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Corporate Communications</div> <div class="content"> <h1>Copywriting &#038; Proofing</h1> <h5>Business owners often wonder whether professional copywriting is worth the money.</h5> </div> </div> </div> <!-- Breadcrumbs --> <div class="breadcrumbs"> <div class="breadcrumb"><span><span><a href="https://www.investorbrandnetwork.com/">Home</a></span> &gt; <span><a href="https://www.investorbrandnetwork.com/solutions/">Platform Solutions</a></span> &gt; <span><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/">Corporate Communications</a></span> &gt; <span class="breadcrumb_last" aria-current="page">Copywriting &#038; Proofing</span></span></div> </div> <!-- Page Content --> <article id="post-42" class="post-42 page type-page status-publish hentry"> <div class="entry-content"> <div class="wp-block-group pad-4"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"><div class="container-1400-flex"><div class="third"> <h3 class="wp-block-heading">Your web content is the face of your business. Imagine passing by a store at the mall and seeing a showroom window that has cobwebs and trash.</h3> </div><div class="twothird"> <h4 class="wp-block-heading"><strong>Put yourself on the receiving end of the message and think about how you respond when you visit a site with poorly written copy, misspellings, and bad grammar. Do you have confidence in the company鈥檚 abilities?</strong></h4> <h4 class="wp-block-heading">Professional Copywriting</h4> <p>Words have the powerful ability to draw customers in or drive them away. Using the right tone and language can mean better traffic and higher conversion rates. Most business owners know this on some level within their organization. For instance, you would never hire a potential employee with a resume full of errors or white space. </p> <p>Professional copywriters also get it, and they understand how to craft compelling headlines and persuade readers to take action. The small expense of professional copywriting is more than offset by stronger sales and enhanced reputation.</p> <h4 class="wp-block-heading">SEO Copywriting</h4> <p>SEO copywriting uses keywords to enable a website to rank higher for specific search terms. The trick is to appeal to humans while pleasing the search engines with the right keywords, headlines, subtitles and content. With so much at stake, it鈥檚 important to ensure that your content, landing page, Facebook ads and other writing is completed by professionals who know the value of well-written words and keywords. 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Chances are, you first tried those brands because of their awareness strategies. Whether it was word of mouth or a TV commercial, Facebook post, billboard or coupon, that awareness peaked interest, triggered a purchase reaction, and ideally built customer loyalty.</p> <p><a href="/solutions/brand-awareness/" class="btn">More About Brand Awareness</a></p> </div> </div> <div id="Communications"> <div class="mega-level-2--left"> <ul id="menu-curtain-communications-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page current-page-ancestor current-page-parent menu-item-2278"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/">Solution Overview</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15769"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-intelligence-artificial-intelligence/">Artificial Intelligence (AI)</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-599"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/conference-tradeshows/">Conference &#038; Tradeshows</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-42 current_page_item menu-item-595"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/copywriting-proofing/" aria-current="page">Copywriting &#038; Proofing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-596"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/email-newsletters/">Email Newsletters</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-600"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/graphic-design/">Graphic Design</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-601"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/interviews/">Interviews</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-602"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/market-intelligence/">Market Intelligence</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-603"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/presentations/">Presentations</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-608"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/product-launch/">Product Launch</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-604"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/trademarks-copyrights/">Trademarks &#038; Copyrights</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-605"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/video-production/">Video Production</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-606"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/visual-design/">Visual Design</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-607"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/websites-apps/">Websites &#038; Apps</a></li> </ul> </div> <div class="mega-level-2--right"> <ul> <li><a href="/solutions/corporate-communications/investor-relations/" class="heading">Investor Relations</a> <ul id="menu-curtain-communications-ir-left-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-609"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/awareness-strategy/">Awareness Strategy</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-610"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/conference-strategy/">Conference Strategy</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-611"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/corporate-guidance/">Corporate Guidance</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-612"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/crisis-containment/">Crisis Containment</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-613"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/deal-advisory/">Deal Advisory</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-614"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/digital-communications/">Digital