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<!DOCTYPE html><html lang="en"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width, initial-scale=1.0" class="jsx-3080627139"/><meta property="og:site_name" content="Podcast Guru" class="jsx-3080627139"/><title class="jsx-3162370740">Trailblazer FM ™ - Web agency podcast with Lee Matthew Jackson | Podcast Guru</title><meta name="description" content="<p>Transform your WordPress agency through small, achievable actions that lead to <b>BIG</b> change.</p> <p>The home of simple-to-apply techniques that result in significant change.</p> <p>Learn your way. <a href="https://trailblazer.fm/#idpodcast" target="_blank">audio</a>, <a href="https://trailblazer.fm/#idvideos" target="_blank">video</a>, <a href="https://trailblazer.fm/#idblog" target="_blank">written</a> or <a href="https://agencytransformation.live/" target="_blank">in-person</a>.</p>" class="jsx-3162370740"/><meta property="og:title" content="Trailblazer FM ™ - Web agency podcast with Lee Matthew Jackson 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podcast-banner"><div class="jsx-3162370740 podcast-image"><img src="https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA" alt="Trailblazer FM ™ - Web agency podcast with Lee Matthew Jackson"/></div><div class="jsx-3162370740 podcast-title-container"><div class="jsx-3162370740 container"><div class="jsx-3162370740 podcast-title-container-inner"><div class="jsx-3162370740 podcast-artwork"><img src="https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA" alt="Trailblazer FM ™ - Web agency podcast with Lee Matthew Jackson" width="100%" height="100%"/></div><div class="jsx-3162370740 podcast-title"><h1 class="jsx-3162370740 light">Trailblazer FM ™ - Web agency podcast with Lee Matthew Jackson</h1><p class="jsx-3162370740 podcast-artist">Lee Matthew Jackson</p></div><button class="subscribe-button btn btn-text"><img src="/img/icons/oval-light.svg" alt="oval" width="20"/></button></div></div></div></div><div class="jsx-3162370740 container pt-lg"><div class="jsx-daf139eb9a77b6da tabs-container"><div class="jsx-2082973293 tab active"><div class="jsx-2082973293 tab-inner">Overview</div></div><div class="jsx-2082973293 tab"><div class="jsx-2082973293 tab-inner">Episodes</div></div></div></div><div class="jsx-3162370740"><div class="jsx-1632631828 details-banner pt-lg pb-sm"><div class="jsx-1632631828 container"><h3 class="jsx-1632631828">Details</h3><div class="jsx-1632631828 details mt-md mb-sm"><p>Transform your WordPress agency through small, achievable actions that lead to <b>BIG</b> change.</p> <p>The home of simple-to-apply techniques that result in significant change.</p> <p>Learn your way. <a href="https://trailblazer.fm/#idpodcast" target="_blank">audio</a>, <a href="https://trailblazer.fm/#idvideos" target="_blank">video</a>, <a href="https://trailblazer.fm/#idblog" target="_blank">written</a> or <a href="https://agencytransformation.live/" target="_blank">in-person</a>.</p></div><button class="jsx-1632631828 btn-text">Read More</button></div></div><div class="jsx-3162370740 container"><div class="jsx-2110a593e28eb586 episode-list"><div class="jsx-2110a593e28eb586 episode-list-title-container"><h3 class="jsx-2110a593e28eb586 episode-list-title">Recent Episodes</h3></div><div class="jsx-3676333407 episode"><div class="jsx-3676333407 episode-artwork-container"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/51-2-can-automation-prevent-burnout-cat-burchmore-37b86049479f59114b922a955ae94acb"><img src="https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA" alt="51:2 Can automation prevent burnout? - Cat Burchmore" class="artwork"/></a><div class="jsx-3676333407 date">MAR 15, 2024</div></div><div class="jsx-3676333407 episode-info"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/51-2-can-automation-prevent-burnout-cat-burchmore-37b86049479f59114b922a955ae94acb"><div class="jsx-3676333407 episode-title">51:2 Can automation prevent burnout? - Cat Burchmore</div><div class="jsx-3676333407 summary"><description> <p>Overwhelmed, overworked, on the brink of burnout? Agency life is known for its fast pace and demanding clients, and I know from personal experience how burnout can completely de-rail you. As I slowly return recovery, I invited Cat Burchmore onto the podcast to help me learn how I could prevent burnout as a business owner by leaning on automation more.