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class="IndependentProfile_mck-c-independent-profile__wrapper-text__iYyLm"><h1 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-u-ts-2"><span>Rikki Singh</span></h1><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8">Partner<a data-component="mdc-c-link" href="/us/bay-area" class="mdc-c-link___lBbY1_2734c4f"><span class="mdc-c-link__label___Pfqtd_2734c4f">Bay Area - Silicon Valley</span></a></div><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8 mdc-u-mt-3"><p>Helps software companies around the world on product-related topics including product management and build</p></div><div data-component="mdc-c-link-container" class="mdc-c-link-container___xefGu_2734c4f mdc-c-link-container--display-column___X0HDD_2734c4f mdc-u-mb-2 mdc-u-mt-3 mdc-u-grid-gutter-md"><a data-component="mdc-c-link" href="#" class="mdc-c-link-icon___SEKyg_2734c4f" aria-haspopup="dialog" title="Email" aria-label="Email" data-sid="6AF7D3B3-E022-495B-BDA1-E54554608236" data-layer-event-prefix="Exit Link" data-layer-action="click" data-layer-category="social" data-layer-subcategory="partner" data-layer-subcategory2="email" data-layer-text="Share this profile on email"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--radial___y3csX_2734c4f mdc-c-icon--size-xl___3BEee_2734c4f mdc-c-icon--primary mck-email-icon"></span></a><a data-component="mdc-c-link" href="https://www.linkedin.com/in/ritikasingh24/" class="mdc-c-link-icon___SEKyg_2734c4f" target="_blank" title="LinkedIn" data-sid="" aria-label="LinkedIn" data-layer-event-prefix="Exit Link" data-layer-action="click" data-layer-category="social" data-layer-subcategory="partner" data-layer-subcategory2="LinkedIn" data-layer-text="Share this profile on LinkedIn"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--radial___y3csX_2734c4f mdc-c-icon--size-xl___3BEee_2734c4f 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As a leader in McKinsey鈥檚 software product-management work, she has shared deep expertise on product management, innovation, and build topics with numerous leading organizations.</p> <p>Examples of Rikki鈥檚 recent client work include the following:</p> <ul> <li>helping a global software company build a $500 million industry cloud business, with responsibility for end-to-end product delivery</li> <li>working with a healthcare company to build and launch a multistakeholder marketplace serving more than one million people</li> <li>developing and implementing a next-generation organization design and operating model for a hardware company looking to transition into a software business</li> <li>helping a B2B tech company generate more than $150 million in incremental revenue by revamping its renewals business and support offering</li> <li>working with a B2B software-and-hardware company on data protection and recovery to identify root causes for decline in a core product to adapt its product strategy for better product-market fit and recapture market share</li> <li>building and launching McKinsey Product Academy, which includes direct-to-consumer offerings with over 15,000 registered project managers</li> </ul> </div><div class="Profile_mck-c-profile__area-a__YIGXu container-placeholder mdc-u-grid mdc-u-grid-gutter-lg"></div></div><div class="Profile_mck-c-profile__sidebar-wrapper__E52KM"><div class="container-sidebar mdc-u-grid mdc-u-grid-gutter-xxl"><button data-component="mdc-c-button" aria-label="" type="button" id="button_id" class="mdc-c-button___U4iY2_2734c4f mdc-c-button--primary___Ed-lT_2734c4f mdc-c-button--size-large___jwpUy_2734c4f" data-layer-event-prefix="Exit Link" data-layer-action="click" data-layer-category="social" data-layer-subcategory="partner" data-layer-subcategory2="email" data-layer-text="Share this profile on email"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-email-icon Profile_mck-c-profile__contact-icon__Xw5Jp"></span></button><div class="mdc-u-grid mdc-u-grid-gutter-xxl" data-layer-region="profile-expertise"><div><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-c-heading--title___5qyOB_2734c4f mdc-c-heading--border___K8dj3_2734c4f"></h2><div><ul class="List_mck-c-list___Lb7q"><li><a data-component="mdc-c-link" href="/capabilities/growth-marketing-and-sales/how-we-help-clients" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Growth, Marketing & Sales</span></a></li><li><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/how-we-help-clients" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">McKinsey Digital</span></a></li><li><a data-component="mdc-c-link" href="/industries/technology-media-and-telecommunications/how-we-help-clients" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Technology, Media & Telecommunications</span></a></li></ul></div></div></div></div></div><div class="mdc-o-content-body Profile_mck-c-profile__content-body__r8B5S Profile_mck-c-profile__additional-body__hv_Ft"> <h3>PAST EXPERIENCE</h3> <p><strong>Microsoft</strong><br /> Product manager</p> <h3>EDUCATION </h3> <p><strong>The University of Chicago Booth School of Business</strong><br /> MBA, finance and economics</p> <p><strong>BITS Pilani</strong><br /> BEng, electronics and communications</p></div></div><div class="mdc-u-grid mdc-u-grid-gutter-xl mdc-u-mt-5"><div><h3 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