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Robots.txt Introduction and Guide | Google Search Central  |  Documentation  |  Google for Developers

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class="devsite-nav-title" role="heading" tooltip>Site-specific guides</li> <li class="devsite-nav-item"> <a href="https://developers.google.com/search/docs/specialty/ecommerce" track-type="nav" track-metadata-eventdetail="https://developers.google.com/search/docs/specialty/ecommerce" track-metadata-position="nav - documentation" track-metadata-module="tertiary nav" track-metadata-module_headline="site-specific guides" tooltip > <div class="devsite-nav-item-title"> Ecommerce </div> </a> </li> <li class="devsite-nav-item"> <a href="https://developers.google.com/search/docs/specialty/international" track-type="nav" track-metadata-eventdetail="https://developers.google.com/search/docs/specialty/international" track-metadata-position="nav - documentation" track-metadata-module="tertiary nav" track-metadata-module_headline="site-specific guides" tooltip > <div class="devsite-nav-item-title"> International and multilingual sites </div> </a> </li> </ul> <ul class="devsite-tabs-dropdown-section 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traffic drops </div> </a> </li> <li class="devsite-nav-item"> <a href="https://developers.google.com/search/docs/monitor-debug/bubble-chart-analysis" track-type="nav" track-metadata-eventdetail="https://developers.google.com/search/docs/monitor-debug/bubble-chart-analysis" track-metadata-position="nav - documentation" track-metadata-module="tertiary nav" track-metadata-module_headline="site-specific guides" tooltip > <div class="devsite-nav-item-title"> Improve SEO with a bubble chart </div> </a> </li> <li class="devsite-nav-item"> <a href="https://developers.google.com/search/docs/monitor-debug/trends-start" track-type="nav" track-metadata-eventdetail="https://developers.google.com/search/docs/monitor-debug/trends-start" track-metadata-position="nav - documentation" track-metadata-module="tertiary nav" track-metadata-module_headline="site-specific guides" tooltip > <div class="devsite-nav-item-title"> Get started with Google Trends </div> </a> </li> </ul> </div> </div> </div> </tab> <tab > <a href="https://developers.google.com/search/help" track-metadata-eventdetail="https://developers.google.com/search/help" class="devsite-tabs-content gc-analytics-event " track-type="nav" track-metadata-position="nav - support" track-metadata-module="primary nav" data-category="Site-Wide Custom Events" data-label="Tab: Support" track-name="support" > Support </a> </tab> <tab > <a href="https://developers.google.com/search/blog" track-metadata-eventdetail="https://developers.google.com/search/blog" class="devsite-tabs-content gc-analytics-event " track-type="nav" track-metadata-position="nav - blog" track-metadata-module="primary nav" data-category="Site-Wide Custom Events" data-label="Tab: Blog" track-name="blog" > Blog </a> </tab> <tab class="devsite-dropdown "> <a href="https://developers.google.com/search/news" track-metadata-eventdetail="https://developers.google.com/search/news" class="devsite-tabs-content gc-analytics-event " track-type="nav" track-metadata-position="nav 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track-metadata-eventdetail="https://developers.google.com/search/news" track-metadata-position="nav - what&#39;s new" track-metadata-module="tertiary nav" tooltip > <div class="devsite-nav-item-title"> All updates </div> </a> </li> <li class="devsite-nav-item"> <a href="https://developers.google.com/search/updates" track-type="nav" track-metadata-eventdetail="https://developers.google.com/search/updates" track-metadata-position="nav - what&#39;s new" track-metadata-module="tertiary nav" tooltip > <div class="devsite-nav-item-title"> Documentation updates </div> </a> </li> <li class="devsite-nav-item"> <a href="https://status.search.google.com/products/rGHU1u87FJnkP6W2GwMi/history" track-type="nav" track-metadata-eventdetail="https://status.search.google.com/products/rGHU1u87FJnkP6W2GwMi/history" track-metadata-position="nav - what&#39;s new" track-metadata-module="tertiary nav" tooltip > <div class="devsite-nav-item-title"> Ranking updates </div> </a> </li> <li 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data-category="Site-Wide Custom Events" data-label="Tab: Events" track-name="events" > Events </a> </tab> <tab > <a href="https://developers.google.com/search/case-studies/overview" track-metadata-eventdetail="https://developers.google.com/search/case-studies/overview" class="devsite-tabs-content gc-analytics-event " track-type="nav" track-metadata-position="nav - case studies" track-metadata-module="primary nav" data-category="Site-Wide Custom Events" data-label="Tab: Case studies" track-name="case studies" > Case studies </a> </tab> </nav> </devsite-tabs> </div> <devsite-search enable-signin enable-search enable-suggestions enable-query-completion project-name="Documentation" tenant-name="Google for Developers" project-scope="/search/docs" url-scoped="https://developers.google.com/s/results/search/docs" > <form class="devsite-search-form" action="https://developers.google.com/s/results" method="GET"> <div class="devsite-search-container"> <button type="button" search-open class="devsite-search-button devsite-header-icon-button button-flat material-icons" aria-label="Open search"></button> <div class="devsite-searchbox"> <input aria-activedescendant="" aria-autocomplete="list" aria-label="Search" aria-expanded="false" aria-haspopup="listbox" autocomplete="off" class="devsite-search-field devsite-search-query" name="q" placeholder="Search" role="combobox" type="text" value="" > <div class="devsite-search-image material-icons" aria-hidden="true"> </div> <div class="devsite-search-shortcut-icon-container" aria-hidden="true"> <kbd class="devsite-search-shortcut-icon">/</kbd> </div> </div> </div> </form> <button type="button" search-close class="devsite-search-button devsite-header-icon-button button-flat material-icons" aria-label="Close search"></button> </devsite-search> </div> <devsite-language-selector> <ul role="presentation"> <li role="presentation"> <a role="menuitem" lang="en" >English</a> </li> <li role="presentation"> <a role="menuitem" lang="de" 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data-icon="forward" > </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/blog" class="devsite-nav-title gc-analytics-event devsite-nav-has-children " data-category="Site-Wide Custom Events" data-label="Tab: Blog" track-name="blog" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Blog" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Blog </span> <span class="devsite-nav-icon material-icons" data-icon="forward" > </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/news" class="devsite-nav-title gc-analytics-event devsite-nav-has-children " data-category="Site-Wide Custom Events" data-label="Tab: What&#39;s new" track-name="what&#39;s new" data-category="Site-Wide Custom Events" data-label="Responsive Tab: What&#39;s new" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > What&#39;s new </span> <span class="devsite-nav-icon material-icons" data-icon="forward" > </span> </a> <ul class="devsite-nav-responsive-tabs devsite-nav-has-menu "> <li class="devsite-nav-item"> <span class="devsite-nav-title" tooltip data-category="Site-Wide Custom Events" data-label="Tab: What&#39;s new" track-name="what&#39;s new" > <span class="devsite-nav-text" tooltip menu="What&#39;s new"> More </span> <span class="devsite-nav-icon material-icons" data-icon="forward" menu="What&#39;s new"> </span> </span> </li> </ul> </li> <li class="devsite-nav-item"> <a href="/search/events" class="devsite-nav-title gc-analytics-event devsite-nav-has-children " data-category="Site-Wide Custom Events" data-label="Tab: Events" track-name="events" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Events" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Events </span> <span 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track-metadata-eventdetail="/search/docs" ><span class="devsite-nav-text" tooltip>Introduction</span></a></li> <li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Search Essentials</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/essentials" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/essentials" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/essentials" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/essentials/technical" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/essentials/technical" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/essentials/technical" ><span class="devsite-nav-text" tooltip>Technical requirements</span></a></li><li class="devsite-nav-item"><a href="/search/docs/essentials/spam-policies" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/essentials/spam-policies" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/essentials/spam-policies" ><span class="devsite-nav-text" tooltip>Spam policies</span></a></li></ul></div></li> <li class="devsite-nav-item devsite-nav-expandable devsite-nav-accordion"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>SEO fundamentals</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/fundamentals/seo-starter-guide" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/fundamentals/seo-starter-guide" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/fundamentals/seo-starter-guide" ><span class="devsite-nav-text" tooltip>SEO Starter Guide</span></a></li><li class="devsite-nav-item"><a href="/search/docs/fundamentals/how-search-works" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/fundamentals/how-search-works" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/fundamentals/how-search-works" ><span class="devsite-nav-text" tooltip>How Google Search works</span></a></li><li class="devsite-nav-item"><a href="/search/docs/fundamentals/creating-helpful-content" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/fundamentals/creating-helpful-content" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/fundamentals/creating-helpful-content" ><span class="devsite-nav-text" tooltip>Creating helpful, reliable, people-first content</span></a></li><li class="devsite-nav-item"><a href="/search/docs/fundamentals/do-i-need-seo" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/fundamentals/do-i-need-seo" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/fundamentals/do-i-need-seo" ><span class="devsite-nav-text" tooltip>Do you need an SEO?