CINXE.COM

Chris Kelly | Marketing Dive

<!DOCTYPE html> <html class="no-js" dir="ltr" lang="en-US" prefix="og: http://ogp.me/ns# fb: http://ogp.me/ns/fb#"> <head> <meta charset="utf-8"> <meta http-equiv="x-ua-compatible" content="ie=edge"> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <title>Chris Kelly | Marketing Dive</title> <meta name="description" content="Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone."/> <meta property="fb:pages" content="1856676501228243"> <script data-cfasync="false"> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('consent','default',{ 'ad_storage':'denied', 'analytics_storage':'denied', 'ad_user_data':'denied', 'ad_personalization':'denied', 'personalization_storage':'denied', 'functionality_storage':'granted', 'security_storage':'granted', 'wait_for_update': 500 }); gtag("set", "ads_data_redaction", true); </script> <script data-cfasync="false" src="https://cmp.osano.com/AzqdtLT8Mqkut2TZ/bdeb2f70-056f-4937-961a-e9db412e4c7a/osano.js"></script> <style> .osano-cm-widget{display: none;} </style> <script data-cfasync="false"> window.Osano.cm.addEventListener("osano-cm-script-blocked", function (item) { console.log("Script blocked: " + item); }); window.Osano.cm.addEventListener("osano-cm-cookie-blocked", function (item) { console.log("Cookie blocked: " + item); }); </script> <script> window.dive_location = "NonEU"; window.dive_limit_data_processing = false; </script> <!-- ====== FAVICONS ======= --> <link rel="icon" type="image/x-icon" sizes="any" href="/favicon.ico?v=2" /> <link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png?v=2"> <link rel="icon" type="image/png" sizes="32x32" href="/favicon-32x32.png?v=2"> <link rel="icon" type="image/png" sizes="16x16" href="/favicon-16x16.png?v=2"> <link rel="manifest" href="/site.webmanifest?v=2"> <link rel="mask-icon" href="/safari-pinned-tab.svg?v=2" color="#5bbad5"> <meta name="msapplication-TileImage" content="/mstile-150x150.png?v=2"> <meta name="msapplication-TileColor" content="#603cba"> <meta name="theme-color" content="#ffffff"> <link rel="alternate" type="application/rss+xml" title="Marketing Dive - Latest News Feed" href="https://www.marketingdive.com/feeds/news/"/> <meta property="og:title" content="" /> <meta property="og:description" content="" /> <meta property="og:image" content="https://d12v9rtnomnebu.cloudfront.net/divesite/header_image_logos/marketing_dive_feed_header.jpg" /> <link rel="stylesheet" href="/static/css/dive_app.css?330116211124"> <script> // Initialize dataLayer empty array for GTM events window.dataLayer = window.dataLayer || []; window.dataLayer.push({ 'site': 'Marketing Dive', }); // wrapper function to push GTM events to dataLayer pushGTMEvent = (eventObject) => { // if window.datalayer is not defined, then set to an empty array window.dataLayer.push(eventObject); }; </script> <!-- Google Tag Manager --> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-55G8WRR');</script> <!-- End Google Tag Manager --> <script> let eventParams = {}; const gtmEventObject = { event: 'page.content', 'page.content': { v:11, // seer version ...eventParams } }; window.pushGTMEvent(gtmEventObject); </script> <script type="module" src="/static/js/dist/lyticsHelper.bundle.js?520216211124" ></script> <script type="text/javascript" src="/static/js/ad_blocker_recovery.js?160016291122"></script> <!-- These are the 2 necessary scripts for the ad recovery message to work --> <script async src="https://fundingchoicesmessages.google.com/i/pub-8553262192892817?ers=1" nonce="RORABhIXgMhQdZXbks8fZQ"></script> <script nonce="RORABhIXgMhQdZXbks8fZQ">(function() {function signalGooglefcPresent() {if (!window.frames['googlefcPresent']) {if (document.body) {const iframe = document.createElement('iframe'); iframe.style = 'width: 0; height: 0; border: none; z-index: -1000; left: -1000px; top: -1000px;'; iframe.style.display = 'none'; iframe.name = 'googlefcPresent'; document.body.appendChild(iframe);} else {setTimeout(signalGooglefcPresent, 0);}}}signalGooglefcPresent();})();</script> <!-- If the ad recovery message is blocked, this script shows a backup error message asking users to allow ads --> <script>(function(){/* Copyright The Closure Library Authors. SPDX-License-Identifier: Apache-2.0 */ 'use strict';var aa=function(a){var b=0;return function(){return b<a.length?{done:!1,value:a[b++]}:{done:!0}}},ba="function"==typeof Object.create?Object.create:function(a){var b=function(){};b.prototype=a;return new b},k;if("function"==typeof Object.setPrototypeOf)k=Object.setPrototypeOf;else{var m;a:{var ca={a:!0},n={};try{n.__proto__=ca;m=n.a;break a}catch(a){}m=!1}k=m?function(a,b){a.__proto__=b;if(a.__proto__!==b)throw new TypeError(a+" is not extensible");return a}:null} var p=k,q=function(a,b){a.prototype=ba(b.prototype);a.prototype.constructor=a;if(p)p(a,b);else for(var c in b)if("prototype"!=c)if(Object.defineProperties){var d=Object.getOwnPropertyDescriptor(b,c);d&&Object.defineProperty(a,c,d)}else a[c]=b[c];a.v=b.prototype},r=this||self,da=function(){},t=function(a){return a};var u;var w=function(a,b){this.g=b===v?a:""};w.prototype.toString=function(){return this.g+""};var v={},x=function(a){if(void 0===u){var b=null;var c=r.trustedTypes;if(c&&c.createPolicy){try{b=c.createPolicy("goog#html",{createHTML:t,createScript:t,createScriptURL:t})}catch(d){r.console&&r.console.error(d.message)}u=b}else u=b}a=(b=u)?b.createScriptURL(a):a;return new w(a,v)};var A=function(){return Math.floor(2147483648*Math.random()).toString(36)+Math.abs(Math.floor(2147483648*Math.random())^Date.now()).toString(36)};var B={},C=null;var D="function"===typeof Uint8Array;function E(a,b,c){return"object"===typeof a?D&&!Array.isArray(a)&&a instanceof Uint8Array?c(a):F(a,b,c):b(a)}function F(a,b,c){if(Array.isArray(a)){for(var d=Array(a.length),e=0;e<a.length;e++){var f=a[e];null!=f&&(d[e]=E(f,b,c))}Array.isArray(a)&&a.s&&G(d);return d}d={};for(e in a)Object.prototype.hasOwnProperty.call(a,e)&&(f=a[e],null!=f&&(d[e]=E(f,b,c)));return d} function ea(a){return F(a,function(b){return"number"===typeof b?isFinite(b)?b:String(b):b},function(b){var c;void 0===c&&(c=0);if(!C){C={};for(var d="ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz0123456789".split(""),e=["+/=","+/","-_=","-_.","-_"],f=0;5>f;f++){var h=d.concat(e[f].split(""));B[f]=h;for(var g=0;g<h.length;g++){var l=h[g];void 0===C[l]&&(C[l]=g)}}}c=B[c];d=Array(Math.floor(b.length/3));e=c[64]||"";for(f=h=0;h<b.length-2;h+=3){var y=b[h],z=b[h+1];l=b[h+2];g=c[y>>2];y=c[(y&3)<< 4|z>>4];z=c[(z&15)<<2|l>>6];l=c[l&63];d[f++]=""+g+y+z+l}g=0;l=e;switch(b.length-h){case 2:g=b[h+1],l=c[(g&15)<<2]||e;case 1:b=b[h],d[f]=""+c[b>>2]+c[(b&3)<<4|g>>4]+l+e}return d.join("")})}var fa={s:{value:!0,configurable:!0}},G=function(a){Array.isArray(a)&&!Object.isFrozen(a)&&Object.defineProperties(a,fa);return a};var H;var J=function(a,b,c){var d=H;H=null;a||(a=d);d=this.constructor.u;a||(a=d?[d]:[]);this.j=d?0:-1;this.h=null;this.g=a;a:{d=this.g.length;a=d-1;if(d&&(d=this.g[a],!(null===d||"object"!=typeof d||Array.isArray(d)||D&&d instanceof Uint8Array))){this.l=a-this.j;this.i=d;break a}void 0!==b&&-1<b?(this.l=Math.max(b,a+1-this.j),this.i=null):this.l=Number.MAX_VALUE}if(c)for(b=0;b<c.length;b++)a=c[b],a<this.l?(a+=this.j,(d=this.g[a])?G(d):this.g[a]=I):(d=this.l+this.j,this.g[d]||(this.i=this.g[d]={}),(d=this.i[a])? G(d):this.i[a]=I)},I=Object.freeze(G([])),K=function(a,b){if(-1===b)return null;if(b<a.l){b+=a.j;var c=a.g[b];return c!==I?c:a.g[b]=G([])}if(a.i)return c=a.i[b],c!==I?c:a.i[b]=G([])},M=function(a,b){var c=L;if(-1===b)return null;a.h||(a.h={});if(!a.h[b]){var d=K(a,b);d&&(a.h[b]=new c(d))}return a.h[b]};J.prototype.toJSON=function(){var a=N(this,!1);return ea(a)}; var N=function(a,b){if(a.h)for(var c in a.h)if(Object.prototype.hasOwnProperty.call(a.h,c)){var d=a.h[c];if(Array.isArray(d))for(var e=0;e<d.length;e++)d[e]&&N(d[e],b);else d&&N(d,b)}return a.g},O=function(a,b){H=b=b?JSON.parse(b):null;a=new a(b);H=null;return a};J.prototype.toString=function(){return N(this,!1).toString()};var P=function(a){J.call(this,a)};q(P,J);function ha(a){var b,c=(a.ownerDocument&&a.ownerDocument.defaultView||window).document,d=null===(b=c.querySelector)||void 0===b?void 0:b.call(c,"script[nonce]");(b=d?d.nonce||d.getAttribute("nonce")||"":"")&&a.setAttribute("nonce",b)};var Q=function(a,b){b=String(b);"application/xhtml+xml"===a.contentType&&(b=b.toLowerCase());return a.createElement(b)},R=function(a){this.g=a||r.document||document};R.prototype.appendChild=function(a,b){a.appendChild(b)};var S=function(a,b,c,d,e,f){try{var h=a.g,g=Q(a.g,"SCRIPT");g.async=!0;g.src=b instanceof w&&b.constructor===w?b.g:"type_error:TrustedResourceUrl";ha(g);h.head.appendChild(g);g.addEventListener("load",function(){e();d&&h.head.removeChild(g)});g.addEventListener("error",function(){0<c?S(a,b,c-1,d,e,f):(d&&h.head.removeChild(g),f())})}catch(l){f()}};var ia=r.atob("aHR0cHM6Ly93d3cuZ3N0YXRpYy5jb20vaW1hZ2VzL2ljb25zL21hdGVyaWFsL3N5c3RlbS8xeC93YXJuaW5nX2FtYmVyXzI0ZHAucG5n"),ja=r.atob("WW91IGFyZSBzZWVpbmcgdGhpcyBtZXNzYWdlIGJlY2F1c2UgYWQgb3Igc2NyaXB0IGJsb2NraW5nIHNvZnR3YXJlIGlzIGludGVyZmVyaW5nIHdpdGggdGhpcyBwYWdlLg=="),ka=r.atob("RGlzYWJsZSBhbnkgYWQgb3Igc2NyaXB0IGJsb2NraW5nIHNvZnR3YXJlLCB0aGVuIHJlbG9hZCB0aGlzIHBhZ2Uu"),la=function(a,b,c){this.h=a;this.j=new R(this.h);this.g=null;this.i=[];this.l=!1;this.o=b;this.m=c},V=function(a){if(a.h.body&&!a.l){var b= function(){T(a);r.setTimeout(function(){return U(a,3)},50)};S(a.j,a.o,2,!0,function(){r[a.m]||b()},b);a.l=!0}},T=function(a){for(var b=W(1,5),c=0;c<b;c++){var d=X(a);a.h.body.appendChild(d);a.i.push(d)}b=X(a);b.style.bottom="0";b.style.left="0";b.style.position="fixed";b.style.width=W(100,110).toString()+"%";b.style.zIndex=W(2147483544,2147483644).toString();b.style["background-color"]=ma(249,259,242,252,219,229);b.style["box-shadow"]="0 0 12px #888";b.style.color=ma(0,10,0,10,0,10);b.style.display= "flex";b.style["justify-content"]="center";b.style["font-family"]="Roboto, Arial";c=X(a);c.style.width=W(80,85).toString()+"%";c.style.maxWidth=W(750,775).toString()+"px";c.style.margin="24px";c.style.display="flex";c.style["align-items"]="flex-start";c.style["justify-content"]="center";d=Q(a.j.g,"IMG");d.className=A();d.src=ia;d.style.height="24px";d.style.width="24px";d.style["padding-right"]="16px";var e=X(a),f=X(a);f.style["font-weight"]="bold";f.textContent=ja;var h=X(a);h.textContent=ka;Y(a, e,f);Y(a,e,h);Y(a,c,d);Y(a,c,e);Y(a,b,c);a.g=b;a.h.body.appendChild(a.g);b=W(1,5);for(c=0;c<b;c++)d=X(a),a.h.body.appendChild(d),a.i.push(d)},Y=function(a,b,c){for(var d=W(1,5),e=0;e<d;e++){var f=X(a);b.appendChild(f)}b.appendChild(c);c=W(1,5);for(d=0;d<c;d++)e=X(a),b.appendChild(e)},W=function(a,b){return Math.floor(a+Math.random()*(b-a))},ma=function(a,b,c,d,e,f){return"rgb("+W(Math.max(a,0),Math.min(b,255)).toString()+","+W(Math.max(c,0),Math.min(d,255)).toString()+","+W(Math.max(e,0),Math.min(f, 255)).toString()+")"},X=function(a){a=Q(a.j.g,"DIV");a.className=A();return a},U=function(a,b){0>=b||null!=a.g&&0!=a.g.offsetHeight&&0!=a.g.offsetWidth||(na(a),T(a),r.setTimeout(function(){return U(a,b-1)},50))},na=function(a){var b=a.i;var c="undefined"!=typeof Symbol&&Symbol.iterator&&b[Symbol.iterator];b=c?c.call(b):{next:aa(b)};for(c=b.next();!c.done;c=b.next())(c=c.value)&&c.parentNode&&c.parentNode.removeChild(c);a.i=[];(b=a.g)&&b.parentNode&&b.parentNode.removeChild(b);a.g=null};var pa=function(a,b,c,d,e){var f=oa(c),h=function(l){l.appendChild(f);r.setTimeout(function(){f?(0!==f.offsetHeight&&0!==f.offsetWidth?b():a(),f.parentNode&&f.parentNode.removeChild(f)):a()},d)},g=function(l){document.body?h(document.body):0<l?r.setTimeout(function(){g(l-1)},e):b()};g(3)},oa=function(a){var b=document.createElement("div");b.className=a;b.style.width="1px";b.style.height="1px";b.style.position="absolute";b.style.left="-10000px";b.style.top="-10000px";b.style.zIndex="-10000";return b};var L=function(a){J.call(this,a)};q(L,J);var qa=function(a){J.call(this,a)};q(qa,J);var ra=function(a,b){this.l=a;this.m=new R(a.document);this.g=b;this.i=K(this.g,1);b=M(this.g,2);this.o=x(K(b,4)||"");this.h=!1;b=M(this.g,13);b=x(K(b,4)||"");this.j=new la(a.document,b,K(this.g,12))};ra.prototype.start=function(){sa(this)}; var sa=function(a){ta(a);S(a.m,a.o,3,!1,function(){a:{var b=a.i;var c=r.btoa(b);if(c=r[c]){try{var d=O(P,r.atob(c))}catch(e){b=!1;break a}b=b===K(d,1)}else b=!1}b?Z(a,K(a.g,14)):(Z(a,K(a.g,8)),V(a.j))},function(){pa(function(){Z(a,K(a.g,7));V(a.j)},function(){return Z(a,K(a.g,6))},K(a.g,9),K(a.g,10),K(a.g,11))})},Z=function(a,b){a.h||(a.h=!0,a=new a.l.XMLHttpRequest,a.open("GET",b,!0),a.send())},ta=function(a){var b=r.btoa(a.i);a.l[b]&&Z(a,K(a.g,5))};(function(a,b){r[a]=function(c){for(var d=[],e=0;e<arguments.length;++e)d[e-0]=arguments[e];r[a]=da;b.apply(null,d)}})("__h82AlnkH6D91__",function(a){"function"===typeof window.atob&&(new ra(window,O(qa,window.atob(a)))).start()});}).call(this); window.__h82AlnkH6D91__("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"); </script> <script src="/static/js/jquery_360.min.js?543516150322"></script> <script> // waitForTriggerHandler() is library for queuing up javascript to be stored and then executed when a trigger // function is called. You can push() any number of functions which will be stored unless and until trigger() // is called. Once trigger() is called any future functions that you push() in will be executed immediately. // It is safe to call .trigger() multiple times. Any arguments passed to .trigger() will also be passed along // to the associated function function waitForTriggerHandler() { var function_queue = []; var trigger_arguments = []; this._triggered = false; this.push = function(fn) { if (this._triggered) { // just run it immediately if handler has already been triggered fn.apply(null, trigger_arguments); } else { // otherwise add to the queue to run later function_queue.push(fn); } }; this.trigger = function() { // any arguments passed to trigger(foo, bar, baz) will also be passed along to functions in the queue // first convert any arguments to an array trigger_arguments = Array.prototype.slice.call(arguments); while (function_queue.length){ // for each function in the queue, pop it off and then execute it while passing in any // args that may have been passed to trigger(). function_queue.pop().apply(null, trigger_arguments); // The "null" above is for the value of "this". // See https://developer.mozilla.org/en-US/docs/Web/JavaScript/Reference/Global_Objects/Function/apply#Parameters } this._triggered = true; } } // set up waitToLoadAds handler window.waitToLoadAds = new waitForTriggerHandler(); // We set up the triggers for this below, they depend on whether we're loading lytics on the page </script> <script type="text/javascript"> // This token is here for test_lytics_snippet.py test: lytics-is-enabled window.googletag = window.googletag || {}; googletag.cmd = googletag.cmd || []; // initialize callback (source: https://learn.lytics.com/product-docs/lytics-javascript-tag/receiving-data-from-lytics) !function(){"use strict";var o=window.jstag||(window.jstag={}),r=[];function n(e){o[e]=function(){for(var n=arguments.length,t=new Array(n),i=0;i<n;i++)t[i]=arguments[i];r.push([e,t])}}n("send"),n("mock"),n("identify"),n("pageView"),n("unblock"),n("getid"),n("setid"),n("loadEntity"),n("getEntity"),n("on"),n("once"),n("call"),o.loadScript=function(n,t,i){var e=document.createElement("script");e.async=!0,e.src=n,e.onload=t,e.onerror=i;var o=document.getElementsByTagName("script")[0],r=o&&o.parentNode||document.head||document.body,c=o||r.lastChild;return null!=c?r.insertBefore(e,c):r.appendChild(e),this},o.init=function n(t){return this.config=t,this.loadScript(t.src,function(){if(o.init===n)throw new Error("Load error!");o.init(o.config),function(){for(var n=0;n<r.length;n++){var t=r[n][0],i=r[n][1];o[t].apply(o,i)}r=void 0}()}),this}}(); // custom init + lytics default install tag from https://activate.getlytics.com/connect?aid=2751 // see https://learn.lytics.com/understanding/product-docs/lytics-javascript-tag/configuration#configuration-options var lyticsCid = '44fda7674f94228540d8fba6786f9770'; console.log('You are using the Lytics Prod account'); jstag.init({ src: `https://c.lytics.io/api/tag/${lyticsCid}/latest.min.js`, pageAnalysis: { dataLayerPull: { disabled: true } } }); jstag.pageView(); (function(){ var sailthru_cookie, sailthru_user_id; function read_cookie(cookieName) { var re = new RegExp('[; ]'+cookieName+'=([^\\s;]*)'); var sMatch = (' '+document.cookie).match(re); if (cookieName && sMatch) return unescape(sMatch[1]); return ''; } sailthru_cookie = read_cookie('sailthru_hid'); if (sailthru_cookie.length > 56) { sailthru_user_id = sailthru_cookie.slice(32,56); jstag.send({ st_profile_id: sailthru_user_id }); } })(); jstag.call('entityReady', waitToLoadAds.trigger); setTimeout(waitToLoadAds.trigger, 1000); // also trigger lytics if it's taking too long waitToLoadAds.push(function (lytics_data) { // lytics_data won't be defined if lytics failed to load correctly. In that case // we don't need to set any segments. if (lytics_data && lytics_data.segments) { googletag.cmd.push(function() { googletag.pubads().setTargeting("LyticsSegments", lytics_data.segments); }); } }); function getUID(id) { window.dataLayer.push({'user_id': id}); }; jstag.getid(getUID); </script> <script type="text/javascript" src="/static/js/mailcheck.min.js?192616240919"></script> <script type="text/javascript" src="/static/js/dive_mailcheck.js?192616240919"></script> <script src="/static/js/app.js?040116120224"></script> <script type="text/javascript"> var divecounter_settings = {}; divecounter_settings.showSignupAd = true; </script> <script type="text/javascript" src="/static/js/divecounter.js?261616040423"></script> <script type="text/javascript"> // Special unbounce signup thing for google traffic. Test with ?test_unbounce in the URL // Note: divecounter must already be loaded. Only enabled on pages that would normally have signup ads // Note: showSignupAd is always off if prestitial is enabled! if ((typeof divecounter !== "undefined") && ($(window).width() > 640)) { var test_unbounce = (window.location.href.indexOf("?test_unbounce")>=0); var force_unbounce = (window.location.href.indexOf("signupbounce=1")>=0) || (window.location.href.indexOf("utm_campaign=Linked-HR")>=0) || (window.location.href.indexOf("utm_source=outbrain")>=0); if (test_unbounce || force_unbounce || (document.referrer.match(/^https?:\/\/(www\.google\.|news\.google\.|t\.co|twitter\.com|www\.facebook\.com)/i) && divecounter.getOption('showSignupAd') && divecounter.canShow(1,1)) ) { // dyanmically load ouibounce.js only on pages where its needed $.getScript("/static/js/ouibounce.min.js?102717100918", function(){ // Once ouibounce.js loads, call the script // We're reusing divecounter's modal instead of OuiBounce's modal code (that's why we pass it 'false') var _ouibounce = ouibounce(false, { aggressive: test_unbounce, // ignore cookie in test mode cookieName: '_viewedOuiBounce', // underscored cookies should be ignored by Varnish callback: function() { divecounter_open_ad(); } }); }); } // end should show unbounce } // end divecounter defined </script> <script type="text/javascript"> // Load analytics.js (universal analytics) first (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){ (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o), m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m) })(window,document,'script','//www.google-analytics.com/analytics.js','ga'); // set all the variables that are per-session or per-visit ga( 'create', 'UA-19684343-10', 'auto', {'name': 'orig'}, {'siteSpeedSampleRate': 2} ); // Set the same variables for aggregate data profile ga( 'create', 'UA-19684343-45', 'auto', {'name': 'agg'}, {'siteSpeedSampleRate': 2} ); //GA.js for tracking outbound links function trackOutboundLink(link, category, action, redirect) { try{ ga('orig.send', 'event', category, action); } catch(err) {} try{ ga('agg.send', 'event', category, action); } catch(err) {} //Timer to prevent redirect before processing data - not necessary if opening tab in new window if(redirect){ setTimeout(function(){ document.location.href = link.href; }, 100); } } $(document).ready(function() { $(".outboundlink").click(function() { trackOutboundLink(this, 'outboundlink', this.link, this.target != '_blank'); }); }); var diveSendPageviewEvent = true; if (diveSendPageviewEvent === true) { ga('orig.send', 'pageview'); ga('agg.send', 'pageview'); console.log('Queued sending of the pageview event to Google Analytics.'); } else { console.log('Sending the Google Analytics pageview event is disabled for this page.'); } // Actually track outbound links // Not sure if this is being used? var trackOutboundRegisterLink = function (url) { ga('agg.send', 'event', 'event_register', url, 'Registered for event', {'hitCallback': function () { document.location = url; } }); }; // Not sure if this is being used? var trackOutboundWebsiteLink = function (url) { // No need to manually change document.location; website opens in new tab ga('agg.send', 'event', 'event_website', url, 'Visited event site'); }; </script> <script type="module" src="/static/js/dist/googleAnalyticsHelper.bundle.js?520216211124" ></script> <script type="text/javascript"> function read_cookie(cookieName) { var re = new RegExp('[; ]'+cookieName+'=([^\\s;]*)'); var sMatch = (' '+document.cookie).match(re); if (cookieName && sMatch) return unescape(sMatch[1]); return ''; } var script = document.createElement('script'); script.type = 'text/javascript'; script.async = true; script.addEventListener('load', function(e) { // we only pass the template this context variable on newsposts let informaData = false; if (window.IIRISTracker) { var sailthru_id = read_cookie('sailthru_hid'); if (sailthru_id.length > 56) { sailthru_id = sailthru_id.slice(32,56); } var notProduction = 'False' === 'True'; var domain = 'www.marketingdive.com'.split('.')[1]; // on non-prod environment, there is specific collector domain to send the data to. var cDomain = notProduction ? 'com-informa-prod1.mini.snplow.net' : 'c.' + domain + '.com' // removed .com previous line var cfg = { config: { td: {}, snowplow: { context: {} } } }; cfg.config.idsource = 'sailthruid'; cfg.config.snowplow.appId = domain; cfg.config.snowplow.cDomain = cDomain; cfg.config.td.lob = 'it'; cfg.config.td.domain = domain; cfg.config.snowplow.contentTagEnabled = !!informaData cfg.config.snowplow.context = informaData window.IIRISTracker.initConfig(cfg); window.IIRISTracker.setTrackingUID(sailthru_id); var irisEvt = new Event('trackerLoaded'); window.dispatchEvent(irisEvt); } else { window.addEventListener('trackerLoaded', function(evt) { if(window.IIRISTracker) { window.IIRISTracker.setTrackingUID(sailthru_id); } }); } }); script.src = 'https://static.iris.informa.com/widgets/v3.0/iris-t.js'; document.getElementsByTagName('head')[0].appendChild(script); </script> <script type="text/javascript"> jQuery.browser = {}; (function () { jQuery.browser.msie = false; jQuery.browser.version = 0; if (navigator.userAgent.match(/MSIE ([0-9]+)\./)) { jQuery.browser.msie = true; jQuery.browser.version = RegExp.$1; } })(); </script> <!-- for modal signup form --> <script type="text/javascript" src="/static/js/jquery.simplemodal.divefork.min.js?093716120922"></script> <style> /* dynamic style overrides based on DB go here*/ </style> <script data-cfasync="false" type="text/javascript" src="/static/js/prestitial.js?270116210524"></script> <script async src="https://securepubads.g.doubleclick.net/tag/js/gpt.js"></script> <script src="/static/js/dist/signupDataGam.bundle.js?520216211124"></script> <script type="text/javascript" src="/static/js/dist/adTemplates.bundle.js?520216211124"></script> <script> var eventMethod = window.addEventListener ? "addEventListener" : "attachEvent"; var eventer = window[eventMethod]; var messageEvent = eventMethod == "attachEvent" ? "onmessage" : "message"; // Build the site_logos object to be later referenced in house ads const site_logos = {}; site_logos['diveapi'] = { domain: 'diveapi', site_name: "API Site", alt_text: "API Site logo", is_current_site: false, white: { png: "None", svg: "None", }, black: { png: "None", svg: "None", } }; site_logos['agriculturedive'] = { domain: 'agriculturedive', site_name: "Agriculture Dive", alt_text: "Agriculture Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/agriculture_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/agriculture_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/agriculture_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/agriculture_black.svg", } }; site_logos['automotivedive'] = { domain: 'automotivedive', site_name: "Automotive Dive", alt_text: "Automotive Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/automotive_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/automotive_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/automotive_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/automotive_black.svg", } }; site_logos['bankingdive'] = { domain: 'bankingdive', site_name: "Banking Dive", alt_text: "Banking Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/banking_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/banking_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/banking_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/banking_black.svg", } }; site_logos['biopharmadive'] = { domain: 'biopharmadive', site_name: "BioPharma Dive", alt_text: "BioPharma Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/biopharma_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/biopharma_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/biopharma_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/biopharma_black.svg", } }; site_logos['cfo'] = { domain: 'cfo', site_name: "CFO.com", alt_text: "CFO.com logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfodotcom_white.svg", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfodotcom_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfodotcom_black.svg", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfodotcom_black.svg", } }; site_logos['cfodive'] = { domain: 'cfodive', site_name: "CFO Dive", alt_text: "CFO Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfo_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfo_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfo_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cfo_black.svg", } }; site_logos['ciodive'] = { domain: 'ciodive', site_name: "CIO Dive", alt_text: "CIO Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cio_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cio_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cio_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cio_black.svg", } }; site_logos['constructiondive'] = { domain: 'constructiondive', site_name: "Construction Dive", alt_text: "Construction Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/construction_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/construction_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/construction_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/construction_black.svg", } }; site_logos['cstoredive'] = { domain: 'cstoredive', site_name: "C-Store Dive", alt_text: "C-Store Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cstore_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cstore_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cstore_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cstore_black.svg", } }; site_logos['customerexperiencedive'] = { domain: 'customerexperiencedive', site_name: "CX Dive", alt_text: "CX Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cx_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cx_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cx_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cx_black.svg", } }; site_logos['cybersecuritydive'] = { domain: 'cybersecuritydive', site_name: "Cybersecurity Dive", alt_text: "Cybersecurity Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cybersecurity_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cybersecurity_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cybersecurity_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/cybersecurity_black.svg", } }; site_logos['educationdive'] = { domain: 'educationdive', site_name: "Education Dive", alt_text: "Education Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/education_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/education_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/education_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/education_black.svg", } }; site_logos['esgdive'] = { domain: 'esgdive', site_name: "ESG Dive", alt_text: "ESG Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/esg_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/esg_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/esg_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/esg_black.svg", } }; site_logos['facilitiesdive'] = { domain: 'facilitiesdive', site_name: "Facilities Dive", alt_text: "Facilities Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/facilities_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/facilities_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/facilities_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/facilities_black.svg", } }; site_logos['fashiondive'] = { domain: 'fashiondive', site_name: "Fashion Dive", alt_text: "Fashion Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/fashion_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/fashion_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/fashion_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/fashion_black.svg", } }; site_logos['fooddive'] = { domain: 'fooddive', site_name: "Food Dive", alt_text: "Food Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/food_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/food_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/food_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/food_black.svg", } }; site_logos['grocerydive'] = { domain: 'grocerydive', site_name: "Grocery Dive", alt_text: "Grocery Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/grocery_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/grocery_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/grocery_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/grocery_black.svg", } }; site_logos['healthcaredive'] = { domain: 'healthcaredive', site_name: "Healthcare Dive", alt_text: "Healthcare Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/healthcare_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/healthcare_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/healthcare_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/healthcare_black.svg", } }; site_logos['highereddive'] = { domain: 'highereddive', site_name: "Higher Ed Dive", alt_text: "Higher Ed Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/highered_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/highered_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/highered_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/highered_black.svg", } }; site_logos['hoteldive'] = { domain: 'hoteldive', site_name: "Hotel Dive", alt_text: "Hotel Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hotel_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hotel_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hotel_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hotel_black.svg", } }; site_logos['hrdive'] = { domain: 'hrdive', site_name: "HR Dive", alt_text: "HR Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hr_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hr_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hr_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/hr_black.svg", } }; site_logos['k12dive'] = { domain: 'k12dive', site_name: "K-12 Dive", alt_text: "K-12 Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/k12_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/k12_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/k12_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/k12_black.svg", } }; site_logos['legaldive'] = { domain: 'legaldive', site_name: "Legal Dive", alt_text: "Legal Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/legal_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/legal_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/legal_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/legal_black.svg", } }; site_logos['manufacturingdive'] = { domain: 'manufacturingdive', site_name: "Manufacturing Dive", alt_text: "Manufacturing Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/manufacturing_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/manufacturing_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/manufacturing_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/manufacturing_black.svg", } }; site_logos['marketingdive'] = { domain: 'marketingdive', site_name: "Marketing Dive", alt_text: "Marketing Dive logo", is_current_site: true, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/marketing_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/marketing_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/marketing_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/marketing_black.svg", } }; site_logos['medtechdive'] = { domain: 'medtechdive', site_name: "MedTech Dive", alt_text: "MedTech Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/medtech_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/medtech_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/medtech_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/medtech_black.svg", } }; site_logos['mobilemarketer'] = { domain: 'mobilemarketer', site_name: "Mobile Marketer", alt_text: "Mobile Marketer logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/mobilemarketer_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/mobilemarketer_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/mobilemarketer_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/mobilemarketer_black.svg", } }; site_logos['multifamilydive'] = { domain: 'multifamilydive', site_name: "Multifamily Dive", alt_text: "Multifamily Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/multifamily_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/multifamily_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/multifamily_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/multifamily_black.svg", } }; site_logos['packagingdive'] = { domain: 'packagingdive', site_name: "Packaging Dive", alt_text: "Packaging Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/packaging_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/packaging_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/packaging_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/packaging_black.svg", } }; site_logos['paymentsdive'] = { domain: 'paymentsdive', site_name: "Payments Dive", alt_text: "Payments Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/payments_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/payments_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/payments_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/payments_black.svg", } }; site_logos['pharmavoice'] = { domain: 'pharmavoice', site_name: "PharmaVoice", alt_text: "PharmaVoice logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/pharmavoice_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/pharmavoice_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/pharmavoice_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/pharmavoice_black.svg", } }; site_logos['proformative'] = { domain: 'proformative', site_name: "Proformative", alt_text: "Proformative logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/proformative_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/proformative_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/proformative_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/proformative_black.svg", } }; site_logos['restaurantdive'] = { domain: 'restaurantdive', site_name: "Restaurant Dive", alt_text: "Restaurant Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/restaurant_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/restaurant_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/restaurant_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/restaurant_black.svg", } }; site_logos['retaildive'] = { domain: 'retaildive', site_name: "Retail Dive", alt_text: "Retail Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/retail_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/retail_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/retail_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/retail_black.svg", } }; site_logos['smartcitiesdive'] = { domain: 'smartcitiesdive', site_name: "Smart Cities Dive", alt_text: "Smart Cities Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smartcities_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smartcities_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smartcities_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smartcities_black.svg", } }; site_logos['socialmediatoday'] = { domain: 'socialmediatoday', site_name: "Social Media Today", alt_text: "Social Media Today logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smt_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smt_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smt_color.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/smt_color.svg", } }; site_logos['supplychaindive'] = { domain: 'supplychaindive', site_name: "Supply Chain Dive", alt_text: "Supply Chain Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/supplychain_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/supplychain_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/supplychain_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/supplychain_black.svg", } }; site_logos['truckingdive'] = { domain: 'truckingdive', site_name: "Trucking Dive", alt_text: "Trucking Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/trucking_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/trucking_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/trucking_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/trucking_black.svg", } }; site_logos['utilitydive'] = { domain: 'utilitydive', site_name: "Utility Dive", alt_text: "Utility Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/utility_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/utility_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/utility_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/utility_black.svg", } }; site_logos['wastedive'] = { domain: 'wastedive', site_name: "Waste Dive", alt_text: "Waste Dive logo", is_current_site: false, white: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/waste_white.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/waste_white.svg", }, black: { png: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/waste_black.png", svg: "https://d12v9rtnomnebu.cloudfront.net/logo/publications/waste_black.svg", } }; // Get the dive domain and return the dive logo object, or null if it doesn't exist in site_logos function getDivesiteLogoObject(link_url, alt_domain='') { let dive_domain; // Split link URL on 'adurl=' and take what comes after as the ad url const ad_url = decodeURIComponent(link_url.split('adurl=')[1]); // Split on . to get an array of hostname segments const dive_domain_array = new URL(ad_url).hostname.split('.'); // Retrieve the second to last element of the hostname array, which should always be the domain dive_domain = dive_domain_array[dive_domain_array.length - 2] if (alt_domain) { // If alt_domain has been specified, normalize it. i.e. "HR Dive", "http://hrdive.com", etc. => "hrdive" // This will override the link url's domain. dive_domain = alt_domain.replace(/\s+/g, '').replace(/^(https?:\/\/)?(www\.)?|\.com.*|\?.*|#.*/gi, '').toLowerCase(); } // Return the site logos object for this domain if it exists, or null if it does not if (site_logos[dive_domain]) { return site_logos[dive_domain]; } else { // Fallback logo const url_prefix = "https://d12v9rtnomnebu.cloudfront.net/divesite/responsive_ad_assets/small_logos/"; return { domain: 'industrydive', site_name: 'Industry Dive', alt_text: 'Industry Dive logo', white: { svg: url_prefix + 'industrydive-small-white.svg', png: url_prefix + 'industrydive-small-white.png', }, black: { svg: url_prefix + 'industrydive-small-black.svg', png: url_prefix + 'industrydive-small-black.png', } } } } eventer(messageEvent, function (e) { var key = e.message ? "message" : "data"; var data = e[key]; var eventName = data.message || 'ignore'; if (eventName == 'adContentAvailable') { var $ad_element; $ad_element = $('div').filter('[data-container-ad-unit-id="' + data.adUnit + '-' + window.dfp_visibility + '"]'); $ad_element.hide() var nativeAdEditorialSelector = '.sidebar .hybrid-ad-wrapper .native-ad-editorial'; var nativeAdEditorialExists = $(nativeAdEditorialSelector).length > 0; if ( nativeAdEditorialExists ) { $(nativeAdEditorialSelector).closest('.hybrid-ad-wrapper').addClass('native-ad-editorial-sidebar-border'); } // Inline homepage ad $('.feed-item-ad .hybrid-ad-wrapper a').each(function (index, element) { window.updateGamAdUrl(element, 'inline'); }); // Editorial native ad sidebar // NOTE: must go before inline native ad to ensure correct location added $('.sidebar .native-ad.editorial a').each(function (index, element) { window.updateGamAdUrl(element, 'sidebar'); }); // Editorial native ad inline $('.native-ad.editorial a').each(function (index, element) { window.updateGamAdUrl(element, 'inline'); }); // Sidebar ad $('.sidebar .hybrid-ad-wrapper a').each(function (index, element) { window.updateGamAdUrl(element, 'sidebar'); }); } }, false); var googletag = googletag || {}; googletag.cmd = googletag.cmd || []; googletag.cmd.push(function () { var desktopWidth = 1024; if (window.innerWidth >= desktopWidth) { window.dfp_visibility = 'desktop'; } else { window.dfp_visibility = 'mobile'; } var dfpDisplayConfiguration = { "prestitialEnabled": true, "leaderboardEnabled": true, "sidebarAdsEnabled": true, "visibility": window.dfp_visibility }; if (window.dfp_visibility == 'desktop') { if (typeof prestitialAds == 'object' && prestitialAds.pageIsPrestitialEligible()) { googletag.defineSlot('/21662595662/marketingdive/marketingdiveprestitial', [[500, 300], [640, 480]], 'paychekgoeshere').addService(googletag.pubads()); } if (dfpDisplayConfiguration.leaderboardEnabled) { googletag.defineSlot('/21662595662/marketingdive/marketingdiveleaderboard', [[970, 180], [728, 90], [970, 90]], 'dfp-leaderboard-desktop').addService(googletag.pubads()); googletag.pubads().addEventListener('slotRenderEnded', function (event) { if ((event.slot.getAdUnitPath() === '/21662595662/marketingdive/marketingdiveleaderboard' || event.slot.getAdUnitPath() === '/21662595662/marketingdive/marketingdiveleaderboard') && !event.isEmpty ) { $(window).blur(function () { if (document.activeElement === $('#dfp-leaderboard-desktop iframe')[0] || document.activeElement === $('#dfp-leaderboard-desktop iframe')[0]) { try { localStorage.setItem('leaderboard_signup_path', document.location.pathname); } catch (e) { // local storage could not be available due to privacy settings or something } } }); } }); } if (dfpDisplayConfiguration.sidebarAdsEnabled) { googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid1', [[300, 250], 'fluid', [160, 600]], 'dfp-hybrid1-desktop').addService(googletag.pubads()); } googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid2', [[300, 250], 'fluid'], 'dfp-hybrid2-desktop').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid3', [[300, 250], 'fluid'], 'dfp-hybrid3-desktop').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid4', [[300, 250], 'fluid'], 'dfp-hybrid4-desktop').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivethankyouhybrid1', ['fluid'], 'dfp-thankyouhybrid1-desktop').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivethankyouhybrid2', ['fluid'], 'dfp-thankyouhybrid2-desktop').addService(googletag.pubads()); } else { googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid1', [[300, 250], 'fluid'], 'dfp-hybrid1-mobile').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid2', [[300, 250], 'fluid'], 'dfp-hybrid2-mobile').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid3', [[300, 250], 'fluid'], 'dfp-hybrid3-mobile').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivehybrid4', [[300, 250], 'fluid'], 'dfp-hybrid4-mobile').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivethankyouhybrid1', ['fluid'], 'dfp-thankyouhybrid1-mobile').addService(googletag.pubads()); googletag.defineSlot('/21662595662/marketingdive/marketingdivethankyouhybrid2', ['fluid'], 'dfp-thankyouhybrid2-mobile').addService(googletag.pubads()); } if ((typeof divecounter !