SOM - Social Media

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As an extension to traditional channels of constituent engagement, the state uses social platforms such as Facebook, X, LinkedIn, YouTube, Instagram, Nextdoor, video live streaming and audio podcasts to create a more accessible and participatory government.</p> <p>Michigan was one of the first U.S. state governments to adopt a centralized social media governance strategy for executive branch departments. Unique to state government, Michigan's statewide social media director and digital content administrator guides social media policy, use, training and oversight of the Statewide Social Media Governance Council for the state's social media program. </p> <p>Supporting over 800 executive branch social media accounts on 11 platforms, the state reaches over 11 million followers. Having been awarded an “A” rating for social media strategy by StateTech, the state of Michigan prides itself on enhancing transparency, communication, customer service, collaboration and information exchange among the state and the public through the use of social media. Michigan government and many state agencies have been recognized on the national state for their innovative use of social media. Explore several social media resources and search for accounts below.</p> </div> </div> </div> </div> </div> <div class="component content component__section feature-item-component__section feature-item-component__section-video feature-item-component__section-video-left"> <div class="component-content"> <div class="com-wrapper"> <div class="container"> <div class="row"> <div class="col-md-6"> <div class="feature-item-component__section-video-item"> <span class="sr-only background-image" role="img" aria-label="Making Government More Accessible Video"> Making Government More Accessible Video </span> <iframe src="https://www.youtube.com/embed/oprPtO5cKq8?rel=0" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> </div> </div> <div class="col-md-5 offset-md-1"> <div class="feature-item-component__section-content vertically-align"> <h2>Making Government More Accessible</h2> <div class="rte-content">Social media has and will continue to play an important role in the state's overall digital and Citizen-Centric Government strategy. Check out this video to see how agencies are using social media. Explore additional resources below.</div> </div> </div> </div> </div> </div> </div> </div> <div class="component content component__section topics-promo__section topics-promo__section-4-column-icons"> <div class="component-content"> <div class="container"> <div class="row"> <div class="col-12 col-md-6 col-lg-3"> <div class="com-wrapper"> <div class="topics-promo__section-content-icon"> <a class="img-link" href="/som/social-media-pages/social-media-frequently-used-hashtags" target="" rel="noopener noreferrer" aria-label="Frequently Used Hashtags"> <div class="topics-promo__section-content-icon-img"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 32 32" aria-label="hashtag" data-tags="hashtag number symbol crossed lines" role="img" fill="currentColor" focusable="false"><path d="M28 12v-2h-6V4h-2v6h-8V4h-2v6H4v2h6v8H4v2h6v6h2v-6h8v6h2v-6h6v-2h-6v-8Zm-8 8h-8v-8h8Z" /></svg> </div> <h2>Frequently Used Hashtags</h2> </a> <div class="rte-content"><p>View commonly use hashtags from state government.</p></div> </div> </div> </div> <div class="col-12 col-md-6 col-lg-3"> <div class="com-wrapper"> <div class="topics-promo__section-content-icon"> <a class="img-link" href="/som/social-media-pages/social-media-community-guidelines" target="" rel="noopener noreferrer" aria-label="Social Media Community Guidelines"> <div class="topics-promo__section-content-icon-img"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 32 32" aria-label="chat" data-tags="sms text bubble bot speak comment chat instant message instant messaging talk operations communication" role="img" fill="currentColor" focusable="false"><path d="M17.74 30 16 29l4-7h6a2 2 0 0 0 2-2V8a2 2 0 0 0-2-2H6a2 2 0 0 0-2 2v12a2 2 0 0 0 2 2h9v2H6a4 4 0 0 1-4-4V8a4 4 0 0 1 4-4h20a4 4 0 0 1 4 4v12a4 4 0 0 1-4 4h-4.84Z" /><path d="M8 10H24V12H8z" /><path d="M8 16H18V18H8z" /></svg> </div> <h2>Social Media Community Guidelines</h2> </a> <div class="rte-content"><p>Review our community guidelines and customer use policy.