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Privacy policy of Memtime - 100% Transparency

<!DOCTYPE html><!-- Last Published: Fri Nov 22 2024 17:15:23 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain="www.memtime.com" data-wf-page="66ede8f3cf534f449306edad" data-wf-site="66ede8f3cf534f449306e1e3" lang="en"><head><meta charset="utf-8"/><title>Privacy policy of Memtime - 100% Transparency</title><link rel="alternate" hrefLang="x-default" href="https://www.memtime.com/privacy"/><link rel="alternate" hrefLang="en" href="https://www.memtime.com/privacy"/><link rel="alternate" hrefLang="de" href="https://www.memtime.com/de/datenschutz"/><link rel="alternate" hrefLang="es" href="https://www.memtime.com/es/privacidad"/><meta content="See which types of your personal data we process for which purposes and in which scope. We are transparent and give you a wide overview of our measures. | Memtime" name="description"/><meta content="Privacy policy of Memtime - 100% Transparency" property="og:title"/><meta content="See which types of your personal data we process for which purposes and in which scope. We are transparent and give you a wide overview of our measures. | Memtime" property="og:description"/><meta content="https://www.memtime.com/images/memtimeTwitter.png" property="og:image"/><meta content="Privacy policy of Memtime - 100% Transparency" property="twitter:title"/><meta content="See which types of your personal data we process for which purposes and in which scope. 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11 2L11 13H22Z" fill="#A7F3D0"/> <path d="M21.7503 12.8119C21.5909 14.6643 20.9058 16.4328 19.7756 17.9091C18.6453 19.3854 17.1169 20.5083 15.3702 21.1455C13.6234 21.7827 11.7311 21.9077 9.91568 21.506C8.10029 21.1042 6.43741 20.1923 5.12268 18.8776C3.80794 17.5628 2.89605 15.9 2.49428 14.0846C2.09252 12.2692 2.21759 10.3768 2.85479 8.63008C3.49199 6.88336 4.61481 5.35496 6.09114 4.22469C7.56748 3.09443 9.33591 2.40933 11.1884 2.24998C11.2869 2.24186 11.386 2.25321 11.4801 2.2834C11.5742 2.31358 11.6615 2.362 11.7368 2.4259C11.8122 2.4898 11.8743 2.56792 11.9195 2.65581C11.9647 2.74369 11.9921 2.83962 12.0003 2.93811C12.0084 3.0366 11.997 3.13573 11.9669 3.22983C11.9367 3.32394 11.8882 3.41117 11.8243 3.48656C11.7604 3.56195 11.6823 3.62402 11.5944 3.66922C11.5066 3.71441 11.4106 3.74186 11.3121 3.74998C9.74425 3.8847 8.24745 4.46442 6.99786 5.42095C5.74827 6.37748 4.79788 7.67101 4.2585 9.14935C3.71913 10.6277 3.61321 12.2293 3.95322 13.7658C4.29322 15.3023 5.065 16.7097 6.17775 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class="sub_menu_item-wrapper"><div class="use_cases-sub-menu-icon-1"><div class="html-embed-28 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path opacity="0.2" d="M20.25 10.8319V19.5C20.25 19.6989 20.171 19.8897 20.0303 20.0303C19.8897 20.171 19.6989 20.25 19.5 20.25H15C14.8011 20.25 14.6103 20.171 14.4697 20.0303C14.329 19.8897 14.25 19.6989 14.25 19.5V15C14.25 14.8011 14.171 14.6103 14.0303 14.4697C13.8897 14.329 13.6989 14.25 13.5 14.25H10.5C10.3011 14.25 10.1103 14.329 9.96967 14.4697C9.82902 14.6103 9.75 14.8011 9.75 15V19.5C9.75 19.6989 9.67098 19.8897 9.53033 20.0303C9.38968 20.171 9.19891 20.25 9 20.25H4.5C4.30109 20.25 4.11032 20.171 3.96967 20.0303C3.82902 19.8897 3.75 19.6989 3.75 19.5V10.8319C3.75001 10.7273 3.77187 10.624 3.81416 10.5284C3.85646 10.4328 3.91827 10.3472 3.99562 10.2769L11.4956 3.19499C11.6337 3.06929 11.8137 2.99963 12.0005 2.99963C12.1872 2.99963 12.3672 3.06929 12.5053 3.19499L20.0053 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6.119C11.4756 6.19607 11.3796 6.30605 11.3195 6.43593L6.81949 16.1859C6.77367 16.2843 6.74999 16.3915 6.75012 16.5V18.3628C6.54949 18.1969 6.35449 18.0216 6.16699 17.8341C5.01307 16.6803 4.22719 15.2103 3.90874 13.6099C3.5903 12.0096 3.75359 10.3507 4.37798 8.84311C5.00236 7.33554 6.05978 6.04698 7.41651 5.1404C8.77325 4.23381 10.3684 3.74992 12.0001 3.74992C13.6319 3.74992 15.227 4.23381 16.5837 5.1404C17.9405 6.04698 18.9979 7.33554 19.6223 8.84311C20.2466 10.3507 20.4099 12.0096 20.0915 13.6099C19.773 15.2103 18.9872 16.6803 17.8332 17.8341Z" fill="#1A73E8"/> </svg></div></div><a href="/designers" class="menu-link">Designers &amp; creatives</a></div></div><div class="use_case_link-remote"><div class="sub_menu_item-wrapper"><div class="use_cases-sub-menu-icon-1"><div class="html-embed-31 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path opacity="0.2" d="M20.1564 15.8165C19.5095 17.1956 18.5247 18.3887 17.2933 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6.75Z" fill="#1A73E8"/> <path d="M21.75 15.75H21V6.75C21 6.15326 20.7629 5.58097 20.341 5.15901C19.919 4.73705 19.3467 4.5 18.75 4.5H5.25C4.65326 4.5 4.08097 4.73705 3.65901 5.15901C3.23705 5.58097 3 6.15326 3 6.75V15.75H2.25C2.05109 15.75 1.86032 15.829 1.71967 15.9697C1.57902 16.1103 1.5 16.3011 1.5 16.5V18C1.5 18.5967 1.73705 19.169 2.15901 19.591C2.58097 20.0129 3.15326 20.25 3.75 20.25H20.25C20.8467 20.25 21.419 20.0129 21.841 19.591C22.2629 19.169 22.5 18.5967 22.5 18V16.5C22.5 16.3011 22.421 16.1103 22.2803 15.9697C22.1397 15.829 21.9489 15.75 21.75 15.75ZM4.5 6.75C4.5 6.55109 4.57902 6.36032 4.71967 6.21967C4.86032 6.07902 5.05109 6 5.25 6H18.75C18.9489 6 19.1397 6.07902 19.2803 6.21967C19.421 6.36032 19.5 6.55109 19.5 6.75V15.75H4.5V6.75ZM21 18C21 18.1989 20.921 18.3897 20.7803 18.5303C20.6397 18.671 20.4489 18.75 20.25 18.75H3.75C3.55109 18.75 3.36032 18.671 3.21967 18.5303C3.07902 18.3897 3 18.1989 3 18V17.25H21V18ZM14.25 8.25C14.25 8.44891 14.171 8.63968 14.0303 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class="p-3-book color-primary">English</div></div></div></a><a href="/de" class="en_flag_link w-inline-block"><div class="language-switch_item"><div class="language-switch-menu-icon"><div class="icon_flag-de w-embed"><svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_1955_32912)"> <rect width="20" height="20" rx="4" fill="white"/> <path d="M18.5021 0H1.49785C0.670586 0 0 1.02353 0 2.2862V6.66667H20V2.2862C20 1.02353 19.3294 0 18.5021 0Z" fill="#0D0D0D"/> <path d="M0 17.7138C0 18.9764 0.670586 20 1.49785 20H18.5021C19.3294 20 20 18.9765 20 17.7138V13.3333H0V17.7138Z" fill="#FAB123"/> <path d="M20 6.66652H0V13.3328H20V6.66652Z" fill="#D52020"/> </g> <defs> <clipPath id="clip0_1955_32912"> <rect width="20" height="20" rx="4" fill="white"/> </clipPath> </defs> </svg></div></div><div class="sub_menu-item-text"><div class="p-3-book color-primary">Deutsch</div></div></div></a><a href="/es" class="es_flag_link w-inline-block"><div class="language-switch_item"><div class="language-switch-menu-icon"><div class="icon_flag-spain w-embed"><svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <g clip-path="url(#clip0_1955_33211)"> <rect width="20" height="20" rx="4" fill="white"/> <path d="M0 17.7138C0 18.9764 0.670586 20 1.49785 20H18.5021C19.3294 20 20 18.9765 20 17.7138V15.7895H0V17.7138Z" fill="#C8414B"/> <path d="M18.5021 0H1.49785C0.670586 0 0 1.02353 0 2.2862V4.21055H20V2.2862C20 1.02353 19.3294 0 18.5021 0Z" fill="#C8414B"/> <path d="M20 4H0V16H20V4Z" fill="#FFD250"/> </g> <defs> <clipPath id="clip0_1955_33211"> <rect width="20" height="20" rx="4" fill="white"/> </clipPath> </defs> </svg></div></div><div class="sub_menu-item-text"><div class="p-3-book color-primary">Español</div></div></div></a></div></div></nav></div></div><div class="nav-link-wrap-login"><a href="https://portal.memtime.com" id="portal" class="nav-links h6-mob h6-tab w-nav-link">Portal</a><a href="https://wss.memtime.com/v1/session/create/web?goto=https://portal.memtime.com" id="login" class="nav-links h6-mob h6-tab w-nav-link">Login</a></div></div><div class="btn_wrap"><div class="outline_button-wrap"><a href="/schedule-a-call" class="outline_button-m w-button">Book a demo</a></div><div class="primary_button-wrap"><a href="https://login.memtime.com/sign-up?language=en" class="primary_button-m w-button">Try for free</a></div></div></div></nav><div class="navbar8_menu-button w-nav-button"><div class="menu-icon"><div data-w-id="d4e7d914-367c-9594-3b2e-afe6477dcb06" class="menu-parent-3"><div data-w-id="d4e7d914-367c-9594-3b2e-afe6477dcb07" class="menu-bar"></div><div data-w-id="d4e7d914-367c-9594-3b2e-afe6477dcb08" class="menu-bar"></div><div data-w-id="d4e7d914-367c-9594-3b2e-afe6477dcb09" class="menu-bar"></div></div></div></div></div></div></div><section class="legal-section"><div class="w-layout-blockcontainer legal-container w-container"><div id="w-node-_3fbb2dc8-0fbc-1725-7706-3e16b1bdd9bb-9306edad" class="w-layout-layout legal-stack wf-layout-layout"><div id="w-node-_3fbb2dc8-0fbc-1725-7706-3e16b1bdd9bc-9306edad" class="w-layout-cell legal-cell"><div id="w-node-b5733b66-e825-6303-5c85-4a5379e3d3fa-9306edad" class="legal-anchors"><div class="legal-anchors-heading"><h3 class="h6">Table of contents:</h3></div><a href="#Preamble" class="legal-anchors-links">Preamble<br/></a><a href="#Controller" class="legal-anchors-links">Controller</a><a href="#Overview-of-the-processing-operations" class="legal-anchors-links">Overview of processing operations</a><a href="#Legal-Bases-for-the-Processing" class="legal-anchors-links">Legal Bases for the Processing</a><a href="#Security-Precautions" class="legal-anchors-links">Security Precautions</a><a href="#Transmission-of-personal-data" class="legal-anchors-links">Transmission of Personal Data</a><a href="#Data-processing-in-Third-Countries" class="legal-anchors-links">Data Processing in Third Countries</a><a href="#Erasure-of-data" class="legal-anchors-links">Erasure of data</a><a href="#Use-of-cookies" class="legal-anchors-links">Use of Cookies</a><a href="#Business-services" class="legal-anchors-links">Business services</a><a href="#Providers-and-services" class="legal-anchors-links">Providers and services used in the course of business</a><a href="#Payment-Procedure" class="legal-anchors-links">Payment Procedure</a><a href="#Provision-of-online-services-and-web-hosting" class="legal-anchors-links">Provision of online services and web hosting</a><a href="#Registration-Login-and-User-Account" class="legal-anchors-links">Registration, Login and User Account</a><a href="#Single-Sign-on-Authentication" class="legal-anchors-links">Single Sign-on Authentication</a><a href="#Blogs-and-publication-media" class="legal-anchors-links">Blogs and publication media</a><a href="#Contact-and-inquiry-management" class="legal-anchors-links">Contact and Inquiry Management</a><a href="#Communication-via-messenger" class="legal-anchors-links">Communication via messenger</a><a href="#Chatbots-and-chat-functions" class="legal-anchors-links">Chatbots and chat functions</a><a href="#Video-Conferences" class="legal-anchors-links">Video Conferences, Online Meetings, Webinars and Screen-Sharing</a><a href="#Job-Application-Process" class="legal-anchors-links">Job Application Process</a><a href="#Cloud-services" class="legal-anchors-links">Cloud Services</a><a href="#Newsletter-and-Electronic-Communications" class="legal-anchors-links">Newsletter and Electronic Communications</a><a href="#Commercial-communication" class="legal-anchors-links">Commercial communication by E-Mail, Postal Mail, Fax or Telephone</a><a href="#Web-analysis-Monitoring-and-Optimization" class="legal-anchors-links">Web analysis, Monitoring and Optimization</a><a href="#Online-marketing" class="legal-anchors-links">Online Marketing</a><a href="#Affiliate-Program" class="legal-anchors-links">Affiliate Program</a><a href="#Presence-in-social" class="legal-anchors-links">Profiles in Social Networks (Social Media)</a><a href="#Plugins-and-embedded" class="legal-anchors-links">Plugins and embedded functions and content</a><a href="#Management-Organization-and-Utilities" class="legal-anchors-links">Management, Organization and Utilities</a><a href="#Change-and-update-of-the-privacy-policy" class="legal-anchors-links">Changes and Updates to the Privacy Policy</a><a href="#Rights-of-data-subjects" class="legal-anchors-links">Rights of Data Subjects</a><a href="#Terminology-and-Definitions" class="legal-anchors-links">Terminology and Definitions</a></div></div><div id="w-node-_3fbb2dc8-0fbc-1725-7706-3e16b1bdd9bd-9306edad" class="w-layout-cell legal-cell"><div class="privacy-policy"><h5 class="h1 mob-h1">Privacy policy</h5></div><div class="legal-body-wrapper"><section id="Preamble" class="security-precautions"><h5 class="h4 mob-h4">Preamble</h5><div class="p-3-book mob-p-1-book">With the following privacy policy we would like to inform you which types of your personal data (hereinafter also abbreviated as &quot;data&quot;) we process for which purposes and in which scope. The privacy statement applies to all processing of personal data carried out by us, both in the context of providing our services and in particular on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter collectively referred to as &quot;online services&quot;).</div><div class="p-3-book mob-p-1-book">The terms used are not gender-specific.</div><div class="p-3-book mob-p-1-book">Last Update: 19. August 2022</div><div class="div-block-2"><img src="https://cdn.prod.website-files.com/66ede8f3cf534f449306e1e3/66ede8f3cf534f449306e46e_b1ef45e84a15f276bfc05840b42bca82e55fd117.png" loading="lazy" alt="" class="image-22"/></div></section><section id="privacy-controller" class="security-precautions"><h5 id="Controller" class="h4 mob-h4">Controller</h5><div class="p-3-book mob-p-1-book">Arne Reimann<br/>Memtime GmbH<br/>Zeppelinstraße 73<br/>81669 Munich</div><div class="p-3-book mob-p-1-book">Authorized representatives:</div><div class="p-3-book mob-p-1-book">Arne Reimann, Niclas Preisner, Mislav Boras</div><div class="p-3-book mob-p-1-book">E-mail address: <a href="mailto:support@memtime.com" class="link-l text-secondary">support@memtime.com</a></div></section><section id="Overview-of-the-processing-operations" class="security-precautions"><h5 class="h4 mob-h4">Overview of the processing operations</h5><div class="p-3-book mob-p-1-book">The following table summarises the types of data processed, the purposes for which they are processed and the concerned data subjects.</div><h5 class="h5">Categories of Processed Data</h5><div class="p-3-book mob-p-1-book"></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li>Inventory data.</li><li>Payment data.</li><li>Contact data.</li><li>Content data.</li><li>Contract data.</li><li>Usage data.</li><li>Meta/communication data.</li><li>Job applicant data.</li><li>Contact information (Facebook).</li><li>Event data (Facebook).</li></ul></div><h5 class="h5">Categories of Data subjects.</h5><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li>Customers</li><li>Employees.</li><li>Prospective customers.</li><li>Communication partners.</li><li>Users.</li><li>Job applicants.</li><li>Business and contractual partners.</li></ul></div><h5 class="h5">Purposes of processing</h5><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li>Provision of contractual services and customer support.</li><li>Contact requests and communication.</li><li>Security measures.</li><li>Direct marketing.</li><li>Web Analytics.</li><li>Targeting.</li><li>Office and organisational procedures.</li><li>Remarketing.</li><li>Conversion tracking.</li><li>Clicktracking.</li><li>Affiliate Tracking.</li><li>A/B Tests.</li><li>Managing and responding to inquiries.</li><li>Job Application Process.</li><li>Feedback</li><li>Heatmaps</li><li>Marketing</li><li>Profiles with user-related information.</li><li>Custom Audiences.</li><li>Authentication processes.</li><li>Provision of our online services and usability.</li><li>Information technology infrastructure.</li></ul></div></section><section id="Legal-Bases-for-the-Processing" class="security-precautions"><h5 class="h4 mob-h4">Legal Bases for the Processing</h5><div class="p-3-book mob-p-1-book">In the following, you will find an overview of the legal basis of the GDPR on which we base the processing of personal data. Please note that in addition to the provisions of the GDPR, national data protection provisions of your or our country of residence or domicile may apply. If, in addition, more specific legal bases are applicable in individual cases, we will inform you of these in the data protection declaration.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Consent (Article 6 (1) (a) GDPR)</strong> - The data subject has given his/her consent to the processing of personal data relating to him/her for a specific purpose or purposes.</li><li><strong>Performance of a contract and prior requests (Article 6 (1) (b) GDPR)</strong> - Processing is necessary for the performance of a contract to which the data subject is party or for the performance of pre-contractual measures carried out at the data subject&#x27;s request.</li><li><strong>Compliance with a legal obligation (Article 6 (1) (c) GDPR)</strong> - Processing is necessary for compliance with a legal obligation to which the controller is subject.</li><li><strong>Legitimate Interests (Article 6 (1) (f) GDPR)</strong> - Processing is necessary for the purposes of protecting the legitimate interests of the controller or a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require the protection of personal data.</li></ul></div><div class="p-3-book mob-p-1-book">In addition to the data protection regulations of the General Data Protection Regulation, national regulations on data protection apply in Germany. These include, in particular, the Act on Protection against Misuse of Personal Data in Data Processing (Federal Data Protection Act - BDSG). In particular, the BDSG contains special regulations on the right to information, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes and transmission, as well as automated decision-making in individual cases, including profiling. Furthermore, it regulates data processing for employment purposes (Section 26 BDSG), in particular with regard to the establishment, implementation or termination of employment relationships as well as the consent of employees. Furthermore, state data protection laws of the individual federal states may apply.</div></section><section id="Security-Precautions" class="security-precautions"><h5 class="h4 mob-h4">Security Precautions</h5><div class="p-3-book mob-p-1-book">We take appropriate technical and organisational measures in accordance with the legal requirements, taking into account the state of the art, the costs of implementation and the nature, scope, context and purposes of processing as well as the risk of varying likelihood and severity for the rights and freedoms of natural persons, in order to ensure a level of security appropriate to the risk.</div><div class="p-3-book mob-p-1-book">The measures include, in particular, safeguarding the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as access to, input, transmission, securing and separation of the data. In addition, we have established procedures to ensure that data subjects&#x27; rights are respected, that data is erased, and that we are prepared to respond to data threats rapidly. Furthermore, we take the protection of personal data into account as early as the development or selection of hardware, software and service providers, in accordance with the principle of privacy by design and privacy by default.</div><div class="p-3-book mob-p-1-book">SSL encryption (https): In order to protect your data transmitted via our online services in the best possible way, we use SSL encryption. You can recognize such encrypted connections by the prefix https:// in the address bar of your browser.</div></section><section id="Transmission-of-personal-data" class="security-precautions"><h5 class="h4 mob-h4">Transmission of personal data</h5><div class="p-3-book mob-p-1-book">In the course of our processing of personal data, it may happen that the data is transferred to or disclosed to other bodies, companies, legally independent organizational units or persons. Recipients of this data may include, for example, service providers commissioned with IT tasks or providers of services and content that are integrated into a website. In such cases, we comply with the legal requirements and, in particular, conclude appropriate contracts or agreements that serve to protect your data with the recipients of your data.