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Obrigado pela compra! As 3 melhores mensagens para agradecer ao cliente - Shopify Brasil

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class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Alcance milhões de compradores e aumente as vendas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/pos"><div class="text-base font-medium"><span class="inline-block arrow-animation">Faça vendas presenciais<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Ponto de venda (PDV)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/markets"><div class="text-base font-medium"><span class="inline-block arrow-animation">Venda no mundo todo<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Vendas internacionais</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/plus/solutions/b2b-ecommerce"><div class="text-base font-medium"><span class="inline-block arrow-animation">Venda por atacado ou direto ao cliente<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Business-to-business (B2B)</div></a></li></ul></div><div class="col-span-3 col-start-7 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="m12.75 19.25 5.5-5.5m1 2.5v-3.5h-3.5m-2 14.5h.5a1 1 0 0 0 1-1v-2.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v2.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-5.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v5.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-12.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v12.5a1 1 0 0 0 1 1ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#market_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Mercado" class="font-bold text-t7 inline-block">Mercado</span></div><ul class="pb-2" aria-labelledby="subNavItem-Mercado"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/marketing"><div class="text-base font-medium"><span class="inline-block arrow-animation">Divulgue sua loja<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Alcance e fidelize clientes</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/facebook-instagram"><div class="text-base font-medium"><span class="inline-block arrow-animation">Anuncie nas redes<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Integrações com redes sociais</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/email-marketing"><div class="text-base font-medium"><span class="inline-block arrow-animation">Mantenha seus clientes<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Email</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/segmentation"><div class="text-base font-medium"><span class="inline-block arrow-animation">Conheça seu público<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Receba insights dos clientes</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 15.75c0 1.243.75 2.5 2.25 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.25-1.257 2.25-2.5m-12.5 11.5h10.5a2 2 0 0 0 2-2v-9.067a2 2 0 0 0-.179-.827l-.538-1.184A2 2 0 0 0 24.713 13h-9.425a2 2 0 0 0-1.82 1.172l-.538 1.184a2 2 0 0 0-.18.827v9.067a2 2 0 0 0 2 2Zm3-3.5a2 2 0 0 1 2-2h.5a2 2 0 0 1 2 2v3.5h-4.5v-3.5ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#manage_svg__a)" stroke-width="1.5" stroke-linecap="round"></path></g></svg></span><span id="subNavItem-Gerenciar" class="font-bold text-t7 inline-block">Gerenciar</span></div><ul class="pb-2" aria-labelledby="subNavItem-Gerenciar"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/manage"><div class="text-base font-medium"><span class="inline-block arrow-animation">Gerencie sua empresa<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Acompanhe vendas, pedidos e análises</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/analytics"><div class="text-base font-medium"><span class="inline-block arrow-animation">Meça seu desempenho<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Análises e relatórios</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/orders"><div class="text-base font-medium"><span class="inline-block arrow-animation">Gerencie estoque e pedidos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Gestão de pedidos e estoque</div></a></li></ul></div></div></div><div class="absolute bottom-0 inset-x-0 overflow-hidden z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white -ml-[var(--margin)] -mt-8 md:mt-0 pl-[var(--margin)] pt-6 before:content-[&#x27;&#x27;] before:absolute before:right-full before:top-[-1px] before:w-[100vw] before:h-[calc(100%+1px)] scheme-white:before:bg-shade-10 scheme-transparent-light:before:bg-shade-10 scheme-black:before:bg-shade-90 scheme-transparent-dark:before:bg-shade-90 border-t scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 before:border-t scheme-white:before:border-shade-20 scheme-transparent-light:before:border-shade-20 scheme-black:before:border-shade-70 scheme-transparent-dark:before:border-shade-70 after:border-t scheme-white:after:border-shade-20 scheme-transparent-light:after:border-shade-20 scheme-black:after:border-shade-70 scheme-transparent-dark:after:border-shade-70 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="https://shopify.dev" aria-label="Fonte externa: Desenvolvedores da Shopify . Crie sua loja com as APIs mais poderosas da Shopify"><div class="text-base font-medium"><span class="inline-block arrow-animation">Desenvolvedores da Shopify<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Crie sua loja com as APIs mais poderosas da Shopify</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/br/plus"><div class="text-base font-medium"><span class="inline-block arrow-animation">Plus<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Uma solução de comércio para marcas digitais em expansão</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/br/products"><div class="text-base font-medium"><span class="inline-block arrow-animation">Todos os produtos<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Conheça todos os produtos e recursos da Shopify</div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/br/pricing">Preços</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[&quot;&quot;] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="Recursos-toggle-open" aria-controls="RecursosDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3">Recursos</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="RecursosDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-3 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#help-and-support_svg__a)"><circle cx="20" cy="20" r="19.25" stroke="currentColor" stroke-width="1.5"></circle><path d="M20 20v6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M20 16.5a1.5 1.5 0 1 0 0-3 1.5 1.5 0 0 0 0 3Z" fill="currentColor"></path></g></svg></span><span id="subNavItem-Ajuda e atendimento" class="font-bold text-t7 inline-block">Ajuda e atendimento</span></div><ul class="pb-2" aria-labelledby="subNavItem-Ajuda e atendimento"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://help.shopify.com/pt-BR/" aria-label="Fonte externa: Ajuda e atendimento . Conte com nosso atendimento ao cliente"><div class="text-base font-medium"><span class="inline-block arrow-animation">Ajuda e atendimento<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Conte com nosso atendimento ao cliente</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog"><div class="text-base font-medium"><span class="inline-block arrow-animation">Blog da Shopify<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Dicas de estratégia comercial</div></a></li></ul></div><div class="col-span-6 col-start-4 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="m22.023 15.04 3 3M12.75 27.25l4.25-1 9.95-9.95a1 1 0 0 0 0-1.413l-1.837-1.836a1 1 0 0 0-1.414 0L13.75 23l-1 4.25Z" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Tópicos mais acessados" class="font-bold text-t7 inline-block">Tópicos mais acessados</span></div><ul class="pb-2 columns-2" aria-labelledby="subNavItem-Tópicos mais acessados"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/o-que-e-shopify"><div class="text-base font-medium"><span class="inline-block arrow-animation">O que é a Shopify?<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Como nossa plataforma de comércio funciona?</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/editions"><div class="text-base font-medium"><span class="inline-block arrow-animation">Shopify Editions<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Produtos Shopify novos e inovadores</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/topics/histórias-de-sucesso"><div class="text-base font-medium"><span class="inline-block arrow-animation">Histórias de fundadores<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Aprenda com lojistas de sucesso</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/como-construir-sua-propria-marca-do-zero"><div class="text-base font-medium"><span class="inline-block arrow-animation">Branding<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Crie sua marca do zero</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/113824069-guia-de-criacao-de-plano-de-marketing-em-3-passos"><div class="text-base font-medium"><span class="inline-block arrow-animation">Marketing<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Crie um plano de marketing</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/guia-seo-ecommerce"><div class="text-base font-medium"><span class="inline-block arrow-animation">SEO para e-commerce<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Melhore seu posicionamento nas buscas</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/topics/redes-sociais"><div class="text-base font-medium"><span class="inline-block arrow-animation">Estratégia para redes sociais<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Transforme seguidores em clientes</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/business-model-canvas"><div class="text-base font-medium"><span class="inline-block arrow-animation">Crescimento dos negócios<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Amplie seus negócios</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 pl-10 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white border-l scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="M16.75 16.75v-2a2 2 0 0 1 2-2h2.5a2 2 0 0 1 2 2v2m-2 4v1.5a1 1 0 0 1-1 1h-.5a1 1 0 0 1-1-1v-1.5m2.5 0a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1m2.5 0h6m-8.5 0h-6m2 6.5h10.5a2 2 0 0 0 2-2v-6.5a2 2 0 0 0-2-2h-10.5a2 2 0 0 0-2 2v6.5a2 2 0 0 0 2 2Z"></path></g></svg></span><span id="subNavItem-Ferramentas essenciais" class="font-bold text-t7 inline-block">Ferramentas essenciais</span></div><ul class="pb-2" aria-labelledby="subNavItem-Ferramentas essenciais"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/ferramentas/criador-de-logo"><div class="text-base font-medium"><span class="inline-block arrow-animation">Criador de logos<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.shopify.com/stock-photos" aria-label="Fonte externa: Banco de imagens ."><div class="text-base font-medium"><span class="inline-block arrow-animation">Banco de imagens<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/blog/modelo-de-plano-de-negocios"><div class="text-base font-medium"><span class="inline-block arrow-animation">Modelo de plano de negócios<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.linkpop.com/pt-BR" aria-label="Fonte externa: Ferramenta de link na bio ."><div class="text-base font-medium"><span class="inline-block arrow-animation">Ferramenta de link na bio<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/br/tools/qr-code-generator"><div class="text-base font-medium"><span class="inline-block arrow-animation">Gerador de código QR<span class="sr-only">.</span></span></div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[&quot;&quot;] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="Novidades-toggle-open" aria-controls="NovidadesDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3">Novidades</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="NovidadesDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="41" height="42" viewBox="0 0 41 42" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_213_1927)"><path d="M39.75 21C39.75 31.6315 31.1315 40.25 20.5 40.25C9.86852 40.25 1.25 31.6315 1.25 21C1.25 10.3685 9.86852 1.75 20.5 1.75C31.1315 1.75 39.75 10.3685 39.75 21Z" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" 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class="relative overflow-hidden bg-marketingBg" data-component-name="blog-header-banner"><div class="container relative flex flex-col items-center text-center pt-16 tablet-xl:pt-12 pb-12 px-[40px] tablet-xl:px-[130px] desktop:px-[210px]"><p class="richtext uppercase font-medium font-aktivgroteskextended mb-2 text-2xl tablet:text-3xl max-w-[680px]">Comece a vender com a Shopify hoje mesmo</p><p class="richtext max-w-[680px] text-sm mb-4">Inicie sua avaliação gratuita da Shopify agora mesmo e utilize esses recursos para saber como prosseguir durante o processo.</p><div data-component-name="button-group" class="text-base relative z-20" data-mode="light"><div class="flex gap-y-sm flex-wrap gap-x-sm justify-center"><a href="https://accounts.shopify.com/store-create?language=pt&amp;locale=pt-BR&amp;signup_page=https%3A%2F%2Fwww.shopify.com%2Fbr%2Fblog%2Fcomo-agradecer-clientes&amp;signup_types[]=paid_trial_experience" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button text-button-size font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline border-2 text-button-light-primary-text bg-button-light-primary-bg border-button-light-primary-border ring-button-light-primary-border hover:text-button-light-primary-text-hover hover:bg-button-light-primary-bg-hover hover:border-button-light-primary-border-hover hover:ring-button-light-primary-border-hover focus:text-button-light-primary-text-focus focus:bg-button-light-primary-bg-focus focus:border-button-light-primary-border-focus focus:ring-button-light-primary-border-focus active:text-button-light-primary-text-active active:bg-button-light-primary-bg-active active:border-button-light-primary-border-active active:ring disabled:text-button-light-primary-text-disabled disabled:bg-button-light-primary-bg-disabled disabled:border-button-light-primary-border-disabled disabled:ring-button-light-primary-border-disabled" data-component-name="button" data-mode="light" target="">Começar a avaliação gratuita</a><a href="/br/" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button text-button-size font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline hover:ring-1 disabled:hover-ring-0 border-2 text-button-light-secondary-text bg-button-light-secondary-bg border-button-light-secondary-border ring-button-light-secondary-border hover:text-button-light-secondary-text-hover hover:bg-button-light-secondary-bg-hover hover:border-button-light-secondary-border-hover hover:ring-button-light-secondary-border-hover focus:text-button-light-secondary-text-focus focus:bg-button-light-secondary-bg-focus focus:border-button-light-secondary-border-focus focus:ring-button-light-secondary-border-focus active:text-button-light-secondary-text-active active:bg-button-light-secondary-bg-active active:border-button-light-secondary-border-active active:ring-button-light-secondary-border-active disabled:text-button-light-secondary-text-disabled disabled:bg-button-light-secondary-bg-disabled disabled:border-button-light-secondary-border-disabled disabled:ring-button-light-secondary-border-disabled" data-component-name="button" data-mode="light" target="">Saiba mais</a></div></div><img class="absolute rounded-[15px] z-10 w-[90px] tablet-xl:w-[136px] desktop:w-[175px] left-[-26px] tablet-xl:left-0 