CINXE.COM
MediaPost Publications - MediaPost Agency Daily
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src="https://s3.amazonaws.com/static.mediapost.com/publications/images/headers2/newsletter-mediaposts-agency-daily.png?v=3" alt="MediaPost Agency Daily"><div class="edition_date">Wednesday, November 27, 2024</div></div></div><div id="sidebar_publication" class="col-md-3"><!--Begin Sponsor Logo --><div style="border:1px solid #d7d7d7; margin-bottom: 20px; padding-bottom: 5px; float:right; width:100%;"><div align="center" style="font-family: 'Open Sans', Arial, Helvetica, sans-serif; font-size:13px; line-height:21px; font-weight:normal;">Today's Sponsor:</div><div align="center"><div id="dynamicad_17" ><script> dynamicAd('logo'); function dynamicAd(position) { /* this rndId has to be used just like this in the Smart+ call or that ad call blows up :shrug: */ var rndId = parseInt(Math.random() * 1000000).toString(); var smartDiv = document.createElement("div"); smartDiv.id = rndId; var smartTag = document.createElement("script"); $(smartTag).text("sas.call('std', {siteId:100806,pageId:669610,formatId:47957,tagId:" + rndId + "});"); smartDiv.appendChild(smartTag); $('#dynamicad_17').append(smartDiv); } </script></div></div></div><!--End Sponsor Logo --></div></div><div class="row"><div id="edition" class="col-md-9"><div id="article_list" class="col-md-11"><ul><li ><a href="/publications/article/401374/gravity-global-recruits-florio-as-chief-creative-o.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/23/screenshot-2024-11-23-at-95149-am.png"></a><div class="article_category"></div><div class="article_title"><a href="/publications/article/401374/gravity-global-recruits-florio-as-chief-creative-o.html?edition=136557" >Gravity Global Recruits Florio As Chief Creative Officer</a></div><span class="article_author"> by Fern Siegel </span><p class="short">Before the appointment, she was ECD for global brands at Ogilvy New York. <a href="/publications/article/401374/gravity-global-recruits-florio-as-chief-creative-o.html?edition=136557">Read the whole story</a></p></li><li ><a href="/publications/article/401401/cruise-control-waddingham-gives-love-boat-a-mod.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/25/screenshot-2024-11-25-at-103702-am.png"></a><div class="article_category"></div><div class="article_title"><a href="/publications/article/401401/cruise-control-waddingham-gives-love-boat-a-mod.html?edition=136557" >Cruise Control: Waddingham Gives 'Love Boat' A Modern Twist</a></div><span class="article_author"> by Fern Siegel </span><p class="short">The 'Ted Lasso' star sets sail on Princess Cruises, showcasing her singing talents. <a href="/publications/article/401401/cruise-control-waddingham-gives-love-boat-a-mod.html?edition=136557">Read the whole story</a></p></li><div class="ads_inline_640 container-fluid img-responsive"><div id="dynamicad_15" ><script> dynamicAd('big_unit'); function dynamicAd(position) { /* this rndId has to be used just like this in the Smart+ call or that ad call blows up :shrug: */ var rndId = parseInt(Math.random() * 1000000).toString(); var smartDiv = document.createElement("div"); smartDiv.id = rndId; var smartTag = document.createElement("script"); $(smartTag).text("sas.call('std', {siteId:100806,pageId:669610,formatId:47606,tagId:" + rndId + "});"); smartDiv.appendChild(smartTag); $('#dynamicad_15').append(smartDiv); } </script></div></div><li ><a href="/publications/article/401476/robert-krafts-antisemitism-group-unveils-timeout.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/27/antihatereid.png"></a><div class="article_category"></div><div class="article_title"><a href="/publications/article/401476/robert-krafts-antisemitism-group-unveils-timeout.html?edition=136557" >Robert Kraft's Antisemitism Group Unveils #TimeOut Against Hate Campaign</a></div><span class="article_author"> by Steve McClellan </span><p class="short">The group has formed an alliance with multiple sports leagues for a new campaign that will air during pro and college sports games and … <a href="/publications/article/401476/robert-krafts-antisemitism-group-unveils-timeout.html?edition=136557">Read the whole story</a></p></li><li ><a href="/publications/article/401459/hlk-lands-media-creative-remit-for-insurer-sentry.