</div></section><section id="Data-processing-in-Third-Countries" class="security-precautions"><h5 class="h4 mob-h4">Data processing in Third Countries</h5><div class="p-3-book mob-p-1-book">If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA)) or the processing takes place in the context of the use of third party services or disclosure or transfer of data to other persons, bodies or companies, this will only take place in accordance with the legal requirements.</div><div class="p-3-book mob-p-1-book">Subject to express consent or transfer required by contract or law, we process or have processed the data only in third countries with a recognised level of data protection, on the basis of special guarantees, such as a contractual obligation through so-called standard protection clauses of the EU Commission or if certifications or binding internal data protection regulations justify the processing (Article 44 to 49 GDPR, information page of the EU Commission: <a href="https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_en" target="_blank" class="link-l text-secondary">https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_en)</a>.</div></section><section id="Erasure-of-data" class="security-precautions"><h5 class="h4 mob-h4">Erasure of data</h5><div class="p-3-book mob-p-1-book">The data processed by us will be erased in accordance with the statutory provisions as soon as their processing is revoked or other permissions no longer apply (e.g. if the purpose of processing this data no longer applies or they are not required for the purpose). If the data is not deleted because they are required for other and legally permissible purposes, their processing is limited to these purposes. This means that the data will be restricted and not processed for other purposes. This applies, for example, to data that must be stored for commercial or tax reasons or for which storage is necessary to assert, exercise or defend legal claims or to protect the rights of another natural or legal person. In the context of our information on data processing, we may provide users with further information on the deletion and retention of data that is specific to the respective processing operation.</div></section><section id="Use-of-cookies" class="security-precautions"><h5 class="h4 mob-h4">Use of cookies</h5><div class="p-3-book mob-p-1-book">Cookies are small text files or other data records that store information on end devices and read information from the end devices. For example, to store the login status in a user account, the contents of a shopping cart in an e-shop, the contents accessed or the functions used. Cookies can also be used for various purposes, e.g. for purposes of functionality, security and convenience of online offers as well as the creation of analyses of visitor flows.</div><div class="p-3-book mob-p-1-book"><strong>Information on consent: </strong>We use cookies in accordance with the statutory provisions. Therefore, we obtain prior consent from users, except when it is not required by law. In particular, consent is not required if the storage and reading of information, including cookies, is strictly necessary in order to provide an information society service explicitly requested by the subscriber or user. The revocable consent will be clearly communicated to the user and will contain the information on the respective cookie use.</div><div class="p-3-book mob-p-1-book"><strong>Information on legal bases under data protection law:</strong> The legal basis under data protection law on which we process users&#x27; personal data with the use of cookies depends on whether we ask users for consent. If users consent, the legal basis for processing their data is their declared consent. Otherwise, the data processed with the help of cookies is processed on the basis of our legitimate interests (e.g. in a business operation of our online services and improvement of its usability) or, if this is done in the context of the fulfillment of our contractual obligations, if the use of cookies is necessary to fulfill our contractual obligations. For which purposes the cookies are processed by us, we do clarify in the course of this privacy policy or in the context of our consent and processing procedures.</div><div class="p-3-book mob-p-1-book"><strong>Retention period:</strong> With regard to the retention period, a distinction is drawn between the following types of cookies:</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Temporary cookies (also known as &quot;session cookies&quot;):</strong> Temporary cookies are deleted at the latest after a user has left an online service and closed his or her end device (i.e. browser or mobile application).</li><li><strong>Permanent cookies:</strong> Permanent cookies remain stored even after the terminal device is closed. For example, the login status can be saved, or preferred content can be displayed directly when the user visits a website again. Likewise, user data collected with the help of cookies can be used for reach measurement. Unless we provide users with explicit information about the type and storage duration of cookies (e.g., as part of obtaining consent), users should assume that cookies are permanent and that the storage period can be up to two years.</li><li><strong>General information on revocation and objection (opt-out):</strong> Users can revoke the consent they have given at any time and also file an objection to processing in accordance with the legal requirements in Article 21 GDPR. Users can also declare their objection by means of the settings of their browser, e.g. by deactivating the use of cookies (whereby this may also limit the functionality of our online services). An objection to the use of cookies for online marketing purposes, can also be declared via the websites <a href="https://optout.aboutads.info/" target="_blank" class="link-l text-secondary">https://optout.aboutads.info</a> and <a href="https://www.youronlinechoices.com/" target="_blank" class="link-l text-secondary">https://www.youronlinechoices.com/</a>.</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processing Cookie Data on the Basis of Consent:</strong> We use a cookie management solution in which users&#x27; consent to the use of cookies, or the procedures and providers mentioned in the cookie management solution, can be obtained, managed and revoked by the users. The declaration of consent is stored so that it does not have to be retrieved again and the consent can be proven in accordance with the legal obligation. Storage can take place server-sided and/or in a cookie (so-called opt-out cookie or with the aid of comparable technologies) in order to be able to assign the consent to a user or and/or his/her device. Subject to individual details of the providers of cookie management services, the following information applies: The duration of the storage of the consent can be up to two years. In this case, a pseudonymous user identifier is formed and stored with the date/time of consent, information on the scope of the consent (e.g. which categories of cookies and/or service providers) as well as the browser, system and used end device.</li></ul></div></section><section id="Business-services" class="security-precautions"><h5 class="h4 mob-h4">Business services</h5><div class="p-3-book mob-p-1-book">We process data of our contractual and business partners, e.g. customers and interested parties (collectively referred to as &quot;contractual partners&quot;) within the context of contractual and comparable legal relationships as well as associated actions and communication with the contractual partners or pre-contractually, e.g. to answer inquiries.</div><div class="p-3-book mob-p-1-book">We process this data in order to fulfill our contractual obligations. These include, in particular, the obligations to provide the agreed services, any update obligations and remedies in the event of warranty and other service disruptions. In addition, we process the data to protect our rights and for the purpose of administrative tasks associated with these obligations and company organization. Furthermore, we process the data on the basis of our legitimate interests in proper and economical business management as well as security measures to protect our contractual partners and our business operations from misuse, endangerment of their data, secrets, information and rights (e.g. for the involvement of telecommunications, transport and other auxiliary services as well as subcontractors, banks, tax and legal advisors, payment service providers or tax authorities). Within the framework of applicable law, we only disclose the data of contractual partners to third parties to the extent that this is necessary for the aforementioned purposes or to fulfill legal obligations. Contractual partners will be informed about further forms of processing, e.g. for marketing purposes, within the scope of this privacy policy.</div><div class="p-3-book mob-p-1-book">Which data are necessary for the aforementioned purposes, we inform the contracting partners before or in the context of the data collection, e.g. in online forms by special marking (e.g. colors), and/or symbols (e.g. asterisks or the like), or personally.</div><div class="p-3-book mob-p-1-book">We delete the data after expiry of statutory warranty and comparable obligations, i.e. in principle after expiry of 4 years, unless the data is stored in a customer account or must be kept for legal reasons of archiving. The statutory retention period for documents relevant under tax law as well as for commercial books, inventories, opening balance sheets, annual financial statements, the instructions required to understand these documents and other organizational documents and accounting records is ten years and for received commercial and business letters and reproductions of sent commercial and business letters six years. The period begins at the end of the calendar year in which the last entry was made in the book, the inventory, the opening balance sheet, the annual financial statements or the management report was prepared, the commercial or business letter was received or sent, or the accounting document was created, furthermore the record was made or the other documents were created.</div><div class="p-3-book mob-p-1-book">If we use third-party providers or platforms to provide our services, the terms and conditions and privacy policies of the respective third-party providers or platforms shall apply in the relationship between the users and the providers.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contact data (e.g., e-mail, telephone numbers); contract data (e.g., subject matter of contract, term, customer category); usage data (e.g., websites visited, interest in content, access times); meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Customers; prospective customers; business and contractual partners.</li><li><strong>Purposes of processing:</strong> Providing contractual services and customer service; security measures; contact requests and communication; office and organizational procedures; managing and responding to requests.</li><li><strong>Legal basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR); Compliance with a legal obligation (Article 6 (1) (c) GDPR); Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Customer account:</strong> Contractual partners can create a customer or user account. If the registration of a customer account is required, contractual partnerswill be informed of this as well as of the details required for registration. The customer accounts are not public and cannot be indexed by search engines. In the course of registration and subsequent registration and use of the customer account, we store the IP addresses of the contractual partners along with the access times, in order to be able to prove the registration and prevent any misuse of the customer account.If customers have terminated their customer account, their data will be deleted with regard to the customer account, subject to their retention is required for legal reasons. It is the responsibility of the customer to secure their data upon termination of the customer account; <strong>Legal Basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR).</li><li><strong>Software and platform services:</strong> We process the data of our users, registered and any test users (hereinafter uniformly referred to as &quot;users&quot;) in order to provide them with our contractual services and on the basis of legitimate interests to ensure the security of our offer and to develop it further. The required details are identified as such within the context of the conclusion of the agreement, order or comparable contract and include the details required for the provision of services and invoicing as well as contact information in order to be able to hold any further consultations; <strong>Legal Basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR).</li></ul></div></section><section id="Providers-and-services" class="security-precautions"><h5 class="h4 mob-h4">Providers and services used in the course of business.</h5><div class="p-3-book mob-p-1-book">As part of our business activities, we use additional services, platforms, interfaces or plug-ins from third-party providers (in short, &quot;services&quot;) in compliance with legal requirements. Their use is based on our interests in the proper, legal and economic management of our business operations and internal organization.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g. names, addresses); payment data (e.g. bank details, invoices, payment history); contact data (e.g. e-mail, telephone numbers); content data (e.g. entries in online forms); contract data (e.g. subject matter of contract, term, customer category); usage data (e.g. websites visited, interest in content, access times); meta/communication data (e.g. device information, IP addresses).</li><li><strong>Data subjects:</strong> Customers; prospective customers; users (e.g., website visitors, users of online services); business and contractual partners; employees (e.g., employees, applicants, former employees).</li><li><strong>Purposes of processing:</strong> Provision of contractual services and customer service; office and organizational procedures.</li><li><strong>Legal basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further notes on processing operations, procedures and services:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>DATEV:</strong> Software for accounting, communication with tax advisors as well as authorities and with document storage; <strong>Service provider:</strong> DATEV eG, Paumgartnerstr. 6 - 14, 90429 Nuremberg, Germany; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.datev.de/web/de/mydatev/online-anwendungen/" target="_blank" class="link-l text-secondary">https://www.datev.de/web/de/mydatev/online-anwendungen/</a>; <strong>Data protection statement:</strong><a href="https://www.datev.de/web/de/m/ueber-datev/datenschutz/" target="_blank" class="link-l text-secondary">https://www.datev.de/web/de/m/ueber-datev/datenschutz/</a>; <strong>Task processing agreement:</strong> Provided by service provider.</li><li><strong>Chargebee:</strong> Billing &amp; Subscription Management Service; <strong>Service provider:</strong> CHARGEBEE B.V., Piet Heinkade 55, 1019GM Amsterdam, Netherlands; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.chargebee.com/" target="_blank" class="link-l text-secondary">https://www.chargebee.com/</a>; <strong>Privacy Policy:</strong><a href="https://www.chargebee.com/privacy/" target="_blank" class="link-l text-secondary">https://www.chargebee.com/privacy/</a>; <strong>Data Processing Agreement:</strong><a href="https://www.chargebee.com/privacy/dpa/" target="_blank" class="link-l text-secondary">https://www.chargebee.com/privacy/dpa/</a>; <strong>Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries):</strong> Inclusion in the Data Processing Agreement; <strong>Further Information:</strong><a href="https://www.chargebee.com/docs/2.0/eu-gdpr.html" target="_blank" class="link-l text-secondary">https://www.chargebee.com/docs/2.0/eu-gdpr.html</a>.</li></ul></div></section><section id="Payment-Procedure" class="security-precautions"><h5 class="h4 mob-h4">Payment Procedure</h5><div class="p-3-book mob-p-1-book">Within the framework of contractual and other legal relationships, due to legal obligations or otherwise on the basis of our legitimate interests, we offer data subjects efficient and secure payment options and use other service providers for this purpose in addition to banks and credit institutions (collectively referred to as &quot;payment service providers&quot;).</div><div class="p-3-book mob-p-1-book">The data processed by the payment service providers includes inventory data, such as the name and address, bank data, such as account numbers or credit card numbers, passwords, TANs and checksums, as well as the contract, total and recipient-related information. The information is required to carry out the transactions. However, the data entered is only processed by the payment service providers and stored with them. I.e. we do not receive any account or credit card related information, but only information with confirmation or negative information of the payment. Under certain circumstances, the data may be transmitted by the payment service providers to credit agencies. The purpose of this transmission is to check identity and creditworthiness. Please refer to the terms and conditions and data protection information of the payment service providers.</div><div class="p-3-book mob-p-1-book">The terms and conditions and data protection information of the respective payment service providers apply to the payment transactions and can be accessed within the respective websites or transaction applications. We also refer to these for further information and the assertion of revocation, information and other data subject rights.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g. names, addresses); Payment Data (e.g. bank details, invoices, payment history); Contract data (e.g. contract object, duration, customer category); Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses); Contact data (e.g. e-mail, telephone numbers).</li><li><strong>Data subjects:</strong> Customers; Prospective customers; Business and contractual partners.</li><li><strong>Purposes of Processing:</strong> Provision of contractual services and customer support.</li><li><strong>Legal Basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR); Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Stripe:</strong> Payment-Service-Provider (technical integration of online-payment-methods); <strong>Service provider:</strong> Stripe, Inc., 510 Townsend Street, San Francisco, CA 94103, USA; <strong>Legal Basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR); <strong>Website:</strong><a href="https://stripe.com/de" target="_blank" class="link-l text-secondary">https://stripe.com/de</a>; <strong>Privacy Policy:</strong><a href="https://stripe.com/en-de/privacy" target="_blank">https://stripe.com/en-de/privacy</a>.