bottom-[-20px] tablet-xl:bottom-[-60px]" src="https://cdn.shopify.com/b/shopify-brochure2-assets/b57973373cb5af3ba8e59f0b966065e7.webp?originalWidth=500&amp;originalHeight=641" alt="" loading="lazy" decoding="async" width="500" height="641" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/b57973373cb5af3ba8e59f0b966065e7.webp?originalWidth=500&amp;originalHeight=641&amp;width=200 200w, https://cdn.shopify.com/b/shopify-brochure2-assets/b57973373cb5af3ba8e59f0b966065e7.webp?originalWidth=500&amp;originalHeight=641&amp;width=400 400w"/><div class="absolute rounded-[15px] overflow-hidden z-10 w-[90px] tablet-xl:w-[136px] desktop:w-[175px] h-[85px] tablet-xl:h-[140px] desktop:h-[180px] right-0 tablet-xl:right-[-20px] desktop:right-[20px] top-[-25px] tablet-xl:top-[-30px] desktop:top-[-40px]"><img src="https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500&amp;originalHeight=641" alt="" loading="lazy" decoding="async" width="500" height="641" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500&amp;originalHeight=641&amp;width=200 200w, https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500&amp;originalHeight=641&amp;width=400 400w"/></div><div><img class="absolute rounded-[15px] z-10 w-[90px] tablet-xl:w-[136px] desktop:w-[175px] bottom-[20px] tablet-xl:bottom-[-50px] desktop:bottom-[-70px] right-[-50px] tablet-xl:right-[-70px] desktop:right-[-100px]" src="https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500&amp;originalHeight=641" alt="" loading="lazy" decoding="async" width="500" height="641" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500&amp;originalHeight=641&amp;width=200 200w, https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500&amp;originalHeight=641&amp;width=400 400w"/></div><div class="sm:inset-[auto_0_var(--space-2xl)_auto] sm:bg-transparent sm:pt-9 sm:[&amp;&gt;div&gt;button]:-top-9"></div></div></div><article id="article" itemscope="" itemType="https://schema.org/Article" class="featured-blogs__section"><meta itemProp="mainEntityOfPage" content="/br/blog/como-agradecer-clientes"/><meta itemProp="dateModified" content="2024-11-13T19:30:00.000Z"/><div class="relative"><div class="py-10 tablet:text-center desktop:pt-16 desktop:pb-16" data-mode="light"><div class="container desktop:w-9/12 desktop:mx-auto"><div class="uppercase text-shade-100 font-aktivgroteskextended text-[12px] leading-[14px] tracking-[0.01em] font-semibold tablet-xl:font-shopifysans tablet-xl:text-[11px] tablet-xl:leading-[13px] tablet:tracking-[0.5px] tablet:font-bold pb-2"><a href="/br/blog" class="no-underline hover:text-link-light-hover topic-link">blog</a><span class="richtext px-2.5 text-xs">|</span><a href="/br/blog/topics/atendimento-ao-cliente" class="no-underline hover:text-link-light-hover topic-link">Atendimento ao cliente</a></div><h1 class="richtext font-medium tracking-[-0.02em] text-[28px] leading-9 tablet-xl:text-[40px] tablet-xl:leading-[48px]" itemProp="headline">Obrigado pela compra! As 3 melhores mensagens para agradecer ao cliente</h1><p class="richtext font-normal tracking-[-0.02em] text-[18px] leading-[26px] tablet-xl:text-[20px] tablet-xl:leading-7 desktop:text-[22px] desktop:leading-8 mt-4 desktop:mt-4">Dizer “obrigado pela compra” é uma das maneiras mais fáceis de se aproximar do seu cliente. Confira as frases de agradecimento que fazem diferença no atendimento.</p><div class="lg:hidden mt-4 tablet-xl:mt-12"><div class="gap-x-1 flex flex-wrap font-bold sm:justify-center !text-lg text-legacy-gray-90 last:[&amp;_&gt;div]:justify-start sm:last:[&amp;_&gt;div]:justify-center"> <!-- -->de <span itemProp="author" itemscope="" itemType="https://schema.org/Person"><a href="/br/blog/authors/shopify-" class="no-underline" itemProp="url"><span itemProp="name">Shopify </span></a></span></div><div class="text-body-sm text-shade-50">Última atualização<!-- --> <time>13 de nov. de 2024</time></div></div></div></div><div class="tablet:container desktop:w-9/12 desktop:mx-auto overflow-hidden flex justify-center"><img class="" src="https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782" alt="Frases para clientes" loading="eager" decoding="async" width="1848" height="782" srcSet="https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=200 200w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=400 400w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=600 600w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=800 800w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=1000 1000w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=1200 1200w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=1400 1400w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=1600 1600w, https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072&amp;originalWidth=1848&amp;originalHeight=782&amp;width=1800 1800w"/></div></div><div class="container grid-cols-4 sm:grid-cols-8 md:grid-cols-12 block tablet-xl:grid gap-y-0 gap-x-12"><div class="col-span-4 xs:col-span-12 md:col-span-4 lg:col-span-3 col-start-1 nav-drawer md:pb-20 pt-10 desktop:pt-16" data-component-name="blog-left-sidebar"><nav class="md:top-[calc(var(--header-height)*2)] md:max-h-[calc(100vh-var(--header-height))] md:overflow-auto md:sticky md:pb-6 pr-2"><div class="flex py-5 md:hidden border-y border-shade-20 text-[12px] mb-6 md:mb-0 leading-[20px] font-medium px-6">Nesta página<svg viewBox="0 0 20 20" class="w-[20px] h-[20px] ml-auto transition"><path fill-rule="evenodd" d="M5.72 8.47a.75.75 0 0 1 1.06 0l3.47 3.47 3.47-3.47a.75.75 0 1 1 1.06 1.06l-4 4a.75.75 0 0 1-1.06 0l-4-4a.75.75 0 0 1 0-1.06Z"></path></svg></div><div class="mb-4 uppercase hidden md:block">Nesta página</div><ul class="relative overflow-auto before:absolute before:inset-y-0 before:left-0 md:before:bg-shade-20 before:w-[1px] before:z-1 my-10 md:mt-0 md:mb-16 hidden md:block"><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#1">Indo além do “obrigado pela compra” </a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#2">Como criar uma biblioteca de frases para clientes</a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#3">Para quais clientes devo enviar mensagens de agradecimento?</a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#4">O poder do “muito obrigado”</a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#5">Perguntas frequentes sobre frases para clientes</a></li></ul><div class="hidden md:block bg-blog-bannerBg"><div class="p-6"><p class="richtext text-2xl font-aktivgroteskextended leading-4 desktop:leading-7 color-black tracking-[-0.02em]">Abra sua loja virtual hoje mesmo.</p><p class="richtext font-aktivgroteskextended desktop:leading-7 color-black tracking-[-0.02em] text-2xl mb-9 font-bold">Gratuitamente.</p><a href="https://accounts.shopify.com/store-create?language=pt&amp;locale=pt-BR&amp;signup_page=https%3A%2F%2Fwww.shopify.com%2Fbr%2Fblog%2Fcomo-agradecer-clientes&amp;signup_types[]=paid_trial_experience" class="flex justify-between align-middle font-aktivgroteskextended leading-6 tracking-[-0.0175rem] !no-underline border-b-[1px] border-black group">Começar a avaliação gratuita<span class="flex justify-center items-center w-6 h-6 ml-4 my-auto 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[&amp;_ol_li::marker]:font-bold [&amp;_iframe]:max-w-full [&amp;_figcaption]:mb-12 [&amp;_figcaption]:text-center [&amp;_figcaption]:text-xs [&amp;_figcaption]:sm:text-sm [&amp;_figcaption]:mt-1 [&amp;_strong]:font-medium [&amp;_strong]:text-black [&amp;_.heading--4]:font-aktivgroteskextended [&amp;_.heading--4]:text-2xl [&amp;_.heading--4]:text-black [&amp;_.heading--4]:font-medium [&amp;_.heading--4]:tracking-[-.02em] [&amp;_iframe]:mt-3 [&amp;_iframe]:mb-9 [&amp;_.container]:m-0 [&amp;_.container]:flex [&amp;_.container]:gap-5 [&amp;_.container]:flex-wrap [&amp;_.green]:text-[green] [&amp;_.red]:text-[red] [&amp;_.pros]:bg-[#eafaea] [&amp;_.pros]:rounded-[10px] [&amp;_.pros]:p-5 [&amp;_.pros_h3]:mt-2 [&amp;_.cons]:bg-[#ffebe6] [&amp;_.cons]:rounded-[10px] [&amp;_.cons]:p-5 [&amp;_.cons_h3]:mt-2 [&amp;_.pros]:tablet:flex-[1_0_calc(50%-10px)] [&amp;_.pros]:flex-[1_0_100%] [&amp;_.cons]:tablet:flex-[1_0_calc(50%-10px)] [&amp;_.cons]:flex-[1_0_100%] [&amp;_.pros_.grid-container]:grid [&amp;_.cons_.grid-container]:grid [&amp;_.grid-container]:gap-[5px] [&amp;_.grid-container]:grid-cols-[15px_auto] [&amp;_.pros_.grid-container]:p-[5px] [&amp;_.cons_.grid-container]:p-[5px] [&amp;_.aspect-video_iframe]:mt-0 article-content [&amp;_.truncated-text]:relative [&amp;_.truncated-text]:max-h-[300px] [&amp;_.truncated-text]:overflow-hidden [&amp;_.truncated-text]:mb-6 [&amp;_.truncated-text::before]:absolute [&amp;_.truncated-text::before]:content-[&quot;&quot;] [&amp;_.truncated-text::before]:bottom-0 [&amp;_.truncated-text::before]:w-full [&amp;_.truncated-text::before]:h-[150px] [&amp;_.truncated-text::before]:bg-gradient-to-t [&amp;_.truncated-text::before]:from-white [&amp;_.truncated-text::before]:from-50% [&amp;_.truncated-text::before]:to-transparent [&amp;_.truncated-text\_\_toggle]:absolute [&amp;_.truncated-text\_\_toggle]:bottom-0 [&amp;_.truncated-text\_\_toggle]:w-full [&amp;_.truncated-text\_\_toggle]:text-center [&amp;_.marketing-code]:bg-[#f0f1f2] [&amp;_.marketing-code]:font-bold [&amp;_.marketing-code]:p-1 [&amp;_.marketing-code.marketing-code--block]:p-4 [&amp;_.marketing-code--block]:block [&amp;_.marketing-code--block]:max-w-full [&amp;_.marketing-code--block]:overflow-x-scroll [&amp;_.marketing-code--block]:mb-5 [&amp;_.partners-signup]:mt-6 [&amp;_.partners-signup]:mb-12 [&amp;_.partners-signup]:bg-gray-200 [&amp;_.partners-signup]:p-3 [&amp;_.partners-signup]:md:p-6 [&amp;_.table]:block [&amp;_.table]:overflow-x-scroll [&amp;_.table]:max-w-full" itemProp="articleBody"><div class="hidden leadpage-container leadpage__image leadpage__content marketing-button hide--mobile block--bordered"></div><div><p>Dedicar tempo para dizer um simples “obrigado pela compra”, para agradecer ao cliente pela preferência e confiança ou para oferecer um atendimento personalizado, é um diferencial que exige pouco e faz muita diferença.&nbsp;</p> <p>Criar uma biblioteca de frases para clientes é uma oportunidade de se destacar da concorrência, já que nem sempre concorrer pela atenção em termos de preço ou eficiência é o mais viável, principalmente no caso de negócios que estão começando.&nbsp;</p> <blockquote class="border-l-2 pl-4 font-aktivgroteskextended text-xl font-medium tracking-tight my-12 [&amp;_p]:mb-4 [&amp;_cite]:font-aktivgroteskextended [&amp;_cite]:text-sm [&amp;_cite]:not-italic [&amp;_cite]:font-medium [&amp;_cite]:tracking-[-0.0175rem] [&amp;_footer]:mt-4 [&amp;_cite::before]:content-[&quot;–&quot;] [&amp;_cite::before]:mr-1 border-blog-highlight">Mensagens claras, objetivas e com um toque pessoal mostram o lado humano da empresa.</blockquote> <p>Empresas que buscam criar <a href="/br/blog/compra-customizada">boas experiências de compra</a> e oferecer <a href="/br/blog/como-utilizar-canais-de-atendimento-ao-cliente-na-sua-loja">atendimento ao cliente</a> têm mais chances de conquistar a fidelidade e indicações de clientes para superar os gigantes do mercado e conquistar seu lugar ao sol. Nessa jornada, criar frases para clientes pode ser uma oportunidade para garantir resultados surpreendentes.&nbsp;</p><div id="text-cta" class="hidden lg:block"></div> <h2 id="1">Indo além do “obrigado pela compra”&nbsp;</h2> <p>O <a href="/br/blog/113824069-guia-de-criacao-de-plano-de-marketing-em-3-passos">planejamento de marketing</a> é essencial para criar uma mensagem que faça sentido para sua marca, e será preciso fundamentar suas ações em algumas ideias simples.</p> <p>Se precisar de inspiração, segue abaixo algumas mensagens com dicas especiais para impressionar seus clientes.</p> <ol> <li><a href="#6">"Obrigado pela confiança em nossos produtos. Conte sempre com a gente!"</a></li> <li><a href="#7">"Agradecemos por nos escolher novamente. Esperamos que goste do presentinho!"</a></li> <li><a href="#8">"Agradecemos pela preferência, esperamos que você aproveite seu [produto]."</a></li> </ol> <h3 id="6"><strong>1. "Obrigado pela confiança em nossos produtos. Conte sempre com a gente!"</strong></h3> <p>Caso opte por enviar frases para clientes na primeira compra, este é um bom exemplo. Dessa forma, você agradece e se mantém à disposição para futuras compras.</p> <h4><strong>Personalize com o nome do cliente</strong></h4> <p>Na saudação, você pode incluir o nome do cliente, isso pode ser feito tanto nas cartinhas escritas à mão, ou em uma carta já impressa onde tenha um espaço para incluir o nome.</p> <h4><strong>Adicione um cupom de desconto para a próxima compra</strong></h4> <p>Na primeira compra, pode ser uma ótima ideia já incentivar a recorrência, para isso, enviar um cupom de desconto é uma estratégia vencedora. Lembre-se de verificar a <a href="/br/blog/precificacao-produtos">precificação</a> para que esse benefício não prejudique suas margens.</p> <h3 id="7"><strong>2. "Agradecemos por nos escolher novamente. Esperamos que goste do presentinho!"</strong></h3> <p>Esta é uma escolha interessante para os casos de compra recorrente. Para isso, é importante ter um bom controle dos dados de segmentação, assim você não perde a oportunidade de reconhecer os clientes fiéis.</p> <h4><strong>Inclua brindes ou amostras</strong></h4> <p>Nada agrada mais um cliente do que <a href="/br/blog/a-ciencia-das-amostras-gratis-como-os-brindes-fidelizam-os-clientes">receber amostras grátis</a>. Enviar uma pequena amostra ou brinde com o pedido é uma estratégia incrível para surpreender e proporcionar uma experiência nova. Se ele gostar, talvez compre o produto no próximo pedido.&nbsp;</p> <p>Com o mimo, você pode enviar um bilhete falando sobre os benefícios do produto e até mesmo um cupom de desconto específico. Combine a amostra com o perfil do cliente para não haver restrições de uso.</p> <div class="marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [&amp;_h2]:!mt-0 [&amp;_h2]:mb-6 [&amp;_h2]:text-t5 [&amp;_h3]:!mt-0 [&amp;_h3]:mb-6 [&amp;_h3]:text-t7 [&amp;_h4]:!mt-0 [&amp;_h4]:mb-6 [&amp;_h4]:text-t8 [&amp;_ul]:!mt-0 [&amp;_ul]:mb-6 [&amp;_ul:last-child]:mb-0 [&amp;_ol]:!mt-0 [&amp;_ol]:mb-6 [&amp;_ol:last-child]:mb-0 [&amp;_p]:!mt-0 [&amp;_p]:mb-6 [&amp;_p:last-child]:mb-0 border-blog-highlight"> <p>Se precisar de ajuda para enviar os pedidos, confira dicas sobre embalagem, serviços de entrega, rastreamento e aplicativos úteis no <a href="/br/blog/44942533-o-guia-para-iniciantes-sobre-transporte-e-processamento-em-e-commerce">Guia sobre transporte e processamento em e-commerce</a>. Também vale a pena conhecer os apps parceiros para frete e entrega da Shopify, como o <a href="https://apps.shopify.com/kangu?locale=pt-BR">app Kangu</a>.</p> </div> <h4><strong>Inove na apresentação</strong></h4> <p>Se quiser inovar ainda mais, grave uma mensagem para clientes em vídeo. Você pode aproveitar para falar dos benefícios da amostra ou compartilhar dicas de como usar o acessório enviado de presente.</p> <p>Imagina só receber, junto com a mensagem, um <a href="/br/blog/como-fazer-pins-esmaltados-guia-definitivo">pin personalizado</a>? A grande vantagem dos vídeos é que eles mostram sua autenticidade, e o cliente verá que você dedicou tempo e esforço para dizer “obrigado” de um jeito criativo e sincero.</p> <h3 id="8"><strong>3. "Agradecemos pela preferência, esperamos que você aproveite seu [produto]."</strong></h3> <p>A jornada de compra na internet permite que o cliente investigue e pesquise bastante antes de finalmente escolher a loja onde vai comprar seu desejado produto ou serviço. Em muitos casos, potenciais compradores tiram suas dúvidas para ter a certeza de que aquele item oferece tudo que procura.