</p></div> </div> </div> </div> <div class="col-12 col-md-6 col-lg-3"> <div class="com-wrapper"> <div class="topics-promo__section-content-icon"> <a class="img-link" href="/som/social-media-pages/social-media-day-in-michigan" target="" rel="noopener noreferrer" aria-label="Social Media Day in Michigan"> <div class="topics-promo__section-content-icon-img"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 32 32" aria-label="thumbs up" data-tags="like hand up vote yes agree" role="img" fill="currentColor" focusable="false"><path d="M26 11h-6V6a3.64 3.64 0 0 0-3.24-4A3.22 3.22 0 0 0 16 2h-1.57A1.51 1.51 0 0 0 13 3.17v.12l-1 6.34L8.46 15H2v14h19c7.44 0 9-4.35 9-8v-6a3.64 3.64 0 0 0-3.24-4 3.22 3.22 0 0 0-.76 0ZM8 27H4V17h4Zm20-6c0 4.09-2.22 6-7 6H10V16.3l4-5.93.73-5.37.14-1H16c1.44 0 2 .56 2 2v7h8c1.44 0 2 .56 2 2Z" /></svg> </div> <h2>Social Media Day in Michigan</h2> </a> <div class="rte-content"><p>Join us in celebrating Social Media Day on June 30.</p></div> </div> </div> </div> <div class="col-12 col-md-6 col-lg-3"> <div class="com-wrapper"> <div class="topics-promo__section-content-icon"> <a class="img-link" href="/som/social-media-pages/social-media-policy" target="" rel="noopener noreferrer" aria-label="Social Media Policy"> <div class="topics-promo__section-content-icon-img"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 32 32" aria-label="category" data-tags="category file categorize" role="img" fill="currentColor" focusable="false"><path d="M27 22.14V18a2 2 0 0 0-2-2h-8v-4h2a2 2 0 0 0 2-2V4a2 2 0 0 0-2-2h-6a2 2 0 0 0-2 2v6a2 2 0 0 0 2 2h2v4H7a2 2 0 0 0-2 2v4.14a4 4 0 1 0 2 0V18h8v4.14a4 4 0 1 0 2 0V18h8v4.14a4 4 0 1 0 2 0ZM13 4h6v6h-6ZM8 26a2 2 0 1 1-2-2 2 2 0 0 1 2 2Zm10 0a2 2 0 1 1-2-2 2 2 0 0 1 2 2Zm8 2a2 2 0 1 1 2-2 2 2 0 0 1-2 2Z" /></svg> </div> <h2>Social Media Policy</h2> </a> <div class="rte-content"><p>View policy resources for the executive, judicial and legislative branches of government.</p></div> </div> </div> </div> </div> </div> </div> </div> <div class="component content component__section feature-item-component__section feature-item-component__section-image feature-item-component__section-image-right"> <div class="component-content"> <div class="com-wrapper"> <div class="container"> <div class="row"> <div class="col-md-5"> <div class="feature-item-component__section-content vertically-align"> <h2>Tune Into Our Podcasts</h2> <div class="rte-content">Recognized on the local, regional, and national stage, the State of Michigan produces several award winning podcasts. Be sure to check out our podcasts page to learn more.  </div> <a href="https://www.michigan.gov/som/social-media-pages/podcasts" target="" rel="noopener noreferrer" class="view-link">Explore Our Podcasts<span class="call-to-action-chevron"><svg height="12px" width="12px" fill="currentColor" focusable="false" data-name="Layer 1" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 7 12"><path fill-rule="nonzero" d="M5.569 5.994L0 .726.687 0l6.336 5.994-6.335 6.002L0 11.27z"/></path></svg></span></a> </div> </div> <div class="col-md-6 offset-md-1 order-md-last order-first"> <div class="feature-item-component__section-img__wrapper"> <div class="feature-item-component__section-img" style="background-image:url('/som/-/media/Project/Websites/SOM/Images/SOM-Social-Media/Podcasts/WildTalk-Podcast.jpg?mw=768&rev=1ce7c827dc904d7d83cb3f531f75eed0&hash=530C7D131D1BE1518D51B88077B54094');"> <span class="sr-only background-image" role="img" aria-label="Holly Vaughn from the Wildtalk Podcast, foreground, chats about what is going on around the state with Hannah Schauer, background, for one of the podcast’s regular segments.">Holly Vaughn from the Wildtalk Podcast, foreground, chats about what is going on around the state with Hannah Schauer, background, for one of the podcast’s regular segments.</span> </div> </div> </div> </div> </div> </div> </div> </div> <div class="component facet-aggregated news-listing component__section"> <div class="component-content"> <div class="container"><div class="event-listing-filter social-media-filter__section-filter-wrap"><div class="event-listing-filter-location" id="location-filters"><div class="row no-gutters"><div class="col-md-12"> <div class="component search-box news-listing__search-box col-12" data-properties='{"endpoint":"/som/sxa/search/results/","suggestionEndpoint":"/som/sxa/search/suggestions/","suggestionsMode":"","resultPage":"","targetSignature":"","v":"","s":"{FAC98B0A-06F3-4D47-8611-1578FCEE7452}","p":0,"l":"","languageSource":"SearchResultsLanguage","searchResultsSignature":"socialmedia","itemid":"{40120909-8A7B-450E-AF64-E9631C3D0CCD}","minSuggestionsTriggerCharacterCount":2}'> <div