</span></a></li><li class="devsite-nav-item"><a href="/search/docs/fundamentals/get-started" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/fundamentals/get-started" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/fundamentals/get-started" ><span class="devsite-nav-text" tooltip>Maintaining your site&#39;s SEO</span></a></li><li class="devsite-nav-item"><a href="/search/docs/fundamentals/get-started-developers" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/fundamentals/get-started-developers" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/fundamentals/get-started-developers" ><span class="devsite-nav-text" tooltip>Developer&#39;s guide to Search</span></a></li><li class="devsite-nav-item"><a href="/search/docs/fundamentals/get-on-google" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/fundamentals/get-on-google" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/fundamentals/get-on-google" ><span class="devsite-nav-text" tooltip>Get your website on Google</span></a></li></ul></div></li> <li class="devsite-nav-item devsite-nav-expandable devsite-nav-accordion"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Crawling and indexing</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/indexable-file-types" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/indexable-file-types" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/indexable-file-types" ><span class="devsite-nav-text" tooltip>File types Google can index</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/url-structure" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/url-structure" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/url-structure" ><span class="devsite-nav-text" tooltip>URL structure</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/links-crawlable" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/links-crawlable" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/links-crawlable" ><span class="devsite-nav-text" tooltip>Links</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Sitemaps</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/sitemaps/overview" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/sitemaps/overview" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/sitemaps/overview" ><span class="devsite-nav-text" tooltip>Learn about sitemaps</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/sitemaps/build-sitemap" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/sitemaps/build-sitemap" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/sitemaps/build-sitemap" ><span class="devsite-nav-text" tooltip>Build and submit a sitemap</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/sitemaps/large-sitemaps" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/sitemaps/large-sitemaps" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/sitemaps/large-sitemaps" ><span class="devsite-nav-text" tooltip>Manage sitemaps with sitemap index file</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Sitemap extensions</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/sitemaps/image-sitemaps" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/sitemaps/image-sitemaps" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/sitemaps/image-sitemaps" ><span class="devsite-nav-text" tooltip>Image sitemaps</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/sitemaps/news-sitemap" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/sitemaps/news-sitemap" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/sitemaps/news-sitemap" ><span class="devsite-nav-text" tooltip>News sitemaps</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/sitemaps/video-sitemaps" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/sitemaps/video-sitemaps" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/sitemaps/video-sitemaps" ><span class="devsite-nav-text" tooltip>Video sitemaps and alternatives</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/sitemaps/combine-sitemap-extensions" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/sitemaps/combine-sitemap-extensions" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/sitemaps/combine-sitemap-extensions" ><span class="devsite-nav-text" tooltip>Combining sitemap extensions</span></a></li></ul></div></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Crawler management</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/ask-google-to-recrawl" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/ask-google-to-recrawl" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/ask-google-to-recrawl" ><span class="devsite-nav-text" tooltip>Ask Google to recrawl your URLs</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/large-site-managing-crawl-budget" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/large-site-managing-crawl-budget" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/large-site-managing-crawl-budget" ><span class="devsite-nav-text" tooltip>Large site owner&#39;s guide to managing your crawl budget</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/http-network-errors" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/http-network-errors" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/http-network-errors" ><span class="devsite-nav-text" tooltip>How HTTP status codes, and network and DNS errors affect Google Search</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Google crawlers</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/overview-google-crawlers" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/overview-google-crawlers" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/overview-google-crawlers" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/google-common-crawlers" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/google-common-crawlers" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/google-common-crawlers" ><span class="devsite-nav-text" tooltip>Common crawlers</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/google-special-case-crawlers" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/google-special-case-crawlers" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/google-special-case-crawlers" ><span class="devsite-nav-text" tooltip>Special case crawlers</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/google-user-triggered-fetchers" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/google-user-triggered-fetchers" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/google-user-triggered-fetchers" ><span class="devsite-nav-text" tooltip>User-triggered fetchers</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Specific crawlers and user-triggered fetchers</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/googlebot" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/googlebot" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/googlebot" ><span class="devsite-nav-text" tooltip>Googlebot</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/read-aloud-user-agent" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/read-aloud-user-agent" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/read-aloud-user-agent" ><span class="devsite-nav-text" tooltip>Google Read Aloud</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/apis-user-agent" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/apis-user-agent" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/apis-user-agent" ><span class="devsite-nav-text" tooltip>APIs-Google</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/feedfetcher" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/feedfetcher" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/feedfetcher" ><span class="devsite-nav-text" tooltip>Feedfetcher</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/reduce-crawl-rate" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/reduce-crawl-rate" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/reduce-crawl-rate" ><span class="devsite-nav-text" tooltip>Reduce the Googlebot crawl