</p> <p>In this episode we explore how implementing automation strategies can help you avoid burnout and take control of your well-being. Cat shares her insights on how automating tasks like client onboarding, invoicing, and project management can free up your time, reduce stress, and improve your overall work-life balance.</p> <p>Of course automation isn't just about making your life easier – it's also about providing a better experience for your clients. Cat shares how automation can help you deliver a more personalised and efficient service, without sacrificing the human touch. Heck in this day and age we all need a more human touch!</p> <p>Full show notes: https://trailblazer.fm/can-automation-prevent-burnout/</p> </description></div></a></div><div class="jsx-3676333407 episode-play"><img class="mb-sm cursor-pointer" src="/img/icons/play-circle-dark.svg" alt="play-circle"/><div class="jsx-3676333407 episode-duration">24 MIN</div></div></div><div class="jsx-3676333407 episode"><div class="jsx-3676333407 episode-artwork-container"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/51-1-journey-of-a-freelancer-to-agency-owner-brent-weaver-837a69baffdc02a74147c2424fa56153"><img src="https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA" alt="51:1 Journey of a freelancer to agency owner - Brent Weaver" class="artwork"/></a><div class="jsx-3676333407 date">MAR 12, 2024</div></div><div class="jsx-3676333407 episode-info"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/51-1-journey-of-a-freelancer-to-agency-owner-brent-weaver-837a69baffdc02a74147c2424fa56153"><div class="jsx-3676333407 episode-title">51:1 Journey of a freelancer to agency owner - Brent Weaver</div><div class="jsx-3676333407 summary"><description> <p>Struggling to break out of the feast and famine cycle? Do you feel like you're constantly putting out fires and not making the progress you want in your business?</p> <p>Brent is a seasoned agency owner who started his first digital agency at the tender age of 17. In this episode, he shares his journey of navigating the challenges of running an agency, from landing his first clients to eventually selling his business not once, but twice.</p> <p>Full show notes: <a href="https://trailblazer.fm/freelancer-to-agency-owner/" target="_blank">https://trailblazer.fm/freelancer-to-agency-owner/</a></p> <p>Free training: <a href="https://ugurus.com/launch-live-training/?utm_source=affiliate&amp;utm_medium=leejackson&amp;utm_campaign=q12024" target="_blank">https://ugurus.com/launch-live-training/?utm_source=affiliate&amp;utm_medium=leejackson&amp;utm_campaign=q12024</a></p> </description></div></a></div><div class="jsx-3676333407 episode-play"><img class="mb-sm cursor-pointer" src="/img/icons/play-circle-dark.svg" alt="play-circle"/><div class="jsx-3676333407 episode-duration">27 MIN</div></div></div><div class="jsx-3676333407 episode"><div class="jsx-3676333407 episode-artwork-container"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/50-7-is-time-tracking-actually-holding-you-back-ilia-markov-608af4d96308563554c6c9ad9b9dc482"><img src="https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA" alt="50:7 Is time tracking actually holding you back? - Ilia Markov" class="artwork"/></a><div class="jsx-3676333407 date">SEP 13, 2023</div></div><div class="jsx-3676333407 episode-info"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/50-7-is-time-tracking-actually-holding-you-back-ilia-markov-608af4d96308563554c6c9ad9b9dc482"><div class="jsx-3676333407 episode-title">50:7 Is time tracking actually holding you back? - Ilia Markov</div><div class="jsx-3676333407 summary"><description> <p>Time tracking is often seen as a necessary evil - something that takes time away from doing client work or feels like micromanaging employees. In this episode I interview Ilia from Toggl to discover why those assumptions are wrong.