== "undefined") && (divecounter.getData().is_subscriber)) { googletag.pubads().setTargeting("is_subscriber", "yes"); } var site = window.location.host; googletag.pubads().setTargeting("site", site); var first_path = window.location.pathname.split( '/' )[1]; googletag.pubads().setTargeting("first_path", first_path); // Set ad targeting on the trendline to show the ads designated for it var isTopicPage = window.location.pathname.indexOf('/topic/') !== -1; if(isTopicPage) { googletag.pubads().setTargeting('is_topics_page', 'true'); } googletag.pubads().setCentering(true); googletag.pubads().collapseEmptyDivs(false); // Whether to collapse the slots even before the ads are fetched. googletag.pubads().enableSingleRequest(); googletag.enableServices(); }); </script> <script>window.fallbackAds = '[{\u0022adType\u0022: \u0022editorial_native_ad\u0022, \u0022link\u0022: \u0022/trendline/retail\u002Dmarketing/498/?utm_source\u003DMD\u0026utm_medium\u003DNativeFB\u0026utm_campaign\u003DTrendlineFB\u0022, \u0022label\u0022: \u0022Trendline\u0022, \u0022image\u0022: \u0022https://imgproxy.divecdn.com/XxIAGKZA7zMcfZyyHNzuEa6qtIHpiss5J5p1h2wuvCU/g:ce/rs:fit:212:100/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9HZXR0eUltYWdlcy0xMzUzMzk5Njc0XzEuanBn.webp\u0022, \u0022attribution\u0022: \u0022\u0022, \u0022headline\u0022: \u0022The top trends in retail marketing\u0022, \u0022ctaText\u0022: \u0022Access now\u0022, \u0022description\u0022: \u0022Top stories that underscore the leading influences on retail marketing,\u005Cu00a0including the creator economy, \u002790s nostalgia and Gen Z.\u005Cu00a0\u0022}]'</script> <script type="module" src="/static/js/dist/onBoardDiagnostics.bundle.js?520216211124" ></script> <!-- NEW RELIC SYNTHETICS CANARY --> </head> <body class="detail-page"> <!-- Accessibility skip-nav link --> <a href="#skip-link-target" class="button button--loud skip-nav-link" tabindex="1">Skip to main content</a> <!-- Google Tag Manager (noscript) --> <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-55G8WRR" height="0" width="0" style="display:none;visibility:hidden"> </iframe></noscript> <!-- End Google Tag Manager (noscript) --> <div id="prestitial-init" style="display: none;" class="prestitial-init"></div> <div id="prestitial-outer" class="prestitial content-overlay" style="display:none;"> <section class="site-menu" aria-label="Site menu"> <div class="site-menu-inner"> <img src="https://d12v9rtnomnebu.cloudfront.net/logo/publications/marketing_black.svg" alt="Marketing Dive" class="pub-logo"> </div> </section> <section class="paychek-page-wrapper row"> <div class="paychek-button large-4 large-push-8 columns"> <div> CONTINUE TO SITE ➞ </div> </div> <div class="paychek large-8 large-pull-4 columns"> <div id="paychekgoeshere"></div> <script data-cfasync="false" type="text/javascript"> if (typeof prestitialAds !== 'undefined' && prestitialAds.pageIsPrestitialEligible()) { prestitialAds.showOverlay(); } </script> <script type="text/javascript"> if (typeof prestitialAds !== 'undefined' && prestitialAds.pageIsPrestitialEligible()) { prestitialAds.initialize(7); prestitialAds.setPrestitialPossibleCookie(); var prestitial_ad_is_loaded = false; var prestitial_ad_is_empty = false; googletag.cmd.push(function () { googletag.pubads().addEventListener('slotRenderEnded', function (event) { if (event.slot.getAdUnitPath() == '/21662595662/marketingdive/marketingdiveprestitial') { if (event.isEmpty || prestitialAds.testingNoAd()) { prestitial_ad_is_empty = true; prestitialAds.closePrestitial(); } else { prestitial_ad_is_loaded = true; $.modal.close(); $('div#prestitial-init').hide(); // hide the all white overlay prestitialAds.setCookie( "_prestitialViewed", (new Date()).getTime(), prestitialAds.daysBetweenPrestitial ); } } }); }); if (prestitialAds.testingNoAd()) { } else { waitToLoadAds.push(function() { googletag.cmd.push(function () { googletag.display('paychekgoeshere'); }); }); } setTimeout( function () { if (!prestitial_ad_is_loaded && !prestitialAds.overrideTimeout()) { if (!prestitial_ad_is_empty) { // if the prestitial is already hidden, then don't hide it again. if (!prestitialAds.prestitialAdIsClosed()) { prestitialAds.closePrestitial(); prestitialAds.logClosePrestitialAdBy('failed'); } } } else if (!prestitialAds.overrideTimeout()) { setTimeout( function () { // if the prestitial is already hidden, then don't hide it again. if (!prestitialAds.prestitialAdIsClosed()) { prestitialAds.closePrestitial(); prestitialAds.logClosePrestitialAdBy('timeout'); } }, prestitialAds.timeoutSeconds() ); } else { } }, 2900 ); prestitialAds.sentPrestitialEligibleEvent(); } else if (typeof prestitialAds !== 'undefined' && !prestitialAds.pageIsPrestitialEligible()){ prestitialAds.closePrestitial(); } </script> </div> </section> </div> <div id="signup-inter" class="modal_dialog" style="display:none;"> <form id="signup-inter-form" class="form-basic" name="signup-inter-form" action="/signup/" method="POST"> <input type="hidden" name="signup_box_location" value="interstitial"> <input type="hidden" name="signup_initial_url_path" value=""> <h1> Don't miss tomorrow's marketing industry news </h1> <p class="interstitial-text"> Let Marketing Dive's free newsletter keep you informed, straight from your inbox. </p> <p class="form-error__message" id="interstitial-error"></p> <div id="form-interstitial"> <input type="email" name="email" placeholder="Work email address" class="email" required id="id_7352b_email"> <div id="newsletter-list-section"> <ul id="id_7352b_site_newsletters" class="list-no-bullets"> <li><label for="id_7352b_site_newsletters_0"><input type="checkbox" name="site_newsletters" value="7" class="list-no-bullets" id="id_7352b_site_newsletters_0"> Daily Dive <span class="secondary-label">M-F</span></label> </li> <li><label for="id_7352b_site_newsletters_1"><input type="checkbox" name="site_newsletters" value="105" class="list-no-bullets" id="id_7352b_site_newsletters_1"> Mobile Weekly <span class="secondary-label">Every Thursday</span></label> </li> <li><label for="id_7352b_site_newsletters_2"><input type="checkbox" name="site_newsletters" value="1815" class="list-no-bullets" id="id_7352b_site_newsletters_2"> Agencies Weekly <span class="secondary-label">Every Monday</span></label> </li> </ul> </div> <div id="interstitial-consent-container"> <input name="user_consent" value="1" id="id_user_consent" type="checkbox"> <span> By signing up to receive our newsletter, you agree to our <a href="https://www.industrydive.com/terms-of-use/" target="_blank">Terms of Use</a> and <a href="https://www.industrydive.com/privacy-policy/" target="_blank">Privacy Policy</a>. You can unsubscribe at anytime. </span> </div> </div> <input id="signup-inter-submit" class="email_submit submit button" type="submit" data-role="none" value="Subscribe today"> </form> </div> <!-- leaderboard --> <div class="leaderboard-wrap"> <div class="hide-small show-large"> <div data-container-ad-unit-id="/21662595662/marketingdive/marketingdiveleaderboard-desktop"></div> <div id='dfp-leaderboard-desktop' style="min-height: 90px"> <script> waitToLoadAds.push(function() { googletag.cmd.push(function() { if (window.dfp_visibility == 'desktop') { googletag.display('dfp-leaderboard-desktop'); } }) }); </script> </div> </div> </div> <div class="page-container"> <header role="banner"> <nav id="top" class="site-menu" aria-label="Site menu"> <div class="site-menu-inner"> <!-- logo --> <div class="pub-logo-wrapper"> <a href="/" class="analytics t-dash-navigation"> <img class="pub-logo" src="https://d12v9rtnomnebu.cloudfront.net/logo/publications/marketing_black.svg" alt="Marketing Dive" height="28"> </a> </div> <!-- desktop menu, not visible on mobile/tablet --> <div class="menu-content-wrapper"> <ul class="desktop-menu-main"> <li> <a href="/deep-dive/" class="nav-menu-item analytics t-deepdive-navigation">Deep Dive</a> </li> <li> <a href="/library/" class="nav-menu-item analytics t-library-navigation">Library</a> </li> <li> <a href="/events/" class="nav-menu-item analytics t-events-navigation">Events</a> </li> <li> <a href="/press-release/" class="nav-menu-item analytics t-press-releases-navigation">Press Releases</a> </li> <li class="topics top-nav-dropdown-item"> <button class="nav-menu-item topics-dropdown-item"> Topics <span class="dropdown-toggle-arrow"></span> </button> </li> </ul> <!-- mobile menu toggle icon, not visible on desktop --> <a href="/signup/?signup_location=header" class="nav-menu-item nav-signup-button mobile-nav-signup-button analytics t-signup-navigation button"> Subscribe </a> <button class="mobile-menu-toggle"> <img src="/static/img/menu_icons/menu.svg?273117231121" alt="menu" loading="lazy"> </button> <!-- newsletter and search, only shown on desktop --> <ul class="desktop-menu-sub list-no-bullets"> <li> <button class="search-toggle search-button-front analytics t-search-navigation-top"> <img src="/static/img/menu_icons/search.svg?320116291121" alt="search" width="16" height="16" loading="lazy"> <span class="sub-link">Search</span> </button> </li> <li> <a href="/signup/?signup_location=header" class="nav-menu-item nav-signup-button desktop-nav-signup-button analytics t-signup-navigation button"> <img src="/static/img/email_icons/mail.svg?273117231121" width="16" height="11" loading="lazy" alt=""> Subscribe </a> </li> </ul> </div> </div> </nav> </header> <div class="menu-search js-search-hide"> <div class="menu-search-inner-wrapper row"> <form action="/search/" method="GET" data-ajax="false"> <label for="search-desktop"> <span class="screen-reader-text search">Search</span> </label> <input id="search-desktop" type="search" name="q" placeholder="Search" data-role="none"> <button type="submit" value="" data-role="none" class="search-button-front analytics t-search-navigation-drawer"> <img src="/static/img/menu_icons/search.svg?320116291121" alt="search" height="16" width="16" loading="lazy"> </button> <img class="close" src="/static/img/menu_icons/close.svg?273117231121" width="16" height="16" alt="close search" loading="lazy"> </form> </div> </div> <nav class="topics menu-bar" aria-label="Menu bar"> <ul class="list-no-bullets"> <li> <a class="analytics t-topic-navigation-brand-strategy" href="/topic/brand-strategy/">Brand Strategy</a> </li> <li> <a class="analytics t-topic-navigation-mobile-marketing" href="/topic/mobile-marketing/">Mobile</a> </li> <li> <a class="analytics t-topic-navigation-creative" href="/topic/creative/">Creative</a> </li> <li> <a class="analytics t-topic-navigation-Social-media-marketing" href="/topic/Social-media-marketing/">Social Media</a> </li> <li> <a class="analytics t-topic-navigation-Video-marketing" href="/topic/Video-marketing/">Video</a> </li> <li> <a class="analytics t-topic-navigation-agencies" href="/topic/agencies/">Agencies</a> </li> <li> <a class="analytics t-topic-navigation-analytics" href="/topic/analytics/">Data/Analytics</a> </li> <li> <a class="analytics t-topic-navigation-influencer-marketing" href="/topic/influencer-marketing/">Influencer Marketing</a> </li> <li> <a class="analytics t-topic-navigation-marketing-tech" href="/topic/marketing-tech/">Ad Tech</a> </li> <li> <a class="analytics t-topic-navigation-cmo-corner" href="/topic/cmo-corner/">CMO Corner</a> </li> </ul> </nav> <script type="module" src="/static/js/dist/navSignupHelper.bundle.js?520216211124" ></script> <script> window.siteName = 'Marketing Dive'; </script> <div class="search-overlay"></div> <div class="page-wrapper"> <div class="page-inner-wrapper" id="skip-link-target"> <div class="row"> <div class="medium-10 medium-centered large-12"> <section id="main-content" class="main-content large-8 columns"> <!-- This is a general use redirection html file for Education Dive and Mobile Marketer. --> <div class="redirect_msg"></div> <script> $(document).ready(function () { var refSite = 'www.mobilemarketer.com'; var currentSite = ''; var siteName = 'Marketing Dive'; var messageHtml = !currentSite && window.location.pathname.includes('advertise/') ? "<div class='message message--warning'>" : "<div class='message message--info'>"; var pressReleaseLandingPage = window.location.pathname.includes('press-release/get-started'); if (refSite === 'www.educationdive.com') { if (currentSite) { $(".redirect_msg").html(messageHtml + get_redirect_ed_site_message(currentSite) + "</div>") } else if (siteName || pressReleaseLandingPage) { $(".redirect_msg").html(messageHtml + get_redirect_generic_ed_site_message(siteName) + "</div>") } } else if (refSite === 'www.mobilemarketer.com') { if (currentSite) { $(".redirect_msg").html(messageHtml + get_redirect_md_site_message() + "</div>"); } else if (siteName) { $(".redirect_msg").html(messageHtml + get_redirect_generic_mm_site_message() + "</div>"); } } else if (refSite === 'www.mobilepaymentstoday.com' || refSite === 'www.paymentsdive.com') { $(".redirect_msg").html(messageHtml + get_redirect_generic_pd_site_message() + "</div>"); } if (window.history && window.history.replaceState && window.location.search && (window.location.search.indexOf('referrer_site') !== -1) ) { var currUrl = window.location.href; // remove the param and then any trailing question mark or ampersand var newUrl = currUrl.replace(/referrer_site=[^&]*&?/gi, '').replace(/[\?&]+$/, ''); window.history.replaceState({}, document.title, newUrl); } function get_redirect_ed_site_message(currentSiteId) { var currentSiteVars = ''; var educationDiveLink = "<a target=_blank href='https://www.educationdive.com/'>EducationDive.com</a>"; var higherEdLink = "<a target=_blank href='https://www.highereddive.com/'>HigherEdDive.com</a>"; var higherEdSignupLink = "<a target=_blank href='https://highereddive.com/'>Higher Ed Dive</a>"; var k12Link = "<a target=_blank href='https://www.k12dive.com/'>K12Dive.com</a>"; var k12SignupLink = "<a target=_blank href='https://www.k12dive.com/'>K-12 Dive</a>"; if(currentSiteId === '29') { // higher ed currentSiteVars = [educationDiveLink, k12Link, higherEdSignupLink, k12SignupLink]; } else if (currentSiteId === '28') { // k-12 currentSiteVars = [educationDiveLink, higherEdLink, higherEdSignupLink, k12SignupLink]; } return "You've been redirected from " + currentSiteVars[0] + " to " + currentSiteVars[1] + ". In December 2020, Education Dive expanded into two sites dedicated to their areas of education: " + currentSiteVars[2] + " and " + currentSiteVars[3] + "."; } function get_redirect_md_site_message() { var mmLink = "<a target=_blank href='https://www.mobilemarketer.com/'>MobileMarketer.com</a>"; var mdLink = "<a target=_blank href='https://www.marketingdive.com/'>MarketingDive.com</a>"; var MdNewsletterLink = "<a target=_blank href='https://www.marketingdive.com/signup'>sign up for the weekly newsletter</a>"; return "You've been redirected from " + mmLink + " to " + mdLink + ". In December 2020, Mobile Marketer became a part of Marketing Dive. For the latest mobile marketing news, " + MdNewsletterLink + "."; } function get_redirect_generic_ed_site_message(siteName) { var otherSite = siteName === "Higher Ed Dive" ? "k12dive" : "highereddive"; var otherSiteDisplayName = siteName === "Higher Ed Dive" ? "K-12 Dive" : "Higher Ed Dive"; var otherViewLink = window.location.origin.replace(/\..*\./, '.' + otherSite + '.') + window.location.pathname + window.location.search; var switchTo = "<a href='" + encodeURI(otherViewLink) + "'>Switch to view this page on " + otherSiteDisplayName + "</a>."; var firstHalfMessage = 'Education Dive is now Higher Ed Dive and K-12 Dive. You’re on ' + siteName + '. '; return firstHalfMessage + switchTo; } function get_redirect_generic_mm_site_message() { return "Mobile Marketer is now a part of Marketing Dive. For the latest mobile marketing news, <a target=_blank href='http://www.marketingdive.com/signup'>sign up for the Mobile weekly newsletter</a> from Marketing Dive." } function get_redirect_generic_pd_site_message() { return "You've been redirected from MobilePaymentsToday.com to PaymentsDive.com. In March 2021, Mobile Payments Today became a part of <a target=_blank href='https://www.paymentsdive.com/signup'>Payments Dive</a>. For the latest payments news, <a target=_blank href='https://www.paymentsdive.com/signup'>sign up for the daily newsletter.</a>" } }); </script> <section class="breadcrumb"> <a href="/editors/">&larr; Editorial Team</a> <div class="clear-fix"></div> </section> <div class="editor-detail-wrapper"> <div class="row"> <!-- hiding profile image for smt contributor with default image --> <div class="medium-3 large-2 columns"> <img src="https://d1b6lhn2ymmy1x.cloudfront.net/journalist-headshots/marketing/kelly-chris-square-600x600.jpg" class="editor-headshot" alt="Author's Photo"> </div> <div class="medium-9 large-10 columns"> <div class="editor-detail-info"> <h1 class="editor-name display-heading-04"> Chris Kelly </h1> <span class="editor-title"> <!-- One line to remove space before comma --> Senior Reporter </span> <p class="editor-bio">Chris is a senior reporter for Marketing Dive. A native of South Florida, he moved to D.C. to pursue a career as a political operative before ending up in the lucrative world of freelance arts journalism. Off the clock, he dabbles in cocktail making and voraciously consumes movies and music.</p> <div class="editor-outreach"> <h3 class="editor-outreach__header">Get in touch</h3> <a href="/cdn-cgi/l/email-protection#ceeeada5aba2a2b78ea7a0aabbbdbabcb7aaa7b8abe0ada1a3" class="editor-outreach__link analytics t-editors-bio-email"> <div class="editor-outreach__text"> <span>Email <span class="__cf_email__" data-cfemail="c9aaa2aca5a5b089a0a7adbcbabdbbb0ada0bface7aaa6a4">[email&#160;protected]</span></span> <img class="editor-outreach__chevron" src="/static/img/menu_icons/chevron--loud.svg?214618250321" alt="chevron"> </div> </a> <a href=/submit-tip/ class="editor-outreach__link analytics t-tip-editors-bio"> <div class="editor-outreach__text"> <span>Submit a tip to our team</span> <img class="editor-outreach__chevron" src="/static/img/menu_icons/chevron--loud.svg?214618250321" alt="chevron"> </div> </a> </div> </div> </div> </div> <hr class="section-divider"> </div> <div class="past-articles"> <h3 id="article-count"> 863 articles by Chris Kelly </h3> <label for="filter-month-select">Filter by month:</label> <select id="filter-month-select" name="month" class="js-list-select"> <option value="all">Show All</option> </select> <ul class="feed"> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/absolut-kahlua-sabrina-carpenter-espresso-martini-kit/733514/" class="analytics t-editors-bio-article">‘That’s that me espresso’ martini: Absolut, Kahlúa mix it up with Sabrina Carpenter</a></h3> <span class="secondary-label">Nov. 22, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/amazon-adam-driver-black-friday-ugc-campaign/733453/" class="analytics t-editors-bio-article">Adam Driver turns 5-star Amazon reviews into theatrical monologues</a></h3> <span class="secondary-label">Nov. 20, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/kleenex-new-visual-identity-refresh-creative-marketing/732279/" class="analytics t-editors-bio-article">How Kleenex’s new visual identity serves as a platform for storytelling</a></h3> <span class="secondary-label">Nov. 20, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/pop-tarts-edible-mascot-return-bowl-game-campaign/733181/" class="analytics t-editors-bio-article">Pop-Tarts will send another edible mascot to ‘mouth heaven’ at bowl game</a></h3> <span class="secondary-label">Nov. 18, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/totinos-i-think-you-should-leave-detroiters-campaign-trail/732286/" class="analytics t-editors-bio-article">Campaign Trail: Totino’s spaces out with ‘I Think You Should Leave’ crew</a></h3> <span class="secondary-label">Nov. 15, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/mcdonalds-doodles-holiday-cup-digital-collectible-campaign/732869/" class="analytics t-editors-bio-article">McDonald’s holiday cups entertain with Doodles content, digital collectibles</a></h3> <span class="secondary-label">Nov. 14, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/netflix-nfl-christmas-fanduel-verizon-70-million-ad-tier/732639/" class="analytics t-editors-bio-article">Netflix helps brands deepen NFL integrations with new ad partnerships</a></h3> <span class="secondary-label">Nov. 12, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/sprite-christmas-anthony-edwards-hip-hop-remix-campaign/732324/" class="analytics t-editors-bio-article">How Sprite remixed ‘The Night Before Christmas’ for its holiday campaign</a></h3> <span class="secondary-label">Nov. 12, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/draftkings-dr-pepper-stay-live-sports-ai-ctv-marketing/732160/" class="analytics t-editors-bio-article">DraftKings, Dr Pepper stay live with new sports-focused CTV ad format</a></h3> <span class="secondary-label">Nov. 7, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/oreo-dtc-platform-mondelez-data-marketing/731725/" class="analytics t-editors-bio-article">How Oreo’s new DTC platform fits into Mondelēz’s evolving data strategy</a></h3> <span class="secondary-label">Nov. 5, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/peloton-jj-tj-watt-brothers-millennial-marketing-campaign/731852/" class="analytics t-editors-bio-article">Peloton targets millennial men with first part of multiphase campaign</a></h3> <span class="secondary-label">Nov. 4, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/raos-homemade-sauce-macys-thanksgiving-parade-campaign/731505/" class="analytics t-editors-bio-article">Why Rao’s picked Macy’s Thanksgiving Day Parade for a marketing breakthrough</a></h3> <span class="secondary-label">Nov. 1, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/taco-bell-chicken-cantina-menu-gen-z-campaign-trail/730976/" class="analytics t-editors-bio-article">Campaign Trail: Taco Bell takes on ‘Big Chicken’ through family debates</a></h3> <span class="secondary-label">Nov. 1, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/disney-ad-offerings-entertainment-holiday-marketing/731483/" class="analytics t-editors-bio-article">Inside Disney’s increasingly global approach to selling holiday ads</a></h3> <span class="secondary-label">Oct. 31, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/netflix-new-vp-advertising-nicolle-pangis/731408/" class="analytics t-editors-bio-article">Netflix taps new VP of advertising as ad biz prepares for crucial 2025</a></h3> <span class="secondary-label">Oct. 29, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/walmart-black-friday-deals-desire-advertainment-campaign/731192/" class="analytics t-editors-bio-article">Walmart parodies TV hits in Black Friday ‘advertainment’ series</a></h3> <span class="secondary-label">Oct. 28, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/atera-video-ad-campaign-entirely-gen-ai/730469/" class="analytics t-editors-bio-article">How — and why — this brand created an ad campaign entirely with AI</a></h3> <span class="secondary-label">Oct. 24, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/true-religion-megan-thee-stallion-holiday-campaign/730571/" class="analytics t-editors-bio-article">True Religion enlists Megan Thee Stallion to tap into hip-hop culture</a></h3> <span class="secondary-label">Oct. 22, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/georgia-pacific-retail-media-networks-lessons-for-marketers/728766/" class="analytics t-editors-bio-article">How Georgia-Pacific creates value by investing in retail media networks</a></h3> <span class="secondary-label">Oct. 22, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/starbucks-first-global-chief-brand-officer-chipotle/730394/" class="analytics t-editors-bio-article">Starbucks appoints ex-Chipotle exec as first global chief brand officer</a></h3> <span class="secondary-label">Oct. 21, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/top-takeaways-advertising-week-new-york/729578/" class="analytics t-editors-bio-article">Top takeaways from Advertising Week 2024 marketers need to know</a></h3> <span class="secondary-label">Oct. 18, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/hello-colgate-palmolive-walrus-campaign-trail/729967/" class="analytics t-editors-bio-article">Campaign Trail: Colgate-Palmolive’s Hello makes mundane routines more magical</a></h3> <span class="secondary-label">Oct. 18, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/amazon-unboxed-advertisers-need-know-ai-dsp/729894/" class="analytics t-editors-bio-article">Amazon unboxes advertiser capabilities spanning AI, DSP and insights</a></h3> <span class="secondary-label">Oct. 15, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/disney-hershey-halloween-holiday-marketing-campaigns/729485/" class="analytics t-editors-bio-article">Disney, Hershey execs share how holiday marketing campaigns are evolving</a></h3> <span class="secondary-label">Oct. 14, 2024</span> </li> <li class="feed__item" > <h3 class="feed__title feed__title"><a href="/news/jeffersons-bourbon-hbo-penguin-brand-partnership/729516/" class="analytics t-editors-bio-article">Why Jefferson’s Bourbon became partners in crime with HBO’s ‘The Penguin’</a></h3> <span class="secondary-label">Oct. 11, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/united-airlines-kinective-media-network-mike-petrella-interview/729429/" class="analytics t-editors-bio-article">How United Airlines brought Kinective Media to market — and what’s next</a></h3> <span class="secondary-label">Oct. 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/duracell-low-interest-brand-culture-advertising-week/729216/" class="analytics t-editors-bio-article">Duracell CMO’s lessons for bringing low-interest brands into culture</a></h3> <span class="secondary-label">Oct. 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mountain-dew-new-logo-visual-refresh/728669/" class="analytics t-editors-bio-article">Why Mountain Dew refreshed its visual identity for a new era of marketing</a></h3> <span class="secondary-label">Oct. 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/home-depot-self-service-retail-media-advertising-week/729177/" class="analytics t-editors-bio-article">Why Home Depot is turning to DIY as its retail media network scales up</a></h3> <span class="secondary-label">Oct. 8, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campbells-chunky-jason-kelce-beefy-spicy-campaign-trail/728147/" class="analytics t-editors-bio-article">Campaign Trail: Campbell’s Chunky celebrates beefy hunks like Jason Kelce</a></h3> <span class="secondary-label">Oct. 4, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-chicken-big-mac-dupe-campaign/728844/" class="analytics t-editors-bio-article">McDonald’s debuts Chicken Big Mac with dupe restaurant, livestream push</a></h3> <span class="secondary-label">Oct. 3, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/doordash-ad-platform-cpg-restaurant-brands/728691/" class="analytics t-editors-bio-article">Chipotle, Sweetgreen leverage DoorDash’s new ad platform for restaurants</a></h3> <span class="secondary-label">Oct. 3, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dr-squatch-sydney-sweeney-genie/728400/" class="analytics t-editors-bio-article">How Dr. Squatch turned Sydney Sweeney into the ‘Body Wash Genie’</a></h3> <span class="secondary-label">Oct. 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/levis-beyonce-nostalgia-launderette-culture-campaign/728394/" class="analytics t-editors-bio-article">Levi’s gets nostalgic with Beyoncé in first chapter of new campaign</a></h3> <span class="secondary-label">Sept. 30, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gopuff-ad-capabilities-brand-shops-in-app-advertising/728031/" class="analytics t-editors-bio-article">Gatorade, Chips Ahoy among brands testing Gopuff’s new ad features</a></h3> <span class="secondary-label">Sept. 26, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mazda-cmo-interview-brand-platform-campaign-launch/727468/" class="analytics t-editors-bio-article">Mazda’s CMO on how a new brand platform helps it punch above its weight</a></h3> <span class="secondary-label">Sept. 25, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-omar-apollo-hot-sauce-collaboration-cultural-marketing/727738/" class="analytics t-editors-bio-article">Taco Bell teams with musician Omar Apollo for hot sauce collaboration</a></h3> <span class="secondary-label">Sept. 23, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/brisk-iced-tea-doja-cat-claymation-campaign-trail/727288/" class="analytics t-editors-bio-article">Campaign Trail: Brisk Iced Tea brings back classic claymation with Doja Cat</a></h3> <span class="secondary-label">Sept. 20, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bonobos-first-campaign-bankruptcy-whp-global/727334/" class="analytics t-editors-bio-article">Bonobos goes back to basics in first campaign since bankruptcy buyout</a></h3> <span class="secondary-label">Sept. 18, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/elf-skin-sinfluencer-megan-stalter-gen-z-campaign/727058/" class="analytics t-editors-bio-article">E.l.f. conjures ‘Sinfluencer’ to reach Gen Z with largest skincare push yet</a></h3> <span class="secondary-label">Sept. 16, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wrangler-western-heritage-authenticity-music-nfl-campaign/726775/" class="analytics t-editors-bio-article">How Wrangler is riding its Western heritage to build brand momentum</a></h3> <span class="secondary-label">Sept. 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/td-bank-accessible-young-consumer-campaign-cmo-interview/726487/" class="analytics t-editors-bio-article">How TD Bank makes banking accessible to younger, diverse consumers</a></h3> <span class="secondary-label">Sept. 11, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/old-navy-90s-nostalgia-collection-campaign-cmo-interview/726272/" class="analytics t-editors-bio-article">Why Old Navy is throwing back to the ‘90s to burnish its iconic brand</a></h3> <span class="secondary-label">Sept. 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-fubo-triple-play-retail-ctv-advertising/726367/" class="analytics t-editors-bio-article">Walmart leverages Fubo’s takeover ad format to connect content, commerce</a></h3> <span class="secondary-label">Sept. 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hellmanns-mayonnaise-mayo-perfume-will-levis-campaign-trail/725415/" class="analytics t-editors-bio-article">Campaign Trail: Hellmann’s turns NFL star’s mayo love into fragrance</a></h3> <span class="secondary-label">Sept. 6, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsi-nfl-gladiator-megan-thee-stallion-travis-kelce-campaign/726144/" class="analytics t-editors-bio-article">Pepsi kicks off epic, star-studded NFL campaign inspired by ‘Gladiator II’</a></h3> <span class="secondary-label">Sept. 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sephora-remezcla-beauty-dei-latin-culture-content-marketing/725377/" class="analytics t-editors-bio-article">Why Sephora sponsored Remezcla’s beauty vertical to reach Latin consumers</a></h3> <span class="secondary-label">Sept. 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nationwide-peyton-manning-painting-so-much-more-nfl-campaign/725763/" class="analytics t-editors-bio-article">Why Nationwide tapped Peyton Manning to sell more than insurance in new ads</a></h3> <span class="secondary-label">Sept. 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/applebees-cmo-nfl-sponsorship-campaign-value-restaurant-marketing/725394/" class="analytics t-editors-bio-article">Applebee’s CMO on how brand’s NFL sponsorship feeds its new campaign</a></h3> <span class="secondary-label">Sept. 3, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-international-growth-music-culture-encore-hours/725234/" class="analytics t-editors-bio-article">How Taco Bell is exporting its musical bona fides to grow internationally</a></h3> <span class="secondary-label">Aug. 27, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/celsius-college-football-NIL-campaign-gen-z-marketing/725187/" class="analytics t-editors-bio-article">Celsius centers campaign on college football to further Gen Z marketing</a></h3> <span class="secondary-label">Aug. 26, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/uscellular-alanis-morissette-ironic-music-video-campaign-trail/724108/" class="analytics t-editors-bio-article">Campaign Trail: UScellular calls out smartphone ironies with Alanis Morissette</a></h3> <span class="secondary-label">Aug. 23, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hinge-cmo-zine-romance-booktok-roxanne-gay-gen-z-marketing/724154/" class="analytics t-editors-bio-article">Why Hinge turned real love stories into a zine written by literary stars</a></h3> <span class="secondary-label">Aug. 21, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/us-bank-zine-new-york-times-diversity-black-wealth-content-marketing/724107/" class="analytics t-editors-bio-article">US Bank celebrates Black achievement with zines in The New York Times</a></h3> <span class="secondary-label">Aug. 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/popeyes-cmo-bart-lacount-pepsico-marketer-qsr/723923/" class="analytics t-editors-bio-article">Popeyes appoints PepsiCo marketer as new CMO</a></h3> <span class="secondary-label">Aug. 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cafe-bustelo-esta-aqui-marketing-campaign/723133/" class="analytics t-editors-bio-article">Campaign Trail: Café Bustelo gives its animated world an icy makeover</a></h3> <span class="secondary-label">Aug. 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/beetlejuice-sequel-tickets-roblox-fandango-metaverse/723429/" class="analytics t-editors-bio-article">‘Beetlejuice’ sequel sells tickets in first-of-its-kind Roblox activation</a></h3> <span class="secondary-label">Aug. 7, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/autodesk-la-olympics-2028-brand-partner-cmo-interview/723153/" class="analytics t-editors-bio-article">Why Autodesk’s 2028 Olympic deal is not ‘your mom’s brand partnership’</a></h3> <span class="secondary-label">Aug. 6, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/liquid-death-creative-beverage-category-brand-interview/723142/" class="analytics t-editors-bio-article">How Liquid Death cuts through marketing noise without big media buys</a></h3> <span class="secondary-label">Aug. 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hyundai-splits-chief-marketer-cmo-creative-performance-roles/723017/" class="analytics t-editors-bio-article">Hyundai splits CMO role into creative, performance positions</a></h3> <span class="secondary-label">Aug. 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/carters-gen-z-parents-back-to-school-cute-campaign/722807/" class="analytics t-editors-bio-article">How Carter’s is pitching kids’ clothes to new Gen Z parents</a></h3> <span class="secondary-label">Aug. 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chipotle-wonderskin-burrito-proof-makeup-lipotle-brand-partnership/722630/" class="analytics t-editors-bio-article">Chipotle drops ‘burrito-proof’ makeup with TikTok-viral cosmetics brand</a></h3> <span class="secondary-label">July 29, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/palo-alto-networks-keanu-reeves-ai-cybersecurity-campaign-trail/722243/" class="analytics t-editors-bio-article">Campaign Trail: Palo Alto Networks equips Keanu Reeves with AI-powered weapons</a></h3> <span class="secondary-label">July 26, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-delta-paris-olympics-nbcu-nbcuniversal-advertising-campaigns/721915/" class="analytics t-editors-bio-article">How Coca-Cola, Delta are ‘Olympicizing’ campaigns with NBCUniversal</a></h3> <span class="secondary-label">July 24, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-wont-deprecate-kill-cookies-chrome-advertising/722053/" class="analytics t-editors-bio-article">And just like that, Google won’t be deprecating cookies. What now?</a></h3> <span class="secondary-label">July 23, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kellanova-ipg-interpublic-agency-review-win-snack-marketing/721992/" class="analytics t-editors-bio-article">Kellanova expands partnership with IPG to accelerate brand growth</a></h3> <span class="secondary-label">July 22, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/martin-sorrell-interview-media-monks-rebrand-ai/721735/" class="analytics t-editors-bio-article">Martin Sorrell explains why Monks dropped ‘Media’ from its moniker</a></h3> <span class="secondary-label">July 22, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/deadpool-wolverine-brand-partnership-ad-campaigns-heinz-heineken/721868/" class="analytics t-editors-bio-article">How Heinz, Heineken and other brands got their claws into ‘Deadpool &amp; Wolverine’</a></h3> <span class="secondary-label">July 22, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mountain-mtn-dew-dude-refresh-iconic-slogan-campaign/721084/" class="analytics t-editors-bio-article">Why Mountain Dew introduced the Mountain Dude to refresh ‘Do The Dew’</a></h3> <span class="secondary-label">July 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/honda-twitch-rivals-sponsorship-chat-mod-civic-campaign/721317/" class="analytics t-editors-bio-article">Honda drives deeper into gaming, esports with Twitch Rivals sponsorship</a></h3> <span class="secondary-label">July 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/citroen-electric-vehicle-french-revolution-campaign-trail/720777/" class="analytics t-editors-bio-article">Campaign Trail: Citroën’s revolution liberates electric vehicles from elites</a></h3> <span class="secondary-label">July 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/total-wireless-verizon-value-rebrand-prepaid-wireless/720860/" class="analytics t-editors-bio-article">Verizon’s Total Wireless rebrands to break through a crowded category</a></h3> <span class="secondary-label">July 11, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/companies-rebranding-in-2024/719804/" class="analytics t-editors-bio-article">Why marketers keep refreshing brands instead of betting on splashy ads</a></h3> <span class="secondary-label">July 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/morgan-stanley-serena-williams-docuseries-cmo-interview/720747/" class="analytics t-editors-bio-article">Why Morgan Stanley teamed with Disney to sponsor a Serena Williams docuseries</a></h3> <span class="secondary-label">July 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-cantinas-early-retirement-community-experiential-campaign/720735/" class="analytics t-editors-bio-article">Taco Bell opens ‘early retirement’ community in latest experiential play</a></h3> <span class="secondary-label">July 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bic-charlie-puth-snoop-dogg-martha-stewart-olympics-back-to-school-campaign/720698/" class="analytics t-editors-bio-article">BIC gears up for Olympics, back-to-school with celeb-focused efforts</a></h3> <span class="secondary-label">July 8, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/philadelphia-cream-cheese-original-song-streaming-tiktok/720320/" class="analytics t-editors-bio-article">Philadelphia cream cheese spreads original song across streaming, TikTok</a></h3> <span class="secondary-label">July 2, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/motorola-ai-generated-fashion-razr-campaign/720268/" class="analytics t-editors-bio-article">Motorola walks the runway with entirely AI-generated campaign</a></h3> <span class="secondary-label">July 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coors-light-patrick-mahomes-time-capsule-ad-campaign/719903/" class="analytics t-editors-bio-article">Coors Light will bury its latest Patrick Mahomes ad in a time capsule</a></h3> <span class="secondary-label">June 26, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/toys-r-us-openai-sora-gen-ai-first-text-video/719797/" class="analytics t-editors-bio-article">Toys R Us creates first brand film to use OpenAI’s text-to-video tool</a></h3> <span class="secondary-label">June 25, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-spills-david-miami-campaign-trail/718639/" class="analytics t-editors-bio-article">Campaign Trail: Coca-Cola spills soda to focus on moments of connection</a></h3> <span class="secondary-label">June 21, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/johnsonville-social-media-positive-content-algorithm-campaign/719140/" class="analytics t-editors-bio-article">Johnsonville looks to juice social media algorithms with positive content</a></h3> <span class="secondary-label">June 21, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dunkin-content-creator-culture-intern-summer-campaign/719083/" class="analytics t-editors-bio-article">Dunkin’ readies celeb-heavy ‘intern’ class for summer of culture plays</a></h3> <span class="secondary-label">June 17, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/oscar-mayer-smoked-bacon-fake-beauty-ad-hack-campaign/718915/" class="analytics t-editors-bio-article">Oscar Mayer hacks fake ads to show off its bacon-smoking process</a></h3> <span class="secondary-label">June 17, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ben-jerrys-activism-purpose-driven-marketing-campaign/718754/" class="analytics t-editors-bio-article">Ben &amp; Jerry’s first ad campaign in years is a call for more activists</a></h3> <span class="secondary-label">June 13, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bodyarmor-cmo-interview-hydration-sports-marketing/718447/" class="analytics t-editors-bio-article">How BodyArmor’s CMO is playing catch-up in the crowded hydration market</a></h3> <span class="secondary-label">June 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/united-airlines-retail-media-network-kinective-industry-first/718427/" class="analytics t-editors-bio-article">United Airlines takes flight with airline industry’s first media network</a></h3> <span class="secondary-label">June 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dr-pepper-passed-pepsi-number-two-football-flavor-marketing/718197/" class="analytics t-editors-bio-article">How Dr Pepper passed Pepsi by marketing around football, flavor innovation</a></h3> <span class="secondary-label">June 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/crayola-adult-childhood-art-creativity-campaign-trail/718139/" class="analytics t-editors-bio-article">Campaign Trail: Crayola reunites adults with childhood art to spur creativity</a></h3> <span class="secondary-label">June 7, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsi-cmo-todd-kaplan-depart-cola-wars/718037/" class="analytics t-editors-bio-article">Pepsi CMO Todd Kaplan departs as cola wars heat up</a></h3> <span class="secondary-label">June 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-first-party-data-ventures-digital-landscapes-solution/717915/" class="analytics t-editors-bio-article">Walmart opens access to off-site customer journey insights for suppliers</a></h3> <span class="secondary-label">June 4, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jif-peanut-butter-chocolate-succession-merger-campaign/717809/" class="analytics t-editors-bio-article">Jif dips into ‘Succession’ to promote peanut butter, chocolate merger</a></h3> <span class="secondary-label">June 4, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/toyota-camry-hybrid-vibes-multicultural-marketing-campaign/717761/" class="analytics t-editors-bio-article">Toyota turns review into music video for ‘vibe’-heavy Camry campaign</a></h3> <span class="secondary-label">June 3, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sonic-drive-in-live-free-brand-platform-campaign-qsr-marketing/717546/" class="analytics t-editors-bio-article">Inside Sonic Drive-In’s new brand platform and ‘crazy fun’ campaign</a></h3> <span class="secondary-label">June 3, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dollar-general-criteo-omnichannel-retail-media-network/717612/" class="analytics t-editors-bio-article">Dollar General picks Criteo to boost retail media offering</a></h3> <span class="secondary-label">May 31, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/adidas-soccer-summer-under-pressure-campaign/717480/" class="analytics t-editors-bio-article">Adidas prepares for summer soccer around the globe with new campaign</a></h3> <span class="secondary-label">May 30, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/klarna-gen-ai-openai-cut-marketing-spend-efficiency/717332/" class="analytics t-editors-bio-article">Klarna uses AI to save $10M on marketing annually while upping output</a></h3> <span class="secondary-label">May 29, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/paypal-advertising-platform-retail-media-ai-commerce/717187/" class="analytics t-editors-bio-article">PayPal readies advertising platform rooted in reams of transaction data</a></h3> <span class="secondary-label">May 28, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/essentia-water-jimmy-butler-horse-hold-my-hydroboost-campaign-trail/716438/" class="analytics t-editors-bio-article">Campaign Trail: Essentia plays H.O.R.S.E. on a horse with Jimmy Butler</a></h3> <span class="secondary-label">May 24, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-wozzaah-creations-africa-music-culture-campaign/716710/" class="analytics t-editors-bio-article">How Coca-Cola bottled the vibrancy of Africa for its latest creation</a></h3> <span class="secondary-label">May 23, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/united-airlines-wrexham-branded-swag-cultural-marketing/716564/" class="analytics t-editors-bio-article">How United Airlines flies with Wrexham to cultural relevancy</a></h3> <span class="secondary-label">May 21, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pizza-hut-cmo-global-chief-brand-officer-taco-bell-pepsico/716549/" class="analytics t-editors-bio-article">Pizza Hut names new CMO, global chief brand officer as sales slide</a></h3> <span class="secondary-label">May 20, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-upfront-in-house-ad-tech-measurement-partners/716262/" class="analytics t-editors-bio-article">Netflix plans to in-house ad tech, adds measurement partners as ad tier surges</a></h3> <span class="secondary-label">May 16, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gap-inc-omnicom-media-group-omg-agency-aor/716169/" class="analytics t-editors-bio-article">Gap Inc. selects Omnicom as media AOR, reorganizes key media functions</a></h3> <span class="secondary-label">May 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-first-upfront-full-funnel-advertising-all-brands/716088/" class="analytics t-editors-bio-article">Amazon’s first upfront promises full-funnel advertising at scale for all</a></h3> <span class="secondary-label">May 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/expedia-travel-media-network-endemic-nonendemic-brands/715497/" class="analytics t-editors-bio-article">Inside Expedia’s plan to be the world’s travel media network</a></h3> <span class="secondary-label">May 14, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/elf-beauty-so-many-dicks-corporate-boards-diversity-campaign/715877/" class="analytics t-editors-bio-article">E.l.f. says corporate America has ‘So Many Dicks’ and not enough diversity</a></h3> <span class="secondary-label">May 13, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bacardi-camila-cabello-i-luv-it-campaign-trail/715110/" class="analytics t-editors-bio-article">Campaign Trail: Bacardí drinks from fountain of youth with Camila Cabello</a></h3> <span class="secondary-label">May 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/starburst-generative-ai-campaign-assets-gen-z/715524/" class="analytics t-editors-bio-article">Starburst taps gen AI for campaign that is ‘Different Every Time’</a></h3> <span class="secondary-label">May 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/upfronts-retail-media-ctv-deals-disney-walmart-amazon-ads/715365/" class="analytics t-editors-bio-article">Legacy media makes new bets on CTV and retail media convergence</a></h3> <span class="secondary-label">May 8, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/impossible-foods-more-meat-campaign-brand-identity/715230/" class="analytics t-editors-bio-article">Impossible Foods’ Americana ads address the meat problem — with more meat</a></h3> <span class="secondary-label">May 6, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/liquid-iv-unilever-brand-refresh-summer-campaign/715089/" class="analytics t-editors-bio-article">Liquid I.V. refreshes brand to stand out in evolving hydration market</a></h3> <span class="secondary-label">May 3, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-burger-king-marketing-strategies-earnings-value/714785/" class="analytics t-editors-bio-article">How McDonald’s and Burger King diverge on value-driven messaging</a></h3> <span class="secondary-label">May 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/roblox-immersive-video-ads-gen-z-newfronts/714556/" class="analytics t-editors-bio-article">Why video is key to Roblox’s evolving advertising strategy</a></h3> <span class="secondary-label">May 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/estee-lauder-microsoft-generative-ai-innovation-lab/714487/" class="analytics t-editors-bio-article">Estée Lauder boosts generative AI ambitions with expanded Microsoft deal</a></h3> <span class="secondary-label">April 29, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sheetz-freakz-rto-p-campaign-trail/714081/" class="analytics t-editors-bio-article">Campaign Trail: Sheetz encourages fans to unleash their inner Freakz</a></h3> <span class="secondary-label">April 26, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/liv-by-kotex-mothers-night-live-laugh-pee-campaign/713966/" class="analytics t-editors-bio-article">Liv by Kotex helps moms reconnect with a night out for Mother’s Day</a></h3> <span class="secondary-label">April 25, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-delays-cookie-deprecation-again-marketers-need-know/714117/" class="analytics t-editors-bio-article">Cookies get another stay of execution — but have marketers already moved on?