CINXE.COM

Looking over the farm fence: area-based approaches to agricultural supply chain improvements - Ergon

<!doctype html> <html class="no-js" lang="en-GB"> <head> <meta charset="UTF-8"> <title>Looking over the farm fence: area-based approaches to agricultural supply chain improvements - Ergon</title> <meta name="Copyright" content="Copyright &copy; Ergon 2024. All Rights Reserved."> <meta name="viewport" content="width=device-width, initial-scale=1"> <link rel="profile" href="https://gmpg.org/xfn/11" /> <link rel="pingback" href="https://ergonassociates.net/xmlrpc.php" /> <meta name='robots' content='max-image-preview:large' /> <!-- This site is optimized with the Yoast SEO plugin v14.3 - https://yoast.com/wordpress/plugins/seo/ --> <meta name="robots" content="index, follow" /> <meta name="googlebot" content="index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1" /> <meta name="bingbot" content="index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1" /> <link rel="canonical" href="https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/" /> <meta property="og:locale" content="en_GB" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Looking over the farm fence: area-based approaches to agricultural supply chain improvements - Ergon" /> <meta property="og:url" content="https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/" /> <meta property="og:site_name" content="Ergon" /> <meta property="article:published_time" content="2018-02-21T14:51:22+00:00" /> <meta property="article:modified_time" content="2018-03-29T09:31:31+00:00" /> <meta property="og:image" content="https://ergonassociates.net/wp-content/uploads/2016/12/Ergon_Columbia_Coffee.jpg" /> <meta property="og:image:width" content="1206" /> <meta property="og:image:height" content="678" /> <meta name="twitter:card" content="summary" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"WebSite","@id":"https://ergonassociates.net/#website","url":"https://ergonassociates.net/","name":"Ergon","description":"","potentialAction":[{"@type":"SearchAction","target":"https://ergonassociates.net/?s={search_term_string}","query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"ImageObject","@id":"https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/#primaryimage","inLanguage":"en-GB","url":"https://ergonassociates.net/wp-content/uploads/2016/12/Ergon_Columbia_Coffee.jpg","width":1206,"height":678},{"@type":"WebPage","@id":"https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/#webpage","url":"https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/","name":"Looking over the farm fence: area-based approaches to agricultural supply chain improvements - Ergon","isPartOf":{"@id":"https://ergonassociates.net/#website"},"primaryImageOfPage":{"@id":"https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/#primaryimage"},"datePublished":"2018-02-21T14:51:22+00:00","dateModified":"2018-03-29T09:31:31+00:00","author":{"@id":"https://ergonassociates.net/#/schema/person/559de93d7f6be36e6890c8bec9e1eeb8"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/"]}]},{"@type":["Person"],"@id":"https://ergonassociates.net/#/schema/person/559de93d7f6be36e6890c8bec9e1eeb8","name":"Steve Gibbons","image":{"@type":"ImageObject","@id":"https://ergonassociates.net/#personlogo","inLanguage":"en-GB","url":"https://secure.gravatar.com/avatar/8f54c2546514153bbcb9f362f47d7e2c?s=96&d=mm&r=g","caption":"Steve Gibbons"}}]}</script> <!-- / Yoast SEO plugin. --> <link rel='dns-prefetch' href='//cdnjs.cloudflare.com' /> <link rel='dns-prefetch' href='//s.w.org' /> <link rel="alternate" type="application/rss+xml" title="Ergon &raquo; Feed" href="https://ergonassociates.net/feed/" /> <link rel="alternate" type="application/rss+xml" title="Ergon &raquo; Comments Feed" href="https://ergonassociates.net/comments/feed/" /> <link rel="alternate" type="application/rss+xml" title="Ergon &raquo; Looking over the farm fence: area-based approaches to agricultural supply chain improvements Comments Feed" href="https://ergonassociates.net/looking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements/feed/" /> <script