</p> <p>We discuss real-world examples of how time tracking provides valuable data to help agencies work more efficiently, provide better project estimates, optimise team members' time, identify profitable versus unprofitable clients, and ultimately achieve better profitability and work-life balance.</p> <p>Ilia shares tips on how agency owners can implement time tracking in a way that gets buy-in from employees and avoids it feeling punitive. If you think time tracking is a drag that holds your agency back, this myth-busting episode will surprise you and highlight the many bottom-line benefits tracking time can unlock!</p> <p>Full show notes: <a href="https://trailblazer.fm/is-time-tracking-holding-you-back/" target="_blank">https://trailblazer.fm/is-time-tracking-holding-you-back/</a></p> </description></div></a></div><div class="jsx-3676333407 episode-play"><img class="mb-sm cursor-pointer" src="/img/icons/play-circle-dark.svg" alt="play-circle"/><div class="jsx-3676333407 episode-duration">35 MIN</div></div></div><div class="jsx-3676333407 episode"><div class="jsx-3676333407 episode-artwork-container"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/50-6-hard-won-lessons-from-an-agency-leader-jon-tsourakis-7e9f69702ddd04fb1fddfd1676d4200b"><img src="https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA" alt="50:6 Hard-won lessons from an agency leader - Jon Tsourakis" class="artwork"/></a><div class="jsx-3676333407 date">SEP 6, 2023</div></div><div class="jsx-3676333407 episode-info"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/50-6-hard-won-lessons-from-an-agency-leader-jon-tsourakis-7e9f69702ddd04fb1fddfd1676d4200b"><div class="jsx-3676333407 episode-title">50:6 Hard-won lessons from an agency leader - Jon Tsourakis</div><div class="jsx-3676333407 summary"><description> <p>Running an agency is tough, but invaluable lessons can be learned from those who've spent years growing in the trenches. In this episode, I sat down with Jon Tsourakis, a veteran agency owner of over 15 years, who doesn't look a day over 30. (Had to say that in case he reads this.)</p> <p>As the founder of <a href="https://www.oyova.com/" target="_blank">Oyova</a>, Jon has led his digital marketing agency from humble beginnings to a thriving team of 30. He's made mistakes, evolved his offerings, and learned countless tips for building an agency poised for longevity.</p> <p>In an honest, insightful conversation, Jon shares the failures, adaptations, and wins he's experienced on his agency journey. Expect hard-won advice on finding your niche, leading remote teams, bouncing back from burnout, building community, and having the flexibility to grow successfully. </p> <p>Full show notes: <a href="https://trailblazer.fm/lessons-from-an-agency-leader/" target="_blank">https://trailblazer.fm/lessons-from-an-agency-leader/</a></p> </description></div></a></div><div class="jsx-3676333407 episode-play"><img class="mb-sm cursor-pointer" src="/img/icons/play-circle-dark.svg" alt="play-circle"/><div class="jsx-3676333407 episode-duration">27 MIN</div></div></div><div class="jsx-3676333407 episode"><div class="jsx-3676333407 episode-artwork-container"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/50-5-stop-getting-buried-by-search-engines-jason-barnard-76cecb8809a191cae126f936c3b9b82b"><img src="https://us-central1-podcastguru-217d6.cloudfunctions.net/gcf_get_image?image_url=https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg&width=300&height=300&api_key=xqFmUFX5BHLBTA" alt="50:5 