</p> <p>É importante estar atento aos canais de contato para não perder a oportunidade de oferecer um atendimento diferenciado. Mapear as pessoas que entraram em contato e efetivamente compraram é a chance de surpreender com uma frase personalizada, demonstrando que a marca se preocupa com seus consumidores.</p> <p>Caso faça sentido para sua estratégia, peça para que os clientes postem os recebidos marcando o perfil da sua loja ou qualquer hashtag exclusiva que você adote para o seu negócio, assim eles geram <a href="/br/blog/conteudo-gerado-pelo-usuario">conteúdo nas redes</a> e você pode fazer um destaque apenas com os feedbacks recebidos, o que constrói credibilidade para sua marca.</p> <p>Para abastecer sua biblioteca de frases para clientes, aqui vão outros exemplos:</p> <ul> <li>"Obrigado pela compreensão na troca da cor do item."</li> <li>"É um privilégio atender à sua empresa."</li> <li>"É um prazer fazer parte da jornada dos seus filhos."</li> <li>"Que bom que superamos suas expectativas! Tomara que os gatinhos também gostem do sachê."</li> <li>"Agradecemos pela parceria e pela preferência!"</li> <li>"Aproveite seu box do mês e compartilhe o que achou com a gente. Até logo!</li> <li>"Olá, [cliente]! Esperamos que você goste do nosso [produto]. Se quiser conferir outros de nossos produtos, use o cupom MAKE15OFF!"</li> <li>"Obrigado por contar sempre com a gente! Resgate seu cupom fidelidade na loja e garanta mais 10% OFF na Cyber Monday."</li> </ul> <h2 id="2"><strong>Como criar uma biblioteca de frases para clientes</strong></h2> <p>Não existe uma única forma perfeita de fazer um agradecimento ou de resolver qualquer complicação com as vendas. O melhor sempre é adequar sua mensagem a diferentes situações que ocorrem no dia a dia.</p> <p>No caso das frases para agradecer, os clientes não têm uma grande expectativa em relação a ela, aqui o gesto diz muito. Agradeça sem a expectativa de receber algo em troca. Use frases simples, pessoais e diretas, demonstrando que você está feliz pela preferência e confiança. Isso é mais que suficiente para <a href="/br/blog/como-transformar-compradores-sazonais-em-clientes">transformar compradores sazonais em clientes</a>.</p> <p>Já no caso de frases para clientes que esperam que seus problemas sejam resolvidos, a expectativa é enorme. Saiba como ser direto ao ponto com simpatia, esteja aberto a comentários e foque na resolução dos problemas, não em justificativas.&nbsp;</p> <h2 id="3"><strong>Para quais clientes devo enviar mensagens de agradecimento?</strong></h2> <p>Agradecer a cada cliente pela confiança pode ser exaustivo e até parecer forçado. Além disso, à medida que sua empresa crescer, será preciso <a href="/br/blog/como-treinar-novos-funcionarios">aumentar e treinar a equipe</a> para dar conta desta tarefa. Portanto, talvez seja interessante segmentar os clientes em grupos e definir prioridades.</p> <p>Distribuir brindes a <em>cada pedido</em> pode acabar com seu orçamento em pouco tempo. Entretanto, segmentar clientes importantes e enviar um bilhete com frases escritas à mão pode fortalecer essa relação de confiança. Veja algumas formas de segmentar o envio de frases para clientes:</p> <ul> <li>Na primeira compra;</li> <li>Na quinta compra (ou um número que faça sentido para a recorrência do seu produto);</li> <li>Qualquer pessoa que buscou atendimento antes de comprar;</li> <li>No período de aniversário da marca;</li> <li>Clientes variados em momentos aleatórios;</li> <li>Para o primeiro envio do <a href="/br/blog/como-impulsionar-as-vendas-com-clubes-de-assinatura">clube de assinatura</a>;</li> <li>Cartões em datas comemorativas.</li> </ul> <h3><strong>Defina o orçamento adequado</strong></h3> <p>O orçamento do seu plano de agradecimento deve estar vinculado ao número de clientes que você pretende alcançar. Mesmo que você queira dizer “obrigado” a cada um deles, não é preciso gastar muito para enviar uma mensagem para clientes.</p> <p>O que faz esses esforços serem especiais e surpreendentes não é o dinheiro, mas <a href="/br/blog/como-ter-boas-ideias-e-de-onde-elas-surgem">o cuidado e as ideias criativas</a> que podem surgir. Pequenas atitudes costumam ser eficazes para estreitar a relação com os clientes e gerar mais confiança.</p> <h2 id="4"><strong>O poder do “muito obrigado”</strong></h2> <p>Há várias maneiras de dizer ao cliente “obrigado pela compra” e proporcionar momentos felizes depois da compra. Seja qual for o caminho escolhido, o segredo é sempre demonstrar autenticidade, dedicação e sinceridade. As pessoas adoram um agradecimento sincero, mas reconhecem facilmente tentativas forçadas de aproximação.</p> <p><a href="/br/blog/117251525-como-comecar-um-programa-de-fidelidade-que-cative-os-clientes">Demonstrar gratidão</a> do jeito certo estreita o relacionamento com o cliente de maneira natural, e saber cultivar essas relações positivas será um diferencial inigualável da sua empresa para estar sempre renovando essa parceria.</p> <div id=":R0:" data-component-name="blog-read-more" class="marketing-block marketing-block--light marketing-block--padded text-body-sm text-left my-8 tablet:my-16 p-8 bg-marketingBg border-t-2 [&amp;_h2]:text-t5 border-blog-highlight"><h2 class="!mt-0 mb-6 font-aktivgroteskextended">Ler mais</h2><ul class="!mt-0 !mb-0"><li class="mt-2"><a href="/br/blog/apps-dropshipping">Fornecedores dropshipping- 11 apps para encontrar os melhores para sua loja</a></li><li class="mt-2"><a href="/br/blog/dropshipping-aliexpress">Como fazer dropshipping com o AliExpress- um guia completo</a></li><li class="mt-2"><a href="/br/blog/47757637-9-formas-simples-de-escrever-descricoes-de-produtos-que-vendem">Frases para divulgação- use o poder das palavras para vender mais</a></li><li class="mt-2"><a href="/br/blog/lojas-brasileiras-no-exterior">Do Brasil para o mundo: conheça 3 lojas brasileiras na Shopify que brilham no exterior</a></li><li class="mt-2"><a href="/br/blog/checkout-transparente-shopify">Checkout transparente na Shopify- tudo o que você precisa saber</a></li><li class="mt-2"><a href="/br/blog/como-construir-sua-propria-marca-do-zero">Brilhe na multidão- como criar uma marca do zero em 7 passos</a></li><li class="mt-2"><a href="/br/blog/como-criar-loja-atacado">Como criar um canal de atacado e vender para outros varejistas</a></li><li class="mt-2"><a href="/br/blog/lojas-virtuais-shopify">Lojas Shopify- 50 e-commerces brasileiros de cair o queixo</a></li><li class="mt-2"><a href="/br/blog/bom-atendimento-ao-cliente">Saiba como ir além para oferecer um bom atendimento ao cliente</a></li><li class="mt-2"><a href="/br/blog/como-usar-chat-ao-vivo">Como resolver problemas e aumentar suas vendas usando o chat ao vivo</a></li></ul></div><div class="marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [&amp;_h2]:!mt-0 [&amp;_h2]:mb-6 [&amp;_h2]:text-t5 [&amp;_h3]:!mt-0 [&amp;_h3]:mb-6 [&amp;_h3]:text-t7 [&amp;_h4]:!mt-0 [&amp;_h4]:mb-6 [&amp;_h4]:text-t8 [&amp;_ul]:!mt-0 [&amp;_ul]:mb-6 [&amp;_ul:last-child]:mb-0 [&amp;_ol]:!mt-0 [&amp;_ol]:mb-6 [&amp;_ol:last-child]:mb-0 [&amp;_p]:!mt-0 [&amp;_p]:mb-6 [&amp;_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [&amp;_[itemscope]]:mb-6 [&amp;_[itemscope]:last-child]:mb-0" id="faq-section"> <div itemscope="" itemtype="https://schema.org/FAQPage"> <h2 id="5">Perguntas frequentes sobre agradecimento aos clientes</h2> <div itemscope="" itemprop="mainEntity" itemtype="https://schema.org/Question"> <h3 itemprop="name">Por que enviar frases de “obrigado pela compra” para clientes?</h3> <div itemscope="" itemprop="acceptedAnswer" itemtype="https://schema.org/Answer"> <div itemprop="text"> <p>Agradecer ao cliente ajuda o lojista a se destacar da concorrência e a mostrar o lado humano da marca. Uma simples carta feita à mão com o nome do comprador estreita relações e fortalece a presença da marca.</p> </div> </div> </div> <div itemscope="" itemprop="mainEntity" itemtype="https://schema.org/Question"> <h3 itemprop="name">A quem devo enviar frases de agradecimento?</h3> <div itemscope="" itemprop="acceptedAnswer" itemtype="https://schema.org/Answer"> <div itemprop="text"> <p>Você pode enviar bilhetinhos ou mimos para clientes que já fizeram uma ou mais compras, aniversariantes ou clientes importantes para a sua empresa. Também é uma boa ideia enviar um brinde em datas comemorativas ou amostras em períodos de lançamentos e novas coleções.</p> </div> </div> </div> <div itemscope="" itemprop="mainEntity" itemtype="https://schema.org/Question"> <h3 itemprop="name">O que enviar junto com as frases de agradecimento para os clientes?</h3> <div itemscope="" itemprop="acceptedAnswer" itemtype="https://schema.org/Answer"> <div itemprop="text"> <p>Envie brindes, descontos ou link para um vídeo de agradecimento para seus clientes. Lembre-se de personalizar o máximo que puder, seja com o nome do cliente ou citando uma experiência de compra específica.</p> </div> </div> </div> </div> </div></div></div><div class="border-t tablet-xl:border-[#d4d4d8] my-16 py-6 flex tablet-xl:flex-row justify-between flex-col"><div class="flex items-center tablet-xl:justify-start tablet-xl:flex-row flex-row-reverse justify-between"><div class="self-center flex flex-col"><div class="gap-x-1 flex flex-wrap text-lg font-aktivgroteskextended leading-[18px] font-bold mb-2"> <!-- -->de <span itemProp="author" itemscope="" itemType="https://schema.org/Person"><a href="/br/blog/authors/shopify-" class="no-underline" itemProp="url"><span itemProp="name">Shopify </span></a></span></div><div class="text-body-sm text-shade-50">Última atualização<!-- --> <time>13 de nov. de 2024</time></div></div></div><div class="xs:border-b tablet-xl:border-0 pb-4"><div class="font-bold text-xs font-aktivgroteskextended uppercase mt-4 tablet-xl:mt-0 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class="text-base font-bold text-white">Desenvolvedores</h2><ul class="mt-4 md:mt-6"><li><a class="mt-2 block py-3 text-base font-normal hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="https://shopify.dev" aria-label="Fonte externa: Shopify.dev" data-component-name="shopify-dev">Shopify.dev</a></li><li><a class="mt-2 block py-3 text-base font-normal hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="https://shopify.dev/api" aria-label="Fonte externa: Documentação da API" data-component-name="documenta-o-da-a-p-i">Documentação da API</a></li><li><a class="mt-2 block py-3 text-base font-normal hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="https://devdegree.ca" aria-label="Fonte externa: Dev Degree" data-component-name="dev-degree">Dev Degree</a></li></ul></div><div class="w-[calc(50%_-_1rem)] sm:w-fit" data-component-name="produtos"><h2 class="text-base font-bold text-white">Produtos</h2><ul class="mt-4 md:mt-6"><li><a class="mt-2 block py-3 text-base font-normal hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="https://www.linkpop.com/pt-BR" aria-label="Fonte externa: Linkpop" data-component-name="linkpop">Linkpop</a></li><li><a class="mt-2 block py-3 text-base font-normal hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="/br/enterprise" aria-label="Shopify para empresas" data-component-name="shopify-para-empresas">Shopify para empresas</a></li></ul></div><div class="w-[calc(50%_-_1rem)] sm:w-fit" data-component-name="solu-es"><h2 class="text-base font-bold text-white">Soluções</h2><ul class="mt-4 md:mt-6"><li><a class="mt-2 block py-3 text-base font-normal hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="/br/online" aria-label="Criador de lojas virtuais" data-component-name="criador-de-lojas-virtuais">Criador de lojas virtuais</a></li><li><a class="mt-2 block py-3 text-base font-normal hover:underline md:py-0.5 text-[#E0E0E0] hover:text-white" href="/br/website/builder" aria-label="Criador de sites" data-component-name="criador-de-sites">Criador de sites</a></li></ul></div></div></div></section><section class="border-t my-0 container max-sm:mx-0 xl:w-full border-white border-opacity-20 bg-inherit" data-section-name="footer" data-section-index="2" data-component-name="footer" data-viewable-component="true"><div class="flex flex-col items-center justify-center gap-4 py-8 sm:items-start sm:gap-8 lg:flex-row lg:justify-between lg:gap-10 bg-black text-white"><div class="mt-1 flex w-full flex-col items-center justify-center sm:flex-row sm:items-start sm:justify-start sm:gap-8 lg:gap-14"><div class="relative hidden sm:block" data-click-outside="dismiss" data-component-name="regions"><button aria-controls="regionSelector" aria-expanded="false" aria-haspopup="true" class="bg-transparent mx-auto md:inline-block py-3 text-[#E0E0E0] hover:text-white" type="button" data-component-name="region-selector-open" tabindex="0" aria-label="Navegação por região. Atual: Brasil"><span class="inline-flex items-center"><svg viewBox="0 0 45 45" aria-hidden="true" focusable="false" class="mr-1 h-4 w-4 fill-white"><path d="M22.5 2A20.5 20.5 0 1 0 43 22.5 20.52 20.52 0 0 0 22.5 2zm-4.23 28.79A33.67 33.67 0 0 0 22 31a34.54 34.54 0 0 0 4.76-.33 30.45 30.45 0 0 1-4.26 9 30.41 30.41 0 0 1-4.23-8.88zM22 28a29.86 29.86 0 0 1-4.47-.34A31 31 0 0 1 17 22a29.87 29.87 0 0 1 .36-4.64A30.13 30.13 0 0 1 22 17a31 31 0 0 1 5.66.53A29.85 29.85 0 0 1 28 22a31 31 0 0 1-.5 5.5 31 31 0 0 1-5.5.5zm-7.64-1a25.22 25.22 0 0 1-9.15-4.5 24.89 24.89 0 0 1 9-4.48A33.56 33.56 0 0 0 14 22a34.61 34.61 0 0 0 .36 5zM22.5 5.21a25.25 25.25 0 0 1 4.5 9.15 34.61 34.61 0 0 0-5-.36 33.58 33.58 0 0 0-4 .24 25.24 25.24 0 0 1 4.5-9.03zm8.29 13.06a30.41 30.41 0 0 1 8.89 4.23 30.46 30.46 0 0 1-9 4.26A34.54 34.54 0 0 0 31 22a33.67 33.67 0 0 0-.21-3.73zm8.82.59A33.75 33.75 0 0 0 30.26 15a29.2 29.2 0 0 0-3.89-9.56 17.54 17.54 0 0 1 13.24 13.42zm-21-13.41a29.16 29.16 0 0 0-3.85 9.35 29.16 29.16 0 0 0-9.35 3.85A17.54 17.54 0 0 1 18.64 5.44zM5.44 26.36a29.2 29.2 0 0 0 9.56 3.9 33.75 33.75 0 0 0 3.86 9.36A17.54 17.54 0 0 1 5.44 26.36zm20.7 13.25a33.73 33.73 0 0 0 3.91-9.56 33.73 33.73 0 0 0 9.56-3.91 17.55 17.55 0 0 1-13.47 13.47z"></path></svg><span class="break-keep">Brasil</span><svg viewBox="0 0 10 5" aria-hidden="true" focusable="false" class="ml-2 h-3 w-3 fill-white"><path d="m0 0 5 5 5-5H0z"></path></svg></span></button><div aria-hidden="true" class="w-128 absolute bottom-[calc(100%+5em)] z-50 rounded-lg leading-8 bg-black text-white shadow-soft-dark-2xl inset-x-0" id="regionSelector" data-component-name="region-selector" style="display:none"><ul class="columns-2 px-5 py-8 md:px-14 md:py-10" data-component-name="region-nav" id="region-nav"><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/br/blog/como-agradecer-clientes" data-component-name="pt-0" aria-current="true">Brasil<svg viewBox="0 0 10 8" fill="none" aria-hidden="true" focusable="false" class="ml-2 w-3"><path d="M0.75 4.75L3 7.25L9.25 0.75" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></svg></a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/br/blog/como-agradecer-clientes" data-component-name="pt-BR-1" aria-current="false"></a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ca/blog/thank-your-customers" lang="en-CA" data-component-name="en-CA-2" aria-current="false">Canada (English)</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/uk/blog/thank-your-customers" lang="en-GB" data-component-name="en-GB-3" aria-current="false">United Kingdom</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/au/blog/thank-your-customers" lang="en-AU" data-component-name="en-AU-4" aria-current="false">Australia</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/id/blog/thank-your-customers" lang="en-ID" data-component-name="en-ID-5" aria-current="false">Indonesia</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/nz/blog/thank-your-customers" lang="en-NZ" data-component-name="en-NZ-6" aria-current="false">New