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sizes="(max-width: 400px) 100vw, 400px" itemprop="image" /></div> </figure> </div> </div></div></div><div class="wpb_column vc_column_container vc_col-sm-3"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_btn3-container vc_btn3-center" ><a class="vc_general vc_btn3 vc_btn3-size-md vc_btn3-shape-square vc_btn3-style-outline vc_btn3-block vc_btn3-color-peacoc" href="https://wardsauto.informa.com/research-solutions/#brand" title="">Brand Perception</a></div><div class="vc_btn3-container vc_btn3-center" ><a class="vc_general vc_btn3 vc_btn3-size-md vc_btn3-shape-square vc_btn3-style-outline vc_btn3-block vc_btn3-color-info" href="https://wardsauto.informa.com/research-solutions/#industry" title="">Industry Insight</a></div><div class="vc_btn3-container vc_btn3-center" ><a class="vc_general vc_btn3 vc_btn3-size-md vc_btn3-shape-square vc_btn3-style-outline vc_btn3-block vc_btn3-color-vista-blue" href="https://wardsauto.informa.com/research-solutions/#state" 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data-mk-img-set='{"landscape":{"desktop":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final.png","tablet":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final-1024x768.png","mobile":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final-736x414.png"},"responsive":"true"}' > <div class="mk-color-layer"></div> </div> </div> </div> <div class="page-section-content vc_row-fluid page-section-fullwidth " > <div class="mk-padding-wrapper wpb_row"> <div class="vc_col-sm-12 wpb_column column_container jupiter-donut- _ jupiter-donut-height-full"> <div id="padding-18" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> <h2 id="fancy-title-19" class="mk-fancy-title simple-style jupiter-donut- color-single"> <span> <h2 class="jet-listing-dynamic-field__content" style="text-align: center;"><span style="color: #ffffff;"><a id="brand"></a>Brand Perception</span></h2> </span> </h2> <div class="clearboth"></div> <div class="wpb_row vc_inner vc_row vc_row-fluid jupiter-donut- attched-false "> <div class="mk-grid"> <div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class=" vc_custom_1698226142579"> <div id="text-block-20" class="mk-text-block jupiter-donut- "> <p style="text-align: center;"><span style="color: #ffffff;">A report on Brand Perception delves into the beliefs of WardsAuto&#8217;s customers about a product or service, rather than relying on the claims made by the company that owns the brand. The report is based on factors such as customer experience, reputation, functionality, and recommendations through word-of-mouth. Conducting Brand Perception Surveys helps marketers gain insights into the perceptions of our influential B2B audience regarding your brand.</span></p> <p style="text-align: center;"><span style="color: #ffffff;">Addressing issues related to Brand Perception among customers, prospects, and stakeholders helps marketers develop an effective blueprint for success. It leads to a better understanding of the perceived brand equity and recognition, which are crucial to measure regularly and benchmark over time. Identifying what drives improvements is essential to enhance the ROI of their marketing programs.</span></p> <div class="clearboth"></div> </div> </div> <div id="mk-toggle-21" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d6863f" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Value Proposition </span> <div class="mk-toggle-pane"> <ul> <li class="jet-listing-dynamic-repeater__item">Measure client鈥檚 brand performance over time and identify potential gaps.</li> <li class="jet-listing-dynamic-repeater__item">Gauge client鈥檚 campaign effectiveness and brand health.</li> <li class="jet-listing-dynamic-repeater__item">Evaluate ROI of client鈥檚 marketing initiatives and awareness.