</a></h3> <span class="secondary-label">April 24, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coke-ai-powered-instrument-uplifting-sounds-microsoft-deal/713983/" class="analytics t-editors-bio-article">Coke creates AI-powered instrument that only plays ‘uplifting sounds’</a></h3> <span class="secondary-label">April 24, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-plus-mothers-day-celebrity-moms-tiktok-ama-campaign/713595/" class="analytics t-editors-bio-article">Walmart+ enlists celebrity moms to answer TikTok questions for Mother’s Day</a></h3> <span class="secondary-label">April 22, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sprite-obey-your-thirst-relaunch-anthony-edwards-gen-z-campaign/713462/" class="analytics t-editors-bio-article">Why Sprite brought back ‘Obey Your Thirst’ to reach Gen Z</a></h3> <span class="secondary-label">April 18, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jcpenney-loyalty-reward-credit-program-first-party-data-marketing/713256/" class="analytics t-editors-bio-article">Why JCPenney’s loyalty program is the next step in its $1B turnaround plan</a></h3> <span class="secondary-label">April 17, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/directv-randy-johnson-bird-ballparks-satellite-dish-campaign/713188/" class="analytics t-editors-bio-article">DirecTV turns satellite dishes into ‘bird ballparks’ with Randy Johnson</a></h3> <span class="secondary-label">April 16, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jm-smucker-cmo-gail-hollander-publicis-rebrand-interview/713136/" class="analytics t-editors-bio-article">J.M. Smucker’s CMO on what she’s learned about refreshing ‘dusty’ brands</a></h3> <span class="secondary-label">April 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/streeteasy-buyer-journey-renaissance-art-campaign-trail/712440/" class="analytics t-editors-bio-article">Campaign Trail: StreetEasy illustrates house-hunting odyssey as Renaissance art</a></h3> <span class="secondary-label">April 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cerave-rom-com-trailer-super-bowl-playbook-campaign/712639/" class="analytics t-editors-bio-article">Why CeraVe is using its Super Bowl playbook for a fake rom-com trailer</a></h3> <span class="secondary-label">April 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/loreal-paris-women-failure-worth-it-resume-linkedin-campaign/712904/" class="analytics t-editors-bio-article">L’Oréal Paris celebrates setbacks with celebrity resumes on LinkedIn</a></h3> <span class="secondary-label">April 11, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pedigree-ai-adoptable-shelter-dog-ad-photos-purpose-marketing/712609/" class="analytics t-editors-bio-article">Pedigree adopts AI to give ‘glow ups’ to shelter dog ads</a></h3> <span class="secondary-label">April 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-marvel-universe-campaign-packaging-ar-experience/712454/" class="analytics t-editors-bio-article">Coca-Cola heads to Marvel universe for new spot, packaging campaign</a></h3> <span class="secondary-label">April 8, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/upfronts-big-four-measurement-currency-jic-streaming-ctv-marketing/712332/" class="analytics t-editors-bio-article">Meet the 4 firms setting the agenda for measuring TV ads amid rapid change</a></h3> <span class="secondary-label">April 8, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/marketers-need-know-generative-ai-iab-legal-summit/712069/" class="analytics t-editors-bio-article">How marketers can navigate the legal pitfalls of generative AI</a></h3> <span class="secondary-label">April 3, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/papa-johns-new-brand-platform-cmo-interview/711851/" class="analytics t-editors-bio-article">How Papa Johns’ new brand platform connects pizza to marketing transformation</a></h3> <span class="secondary-label">April 2, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ibm-adobe-generative-ai-marketer-trust-campaign/711827/" class="analytics t-editors-bio-article">IBM shows the dangers of marketers using ‘fishy’ generative AI</a></h3> <span class="secondary-label">April 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/skims-kim-kardashian-clone-first-tv-campaign-trail/711042/" class="analytics t-editors-bio-article">Campaign Trail: Skims clones Kim Kardashian for first TV push</a></h3> <span class="secondary-label">March 29, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/home-depot-orange-apron-retail-media-network-infronts/711240/" class="analytics t-editors-bio-article">How Home Depot is renovating its retail media network to reach more advertisers</a></h3> <span class="secondary-label">March 28, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/Pure-Leaf-Zero-Sugar-Sweet-Tea-ghostbusters-campaign/711489/" class="analytics t-editors-bio-article">Pure Leaf taps ‘Ghostbusters’ actors to myth-bust its zero-sugar sweet tea</a></h3> <span class="secondary-label">March 27, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/accenture-song-nvidia-adobe-generative-ai-marketing/711203/" class="analytics t-editors-bio-article">Accenture teams with Adobe, Nvidia to fuel brand content with generative AI</a></h3> <span class="secondary-label">March 25, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/levis-new-creative-aor-tbwa-chiat-day-floor-yours-campaign/711033/" class="analytics t-editors-bio-article">Inside Levi’s first campaign from new creative AOR TBWA\Chiat\Day</a></h3> <span class="secondary-label">March 25, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lowes-mylowes-rewards-loyalty-personalization-retail-media-network/710766/" class="analytics t-editors-bio-article">How Lowe’s loyalty program is the ‘spine’ for personalization efforts</a></h3> <span class="secondary-label">March 21, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nbcuniversal-nbcu-one24-audience-measurement-performance-marketing/710604/" class="analytics t-editors-bio-article">Inside NBCUniversal’s plans to turn TV into a performance marketing channel</a></h3> <span class="secondary-label">March 20, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/instacart-mrc-accreditation-retail-media-network/710801/" class="analytics t-editors-bio-article">Instacart earns MRC accreditation as retail media competition heats up</a></h3> <span class="secondary-label">March 20, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-marketers-measurement-google-meridian-mmm-marketing-mix-model/710419/" class="analytics t-editors-bio-article">How to tackle measurement as Google rolls out open-source marketing mix modeling</a></h3> <span class="secondary-label">March 18, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/manscaped-the-boys-brand-building-campaign-trail/710266/" class="analytics t-editors-bio-article">Campaign Trail: Manscaped envisions ‘the boys’ as mini-mes in branding push</a></h3> <span class="secondary-label">March 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pacsun-first-party-data-soundcommerce-cordial-partnership/710220/" class="analytics t-editors-bio-article">Pacsun unites commerce channels with first-party data solution</a></h3> <span class="secondary-label">March 14, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/heinz-gravy-new-ketchup-hot-take-cpg-campaign/710067/" class="analytics t-editors-bio-article">Heinz serves up gravy ‘hot takes’ to boost condiment beyond the holidays</a></h3> <span class="secondary-label">March 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wayfair-brand-refresh-wayborhood-campaign/709847/" class="analytics t-editors-bio-article">Wayfair refreshes brand ahead of first large-format store opening</a></h3> <span class="secondary-label">March 11, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/digiorno-pizza-rescue-ai-coupons/709547/" class="analytics t-editors-bio-article">DiGiorno’s Rescue Program uses AI to turn pizza mishaps into coupons</a></h3> <span class="secondary-label">March 7, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/zoa-the-rock-big-dwayne-energy-campaign-cmo/709246/" class="analytics t-editors-bio-article">How Zoa taps into The Rock’s ‘Big Dwayne Energy’ with new campaign</a></h3> <span class="secondary-label">March 6, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wolverine-woman-made-campaign-inclusive-purpose-campaign/709158/" class="analytics t-editors-bio-article">Wolverine works to put ‘woman-made’ in the dictionary</a></h3> <span class="secondary-label">March 4, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kayak-dont-diy-absurd-ai-campaign-trail/708956/" class="analytics t-editors-bio-article">Campaign Trail: Kayak shows limits of DIY with absurd, AI-powered ads</a></h3> <span class="secondary-label">March 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tubi-brand-refresh-avod-streaming-wars/708882/" class="analytics t-editors-bio-article">Tubi refreshes brand to build on momentum with young, diverse audiences</a></h3> <span class="secondary-label">Feb. 29, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-estee-lauder-balances-brand-performance-marketing-etail-palm-springs/708713/" class="analytics t-editors-bio-article">How Estée Lauder balances brand and performance marketing as the pendulum swings</a></h3> <span class="secondary-label">Feb. 28, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsico-rockstar-energy-scientific-claim-campaign-brand-refresh/708466/" class="analytics t-editors-bio-article">Rockstar Energy pushes scientific claim with campaign, brand refresh</a></h3> <span class="secondary-label">Feb. 26, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lays-chip-cam-ad-shot-live-match-david-beckham-uefa-campaign/708170/" class="analytics t-editors-bio-article">Lay’s uses ‘Chip Cam’ to film ad during live match with soccer legends</a></h3> <span class="secondary-label">Feb. 22, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-wcdonalds-anime-manga-irl-campaign/708052/" class="analytics t-editors-bio-article">McDonald’s brings anime fandom to life for immersive global campaign</a></h3> <span class="secondary-label">Feb. 21, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cerave-michael-cera-super-bowl-campaign-trail/707307/" class="analytics t-editors-bio-article">Campaign Trail: CeraVe got weird with Michael Cera to win the Super Bowl</a></h3> <span class="secondary-label">Feb. 16, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/state-farm-nba-wnba-campaign-disney-espn/707599/" class="analytics t-editors-bio-article">State Farm extends ‘magic’ campaign to NBA, WNBA with Disney team-up</a></h3> <span class="secondary-label">Feb. 16, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coach-virtual-influencer-lil-nas-x-imma-gen-z-campaign/707623/" class="analytics t-editors-bio-article">Coach pairs virtual influencer with real celebs Lil Nas X, Camila Mendes</a></h3> <span class="secondary-label">Feb. 15, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-worst-super-bowl-marketing-ads-2024/706012/" class="analytics t-editors-bio-article">‘Advertisers tried too hard’: Few Super Bowl LVIII ads win as celeb takeover continues</a></h3> <span class="secondary-label">Feb. 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/draftkings-brand-partnerships-build-buzz-super-bowl/707050/" class="analytics t-editors-bio-article">Why DraftKings bet on other brands to build buzz beyond the big game</a></h3> <span class="secondary-label">Feb. 12, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/meta-ai-investments-advertiser-lessons-2024/706973/" class="analytics t-editors-bio-article">Meta spotlights how AI investments are paying off for advertisers</a></h3> <span class="secondary-label">Feb. 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-generative-ai-whopper-media-monks-campaign/706878/" class="analytics t-editors-bio-article">How Burger King’s AI-generated Whoppers reflect the brand’s heritage</a></h3> <span class="secondary-label">Feb. 8, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/expedia-netflix-first-global-ad-partner-japan-campaign/706577/" class="analytics t-editors-bio-article">Expedia signs up as Netflix’s first global ad partner</a></h3> <span class="secondary-label">Feb. 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dunkin-ben-affleck-grammys-popstar-campaign-super-bowl-speculation/706536/" class="analytics t-editors-bio-article">Dunkin’s latest campaign with Ben Affleck could be headed to Super Bowl</a></h3> <span class="secondary-label">Feb. 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-earnings-q4-2023-ad-growth-gen-ai-billions/706341/" class="analytics t-editors-bio-article">Amazon’s Q4 ad sales total $14.6B as Prime Video ads begin</a></h3> <span class="secondary-label">Feb. 2, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/teleflora-believe-in-love-valentines-day-campaign-trail/706037/" class="analytics t-editors-bio-article">Campaign Trail: Teleflora tells real stories to overcome love cynicism</a></h3> <span class="secondary-label">Feb. 2, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gatorade-id-free-membership-program-digital-transformation/706152/" class="analytics t-editors-bio-article">Gatorade fuels digital transformation with free membership platform</a></h3> <span class="secondary-label">Feb. 1, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/doritos-first-global-brand-platform-bold-campaign/706007/" class="analytics t-editors-bio-article">Doritos’ first global brand platform revolves around self-expression</a></h3> <span class="secondary-label">Jan. 30, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ocean-spray-brand-identity-refresh/705840/" class="analytics t-editors-bio-article">Ocean Spray reveals first major brand overhaul in 20-plus years</a></h3> <span class="secondary-label">Jan. 29, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/anheuser-busch-ab-inbev-bud-light-controversy-super-bowl-lviii-campaign/705574/" class="analytics t-editors-bio-article">Bud Light remains in the crosshairs as AB InBev makes Super Bowl plans</a></h3> <span class="secondary-label">Jan. 25, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/heinz-ketchup-wait-global-campaign/705552/" class="analytics t-editors-bio-article">Heinz celebrates diners who wait for its ketchup in global campaign</a></h3> <span class="secondary-label">Jan. 25, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/paris-hilton-honors-roblox-loyalty-campaign/705336/" class="analytics t-editors-bio-article">Hilton checks in to Paris Hilton’s Roblox world for loyalty push</a></h3> <span class="secondary-label">Jan. 23, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-conversational-ai-experience-search-ads/705220/" class="analytics t-editors-bio-article">What marketers can expect as Google rolls out conversational AI in search ads</a></h3> <span class="secondary-label">Jan. 23, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/miralax-broad-city-gut-gap-constipation-campaign/705151/" class="analytics t-editors-bio-article">‘Broad City’ duo reunite to help MiraLAX lighten load of ‘The Gut Gap’</a></h3> <span class="secondary-label">Jan. 22, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dr-squatch-big-bricc-energy-hypnosis-campaign-trail/703413/" class="analytics t-editors-bio-article">Campaign Trail: Dr. Squatch uses hypnosis to inspire ‘​​Big Bricc Energy’</a></h3> <span class="secondary-label">Jan. 19, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lotame-trade-desk-unified-id-cookie-deprecation/704869/" class="analytics t-editors-bio-article">Lotame syncs with Trade Desk’s Unified ID 2.0 as cookie deprecation begins</a></h3> <span class="secondary-label">Jan. 18, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/death-cookie-deprecation-generative-ai-marketing-prediction/704240/" class="analytics t-editors-bio-article">How generative AI could solve the cookie deprecation puzzle in 2024</a></h3> <span class="secondary-label">Jan. 16, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/disney-shoppable-ad-tech-magic-words-ctv-advertising/704265/" class="analytics t-editors-bio-article">Disney ties mood to messaging with contextual ads amid ad-tech roll-out</a></h3> <span class="secondary-label">Jan. 11, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-plus-andy-cohen-quitters-day-campaign/703975/" class="analytics t-editors-bio-article">Walmart+ taps Andy Cohen to help consumers survive Quitter’s Day</a></h3> <span class="secondary-label">Jan. 10, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/8-marketing-predictions-for-2024/703970/" class="analytics t-editors-bio-article">8 predictions for 2024 as marketing seeks a new normal</a></h3> <span class="secondary-label">Jan. 9, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/instacart-caper-carts-ads-ai-general-mills/703886/" class="analytics t-editors-bio-article">General Mills, Del Monte pilot ads on Instacart’s AI-powered smart carts</a></h3> <span class="secondary-label">Jan. 8, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pop-tarts-viral-edible-mascot-bowl-game-2023/703751/" class="analytics t-editors-bio-article">Campaign Trail: Pop-Tarts’ edible mascot made ‘ultimate sacrifice’ to win bowl season</a></h3> <span class="secondary-label">Jan. 5, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-new-guy-campaign-bear-christopher-storer/702960/" class="analytics t-editors-bio-article">Why Coca-Cola turned to ‘The Bear’ to bring together its family of brands</a></h3> <span class="secondary-label">Jan. 2, 2024</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/geico-cavemen-super-bowl-return-campaign/702793/" class="analytics t-editors-bio-article">Geico thaws Caveman on road to the Super Bowl</a></h3> <span class="secondary-label">Dec. 22, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-hangover-facial-recognition-app-campaign/703187/" class="analytics t-editors-bio-article">Burger King turns hangovers into discounts with facial recognition</a></h3> <span class="secondary-label">Dec. 21, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dove-super-bowl-return-18-years-purpose-girls-sports/702787/" class="analytics t-editors-bio-article">Dove returns to Super Bowl for 1st time in 18 years</a></h3> <span class="secondary-label">Dec. 18, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/snyders-pretzel-cabin-gingerbread-house-holiday-campaign-trail/701677/" class="analytics t-editors-bio-article">Campaign Trail: Snyder’s pretzels save gingerbread people from houses made of themselves</a></h3> <span class="secondary-label">Dec. 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mms-super-bowl-lviii-ad-return-after-controversy/702510/" class="analytics t-editors-bio-article">M&amp;M’s returns to Super Bowl after controversy-courting stunt</a></h3> <span class="secondary-label">Dec. 14, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/papa-johns-martin-agency-carat-aor-appointments/702303/" class="analytics t-editors-bio-article">Papa Johns taps The Martin Agency, Carat in agency shakeup</a></h3> <span class="secondary-label">Dec. 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/frito-lay-reaffirms-commitment-to-diverse-creators-with-new-campaign/702225/" class="analytics t-editors-bio-article">Frito-Lay reaffirms commitment to diverse creators with new campaign</a></h3> <span class="secondary-label">Dec. 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-christmas-campaign-hollywood-short-films/702099/" class="analytics t-editors-bio-article">Coca-Cola enlists Hollywood talent for Christmas shorts</a></h3> <span class="secondary-label">Dec. 11, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/state-farm-team-whistle-football-content-series/701728/" class="analytics t-editors-bio-article">State Farm takes inside look at NFL players and ‘at-home teammates’</a></h3> <span class="secondary-label">Dec. 6, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-ai-openai-lessons-plans-interview/701265/" class="analytics t-editors-bio-article">What Coca-Cola’s generative AI experiments mean for the brand’s future</a></h3> <span class="secondary-label">Dec. 5, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dominos-plowing-for-pizza-loyalty-ad-campaign/700932/" class="analytics t-editors-bio-article">Why Domino’s is awarding half a million dollars in snow plowing grants</a></h3> <span class="secondary-label">Dec. 4, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/steak-umm-deepfake-vegans-meat-eaters-deepsteaks-campaign-trail/700176/" class="analytics t-editors-bio-article">Campaign Trail: How Steak-umm deepfaked real vegans into meat eaters</a></h3> <span class="secondary-label">Dec. 1, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-mcnugget-buddy-return-kerwin-frost-nostalgia-campaign/701002/" class="analytics t-editors-bio-article">McDonald’s reinvents McNugget Buddies for streetwear-minded adults</a></h3> <span class="secondary-label">Nov. 29, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-marketing-campaigns-2023-advertising-pop-culture-nostalgia/700486/" class="analytics t-editors-bio-article">How the best marketing campaigns of 2023 mastered pop culture nostalgia</a></h3> <span class="secondary-label">Nov. 29, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mars-recycle-old-ads-mms-twix-climate-action-net-zero/700815/" class="analytics t-editors-bio-article">Mars recycles old ads for M&amp;Ms, Twix to promote net-zero progress</a></h3> <span class="secondary-label">Nov. 28, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/las-vegas-super-bowl-campaign-chad-ochocinco/700672/" class="analytics t-editors-bio-article">Las Vegas spurs excessive celebration at Super Bowl with new campaign</a></h3> <span class="secondary-label">Nov. 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-holiday-marketing-campaigns-2023/699044/" class="analytics t-editors-bio-article">12 holiday campaigns embodying the seasonal spirit of 2023</a></h3> <span class="secondary-label">Nov. 21, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/snoop-dogg-give-up-smoke-solo-stove-campaign/700296/" class="analytics t-editors-bio-article">Snoop Dogg gives up smoke for Solo Stove campaign</a></h3> <span class="secondary-label">Nov. 20, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ab-inbev-cmo-resign-bud-light-boycott-backlash/699989/" class="analytics t-editors-bio-article">AB InBev US CMO to resign as Bud Light woes continue</a></h3> <span class="secondary-label">Nov. 16, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/groupm-google-chrome-third-party-cookie-deprecation/699908/" class="analytics t-editors-bio-article">GroupM, Google launch post-cookie readiness program as deprecation nears</a></h3> <span class="secondary-label">Nov. 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-fila-mcdonalds-crocs-fashion-collab/699859/" class="analytics t-editors-bio-article">Burger King, McDonald’s fling fast-food footwear with Fila, Crocs</a></h3> <span class="secondary-label">Nov. 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/drizly-holiday-campaign-gift-registry-game-show-joel-mchale/699061/" class="analytics t-editors-bio-article">Drizly asks ‘What’s It Gonna Be?’ with game show campaign, gift registry</a></h3> <span class="secondary-label">Nov. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/postmates-brain-food-emotions-campaign-trail/699063/" class="analytics t-editors-bio-article">Campaign Trail: Postmates animates food-fueled fever dreams</a></h3> <span class="secondary-label">Nov. 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/meta-lead-generation-ads-ai-whatsapp/699252/" class="analytics t-editors-bio-article">Meta rolls out lead generation ad tools, AI features across family of apps</a></h3> <span class="secondary-label">Nov. 9, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-sphere-las-vegas-jonas-brothers-ai-y3000/699123/" class="analytics t-editors-bio-article">Coca-Cola uses AI to envision the year 3000 on Las Vegas Sphere</a></h3> <span class="secondary-label">Nov. 9, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-generative-ai-creative-assets-performance-max-campaigns/698932/" class="analytics t-editors-bio-article">What marketers can expect as Google rolls out AI asset generation for ads</a></h3> <span class="secondary-label">Nov. 7, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/foot-locker-hype-holiday-campaign-heart-sneakers-brand-platform/698852/" class="analytics t-editors-bio-article">Foot Locker hypes up holidays with major brands, NBA stars</a></h3> <span class="secondary-label">Nov. 6, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coke-coca-cola-holiday-campaign-2023-santa-AI/698731/" class="analytics t-editors-bio-article">Coke boosts Santa-heavy holiday campaign with AI, digital experiences</a></h3> <span class="secondary-label">Nov. 3, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-nascar-racing-family-25th-anniversary-social-content/698495/" class="analytics t-editors-bio-article">How Coca-Cola celebrated the 25-year legacy of its NASCAR racing family</a></h3> <span class="secondary-label">Nov. 2, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-mean-girls-black-friday-ad-campaign/698476/" class="analytics t-editors-bio-article">Walmart reunites ‘Mean Girls’ to boost Black Friday push</a></h3> <span class="secondary-label">Nov. 1, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/2024-marketing-predictions-ai-super-bowl-deepfake-advertising/698349/" class="analytics t-editors-bio-article">AI will boost Google but cause a Super Bowl ad fumble in 2024: Forrester</a></h3> <span class="secondary-label">Nov. 1, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/skims-nba-kim-kardashian-mens-brand-campaign/698292/" class="analytics t-editors-bio-article">Kim Kardashian’s Skims teams with NBA, WNBA after launching men’s line</a></h3> <span class="secondary-label">Oct. 31, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cmo-ceo-relationship-issues-mckinsey-report/698156/" class="analytics t-editors-bio-article">Do CEOs understand modern marketing? 66% of CMOs say ‘no.’</a></h3> <span class="secondary-label">Oct. 30, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pom-wonderful-free-radicals-monsters-halloween-campaign-trail/697741/" class="analytics t-editors-bio-article">Campaign Trail: Pom Wonderful transforms free radicals into monsters</a></h3> <span class="secondary-label">Oct. 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-q3-2023-advertising-growth-ad-sales-earnings/698023/" class="analytics t-editors-bio-article">Amazon ad sales grow 26% with help from ‘Thursday Night Football,’ machine learning</a></h3> <span class="secondary-label">Oct. 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/meta-earnings-q3-2023-reels-ai-ad-market/697886/" class="analytics t-editors-bio-article">Meta revenue surges 23% but volatility could soften advertiser demand</a></h3> <span class="secondary-label">Oct. 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/advertising-week-new-york-marketer-brand-lessons/697671/" class="analytics t-editors-bio-article">Top takeaways from Advertising Week 2023 marketers need to know</a></h3> <span class="secondary-label">Oct. 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bud-light-ufc-official-beer-sponsor-ab-inbev/697723/" class="analytics t-editors-bio-article">Bud Light locks up with UFC for multiyear deal</a></h3> <span class="secondary-label">Oct. 25, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/capri-sun-epic-kid-childhood-moments-campaign-kraft-heinz/697514/" class="analytics t-editors-bio-article">Capri Sun serves ‘epic’ kid moments on Dude Perfect, family-focused platforms</a></h3> <span class="secondary-label">Oct. 24, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-doordash-brand-loyalty-trust-delivery/697216/" class="analytics t-editors-bio-article">What Taco Bell and DoorDash learned about loyalty through collaboration</a></h3> <span class="secondary-label">Oct. 20, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/inspire-brands-consumer-data-identity/697065/" class="analytics t-editors-bio-article">Why Inspire Brands puts identity at the center of its marketing</a></h3> <span class="secondary-label">Oct. 19, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/marketers-adtech-transparency-google-youtube-ad-fraud-scandals/696891/" class="analytics t-editors-bio-article">How marketers can be ‘apex shot-callers’ again as ad fraud hits $84B</a></h3> <span class="secondary-label">Oct. 18, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-advertisers-nespresso-t-mobile-sponsorships/696868/" class="analytics t-editors-bio-article">Netflix expands advertising opportunities, adds live sports sponsorships</a></h3> <span class="secondary-label">Oct. 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wendys-cmo-carl-loredo-taylor-swift-advertising-week/696762/" class="analytics t-editors-bio-article">What Wendy’s global CMO Carl Loredo learned from Taylor Swift</a></h3> <span class="secondary-label">Oct. 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jack-in-the-box-halloween-short-film-campaign/696537/" class="analytics t-editors-bio-article">Jack in the Box cooks up horror short for Halloween</a></h3> <span class="secondary-label">Oct. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/top-marketing-conferences-attend/696159/" class="analytics t-editors-bio-article">Top marketing conferences to attend in 2024</a></h3> <span class="secondary-label">Oct. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/intuit-mailchimp-clustomer-ball-campaign-trail/696281/" class="analytics t-editors-bio-article">Campaign Trail: Mailchimp has a ball turning ‘clustomers’ into customers</a></h3> <span class="secondary-label">Oct. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dentsu-videoamp-guarantee-audience-across-major-publishers/696247/" class="analytics t-editors-bio-article">Dentsu, VideoAmp guarantee audience across major publishers</a></h3> <span class="secondary-label">Oct. 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ford-gamer-van-twitchcon-nrg-full-squad-gaming/696089/" class="analytics t-editors-bio-article">Ford builds gamer van for TwitchCon road trip</a></h3> <span class="secondary-label">Oct. 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mars-petcare-first-chief-brand-experience-officer/695979/" class="analytics t-editors-bio-article">Mars Petcare appoints first chief brand and experience officer</a></h3> <span class="secondary-label">Oct. 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/disney-brands-halloween-holiday-marketing-trends/695515/" class="analytics t-editors-bio-article">How Disney is helping brands extend Halloween momentum into the holidays</a></h3> <span class="secondary-label">Oct. 4, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hard-mtn-dew-free-wedding-crashers-experiential-marketing/695489/" class="analytics t-editors-bio-article">Hard Mtn Dew will pay for your wedding — but only invite crashers</a></h3> <span class="secondary-label">Oct. 3, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/honda-keep-dreaming-all-electric-ev-prologue-campaign/695188/" class="analytics t-editors-bio-article">Honda dreams of net zero emissions with first all-electric SUV campaign</a></h3> <span class="secondary-label">Oct. 2, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hi-chew-candy-gen-z-marketing-campaign-trail/695083/" class="analytics t-editors-bio-article">Campaign Trail: Hi-Chew imagines a fruit-full world with Gen Z in mind</a></h3> <span class="secondary-label">Sept. 29, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/heinz-seemingly-ranch-taylor-swift-travis-kelce-viral-condiment/695090/" class="analytics t-editors-bio-article">Heinz jumps on Taylor Swift’s ‘seemingly ranch’ moment with new condiment</a></h3> <span class="secondary-label">Sept. 28, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tazo-issa-rae-independent-cafe-collective/695016/" class="analytics t-editors-bio-article">Tazo taps Issa Rae to celebrate independent cafes</a></h3> <span class="secondary-label">Sept. 28, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ispot-mrc-accreditation-tv-ad-occurrence-data-measurement/694725/" class="analytics t-editors-bio-article">ISpot.tv earns first-ever MRC accreditation as measurement battle heats up</a></h3> <span class="secondary-label">Sept. 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hot-wheels-challenger-spirit-ad-campaign-mattel-brand/694583/" class="analytics t-editors-bio-article">Mattel’s Hot Wheels ignites ‘challenger spirit’ with cinematic ad</a></h3> <span class="secondary-label">Sept. 25, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jic-certification-comscore-ispot-videoamp-conditional-currency-measurement/694199/" class="analytics t-editors-bio-article">Comscore, iSpot, VideoAmp picked for JIC’s next measurement move</a></h3> <span class="secondary-label">Sept. 20, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nyx-cosmetics-halloween-mon-star-bash-gen-z-campaign/694052/" class="analytics t-editors-bio-article">NYX turns Gen Z stars into Universal Monsters for Halloween campaign</a></h3> <span class="secondary-label">Sept. 19, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/frito-lay-megan-thee-stallion-flamin-hot-university-hbcu-campaign/694077/" class="analytics t-editors-bio-article">Frito-Lay enrolls Megan Thee Stallion at Flamin’ Hot University</a></h3> <span class="secondary-label">Sept. 19, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/samsung-interns-galaxy-tab-s9-campaign-trail/693598/" class="analytics t-editors-bio-article">Campaign Trail: Samsung unleashes interns on a tablet in metatextual ad</a></h3> <span class="secondary-label">Sept. 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lysol-air-aoke-sanitizer-music-festival-experiential-marketing/693660/" class="analytics t-editors-bio-article">Lysol debuts Air-aoke pop-up to showcase new sanitizer’s power</a></h3> <span class="secondary-label">Sept. 14, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ford-global-cmo-lisa-materazzo-toyota-evs/693519/" class="analytics t-editors-bio-article">Ford hires Toyota veteran as global CMO</a></h3> <span class="secondary-label">Sept. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/champion-what-moves-you-campaign-interview-purpose-marketing/693430/" class="analytics t-editors-bio-article">How Champion shifted its brand name from a noun to a verb with new campaign</a></h3> <span class="secondary-label">Sept. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-heinz-lunchables-grilled-cheesies-campaign/693241/" class="analytics t-editors-bio-article">Lunchables brings kids’ imaginations to life for Grilled Cheesies debut</a></h3> <span class="secondary-label">Sept. 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lowes-leveraging-nfl-deal-inspire-diyers-with-new-campaign/692844/" class="analytics t-editors-bio-article">How Lowe’s is leveraging its NFL deal to inspire DIYers with new campaign</a></h3> <span class="secondary-label">Sept. 7, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tractor-beverage-organic-escape-ordinary-campaign-trail/692126/" class="analytics t-editors-bio-article">Campaign Trail: Tractor escapes soda dystopia through hand-drawn animation</a></h3> <span class="secondary-label">Sept. 1, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-studio-qr-codes-ai-art-illustrative/692396/" class="analytics t-editors-bio-article">Coke transforms QR codes into art to drive OOH engagement</a></h3> <span class="secondary-label">Aug. 31, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsico-frito-lay-unretirement-nfl-kickoff-campaign/692250/" class="analytics t-editors-bio-article">PepsiCo unretires football greats with portfolio-wide NFL kickoff campaign</a></h3> <span class="secondary-label">Aug. 30, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/Pernod-Ricard-Colin-Kavanagh-CMO-Pam-Forbus/691977/" class="analytics t-editors-bio-article">Pernod Ricard North America names Colin Kavanagh as CMO</a></h3> <span class="secondary-label">Aug. 28, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/haagen-dazs-DEI-commitment-underrepresented-creators/691108/" class="analytics t-editors-bio-article">How Häagen-Dazs met its $1.5M commitment to underrepresented creators</a></h3> <span class="secondary-label">Aug. 21, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/adidas-fifa-womens-world-cup-2023-campaign-trail/691069/" class="analytics t-editors-bio-article">Campaign Trail: Adidas takes football off the pitch to elevate female stars</a></h3> <span class="secondary-label">Aug. 18, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/papa-johns-creative-media-agency-review/691003/" class="analytics t-editors-bio-article">Papa Johns readies creative, media agency reviews</a></h3> <span class="secondary-label">Aug. 16, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/metaverse-900-billion-dollar-market-2030-bain-report/690436/" class="analytics t-editors-bio-article">Bain: Metaverse could be $900B biz by 2030, even as hype dies down</a></h3> <span class="secondary-label">Aug. 