Zealand</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/za/blog/thank-your-customers" lang="en-ZA" data-component-name="en-ZA-7" aria-current="false">South Africa</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ng/blog/thank-your-customers" lang="en-NG" data-component-name="en-NG-8" aria-current="false">Nigeria</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ph/blog/thank-your-customers" lang="en-PH" data-component-name="en-PH-9" aria-current="false">Philippines</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/sg/blog/thank-your-customers" lang="en-SG" data-component-name="en-SG-10" aria-current="false">Singapore</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/hk/blog/thank-your-customers" lang="en-HK" data-component-name="en-HK-11" aria-current="false">Hong Kong SAR</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ie/blog/thank-your-customers" lang="en-IE" data-component-name="en-IE-12" aria-current="false">Ireland</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/my/blog/thank-your-customers" lang="en-MY" data-component-name="en-MY-13" aria-current="false">Malaysia</a></li></ul></div></div><div class="relative block sm:hidden" data-click-outside="dismiss" data-component-name="regions"><div aria-hidden="true" class="fixed top-0 left-0 z-50 h-full w-full text-[1.1428571429em] will-change-auto transition-opacity motion-reduce:transition-none bg-black pointer-events-none opacity-0"></div><button class="bg-transparent mx-auto md:inline-block py-3 text-[#E0E0E0] hover:text-white" type="button" data-component-name="region-selector-open" tabindex="0" aria-label="Navegação por região. Atual: Brasil"><span class="inline-flex items-center"><svg viewBox="0 0 45 45" aria-hidden="true" focusable="false" class="mr-1 h-4 w-4 fill-white"><path d="M22.5 2A20.5 20.5 0 1 0 43 22.5 20.52 20.52 0 0 0 22.5 2zm-4.23 28.79A33.67 33.67 0 0 0 22 31a34.54 34.54 0 0 0 4.76-.33 30.45 30.45 0 0 1-4.26 9 30.41 30.41 0 0 1-4.23-8.88zM22 28a29.86 29.86 0 0 1-4.47-.34A31 31 0 0 1 17 22a29.87 29.87 0 0 1 .36-4.64A30.13 30.13 0 0 1 22 17a31 31 0 0 1 5.66.53A29.85 29.85 0 0 1 28 22a31 31 0 0 1-.5 5.5 31 31 0 0 1-5.5.5zm-7.64-1a25.22 25.22 0 0 1-9.15-4.5 24.89 24.89 0 0 1 9-4.48A33.56 33.56 0 0 0 14 22a34.61 34.61 0 0 0 .36 5zM22.5 5.21a25.25 25.25 0 0 1 4.5 9.15 34.61 34.61 0 0 0-5-.36 33.58 33.58 0 0 0-4 .24 25.24 25.24 0 0 1 4.5-9.03zm8.29 13.06a30.41 30.41 0 0 1 8.89 4.23 30.46 30.46 0 0 1-9 4.26A34.54 34.54 0 0 0 31 22a33.67 33.67 0 0 0-.21-3.73zm8.82.59A33.75 33.75 0 0 0 30.26 15a29.2 29.2 0 0 0-3.89-9.56 17.54 17.54 0 0 1 13.24 13.42zm-21-13.41a29.16 29.16 0 0 0-3.85 9.35 29.16 29.16 0 0 0-9.35 3.85A17.54 17.54 0 0 1 18.64 5.44zM5.44 26.36a29.2 29.2 0 0 0 9.56 3.9 33.75 33.75 0 0 0 3.86 9.36A17.54 17.54 0 0 1 5.44 26.36zm20.7 13.25a33.73 33.73 0 0 0 3.91-9.56 33.73 33.73 0 0 0 9.56-3.91 17.55 17.55 0 0 1-13.47 13.47z"></path></svg><span class="break-keep">Brasil</span><svg viewBox="0 0 10 5" aria-hidden="true" focusable="false" class="ml-2 h-3 w-3 fill-white"><path d="m0 0 5 5 5-5H0z"></path></svg></span></button><div aria-hidden="true" class="webkit-overflow-scrolling-touch fixed overflow-hidden z-[999] box-content will-change-auto w-full inset-0 mt-16 rounded-t-lg leading-[3rem] duration-300 ease-in-out motion-reduce:animation-none motion-reduce:transition-none bg-black text-white shadow-soft-dark-2xl invisible translate-y-full" id="mobileRegionSelector" aria-label="Navegação por região" aria-modal="true" role="dialog"><div class="border-shade-30 border-b"><div class="flex items-center justify-between px-5 py-4"><h3 class="text-lg font-medium">País/região</h3><button class="h-[1.2em] w-[1.2em] fill-current" type="button" data-component-name="region-selector-close"><svg viewBox="0 0 20 20" aria-label="Fechar navegação por região" class="h-[1.2em] w-[1.2em] fill-current fill-white"><path d="m11.414 10 6.293-6.293a1 1 0 0 0-1.414-1.414L10 8.586 3.707 2.293a1 1 0 0 0-1.414 1.414L8.586 10l-6.293 6.293a1 1 0 0 0 1.414 1.414L10 11.414l6.293 6.293a.996.996 0 0 0 1.414 0 1 1 0 0 0 0-1.414L11.414 10z"></path></svg></button></div></div><div class="h-full overflow-y-scroll pb-4"><ul class="columns-2 px-5 py-8 md:px-14 md:py-10" data-component-name="region-nav" id="region-nav"><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/br/blog/como-agradecer-clientes" data-component-name="pt-0" aria-current="true">Brasil<svg viewBox="0 0 10 8" fill="none" aria-hidden="true" focusable="false" class="ml-2 w-3"><path d="M0.75 4.75L3 7.25L9.25 0.75" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></svg></a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/br/blog/como-agradecer-clientes" data-component-name="pt-BR-1" aria-current="false"></a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ca/blog/thank-your-customers" lang="en-CA" data-component-name="en-CA-2" aria-current="false">Canada (English)</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/uk/blog/thank-your-customers" lang="en-GB" data-component-name="en-GB-3" aria-current="false">United Kingdom</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/au/blog/thank-your-customers" lang="en-AU" data-component-name="en-AU-4" aria-current="false">Australia</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/id/blog/thank-your-customers" lang="en-ID" data-component-name="en-ID-5" aria-current="false">Indonesia</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/nz/blog/thank-your-customers" lang="en-NZ" data-component-name="en-NZ-6" aria-current="false">New Zealand</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/za/blog/thank-your-customers" lang="en-ZA" data-component-name="en-ZA-7" aria-current="false">South Africa</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ng/blog/thank-your-customers" lang="en-NG" data-component-name="en-NG-8" aria-current="false">Nigeria</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ph/blog/thank-your-customers" lang="en-PH" data-component-name="en-PH-9" aria-current="false">Philippines</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/sg/blog/thank-your-customers" lang="en-SG" data-component-name="en-SG-10" aria-current="false">Singapore</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/hk/blog/thank-your-customers" lang="en-HK" data-component-name="en-HK-11" aria-current="false">Hong Kong SAR</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/ie/blog/thank-your-customers" lang="en-IE" data-component-name="en-IE-12" aria-current="false">Ireland</a></li><li class="flex bg-black text-white fill-white"><a class="flex hover:underline text-white" href="/my/blog/thank-your-customers" lang="en-MY" data-component-name="en-MY-13" aria-current="false">Malaysia</a></li></ul></div></div></div><ul class="flex flex-col items-center flex-wrap sm:flex-row sm:items-start gap-x-8 md:gap-x-10" data-component-name="bottom-nav"><li class="mt-2 block py-3 sm:mt-0 text-[#E0E0E0] hover:text-white"><a class="hover:underline" href="/br/legal/termos" data-component-name="termos-de-servi-o">Termos de serviço</a></li><li class="mt-2 block py-3 sm:mt-0 text-[#E0E0E0] hover:text-white"><a class="hover:underline" href="/br/legal/privacidade" data-component-name="pol-tica-de-privacidade">Política de privacidade</a></li><li class="mt-2 block py-3 sm:mt-0 text-[#E0E0E0] hover:text-white"><a class="hover:underline" href="/br/sitemap" data-component-name="mapa-do-site">Mapa do site</a></li></ul></div><ul class="flex gap-4 md:gap-6" data-component-name="social"><li><a class="block h-8 w-8 fill-white hover:fill-shade-30" href="https://www.facebook.com/shopify" rel="me nofollow noopener noreferrer" target="_blank" data-component-name="social-facebook" aria-label="Fonte externa: Facebook (Abre em uma nova janela)"><svg viewBox="0 0 30 30"><path d="M15.6 30V19.4h5V15h-5v-3.1c0-1 .6-1.9 1.3-1.9h3.8V5.6h-3.8c-3.1 0-5.6 2.8-5.6 6.3V15H7.5v4.4h3.8v10.1C4.8 27.9 0 22 0 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","avatarUrl":"https://www.gravatar.com/avatar/40d4fa6e63c21555d45f6377a1478a92?s=200\u0026d=404","isDisabledAuthor":false},"id":"gid://shopify/Article/31158009890","handle":"como-agradecer-clientes","title":"Obrigado pela compra! As 3 melhores mensagens para agradecer ao cliente","publishedAt":"2024-11-13T19:30:00Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072","altText":"Frases para clientes","width":1848,"height":860},"tags":["Atendimento ao cliente"],"contentHtml":"\u003cp\u003eDedicar tempo para dizer um simples “obrigado pela compra”, para agradecer ao cliente pela preferência e confiança ou para oferecer um atendimento personalizado, é um diferencial que exige pouco e faz muita diferença. \u003c/p\u003e\n\u003cp\u003eCriar uma biblioteca de frases para clientes é uma oportunidade de se destacar da concorrência, já que nem sempre concorrer pela atenção em termos de preço ou eficiência é o mais viável, principalmente no caso de negócios que estão começando. \u003c/p\u003e\n\u003cblockquote\u003eMensagens claras, objetivas e com um toque pessoal mostram o lado humano da empresa.\u003c/blockquote\u003e\n\u003cp\u003eEmpresas que buscam criar \u003ca href=\"https://www.shopify.com/br/blog/compra-customizada\"\u003eboas experiências de compra\u003c/a\u003e e oferecer \u003ca href=\"https://www.shopify.com/br/blog/como-utilizar-canais-de-atendimento-ao-cliente-na-sua-loja\"\u003eatendimento ao cliente\u003c/a\u003e têm mais chances de conquistar a fidelidade e indicações de clientes para superar os gigantes do mercado e conquistar seu lugar ao sol. Nessa jornada, criar frases para clientes pode ser uma oportunidade para garantir resultados surpreendentes. \u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"#1\"\u003eIndo além do “obrigado pela compra” \u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#2\"\u003eComo criar uma biblioteca de frases para clientes\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#3\"\u003ePara quais clientes devo enviar mensagens de agradecimento?\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#4\"\u003eO poder do “muito obrigado”\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#5\"\u003ePerguntas frequentes sobre frases para clientes\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/div\u003e\n\u003ch2 id=\"1\"\u003eIndo além do “obrigado pela compra” \u003c/h2\u003e\n\u003cp\u003eO \u003ca href=\"https://www.shopify.com/br/blog/113824069-guia-de-criacao-de-plano-de-marketing-em-3-passos\"\u003eplanejamento de marketing\u003c/a\u003e é essencial para criar uma mensagem que faça sentido para sua marca, e será preciso fundamentar suas ações em algumas ideias simples.\u003c/p\u003e\n\u003cp\u003eSe precisar de inspiração, segue abaixo algumas mensagens com dicas especiais para impressionar seus clientes.\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003e\u003ca href=\"#6\"\u003e\"Obrigado pela confiança em nossos produtos. Conte sempre com a gente!\"\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#7\"\u003e\"Agradecemos por nos escolher novamente. Esperamos que goste do presentinho!\"\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#8\"\u003e\"Agradecemos pela preferência, esperamos que você aproveite seu [produto].\"\u003c/a\u003e\u003c/li\u003e\n\u003c/ol\u003e\n\u003ch3 id=\"6\"\u003e\u003cstrong\u003e1. \"Obrigado pela confiança em nossos produtos. Conte sempre com a gente!\"\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eCaso opte por enviar frases para clientes na primeira compra, este é um bom exemplo. Dessa forma, você agradece e se mantém à disposição para futuras compras.\u003c/p\u003e\n\u003ch4\u003e\u003cstrong\u003ePersonalize com o nome do cliente\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eNa saudação, você pode incluir o nome do cliente, isso pode ser feito tanto nas cartinhas escritas à mão, ou em uma carta já impressa onde tenha um espaço para incluir o nome.\u003c/p\u003e\n\u003ch4\u003e\u003cstrong\u003eAdicione um cupom de desconto para a próxima compra\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eNa primeira compra, pode ser uma ótima ideia já incentivar a recorrência, para isso, enviar um cupom de desconto é uma estratégia vencedora. Lembre-se de verificar a \u003ca href=\"https://www.shopify.com/br/blog/precificacao-produtos\"\u003eprecificação\u003c/a\u003e para que esse benefício não prejudique suas margens.\u003c/p\u003e\n\u003ch3 id=\"7\"\u003e\u003cstrong\u003e2. \"Agradecemos por nos escolher novamente. Esperamos que goste do presentinho!\"\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eEsta é uma escolha interessante para os casos de compra recorrente. Para isso, é importante ter um bom controle dos dados de segmentação, assim você não perde a oportunidade de reconhecer os clientes fiéis.\u003c/p\u003e\n\u003ch4\u003e\u003cstrong\u003eInclua brindes ou amostras\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eNada agrada mais um cliente do que \u003ca href=\"https://www.shopify.com/br/blog/a-ciencia-das-amostras-gratis-como-os-brindes-fidelizam-os-clientes\"\u003ereceber amostras grátis\u003c/a\u003e. Enviar uma pequena amostra ou brinde com o pedido é uma estratégia incrível para surpreender e proporcionar uma experiência nova. Se ele gostar, talvez compre o produto no próximo pedido. \u003c/p\u003e\n\u003cp\u003eCom o mimo, você pode enviar um bilhete falando sobre os benefícios do produto e até mesmo um cupom de desconto específico. Combine a amostra com o perfil do cliente para não haver restrições de uso.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003cp\u003eSe precisar de ajuda para enviar os pedidos, confira dicas sobre embalagem, serviços de entrega, rastreamento e aplicativos úteis no \u003ca href=\"https://www.shopify.com/br/blog/44942533-o-guia-para-iniciantes-sobre-transporte-e-processamento-em-e-commerce\"\u003eGuia sobre transporte e processamento em e-commerce\u003c/a\u003e. Também vale a pena conhecer os apps parceiros para frete e entrega da Shopify, como o \u003ca href=\"https://apps.shopify.com/kangu?locale=pt-BR\"\u003eapp Kangu\u003c/a\u003e.\u003c/p\u003e\n\u003c/div\u003e\n\u003ch4\u003e\u003cstrong\u003eInove na apresentação\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eSe quiser inovar ainda mais, grave uma mensagem para clientes em vídeo. Você pode aproveitar para falar dos benefícios da amostra ou compartilhar dicas de como usar o acessório enviado de presente.\u003c/p\u003e\n\u003cp\u003eImagina só receber, junto com a mensagem, um \u003ca href=\"https://www.shopify.com/br/blog/como-fazer-pins-esmaltados-guia-definitivo\"\u003epin personalizado\u003c/a\u003e? A grande vantagem dos vídeos é que eles mostram sua autenticidade, e o cliente verá que você dedicou tempo e esforço para dizer “obrigado” de um jeito criativo e sincero.\u003c/p\u003e\n\u003ch3 id=\"8\"\u003e\u003cstrong\u003e3. \"Agradecemos pela preferência, esperamos que você aproveite seu [produto].\"\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eA jornada de compra na internet permite que o cliente investigue e pesquise bastante antes de finalmente escolher a loja onde vai comprar seu desejado produto ou serviço. Em muitos casos, potenciais compradores tiram suas dúvidas para ter a certeza de que aquele item oferece tudo que procura.\u003c/p\u003e\n\u003cp\u003eÉ importante estar atento aos canais de contato para não perder a oportunidade de oferecer um atendimento diferenciado. Mapear as pessoas que entraram em contato e efetivamente compraram é a chance de surpreender com uma frase personalizada, demonstrando que a marca se preocupa com seus consumidores.