CINXE.COM
Software zur Marktsegmentierung: Jetzt Profit erhöhen | Qualtrics
<!-- DOCUMENTATION: https://gitlab-app.eng.qops.net/web-eng/documentation/-/wikis/2-Web-Eng/2.4-Site-Components/2.4.4-Marketecture --> <!-- links and potentially images for Circle / segments need to be localized in this template --> <!DOCTYPE html> <html lang="de" prefix="og: http://ogp.me/ns#" translate="no"> <!-- ID: 56883 --> <head> <!-- OneTrust Cookies Consent Notice start for qualtrics.com --> <script src="https://cdn.cookielaw.org/scripttemplates/otSDKStub.js" type="text/javascript" charset="UTF-8" data-domain-script="0174e4ef-b832-4af5-a993-2642a1c2e41e"></script> <script data-ot-ignore type="text/javascript"> function OptanonWrapper() {} </script> <!-- OneTrust Cookies Consent Notice end for qualtrics.com --> <!--Unindexing the support search page Todo: change when support becomes static--> <meta charset="UTF-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <meta name="google" content="nositelinkssearchbox"> <link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="/favicon-32x32.png?v=1"> <link rel="icon" type="image/png" sizes="16x16" href="/favicon-16x16.png?v=1"> <link rel="icon" type="image/png" href="/favicon.png?v=1" /> <link rel="shortcut icon" href="/favicon.ico?v=1" /> <link rel="manifest" href="https://www.qualtrics.com/m/assets/dist/manifest.json"> <link rel="mask-icon" href="/safari-pinned-tab.svg" color="#5bbad5"> <meta name="theme-color" content="#ffffff"> <link rel="profile" href="http://gmpg.org/xfn/11"> <link rel="pingback" href="https://www.qualtrics.com/de/xmlrpc.php"> <!-- global styles --> <!-- TODO: ?v=1 is a hack to get around Akamai caching; we need to fix this with a scalable versioning system --> <link rel="preload" as="style" href="https://www.qualtrics.com/m/assets/dist/css/fonts.css" /> <link rel="stylesheet" href="https://www.qualtrics.com/m/assets/dist/css/fonts.css" /> <link rel="preload" as="style" href="https://use.typekit.net/igb0ftr.css"> <link rel="stylesheet" href="https://use.typekit.net/igb0ftr.css"> <link rel="preload" as="script" href="https://www.qualtrics.com/m/assets/dist/js/modules/internal-library-2024-07.js"> <script data-ot-ignore src="https://www.qualtrics.com/m/assets/dist/js/modules/internal-library-2024-07.js" defer></script> <link rel="preload" as="style" href="https://www.qualtrics.com/m/assets/dist/css/styles.css"> <link rel="stylesheet" href="https://www.qualtrics.com/m/assets/dist/css/styles.css"> <script data-ot-ignore src="https://www.qualtrics.com/assets/json/hreflang-routing/managed/definitions.js" defer></script> <!-- Lang routing --> <script data-ot-ignore src="https://www.qualtrics.com/m/assets/dist/js/modules/language-routing-2024-07.js" defer></script> <script data-ot-ignore type="text/javascript"> var langStyles = document.createElement('link'); langStyles.rel = 'stylesheet'; langStyles.href = 'https://www.qualtrics.com/m/assets/dist/css/language-routing.css'; langStyles.type = 'text/css'; var existingLink = document.getElementsByTagName('link')[0]; existingLink.parentNode.insertBefore(langStyles, existingLink); </script> <noscript> <link rel="stylesheet" href="https://www.qualtrics.com/m/assets/dist/css/language-routing.css"> </noscript> <!--- Preload assets ---> <!-- Temporarily remove Mutiny code on homepage only--> <link rel="preload" as="script" href="https://client-registry.mutinycdn.com/personalize/client/d7e93db96a7cb1fa.js"> <link rel="preload" as="script" href="https://www.qualtrics.com/m/assets/dist/js/modules/mutiny-2024-07.js"> <script data-ot-ignore data-cfasync="false" src="https://client-registry.mutinycdn.com/personalize/client/d7e93db96a7cb1fa.js" defer></script> <script data-ot-ignore src="https://www.qualtrics.com/m/assets/dist/js/modules/mutiny-2024-07.js"></script> <!-- link tracking and SEO/GTM --> <script type="text/javascript" data-ot-ignore> window.dataLayer = window.dataLayer || []; window.dataLayer.push({ 'productLine': 'PX', 'contentGroup': 'Page', 'contentTitle': 'Fallbeispiel: Marktsegmentierung', 'contentAuthor': '', 'contentPubDate': '', 'contentTopics': '', 'contentCategory': '', 'qRegion': 'EMEA' }); //work different // use for debugging //console.log(window.dataLayer[dataLayer.length - 1]) </script> <!-- Google Tag Manager (handled by marketing) --> <!-- may load additional scripts --> <script> (function(w, d, s, l, i) { w[l] = w[l] || []; w[l].push({ 'gtm.start': new Date().getTime(), event: 'gtm.js' }); var f = d.getElementsByTagName(s)[0], j = d.createElement(s), dl = l != 'dataLayer' ? '&l=' + l : ''; j.async = true; j.setAttributeNode(d.createAttribute('data-ot-ignore')); j.src = 'https://www.googletagmanager.com/gtm.js?id=' + i + dl; f.parentNode.insertBefore(j, f); })(window, document, 'script', 'dataLayer', 'GTM-W6F8HX'); </script> <!-- End Google Tag Manager --> <script data-ot-ignore>window.languageSlugsToBcp47 = {"en":"en","en-au":"en-AU","en-gb":"en-GB","ja":"ja","pt-br":"pt-BR","es-es":"es-ES","es":"es","fr":"fr","de":"de","it":"it","ko":"ko-KR","ru":"ru-RU","th":"th-TH","zh-hk":"zh-HK","nl":"nl-BE"}</script> <!-- global jquery import --> <script data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/libraries/jquery-3.6.0.min.js" defer></script> <!-- attach language list to window object; getting from PHP so it can be managed in one place --> <script data-ot-ignore> window.languageSlugsToBcp47 = {"en":"en","en-au":"en-AU","en-gb":"en-GB","ja":"ja","pt-br":"pt-BR","es-es":"es-ES","es":"es","fr":"fr","de":"de","it":"it","ko":"ko-KR","ru":"ru-RU","th":"th-TH","zh-hk":"zh-HK","nl":"nl-BE"}; </script> <!-- handles plugin functionality (e.g. Yoast) --> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' /> <!-- This site is optimized with the Yoast SEO plugin v23.1 - https://yoast.com/wordpress/plugins/seo/ --> <title>Software zur Marktsegmentierung: Jetzt Profit erhöhen | Qualtrics</title> <meta name="description" content="Die Qualtrics-Software unterstützt Sie bei der Marktsegmentierung. Finden Sie jetzt heraus was in den einzelnen Segmenten funktioniert und was nicht!" /> <link rel="canonical" href="https://www.qualtrics.com/de/product-experience/marktsegmentierung/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Software zur Marktsegmentierung: Jetzt Profit erhöhen | Qualtrics" /> <meta property="og:description" content="Die Qualtrics-Software unterstützt Sie bei der Marktsegmentierung. Finden Sie jetzt heraus was in den einzelnen Segmenten funktioniert und was nicht!" /> <meta property="og:url" content="https://www.qualtrics.com/de/product-experience/marktsegmentierung/" /> <meta property="og:site_name" content="Qualtrics" /> <meta property="article:modified_time" content="2021-09-29T11:40:12+00:00" /> <meta property="og:image" content="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2022/11/EMEA_DE_Q_221013.png" /> <meta property="og:image:width" content="1201" /> <meta property="og:image:height" content="628" /> <meta property="og:image:type" content="image/png" /> <meta name="twitter:card" content="summary_large_image" /> <!-- / Yoast SEO plugin. --> <link rel="alternate" type="application/rss+xml" title="Qualtrics » Feed" href="https://www.qualtrics.com/de/feed/" /> <link rel="alternate" type="application/rss+xml" title="Qualtrics » Comments Feed" href="https://www.qualtrics.com/de/comments/feed/" /> <style id='safe-svg-svg-icon-style-inline-css' type='text/css'> .safe-svg-cover{text-align:center}.safe-svg-cover .safe-svg-inside{display:inline-block;max-width:100%}.safe-svg-cover svg{height:100%;max-height:100%;max-width:100%;width:100%} </style> <style id='global-styles-inline-css' type='text/css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <style> #vimeo-player-modal .modal-dialog { max-width: none; } #ot-sdk-btn.ot-sdk-show-settings:hover, #ot-sdk-btn.optanon-show-settings:hover { background-color: #fff !important; } @media all and (-ms-high-contrast: none), (-ms-high-contrast: active) { /* navigation is fixed on IE since it does not support position: sticky */ #nav-container, .xm-nav { position: fixed !important; top: 0; } #content { padding-top: 86px; } } </style> <link rel="stylesheet" href="https://www.qualtrics.com/m/assets/dist/css/de.css"> </head> <body class="page-product-experience" itemscope itemtype="http://schema.org/Website" itemid="https://www.qualtrics.com/de#website"> <link itemprop="hasPart" href="https://www.qualtrics.com/de/product-experience/marktsegmentierung/#webpage" /> <meta itemprop="name" content="Qualtrics"> <meta itemprop="url" content="https://www.qualtrics.com/de"> <span itemprop="publisher" itemscope itemtype="http://schema.org/Organization" itemid="https://www.qualtrics.com/de#organization"> <meta itemprop="name" content="Qualtrics"> <meta itemprop="url" content="https://www.qualtrics.com/de"> <link itemprop="sameAs" href="https://www.facebook.com/Qualtrics/" /> <link itemprop="sameAs" href="https://twitter.com/Qualtrics/" /> <link itemprop="sameAs" href="https://www.linkedin.com/company/qualtrics" /> <link itemprop="sameAs" href="https://www.instagram.com/qualtrics/" /> <link itemprop="sameAs" href="https://www.youtube.com/user/QualtricsSoftware/" /> <span itemprop="logo" itemscope itemtype="https://schema.org/ImageObject"> <meta itemprop="url" content="https://www.qualtrics.com/m/qualtrics-xm.png"> </span> </span> <!-- SVG gradient fill (can't be defined with CSS) --> <svg style="height: 0; position: absolute;"> <defs> <linearGradient id="svg-gradient-fill" gradientTransform="rotate(45, .5, .5)"> <stop offset=".08" class="stop-cx"></stop> <stop offset=".33" class="stop-px"></stop> <stop offset=".61" class="stop-ex"></stop> <stop offset=".92" class="stop-bx"></stop> </linearGradient> </defs> </svg> <!-- Google Tag Manager (noscript) --> <noscript><iframe src="https://sgtm.qualtrics.com/ns.html?id=GTM-W6F8HX" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <!-- End Google Tag Manager (noscript) --> <a id="keyboard-bypass" href="#keyboard-bypass-target">zum Hauptinhalt springen</a> <style> #keyboard-bypass { position: fixed; z-index: 1050; } #keyboard-bypass:not(:focus) { clip: rect(1px, 1px, 1px, 1px); } </style> <div id="page" class="hfeed site" itemscope itemtype="http://schema.org/Webpage" itemid="https://www.qualtrics.com/de/product-experience/marktsegmentierung/#webpage"> <meta itemprop="url" content="https://www.qualtrics.com/de/product-experience/marktsegmentierung/"> <meta itemprop="name" content="Software zur Marktsegmentierung: Jetzt Profit erhöhen | Qualtrics"> <meta itemprop="inLanguage" content="de"> <meta itemprop="datePublished" content="February 28, 2019"> <meta itemprop="dateModified" content="September 29, 2021"> <meta itemprop="description" content="Die Qualtrics-Software unterstützt Sie bei der Marktsegmentierung. Finden Sie jetzt heraus was in den einzelnen Segmenten funktioniert und was nicht!"