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/26/sentrysljslfhlasfowiquoinafouq_v2AsGCh.png"></a><div class="article_category"></div><div class="article_title"><a href="/publications/article/401459/hlk-lands-media-creative-remit-for-insurer-sentry.html?edition=136557" >HLK Lands Media, Creative Remit For Insurer Sentry</a></div><span class="article_author"> by Steve McClellan </span><p class="short">HLK will lead all brand strategy, creative development and media planning and buying for the brand, with new campaign work expected to launch in … <a href="/publications/article/401459/hlk-lands-media-creative-remit-for-insurer-sentry.html?edition=136557">Read the whole story</a></p></li><li class="no-image" ><div class="article_category"> COMMENTARY </div><div class="article_title"><a href="/publications/article/401456/post-first-verify-second-content-creators-are-no.html?edition=136557" >Post First, Verify Second: Content Creators Are Not Checking Their Facts, UNESCO Finds</a></div><span class="article_author"> by Ray Schultz, Columnist </span><p class="short">UN agency launches a four-week course in how to avoid disinformation. <a href="/publications/article/401456/post-first-verify-second-content-creators-are-no.html?edition=136557">Read the whole story</a></p></li><li ><a href="/publications/article/401444/dont-do-that-the-problem-with-nfl-analytics.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/26/screenshot-2024-11-26-at-10657-pm.png"></a><div class="article_category"> COMMENTARY </div><div class="article_title"><a href="/publications/article/401444/dont-do-that-the-problem-with-nfl-analytics.html?edition=136557" class="premium">Don't Do That: The Problem With NFL Analytics</a></div><span class="article_author"> by Steve Sternberg, Featured Columnist </span><p class="short">With the NFL season just past the halfway point, in this week's edition I'm updating version of a column I wrote last season on … <a href="/publications/article/401444/dont-do-that-the-problem-with-nfl-analytics.html?edition=136557">Read the whole story</a></p></li><li ><a href="/publications/article/401435/enjoy-the-feast-brown-friday-is-coming.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/26/roto.png"></a><div class="article_category"><img src="https://s3.amazonaws.com/static.mediapost.com/publications/images/headers2/mad_media_psssst.gif" alt="MEDIApsssst" border="0" style="float:none;margin:0;width:114px;height:28px;"></div><div class="article_title"><a href="/publications/article/401435/enjoy-the-feast-brown-friday-is-coming.html?edition=136557" >Enjoy The Feast: 'Brown Friday' Is Coming</a></div><span class="article_author"> by Richard Whitman, Columnist </span><p class="short">Roto-Rooter and agency Doe-Anderson are out with a new "horror" film trailer/ad that probes one of the darker sides of the holidays. <a href="/publications/article/401435/enjoy-the-feast-brown-friday-is-coming.html?edition=136557">Read the whole story</a></p></li><li ><a href="/publications/article/401364/century-21-pitches-joy-of-home-ownership.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/22/screenshot-2024-11-22-at-13554-pm.png"></a><div class="article_category"></div><div class="article_title"><a href="/publications/article/401364/century-21-pitches-joy-of-home-ownership.html?edition=136557" >Century 21 Pitches 'Joy' Of Home Ownership</a></div><span class="article_author"> by Fern Siegel </span><p class="short">The campaign runs on broadcast and streaming throughout 2025. <a href="/publications/article/401364/century-21-pitches-joy-of-home-ownership.html?edition=136557">Read the whole story</a></p></li><li ><a href="/publications/article/401396/call-of-the-wild-lobos-1707-wants-to-undomestica.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/25/screenshot-2024-11-25-at-111040-am.png"></a><div class="article_category"></div><div class="article_title"><a href="/publications/article/401396/call-of-the-wild-lobos-1707-wants-to-undomestica.html?edition=136557" >Call Of The Wild: Lobos 1707 Wants To 'UnDomesticate' Tequila Drinkers</a></div><span class="article_author"> by Fern Siegel </span><p class="short">In addition to a passion push, the tequila adopted a new visual identity. <a href="/publications/article/401396/call-of-the-wild-lobos-1707-wants-to-undomestica.html?edition=136557">Read the whole story</a></p></li><li ><a href="/publications/article/401398/rise-new-york-debuts-artlab-to-enhance-brand-exper.