Stop getting buried by search engines - Jason Barnard" class="artwork"/></a><div class="jsx-3676333407 date">AUG 30, 2023</div></div><div class="jsx-3676333407 episode-info"><a class="jsx-3676333407 no-style" href="/podcast/1062941538/episode/50-5-stop-getting-buried-by-search-engines-jason-barnard-76cecb8809a191cae126f936c3b9b82b"><div class="jsx-3676333407 episode-title">50:5 Stop getting buried by search engines - Jason Barnard</div><div class="jsx-3676333407 summary"><description> <p>Do you feel like your website or brand is lost in the endless sea of search engine results? Does it seem like no matter what you do, you just can't break onto page one or get those coveted top rankings? Well, today's guest, Jason Barnard is here to help you finally stop getting buried by search engines.</p> <p>Known as the "Brand SERP Guy," Jason is an international authority on managing brand search optimisation and online reputation. In this info-packed episode, he shares insider tips to take control of how you appear on Google, Bing, and other search platforms.</p> <p>Full show notes: <a href="https://trailblazer.fm/buried-by-search-engines/" target="_blank">https://trailblazer.fm/buried-by-search-engines/</a></p> </description></div></a></div><div class="jsx-3676333407 episode-play"><img class="mb-sm cursor-pointer" src="/img/icons/play-circle-dark.svg" alt="play-circle"/><div class="jsx-3676333407 episode-duration">36 MIN</div></div></div></div><div class="jsx-3162370740 text-align-center mt-lg mb-lg"><button class="jsx-3162370740 btn-text btn-text-barney">See all episodes</button></div></div></div></div><footer class="jsx-2402283764 footer-wrapper"><div class="jsx-2402283764 container pt-md pb-md"><div class="jsx-2402283764 footer-wrapper-inner"><div class="jsx-2402283764 footer-left"><img height="64px" src="/img/podcastguru-logo.svg" alt="Podcast Guru Logo"/><div class="jsx-2098791354 language-select"><select class="jsx-2098791354"><option value="en" class="jsx-2098791354" selected="">English</option><option value="tr" class="jsx-2098791354">Türkçe</option><option value="ru" class="jsx-2098791354">Pусский</option></select><div class="jsx-2098791354 select-icon-container"><img src="/img/icons/down-light.svg" alt="down"/></div></div><a href="https://apps.apple.com/us/app/podcast-guru/id1535235039" target="_blank" class="jsx-2402283764"><img src="/img/apple-appstore-badge.png" alt="Apple App Store Badge" class="jsx-2402283764 google-play-badge"/></a><a href="https://play.google.com/store/apps/details?id=com.reallybadapps.podcastguru&referrer=utm_source%3Dapp.podcastguru.io%26utm_medium%3Dfooter" target="_blank" class="jsx-2402283764"><img src="/img/google-play-badge.png" alt="Google Play Badge" class="jsx-2402283764 google-play-badge"/></a></div><div class="jsx-2402283764 footer-right"><h3 class="jsx-2402283764 light mb-md">Company</h3><div class="jsx-2402283764 footer-link-container"><a rel="noreferrer" href="https://podcastguru.io/about-podcast-guru" target="_blank" class="jsx-2402283764 footer-link">About</a></div><div class="jsx-2402283764 footer-link-container"><a rel="noreferrer" href="https://podcastguru.io/contact-us" target="_blank" class="jsx-2402283764 footer-link">Contact Us</a></div><div class="jsx-2402283764 footer-link-container"><a rel="noreferrer" href="https://podcastguru.io/terms-and-conditions" target="_blank" class="jsx-2402283764 footer-link">Terms and Conditions</a></div></div></div></div></footer></div><script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"podcastUrl":"1062941538","podcastData":{"artist":"Lee Matthew Jackson","artworkUrl":"https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg","catalogUpdated":1731727695,"collectionName":"Trailblazer FM ™ - Web agency podcast with Lee Matthew Jackson","copyright":"Lee Matthew Jackson","description":"\u003cp\u003eTransform your WordPress agency through small, achievable actions that lead to \u003cb\u003eBIG\u003c/b\u003e change.