> <div id="mutiny-banner-parent"></div> <!-- the body and div#page tags are already opened in the shared header imports --> <!-- we open a tag here that we close in the footer --> <div id="content" class="site-content de"> <!-- required to make sticky positioning work --> <div> <!-- menu content from template part --> <link rel="preload" as="style" href="https://www.qualtrics.com/m/assets/dist/css/main-nav-2024-02.css"> <link rel="stylesheet" href="https://www.qualtrics.com/m/assets/dist/css/main-nav-2024-02.css"> <qx-nav class="qx-nav bg-white" data-gacontainer="garegion" data-gatext="header"> <template class="menu-card-template"> <a class="menu-card" href="#"> <slot name="title"></slot> <slot></slot> </a> </template> <a href="/de/" style="display: block; padding: 0;"> <img src="https://www.qualtrics.com/m/qualtrics-xm-long.svg" alt="Qualtrics Home page" style="display: block;" width="112" height="32" /> </a> <button class="hamburger" type="button" aria-label="toggle menu" aria-expanded="false" aria-controls="qx-menu"> <div class="inner"> <span class="bar"></span> <span class="bar"></span> <span class="bar"></span> </div> </button> <ul class="qx-menu level-0" id="qx-menu"> <li class="menu-item" > </li> <li class="menu-item has-children" > <button class="menu-button level-0" type="button" aria-expanded="false" aria-controls="131935" data-sub="products" data-gacontainer="gasection"> <span>PRODUKTE</span> </button> <ul class="qx-menu level-1" id="131935"> <li class="back-item"> <button class="back-button text-uppercase" type="button">ZURÜCK</button> </li> <li class="menu-item has-children" > <a class="menu-link level-1" href="/de/frontline/" data-sub="products" data-gatext="XM for Customer Frontlines"> <small>XM für</small> Customer Experience </a> <ul class="qx-menu level-2" id="131938"> <li class="menu-item" > <menu-card data-href="/de/frontline/digital/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/digitalfront-en.webp" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/digital-hover-de.webp" data-hover-class="frontline" data-background-size="" data-sub="Frontline" data-gatext="Digital" > <span slot="title">Digital</span> <p class='description'>Spüren Sie jedes Hindernis in der digitalen Customer Journey auf, erhöhen Sie die Konversionsraten und perfektionieren Sie den digitalen Self-Service.</p> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/frontline/kundenbetreuung/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/carefront-en.webp" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/care-hover-de.webp" data-hover-class="frontline" data-background-size="" data-sub="Frontline" data-gatext="Care" > <span slot="title">Care</span> <p class='description'>Gewinnen Sie Erkenntnisse aus jeder Interaktion, bieten Sie KI-gestütztes Agenten-Coaching und senken Sie die Kosten für die Betreuung.</p> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/frontline/location-cx/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/locationsfront-en.webp" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/lifecycle-hover-de.webp" data-hover-class="frontline" data-background-size="" data-gatext="Location" data-sub="Frontline" > <span slot="title">Location</span> <p class='description'>Steigern Sie Umsatz und Loyalität mit Echtzeit-Einblicken und Empfehlungen, die direkt an die Teams vor Ort geliefert werden.</p> </menu-card> </li> </ul> </li> <li class="menu-item has-children" > <a class="menu-link level-1" href="/de/people/" data-gatext="XM for People Teams"> <small>XM für</small> Employee Experience </a> <ul class="qx-menu level-2" id="131939"> <li class="menu-item" > <menu-card data-href="/de/people/engage/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/engagefront-en.webp" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/engage-hover-de.webp" data-hover-class="people" data-background-size="" data-gatext="Engage" > <span slot="title">Engage</span> <p class='description'>Erkennen Sie, wie sich Ihre Mitarbeiter:innen fühlen und geben Sie Manager:innen die Möglichkeit, Engagement, Produktivität und Mitarbeiterbindung zu verbessern.</p> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/people/lifecycle/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/lifecycylefront-en.webp" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/lifecycle-hover-de.webp" data-hover-class="people" data-background-size="" data-gatext="Lifecycle" > <span slot="title">Lifecycle</span> <p class='description'>Ergreifen Sie Maßnahmen in den entscheidenden Momenten der Employee Journey und fördern Sie so das Unternehmenswachstum.</p> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/people/analytics/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/analyticsfront-en.webp" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/analytics-hover-de.webp" data-hover-class="people" data-background-size="" data-gatext="Analytics" > <span slot="title">Analytics</span> <p class='description'>Behalten Sie stets den Überblick über die Themen, die Ihre Mitarbeiter:innen beschäftigen und ihre bevorzugten Feedback-Kanäle.</p> </menu-card> </li> </ul> </li> <li class="menu-item has-children" > <a class="menu-link level-1" href="/de/strategy/" data-gatext="XM for Strategy & Insights"> <small>XM für</small> Strategy & Research </a> <ul class="qx-menu level-2" id="131940"> <li class="menu-item" > <menu-card data-href="/strategy/research/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/Research.png" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/research-hover-de.webp" data-hover-class="strategy" data-background-size="" data-gatext="Research" > <span slot="title">Research</span> <p class='description'>Erhalten Sie schnellere und umfassendere Einblicke mit qualitativen und quantitativen Tools, die leistungsstarke Marktforschung für alle zugänglich machen.</p> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/strategy/ux/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/uxfront-en.webp" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/uk-hover-de.webp" data-hover-class="strategy" data-background-size="" data-gatext="UX" > <span slot="title">User Experience</span> <p class='description'>Setzen Sie Konzepttests, Preisanalysen und Prototyping effektiv um – entwickelt von UX-Expert:innen für aussagekräftige Resultate.</p> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/brand-experience/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/brand.png" data-hover-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/brand-hover-de.webp" data-hover-class="strategy" data-background-size="" data-gatext="Brand" > <span slot="title">Brand</span> <p class='description'>Überwachen Sie Ihre Markenperformance rund um die Uhr und reagieren Sie schnell auf Veränderungen und Trends in Ihrem Markt.</p> </menu-card> </li> </ul> </li> <li class="menu-footer dir-row has-children" > <a class="menu-link level-1 white" href="/de/plattform/" data-gatext="XM Platform">XM Platform</a> <p class="description">Entdecken Sie die Plattform für Experience Management</p> <ul class="qx-menu level-2" id="131941"> <li class="menu-item" > <a class="footer-link level-2" href="/de/free-account/?utm_lp=nav-sticky-banner" data-gatext="free account"> Kostenloses Konto </a> </li> <li class="menu-item" > <a class="footer-link level-2" href="/de/demo-ansehen/?utm_lp=nav-sticky-banner" data-gatext="watch demo"> Demo Ansehen </a> </li> </ul> </li> </ul> </li> <li class="menu-item has-children" > <button class="menu-button level-0" type="button" aria-expanded="false" aria-controls="131936" > <span>LÖSUNGEN</span> </button> <ul class="qx-menu level-1" id="131936"> <li class="back-item"> <button class="back-button text-uppercase" type="button">ZURÜCK</button> </li> <li class="menu-item has-children" > <p class="menu-title">Teams</p> <ul class="qx-menu level-2" id="131947"> <li class="menu-item" > <menu-card data-href="/de/digital/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/for_marketing.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="For Digital" > <span slot="title">Für Digital</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/kundendienst/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/for_operations.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="For Customer Care" > <span slot="title">Für Customer Care</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/human-resources/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/for_HR.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="For HR" > <span slot="title">Für Human Resources</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/marktforschung/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/for_researchers.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="For Researchers" > <span slot="title">Für Forschende</span> </menu-card> </li> </ul> </li> <li class="menu-item has-children" > <p class="menu-title">Branchen</p> <ul class="qx-menu level-2" id="131948"> <li class="menu-item" > <menu-card data-href="/healthcare/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/healthcare.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Healthcare" > <span slot="title">Gesundheit (EN)</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/bildungswesen/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/education.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Education" > <span slot="title">Bildung</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/finanzdienstleistungen/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/financial_services.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Financial Services" > <span slot="title">Finanzdienstleister</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/offentlicher-sektor/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/government.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Government" > <span slot="title">Behörden</span> </menu-card> </li> </ul> </li> <li class="menu-item has-children" > <p class="menu-title">Häufige Anwendungsfälle</p> <ul class="qx-menu level-2" id="131949"> <li class="menu-item" > <menu-card data-href="/de/customer-experience/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/customer_experience.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Customer Experience" > <span slot="title">Customer Experience</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/employee-experience/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/careers.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Employee Experience" > <span slot="title">Employee Experience</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/employee-experience/austrittsinterviews/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/lightbulb-1.