rate</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/verifying-googlebot" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/verifying-googlebot" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/verifying-googlebot" ><span class="devsite-nav-text" tooltip>Verifying Googlebot and other Google crawlers</span></a></li></ul></div></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>robots.txt</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/robots/intro" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/robots/intro" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/robots/intro" ><span class="devsite-nav-text" tooltip>Introduction to robots.txt</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/robots/create-robots-txt" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/robots/create-robots-txt" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/robots/create-robots-txt" ><span class="devsite-nav-text" tooltip>How to write and submit a robots.txt file</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/robots/submit-updated-robots-txt" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/robots/submit-updated-robots-txt" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/robots/submit-updated-robots-txt" ><span class="devsite-nav-text" tooltip>Update your robots.txt file</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/robots/robots_txt" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/robots/robots_txt" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/robots/robots_txt" ><span class="devsite-nav-text" tooltip>How Google interprets the robots.txt specification</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Canonicalization</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/canonicalization" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/canonicalization" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/canonicalization" ><span class="devsite-nav-text" tooltip>What is URL canonicalization</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/consolidate-duplicate-urls" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/consolidate-duplicate-urls" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/consolidate-duplicate-urls" ><span class="devsite-nav-text" tooltip>How to specify a canonical URL with rel=&#34;canonical&#34; and other methods</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/canonicalization-troubleshooting" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/canonicalization-troubleshooting" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/canonicalization-troubleshooting" ><span class="devsite-nav-text" tooltip>Fix canonicalization issues</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/mobile/mobile-sites-mobile-first-indexing" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/mobile/mobile-sites-mobile-first-indexing" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/mobile/mobile-sites-mobile-first-indexing" ><span class="devsite-nav-text" tooltip>Mobile site and mobile-first indexing</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>AMP</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/amp" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/amp" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/amp" ><span class="devsite-nav-text" tooltip>AMP on Google Search guidelines</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/amp/about-amp" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/amp/about-amp" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/amp/about-amp" ><span class="devsite-nav-text" tooltip>Understand how AMP works in search results</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/amp/enhance-amp" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/amp/enhance-amp" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/amp/enhance-amp" ><span class="devsite-nav-text" tooltip>Enhance AMP content</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/amp/validate-amp" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/amp/validate-amp" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/amp/validate-amp" ><span class="devsite-nav-text" tooltip>Validate AMP content</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/amp/remove-amp" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/amp/remove-amp" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/amp/remove-amp" ><span class="devsite-nav-text" tooltip>Remove AMP content</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>JavaScript</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/javascript/javascript-seo-basics" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/javascript/javascript-seo-basics" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/javascript/javascript-seo-basics" ><span class="devsite-nav-text" tooltip>Understand the JavaScript SEO basics</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/javascript/fix-search-javascript" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/javascript/fix-search-javascript" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/javascript/fix-search-javascript" ><span class="devsite-nav-text" tooltip>Fix search-related JavaScript problems</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/javascript/lazy-loading" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/javascript/lazy-loading" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/javascript/lazy-loading" ><span class="devsite-nav-text" tooltip>Fix lazy-loaded content</span></a></li><li class="devsite-nav-item devsite-nav-deprecated"><a href="/search/docs/crawling-indexing/javascript/dynamic-rendering" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/javascript/dynamic-rendering" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/javascript/dynamic-rendering" ><span class="devsite-nav-text" tooltip>Dynamic rendering as a workaround</span><span class="devsite-nav-icon material-icons" data-icon="deprecated" data-title="Deprecated" aria-hidden="true"></span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Page and content metadata</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/valid-page-metadata" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/valid-page-metadata" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/valid-page-metadata" ><span class="devsite-nav-text" tooltip>Page metadata</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Meta tags</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/special-tags" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/special-tags" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/special-tags" ><span class="devsite-nav-text" tooltip>Meta tags and HTML attributes that Google supports</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/robots-meta-tag" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/robots-meta-tag" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/robots-meta-tag" ><span class="devsite-nav-text" tooltip>Robots meta tag, data-nosnippet, and X-Robots-Tag</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/block-indexing" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/block-indexing" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/block-indexing" ><span class="devsite-nav-text" tooltip>noindex</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/safesearch" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/safesearch" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/safesearch" ><span class="devsite-nav-text" tooltip>SafeSearch</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/qualify-outbound-links" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/qualify-outbound-links" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/qualify-outbound-links" ><span class="devsite-nav-text" tooltip>rel attributes</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Removals</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/control-what-you-share" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/control-what-you-share" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/control-what-you-share" ><span class="devsite-nav-text" tooltip>Control what you share with Google</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/remove-information" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/remove-information" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/remove-information" ><span class="devsite-nav-text" tooltip>Page removals</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/prevent-images-on-your-page" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/prevent-images-on-your-page" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/prevent-images-on-your-page" ><span class="devsite-nav-text" tooltip>Image removals</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/keep-redacted-information-out" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/keep-redacted-information-out" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/keep-redacted-information-out" ><span class="devsite-nav-text" tooltip>Redacted information</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Site moves and changes</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/301-redirects" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/301-redirects" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/301-redirects" ><span