\u003c/p\u003e\n\u003cp\u003eCaso faça sentido para sua estratégia, peça para que os clientes postem os recebidos marcando o perfil da sua loja ou qualquer hashtag exclusiva que você adote para o seu negócio, assim eles geram \u003ca href=\"https://www.shopify.com/br/blog/conteudo-gerado-pelo-usuario\"\u003econteúdo nas redes\u003c/a\u003e e você pode fazer um destaque apenas com os feedbacks recebidos, o que constrói credibilidade para sua marca.\u003c/p\u003e\n\u003cp\u003ePara abastecer sua biblioteca de frases para clientes, aqui vão outros exemplos:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\"Obrigado pela compreensão na troca da cor do item.\"\u003c/li\u003e\n\u003cli\u003e\"É um privilégio atender à sua empresa.\"\u003c/li\u003e\n\u003cli\u003e\"É um prazer fazer parte da jornada dos seus filhos.\"\u003c/li\u003e\n\u003cli\u003e\"Que bom que superamos suas expectativas! Tomara que os gatinhos também gostem do sachê.\"\u003c/li\u003e\n\u003cli\u003e\"Agradecemos pela parceria e pela preferência!\"\u003c/li\u003e\n\u003cli\u003e\"Aproveite seu box do mês e compartilhe o que achou com a gente. Até logo!\u003c/li\u003e\n\u003cli\u003e\"Olá, [cliente]! Esperamos que você goste do nosso [produto]. Se quiser conferir outros de nossos produtos, use o cupom MAKE15OFF!\"\u003c/li\u003e\n\u003cli\u003e\"Obrigado por contar sempre com a gente! Resgate seu cupom fidelidade na loja e garanta mais 10% OFF na Cyber Monday.\"\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch2 id=\"2\"\u003e\u003cstrong\u003eComo criar uma biblioteca de frases para clientes\u003c/strong\u003e\u003c/h2\u003e\n\u003cp\u003eNão existe uma única forma perfeita de fazer um agradecimento ou de resolver qualquer complicação com as vendas. O melhor sempre é adequar sua mensagem a diferentes situações que ocorrem no dia a dia.\u003c/p\u003e\n\u003cp\u003eNo caso das frases para agradecer, os clientes não têm uma grande expectativa em relação a ela, aqui o gesto diz muito. Agradeça sem a expectativa de receber algo em troca. Use frases simples, pessoais e diretas, demonstrando que você está feliz pela preferência e confiança. Isso é mais que suficiente para \u003ca href=\"https://www.shopify.com/br/blog/como-transformar-compradores-sazonais-em-clientes\"\u003etransformar compradores sazonais em clientes\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eJá no caso de frases para clientes que esperam que seus problemas sejam resolvidos, a expectativa é enorme. Saiba como ser direto ao ponto com simpatia, esteja aberto a comentários e foque na resolução dos problemas, não em justificativas. \u003c/p\u003e\n\u003ch2 id=\"3\"\u003e\u003cstrong\u003ePara quais clientes devo enviar mensagens de agradecimento?\u003c/strong\u003e\u003c/h2\u003e\n\u003cp\u003eAgradecer a cada cliente pela confiança pode ser exaustivo e até parecer forçado. Além disso, à medida que sua empresa crescer, será preciso \u003ca href=\"https://www.shopify.com/br/blog/como-treinar-novos-funcionarios\"\u003eaumentar e treinar a equipe\u003c/a\u003e para dar conta desta tarefa. Portanto, talvez seja interessante segmentar os clientes em grupos e definir prioridades.\u003c/p\u003e\n\u003cp\u003eDistribuir brindes a \u003cem\u003ecada pedido\u003c/em\u003e pode acabar com seu orçamento em pouco tempo. Entretanto, segmentar clientes importantes e enviar um bilhete com frases escritas à mão pode fortalecer essa relação de confiança. Veja algumas formas de segmentar o envio de frases para clientes:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eNa primeira compra;\u003c/li\u003e\n\u003cli\u003eNa quinta compra (ou um número que faça sentido para a recorrência do seu produto);\u003c/li\u003e\n\u003cli\u003eQualquer pessoa que buscou atendimento antes de comprar;\u003c/li\u003e\n\u003cli\u003eNo período de aniversário da marca;\u003c/li\u003e\n\u003cli\u003eClientes variados em momentos aleatórios;\u003c/li\u003e\n\u003cli\u003ePara o primeiro envio do \u003ca href=\"https://www.shopify.com/br/blog/como-impulsionar-as-vendas-com-clubes-de-assinatura\"\u003eclube de assinatura\u003c/a\u003e;\u003c/li\u003e\n\u003cli\u003eCartões em datas comemorativas.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eDefina o orçamento adequado\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eO orçamento do seu plano de agradecimento deve estar vinculado ao número de clientes que você pretende alcançar. Mesmo que você queira dizer “obrigado” a cada um deles, não é preciso gastar muito para enviar uma mensagem para clientes.\u003c/p\u003e\n\u003cp\u003eO que faz esses esforços serem especiais e surpreendentes não é o dinheiro, mas \u003ca href=\"https://www.shopify.com/br/blog/como-ter-boas-ideias-e-de-onde-elas-surgem\"\u003eo cuidado e as ideias criativas\u003c/a\u003e que podem surgir. Pequenas atitudes costumam ser eficazes para estreitar a relação com os clientes e gerar mais confiança.\u003c/p\u003e\n\u003ch2 id=\"4\"\u003e\u003cstrong\u003eO poder do “muito obrigado”\u003c/strong\u003e\u003c/h2\u003e\n\u003cp\u003eHá várias maneiras de dizer ao cliente “obrigado pela compra” e proporcionar momentos felizes depois da compra. Seja qual for o caminho escolhido, o segredo é sempre demonstrar autenticidade, dedicação e sinceridade. As pessoas adoram um agradecimento sincero, mas reconhecem facilmente tentativas forçadas de aproximação.\u003c/p\u003e\n\u003cp\u003e\u003ca href=\"https://www.shopify.com/br/blog/117251525-como-comecar-um-programa-de-fidelidade-que-cative-os-clientes\"\u003eDemonstrar gratidão\u003c/a\u003e do jeito certo estreita o relacionamento com o cliente de maneira natural, e saber cultivar essas relações positivas será um diferencial inigualável da sua empresa para estar sempre renovando essa parceria.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003cdiv itemscope=\"\" itemtype=\"https://schema.org/FAQPage\"\u003e\n\u003ch2 id=\"5\"\u003ePerguntas frequentes sobre agradecimento aos clientes\u003c/h2\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003ePor que enviar frases de “obrigado pela compra” para clientes?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eAgradecer ao cliente ajuda o lojista a se destacar da concorrência e a mostrar o lado humano da marca. Uma simples carta feita à mão com o nome do comprador estreita relações e fortalece a presença da marca.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eA quem devo enviar frases de agradecimento?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eVocê pode enviar bilhetinhos ou mimos para clientes que já fizeram uma ou mais compras, aniversariantes ou clientes importantes para a sua empresa. Também é uma boa ideia enviar um brinde em datas comemorativas ou amostras em períodos de lançamentos e novas coleções.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eO que enviar junto com as frases de agradecimento para os clientes?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eEnvie brindes, descontos ou link para um vídeo de agradecimento para seus clientes. Lembre-se de personalizar o máximo que puder, seja com o nome do cliente ou citando uma experiência de compra específica.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e","excerpt":"Dizer “obrigado pela compra” é uma das maneiras mais fáceis de se aproximar do seu cliente. Confira as frases de agradecimento que fazem diferença no atendimento.","excerptHtml":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eDizer “obrigado pela compra” é uma das maneiras mais fáceis de se aproximar do seu cliente. Confira as frases de agradecimento que fazem diferença no atendimento.\u003c/span\u003e\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Dizer “obrigado pela compra” é uma das maneiras mais fáceis de se aproximar do seu cliente. Confira as frases de agradecimento que fazem diferença no atendimento."},"metafields":[null,null,null,{"__typename":"Metafield","value":"{\"en-CA\":\"https://www.shopify.com/ca/blog/thank-your-customers\",\"en-GB\":\"https://www.shopify.com/uk/blog/thank-your-customers\",\"en-AU\":\"https://www.shopify.com/au/blog/thank-your-customers\",\"en-ID\":\"https://www.shopify.com/id/blog/thank-your-customers\",\"en-NZ\":\"https://www.shopify.com/nz/blog/thank-your-customers\",\"en-ZA\":\"https://www.shopify.com/za/blog/thank-your-customers\",\"en-NG\":\"https://www.shopify.com/ng/blog/thank-your-customers\",\"en-PH\":\"https://www.shopify.com/ph/blog/thank-your-customers\",\"en-SG\":\"https://www.shopify.com/sg/blog/thank-your-customers\",\"en-HK\":\"https://www.shopify.com/hk/blog/thank-your-customers\",\"en-IE\":\"https://www.shopify.com/ie/blog/thank-your-customers\",\"en-MY\":\"https://www.shopify.com/my/blog/thank-your-customers\"}","key":"hreflang_json"},{"__typename":"Metafield","value":"[{\"title\":\"Fornecedores dropshipping- 11 apps para encontrar os melhores para sua loja\",\"url\":\"blog/apps-dropshipping\"},{\"title\":\"Como fazer dropshipping com o AliExpress- um guia completo\",\"url\":\"blog/dropshipping-aliexpress\"},{\"title\":\"Frases para divulgação- use o poder das palavras para vender mais\",\"url\":\"blog/47757637-9-formas-simples-de-escrever-descricoes-de-produtos-que-vendem\"},{\"title\":\"Do Brasil para o mundo: conheça 3 lojas brasileiras na Shopify que brilham no exterior\",\"url\":\"blog/lojas-brasileiras-no-exterior\"},{\"title\":\"Checkout transparente na Shopify- tudo o que você precisa saber\",\"url\":\"blog/checkout-transparente-shopify\"},{\"title\":\"Brilhe na multidão- como criar uma marca do zero em 7 passos\",\"url\":\"blog/como-construir-sua-propria-marca-do-zero\"},{\"title\":\"Como criar um canal de atacado e vender para outros varejistas\",\"url\":\"blog/como-criar-loja-atacado\"},{\"title\":\"Lojas Shopify- 50 e-commerces brasileiros de cair o queixo\",\"url\":\"blog/lojas-virtuais-shopify\"},{\"title\":\"Saiba como ir além para oferecer um bom atendimento ao cliente\",\"url\":\"blog/bom-atendimento-ao-cliente\"},{\"title\":\"Como resolver problemas e aumentar suas vendas usando o chat ao vivo\",\"url\":\"blog/como-usar-chat-ao-vivo\"}]","key":"interlinkings_json"},null,{"__typename":"Metafield","value":"[{\"title\":\"O que vender para ganhar dinheiro? 10 ideias de produtos para vender\",\"tags\":[\"Como Vender Pela Internet\"],\"handle\":\"melhores-produtos-para-vender-na-internet\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0788/9687/files/O_que_mais_vende_hoje_-_Shopify.png?format=webp\u0026v=1657314136\u0026width=1024\",\"imageAltText\":\"O que mais vende hoje? 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O logo está sendo construído com pedaços, e várias mãos estão adicionando novos blocos.\",\"modifiedAt\":\"2022-06-23\"},{\"title\":\"Nomes para loja de dropshipping: um guia prático\",\"tags\":[\"Branding\"],\"handle\":\"nomes-para-loja-de-dropshipping\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0788/9687/files/nomes_para_loja_de_dropshipping.jpg?v=1654611029\u0026width=1024\",\"imageAltText\":\"Ilustração de lojista em frente a uma loja com diversos produtos empilhados, representando a escolha de nome para loja de dropshipping\",\"modifiedAt\":\"2022-06-28\"},{\"title\":\"Fornecedores dropshipping: 11 apps para montar sua loja de sucesso (2024)\",\"tags\":[\"Logistica\"],\"handle\":\"apps-dropshipping\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0788/9687/files/fornecedores-de-dropshipping.jpg?v=1634383008\u0026width=1024\",\"imageAltText\":\"Ilustração de pacotes sobre esteiras representando dropshipping e homem olhando produtos em tela\",\"modifiedAt\":\"2023-11-25\"},{\"title\":\"Encontre seu nicho de mercado ideal com esses 8 exemplos inspiradores\",\"tags\":[\"Como Abrir um Negócio\"],\"handle\":\"nichos-de-mercado\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0788/9687/files/nicho_de_mercado_exemplos.jpg?v=1657906445\u0026width=1024\",\"imageAltText\":\"Nicho de mercado: exemplos inspiradores para o seu e-commerce\",\"modifiedAt\":\"2022-07-27\"},{\"title\":\"Dropshipping: o que é, como fazer e escolher fornecedores (2024)\",\"tags\":[\"Ideias de Negócios\"],\"handle\":\"dropshipping-o-que-e\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0788/9687/files/Dropshipping_o_que_e_-_imagem_principal.jpg?v=1655127372\u0026width=1024\",\"imageAltText\":\"Dropshipping o que é: ilustração que mostra um armazém ou fornecedor, com seis caixas de cores diferentes. Do lado de fora, há um carrinho de compras. Um mouse seleciona uma das caixas e a coloca dentro do carrinho.\",\"modifiedAt\":\"2023-11-25\"},{\"title\":\"Como fazer dropshipping com o AliExpress: um guia completo\",\"tags\":[\"Ideias de Negócios\"],\"handle\":\"dropshipping-aliexpress\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/aliexpress-dropshipping.jpg?v=1561669955\u0026width=1024\",\"imageAltText\":\"Dropshipping AliExpress: um guia completo\",\"modifiedAt\":\"2023-10-13\"},{\"title\":\"Impressão sob demanda: tudo o que você precisa saber para abrir a sua loja\",\"tags\":[\"Ideias de Negócios\"],\"handle\":\"impressao-sob-demanda\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0788/9687/files/impressao_sob_demanda_print_on_demand.jpg?v=1652446573\u0026width=1024\",\"imageAltText\":\"Imagem de capa do artigo sobre impressão sob demanda é uma ilustração onde há pessoas pintando canecas, camisetas, bonés e bolsas à mão.\",\"modifiedAt\":\"2022-05-13\"}]","key":"popular_blog_post_json"}],"imageUrl":"https://cdn.shopify.com/s/files/1/0788/9687/articles/frasesparaclientes.png?v=1727359072","imageAltText":"Frases para clientes","imageClass":"","modifiedAt":"13 de nov. de 2024","modifiedAtRaw":"2024-11-13T19:30:00Z"},"metaDescription":"Dizer “obrigado pela compra” é uma das maneiras mais fáceis de se aproximar do seu cliente. Confira as frases de agradecimento que fazem diferença no atendimento.","contentHtml":"\u003cp\u003eDedicar tempo para dizer um simples “obrigado pela compra”, para agradecer ao cliente pela preferência e confiança ou para oferecer um atendimento personalizado, é um diferencial que exige pouco e faz muita diferença.\u0026nbsp;\u003c/p\u003e\n\u003cp\u003eCriar uma biblioteca de frases para clientes é uma oportunidade de se destacar da concorrência, já que nem sempre concorrer pela atenção em termos de preço ou eficiência é o mais viável, principalmente no caso de negócios que estão começando.\u0026nbsp;\u003c/p\u003e\n\u003cblockquote class=\"border-l-2 pl-4 font-aktivgroteskextended text-xl font-medium tracking-tight my-12 [\u0026amp;_p]:mb-4 [\u0026amp;_cite]:font-aktivgroteskextended [\u0026amp;_cite]:text-sm [\u0026amp;_cite]:not-italic [\u0026amp;_cite]:font-medium [\u0026amp;_cite]:tracking-[-0.0175rem] [\u0026amp;_footer]:mt-4 [\u0026amp;_cite::before]:content-[\u0026quot;–\u0026quot;] [\u0026amp;_cite::before]:mr-1 border-blog-highlight\"\u003eMensagens claras, objetivas e com um toque pessoal mostram o lado humano da empresa.\u003c/blockquote\u003e\n\u003cp\u003eEmpresas que buscam criar \u003ca href=\"/br/blog/compra-customizada\"\u003eboas experiências de compra\u003c/a\u003e e oferecer \u003ca href=\"/br/blog/como-utilizar-canais-de-atendimento-ao-cliente-na-sua-loja\"\u003eatendimento ao cliente\u003c/a\u003e têm mais chances de conquistar a fidelidade e indicações de clientes para superar os gigantes do mercado e conquistar seu lugar ao sol. Nessa jornada, criar frases para clientes pode ser uma oportunidade para garantir resultados surpreendentes.\u0026nbsp;\u003c/p\u003e\u003cdiv id=\"text-cta\" class=\"hidden lg:block\"\u003e\u003c/div\u003e\n\n\u003ch2 id=\"1\"\u003eIndo além do “obrigado pela compra”\u0026nbsp;\u003c/h2\u003e\n\u003cp\u003eO \u003ca href=\"/br/blog/113824069-guia-de-criacao-de-plano-de-marketing-em-3-passos\"\u003eplanejamento de marketing\u003c/a\u003e é essencial para criar uma mensagem que faça sentido para sua marca, e será preciso fundamentar suas ações em algumas ideias simples.