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Exit Interviews" > <span slot="title">Employee Exit Interviews</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/customer-experience/nps/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/NPS.svg" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="NPS" > <span slot="title">NPS-Software</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/customer-experience/voice-of-customer/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/brain_head-1.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="VOC" > <span slot="title">Voice of Customer (VOC)</span> </menu-card> </li> </ul> </li> <li class="menu-footer dir-row has-children" > <ul class="qx-menu level-2" id="131951"> <li class="menu-item" > <a class="footer-link level-2" href="/de/free-account/?utm_lp=nav-sticky-banner" data-gatext="free account"> Kostenloses Konto </a> </li> <li class="menu-item" > <a class="footer-link level-2" href="/de/demo-ansehen/?utm_lp=nav-sticky-banner" data-gatext="watch demo"> Demo Ansehen </a> </li> </ul> </li> </ul> </li> <li class="menu-item has-children" > <button class="menu-button level-0" type="button" aria-expanded="false" aria-controls="131514" > <span>RESSOURCEN</span> </button> <ul class="qx-menu level-1" id="131514"> <li class="back-item"> <button class="back-button text-uppercase" type="button">ZURÜCK</button> </li> <li class="menu-item has-children" > <p class="menu-title">Kunden</p> <ul class="qx-menu level-2" id="131529"> <li class="menu-item" > <menu-card data-href="https://support-portal.qualtrics.com/?Q_Language=de" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/support.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Customer Success Hub" > <span slot="title">Customer Success Hub</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/support/de/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/product_documentation.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Product Documentation" > <span slot="title">Produktdokumentation</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="https://qualtrics.com/training/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/training_certification.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Training" > <span slot="title">Schulungen (EN)</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="https://community.qualtrics.com/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/community.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Community" > <span slot="title">Community (EN)</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="https://www.xminstitute.com/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/xmi.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="XM Institute" > <span slot="title">XM Institute (EN)</span> </menu-card> </li> </ul> </li> <li class="menu-item has-children" > <p class="menu-title">Ressourcen</p> <ul class="qx-menu level-2" id="131530"> <li class="menu-item" > <menu-card data-href="/de/ressourcen/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/popular_resources.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Popular Resources" > <span slot="title">Beliebte Ressourcen</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/kunden/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/customer_stories.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Customer Stories" > <span slot="title">Kundenberichte</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/blog/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/blog.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Blog" > <span slot="title">Blog (EN)</span> </menu-card> </li> <li class="menu-item dir-row has-children" > <a class="collapse-top-link" href="/de/erlebnismanagement/" data-gatext="What is XM"> <img src='https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/XM-icon-new.svg' alt=''> XM Wissensbasis </a> <collapse-button class="collapse-button" type="button" aria-expanded="true" aria-controls="131532" is="collapse-button"></collapse-button> <ul class="qx-menu level-3" id="131532"> <li class="menu-item" > <a class="collapse-link level-3" href="/de/erlebnismanagement/kunden/" data-gatext="What is XM > Customer Experience"> Customer Experience </a> </li> <li class="menu-item" > <a class="collapse-link level-3" href="/de/erlebnismanagement/mitarbeiter/" data-gatext="What is XM > Employee Experience"> Employee Experience </a> </li> <li class="menu-item" > <a class="collapse-link level-3" href="/de/erlebnismanagement/marktforschung/" data-gatext="What is XM > Market Research"> Market Research </a> </li> <li class="menu-item" > <a class="collapse-link level-3" href="/experience-management/ai/" data-gatext="What is XM > AI"> Artificial Intelligence (EN) </a> </li> </ul> </li> </ul> </li> <li class="menu-item has-children" > <p class="menu-title">Unternehmen</p> <ul class="qx-menu level-2" id="131531"> <li class="menu-item" > <menu-card data-href="/de/uber-uns/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/about_us.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="About Us" > <span slot="title">Über Uns</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/careers/us/en#explore" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/careers.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Careers" > <span slot="title">Stellenangebote (EN)</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/de/marketplace/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/Marketplace.png" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="Marketplace" > <span slot="title">Marketplace</span> </menu-card> </li> <li class="menu-item" > <menu-card data-href="/x4summit/" data-icon="https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/X4_summit.webp" data-hover-icon="" data-hover-class="" data-background-size="" data-gatext="X4" > <span slot="title">X4 Summit (EN)</span> <p class='description'>Jedes Jahr treffen sich in Salt Lake City die Experience Leader der weltweit bekanntesten Marken, um beeindruckende Unternehmenserfolge zu teilen und zu diskutieren.</p> </menu-card> </li> </ul> </li> <li class="menu-footer dir-row has-children" > <ul class="qx-menu level-2" id="131586"> <li class="menu-item" > <a class="footer-link level-2" href="/de/free-account/?utm_lp=nav-sticky-banner" data-gatext="free account"> Kostenloses Konto </a> </li> <li class="menu-item" > <a class="footer-link level-2" href="/de/demo-ansehen/?utm_lp=nav-sticky-banner" data-gatext="watch demo"> Demo Ansehen </a> </li> </ul> </li> </ul> </li> <li class="menu-item" > <a class="menu-link level-0" href="/de/pricing/" data-gacontainer="gasection" data-sub="Plans and Pricing"> PREISE </a> </li> <li class="language-item has-children" > <button class="language-button level-0" type="button" aria-expanded="false" aria-controls="131516" data-gatext="website" data-sub="website" data-gacontainer="gasection"> <img src='https://www.qualtrics.com/m/assets/de/wp-content/uploads/2023/12/xm-icon-en.webp' alt='language' width='18' height='18'> <span>SPRACHE</span> </button> <ul class="qx-menu level-1" id="131516"> <li class="back-item"> <button class="back-button text-uppercase" type="button">ZURÜCK</button> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/" hreflang="en" data-lang="en" data-gatext="EN">English/US</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/de/" hreflang="de" data-lang="de" data-gatext="DE">Deutsch</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/en-au/" hreflang="en-AU" data-lang="en-au" data-gatext="en-AU">English/AU & NZ</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/en-gb/" hreflang="en-GB" data-lang="en-gb" data-gatext="en-GB">English/UK</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/fr/" hreflang="fr" data-lang="fr" data-gatext="FR">Français</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/es-es/" hreflang="es-ES" data-lang="es-es" data-gatext="ES-ES">Español/Europa</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/es/" hreflang="es" data-lang="es" data-gatext="ES">Español/América Latina</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/zh-hk/" hreflang="zh-HK" data-lang="zh-hk" data-gatext="zh-HK">繁體中文</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/it/" hreflang="it" data-lang="it" data-gatext="IT">Italiano</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/ja/" hreflang="ja" data-lang="ja" data-gatext="JA">日本語</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/ko/" hreflang="ko-KR" data-lang="ko" data-gatext="KO">한국어</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/nl/" hreflang="nl-BE" data-lang="nl" data-gatext="NL">Nederlands</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/pt-br/" hreflang="pt-BR" data-lang="pt-br" data-gatext="PT-BR">Português Brasileiro</a> </li> <li class="menu-item" > <a class="language-link q-language-nav" href="/th/" hreflang="th-TH" data-lang="th" data-gatext="TH">ไทย</a> </li> </ul> </li> <li class="menu-item" > <a class="menu-link level-0" href="https://login.qualtrics.com/login?lang=de" data-gatext="login"> ANMELDEN </a> </li> <li class="menu-item" > <a class="menu-link level-0" href="/support/de/" > SUPPORT </a> </li> <li class="menu-item" > <button class="demo-button" data-toggle="modal" data-target="#marketo-iframe-modal" data-action="Request Demo" data-details="Header" data-gatext="request demo" > DEMO ANFORDERN </button> </li> </ul></qx-nav> <script src="https://www.qualtrics.com/m/assets/dist/js/modules/main-navigation-2024-07.js" defer></script> <span id="keyboard-bypass-target"></span> <link rel="preload" as="image" href="https://www.qualtrics.com/m/assets/uk/wp-content/uploads/2019/02/Segmentation-Hero.png" /> <section class="jumbotron jumbotron-fluid text-black pt-4 bg-white " data-gacontainer="gasection" data-gatext="hero" style="background-image:url('');"> <div class="container"> <div class="row"> <div class="col-lg-7 pb-5"> <div class="mb-6"> <nav class="breadcrumb-links anchor-inherit" aria-label="Breadcrumb"> <div > <ol class="p-0"> <li class="breadcrumb-link d-inline"> <a href="https://www.qualtrics.com/de/product-experience/" > Product Experience</a> <span class="px-2"></span> </li> <li class="breadcrumb-link d-inline"> <a href="https://www.qualtrics.com/de/product-experience/marktsegmentierung/" aria-current="page"> Marktsegmentierung</a> <span class="px-2 d-none"></span> </li> </ol> </div> </nav> </div> <h1 class="headline-eyebrow">Software zur Marktsegmentierung</h1> <h2 class="headline">Mit Software zur Marktsegmentierung das Zielpublikum genau kennenlernen</h2> <!-- we don't know which of the above elements will need a margin bottom, so add this element instead --> <!