</li><li><strong>Chargebee:</strong> Billing &amp; Subscription Management Service; <strong>Service provider:</strong> CHARGEBEE B.V., Piet Heinkade 55, 1019GM Amsterdam, Netherlands; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.chargebee.com/" target="_blank">https://www.chargebee.com/</a>; <strong>Privacy Policy:</strong><a href="https://www.chargebee.com/privacy/" target="_blank" class="link-l text-secondary">https://www.chargebee.com/privacy/</a>; <strong>Data Processing Agreement:</strong><a href="https://www.chargebee.com/privacy/dpa/" target="_blank" class="link-l text-secondary">https://www.chargebee.com/privacy/dpa/</a>; <strong>Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries):</strong> Inclusion in the Data Processing Agreement; <strong>Further Information:</strong><a href="https://www.chargebee.com/docs/2.0/eu-gdpr.html" target="_blank" class="link-l text-secondary">https://www.chargebee.com/docs/2.0/eu-gdpr.html</a>.</li></ul></div></section><section id="Provision-of-online-services-and-web-hosting" class="security-precautions"><h5 class="h4 mob-h4">Provision of online services and web hosting</h5><div class="p-3-book mob-p-1-book">The data processed by the payment service providers includes inventory data, such as the name and address, bank data, such as account numbers or credit card numbers, passwords, TANs and checksums, as well as the contract, total and recipient-related information. The information is required to carry out the transactions. However, the data entered is only processed by the payment service providers and stored with them. I.e. we do not receive any account or credit card related information, but only information with confirmation or negative information of the payment. Under certain circumstances, the data may be transmitted by the payment service providers to credit agencies. The purpose of this transmission is to check identity and creditworthiness. Please refer to the terms and conditions and data protection information of the payment service providers.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses); Content data (e.g. text input, photographs, videos).</li><li><strong>Data Subjects:</strong> Users (e.g., website visitors, users of online services); business and contractual partners.</li><li><strong>Purposes of processing:</strong> Provision of our online services and usability; Information technology infrastructure (Operation and provision of information systems and technical devices, such as computers, servers, etc.).); Security measures.</li><li><strong>Legal basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Provision of online offer on rented hosting space:</strong> For the provision of our online services, we use storage space, computing capacity and software that we rent or otherwise obtain from a corresponding server provider (also referred to as a &quot;web hoster&quot;); Legal Basis: Legitimate Interests (Article 6 (1) (f) GDPR).</li><li><strong>Collection of Access Data and Log Files:</strong> The access to our online services is logged in the form of so-called &quot;server log files&quot;. Server log files may include the address and name of the web pages and files accessed, the date and time of access, data volumes transferred, notification of successful access, browser type and version, the user&#x27;s operating system, referrer URL (the previously visited page) and, as a general rule, IP addresses and the requesting provider.The server log files can be used for security purposes, e.g. to avoid overloading the servers (especially in the case of abusive attacks, so-called DDoS attacks) and to ensure the stability and optimal load balancing of the servers; Legal Basis: Legitimate Interests (Article 6 (1) (f) GDPR); Retention period: Log file information is stored for a maximum period of 30 days and then deleted or anonymized. Data, the further storage of which is necessary for evidence purposes, are excluded from deletion until the respective incident has been finally clarified.</li><li><strong>Content-Delivery-Network:</strong> We use a so-called &quot;Content Delivery Network&quot; (CDN). A CDN is a service with whose help contents of our online services, in particular large media files, such as graphics or scripts, can be delivered faster and more securely with the help of regionally distributed servers connected via the Internet; Legal Basis: Legitimate Interests (Article 6 (1) (f) GDPR).</li><li><strong>Amazon Web Services (AWS):</strong> Services in the field of the provision of information technology infrastructure and related services (e.g. storage space and/or computing capacities); <strong>Service provider:</strong> Amazon Web Services EMEA SARL, 38 avenue John F. Kennedy, 1855, Luxembourg; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://aws.amazon.com/" target="_blank" class="link-l text-secondary">https://aws.amazon.com/</a>; <strong>Privacy Policy:</strong><a href="https://aws.amazon.com/privacy/" target="_blank" class="link-l text-secondary">https://aws.amazon.com/privacy/</a>; <strong>Data Processing Agreement:</strong><a href="https://aws.amazon.com/compliance/gdpr-center/" target="_blank" class="link-l text-secondary">https://aws.amazon.com/compliance/gdpr-center/</a>; <strong>Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries):</strong> Inclusion in the Data Processing Agreement.</li><li><strong>Amazon CloudFront:</strong> Content-Delivery-Network (CDN) - service with whose help contents of our online services, in particular large media files, such as graphics or scripts, can be delivered faster and more securely with the help of regionally distributed servers connected via the Internet; <strong>Service provider:</strong> Amazon Web Services EMEA SARL, 38 avenue John F. Kennedy, 1855, Luxembourg; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://aws.amazon.com/cloudfront/" target="_blank" class="link-l text-secondary">https://aws.amazon.com/cloudfront/</a>; <strong>Privacy Policy:</strong><a href="https://aws.amazon.com/privacy/" target="_blank" class="link-l text-secondary">https://aws.amazon.com/privacy/</a>; <strong>Data Processing Agreement:</strong><a href="https://aws.amazon.com/compliance/gdpr-center/" target="_blank" class="link-l text-secondary">https://aws.amazon.com/compliance/gdpr-center/</a>; <strong>Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries):</strong> Inclusion in the Data Processing Agreement.</li></ul></div></section><section id="Registration-Login-and-User-Account" class="security-precautions"><h5 class="h4 mob-h4">Registration, Login and User Account</h5><div class="p-3-book mob-p-1-book">Users can create a user account. Within the scope of registration, the required mandatory information is communicated to the users and processed for the purposes of providing the user account on the basis of contractual fulfilment of obligations. The processed data includes in particular the login information (name, password and an e-mail address).</div><div class="p-3-book mob-p-1-book">Within the scope of using our registration and login functions as well as the use of the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user&#x27;s protection against misuse and other unauthorized use. This data will not be passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so.</div><div class="p-3-book mob-p-1-book">Users may be informed by e-mail of information relevant to their user account, such as technical changes.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g. names, addresses); Contact data (e.g. e-mail, telephone numbers); Content data (e.g. text input, photographs, videos); Meta/communication data (e.g. device information, IP addresses).</li><li><strong>Data subjects:</strong> Users (e.g. website visitors, users of online services).</li><li><strong>Purposes of Processing:</strong> Provision of contractual services and customer support; Security measures; Managing and responding to inquiries; Provision of our online services and usability.</li><li><strong>Legal Basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR); Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Deletion of data after termination:</strong> If users have terminated their user account, their data relating to the user account will be deleted, subject to any legal permission, obligation or consent of the users; Legal Basis: Performance of a contract and prior requests (Article 6 (1) (b) GDPR).</li><li><strong>No obligation to retain data:</strong> It is the responsibility of the users to secure their data before the end of the contract in the event of termination. We are entitled to irretrievably delete all user data stored during the term of the contract; <strong>Legal Basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR)</li></ul></div></section><section id="Single-Sign-on-Authentication" class="security-precautions"><h5 class="h4 mob-h4">Single Sign-on Authentication</h5><div class="p-3-book mob-p-1-book">Single Sign-On&quot; or &quot;Single Sign-On Authentication or Logon&quot; are procedures that allow users to log in to our online services using a user account with a provider of Single Sign-On services (e.g. a social network). The prerequisite for Single Sign-On Authentication is that users are registered with the respective Single Sign-On provider and enter the required access data in the online form provided for this purpose, or are already logged in with the Single Sign-On provider and confirm the Single Sign-On login via the button.</div><div class="p-3-book mob-p-1-book">Authentication takes place directly with the respective single sign-on provider. Within the scope of such authentication, we receive a user ID with the information that the user is logged in with the respective single sign-on provider under this user ID and an ID that cannot be used for other purposes (so-called &quot;user handle&quot;). Whether we receive further data depends solely on the single sign-on procedure used, the data releases selected as part of authentication and also which data users have released in the privacy or other settings of the user account with the single sign-on provider. Depending on the single sign-on provider and the user&#x27;s choice, there can be different data, usually the e-mail address and the user name. The password entered by the single sign-on provider as part of the single sign-on procedure is neither visible to us nor is it stored by us.</div><div class="p-3-book mob-p-1-book">Users are requested to note that their data stored with us can be automatically compared with their user account with the single sign-on provider, but this is not always possible or actual. If, for example, the e-mail addresses of users change, users must change these manually in their user account with us.</div><div class="p-3-book mob-p-1-book">We can use single sign-on authentication, provided that it has been agreed with users in the context of pre-fulfillment or fulfilment of the contract, in the context of consent processing and otherwise use it on the basis of our legitimate interests and the interests of users in an effective and secure authentication system.</div><div class="p-3-book mob-p-1-book">Should users decide to no longer want to use the link of their user account with the Single Sign-On provider for the Single Sign-On procedure, they must remove this link within their user account with the Single Sign-On provider. If users wish to delete their data from us, they must cancel their registration with us.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g. names, addresses); Contact data (e.g. e-mail, telephone numbers); Usage data (e.g. websites visited, interest in content, access times); Meta/communication data (e.g. device information, IP addresses); Event Data (Facebook) (&quot;Event Data&quot; is data that can be transmitted from us to Facebook, e.g. via Facebook pixels (via apps or other means) and relates to persons or their actions; the data includes, for example, information about visits to websites, interactions with content, functions, installations of apps, purchases of products, etc.; Event data is processed for the purpose of creating target groups for content and advertising information (Custom Audiences); Event Data does not include the actual content (such as written comments), login information, and Contact Information (such as names, email addresses, and phone numbers). Event Data is deleted by Facebook after a maximum of two years, the Custom Audiences created from them with the deletion of our Facebook account).</li><li><strong>Data subjects:</strong> Users (e.g. website visitors, users of online services).</li><li><strong>Purposes of Processing:</strong> Provision of contractual services and customer support; Security measures; Authentication processes.</li><li><strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Facebook Single-Sign-On:</strong> Authentication service of the Facebook platform; <strong>Service provider:</strong> Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.facebook.com/" target="_blank" class="link-l text-secondary">https://www.facebook.com</a>; <strong>Data protection statement:</strong><a href="https://www.facebook.com/about/privacy" target="_blank" class="link-l text-secondary">https://www.facebook.com/about/privacy</a>; <strong>Contractual processing agreement:</strong><a href="https://www.facebook.com/legal/terms/dataprocessing" target="_blank" class="link-l text-secondary">https://www.facebook.com/legal/terms/dataprocessing</a>; Standard contractual clauses (ensuring level of data protection in case of processing in third countries): <a href="https://www.facebook.com/legal/EU_data_transfer_addendum" target="_blank" class="link-l text-secondary">https://www.facebook.com/legal/EU_data_transfer_addendum</a></li><li><strong>Google Single-Sign-On:</strong> Authentication service; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.google.com/" target="_blank" class="link-l text-secondary">https://www.google.com</a>; <strong>Privacy Policy:</strong><a href="https://policies.google.com/privacy" target="_blank" class="link-l text-secondary">https://policies.google.com/privacy</a>; <strong>Opt-Out:</strong> Settings for the Display of Advertisements: <a href="https://adssettings.google.com/authenticated" target="_blank" class="link-l text-secondary">https://adssettings.google.com/authenticated</a>.</li><li><strong>Microsoft Single-Sign-On:</strong> Authentication service; <strong>Service provider:</strong> Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland, parent company: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.microsoft.com/en-gb/security/business/identity-access-management/single-sign-on" target="_blank" class="link-l text-secondary">https://www.microsoft.com/en-gb/security/business/identity-access-management/single-sign-on</a>; <strong>Privacy Policy:</strong><a href="https://privacy.microsoft.com/en-gb/privacystatement" target="_blank" class="link-l text-secondary">https://privacy.microsoft.com/en-gb/privacystatement</a>; <strong>Further Information:</strong><a href="https://www.microsoft.com/en-gb/trust-center" target="_blank" class="link-l text-secondary">https://www.microsoft.com/en-gb/trust-center</a>.</li></ul></div></section><section id="Blogs-and-publication-media" class="security-precautions"><h5 class="h4 mob-h4">Blogs and publication media</h5><div class="p-3-book mob-p-1-book">We use blogs or comparable means of online communication and publication (hereinafter &quot;publication medium&quot;). Readers&#x27; data will only be processed for the purposes of the publication medium to the extent necessary for its presentation and communication between authors and readers or for security reasons. For the rest, we refer to the information on the processing of visitors to our publication medium within the scope of this privacy policy.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g., names, addresses); contact data (e.g., e-mail, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Provision of contractual services and customer support; Feedback (e.g. collecting feedback via online form); Provision of our online services and usability.</li><li><strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR).</li></ul></div></section><section id="Contact-and-inquiry-management" class="security-precautions"><h5 class="h4 mob-h4">Contact and inquiry management</h5><div class="p-3-book mob-p-1-book">When contacting us (e.g. via contact form, email, telephone or via social media) as well as in the context of existing user and business relationships, the information of the inquiring persons is processed to the extent necessary to respond to the contact requests and any requested measures.</div><div class="p-3-book mob-p-1-book">The response to the contact inquiries as well as the management of contact and inquiry data in the context of contractual or pre-contractual relationships is carried out to fulfill our contractual obligations or to respond to (pre)contractual inquiries and otherwise on the basis of legitimate interests in responding to the inquiries and maintaining user or business relationships.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Contact data (e.g., e-mail, telephone numbers); Content data (e.g., entries in online forms); Usage data (e.g., web pages visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Communication partners (Recipients of e-mails, letters, etc.).</li><li><strong>Purposes of processing:</strong> Contact inquiries and communication; managing and responding to inquiries; feedback (e.g. collecting feedback via online form); providing our online offer and user experience; providing contractual services and customer service.</li><li><strong>Legal basis:</strong> Contract performance and pre-contractual requests (Article 6 (1) (b) GDPR); Legitimate interests (Article 6 (1) (b) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Contact form:</strong> When users contact us via our contact form, e-mail or other communication channels, we process the data provided to us in this context to process the communicated request. For this purpose, we process personal data in the context of pre-contractual and contractual business relationships to the extent necessary for their fulfillment and otherwise on the basis of our legitimate interests as well as the interests of the communication partners in responding to the concerns and our legal archiving requirements; <strong>Legal Basis:</strong> Performance of a contract and prior requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (f) GDPR).</li><li><strong>HubSpot:</strong> Customer management as well as process and sales support with personalized customer care with multi-channel communication, i.e. management of customer inquiries from different channels as well as with analysis and feedback functions; <strong>Service provider:</strong> HubSpot, Inc., 25 First St., 2nd floor, Cambridge, Massachusetts 02141, USA; <strong>Legal basis:</strong> Contract performance and pre-contractual requests (Article 6 (1) (b) GDPR), Legitimate Interests (Article 6 (1) (b) GDPR); <strong>Website:</strong><a href="https://www.hubspot.de/" target="_blank" class="link-l text-secondary">https://www.hubspot.de</a>; <strong>Data protection statement:</strong><a href="https://legal.hubspot.com/de/privacy-policy?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.7.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/de/privacy-policy</a>; <strong>Contractual processing agreement:</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.7.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/dpa</a>; <strong>Standard contractual clauses (ensuring level of data protection for processing in third countries):</strong><a href="https://legal.hubspot.com/dp?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.7.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/dpa.</a></li></ul></div></section><section id="Communication-via-messenger" class="security-precautions"><h5 class="h4 mob-h4">Communication via messenger</h5><div class="p-3-book mob-p-1-book">We use messenger services for communication purposes and therefore ask you to observe the following information regarding the functionality of the messenger services, encryption, use of the metadata of the communication and your objection options.