type="text/javascript"> window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/ergonassociates.net\/wp-includes\/js\/wp-emoji-release.min.js?ver=9c2108c8152fa740e5a74df501832aaf"}}; /*! This file is auto-generated */ !function(e,a,t){var n,r,o,i=a.createElement("canvas"),p=i.getContext&&i.getContext("2d");function s(e,t){var a=String.fromCharCode,e=(p.clearRect(0,0,i.width,i.height),p.fillText(a.apply(this,e),0,0),i.toDataURL());return p.clearRect(0,0,i.width,i.height),p.fillText(a.apply(this,t),0,0),e===i.toDataURL()}function c(e){var t=a.createElement("script");t.src=e,t.defer=t.type="text/javascript",a.getElementsByTagName("head")[0].appendChild(t)}for(o=Array("flag","emoji"),t.supports={everything:!0,everythingExceptFlag:!0},r=0;r<o.length;r++)t.supports[o[r]]=function(e){if(!p||!p.fillText)return!1;switch(p.textBaseline="top",p.font="600 32px Arial",e){case"flag":return s([127987,65039,8205,9895,65039],[127987,65039,8203,9895,65039])?!1:!s([55356,56826,55356,56819],[55356,56826,8203,55356,56819])&&!s([55356,57332,56128,56423,56128,56418,56128,56421,56128,56430,56128,56423,56128,56447],[55356,57332,8203,56128,56423,8203,56128,56418,8203,56128,56421,8203,56128,56430,8203,56128,56423,8203,56128,56447]);case"emoji":return!s([129777,127995,8205,129778,127999],[129777,127995,8203,129778,127999])}return!1}(o[r]),t.supports.everything=t.supports.everything&&t.supports[o[r]],"flag"!==o[r]&&(t.supports.everythingExceptFlag=t.supports.everythingExceptFlag&&t.supports[o[r]]);t.supports.everythingExceptFlag=t.supports.everythingExceptFlag&&!t.supports.flag,t.DOMReady=!1,t.readyCallback=function(){t.DOMReady=!0},t.supports.everything||(n=function(){t.readyCallback()},a.addEventListener?(a.addEventListener("DOMContentLoaded",n,!1),e.addEventListener("load",n,!1)):(e.attachEvent("onload",n),a.attachEvent("onreadystatechange",function(){"complete"===a.readyState&&t.readyCallback()})),(e=t.source||{}).concatemoji?c(e.concatemoji):e.wpemoji&&e.twemoji&&(c(e.twemoji),c(e.wpemoji)))}(window,document,window._wpemojiSettings); </script> <style type="text/css"> img.wp-smiley, img.emoji { display: inline !important; border: none !important; box-shadow: none !important; height: 1em !important; width: 1em !important; margin: 0 0.07em !important; vertical-align: -0.1em !important; background: none !important; padding: 0 !important; } </style> <link rel='stylesheet' id='wp-block-library-css' href='https://ergonassociates.net/wp-includes/css/dist/block-library/style.min.css?ver=9c2108c8152fa740e5a74df501832aaf' type='text/css' media='all' /> <style id='global-styles-inline-css' type='text/css'> body{--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--duotone--dark-grayscale: url('#wp-duotone-dark-grayscale');--wp--preset--duotone--grayscale: url('#wp-duotone-grayscale');--wp--preset--duotone--purple-yellow: url('#wp-duotone-purple-yellow');--wp--preset--duotone--blue-red: url('#wp-duotone-blue-red');--wp--preset--duotone--midnight: url('#wp-duotone-midnight');--wp--preset--duotone--magenta-yellow: url('#wp-duotone-magenta-yellow');--wp--preset--duotone--purple-green: url('#wp-duotone-purple-green');--wp--preset--duotone--blue-orange: url('#wp-duotone-blue-orange');--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} </style> <link rel='stylesheet' id='reset-css' href='https://ergonassociates.net/wp-content/themes/ergon/_/css/reset.css?ver=1488917965' type='text/css' media='all' /> <link rel='stylesheet' id='grid-css' href='https://ergonassociates.net/wp-content/themes/ergon/_/css/grid.css?ver=1490698875' type='text/css' media='all' /> <link rel='stylesheet' id='webfonts-css' href='https://ergonassociates.net/wp-content/themes/ergon/_/webfonts/webfonts.css?ver=1488917965' type='text/css' media='all' /> <link rel='stylesheet' id='swiper-css' href='https://ergonassociates.net/wp-content/themes/ergon/_/css/swiper.min.css?ver=1488917965' type='text/css' media='all' /> <link rel='stylesheet' id='screen-css' href='https://ergonassociates.net/wp-content/themes/ergon/style.css?ver=1504878452' type='text/css' media='all' /> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/modernizr.min.js?ver=1488917965' id='modernizr-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/prefixfree.min.js?ver=1488917965' id='prefixfree-js'></script> <link