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/la-z-boy-brand-refresh-ai-decliner-campaign/690248/" class="analytics t-editors-bio-article">La-Z-Boy rolls out AI-powered ‘decliner’ as part of brand refresh</a></h3> <span class="secondary-label">Aug. 9, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/marketers-experimenting-artificial-intelligence-ai-concerns-survey/690088/" class="analytics t-editors-bio-article">Most marketers are experimenting with AI but feelings are mixed, survey says</a></h3> <span class="secondary-label">Aug. 7, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/csaa-insurance-boy-band-nostalgia-campaign-trail/689189/" class="analytics t-editors-bio-article">Campaign Trail: CSAA Insurance unites boy band vets as ‘Boys No More’</a></h3> <span class="secondary-label">Aug. 4, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/instagram-connections-campaign-gen-z-marketing/689862/" class="analytics t-editors-bio-article">Instagram celebrates Gen Z connections in short film-led campaign</a></h3> <span class="secondary-label">Aug. 3, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-marketers-need-to-know-about-gen-alpha/689606/" class="analytics t-editors-bio-article">What marketers need to know about Gen Alpha</a></h3> <span class="secondary-label">Aug. 2, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-grimace-shake-viral-tiktok-trend-q2-earnings/689218/" class="analytics t-editors-bio-article">McDonald’s says Grimace birthday push shook up strong Q2 earnings</a></h3> <span class="secondary-label">July 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jell-o-rebrand-first-time-10-years-kraft-heinz-marketing-trend/689056/" class="analytics t-editors-bio-article">Jell-O rebrands for first time in 10 years to meet new generation</a></h3> <span class="secondary-label">July 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-the-bear-gigi-hadid-recipe-magic-strategy/688792/" class="analytics t-editors-bio-article">How Coca-Cola cooked up meals with ‘The Bear,’ Gigi Hadid and more</a></h3> <span class="secondary-label">July 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pizza-hut-ninja-turtles-vtuber-twitch-livestream/688962/" class="analytics t-editors-bio-article">Pizza Hut mutates Twitch streamer into ‘Ninja Turtle’</a></h3> <span class="secondary-label">July 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cracker-jack-cracker-jill-packaging-purpose-driven-marketing/688737/" class="analytics t-editors-bio-article">Cracker Jack doubles down on Cracker Jill packaging, purpose-driven campaign</a></h3> <span class="secondary-label">July 24, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/guerlain-bee-bottle-generative-ai-art-campaign-trail/688553/" class="analytics t-editors-bio-article">Campaign Trail: Guerlain engages AI to take its iconic bottle back to the future</a></h3> <span class="secondary-label">July 21, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-ad-business-not-material-q2-2023-earnings-subscribers/688487/" class="analytics t-editors-bio-article">Netflix’s ad revenue not yet ‘material’ but password-sharing crackdown boosts earnings</a></h3> <span class="secondary-label">July 20, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-johns-abandons-taco-tuesday-trademark-charitable-challenge-taco-bell-liberate/688332/" class="analytics t-editors-bio-article">Taco John’s abandons Taco Tuesday trademark, issues charity challenge</a></h3> <span class="secondary-label">July 19, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/havas-acquiries-uncommon-creative-studio/687614/" class="analytics t-editors-bio-article">Havas boosts creative offering with Uncommon acquisition</a></h3> <span class="secondary-label">July 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sag-aftra-wga-actors-writers-dual-strikes-ad-market-effects/687954/" class="analytics t-editors-bio-article">How the Hollywood shutdown could disrupt the ad market</a></h3> <span class="secondary-label">July 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/roku-barbie-campaign-shopify-checkout/687519/" class="analytics t-editors-bio-article">Roku parties with ‘Barbie,’ adds Shopify checkout</a></h3> <span class="secondary-label">July 14, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tiktok-redbox-kiosks-ooh-advertising/686966/" class="analytics t-editors-bio-article">TikTok comes to Redbox kiosks as part of OOH push</a></h3> <span class="secondary-label">July 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/target-new-cmo-lisa-roath/686630/" class="analytics t-editors-bio-article">Target elevates 17-year veteran to CMO</a></h3> <span class="secondary-label">July 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/marketing-trends-2023/654423/" class="analytics t-editors-bio-article">Culture wars rage on, forcing marketers to decide whether to reevaluate or retrench</a></h3> <span class="secondary-label">July 11, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-brings-back-coin-drop-game-mobile-app-rewards/686021/" class="analytics t-editors-bio-article">Taco Bell revives coin drop game from aughts to boost mobile app</a></h3> <span class="secondary-label">July 11, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/truly-hard-seltzer-zero-gravity-pop-up-bar-experiential-marketing/685964/" class="analytics t-editors-bio-article">Truly Hard Seltzer launches zero gravity pop-up bar</a></h3> <span class="secondary-label">July 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/samsonite-travel-like-parents-nostalgia-campaign-trail/685288/" class="analytics t-editors-bio-article">Campaign Trail: Samsonite taps into nostalgia for golden age of travel</a></h3> <span class="secondary-label">July 7, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/the-body-shop-headcount-changemakers-purpose-driven-marketing/685222/" class="analytics t-editors-bio-article">The Body Shop teams with HeadCount to continue purpose-driven work</a></h3> <span class="secondary-label">July 6, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cottonelle-ken-jeong-assvertiser/684916/" class="analytics t-editors-bio-article">Cottonelle enlists Ken Jeong to turn brand ambassadors into ‘assvertisers’</a></h3> <span class="secondary-label">July 5, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/anheuser-busch-we-make-beer-bud-light-controversy-look-forward/654108/" class="analytics t-editors-bio-article">Anheuser-Busch looks beyond backlash with people-focused campaign</a></h3> <span class="secondary-label">June 28, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-volcano-menu-paris-hilton-y2k-nostalgia-campaign/653867/" class="analytics t-editors-bio-article">Taco Bell serves up Y2K nostalgia with Paris Hilton for Volcano Menu return</a></h3> <span class="secondary-label">June 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/u-by-kotex-normalizes-periods-marketing-campaign/653546/" class="analytics t-editors-bio-article">Campaign Trail: U by Kotex unapologetically normalizes periods</a></h3> <span class="secondary-label">June 23, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bud-light-easy-to-summer-campaign-controversy/653652/" class="analytics t-editors-bio-article">Bud Light looks to rebound from controversy with huge summer push</a></h3> <span class="secondary-label">June 22, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pizza-hut-teenage-mutant-ninja-turtles-underground-delivery-campaign/653399/" class="analytics t-editors-bio-article">Pizza Hut heads underground for ‘Ninja Turtles’ movie tie-up</a></h3> <span class="secondary-label">June 21, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/brand-remix-remake-song-campaign-wendys-gen-z-millennial/653125/" class="analytics t-editors-bio-article">Why brands like Wendy’s are remixing old songs into new jingles</a></h3> <span class="secondary-label">June 20, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dominos-pizza-pinpoint-delivery-QSR-marketing/653011/" class="analytics t-editors-bio-article">Domino’s delivers anywhere on the map with latest tech innovation</a></h3> <span class="secondary-label">June 19, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-connect-nbcuniversal-roku-tiktok-results-retail-media/652992/" class="analytics t-editors-bio-article">Walmart’s ad biz finds early success with video partners like Roku</a></h3> <span class="secondary-label">June 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/heinz-sauce-drop-culture-viral-stars/652716/" class="analytics t-editors-bio-article">Heinz connects with past viral stars for new sauce drops</a></h3> <span class="secondary-label">June 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/7-eleven-rebrand-slurpee-anything-flows-campaign/652668/" class="analytics t-editors-bio-article">7-Eleven refreshes Slurpee with ‘Anything Flows’ campaign</a></h3> <span class="secondary-label">June 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/waterloo-sparkling-water-ai-campaign-trail/652188/" class="analytics t-editors-bio-article">Campaign Trail: Waterloo Sparkling Water taps AI to bring brand to life</a></h3> <span class="secondary-label">June 9, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-ad-supported-tier-prime-video-wsj/652419/" class="analytics t-editors-bio-article">WSJ: Amazon exploring ad tier for Prime Video</a></h3> <span class="secondary-label">June 8, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-grimace-kids-birthday-party-nostalgia/652164/" class="analytics t-editors-bio-article">McDonald’s brings back Grimace for birthday party nostalgia</a></h3> <span class="secondary-label">June 6, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wendys-t-pain-remix-buy-u-a-drank-strawberry-frosty/651671/" class="analytics t-editors-bio-article">Wendy’s and T-Pain remix ‘Buy U A Drank’ for Frosty push</a></h3> <span class="secondary-label">June 1, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/unilever-conny-braams-departs-top-marketer-chief-digital-commercial-officer/651508/" class="analytics t-editors-bio-article">Unilever’s chief digital and commercial officer Conny Braams departs</a></h3> <span class="secondary-label">May 30, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/don-julio-rosado-tequila-daytime-disco-campaign-trail/651274/" class="analytics t-editors-bio-article">Campaign Trail: Don Julio’s fantastical disco day party introduces a new innovation</a></h3> <span class="secondary-label">May 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-little-mermaid-black-girls-surf-campaign-race/651190/" class="analytics t-editors-bio-article">McDonald’s spotlights Black Girls Surf to promote ‘Little Mermaid’ tie-up</a></h3> <span class="secondary-label">May 24, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-advertising-growth-q1-2024-outpace-rivals/650854/" class="analytics t-editors-bio-article">Walmart ad biz growth continues to outpace rivals</a></h3> <span class="secondary-label">May 22, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-deprecate-cookies-1-percent-users-q1-2024/650626/" class="analytics t-editors-bio-article">Google will deprecate cookies for 1% of users in Q1 2024</a></h3> <span class="secondary-label">May 18, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsi-partners-Bad-Bunny-Apple-Music-summer-marketing/650532/" class="analytics t-editors-bio-article">Pepsi presses play on summer with Bad Bunny, Apple Music</a></h3> <span class="secondary-label">May 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hm-stranger-things-roblox-loooptopia-metaverse-marketing/650490/" class="analytics t-editors-bio-article">H&amp;M brings ‘Stranger Things’ to Roblox for summer clothing experience</a></h3> <span class="secondary-label">May 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/measurement-jic-nielsen-upfronts-2023/649728/" class="analytics t-editors-bio-article">Mythbusting the JIC, weaponizing the MRC: What’s up with measurement?</a></h3> <span class="secondary-label">May 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/squarespace-sell-anything-super-bowl-campaign-trail/650035/" class="analytics t-editors-bio-article">Campaign Trail: Squarespace showcases how it makes anything possible</a></h3> <span class="secondary-label">May 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/propel-michael-b-jordan-first-brand-campaign/649987/" class="analytics t-editors-bio-article">Inside Propel’s first brand campaign with Michael B. Jordan</a></h3> <span class="secondary-label">May 11, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-feed-the-beat-doja-cat-turnstile-militarie-gun/649390/" class="analytics t-editors-bio-article">How Taco Bell feeds hungry musicians and helps them ‘Live Más’</a></h3> <span class="secondary-label">May 4, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/papa-johns-cmo-mark-shambura/649285/" class="analytics t-editors-bio-article">Papa Johns taps fast casual veteran as CMO</a></h3> <span class="secondary-label">May 3, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nielsen-miscounted-super-bowl-lvii-viewership-fox/649140/" class="analytics t-editors-bio-article">Nielsen miscounted Super Bowl LVII viewership</a></h3> <span class="secondary-label">May 2, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tubi-campaign-targets-upfronts-newfronts-marketers/648913/" class="analytics t-editors-bio-article">Tubi targets upfronts attendees with satirical short films</a></h3> <span class="secondary-label">May 1, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/doordash-mcdonalds-delivery-iconic-campaign-trail/648735/" class="analytics t-editors-bio-article">Campaign Trail: DoorDash proves McDonald’s food is iconic — even in motion</a></h3> <span class="secondary-label">April 28, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pacsun-tiktok-live-selling-streams-roblox/648799/" class="analytics t-editors-bio-article">Pacsun turns to TikTok for livestream shopping</a></h3> <span class="secondary-label">April 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/rockstar-energy-angus-cloud-pubg-mobile-euphoria/648562/" class="analytics t-editors-bio-article">Rockstar drops ‘Euphoria’ star Angus Cloud into PUBG Mobile</a></h3> <span class="secondary-label">April 25, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ab-inbev-marketing-executives-leave-absence-controversy/648389/" class="analytics t-editors-bio-article">AB InBev puts 2 execs on leave after furor over transgender influencer</a></h3> <span class="secondary-label">April 24, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mugler-angel-elixir-hunter-schafer-campaign-trail/647596/" class="analytics t-editors-bio-article">Campaign Trail: Mugler shoots for the stars with Hunter Schafer</a></h3> <span class="secondary-label">April 14, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/warner-bros-discovery-max-service-launch/647536/" class="analytics t-editors-bio-article">Warner Bros. Discovery rebrands streaming service as Max</a></h3> <span class="secondary-label">April 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dove-self-esteem-project-campaign-kids-online-safety-legislation/647440/" class="analytics t-editors-bio-article">Dove pushes for legislation to protect kids’ self-esteem from social media</a></h3> <span class="secondary-label">April 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dominos-apple-carplay-integration-connected-car-marketing/647182/" class="analytics t-editors-bio-article">Domino’s gasses up in-car ordering with Apple CarPlay integration</a></h3> <span class="secondary-label">April 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/directv-brian-cox-overly-direct-spokesperson-succession-campaign/647036/" class="analytics t-editors-bio-article">DirecTV succeeds with Brian Cox as ‘Overly Direct Spokesperson’</a></h3> <span class="secondary-label">April 7, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/popeyes-mckinney-aor-brand-love/646955/" class="analytics t-editors-bio-article">Popeyes picks McKinney as AOR to tap into brand love</a></h3> <span class="secondary-label">April 6, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/brands-state-data-privacy-legislation-landscape-iab/646761/" class="analytics t-editors-bio-article">The $1T question: Can brands navigate a state-led privacy landscape?</a></h3> <span class="secondary-label">April 4, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bombay-sapphire-ai-art-robot-baz-luhrmann/646634/" class="analytics t-editors-bio-article">Bombay Sapphire readies world’s largest AI art event</a></h3> <span class="secondary-label">April 3, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/toyota-gr-corolla-animate-ad-without-vfx/646150/" class="analytics t-editors-bio-article">Campaign Trail: How Toyota used its GR Corolla to animate an ad without VFX</a></h3> <span class="secondary-label">March 31, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/shake-shack-super-mario-bros-movie-activation/646331/" class="analytics t-editors-bio-article">Shake Shack powers up ‘Super Mario Bros.’ activation</a></h3> <span class="secondary-label">March 30, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tubi-fox-videoamp-liveramp-avod-fast-tv-marketing/645919/" class="analytics t-editors-bio-article">Fox’s Tubi boosts AVOD offering with planning, measurement deals</a></h3> <span class="secondary-label">March 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/magna-ad-market-stable-growth-retail-media-marketing/646028/" class="analytics t-editors-bio-article">Ad market avoids falling off a cliff thanks to media innovation, Magna says</a></h3> <span class="secondary-label">March 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mikes-hard-fan-favorite-flavor-hotline-basketball-marketing/645925/" class="analytics t-editors-bio-article">Mike’s Hard revives fan-favorite flavor with ‘comeback’ hotline</a></h3> <span class="secondary-label">March 24, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/krystal-side-chik-march-madness-bracket-tiktok-campaign/645718/" class="analytics t-editors-bio-article">Krystal puts Side Chiks in March Madness bracket on TikTok</a></h3> <span class="secondary-label">March 23, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tiktok-ban-increase-spend-influencer-marketing/645803/" class="analytics t-editors-bio-article">75% of marketers expect to spend more on TikTok even as ban looms</a></h3> <span class="secondary-label">March 23, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-coke-generative-ai-marketing-art/645465/" class="analytics t-editors-bio-article">Coke asks consumers to generate art with new AI platform</a></h3> <span class="secondary-label">March 21, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-doubleverify-ias-fraud-protection-ad-supported-tier/645411/" class="analytics t-editors-bio-article">Netflix fortifies advertising guarantees with help from DoubleVerify, IAS</a></h3> <span class="secondary-label">March 20, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/smartwater-pete-davidson-athletes-campaign-trail/645181/" class="analytics t-editors-bio-article">Campaign Trail: Smartwater elevates hydration with athletes — and Pete Davidson</a></h3> <span class="secondary-label">March 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/twisted-tea-vasectomy-underwear-march-madness/645167/" class="analytics t-editors-bio-article">Twisted Tea drops vasectomy underwear for March Madness</a></h3> <span class="secondary-label">March 16, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/general-motors-gm-cmo-deborah-wahl-retire/645058/" class="analytics t-editors-bio-article">General Motors CMO Deborah Wahl to retire</a></h3> <span class="secondary-label">March 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ai-marketing-openai-chatgpt-generative-artificial-intelligence/644471/" class="analytics t-editors-bio-article">100 days of frenzied hype around generative AI</a></h3> <span class="secondary-label">March 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/influencers-impact-sustainability-marketing-unilever/644478/" class="analytics t-editors-bio-article">Influencers have greatest impact on consumer sustainability choices, Unilever finds</a></h3> <span class="secondary-label">March 9, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/groupm-warner-bros-discovery-diverse-creators-producers/644355/" class="analytics t-editors-bio-article">GroupM, Warner Bros. Discovery boost brand opportunities around diverse content</a></h3> <span class="secondary-label">March 8, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/media-agencies-jic-cross-platform-measurement-baseline/644198/" class="analytics t-editors-bio-article">Media agencies sign on as JIC sets cross-platform baseline</a></h3> <span class="secondary-label">March 6, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/levis-greatest-story-ever-worn-creative-campaign-trail/643914/" class="analytics t-editors-bio-article">Campaign Trail: Levi’s tells ‘The Greatest Story Ever Worn’ in cinematic fashion</a></h3> <span class="secondary-label">March 3, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bose-gender-gap-disparity-music-production/643900/" class="analytics t-editors-bio-article">Bose works to boost gender parity in music production</a></h3> <span class="secondary-label">March 2, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sams-club-retargeted-ads-retail-media-advertising/643817/" class="analytics t-editors-bio-article">Sam’s Club adds retargeted ads to retail media network</a></h3> <span class="secondary-label">March 1, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chipotle-viral-tiktok-fajita-quesadilla-marketing/643602/" class="analytics t-editors-bio-article">Chipotle embraces viral TikTok trend with new menu item</a></h3> <span class="secondary-label">Feb. 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/silk-plant-based-milk-influencer-marketing/643296/" class="analytics t-editors-bio-article">Silk gives nepo babies milk mustaches to boost plant-based alternative</a></h3> <span class="secondary-label">Feb. 23, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/podcasting-industry-slowdown-advertising/643075/" class="analytics t-editors-bio-article">What a podcasting industry slowdown means for advertisers</a></h3> <span class="secondary-label">Feb. 21, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/espn-this-sportscenter-arts-letters-campaign-trail/642962/" class="analytics t-editors-bio-article">Campaign Trail: ESPN revives iconic ‘This Is SportsCenter’ spots</a></h3> <span class="secondary-label">Feb. 17, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jameson-regina-hall-desk-decoy-st-patricks-day-pto/642927/" class="analytics t-editors-bio-article">Jameson serves cardboard ‘desk decoys’ for St. Patrick’s Day to boost PTO</a></h3> <span class="secondary-label">Feb. 16, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/trade-desk-earnings-q4-ctv-retail-media/642825/" class="analytics t-editors-bio-article">Trade Desk revenue up 24% as advertisers continue shift to CTV, retail media</a></h3> <span class="secondary-label">Feb. 15, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/aor-dead-brands-diversify-creative-media-pitch-value/642502/" class="analytics t-editors-bio-article">AOR model declared ‘dead’ as brand needs diversify beyond creative, media</a></h3> <span class="secondary-label">Feb. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-worst-super-bowl-marketing-ads-2023/642296/" class="analytics t-editors-bio-article">‘Safe, lazy, boring’: How Super Bowl LVII ads mostly fumbled</a></h3> <span class="secondary-label">Feb. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-duo-meal-cardi-b-offet-valentines-day-marketing/642601/" class="analytics t-editors-bio-article">McDonald’s readies first-ever duo meal with Cardi B and Offset</a></h3> <span class="secondary-label">Feb. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nbcu-one23-advertisers-measurement-jic/642480/" class="analytics t-editors-bio-article">What does NBCUniversal’s ‘nerd Coachella’ mean for advertisers?</a></h3> <span class="secondary-label">Feb. 13, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wendys-roku-doordash-shoppable-tv-ads/642079/" class="analytics t-editors-bio-article">Wendy’s first to test Roku, DoorDash deal around shoppable TV ads</a></h3> <span class="secondary-label">Feb. 7, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/honda-acura-topgolf-millennial-gen-z/642037/" class="analytics t-editors-bio-article">Honda, Acura tee up Topgolf deal in swing for millennials, Gen Z</a></h3> <span class="secondary-label">Feb. 6, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/neutrogena-hydro-house-tiktok-movers-shakers-campaign-trail/641901/" class="analytics t-editors-bio-article">Campaign Trail: Neutrogena lathers up reality TV parody on TikTok</a></h3> <span class="secondary-label">Feb. 3, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/general-motors-GM-netflix-EVs-electric-vehicle-strategic-alliance-super-bowl/641714/" class="analytics t-editors-bio-article">General Motors, Netflix team for strategic alliance around EVs</a></h3> <span class="secondary-label">Feb. 2, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chatgpt-AI-marketing-advertising-revolutionize/641649/" class="analytics t-editors-bio-article">ChatGPT might change advertising — but it won’t revolutionize it</a></h3> <span class="secondary-label">Jan. 31, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/accenture-publicis-groupe-metaverse-metaphone-forma-vision/641500/" class="analytics t-editors-bio-article">Agencies, consultancies step up metaverse investment, experiments</a></h3> <span class="secondary-label">Jan. 30, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tv-streaming-measurement-currency-jic-nielsen-2023/641076/" class="analytics t-editors-bio-article">Has TV ad measurement’s day of reckoning finally arrived?</a></h3> <span class="secondary-label">Jan. 30, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/yves-saint-laurent-beauty-web3-nft-online-shopping/641408/" class="analytics t-editors-bio-article">Yves Saint Laurent Beauty ties Web3 to online shopping experience</a></h3> <span class="secondary-label">Jan. 27, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/unilever-test-disneys-identity-integration-trade-desk/641280/" class="analytics t-editors-bio-article">Unilever first to test Disney’s identity integration with Trade Desk</a></h3> <span class="secondary-label">Jan. 26, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-doj-lawsuit-antitrust-digital-ad-monopoly/641103/" class="analytics t-editors-bio-article">DOJ slams Google to end ‘monopolistic grip’ on digital advertising</a></h3> <span class="secondary-label">Jan. 24, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mms-spokecandies-indefinite-pause-polarizing-rebrand-maya-rudolph/640945/" class="analytics t-editors-bio-article">M&amp;M’s spokescandies take ‘indefinite pause’ amid polarizing rebrand</a></h3> <span class="secondary-label">Jan. 23, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-mac-cheese-marketing-help-yourself-campaign/640526/" class="analytics t-editors-bio-article">Campaign Trail: Kraft Mac &amp; Cheese animates the transformative power of noodles</a></h3> <span class="secondary-label">Jan. 20, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/porsche-esports-faze-clan-partnership/640739/" class="analytics t-editors-bio-article">Porsche rides with esports giant FaZe Clan to reach next generation of luxury buyers</a></h3> <span class="secondary-label">Jan. 19, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lays-anitta-potato-electricity-marketing/640528/" class="analytics t-editors-bio-article">Lay’s and Brazilian superstar Anitta power campaign with potato electricity</a></h3> <span class="secondary-label">Jan. 18, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-lunar-new-year-ai-ad-metaverse-AR/640255/" class="analytics t-editors-bio-article">McDonald’s ‘tech-forward’ Lunar New Year push features AI-powered ad</a></h3> <span class="secondary-label">Jan. 12, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-appoints-pepsico-exec-new-cmo/640035/" class="analytics t-editors-bio-article">Burger King taps longtime PepsiCo veteran as CMO</a></h3> <span class="secondary-label">Jan. 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chex-mix-baby-got-back-bagel-chips-marketing/639983/" class="analytics t-editors-bio-article">Chex Mix remixes ‘Baby Got Back’ for bagel chips revival</a></h3> <span class="secondary-label">Jan. 10, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nbcu-fox-paramount-wbd-streaming-measurement-currencies-jic/639916/" class="analytics t-editors-bio-article">NBCU, Fox, Paramount, WBD unite to develop future of streaming measurement</a></h3> <span class="secondary-label">Jan. 9, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chipotle-freepotle-rewards-tiktok-instagram-prize-wheel/639805/" class="analytics t-editors-bio-article">Chipotle rolls out ‘Freepotle’ rewards with TikTok, Instagram prize wheel</a></h3> <span class="secondary-label">Jan. 9, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/timex-bored-ape-nft-web3/639642/" class="analytics t-editors-bio-article">Timex enters Web3 with Bored Ape NFT collaboration</a></h3> <span class="secondary-label">Jan. 5, 2023</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-jersey-mikes-subs-danny-devito-authenticity/632849/" class="analytics t-editors-bio-article">Campaign Trail: Jersey Mike’s Subs serves up authenticity with Danny DeVito</a></h3> <span class="secondary-label">Oct. 7, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gen-z-ctv-streaming-marketers-right-wrong/632546/" class="analytics t-editors-bio-article">Gen Z and CTV: Is a creative renaissance for TV ads in view?</a></h3> <span class="secondary-label">Oct. 4, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mms-purple-mascot-inclusivity-purpose-refresh/632474/" class="analytics t-editors-bio-article">M&amp;M’s introduces Purple candy mascot to celebrate acceptance, inclusivity</a></h3> <span class="secondary-label">Sept. 28, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/Sonic-drive-in-QSR-restaurant-ads-cmo/632476/" class="analytics t-editors-bio-article">Why Sonic drove away from in-car commercials for its latest campaign</a></h3> <span class="secondary-label">Sept. 26, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-heinz-mayo-rituals-freak-flag-fly/632338/" class="analytics t-editors-bio-article">Campaign Trail: Kraft wants mayo lovers to let their freak flags fly</a></h3> <span class="secondary-label">Sept. 23, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/carls-jr-hardees-brand-identity-refresh-flavor-logo/632385/" class="analytics t-editors-bio-article">Carl’s Jr., Hardee’s refresh brand identity with flavor as inspiration</a></h3> <span class="secondary-label">Sept. 22, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/retail-media-global-ad-spend-groupm/632269/" class="analytics t-editors-bio-article">Retail media makes up 11% of global ad spend, GroupM says</a></h3> <span class="secondary-label">Sept. 21, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/samsung-nbcuniversal-tonight-show-metaverse-fortnite/632194/" class="analytics t-editors-bio-article">Samsung, NBCUniversal bring Rockefeller Center to the metaverse</a></h3> <span class="secondary-label">Sept. 20, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/espn-sports-creator-network-gen-z-tiktok/632160/" class="analytics t-editors-bio-article">ESPN launches creator network to attract Gen Z</a></h3> <span class="secondary-label">Sept. 19, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/brands-original-songs-sounds-tiktok-mcdonalds-trident/631931/" class="analytics t-editors-bio-article">Why brands are creating original songs for TikTok</a></h3> <span class="secondary-label">Sept. 15, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/general-motors-nbcuniversal-first-party-data-platform-cookies/631641/" class="analytics t-editors-bio-article">GM is first brand to integrate with NBCU’s data platform</a></h3> <span class="secondary-label">Sept. 13, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/fox-comscore-local-tv-currency/631604/" class="analytics t-editors-bio-article">Fox taps Comscore as local TV currency</a></h3> <span class="secondary-label">Sept. 12, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mailchimp-nyfw-pop-up-capsule-collection/631507/" class="analytics t-editors-bio-article">Mailchimp swings into NYFW with pop-up, capsule collection</a></h3> <span class="secondary-label">Sept. 9, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-directv-nfl-football-real-housewives-fandom/631288/" class="analytics t-editors-bio-article">Campaign Trail: DirecTV tackles football, ‘Real Housewives’ fandoms</a></h3> <span class="secondary-label">Sept. 9, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pumas-metaverse-experience-nfts-nyfw/631314/" class="analytics t-editors-bio-article">Puma’s first metaverse experience ties NFTs to NYFW</a></h3> <span class="secondary-label">Sept. 8, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/starburst-tiktok-beam-space-gen-z/631029/" class="analytics t-editors-bio-article">Starburst beams TikToks into space to engage Gen Z</a></h3> <span class="secondary-label">Sept. 6, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/procter-gamble-support-trade-desks-unified-id/631114/" class="analytics t-editors-bio-article">Procter &amp; Gamble throws support behind Trade Desk’s Unified ID</a></h3> <span class="secondary-label">Sept. 2, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-fifa-world-cup-campaign/630972/" class="analytics t-editors-bio-article">Coca-Cola kicks off digitally driven World Cup campaign</a></h3> <span class="secondary-label">Sept. 1, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/heinz-thredup-ketchup-vintage-clothing-sustainability/630830/" class="analytics t-editors-bio-article">Heinz drops ketchup-stained vintage collection to celebrate sustainability</a></h3> <span class="secondary-label">Aug. 30, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hyundai-netflix-seoul-vibe-retro-1980s-metaverse/630798/" class="analytics t-editors-bio-article">Hyundai targets millennials, Gen Z with retro Netflix tie-up</a></h3> <span class="secondary-label">Aug. 30, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-heinz-danone-first-party-data-iri-liveramp/630720/" class="analytics t-editors-bio-article">Kraft Heinz, Danone enrich first-party data through IRI, LiveRamp partnership</a></h3> <span class="secondary-label">Aug. 29, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/little-caesars-nfl-sponsorship-pizza-matthew-stafford/630697/" class="analytics t-editors-bio-article">Little Caesars deepens new NFL deal with TV spot, promotion</a></h3> <span class="secondary-label">Aug. 29, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-nerdwallet-smartest-decision-drag-feet-sit-fence/629893/" class="analytics t-editors-bio-article">Campaign Trail: NerdWallet solves financial problems for feet draggers and fence sitters</a></h3> <span class="secondary-label">Aug. 26, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dentsu-virtual-brand-metaverse-rumi-influencer/630043/" class="analytics t-editors-bio-article">Dentsu designs virtual brand characters for metaverse and beyond</a></h3> <span class="secondary-label">Aug. 22, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsicos-pepsi-550m-celsius-deal-energy-drink/630005/" class="analytics t-editors-bio-article">What PepsiCo’s $550M Celsius deal means for the energy drink brand</a></h3> <span class="secondary-label">Aug. 22, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nielsen-amazon-prime-videos-nfl-thursday-night-football-measurement/629772/" class="analytics t-editors-bio-article">Amazon picks Nielsen to measure ‘Thursday Night Football’ streams</a></h3> <span class="secondary-label">Aug. 16, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tony-tiger-twitch-vtuber-kelloggs-frosted-flakes/629693/" class="analytics t-editors-bio-article">Tony the Tiger transforms into gr-r-eat Twitch streamer</a></h3> <span class="secondary-label">Aug. 15, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/omnicom-agency-gaming-solution-esports/629663/" class="analytics t-editors-bio-article">Omnicom launches gaming solution for brands</a></h3> <span class="secondary-label">Aug. 15, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-liquid-iv-fuels-play-hydration/629461/" class="analytics t-editors-bio-article">Campaign Trail: Liquid I.V. fuels play to prove hydration isn’t just for athletes</a></h3> <span class="secondary-label">Aug. 12, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coke-dreamworld-creations-launch/629330/" class="analytics t-editors-bio-article">Coke bottles taste of dreams for latest experimental flavor</a></h3> <span class="secondary-label">Aug. 10, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/trade-desk-revenue-grows-amid-surge-in-ctv/629306/" class="analytics t-editors-bio-article">Trade Desk revenue grows 35% amid surge in CTV, open internet advertising</a></h3> <span class="secondary-label">Aug. 10, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/experiments-nielsen-alternatives-upfronts-tv-currencies-vab/629161/" class="analytics t-editors-bio-article">Experiments with Nielsen alternatives increase but questions remain, VAB finds</a></h3> <span class="secondary-label">Aug. 9, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ryan-reynolds-maximum-effort-deal-fubotv-streaming/629079/" class="analytics t-editors-bio-article">Ryan Reynolds’ Maximum Effort inks first-look deal with FuboTV</a></h3> <span class="secondary-label">Aug. 8, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/miller-lite-rents-out-grills/629064/" class="analytics t-editors-bio-article">Miller Lite rents out grills in latest summer stunt</a></h3> <span class="secondary-label">Aug. 8, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/" class="analytics t-editors-bio-article">Warner Bros. Discovery to combine streamers next summer, considers ad-supported offering</a></h3> <span class="secondary-label">Aug. 5, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coors-banquet-supports-firefighters-packaging-capsule-ad/628859/" class="analytics t-editors-bio-article">Coors Banquet supports firefighters with special packaging, capsule collection</a></h3> <span class="secondary-label">Aug. 4, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/marketers-increase-media-spend-recession-gain-ROI/628712/" class="analytics t-editors-bio-article">Marketers gain ROI during recession by increasing media spend, study says</a></h3> <span class="secondary-label">Aug. 2, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/titos-vodka-can-spoofs-hard-seltzer-canned-cocktail-craze/628582/" class="analytics t-editors-bio-article">Tito’s vodka spoofs hard seltzer craze by selling empty can</a></h3> <span class="secondary-label">Aug. 2, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-connect-ad-network-partnerships/628532/" class="analytics t-editors-bio-article">Walmart boosts ad network with new partnerships</a></h3> <span class="secondary-label">Aug. 1, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jack-in-the-box-famous-employee-mark-hamill/628453/" class="analytics t-editors-bio-article">Jack in the Box welcomes back most famous employee Mark Hamill</a></h3> <span class="secondary-label">Aug. 1, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-frida-baby-user-reviews-messy-parenthood/628338/" class="analytics t-editors-bio-article">Campaign Trail: Frida Baby animates user reviews of messy parenthood realities</a></h3> <span class="secondary-label">July 29, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/applebees-lip-gloss-music-video/628385/" class="analytics t-editors-bio-article">Applebee’s spices up date night with lip gloss, ‘dateable’ music video</a></h3> <span class="secondary-label">July 29, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-pauses-third-party-cookie-deprecation/628280/" class="analytics t-editors-bio-article">Google again delays third-party cookie deprecation. Now what?