</div><div class="p-3-book mob-p-1-book">You can also contact us by alternative means, e.g. telephone or e-mail. Please use the contact options provided to you or use the contact options provided within our online services.In the case of encryption of content (i.e. the content of your message and attachments), we point out that the communication content (i.e. the content of the message and attachments) is encrypted end-to-end. This means that the content of the messages is not visible, not even by the messenger service providers themselves. You should always use a current version of the messenger service with activated encryption, so that the encryption of the message contents is guaranteed.</div><div class="p-3-book mob-p-1-book">However, we would like to point out to our communication partners that although messenger service providers do not see the content, they can find out that and when communication partners communicate with us and process technical information on the communication partner&#x27;s device used and, depending on the settings of their device, also location information (so-called metadata).</div><div class="p-3-book mob-p-1-book"><strong>Information on Legal basis:</strong> If we ask communication partners for permission before communicating with them via messenger services, the legal basis of our processing of their data is their consent. Otherwise, if we do not request consent and you contact us, for example, voluntarily, we use messenger services in our dealings with our contractual partners and as part of the contract initiation process as a contractual measure and in the case of other interested parties and communication partners on the basis of our legitimate interests in fast and efficient communication and meeting the needs of our communication partners for communication via messenger services. We would also like to point out that we do not transmit the contact data provided to us to the messenger service providers for the first time without your consent.</div><div class="p-3-book mob-p-1-book"><strong>Withdrawal, objection and deletion:</strong> : You can withdraw your consent or object to communication with us via messenger services at any time. In the case of communication via messenger services, we delete the messages in accordance with our general data retention policy (i.e. as described above after the end of contractual relationships, archiving requirements, etc.) and otherwise as soon as we can assume that we have answered any information provided by the communication partners, if no reference to a previous conversation is to be expected and there are no legal obligations to store the messages to prevent their deletion.</div><div class="p-3-book mob-p-1-book"><strong>Reservation of reference to other means of communication:</strong> Finally, we would like to point out that we reserve the right, for reasons of your safety, not to answer inquiries about messenger services. This is the case if, for example, internal contractual matters require special secrecy or if an answer via the messenger services does not meet the formal requirements. In such cases we refer you to more appropriate communication channels.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Contact data (e.g., email, phone numbers); Usage data (e.g., web pages visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Communication partners.</li><li><strong>Legal basis: Consent (Article 6 (1) (a) GDPR); </strong></li><li><strong>Legitimate interests (Article 6 (1) (a) GDPR).</strong>).</li></ul></div></section><section id="Chatbots-and-chat-functions" class="security-precautions"><h5 class="h4 mob-h4">Chatbots and chat functions</h5><div class="p-3-book mob-p-1-book">We provide online chats and chatbot functions as a means of communication (together referred to as &quot;Chat Services&quot;). A chat is an online conversation that is conducted with a certain degree of immediacy. A chatbot is software that answers users&#x27; questions or informs them about messages. If you use our chat functions, we may process your personal data.</div><div class="p-3-book mob-p-1-book">If you use our Chat Services within an online platform, your identification number is also stored within the respective platform. We may also collect information about which users interact with our Chat Services and when. Furthermore, we store the content of your conversations via the Chat Services and log registration and consent processes in order to be able to prove these in accordance with legal requirements.</div><div class="p-3-book mob-p-1-book">We would like to inform users that the respective platform provider can find out that and when users communicate with our Chat Services and can collect technical information about the user&#x27;s device used and, depending on the settings of their device, also location information (so-called metadata) for the purpose of optimising the respective services and for security purposes. Likewise, the metadata of communication via Chat Services (i.e., information about who has communicated with whom) could be used by the respective platform providers for marketing purposes or to display advertising tailored to users in accordance with their regulations, to which we refer for further information.</div><div class="p-3-book mob-p-1-book">If users agree to activate information with regular messages to a chatbot, they have the possibility to unsubscribe from the information for the future at any time. The chatbot points out to users how and with which terms they can unsubscribe the messages. By unsubscribing from the chatbot messages, Users&#x27; data is deleted from the directory of message recipients.</div><div class="p-3-book mob-p-1-book">We use the aforementioned information to operate our Chat Services, e.g. to address users personally, to answer their inquiries, to transmit any requested content and also to improve our Chat Services (e.g. to &quot;teach&quot; chatbots answers to frequently asked questions or to identify unanswered inquiries).</div><div class="p-3-book mob-p-1-book"><strong>Information on Legal basis:</strong> We use chat services on a consent basis where we have obtained prior permission from users to process their data as part of our chat services (this applies to cases where users are asked for consent, e.g., for a chatbot to send them messages on a regular basis). If we use chat services to answer users&#x27; inquiries about our services or our company, this is done for contractual and pre-contractual communication. Otherwise, we use chat services based on our legitimate interests in optimizing chat services, their operational efficiency, and enhancing the positive user experience.</div><div class="p-3-book mob-p-1-book"><strong>Withdrawal, objection and deletion:</strong> You can revoke a given consent at any time or contradict the processing of your data in the context of our chatbot use.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Contact data (e.g., e-mail, telephone numbers); Content data (e.g., entries in online forms); Usage data (e.g., web pages visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Communication partners (Recipients of e-mails, letters, etc.).</li><li><strong>Purposes of processing:</strong> Contact requests and communications; direct marketing (e.g., by email or postal mail).</li><li><strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); Contract performance and pre-contractual requests (Article 6 (1) (a) GDPR); Legitimate interests (Article 6 (1) (a) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>HubSpot:</strong> Chatbot and assistance software and related services; <strong>Service provider:</strong> HubSpot, Inc., 25 First St., 2nd floor, Cambridge, Massachusetts 02141, USA; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.hubspot.com/?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.8.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://www.hubspot.com</a>; <strong>Privacy Policy:</strong><a href="https://legal.hubspot.com/privacy-policy?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.8.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/privacy-policy</a>; <strong>Data Processing Agreement:</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.8.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/dpa</a>; <strong>Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries):</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.8.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/dpa</a>.</li></ul></div></section><section id="Video-Conferences" class="security-precautions"><h5 class="h4 mob-h4">Video Conferences, Online Meetings, Webinars and Screen-Sharing</h5><div class="p-3-book mob-p-1-book">We use platforms and applications of other providers (hereinafter referred to as &quot;Conference Platforms&quot;) for the purpose of conducting video and audio conferences, webinars and other types of video and audio meetings (hereinafter collectively referred to as &quot;Conference&quot;). When using the Conference Platforms and their services, we comply with the legal requirements.</div><div class="p-3-book mob-p-1-book"><strong>Data processed by Conference Platforms:</strong> In the course of participation in a Conference, the Data of the participants listed below are processed. The scope of the processing depends, on the one hand, on which data is requested in the context of a specific Conference (e.g., provision of access data or clear names) and which optional information is provided by the participants. In addition to processing for the purpose of conducting the conference, participants&#x27; Data may also be processed by the Conference Platforms for security purposes or service optimization. The processed Date includes personal information (first name, last name), contact information (e-mail address, telephone number), access data (access codes or passwords), profile pictures, information on professional position/function, the IP address of the internet access, information on the participants&#x27; end devices, their operating system, the browser and its technical and linguistic settings, information on the content-related communication processes, i.e. entries in chats and audio and video data, as well as the use of other available functions (e.g. surveys). The content of communications is encrypted to the extent technically provided by the conference providers. If participants are registered as users with the Conference Platforms, then further data may be processed in accordance with the agreement with the respective Conference Provider.</div><div class="p-3-book mob-p-1-book"><strong>Logging and recording:</strong> If text entries, participation results (e.g. from surveys) as well as video or audio recordings are recorded, this will be transparently communicated to the participants in advance and they will be asked - if necessary - for their consent.</div><div class="p-3-book mob-p-1-book"><strong>Data protection measures of the participants:</strong> Please refer to the data privacy information of the Conference Platforms for details on the processing of your data and select the optimum security and data privacy settings for you within the framework of the settings of the conference platforms. Furthermore, please ensure data and privacy protection in the background of your recording for the duration of a Conference (e.g., by notifying roommates, locking doors, and using the background masking function, if technically possible). Links to the conference rooms as well as access data, should not be passed on to unauthorized third parties.</div><div class="p-3-book mob-p-1-book"><strong>Notes on legal bases:</strong> Insofar as, in addition to the Conference Platforms, we also process users&#x27; data and ask users for their consent to use contents from the Conferences or certain functions (e.g. consent to a recording of Conferences), the legal basis of the processing is this consent. Furthermore, our processing may be necessary for the fulfillment of our contractual obligations (e.g. in participant lists, in the case of reprocessing of Conference results, etc.). Otherwise, user data is processed on the basis of our legitimate interests in efficient and secure communication with our communication partners.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g., names, addresses); contact data (e.g., e-mail, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Communication partners; Users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Provision of contractual services and customer service; contact requests and communication; office and organizational procedures.</li><li><strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); Contract performance and pre-contractual requests (Article 6 (1) (a) GDPR); Legitimate interests (Article 6 (1) (a) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Zoom:</strong> Video Conferencing, Web Conferencing and Webinars; Service provider: Zoom Video Communications, Inc., 55 Almaden Blvd., Suite 600, San Jose, CA 95113, USA; Legal Basis: Legitimate Interests (Article 6 (1) (f) GDPR); Website: <a href="https://zoom.us/" target="_blank" class="link-l text-secondary">https://zoom.us</a>; Privacy Policy: <a href="https://zoom.us/docs/de-de/privacy-and-legal.html" target="_blank" class="link-l text-secondary">https://zoom.us/docs/de-de/privacy-and-legal.html</a>; Data Processing Agreement: <a href="https://zoom.us/docs/de-de/privacy-and-legal.html" target="_blank" class="link-l text-secondary">https://zoom.us/docs/de-de/privacy-and-legal.html</a> (referred to as Global DPA); Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries): <a href="https://zoom.us/docs/de-de/privacy-and-legal.html" target="_blank" class="link-l text-secondary">https://zoom.us/docs/de-de/privacy-and-legal.html</a> (referred to as Global DPA).</li><li>• <strong>Loom:</strong> Video messaging, screen sharing, and recording; <strong>Service Provider:</strong> Loom, Inc, 1700 Van Ness, Suite 1015 San Francisco, California 94109, USA; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.loom.com/" target="_blank" class="link-l text-secondary">https://www.loom.com/</a>; <strong>Data protection statement:</strong><a href="https://www.loom.com/privacy-policy" target="_blank" class="link-l text-secondary">https://www.loom.com/privacy-policy</a>; <strong>Contractual processing agreement:</strong><a href="https://www.loom.com/dpa" target="_blank" class="link-l text-secondary">https://www.loom.com/dpa</a>; <strong>Standard contractual clauses (ensuring level of data protection for processing in third countries):</strong><a href="https://www.loom.com/dpa" target="_blank" class="link-l text-secondary">https://www.loom.com/dpa.</a>.</li></ul></div></section><section id="Job-Application-Process" class="security-precautions"><h5 class="h4 mob-h4">Job Application Process</h5><div class="p-3-book mob-p-1-book">The application procedure requires applicants to provide us with the data required for their assessment and selection. The information required can be found in the job description or, in the case of online forms, in the details provided there.</div><div class="p-3-book mob-p-1-book">The application process requires applicants to provide us with the data necessary for their assessment and selection. The information required can be found in the job description or, in the case of online forms, in the information contained therein.</div><div class="p-3-book mob-p-1-book">In principle, the required information includes personal information such as name, address, a contact option and proof of the qualifications required for a particular employment. Upon request, we will be happy to provide you with additional information.</div><div class="p-3-book mob-p-1-book">If made available, applicants can submit their applications via an online form. The data will be transmitted to us encrypted according to the state of the art. Applicants can also send us their applications by e-mail. Please note, however, that e-mails on the Internet are generally not sent in encrypted form. As a rule, e-mails are encrypted during transport, but not on the servers from which they are sent and received. We can therefore accept no responsibility for the transmission path of the application between the sender and the reception on our server. For the purposes of searching for applicants, submitting applications and selecting applicants, we may make use of the applicant management and recruitment software, platforms and services of third-party providers in compliance with legal requirements. Applicants are welcome to contact us about how to submit their application or send it to us by regular mail.</div><div class="p-3-book mob-p-1-book"><strong>Processing of special categories of data:</strong> If special categories of personal data within the meaning of Article 9 (1) GDPR (e.g. health data, such as severely handicapped status or ethnic origin) are requested from applicants within the framework of the application procedure, so that the responsible person or the person concerned can exercise his/her rights arising from labour law and social security and social protection law and fulfil his/her duties in this regard, their processing shall be carried out in accordance with Article 9 (1)(b) GDPR, in the case of the protection of vital interests of applicants or other persons pursuant to Article 9 (1)(c) GDPR or for the purposes of preventive health care or occupational medicine, for the assessment of the employee&#x27;s ability to work, for medical diagnostics, care or treatment in the health or social sector or for the administration of systems and services in the health or social sector in accordance with Article 9 (1)(h) GDPR. In the case of a communication of special categories of data based on voluntary consent, their processing is carried out on the basis of Article 9 (1)(a) GDPR.</div><div class="p-3-book mob-p-1-book"><strong>Ereasure of data:</strong> In the event of a successful application, the data provided by the applicants may be further processed by us for the purposes of the employment relationship. Otherwise, if the application for a job offer is not successful, the applicant&#x27;s data will be deleted. Applicants&#x27; data will also be deleted if an application is withdrawn, to which applicants are entitled at any time. Subject to a justified revocation by the applicant, the deletion will take place at the latest after the expiry of a period of six months, so that we can answer any follow-up questions regarding the application and comply with our duty of proof under the regulations on equal treatment of applicants. Invoices for any reimbursement of travel expenses are archived in accordance with tax regulations</div><div class="p-3-book mob-p-1-book"><strong>Inclusion in an applicant pool:</strong> Inclusion in an applicant pool, if offered, is based on consent. Applicants are informed that their consent to inclusion in the talent pool is voluntary, has no influence on the current application process and that they can revoke their consent at any time for the future.</div><div class="p-3-book mob-p-1-book"><strong>Admission to a talent pool</strong> - Admission to an talent pool, if offered, is based on consent. Applicants are informed that their consent to be included in the talent pool is voluntary, has no influence on the current application process and that they can revoke their consent at any time for the future.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Personal data (e.g. names, addresses); contact data (e.g. e-mail, telephone numbers); content data (e.g. entries in online forms); applicant data (e.g. personal details, postal and contact addresses, the documents relating to the application and the information contained therein, such as cover letter, curriculum vitae, certificates and other information relating to a specific position or voluntarily provided by applicants).</li><li><strong>Data subjects:</strong> Job Applicants.