rel="https://api.w.org/" href="https://ergonassociates.net/wp-json/" /><link rel="alternate" type="application/json" href="https://ergonassociates.net/wp-json/wp/v2/posts/1237" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://ergonassociates.net/xmlrpc.php?rsd" /> <link rel="wlwmanifest" type="application/wlwmanifest+xml" href="https://ergonassociates.net/wp-includes/wlwmanifest.xml" /> <link rel='shortlink' href='https://ergonassociates.net/?p=1237' /> <link rel="alternate" type="application/json+oembed" href="https://ergonassociates.net/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fergonassociates.net%2Flooking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements%2F" /> <link rel="alternate" type="text/xml+oembed" href="https://ergonassociates.net/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fergonassociates.net%2Flooking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements%2F&#038;format=xml" /> <link rel="shortcut icon" href="https://ergonassociates.net/wp-content/themes/ergon/favicon.ico" data-favicon /></head> <body class="post-template-default single single-post postid-1237 single-format-standard" data-base-href="https://ergonassociates.net/" data-home-url="https://ergonassociates.net/" data-assets-href="https://ergonassociates.net/wp-content/themes/ergon/"> <div class="overall" data-body-class="post-template-default single single-post postid-1237 single-format-standard" id="top"> <header class="header"> <div class="wrapper clearfix"> <a href="#" class="burger"><span></span></a> <nav class="nav--main clearfix"> <ul id="menu-menu" class="menu"><li id="menu-item-37" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-37"><a href="https://ergonassociates.net/about-us/">About</a></li> <li id="menu-item-38" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-38"><a href="https://ergonassociates.net/services/">Services</a></li> <li id="menu-item-39" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-39"><a href="https://ergonassociates.net/our-people/">People</a></li> <li id="menu-item-40" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-40"><a href="https://ergonassociates.net/publications/">Publications</a></li> <li id="menu-item-41" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-41"><a href="https://ergonassociates.net/news-opinion/">Opinion and insight</a></li> <li id="menu-item-42" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-privacy-policy menu-item-42"><a href="https://ergonassociates.net/contact/">Contact</a></li> </ul> </nav> <a href="https://ergonassociates.net/" class="logo" title="Ergon"><?xml version="1.0" encoding="utf-8"?> <!-- Generator: Adobe Illustrator 20.1.0, SVG Export Plug-In . SVG Version: 6.00 Build 0) --> <!DOCTYPE svg PUBLIC "-//W3C//DTD SVG 1.1//EN" "http://www.w3.org/Graphics/SVG/1.1/DTD/svg11.dtd"> <svg version="1.1" id="Layer_1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 465 177.8" style="enable-background:new 0 0 465 177.8;" xml:space="preserve"> <style type="text/css"> .logo-st0{clip-path:url(#SVGID_2_);fill:#000000;} </style> <g> <defs> <rect id="SVGID_1_" width="465" height="177.8"/> </defs> <clipPath id="SVGID_2_"> <use xlink:href="#SVGID_1_" style="overflow:visible;"/> </clipPath> <path class="logo-st0" d="M430.8,40.5c-10.5,0-21.8,4.5-28,15.4h-1l-1.2-12.7h-19.8v94.8h22.6V83.3c0-12.5,6.8-22.4,19.7-22.4 c14.2,0,19.5,9.3,19.5,21v56H465V78C465,57.2,453.9,40.5,430.8,40.5"/> <polygon class="logo-st0" points="0,137.9 0,0 85.2,0 85.2,21.8 23.3,21.8 23.3,58.4 78,58.4 78,79.6 23.3,79.6 23.3,116.2 85.2,116.2 85.2,137.9 "/> <path class="logo-st0" d="M367.6,90.5c0,29.2-20.8,50.4-49.2,50.4c-28.2,0-49-21.2-49-50.4c0-29,20.8-50.2,49-50.2 C346.7,40.3,367.6,61.5,367.6,90.5 M344.8,90.5c0-19.7-12.5-29.8-26.5-29.8c-13.8,0-26.5,10.1-26.5,29.8 c0,19.6,12.7,30.2,26.5,30.2C332.3,120.6,344.8,110.3,344.8,90.5"/> <path class="logo-st0" d="M151.1,42c-12.5,0-23,6-27.4,16.3h-0.7l-1.5-15.2h-19.8v94.8h22.6V92.8c0-17.7,8-27.8,25.5-27.8 c1.4,0,2.9,0.1,4.4,0.2l4.6-22.1C157.8,42.9,153.8,42,151.1,42"/> <path