Communications</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-615"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/email-marketing/">Email Marketing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-616"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/financing-support/">Financing Support</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-617"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/goal-assessment-development/">Goal Assessment &#038; Development</a></li> </ul> <ul id="menu-curtain-communications-ir-center-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-11254"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/investor-day-execution/">Investor Day Execution</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-619"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/investor-materials/">Investor Materials</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-620"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/investoroutreachcenter/">InvestorOutreachCenter</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-621"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/ir-best-practices-audit/">IR Best Practices Audit</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-622"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/media-outreach/">Media Outreach</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-623"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/media-planning/">Media Planning</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-624"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/messaging-communication/">Messaging &#038; Communication</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-625"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/newsletter-coverage/">Newsletter Coverage</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-626"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/private-group-meetings/">Private &#038; Group Meetings</a></li> </ul> <ul id="menu-curtain-communications-ir-right-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-11255"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/reg-a-solutions/">Reg A Solutions</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-627"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/relationship-building/">Relationship Building</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-628"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/reporting-and-regulatory-filing/">Reporting and Regulatory Filing</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-629"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/research/">Research</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-630"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/restructuring/">Restructuring</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-631"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/roadshows/">Roadshows</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-632"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/shareholder-inquiry/">Shareholder Inquiry</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-633"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/strategic-planning-counsel/">Strategic Planning &#038; Counsel</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-634"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/investor-relations/targeted-outreach/">Targeted Outreach</a></li> </ul></li> </ul> <ul> <li><a href="/solutions/corporate-communications/public-relations/" class="heading-two">Public Relations</a> <ul id="menu-curtain-communications-pr-left-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-666"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/conference-strategy/">Conference Strategy</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-4422"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/corporate-media-kit/">Corporate Media Kit</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-641"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/crisis-communications/">Crisis Communications</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-642"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/distribution-partners/">Distribution Partners</a></li> </ul> <ul id="menu-curtain-communications-pr-center-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-4423"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/fact-sheets/">Fact Sheets</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-645"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/media-relations/">Media Relations</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-646"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/messaging/">Messaging</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-647"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/presentation-material/">Presentation Material</a></li> </ul> <ul id="menu-curtain-communications-pr-right-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-4424"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/press-kits/">Press Kits</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-648"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/special-events/">Special Events</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-649"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/spokesperson-role/">Spokesperson Role</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-650"><a href="https://www.investorbrandnetwork.com/solutions/corporate-communications/public-relations/webcasts-conference-calls/">Webcasts &#038; Conference Calls</a></li> </ul></li> </ul> </div> </div> <div id="NetworkWire"> <div class="mega-level-2--left"> <h6>Coverage Areas</h6> <ul id="menu-curtain-networkwire-coverage" class="menu"><li id="menu-item-635" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-635"><a href="https://www.investorbrandnetwork.com/solutions/press-distribution-via-investorwire/">United States</a></li> <li id="menu-item-636" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-636"><a href="https://www.investorbrandnetwork.com/solutions/press-distribution-via-investorwire/">Canada</a></li> <li id="menu-item-637" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-637"><a href="https://www.investorbrandnetwork.com/solutions/press-distribution-via-investorwire/">North America</a></li> <li id="menu-item-638" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-638"><a href="https://www.investorbrandnetwork.com/solutions/press-distribution-via-investorwire/">Global</a></li> </ul> <h6>Add-on