-- this element needs a height for margin to work correctly --> <div class="mb-5" style="height: .01px;"></div> <p class="d-flex"><button class="btn btn-primary mr-2" data-toggle="modal" data-target="#marketo-embedded-modal" data-action="Request Demo" data-details="Section" >Demo anfordern</button></p> </div> <div class="col-lg-5 pt-3 pt-lg-7 d-flex justify-content-center align-items-end"> <img class="img-fluid" src="https://www.qualtrics.com/m/assets/uk/wp-content/uploads/2019/02/Segmentation-Hero.png" alt="" > </div> </div> </div> </section><section class="bg-gray-light text-black black background-image pt-7 pb-7 " > <div class="container position-relative"> <div class="row mb-0 mx-lg-n5"> <div class="col-lg-6 offset-lg-0 mb-3 px-lg-5" > <img class="d-none d-block mx-auto lazy mw-100 h-auto" data-src="https://www.qualtrics.com/m/assets/wp-content/uploads/2018/11/Segmentation_v2-1.png" alt="" width="100%" height="auto" style="width: 100%" > </div> <div class="col-lg-6 offset-lg-0 mb-0 px-lg-5" > <div class="default-style-wrapper"><p><strong>Fördern Sie die Entwicklung Ihrer Marke und steigern Sie Ihren Profit – durch maßgeschneiderte Produkte und ein auf den Kunden abgestimmtes Marketing. Die Qualtrics-Software unterstützt Sie bei der Marktsegmentierung. Der Effekt: Sie wissen genau, was in den einzelnen Segmenten funktioniert und was nicht – unabhängig davon, wie komplex der Markt ist.</strong></p> <ul class="bullet-list"> <li>Kurbeln Sie die Nachfrage an. Sie müssen dafür nur Ihre Produkte und Dienstleistungen auf spezifische Kundensegmente zuschneiden.</li> <li>Optimieren Sie Ihre Marketingkampagnen, indem Sie die passenden Kunden mit den richtigen Botschaften ansprechen.</li> <li>Finden Sie heraus, wie viel Ihre Kunden bereit sind zu zahlen. Steigern Sie auf diesem Weg Ihre Einnahmen und Ihren Profit.</li> </ul> </div> </div> </div> </div> </section><section class="bg-white text-black black background-image pt-7 pb-7 " > <div class="container position-relative"> <div class="row mb-0 "> <div class="col-lg-12 offset-lg-0 mb-6 " > <h2 class="headline-light text-center">Die einfache Art der Produkt- und Kundensegmentierung </h2> </div> </div><div class="row mb-0 "> <div class="col-lg-4 offset-lg-0 mb-3 " > <h3 class="headline-eyebrow text-left">Alle Tools zur Segmentierung an einem Ort</h3><div class="default-style-wrapper"><p>Bauen Sie ihre Studie auf. Stellen Sie Ihre Zielgruppen zusammen. Analysieren Sie die Ergebnisse. Mit Qualtrics läuft die gesamte Kundensegmentierung auf ein und derselben Plattform. Der große Pluspunkt: Sie haben direkten Zugriff auf die Daten und Insights, die Sie brauchen.</p> </div> </div> <div class="col-lg-4 offset-lg-0 mb-3 " > <h3 class="headline-eyebrow text-left">Der richtige Kanal für jedes Segment</h3><div class="default-style-wrapper"><p>Erhalten Sie im Handumdrehen die Antworten, nach denen Sie suchen – ob per E-Mail, Mobilgerät, Intercept-Befragung auf der Website, Kiosk oder über andere Kanäle.</p> </div> </div> <div class="col-lg-4 offset-lg-0 mb-3 " > <h3 class="headline-eyebrow text-left">Neue Geschäftschancen in ungenutzten Segmenten</h3><div class="default-style-wrapper"><p>Ermitteln Sie automatisch neue Kundensegmente. Die erweiterten Analysen unterstützen Sie dabei mithilfe von maschinellem Lernen und künstlicher Intelligenz. Entdecken Sie auf diesem Weg Nischen und noch ungenutzte Kundensegmente. Sie erkennen dabei sofort, welche Kundengruppen am wertvollsten sind. Außerdem erfahren Sie, mit welchen Maßnahmen Sie die Kunden Schritt für Schritt für sich gewinnen können.</p> </div> </div> </div> </div> </section><section class="bg-px text-white white background-image pt-7 pb-7 " > <div class="container position-relative"> <div class="row mb-0 "> <div class="col-lg-12 offset-lg-0 mb-0 " > <h2 class="headline-light text-center">Beschleunigen Sie Ihre Marktsegment-Forschung und erhalten Sie schneller das Feedback der Kunden </h2> <div class="d-flex justify-content-center"> <button class="btn btn-white " data-toggle="modal" data-target="#marketo-embedded-modal" data-action="Request Demo" data-details="Section">Demo anfordern</button> </div> </div> </div> </div> </section><section class="bg-white text-black black background-image pt-7 pb-7 " > <div class="container position-relative"> <div class="row mb-0 mx-lg-n5"> <div class="col-lg-6 offset-lg-0 mb-3 px-lg-5" > <h2 class="headline-light text-left">Komplexe Segmentierungsstudien für jedermann</h2><div class="default-style-wrapper"><p>Von null auf hundert: Bringen Sie Ihre Kampagne direkt nach Projektstart auf den Weg – mit unserem intuitiven Umfrage-Baukasten. Selbst die ausführlichsten Studien sind in Minutenschnelle zusammengestellt. Wenn Sie Änderungen vornehmen müssen, brauchen Sie keine Programmierkenntnisse und keinen teuren Support. Sie müssen sich nur anmelden und Ihren Fragenkatalog aktualisieren.</p> </div><div class="mb-4" style="height: 0.01px;"></div> <a class="btn btn-black btn-arrow " href="/marketplace/product-experience/" target="_blank">Beschleunigen Sie mit den XM-Lösungen Ihre Marktforschung (EN)</a> </div> <div class="col-lg-6 offset-lg-0 mb-0 px-lg-5" > <img class="d-none d-block mx-auto lazy mw-100 h-auto" data-src="https://www.qualtrics.com/m/assets/wp-content/uploads/2018/11/Charts_tablet_iphone.png" alt="" width="100%" height="auto" style="width: 100%" > </div> </div> </div> </section><section class="bg-gray-light text-black black background-image pt-7 pb-7 " > <div class="container position-relative"> <div class="row mb-0 mx-lg-n5"> <div class="col-lg-6 offset-lg-0 mb-3 px-lg-5" > <img class="d-none d-block mx-auto lazy mw-100 h-auto" data-src="https://www.qualtrics.com/m/assets/wp-content/uploads/2018/11/laptop-air-1.png" alt="" width="100%" height="auto" style="width: 100%" > </div> <div class="col-lg-6 offset-lg-0 mb-0 px-lg-5" > <h2 class="headline-light text-left">Vom Neueinsteiger zum Statistik-Crack</h2><div class="default-style-wrapper"><p>Sie brauchen keinen Statistik-Experten, um Ihre Daten richtig zu interpretieren. Wir haben die Clusteranalyse direkt in unsere Plattform integriert. Das heißt für Sie: Ihre Kundensegmente werden automatisch erstellt. Erforschen Sie bis zu 20 Attribute gleichzeitig und finden Sie heraus, welche sich mit Ihren Segmenten decken. Teilen Sie anschließend die Insights direkt mit Ihren Kollegen.</p> </div><div class="mb-4" style="height: 0.01px;"></div> <a class="btn btn-black btn-arrow " href="/de/iq/stats-iq/" >Erfahren Sie mehr über Stats iQ</a> </div> </div> </div> </section><section class="bg-white text-black black background-image pt-7 pb-7 " > <div class="container position-relative"> <div class="row mb-0 mx-lg-n5"> <div class="col-lg-6 offset-lg-0 mb-3 px-lg-5" > <h2 class="headline-light text-left">Einblicke in alle Segmente</h2><div class="default-style-wrapper"><p>Schnelle und hochwertige Rückmeldungen helfen Ihnen, Kundensegmente zu definieren. Stellen Sie einfach Ihre Wunschliste an Kundenattributen zusammen. Den Rest erledigen wir für Sie. Stellen Sie den Filter so fein oder grob ein, wie Sie wollen: Sie können die breite Bevölkerung ansprechen, oder eine bestimmte Gruppe aussieben. Sie wollen sich auf konsumfreudige Ruheständler mit hohem Einkommen spezialisieren? Wir finden die passenden Teilnehmer für Sie.</p> </div><div class="mb-4" style="height: 0.01px;"></div> <a class="btn btn-black btn-arrow " href="/de/research-services/" target="_blank">Erfahren Sie mehr über unseren Research-OnDemand-Service</a> </div> <div class="col-lg-6 offset-lg-0 mb-0 px-lg-5" > <img class="d-none d-block mx-auto lazy mw-100 h-auto" data-src="https://www.qualtrics.com/m/assets/wp-content/uploads/2018/11/ROD-logo.svg" alt="" width="100%" height="auto" style="width: 100%" > </div> </div> </div> </section><section class="py-7 bg-gradient-135deg text-white anchor-inherit anchor-underline" data-gacontainer="gasection" data-gatext="what-is"> <div class="container"> <div class="row"> <div class="col-xl-4 mb-3 pr-xl-4"> <h2 class="headline headline-small">Was ist Markt<br class="d-sm-none d-md-block"><span class="d-sm-none d-md-inline">-</span>segmentierung</h2> </div> <div class="col-xl-8 border-xl-left border-white pl-xl-4 default-style-wrapper"> <p class="mb-4">Kundensegmentierung bedeutet, den Markt in sinnvolle Gruppen potenzieller Kunden einzuteilen. Die Segmentierung weist Ihnen den Weg zum richtigen Produkt und zu den passenden Botschaften für jedes Zielpublikum – durch Analyse der demographischen Daten, der Bedürfnisse, der Einstellungen, Kaufgewohnheiten und weiterer psychologischer oder verhaltensbasierter Kriterien. Am Ende erhalten Sie ein detailliertes Bild Ihrer unterschiedlichen Kundengruppen oder potenziellen Käufer. Sie können dann von Ihren Produkten über Ihre Kommunikation bis hin zu Ihren Aktionen alles aufs Zielpublikum abstimmen. So erreichen Sie bei unterschiedlichen Zielgruppen die maximale Zugkraft.</p> <p><a class="btn btn-arrow btn-white" href="/de/erlebnismanagement/marke/marktsegmentierung/" >Erfahren Sie mehr über das Thema Marktsegmentierung</a></p> </div> </div> </div> </section> </div><!-- #content --> <!--Open legal--> <!--Close legal--> <footer class="site-footer overflow-hidden" role="contentinfo" data-gacontainer="garegion" data-gatext="footer"> <div class="container text-left"> <div id="main-footer-content" class="row align-items-stretch py-5 py-lg-6 mx-n5"> <div id="footer-subscribe-form" class="col-lg-6 d-flex pl-5 px-md-5 mb-5 mb-lg-0 flex-column"> <iframe id="footer-marketo-iframe" lang="de" data-ot-ignore class="w-100 mx-n4 mt-n4 mb-0 mb-lg-auto border-0 lazy" data-src="/de/footer-marketo-form-landing-page/" title="Get the latest news on XM events, research, and product launches" scrolling="no"> </iframe> <div class="d-flex mt-auto pt-3"> <a aria-label="Like uns auf Facebook" class="footer-round-social-icon mr-2 d-flex align-items-center justify-content-center" href="https://www.facebook.com/Qualtrics/" target="_blank"> <img class="icon icon-black icon-size-4 w-auto" loading="lazy" src="https://www.qualtrics.com/m/assets/wp-content/uploads/2023/03/logo-facebook-2023.webp"></img> </a> <a aria-label="Folge uns auf Twitter" class="footer-round-social-icon mr-2 d-flex align-items-center justify-content-center" href="https://twitter.com/Qualtrics/" target="_blank"> <img class="icon icon-black icon-size-4 w-auto" loading="lazy" src="https://www.qualtrics.com/m/assets/wp-content/uploads/2023/10/logo-x-2023-en.webp"></img> </a> <a aria-label="Folgen Sie uns auf LinkedIn" class="footer-round-social-icon mr-2 d-flex align-items-center justify-content-center" href="https://www.linkedin.com/company/qualtrics" target="_blank"> <img class="icon icon-black icon-size-4 w-auto" loading="lazy" src="https://www.qualtrics.com/m/assets/wp-content/uploads/2023/03/logo-linkedin-2023.webp"></img> </a> <a