class="logo-st0" d="M237,43.2l-1.7,12.1h-0.7c-4.1-7.8-13.2-13.8-28-13.8c-26.1,0-43.8,20.8-43.8,46.1c0,26.7,18.5,46.1,43.8,46.1 c13.8,0,23.3-6.4,27.4-13.8v9.9c0,19.3-9,28.4-26.8,28.4c-13,0-22.2-8.8-23.7-20.4l-20.8,5.4c2.5,19.1,20,34.6,45.1,34.6 c35.6,0,48.6-23.5,48.6-48.8V43.2H237z M210.3,114.4c-14.8,0-24.7-10.3-24.7-26.8c0-16.2,10.3-26.7,24.7-26.7 c14,0,24.3,10.5,24.3,26.7C234.6,103.9,224.7,114.4,210.3,114.4"/> </g> </svg> </a> </div> <div style="display:none;"> <a href="http://healthsavy.com">http://healthsavy.com</a> </div> </header> <main class="main-content"> <section class="section-article article-news"> <div class="wrapper"> <div class="options-top"> <a href="https://ergonassociates.net/news-opinion/" class="back">Back to Blog</a> </div> <div class="row info"> <div class="col-3 hide-m"> <p class="date">Posted by <a href="https://ergonassociates.net/people/catherine-morgans/">Catherine Morgans</a><br/> 21.02.2018</p> <ul class="socials"> <li><a href="https://twitter.com/home?status=https%3A%2F%2Fergonassociates.net%2Flooking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements%2F" class="share" target="_blank">Twitter</a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fergonassociates.net%2Flooking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements%2F&title=Looking+over+the+farm+fence%3A+area-based+approaches+to+agricultural+supply+chain+improvements" class="share" target="_blank">LinkedIn</a></li> </ul> </div> <div class="col-6 col-push-1 | col-m-8"> <h2>Looking over the farm fence: area-based approaches to agricultural supply chain improvements</h2> <div class="show-m"> <p class="date">Posted by <a href="https://ergonassociates.net/people/catherine-morgans/">Catherine Morgans</a><br/> </p> <ul class="socials"> <li><a href="https://twitter.com/home?status=https%3A%2F%2Fergonassociates.net%2Flooking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements%2F" class="share" target="_blank">Twitter</a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fergonassociates.net%2Flooking-farm-fence-area-based-approaches-agricultural-supply-chain-improvements%2F&title=Looking+over+the+farm+fence%3A+area-based+approaches+to+agricultural+supply+chain+improvements" class="share" target="_blank">LinkedIn</a></li> </ul> </div> </div> </div> <figure class="feature-img"><img src="https://ergonassociates.net/wp-content/uploads/2016/12/Ergon_Columbia_Coffee.jpg"></figure> <div class="row"> <div class="col-6 col-push-4 | col-m-8 text"> <div class="wysiwyg-content"><p>Business are faced with an ever-growing selection of tools and approaches designed to generate more ethical supply chains. One approach increasingly valued, particularly in agricultural supply chains, is the &#8216;area-based approach&#8217;.</p> <p>This way of working goes by a multitude of names, including <em>geographies-based approach</em>, <em>landscape approach</em> and <em>jurisdictional sustainability</em> (see this <a href="http://earthinnovation.org/wp-content/uploads/2017/02/JS-primer_Englishonline.pdf">excellent quick primer</a> on them), to name only a few. Irrespective of title, the core concept retains the same key elements:  advocating collaboration, fostering local government and community buy-in, and developing initiatives that go beyond individual farms or production units, within a certain geography.</p> <p>This area-based approach is not new. It has been championed and led by non-profits and governments for some time and has already been well-utilised in environmental sustainability programmes on issues such as <a href="https://www.idhsustainabletrade.com/landscapes/mato-grosso-brazil/">deforestation</a> (see for <a href="https://www.idhsustainabletrade.com/landscapes/south-west-mau-forest-kenya/">example IDH Landscapes work in the Mau Forest in Kenya</a>, involving tea, timber and energy industries), as well as child labour in certain commodities, such as <a href="https://www.nestlecocoaplanreport.com/sites/default/files/2017-10/NestleCocoaPlanReport2017_EN_0.pdf">cocoa</a>, with the collaboration of several major private sector companies.  