</li> </ul> </div> </div> <div id="mk-toggle-22" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d68727" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Objectives </span> <div class="mk-toggle-pane"> <ul> <li class="jet-listing-dynamic-repeater__item">Brand Reputation/Credibility</li> <li class="jet-listing-dynamic-repeater__item">Brand Sentiment/Preference</li> <li class="jet-listing-dynamic-repeater__item">Competitive Intelligence</li> <li class="jet-listing-dynamic-repeater__item">Positioning</li> </ul> </div> </div> <div id="padding-23" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> <div class="vc_btn3-container vc_btn3-center" ><a style="background-color:#00ac9d; color:#ffffff;" class="vc_general vc_btn3 vc_btn3-size-lg vc_btn3-shape-square vc_btn3-style-custom" href="https://wardsauto.informa.com/media-kit/" title="" target="_blank">DOWNLOAD THE 2024 MEDIA KIT</a></div> <div id="padding-24" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> </div></div></div> </div> </div> </div> </div> <div class="clearboth"></div> </div> <div class="clearboth"></div> </div> </div> <div class="vc_row-full-width vc_clearfix"></div> <div class="mk-page-section-wrapper" > <div id="page-section-25" class="mk-page-section self-hosted full_layout full-width-25 js-el js-master-row jupiter-donut- " data-intro-effect="false"> <div class="mk-page-section-inner"> <div class="mk-video-color-mask"></div> </div> <div class="page-section-content vc_row-fluid page-section-fullwidth " > <div class="mk-padding-wrapper wpb_row"> <div class="vc_col-sm-12 wpb_column column_container jupiter-donut- _ jupiter-donut-height-full"> <div id="padding-27" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> <h2 id="fancy-title-28" class="mk-fancy-title simple-style jupiter-donut- color-single"> <span> <h2 class="jet-listing-dynamic-field__content" style="text-align: center;"><a id="content"></a>Content Kickstart</h2> </span> </h2> <div class="clearboth"></div> <div class="wpb_row vc_inner vc_row vc_row-fluid jupiter-donut- attched-false "> <div class="mk-grid"> <div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class=" vc_custom_1698226404456"> <div id="text-block-29" class="mk-text-block jupiter-donut- "> <p style="text-align: center;">In the fiercely competitive realm of content marketing, B2B decision-makers have an endless array of content sources at their disposal. As a result, audiences can easily become distracted by the overwhelming volume of information that lacks a captivating story.</p> <p style="text-align: center;">To achieve maximum ROI while marketing to WardsAuto&#8217;s influential audience of business decision-makers, it&#8217;s crucial for marketers to gain a comprehensive understanding of their thoughts, motivations, and potential reactions to ideas. Failing to consider these factors can result in messages that miss the opportunity to resonate with potential buyers or come across as unoriginal.</p> <p style="text-align: center;">To address these challenges, the Content Kickstart program equips marketers with valuable data insights that inform the position, proposition, and message framework of their content marketing campaigns. By regularly measuring the most effective types of content for prospective customers, marketers can enhance the effectiveness of their campaigns, optimize the design, messaging, and implementation of their content marketing initiatives, and avoid wasting time, effort, and budget on ineffective paid marketing efforts.</p> <div class="clearboth"></div> </div> </div> <div id="mk-toggle-30" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d68f8b" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Value Proposition </span> <div class="mk-toggle-pane"> <div class="jet-listing-dynamic-repeater__item"> <ul> <li class="jet-listing-dynamic-repeater__item">Gain competitive intelligence around a specific industry issue.</li> <li class="jet-listing-dynamic-repeater__item">Develop powerful data to infuse into content marketing assets.</li> <li class="jet-listing-dynamic-repeater__item">Provide valuable insights to your executives as well as marketing, product, and sales teams.</li> </ul> </div> </div> </div> <div id="mk-toggle-31" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d69060" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Objectives </span> <div class="mk-toggle-pane"> <div class="jet-listing-dynamic-repeater__item"> <ul> <li class="jet-listing-dynamic-repeater__item">Brand Reputation/Credibility</li> <li class="jet-listing-dynamic-repeater__item">Brand Sentiment/Preference</li> <li class="jet-listing-dynamic-repeater__item">Competitive Intelligence</li> <li class="jet-listing-dynamic-repeater__item">Positioning</li> </ul> </div> </div> </div> <div id="padding-32" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> </div></div></div> </div> </div> </div> </div> <div class="clearboth"></div> </div> <div class="clearboth"></div> </div> </div> <div class="vc_row-full-width vc_clearfix"></div> <div class="mk-page-section-wrapper" > <div id="page-section-33" class="mk-page-section self-hosted full_layout