</a></h3> <span class="secondary-label">July 28, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-increase-marketing-spend-price-hikes/628230/" class="analytics t-editors-bio-article">Coca-Cola increased marketing spend to create brand value amid price hikes</a></h3> <span class="secondary-label">July 27, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/maybelline-time-out-encourage-irl-dating/628096/" class="analytics t-editors-bio-article">Maybelline pairs with Time Out to encourage IRL dating</a></h3> <span class="secondary-label">July 26, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/groupm-cutting-carbon-emissions-from-ads/627995/" class="analytics t-editors-bio-article">GroupM launches framework for cutting carbon emissions from ads</a></h3> <span class="secondary-label">July 25, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-eos-normalizes-shaving-treasure-trails-influencers/626862/" class="analytics t-editors-bio-article">Campaign Trail: Eos normalizes all types of shaving from &#x27;treasure trails&#x27; to &#x27;toe toupées&#x27;</a></h3> <span class="secondary-label">July 15, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-campaigns-h1-2022-transcended-turmoil/626787/" class="analytics t-editors-bio-article">7 campaigns that transcended the turmoil of H1 2022</a></h3> <span class="secondary-label">July 12, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/disney-trade-desk-integration-post-cookies/627062/" class="analytics t-editors-bio-article">Disney boosts post-cookie offering with major Trade Desk integration</a></h3> <span class="secondary-label">July 12, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ipg-mediabrands-upstreampop-brand-integrations-/626888/" class="analytics t-editors-bio-article">IPG looks to streamline brand integrations in entertainment</a></h3> <span class="secondary-label">July 11, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/philadelphia-cream-cheese-feeladelphia/626841/" class="analytics t-editors-bio-article">Philadelphia cream cheese serves burned-out diners at Feeladelphia restaurant</a></h3> <span class="secondary-label">July 11, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/modelo-takis-vending-machine/626731/" class="analytics t-editors-bio-article">Modelo, Takis dare consumers to keep their hands off a co-branded vending machine</a></h3> <span class="secondary-label">July 7, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/marketers-media-underinvest-roi-nielsen/626615/" class="analytics t-editors-bio-article">50% of marketers impede ROI by underinvesting in media, Nielsen finds</a></h3> <span class="secondary-label">July 6, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-body-shop-we-dont-just-say-gay-pride/626204/" class="analytics t-editors-bio-article">Campaign Trail: The Body Shop weaponizes graphics to take on anti-LGBTQ bills</a></h3> <span class="secondary-label">July 1, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/honda-hondaverse-gaming-fortnite-twitch/626328/" class="analytics t-editors-bio-article">Honda invites gamers to Hondaverse in Fortnite on Twitch</a></h3> <span class="secondary-label">June 30, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/old-spice-arbys-meat-sweats/626227/" class="analytics t-editors-bio-article">Old Spice teams with Arby&#x27;s to tackle &#x27;meat sweats&#x27;</a></h3> <span class="secondary-label">June 29, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/omnicom-commerce-offering-walmart-instacart-partnerships/626116/" class="analytics t-editors-bio-article">Omnicom banks on Walmart, Instacart in latest commerce expansion</a></h3> <span class="secondary-label">June 27, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nbcuniversal-emotion-measurement-framework/625941/" class="analytics t-editors-bio-article">Why NBCUniversal is adding emotion to its measurement framework</a></h3> <span class="secondary-label">June 23, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mastercard-sonic-branding-timbaland-priceless-album/625808/" class="analytics t-editors-bio-article">Mastercard expands sonic branding with &#x27;Priceless&#x27; album</a></h3> <span class="secondary-label">June 22, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wendys-streamlines-national-local-social-advertising-tiger-pistol/625711/" class="analytics t-editors-bio-article">Wendy&#x27;s streamlines national-to-local social advertising with Tiger Pistol</a></h3> <span class="secondary-label">June 21, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/liquid-death-pricey-disgusting-beverages-campaign-trail/625459/" class="analytics t-editors-bio-article">Campaign Trail: Liquid Death pranks taste testers with pricey — but disgusting — beverages</a></h3> <span class="secondary-label">June 17, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/stella-artois-work-home-balance-dining-instacart/625583/" class="analytics t-editors-bio-article">Stella Artois sets sights on dinnertime as work-life divide remains blurred</a></h3> <span class="secondary-label">June 16, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/loreals-garnier-esports-team-vitality/625391/" class="analytics t-editors-bio-article">L&#x27;Oréal&#x27;s Garnier doubles down on esports with Team Vitality</a></h3> <span class="secondary-label">June 14, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/epsilon-transunion-ispottv-data-ctv-targeting-measurem/625299/" class="analytics t-editors-bio-article">Epsilon partners with TransUnion, iSpot.tv to boost CTV targeting, measurement</a></h3> <span class="secondary-label">June 13, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sour-patch-kids-taps-twitch-streamers-for-flavor-competition/625270/" class="analytics t-editors-bio-article">Sour Patch Kids taps Twitch streamers for flavor competition</a></h3> <span class="secondary-label">June 13, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-acquisition-roku-ctv-advertising/625197/" class="analytics t-editors-bio-article">How Netflix&#x27;s potential acquisition of Roku would affect CTV advertising</a></h3> <span class="secondary-label">June 9, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-diversity-marketing-employees-marcus-graham-project/624966/" class="analytics t-editors-bio-article">McDonald&#x27;s hosts marketing boot camp with nonprofit to diversify talent pipeline</a></h3> <span class="secondary-label">June 7, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wpp-hires-first-global-chief-talent-inclusion-officer-dei/624931/" class="analytics t-editors-bio-article">WPP firms up DEI commitments with first global chief talent and inclusion officer</a></h3> <span class="secondary-label">June 6, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/absolut-world-born-to-mix-global-campaign-CMO/624811/" class="analytics t-editors-bio-article">Absolut mixes cocktail personalities in biggest campaign in over a decade</a></h3> <span class="secondary-label">June 6, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-beats-by-dre-ja-morant-lil-baby/624727/" class="analytics t-editors-bio-article">Campaign Trail: Beats by Dre showcases crossover between basketball, hip-hop and ads</a></h3> <span class="secondary-label">June 3, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tostitos-dan-levy-fomo-summer-campaign/624695/" class="analytics t-editors-bio-article">Tostitos teams with Dan Levy to help people avoid summer FOMO</a></h3> <span class="secondary-label">June 2, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sprite-musicians-james-blake-global-brand-platform/624620/" class="analytics t-editors-bio-article">Sprite taps international musicians for first global brand platform</a></h3> <span class="secondary-label">June 1, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gucci-town-roblox-metaverse/624537/" class="analytics t-editors-bio-article">Gucci opens persistent digital space on Roblox</a></h3> <span class="secondary-label">May 31, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/carls-jr-hardees-jurassic-world-500m-brand-transformat/624407/" class="analytics t-editors-bio-article">Carl&#x27;s Jr. and Hardee&#x27;s head to &#x27;Jurassic World&#x27; as $500M brand transformation looms</a></h3> <span class="secondary-label">May 26, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/omnicom-media-spend-supply-chain-tool/624177/" class="analytics t-editors-bio-article">Omnicom&#x27;s new supply chain tool adjusts media spend based on inventory</a></h3> <span class="secondary-label">May 23, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-c4-energy-taps-kevin-hart/623962/" class="analytics t-editors-bio-article">Campaign Trail: C4 Energy taps into Kevin Hart&#x27;s versatility</a></h3> <span class="secondary-label">May 20, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/warner-bros-discovery-streaming-advertising-hbo/624051/" class="analytics t-editors-bio-article">Warner Bros. Discovery holds back on streaming tie-up details at first upfront</a></h3> <span class="secondary-label">May 19, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gap-roblox-teen-expression-metaverse/623932/" class="analytics t-editors-bio-article">Gap sets up shop in Roblox to boost teen inclusion, self-expression</a></h3> <span class="secondary-label">May 18, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/target-award-25-million-paid-media-diverse-brands/623824/" class="analytics t-editors-bio-article">Target to award $25M in paid media to diverse brands</a></h3> <span class="secondary-label">May 16, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/marriott-hospitality-media-network-digital-ads/623806/" class="analytics t-editors-bio-article">Marriott launches hospitality industry&#x27;s first media network</a></h3> <span class="secondary-label">May 16, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/streaming-tv-newfronts-roku-tubi-fubotv/623398/" class="analytics t-editors-bio-article">How streaming TV platforms upped their games at the NewFronts</a></h3> <span class="secondary-label">May 9, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-mundane-meals-swap-tiktok-qsr/623329/" class="analytics t-editors-bio-article">Taco Bell asks diners to swap out mundane meals via TikTok dance challenge</a></h3> <span class="secondary-label">May 9, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-malibu-world-dave-meyers/623181/" class="analytics t-editors-bio-article">Campaign Trail: Malibu drinkers can &#x27;do whatever tastes good&#x27; in a hyperreal world</a></h3> <span class="secondary-label">May 6, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wpp-epic-games-metaverse-fortnite/623260/" class="analytics t-editors-bio-article">WPP partners with Epic Games to boost metaverse offering</a></h3> <span class="secondary-label">May 5, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-lil-nas-x-ambition-accelerator/623159/" class="analytics t-editors-bio-article">Taco Bell teams with Lil Nas X to help solve global challenges</a></h3> <span class="secondary-label">May 4, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/groupm-reorganizes-agencies-digital-powerhouses/623007/" class="analytics t-editors-bio-article">GroupM reorganizes agencies to create digital powerhouses</a></h3> <span class="secondary-label">May 2, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sweetgreen-devin-booker-ambassador-tiktok-campaign/622964/" class="analytics t-editors-bio-article">Sweetgreen&#x27;s ambassador team adds NBA&#x27;s Devin Booker with TikTok-inspired spot</a></h3> <span class="secondary-label">May 2, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-popeyes-tim-hortons-omnicom-creative-media-agencies/622934/" class="analytics t-editors-bio-article">Burger King taps new agencies after year of marketing tumult</a></h3> <span class="secondary-label">April 29, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-latino-film-talent-diverse-media/622849/" class="analytics t-editors-bio-article">McDonald&#x27;s spotlights Latino film talent to boost industry representation</a></h3> <span class="secondary-label">April 28, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kfc-chicken-bouquets-mothers-day-finger-lickin-good/622733/" class="analytics t-editors-bio-article">KFC preps chicken bouquets alongside new &#x27;Finger Lickin&#x27; Good&#x27; creative</a></h3> <span class="secondary-label">April 27, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/advertising-prepared-cookieless-future-third-party-deprecation/622678/" class="analytics t-editors-bio-article">How prepared is the ad industry for a cookieless future?</a></h3> <span class="secondary-label">April 26, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wpp-dtc-everymile-ecommerce-logistics/622604/" class="analytics t-editors-bio-article">WPP&#x27;s e-commerce service expands with supply chain and logistics</a></h3> <span class="secondary-label">April 25, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/degree-deodorant-inclusivity-metaverse-virtual-marathon/622609/" class="analytics t-editors-bio-article">Degree boosts inclusivity in metaverse with virtual marathon</a></h3> <span class="secondary-label">April 25, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mtn-dew-flamin-hot-hell-experiential-pauly-d-action-bronson/622452/" class="analytics t-editors-bio-article">Mtn Dew goes to Hell to promote Flamin&#x27; Hot flavor</a></h3> <span class="secondary-label">April 21, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-open-to-ads-whats-next/622375/" class="analytics t-editors-bio-article">Netflix is finally open to ads. What&#x27;s next?</a></h3> <span class="secondary-label">April 20, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/publicis-strong-q1-2022-agency/622220/" class="analytics t-editors-bio-article">Publicis reports strong Q1 on heels of major account wins</a></h3> <span class="secondary-label">April 18, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-confusing-times-plant-based-nuggets/622210/" class="analytics t-editors-bio-article">Burger King ponders confusing times as plant-based push continues</a></h3> <span class="secondary-label">April 18, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chipotle-roblox-burrito-bucks-rewards-metaverse/621566/" class="analytics t-editors-bio-article">Chipotle lets Roblox players roll virtual burritos into real food</a></h3> <span class="secondary-label">April 5, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/podcast-advertising-programmatic-dynamic-insertion/621511/" class="analytics t-editors-bio-article">Podcast advertising prospers but needs solutions to reach full potential</a></h3> <span class="secondary-label">April 4, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cmos-agencies-tv-ctv-streaming-ad-spend-budgets/621518/" class="analytics t-editors-bio-article">80% of CMOs turn to agencies for TV strategies amid streaming shift</a></h3> <span class="secondary-label">April 4, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wendys-metaverse-meta-horizon-worlds/621325/" class="analytics t-editors-bio-article">Wendy&#x27;s opens metaverse restaurant in Horizon Worlds</a></h3> <span class="secondary-label">March 31, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pizza-hut-rides-struggle-bus-with-experiential-push/621222/" class="analytics t-editors-bio-article">Pizza Hut rides &#x27;struggle bus&#x27; with experiential push</a></h3> <span class="secondary-label">March 30, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-serves-up-poop-emoji-ice-cream-to-highlight-clean-ingredients/620890/" class="analytics t-editors-bio-article">Burger King serves up poop emoji ice cream to highlight clean ingredients</a></h3> <span class="secondary-label">March 23, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nbcuniversal-elevates-ispot-to-ad-currency-as-measurement-battle-heats-up/620827/" class="analytics t-editors-bio-article">NBCUniversal elevates iSpot to ad currency in blow to Nielsen</a></h3> <span class="secondary-label">March 23, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/arbys-cmo-dishes-on-pusha-t-diss-track/620743/" class="analytics t-editors-bio-article">Arby&#x27;s CMO dishes on Pusha T diss track</a></h3> <span class="secondary-label">March 22, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dentsu-is-nbcunifieds-first-agency-partner-as-media-giant-continues-data-p/620711/" class="analytics t-editors-bio-article">Dentsu is NBCUnified&#x27;s first agency partner as media giant continues data push</a></h3> <span class="secondary-label">March 21, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-brands-can-do-as-inflation-adds-to-consumer-woes/620649/" class="analytics t-editors-bio-article">What brands can do as inflation adds to consumer woes</a></h3> <span class="secondary-label">March 21, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mms-t-mobile-wells-fargo-integrate-with-nbcs-american-song-contest/620522/" class="analytics t-editors-bio-article">M&amp;M&#x27;s, T-Mobile, Wells Fargo integrate with NBC&#x27;s &#x27;American Song Contest&#x27;</a></h3> <span class="secondary-label">March 17, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-a-combined-hbo-max-and-discovery-will-change-the-avod-landscape/620440/" class="analytics t-editors-bio-article">How a combined HBO Max and Discovery+ will change the AVOD landscape</a></h3> <span class="secondary-label">March 16, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-podcasts-are-helping-brands-meet-dei-commitments/620326/" class="analytics t-editors-bio-article">How podcasts are helping brands meet DEI commitments</a></h3> <span class="secondary-label">March 14, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/omnicom-is-first-agency-to-integrate-with-nbcuniversals-data-clean-room/620327/" class="analytics t-editors-bio-article">Omnicom is first agency to integrate with NBCUniversal&#x27;s data clean room</a></h3> <span class="secondary-label">March 14, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chilis-opens-e-commerce-shop-to-celebrate-47th-birthday/620162/" class="analytics t-editors-bio-article">Chili&#x27;s opens e-commerce shop to celebrate 47th birthday</a></h3> <span class="secondary-label">March 11, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dollar-shave-club-signs-chin-fluencer-to-nil-deal-for-march-madness/620170/" class="analytics t-editors-bio-article">Dollar Shave Club signs &#x27;chin-fluencer&#x27; to NIL deal for March Madness</a></h3> <span class="secondary-label">March 10, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/degree-looks-to-close-gender-bracket-gap-during-march-madness/620099/" class="analytics t-editors-bio-article">Degree looks to close gender &#x27;bracket gap&#x27; during March Madness</a></h3> <span class="secondary-label">March 9, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-qsr-marketers-are-riding-the-plant-based-food-wave/619721/" class="analytics t-editors-bio-article">How QSR marketers are riding the plant-based food wave</a></h3> <span class="secondary-label">March 8, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/omnicom-acquires-digital-transformation-firm-to-boost-consultancy/619915/" class="analytics t-editors-bio-article">Omnicom acquires digital transformation firm to boost consultancy</a></h3> <span class="secondary-label">March 7, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/inside-disneys-ambitious-bets-on-measurement-data-and-programmatic/619885/" class="analytics t-editors-bio-article">Inside Disney&#x27;s ambitious bets on measurement, data and programmatic</a></h3> <span class="secondary-label">March 7, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jack-in-the-box-trolls-mcdonalds-over-broken-ice-cream-machines/619702/" class="analytics t-editors-bio-article">Jack in the Box trolls McDonald&#x27;s over broken ice cream machines</a></h3> <span class="secondary-label">March 3, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nike-asos-old-navy-are-most-inclusive-brands-for-gen-z-study-says/619582/" class="analytics t-editors-bio-article">Nike, Asos, Old Navy are most inclusive brands for Gen Z, study says</a></h3> <span class="secondary-label">March 1, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wpp-grows-at-fastest-pace-in-20-years-as-experience-commerce-surge/619427/" class="analytics t-editors-bio-article">WPP grows at fastest pace in 20 years as experience, commerce surge</a></h3> <span class="secondary-label">Feb. 28, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/agencies-metaverse-practices-ramp-up-in-preparation-for-new-digital-age/619428/" class="analytics t-editors-bio-article">Agencies&#x27; metaverse practices ramp up in preparation for new digital age</a></h3> <span class="secondary-label">Feb. 28, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-singles-squares-up-with-kelis-on-culture-play/619418/" class="analytics t-editors-bio-article">Kraft Singles squares up with Kelis on culture play</a></h3> <span class="secondary-label">Feb. 25, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mondelez-personalization-tie-up-with-innovid-prioritizes-ctv/619345/" class="analytics t-editors-bio-article">Mondelez personalization tie-up with Innovid prioritizes CTV</a></h3> <span class="secondary-label">Feb. 24, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-the-super-bowl-and-olympics-taught-nbcuniversal-about-the-new-era-of-m/619223/" class="analytics t-editors-bio-article">What the Super Bowl and Olympics taught NBCUniversal about the new era of measurement</a></h3> <span class="secondary-label">Feb. 23, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-heinz-teams-with-google-to-accelerate-digital-transformation/619100/" class="analytics t-editors-bio-article">Kraft Heinz teams with Google to accelerate digital transformation</a></h3> <span class="secondary-label">Feb. 18, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walgreens-bolsters-retail-media-network-with-self-serve-programmatic-clean/619004/" class="analytics t-editors-bio-article">Walgreens bolsters retail media network with self-serve programmatic, clean room</a></h3> <span class="secondary-label">Feb. 17, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/michelob-ultra-gets-in-on-90s-nostalgia-with-nba-jam-team-up/618940/" class="analytics t-editors-bio-article">Michelob Ultra gets in on ‘90s nostalgia with NBA Jam team-up</a></h3> <span class="secondary-label">Feb. 16, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-worst-super-bowl-ads-2022/618420/" class="analytics t-editors-bio-article">Super Bowl LVI ads stick to old scripts as digital innovations prove divisive</a></h3> <span class="secondary-label">Feb. 14, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kfc-selects-mullenlowe-as-aor-to-complete-marketing-makeover/618682/" class="analytics t-editors-bio-article">KFC selects MullenLowe as AOR to complete marketing makeover</a></h3> <span class="secondary-label">Feb. 14, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/applebees-cmo-on-embracing-everything-from-80s-nostalgia-to-metaverse-buz/618514/" class="analytics t-editors-bio-article">Applebee&#x27;s CMO on embracing everything from &#x27;80s nostalgia to metaverse buzz</a></h3> <span class="secondary-label">Feb. 14, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-previews-nfls-shift-to-streaming-with-super-bowl-spot/618719/" class="analytics t-editors-bio-article">Amazon previews NFL&#x27;s shift to streaming with Super Bowl spot</a></h3> <span class="secondary-label">Feb. 11, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nfl-opens-snapchat-playbook-for-super-bowl-sunday/618537/" class="analytics t-editors-bio-article">NFL opens Snapchat playbook for Super Bowl Sunday</a></h3> <span class="secondary-label">Feb. 10, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-nyx-partner-with-triller-to-boost-black-creators/618634/" class="analytics t-editors-bio-article">Walmart, NYX partner with Triller to boost Black creators</a></h3> <span class="secondary-label">Feb. 10, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-media-conglomerates-are-plotting-the-future-of-measurement-and-identity/618422/" class="analytics t-editors-bio-article">How media conglomerates are plotting the future of measurement and identity</a></h3> <span class="secondary-label">Feb. 8, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-puts-creative-media-accounts-into-review-as-rbi-reshape-contin/618399/" class="analytics t-editors-bio-article">Burger King puts creative, media accounts into review as RBI reshape continues</a></h3> <span class="secondary-label">Feb. 7, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/universal-snap-host-virtual-concert-to-promote-j-los-marry-me/618188/" class="analytics t-editors-bio-article">Universal, Snap host virtual concert to promote J-Lo&#x27;s &#x27;Marry Me&#x27;</a></h3> <span class="secondary-label">Feb. 3, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/shake-shack-hooks-up-with-doordash-for-chicken-sandwich-themed-dating-site/618166/" class="analytics t-editors-bio-article">Shake Shack hooks up with DoorDash for chicken sandwich-themed dating site</a></h3> <span class="secondary-label">Feb. 3, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/accenture-interactive-again-bets-on-agency-heavyweights-to-boost-creative-e/618028/" class="analytics t-editors-bio-article">Accenture Interactive again bets on agency heavyweights to boost creative expertise</a></h3> <span class="secondary-label">Jan. 31, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/whats-next-for-advertisers-as-google-changes-course-again-on-cookie-altern/617884/" class="analytics t-editors-bio-article">What&#x27;s next for advertisers as Google changes course again on cookie alternatives</a></h3> <span class="secondary-label">Jan. 28, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bushs-beans-enlists-tiktok-reels-creators-for-can-film-festival/617782/" class="analytics t-editors-bio-article">Bush&#x27;s Beans enlists TikTok, Reels creators for Can Film Festival</a></h3> <span class="secondary-label">Jan. 27, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-a-raft-of-cpg-rebrands-portend-for-marketer-priorities-in-2022/617679/" class="analytics t-editors-bio-article">What a raft of CPG rebrands portend for marketer priorities in 2022</a></h3> <span class="secondary-label">Jan. 26, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/groupon-invites-fans-to-gronks-house-for-super-bowl-party/617665/" class="analytics t-editors-bio-article">Groupon invites fans to Gronk&#x27;s house for Super Bowl party</a></h3> <span class="secondary-label">Jan. 25, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mntn-acquires-quickframe-in-hopes-of-streamlining-ctv-ad-production/617490/" class="analytics t-editors-bio-article">MNTN acquires QuickFrame in hopes of streamlining CTV ad production</a></h3> <span class="secondary-label">Jan. 24, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-refreshes-can-designs-to-highlight-flavor-portfolio/617370/" class="analytics t-editors-bio-article">Coca-Cola refreshes can designs to highlight flavor portfolio</a></h3> <span class="secondary-label">Jan. 20, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/anheuser-busch-updates-logo-to-match-forward-looking-brand-purpose/617320/" class="analytics t-editors-bio-article">Anheuser-Busch updates logo to match forward-looking brand purpose</a></h3> <span class="secondary-label">Jan. 19, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/can-2022-restaurant-marketers-get-digital-right-while-facing-panoply-of-pressure/617214/" class="analytics t-editors-bio-article">Can restaurant marketers get digital right while facing panoply of pressures?</a></h3> <span class="secondary-label">Jan. 18, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tic-tac-inspires-kindness-and-connection-via-ar-messaging/617067/" class="analytics t-editors-bio-article">Tic Tac inspires kindness and connection via AR messaging</a></h3> <span class="secondary-label">Jan. 13, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campbells-teams-with-experiential-toy-company-camp-on-candles-activity-gu/617094/" class="analytics t-editors-bio-article">Campbell&#x27;s teams with experiential toy company Camp on candles, activity guides</a></h3> <span class="secondary-label">Jan. 13, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/looking-ahead-9-trends-that-will-steer-marketing-in-2022/616935/" class="analytics t-editors-bio-article">Looking ahead: 9 trends that will steer marketing in 2022</a></h3> <span class="secondary-label">Jan. 11, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/discovery-invests-in-openap-to-accelerate-growth-of-advanced-tv/616895/" class="analytics t-editors-bio-article">Discovery invests in OpenAP to accelerate growth of advanced TV</a></h3> <span class="secondary-label">Jan. 10, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/social-commerce-to-grow-3-times-as-fast-as-e-commerce-accenture-predicts/616741/" class="analytics t-editors-bio-article">Social commerce to grow 3 times as fast as e-commerce, Accenture predicts</a></h3> <span class="secondary-label">Jan. 6, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pg-takes-first-step-into-the-metaverse-with-beautysphere/616712/" class="analytics t-editors-bio-article">P&amp;G takes first step into the metaverse with BeautySphere</a></h3> <span class="secondary-label">Jan. 6, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-buy-launches-in-house-media-company/616630/" class="analytics t-editors-bio-article">Best Buy launches in-house media company</a></h3> <span class="secondary-label">Jan. 4, 2022</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lebron-james-reps-a-second-pepsico-brand-with-ruffles-effort/611835/" class="analytics t-editors-bio-article">LeBron James reps a second PepsiCo brand with Ruffles effort</a></h3> <span class="secondary-label">Dec. 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/uta-buys-medialink-as-marketing-entertainment-convergence-persists/611781/" class="analytics t-editors-bio-article">UTA buys MediaLink as marketing, entertainment convergence persists</a></h3> <span class="secondary-label">Dec. 20, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/linkedin-spices-up-out-of-office-messages-with-cameo-carolers/611621/" class="analytics t-editors-bio-article">LinkedIn spices up out-of-office messages with Cameo carolers</a></h3> <span class="secondary-label">Dec. 16, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsi-boosts-hip-hop-artists-with-music-academy-virtual-summit/611496/" class="analytics t-editors-bio-article">Pepsi boosts hip-hop artists with music academy, virtual summit</a></h3> <span class="secondary-label">Dec. 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-teams-with-talkshoplive-as-social-commerce-ramp-up-continues/611464/" class="analytics t-editors-bio-article">Walmart teams with TalkShopLive as social commerce ramp up continues</a></h3> <span class="secondary-label">Dec. 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-fubotv-is-working-to-solve-advertiser-identity-issues/611324/" class="analytics t-editors-bio-article">How FuboTV is working to solve advertiser identity issues</a></h3> <span class="secondary-label">Dec. 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dennys-enters-the-matrix-and-serves-up-free-mobile-delivery/611202/" class="analytics t-editors-bio-article">Denny&#x27;s enters &#x27;The Matrix&#x27; and serves up free mobile delivery</a></h3> <span class="secondary-label">Dec. 9, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mtn-dew-seeks-park-ranger-to-oversee-outdoor-enthusiast-playground/611102/" class="analytics t-editors-bio-article">Mtn Dew seeks park ranger to oversee outdoor enthusiast &#x27;playground&#x27;</a></h3> <span class="secondary-label">Dec. 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-marketing-campaigns-2021/611068/" class="analytics t-editors-bio-article">9 campaigns that struck a chord in 2021</a></h3> <span class="secondary-label">Dec. 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wpp-beefs-up-e-commerce-push-with-acquisition-sustainability-practice/610897/" class="analytics t-editors-bio-article">WPP beefs up e-commerce push with acquisition, sustainability practice</a></h3> <span class="secondary-label">Dec. 6, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-appoints-jordan-brand-cmo-as-global-chief-brand-officer/610895/" class="analytics t-editors-bio-article">Taco Bell appoints Jordan Brand CMO as global chief brand officer</a></h3> <span class="secondary-label">Dec. 3, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chipotle-turns-cilantro-soap-meme-into-stocking-stuffer/610835/" class="analytics t-editors-bio-article">Chipotle turns cilantro-soap meme into stocking stuffer</a></h3> <span class="secondary-label">Dec. 2, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mr-peanut-doles-out-nutstalgia-for-holidays-with-music-video-gift-boxes/610721/" class="analytics t-editors-bio-article">Mr. Peanut doles out &#x27;nutstalgia&#x27; for holidays with music video, gift boxes</a></h3> <span class="secondary-label">Dec. 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/volkswagen-embeds-ar-driving-experience-on-amazon-boxes/610651/" class="analytics t-editors-bio-article">Volkswagen embeds AR driving experience on Amazon boxes</a></h3> <span class="secondary-label">Nov. 30, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-walmart-open-ar-holiday-stores-in-snapchat/610531/" class="analytics t-editors-bio-article">Coca-Cola, Walmart open AR holiday stores in Snapchat</a></h3> <span class="secondary-label">Nov. 24, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cheetos-turns-iconic-orange-dust-into-art-exhibit-with-latest-musical-tie-u/610464/" class="analytics t-editors-bio-article">Cheetos turns iconic orange dust into art exhibit with latest musical tie-up</a></h3> <span class="secondary-label">Nov. 23, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/brands-inclusive-holiday-marketing-campaigns-inspiration/610369/" class="analytics t-editors-bio-article">How brands are turning inclusive holiday campaigns into more than &#x27;inspiration porn&#x27;</a></h3> <span class="secondary-label">Nov. 23, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dunkin-chooses-anomaly-as-aor-to-modernize-brand-ethos/610300/" class="analytics t-editors-bio-article">Dunkin&#x27; chooses Anomaly as AOR to modernize brand ethos</a></h3> <span class="secondary-label">Nov. 22, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-advertisers-can-adapt-sidestep-supply-chain-challenges/610368/" class="analytics t-editors-bio-article">How advertisers can adapt to sidestep supply chain challenges</a></h3> <span class="secondary-label">Nov. 22, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chipotle-supports-young-farmers-with-kacey-musgraves-carhartt-collaboratio/610137/" class="analytics t-editors-bio-article">Chipotle supports young farmers with Kacey Musgraves, Carhartt collaborations</a></h3> <span class="secondary-label">Nov. 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/s4-capital-makes-another-acquisition-as-net-revenue-increases-42/610030/" class="analytics t-editors-bio-article">S4 Capital makes another acquisition as net revenue increases 42%</a></h3> <span class="secondary-label">Nov. 15, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/frito-lays-sunchips-gives-artists-chance-to-craft-ads/610037/" class="analytics t-editors-bio-article">Frito-Lay&#x27;s SunChips gives artists chance to craft ads</a></h3> <span class="secondary-label">Nov. 15, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-duets-with-mariah-carey-to-celebrate-the-holidays/609823/" class="analytics t-editors-bio-article">McDonald&#x27;s duets with Mariah Carey to celebrate the holidays</a></h3> <span class="secondary-label">Nov. 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tim-hortons-jumps-on-celeb-menu-trend-with-justin-bieber-collab/609794/" class="analytics t-editors-bio-article">Tim Hortons jumps on celeb-menu trend with Justin Bieber</a></h3> <span class="secondary-label">Nov. 10, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-disney-balances-entertainment-ad-sales-streaming-age-ctv/609667/" class="analytics t-editors-bio-article">How Disney balances entertainment and ad sales in the streaming age</a></h3> <span class="secondary-label">Nov. 9, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-names-wpp-global-marketing-partner/609661/" class="analytics t-editors-bio-article">Coca-Cola names WPP global marketing partner</a></h3> <span class="secondary-label">Nov. 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-kings-ellie-doty-is-latest-marketer-to-leave-brand/609550/" class="analytics t-editors-bio-article">Burger King&#x27;s Ellie Doty is latest marketer to leave brand</a></h3> <span class="secondary-label">Nov. 5, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kfc-reportedly-drop-longtime-agency-wieden-kennedy-marketing/609424/" class="analytics t-editors-bio-article">KFC reportedly will drop longtime agency Wieden + Kennedy as marketing shakeup continues</a></h3> <span class="secondary-label">Nov. 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cryptocom-becomes-first-global-marketing-partner-for-twitch-rivals/609384/" class="analytics t-editors-bio-article">Crypto.com becomes first global marketing partner for Twitch Rivals</a></h3> <span class="secondary-label">Nov. 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-doles-out-crypto-on-robinhood-to-boost-loyalty-program/609227/" class="analytics t-editors-bio-article">Burger King doles out crypto on Robinhood to boost loyalty program</a></h3> <span class="secondary-label">Nov. 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ctv-exploding-marketers-capitalize-promise-advertising-week/608830/" class="analytics t-editors-bio-article">CTV is exploding, but can marketers capitalize on its promise?</a></h3> <span class="secondary-label">Oct. 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-omnicom-is-taking-inclusivity-beyond-the-mood-board-to-the-boardroom/608687/" class="analytics t-editors-bio-article">How Omnicom is taking inclusivity beyond the mood board to the boardroom</a></h3> <span class="secondary-label">Oct. 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/triller-rolls-out-sms-platform-connect-creators-fans-cliqz/608596/" class="analytics t-editors-bio-article">Triller parent rolls out SMS platform to connect creators with fans</a></h3> <span class="secondary-label">Oct. 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-unilever-marketers-avoid-greenwashing-advertising-week/608662/" class="analytics t-editors-bio-article">How Unilever and other marketers work to avoid greenwashing</a></h3> <span class="secondary-label">Oct. 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-mars-approaches-contextual-advertising-as-a-cookieless-future-looms/608481/" class="analytics t-editors-bio-article">How Mars approaches contextual advertising as a cookieless future looms</a></h3> <span class="secondary-label">Oct. 20, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/stellantis-taps-black-owned-agency-to-shore-up-multicultural-marketing/608327/" class="analytics t-editors-bio-article">Stellantis taps Black-owned agency to shore up multicultural marketing</a></h3> <span class="secondary-label">Oct. 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kargo-acquires-stitcherads-for-64m-to-shore-up-e-commerce-offering/608390/" class="analytics t-editors-bio-article">Kargo acquires StitcherAds for $64M to shore up e-commerce offering</a></h3> <span class="secondary-label">Oct. 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campbells-brand-modernization-continues-with-musical-qr-codes-on-cans/608308/" class="analytics t-editors-bio-article">Campbell&#x27;s brand modernization continues with musical QR codes on cans</a></h3> <span class="secondary-label">Oct. 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/starbucks-netflix-partner-on-book-club-inspired-content-series/608132/" class="analytics t-editors-bio-article">Starbucks, Netflix partner on book club-inspired content series</a></h3> <span class="secondary-label">Oct. 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/doordash-beefs-up-ad-capabilities-for-restaurants-cpg-brands/608053/" class="analytics t-editors-bio-article">DoorDash beefs up ad capabilities for restaurants, CPG brands</a></h3> <span class="secondary-label">Oct. 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/can-qsrs-meet-marketings-new-imperatives-without-alienating-franchisees/607939/" class="analytics t-editors-bio-article">Can QSRs meet marketing&#x27;s new imperatives without alienating franchisees?</a></h3> <span class="secondary-label">Oct. 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mercedes-benz-touts-sustainability-with-electric-vehicle-experiences/607990/" class="analytics t-editors-bio-article">Mercedes-Benz touts sustainability with electric vehicle experiences</a></h3> <span class="secondary-label">Oct. 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsi-boosts-black-owned-restaurants-marketing-rewards-consumers-with-dig/607795/" class="analytics t-editors-bio-article">Pepsi boosts Black-owned restaurants&#x27; marketing, rewards consumers with Dig In Day</a></h3> <span class="secondary-label">Oct. 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/clothing-is-gen-zs-top-wallet-priority-for-first-time-since-2014-piper-sa/607684/" class="analytics t-editors-bio-article">Clothing is Gen Z&#x27;s top wallet priority for first time since 2014, Piper Sandler finds</a></h3> <span class="secondary-label">Oct. 5, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mondelez-uses-ai-to-animate-family-photos-for-vietnamese-holiday/607640/" class="analytics t-editors-bio-article">Mondelez uses AI to animate family photos for Vietnamese holiday</a></h3> <span class="secondary-label">Oct. 5, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ipgs-new-identity-solution-works-across-open-web-walled-gardens/607619/" class="analytics t-editors-bio-article">IPG&#x27;s new identity solution works across open web, walled gardens</a></h3> <span class="secondary-label">Oct. 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-celebrates-national-taco-day-with-discord-messaging-push/607481/" class="analytics t-editors-bio-article">Taco Bell celebrates National Taco Day with Discord, messaging push</a></h3> <span class="secondary-label">Oct. 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/starburst-doubles-down-on-viral-little-lad-ad-with-tiktok-contest/607525/" class="analytics t-editors-bio-article">Starburst doubles down on viral Little Lad ad with TikTok contest</a></h3> <span class="secondary-label">Oct. 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/c4-energy-drink-celebrates-starburst-fusion-with-pop-up-truck-digital-cont/607315/" class="analytics t-editors-bio-article">C4 Energy drink celebrates Starburst fusion with pop-up truck, digital content</a></h3> <span class="secondary-label">Sept. 29, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/twitch-enters-first-record-label-partnership-with-warner-music-group/607280/" class="analytics t-editors-bio-article">Twitch enters first record label partnership with Warner Music Group</a></h3> <span class="secondary-label">Sept. 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/us-advertising-rebound-intensifies-on-pace-to-grow-23-magna-says/607215/" class="analytics t-editors-bio-article">US advertising rebound intensifies, on pace to grow 23%, Magna says</a></h3> <span class="secondary-label">Sept. 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/busch-takes-remote-work-outdoors-with-treework-space/606938/" class="analytics t-editors-bio-article">Busch takes remote work outdoors with TreeWork space</a></h3> <span class="secondary-label">Sept. 22, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-kings-nft-strategy-matures-beyond-stunts-toward-real-engagement/606849/" class="analytics t-editors-bio-article">Burger King&#x27;s NFT strategy matures beyond stunts toward real engagement</a></h3> <span class="secondary-label">Sept. 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/omnicom-creates-bespoke-agency-for-mercedes-benz/606829/" class="analytics t-editors-bio-article">Omnicom creates bespoke agency for Mercedes-Benz</a></h3> <span class="secondary-label">Sept. 20, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/state-farms-mascot-debuts-as-first-branded-character-in-nba-2k22/606590/" class="analytics t-editors-bio-article">State Farm&#x27;s mascot debuts as first branded character in NBA 2K22</a></h3> <span class="secondary-label">Sept. 15, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/s4-capital-raises-guidance-again-as-net-revenue-accelerates-66-in-q2/606460/" class="analytics t-editors-bio-article">S4 Capital raises guidance again as net revenue accelerates 66% in Q2</a></h3> <span class="secondary-label">Sept. 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/why-planet-fitness-went-from-16-agencies-to-1-publicis-aor/606323/" class="analytics t-editors-bio-article">Why Planet Fitness went from 16 agencies to one with new AOR Publicis</a></h3> <span class="secondary-label">Sept. 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsi-blends-nfl-new-york-fashion-week-kickoffs-in-capsule-collection/606281/" class="analytics t-editors-bio-article">Pepsi blends NFL, New York Fashion Week kickoffs in capsule collection</a></h3> <span class="secondary-label">Sept. 9, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/s4-capital-merges-mediamonks-with-cashmere-to-boost-cultural-offering/606182/" class="analytics t-editors-bio-article">Media.Monks merges with Cashmere to boost cultural offering</a></h3> <span class="secondary-label">Sept. 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dennys-celebrates-college-football-offensive-linemen-with-all-pancaker-tea/606063/" class="analytics t-editors-bio-article">Denny&#x27;s celebrates college football offensive linemen with All-Pancaker Team</a></h3> <span class="secondary-label">Sept. 3, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/buffalo-wild-wings-gauges-crowd-noise-with-ai-for-sports-bar-competitions/605954/" class="analytics t-editors-bio-article">Buffalo Wild Wings gauges crowd noise with AI for sports bar competitions</a></h3> <span class="secondary-label">Sept. 2, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lucky-charms-drops-album-as-general-mills-embraces-digital-channels/605876/" class="analytics t-editors-bio-article">Lucky Charms drops album as General Mills embraces digital channels</a></h3> <span class="secondary-label">Sept. 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tide-extends-turntocold-campaign-with-nfl-partnership/605834/" class="analytics t-editors-bio-article">Tide extends #TurnToCold campaign with NFL partnership</a></h3> <span class="secondary-label">Aug. 31, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/vizio-secures-100m-in-upfront-commitments-amid-shift-to-ctv/605769/" class="analytics t-editors-bio-article">Vizio secures $100M in upfront commitments amid shift to CTV</a></h3> <span class="secondary-label">Aug. 30, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sweetgreen-celebrates-naomi-osaka-partnership-with-us-open-campaign/605696/" class="analytics t-editors-bio-article">Sweetgreen celebrates Naomi Osaka partnership with US Open campaign</a></h3> <span class="secondary-label">Aug. 30, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/michelob-ultra-supports-gender-equality-in-sports-with-100m-pledge/605658/" class="analytics t-editors-bio-article">Michelob Ultra supports gender equality in sports with $100M pledge</a></h3> <span class="secondary-label">Aug. 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/can-agencies-adapt-as-the-future-of-work-takes-shape/605292/" class="analytics t-editors-bio-article">Can agencies adapt as the future of work takes shape?</a></h3> <span class="secondary-label">Aug. 23, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/82-of-advertisers-apply-brand-values-to-media-spending-decisions-survey-f/605297/" class="analytics t-editors-bio-article">82% of advertisers apply brand values to media spending decisions, survey finds</a></h3> <span class="secondary-label">Aug. 23, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walmart-nearly-doubles-ad-sales-after-major-investments-in-connect-platform/605252/" class="analytics t-editors-bio-article">Walmart nearly doubles ad sales after major investments in Connect platform</a></h3> <span class="secondary-label">Aug. 19, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/45-of-consumers-say-subway-should-drop-embattled-megan-rapinoe-survey-fin/605183/" class="analytics t-editors-bio-article">45% of consumers say Subway should drop embattled Megan Rapinoe, survey finds</a></h3> <span class="secondary-label">Aug. 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/general-mills-serves-up-nostalgia-with-monster-mash-remake-mockumentary/605072/" class="analytics t-editors-bio-article">General Mills serves up nostalgia with &#x27;Monster Mash&#x27; remake, mockumentary</a></h3> <span class="secondary-label">Aug. 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dentsu-returns-to-growth-as-refitting-customer-experiences-remains-big-oppo/605037/" class="analytics t-editors-bio-article">Dentsu returns to growth as refitting customer experiences remains big opportunity</a></h3> <span class="secondary-label">Aug. 16, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-tiktok-increase-privacy-safety-protections-for-teens/604873/" class="analytics t-editors-bio-article">Google, TikTok increase privacy, safety protections for teens</a></h3> <span class="secondary-label">Aug. 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/subways-cmo-on-why-the-brands-transformation-is-just-beginning/604792/" class="analytics t-editors-bio-article">Subway&#x27;s CMO on why the brand&#x27;s transformation is just beginning</a></h3> <span class="secondary-label">Aug. 