However, it remains relatively uncharted territory for most corporates. For example, companies in agribusiness, logging and mining sectors have reportedly been involved in less than 10% of the existing initiatives – the majority of which are environmentally-focussed.</p> <h5>Tackling issues beyond an individual company’s supply chain</h5> <p>Lack of engagement among some businesses is perhaps understandable. The approach offers no off-the-shelf solution, and it can appear daunting for businesses. Challenges include difficulties in fostering buy-in among communities, reaching consensus among stakeholders, and multiple issues with government engagement (e.g. political turnover, weak capacity, or support). Furthermore, there is no established right or wrong way of going about an area-based approach. Since all circumstances are different it requires creativity, and considerable thought in terms of local adaptation and ways of keeping everyone on track.</p> <p>What is recognised as the real strength of the approach, however, is its ability to tackle some of those issues that often seem intractable to business: the environmental or social issues that tend to transcend boundaries, implicate actors outside the company’s direct operations, and thus require more inclusive and holistic solutions than those restricted to an individual company’s supply chain. Examples of these include living income, endemic child labour, workforce availability, socially-based discrimination and land disputes.</p> <h5>Improving sustainability, avoiding duplication</h5> <p>Besides offering a way into addressing challenges that business alone cannot solve, there can be many additional <a href="http://www.wbcsd.org/Clusters/Natural-Capital-and-Ecosystems/Resources/Sustainability-beyond-fence-lines-brief-paper">benefits</a>. Firstly, it can be an effective way of future-proofing a supply chain that a company depends on, be it in terms of natural resources or labour. For example, the approach can begin to improve labour retention in agricultural areas – a serious concern for the food and beverage industry at present, and one that is widely acknowledged as an issue deeply rooted beyond farm gates. A handful of agricultural companies have started to realise the value of working with producing <a href="http://www.bat.com/group/sites/uk__9d9kcy.nsf/vwPagesWebLive/DOAMNMPK">communities</a> to secure the next generation of farmers.  Additionally, the approach’s emphasis on real community engagement can help provide companies with continued licence to operate in an area, while boosting customer confidence in the product.</p> <p>Furthermore, while perhaps appearing complex and potentially costly at the outset, the approach can have real benefits in terms of protecting, respecting and remedying community and workforce concerns. We repeatedly hear about companies duplicating pilots with the same suppliers, or organisations replicating issue-related programmes in the same geographical areas and expecting stakeholder engagement with the same communities. The area-based approach seeks to cut this replication, bringing diverse stakeholders to the same table, and pooling their resources – including finances, as well as knowledge. This can take the form of attracting new investments, co-funding existing work, or identifying other opportunities for cost savings. Moreover, depending on context, the approach can offer companies valuable local insight and knowledge of risk, improved traceability, better compliance with corporate commitments, and more. Such gain have real impacts on bottom lines.</p> <p>For communities, area-based approaches hopefully bring sustainable positive change, tackling seemingly intractable issues, while leveraging investment in the region and its communities. Importantly, as noted in impact assessments of IDH’s work in countries such as Kenya, communities value their opportunity for input, and feel a greater sense of <a href="https://www.idhsustainabletrade.com/uploaded/2017/08/ISLA-Kenya-Progress-Brochure-31072017_web-small.pdf">ownership</a> with such approaches. Also, by involving local government, communities can access channels of power that are not always readily available to them, as well as potentially greater financial <a href="https://www.rainforest-alliance.org/sites/default/files/2016-09/Private-sector-investment-in-landscape-approaches-the-role-of-production-standards-and-certification_0.pdf">resource</a> too.