\u003c/p\u003e\n\u003cp\u003eSe precisar de inspiração, segue abaixo algumas mensagens com dicas especiais para impressionar seus clientes.\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003e\u003ca href=\"#6\"\u003e\"Obrigado pela confiança em nossos produtos. Conte sempre com a gente!\"\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#7\"\u003e\"Agradecemos por nos escolher novamente. Esperamos que goste do presentinho!\"\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#8\"\u003e\"Agradecemos pela preferência, esperamos que você aproveite seu [produto].\"\u003c/a\u003e\u003c/li\u003e\n\u003c/ol\u003e\n\u003ch3 id=\"6\"\u003e\u003cstrong\u003e1. \"Obrigado pela confiança em nossos produtos. Conte sempre com a gente!\"\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eCaso opte por enviar frases para clientes na primeira compra, este é um bom exemplo. Dessa forma, você agradece e se mantém à disposição para futuras compras.\u003c/p\u003e\n\u003ch4\u003e\u003cstrong\u003ePersonalize com o nome do cliente\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eNa saudação, você pode incluir o nome do cliente, isso pode ser feito tanto nas cartinhas escritas à mão, ou em uma carta já impressa onde tenha um espaço para incluir o nome.\u003c/p\u003e\n\u003ch4\u003e\u003cstrong\u003eAdicione um cupom de desconto para a próxima compra\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eNa primeira compra, pode ser uma ótima ideia já incentivar a recorrência, para isso, enviar um cupom de desconto é uma estratégia vencedora. Lembre-se de verificar a \u003ca href=\"/br/blog/precificacao-produtos\"\u003eprecificação\u003c/a\u003e para que esse benefício não prejudique suas margens.\u003c/p\u003e\n\u003ch3 id=\"7\"\u003e\u003cstrong\u003e2. \"Agradecemos por nos escolher novamente. Esperamos que goste do presentinho!\"\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eEsta é uma escolha interessante para os casos de compra recorrente. Para isso, é importante ter um bom controle dos dados de segmentação, assim você não perde a oportunidade de reconhecer os clientes fiéis.\u003c/p\u003e\n\u003ch4\u003e\u003cstrong\u003eInclua brindes ou amostras\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eNada agrada mais um cliente do que \u003ca href=\"/br/blog/a-ciencia-das-amostras-gratis-como-os-brindes-fidelizam-os-clientes\"\u003ereceber amostras grátis\u003c/a\u003e. Enviar uma pequena amostra ou brinde com o pedido é uma estratégia incrível para surpreender e proporcionar uma experiência nova. Se ele gostar, talvez compre o produto no próximo pedido.\u0026nbsp;\u003c/p\u003e\n\u003cp\u003eCom o mimo, você pode enviar um bilhete falando sobre os benefícios do produto e até mesmo um cupom de desconto específico. Combine a amostra com o perfil do cliente para não haver restrições de uso.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight\"\u003e\n\u003cp\u003eSe precisar de ajuda para enviar os pedidos, confira dicas sobre embalagem, serviços de entrega, rastreamento e aplicativos úteis no \u003ca href=\"/br/blog/44942533-o-guia-para-iniciantes-sobre-transporte-e-processamento-em-e-commerce\"\u003eGuia sobre transporte e processamento em e-commerce\u003c/a\u003e. Também vale a pena conhecer os apps parceiros para frete e entrega da Shopify, como o \u003ca href=\"https://apps.shopify.com/kangu?locale=pt-BR\"\u003eapp Kangu\u003c/a\u003e.\u003c/p\u003e\n\u003c/div\u003e\n\u003ch4\u003e\u003cstrong\u003eInove na apresentação\u003c/strong\u003e\u003c/h4\u003e\n\u003cp\u003eSe quiser inovar ainda mais, grave uma mensagem para clientes em vídeo. Você pode aproveitar para falar dos benefícios da amostra ou compartilhar dicas de como usar o acessório enviado de presente.\u003c/p\u003e\n\u003cp\u003eImagina só receber, junto com a mensagem, um \u003ca href=\"/br/blog/como-fazer-pins-esmaltados-guia-definitivo\"\u003epin personalizado\u003c/a\u003e? A grande vantagem dos vídeos é que eles mostram sua autenticidade, e o cliente verá que você dedicou tempo e esforço para dizer “obrigado” de um jeito criativo e sincero.\u003c/p\u003e\n\u003ch3 id=\"8\"\u003e\u003cstrong\u003e3. \"Agradecemos pela preferência, esperamos que você aproveite seu [produto].\"\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eA jornada de compra na internet permite que o cliente investigue e pesquise bastante antes de finalmente escolher a loja onde vai comprar seu desejado produto ou serviço. Em muitos casos, potenciais compradores tiram suas dúvidas para ter a certeza de que aquele item oferece tudo que procura.\u003c/p\u003e\n\u003cp\u003eÉ importante estar atento aos canais de contato para não perder a oportunidade de oferecer um atendimento diferenciado. Mapear as pessoas que entraram em contato e efetivamente compraram é a chance de surpreender com uma frase personalizada, demonstrando que a marca se preocupa com seus consumidores.\u003c/p\u003e\n\u003cp\u003eCaso faça sentido para sua estratégia, peça para que os clientes postem os recebidos marcando o perfil da sua loja ou qualquer hashtag exclusiva que você adote para o seu negócio, assim eles geram \u003ca href=\"/br/blog/conteudo-gerado-pelo-usuario\"\u003econteúdo nas redes\u003c/a\u003e e você pode fazer um destaque apenas com os feedbacks recebidos, o que constrói credibilidade para sua marca.\u003c/p\u003e\n\u003cp\u003ePara abastecer sua biblioteca de frases para clientes, aqui vão outros exemplos:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\"Obrigado pela compreensão na troca da cor do item.\"\u003c/li\u003e\n\u003cli\u003e\"É um privilégio atender à sua empresa.\"\u003c/li\u003e\n\u003cli\u003e\"É um prazer fazer parte da jornada dos seus filhos.\"\u003c/li\u003e\n\u003cli\u003e\"Que bom que superamos suas expectativas! Tomara que os gatinhos também gostem do sachê.\"\u003c/li\u003e\n\u003cli\u003e\"Agradecemos pela parceria e pela preferência!\"\u003c/li\u003e\n\u003cli\u003e\"Aproveite seu box do mês e compartilhe o que achou com a gente. Até logo!\u003c/li\u003e\n\u003cli\u003e\"Olá, [cliente]! Esperamos que você goste do nosso [produto]. Se quiser conferir outros de nossos produtos, use o cupom MAKE15OFF!\"\u003c/li\u003e\n\u003cli\u003e\"Obrigado por contar sempre com a gente! Resgate seu cupom fidelidade na loja e garanta mais 10% OFF na Cyber Monday.\"\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch2 id=\"2\"\u003e\u003cstrong\u003eComo criar uma biblioteca de frases para clientes\u003c/strong\u003e\u003c/h2\u003e\n\u003cp\u003eNão existe uma única forma perfeita de fazer um agradecimento ou de resolver qualquer complicação com as vendas. O melhor sempre é adequar sua mensagem a diferentes situações que ocorrem no dia a dia.\u003c/p\u003e\n\u003cp\u003eNo caso das frases para agradecer, os clientes não têm uma grande expectativa em relação a ela, aqui o gesto diz muito. Agradeça sem a expectativa de receber algo em troca. Use frases simples, pessoais e diretas, demonstrando que você está feliz pela preferência e confiança. Isso é mais que suficiente para \u003ca href=\"/br/blog/como-transformar-compradores-sazonais-em-clientes\"\u003etransformar compradores sazonais em clientes\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eJá no caso de frases para clientes que esperam que seus problemas sejam resolvidos, a expectativa é enorme. Saiba como ser direto ao ponto com simpatia, esteja aberto a comentários e foque na resolução dos problemas, não em justificativas.\u0026nbsp;\u003c/p\u003e\n\u003ch2 id=\"3\"\u003e\u003cstrong\u003ePara quais clientes devo enviar mensagens de agradecimento?\u003c/strong\u003e\u003c/h2\u003e\n\u003cp\u003eAgradecer a cada cliente pela confiança pode ser exaustivo e até parecer forçado. Além disso, à medida que sua empresa crescer, será preciso \u003ca href=\"/br/blog/como-treinar-novos-funcionarios\"\u003eaumentar e treinar a equipe\u003c/a\u003e para dar conta desta tarefa. Portanto, talvez seja interessante segmentar os clientes em grupos e definir prioridades.\u003c/p\u003e\n\u003cp\u003eDistribuir brindes a \u003cem\u003ecada pedido\u003c/em\u003e pode acabar com seu orçamento em pouco tempo. Entretanto, segmentar clientes importantes e enviar um bilhete com frases escritas à mão pode fortalecer essa relação de confiança. Veja algumas formas de segmentar o envio de frases para clientes:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eNa primeira compra;\u003c/li\u003e\n\u003cli\u003eNa quinta compra (ou um número que faça sentido para a recorrência do seu produto);\u003c/li\u003e\n\u003cli\u003eQualquer pessoa que buscou atendimento antes de comprar;\u003c/li\u003e\n\u003cli\u003eNo período de aniversário da marca;\u003c/li\u003e\n\u003cli\u003eClientes variados em momentos aleatórios;\u003c/li\u003e\n\u003cli\u003ePara o primeiro envio do \u003ca href=\"/br/blog/como-impulsionar-as-vendas-com-clubes-de-assinatura\"\u003eclube de assinatura\u003c/a\u003e;\u003c/li\u003e\n\u003cli\u003eCartões em datas comemorativas.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eDefina o orçamento adequado\u003c/strong\u003e\u003c/h3\u003e\n\u003cp\u003eO orçamento do seu plano de agradecimento deve estar vinculado ao número de clientes que você pretende alcançar. Mesmo que você queira dizer “obrigado” a cada um deles, não é preciso gastar muito para enviar uma mensagem para clientes.\u003c/p\u003e\n\u003cp\u003eO que faz esses esforços serem especiais e surpreendentes não é o dinheiro, mas \u003ca href=\"/br/blog/como-ter-boas-ideias-e-de-onde-elas-surgem\"\u003eo cuidado e as ideias criativas\u003c/a\u003e que podem surgir. Pequenas atitudes costumam ser eficazes para estreitar a relação com os clientes e gerar mais confiança.\u003c/p\u003e\n\u003ch2 id=\"4\"\u003e\u003cstrong\u003eO poder do “muito obrigado”\u003c/strong\u003e\u003c/h2\u003e\n\u003cp\u003eHá várias maneiras de dizer ao cliente “obrigado pela compra” e proporcionar momentos felizes depois da compra. Seja qual for o caminho escolhido, o segredo é sempre demonstrar autenticidade, dedicação e sinceridade. As pessoas adoram um agradecimento sincero, mas reconhecem facilmente tentativas forçadas de aproximação.\u003c/p\u003e\n\u003cp\u003e\u003ca href=\"/br/blog/117251525-como-comecar-um-programa-de-fidelidade-que-cative-os-clientes\"\u003eDemonstrar gratidão\u003c/a\u003e do jeito certo estreita o relacionamento com o cliente de maneira natural, e saber cultivar essas relações positivas será um diferencial inigualável da sua empresa para estar sempre renovando essa parceria.\u003c/p\u003e\n\u003cdiv id=\":R0:\" data-component-name=\"blog-read-more\" class=\"marketing-block marketing-block--light marketing-block--padded text-body-sm text-left my-8 tablet:my-16 p-8 bg-marketingBg border-t-2 [\u0026amp;_h2]:text-t5 border-blog-highlight\"\u003e\u003ch2 class=\"!mt-0 mb-6 font-aktivgroteskextended\"\u003eLer mais\u003c/h2\u003e\u003cul class=\"!mt-0 !mb-0\"\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/apps-dropshipping\"\u003eFornecedores dropshipping- 11 apps para encontrar os melhores para sua loja\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/dropshipping-aliexpress\"\u003eComo fazer dropshipping com o AliExpress- um guia completo\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/47757637-9-formas-simples-de-escrever-descricoes-de-produtos-que-vendem\"\u003eFrases para divulgação- use o poder das palavras para vender mais\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/lojas-brasileiras-no-exterior\"\u003eDo Brasil para o mundo: conheça 3 lojas brasileiras na Shopify que brilham no exterior\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/checkout-transparente-shopify\"\u003eCheckout transparente na Shopify- tudo o que você precisa saber\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/como-construir-sua-propria-marca-do-zero\"\u003eBrilhe na multidão- como criar uma marca do zero em 7 passos\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/como-criar-loja-atacado\"\u003eComo criar um canal de atacado e vender para outros varejistas\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/lojas-virtuais-shopify\"\u003eLojas Shopify- 50 e-commerces brasileiros de cair o queixo\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/bom-atendimento-ao-cliente\"\u003eSaiba como ir além para oferecer um bom atendimento ao cliente\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/br/blog/como-usar-chat-ao-vivo\"\u003eComo resolver problemas e aumentar suas vendas usando o chat ao vivo\u003c/a\u003e\u003c/li\u003e\u003c/ul\u003e\u003c/div\u003e\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [\u0026amp;_[itemscope]]:mb-6 [\u0026amp;_[itemscope]:last-child]:mb-0\" id=\"faq-section\"\u003e\n\u003cdiv itemscope=\"\" itemtype=\"https://schema.org/FAQPage\"\u003e\n\u003ch2 id=\"5\"\u003ePerguntas frequentes sobre agradecimento aos clientes\u003c/h2\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003ePor que enviar frases de “obrigado pela compra” para clientes?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eAgradecer ao cliente ajuda o lojista a se destacar da concorrência e a mostrar o lado humano da marca. Uma simples carta feita à mão com o nome do comprador estreita relações e fortalece a presença da marca.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eA quem devo enviar frases de agradecimento?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eVocê pode enviar bilhetinhos ou mimos para clientes que já fizeram uma ou mais compras, aniversariantes ou clientes importantes para a sua empresa. Também é uma boa ideia enviar um brinde em datas comemorativas ou amostras em períodos de lançamentos e novas coleções.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eO que enviar junto com as frases de agradecimento para os clientes?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eEnvie brindes, descontos ou link para um vídeo de agradecimento para seus clientes. Lembre-se de personalizar o máximo que puder, seja com o nome do cliente ou citando uma experiência de compra específica.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e","latestArticles":[],"contentNavigationLinks":[{"href":"#1","text":"Indo além do “obrigado pela compra” "},{"href":"#2","text":"Como criar uma biblioteca de frases para clientes"},{"href":"#3","text":"Para quais clientes devo enviar mensagens de agradecimento?"