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/reeses-puffs-turns-cereal-boxes-into-ar-synthesizers/604676/" class="analytics t-editors-bio-article">Reese&#x27;s Puffs turns cereal boxes into AR synthesizers</a></h3> <span class="secondary-label">Aug. 10, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/local-media-agencies-poised-to-be-key-part-of-accelerating-digital-ad-marke/604566/" class="analytics t-editors-bio-article">Local media agencies poised to be key part of accelerating digital ad market</a></h3> <span class="secondary-label">Aug. 9, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-taps-cashmere-as-first-culture-agency-of-record/604604/" class="analytics t-editors-bio-article">Taco Bell taps Cashmere as first culture agency of record</a></h3> <span class="secondary-label">Aug. 9, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-asks-if-new-zero-sugar-is-best-coke-ever-in-multichannel-push/604640/" class="analytics t-editors-bio-article">Coca-Cola asks if new Zero Sugar is &#x27;Best Coke Ever?&#x27; in multichannel push</a></h3> <span class="secondary-label">Aug. 9, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tide-confronts-homelessness-with-free-laundry-room-docuseries-on-imdb-tv/604583/" class="analytics t-editors-bio-article">Tide confronts homelessness with free laundry room, docuseries on IMDb TV</a></h3> <span class="secondary-label">Aug. 6, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kfc-lets-guests-chick-in-to-themed-london-hotel/604506/" class="analytics t-editors-bio-article">KFC lets guests &#x27;chick-in&#x27; to themed London hotel</a></h3> <span class="secondary-label">Aug. 5, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/why-jack-in-the-box-hosted-a-comic-con-afterparty-on-discord/604357/" class="analytics t-editors-bio-article">Why Jack in the Box hosted a Comic-Con afterparty on Discord</a></h3> <span class="secondary-label">Aug. 3, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ipg-becomes-first-holding-company-to-act-as-closed-operator-for-unified-id/604295/" class="analytics t-editors-bio-article">IPG becomes first holding company to act as closed operator for Unified ID</a></h3> <span class="secondary-label">Aug. 2, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nike-patagonia-walmart-among-brands-piloting-twitters-new-e-commerce-fea/604142/" class="analytics t-editors-bio-article">Nike, Patagonia, Walmart among brands piloting Twitter&#x27;s new e-commerce features</a></h3> <span class="secondary-label">July 29, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-auctions-its-first-nfts-as-interest-in-metaverse-grows/604069/" class="analytics t-editors-bio-article">Coca-Cola auctions its first NFTs as interest in metaverse grows</a></h3> <span class="secondary-label">July 29, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campbells-commemorates-updated-soup-can-labels-with-nft-collection/603975/" class="analytics t-editors-bio-article">Campbell&#x27;s commemorates updated soup can labels with NFT collection</a></h3> <span class="secondary-label">July 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pizza-hut-spins-brand-elements-into-tastewear-capsule-collection/603965/" class="analytics t-editors-bio-article">Pizza Hut spins brand elements into &#x27;Tastewear&#x27; capsule collection</a></h3> <span class="secondary-label">July 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/popeyes-calls-truce-to-chicken-sandwich-wars-with-nugget-launch-campaign/603899/" class="analytics t-editors-bio-article">Popeyes calls truce to chicken sandwich wars with nugget launch campaign</a></h3> <span class="secondary-label">July 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tinuiti-beefs-up-ctv-ott-offering-with-bliss-point-media-buy/603839/" class="analytics t-editors-bio-article">Tinuiti beefs up CTV, OTT offering with Bliss Point Media buy</a></h3> <span class="secondary-label">July 26, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-spurs-42-revenue-growth-after-returning-to-pre-pandemic-marketin/603765/" class="analytics t-editors-bio-article">Coca-Cola spurs 42% revenue growth after returning to pre-pandemic marketing spend</a></h3> <span class="secondary-label">July 22, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/oshkosh-bgosh-reimagines-mariah-carey-muhammad-ali-as-kids/603691/" class="analytics t-editors-bio-article">OshKosh B&#x27;gosh reimagines Mariah Carey, Muhammad Ali as kids</a></h3> <span class="secondary-label">July 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mediaocean-to-acquire-ad-server-flashtalking-in-latest-boost-of-its-omnicha/603463/" class="analytics t-editors-bio-article">Mediaocean to buy ad server Flashtalking in boost to its omnichannel push</a></h3> <span class="secondary-label">July 19, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/data-privacy-evolved-at-a-dizzying-pace-in-h1-with-more-still-to-come/602545/" class="analytics t-editors-bio-article">Data privacy evolved at a dizzying pace in H1, with more still to come</a></h3> <span class="secondary-label">July 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/50-of-agencies-outsource-data-amid-persistent-uniqueness-validity-concern/602878/" class="analytics t-editors-bio-article">50% of agencies outsource data amid persistent uniqueness, validity concerns</a></h3> <span class="secondary-label">July 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/why-a-creative-veteran-is-bullish-on-next-generation-customer-experiences/602952/" class="analytics t-editors-bio-article">Why a creative veteran is bullish on next-generation customer experiences</a></h3> <span class="secondary-label">July 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/estrella-jalisco-celebrates-micheladas-with-first-to-market-tastemade-partn/603020/" class="analytics t-editors-bio-article">Estrella Jalisco celebrates micheladas with first-to-market Tastemade partnership</a></h3> <span class="secondary-label">July 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/match-groups-blk-taps-rapper-juvenile-to-vax-that-thang-up/602955/" class="analytics t-editors-bio-article">Match Group&#x27;s BLK taps rapper Juvenile to &#x27;Vax That Thang Up&#x27;</a></h3> <span class="secondary-label">July 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-heinz-partners-with-top-chef-alum-to-launch-food-focused-platform/602890/" class="analytics t-editors-bio-article">Kraft Heinz partners with &#x27;Top Chef&#x27; alum to launch food-focused platform</a></h3> <span class="secondary-label">July 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/heinz-calls-on-hot-dog-and-bun-companies-to-sell-equal-packs/602798/" class="analytics t-editors-bio-article">Heinz calls on hot dog and bun companies to sell equal packs</a></h3> <span class="secondary-label">July 6, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/degree-is-quick-to-partner-with-college-athletes-that-can-now-monetize/602744/" class="analytics t-editors-bio-article">Degree is quick to partner with college athletes that can now monetize</a></h3> <span class="secondary-label">July 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/budweiser-recreates-independence-day-speech-as-vaccination-push-continues/602657/" class="analytics t-editors-bio-article">Budweiser recreates &#x27;Independence Day&#x27; speech as vaccination push continues</a></h3> <span class="secondary-label">June 30, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/attitudes-toward-brands-evolve-again-1-year-after-a-racial-reckoning-began/602619/" class="analytics t-editors-bio-article">Attitudes toward brands evolve again, 1 year after a racial reckoning began</a></h3> <span class="secondary-label">June 30, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/doritos-gives-platform-to-black-creators-with-5m-commitment/602552/" class="analytics t-editors-bio-article">Doritos gives platform to Black creators with $5M commitment</a></h3> <span class="secondary-label">June 29, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/horizon-media-embeds-behavioral-science-with-brand-strategy-via-new-team/602460/" class="analytics t-editors-bio-article">Horizon Media embeds behavioral science with brand strategy via new team</a></h3> <span class="secondary-label">June 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/sprite-turns-scannable-bottles-into-tickets-for-virtual-hip-hop-concerts/602459/" class="analytics t-editors-bio-article">Sprite turns scannable bottles into tickets for virtual hip-hop concerts</a></h3> <span class="secondary-label">June 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/whats-next-ad-industry-google-delays-third-party-cookie-death-analysis/602449/" class="analytics t-editors-bio-article">What&#x27;s next for the ad industry as Google gives third-party cookies a stay of execution</a></h3> <span class="secondary-label">June 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/google-delays-third-party-cookie-phaseout-to-2023/602364/" class="analytics t-editors-bio-article">Google delays third-party cookie phaseout to 2023</a></h3> <span class="secondary-label">June 24, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dr-pepper-takes-zero-gravity-flight-with-triller-to-promote-zero-sugar-soda/602314/" class="analytics t-editors-bio-article">Dr Pepper takes zero-gravity flight with Triller to promote Zero Sugar soda</a></h3> <span class="secondary-label">June 24, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-brands-unilever-lvmh-brand-purpose-cmo-role-evolves/602232/" class="analytics t-editors-bio-article">As CMOs seek to fortify pandemic gains, confusion grows around brand purpose</a></h3> <span class="secondary-label">June 24, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ad-libio-expands-automations-role-in-delivering-relevant-digital-creative/602129/" class="analytics t-editors-bio-article">Ad-Lib.io expands automation&#x27;s role in delivering relevant digital creative at scale</a></h3> <span class="secondary-label">June 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-sweetgreens-in-house-agency-helps-deliver-healthy-messages/601987/" class="analytics t-editors-bio-article">How Sweetgreen&#x27;s in-house agency helps deliver healthy messages</a></h3> <span class="secondary-label">June 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/degree-reminds-consumers-to-wear-deodorant-as-pre-pandemic-activities-resum/601927/" class="analytics t-editors-bio-article">Degree reminds consumers to wear deodorant as pre-pandemic activities resume</a></h3> <span class="secondary-label">June 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/wendys-expands-rick-and-morty-collab-with-pop-up-diner-custom-coke-flav/601833/" class="analytics t-editors-bio-article">Wendy&#x27;s expands &#x27;Rick and Morty&#x27; collab with pop-up diner, custom Coke flavors</a></h3> <span class="secondary-label">June 15, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jack-in-the-box-duets-with-jason-derulo-on-virtual-restaurant-brand/601770/" class="analytics t-editors-bio-article">Jack in the Box duets with Jason Derulo on virtual restaurant brand</a></h3> <span class="secondary-label">June 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/general-mills-mars-target-among-brands-committed-to-groupms-black-owned/601628/" class="analytics t-editors-bio-article">General Mills, Mars, Target among brands committed to GroupM&#x27;s Black-owned media initiative</a></h3> <span class="secondary-label">June 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/facebook-ad-chief-carolyn-everson-exits-after-decade-as-liaison-to-brands/601739/" class="analytics t-editors-bio-article">Facebook ad chief Carolyn Everson exits after decade as liaison to brands, agencies</a></h3> <span class="secondary-label">June 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-enters-e-commerce-fray-as-subscription-growth-slows/601684/" class="analytics t-editors-bio-article">Netflix enters e-commerce fray as subscription growth slows</a></h3> <span class="secondary-label">June 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/midol-urges-women-to-stop-apologizing-for-their-periods-with-awareness-push/601599/" class="analytics t-editors-bio-article">Midol urges women to stop apologizing for their periods with awareness push</a></h3> <span class="secondary-label">June 10, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/apple-doubles-down-on-privacy-further-complicating-tracking-and-targeting/601533/" class="analytics t-editors-bio-article">Apple doubles down on privacy, further complicating tracking and targeting</a></h3> <span class="secondary-label">June 10, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-trolls-chick-fil-a-with-lgbtq-donations-during-pride/601464/" class="analytics t-editors-bio-article">Burger King trolls Chick-fil-A with LGBTQ donations during Pride</a></h3> <span class="secondary-label">June 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dominos-revived-noid-hops-on-nft-trend/601438/" class="analytics t-editors-bio-article">Domino&#x27;s revived Noid hops on NFT trend</a></h3> <span class="secondary-label">June 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/skittles-launches-queer-codes-to-spotlight-lgbtq-creators-during-pride/601383/" class="analytics t-editors-bio-article">Skittles launches &#x27;QueeR codes&#x27; to spotlight LGBTQ creators during Pride</a></h3> <span class="secondary-label">June 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/martin-sorrell-interview-s4-capital-disrupting-legacy-agency-model/600956/" class="analytics t-editors-bio-article">Martin Sorrell on how S4 Capital is disrupting the legacy agency model</a></h3> <span class="secondary-label">June 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pantene-teams-with-allyson-felix-in-run-up-to-olympics/601363/" class="analytics t-editors-bio-article">Pantene teams with Allyson Felix in run-up to Olympics</a></h3> <span class="secondary-label">June 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gap-says-marketing-investments-are-supercharging-sales/600998/" class="analytics t-editors-bio-article">Gap says marketing investments are &#x27;supercharging&#x27; sales</a></h3> <span class="secondary-label">June 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/rei-opens-content-studio-to-support-climate-action-dei-efforts/600833/" class="analytics t-editors-bio-article">REI opens content studio to support climate action, DEI efforts</a></h3> <span class="secondary-label">May 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/study-71-of-consumers-tire-of-empty-promises-spurring-age-of-cynicism/600774/" class="analytics t-editors-bio-article">Study: 71% of consumers tire of empty promises, spurring &#x27;age of cynicism&#x27;</a></h3> <span class="secondary-label">May 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/diageo-launches-dei-initiative-to-boost-black-community-in-spirits-industry/600705/" class="analytics t-editors-bio-article">Diageo launches DEI initiative to boost Black community in spirits industry</a></h3> <span class="secondary-label">May 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/droga5-expands-global-reach-with-new-japan-site-offices-in-brazil-and-chin/600615/" class="analytics t-editors-bio-article">Droga5 expands global reach with new Japan site, offices in Brazil and China to follow</a></h3> <span class="secondary-label">May 24, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-brands-like-hp-make-strides-on-tiktok-thanks-to-its-bespoke-brand-safet/600557/" class="analytics t-editors-bio-article">How brands like HP make strides on TikTok thanks to its bespoke brand safety solution</a></h3> <span class="secondary-label">May 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/truly-hard-seltzers-dua-lipa-campaign-marks-largest-media-spend-to-date/600465/" class="analytics t-editors-bio-article">Truly Hard Seltzer&#x27;s Dua Lipa campaign marks largest media spend to date</a></h3> <span class="secondary-label">May 20, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/haagen-dazs-cmo-details-how-a-rebranding-ties-to-the-companys-diversity-g/600410/" class="analytics t-editors-bio-article">Häagen-Dazs&#x27; CMO details how a rebranding ties to the company&#x27;s diversity goals</a></h3> <span class="secondary-label">May 19, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pgs-gillette-venus-seeks-to-normalize-pubic-hair-with-quirky-tune/600380/" class="analytics t-editors-bio-article">P&amp;G&#x27;s Gillette Venus seeks to normalize pubic hair with quirky tune</a></h3> <span class="secondary-label">May 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/walgreens-adds-advanced-tv-first-party-data-play-to-retail-media-network/600299/" class="analytics t-editors-bio-article">Walgreens adds advanced TV, first-party data play to retail media network</a></h3> <span class="secondary-label">May 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/loreal-shifts-from-product-to-content-marketing-with-pro-focused-series/600277/" class="analytics t-editors-bio-article">L&#x27;Oréal shifts from product to content marketing with pro-focused series</a></h3> <span class="secondary-label">May 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/vmlyr-launches-inclusion-focused-consultancy-to-support-brand-dei-efforts/600145/" class="analytics t-editors-bio-article">VMLY&amp;R launches inclusion-focused consultancy to support brand DEI efforts</a></h3> <span class="secondary-label">May 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/liquid-death-protects-heads-from-zombies-to-promote-netflixs-army-of-the/600164/" class="analytics t-editors-bio-article">Liquid Death protects heads from zombies to promote Netflix&#x27;s &#x27;Army of the Dead&#x27;</a></h3> <span class="secondary-label">May 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/celebrities-bring-sizzle-to-new-virtual-restaurant-brands-from-nextbite/600002/" class="analytics t-editors-bio-article">Celebrities bring sizzle to new virtual restaurant brands from Nextbite</a></h3> <span class="secondary-label">May 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/trade-desk-stock-tumbles-despite-earnings-beat-as-concerns-over-growth-moun/599912/" class="analytics t-editors-bio-article">Trade Desk stock tumbles despite earnings beat as concerns over growth mount</a></h3> <span class="secondary-label">May 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hyundai-names-first-african-american-aor-amid-increased-demands-for-diversi/599799/" class="analytics t-editors-bio-article">Hyundai names first African American AOR amid increased demands for diversity</a></h3> <span class="secondary-label">May 10, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/inside-bbdos-plan-to-boost-underrepresented-creators-in-ad-world/599322/" class="analytics t-editors-bio-article">Inside BBDO&#x27;s plan to boost underrepresented creators in ad world</a></h3> <span class="secondary-label">May 10, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/snap-twitter-introduce-expanded-video-content-advertiser-offerings-at-new/599647/" class="analytics t-editors-bio-article">Snap, Twitter introduce expanded video content, advertiser offerings at NewFronts</a></h3> <span class="secondary-label">May 6, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mobile-marketers-intensify-focus-on-contextual-signals-amid-privacy-changes/599564/" class="analytics t-editors-bio-article">Mobile marketers intensify focus on contextual signals amid privacy changes</a></h3> <span class="secondary-label">May 5, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/avods-double-down-on-original-programming-content-studios-at-newfronts/599505/" class="analytics t-editors-bio-article">AVODs double down on original programming, content studios at NewFronts</a></h3> <span class="secondary-label">May 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ipgs-efforts-to-pair-data-with-media-e-commerce-gain-momentum/599232/" class="analytics t-editors-bio-article">IPG&#x27;s efforts to pair data with media, e-commerce gain momentum</a></h3> <span class="secondary-label">May 3, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/apple-revenue-up-54-as-services-hit-all-time-high/599276/" class="analytics t-editors-bio-article">Apple revenue up 54% as services hit all-time high</a></h3> <span class="secondary-label">April 29, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-turns-the-moon-into-a-billboard-for-its-first-global-campaign/599139/" class="analytics t-editors-bio-article">Taco Bell turns the moon into a billboard for its first global campaign</a></h3> <span class="secondary-label">April 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/7-elevens-cmo-plans-to-meet-evolving-consumers-by-doubling-marketing-spend/599126/" class="analytics t-editors-bio-article">7-Eleven&#x27;s CMO plans to meet evolving consumers by doubling marketing spend</a></h3> <span class="secondary-label">April 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bud-light-readies-post-pandemic-summer-plans-with-10m-stimulus/598672/" class="analytics t-editors-bio-article">Bud Light readies post-pandemic summer plans with $10M stimulus</a></h3> <span class="secondary-label">April 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/expedia-centers-rebrand-around-mobile-as-post-covid-travel-planning-arrives/598787/" class="analytics t-editors-bio-article">Expedia centers rebrand around mobile as post-COVID travel planning arrives</a></h3> <span class="secondary-label">April 22, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/courtyard-by-marriott-selects-clubhouse-for-nfl-draft-chat/598856/" class="analytics t-editors-bio-article">Courtyard by Marriott selects Clubhouse for NFL draft chat</a></h3> <span class="secondary-label">April 22, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/michelob-ultras-sustainably-brewed-beer-samples-the-sun-in-new-song/598671/" class="analytics t-editors-bio-article">Michelob Ultra&#x27;s sustainably brewed beer samples the sun in new song</a></h3> <span class="secondary-label">April 20, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-brands-are-fumbling-sustainability-and-how-they-can-get-it-right/598565/" class="analytics t-editors-bio-article">How brands are fumbling sustainability — and how they can get it right</a></h3> <span class="secondary-label">April 19, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/uber-eats-is-latest-app-to-tap-stories-trend/598414/" class="analytics t-editors-bio-article">Uber Eats is latest app to tap Stories trend</a></h3> <span class="secondary-label">April 15, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsicos-lifewtr-pushes-for-diversity-in-the-arts-with-issa-rae-team-up/598411/" class="analytics t-editors-bio-article">PepsiCo&#x27;s Lifewtr pushes for diversity in the arts with Issa Rae team-up</a></h3> <span class="secondary-label">April 15, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hornitos-boosts-underrepresented-voices-with-short-film-program/598356/" class="analytics t-editors-bio-article">Hornitos boosts underrepresented voices with short film program</a></h3> <span class="secondary-label">April 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-the-growth-of-avod-means-for-marketers-in-search-of-evolving-consumers/598259/" class="analytics t-editors-bio-article">What AVOD&#x27;s growth means for marketers in search of evolving consumers</a></h3> <span class="secondary-label">April 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/the-rocks-teremana-tequila-dishes-out-free-guac-to-support-local-eateries/597975/" class="analytics t-editors-bio-article">The Rock&#x27;s Teremana tequila dishes out free guac to support local eateries</a></h3> <span class="secondary-label">April 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-pg-and-lush-pursue-brand-activism-with-authenticity/598010/" class="analytics t-editors-bio-article">How P&amp;G and Lush pursue brand activism with authenticity</a></h3> <span class="secondary-label">April 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/impossible-foods-eyes-meat-eaters-in-first-national-ad-push/597908/" class="analytics t-editors-bio-article">Impossible Foods eyes meat eaters in first national ad push</a></h3> <span class="secondary-label">April 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/clorox-taps-billy-porter-for-yasclean-song-challenge-on-tiktok/597632/" class="analytics t-editors-bio-article">Clorox taps Billy Porter for #YasClean song, challenge on TikTok</a></h3> <span class="secondary-label">April 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/digital-ad-sales-to-top-two-thirds-of-total-spend-for-first-time-in-2021-m/597685/" class="analytics t-editors-bio-article">Digital ad sales to top two-thirds of total spend for first time in 2021, Magna forecasts</a></h3> <span class="secondary-label">April 1, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/spotify-acquires-betty-labs-in-bet-on-live-audio-app-locker-room/597605/" class="analytics t-editors-bio-article">Spotify acquires Betty Labs in bet on live audio app Locker Room</a></h3> <span class="secondary-label">March 31, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pg-amps-up-opportunities-for-black-creators-across-advertising-film-and-t/597526/" class="analytics t-editors-bio-article">P&amp;G amps up opportunities for Black creators across advertising, film and TV</a></h3> <span class="secondary-label">March 30, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tinder-lyft-pair-up-to-help-post-lockdown-daters/597253/" class="analytics t-editors-bio-article">Tinder, Lyft pair up to help &#x27;post-lockdown daters&#x27;</a></h3> <span class="secondary-label">March 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/study-brand-activism-sways-buying-behavior-brand-impression-for-58-of-co/597290/" class="analytics t-editors-bio-article">Study: Brand activism sways buying behavior, brand impression for 58% of consumers</a></h3> <span class="secondary-label">March 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pgs-sk-ii-opens-film-studio-to-elevate-purpose-driven-marketing/597221/" class="analytics t-editors-bio-article">P&amp;G&#x27;s SK-II opens film studio to elevate purpose-driven marketing</a></h3> <span class="secondary-label">March 24, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lexus-takes-musicians-for-a-spin-in-sedan-with-built-in-record-player/597137/" class="analytics t-editors-bio-article">Lexus takes musicians for a spin in sedan with built-in record player</a></h3> <span class="secondary-label">March 23, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/buffalo-wild-wings-welcomes-back-march-madness-with-tiktok-challenge-loyal/596879/" class="analytics t-editors-bio-article">Buffalo Wild Wings welcomes back March Madness with TikTok challenge, loyalty promo</a></h3> <span class="secondary-label">March 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/michelob-ultra-spoofs-artificial-intelligence-to-spotlight-real-ingredients/596909/" class="analytics t-editors-bio-article">Michelob Ultra spoofs artificial intelligence to spotlight real ingredients in hard seltzer</a></h3> <span class="secondary-label">March 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/roku-on-how-upfronts-newfronts-will-evolve-as-streaming-tv-surges/596820/" class="analytics t-editors-bio-article">Roku on how upfronts, NewFronts will evolve as streaming TV surges</a></h3> <span class="secondary-label">March 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/for-restaurant-chains-marketing-virtual-brands-poses-equal-challenge-and-o/596718/" class="analytics t-editors-bio-article">For restaurant chains, marketing virtual brands poses equal challenge and opportunity</a></h3> <span class="secondary-label">March 16, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pizza-hut-spins-boxes-into-pac-man-ar-game-for-newstalgia-campaign/596665/" class="analytics t-editors-bio-article">Pizza Hut spins boxes into Pac-Man AR game for &#x27;Newstalgia&#x27; campaign</a></h3> <span class="secondary-label">March 15, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/blue-moon-trades-donations-for-beer-in-decluttering-push-with-the-home-edit/596467/" class="analytics t-editors-bio-article">Blue Moon trades donations for beer in decluttering push with The Home Edit</a></h3> <span class="secondary-label">March 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-the-ana-is-helping-the-ad-industry-deliver-on-diversity-and-inclusion-p/596506/" class="analytics t-editors-bio-article">How the ANA is helping the ad industry deliver on diversity and inclusion pledges</a></h3> <span class="secondary-label">March 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/54-of-people-dont-feel-culturally-represented-in-online-ads-facebook-fin/596357/" class="analytics t-editors-bio-article">54% of people don&#x27;t feel culturally represented in online ads, Facebook finds</a></h3> <span class="secondary-label">March 9, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cmos-reflect-on-how-covid-has-reshaped-marketing-1-year-in-and-what-they/596242/" class="analytics t-editors-bio-article">CMOs reflect on how COVID has reshaped marketing 1 year in — and what they would&#x27;ve done differently</a></h3> <span class="secondary-label">March 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-prime-video-launches-tiktok-exclusive-series-in-france/596065/" class="analytics t-editors-bio-article">Amazon Prime Video launches TikTok-exclusive series in France</a></h3> <span class="secondary-label">March 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-googles-rejection-of-post-cookie-identifiers-means-for-advertisers/596096/" class="analytics t-editors-bio-article">What Google&#x27;s rejection of post-cookie identifiers means for advertisers</a></h3> <span class="secondary-label">March 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/roku-expands-addressable-advertising-reach-with-nielsen-deal/595987/" class="analytics t-editors-bio-article">Roku expands addressable advertising reach with Nielsen deal</a></h3> <span class="secondary-label">March 3, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/toyota-taps-interest-in-cars-as-third-space-with-pinterest-push-for-sienn/595912/" class="analytics t-editors-bio-article">Toyota taps interest in cars as &#x27;third space&#x27; with Pinterest push for Sienna</a></h3> <span class="secondary-label">March 2, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tiktok-taps-into-surging-soccer-interest-with-portland-clubs-deal/595611/" class="analytics t-editors-bio-article">TikTok taps into surging soccer interest with Portland clubs deal</a></h3> <span class="secondary-label">Feb. 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/el-pollo-loco-names-organic-digital-aor-as-chain-accelerates-digital-transf/595659/" class="analytics t-editors-bio-article">El Pollo Loco names Organic digital AOR as chain accelerates digital transformation</a></h3> <span class="secondary-label">Feb. 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cmos-say-companies-are-more-prepared-to-pivot-than-before-pandemic-study-f/595595/" class="analytics t-editors-bio-article">CMOs say companies are more prepared to pivot than before pandemic, study finds</a></h3> <span class="secondary-label">Feb. 24, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bacardi-extends-conga-remix-push-with-first-of-its-kind-snapchat-ar-activ/595488/" class="analytics t-editors-bio-article">Bacardi extends &#x27;Conga&#x27; remix push with first-of-its-kind Snapchat AR activation</a></h3> <span class="secondary-label">Feb. 23, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/zaxbys-inspires-random-acts-of-kindness-with-tiktok-challenge/595222/" class="analytics t-editors-bio-article">Zaxby&#x27;s inspires random acts of kindness with TikTok challenge</a></h3> <span class="secondary-label">Feb. 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/jameson-pays-drinkers-to-take-time-off-on-st-patricks-day/595235/" class="analytics t-editors-bio-article">Jameson pays drinkers to take time off on St. Patrick&#x27;s Day</a></h3> <span class="secondary-label">Feb. 18, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/will-clubhouse-be-the-next-social-media-platform-for-marketers/595156/" class="analytics t-editors-bio-article">Will Clubhouse be the next social media platform for marketers?</a></h3> <span class="secondary-label">Feb. 17, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-parent-rbi-chats-with-consumers-on-buzzy-clubhouse-app/594957/" class="analytics t-editors-bio-article">Burger King parent RBI chats with consumers on buzzy Clubhouse app</a></h3> <span class="secondary-label">Feb. 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/labatt-turns-cases-of-beer-into-nhl-arenas-with-snapchat-lens/594870/" class="analytics t-editors-bio-article">Labatt turns cases of beer into NHL arenas with Snapchat lens</a></h3> <span class="secondary-label">Feb. 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/study-ooh-takes-on-new-potency-as-consumers-head-outside-burn-out-on-de/594893/" class="analytics t-editors-bio-article">Study: OOH takes on &#x27;new potency&#x27; as consumers head outside, burn out on devices</a></h3> <span class="secondary-label">Feb. 11, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/fox-launches-multichannel-campaign-to-turn-tubi-into-billion-dollar-busine/594814/" class="analytics t-editors-bio-article">Fox launches multichannel campaign to turn Tubi into &#x27;billion dollar business&#x27;</a></h3> <span class="secondary-label">Feb. 10, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-worst-super-bowl-ads-2021/594374/" class="analytics t-editors-bio-article">Super Bowl LV ads highlight marketers&#x27; disconnect with reality</a></h3> <span class="secondary-label">Feb. 8, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/why-brands-skipped-super-bowl-ads-and-counterprogrammed-instead/594575/" class="analytics t-editors-bio-article">Why brands skipped Super Bowl ads and counterprogrammed instead</a></h3> <span class="secondary-label">Feb. 5, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/taco-bell-decries-rivals-celeb-menu-stunts-in-build-your-own-cravings-mo/594483/" class="analytics t-editors-bio-article">Taco Bell decries rivals&#x27; celeb menu stunts in &#x27;Build Your Own Cravings&#x27; mobile push</a></h3> <span class="secondary-label">Feb. 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lowes-invites-couples-to-splash-painting-date-night-for-valentines-day/594492/" class="analytics t-editors-bio-article">Lowe&#x27;s invites couples to splash-painting date night for Valentine&#x27;s Day</a></h3> <span class="secondary-label">Feb. 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-ad-revenue-growth-surges-past-other-segments-as-bezos-exits-ceo-role/594425/" class="analytics t-editors-bio-article">Amazon ad revenue growth surges past other segments as Bezos exits CEO role</a></h3> <span class="secondary-label">Feb. 3, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-googles-third-party-cookie-alternative-will-affect-marketers/594228/" class="analytics t-editors-bio-article">How Google&#x27;s third-party cookie alternative will affect marketers</a></h3> <span class="secondary-label">Feb. 2, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/apple-reports-record-revenue-with-idfa-changes-set-for-early-spring/594130/" class="analytics t-editors-bio-article">Apple reports record revenue with IDFA changes set for &#x27;early spring&#x27;</a></h3> <span class="secondary-label">Jan. 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lego-teams-with-universal-music-group-for-tiktok-like-kids-app/594061/" class="analytics t-editors-bio-article">Lego teams with Universal Music Group for TikTok-like kids app</a></h3> <span class="secondary-label">Jan. 28, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mars-starts-influencer-powered-crowdsourcing-campaign-to-amplify-womens-vo/594013/" class="analytics t-editors-bio-article">Mars starts influencer-powered crowdsourcing campaign to amplify women&#x27;s voices</a></h3> <span class="secondary-label">Jan. 27, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/7-eleven-turns-latest-experiential-store-into-gaming-palace-airbnb/593933/" class="analytics t-editors-bio-article">7-Eleven turns latest experiential store into &#x27;gaming palace&#x27; Airbnb</a></h3> <span class="secondary-label">Jan. 26, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/budweiser-skips-super-bowl-reallocates-ad-budget-to-covid-19-support/593751/" class="analytics t-editors-bio-article">Budweiser skips 2021 Super Bowl, reallocates ad budget to COVID-19 support</a></h3> <span class="secondary-label">Jan. 25, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/barilla-cooks-up-pasta-timer-playlists-on-spotify/593694/" class="analytics t-editors-bio-article">Barilla cooks up pasta timer playlists on Spotify</a></h3> <span class="secondary-label">Jan. 21, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/post-truth-climate-impacts-gen-zs-conflicting-brand-perceptions-forrest/593640/" class="analytics t-editors-bio-article">&#x27;Post-truth&#x27; climate impacts Gen Z&#x27;s conflicting brand perceptions, Forrester says</a></h3> <span class="secondary-label">Jan. 20, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/garnier-tweaks-social-strategy-to-guide-at-home-hair-colorists-during-pande/593319/" class="analytics t-editors-bio-article">Garnier tweaks social strategy to guide at-home hair colorists during pandemic</a></h3> <span class="secondary-label">Jan. 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/odouls-and-match-connect-for-sober-curious-virtual-dates/593376/" class="analytics t-editors-bio-article">O&#x27;Doul&#x27;s and Match connect for sober-curious virtual dates</a></h3> <span class="secondary-label">Jan. 14, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-the-nhl-wnba-and-wwe-changed-digital-strategy-on-the-fly-to-meet-covid/593291/" class="analytics t-editors-bio-article">How the NHL, WNBA and WWE changed digital strategy on the fly to meet COVID-19 demands</a></h3> <span class="secondary-label">Jan. 13, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/checkers-rallys-cmo-on-crunching-2020-and-being-nimble-in-the-new-year/593168/" class="analytics t-editors-bio-article">Checkers &amp; Rally&#x27;s CMO on &#x27;crunching&#x27; 2020 and being nimble in the new year</a></h3> <span class="secondary-label">Jan. 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/88-of-marketers-say-collecting-first-party-data-is-a-2021-priority-study/593174/" class="analytics t-editors-bio-article">88% of marketers say collecting first-party data is a 2021 priority, study says</a></h3> <span class="secondary-label">Jan. 12, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ww-pumps-up-app-based-membership-with-podcasts-virtual-experiences/592926/" class="analytics t-editors-bio-article">WW pumps up app-based membership with podcasts, virtual experiences</a></h3> <span class="secondary-label">Jan. 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/burger-king-prioritizes-digital-with-first-rebrand-in-more-than-20-years/592898/" class="analytics t-editors-bio-article">Burger King prioritizes digital with first rebrand in more than 20 years</a></h3> <span class="secondary-label">Jan. 7, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/general-mills-cereal-mascots-sport-got-milk-mustaches-in-new-campaign/592889/" class="analytics t-editors-bio-article">General Mills cereal mascots sport &#x27;got milk?&#x27; mustaches in new campaign</a></h3> <span class="secondary-label">Jan. 6, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/budweiser-zero-unites-athletes-to-support-dry-january/592789/" class="analytics t-editors-bio-article">Budweiser Zero unites athletes to support Dry January</a></h3> <span class="secondary-label">Jan. 5, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/8-trends-set-to-reshape-marketing-in-2021/592658/" class="analytics t-editors-bio-article">8 marketing trends to watch for in 2021 as aftereffects of a volatile year linger</a></h3> <span class="secondary-label">Jan. 4, 2021</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-consumer-expectations-for-brand-experiences-personalization-are-changi/592669/" class="analytics t-editors-bio-article">How consumer expectations for brand experiences, personalization are changing, per Forrester</a></h3> <span class="secondary-label">Dec. 23, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-sonic-drive-in-swapped-its-iconic-pitchmen-for-a-pandemic-proof-campa/592578/" class="analytics t-editors-bio-article">How Sonic Drive-In swapped its iconic pitchmen for a &#x27;pandemic-proof&#x27; campaign</a></h3> <span class="secondary-label">Dec. 22, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/study-influencer-impact-up-57-amid-shift-to-instagram-stories-tiktok/592313/" class="analytics t-editors-bio-article">Study: Influencer impact up 57% amid shift to Instagram Stories, TikTok</a></h3> <span class="secondary-label">Dec. 17, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pizza-huts-celeb-powered-twitch-series-scores-54m-views/592364/" class="analytics t-editors-bio-article">Pizza Hut&#x27;s celeb-powered Twitch series scores 5.4M views</a></h3> <span class="secondary-label">Dec. 17, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cookieless-tracking-need-for-first-party-data-top-2021-concerns-for-ad-buy/592233/" class="analytics t-editors-bio-article">Cookieless tracking, need for first-party data top 2021 concerns for ad buyers, IAB says</a></h3> <span class="secondary-label">Dec. 16, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mcdonalds-celebrates-golden-m-hairdo-with-virtual-barbershop/592189/" class="analytics t-editors-bio-article">McDonald&#x27;s celebrates &#x27;Golden M&#x27; hairdo with virtual barbershop</a></h3> <span class="secondary-label">Dec. 15, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/app-annie-business-apps-exploded-in-2020-driving-25-lift-in-time-spent-o/591898/" class="analytics t-editors-bio-article">App Annie: Business apps exploded in 2020, driving 25% lift in time spent on mobile</a></h3> <span class="secondary-label">Dec. 10, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coca-cola-kicks-off-massive-agency-review-to-fundamentally-transform-its/591932/" class="analytics t-editors-bio-article">Coca-Cola kicks off massive agency review to &#x27;fundamentally transform&#x27; its marketing</a></h3> <span class="secondary-label">Dec. 10, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/unilever-scoops-up-office-star-angela-kinsey-to-swap-bad-gifts-for-ice-cr/591834/" class="analytics t-editors-bio-article">Unilever scoops up &#x27;Office&#x27; star Angela Kinsey to swap bad gifts for ice cream deliveries</a></h3> <span class="secondary-label">Dec. 9, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/activist-brand-of-year-ben-jerrys-2020/589047/" class="analytics t-editors-bio-article">Activist Brand of the Year: Ben &amp; Jerry&#x27;s</a></h3> <span class="secondary-label">Dec. 9, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mobile-marketer-of-year-chipotle-2020/589048/" class="analytics t-editors-bio-article">Mobile Marketer of the Year: Chipotle</a></h3> <span class="secondary-label">Dec. 9, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bubly-uplifts-lbgtq-elders-with-drag-performances-original-song/591775/" class="analytics t-editors-bio-article">Bubly uplifts LBGTQ+ elders with drag performances, original song</a></h3> <span class="secondary-label">Dec. 8, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cbs-nearly-sold-out-of-super-bowl-ad-inventory-per-media-report/591483/" class="analytics t-editors-bio-article">CBS nearly sold out of Super Bowl ad inventory, per media report</a></h3> <span class="secondary-label">Dec. 3, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-qsrs-can-pivot-their-marketing-to-join-the-holiday-conversation/589328/" class="analytics t-editors-bio-article">How QSRs can pivot their marketing to join the holiday conversation</a></h3> <span class="secondary-label">Nov. 19, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mondelez-ties-marketing-to-internal-diversity-efforts-with-humaning-appro/588951/" class="analytics t-editors-bio-article">Mondelez ties marketing to internal diversity efforts with &#x27;humaning&#x27; approach</a></h3> <span class="secondary-label">Nov. 13, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-ads-have-20-higher-roi-than-average-brand-marketing-study-finds/588672/" class="analytics t-editors-bio-article">Amazon ads have 20% higher ROI than average brand marketing, study finds</a></h3> <span class="secondary-label">Nov. 10, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bed-bath-beyonds-chief-brand-officer-on-how-data-driven-marketing-helps/588242/" class="analytics t-editors-bio-article">Bed Bath &amp; Beyond&#x27;s chief brand officer on how data-driven marketing helps it thrive</a></h3> <span class="secondary-label">Nov. 3, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pg-sales-surge-amid-pivot-to-digital-100m-investment-in-advertising/587409/" class="analytics t-editors-bio-article">P&amp;G sales surge amid pivot to digital, $100M investment in advertising</a></h3> <span class="secondary-label">Oct. 21, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cmos-must-decipher-pandemic-related-consumer-behavior-changes-dentsu-surve/587053/" class="analytics t-editors-bio-article">CMOs must decipher pandemic-related consumer behavior changes, Dentsu survey finds</a></h3> <span class="secondary-label">Oct. 15, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/four-months-after-george-floyd-is-the-ad-worlds-push-for-racial-justice-a/586861/" class="analytics t-editors-bio-article">Is the ad world&#x27;s push for racial justice a moment or a movement?