</p> <h5>A place in the toolbox</h5> <p>For agribusiness &#8211; a sector that will continue to face some of the highest sustainability risks, both human and environmental &#8211; the area-based approach has much to offer. As more and more companies recognise that securing ethical supply chains is a lasting commitment, it is also being acknowledged that no single tool will do the job. In this respect, area-based initiatives have certainly earned their place in the toolbox.</p> </div> </div> </div> </div> </section> <section class="section section-border section-related-articles"> <div class="wrapper"> <h2>More in Agribusiness</h2> <ul class="articles-list"> <li><a href="https://ergonassociates.net/ergon-newsletter-april-2023/" class="clearfix"><span class="title">Ergon Update – April 2023</span> <span class="date">19.04.2023</span></a></li> <li><a href="https://ergonassociates.net/ergon-update-july-2022/" class="clearfix"><span class="title">Ergon Update July 2022</span> <span class="date">21.07.2022</span></a></li> </ul> </div> </section> </main> <footer class="footer"> <div class="wrapper"> <div class="row"> <div class="col-2 col-l-3 col-m-4"> <h5>Address</h5> Ergon Associates Ltd<br/> Unit 1, <br/> 9a Dallington Street,<br> London EC1V 0BQ.<br> Company number: 5401100 </div> <div class="col-3 col-m-4"> <h5>General Enquiries</h5> +44 (0)20 7713 0386<br> <a href="/cdn-cgi/l/email-protection#e980878f86a98c9b8e8687889a9a868a80889d8c9ac7878c9d"><span class="__cf_email__" data-cfemail="3a53545c557a5f485d55545b49495559535b4e5f4914545f4e">[email&#160;protected]</span></a> </div> <div class="col-2 col-m-4"> <h5>Policies</h5> <a href="https://www.lrqa.com/en/privacy-notice/">Privacy Policy</a><br> <a href="https://www.lrqa.com/en/cookies-policy/">Cookie Policy</a> </div> <div class="col-3 col-m-4"> <h5>Newsletter</h5> <form data-form="mailchimp"> <input type="hidden" name="language" value="en"> <input type="text" name="name" placeholder="Name"> <input type="email" name="email" placeholder="E-mail address"> <input type="submit" value="Submit"> <div class="ajax-message ok">Thank you for subscribing.</div> <div class="ajax-message error">Please fill in following form correctly.</div> </form> </div> </div> </div> </footer> </div> <!-- here goes GA etc --> <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script><script type="text/javascript"> var ajaxurl = 'https://ergonassociates.net/wp-admin/admin-ajax.php'; </script> <script type='text/javascript' src='https://ergonassociates.net/wp-includes/js/comment-reply.min.js?ver=9c2108c8152fa740e5a74df501832aaf' id='comment-reply-js'></script> <script type='text/javascript' src='//cdnjs.cloudflare.com/ajax/libs/jquery/2.1.4/jquery.min.js?ver=2.1.4' id='jquery-js'></script> <script type='text/javascript' src='//cdnjs.cloudflare.com/ajax/libs/jquery-easing/1.3/jquery.easing.min.js?ver=1.3' id='jquery.easing-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/jquery.transit.js?ver=1488917965' id='jquery.transit-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/jquery.cookie.js?ver=1488917965' id='jquery.cookie-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/jquery.ba-throttle-debounce.min.js?ver=1488917965' id='jquery.throttle-debounce-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/jquery.inview.js?ver=1488917965' id='jquery.inview-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/swiper.min.js?ver=1488917965' id='swiper-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/lib/jquery.nanoscroller.min.js?ver=1504112152' id='nanoscroller-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/main.js?ver=1504112152' id='main-js'></script> <script type='text/javascript' src='https://ergonassociates.net/wp-content/themes/ergon/_/js/map.js?ver=1491497898' id='map-js'></script> </body> </html> <!-- Performance optimized by W3 Total Cache. Learn more: https://www.boldgrid.com/w3-total-cache/ Served from: ergonassociates.net @ 2024-11-23 21:03:27 by W3 Total Cache -->

Pages: 1 2 3 4 5 6 7 8 9 10