full-width-33 js-el js-master-row jupiter-donut- " data-intro-effect="false"> <div class="mk-page-section-inner"> <div class="mk-video-color-mask"></div> <div class="mk-section-preloader js-el" data-mk-component="Preloader"> <div class="mk-section-preloader__icon"></div> </div> <div class="background-layer-holder"> <div id="background-layer--33" data-mk-lazyload="false" class="background-layer mk-background-stretch none-blend-effect js-el" data-mk-component="Parallax" data-parallax-config='{"speed" : 0.3 }' data-mk-img-set='{"landscape":{"desktop":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final.png","tablet":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final-1024x768.png","mobile":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final-736x414.png"},"responsive":"true"}' > <div class="mk-color-layer"></div> </div> </div> </div> <div class="page-section-content vc_row-fluid page-section-fullwidth " > <div class="mk-padding-wrapper wpb_row"> <div class="vc_col-sm-12 wpb_column column_container jupiter-donut- _ jupiter-donut-height-full"> <div id="padding-35" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> <h2 id="fancy-title-36" class="mk-fancy-title simple-style jupiter-donut- color-single"> <span> <h2 class="jet-listing-dynamic-field__content" style="text-align: center;"><span style="color: #ffffff;"><a id="industry"></a>Industry Insight</span></h2> </span> </h2> <div class="clearboth"></div> <div class="wpb_row vc_inner vc_row vc_row-fluid jupiter-donut- attched-false "> <div class="mk-grid"> <div class="wpb_column vc_column_container vc_col-sm-8"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class=" vc_custom_1698227625969"> <div id="text-block-37" class="mk-text-block jupiter-donut- "> <p><span style="color: #ffffff;">Industry Insight offers research-supported information and visually impactful presentations on pressing topics for your desired audience. Our study delves into crucial areas, including specific topics, organizational implications, and upcoming prospects.</span></p> <p><span style="color: #ffffff;">Our findings are conveyed through an interactive report that offers a comprehensive understanding of the subject, enabling you to make informed market assessments and comparisons. To further enhance the user experience, we feature select portions of our report on a dynamic landing page that encourages exploration, engagement, and lead conversions.</span></p> <div class="clearboth"></div> </div> </div> <div id="mk-toggle-38" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d6b05f" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Value Proposition </span> <div class="mk-toggle-pane"> <div class="jet-listing-dynamic-repeater__item"> <ul> <li class="jet-listing-dynamic-repeater__item">Generate quality leads through an interactive lead capture experience.</li> <li class="jet-listing-dynamic-repeater__item">Establish brand as go-to credible source and industry thought leader.</li> <li class="jet-listing-dynamic-repeater__item">Benchmarking and valuable insights across organization.</li> <li class="jet-listing-dynamic-repeater__item">Enhance your client鈥檚 marketing arsenal with a high-value industry benchmark report.</li> </ul> </div> </div> </div> <div id="mk-toggle-39" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d6b12a" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Objectives </span> <div class="mk-toggle-pane"> <div class="jet-listing-dynamic-repeater__item"> <ul> <li class="jet-listing-dynamic-repeater__item">Asset Generation/Expand Asset Library</li> <li class="jet-listing-dynamic-repeater__item">Demand Generation</li> <li class="jet-listing-dynamic-repeater__item">Engagement</li> <li class="jet-listing-dynamic-repeater__item">Lead Generation</li> <li class="jet-listing-dynamic-repeater__item">Positioning</li> <li class="jet-listing-dynamic-repeater__item">Thought Leadership</li> </ul> </div> </div> </div> <div id="padding-40" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> <div class="vc_btn3-container vc_btn3-center" ><a style="background-color:#00ac9d; color:#ffffff;" class="vc_general vc_btn3 vc_btn3-size-lg vc_btn3-shape-square vc_btn3-style-custom" href="https://wardsauto.informa.com/media-kit/" title="" target="_blank">DOWNLOAD THE 2024 MEDIA KIT</a></div> <div id="padding-41" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> </div></div></div><div class="wpb_column vc_column_container vc_col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_animate_when_almost_visible