</a></h3> <span class="secondary-label">Oct. 13, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-honda-nestle-make-authentic-connections-through-esports/586610/" class="analytics t-editors-bio-article">How Honda and Nestlé make authentic connections through esports</a></h3> <span class="secondary-label">Oct. 8, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/kraft-heinz-molsoncoors--loreal-make-most-of-ctv-pandemic/586505/" class="analytics t-editors-bio-article">How Kraft Heinz, MolsonCoors and L&#x27;Oréal make the most of CTV&#x27;s pandemic-related growth</a></h3> <span class="secondary-label">Oct. 7, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/top-ramen-gets-in-on-fake-c-suite-job-trend-with-chief-noodle-officer-searc/586570/" class="analytics t-editors-bio-article">Top Ramen gets in on fake C-suite job trend with Chief Noodle Officer search</a></h3> <span class="secondary-label">Oct. 7, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/secret-provides-direct-assistance-to-support-women-affected-by-covid-19/586482/" class="analytics t-editors-bio-article">Secret provides direct assistance to support women affected by COVID-19</a></h3> <span class="secondary-label">Oct. 6, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ryder-cmo-interview-first-ads-supply-chain/585701/" class="analytics t-editors-bio-article">How Ryder&#x27;s first ads about its supply chain business lifted lead volume 21%</a></h3> <span class="secondary-label">Sept. 23, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsi-creates-team-specific-videos-contests-and-packaging-for-homebound-nf/585066/" class="analytics t-editors-bio-article">Pepsi creates team-specific videos, contests and packaging for homebound NFL fans</a></h3> <span class="secondary-label">Sept. 11, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/coors-light-turns-favorite-video-chat-backgrounds-into-real-vacations/584441/" class="analytics t-editors-bio-article">Coors Light turns favorite video chat backgrounds into real vacations</a></h3> <span class="secondary-label">Sept. 1, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-el-pollo-loco-tripled-digital-sales-in-2020-by-modernizing-its-marketin/584147/" class="analytics t-editors-bio-article">How El Pollo Loco tripled digital sales in 2020 by modernizing its marketing</a></h3> <span class="secondary-label">Aug. 27, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-del-monte-elana-gold-cmo-pandemic/582516/" class="analytics t-editors-bio-article">How Del Monte&#x27;s Elana Gold handled being named CMO during the pandemic</a></h3> <span class="secondary-label">July 30, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/nbc-upfronts-2020-30-rock-special-covid-19-era/581805/" class="analytics t-editors-bio-article">NBC spoofs its own ad pitch with &#x27;30 Rock&#x27; primetime special</a></h3> <span class="secondary-label">July 17, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaigns-how-mobile-marketers-pivoted-pandemic-h1-2020/581414/" class="analytics t-editors-bio-article">9 campaigns that show how mobile marketers pivoted in the pandemic during H1</a></h3> <span class="secondary-label">July 13, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/9-pivotal-campaigns-show-how-marketing-transformed-2020/581353/" class="analytics t-editors-bio-article">9 pivotal campaigns that show how marketing transformed in H1</a></h3> <span class="secondary-label">July 13, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/krispy-kremes-cmo-on-why-the-brand-rolled-out-a-walmart-exclusive-during-t/580696/" class="analytics t-editors-bio-article">Krispy Kreme&#x27;s CMO on why the brand rolled out a Walmart exclusive during the pandemic</a></h3> <span class="secondary-label">July 6, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/clorox-dtc-brand-resources-cpg-giant-nutranext-marketing/578783/" class="analytics t-editors-bio-article">How Clorox built a DTC brand with the resources of a CPG giant</a></h3> <span class="secondary-label">June 1, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/QSR-competitive-sparring-covid-pandemic/578107/" class="analytics t-editors-bio-article">Why QSRs must move past competitive sparring in the COVID-19 era</a></h3> <span class="secondary-label">May 18, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/quibi-mobile-video-coronavirus-pandemic-hurdles-advertising/576534/" class="analytics t-editors-bio-article">After stumbling out of the gate, can Quibi deliver on its promise for marketers?</a></h3> <span class="secondary-label">April 22, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chipotle-cmo-pivoted-marketing-coronavirus/575877/" class="analytics t-editors-bio-article">Chipotle&#x27;s CMO on how the brand quickly pivoted in response to coronavirus</a></h3> <span class="secondary-label">April 13, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hip-hop-brand-campaigns-2020/574585/" class="analytics t-editors-bio-article">Why brands are doubling down on hip-hop talent</a></h3> <span class="secondary-label">March 23, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-the-aflac-duck-can-teach-marketers-about-taking-creative-risks/572604/" class="analytics t-editors-bio-article">What the Aflac Duck can teach marketers about taking creative risks</a></h3> <span class="secondary-label">Feb. 20, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/new-breed-how-the-westminster-kennel-club-figured-out-tiktok/572219/" class="analytics t-editors-bio-article">New breed: How the Westminster Kennel Club figured out TikTok</a></h3> <span class="secondary-label">Feb. 13, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/the-7-best-super-bowl-social-plays/571857/" class="analytics t-editors-bio-article">The 7 best Super Bowl social plays</a></h3> <span class="secondary-label">Feb. 7, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-verizon-links-5g-to-its-ongoing-first-responder-homage/570872/" class="analytics t-editors-bio-article">How Verizon links 5G to its ongoing first responder homage</a></h3> <span class="secondary-label">Jan. 23, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/key-mobile-app-marketing-trends-in-2020-will-include-gen-z-iot-app-annie/570436/" class="analytics t-editors-bio-article">Key mobile app marketing trends in 2020 will include Gen Z, IoT, App Annie predicts</a></h3> <span class="secondary-label">Jan. 15, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/5-trends-that-will-move-mobile-marketing-in-2020/569725/" class="analytics t-editors-bio-article">5 trends that will move mobile marketing in 2020</a></h3> <span class="secondary-label">Jan. 6, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/7-trends-that-show-2020-will-be-a-make-or-break-year-for-marketers/569771/" class="analytics t-editors-bio-article">7 trends that show 2020 will be a make-or-break year for marketers</a></h3> <span class="secondary-label">Jan. 6, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-qsrs-are-leading-the-way-on-personalized-omnichannel-experiences/569364/" class="analytics t-editors-bio-article">How QSRs are leading the way on personalized, omnichannel experiences</a></h3> <span class="secondary-label">Jan. 2, 2020</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/pepsico-dive-awards/566212/" class="analytics t-editors-bio-article">Marketer of the Year: PepsiCo</a></h3> <span class="secondary-label">Dec. 9, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/andrea-zahumensky-kfc-dive-awards/566214/" class="analytics t-editors-bio-article">Executive of the Year: Andrea Zahumensky, KFC</a></h3> <span class="secondary-label">Dec. 9, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chris-brandt-chipotle-mobile-marketer-awards/566221/" class="analytics t-editors-bio-article">Executive of the Year: Chris Brandt, Chipotle</a></h3> <span class="secondary-label">Dec. 9, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tiktok-mobile-marketer-awards/566223/" class="analytics t-editors-bio-article">Disruptor of the Year: TikTok</a></h3> <span class="secondary-label">Dec. 9, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-marketers-can-connect-with-gen-z-around-social-causes/566243/" class="analytics t-editors-bio-article">How marketers can connect with Gen Z around social causes</a></h3> <span class="secondary-label">Oct. 31, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/tribune-taps-lotames-cartographer-for-one-and-done-data-compliance/566081/" class="analytics t-editors-bio-article">Tribune taps Lotame&#x27;s Cartographer for &#x27;one-and-done&#x27; data compliance</a></h3> <span class="secondary-label">Oct. 30, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/chilis-new-cmo-dishes-on-brand-dna-and-marketings-role-within-the-organiz/565081/" class="analytics t-editors-bio-article">Chili&#x27;s new CMO dishes on brand DNA and marketing&#x27;s role within the organization</a></h3> <span class="secondary-label">Oct. 21, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/elf-cosmetics-launches-1st-tiktok-hashtag-challenge-featuring-original-s/564381/" class="analytics t-editors-bio-article">E.l.f. Cosmetics launches 1st TikTok hashtag challenge featuring original song</a></h3> <span class="secondary-label">Oct. 4, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/study-brand-perceptions-get-bigger-ding-from-social-media-than-news/563266/" class="analytics t-editors-bio-article">Study: Brand perceptions get bigger ding from social media than news</a></h3> <span class="secondary-label">Sept. 19, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/gold-peak-tea-celebrates-comforts-of-home-with-tea-shed-multichannel-pus/558608/" class="analytics t-editors-bio-article">Gold Peak Tea celebrates comforts of home with &#x27;tea shed,&#x27; multichannel push</a></h3> <span class="secondary-label">July 12, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/what-brands-are-getting-wrong-about-ar/557608/" class="analytics t-editors-bio-article">What brands are getting wrong about AR</a></h3> <span class="secondary-label">July 8, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/9-buzzworthy-campaigns-that-set-brands-apart-in-2019s-first-half/557814/" class="analytics t-editors-bio-article">9 buzzworthy campaigns that set brands apart in 2019&#x27;s first half</a></h3> <span class="secondary-label">July 8, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/from-social-commerce-to-tiktok-the-9-most-successful-mobile-campaigns-of-2/557684/" class="analytics t-editors-bio-article">From social commerce to TikTok: The 9 most successful mobile campaigns of 2019</a></h3> <span class="secondary-label">July 8, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bon-viv-looks-to-ban-basic-vodka-sodas-this-summer/557520/" class="analytics t-editors-bio-article">Bon &amp; Viv looks to &#x27;ban basic&#x27; vodka sodas this summer</a></h3> <span class="secondary-label">June 25, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/doritos-audi-stick-with-tie-ins-for-upcoming-spider-man-movie/557224/" class="analytics t-editors-bio-article">Doritos, Audi stick with tie-ins for upcoming &#x27;Spider-Man&#x27; movie</a></h3> <span class="secondary-label">June 20, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/welcome-to-good-burger-nickelodeon-pops-up-restaurant-to-promote-all-that/556876/" class="analytics t-editors-bio-article">Welcome to Good Burger: Nickelodeon pops up restaurant to promote &#x27;All That&#x27; return</a></h3> <span class="secondary-label">June 14, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/got-to-be-real-the-dos-and-donts-of-musical-branding-campaigns/556168/" class="analytics t-editors-bio-article">Got to be real: the dos and don&#x27;ts of musical branding campaigns</a></h3> <span class="secondary-label">June 5, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/skincare-brand-ahava-sees-10-awareness-lift-by-measuring-ad-attention/554762/" class="analytics t-editors-bio-article">Skincare brand Ahava sees 10% awareness lift by measuring ad attention</a></h3> <span class="secondary-label">May 16, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/iab-digital-ad-revenues-pass-100b-on-mobile-video-growth/554288/" class="analytics t-editors-bio-article">IAB: Digital ad revenues pass $100B on mobile, video growth</a></h3> <span class="secondary-label">May 7, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cvs-pledges-not-to-use-agencies-that-work-with-tobacco-e-cig-companies/553785/" class="analytics t-editors-bio-article">CVS pledges not to use agencies that work with tobacco, e-cig companies</a></h3> <span class="secondary-label">May 1, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/hardees-celebrates-meat-only-sandwich-by-planting-10m-vegetables/553686/" class="analytics t-editors-bio-article">Hardee&#x27;s celebrates meat-only sandwich by planting 10M vegetables</a></h3> <span class="secondary-label">April 30, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/ad-blocking-browser-brave-trades-ad-views-for-rewards/553394/" class="analytics t-editors-bio-article">Ad-blocking browser Brave trades ad views for rewards</a></h3> <span class="secondary-label">April 25, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/disruptor-brands-and-influencers-dominate-haircare-search-study-finds/552567/" class="analytics t-editors-bio-article">Disruptor brands and influencers dominate haircare search, study finds</a></h3> <span class="secondary-label">April 15, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/bloomberg-youtube-forms-unit-to-develop-choose-your-own-adventure-programm/552372/" class="analytics t-editors-bio-article">Bloomberg: YouTube forms unit to develop choose-your-own-adventure programming</a></h3> <span class="secondary-label">April 10, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-accenture-interactive-pairs-brands-with-ar-vr-to-connect-with-consumer/550543/" class="analytics t-editors-bio-article">How Accenture Interactive pairs brands with AR, VR to connect with consumers</a></h3> <span class="secondary-label">March 15, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-nfl-celebrates-100-years-del-tacos-fry-soap-dua-lipa-doe/550549/" class="analytics t-editors-bio-article">Campaign Trail: NFL celebrates 100 years; Del Taco&#x27;s fry soap; Dua Lipa does &#x27;shoppertainment&#x27;</a></h3> <span class="secondary-label">March 15, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-hbos-sopranos-nickname-twitter-stunt-scored-300m-impressions/550285/" class="analytics t-editors-bio-article">How HBO&#x27;s &#x27;Sopranos&#x27; nickname Twitter stunt scored 300M impressions</a></h3> <span class="secondary-label">March 12, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-pepsico-and-mars-wrigley-are-rethinking-insights-in-the-age-of-uber/550182/" class="analytics t-editors-bio-article">How PepsiCo and Mars Wrigley are rethinking insights in the age of Uber</a></h3> <span class="secondary-label">March 11, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-att-revamped-an-8-year-old-tv-campaign-to-make-it-mobile-first/550016/" class="analytics t-editors-bio-article">How AT&amp;T revamped an 8-year-old TV campaign to make it mobile-first</a></h3> <span class="secondary-label">March 8, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-farmers-dr-seuss-tie-in-natural-light-preps-for-summer/549467/" class="analytics t-editors-bio-article">Campaign Trail: Farmers&#x27; Dr. Seuss tie-in; Natural Light preps for summer; &#x27;Sesame Street&#x27; gets designer digs</a></h3> <span class="secondary-label">March 1, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-bows-to-political-pressure-scraps-nyc-hq2-plans/548496/" class="analytics t-editors-bio-article">Amazon bows to political pressure, scraps NYC HQ2 plans</a></h3> <span class="secondary-label">Feb. 14, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-carscom-intercepted-super-bowl-conversations-to-increase-traffic-42/548152/" class="analytics t-editors-bio-article">How Cars.com intercepted Super Bowl conversations to increase traffic 42%</a></h3> <span class="secondary-label">Feb. 11, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/spotify-bets-on-podcastings-growth-with-gimlet-anchor-acquisitions/547838/" class="analytics t-editors-bio-article">Spotify bets on podcasting&#x27;s growth with Gimlet, Anchor acquisitions</a></h3> <span class="secondary-label">Feb. 6, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/best-worst-super-bowl-ads-2019/547605/" class="analytics t-editors-bio-article">Risk-averse advertisers fumble in historically boring Super Bowl</a></h3> <span class="secondary-label">Feb. 4, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/mobile-marketing-trends-2019/545329/" class="analytics t-editors-bio-article">6 trends that will shape mobile marketing in 2019</a></h3> <span class="secondary-label">Jan. 7, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/7-trends-set-to-shape-marketing-in-2019/545334/" class="analytics t-editors-bio-article">7 trends set to shape marketing in 2019</a></h3> <span class="secondary-label">Jan. 7, 2019</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-burger-kings-royal-gift-krispy-kreme-takes-a-stand-nutty/544928/" class="analytics t-editors-bio-article">Campaign Trail: Burger King&#x27;s royal gift; Krispy Kreme takes a stand; nutty holiday sweaters</a></h3> <span class="secondary-label">Dec. 21, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/dinosaurs-and-delis-how-tool-of-north-america-crafts-epic-experiences-for/544452/" class="analytics t-editors-bio-article">Dinosaurs and delis: How Tool of North America crafts epic experiences for Amazon</a></h3> <span class="secondary-label">Dec. 18, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-budweiser-rallies-competitors-chipotle-cooks-up-holiday-di/543801/" class="analytics t-editors-bio-article">Campaign Trail: Budweiser rallies competitors; Chipotle cooks up holiday displays; Maker&#x27;s Mark toasts tradition</a></h3> <span class="secondary-label">Dec. 7, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/disruptor-of-the-year-burger-king/541659/" class="analytics t-editors-bio-article">Disruptor of the Year: Burger King</a></h3> <span class="secondary-label">Dec. 3, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-of-the-year-michael-kors-ar-ads-on-facebook/541689/" class="analytics t-editors-bio-article">Campaign of the Year: Michael Kors&#x27; AR ads on Facebook</a></h3> <span class="secondary-label">Dec. 3, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/technology-of-the-year-dominos-hotspots/541904/" class="analytics t-editors-bio-article">Technology of the Year: Domino&#x27;s Hotspots</a></h3> <span class="secondary-label">Dec. 3, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/deal-of-the-year-loreal-buys-modiface/542049/" class="analytics t-editors-bio-article">Deal of the Year: L&#x27;Oréal buys Modiface</a></h3> <span class="secondary-label">Dec. 3, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-spotify-shoots-for-holiday-3-peat-stonyfield-nods-to-park/543295/" class="analytics t-editors-bio-article">Campaign Trail: Spotify shoots for holiday 3-peat; Stonyfield nods to &#x27;Parks &amp; Rec&#x27;; &#x27;Viva La Vulva&#x27;</a></h3> <span class="secondary-label">Nov. 30, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/terra-turns-veggie-chips-into-paints-delivering-16x-higher-engagement-rate/543181/" class="analytics t-editors-bio-article">Terra turns veggie chips into paints, delivering 16x higher engagement rate on Instagram</a></h3> <span class="secondary-label">Nov. 29, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-michelobs-turkey-trot-peta-grills-butterball-yellow-tail/542737/" class="analytics t-editors-bio-article">Campaign Trail: Michelob&#x27;s turkey trot; PETA grills Butterball; Yellow Tail hops on UGC trend</a></h3> <span class="secondary-label">Nov. 21, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/8-cmos-with-must-follow-twitter-accounts/541570/" class="analytics t-editors-bio-article">8 CMOs with must-follow Twitter accounts</a></h3> <span class="secondary-label">Nov. 15, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-the-nfl-teams-with-fortnite-jennie-o-gives-families-the/541801/" class="analytics t-editors-bio-article">Campaign Trail: NFL teams with &#x27;Fortnite&#x27;; Jennie-O gives families the bird; Air New Zealand&#x27;s safety remix</a></h3> <span class="secondary-label">Nov. 9, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-lundgren-whips-volvo-into-shape-starbucks-witchy-brew-a/540627/" class="analytics t-editors-bio-article">Campaign Trail: Lundgren whips Volvo into shape; Starbucks&#x27; witchy brew; a powerful T-shirt</a></h3> <span class="secondary-label">Oct. 26, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-bookingcoms-spooky-sleepover-clooneys-nespresso-quest/540046/" class="analytics t-editors-bio-article">Campaign Trail: Booking.com&#x27;s spooky sleepover; Clooney&#x27;s Nespresso quest; Gillette 3D prints razors</a></h3> <span class="secondary-label">Oct. 19, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/4-takeaways-on-video-from-advertising-week/539163/" class="analytics t-editors-bio-article">4 takeaways on video from Advertising Week</a></h3> <span class="secondary-label">Oct. 10, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/smirnoffs-spotify-api-earned-630m-impressions/538984/" class="analytics t-editors-bio-article">Smirnoff&#x27;s Spotify API earned 630M impressions</a></h3> <span class="secondary-label">Oct. 5, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-nike-curbs-the-challenges-of-instagrams-popular-stories-feature/539266/" class="analytics t-editors-bio-article">How Nike curbs the challenges of Instagram&#x27;s popular Stories feature</a></h3> <span class="secondary-label">Oct. 4, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cotton-incs-fashion-week-banner-ads-on-amazon-deliver-5-ctr/538712/" class="analytics t-editors-bio-article">Cotton Inc.&#x27;s Fashion Week banner ads on Amazon deliver 5% CTR</a></h3> <span class="secondary-label">Oct. 3, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lean-cuisine-digiorno-deliver-roi-over-benchmarks-with-twitter-ad-campaign/538646/" class="analytics t-editors-bio-article">Lean Cuisine, DiGiorno deliver ROI over benchmarks with Twitter ad campaigns</a></h3> <span class="secondary-label">Oct. 2, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-steak-umms-wild-rant-bjorn-borg-swaps-drugs-for-clothes/533422/" class="analytics t-editors-bio-article">Campaign Trail: Steak-umm&#x27;s wild rant; Björn Borg swaps drugs for clothes; Aviation Gin takes flight</a></h3> <span class="secondary-label">Sept. 28, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/facebook-opens-stories-ads-to-all-advertisers/533317/" class="analytics t-editors-bio-article">Facebook opens Stories ads to all advertisers</a></h3> <span class="secondary-label">Sept. 26, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/snapchat-links-with-amazon-on-visual-search-function/533092/" class="analytics t-editors-bio-article">Snapchat links with Amazon on visual search function</a></h3> <span class="secondary-label">Sept. 24, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/amazon-integrates-an-improved-alexa-throughout-homes-and-in-cars-with-new-h/532882/" class="analytics t-editors-bio-article">Amazon integrates an improved Alexa throughout homes and in cars with new hardware</a></h3> <span class="secondary-label">Sept. 21, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-diesel-embraces-hate-couture-ashley-madison-parodies-nik/532781/" class="analytics t-editors-bio-article">Campaign Trail: Diesel embraces &#x27;Hate Couture&#x27;; Ashley Madison parodies Nike&#x27;s Kaepernick ad</a></h3> <span class="secondary-label">Sept. 21, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/apple-brings-advanced-tech-to-more-users-with-iphone-x-refresh/532212/" class="analytics t-editors-bio-article">Apple brings advanced tech to more users with iPhone X refresh</a></h3> <span class="secondary-label">Sept. 13, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/can-katzenbergs-newtv-crack-the-code-for-mobile-video-where-others-have-fa/531863/" class="analytics t-editors-bio-article">Can Katzenberg&#x27;s NewTV crack the code for mobile video where others have failed?</a></h3> <span class="secondary-label">Sept. 10, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-nike-aces-serena-williams-ad-snickers-rap-battle-alexa-b/531343/" class="analytics t-editors-bio-article">Campaign Trail: Nike aces Serena Williams ad; Snickers&#x27; rap battle; Alexa belts &#x27;Mamma Mia!&#x27;</a></h3> <span class="secondary-label">Aug. 31, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/impossible-foods-launches-first-mission-campaign-with-astronaut-short-film/529571/" class="analytics t-editors-bio-article">Impossible Foods launches first mission campaign with astronaut short film</a></h3> <span class="secondary-label">Aug. 9, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-sunnyd-shakes-things-up-van-heusen-grapples-with-ufc-fune/529252/" class="analytics t-editors-bio-article">Campaign Trail: SunnyD shakes things up; Van Heusen grapples with UFC; funeral ads get banned</a></h3> <span class="secondary-label">Aug. 3, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/cole-haan-combats-cart-abandonment-with-messenger-chatbot/529032/" class="analytics t-editors-bio-article">Cole Haan combats cart abandonment with Messenger chatbot</a></h3> <span class="secondary-label">Aug. 1, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-untuckit-fine-tuned-its-tv-advertising-and-cut-cost-per-response-by-30/529036/" class="analytics t-editors-bio-article">How Untuckit fine-tuned its TV advertising and cut cost-per-response by 30%</a></h3> <span class="secondary-label">Aug. 1, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/why-trolling-ihop-isnt-the-same-as-snacking-on-papa-johns-woes/528633/" class="analytics t-editors-bio-article">Why trolling IHOP isn&#x27;t the same as snacking on Papa John&#x27;s woes</a></h3> <span class="secondary-label">July 26, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-dollar-shave-club-grows-up-kit-kat-proposes-dunkins-fry/527681/" class="analytics t-editors-bio-article">Campaign Trail: Dollar Shave Club grows up; Kit Kat proposes; Dunkin&#x27;s &#x27;Fry-Day&#x27; song</a></h3> <span class="secondary-label">July 13, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/how-pepperidge-farm-drove-8x-lift-in-social-engagement-for-milano-cookie/527677/" class="analytics t-editors-bio-article">How Pepperidge Farm drove 8x lift in social engagement for Milano cookie</a></h3> <span class="secondary-label">July 12, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-7-eleven-norways-chlamydia-ads-lg-calls-on-ryans-tiffan/526800/" class="analytics t-editors-bio-article">Campaign Trail: 7-Eleven Norway&#x27;s chlamydia ads; LG calls on Ryans; Tiffany Haddish returns to Groupon</a></h3> <span class="secondary-label">June 29, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/netflix-reteams-with-lyft-for-glow-limo-rides/526675/" class="analytics t-editors-bio-article">Netflix reteams with Lyft for &#x27;GLOW&#x27; limo rides</a></h3> <span class="secondary-label">June 27, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-burger-king-russias-world-cup-disaster-snickers-apology/526288/" class="analytics t-editors-bio-article">Campaign Trail: Burger King Russia&#x27;s World Cup disaster; Snickers&#x27; apology tour; McDonald&#x27;s debuts the &#x27;Frylus&#x27; </a></h3> <span class="secondary-label">June 22, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/lululemon-notches-38-open-rate-by-optimizing-emails-for-mobile/525850/" class="analytics t-editors-bio-article">Lululemon notches 38% open rate by optimizing emails for mobile</a></h3> <span class="secondary-label">June 18, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-schwinns-stranger-things-success-kfcs-bucket-bjorn-ti/525769/" class="analytics t-editors-bio-article">Campaign Trail: Schwinn&#x27;s &#x27;Stranger Things&#x27; success; KFC&#x27;s Bucket Björn; Tic Tac gamifies gum </a></h3> <span class="secondary-label">June 15, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/subaru-saw-17-jump-in-site-traffic-from-amazon-focused-mobile-push/525243/" class="analytics t-editors-bio-article">Subaru saw 17% jump in site traffic from Amazon-focused mobile push</a></h3> <span class="secondary-label">June 8, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-ihops-mystery-name-change-wendys-ditches-the-snark-pla/525251/" class="analytics t-editors-bio-article"> Campaign Trail: IHOP&#x27;s mystery name change; Wendy&#x27;s ditches the snark; Planet Fitness examines &#x27;dad bods&#x27; </a></h3> <span class="secondary-label">June 8, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/campaign-trail-pedigree-plays-virtual-fetch-tums-delivers-tummertime-re/524731/" class="analytics t-editors-bio-article">Campaign Trail: Pedigree plays virtual fetch; Tums delivers &#x27;TummerTime&#x27; relief; A1&#x27;s meat-scented candles </a></h3> <span class="secondary-label">June 1, 2018</span> </li> <li class="feed__item" style="display:none;"> <h3 class="feed__title feed__title"><a href="/news/rachael-rays-nutrish-sees-11m-sales-lift-after-retargeting-campaign/524608/" class="analytics t-editors-bio-article">Rachael Ray&#x27;s Nutrish sees $1.1M sales lift after retargeting campaign</a></h3> <span class="secondary-label">May 31, 2018</span> </li> </ul> <br/> <button id="load-more-button" type="submit" class="button button--medium">Load more</button> <form action="." id="article-list-form"> <input type=hidden name="month_filter_value" value=""/> <input type=hidden name="scroll-top" value=""/> </form> </div> </section> <aside class="sidebar large-4 columns"> <section class="divewire-promotion"> <div class="divewire-promotion__box"> <div class="divewire-promotion__box__image"> <a class="analytics t-pr-submit-editors" href=/press-release/get-started/> <img src="https://d12v9rtnomnebu.cloudfront.net/press-release/letter_to_globe_v2.svg" alt="mailing letter around the world"> </a> </div> <div class="divewire-promotion__box__content"> <a class="analytics t-pr-submit-editors" href=/press-release/get-started/> <h3 class="divewire-promotion__box__content__title display-heading-02">Reach a targeted audience</h3> </a> <p class="divewire-promotion__box__content__text">DiveWire guarantees visibility for your news announcements through instant distribution to Marketing Dive’s audience and its 265,500 newsletter subscribers for 21 days.</p> <p class="divewire-promotion__box__content__link"><a class="call-out-link analytics t-pr-submit-editors" href=/press-release/get-started/>Post a press release <span class="call-out-link__arrow">➔</span></a></p> </div> </div> </section> <div class="hybrid-ad-wrapper hide-small show-large"> <div class="hybrid-ad-inner-wrapper"> <div class="hide-small show-large"> <div data-container-ad-unit-id="/21662595662/marketingdive/marketingdivehybrid1-desktop"></div> <div id='dfp-hybrid1-desktop'> <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script><script> waitToLoadAds.push(function() { googletag.cmd.push(function() { if (window.dfp_visibility == 'desktop' ) { googletag.display('dfp-hybrid1-desktop'); googletag.pubads().addEventListener('slotRenderEnded', function (event) { var adUnitPath = '/21662595662/marketingdive/marketingdivehybrid1'; var onProformative = false; if (onProformative && event.slot.getAdUnitPath() === adUnitPath && !event.isEmpty ) { var adUnitPathWithVisibility = adUnitPath + '-desktop'; var selector = '.pf-comments__ad-wrapper [data-container-ad-unit-id="' + adUnitPathWithVisibility + '"]'; if (!$(selector).closest('.pf-comments__ad-wrapper').hasClass('borders')) { $(selector).closest('.pf-comments__ad-wrapper').addClass('borders') } } }); } }); }); </script> </div> </div> </div> </div> <div class="signup sidebar-signup-box hide-small show-large" data-box-priority="0"> <h3 class="sidebar-signup-box__header">Get the free newsletter</h3> <p class="sidebar-signup-box__description">Subscribe to Marketing Dive for top news, trends & analysis</p> <form class="form js-form-email-validate" name="signup" action="/signup/" method="POST"> <label for="id_8b9552_email" class="email-input js-email-input"> <span class="screen-reader-text">Email:</span> <input type="email" name="email" placeholder="Work email address" class="email" required id="id_8b9552_email"> </label> <input type="hidden" name="signup_box_location" value="sidebar"> <input type="hidden" name="signup_initial_url_path" value="/editors/ckelly/"> <input type="hidden" name="js_enabled" value="0" id="id_8b9552_js_enabled"> <ul class="signup-list list-no-bullets"> <li> <label><span class="screen-reader-text">Select Newsletter:</span></label> <input id="newsletter-sidebar-checkbox-7" type="checkbox" name="site_newsletters" value="7" class="checkbox" /> <label for="newsletter-sidebar-checkbox-7"> <span class="newsletter-title">Daily Dive</span> <span class="secondary-label">M-F</span> </label> </li> <li> <label><span class="screen-reader-text">Select Newsletter:</span></label> <input id="newsletter-sidebar-checkbox-105" type="checkbox" name="site_newsletters" value="105" class="checkbox" /> <label for="newsletter-sidebar-checkbox-105"> <span class="newsletter-title">Mobile Weekly</span> <span class="secondary-label">Every Thursday</span> </label> </li> <li> <label><span class="screen-reader-text">Select Newsletter:</span></label> <input id="newsletter-sidebar-checkbox-1815" type="checkbox" name="site_newsletters" value="1815" class="checkbox" /> <label for="newsletter-sidebar-checkbox-1815"> <span class="newsletter-title">Agencies Weekly</span> <span class="secondary-label">Every Monday</span> </label> </li> <li> <label><span class="screen-reader-text">Select user consent:</span></label> <input type="checkbox" name="user_consent" id="id_user_consent-sidebar" value="1" class="checkbox"/> <label for="id_user_consent-sidebar"> <span class="signup-user-consent_box"> <span> By signing up to receive our newsletter, you agree to our <a href="https://www.industrydive.com/terms-of-use/" target="_blank">Terms of Use</a> and <a href="https://www.industrydive.com/privacy-policy/" target="_blank">Privacy Policy</a>. You can unsubscribe at anytime. </span> </span> </label> </li> </ul> <button class="button button--medium signup-button" type="submit" value="Sign up">Sign up</button> <script type="module" src="/static/js/dist/sendEmailToLytics.bundle.js?520216211124" ></script> <label class="error email_error" style="display:none;">A valid email address is required.</label> <label class="error newsletter-error" style="display:none;">Please select at least one newsletter.</label> </form> </div> <div class="subscriber-demographics demographics-form" id="demographics-box-sidebar"></div> <script src="/static/js/subscriberDemographicsForm.js?302516180124"></script> <script> var siteName = 'Marketing Dive' || null; if (siteName) { setupFormCallbackAndCreateFormIfSub(siteName, 'sidebar'); } </script> <div class="sidebar-box" data-box-priority="2"> <h3 class="sidebar-box__header sidebar-box__header--loud"> Most Popular </h3> <ol class="sidebar-box-list sidebar-box-list--ordered"> <li class="sidebar-box-list__item sidebar-box-list__item--ordered flex"> <!-- image --> <div class="sidebar-box-list__image-container"> <a class="analytics t-most-popular-sidebar-item-1 hide-small show-large" href="/news/google-chrome-sale-DOJ-antitrust-case-digital-marketing/733727/"> <img class="sidebar-box-list__image" src="https://imgproxy.divecdn.com/qi9jeGZnSfADV5ncdBVXP7AtmefC6-wAetHYgK117To/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9Hb29nMy5qcGc=.webp" width="600" height="338" srcset="https://imgproxy.divecdn.com/m142siix_z8wTJPu-VBWzJo8XMxlg4O5xpu5K2JLtlE/g:ce/rs:fill:300:169:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9Hb29nMy5qcGc=.webp 300w, https://imgproxy.divecdn.com/qi9jeGZnSfADV5ncdBVXP7AtmefC6-wAetHYgK117To/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9Hb29nMy5qcGc=.webp 600w" sizes="25vw" alt="Google, antitrust, DOJ, search, Chrome divestiture, Android" loading="lazy" > </a> </div> <div class="sidebar-box-title-container"> <a class="analytics t-most-popular-sidebar-item-1 sidebar-box-list__item-title" href="/news/google-chrome-sale-DOJ-antitrust-case-digital-marketing/733727/">Why Google’s potential Chrome sell-off could sow fresh marketing disruption </a> <!--Article Title--> </div> </li> <li class="sidebar-box-list__item sidebar-box-list__item--ordered flex"> <!-- image --> <div class="sidebar-box-list__image-container"> <a class="analytics t-most-popular-sidebar-item-2 hide-small show-large" href="/news/target-holiday-marketing-campaign-kris-hot-santa/732918/"> <img class="sidebar-box-list__image" src="https://imgproxy.divecdn.com/RJgb9qRwh-967gBS_WYLD5P84KDngusnpKqlZ_QuU9g/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9LcmlzX1RoYW5rc2dpdmluZ18yLmpwZw==.webp" width="600" height="338" srcset="https://imgproxy.divecdn.com/vRwTqXU5T_XWOadp_VEHzFSE2icK-9jTPT31LWp60cw/g:ce/rs:fill:300:169:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9LcmlzX1RoYW5rc2dpdmluZ18yLmpwZw==.webp 300w, https://imgproxy.divecdn.com/RJgb9qRwh-967gBS_WYLD5P84KDngusnpKqlZ_QuU9g/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9LcmlzX1RoYW5rc2dpdmluZ18yLmpwZw==.webp 600w" sizes="25vw" alt="Kris from Target in a holiday campaign" loading="lazy" > </a> </div> <div class="sidebar-box-title-container"> <a class="analytics t-most-popular-sidebar-item-2 sidebar-box-list__item-title" href="/news/target-holiday-marketing-campaign-kris-hot-santa/732918/">Target debuts ‘weirdly hot’ Santa for second holiday advertising push </a> <!--Article Title--> </div> </li> <li class="sidebar-box-list__item sidebar-box-list__item--ordered flex"> <!-- image --> <div class="sidebar-box-list__image-container"> <a class="analytics t-most-popular-sidebar-item-3 hide-small show-large" href="/news/absolut-kahlua-sabrina-carpenter-espresso-martini-kit/733514/"> <img class="sidebar-box-list__image" src="https://imgproxy.divecdn.com/s7DUD9qxXQrU8qXu9AtTQcfVtTBnElf1fXvY6JuLw2Q/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9TYWJyaW5hX0NhcnBlbnRlcjIuanBn.webp" width="600" height="338" srcset="https://imgproxy.divecdn.com/1NvPcA79kAAJmEZWjxZxwOnPgcKE2mGiBI1beULD41c/g:ce/rs:fill:300:169:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9TYWJyaW5hX0NhcnBlbnRlcjIuanBn.webp 300w, https://imgproxy.divecdn.com/s7DUD9qxXQrU8qXu9AtTQcfVtTBnElf1fXvY6JuLw2Q/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9TYWJyaW5hX0NhcnBlbnRlcjIuanBn.webp 600w" sizes="25vw" alt="Sabrina Carpenter for Absolut and Kahlua&#x27;s espresso kit campaign" loading="lazy" > </a> </div> <div class="sidebar-box-title-container"> <a class="analytics t-most-popular-sidebar-item-3 sidebar-box-list__item-title" href="/news/absolut-kahlua-sabrina-carpenter-espresso-martini-kit/733514/">‘That’s that me espresso’ martini: Absolut, Kahlúa mix it up with Sabrina Carpenter </a> <!--Article Title--> </div> </li> <li class="sidebar-box-list__item sidebar-box-list__item--ordered flex"> <!-- image --> <div class="sidebar-box-list__image-container"> <a class="analytics t-most-popular-sidebar-item-4 hide-small show-large" href="/news/will-2025-year-of-contradictions-heres-what-the-numbers-say/733650/"> <img class="sidebar-box-list__image" src="https://imgproxy.divecdn.com/3HGBP7TgqMJvjrcMTte9BTcaOwFmSYYXLt1ZrP5bL6k/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9HZXR0eUltYWdlcy04NDEyMTA2Nl8xLmpwZw==.webp" width="600" height="338" srcset="https://imgproxy.divecdn.com/LVfyAwSQALmYtBbUJxT5h0oLdItovZwcpY_QHdYQ4l0/g:ce/rs:fill:300:169:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9HZXR0eUltYWdlcy04NDEyMTA2Nl8xLmpwZw==.webp 300w, https://imgproxy.divecdn.com/3HGBP7TgqMJvjrcMTte9BTcaOwFmSYYXLt1ZrP5bL6k/g:ce/rs:fill:600:338:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9HZXR0eUltYWdlcy04NDEyMTA2Nl8xLmpwZw==.webp 600w" sizes="25vw" alt="Shoppers walk through a mall during the holiday season." loading="lazy" > </a> </div> <div class="sidebar-box-title-container"> <a class="analytics t-most-popular-sidebar-item-4 sidebar-box-list__item-title" href="/news/will-2025-year-of-contradictions-heres-what-the-numbers-say/733650/">Will 2025 be a year of contradictions? Here’s what the numbers say </a> <!