</li><li><strong>Purposes of processing:</strong> Job Application procedure (establishment and possible subsequent implementation as well as possible subsequent termination of the employment relationship); office and organizational procedures.</li><li><strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Third party Recruitment Services:</strong> Recruitment-related services (search for employees, communication, application process, contract negotiations); Legal Basis: Legitimate Interests (Article 6 (1) (f) GDPR).</li><li><strong>Typeform:</strong> Creation of forms as well as surveys and management of subscriber contributions; <strong>Service provider:</strong> TYPEFORM SL, Carrer Bac de Roda, 163, local, 08018 - Barcelona, Spain; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.typeform.com/" target="_blank" class="link-l text-secondary">https://www.typeform.com/</a>; <strong>Privacy statement:</strong><a href="https://admin.typeform.com/to/dwk6gt/" target="_blank" class="link-l text-secondary">https://admin.typeform.com/to/dwk6gt/.</a></li><li><strong>Asana:</strong> Project Management - Organization and Management of Teams, Groups, Workflows, Projects and Processes; <strong>Service Provider:</strong> Asana, Inc, 1550 Bryant Street, Suite 200, San Francisco, CA 94103, USA; <strong>Legal Grounds:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://asana.com/" target="_blank" class="link-l text-secondary">https://asana.com</a>; <strong>Privacy Statement:</strong><a href="https://asana.com/de/terms#privacy-policy" target="_blank" class="link-l text-secondary">https://asana.com/en/terms#privacy-policy</a>; <strong>Contractual processing agreement:</strong><a href="https://asana.com/de/terms#data-processing" target="_blank" class="link-l text-secondary">https://asana.com/de/terms#data-processing</a>; <strong>Standard contractual clauses (ensuring level of data protection in case of processing in third countries):</strong><a href="https://asana.com/de/terms#data-processing" target="_blank" class="link-l text-secondary">https://asana.com/de/terms#data-processing.</a></li></ul></div></section><section id="Cloud-services" class="security-precautions"><h5 class="h4 mob-h4">Cloud services</h5><div class="p-3-book mob-p-1-book">We use Internet-accessible software services (so-called &quot;cloud services&quot;, also referred to as &quot;Software as a Service&quot;) provided on the servers of its providers for the following purposes: document storage and administration, calendar management, e-mail delivery, spreadsheets and presentations, exchange of documents, content and information with specific recipients or publication of websites, forms or other content and information, as well as chats and participation in audio and video conferences.</div><div class="p-3-book mob-p-1-book">Within this framework, personal data may be processed and stored on the provider&#x27;s servers insofar as this data is part of communication processes with us or is otherwise processed by us in accordance with this privacy policy. This data may include in particular master data and contact data of data subjects, data on processes, contracts, other proceedings and their contents. Cloud service providers also process usage data and metadata that they use for security and service optimization purposes.</div><div class="p-3-book mob-p-1-book">If we use cloud services to provide documents and content to other users or publicly accessible websites, forms, etc., providers may store cookies on users&#x27; devices for web analysis or to remember user settings (e.g. in the case of media control).</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g., names, addresses); contact data (e.g., e-mail, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Customers; employees (e.g., employees, applicants, former employees); prospective customers; communication partners; users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Office and organizational procedures; Information technology infrastructure (operation and provision of information systems and technical equipment (computers, servers, etc.).).</li><li><strong>Legal basis:</strong> Contract performance and pre-contractual requests (Article 6 (1) (f) GDPR); Legitimate interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Dropbox:</strong> Cloud storage service; <strong>Service provider:</strong> Dropbox, Inc., 333 Brannan Street, San Francisco, California 94107, USA; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.dropbox.com/de" target="_blank" class="link-l text-secondary">https://www.dropbox.com/de</a>; <strong>Data protection statement:</strong><a href="https://www.dropbox.com/privacy" target="_blank" class="link-l text-secondary">https://www.dropbox.com/privacy</a>; <strong>Contractual processing agreement:</strong><a href="https://assets.dropbox.com/documents/en/legal/dfb-data-processing-agreement.pdf" target="_blank" class="link-l text-secondary">https://assets.dropbox.com/documents/en/legal/dfb-data-processing-agreement.pdf</a>; <strong>Standard contractual clauses (ensuring level of data protection in case of processing in third countries):</strong><a href="https://assets.dropbox.com/documents/en/legal/dfb-data-processing-agreement.pdf" target="_blank" class="link-l text-secondary">https://assets.dropbox.com/documents/en/legal/dfb-data-processing-agreement.pdf.</a></li><li><strong>Google Workspace:</strong> Cloud-based application software (e.g., word and spreadsheet editing, appointment and contact management), cloud storage, and cloud infrastructure services; <strong>Service Provider:</strong> Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Parent Company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://workspace.google.com/" target="_blank" class="link-l text-secondary">https://workspace.google.com/</a>; <strong>Privacy Policy:</strong><a href="https://policies.google.com/privacy" target="_blank" class="link-l text-secondary">https://policies.google.com/privacy</a>; <strong>Contractual Processing Agreement:</strong><a href="https://workspace.google.com/terms/dpa_terms.html" target="_blank" class="link-l text-secondary">https://workspace.google.com/terms/dpa_terms.html</a>; <strong>Standard Contractual Clauses (ensuring level of data protection in case of processing in third countries):</strong><a href="https://cloud.google.com/terms/eu-model-contract-clause" target="_blank" class="link-l text-secondary">https://cloud.google.com/terms/eu-model-contract-clause</a>; <strong>Further Information:</strong><a href="https://cloud.google.com/privacy" target="_blank" class="link-l text-secondary">https://cloud.google.com/privacy.</a></li></ul></div></section><section id="Newsletter-and-Electronic-Communications" class="security-precautions"><h5 class="h4 mob-h4">Newsletter and Electronic Communications</h5><div class="p-3-book mob-p-1-book">We send newsletters, e-mails and other electronic communications (hereinafter referred to as &quot;newsletters&quot;) only with the consent of the recipient or a legal permission. Insofar as the contents of the newsletter are specifically described within the framework of registration, they are decisive for the consent of the user. Otherwise, our newsletters contain information about our services and us.</div><div class="p-3-book mob-p-1-book">In order to subscribe to our newsletters, it is generally sufficient to enter your e-mail address. We may, however, ask you to provide a name for the purpose of contacting you personally in the newsletter or to provide further information if this is required for the purposes of the newsletter.</div><div class="p-3-book mob-p-1-book"><strong>Double-Opt-In-Procedure:</strong> The registration to our newsletter takes place in general in a so-called Double-Opt-In procedure. This means that you will receive an e-mail after registration asking you to confirm your registration. This confirmation is necessary so that no one can register with external e-mail addresses.</div><div class="p-3-book mob-p-1-book">The registrations for the newsletter are logged in order to be able to prove the registration process according to the legal requirements. This includes storing the login and confirmation times as well as the IP address. Likewise the changes of your data stored with the dispatch service provider are logged.</div><div class="p-3-book mob-p-1-book"><strong>Deletion and restriction of processing:</strong> We may store the unsubscribed email addresses for up to three years based on our legitimate interests before deleting them to provide evidence of prior consent. The processing of these data is limited to the purpose of a possible defense against claims. An individual deletion request is possible at any time, provided that the former existence of a consent is confirmed at the same time. In the case of an obligation to permanently observe an objection, we reserve the right to store the e-mail address solely for this purpose in a blocklist.</div><div class="p-3-book mob-p-1-book">The logging of the registration process takes place on the basis of our legitimate interests for the purpose of proving its proper course. If we commission a service provider to send e-mails, this is done on the basis of our legitimate interests in an efficient and secure sending system.</div><div class="p-3-book mob-p-1-book"><strong>Contents:</strong></div><div class="p-3-book mob-p-1-book">Information about us, our services, promotions and offers.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g. names, addresses); contact data (e.g. e-mail, telephone numbers); meta/communication data (e.g. device information, IP addresses); usage data (e.g. websites visited, interest in content, access times).</li><li><strong>Data subjects:</strong> Communication partners.</li><li><strong>Purposes of processing:</strong> Direct marketing (e.g., by e-mail or postal mail).</li><li><strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); Legitimate Interests (Article 6 (1) (f) GDPR).</li><li><strong>Opt-Out:</strong> You can cancel the receipt of our newsletter at any time, i.e. revoke your consent or object to further receipt. You will find a link to cancel the newsletter either at the end of each newsletter or you can otherwise use one of the above contact options, preferably e-mail, for this purpose.</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Measurement of opening rates and click rates:</strong> The newsletters contain a so-called &quot;web-beacon&quot;, i.e. a pixel-sized file, which is retrieved from our server when the newsletter is opened or, if we use a mailing service provider, from its server. Within the scope of this retrieval, technical information such as information about the browser and your system, as well as your IP address and time of retrieval are first collected. This information is used for the technical improvement of our newsletter on the basis of technical data or target groups and their reading behaviour on the basis of their retrieval points (which can be determined with the help of the IP address) or access times. This analysis also includes determining whether newsletters are opened, when they are opened and which links are clicked. This information is assigned to the individual newsletter recipients and stored in their profiles until the profiles are deleted. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.The measurement of opening rates and click rates as well as the storage of the measurement results in the profiles of the users and their further processing are based on the consent of the users. A separate objection to the performance measurement is unfortunately not possible, in this case the entire newsletter subscription must be cancelled or objected to. In this case, the stored profile information will be deleted; <strong>Legal Basis:</strong> Consent (Article 6 (1) (a) GDPR).</li><li><strong>HubSpot:</strong> Email marketing platform; <strong>Service provider:</strong> HubSpot, Inc., 25 First St., 2nd floor, Cambridge, Massachusetts 02141, USA; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.hubspot.com/?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.10.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://www.hubspot.com</a>; <strong>Privacy Policy:</strong><a href="https://legal.hubspot.com/privacy-policy?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.10.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/privacy-policy</a>; <strong>Data Processing Agreement:</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.10.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/dpa</a>; <strong>Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries):</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.10.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/dpa</a>; <strong>Further Information:</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.10.1717413557549&amp;__hsfp=3159067400" target="_blank" class="link-l text-secondary">https://legal.hubspot.com/dpa</a>.</li></ul></div></section><section id="Commercial-communication" class="security-precautions"><h5 class="h4 mob-h4">Commercial communication by E-Mail, Postal Mail, Fax or Telephone</h5><div class="p-3-book mob-p-1-book">We process personal data for the purposes of promotional communication, which may be carried out via various channels, such as e-mail, telephone, post or fax, in accordance with the legal requirements.</div><div class="p-3-book mob-p-1-book">The recipients have the right to withdraw their consent at any time or to object to the advertising communication at any time.</div><div class="p-3-book mob-p-1-book">After revocation or objection, we store the data required to prove the past authorization to contact or send up to three years from the end of the year of revocation or objection on the basis of our legitimate interests. The processing of this data is limited to the purpose of a possible defense against claims. Based on the legitimate interest to permanently observe the revocation, respectively objection of the users, we further store the data necessary to avoid a renewed contact (e.g. depending on the communication channel, the e-mail address, telephone number, name).</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Inventory data (e.g., names, addresses); contact data (e.g., e-mail, phone numbers).</li><li><strong>Data subjects:</strong> Communication partners.</li><li><strong>Purposes of processing:</strong> Direct marketing (e.g., by e-mail or postal mail).</li><li><strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div></section><section id="Web-analysis-Monitoring-and-Optimization" class="security-precautions"><h5 class="h4 mob-h4">Web analysis, Monitoring and Optimization</h5><div class="p-3-book mob-p-1-book">Web analysis is used to evaluate the visitor traffic on our website and may include the behaviour, interests or demographic information of users, such as age or gender, as pseudonymous values. With the help of web analysis we can e.g. recognize, at which time our online services or their functions or contents are most frequently used or requested for repeatedly, as well as which areas require optimization.</div><div class="p-3-book mob-p-1-book">In addition to web analysis, we can also use test procedures, e.g. to test and optimize different versions of our online services or their components.</div><div class="p-3-book mob-p-1-book">Unless otherwise stated below, profiles, i.e. data aggregated for a usage process, can be created for these purposes and information can be stored in a browser or in a terminal device and read from it. The information collected includes, in particular, websites visited and elements used there as well as technical information such as the browser used, the computer system used and information on usage times. If users have agreed to the collection of their location data from us or from the providers of the services we use, location data may also be processed.</div><div class="p-3-book mob-p-1-book">Unless otherwise stated below, profiles, that is data summarized for a usage process or user, may be created for these purposes and stored in a browser or terminal device (so-called &quot;cookies&quot;) or similar processes may be used for the same purpose. The information collected includes, in particular, websites visited and elements used there as well as technical information such as the browser used, the computer system used and information on usage times. If users have consented to the collection of their location data or profiles to us or to the providers of the services we use, these may also be processed, depending on the provider.</div><div class="p-3-book mob-p-1-book">The IP addresses of the users are also stored. However, we use any existing IP masking procedure (i.e. pseudonymisation by shortening the IP address) to protect the user. In general, within the framework of web analysis, A/B testing and optimisation, no user data (such as e-mail addresses or names) is stored, but pseudonyms. This means that we, as well as the providers of the software used, do not know the actual identity of the users, but only the information stored in their profiles for the purposes of the respective processes.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Usage data (e.g. web pages visited, interest in content, access times); meta/communication data (e.g. device information, IP addresses).</li><li><strong>Data subjects:</strong> Users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Remarketing; Reach measurement (e.g. access statistics, recognition of returning visitors); Profiles with user-related information (creation of user profiles); Tracking (e.g. interest/behavior-related profiling, use of cookies); Provision of our online offer and user experience; Conversion measurement (measurement of the effectiveness of marketing measures); Click tracking; A/B tests; Heatmaps (mouse movements on the part of users that are combined to form an overall picture.).</li><li><strong>Security measures:</strong> IP masking (pseudonymization of the IP address).</li><li><strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Google Analytics:</strong> Web analytics, reach measurement and measurement of user flows; <strong>Service provider:</strong> Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://marketingplatform.google.com/intl/de/about/analytics/" target="_blank" class="link-l text-secondary">https://marketingplatform.google.com/intl/de/about/analytics/</a>; <strong>Data protection statement:</strong><a href="https://policies.google.com/privacy" target="_blank" class="link-l text-secondary">https://policies.google.com/privacy</a>; <strong>Processing agreement:</strong><a href="https://business.safety.google/adsprocessorterms" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms</a>; <strong>Standard contractual clauses (ensuring level of data protection in case of processing in third countries):</strong><a href="https://business.safety.google/adsprocessorterms" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms</a>; <strong>Opt-out:</strong> Opt-out plugin: <a href="https://tools.google.com/dlpage/gaoptout?hl=de" target="_blank" class="link-l text-secondary">https://tools.google.com/dlpage/gaoptout?hl=de</a>, Ad display settings: <a href="https://adssettings.google.com/authenticated" target="_blank" class="link-l text-secondary">https://adssettings.google.com/authenticated</a>; <strong>Further information:</strong><a href="https://privacy.google.com/businesses/adsservices" target="_blank" class="link-l text-secondary">https://privacy.google.com/businesses/adsservices</a> (types of processing as well as data processed).