wpb_slideInRight slideInRight"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="400" height="400" src="https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_industryinsight.png" class="vc_single_image-img attachment-full" alt="" title="wardsauto_industryinsight" srcset="https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_industryinsight.png 400w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_industryinsight-300x300.png 300w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_industryinsight-150x150.png 150w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_industryinsight-1024x1024.png 1024w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_industryinsight-60x60.png 60w" sizes="(max-width: 400px) 100vw, 400px" itemprop="image" /></div> </figure> </div> </div></div></div> </div> </div> </div> </div> <div class="clearboth"></div> </div> <div class="clearboth"></div> </div> </div> <div class="vc_row-full-width vc_clearfix"></div> <div class="mk-page-section-wrapper" > <div id="page-section-42" class="mk-page-section self-hosted full_layout full-width-42 js-el js-master-row jupiter-donut- " data-intro-effect="false"> <div class="mk-page-section-inner"> <div class="mk-video-color-mask"></div> </div> <div class="page-section-content vc_row-fluid page-section-fullwidth " > <div class="mk-padding-wrapper wpb_row"> <div class="vc_col-sm-12 wpb_column column_container jupiter-donut- _ jupiter-donut-height-full"> <div id="padding-44" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> <h2 id="fancy-title-45" class="mk-fancy-title simple-style jupiter-donut- color-single"> <span> <h2 class="jet-listing-dynamic-field__content" style="text-align: center;"><a id="market"></a>Market Leader Program</h2> </span> </h2> <div class="clearboth"></div> <div class="wpb_row vc_inner vc_row vc_row-fluid jupiter-donut- attched-false "> <div class="mk-grid"> <div class="wpb_column vc_column_container vc_col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_animate_when_almost_visible wpb_slideInRight slideInRight"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="400" height="400" src="https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_marketleader.png" class="vc_single_image-img attachment-full" alt="" title="wardsauto_marketleader" srcset="https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_marketleader.png 400w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_marketleader-300x300.png 300w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_marketleader-150x150.png 150w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_marketleader-1024x1024.png 1024w, https://wardsauto.informa.com/wp-content/uploads/2023/10/wardsauto_marketleader-60x60.png 60w" sizes="(max-width: 400px) 100vw, 400px" itemprop="image" /></div> </figure> </div> </div></div></div><div class="wpb_column vc_column_container vc_col-sm-8"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class=" vc_custom_1698227746064"> <div id="text-block-46" class="mk-text-block jupiter-donut- "> <p>The Market Leader Program is an expert-led initiative that uses research and curated content to drive customer demand.聽Comprising four distinct stages, this program builds on WardsAuto&#8217;s proven awareness and lead generation framework to create an immersive, customer-centric experience that fosters true thought leadership. Our team of expert analysts identifies critical trends in your industry, conducting audience surveys to unlock actionable insights. The survey results are transformed into an interactive, co-branded report that helps buyers stay competitive and boost their performance.</p> <p>Sponsors receive even more value from the program through a blog post that&#8217;s based on the research and tailored to their specific market position and expertise. Finally, a roundtable webinar provides sponsors with a platform to discuss research data and share relevant perspectives to encourage potential customers to take action.</p> <p>With four core elements, this program delivers a unified experience that increases engagement and optimizes costs for users.</p> <div class="clearboth"></div> </div> </div> <div id="mk-toggle-47" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d6bfc4" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Value Proposition </span> <div class="mk-toggle-pane"> <div class="jet-listing-dynamic-repeater__item"> <ul> <li class="jet-listing-dynamic-repeater__item">Drive qualified leads with industry-specific information rooted in market research that your target audience needs and wants.