aria-label="Follow us on LinkedIn" class="footer-round-social-icon mr-2 d-flex align-items-center justify-content-center" href="https://www.youtube.com/user/QualtricsSoftware" target="_blank"> <img class="icon icon-black icon-size-4 w-auto" loading="lazy" src="https://www.qualtrics.com/m/assets/wp-content/uploads/2023/03/logo-youtube-2023.webp"></img> </a> </div> </div> <div id="main-footer-items" class="col px-5"> <div id="footer-links-container" class="row"> <div id="support-company-resources-section" class="col"> <div class="row"> <div class="footer-small-column col-sm-6 col-md mb-5 mb-md-0"> <h3 class="headline-eyebrow mb-1">Support</h3> <ul class="list-unstyled"> <li><a href="https://support-portal.qualtrics.com/?Q_Language=DE" rel="nofollow">Ticket abschicken</a></li><li><a href="/de/support/">Online-Hilfe</a></li><li><a href="https://community.qualtrics.com/XMcommunity/" rel="nofollow">Qualtrics-Community (EN)</a></li><li><a href="https://www.qualtrics.com/product-updates/" rel="nofollow">Produkt-Updates (EN)</a></li><li><a href="/de/dienstleistungen/" rel="nofollow">Professional Services</a></li><li><a href="https://www.qualtrics.com/status/" rel="nofollow">Status (EN)</a></li> </ul> </div> <div class="footer-small-column col-sm-6 col-md mb-5 mb-md-0"> <h3 class="headline-eyebrow mb-1">Unternehmen</h3> <ul class="list-unstyled"> <li><a href="/de/uber-uns/">Über uns</a></li><li><a href="https://www.qualtrics.com/careers/us/en" rel="nofollow">Karriere (EN)</a></li><li><a href="https://www.qualtrics.com/partnerships/" rel="nofollow">Partnerschaften (EN)</a></li><li><a href="/de/kontakt/" rel="nofollow">Kontakt</a></li> </ul> </div> <div class="footer-small-column col-sm-6 col-md "> <h3 class="headline-eyebrow mb-1">Ressourcen</h3> <ul class="list-unstyled"> <li><a href="/de/kunden/" rel="nofollow">Kunden</a></li><li><a href="https://www.qualtrics.com/marketplace/integrations/" rel="nofollow">Integrationen (EN)</a></li><li><a href="https://www.qualtrics.com/blog/" rel="nofollow">Blog (EN)</a></li><li><a href="/de/events/" rel="nofollow">Events</a></li><li><a href="https://www.qualtrics.com/training/certification/" rel="nofollow">Zertifizierung (EN)</a></li><li><a href="/de/ressourcen/">Bibliothek</a></li> </ul> </div> </div> </div> <div id="use-cases-section" class="col-12"> <h3 class="headline-eyebrow mb-1">Beliebte Top-Fallbeispiele</h3> <div class="row mb-5 mb-lg-0"> <div class="col-sm-6"> <ul class="list-unstyled"> <li><a href="/de/customer-experience/nps/">NPS-Software</a></li><li><a href="/de/customer-experience/digitale/">Digital CX</a></li><li><a href="/de/customer-experience/umfragen/">Software für Kundenumfragen</a></li><li><a href="/de/employee-experience/einbindung-der-mitarbeiter/">Software fürs Mitarbeiterengagement</a></li><li><a href="/de/employee-experience/360-grad-feedback/">360-Grad-Mitarbeiter-Feedback</a></li><li><a href="/de/employee-experience/mitarbeiter-pulsbefragung/">Pulse für Mitarbeiterumfragen</a></li><li><a href="/de/product-experience/produktpreis-recherche/">Produktpreis-Recherche</a></li> </ul> </div> <div class="col-sm-6"> <ul class="list-unstyled"> <li><a href="/de/product-experience/marktsegmentierung/">Marktsegmentierung</a></li><li><a href="/de/product-experience/produktnamen-recherche/">Produktnamen-Recherche</a></li><li><a href="/de/brand-experience/marken-tracking/">Software zum Marken-Tracking</a></li><li><a href="/de/brand-experience/ad-testing/">Ad-Testing</a></li><li><a href="/de/core-xm/umfrage-plattform/">Software für Online-Umfragen</a></li><li><a href="/de/core-xm/berichte-und-dashboards/">Berichte und Dashboards</a></li><li><a href="/de/core-xm/conjoint-analysis/">Conjoint-Analyse</a></li> </ul> </div> </div> </div> </div> </div> </div> <hr> <!-- TODO: make this file importable in more places. Right now we close the footer tag but not all places that import this file open the footer tag. --> <!-- avoid changing this ul + li list structure, the implode function generates <li> elements --> <!-- and the formatting is compatible in IE 11 as written --> <ul id="shared-footer-links" class="site-footer-end list-unstyled row py-3"> <li class="col-sm-6 mb-2 mb-lg-0"> © <span id="footer-copy-date" class="copy-right-date"></span> Qualtrics <script data-ot-ignore> document.querySelector('.copy-right-date').innerText = new Date().getFullYear(); </script> </li> <li class="col-sm-6 col-lg mb-2 mb-lg-0"><a href="https://www.qualtrics.com/terms-of-service/" rel="nofollow">Nutzungsbedingungen</a></li><li class="col-sm-6 col-lg mb-2 mb-lg-0"><a href="https://www.qualtrics.com/privacy-statement/" rel="nofollow">Datenschutzerklärung</a></li><li class="col-sm-6 col-lg mb-2 mb-lg-0"><a href="https://www.qualtrics.com/security-statement/" rel="nofollow">Sicherheitserklärung</a></li><li class="col-sm-6 col-lg-1 mb-2 mb-lg-0"><a href="/de/impressum/" rel="nofollow">Impressum</a></li> <li id="teconsent" class="col-sm-6 col-lg "> <!-- OneTrust Cookies Settings button start --> <button id="ot-sdk-btn" class="ot-sdk-show-settings text-black border-0 bg-white p-0 text-left" style="font-size: 13.05px;">Cookie Settings</button> <!-- OneTrust Cookies Settings button end --> </li> <div id="footer-social-icons" class="col-sm-6 order-1 order-sm-0 order-lg-1 col-lg-1 d-none justify-content-end mb-sm-2 mb-lg-0"> <a aria-label="Like uns auf Facebook" class="px-1" href="https://www.facebook.com/Qualtrics/" target="_blank"> <svg class="icon icon-black icon-size-4" src="https://www.qualtrics.com/m/assets/wp-content/uploads/svg/display/social-facebook-01.svg" loading="lazy"></svg> </a> <a aria-label="Folge uns auf Twitter" class="px-1" href="https://twitter.com/Qualtrics/" target="_blank"> <svg class="icon icon-black icon-size-4" src="https://www.qualtrics.com/m/assets/wp-content/uploads/svg/customer/x.svg" loading="lazy"></svg> </a> <a aria-label="Folgen Sie uns auf LinkedIn" class="px-1" href="https://www.linkedin.com/company/qualtrics" target="_blank"> <svg class="icon icon-black icon-size-4" src="https://www.qualtrics.com/m/assets/wp-content/uploads/svg/display/social-linkedin-01.svg" loading="lazy"></svg> </a> </div> </ul> </div> </footer> <!-- closing div tag for sticky positioning --> </div> </div><!-- #page --> <!-- Marketo iframe Modal --> <!-- Note: the #marketo-iframe-modal ID is targeted by buttons so be careful when renaming --> <div class="modal fade" id="marketo-iframe-modal" tabindex="-1" role="dialog" aria-labelledby="marketo-iframe-modal-label" aria-hidden="true"> <div class="modal-dialog modal-dialog-centered" role="document"> <div class="modal-content"> <div class="modal-body"> <!-- TODO: once we have an icon set, replace this with an X icon --> <button type="button" class="close modal-x modal-x-p-1" data-dismiss="modal" aria-label="Close"></button> <iframe data-ot-ignore lang="de" title="Request Demo Submission Form" id="marketo-iframe" scrolling="no" src=""></iframe> </div> </div> </div> </div> <!-- Marketo embedded Modal --> <!-- Note: the #marketo-embedded-modal ID is targeted by buttons so be careful when renaming --> <div class="modal fade" id="marketo-embedded-modal" tabindex="-1" role="dialog" aria-labelledby="marketo-embedded-modal-label" aria-hidden="true"> <div class="modal-dialog modal-dialog-centered" role="document"> <div class="modal-content"> <div class="modal-body p-5"> <!-- TODO: once we have an icon set, replace this with an X icon --> <button type="button" class="close modal-x modal-x-p-1" data-dismiss="modal" aria-label="Close"></button> <form id="modal-form" class="marketo-universal-form needs-validation bg-white text-black p-4 w-100" data-thank-you="Vielen Dank! Wir melden uns in Kürze bei Ihnen." data-thank-you-param="mktord-thank-you" data-thank-you-test-id="request-demo-thank-you-text" data-two-step="" novalidate > <div class="d-flex justify-content-center"> <div class="spinner-incremental" role="status" hidden></div> </div> <div class="form-content"> <h3 class="feature-module mt-0 mb-3">Demo anfordern</h3> <div class="row"> <div class="col-12 form-group"> <select id="modal-salutation" data-marketo-field="Salutation" class="form-control" autocomplete="salutation"> <option disabled selected value> -- Wählen Sie eine Option. -- </option> <option data-code="Herr">Herr</option><option data-code="Frau">Frau</option><option data-code="Divers">Divers</option> </select> <label for="modal-salutation">Anrede *</label> <div class="invalid-feedback"><span class="feedback-tooltip" id="modal-salutation-invalid-feedback">Wählen Sie bitte Ihre Anrede.</span></div> </div> <div class="col-12 form-group"> <input id="modal-first" data-marketo-field="FirstName" name="FirstName" class="form-control" type="text" autocomplete="given-name" required> <label for="modal-first">Vorname *</label> <div class="invalid-feedback"><span class="feedback-tooltip" id="modal-first-invalid-feedback">Geben Sie bitte Ihren Vornamen ein.</span></div> </div> <div class="col-12 form-group"> <input id="modal-last" data-marketo-field="LastName" name="LastName" class="form-control" type="text" autocomplete="family-name" required> <label for="modal-last">Nachname *</label> <div class="invalid-feedback"><span class="feedback-tooltip" id="modal-last-invalid-feedback">Geben Sie bitte Ihren Nachnamen ein.</span></div> </div> <div class="col-12 form-group"> <input id="modal-company" data-marketo-field="Company" name="Company" class="form-control" type="text" autocomplete="organization" required> <label for="modal-company">Unternehmen *</label> <div class="invalid-feedback"><span class="feedback-tooltip" id="modal-company-invalid-feedback">Geben Sie bitte Ihren Firmennamen ein.</span></div> </div> <div class="col-12 form-group"> <input id="modal-title" data-marketo-field="Title" name="Title" class="form-control" type="text" autocomplete="organization-title" required> <label for="modal-title">Stellenbezeichnung *</label> <div class="invalid-feedback"><span class="feedback-tooltip">Geben Sie bitte Ihre Stellenbezeichnung ein.</span></div> </div> <div class="form-group col-12"> <input id="modal-email" class="form-control" name="Email" type="email" data-marketo-field="Email" autocomplete="email" pattern="^[A-Za-z0-9._+\-']+@[A-Za-z0-9.\-]+\.[A-Za-z]{2,}$" required> <label for="modal-email">Geschäfts-E-Mail <span class="align-middle" aria-label="required">*</span></label> <div class="invalid-feedback"> <span class="feedback-tooltip" id="modal-email-invalid-feedback">Geben Sie bitte eine gültige geschäftliche E-Mail-Adresse ein.</span> </div> </div> <div class="col-12 form-group"> <!-- TODO: refine phone regex to better match what Marketo accepts (right now it needs at least 10 digits but that's it) --> <input id="modal-phone" data-marketo-field="Phone" name="Phone" class="form-control" type="tel" pattern="(.