class="devsite-nav-text" tooltip>Redirects and Google Search</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Site moves</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/site-move-no-url-changes" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/site-move-no-url-changes" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/site-move-no-url-changes" ><span class="devsite-nav-text" tooltip>Changing your hosting</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/site-move-with-url-changes" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/site-move-with-url-changes" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/site-move-with-url-changes" ><span class="devsite-nav-text" tooltip>Move a site with URL changes</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/website-testing" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/website-testing" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/website-testing" ><span class="devsite-nav-text" tooltip>A/B testing</span></a></li><li class="devsite-nav-item"><a href="/search/docs/crawling-indexing/pause-online-business" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/crawling-indexing/pause-online-business" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/crawling-indexing/pause-online-business" ><span class="devsite-nav-text" tooltip>Temporarily pause or disable a website</span></a></li></ul></div></li></ul></div></li> <li class="devsite-nav-item devsite-nav-expandable devsite-nav-accordion"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Ranking and search appearance</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/ai-overviews" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/ai-overviews" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/ai-overviews" ><span class="devsite-nav-text" tooltip>AI overviews</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/publication-dates" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/publication-dates" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/publication-dates" ><span class="devsite-nav-text" tooltip>Byline dates</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/favicon-in-search" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/favicon-in-search" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/favicon-in-search" ><span class="devsite-nav-text" tooltip>Favicons</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/featured-snippets" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/featured-snippets" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/featured-snippets" ><span class="devsite-nav-text" tooltip>Featured snippets</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/flexible-sampling" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/flexible-sampling" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/flexible-sampling" ><span class="devsite-nav-text" tooltip>Flexible Sampling</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/google-discover" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/google-discover" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/google-discover" ><span class="devsite-nav-text" tooltip>Google Discover</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/google-images" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/google-images" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/google-images" ><span class="devsite-nav-text" tooltip>Images</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Local features</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/establish-business-details" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/establish-business-details" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/establish-business-details" ><span class="devsite-nav-text" tooltip>Business details</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/top-places-list" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/top-places-list" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/top-places-list" ><span class="devsite-nav-text" tooltip>Top Places List</span></a></li><li class="devsite-nav-item devsite-nav-external"><a href="https://support.google.com/webmasters/answer/3035947" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: https://support.google.com/webmasters/answer/3035947" track-type="bookNav" track-name="click" track-metadata-eventdetail="https://support.google.com/webmasters/answer/3035947" ><span class="devsite-nav-text" tooltip>Opting out of local search results</span><span class="devsite-nav-icon material-icons" data-icon="external" data-title="External" aria-hidden="true"></span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Page experience</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/page-experience" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/page-experience" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/page-experience" ><span class="devsite-nav-text" tooltip>Understanding page experience</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/core-web-vitals" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/core-web-vitals" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/core-web-vitals" ><span class="devsite-nav-text" tooltip>Core Web Vitals</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/avoid-intrusive-interstitials" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/avoid-intrusive-interstitials" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/avoid-intrusive-interstitials" ><span class="devsite-nav-text" tooltip>Interstitials and dialogs</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/signed-exchange" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/signed-exchange" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/signed-exchange" ><span class="devsite-nav-text" tooltip>Get started with signed exchanges on Google Search</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Ranking systems</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/ranking-systems-guide" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/ranking-systems-guide" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/ranking-systems-guide" ><span class="devsite-nav-text" tooltip>A guide to Google Search ranking systems</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/reviews-system" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/reviews-system" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/reviews-system" ><span class="devsite-nav-text" tooltip>Reviews system</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/appearance/site-names" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/site-names" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/site-names" ><span class="devsite-nav-text" tooltip>Site names</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/sitelinks" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/sitelinks" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/sitelinks" ><span class="devsite-nav-text" tooltip>Sitelinks</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/snippet" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/snippet" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/snippet" ><span class="devsite-nav-text" tooltip>Snippets</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Structured data</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/intro-structured-data" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/intro-structured-data" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/intro-structured-data" ><span class="devsite-nav-text" tooltip>Understand how structured data works</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/sd-policies" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/sd-policies" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/sd-policies" ><span class="devsite-nav-text" tooltip>Structured data general guidelines</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/enriched-search-results" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/enriched-search-results" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/enriched-search-results" ><span class="devsite-nav-text" tooltip>Enriched search results</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/generate-structured-data-with-javascript" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/generate-structured-data-with-javascript" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/generate-structured-data-with-javascript" ><span class="devsite-nav-text" tooltip>Generate structured data with JavaScript</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Feature guides</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/search-gallery" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/search-gallery" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/search-gallery" ><span class="devsite-nav-text" tooltip>All structured data features</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/article" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/article" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/article" ><span class="devsite-nav-text" tooltip>Article</span></a></li><li class="devsite-nav-item devsite-nav-limited"><a