Solutions</h6> <ul id="menu-curtain-networkwire-addon" class="menu"><li id="menu-item-1317" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1317"><a href="https://www.investorbrandnetwork.com/solutions/press-distribution-via-investorwire/audiopressrelease-apr/">AudioPressRelease (APR)</a></li> <li id="menu-item-1318" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1318"><a href="https://www.investorbrandnetwork.com/solutions/brand-awareness/brand-awareness-distribution-bad/">Brand Awareness Distribution (BAD)</a></li> <li id="menu-item-1327" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1327"><a href="https://www.investorbrandnetwork.com/solutions/press-distribution-via-investorwire/cannabis-focused-distribution/">Cannabis-focused Distribution</a></li> <li id="menu-item-13232" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-13232"><a href="https://www.investorbrandnetwork.com/solutions/press-distribution-via-investorwire/cryptocurrency-focused-distribution/">Cryptocurrency-focused Distribution</a></li> </ul> </div> <div class="mega-level-2--right"> <p><strong>5,000+ key syndication outlets across the country. </strong>IBN&#8217;s extensive system of strategic distribution points maximizes your exposure to an audience of millions, including journalists, investors, day traders, fund managers and a multitude of other interested individuals. Now your press releases, earnings statements, branded articles, shareholder updates, corporate achievements can reach a vast and diverse nationwide audience.</p> <p><a href="/solutions/press-distribution-via-investorwire/" class="btn">More About InvestorWire</a></p> </div> </div> <div id="Social"> <div class="mega-level-2--left"> <ul id="menu-curtain-social-media" class="menu"><li id="menu-item-652" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-652"><a href="https://www.investorbrandnetwork.com/solutions/social-media/account-setup/">Account Setup</a></li> <li id="menu-item-653" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-653"><a href="https://www.investorbrandnetwork.com/solutions/social-media/campaign-strategy/">Campaign Strategy</a></li> <li id="menu-item-654" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-654"><a href="https://www.investorbrandnetwork.com/solutions/social-media/content-creation/">Content Creation</a></li> <li id="menu-item-655" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-655"><a href="https://www.investorbrandnetwork.com/solutions/social-media/crisis-communications/">Crisis Communications</a></li> <li id="menu-item-656" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-656"><a href="https://www.investorbrandnetwork.com/solutions/social-media/editorial-calendars/">Editorial Calendars</a></li> <li id="menu-item-657" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-657"><a href="https://www.investorbrandnetwork.com/solutions/social-media/focus-groups/">Focus Groups</a></li> <li id="menu-item-658" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-658"><a href="https://www.investorbrandnetwork.com/solutions/social-media/full-management/">Full Management</a></li> <li id="menu-item-659" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-659"><a href="https://www.investorbrandnetwork.com/solutions/social-media/messaging-branding/">Messaging &#038; Branding</a></li> <li id="menu-item-2577" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2577"><a href="https://www.investorbrandnetwork.com/solutions/social-media/social-media-amplification/">Social Media Amplification</a></li> <li id="menu-item-660" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-660"><a href="https://www.investorbrandnetwork.com/solutions/social-media/social-media-growth-strategy/">Social Media Growth Strategy</a></li> <li id="menu-item-661" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-661"><a href="https://www.investorbrandnetwork.com/solutions/social-media/social-media-optimization/">Social Media Optimization</a></li> <li id="menu-item-662" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-662"><a href="https://www.investorbrandnetwork.com/solutions/social-media/strategic-development/">Strategic Development</a></li> <li id="menu-item-663" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-663"><a href="https://www.investorbrandnetwork.com/solutions/social-media/targeted-advertising/">Targeted Advertising</a></li> <li id="menu-item-664" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-664"><a href="https://www.investorbrandnetwork.com/solutions/social-media/training-strategy/">Training &#038; Strategy</a></li> </ul> </div> <div class="mega-level-2--right"> <p><strong>Make sure your message resonates. </strong>IBN integrates social media with traditional distribution channels to make sure your message resonates long after initial publication. This innovative model ensures that your news not only crosses the wire, but keeps reverberating via social conversation on Twitter, Facebook, LinkedIn and other social networks.</p> <p><a href="/solutions/social-media/" class="btn">More About Social Media</a><a href="/investor-social-media-network/" class="btn">IBN Social Media Network</a><a href="/solutions/social-media/social-media-statistics-faqs/" class="btn">Social Media Statistics &#038; FAQs</a></p> </div> </div> <div id="Podcasts"> <div class="mega-level-2--left"> <ul id="menu-curtain-podcasts" class="menu"><li id="menu-item-3714" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-3714"><a href="https://www.investorbrandnetwork.com/solutions/ibn-podcast-solutions/">IBN Podcast Solutions</a></li> <li id="menu-item-3713" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-3713"><a href="https://www.investorbrandnetwork.com/solutions/ibn-podcast-solutions/ibn-podcast-packaged-solutions/">IBN Podcast Packaged Solutions</a></li> <li id="menu-item-3716" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-3716"><a href="https://www.investorbrandnetwork.com/solutions/ibn-podcast-solutions/podcasts/">IBN Podcast Series</a></li> </ul> </div> <div class="mega-level-2--right"> <p><strong>A unique format with a traditionally different sensory input &#8211; hearing.</strong>As conferences and events continue to suffer cancellations and greatly reduced attendance, many businesses are wondering how to network with large investor audiences in the new normal. 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