},{"href":"#4","text":"O poder do “muito obrigado”"},{"href":"#5","text":"Perguntas frequentes sobre frases para clientes"}],"blogHandle":"blog","settings":{"topSectionImages":[{"src":"https://cdn.shopify.com/b/shopify-brochure2-assets/b57973373cb5af3ba8e59f0b966065e7.webp?originalWidth=500\u0026originalHeight=641"},{"src":"https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500\u0026originalHeight=641"},{"src":"https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500\u0026originalHeight=641"}],"images":{"guides-modal-default":"https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/blog/guides/default-popup-small-507879111d55acdd759b202ab869ea0b8bd0f4af9f9aaa7c540efe59b8e046db.jpg","guides-modal-photography":"https://cdn.shopify.com/b/shopify-brochure2-assets/1bd4b072dc187a774c9af650d0f16d0b.jpg","guides-modal-seo":"https://cdn.shopify.com/b/shopify-brochure2-assets/63781344c2932de6e553a54b02291692.jpg","subscription":{"image":{"en":"https://cdn.shopify.com/b/shopify-brochure2-assets/c46f986d892538f4b0a15f25692330f7.png?originalWidth=1420\u0026originalHeight=1040"}},"rightColSideBannerImg":"https://cdn.shopify.com/b/shopify-brochure2-assets/c8790c0f3c1fa91ccc845e45ce067bbe.png","rightColSideBannerGetInTouchImg":"https://cdn.shopify.com/b/shopify-brochure2-assets/e2a124c9e2e7ae76119a66cfc515535b.png","articleNavigation":{"banner":{"en":"https://cdn.shopify.com/b/shopify-brochure2-assets/e570727d45209fec56c410f802faa0fe.png"}}},"subscription":{"settings":{"subscriptionId":"DE84EF61-2A02-4778-8807-F01B108DE974"}},"citation":{"high-ticket-affiliate-programs":[{"text":"Zip Recruiter - 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[Associates Program Participation Requirements]","url":"https://affiliate-program.amazon.com/help/node/topic/G9SMD8TQHFJ7728F"},{"text":"Themenhero - [Men’s Guide For Brands \u0026 Fashion]","url":"https://themenhero.com/"},{"text":"Zip Recruiter - [Amazon Affiliate Salary]","url":"https://www.ziprecruiter.com/Salaries/Amazon-Affiliate-Salary"},{"text":"Amazon Associates - [Associates Program Participation Requirements]","url":"https://affiliate-program.amazon.com/help/operating/policies#Associates%20Program%20Participation%20Requirements"},{"text":"Amazon - [Application Review Process]","url":"https://affiliate-program.amazon.com/help/node/topic/G8TW5AE9XL2VX9VM"},{"text":"Coffee Brewing Pro - [Coffee Brewing Pro]","url":"https://coffeebrewingpro.com/"},{"text":"Sprocker Lovers - [Sprocker Lovers]","url":"https://sprockerlovers.com/"},{"text":"McKinsey \u0026 Company - [What is omnichannel marketing?]","url":"https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-omnichannel-marketing"},{"text":"Package Free Shop - [Package Free Shop]","url":"https://packagefreeshop.com/"},{"text":"McKinsey \u0026 Company - [Five-star growth: Using online ratings to design better product]","url":"https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/five-star-growth-using-online-ratings-to-design-better-products"},{"text":"The Every Day Farmhouse - [Homesteading Gift Ideas]","url":"https://theeverydayfarmhouse.com/homesteading-gift-ideas/"},{"text":"insider Intelligence -[Over 60% of US online shoppers start their product search on Amazon]","url":"https://www.insiderintelligence.com/content/online-shoppers-search-on-amazon"}],"pinterest-affiliate-marketing":[{"text":"Pinterest- [Your audience is here]","url":"https://business.pinterest.com/audience/"},{"text":"Pinterest - [Community guidelines]","url":"https://policy.pinterest.com/en/community-guidelines"},{"text":"FTC - [Online advertising disclosure guidelines]","url":"https://www.ftc.gov/sites/default/files/attachments/press-releases/ftc-staff-revises-online-advertising-disclosure-guidelines/130312dotcomdisclosures.pdf"},{"text":"TheWaystoWealth - 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Pacifier]","url":"https://bitten-design.com/products/moustache-pacifier?variant=839047215"},{"text":"USPTO - [United States Patent and Trademark Office]","url":"https://www.uspto.gov/"},{"text":"Cornel Law School - [35 U.S. Code § 101 - Inventions patentable]","url":"https://www.law.cornell.edu/uscode/text/35/101"},{"text":"Nolo - [Patent Searching Online]","url":"https://www.nolo.com/legal-encyclopedia/patent-searching-online-29551.html"},{"text":"USPTO - [Fee schedule]","url":"https://www.uspto.gov/learning-and-resources/fees-and-payment/uspto-fee-schedule"},{"text":"USPTO - [First Office Action Estimator]","url":"https://www.uspto.gov/learning-and-resources/statistics/first-office-action-estimator"},{"text":"USPTO - 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Try Shopify for free, and explore all the tools you need to start, run, and grow your business.","button":{"text":"Start free trial","href":"{{deeplinkFreeTrial}}"},"disclaimerHtml":"Try Shopify for free, no credit card required."},"textCta":{"href":"{{deeplinkFreeTrial}}","text":"Click here to start selling online now with Shopify"},"rightColSideBannerTitle":"The point of sale for every sale.","citation":{"header":"Sources"},"aiSummary":{"buttonText":"AI Summary"},"getInTouchBanner":{"title":"\u003ctitle\u003eGet the only point of sale that gives you \u003chighlight\u003emore\u003c/highlight\u003e\u003c/title\u003e","buttonText":"Get in touch","imageAlt":"get in touch"}},"pages/blog/$article/guide_ctas":{"guidesCta":{"modal":{"subhead":"Almost there: please enter your email below to gain instant access.","disclaimer":"We'll also send you updates on new educational guides and success stories from the Shopify newsletter. We hate SPAM and promise to keep your email address safe."},"analytics":{"heading":"Free Ebook: Ecommerce Analytics for Beginners","content":"Find out which metrics are the key to establishing and growing your online business. This free guide is the perfect first step in learning about ecommerce analytics.","cta":"Get the free ebook now","modal_headline":"Get Ecommerce Analytics for Beginners delivered right to your inbox."},"back_to_school":{"heading":"The Complete Guide to Back to School Marketing for Retail Stores","content":"Get an update on this year's back to school marketing trends, compare strategies, and build out your plan with this short guide.","cta":"Get your free guide now","modal_headline":"Get the Back to School Marketing Guide delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"bio_template":{"heading":"Free Professional Bio Template","content":"Make a lasting first impression! Elevate your professional image with our easy-to-use template.","cta":"Download template","modal_headline":"Get the free professional bio template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"brand_guide_template":{"heading":"Free Brand Guide Template","content":"You’ve built a strong brand. Keep it consistent across all your channels with our detailed brand guide template.","cta":"Download template","modal_headline":"Get the free brand guide template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"brand_storytelling":{"heading":"Free Worksheet: Brand Storytelling","content":"Use this handy exercise as a guide to help you craft a compelling brand story and build a loyal audience through the power of storytelling.","cta":"Get the worksheet","modal_headline":"Get our free Brand Storytelling Worksheet delivered right to your inbox."},"branding":{"heading":"Free Reading List: How to Brand Your Business","content":"A great brand can help your products stand out from the crowd. Get a crash course in small business branding with our free, curated list of high-impact articles.","cta":"Get the free reading list","modal_headline":"Get our Branding reading list delivered right to your inbox."},"branding_kit":{"heading":"Free Business Branding Kit","content":"Craft a powerful brand identity that stands out in the market. Use these free templates and tools to help you build a cohesive and memorable brand.","cta":"Download now","modal_headline":"Get the branding kit delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free kit soon. In the meantime, start building your store with a free trial of Shopify."},"business_case_template":{"heading":"Free Business Case Template","content":"Turn your big ideas into reality. Our user-friendly template is here to help you create a compelling business case with ease.","cta":"Get the template now","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"business_letter":{"heading":"Free Business Letter Template","content":"Communicate clearly and effectively. Use this customizable template to create a polished business letter that makes a great impression.","cta":"Get the template now","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"business_model_canvas":{"heading":"Free Business Model Canvas Template","content":"Streamline your business planning! This easy-to-use template helps you visualize your business model and identify key components for success.","cta":"Get the template now","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"business_proposal":{"heading":"Free Business Proposal Template","content":"Land your next big deal with ease! Our easy-to-follow template helps you craft proposals that not only impress but also seal the deal.","cta":"Download template","modal_headline":"Get our business proposal template delivered right to your inbox."},"businessplan":{"heading":"Free: Business Plan Template","content":"Business planning is often used to secure funding, but plenty of business owners find writing a plan valuable, even if they never work with an investor. That’s why we put together a free business plan template to help you get started.","cta":"Get the template now","modal_headline":"Get the business plan template delivered right to your inbox."},"businessideas":{"heading":"Free: The Big List of Business Ideas","content":"To help you find the inspiration to start, we compiled a list of 100+ in-demand business ideas, broken down into categories like fitness, apparel, and gaming.","cta":"Get the list now","modal_headline":"Get the big list of business ideas delivered right to your inbox."},"camera_checklist":{"heading":"How to take product photos like a pro","content":"This essential guide will help you shoot stunning product photos, with tips, equipment lists, and easy-to-follow shooting instructions.","cta":"Download guide","modal_headline":"Get the guide delivered right to your inbox."},"case_studies":{"heading":"Free Video Series: Ecommerce Inspiration","content":"Feeling uninspired? Watch some of the world's most successful entrepreneurs share their best advice for new business owners.","cta":"Get the free video series","modal_headline":"Get our Ecommerce Inspiration video series delivered right to your inbox."},"case_study_template":{"heading":"Free Case Study Template","content":"Show your expertise and highlight your company’s success with our free case study template.","cta":"Get the template now","modal_headline":"Get the case study template delivered right to your inbox."},"cash_flow_template":{"heading":"Free Cash Flow Statement Template","content":"Balancing your books can be stressful. Take charge of your finances with our free cash flow statement template.","cta":"Get the template now","modal_headline":"Get the cash flow statement template delivered right to your inbox."},"competitive":{"heading":"Free: Competitive Analysis Template","content":"By evaluating the strengths and weaknesses of your competition, you can begin to formulate how to give your company an advantage. Download our free competitive analysis template and gain an edge over the competition.","cta":"Get the template now","modal_headline":"Get the competitive analysis template delivered right to your inbox."},"content_strategy_template":{"heading":"Free Content Strategy Template","content":"Create content that truly connects and engages. Our template helps you plan and execute your vision, keeping your goals on track.","cta":"Get the template now","modal_headline":"Get the content strategy template delivered right to your inbox."},"copywriting":{"heading":"Free Reading List: Copywriting Tactics for Entrepreneurs","content":"Is your website content costing you sales? Learn how to improve your website copy with our free, curated list of high-impact articles.","cta":"Get the free reading list","modal_headline":"Get our Copywriting Tactics reading list delivered right to your inbox."},"copywriting_research":{"heading":"Research the words you use to sell","content":"Use this free template to help you enhance your website and connect with customers. Research the words competitors use and analyze customer feedback to help you write compelling copy.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox."},"customer_journey":{"heading":"Free Customer Journey Map Template","content":"Your customers know why they’re engaging with your brand. But do you know what they’re going through? Use this free template to craft a shopping experience they’ll love.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"customerservice":{"heading":"Free Reading List: Customer Service Strategies","content":"Focusing on customer service can turn negative interactions into positive reviews (and repeat customers). Learn how with our free, curated list of high-impact articles.","cta":"Get the free reading list","modal_headline":"Get the reading list delivered right to your inbox."},"decision_matrix":{"heading":"Free Decision Matrix Template","content":"Have a tough decision to make? This template helps you evaluate options and simplifies the decision making process so you can make confident choices.","cta":"Get the template now","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"design":{"heading":"Free Reading List: Online Store Design Tips","content":"Your online store's appearance can have a big impact sales. Unleash your inner designer with our free, curated list of high-impact articles.","cta":"Get the free reading list","modal_headline":"Get our Store Design reading list delivered right to your inbox."},"digital_marketing_kit":{"heading":"Free Digital Marketing Toolkit","content":"Unlock the secrets to successful online marketing. This free resource is packed with strategies, templates, and insights to elevate your brand’s digital presence.","cta":"Download now","modal_headline":"Get the toolkit delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free toolkit soon. In the meantime, start building your store with a free trial of Shopify."},"email":{"heading":"Free Ebook: How to Grow Your Ecommerce Business with Email Marketing","content":"Whether you're just getting started or dreaming up your next big campaign, this email marketing guide will provide you with insights and ideas to help your business grow.","cta":"Get the free ebook now","modal_headline":"Get our Email Marketing guide delivered right to your inbox."},"expense_report":{"heading":"Free Expense Report Template","content":"Make tracking your expenses and reimbursements a whole lot easier. Our simple template keeps things accurate and saves you time.","cta":"Get the template now","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"googleshopping":{"heading":"Free Ebook: Google Shopping for Small Businesses","content":"Google Shopping ads are one of the leading traffic sources that can give you the ultimate edge. Discover this hidden gem often overlooked by your competition.","cta":"Get the free ebook now","modal_headline":"Get Google Shopping for Small Businesses delivered right to your inbox."},"go_to_market":{"heading":"Free Go-to-Market Strategy Template","content":"Plan your product launch with precision. Our template can help you reach and convert your target audience efficiently.","cta":"Download template","modal_headline":"Get your free go-to-market strategy template delivered right to your inbox."},"hiring_questions":{"heading":"Free Guide: Interview Questions for Hiring Retail Employees","content":"Hiring competent retail employees is becoming increasingly challenging. Use this guide to ask the right questions during the interview process to ensure you hire the right people for your store.","cta":"Get the free guide now","modal_headline":"Get our guide Interview Questions for Hiring Retail Employees delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"holiday_selling_2021":{"heading":"Free Holiday Selling Guide: Top 10 Holiday Selling Tips for Retail Stores","content":"A sale can happen anywhere, at any time. Use our top 10 strategies to unify your customer touch points and set yourself up for holiday success.","cta":"Get the free guide now","modal_headline":"Get our Top 10 Holiday Selling Tips for Retail Stores delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"international_shipping":{"heading":"Free International Shipping Checklist","content":"Expand your business globally with confidence. This free checklist ensures you have everything in place for smooth and compliant shipments.","cta":"Download now","modal_headline":"Get the checklist delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free checklist soon. In the meantime, start building your store with a free trial of Shopify."