href="/search/docs/appearance/structured-data/book" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/book" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/book" ><span class="devsite-nav-text" tooltip>Book actions</span><span class="devsite-nav-icon material-icons" data-icon="limited" data-title="Limited Access" aria-hidden="true"></span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/breadcrumb" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/breadcrumb" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/breadcrumb" ><span class="devsite-nav-text" tooltip>Breadcrumb</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/carousel" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/carousel" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/carousel" ><span class="devsite-nav-text" tooltip>Carousel</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/course-info" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/course-info" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/course-info" ><span class="devsite-nav-text" tooltip>Course info</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/course" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/course" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/course" ><span class="devsite-nav-text" tooltip>Course list</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/dataset" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/dataset" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/dataset" ><span class="devsite-nav-text" tooltip>Dataset</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/discussion-forum" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/discussion-forum" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/discussion-forum" ><span class="devsite-nav-text" tooltip>Discussion forum</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/education-qa" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/education-qa" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/education-qa" ><span class="devsite-nav-text" tooltip>Education Q&amp;A</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/employer-rating" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/employer-rating" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/employer-rating" ><span class="devsite-nav-text" tooltip>Employer aggregate rating</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/estimated-salary" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/estimated-salary" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/estimated-salary" ><span class="devsite-nav-text" tooltip>Estimated salary</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/event" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/event" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/event" ><span class="devsite-nav-text" tooltip>Event</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/factcheck" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/factcheck" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/factcheck" ><span class="devsite-nav-text" tooltip>Fact check</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/faqpage" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/faqpage" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/faqpage" ><span class="devsite-nav-text" tooltip>FAQ</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/image-license-metadata" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/image-license-metadata" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/image-license-metadata" ><span class="devsite-nav-text" tooltip>Image metadata</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/job-posting" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/job-posting" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/job-posting" ><span class="devsite-nav-text" tooltip>Job posting</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/learning-video" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/learning-video" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/learning-video" ><span class="devsite-nav-text" tooltip>Learning video</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/local-business" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/local-business" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/local-business" ><span class="devsite-nav-text" tooltip>Local business</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/math-solvers" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/math-solvers" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/math-solvers" ><span class="devsite-nav-text" tooltip>Math solver</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/movie" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/movie" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/movie" ><span class="devsite-nav-text" tooltip>Movie carousel</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/organization" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/organization" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/organization" ><span class="devsite-nav-text" tooltip>Organization</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/practice-problems" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/practice-problems" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/practice-problems" ><span class="devsite-nav-text" tooltip>Practice problem</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Product</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/product" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/product" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/product" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/product-snippet" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/product-snippet" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/product-snippet" ><span class="devsite-nav-text" tooltip>Product snippet</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/merchant-listing" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/merchant-listing" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/merchant-listing" ><span class="devsite-nav-text" tooltip>Merchant listing</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/product-variants" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/product-variants" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/product-variants" ><span class="devsite-nav-text" tooltip>Variants</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/profile-page" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/profile-page" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/profile-page" ><span class="devsite-nav-text" tooltip>Profile page</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/qapage" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/qapage" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/qapage" ><span class="devsite-nav-text" tooltip>Q&amp;A</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/recipe" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/recipe" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/recipe" ><span class="devsite-nav-text" tooltip>Recipe</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/review-snippet" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/review-snippet" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/review-snippet" ><span class="devsite-nav-text" tooltip>Review snippet</span></a></li><li class="devsite-nav-item devsite-nav-deprecated"><a href="/search/docs/appearance/structured-data/sitelinks-searchbox" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/sitelinks-searchbox" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/sitelinks-searchbox" ><span class="devsite-nav-text" tooltip>Sitelinks search box</span><span class="devsite-nav-icon material-icons" data-icon="deprecated" data-title="Deprecated" aria-hidden="true"></span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/software-app" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/software-app" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/software-app" ><span class="devsite-nav-text" tooltip>Software app</span></a></li><li class="devsite-nav-item devsite-nav-beta"><a href="/search/docs/appearance/structured-data/speakable" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/speakable" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/speakable" ><span class="devsite-nav-text" tooltip>Speakable</span><span class="devsite-nav-icon material-icons" data-icon="beta" data-title="Beta" aria-hidden="true"></span></a></li><li class="devsite-nav-item devsite-nav-beta"><a href="/search/docs/appearance/structured-data/special-announcements" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/special-announcements" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/special-announcements" ><span class="devsite-nav-text" tooltip>Special announcement</span><span class="devsite-nav-icon material-icons" data-icon="beta" data-title="Beta" aria-hidden="true"></span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/paywalled-content" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/paywalled-content" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/paywalled-content" ><span class="devsite-nav-text" tooltip>Subscription and paywalled