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/25/nardini-pavoni_screenshot-2024-11-25-at-120708-pm.png"></a><div class="article_category"></div><div class="article_title"><a href="/publications/article/401398/rise-new-york-debuts-artlab-to-enhance-brand-exper.html?edition=136557" >Rise New York Debuts ArtLab To Enhance Brand Experiences</a></div><span class="article_author"> by Fern Siegel </span><p class="short">The move aligns with the agency's expansion into creative technology. <a href="/publications/article/401398/rise-new-york-debuts-artlab-to-enhance-brand-exper.html?edition=136557">Read the whole story</a></p></li><li style="border-bottom:0px solid #000"><a href="/publications/article/401414/thats-rock-n-roll.html?edition=136557"><img src="https://s3.amazonaws.com/media.mediapost.com/dam/cropped/2024/11/26/face-32.jpg"></a><div class="article_category"> COMMENTARY </div><div class="article_title"><a href="/publications/article/401414/thats-rock-n-roll.html?edition=136557" >'That's Rock N Roll'</a></div><span class="article_author"> by Jon Bond, Op-Ed Contributor </span><p class="short">They walked into our offices three hours late with no explanation other than "Well, that's Rock N Roll." These were the guys who ran … <a href="/publications/article/401414/thats-rock-n-roll.html?edition=136557">Read the whole story</a></p></li></ul></div></div><!--/end left column--><!--/ begin sidebar --><div id="sidebar" class="col-md-3"><div class="sidebar_group"></div><div class="sidebar_group"><div class="sidebar_title">In Case You Missed It</div><ul><a href="/publications/mediaposts-agency-daily/edition/2024/11/27/"><li><div class="article_title">Century 21 Pitches 'Joy' Of Home Ownership</div><span class="article_date">Wednesday, November 27</span></li></a><a href="/publications/mediaposts-agency-daily/edition/2024/11/26/"><li><div class="article_title">Real-Life Amazon Reviews As Ads: Three-And-A-Half Stars</div><span class="article_date">Tuesday, November 26</span></li></a><a href="/publications/mediaposts-agency-daily/edition/2024/11/25/"><li><div class="article_title">Texas Cheer: Bakery Debuts First Work For Shiner Holiday Brew</div><span class="article_date">Monday, November 25</span></li></a><a href="/publications/mediaposts-agency-daily/edition/2024/11/22/"><li><div class="article_title">Publicis Sapient, Google Cloud Unveil Global Partnership</div><span class="article_date">Friday, November 22</span></li></a><a href="/publications/mediaposts-agency-daily/edition/2024/11/21/"><li><div class="article_title">Have Yourself a Glitchy Little Christmas: Coke Goes AI</div><span class="article_date">Thursday, November 21</span></li></a><a href="/publications/mediaposts-agency-daily/edition/2024/11/"><li><div class="article_title">Previous Editions »</div></li></a></ul></div></div><!--/end sidebar--></div><!--/end row--></div><!--/end container--><div class="container" id="ads_speedbump" style="text-align: center;width:100%;"><div id="dynamicad_3" ><script> dynamicAd('speedbump'); function dynamicAd(position) { /* this rndId has to be used just like this in the Smart+ call or that ad call blows up :shrug: */ var rndId = parseInt(Math.random() * 1000000).toString(); var smartDiv = document.createElement("div"); smartDiv.id = rndId; var smartTag = document.createElement("script"); $(smartTag).text("sas.call('std', {siteId:100806,pageId:669610,formatId:41715,tagId:" + rndId + "});"); smartDiv.appendChild(smartTag); $('#dynamicad_3').append(smartDiv); } </script></div></div><div id="footer"><div class="container"><div class="row"><div class="col-md-12"><div id="footer-logo"><img src="https://s3.amazonaws.com/static.mediapost.com/publications/images/mp-footer-logo.jpg" alt="MediaPost"></div><div id="footer-r"><ul><li><a href="/about/">About MediaPost</a></li><li><a href="/mediakit/">MediaKit</a></li><li><a href="/publications/masthead/">Contact Editorial</a></li><li><a href="/publications/feeds/">RSS Feeds</a></li><li><a href="/sitemap/">Sitemap</a></li><li><a href="/privacy/">Privacy/Terms & Conditions</a></li></ul><div id="copy"> ©2024 MediaPost Communications. 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