},"inventory_templates":{"heading":"5 Free Templates to Better Understand Your Inventory","content":"Calculate your businesses cost of goods sold, sell through rate, inventory turnover, saftey stock, economic order quantity, or reorder point with ease using these custom templates. (No math required!)","cta":"Get your free templates","modal_headline":"Get your Inventory Templates delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free templates soon. In the meantime, start building your store with a free trial of Shopify."},"keyword_research_template":{"heading":"Free keyword research template","content":"Use this free keyword research template to unlock opportunities and manage your SEO strategy. Drive targeted traffic to your website by tracking search volume, ranking difficulty, user intent, and content ideas.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox."},"marketing_plan":{"heading":"Free Marketing Plan Template","content":"Create a detailed marketing plan that gets results. Our template helps you design strategies and actions to effectively reach your audience.","cta":"Download template","modal_headline":"Get your marketing plan template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free templates soon. In the meantime, start building your store with a free trial of Shopify."},"marketing_proposal":{"heading":"Free Marketing Proposal Template","content":"Impress with a professional marketing proposal. This free template provides a clear structure and essential elements to help you create compelling proposals.","cta":"Download template","modal_headline":"Get your template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free template soon. In the meantime, start building your store with a free trial of Shopify."},"okr_template":{"heading":"Free OKR Template","content":"Align your team and boost performance. This simple template helps you set clear objectives and track key results for measurable success.","cta":"Get the template now","modal_headline":"Get your template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free template soon. In the meantime, start building your store with a free trial of Shopify."},"one_pager":{"heading":"Free One Pager Template","content":"Present your ideas clearly and concisely. This template helps you summarize your key points perfectly.","cta":"Get the template now","modal_headline":"Get your template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free template soon. In the meantime, start building your store with a free trial of Shopify."},"opening_closing_checklist":{"heading":"Free Checklist for Opening and Closing Your Store","content":"Ensure all protocols and procedures are completed each time you open and close your store with this handy, easy-to-follow checklist.","cta":"Get the free checklist","modal_headline":"Get our Opening and Closing Checklist delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"optimization":{"heading":"Free Reading List: Conversion Optimization for Beginners","content":"Turn more website visitors into customers by getting a crash course in conversion optimization. Access our free, curated list of high-impact articles below.","cta":"Get the free reading list","modal_headline":"Get our Conversion Optimization reading list delivered right to your inbox."},"packaging_calculator":{"heading":"Calculate your packaging costs","content":"Use this free calculator to estimate your packaging expenses. Get insights into labor, materials, and design costs to make informed decisions for your business.","cta":"Download calculator","modal_headline":"Get the calculator delivered right to your inbox."},"packing_slip":{"heading":"Free Packing Slip Template","content":"Save time and effort by ensuring proper delivery of your products. Our free packing slip template helps you get started.","cta":"Get the template now","modal_headline":"Get the packing slip template delivered right to your inbox."},"parentpreneur":{"heading":"Playbook for the Aspiring Parentpreneur","content":"Unleash your creativity and turn your passion into a thriving business with our Parentprenuer brainstorming guide. Discover new ideas, set realistic goals, and map out a plan for success.","cta":"Download now","modal_headline":"Check your inbox for your copy of the Parentpreneur Playbook."},"persona_template":{"heading":"Free User Persona Template","content":"Maximize your product’s potential. Unlock insights to fine-tune your offerings and impress users. Our template makes it easy.","cta":"Download template","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"phonecases":{"heading":"Get a Free Phone Case Business in a Box","content":"Free high quality phone case stock photos and a list of some places you can look to find phone case suppliers to work with.","cta":"Download startup bundle","modal_headline":"Get our startup bundle delivered right to your inbox."},"photobrief":{"heading":"Get perfect product photography","content":"This free template will help you write detailed, professional creative briefs that help photographers know exactly what you're looking for.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox."},"photochecklist":{"heading":"All the images your store needs","content":"This free photo shot list helps you plan every image for your online store, from homepage banners to product cards.","cta":"Download shot list","modal_headline":"Get the shot list delivered right to your inbox."},"photographer_checklist":{"heading":"Make your next photo shoot a success","content":"Use this free checklist to help you hire the perfect photographer for your product photos—complete with budget tips and outreach email templates.","cta":"Download checklist","modal_headline":"Get the checklist delivered right to your inbox."},"photography":{"heading":"Free Guide: DIY Product Photography","content":"Learn how to take beautiful product photos on a budget with our free, comprehensive video guide.","cta":"Get your free guide","modal_headline":"Get our DIY Guide to Beautiful Product Photography delivered right to your inbox."},"popup_guide":{"heading":"Pop-Up Shop Quickstart Guide","content":"Thinking about hosting a Pop-Up Shop? This free guide includes 3 checklists that help frame what you're looking to accomplish through your Pop-Up Shop, different types of Pop-Up Shops, and design ideas to help get you started.","cta":"Get your free guide","modal_headline":"Get your Pop-Up Shop Quickstart Guide delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"pp_template":{"heading":"Free PowerPoint Template","content":"Capture attention with business presentations that pop! Our customizable template makes it easy to showcase your ideas clearly.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"press_kit":{"heading":"Free Press Kit Template","content":"Get your business the spotlight it deserves. Our all-in-one template makes it a breeze for journalists and media to share your story.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"pressrelease":{"heading":"Free: Press Release Template","content":"To help you get started, we put together this template to help you structure your story using a common press release format. You can replace each component with your own information and adapt it according to your needs.","cta":"Get the template now","modal_headline":"Get the press release template delivered right to your inbox."},"problem_statement":{"heading":"Free Problem Statement Template","content":"See your challenges clearly. This simple template helps you create powerful problem statements that lead to meaningful solutions.","cta":"Get the template now","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"process_map":{"heading":"Free Process Mapping Template","content":"Simplify your operations with a clear picture of your processes. This template helps you outline and improve workflows for more productivity.","cta":"Get the template now","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"productivity":{"heading":"Free Reading List: Ecommerce Motivation","content":"Having trouble focusing on growing your small business? Get access to our free, curated list of high-impact productivity articles.","cta":"Get the free reading list","modal_headline":"Get our Ecommerce Motivation reading list delivered right to your inbox."},"products":{"heading":"Free Guide: How to Find a Profitable Product to Sell Online","content":"Excited about starting a business, but not sure where to start? This free, comprehensive guide will teach you how to find great, newly trending products with high sales potential.","cta":"Get the free guide","modal_headline":"Get How To Find A Product To Sell Online: The Definitive Guide PDF delivered right to your inbox."},"product_vision":{"heading":"Free Product Vision Template","content":"Developing a new product? This free template will help give you a clear picture of your product’s future, by defining effective goals and strategies.","cta":"Get the template now","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"profit_loss":{"heading":"Free Profit and Loss Statement Template","content":"Need help keeping an eye on your business's financial performance? Our free, user-friendly template will help you make informed decisions with ease.","cta":"Get the template now","modal_headline":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"purchase_order":{"heading":"Create a purchase order","content":"Use this free template to create clear, detailed purchase orders for your business. Keep all your information organized and easy to understand.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox."},"retail_marketing":{"heading":"Free Download: From Clicks to Customers: How to Measure Your Retail Store's Marketing Success","content":"Every marketing campaign is an investment of your time, energy, and money. Do you ever wonder if your efforts were worth it? Read this guide and build a framework to plan, track, and measure the success of retail marketing campaigns.","cta":"Get your free guide","modal_headline":"Get your free Retail Marketing Success PDF delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"retention_audit":{"heading":"Free Download: Retention Audit Checklist","content":"Struggling with customer retention? This free checklist will help you build a retention mindset throughout your company by auditing retention strategies at every level of your business.","cta":"Get your free checklist","modal_headline":"Get this free Retention Audit Checklist PDF delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"rfp_template":{"heading":"Free RFP Template","content":"Make writing requests for proposals easier and faster with our free RFP template.","cta":"Get the template now","modal_headline":"Get the RFP template delivered right to your inbox."},"root_cause":{"heading":"Free Root Cause Analysis Template","content":"Get to the heart of your business problems and find effective solutions. This template helps you find and address the underlying causes.","cta":"Get the template now","modal_headline":"Get this free template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"rotating_schedules":{"heading":"Free Download: Rotating Schedules Templates","content":"Struggling to keep your stores fully staffed and running smoothly? Consider implementing a rotating shift program. Download these free templates to find the right schedule for you and your employees.","cta":"Get your free templates","modal_headline":"Get these free Rotating Schedules Templates delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"sales_email":{"heading":"Free Sales Email Templates","content":"Craft compelling emails that convert! Our customizable templates help you engage prospects and close deals.","cta":"Get your free templates","modal_headline":"Get these free templates delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"sales_funnel_template":{"heading":"Free Sales Funnel Template","content":"Make your sales process smoother and close deals faster. Our template maps out each stage, so you never miss an opportunity.","cta":"Download template","modal_headline":"Get this free sales funnel template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"sales_plan_template":{"heading":"Free Sales Planning Template","content":"Supercharge your sales strategy with our all-in-one planning tool. Set your targets, track your progress, and reach your goals with confidence and ease.","cta":"Get the template now","modal_headline":"Get this free sales planning template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"scope_template":{"heading":"Free Scope of Work Template","content":"Set clear expectations and ensure project success. This template provides a simple outline to help you define project deliverables and run programs smoothly.","cta":"Get the template now","modal_headline":"Get this free template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"seo":{"heading":"Free Download: SEO Checklist","content":"Want to rank higher in search results? Get access to our free, checklist on search engine optimization.","cta":"Get the free checklist","modal_headline":"Get our SEO Checklist delivered right to your inbox."},"services_price":{"heading":"Your Time is Valuable, so Price it Right","content":"Ensure your business is profitable with this easy-to-use pricing calculator. This free tool helps you find the right pricing strategy for your services, so you can maximize your time and your earnings.","cta":"Download calculator","modal_headline":"Get this calculator delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free copy soon. In the meantime, start building your store with a free trial of Shopify."},"sfn_interview":{"heading":"Free Checklist: How to Interview a Third Party Logistics Provider","content":"Outsourcing fulfillment is a significant investment. Here’s a checklist of questions to ask in preparation of choosing the right fulfillment provider and transitioning your business.","cta":"Get the free checklist","modal_headline":"Get the checklist delivered right to your inbox."},"sfn_outsource":{"heading":"Free Checklist: Are You Ready to Outsource Your Fulfillment?","content":"Trusting a third party logistics (3PL) provider with your inventory and your customer experience is a significant investment. These questions will help determine if it's time to outsource your fulfillment and take the next step in growing your business.","cta":"Get the free checklist","modal_headline":"Get the checklist delivered right to your inbox."},"shipping":{"heading":"The Shopify guide to shipping and fulfillment","content":"Boost customer satisfaction while driving sales growth for your ecommerce business with an effective shipping and fulfillment strategy. Use this guide to create a plan that covers all aspects of shipping and fulfillment, from how much to charge your customers to choosing the right fulfillment method.","cta":"Download now and start optimizing your operations","modal_headline":"Get our shipping and fulfillment guide delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free copy soon. In the meantime, start building your store with a free trial of Shopify."},"shipping_kit":{"heading":"Free Shipping and Fulfillment Kit","content":"Simplify your shipping process and ensure your products reach customers on time. This free toolkit provides essential tips and resources to help you manage logistics efficiently.","cta":"Download now","modal_headline":"Get our shipping and fulfillment kit delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free kit soon. 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