\u003c/p\u003e\n\n\u003cp\u003eThe home of simple-to-apply techniques that result in significant change.\u003c/p\u003e\n\n\u003cp\u003eLearn your way. \u003ca href=\"https://trailblazer.fm/#idpodcast\" target=\"_blank\"\u003eaudio\u003c/a\u003e, \u003ca href=\"https://trailblazer.fm/#idvideos\" target=\"_blank\"\u003evideo\u003c/a\u003e, \u003ca href=\"https://trailblazer.fm/#idblog\" target=\"_blank\"\u003ewritten\u003c/a\u003e or \u003ca href=\"https://agencytransformation.live/\" target=\"_blank\"\u003ein-person\u003c/a\u003e.\u003c/p\u003e","etag":"W/\"d7e6294c935e612ddbc0c2facd6842fae59796f7\"","feedUrl":"https://feed.pod.co/the-agency-trailblazer-podcast-love-your-agency-wp-innovator","genre":"Business","imageLink":null,"imageUrl":null,"items":[{"author":null,"contentEncoded":null,"description":"\u003cdescription\u003e\n \u0026lt;p\u0026gt;Overwhelmed, overworked, on the brink of burnout? 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In this episode, I sat down with Jon Tsourakis, a veteran agency owner of over 15 years, who doesn't look a day over 30. (Had to say that in case he reads this.)\u0026lt;/p\u0026gt;\n\n\u0026lt;p\u0026gt;As the founder of \u0026lt;a href=\"https://www.oyova.com/\" target=\"_blank\"\u0026gt;Oyova\u0026lt;/a\u0026gt;, Jon has led his digital marketing agency from humble beginnings to a thriving team of 30. He's made mistakes, evolved his offerings, and learned countless tips for building an agency poised for longevity.\u0026lt;/p\u0026gt;\n\n\u0026lt;p\u0026gt;In an honest, insightful conversation, Jon shares the failures, adaptations, and wins he's experienced on his agency journey. 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Does it seem like no matter what you do, you just can't break onto page one or get those coveted top rankings? Well, today's guest, Jason Barnard is here to help you finally stop getting buried by search engines.\u0026lt;/p\u0026gt;\n\n\u0026lt;p\u0026gt;Known as the \"Brand SERP Guy,\" Jason is an international authority on managing brand search optimisation and online reputation. In this info-packed episode, he shares insider tips to take control of how you appear on Google, Bing, and other search platforms.\u0026lt;/p\u0026gt;\n\n\u0026lt;p\u0026gt;Full show notes: \u0026lt;a href=\"https://trailblazer.fm/buried-by-search-engines/\" target=\"_blank\"\u0026gt;https://trailblazer.fm/buried-by-search-engines/\u0026lt;/a\u0026gt;\u0026lt;/p\u0026gt;\n \u003c/description\u003e","enclosureLength":34109892,"enclosureType":"audio/mpeg","enclosureUrl":"https://downloads.pod.co/98c40721-5a2f-4a47-b946-9940129f1194/73216fe8-715c-45a3-b2ec-f8e77662e806.mp3","episodeId":"76cecb8809a191cae126f936c3b9b82b","guid":"73216fe8-715c-45a3-b2ec-f8e77662e806","itunesAuthorName":"Lee Matthew Jackson","itunesBlock":false,"itunesDuration":2169,"itunesEpisode":"5","itunesEpisodeType":"full","itunesExplicit":"false","itunesImage":"https://images.pod.co/Qax2Z_aCUcMW77zs1P9G9-H3zchv7FO0hxaTfkKUya0/resize:fill:1500:1500/plain/artwork/3fe79270-8a56-455b-9424-75a0e9a0d765/the-agency-trailblazer-podcast-love-your-agency-wp-innovator.jpg","itunesOrder":null,"itunesSeason":"50","itunesSubtitle":null,"itunesSummary":null,"publishedDate":"Wed, 30 Aug 2023 09:00:12 +0000","publishedTimestamp":1693386012,"slug":"50-5-stop-getting-buried-by-search-engines-jason-barnard-76cecb8809a191cae126f936c3b9b82b","title":"50:5 Stop getting buried by search engines - Jason Barnard"}],"_nextI18Next":{"initialI18nStore":{"en":{"common":{"minutes-string":"{{count}} MIN","minutes-string_plural":"{{count}} MIN","date-string":"{{month}} {{day}}, {{year}}","month-1":"JAN","month-2":"FEB","month-3":"MAR","month-4":"APR","month-5":"MAY","month-6":"JUN","month-7":"JUL","month-8":"AUG","month-9":"SEP","month-10":"OCT","month-11":"NOV","month-12":"DEC","404-title":"Oh no! 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