*\d.*){8,}" autocomplete="tel" required> <label for="modal-phone">Telefonnummer *</label> <div class="invalid-feedback"><span class="feedback-tooltip" id="modal-phone-invalid-feedback">Geben Sie bitte eine gültige Telefonnummer ein.</span></div> </div> <div class="col-12"> <div class="country-fields row"> <div class="col-12 form-group flex-wrap"> <select id="modal-country" data-marketo-field="Country" name="Country" class="form-control" onchange="MarketoLibrary.updateCountryField(event)" autocomplete="country" required> <option disabled selected value> -- Wählen Sie eine Option. -- </option> <option data-code="AF" data-us-name="Afghanistan" value="Afghanistan">Afghanistan</option><option data-code="AL" data-us-name="Albania" value="Albania">Albanien</option><option data-code="DZ" data-us-name="Algeria" value="Algeria">Algerien</option><option data-code="VI" data-us-name="Virgin Islands, U.S." value="Virgin Islands, U.S.">Amerikanische Jungferninseln</option><option data-code="AS" data-us-name="American Samoa" value="American Samoa">Amerikanischen Samoa-Inseln</option><option data-code="AD" data-us-name="Andorra" value="Andorra">Andorra</option><option data-code="AO" data-us-name="Angola" value="Angola">Angola</option><option data-code="AI" data-us-name="Anguilla" value="Anguilla">Anguilla</option><option data-code="AQ" data-us-name="Antarctica" value="Antarctica">Antarktis</option><option data-code="AG" data-us-name="Antigua and Barbuda" value="Antigua and Barbuda">Antigua und Barbuda</option><option data-code="AR" data-us-name="Argentina" value="Argentina">Argentinien</option><option data-code="AM" data-us-name="Armenia" value="Armenia">Armenien</option><option data-code="AW" data-us-name="Aruba" value="Aruba">Aruba</option><option data-code="AZ" data-us-name="Azerbaijan" value="Azerbaijan">Aserbaidschan</option><option data-code="AU" data-us-name="Australia" value="Australia">Australien</option><option data-code="BS" data-us-name="Bahamas" value="Bahamas">Bahamas</option><option data-code="BH" data-us-name="Bahrain" value="Bahrain">Bahrain</option><option data-code="BD" data-us-name="Bangladesh" value="Bangladesh">Bangladesch</option><option data-code="BB" data-us-name="Barbados" value="Barbados">Barbados</option><option data-code="BE" data-us-name="Belgium" value="Belgium">Belgien</option><option data-code="BZ" data-us-name="Belize" value="Belize">Belize</option><option data-code="BJ" data-us-name="Benin" value="Benin">Benin</option><option data-code="BM" data-us-name="Bermuda" value="Bermuda">Bermuda</option><option data-code="BT" data-us-name="Bhutan" value="Bhutan">Bhutan</option><option data-code="BO" data-us-name="Bolivia" value="Bolivia">Bolivien</option><option data-code="BQ" data-us-name="Bonaire, Sint Eustatius and Saba" value="Bonaire, Sint Eustatius and Saba">Bonaire, Sint Eustatius und Saba</option><option data-code="BA" data-us-name="Bosnia and Herzegovina" value="Bosnia and Herzegovina">Bosnien und Herzegowina</option><option data-code="BW" data-us-name="Botswana" value="Botswana">Botswana</option><option data-code="BV" data-us-name="Bouvet Island" value="Bouvet Island">Bouvetinsel</option><option data-code="BR" data-us-name="Brazil" value="Brazil">Brasilien</option><option data-code="IO" data-us-name="British Indian Ocean Territory" value="British Indian Ocean Territory">Britisches Territorium des Indischen Ozeans</option><option data-code="BN" data-us-name="Brunei Darussalam" value="Brunei Darussalam">Brunei Darussalam</option><option data-code="BG" data-us-name="Bulgaria" value="Bulgaria">Bulgarien</option><option data-code="BF" data-us-name="Burkina Faso" value="Burkina Faso">Burkina Faso</option><option data-code="BI" data-us-name="Burundi" value="Burundi">Burundi</option><option data-code="KY" data-us-name="Cayman Islands" value="Cayman Islands">Cayman Inseln</option><option data-code="CL" data-us-name="Chile" value="Chile">Chile</option><option data-code="CN" data-us-name="China" value="China">China</option><option data-code="CK" data-us-name="Cook Islands" value="Cook Islands">Cookinseln</option><option data-code="CR" data-us-name="Costa Rica" value="Costa Rica">Costa Rica</option><option data-code="CW" data-us-name="Curaçao" value="Curaçao">Curacao</option><option data-code="LA" data-us-name="Lao People's Democratic Republic" value="Lao People's Democratic Republic">Demokratische Volksrepublik Laos</option><option data-code="DE" data-us-name="Germany" value="Germany">Deutschland</option><option data-code="DM" data-us-name="Dominica" value="Dominica">Dominica</option><option data-code="DO" data-us-name="Dominican Republic" value="Dominican Republic">Dominikanische Republik</option><option data-code="DJ" data-us-name="Djibouti" value="Djibouti">Dschibuti</option><option data-code="DK" data-us-name="Denmark" value="Denmark">Dänemark</option><option data-code="EC" data-us-name="Ecuador" value="Ecuador">Ecuador</option><option data-code="SV" data-us-name="El Salvador" value="El Salvador">El Salvador</option><option data-code="CI" data-us-name="Côte d'Ivoire" value="Côte d'Ivoire">Elfenbeinküste</option><option data-code="ER" data-us-name="Eritrea" value="Eritrea">Eritrea</option><option data-code="EE" data-us-name="Estonia" value="Estonia">Estland</option><option data-code="SZ" data-us-name="Eswatini" value="Eswatini">Eswatini</option><option data-code="FK" data-us-name="Falkland Islands (Malvinas)" value="Falkland Islands (Malvinas)">Falklandinseln (Malvinas)</option><option data-code="FJ" data-us-name="Fiji" value="Fiji">Fidschi</option><option data-code="FI" data-us-name="Finland" value="Finland">Finnland</option><option data-code="FR" data-us-name="France" value="France">Frankreich</option><option data-code="PF" data-us-name="French Polynesia" value="French Polynesia">Französisch Polynesien</option><option data-code="GF" data-us-name="French Guiana" value="French Guiana">Französisch-Guayana</option><option data-code="FO" data-us-name="Faroe Islands" value="Faroe Islands">Färöer Inseln</option><option data-code="GA" data-us-name="Gabon" value="Gabon">Gabun</option><option data-code="GM" data-us-name="Gambia" value="Gambia">Gambia</option><option data-code="TG" data-us-name="Togo" value="Togo">Gehen</option><option data-code="GE" data-us-name="Georgia" value="Georgia">Georgia</option><option data-code="GH" data-us-name="Ghana" value="Ghana">Ghana</option><option data-code="GI" data-us-name="Gibraltar" value="Gibraltar">Gibraltar</option><option data-code="GD" data-us-name="Grenada" value="Grenada">Grenada</option><option data-code="GR" data-us-name="Greece" value="Greece">Griechenland</option><option data-code="GL" data-us-name="Greenland" value="Greenland">Grönland</option><option data-code="GP" data-us-name="Guadeloupe" value="Guadeloupe">Guadeloupe</option><option data-code="GU" data-us-name="Guam" value="Guam">Guam</option><option data-code="GT" data-us-name="Guatemala" value="Guatemala">Guatemala</option><option data-code="GG" data-us-name="Guernsey" value="Guernsey">Guernsey</option><option data-code="GN" data-us-name="Guinea" value="Guinea">Guinea</option><option data-code="GW" data-us-name="Guinea-Bissau" value="Guinea-Bissau">Guinea-Bissau</option><option data-code="GY" data-us-name="Guyana" value="Guyana">Guyana</option><option data-code="HT" data-us-name="Haiti" value="Haiti">Haiti</option><option data-code="HM" data-us-name="Heard Island and McDonald Islands" value="Heard Island and McDonald Islands">Heard Island und McDonald Islands</option><option data-code="VA" data-us-name="Holy See (Vatican City State)" value="Holy See (Vatican City State)">Heiliger Stuhl</option><option data-code="HN" data-us-name="Honduras" value="Honduras">Honduras</option><option data-code="HK" data-us-name="Hong Kong, China" value="Hong Kong, China">Hongkong</option><option data-code="IN" data-us-name="India" value="India">Indien</option><option data-code="ID" data-us-name="Indonesia" value="Indonesia">Indonesien</option><option data-code="IQ" data-us-name="Iraq" value="Iraq">Irak</option><option data-code="IE" data-us-name="Ireland" value="Ireland">Irland</option><option data-code="IS" data-us-name="Iceland" value="Iceland">Island</option><option data-code="IM" data-us-name="Isle of Man" value="Isle of Man">Isle of Man</option><option data-code="IL" data-us-name="Israel" value="Israel">Israel</option><option data-code="IT" data-us-name="Italy" value="Italy">Italien</option><option data-code="JM" data-us-name="Jamaica" value="Jamaica">Jamaika</option><option data-code="JA" data-us-name="Japan" value="Japan">Japan</option><option data-code="YE" data-us-name="Yemen" value="Yemen">Jemen</option><option data-code="JE" data-us-name="Jersey" value="Jersey">Jersey</option><option data-code="JO" data-us-name="Jordan" value="Jordan">Jordan</option><option data-code="KH" data-us-name="Cambodia" value="Cambodia">Kambodscha</option><option data-code="CM" data-us-name="Cameroon" value="Cameroon">Kamerun</option><option data-code="CA" data-us-name="Canada" value="Canada">Kanada</option><option data-code="CV" data-us-name="Cape Verde" value="Cape Verde">Kap Verde</option><option data-code="KZ" data-us-name="Kazakhstan" value="Kazakhstan">Kasachstan</option><option data-code="QA" data-us-name="Qatar" value="Qatar">Katar</option><option data-code="KE" data-us-name="Kenya" value="Kenya">Kenia</option><option data-code="KG" data-us-name="Kyrgyzstan" value="Kyrgyzstan">Kirgisistan</option><option data-code="KI" data-us-name="Kiribati" value="Kiribati">Kiribati</option><option data-code="UM" data-us-name="United States Minor Outlying Islands" value="United States Minor Outlying Islands">Kleinere Inseln der Vereinigten Staaten</option><option data-code="CC" data-us-name="Cocos (Keeling) Islands" value="Cocos (Keeling) Islands">Kokosinseln (Keelinginseln)</option><option data-code="CO" data-us-name="Colombia" value="Colombia">Kolumbien</option><option data-code="KM" data-us-name="Comoros" value="Comoros">Komoren</option><option data-code="CG" data-us-name="Congo, Republic of the" value="Congo, Republic of the">Kongo, Republik</option><option data-code="KR" data-us-name="South Korea" value="South Korea">Korea, Republik von</option><option data-code="HR" data-us-name="Croatia" value="Croatia">Kroatien</option><option data-code="KW" data-us-name="Kuwait" value="Kuwait">Kuwait</option><option data-code="LS" data-us-name="Lesotho" value="Lesotho">Lesotho</option><option data-code="LV" data-us-name="Latvia" value="Latvia">Lettland</option><option data-code="LB" data-us-name="Lebanon" value="Lebanon">Libanon</option><option data-code="LR" data-us-name="Liberia" value="Liberia">Liberia</option><option data-code="LY" data-us-name="Libya" value="Libya">Libyen</option><option