content</span></a></li><li class="devsite-nav-item devsite-nav-limited"><a href="/search/docs/appearance/structured-data/vacation-rental" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/vacation-rental" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/vacation-rental" ><span class="devsite-nav-text" tooltip>Vacation rental</span><span class="devsite-nav-icon material-icons" data-icon="limited" data-title="Limited Access" aria-hidden="true"></span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/vehicle-listing" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/vehicle-listing" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/vehicle-listing" ><span class="devsite-nav-text" tooltip>Vehicle listing</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/structured-data/video" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/video" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/video" ><span class="devsite-nav-text" tooltip>Video</span></a></li></ul></div></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/appearance/title-link" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/title-link" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/title-link" ><span class="devsite-nav-text" tooltip>Title links</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Translated features</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/translated-results" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/translated-results" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/translated-results" ><span class="devsite-nav-text" tooltip>Translated results</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/ad-network-and-translation" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/ad-network-and-translation" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/ad-network-and-translation" ><span class="devsite-nav-text" tooltip>Ad networks and translation-related Google Search features</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/appearance/video" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/video" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/video" ><span class="devsite-nav-text" tooltip>Videos</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/visual-elements-gallery" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/visual-elements-gallery" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/visual-elements-gallery" ><span class="devsite-nav-text" tooltip>Visual Elements gallery</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Web Stories</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/appearance/enable-web-stories" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/enable-web-stories" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/enable-web-stories" ><span class="devsite-nav-text" tooltip>Enable Web Stories on Google</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/web-stories-creation-best-practices" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/web-stories-creation-best-practices" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/web-stories-creation-best-practices" ><span class="devsite-nav-text" tooltip>Best practices for creating Web Stories</span></a></li><li class="devsite-nav-item"><a href="/search/docs/appearance/web-stories-content-policy" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/web-stories-content-policy" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/web-stories-content-policy" ><span class="devsite-nav-text" tooltip>Web Story content policy</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Early Adopters Program</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item devsite-nav-beta"><a href="/search/docs/appearance/package-tracking" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/package-tracking" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/package-tracking" ><span class="devsite-nav-text" tooltip>Package tracking</span><span class="devsite-nav-icon material-icons" data-icon="beta" data-title="Beta" aria-hidden="true"></span></a></li><li class="devsite-nav-item devsite-nav-beta"><a href="/search/docs/appearance/structured-data/carousels-beta" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/appearance/structured-data/carousels-beta" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/appearance/structured-data/carousels-beta" ><span class="devsite-nav-text" tooltip>Structured data carousels (beta)</span><span class="devsite-nav-icon material-icons" data-icon="beta" data-title="Beta" aria-hidden="true"></span></a></li></ul></div></li></ul></div></li> <li class="devsite-nav-item devsite-nav-expandable devsite-nav-accordion"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Monitoring and debugging</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/debugging-search-traffic-drops" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/debugging-search-traffic-drops" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/debugging-search-traffic-drops" ><span class="devsite-nav-text" tooltip>Debug drops in Search traffic</span></a></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Monitor with Search Console</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/search-console-start" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/search-console-start" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/search-console-start" ><span class="devsite-nav-text" tooltip>Get started with Search Console</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/bubble-chart-analysis" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/bubble-chart-analysis" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/bubble-chart-analysis" ><span class="devsite-nav-text" tooltip>Improve SEO with a bubble chart</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Debug with search operators</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/search-operators" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/search-operators" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/search-operators" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/search-operators/all-search-site" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/search-operators/all-search-site" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/search-operators/all-search-site" ><span class="devsite-nav-text" tooltip>site: search operator</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/search-operators/image-search" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/search-operators/image-search" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/search-operators/image-search" ><span class="devsite-nav-text" tooltip>Google Images search operators</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Preventing and monitoring abuse</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/security" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/security" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/security" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/prevent-abuse" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/prevent-abuse" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/prevent-abuse" ><span class="devsite-nav-text" tooltip>Prevent user-generated spam</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/security/malware" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/security/malware" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/security/malware" ><span class="devsite-nav-text" tooltip>Malware and unwanted software</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/security/prevent-malware" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/security/prevent-malware" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/security/prevent-malware" ><span class="devsite-nav-text" tooltip>Prevent a malware infection</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/security/social-engineering" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/security/social-engineering" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/security/social-engineering" ><span class="devsite-nav-text" tooltip>Social engineering (phishing and deceptive sites)</span></a></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/security/safe-browsing-repeat-offenders" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/security/safe-browsing-repeat-offenders" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/security/safe-browsing-repeat-offenders" ><span class="devsite-nav-text" tooltip>Google Safe Browsing Repeat Offenders Policy</span></a></li></ul></div></li><li class="devsite-nav-item"><a href="/search/docs/monitor-debug/trends-start" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/monitor-debug/trends-start" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/monitor-debug/trends-start" ><span class="devsite-nav-text" tooltip>Get started with Google Trends</span></a></li></ul></div></li> <li class="devsite-nav-item devsite-nav-expandable devsite-nav-accordion"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Site-specific guides</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>Ecommerce</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/where-ecommerce-data-can-appear-on-google" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/where-ecommerce-data-can-appear-on-google" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/where-ecommerce-data-can-appear-on-google" ><span