</li><li><strong>Google Universal Analytics:</strong> Reach measurement and web analytics - We use Universal Analytics, a version of Google Analytics, to perform user analysis based on a pseudonymous user identification number. This identification number does not contain any clear data, such as names or email addresses. It is used to assign analysis information to a user, e.g., to identify which content users have accessed within a usage session or whether they visit our online offering again. This involves creating pseudonymous profiles of users with information from the use of various devices; <strong>Service provider:</strong> Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://marketingplatform.google.com/" target="_blank" class="link-l text-secondary">https://marketingplatform.google.com</a>; <strong>Terms and Conditions:</strong><a href="https://business.safety.google/adsprocessorterms/" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms/;</a><strong>Privacy Policy:</strong><a href="https://policies.google.com/privacy" target="_blank" class="link-l text-secondary">https://policies.google.com/privacy;</a><strong>Contract:</strong><a href="https://business.safety.google/adsprocessorterms" target="_blank" class="link-l text-secondary">https://business. safety.google/adsprocessorterms;</a><strong>Standard contractual clauses (guarantee level of data protection for processing in third countries):</strong><a href="https://business.safety.google/adsprocessorterms" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms</a>; <strong>Opt-out:</strong> Opt-out plugin: <a href="https://tools.google.com/dlpage/gaoptout?hl=de" target="_blank" class="link-l text-secondary">https://tools.google.com/dlpage/gaoptout?hl=de</a>, Ad display settings: <a href="https://adssettings.google.com/authenticated" target="_blank" class="link-l text-secondary">https://adssettings.google.com/authenticated</a>; <strong>Other information:</strong><a href="https://privacy.google.com/businesses/adsservices" target="_blank" class="link-l text-secondary">https://privacy.google.com/businesses/adsservices</a> (types of processing as well as data processed).</li><li><strong>Google Analytics 4:</strong> We use Google Analytics to perform user analysis based on a pseudonymous user identification number. This identification number does not contain any unique data, such as names or email addresses. It is used to assign analysis information to a terminal device in order to identify which content users have accessed within one or various usage processes, which search terms they have used, have accessed again or have interacted with our online offering. Likewise, the time of use and its duration are stored, as well as the sources of the users referring to our online offer and technical aspects of their end devices and browsers. In the process, pseudonymous profiles of users are created with information from the use of various devices, and cookies may be used. In Analytics, higher level geographic location data is provided by collecting the following metadata based on IP search: &quot;city&quot; (and the derived latitude and longitude of the city), &quot;continent&quot;, &quot;country&quot;, &quot;region&quot;, &quot;subcontinent&quot; (and the ID-based equivalents). To ensure the protection of user data in the EU, Google receives and processes all user data via domains and servers within the EU. Users&#x27; IP addresses are not logged and are truncated by the last two digits by default. The shortening of the IP address takes place on EU servers for EU users. In addition, all sensitive data collected from users in the EU is deleted before being collected through EU domains and servers; <strong>Service Provider:</strong> Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Parent Company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://marketingplatform.google.com/intl/de/about/analytics/" target="_blank" class="link-l text-secondary">https://marketingplatform.google.com/intl/de/about/analytics/;</a><strong>Data protection statement:</strong><a href="https://policies.google.com/privacy" target="_blank" class="link-l text-secondary">https://policies.google.com/privacy;</a><strong>Processing agreement:</strong><a href="https://business.safety.google/adsprocessorterms/" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms/;</a><strong>Standard contractual clauses (guarantee level of data protection for processing in third countries):</strong><a href="https://business.safety.google/adsprocessorterms" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms;</a><strong>Opt-out:</strong> Opt-out plugin: <a href="https://tools.google.com/dlpage/gaoptout?hl=de" target="_blank" class="link-l text-secondary">https://tools.google.com/dlpage/gaoptout?hl=de,</a> Ad display settings: <a href="https://adssettings.google.com/authenticated" target="_blank" class="link-l text-secondary">https://adssettings.google.com/authenticated;</a><strong>Additional information:</strong><a href="https://privacy.google.com/businesses/adsservices" target="_blank" class="link-l text-secondary">https://privacy.google.com/businesses/adsservices</a> (types of processing as well as data processed).</li><li><strong>Google Signals (Google Analytics feature):</strong> Google Signals is session data from websites and apps that Google associates with users who have signed in to their Google accounts and enabled ad personalization. This association of data with these logged-in users is used to enable cross-device reporting, cross-device remarketing, and cross-device conversion measurement. These include: Cross-platform reporting - linking device and activity data from multiple sessions using your User ID or Google Signals data, enabling an understanding of user behavior at each step of the conversion process, from first contact to conversion and beyond; Remarketing with Google Analytics - creating remarketing audiences from Google Analytics data and sharing those audiences with linked advertising accounts; Demographics and Interests - Google Analytics collects additional information about demographics and interests from users who are logged into their Google Accounts and have ad personalization enabled; <strong>Service Provider:</strong> Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://support.google.com/analytics/answer/7532985?hl=de" target="_blank" class="link-l text-secondary">https://support.google.com/analytics/answer/7532985?hl=de</a>; <strong>Privacy statement:</strong><a href="https://policies.google.com/privacy" target="_blank" class="link-l text-secondary">https://policies.google.com/privacy;</a><strong>Contractual processing agreement:</strong><a href="https://business.safety.google/adsprocessorterms" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms;</a><strong>Standard contractual clauses (ensuring level of data protection in case of processing in third countries):</strong><a href="https://business.safety.google/adsprocessorterms" target="_blank" class="link-l text-secondary">https://business.safety.google/adsprocessorterms;</a><strong>Further information:</strong><a href="https://privacy.google.com/businesses/adsservices" target="_blank" class="link-l text-secondary">https://privacy.google.com/businesses/adsservices</a> (Types of processing as well as data processed).</li><li><strong>Microsoft Clarity:</strong> Software for the analysis and optimization of online offers based on feedback functions as well as pseudonymously performed measurements and analyses of user behavior, which may include, in particular, A/B tests (measurement of popularity and user-friendliness of different content and functions), measurement of click paths and interaction with content and functions of the online offer; <strong>Service provider:</strong> Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://clarity.microsoft.com/" target="_blank" class="link-l text-secondary">https://clarity.microsoft.com/;</a><strong>Privacy Policy:</strong><a href="https://privacy.microsoft.com/de-de/privacystatement" target="_blank" class="link-l text-secondary">https://privacy.microsoft.com/de-de/privacystatement.</a></li><li><strong>Mixpanel:</strong> Various tools, including machine learning based tools, used to analyze user behavior, develop and improve services, applications and websites, usability, provide contractual services, support customers and communicate with customers, and web analytics; <strong>Service Provider:</strong> Mixpanel, Inc., 405 Howard Street, Floor 2, San Francisco, CA 94105, USA; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://mixpanel.com/" target="_blank" class="link-l text-secondary">https://mixpanel.com/;</a><strong>Privacy policy:</strong><a href="https://mixpanel.com/legal/privacy-policy" target="_blank" class="link-l text-secondary">https://mixpanel.com/legal/privacy-policy;</a><strong>Opt-out:</strong><a href="https://mixpanel.com/legal/privacy-overview" target="_blank" class="link-l text-secondary">https://mixpanel.com/legal/privacy-overview.</a></li></ul></div></section><section id="Online-marketing" class="security-precautions"><h5 class="h4 mob-h4">Online marketing</h5><div class="p-3-book mob-p-1-book">We process personal data for the purposes of online marketing, which may include in particular the marketing of advertising space or the display of advertising and other content (collectively referred to as &quot;Content&quot;) based on the potential interests of users and the measurement of their effectiveness.</div><div class="p-3-book mob-p-1-book">For these purposes, so-called user profiles are created and stored in a file (so-called &quot;cookie&quot;) or similar procedure in which the relevant user information for the display of the aforementioned content is stored. This information may include, for example, content viewed, websites visited, online networks used, communication partners and technical information such as the browser used, computer system used and information on usage times and used functions. If users have consented to the collection of their sideline data, these can also be processed.</div><div class="p-3-book mob-p-1-book">The IP addresses of the users are also stored. However, we use provided IP masking procedures (i.e. pseudonymisation by shortening the IP address) to ensure the protection of the user&#x27;s by using a pseudonym. In general, within the framework of the online marketing process, no clear user data (such as e-mail addresses or names) is secured, but pseudonyms. This means that we, as well as the providers of online marketing procedures, do not know the actual identity of the users, but only the information stored in their profiles.</div><div class="p-3-book mob-p-1-book">The information in the profiles is usually stored in the cookies or similar memorizing procedures. These cookies can later, generally also on other websites that use the same online marketing technology, be read and analyzed for purposes of content display, as well as supplemented with other data and stored on the server of the online marketing technology provider.</div><div class="p-3-book mob-p-1-book">Exceptionally, clear data can be assigned to the profiles. This is the case, for example, if the users are members of a social network whose online marketing technology we use and the network links the profiles of the users in the aforementioned data. Please note that users may enter into additional agreements with the social network providers or other service providers, e.g. by consenting as part of a registration process.</div><div class="p-3-book mob-p-1-book">As a matter of principle, we only gain access to summarised information about the performance of our advertisements. However, within the framework of so-called conversion measurement, we can check which of our online marketing processes have led to a so-called conversion, i.e. to the conclusion of a contract with us. The conversion measurement is used alone for the performance analysis of our marketing activities.Unless otherwise stated, we kindly ask you to consider that cookies used will be stored for a period of two years.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Content data (e.g., entries in online forms); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses); Event data (Facebook) (&quot;Event data&quot; is data that can be transmitted by us to Facebook, e.g., via Facebook Pixel (via apps or in other ways) and relates to individuals or their actions; The data includes, e.g., information about visits to websites, interactions with content, functions, installations of apps, purchases of products, etc.; The event data is used to create target groups for content (Custom Audiences). For example, information about visits to websites, interactions with content, functions, installations of apps, purchases of products, etc.; Event data is processed for the purpose of forming target groups for content and advertising information (Custom Audiences); Event data does not include the actual content (such as comments written), no login information and no contact information (i.e. no names, email addresses and phone numbers). Event data is deleted by Facebook after a maximum of two years, the target groups formed from it with the deletion of our Facebook account); Contact information (Facebook) (&quot;Contact information&quot; is data that (clearly) identifies data subjects, such as names, email addresses and phone numbers, which can be transmitted to Facebook, e.g. via Facebook pixel or upload for matching purposes for the purpose of forming Custom Audiences; After matching for the purpose of forming target groups, the contact information is deleted).</li><li><strong>Data subjects:</strong> Users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Reach measurement (e.g. access statistics, recognition of returning visitors); tracking (e.g. interest/behavior-based profiling, use of cookies); conversion measurement (measurement of the effectiveness of marketing measures); target group formation; marketing; profiling with user-related information (creation of user profiles); target group formation (determination of target groups relevant for marketing purposes or other output of content); provision of our online offer and user-friendliness; remarketing.</li><li><strong>Security measures:</strong> IP masking (pseudonymization of the IP address).</li><li><strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR).</li><li><strong>Possibility of objection (opt-out):</strong> We refer to the data protection notices of the respective providers and the possibilities of objection given to the providers (so-called &quot;opt-out&quot;). If no explicit opt-out option has been specified, you have the option of disabling cookies in your browser settings. However, this may restrict functions of our online offer. We therefore recommend the following additional opt-out options, which are offered in summary for the respective areas: a) Europe: <a href="https://www.youronlinechoices.eu/" target="_blank">https://www.youronlinechoices.eu.</a> b) Canada: <a href="https://www.youradchoices.ca/choices" target="_blank">https://www.youradchoices.ca/choices.</a> c) USA: <a href="https://www.aboutads.info/choices" target="_blank">https://www.aboutads.info/choices.</a> d) Cross-territory: <a href="https://optout.aboutads.info/" target="_blank">https://optout.aboutads.info.</a></li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Facebook pixel and targeting (Custom Audiences):</strong> With the help of the Facebook pixel (or comparable functions for the transmission of event data or contact information by means of interfaces in apps), it is possible for Facebook to determine the visitors to our online offer as a target group for the display of advertisements (so-called &quot;Facebook ads&quot;). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those users on Facebook and within the services of partners cooperating with Facebook (so-called &quot;Audience Network&quot; <a href="https://www.facebook.com/audiencenetwork/" target="_blank">https://www.facebook.com/audiencenetwork/</a> ) who have also shown an interest in our online offer or who have certain characteristics (e.g. interest in certain topics or products that are evident from the websites visited) that we transmit to Facebook (so-called &quot;Custom Audiences&quot;). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. With the help of the Facebook Pixel, we can further track the effectiveness of the Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called &quot;conversion measurement&quot;); <strong>Service Provider:</strong> Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; <strong>Legal Basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://www.facebook.com/" target="_blank">https://www.facebook. com;</a><strong>Privacy Policy:</strong><a href="https://www.facebook.com/about/privacy" target="_blank">https://www.facebook.com/about/privacy;</a><strong>Additional Information:</strong> Event data of users, i.e. behavioral and interest data, are processed for the purposes of targeted advertising and targeting on the basis of the Joint Responsibility Agreement (&quot;Controller Addendum&quot;, <a href="https://www.facebook.com/legal/controller_addendum" target="_blank">https://www.facebook.com/legal/controller_addendum)</a>. The joint responsibility is limited to the collection by and transfer of data to Meta Platforms Ireland Limited, a company based in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which concerns in particular the transfer of the data to the parent company Meta Platforms, Inc. in the USA (on the basis of the standard contractual clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).</li><li><strong>Advanced matching for the Facebook Pixel:</strong> In addition to the processing of event data in the context of the use of the Facebook Pixel (or comparable functions, e.g. in apps), contact information (data identifying individual persons, such as names, email addresses and telephone numbers) is also collected by Facebook within our online offering or transmitted to Facebook. The processing of contact information is used to create target groups (so-called &quot;Custom Audiences&quot;) for a display of content and advertising information oriented to the presumed interests of the users. The collection or transmission and comparison with data available at Facebook is not carried out in plain text, but as so-called &quot;hash values&quot;, i.e. mathematical representations of the data (this method is used, for example, when storing passwords). After matching for the purpose of forming target groups, the contact information is deleted. Contact information is processed on the basis of a contract processing agreement withMeta Platforms Ireland Limited (&quot;Data Processing Terms &quot;, <a href="https://www.facebook.com/legal/terms/dataprocessing" target="_blank">https://www.facebook.com/legal/terms/dataprocessing)</a>, the &quot;Data Security Terms&quot; <a href="https://www.facebook.com/legal/terms/data_security_terms" target="_blank">(https://www.facebook.com/legal/terms/data_security_terms)</a> and, with regard to processing in the USA, on the basis of standard contractual clauses (&quot;Facebook EU Data Transfer Addendum, <a href="https://www.facebook.com/legal/EU_data_transfer_addendum" target="_blank">https://www.facebook.com/legal/EU_data_transfer_addendum)</a>. Further information on the processing of contact information can be found in the &quot;Terms of Use for Facebook Business Tools&quot;, <a href="https://www.facebook.com/legal/technology_terms" target="_blank">https://www.facebook.com/legal/technology_terms.</a>; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR).</li><li><strong>Facebook - Custom Audiences from File:</strong> Audience Creation for Marketing Purposes - We transmit contact information (names, email addresses and phone numbers) in list form to Facebook for the purpose of creating target groups (so-called &quot;Custom Audiences&quot;) for the display of content and advertising information based on the presumed interests of the users. The transmission and comparison with data available at Facebook is not carried out in plain text, but as so-called &quot;hash values&quot;, i.e. mathematical representations of the data (this method is used, for example, when storing passwords). After matching for the purpose of forming target groups, the contact information is deleted. Contact information is processed on the basis of a contract processing agreement withMeta Platforms Ireland Limited (&quot;Data Processing Terms &quot;, <a href="https://www.facebook.com/legal/terms/dataprocessing" target="_blank">https://www.facebook.com/legal/terms/dataprocessing)</a>, the &quot;Data Security Terms&quot; <a href="https://www.facebook.com/legal/terms/data_security_terms" target="_blank">(https://www.facebook.com/legal/terms/data_security_terms)</a> and, with regard to processing in the USA, on the basis of standard contractual clauses (&quot;Facebook EU Data Transfer Addendum, <a href="https://www.facebook.com/legal/EU_data_transfer_addendum" target="_blank">https://www.facebook.com/legal/EU_data_transfer_addendum)</a>. Further information on the processing of contact information can be found in the &quot;Terms of Use for Custom Audiences with Customer List&quot;, <a href="https://www.facebook.com/legal/terms/customaudience" target="_blank">https://www.facebook.com/legal/terms/customaudience</a>; <strong>Service Provider:</strong> Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; <strong>Legal Grounds:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong> [https://www.facebook.com](https://www. facebook.com); <strong>Data protection statement:</strong><a href="https://www.facebook.com/about/privacy" target="_blank">https://www.facebook.com/about/privacy;</a><strong>Contractual processing agreement:</strong><a href="https://www.facebook.com/legal/terms/dataprocessing" target="_blank">https://www.facebook.com/legal/terms/dataprocessing</a>; <strong>Standard contractual clauses (ensuring level of data protection for processing in third countries):</strong><a href="https://www.facebook.com/legal/EU_data_transfer_addendum" target="_blank">https://www.facebook.com/legal/EU_data_transfer_addendum.</a></li><li><strong>Facebook ads:</strong> Placement of ads within the Facebook platform and evaluation of ad results; <strong>Service provider:</strong> Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong> <a href="https://www.facebook.com/" target="_blank">https://www.facebook.com;</a> <strong>Privacy statement:</strong> <a href="https://www.facebook.com/about/privacy" target="_blank">https://www.facebook.com/about/privacy;</a> <strong>Opt-out:</strong> We refer to the privacy and advertising settings in the user&#x27;s profile on the Facebook platform as well as Facebook&#x27;s consent procedure and Facebook&#x27;s contact options for exercising access and other data subject rights in Facebook&#x27;s privacy policy; <strong>Further information:</strong> Event data of users, i. i.e., behavioral and interest data, is processed for the purposes of targeted advertising and audience building based on the Shared Responsibility Agreement (&quot;Controller Addendum,&quot; <a href="https://www.facebook.com/legal/controller_addendum" target="_blank">https://www.facebook.com/legal/controller_addendum)</a>. Shared responsibility is limited to the collection by and transfer of data to Meta Platforms Ireland Limited, a company based in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which concerns in particular the transfer of the data to the parent company Meta Platforms, Inc. in the USA (based on the standard contractual clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).</li><li><strong>Google Ads and Conversion Tracking:</strong> We use the online marketing method &quot;Google Ads&quot; to place ads in the Google advertising network (e.g., in search results, in videos, on web pages, etc.) so that they are displayed to users who have a presumed interest in the ads (so-called &quot;conversion&quot;). Furthermore, we measure the conversion of the ads. However, we only learn the anonymous total number of users who clicked on our ad and were redirected to a page marked with a so-called &quot;conversion tracking tag&quot;. However, we ourselves do not receive any information with which users can be identified; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal basis:</strong> consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://marketingplatform.google.com/" target="_blank">https://marketingplatform.google.com</a>; <strong>Privacy policy:</strong><a href="https://policies.google.com/privacy" target="_blank">https://policies.google.com/privacy</a>; <strong>Further information:</strong> Types of processing as well as data processed: <a href="https://privacy.google.com/businesses/adsservices" target="_blank">https://privacy.google.com/businesses/adsservices</a>; Data processing conditions between data controllers and standard contractual clauses for third country transfers of data: <a href="https://business.safety.google/adscontrollerterms" target="_blank">https://business.safety.google/adscontrollerterms</a>.</li><li><strong>LinkedIn:</strong> Insights Tag / Conversion Measurement; <strong>Service Provider:</strong> LinkedIn Ireland Unlimited Company, Wilton Plaza Wilton Place, Dublin 2, Ireland; <strong>Legal Basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://www.linkedin.com/" target="_blank">https://www.linkedin.com;</a><strong>Privacy Policy:</strong><a href="https://www.linkedin.com/legal/privacy-policy" target="_blank">https://www.linkedin.com/legal/privacy-policy, Cookie Policy:</a><a href="https://www.linkedin.com/legal/cookie_policy" target="_blank">https://www. linkedin.com/legal/cookie_policy</a><strong>Standard contractual clauses (guaranteeing the level of data protection for processing in third countries):</strong><a href="https://legal.linkedin.com/dpa" target="_blank">https://legal.linkedin.com/dpa;</a><strong>Opt-out:</strong><a href="https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out" target="_blank">https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.</a></li><li><strong>Microsoft Advertising:</strong> Remarketing / Conversion Measurement; <strong>Service Provider:</strong> Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland; <strong>Legal Basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://about.ads.microsoft.com/" target="_blank">https://about.ads.microsoft.com/;</a><strong>Privacy Policy:</strong><a href="https://privacy.microsoft.com/de-de/privacystatement" target="_blank">https://privacy. microsoft.com/en/privacystatement;</a><strong>Opt-out:</strong><a href="https://choice.microsoft.com/de-DE/opt-out" target="_blank">https://choice.microsoft.com/de-DE/opt-out;</a><strong>Further information:</strong><a href="https://about.ads.microsoft.com/de-de/policies/legal-privacy-and-security" target="_blank">https://about.ads.microsoft.com/de-de/policies/legal-privacy-and-security.</a></li><li><strong>Leadfeeder:</strong> We use Leadfeeder as a tool for generating commercial leads, i.e. recognizing business visitors to our website, as potential prospects of our services or information. Only IP addresses of companies or business persons are processed for these purposes; IP addresses are further processed pseudonymously shortened by the last two digits; <strong>Service provider:</strong> Liidio Oy, Mikonkatu 17 C, Helsinki 00100, Finland; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://www.leadfeeder.com/" target="_blank">https://www. leadfeeder.com;</a> privacy policy: <a href="https://www.leadfeeder.com/privacy" target="_blank">https://www.leadfeeder.com/privacy;</a> further information on Leadfeeder and compatibility with the GDPR: <a href="https://www.leadfeeder.com/leadfeeder-and-gdpr/" target="_blank">https://www.leadfeeder.com/leadfeeder-and-gdpr/</a>.</li><li><strong>HubSpot:</strong> Marketing software for lead generation, marketing automation and analysis of marketing activities; <strong>Service provider:</strong> HubSpot, Inc., 25 First St., 2nd floor, Cambridge, Massachusetts 02141, USA; <strong>Legal Basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://www.hubspot.de/" target="_blank">https://www.hubspot.de</a>; <strong>Privacy Policy:</strong><a href="https://legal.hubspot.com/privacy-policy?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.12.1717413557549&amp;__hsfp=3159067400" target="_blank">https://legal.hubspot.com/privacy-policy</a>; <strong>Data Processing Agreement:</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.12.1717413557549&amp;__hsfp=3159067400" target="_blank">https://legal.hubspot.com/dpa</a>; <strong>Standard Contractual Clauses (Safeguarding the level of data protection when processing data in third countries):</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.12.1717413557549&amp;__hsfp=3159067400" target="_blank">https://legal.hubspot.com/dpa</a>.</li><li><strong>LinkedIn Ads:</strong> Placement of ads within the LinkedIn platform and evaluation of the ad results; <strong>Service provider:</strong> LinkedIn Ireland Unlimited Company, Wilton Plaza Wilton Place, Dublin 2, Ireland; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); <strong>Website:</strong><a href="https://business.linkedin.com/de-de/marketing-solutions/ads" target="_blank">https://business.linkedin.com/de-de/marketing-solutions/ads;</a><strong>Privacy statement:</strong><a href="https://www.linkedin.com/legal/privacy-policy" target="_blank">https://www.linkedin.com/legal/privacy-policy;</a><strong>Standard contractual clauses (guaranteeing level of data protection for processing in third countries):</strong><a href="https://de.linkedin.com/legal/l/dpa" target="_blank">https://de.linkedin.com/legal/l/dpa;</a><strong>Opt-out:</strong><a href="https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out" target="_blank">https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out;</a><strong>Further information:</strong><a href="https://legal.linkedin.com/dpa" target="_blank">https://legal.linkedin.com/dpa.</a></li><li><strong>Facebook Conversions API:</strong> We use the &quot;Conversions API&quot; from Facebook. The Conversions API is an interface that sends event data from our servers directly to Facebook. The functioning and processing of data within the framework of the Conversions API corresponds to the functioning and processing within the framework of the use of the Facebook Pixel, which is why we refer in this respect to the data protection information on the Facebook Pixel and target group formation; <strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR).</li></ul><p>‍</p></div></section><section id="Affiliate-Program" class="security-precautions"><h5 class="h4 mob-h4">Affiliate Program</h5><div class="p-3-book mob-p-1-book">We offer an affiliate program, i.e. we offer commissions or other benefits (collectively referred to as &quot;Commission&quot;) to users (collectively referred to as &quot;Affiliates&quot;) who refer to our offers and services. The reference is made through a link associated with the Affiliate or other methods (e.g., discount codes) that allow us to recognize that the use of our services was based on the reference (collectively referred to as &quot;Affiliate Links&quot;).</div><div class="p-3-book mob-p-1-book">In order to track whether users have perceived our services based on affiliate links used by affiliates, it is necessary for us to know that users have followed an affiliate link. The assignment of affiliate links to the respective business transactions or other use of our services serves solely the purpose of Commission billing and will be cancelled as soon as it is no longer necessary for the purpose.</div><div class="p-3-book mob-p-1-book">For the purposes of the aforementioned affiliate link assignment, the affiliate links may be supplemented by certain values that may be a component of the link or otherwise stored, for example, in a cookie. The values may include in particular the source website (referrer), time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective service, the type of link used, the type of service and an online identifier of the user.</div><div class="p-3-book mob-p-1-book"><strong>Information on legal basis:</strong> The processing of the data of our partners is carried out for the provision of our (pre-)contractual services. The users&#x27; data is processed on the basis of their consent.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Contractual data (e.g., subject matter of contract, term, customer category); Usage data (e.g., websites visited, interest in content, access times).</li><li><strong>Data subjects:</strong> Users (e.g., website visitors, users of online services); business and contractual partners.</li><li><strong>Purposes of processing:</strong> Provision of contractual services and customer service; affiliate tracking.</li><li><strong>Legal basis:</strong> Consent (Article 6 (1) (a) GDPR); Performance of a contract and prior requests (Article 6 (1) (b) GDPR).</li></ul></div></section><section id="Presence-in-social" class="security-precautions"><h5 class="h4 mob-h4">Presence in social networks (Social Media)</h5><div class="p-3-book mob-p-1-book">We maintain online presences within social networks and process user data in this context in order to communicate with users active there or to offer information about us.</div><div class="p-3-book mob-p-1-book">We would like to point out that user data may be processed outside the European Union. This may result in risks for users, for example because it could make it more difficult to enforce users&#x27; rights.</div><div class="p-3-book mob-p-1-book">In addition, user data is usually processed within social networks for market research and advertising purposes. For example, user profiles can be created on the basis of user behaviour and the associated interests of users. The user profiles can then be used, for example, to place advertisements within and outside the networks which are presumed to correspond to the interests of the users. For these purposes, cookies are usually stored on the user&#x27;s computer, in which the user&#x27;s usage behaviour and interests are stored. Furthermore, data can be stored in the user profiles independently of the devices used by the users (especially if the users are members of the respective networks or will become members later on).</div><div class="p-3-book mob-p-1-book">For a detailed description of the respective processing operations and the opt-out options, please refer to the respective data protection declarations and information provided by the providers of the respective networks.</div><div class="p-3-book mob-p-1-book">Also in the case of requests for information and the exercise of rights of data subjects, we point out that these can be most effectively pursued with the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information. If you still need help, please do not hesitate to contact us.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Contact data (e.g., e-mail, telephone numbers); Content data (e.g., entries in online forms); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Contact requests and communication; feedback (e.g. collecting feedback via online form); marketing.</li><li><strong>Legal basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Instagram:</strong> Social network; <strong>Service provider:</strong> Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.instagram.com/" target="_blank">https://www.instagram.com;</a><strong>Privacy policy:</strong><a href="https://instagram.com/about/legal/privacy" target="_blank">https://instagram.com/about/legal/privacy.</a></li><li><strong>Facebook pages:</strong> Profiles within the social network Facebook - We are jointly responsible with Meta Platforms Ireland Limited for the collection (but not the further processing) of data of visitors to our Facebook page (so-called &quot;fan page&quot;). This data includes information about the types of content users view or interact with, or the actions they take (see under &quot;Things You and Others Do and Provide&quot; in the Facebook Data Policy: <a href="https://www.facebook.com/policy" target="_blank">https://www.facebook.com/policy)</a>, as well as information about the devices users use (e.g., IP addresses, operating system, browser type, language settings, cookie data; see under &quot;Device Information&quot; in the Facebook Data Policy: <a href="https://www.facebook.com/policy" target="_blank">https://www.facebook.com/policy)</a>. As explained in the Facebook Data Policy under &quot;How do we use this information?&quot;, Facebook also collects and uses information to provide analytics services, called &quot;Page Insights,&quot; to Page operators to provide them with insights into how people interact with their Pages and with content associated with them. We have entered into a special agreement with Facebook (&quot;Page Insights Information,&quot; <a href="https://www.facebook.com/legal/terms/page_controller_addendum" target="_blank">https://www.facebook.com/legal/terms/page_controller_addendum)</a>, which regulates in particular which security measures Facebook must observe and in which Facebook has agreed to fulfill the data subject rights (i.e., users can direct information or deletion requests to Facebook, for example). The rights of users (in particular to information, deletion, objection and complaint to the competent supervisory authority), are not restricted by the agreements with Facebook. Further information can be found in the &quot;Information on Page Insights&quot; (<a href="https://www.facebook.com/legal/terms/information_about_page_insights_data" target="_blank">https://www.facebook.com/legal/terms/information_about_page_insights_data)</a>; <strong>Service Provider:</strong> Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; <strong>Legal Basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.facebook.com/" target="_blank">https://www.facebook.com;</a><strong>Data Protection Statement:</strong><a href="https://www.facebook.com/about/privacy" target="_blank">https://www.facebook.com/about/privacy;</a><strong>Standard contractual clauses (ensuring level of data protection for processing in third countries):</strong><a href="https://www.facebook.com/legal/EU_data_transfer_addendum" target="_blank">https://www.facebook.com/legal/EU_data_transfer_addendum;</a><strong>Further information:</strong> Shared responsibility agreement: <a href="https://www.facebook.com/legal/terms/information_about_page_insights_data" target="_blank">https://www.facebook.com/legal/terms/information_about_page_insights_data.</a> Shared responsibility is limited to the collection by and transfer of data to Meta Platforms Ireland Limited, a company based in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which concerns in particular the transfer of the data to the parent company Meta Platforms, Inc. in the USA (based on the standard contractual clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).</li><li><strong>LinkedIn:</strong> Social network; <strong>Service provider:</strong> LinkedIn Ireland Unlimited Company, Wilton Plaza Wilton Place, Dublin 2, Ireland; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://www.linkedin.com/" target="_blank">https://www.linkedin.com;</a><strong>Data protection statement:</strong><a href="https://www.linkedin.com/legal/privacy-policy" target="_blank">https://www.linkedin.com/legal/privacy-policy;</a><strong>Processing agreement:</strong><a href="https://legal.linkedin.com/dpa" target="_blank">https://legal. linkedin.com/dpa;</a><strong>Standard contractual clauses (guaranteeing level of data protection in case of processing in third countries):</strong><a href="https://legal.linkedin.com/dpa" target="_blank">https://legal.linkedin.com/dpa;</a><strong>Opt-out:</strong><a href="https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out" target="_blank">https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.