class="component-content"> <som-location-typeahead hide-suggestions-on-input="false"></som-location-typeahead> <label for="textBoxSearch" class="sr-only"> Search here </label> <input type="text" class="search-box-input news-listing__search-box" autocomplete="off" id="textBoxSearch" name="textBoxSearch" placeholder="Search here..." /><button class="search-box-button" type="submit"><span class="search-icon"><span class="sr-only">Search Button</span></span></button> </div> </div> </div></div></div><div class="event-listing-filter-selects" id="filter-accordion"><div class="filter-accordion__section"><div class="row no gutters"><div class="col-md-3 mobile-col"><div class="accordion-filter dropdown-mobile"> <div class="accordion-filter-mobile accordion-filter-mobile-header"> <div class="accordion-filter-mobile-title">Filters</div> <div class="accordion-filter-buttons"><button type="button" class="close mobile-accordion-close"><span class="close-icon-x"></span></button></div> </div> </div></div><div class="col-md-12"> <div class="component custom-facet-dropdown facet-dropdown facet-socialtype facet-component" data-properties='{"endpoint":"/som/sxa/search/facets/","f":"SocialType","searchResultsSignature":"socialmedia","emptyValueText":"","sortOrder":"SortByNames"}'> 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Icon</span> </span> <span class="close-icon"> <span class="sr-only">Close Icon</span> </span> </button> </div> </div> <ul class="accordion-filter-link-list filter-list collapse"> </ul> </div> </div> </div> <div class="component custom-facet-dropdown facet-dropdown facet-socialdepartment facet-component" data-properties='{"endpoint":"/som/sxa/search/facets/","f":"SocialDepartment","searchResultsSignature":"socialmedia","emptyValueText":"","sortOrder":"SortByNames"}'> <div class="component-content"> <div class="wrapper-drop dropdown-desktop"> <div id="" class="wrapper-dropdown dd"> <button class="dd-title-button" aria-label="Department Filter"> <span class="dd-title"> Department </span> <span class="dd-result-count"></span> </button> <div class="list-button-wrapper dropdown"> <ul class="dropdown custom-dropdown filter-list" name="DropDownOptions" data-clear="Clear" data-apply="Apply"> </ul> <div class="drp-buttons"> <button class="dropdown-clear-btn btn btn-sm btn-default" type="button">Clear</button> <button class="dropdown-apply-btn btn btn-sm btn-primary" type="button">Apply</button> </div> </div> </div> </div> <div class="accordion-filter dropdown-accordion dropdown-mobile"> <div class="accordion-filter-heading" data-toggle="collapse"> <div class="accordion-filter-title" data-name="Department"> Department </div> <div class="accordion-filter-buttons"> <button> <span class="open-icon"> <span class="sr-only">Open Icon</span> </span> <span class="close-icon"> <span class="sr-only">Close Icon</span> </span> </button> </div> </div> <ul class="accordion-filter-link-list filter-list collapse"> </ul> </div> </div> </div> <div class="component custom-facet-dropdown facet-dropdown facet-socialcategory facet-component" data-properties='{"endpoint":"/som/sxa/search/facets/","f":"SocialCategory","searchResultsSignature":"socialmedia","emptyValueText":"","sortOrder":"SortByNames"}'> <div class="component-content"> <div class="wrapper-drop dropdown-desktop"> <div 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</div> <ul class="accordion-filter-link-list filter-list collapse"> </ul> </div> </div> </div> <div class="component clear-all-button__section component__section"> <div class="component-content"> <button input="button" class="clear-all"><span>Clear All Filters</span></button> </div> </div> </div><div class="col-md-3 mobile-col"><div class="accordion-filter dropdown-mobile"> <div class="accordion-filter-mobile"> <div class="accordion-filter-buttons"><button class="apply-btn btn btn-sm btn-primary" type="button">Apply</button></div> </div> </div></div></div></div></div> <div class="event-listing-filter-mobile-banner"><div class="row"> <div class="component mobile-filter-banner__section component__section col-12"> <div class="component-content"> <a class="mobile-filter-banner" tabindex="0"> <div class="news-listing__mobile-filters" data-name="Filters"> Filters </div> <div class="news-listing__mobile-filters-buttons"> <span class="filter-icon"></span> </div> </a> </div> </div> <div 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