-px-3 mk-py-2 mk-text-lg hover:mk-bg-shadow/20">Blog</a></li> <a href="https://makeagency.co.uk/contact/" class="-mk-mx-3 mk-block mk-rounded-lg mk-px-3 mk-py-2 mk-text-lg hover:mk-bg-shadow/20">Contact</a></li></div></div></div></div></div></div></header><div class="page-builder"><div class="hero-block"><div class="container-wide"><div class="row align-items-center"><div class="col-md-7"><div class="content-wrap"><h1 class="block-title medium-font"><span class="">Paid</span><span class="">search</span></h1><div class="text-content"><p>Unlock unparalleled growth and secure top spots in search engine results with strategies forged in expertise and success. Ready to redefine your digital journey? Start now.</p></div></div></div><div class="col-md-5"><div class="image-wrap"><img src="https://makeagency.co.uk/wp-content/uploads/2024/06/Make-Work-Asset-1-1024x1024.png" alt=""></div></div></div></div></div><div class="tt4-block image-text-block no-text-effect light-bg image-left"><div class="container-wide"><div class="row align-items-center"><div class="col-lg-6 col-md-7 content-col"><div class="content-wrap"><h2 class="block-heading !mk-text-primary mk-font-primary mk-text-3xl white-text"></h2><div class="text-content"><h4>Maximise your brand’s visibility and drive conversions with our expert paid search services. Our comprehensive approach ensures your campaigns are effective, targeted, and yield high returns.</h4><p><strong>Keyword Strategy</strong></p><p>Crafting the right keyword strategy is essential for a successful paid search campaign. We conduct thorough research to identify high-performing keywords that connect you with the most relevant audience and drive conversions.</p><p><strong>Ad Copy & Landing Page Optimisation</strong></p><p>The synergy between compelling ad copy and well-designed landing pages can significantly boost conversion rates. Our experts craft engaging ad copies and optimise landing pages to provide a seamless and persuasive user journey, encouraging higher engagement and conversions.</p><p><strong>Performance Analytics</strong></p><p>Harness the power of data to refine and perfect your paid search campaigns. We use sophisticated analytics tools to continuously monitor campaign performance, offering insights that fuel optimisation and ensure maximum return on your investment.</p><p><strong>Compliance & Budget Management</strong></p><p>Effective budget management is crucial in paid search marketing. We ensure your advertising budget is utilised optimally, focusing on strategies that offer the highest ROI while maintaining compliance with advertising platform policies.</p></div> <a class="mk-inline-block mk-px-8 mk-py-4 mk-rounded-4xl mk-text-sm mk-bg-primary mk-text-secondary hover:mk-bg-white hover:mk-text-primary" href="https://makeagency.co.uk/contact/" target="">Get in touch</a></div></div><div class="col-lg-6 col-md-5"><div class="image-wrap"> <noscript><img src="https://makeagency.co.uk/wp-content/uploads/2023/07/make-agency-asana-paid-social-678x1024.png" alt=""></noscript><img class="lazyload" src='data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20viewBox=%220%200%20210%20140%22%3E%3C/svg%3E' data-src="https://makeagency.co.uk/wp-content/uploads/2023/07/make-agency-asana-paid-social-678x1024.png" alt=""></div></div></div></div></div><div class="contact-form-block"><div class="container-wide"><div class="row"><div class="col-md-6"><div class="content-wrap"><h2 class="title-lines"><span class="">Ready?</span><span class="">Let's go</span></h2><div class="text-content"><p>We excel in harnessing the potential of paid search strategies to significantly boost your brand’s online visibility and engagement. If your objective is to drive targeted traffic with precision and elevate your revenue, don’t hesitate to reach out to discuss your ambitions.</p></div></div></div><div class="col-md-6"><div class="form-wrap"> <script defer charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/v2.js"></script> <script defer src="data:text/javascript;base64,ICAgaGJzcHQuZm9ybXMuY3JlYXRlKHsgICAgIHJlZ2lvbjogIm5hMSIsICAgICBwb3J0YWxJZDogIjgzNDQ0NCIsICAgICBmb3JtSWQ6ICI2MjNkZDg4Yi0xZDExLTQ2MWMtOWU4Ny0zODU0NDFiZGFmNTciICAgfSk7IA=="></script> </div></div></div></div></div></div><footer id="site-footer" class="mk-bg-black" aria-labelledby="footer-heading"><h2 id="footer-heading" class="mk-sr-only">Footer</h2><div class="mk-mx-auto mk-max-w-7xl mk-px-6 mk-pb-8 mk-pt-16 sm:mk-pt-24 lg:mk-px-8 lg:mk-pt-32"><div class="mk-mb-8 mk-flex mk-gap-x-8 mk-justify-between mk-items-baseline"><h3 class="mk-text-2xl mk-mb-0 mk-leading-6 mk-text-white ">Make Agency</h3> <button aria-label="Scroll to top" 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