class="devsite-nav-text" tooltip>Where content can appear</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/share-your-product-data-with-google" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/share-your-product-data-with-google" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/share-your-product-data-with-google" ><span class="devsite-nav-text" tooltip>Share product data</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/include-structured-data-relevant-to-ecommerce" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/include-structured-data-relevant-to-ecommerce" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/include-structured-data-relevant-to-ecommerce" ><span class="devsite-nav-text" tooltip>Include structured data</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/how-to-launch-an-ecommerce-website" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/how-to-launch-an-ecommerce-website" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/how-to-launch-an-ecommerce-website" ><span class="devsite-nav-text" tooltip>Launch a new website</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/write-high-quality-reviews" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/write-high-quality-reviews" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/write-high-quality-reviews" ><span class="devsite-nav-text" tooltip>Write high quality reviews</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/designing-a-url-structure-for-ecommerce-sites" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/designing-a-url-structure-for-ecommerce-sites" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/designing-a-url-structure-for-ecommerce-sites" ><span class="devsite-nav-text" tooltip>Design a URL structure</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/help-google-understand-your-ecommerce-site-structure" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/help-google-understand-your-ecommerce-site-structure" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/help-google-understand-your-ecommerce-site-structure" ><span class="devsite-nav-text" tooltip>Ecommerce site structure</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/ecommerce/pagination-and-incremental-page-loading" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/ecommerce/pagination-and-incremental-page-loading" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/ecommerce/pagination-and-incremental-page-loading" ><span class="devsite-nav-text" tooltip>Pagination, incremental page loading, and Search</span></a></li></ul></div></li><li class="devsite-nav-item devsite-nav-expandable"><div class="devsite-expandable-nav"> <a class="devsite-nav-toggle" aria-hidden="true"></a><div class="devsite-nav-title devsite-nav-title-no-path" tabindex="0" role="button"> <span class="devsite-nav-text" tooltip>International and multilingual</span> </div><ul class="devsite-nav-section"><li class="devsite-nav-item"><a href="/search/docs/specialty/international" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/international" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/international" ><span class="devsite-nav-text" tooltip>Overview</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/international/managing-multi-regional-sites" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/international/managing-multi-regional-sites" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/international/managing-multi-regional-sites" ><span class="devsite-nav-text" tooltip>Managing multi-regional and multilingual sites</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/international/localized-versions" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/international/localized-versions" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/international/localized-versions" ><span class="devsite-nav-text" tooltip>Tell Google about localized versions of your page</span></a></li><li class="devsite-nav-item"><a href="/search/docs/specialty/international/locale-adaptive-pages" class="devsite-nav-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Book nav link, pathname: /search/docs/specialty/international/locale-adaptive-pages" track-type="bookNav" track-name="click" track-metadata-eventdetail="/search/docs/specialty/international/locale-adaptive-pages" ><span class="devsite-nav-text" tooltip>How Google crawls locale-adaptive pages</span></a></li></ul></div></li></ul></div></li> </ul> <ul class="devsite-nav-list" menu="Documentation" aria-label="Side menu" hidden> <li class="devsite-nav-item devsite-nav-heading"> <span class="devsite-nav-title" tooltip > <span class="devsite-nav-text" tooltip > SEO fundamentals </span> </span> </li> <li class="devsite-nav-item"> <a href="/search/docs" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Introduction" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Introduction </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/essentials" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Search Essentials" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Search Essentials </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/fundamentals/seo-starter-guide" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: SEO Starter Guide" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > SEO Starter Guide </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/fundamentals/how-search-works" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: How Google Search Works" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > How Google Search Works </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/fundamentals/do-i-need-seo" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Do you need an SEO?" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Do you need an SEO? </span> </a> </li> <li class="devsite-nav-item devsite-nav-heading"> <span class="devsite-nav-title" tooltip > <span class="devsite-nav-text" tooltip > Crawling and indexing </span> </span> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/sitemaps/overview" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Sitemaps" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Sitemaps </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/robots/intro" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: robots.txt" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > robots.txt </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/special-tags" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Meta tags" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Meta tags </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/ask-google-to-recrawl" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Crawler management" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Crawler management </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/control-what-you-share" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Removals" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Removals </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/consolidate-duplicate-urls" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Canonicalization" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Canonicalization </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/301-redirects" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Redirects" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Redirects </span> </a> </li> <li class="devsite-nav-item"> <a href="/search/docs/crawling-indexing/javascript/javascript-seo-basics" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: JavaScript SEO" track-type="navMenu" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > JavaScript SEO </span> </a> </li> <li class="devsite-nav-item devsite-nav-heading"> <span class="devsite-nav-title" tooltip > <span class="devsite-nav-text" tooltip > Ranking and search appearance </span> </span> </li> <li class="devsite-nav-item"> <a href="/search/docs/appearance/visual-elements-gallery" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Responsive Tab: Visual Elements gallery" track-type="navMenu" 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<devsite-feedback position="header" project-name="Documentation" product-id="103417" bucket="Search Docs" context="DevSite feedback link" version="t-devsite-webserver-20241114-r00-rc02.464922260396498922" data-label="Send Feedback Button" track-type="feedback" track-name="sendFeedbackLink" track-metadata-position="header" class="nocontent" disable-product-feedback project-icon="https://developers.google.com/static/search/images/google-search-central-logo.svg" project-support-url="https://developers.google.com/search/help" > <button> Send feedback </button> </devsite-feedback> <devsite-feature-tooltip ack-key="AckCollectionsBookmarkTooltipDismiss" analytics-category="Site-Wide Custom Events" analytics-action-show="Callout Profile displayed" analytics-action-close="Callout Profile dismissed" analytics-label="Create Collection Callout" class="devsite-page-bookmark-tooltip nocontent" dismiss-button="true" id="devsite-collections-dropdown" dismiss-button-text="Dismiss" close-button-text="Got