Insights Blog | Yahoo Advertising

<!DOCTYPE html> <html lang="en"> <head> <meta charset="utf-8"> <title>Insights Blog | Yahoo Advertising</title>  <meta property="og:type" content="website"> <meta property="og:url" content=""> <meta property="og:title" content="Insights Blog | Yahoo Advertising"> <meta property="og:description" content="Insights Blog | Yahoo Advertising"> <meta property="og:image" content="assets/images/header.jpg">  <meta property="twitter:card" content="summary_large_image"> <meta property="twitter:url" content=""> <meta property="twitter:title" content="Insights Blog | Yahoo Advertising"> <meta property="twitter:description" content="Insights Blog | Yahoo Advertising"> <meta property="twitter:image" content="assets/images/header.jpg"> <meta content="width=device-width, initial-scale=1" name="viewport"> <link href="../assets/css/yat-k3hi48s70-0a38873579d117a7736122d48.3d206add1.min.css" rel="stylesheet" type="text/css"> <script type="text/javascript"> ! function(o, c) { var n = c.documentElement, t = " w-mod-"; 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} </style> <script type="text/javascript"> function popup_contactus(){ $.fancybox.open({ src: 'https://advertisingpages.yahooinc.com/hk-contact-us.html', type: 'iframe', iframe : { css : { width : '1200px', height : '900px', padding : '50px' } }, afterShow: function(instance, current) { var $iframe = current.$content.find('iframe'); $iframe.on('load', function() { $iframe.contents().find('body').css('padding', '50px'); }); } }); } </script> <a href="JavaScript:popup_contactus();" class="nav-link btn btn-secondary nav-cta nowrap w-nav-link">Contact Us</a> <div id="i18n-nav" class="div-block no-translate"></div> </nav> <div class="nav-btn w-nav-button"> <div class="nav-bar top"></div> <div class="nav-bar middle"></div> <div class="nav-bar bottom"></div> </div> </div> <div class="nav-overlay"></div> </div> <main id="main" class="main-content"> <section class="section wf-section"> <div class="container"> <div class="header"> <div class="header-text slide-up"> <h1 class="condensed mb-0">Insights Blog</h1> </div><img src="../assets/images/header.jpg" loading="eager" alt class="header-image crop-right"> </div> </div> </section> <section class="section pb-3 wf-section"> <div class="container row"> <div class="w-dyn-list"> <div role="list" class="row mx-auto w-dyn-items"> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details15.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/10/00543/49815775cb2100581e1d57d66abe0815.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">October 25, 2024</div> <h2 class="h4">Amplifying the Power of Creatives with AI! Yahoo Creative Unites Three Key Elements to Transform Ad Creatives and Achieve Marketing Goals</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details14.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/10/00532/f3abf6a94beb7e632a71adaaf11ac95b.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">October 24, 2024</div> <h2 class="h4">Yahoo Finance Hong Kong Unveils Emerging Investment Trends: Investors Allocate 30% of Assets to Financial Products as Gen Z and Millennials Eye AI and US Stocks</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details13.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/07/00528/9394e497254678e58a5c75849fbbe3b4.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">August 01, 2024</div> <h2 class="h4">Skimlinks powers Yahoo Hong Kong Shopping Festival to new heights, with sales up 50% year-on-year </h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details12.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/07/00520/52a73a1979a9b3dc1ff71d7adfdb403b.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">July 24, 2024</div> <h2 class="h4">Yahoo Combines Data and Creative Insight to Launch Yahoo Creative, its First Full-Stack Creative Solution for Advertisers Globally</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details11.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/06/00517/a9d3baed97f8952d18bf055cc75c0374.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">June 26, 2024</div> <h2 class="h4">Is your Search Ad keeping up with your customers and your business?</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details10.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/04/00512/97097ee275e4eef27651bdf5ca6437d0.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">April 24, 2024</div> <h2 class="h4">Yahoo Holds the Key to Trust and Reach</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details9.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/04/00482/d1d3648731dfe3b3f36372525458f871.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">April 11, 2024</div> <h2 class="h4">HKJC x Yahoo ‘With You. Then. Now. Always</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details8.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/03/00480/fc5fa3a3e37df57752e6e92edfba9f18.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">February 05, 2024</div> <h2 class="h4">Asia eCommerce Awards 2023: How Yahoo HK earned its stripes as a trusted digital partner </h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details7.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/03/00478/91be48a648d23f241f294f047ac43155.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">January 24, 2024</div> <h2 class="h4">Yahoo Celebrates 15 Years of Excellence: Winners Revealed for Asia Big Idea Chair Awards 2023 </h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details6.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/03/00460/c89f989b7ea6e93a1052ced328ec6698.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">January 08, 2024</div> <h2 class="h4">How Yahoo Hong Kong earns its reputation through customising the best solutions for clients </h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details5.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2024/03/00457/111ddc065756f9aa80385112018df6a0.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">November 02, 2023</div> <h2 class="h4">2024 game plan: Balancing budgets and careful forays into artificial intelligence </h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details4.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2023/07/00455/978e15fc99dfc49dfd6067f8dfe6c1c1.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">April 18, 2023</div> <h2 class="h4">Powerhouse Creative is a key ingredient in ad effectiveness</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details2.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2023/06/00437/d1d3648731dfe3b3f36372525458f871.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">March 31, 2023</div> <h2 class="h4">Greetings, Metaverse Generation – Yahoo unveils the largest consumer research in APAC and Hong Kong</h2> </a></div> <div role="listitem" class="col col-lg-4 col-md-6 col-sm-12 px-0 slide-up-3 w-dyn-item"> <a href="../en/details3.html" class="link-block border-box w-inline-block"> <img alt src="../project/yblog/upload/image/2023/06/00441/d1d3648731dfe3b3f36372525458f871.jpg" loading="lazy" class="border-box-image zoom"> <div class="tags-categories">February 17, 2023</div> <h2 class="h4">Yahoo Asia Big Idea Chair Awards</h2> </a></div> </div> </div> </div> </section> </main> <section class="section wf-section" style="padding-bottom: 5px;"> <div class="container"> <div class="scriptionBox"> <div class="inner"> <div class="form"> <div class="headerform">Subscribe to our newsletter</div> <div class="inputs clearfix"> <div class="inputBox"> <div class="inner"> <input id="email" type="email" required="" autocomplete="email" name="email"> <span class="formTxt">E-mail<span class="req">*</span></span> </div> </div> <div class="inputBox"> <div class="inner"> <input id="company" type="text" name="corp" required=""> <span class="formTxt">Company</span> </div> </div> <div class="inputBox"> <div class="inner"> <label class="checkBox rulecheck"> <div class="rule_indicator"><div class="tick"></div></div> I agree with Yahoo Inc.'s <a href="https://legal.yahoo.com/e2/zh-hant/yahoo/terms/otos/index.html" target="_blank" rel="noopener noreferrer">Terms of Service</a> and <a href="https://legal.yahoo.com/xw/en/yahoo/privacy/topic/b2bprivacypolicy/index.html" target="_blank" rel="noopener noreferrer">Privacy Policy</a>.* </div> </div> </div> </div> <div class="submit"> <a href="javascript:void(0);" class="nav-link btn btn-secondary nav-cta nowrap w-nav-link submitform">GO</a> </div> </div> </div> </div> </section> <style type="text/css"> .inputBox { margin-bottom: 15px; 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Insights Blog | Yahoo Advertising