data-code="LI" data-us-name="Liechtenstein" value="Liechtenstein">Liechtenstein</option><option data-code="LT" data-us-name="Lithuania" value="Lithuania">Litauen</option><option data-code="LU" data-us-name="Luxembourg" value="Luxembourg">Luxemburg</option><option data-code="MO" data-us-name="Macao, China" value="Macao, China">Macao</option><option data-code="MG" data-us-name="Madagascar" value="Madagascar">Madagaskar</option><option data-code="MW" data-us-name="Malawi" value="Malawi">Malawi</option><option data-code="MY" data-us-name="Malaysia" value="Malaysia">Malaysia</option><option data-code="MV" data-us-name="Maldives" value="Maldives">Malediven</option><option data-code="ML" data-us-name="Mali" value="Mali">Mali</option><option data-code="MT" data-us-name="Malta" value="Malta">Malta</option><option data-code="MA" data-us-name="Morocco" value="Morocco">Marokko</option><option data-code="MH" data-us-name="Marshall Islands" value="Marshall Islands">Marshallinseln</option><option data-code="MQ" data-us-name="Martinique" value="Martinique">Martinique</option><option data-code="MR" data-us-name="Mauritania" value="Mauritania">Mauretanien</option><option data-code="MU" data-us-name="Mauritius" value="Mauritius">Mauritius</option><option data-code="YT" data-us-name="Mayotte" value="Mayotte">Mayotte</option><option data-code="MK" data-us-name="Macedonia, North" value="Macedonia, North">Mazedonien, Norden</option><option data-code="MX" data-us-name="Mexico" value="Mexico">Mexiko</option><option data-code="FM" data-us-name="Micronesia" value="Micronesia">Mikronesien</option><option data-code="MD" data-us-name="Moldova" value="Moldova">Moldawien</option><option data-code="MC" data-us-name="Monaco" value="Monaco">Monaco</option><option data-code="MN" data-us-name="Mongolia" value="Mongolia">Mongolei</option><option data-code="ME" data-us-name="Montenegro" value="Montenegro">Montenegro</option><option data-code="MS" data-us-name="Montserrat" value="Montserrat">Montserrat</option><option data-code="MZ" data-us-name="Mozambique" value="Mozambique">Mosambik</option><option data-code="MM" data-us-name="Myanmar" value="Myanmar">Myanmar</option><option data-code="NA" data-us-name="Namibia" value="Namibia">Namibia</option><option data-code="NR" data-us-name="Nauru" value="Nauru">Nauru</option><option data-code="NP" data-us-name="Nepal" value="Nepal">Nepal</option><option data-code="NC" data-us-name="New Caledonia" value="New Caledonia">Neu-Kaledonien</option><option data-code="NZ" data-us-name="New Zealand" value="New Zealand">Neuseeland</option><option data-code="NI" data-us-name="Nicaragua" value="Nicaragua">Nicaragua</option><option data-code="NL" data-us-name="Netherlands" value="Netherlands">Niederlande</option><option data-code="NE" data-us-name="Niger" value="Niger">Niger</option><option data-code="NG" data-us-name="Nigeria" value="Nigeria">Nigeria</option><option data-code="NU" data-us-name="Niue" value="Niue">Niue</option><option data-code="NF" data-us-name="Norfolk Island" value="Norfolk Island">Norfolkinsel</option><option data-code="NO" data-us-name="Norway" value="Norway">Norwegen</option><option data-code="MP" data-us-name="Northern Mariana Islands" value="Northern Mariana Islands">Nördliche Marianneninseln</option><option data-code="OM" data-us-name="Oman" value="Oman">Oman</option><option data-code="PK" data-us-name="Pakistan" value="Pakistan">Pakistan</option><option data-code="PW" data-us-name="Palau" value="Palau">Palau</option><option data-code="PS" data-us-name="Palestine" value="Palestine">Palästina</option><option data-code="PA" data-us-name="Panama" value="Panama">Panama</option><option data-code="PG" data-us-name="Papua New Guinea" value="Papua New Guinea">Papua Neu-Guinea</option><option data-code="PY" data-us-name="Paraguay" value="Paraguay">Paraguay</option><option data-code="PE" data-us-name="Peru" value="Peru">Peru</option><option data-code="PH" data-us-name="Philippines" value="Philippines">Philippinen</option><option data-code="PN" data-us-name="Pitcairn" value="Pitcairn">Pitcairn</option><option data-code="PL" data-us-name="Poland" value="Poland">Polen</option><option data-code="PT" data-us-name="Portugal" value="Portugal">Portugal</option><option data-code="PR" data-us-name="Puerto Rico" value="Puerto Rico">Puerto Rico</option><option data-code="RW" data-us-name="Rwanda" value="Rwanda">Ruanda</option><option data-code="RO" data-us-name="Romania" value="Romania">Rumänien</option><option data-code="RU" data-us-name="Russia, excluding Crimea" value="Russia, excluding Crimea">Russland, ohne Krim</option><option data-code="BL" data-us-name="Saint Barthélemy" value="Saint Barthélemy">Saint Barthélemy</option><option data-code="MF" data-us-name="Saint Martin (French part)" value="Saint Martin (French part)">Saint Martin (französischer Teil)</option><option data-code="PM" data-us-name="Saint Pierre and Miquelon" value="Saint Pierre and Miquelon">Saint Pierre und Miquelon</option><option data-code="SB" data-us-name="Solomon Islands" value="Solomon Islands">Salomon-Inseln</option><option data-code="ZM" data-us-name="Zambia" value="Zambia">Sambia</option><option data-code="WS" data-us-name="Samoa" value="Samoa">Samoa</option><option data-code="SM" data-us-name="San Marino" value="San Marino">San Marino</option><option data-code="ST" data-us-name="Sao Tome and Principe" value="Sao Tome and Principe">Sao Tome und Principe</option><option data-code="SA" data-us-name="Saudi Arabia" value="Saudi Arabia">Saudi Arabien</option><option data-code="SE" data-us-name="Sweden" value="Sweden">Schweden</option><option data-code="CH" data-us-name="Switzerland" value="Switzerland">Schweiz</option><option data-code="SN" data-us-name="Senegal" value="Senegal">Senegal</option><option data-code="RS" data-us-name="Serbia" value="Serbia">Serbien</option><option data-code="SC" data-us-name="Seychelles" value="Seychelles">Seychellen</option><option data-code="SL" data-us-name="Sierra Leone" value="Sierra Leone">Sierra Leone</option><option data-code="SG" data-us-name="Singapore" value="Singapore">Singapur</option><option data-code="SX" data-us-name="Sint Maarten (Dutch part)" value="Sint Maarten (Dutch part)">Sint Maarten (niederländischer Teil)</option><option data-code="SK" data-us-name="Slovakia" value="Slovakia">Slowakei</option><option data-code="SI" data-us-name="Slovenia" value="Slovenia">Slowenien</option><option data-code="SO" data-us-name="Somalia" value="Somalia">Somalia</option><option data-code="ES" data-us-name="Spain" value="Spain">Spanien</option><option data-code="SJ" data-us-name="Svalbard and Jan Mayen" value="Svalbard and Jan Mayen">Spitzbergen und Jan Mayen</option><option data-code="LK" data-us-name="Sri Lanka" value="Sri Lanka">Sri Lanka</option><option data-code="SH" data-us-name="Saint Helena, Ascension and Tristan da Cunha" value="Saint Helena, Ascension and Tristan da Cunha">St. Helena, Himmelfahrt und Tristan da Cunha</option><option data-code="KN" data-us-name="Saint Kitts and Nevis" value="Saint Kitts and Nevis">St. Kitts und Nevis</option><option data-code="LC" data-us-name="Saint Lucia" value="Saint Lucia">St. Lucia</option><option data-code="VC" data-us-name="Saint Vincent and the Grenadines" value="Saint Vincent and the Grenadines">St. Vincent und die Grenadinen</option><option data-code="SD" data-us-name="Sudan" value="Sudan">Sudan</option><option data-code="SR" data-us-name="Suriname" value="Suriname">Suriname</option><option data-code="GS" data-us-name="South Georgia and the South Sandwich Islands" value="South Georgia and the South Sandwich Islands">Süd-Georgien und die südlichen Sandwich-Inseln</option><option data-code="ZA" data-us-name="South Africa" value="South Africa">Südafrika</option><option data-code="TF" data-us-name="French Southern Territories" value="French Southern Territories">Südfranzösische Territorien</option><option data-code="SS" data-us-name="South Sudan" value="South Sudan">Südsudan</option><option data-code="TJ" data-us-name="Tajikistan" value="Tajikistan">Tadschikistan</option><option data-code="TW" data-us-name="Taiwan, China" value="Taiwan, China">Taiwan</option><option data-code="TZ" data-us-name="Tanzania" value="Tanzania">Tansania</option><option data-code="TH" data-us-name="Thailand" value="Thailand">Thailand</option><option data-code="TL" data-us-name="Timor-Leste" value="Timor-Leste">Timor-Leste</option><option data-code="TK" data-us-name="Tokelau" value="Tokelau">Tokelau</option><option data-code="TO" data-us-name="Tonga" value="Tonga">Tonga</option><option data-code="TT" data-us-name="Trinidad and Tobago" value="Trinidad and Tobago">Trinidad und Tobago</option><option data-code="TR" data-us-name="Turkey" value="Turkey">Truthahn</option><option data-code="TD" data-us-name="Chad" value="Chad">Tschad</option><option data-code="CZ" data-us-name="Czech Republic" value="Czech Republic">Tschechische Republik</option><option data-code="TN" data-us-name="Tunisia" value="Tunisia">Tunesien</option><option data-code="TM" data-us-name="Turkmenistan" value="Turkmenistan">Turkmenistan</option><option data-code="TC" data-us-name="Turks and Caicos Islands" value="Turks and Caicos Islands">Turks- und Caicosinseln</option><option data-code="TV" data-us-name="Tuvalu" value="Tuvalu">Tuvalu</option><option data-code="UG" data-us-name="Uganda" value="Uganda">Uganda</option><option data-code="UA" data-us-name="Ukraine, excluding Crimea" value="Ukraine, excluding Crimea">Ukraine, ohne Krim</option><option data-code="HU" data-us-name="Hungary" value="Hungary">Ungarn</option><option data-code="UY" data-us-name="Uruguay" value="Uruguay">Uruguay</option><option data-code="UZ" data-us-name="Uzbekistan" value="Uzbekistan">Usbekistan</option><option data-code="VU" data-us-name="Vanuatu" value="Vanuatu">Vanuatu</option><option data-code="VE" data-us-name="Venezuela" value="Venezuela">Venezuela</option><option data-code="AE" data-us-name="United Arab Emirates" value="United Arab Emirates">Vereinigte Arabische Emirate</option><option data-code="US" data-us-name="United States" value="United States">Vereinigte Staaten</option><option data-code="GB" data-us-name="United Kingdom" value="United Kingdom">Vereinigtes Königreich</option><option data-code="VN" data-us-name="Viet Nam" value="Viet Nam">Vietnam</option><option data-code="VG" data-us-name="Virgin Islands, British" value="Virgin Islands, British">Virgin Inseln, Britisch</option><option data-code="WF" data-us-name="Wallis and Futuna" value="Wallis and Futuna">Wallis und Futuna</option><option data-code="CX" data-us-name="Christmas Island" value="Christmas Island">Weihnachtsinsel</option><option data-code="BY" data-us-name="Belarus" value="Belarus">Weißrussland</option><option data-code="EH" data-us-name="Western Sahara" value="Western Sahara">Westsahara</option><option data-code="RE" data-us-name="Réunion" value="Réunion">Wiedervereinigung</option><option data-code="CF" data-us-name="Central African Republic" value="Central African Republic">Zentralafrikanische Republik</option><option data-code="ZW" data-us-name="Zimbabwe" value="Zimbabwe">Zimbabwe</option><option data-code="CY" data-us-name="Cyprus" value="Cyprus">Zypern</option><option data-code="EG" data-us-name="Egypt" value="Egypt">Ägypten</option><option data-code="GQ" data-us-name="Equatorial Guinea" value="Equatorial Guinea">Äquatorialguinea</option><option data-code="ET" data-us-name="Ethiopia" value="Ethiopia">Äthiopien</option><option data-code="AX" data-us-name="Åland Islands" value="Åland Islands">Åland-Inseln</option><option data-code="AT" data-us-name="Austria" value="Austria">Österreich</option>; </select> <label for="modal-country">Land *</label> <div class="invalid-feedback"><span class="feedback-tooltip">Wählen Sie bitte Ihr Land.