</li> <li class="jet-listing-dynamic-repeater__item">Cultivate demand and engagement through a seamless and data-backed multi-channel approach, leaving your audience wanting more.</li> <li class="jet-listing-dynamic-repeater__item">Accelerate lead generation efforts with providing expert, data-rich content guaranteed to convert prospects.</li> </ul> </div> </div> </div> <div id="mk-toggle-48" class="mk-toggle fancy-style jupiter-donut-"> <span class="mk-toggle-title"> <svg class="mk-svg-icon" data-name="mk-icon-chevron-right" data-cacheid="icon-67472d0d6c096" style=" height:13px; width: 9.28571428571px; " xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1280 1792"><path d="M1107 877l-742 742q-19 19-45 19t-45-19l-166-166q-19-19-19-45t19-45l531-531-531-531q-19-19-19-45t19-45l166-166q19-19 45-19t45 19l742 742q19 19 19 45t-19 45z"/></svg> Product Objectives </span> <div class="mk-toggle-pane"> <div class="jet-listing-dynamic-repeater__item"> <ul> <li class="jet-listing-dynamic-repeater__item">Multi-Touch Marketing</li> <li class="jet-listing-dynamic-repeater__item">Client Asset Creation</li> <li class="jet-listing-dynamic-repeater__item">Thought Leadership</li> <li class="jet-listing-dynamic-repeater__item">Lead Generation</li> <li class="jet-listing-dynamic-repeater__item">Brand Awareness</li> <li class="jet-listing-dynamic-repeater__item">Audience Engagement</li> </ul> </div> </div> </div> <div id="padding-49" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> </div></div></div> </div> </div> </div> </div> <div class="clearboth"></div> </div> <div class="clearboth"></div> </div> </div> <div class="vc_row-full-width vc_clearfix"></div> <div class="mk-page-section-wrapper" > <div id="page-section-50" class="mk-page-section self-hosted full_layout full-width-50 js-el js-master-row jupiter-donut- " data-intro-effect="false"> <div class="mk-page-section-inner"> <div class="mk-video-color-mask"></div> <div class="mk-section-preloader js-el" data-mk-component="Preloader"> <div class="mk-section-preloader__icon"></div> </div> <div class="background-layer-holder"> <div id="background-layer--50" data-mk-lazyload="false" class="background-layer mk-background-stretch none-blend-effect js-el" data-mk-component="Parallax" data-parallax-config='{"speed" : 0.3 }' data-mk-img-set='{"landscape":{"desktop":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final.png","tablet":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final-1024x768.png","mobile":"https://wardsauto.informa.com/wp-content/uploads/2023/08/WardsAuto_MarketingServices_Website_Backgrounds_Final-736x414.png"},"responsive":"true"}' > <div class="mk-color-layer"></div> </div> </div> </div> <div class="page-section-content vc_row-fluid page-section-fullwidth " > <div class="mk-padding-wrapper wpb_row"> <div class="vc_col-sm-12 wpb_column column_container jupiter-donut- _ jupiter-donut-height-full"> <div id="padding-52" class="mk-padding-divider jupiter-donut- jupiter-donut-clearfix"></div> <h2 id="fancy-title-53" class="mk-fancy-title simple-style jupiter-donut- color-single"> <span> <h2 class="jet-listing-dynamic-field__content" style="text-align: center;"><span style="color: #ffffff;"><a id="state"></a>State of the Market</span></h2> </span> </h2> <div class="clearboth"></div> <div class="wpb_row vc_inner vc_row vc_row-fluid jupiter-donut- attched-false "> <div class="mk-grid"> <div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class=" vc_custom_1698228330037"> <div id="text-block-54" class="mk-text-block jupiter-donut- "> <p style="text-align: center;"><span style="color: #ffffff;">This co-branded research report is designed to generate thought leadership and attract qualified leads. It combines in-depth market research with analysis from an industry expert to address a pressing issue. The report&#8217;s unique style and focus offer valuable insights into the forces shaping the industry, helping readers make informed decisions.</span></p> <p style="text-align: center;"><span style="color: #ffffff;">The report&#8217;s interactive landing page offers an engaging user experience for visitors to explore, engage with, and convert. Marketers can use the report to bolster future sales efforts, generate demand, nurture leads, or support other internal marketing initiatives. 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