--Article Title--> </div> </li> </ol> </div> <div class="sidebar-box hide-small show-large" data-box-priority="4"> <h3 class="sidebar-box__header">Library resources</h3> <ul class="sidebar-box-list"> <li class="sidebar-box-list__item flex"> <div class='sidebar-box-list__icon sidebar-box-list__icon--soft'> <img src="/static/img/lib_icons/webinar-black.svg?141716111021" height="25" width="25" alt="studioID resource icon" loading="lazy"> </div> <div> <div class="label label--soft">Webinar - on demand</div> <a class="analytics t-library-sidebar-item-1 sidebar-box-list__item-title" target="_blank" href="http://resources.industrydive.com/four-hidden-ways-to-boost-roi?utm_source=MD&amp;utm_medium=Library&amp;utm_campaign=Teikametrics"> Four Hidden Ways to Boost ROI on Amazon and Walmart’s Retail Media Networks </a> <span class="sponsor-label__leading-text secondary-label">Custom content for </span> <span class="sponsor-label__name secondary-label">Teikametrics</span> </div> </li> <li class="sidebar-box-list__item flex"> <div class='sidebar-box-list__icon sidebar-box-list__icon--soft'> <img src="/static/img/lib_icons/webinar-black.svg?141716111021" height="25" width="25" alt="studioID resource icon" loading="lazy"> </div> <div> <div class="label label--soft">Webinar - on demand</div> <a class="analytics t-library-sidebar-item-2 sidebar-box-list__item-title" target="_blank" href="https://resources.industrydive.com/marketing-research-2025?utm_source=MD&amp;utm_medium=Library&amp;utm_campaign=SurveyMonkey"> Marketing Research 2025: 4 Emerging AI Trends to Watch </a> <span class="sponsor-label__leading-text secondary-label">Custom content for </span> <span class="sponsor-label__name secondary-label">SurveyMonkey</span> </div> </li> <li class="sidebar-box-list__item flex"> <div class='sidebar-box-list__icon sidebar-box-list__icon--soft'> <img src="/static/img/lib_icons/playbook-black.svg?141716111021" height="25" width="25" alt="studioID resource icon" loading="lazy"> </div> <div> <div class="label label--soft">Playbook</div> <a class="analytics t-library-sidebar-item-3 sidebar-box-list__item-title" target="_blank" href="https://cfodive.tradepub.com/c/pubRD.mpl?secure=1&amp;sr=pp&amp;_t=pp%3A&amp;qf=w_defa7455&amp;ch=Library&amp;utm_source=MD&amp;utm_medium=Library&amp;utm_campaign=Planful"> Finance &amp; HR Turn Workforce Planning into Competitive Advantage </a> <span class="sponsor-label__leading-text secondary-label">Custom content for </span> <span class="sponsor-label__name secondary-label">Planful</span> </div> </li> </ul> <a class="analytics t-library-sidebar-all sidebar-box__cta" aria-label="View all library items" href="/library/">View all</a> </div> <div class="sidebar-box js-pressrelease-sidebar-box" data-box-priority=" 6 "> <h3 class="sidebar-box__header">Company Announcements</h3> <ul class="sidebar-box-list"> <li class="sidebar-box-list__item flex js-pressrelease" data-pressrelease-full-url="https://www.marketingdive.com/press-release/20241112-alisonais-133m-funding-to-speed-up-ai-driven-creative-optimization-for/"> <div class="sidebar-box-title-container"> <a class="sidebar-box-list__item-title analytics t-pr-sidebar-item" href="/press-release/20241112-alisonais-133m-funding-to-speed-up-ai-driven-creative-optimization-for/">Alison.ai’s $13.3M Funding to Speed Up AI-Driven Creative Optimization for Global Brands</a> <span class="secondary-label"> From Jackie Farrell </span> </div> </li> <li class="sidebar-box-list__item flex js-pressrelease" data-pressrelease-full-url="https://www.marketingdive.com/press-release/20241120-metarouter-brings-global-identity-unification-features-to-google-cloud-hel-1/"> <div class="sidebar-box-list__thumbnail-container"> <img alt="MetaRouter logo" height="48" loading="lazy" src="https://res.cloudinary.com/dmgi9movl/image/upload/dpr_2.0,h_48,w_48/v1732130073/press_release/assets/company_logos/MRlogo_1_l5l35z.png" width="48"/> </div> <div class="sidebar-box-title-container"> <a class="sidebar-box-list__item-title analytics t-pr-sidebar-item" href="/press-release/20241120-metarouter-brings-global-identity-unification-features-to-google-cloud-hel-1/">MetaRouter Brings Global Identity Unification Features to Google Cloud, Helping to Bridge the …</a> <span class="secondary-label"> From MetaRouter </span> </div> </li> <li class="sidebar-box-list__item flex js-pressrelease" data-pressrelease-full-url="https://www.marketingdive.com/press-release/20241122-m3-group-acquires-troy-based-strategic-communications-agency-roundtable6-1/"> <div class="sidebar-box-list__thumbnail-container"> <img alt="M3 Group logo" height="48" loading="lazy" src="https://res.cloudinary.com/dmgi9movl/image/upload/dpr_2.0,h_48,w_48/v1732291458/press_release/assets/company_logos/Screenshot_2024-11-22_at_9.55.37_AM_fhbwja.png" width="48"/> </div> <div class="sidebar-box-title-container"> <a class="sidebar-box-list__item-title analytics t-pr-sidebar-item" href="/press-release/20241122-m3-group-acquires-troy-based-strategic-communications-agency-roundtable6-1/">M3 Group acquires Troy-based strategic communications agency roundtable6</a> <span class="secondary-label"> From M3 Group </span> </div> </li> <li class="sidebar-box-list__item flex js-pressrelease" data-pressrelease-full-url="https://www.marketingdive.com/press-release/20241104-dataally-launches-beta-phase-for-facebook-ad-creative-performance-analysis/"> <div class="sidebar-box-title-container"> <a class="sidebar-box-list__item-title analytics t-pr-sidebar-item" href="/press-release/20241104-dataally-launches-beta-phase-for-facebook-ad-creative-performance-analysis/">DataAlly launches beta phase for Facebook ad creative performance analysis</a> <span class="secondary-label"> From DataAlly </span> </div> </li> </ul> <span class="sidebar-box__cta"> <a class="analytics t-pr-sidebar-all" aria-label="View all press release items" href="/press-release/">View all</a> | <a class="analytics t-pr-sidebar-start" href="/press-release/get-started/">Post a press release</a> </span> </div> <div class="sidebar-box hide-small show-large" data-box-priority="8"> <h3 class="sidebar-box__header">What We're Reading</h3> <ul class="sidebar-box-list"> <li class="sidebar-box-list__item"> <img src="https://www.google.com/s2/favicons?domain=https%3A//adage.com/article/media/max-launches-contextual-targeting-and-shoppable-ad-formats/2592961" height="16" width="16" alt="" loading="lazy"> <span class="label label--soft">Ad Age</span> <a class="analytics t-wwr-sidebar-item sidebar-box-list__item-title" href="https://adage.com/article/media/max-launches-contextual-targeting-and-shoppable-ad-formats/2592961" target="_blank"> Max launches contextual targeting and shoppable ad formats <img src="/static/img/offsite.svg?141716111021" class="off-site-link" alt="offsite link" height="12" width="12" loading="lazy"> </a> </li> <li class="sidebar-box-list__item"> <img src="https://www.google.com/s2/favicons?domain=https%3A//www.retaildive.com/news/short-holiday-season-thanksgiving-black-friday-consumer-behavior/732892/" height="16" width="16" alt="" loading="lazy"> <span class="label label--soft">Retail Dive</span> <a class="analytics t-wwr-sidebar-item sidebar-box-list__item-title" href="https://www.retaildive.com/news/short-holiday-season-thanksgiving-black-friday-consumer-behavior/732892/" target="_blank"> It’s a shorter holiday season. Does that matter? <img src="/static/img/offsite.svg?141716111021" class="off-site-link" alt="offsite link" height="12" width="12" loading="lazy"> </a> </li> <li class="sidebar-box-list__item"> <img src="https://www.google.com/s2/favicons?domain=https%3A//www.cnbc.com/2024/11/20/target-tgt-q3-2024-earnings.html" height="16" width="16" alt="" loading="lazy"> <span class="label label--soft">CNBC</span> <a class="analytics t-wwr-sidebar-item sidebar-box-list__item-title" href="https://www.cnbc.com/2024/11/20/target-tgt-q3-2024-earnings.html" target="_blank"> Target shares plunge 21% after discounter cuts forecast, posts biggest earnings miss in two years <img src="/static/img/offsite.svg?141716111021" class="off-site-link" alt="offsite link" height="12" width="12" loading="lazy"> </a> </li> </ul> <a class="analytics t-wwr-sidebar-all sidebar-box__cta" aria-label="View all what we are reading items" href="/what-we-are-reading">View all</a> </div> <div class="sidebar-box hide-small show-large" data-box-priority="8"> <h3 class="sidebar-box__header">Industry Intel</h3> <ul class="sidebar-box-list"> <li class="sidebar-box-list__item"> <a class="analytics t-intel-sidebar-item sidebar-box-list__item-title" target="_blank" href="http://resources.industrydive.com/master-the-art-of-driving-webinar-registration-and-attendance?utm_source=MD&amp;utm_medium=Library&amp;utm_campaign=ON"> Master the Art of Driving Webinar Registration and Attendance </a> <span class="secondary-label secondary-label--all-caps">Webinar - on demand</span> <span class="secondary-label">&bull;</span> <span class="secondary-label">Provided by ON24</span> </li> <li class="sidebar-box-list__item"> <a class="analytics t-intel-sidebar-item sidebar-box-list__item-title" target="_blank" href="https://resources.industrydive.com/how-indeed-uses-snowflake-data-clean-rooms"> How Indeed uses Snowflake Data Clean Rooms to Optimize Marketing Spend with Privacy and Transparency </a> <span class="secondary-label secondary-label--all-caps">Webinar - on demand</span> <span class="secondary-label">&bull;</span> <span class="secondary-label">Provided by Snowflake</span> </li> <li class="sidebar-box-list__item"> <a class="analytics t-intel-sidebar-item sidebar-box-list__item-title" target="_blank" href="https://resources.industrydive.com/repurpose-event-content"> How to Repurpose Your Event Content Like a Pro </a> <span class="secondary-label secondary-label--all-caps">Webinar - on demand</span> <span class="secondary-label">&bull;</span> <span class="secondary-label">Provided by Cvent</span> </li> </ul> </div> <div class="hybrid-ad-wrapper hide-small show-large"> <div class="hybrid-ad-inner-wrapper"> <div class="hide-small show-large"> <div data-container-ad-unit-id="/21662595662/marketingdive/marketingdivehybrid2-desktop"></div> <div id='dfp-hybrid2-desktop'> <script> waitToLoadAds.push(function() { googletag.cmd.push(function() { if (window.dfp_visibility == 'desktop' ) { googletag.display('dfp-hybrid2-desktop'); googletag.pubads().addEventListener('slotRenderEnded', function (event) { var adUnitPath = '/21662595662/marketingdive/marketingdivehybrid2'; var onProformative = false; if (onProformative && event.slot.getAdUnitPath() === adUnitPath && !event.isEmpty ) { var adUnitPathWithVisibility = adUnitPath + '-desktop'; var selector = '.pf-comments__ad-wrapper [data-container-ad-unit-id="' + adUnitPathWithVisibility + '"]'; if (!$(selector).closest('.pf-comments__ad-wrapper').hasClass('borders')) { $(selector).closest('.pf-comments__ad-wrapper').addClass('borders') } } }); } }); }); </script> </div> </div> </div> </div> </aside> </div> </div> </div> <!-- ends page-inner-wrapper --> <section class="pre-footer"> </section> <hr class="footer-hr"> <footer> <div class="custom-article-footer"> <div class="row columns"> <div class="footer-grid"> <div class="footer-links"> <a href="https://www.industrydive.com"> <img class="pub-logo-footer" src="https://d12v9rtnomnebu.cloudfront.net/logo/corporate/ID_black.svg" alt="Industry Dive Logo" height="28" loading="lazy"/> </a> <ul class="social-icon-list social-icon-list__footer"> <li> <a href="https://www.linkedin.com/company/marketing-dive-digital-&amp;-online-marketing-news-and-tips" aria-label="Industry Dive LinkedIn" class="social-icon-footer analytics t-sitefooter-linkedin"> <img src="/static/img/social_icons/article_page/linkedin.svg?092716141024"> </a> </li> <li> <a href="https://www.facebook.com/MarketingDive/" aria-label="Industry Dive Facebook" class="social-icon-footer analytics t-sitefooter-facebook"> <img src="/static/img/social_icons/article_page/facebook.svg?440116200824"> </a> </li> <li> <a href="https://twitter.com/marketingdive" aria-label="Industry Dive X/Twitter" class="social-icon-footer analytics t-sitefooter-twitter"> <img src="/static/img/social_icons/article_page/x.svg?092716141024"> </a> </li> <li> <a href="https://www.marketingdive.com/feeds/news/" aria-label="Industry Dive RSS feed" class="social-icon-footer analytics t-sitefooter-rss"> <img src="/static/img/social_icons/article_page/rss.svg?440116200824"> </a> </li> </ul> </div> <div class="link-wrapper"> <div class="footer-links"> <h4 class="uppercase-heading-01">Explore</h4> <ul class="list-no-bullets"> <li> <a href="/about/" class="analytics t-about-sitefooter">About</a> </li> <li> <a href="/editors/" class="analytics t-editors-sitefooter">Editorial Team</a> </li> <li> <a href="/contact/" class="analytics t-feedback-sitefooter">Contact Us</a> </li> <li> <a href="/signup/?signup_location=footer-list&amp;signup_path=/editors/ckelly/" class="analytics t-signup-sitefooter">Newsletter</a> </li> <li> <a href="/selfservice/article-licensing/submit/" class="analytics t-licensing-sitefooter">Purchase Licensing Rights</a> </li> <li> <a class="analytics t-pr-sitefooter-all" href="/press-release/">Press Releases</a> </li> <li> <a href="/what-we-are-reading/" class="analytics t-wwr-sitefooter">What We're Reading</a> </li> <li> <a href="/cpm-calculator-app/" class="analytics t-cpm-sitefooter">CPM Calculator</a> </li> </ul> </div> <div class="second-column"> <div class="footer-links"> <h4 class="uppercase-heading-01">Reach our audience</h4> <ul class="list-no-bullets"> <li> <a href="/advertise/" class="analytics t-advertising-sitefooter">Advertising</a> </li> <li> <a class="analytics t-pr-sitefooter-all" href="/press-release/get-started/">Post a press release</a> </li> <li> <a class="analytics t-events-sitefooter-start" href="/selfservice/event-listings/contact">Promote an event</a> </li> </ul> </div> <div class="footer-links"> <h4 class="uppercase-heading-01">Related Publications</h4> <ul class="list-no-bullets"> <li> <a href="https://www.retaildive.com/" class="analytics t-sitefooter-related-retail-dive">Retail Dive</a> </li> <li> <a href="https://www.socialmediatoday.com/" class="analytics t-sitefooter-related-social-media-today">Social Media Today</a> </li> </ul> </div> </div> </div> </div> </div> </div> </footer> <hr class="footer-hr"> <div class="baseline-footer-wrapper"> <div class="informa-brand"> <!--?xml version="1.0" encoding="UTF-8"?--> <svg id="SVGRoot" width="500" height="162" version="1.1" viewBox="0 0 500 162" xmlns="http://www.w3.org/2000/svg" xmlns:cc="http://creativecommons.org/ns#" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:xlink="http://www.w3.org/1999/xlink"> <defs> <linearGradient id="linearGradient20775" x1="-24.025" x2="19.204" y1="-161.85" y2="-207.91" gradientTransform="matrix(1.4283 0 0 1.4283 268.58 476.51)" gradientUnits="userSpaceOnUse"> <stop stop-color="#061d41" offset="0"></stop> <stop stop-color="#061d42" stop-opacity=".6549" offset=".232"></stop> <stop stop-color="#051d40" stop-opacity=".56078" offset=".41621"></stop> <stop stop-color="#061c40" stop-opacity=".49804" offset=".61283"></stop> <stop stop-color="#061c40" stop-opacity=".35686" offset=".73858"></stop> <stop stop-color="#051f3e" stop-opacity=".19216" offset=".84133"></stop> <stop stop-color="#002449" stop-opacity=".054902" offset=".92525"></stop> <stop stop-color="#002449" stop-opacity=".054902" offset="1"></stop> </linearGradient> <linearGradient id="linearGradient20795" x1="-4.8824" x2="58.082" y1="-141.2" y2="-141.2" gradientTransform="matrix(1.4283 0 0 1.4283 268.6 476.54)" gradientUnits="userSpaceOnUse"> <stop stop-color="#061d41" offset="0"></stop> <stop stop-color="#223358" stop-opacity=".85098" offset=".098161"></stop> <stop stop-color="#3b486e" stop-opacity=".55686" offset=".18261"></stop> <stop stop-color="#535d82" stop-opacity=".4" offset=".26261"></stop> <stop stop-color="#656e8e" stop-opacity=".31765" offset=".33879"></stop> <stop stop-color="#77819f" stop-opacity=".21569" offset=".40636"></stop> <stop stop-color="#79809f" stop-opacity=".26275" offset=".46157"></stop> <stop stop-color="#495478" stop-opacity=".54902" offset=".5371"></stop> <stop stop-color="#26365c" stop-opacity=".66667" offset=".6699"></stop> <stop stop-color="#26375b" stop-opacity=".76863" offset=".80174"></stop> <stop stop-color="#13264b" stop-opacity=".9098" offset=".88553"></stop> <stop stop-color="#061d41" offset="1"></stop> </linearGradient> <linearGradient id="linearGradient20785" x1="10.56" x2="51.569" y1="-165.47" y2="-148.21" gradientTransform="matrix(1.4283 0 0 1.4283 268.58 476.51)" gradientUnits="userSpaceOnUse"> <stop stop-color="#061d41" offset="0"></stop> <stop stop-color="#061d42" stop-opacity=".6549" offset=".1618"></stop> <stop stop-color="#051d40" stop-opacity=".56078" offset=".34338"></stop> <stop stop-color="#061c40" stop-opacity=".49804" offset=".54217"></stop> <stop stop-color="#061c40" stop-opacity=".35686" offset=".66063"></stop> <stop stop-color="#051f3e" stop-opacity=".19216" offset=".78691"></stop> <stop stop-color="#002449" stop-opacity=".054902" offset=".89046"></stop> <stop stop-color="#002449" stop-opacity=".054902" offset="1"></stop> </linearGradient> </defs> <metadata> <rdf:rdf> <cc:work rdf:about=""> <dc:format>image/svg+xml</dc:format> <dc:type rdf:resource="http://purl.org/dc/dcmitype/StillImage"></dc:type> <dc:title></dc:title> </cc:work> </rdf:rdf> </metadata> <g transform="translate(-226.26 -174.1)"> <g fill="#061d41"> <path d="m433.38 241.62c-3.5038 0-6.3829-2.822-6.3829-6.3791s2.8792-6.3829 6.3829-6.3829 6.3791 2.8258 6.3791 6.3829-2.8754 6.3791-6.3791 6.3791m5.9945 50.686h-11.951v-46.269h11.951z"> </path> <path d="m477.3 292.31v-27.958c0-5.0614-0.5408-10.485-6.7371-10.485-3.4162 0-7.9101 1.4662-10.968 3.2143v35.228h-11.947v-46.265h11.947v4.6044c4.1398-3.0353 10.694-6.0706 15.816-6.0706 9.6163 0 13.836 7.1675 13.836 16.281v31.45z"> </path> <path d="m601.54 254.52c-3.5152 0.35038-7.2893 2.3003-10.344 4.0446v33.743h-11.951v-46.261h11.951v5.507c4.1321-3.0353 10.69-5.507 15.813-5.507v8.687s-2.9782-0.46083-5.4689-0.21328"> </path> <path d="m549.89 293.5c-15.276 0-23.452-9.4754-23.452-24.835 0-15.542 8.1767-24.096 23.452-24.096 14.822 0 23.452 9.0146 23.452 24.096 0 15.451-8.0853 24.835-23.452 24.835m0-40.655c-8.7175 0-11.593 8.4661-11.593 16.003 0 7.5445 2.6088 16.925 11.593 16.925 9.0793 0 11.68-9.2887 11.68-16.925 0-7.5369-2.963-16.003-11.68-16.003"> </path> <path d="m669.05 292.31v-27.958c0-5.1528-1.0816-10.485-7.1903-10.485-3.142 0-6.6457 1.4662-9.3421 3.2143 0.27039 1.1997 0.35799 2.4869 0.35799 3.778v31.45h-11.947v-27.958c0-5.0614-0.62838-10.485-6.8285-10.485-3.0582 0-6.8323 1.4662-9.3497 3.2143v35.228h-11.951v-46.265h11.951v4.6044c3.778-3.0353 9.9819-6.0706 14.735-6.0706 5.1262 0 9.1669 2.1099 11.505 6.8971 4.3149-2.9439 10.964-6.8971 16.174-6.8971 9.7039 0 13.836 7.1675 13.836 16.281v31.45z"> </path> <path d="m715.48 285.5c-3.2334 4.5054-9.2545 8.0015-14.735 8.0015-7.4569 0-13.84-5.0614-13.84-13.059 0-15.085 16.353-16.829 27.767-17.29v-2.7611c0-5.2404-4.2236-7.9063-9.0755-7.9063-4.4901 0-9.3421 0.63981-13.661 2.1137v-5.149c4.8557-3.0391 10.336-4.8748 16.087-4.8748 8.9841 0 18.239 3.9531 18.239 14.533v33.198h-10.782zm-16.982-6.8018c0 4.1398 2.6088 7.0761 6.6495 7.0761 5.0309 0 9.5249-4.3188 9.5249-9.563v-6.6228c-5.3013 0.28182-16.174 2.2089-16.174 9.1098"> </path> <path d="m520.32 236.2c1.5043 0 3.0658 0.14472 4.5815 0.36942v-5.2975c-2.9744-1.5538-6.2572-2.525-9.6125-2.525-10.606 0-15.001 7.3579-15.001 17.294h-5.5146v8.0548h5.5146l0.0876 38.206h12.035v-38.206h12.492v-8.0548h-12.579c0-5.8878 1.3482-9.841 7.9977-9.841"> </path> </g> <g fill="#061d41" fill-rule="evenodd" shape-rendering="auto"> <path d="m381.26 248.68c-2.4473 5.7e-4 -4.5519 1.4664-5.4845 3.568-0.38853 1.002-0.5029 1.8671-0.50214 2.798 1e-3 1.4426-0.0436 2.876-0.13391 4.2961-2.2793 35.836-31.958 64.081-68.38 64.081-37.915 0-68.523-30.608-68.523-68.523 0-1.6651 0.0792-3.3112 0.19528-4.9461h-12.007c-0.0999 1.6378-0.16738 3.2836-0.16738 4.9461 1e-5 44.387 36.114 80.499 80.501 80.499 42.933 0 78.125-33.783 80.384-76.164 0.0765-1.4352 0.0818-2.8815 0.11438-4.3352 0.0166-0.73955-0.17802-1.5025-0.30408-2.1229-0.79532-2.3817-3.0446-4.0986-5.6937-4.098z" color="#000000" color-rendering="auto" image-rendering="auto" style="font-feature-settings:normal;font-variant-alternates:normal;font-variant-caps:normal;font-variant-ligatures:normal;font-variant-numeric:normal;font-variant-position:normal;isolation:auto;mix-blend-mode:normal;shape-padding:0;text-decoration-color:#000000;text-decoration-line:none;text-decoration-style:solid;text-indent:0;text-orientation:mixed;text-transform:none;white-space:normal"> </path> <path d="m306.7 197.44c-0.88702-4.9e-4 -1.7724 0.34162-2.4884 0.59142-1.6476 0.85112-2.766 2.5696-2.7646 4.536 1e-3 1.7596 0.89642 3.3156 2.2624 4.2319 1.0349 0.56984 1.9875 0.91995 2.9905 0.92338 26.184 0.0893 47.302 21.117 47.302 47.302 0 1.5398-0.073 3.0621-0.21587 4.5636l10.251 0.79182c0.16357-1.7636 0.2472-3.5499 0.2472-5.3554 0-31.742-25.842-57.567-57.584-57.584zm-52.471 52.105c-2.4386-6.7e-4 -4.4709 1.6825-4.9851 3.9669-0.12083 0.53679-0.12789 1.0361-0.12832 1.512-5e-3 5.2759 0.70622 10.388 2.0408 15.246l10.155-1.9255c-1.2353-4.2224-1.9022-8.692-1.9127-13.32-2e-3 -0.69049-0.14382-1.4219-0.33476-2.042-0.62601-2.033-2.5892-3.4362-4.8345-3.4369z" color="#000000" color-rendering="auto" image-rendering="auto" style="font-feature-settings:normal;font-variant-alternates:normal;font-variant-caps:normal;font-variant-ligatures:normal;font-variant-numeric:normal;font-variant-position:normal;isolation:auto;mix-blend-mode:normal;shape-padding:0;text-decoration-color:#000000;text-decoration-line:none;text-decoration-style:solid;text-indent:0;text-orientation:mixed;text-transform:none;white-space:normal"> </path> <path d="m281.67 229.68c-6.5492 6.4699-10.616 15.447-10.616 25.347 0 7.0626 2.0718 13.653 5.6379 19.198l0.86758 1.2693c0.8646 1.2649 2.0641 2.1192 3.5457 2.1201 2.2281 1e-3 4.0346-1.8058 4.0339-4.0338-3.7e-4 -1.0655-0.50216-2.016-1.1744-2.8427-0.5747-0.70663-1.0534-1.5768-1.512-2.4103-2.1674-3.9394-3.4006-8.4678-3.4006-13.301 0-7.7048 3.1245-14.644 8.1787-19.64z" color="#000000" color-rendering="auto" image-rendering="auto" style="font-feature-settings:normal;font-variant-alternates:normal;font-variant-caps:normal;font-variant-ligatures:normal;font-variant-numeric:normal;font-variant-position:normal;isolation:auto;mix-blend-mode:normal;shape-padding:0;text-decoration-color:#000000;text-decoration-line:none;text-decoration-style:solid;text-indent:0;text-orientation:mixed;text-transform:none;white-space:normal"> </path> </g> <g fill="#071b40" fill-opacity=".29804" fill-rule="evenodd"> <g stroke-width="1.3525"> <path d="m291.86 206.48a5.1041 5.1041 0 0 1 -5.1041 5.1041 5.1041 5.1041 0 0 1 -5.1041 -5.1041 5.1041 5.1041 0 0 1 5.1041 -5.1041 5.1041 5.1041 0 0 1 5.1041 5.1041z"> </path> <path d="m274.75 217.8a5.1041 5.1041 0 0 1 -5.1041 5.1041 5.1041 5.1041 0 0 1 -5.1041 -5.1041 5.1041 5.1041 0 0 1 5.1041 -5.1041 5.1041 5.1041 0 0 1 5.1041 5.1041z"> </path> <path d="m263.36 234.81a5.1041 5.1041 0 0 1 -5.1041 5.1041 5.1041 5.1041 0 0 1 -5.1041 -5.1041 5.1041 5.1041 0 0 1 5.1041 -5.1041 5.1041 5.1041 0 0 1 5.1041 5.1041z"> </path> </g> <g stroke-width="1.0687"> <path d="m320.64 285.07a4.0328 4.0328 0 0 1 -4.0328 4.0328 4.0328 4.0328 0 0 1 -4.0328 -4.0328 4.0328 4.0328 0 0 1 4.0328 -4.0328 4.0328 4.0328 0 0 1 4.0328 4.0328z"> </path> <path d="m301.02 285.09a4.0328 4.0328 0 0 1 -4.0328 4.0328 4.0328 4.0328 0 0 1 -4.0328 -4.0328 4.0328 4.0328 0 0 1 4.0328 -4.0328 4.0328 4.0328 0 0 1 4.0328 4.0328z"> </path> <path d="m336.5 273.53a4.0328 4.0328 0 0 1 -4.0328 4.0328 4.0328 4.0328 0 0 1 -4.0328 -4.0328 4.0328 4.0328 0 0 1 4.0328 -4.0328 4.0328 4.0328 0 0 1 4.0328 4.0328z"> </path> </g> <g stroke-width="1.5897"> <path d="m312.8 180.37a5.9989 5.9989 0 0 1 -5.9989 5.9989 5.9989 5.9989 0 0 1 -5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 5.9989z"> </path> <path d="m332.03 182.94a5.9989 5.9989 0 0 1 -5.9989 5.9989 5.9989 5.9989 0 0 1 -5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 5.9989z"> </path> <path d="m350.06 190.37a5.9989 5.9989 0 0 1 -5.9989 5.9989 5.9989 5.9989 0 0 1 -5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 5.9989z"> </path> <path d="m365.49 202.19a5.9989 5.9989 0 0 1 -5.9989 5.9989 5.9989 5.9989 0 0 1 -5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 5.9989z"> </path> <path d="m377.25 217.59a5.9989 5.9989 0 0 1 -5.9989 5.9989 5.9989 5.9989 0 0 1 -5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 5.9989z"> </path> <path d="m384.78 235.81a5.9989 5.9989 0 0 1 -5.9989 5.9989 5.9989 5.9989 0 0 1 -5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 -5.9989 5.9989 5.9989 0 0 1 5.9989 5.9989z"> </path> </g> </g> <g fill-rule="evenodd" shape-rendering="auto"> <path d="m295.46 175.21c-39.056 5.5116-69.203 39.138-69.203 79.69h11.979c0-34.643 25.557-63.171 58.89-67.839z" color="#000000" color-rendering="auto" fill="url(#linearGradient20775)" image-rendering="auto" style="font-feature-settings:normal;font-variant-alternates:normal;font-variant-caps:normal;font-variant-ligatures:normal;font-variant-numeric:normal;font-variant-position:normal;isolation:auto;mix-blend-mode:normal;shape-padding:0;text-decoration-color:#000000;text-decoration-line:none;text-decoration-style:solid;text-indent:0;text-orientation:mixed;text-transform:none;white-space:normal"> </path> <path d="m354.02 255.05c0 26.184-21.117 47.302-47.302 47.302-22.44 0-41.114-15.509-46.034-36.426l-10.01 2.4168c6.0075 25.359 28.875 44.292 56.044 44.292 31.742 0 57.584-25.842 57.584-57.584z" color="#000000" color-rendering="auto" fill="url(#linearGradient20795)" image-rendering="auto" style="font-feature-settings:normal;font-variant-alternates:normal;font-variant-caps:normal;font-variant-ligatures:normal;font-variant-numeric:normal;font-variant-position:normal;isolation:auto;mix-blend-mode:normal;shape-padding:0;text-decoration-color:#000000;text-decoration-line:none;text-decoration-style:solid;text-indent:0;text-orientation:mixed;text-transform:none;white-space:normal"> </path> <path d="m306.7 219.37c-10.191 0-19.404 4.3099-25.911 11.201l5.893 5.3366c5.0292-5.267 12.128-8.5393 20.018-8.5393 15.319 0 27.651 12.335 27.651 27.654 0 3.852-0.78457 7.5121-2.1955 10.838l7.3396 3.116c1.8342-4.2892 2.8538-9.0054 2.8538-13.954 0-19.642-16.007-35.652-35.649-35.652z" color="#000000" color-rendering="auto" fill="url(#linearGradient20785)" image-rendering="auto" style="font-feature-settings:normal;font-variant-alternates:normal;font-variant-caps:normal;font-variant-ligatures:normal;font-variant-numeric:normal;font-variant-position:normal;isolation:auto;mix-blend-mode:normal;shape-padding:0;text-decoration-color:#000000;text-decoration-line:none;text-decoration-style:solid;text-indent:0;text-orientation:mixed;text-transform:none;white-space:normal"> </path> </g> </g> </svg> <div> Industry Dive is an Informa business </div> </div> <div class="baseline-footer"> &copy; 2024 <a href="http://www.industrydive.com">Industry Dive</a>. All rights reserved. | View our <a href="http://www.industrydive.com/industries/">other publications</a> | <a href="http://www.industrydive.com/privacy-policy/">Privacy policy</a> | <a href="http://www.industrydive.com/terms-of-use/">Terms of use</a> | <a href="http://www.industrydive.com/takedown-policy/">Take down policy</a>. <br> <a href="#" onclick="Osano.cm.showDrawer('osano-cm-dom-info-dialog-open')">Cookie Preferences / Do Not Sell</a> </div> </div> </div> </div> <!-- mobile menu, not visible on desktop, must go AFTER footer --> <nav class="mobile-menu"> <div class="mm-top-bar"> <button class="mobile-menu-toggle"> <img src="/static/img/menu_icons/close.svg?273117231121" width="20" height="20" alt="close menu"/> </button> <div class="mm-search"> <form action="/search/" method="GET" data-ajax="false"> <label for="search-mobile"> <span class="screen-reader-text">Search</span> <input id="search-mobile" type="search" name="q" placeholder="Search" data-role="none"> </label> <button type="submit" value="" data-role="none" class="search-button-front analytics t-search-navigation-mobile"> <img src="/static/img/menu_icons/search.svg?320116291121" width="15" height="15" alt="search"> </button> </form> </div> </div> <ul class="mm-list list-no-bullets"> <li> <a href="/" class="analytics t-dash-navigation-mobile"> <span>Home</span> </a> </li> <li class="mm-accordion"> <button> <span>Topics</span> <span class="accordion-toggle-arrow"> <img src="/static/img/menu_icons/chevron_down.svg?102717100918" width="16" height="9" alt="down arrow" loading="lazy"> </span> </button> <ul class="list-no-bullets"> <li> <a class="analytics t-topic-navigation-mobile-brand-strategy" href="/topic/brand-strategy/">Brand Strategy</a> </li> <li> <a class="analytics t-topic-navigation-mobile-mobile-marketing" href="/topic/mobile-marketing/">Mobile</a> </li> <li> <a class="analytics t-topic-navigation-mobile-creative" href="/topic/creative/">Creative</a> </li> <li> <a class="analytics t-topic-navigation-mobile-Social-media-marketing" href="/topic/Social-media-marketing/">Social Media</a> </li> <li> <a class="analytics t-topic-navigation-mobile-Video-marketing" href="/topic/Video-marketing/">Video</a> </li> <li> <a class="analytics t-topic-navigation-mobile-agencies" href="/topic/agencies/">Agencies</a> </li> <li> <a class="analytics t-topic-navigation-mobile-analytics" href="/topic/analytics/">Data/Analytics</a> </li> <li> <a class="analytics t-topic-navigation-mobile-influencer-marketing" href="/topic/influencer-marketing/">Influencer Marketing</a> </li> <li> <a class="analytics t-topic-navigation-mobile-marketing-tech" href="/topic/marketing-tech/">Ad Tech</a> </li> <li> <a class="analytics t-topic-navigation-mobile-cmo-corner" href="/topic/cmo-corner/">CMO Corner</a> </li> </ul> </li> <li> <a href="/deep-dive/" class="analytics t-deepdive-navigation-mobile"> <span>Deep Dive</span> </a> </li> <li> <a href="/library/" class="analytics t-library-navigation-mobile"> <span>Library</span> </a> </li> <li> <a href="/events/" class="analytics t-events-navigation-mobile"> <span>Events</span> </a> </li> <li> <a href="/press-release/" class="analytics t-press-releases-navigation-mobile"> <span>Press Releases</span> </a> </li> </ul> <section class="signup mm-signup"> <div class="row"> <div class="large-9 medium-10 medium-centered columns"> <h3 class="display-heading-03 display-heading-03--loud">Get Marketing Dive in your inbox</h3> <p class="subhead">The free newsletter covering the top industry headlines</p> <form class="form js-form-email-validate" name="signup" action="/signup/" method="POST"> <label for="id_af8e39_email" class="email-input js-email-input"> <span class="screen-reader-text">Email:</span> <input type="email" name="email" placeholder="Work email address" class="email" required id="id_af8e39_email"> </label> <input type="hidden" name="signup_box_location" value="integrated_menu"> <input type="hidden" name="signup_initial_url_path" value="/editors/ckelly/"> <input type="hidden" name="js_enabled" value="0" id="id_af8e39_js_enabled"> <ul class="signup-list list-no-bullets"> <li> <label><span class="screen-reader-text">Select Newsletter:</span></label> <input id="newsletter-integrated_menu-checkbox-7" type="checkbox" name="site_newsletters" value="7" class="checkbox" /> <label for="newsletter-integrated_menu-checkbox-7"> <span class="newsletter-title">Daily Dive</span> <span class="secondary-label">M-F</span> </label> </li> <li> <label><span class="screen-reader-text">Select Newsletter:</span></label> <input id="newsletter-integrated_menu-checkbox-105" type="checkbox" name="site_newsletters" value="105" class="checkbox" /> <label for="newsletter-integrated_menu-checkbox-105"> <span class="newsletter-title">Mobile Weekly</span> <span class="secondary-label">Every Thursday</span> </label> </li> <li> <label><span class="screen-reader-text">Select Newsletter:</span></label> <input id="newsletter-integrated_menu-checkbox-1815" type="checkbox" name="site_newsletters" value="1815" class="checkbox" /> <label for="newsletter-integrated_menu-checkbox-1815"> <span class="newsletter-title">Agencies Weekly</span> <span class="secondary-label">Every Monday</span> </label> </li> <li> <label><span class="screen-reader-text">Select user consent:</span></label> <input type="checkbox" name="user_consent" id="id_user_consent-integrated_menu" value="1" class="checkbox"/> <label for="id_user_consent-integrated_menu"> <span class="signup-user-consent_box"> <span> By signing up to receive our newsletter, you agree to our <a href="https://www.industrydive.com/terms-of-use/" target="_blank">Terms of Use</a> and <a href="https://www.industrydive.com/privacy-policy/" target="_blank">Privacy Policy</a>. You can unsubscribe at anytime. </span> </span> </label> </li> </ul> <button class="button button--medium signup-button" type="submit" value="Sign up">Sign up</button> <script type="module" src="/static/js/dist/sendEmailToLytics.bundle.js?520216211124" ></script> <label class="error email_error" style="display:none;">A valid email address is required.</label> <label class="error newsletter-error" style="display:none;">Please select at least one newsletter.</label> </form> </div> </div> </section> </nav> <script type="text/javascript"> $(document).ready(function () { // track how many times the load more button has been clicked so we can compare it to our total article_list length var load_more_count = 1; // Show the display:none articles below the load more button without reloading the page $('#load-more-button').on('click', function () { load_more_count += 1; // Display 10 more articles over the original 25 we showed and any number of other times the user has clicked the // load more button $('.past-articles .feed__item').each(function (index, value) { if (index < 25 + (load_more_count * 10)) { $(this).slideDown(); } }); // hide load more button if we're out of articles if (25 + (load_more_count * 10) > 863) { $(this).hide(); } }); // Fill out the "filter by month" drop down with years/months articles are published in: // first store all the English equivalents for different month numbers in order var months = ['January', 'February', 'March', 'April', 'May', 'June', 'July', 'August', 'September', 'October', 'November', 'December'], $list_select = $('.js-list-select'); var current_year = 2024; $list_select.append('<option value="year" disabled>' + current_year.toString() + '</option>'); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="11' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[10] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="10' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[9] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="09' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[8] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="08' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[7] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="07' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[6] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="06' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[5] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="05' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[4] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="04' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[3] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="03' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[2] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="02' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[1] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="01' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[0] + '</option>' ); var current_year = 2023; $list_select.append('<option value="year" disabled>' + current_year.toString() + '</option>'); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="12' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[11] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="11' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[10] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="10' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[9] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="09' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[8] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="08' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[7] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="07' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[6] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="06' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[5] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="05' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[4] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="04' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[3] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="03' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[2] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="02' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[1] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="01' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[0] + '</option>' ); var current_year = 2022; $list_select.append('<option value="year" disabled>' + current_year.toString() + '</option>'); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="10' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[9] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="09' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[8] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="08' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[7] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="07' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[6] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="06' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[5] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="05' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[4] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="04' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[3] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="03' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[2] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="02' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[1] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="01' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[0] + '</option>' ); var current_year = 2021; $list_select.append('<option value="year" disabled>' + current_year.toString() + '</option>'); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="12' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[11] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="11' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[10] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="10' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[9] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="09' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[8] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="08' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[7] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="07' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[6] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="06' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[5] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="05' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[4] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="04' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[3] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="03' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[2] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="02' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[1] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="01' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[0] + '</option>' ); var current_year = 2020; $list_select.append('<option value="year" disabled>' + current_year.toString() + '</option>'); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="12' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[11] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="11' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[10] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="10' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[9] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="09' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[8] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="08' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[7] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="07' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[6] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="06' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[5] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="05' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[4] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="04' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[3] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="03' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[2] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="02' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[1] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="01' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[0] + '</option>' ); var current_year = 2019; $list_select.append('<option value="year" disabled>' + current_year.toString() + '</option>'); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="12' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[11] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="10' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[9] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="09' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[8] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="07' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[6] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="06' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[5] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="05' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[4] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="04' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[3] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="03' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[2] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="02' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[1] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="01' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[0] + '</option>' ); var current_year = 2018; $list_select.append('<option value="year" disabled>' + current_year.toString() + '</option>'); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="12' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[11] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="11' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[10] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="10' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[9] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="09' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[8] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="08' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[7] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="07' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[6] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="06' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[5] + '</option>' ); $list_select.append( // Value encodes month as a 2-digit string + 4-digit year to set option value '<option value="05' + current_year.toString() + '">' + // option display is the English month name // we use the add filter here since humans use month numbers 1-indexed // and we must discern the English equivalent in our months array via 0-index months[4] + '</option>' ); // Set up the display // Push us to the position in the page the user was on before $(document).scrollTop(0); // Set the dropdown selection based on whether the user queried by month already $list_select.val("all").change(); // Add copy related to what date we are filtered on if we were sent it by the view $('#article-count').append(''); // When user selects an option from the dropdown, send that request to the back end per submit function below. $list_select.change(function () { $('#article-list-form').submit(); }); $('#article-list-form').submit(function () { // Update our hidden fields for when we submit // Update the month_filter_value with what's in the list $('input[name="month_filter_value"]').val($list_select.val()) // Update scroll-top with the current scroll position // the view wants it to be an int so we floor it, close enough $('input[name="scroll-top"]').val(Math.floor($(document).scrollTop())); }); }); </script> <!-- Track signups for Facebook Conversions API --> <script type="module" src="/static/js/dist/signupValidation.bundle.js?520216211124" ></script> <script type="module" src="/static/js/dist/gtmEvents.bundle.js?520216211124" ></script> <!-- Convert straight quotes to curly --> <script type="module" src="/static/js/dist/smartQuotes.bundle.js?520216211124" ></script> <script src="//platform.twitter.com/oct.js" type="text/javascript"></script> <script type="text/javascript"> if(typeof twttr !== 'undefined' && typeof twttr.conversion !== 'undefined') { twttr.conversion.trackPid('l6guv', { tw_sale_amount: 0, tw_order_quantity: 0 }); } else { window.console && console.log && console.log('twttr undefined; Unable to track twitter retargeting'); } </script> <noscript> <img height="1" width="1" style="display:none;" alt="" src="https://analytics.twitter.com/i/adsct?txn_id=l6guv&amp;p_id=Twitter&amp;tw_sale_amount=0&amp;tw_order_quantity=0" /> <img height="1" width="1" style="display:none;" alt="" src="//t.co/i/adsct?txn_id=l6guv&amp;p_id=Twitter&amp;tw_sale_amount=0&amp;tw_order_quantity=0" /> </noscript> <script> // Set cookie if we're on mobile app. Expire if we're not. This affects // which template is used to display the site to the user. $(document).ready(function() { // Get integer value of mobileapp param from URL and default to 0 if it doesn't exist var mobileapp = ''; // Set cookie if mobileapp is 1 or 2 or expire cookie if mobileapp == 0 if (mobileapp == '0') { document.cookie = 'mobileapp=; path=/; expires=Thu, 01 Jan 1970 00:00:01 GMT;'; } else if (mobileapp == '1' || mobileapp == '2') { document.cookie = 'mobileapp=' + mobileapp + '; path=/;'; } // There's no need to immediately load or preload print.css since it's not needed on page // load. Therefore, load it when the document is ready var stylesheet=document.createElement("link"); stylesheet.setAttribute("rel", "stylesheet"); stylesheet.setAttribute("type", "text/css"); stylesheet.setAttribute("media", "print"); if (window.location.pathname.includes('trendline')) { stylesheet.setAttribute("href", "/static/css/print_trendline.css?300116211124"); } else { stylesheet.setAttribute("href", "/static/css/print.css?300116211124"); } document.getElementsByTagName("head")[0].appendChild(stylesheet); }); </script> <!-- Sailthru Horizon --> <!-- <script type="text/javascript" src="https://ak.sail-horizon.com/horizon/v1.js"></script> --> <script src="https://ak.sail-horizon.com/spm/spm.v1.min.js"></script> <script type="text/javascript"> $(function() { // Sailthru Personalization Engine Setup var sailthru_setup = { customerId: '12ab35a80530ffa5450add9c09f5de04', domain: 'horizon.marketingdive.com', spider: false }; if (window.Sailthru) { Sailthru.init(sailthru_setup); } }); </script> </body> </html>

Pages: 1 2 3 4 5 6 7 8 9 10