</a></li><li><strong>Vimeo:</strong> Social network and video platform; <strong>Service provider:</strong> Vimeo Inc, Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://vimeo.com/" target="_blank">https://vimeo.com;</a><strong>Data protection statement:</strong><a href="https://vimeo.com/privacy" target="_blank">https://vimeo.com/privacy.</a></li><li><strong>YouTube:</strong> Social network and video platform; <strong>Service provider:</strong> Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Data protection statement:</strong><a href="https://policies.google.com/privacy" target="_blank">https://policies.google.com/privacy;</a><strong>Opt-out:</strong><a href="https://adssettings.google.com/authenticated" target="_blank">https://adssettings.google.com/authenticated.</a></li></ul></div></section><section id="Plugins-and-embedded" class="security-precautions"><h5 class="h4 mob-h4">Plugins and embedded functions and content</h5><div class="p-3-book mob-p-1-book">Within our online services, we integrate functional and content elements that are obtained from the servers of their respective providers (hereinafter referred to as &quot;third-party providers&quot;). These may, for example, be graphics, videos or city maps (hereinafter uniformly referred to as &quot;Content&quot;).</div><div class="p-3-book mob-p-1-book">The integration always presupposes that the third-party providers of this content process the IP address of the user, since they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of these contents or functions. We strive to use only those contents, whose respective offerers use the IP address only for the distribution of the contents. Third parties may also use so-called pixel tags (invisible graphics, also known as &quot;web beacons&quot;) for statistical or marketing purposes. The &quot;pixel tags&quot; can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user&#x27;s device and may include technical information about the browser and operating system, referring websites, visit times and other information about the use of our website, as well as may be linked to such information from other sources.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Usage data (e.g., websites visited, interest in content, access times); meta/communication data (e.g., device information, IP addresses); contact data (e.g., e-mail, telephone numbers); content data (e.g., entries in online forms).</li><li><strong>Data subjects:</strong> Users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Provision of our online offer and user-friendliness; profiles with user-related information (creation of user profiles).</li><li><strong>Legal basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Vimeo:</strong> Video Content; <strong>Service Provider:</strong> Vimeo Inc, Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); <strong>Website:</strong><a href="https://vimeo.com/" target="_blank">https://vimeo.com;</a><strong>Privacy statement:</strong><a href="https://vimeo.com/privacy" target="_blank">https://vimeo.com/privacy;</a><strong>Opt-out:</strong> We point out that Vimeo may use Google Analytics and refer to the privacy policy <a href="https://policies.google.com/privacy" target="_blank">(https://policies. google.com/privacy)</a> as well as the opt-out options for Google Analytics <a href="https://tools.google.com/dlpage/gaoptout?hl=de" target="_blank">(https://tools.google.com/dlpage/gaoptout?hl=de)</a> or Google&#x27;s settings for data use for marketing purposes <a href="https://adssettings.google.com/" target="_blank">(https://adssettings.google.com/)</a>.</li></ul></div></section><section id="Management-Organization-and-Utilities" class="security-precautions"><h5 class="h4 mob-h4">Management, Organization and Utilities</h5><div class="p-3-book mob-p-1-book">We use services, platforms and software from other providers (hereinafter referred to as &quot; third-party providers&quot;) for the purposes of organizing, administering, planning and providing our services. When selecting third-party providers and their services, we comply with the legal requirements.</div><div class="p-3-book mob-p-1-book">Within this context, personal data may be processed and stored on the servers of third-party providers. This may include various data that we process in accordance with this privacy policy. This data may include in particular master data and contact data of users, data on processes, contracts, other processes and their contents.</div><div class="p-3-book mob-p-1-book">If users are referred to the third-party providers or their software or platforms in the context of communication, business or other relationships with us, the third-party provider processing may process usage data and metadata that can be processed by them for security purposes, service optimisation or marketing purposes. We therefore ask you to read the data protection notices of the respective third party providers.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Processed data types:</strong> Content data (e.g., entries in online forms); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).</li><li><strong>Data subjects:</strong> Communication partners; Users (e.g., website visitors, users of online services).</li><li><strong>Purposes of processing:</strong> Provision of contractual services and customer service; office and organizational procedures; range measurement (e.g. access statistics, recognition of returning visitors); profiles with user-related information (creation of user profiles).</li><li><strong>Legal basis:</strong> Legitimate Interests (Article 6 (1) (f) GDPR).</li></ul></div><div class="p-3-book mob-p-1-book"><strong>Further information on processing methods, procedures and services used:</strong></div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>HubSpot:</strong> Social media publishing, reporting (e.g. traffic sources, access numbers, web analytics), contact management (e.g. contact forms, direct communication and user segmentation), landing pages; <strong>Service provider:</strong> HubSpot, Inc., 25 First St., 2nd floor, Cambridge, Massachusetts 02141, USA; <strong>Legal basis:</strong> Legitimate interests (Article 6 (1) (f) GDPR); Website: <a href="https://www.hubspot.de/" target="_blank">https://www.hubspot.de;</a><strong>Privacy Policy:</strong><a href="https://legal.hubspot.com/de/privacy-policy?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.13.1717413557549&amp;__hsfp=3159067400" target="_blank">https://legal.hubspot.com/de/privacy-policy;</a><strong>Contractual Processing Agreement:</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.13.1717413557549&amp;__hsfp=3159067400" target="_blank">https://legal.hubspot.com/dpa;</a><strong>Standard Contractual Clauses (ensuring level of data protection in case of processing in third countries):</strong><a href="https://legal.hubspot.com/dpa?__hstc=144541418.f9f16439282f87f1f87cb0d202f48e60.1712300241011.1717403032771.1717413557549.22&amp;__hssc=144541418.13.1717413557549&amp;__hsfp=3159067400" target="_blank">https://legal.hubspot.com/dpa.</a></li></ul></div></section><section id="Change-and-update-of-the-privacy-policy" class="security-precautions"><h5 class="h4 mob-h4">Change and update of the privacy policy</h5><div class="p-3-book mob-p-1-book">We ask you to regularly check the content of our privacy policy. We adapt the data protection declaration as soon as the changes in the data processing carried out by us make this necessary. We will inform you as soon as the changes require an act of cooperation on your part (e.g. consent) or other individual notification.</div><div class="p-3-book mob-p-1-book">If we provide addresses and contact information of companies and organizations in this privacy statement, please note that the addresses may change over time and please check the information before contacting us.</div></section><section id="Rights-of-data-subjects" class="security-precautions"><h5 class="h4 mob-h4">Rights of data subjects</h5><div class="p-3-book mob-p-1-book">Within this context, personal data may be processed and stored on the servers of third-party providers. This may include various data that we process in accordance with this privacy policy. This data may include in particular master data and contact data of users, data on processes, contracts, other processes and their contents.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>Right to Object: You have the right, on grounds arising from your particular situation, to object at any time to the processing of your personal data which is based on letter (e) or (f) of Article 6(1) GDPR, including profiling based on those provisions. Where personal data are processed for direct marketing purposes, you have the right to object at any time to the processing of the personal data concerning you for the purpose of such marketing, which includes profiling to the extent that it is related to such direct marketing.</strong></li><li><strong>Right of withdrawal for consents:</strong> You have the right to revoke any consent given at any time.</li><li><strong>Right of access:</strong> You have the right to request confirmation as to whether data in question is being processed and to obtain information about such data, as well as further information and a copy of the data in accordance with the law.</li><li><strong>Right to rectification:</strong> You have the right, in accordance with the law, to request that data concerning you be completed or that inaccurate data concerning you be rectified.</li><li><strong>Right to erasure and restriction of processing:</strong> You have the right, in accordance with the law, to request that data concerning you be erased without delay, or alternatively, in accordance with the law, to request restriction of the processing of the data.</li><li><strong>Right to data portability:</strong> You have the right to receive data relating to you that you have provided to us in a structured, common and machine-readable format, or to request that it be transferred to another controller, in accordance with the law.</li><li><strong>Complaint to supervisory authority:</strong> In accordance with the law and without prejudice to any other administrative or judicial remedy, you also have the right to lodge a complaint with a data protection supervisory authority, in particular a supervisory authority in the Member State where you usually reside, the supervisory authority of your place of work or the place of the alleged infringement, if you consider that the processing of personal data concerning you infringes the GDPR.</li></ul></div></section><section id="Terminology-and-Definitions" class="security-precautions"><h5 class="h4 mob-h4">Terminology and Definitions</h5><div class="p-3-book mob-p-1-book">This section provides an overview of the terms used in this privacy policy. Many of the terms are drawn from the law and defined mainly in Article 4 GDPR. The legal definitions are binding. The following explanations, on the other hand, are intended above all for the purpose of comprehension. The terms are sorted alphabetically.</div><div class="webinar-rich-text p-3-book w-richtext"><ul role="list"><li><strong>A/B tests:</strong> A/B tests are designed to improve the usability and performance of online services. For example, users are presented with different versions of a website or its elements, such as input forms, on which the placement of the contents or labels of the navigation elements can differ. The behaviour of users, e.g. prolonged visits to the site or more frequent interaction with the elements, can then be used to determine which of these sites or elements are more responsive to users&#x27; needs.</li><li><strong>Affiliate tracking:</strong> Affiliate tracking logs links that the linking websites use to refer users to websites with products or other offers. The owners of the respective linked websites can receive a commission if users follow these so-called &quot;affiliate links&quot; and subsequently take advantage of the offers (e.g. buy goods or use services). To this end, it is necessary for providers to be able to track whether users who are interested in certain offers subsequently follow the affiliate links. It is therefore necessary for the functionality of affiliate links that they are supplemented by certain values that become part of the link or are otherwise stored, e.g. in a cookie. The values include in particular the source website (referrer), time, an online identification of the owner of the website on which the affiliate link was located, an online identification of the respective offer, an online identifier of the user, as well as tracking specific values such as advertising media ID, partner ID and categorizations.</li><li><strong>Clicktracking:</strong> Clicktracking allows users to keep track of their movements within an entire website. Since the results of these tests are more accurate if the interaction of the users can be followed over a certain period of time (e.g. if a user likes to return), cookies are usually stored on the computers of the users for these test purposes.</li><li><strong>Controller:</strong> &quot;Controller&quot; means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.</li><li><strong>Conversion tracking:</strong> Conversion tracking is a method used to evaluate the effectiveness of marketing measures. For this purpose, a cookie is usually stored on the devices of the users within the websites on which the marketing measures take place and then called up again on the target website (e.g. we can thus trace whether the advertisements placed by us on other websites were successful).</li><li><strong>Custom Audiences:</strong> Target group formation (or &quot;custom audiences&quot;) is the term used when target groups are determined for advertising purposes, e.g. display of advertisements. For example, a user&#x27;s interest in certain products or topics on the Internet may be used to infer that that user is interested in advertisements for similar products or the online store in which they viewed the products. Lookalike Audiences&quot; (or similar target groups) is the term used to describe content that is viewed as suitable by users whose profiles or interests presumably correspond to the users for whom the profiles were created. Cookies are generally used for the purposes of creating custom audiences and lookalike audiences. Target groups can be created by processing visitors of an online service or can be uploaded to the provider of an online marketing technology by means of uploading (which is usually done pseudonymised).</li><li><strong>Heatmaps:</strong> &quot;Heatmaps&quot; are mouse movements of the users, which are combined to an overall picture, with the help of which it can be recognized, for example, which web page elements are preferred and which web page elements users prefer less.</li><li><strong>Personal Data:</strong> &quot;personal data&quot; means any information relating to an identified or identifiable natural person (&quot;data subject&quot;); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.</li><li><strong>Processing:</strong> The term &quot;processing&quot; covers a wide range and practically every handling of data, be it collection, evaluation, storage, transmission or erasure.</li><li><strong>Profiles with user-related information:</strong> The processing of &quot;profiles with user-related information&quot;, or &quot;profiles&quot; for short, includes any kind of automated processing of personal data that consists of using these personal data to analyse, evaluate or predict certain personal aspects relating to a natural person (depending on the type of profiling, this may include different information concerning demographics, behaviour and interests, such as interaction with websites and their content, etc.) (e.g. interests in certain content or products, click behaviour on a website or location). Cookies and web beacons are often used for profiling purposes.</li><li><strong>Remarketing:</strong> Remarketing&quot; or &quot;retargeting&quot; is the term used, for example, to indicate for advertising purposes which products a user is interested in on a website in order to remind the user of these products on other websites, e.g. in advertisements.</li><li><strong>Targeting:</strong> &quot;Tracking&quot; is the term used when the behaviour of users can be traced across several websites. As a rule, behavior and interest information with regard to the websites used is stored in cookies or on the servers of the tracking technology providers (so-called profiling). This information can then be used, for example, to display advertisements to users presumably corresponding to their interests.</li><li><strong>Web Analytics:</strong> Web Analytics serves the evaluation of visitor traffic of online services and can determine their behavior or interests in certain information, such as content of websites. With the help of web analytics, website owners, for example, can recognize at what time visitors visit their website and what content they are interested in. This allows them, for example, to optimize the content of the website to better meet the needs of their visitors. For purposes of web analytics, pseudonymous cookies and web beacons are frequently used in order to recognise returning visitors and thus obtain more precise analyses of the use of an online service.</li></ul></div></section></div></div></div></div></section><section class="footer-section"><div class="w-layout-blockcontainer footer-container w-container"><div class="footer-content"><div class="footer-logo-box"><div class="footer-logo-wrapper"><div class="footer-logo"><a aria-label="" href="/" class="logo_footer w-inline-block"><img src="https://cdn.prod.website-files.com/66ede8f3cf534f449306e1e3/66ede8f3cf534f449306e26a_Vectors-Wrapper.svg" loading="lazy" aria-label="Memtime logo" height="32" alt="Memtime footer logo" class="memtime-logo"/></a></div><div class="footer-copyright"><div class="p-4-regular-book">© 2016-2024 memtime GmbH</div></div></div><div class="footer-social-wrapper"><div class="footer-social-title-wrapper"><div class="p-4-regular-book">Follow us:</div></div><div 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document.createElement("script"); for (var t = 0; t < e.attributes.length; t++) { var a = e.attributes[t]; "data-type" == a.name && s.setAttribute("type", a.value), "type" != a.name && s.setAttribute(a.name, a.value) } s.innerHTML = e.innerHTML, insertAfter(s, e), e.parentNode.removeChild(e) } function lazyLoadScripts() { var e = document.querySelectorAll("script[type=lazyload_int]"); if (e.length < 1) { document.body.classList.add("wnw_loaded"); return } if (null !== e[0].getAttribute("data-src")) { var t = w3_load_js_uri(e[0]); t.onload = function() { lazyLoadScripts() }, t.onerror = function() { lazyLoadScripts() } } else w3_load_inline_js_single(e[0]), lazyLoadScripts() } function load_all_js() { console.log("Yes-optimization"), lazyLoadScripts(), setTimeout(function() { (critical2 = document.querySelectorAll(".critical2")).forEach(function(e) { e.remove() }) }, 9999), setTimeout(function() { (critical3 = document.querySelectorAll(".critical3")).forEach(function(e) { e.remove() }) }, 3e3), setInterval(function() { lazyLoadImg(), lazyLoadIframe() }) } document.addEventListener("DOMContentLoaded", function() { wnw_windowWidth = screen.width, wnw_windowHeight = screen.height, window.addEventListener("scroll", function() { wnw_init() }), window.addEventListener("mousemove", function() { wnw_init() }), window.addEventListener("touchstart", function() { wnw_init() }), setTimeout(function() { wnw_init() }, 8e3) }); </script><script src="https://hubspotonwebflow.com/assets/js/form-124.js" type="text/javascript" integrity="sha384-bjyNIOqAKScdeQ3THsDZLGagNN56B4X2Auu9YZIGu+tA/PlggMk4jbWruG/P6zYj" crossorigin="anonymous"></script></body></html>

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