</span></div> </div> <div class="col-12 form-group d-none" > <textarea id="modal-lead-comments" data-marketo-field="Lead_Comments__c" class="form-control" type="text" maxlength="150"></textarea> <label for="modal-lead-comments"><span>Bitte geben Sie hier Ihre Anfrage ein...</span></label> </div> <div class="col-12 form-group d-none" data-dynamic-identifier="privacyUnsubscribeNotice"> <div id="modal-privacy-unsubscribe-notice" class="pt-3"> <small>Mit dem Absenden dieses Formulars erklären Sie sich damit einverstanden, Marketinginformationen von Qualtrics zu erhalten, die in unseren <a href='/terms-of-service/' target='_blank'>Nutzungsbedingungen</a> und <a href='/privacy-statement/' target='_blank'>Datenschutzbestimmungen</a> aufgeführt sind. Sie können sich jederzeit abmelden.</small> </div> </div> <div class="col-12 form-group d-none" data-dynamic-identifier="marketingOptIn"> <div class="form-check form-check-sm pt-3"> <input id="modal-marketing" data-marketo-field="marketingOptIn" class="form-check-input" type="checkbox"> <label for="modal-marketing" class="form-check-label">Ja, ich würde gerne Marketingmaterial zu Qualtrics Produkten, Dienstleistungen und Events erhalten.</label> <div class="invalid-feedback"><span class="feedback-tooltip">Geben Sie bitte an, ob wir Ihnen Marketingmaterial zusenden dürfen.</span></div> </div> </div> <div class="col-12 form-group d-none" data-dynamic-identifier="privacyDataNotice"> <div id="modal-privacy-data-notice" class="pt-3"> <small>Durch die Bereitstellung dieser Informationen erklären Sie sich damit einverstanden, dass wir Ihre personenbezogenen Daten gemäß unserer <a href='/privacy-statement/' target='_blank'>Datenschutzerklärung</a> verarbeiten</small> </div> </div> <div class="col-12 form-group d-none" data-dynamic-identifier="privacyAgreementNotice"> <div id="modal-privacy-agreement-notice" class="pt-3"> <small>Mit dem Absenden stimme ich den <a href='/terms-of-service/' target='_blank'>Nutzungsbedingungen</a> und der <a href='/privacy-statement/' target='_blank'>Datenschutzbestimmungen</a> von Qualtrics zu</small> </div> </div> </div> </div> </div> <input id="modal-product-type" type="hidden" class="d-block" data-marketo-field="productType" value="General (XM)" style="height: 0; width: 0; opacity: 0;"> <input id="modal-offer-type" type="hidden" class="d-block" data-marketo-field="offerType" value="" style="height: 0; width: 0; opacity: 0;"> <input id="modal-utm-lp" type="hidden" class="d-block" data-marketo-field="utmlp" value="" style="height: 0; width: 0; opacity: 0;"> <input id="modal-campaign-id" type="hidden" class="d-block" data-marketo-field="campaignId" value="" style="height: 0; width: 0; opacity: 0;"> <input id="modal-user-language" type="hidden" class="d-block" data-marketo-field="UserLanguage__c" value="DE" style="height: 0; width: 0; opacity: 0;"> <div class="mt-3" style="position: relative; height: 36px;"> <button type="submit" class="btn btn-primary mt-3" name="Submit" data-testid="request-demo-submit-button">Absenden</button> <button type="button" class="btn btn-primary mt-3 d-none">Request Demo</button> <p class="steps headline-eyebrow text-gray-dark text-center mt-3 d-none">Step <span class="step"></span>/<span class="total-steps">2</span></p> </div> </div> </form> </div> </div> </div> </div> <!-- Vimeo player modal --> <!-- Note: #vimeo-player-modal has button, script, and style dependencies so be careful when renaming --> <div class="modal fade" id="vimeo-player-modal" tabindex="-1" role="dialog" aria-labelledby="vimeo-player-modal-label" aria-hidden="true"> <!-- TODO: once we have an icon set, replace this with an X icon --> <button type="button" class="close modal-x modal-x-white modal-x-p-2" data-dismiss="modal" aria-label="Close"></button> <div class="modal-dialog modal-dialog-centered modal-xl d-flex justify-content-center" role="document"> <div class="modal-content" style="max-height: 90vh; max-width: 127vh;"> <div class="embed-responsive embed-responsive-16by9"> <iframe id="vimeo-player" lang="de" title="Vimeo Video Player" allowtransparency="true" class="embed-responsive-item" src=""></iframe> </div> <div id="vimeo-cta-row" class="d-none justify-content-center align-items-center text-center flex-column flex-lg-row py-3"> <p class="feature-module text-white mb-3 mb-lg-0"> Möchten Sie mehr über Qualtrics erfahren?</p> <a id="vimeo-cta" class="btn btn-px ml-lg-3" href=" /de/demo-anfordern/">Demo anfordern</a> </div> </div> </div> </div> <!-- Vidyard player modal --> <div class="modal fade" id="vidyard-player-modal" tabindex="-1" role="dialog" aria-labelledby="vidyard-player-modal-label" aria-hidden="true"> <button type="button" class="close modal-x modal-x-white modal-x-p-2" data-dismiss="modal" aria-label="Close"></button> <div class="modal-dialog modal-dialog-centered modal-xl d-flex justify-content-center" role="document"> <div class="modal-content"> <div class="vidyard-player"></div> </div> </div> </div> <!-- Free Account modal --> <link rel="preload" href="https://www.qualtrics.com/m/assets/dist/js/libraries/intersection-observer.min.js" as="script" /> <link rel="preload" href="https://www.qualtrics.com/m/assets/dist/js/libraries/lazyload.min.js" as="script" /> <script data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/libraries/intersection-observer.min.js" defer></script> <script data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/libraries/lazyload.min.js" defer></script> <link rel="preload" href="//success.qualtrics.com/js/forms2/js/forms2.min.js" as="script" /> <script data-ot-ignore src="//success.qualtrics.com/js/forms2/js/forms2.min.js"></script> <script data-ot-ignore src="https://www.qualtrics.com/m/assets/dist/js/libraries/teknkl-simpledto-1.0.4.js" defer></script> <!-- dummy form which is used for all Marketo forms on the site --> <form id="mktoForm_7836" class="form-dummy" onsubmit="preventDefault(event)"></form> <script> window.MarketoStore = window.MarketoStore || {}; window.MarketoStore.dynamicCountryCodes = JSON.parse('[{"group_name":"Marketingopt-in","countries":["AT","BE","BG","BR","CA","CN","CO","HR","CY","CZ","DK","EE","FK","FO","FI","FR","TF","DE","GI","GR","GL","GP","HK","HU","IE","IL","IM","IT","LV","LT","LU","MT","MQ","YT","MC","MA","NL","NO","PL","PT","RE","RO","RU","SH","PM","SM","SK","SI","GS","ES","SE","CH","TR","UA","VG","GB","AF","BD","BT","BN","KH","CX","CC","FJ","KG","KR","KZ","LA","MO","MV","FM","MN","MM","NR","NP","NC","NU","NF","PK","PW","PG","PH","PN","SB","LK","TH","TL","TK","TV","TO","UZ","VU","VN","WF","AX","AL","DZ","AD","AO","AG","AR","AM","AW","AZ","BS","BH","BB","BY","BJ","BM","BA","KY","CL","CK","CR","CI","DO","EC","EG","SV","PF","GE","GH","GG","IS","JM","JE","LI","MK","MX","MU","MD","ME","NI","PS","PA","PE","PR","QA","LC","SN","RS","ZA","TW","TT","TN","AE","UY","SX","CW","BQ"],"inputs":["marketingOptIn"]},{"group_name":"Privacynotice","countries":["MX","AI","AW","BS","BZ","BM","CL","CO","GB","AT","BE","BG","BR","CA","CN","HR","CY","CZ","DK","EE","FK","FO","FI","FR","TF","DE","GI","GR","GL","GP","HU","IE","IL","IM","IT","LV","LT","LU","MT","MQ","YT","MC","MA","MF","NL","NO","PL","PT","RE","RO","RU","SH","PM","SM","SK","SI","GS","ES","SE","CH","TR","TW","UA","VG","DO","EC","SV","HT","HN","JM","PY","PE","PR","LC","TT","TC","VE","VI","JP","AF","BD","BT","BN","KH","CX","CC","FJ","KG","KR","KZ","LA","MO","MV","FM","MM","NR","NP","NC","NU","NF","PK","PW","PG","PH","PN","SB","LK","TH","TL","TK","TV","TO","UZ","VU","VN","WF","ZW","AO","YE","ZM","UM","UY","EH","UG","AE","TM","SD","TG","TZ","TJ","SJ","TN","SR","AX","SS","ZA","SO","SX","SG","SL","SC","RS","SN","SA","ST","WS","VC","KN","BL","RW","QA","PA","PS","OM","MP","NG","NE","NI","NZ","NA","MZ","US","MS","ME","MN","MD","MU","MR","MH","ML","MY","MW","MG","MK","LI","LY","LR","LS","LB","KW","KI","KE","JO","JE","IQ","ID","IN","IS","HK","VA","HM","GY","GW","GN","GG","GT","GU","GD","GH","GM","GE","GA","PF","GF","ET","SZ","ER","EG","GQ","DM","DJ","CW","CI","CR","CK","CG","KM","TD","CF","KY","CV","CM","BI","BF","IO","BV","BW","BA","BQ","BO","BJ","BY","BB","AL","BH","AZ","AU","DZ","AD","AS","AG","AM","AQ","AR"],"inputs":["privacyDataNotice"]},{"group_name":"apjPrivacywithunsubscribemessage","countries":["AS","AQ","CN","CK","GU","HM","HK","IN","ID","MY","MH","NZ","MP","PS","SG","UM","WS","AF"],"inputs":["privacyUnsubscribeNotice"]}]'); </script> <script data-ot-ignore src="https://www.qualtrics.com/m/assets/dist/js/modules/marketo-2024-03.js" defer></script> <link rel="preload" as="style" href="https://success.qualtrics.com/js/forms2/css/forms2.css" /> <link rel="stylesheet" href="https://success.qualtrics.com/js/forms2/css/forms2.css" /> <link rel="preload" as="style" href="https://success.qualtrics.com/js/forms2/css/forms2-theme-plain.css" /> <link rel="stylesheet" href="https://success.qualtrics.com/js/forms2/css/forms2-theme-plain.css" /> <script data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/libraries/popper.min.js" defer></script> <script data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/libraries/bootstrap.js" defer></script> <script data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/modules/styles-2024-07.js" defer></script> <!-- set request demo URL, set up Vimeo player, etc. --> <script id="vidyard-script" data-ot-ignore type="text/javascript" src="https://play.vidyard.com/embed/v4.js" defer></script> <script id="vimeo-script" data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/libraries/vimeo-player.js" defer></script> <script data-ot-ignore type="text/javascript" src="https://www.qualtrics.com/m/assets/dist/js/modules/footer-2024-07.js" defer></script> <!-- this function is needed for the WP admin bar to show on local and staging --> <!-- Bar won't show when publishing pages through the deployment system --> </body> </html> <!-- closing body tag is included in imports -->