it"> <devsite-bookmark></devsite-bookmark> <span slot="popout-heading"> Stay organized with collections </span> <span slot="popout-contents"> Save and categorize content based on your preferences. </span> </devsite-feature-tooltip> <devsite-toc class="devsite-nav" depth="2" devsite-toc-embedded > </devsite-toc> <div class="devsite-article-body clearfix devsite-no-page-title"> <h1 class="page-title" id="introduction-to-robots.txt" data-text="Introduction to robots.txt" tabindex="-1">Introduction to robots.txt</h1> <p> A robots.txt file tells search engine crawlers which URLs the crawler can access on your site. This is used mainly to avoid overloading your site with requests; <b>it is not a mechanism for keeping a web page out of Google</b>. To keep a web page out of Google, <a href="/search/docs/crawling-indexing/block-indexing">block indexing with <code translate="no" dir="ltr">noindex</code></a> or password-protect the page. </p> <aside class="key-point"> <p> <b>If you use a CMS, such as Wix or Blogger</b>, you might not need to (or be able to) edit your robots.txt file directly. Instead, your CMS might expose a search settings page or some other mechanism to tell search engines whether or not to crawl your page. </p> <p> If you want to hide or unhide one of your pages from search engines, search for instructions about modifying your page visibility in search engines on your CMS (for example, search for "wix hide page from search engines"). </p> </aside> <h2 id="what-is-a-robots.txt-file-used-for" data-text="What is a robots.txt file used for?" tabindex="-1">What is a robots.txt file used for?</h2> <p> A robots.txt file is used primarily to manage crawler traffic to your site, and <i>usually</i> to keep a file off Google, depending on the file type: </p> <table class="responsive"> <thead> <tr> <th colspan="2">robots.txt effect on different file types</th> </tr> </thead> <tbody> <tr> <td>Web page</td> <td> <p> You can use a robots.txt file for web pages (HTML, PDF, or other <a href="/search/docs/crawling-indexing/indexable-file-types">non-media formats that Google can read</a>), to manage crawling traffic if you think your server will be overwhelmed by requests from Google's crawler, or to avoid crawling unimportant or similar pages on your site. </p> <aside class="warning"> <p> <b>Warning</b>: Don't use a robots.txt file as a means to hide your web pages (including PDFs and other text-based formats supported by Google) from Google search results. </p> <p> If other pages point to your page with descriptive text, Google could still index the URL without visiting the page. If you want to block your page from search results, use another method such as password protection or <a href="/search/docs/crawling-indexing/block-indexing"><code translate="no" dir="ltr">noindex</code></a>. </p> </aside> <p> <b>If your web page is blocked with a robots.txt file</b>, its URL can still appear in search results, but the search result will <a href="https://support.google.com/webmasters/answer/7489871" class="external-link">not have a description</a>. Image files, video files, PDFs, and other non-HTML files embedded in the blocked page will be excluded from crawling, too, unless they're referenced by other pages that are allowed for crawling. If you see this search result for your page and want to fix it, remove the robots.txt entry blocking the page. If you want to hide the page completely from Search, use <a href="/search/docs/crawling-indexing/remove-information#i-control-the-web-page">another method</a>. </p> </td> </tr> <tr> <td>Media file</td> <td> <p> Use a robots.txt file to manage crawl traffic, and also to prevent image, video, and audio files from appearing in Google search results. This won't prevent other pages or users from linking to your image, video, or audio file. </p> <ul> <li> <a href="/search/docs/crawling-indexing/prevent-images-on-your-page">Read more about preventing images from appearing on Google.</a> </li> <li> <a href="/search/docs/appearance/video#remove">Read more about how to remove or restrict your video files from appearing on Google.</a> </li> </ul> </td> </tr> <tr> <td>Resource file</td> <td> You can use a robots.txt file to block resource files such as unimportant image, script, or style files, <strong>if you think that pages loaded without these resources will not be significantly affected by the loss</strong>. However, if the absence of these resources make the page harder for Google's crawler to understand the page, don't block them, or else Google won't do a good job of analyzing pages that depend on those resources. </td> </tr> </tbody> </table> <h2 id="understand-the-limitations-of-a-robots.txt-file" data-text="Understand the limitations of a robots.txt file" tabindex="-1">Understand the limitations of a robots.txt file</h2> <p> Before you create or edit a robots.txt file, you should know the limits of this URL blocking method. Depending on your goals and situation, you might want to consider other mechanisms to ensure your URLs are not findable on the web. </p> <ul> <li> <b>robots.txt rules may not be supported by all search engines.</b><br> The instructions in robots.txt files cannot enforce crawler behavior to your site; it's up to the crawler to obey them. While Googlebot and other respectable web crawlers obey the instructions in a robots.txt file, other crawlers might not. Therefore, if you want to keep information secure from web crawlers, it's better to use other blocking methods, such as <a href="/search/docs/crawling-indexing/control-what-you-share">password-protecting private files on your server</a>. </li> <li> <b>Different crawlers interpret syntax differently.</b><br> Although respectable web crawlers follow the rules in a robots.txt file, each crawler might interpret the rules differently. You should know the <a href="/search/docs/crawling-indexing/robots/robots_txt#syntax">proper syntax</a> for addressing different web crawlers as some might not understand certain instructions. </li> <li id="robotted-but-indexed"> <b>A page that's disallowed in robots.txt can still be indexed if linked to from other sites.</b><br> While Google won't crawl or index the content blocked by a robots.txt file, we might still find and index a disallowed URL if it is linked from other places on the web. As a result, the URL address and, potentially, other publicly available information such as anchor text in links to the page can still appear in Google search results. To properly prevent your URL from appearing in Google search results, <a href="/search/docs/crawling-indexing/control-what-you-share">password-protect the files on your server</a>, <a href="/search/docs/crawling-indexing/block-indexing">use the <code translate="no" dir="ltr">noindex</code> <code translate="no" dir="ltr">meta</code> tag or response header</a>, or remove the page entirely. </li> </ul> <aside class="caution"> <b>Caution</b>: Combining multiple crawling and indexing rules might cause some rules to counteract other rules. Learn how to <a href="/search/docs/crawling-indexing/robots-meta-tag#combining">combine crawling with indexing and serving rules</a>. </aside> <h2 id="create-or-update-a-robots.txt-file" data-text="Create or update a robots.txt file" tabindex="-1">Create or update a robots.txt file</h2> <p> If you decided that you need one, learn how to <a href="/search/docs/crawling-indexing/robots/create-robots-txt">create a robots.txt file</a>. Or if you already have one, learn how to <a href="/search/docs/crawling-indexing/robots/submit-updated-robots-txt">update it</a>. </p> <devsite-recommendations> <p> Want to learn more? Check out the following resources: </p> <ul> <li> <a href="/search/docs/crawling-indexing/robots/create-robots-txt">How to write and submit a robots.txt file</a> </li> <li> <a href="/search/docs/crawling-indexing/robots/submit-updated-robots-txt">Update your robots.txt file</a> </li> <li> <a href="/search/docs/crawling-indexing/robots/robots_txt">How Google interprets the robots.txt specification</a> </li> </devsite-recommendations> <devsite-hats-survey class="nocontent" hats-id="egUfosvgZ0gb2CML1jd0VMoBx2ec" listnr-id="103417"></devsite-hats-survey> </div> <devsite-thumb-rating position="footer"> </devsite-thumb-rating> <devsite-feedback position="footer" project-name="Documentation" product-id="103417" bucket="Search Docs" context="DevSite feedback link" version="t-devsite-webserver-20241114-r00-rc02.464922260396498922" data-label="Send Feedback Button" track-type="feedback" track-name="sendFeedbackLink" track-metadata-position="footer" class="nocontent" disable-product-feedback project-icon="https://developers.google.com/static/search/images/google-search-central-logo.svg" project-support-url="https://developers.google.com/search/help" > <button> Send feedback </button> </devsite-feedback> <div class="devsite-floating-action-buttons"> </div> </article> <devsite-content-footer class="nocontent"> <p>Except as otherwise noted, the content of this page is licensed under the <a href="https://creativecommons.org/licenses/by/4.0/">Creative Commons Attribution 4.0 License</a>, and code samples are licensed under the <a href="https://www.apache.org/licenses/LICENSE-2.0">Apache 2.0 License</a>. 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