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style="background-color:#7B766E"><img class="DisplayContainerHeight FullSize--fullWidth FullSize__fixedChild HideOffscreen__media ObjectFit--cover" data-src="./assets/lgEy63Ht8Z/birds-2560x1920.jpeg" alt="" style="object-position:50% 50%"> </picture> </div> </div> <div class="FullSize Theme-Overlay Theme-Section-Dark" style="opacity:0;background-color:#000000"></div> </div> </div> <div id="section-8Ix2J0PIie" class="Theme-Section Theme-TwoColumnScrollmationSection Theme-Section-Position-7 Theme-Section-Layout--Full Theme-Section-Light Theme-BodyTextColumn-Left Theme-Section-HasOverlay Theme-Columns--2" data-effects="eyJoYXNFZmZlY3RzIjpmYWxzZSwibmVlZHNCYWNrZ3JvdW5kQ2xvbmUiOmZhbHNlLCJlbmNvZGVkIjoiIn0="> <div class="Layer--one"> <div class="Layout Layout--equalHeights"> <div class="Layout__row DisplayContainerHeight--minHeight CardCanvas--tworowContainer"> <div class="Layout__col Layout__col-lg-6 Layout__offset-lg-0 Layout__col-md-6 Layout__offset-md-0 Layout__col-sm-10 Layout__offset-sm-0 Layout__col-xs-12 Layout__offset-xs-0 Theme-Column CardCanvas__textColumn"> <div class="Theme-Layer-BodyText"> <div class="Theme-Layer-BodyText--inner"> <p class="Theme-Layer-BodyText-Dropcap">Elsevier too has always embraced change evolving from print publisher to digital publisher to analytics company so successfully the Financial Times called it “the business the internet could not kill”. <a href="https://www.elsevier.com/about/history" target="_blank">The company has a long heritage</a>. The House of Elzevier was founded by Dutch bookbinder Louis Elzevier in 1580. It defied the Vatican to publish Galileo’s <em>Two New Sciences</em>, which claimed the earth orbited the sun and transformed humanity’s understanding of the universe. “There is that link with Galileo and that anarchic side,” says Olley, who studied astrophysics and still star-gazes through a telescope in his loft. “Let’s get the knowledge and make sure the truth is heard. That’s absolutely what we stand for, especially in these days of not everything being factually correct.”</p> <p class="">Elzevier closed its doors in 1712 but its beautifully engraved and unusually tiny books acquired a cult following and in 1880 the Dutch publisher Jacobus Robbers adopted the famous brand name (with a small tweak) and the printer’s mark, which shows a scholar beneath a vine-entwined elm tree. The mark is said to represent the symbiotic relationship between publisher and scholar and is inscribed with the Latin words Non Solus (Not Alone) – words that guided the company when it published the work of Jewish-German scientists persecuted by the Nazis.</p> <p class="">Since the Second World War, Elsevier has evolved at an extraordinary pace. In 1971 it became the world’s first publisher to create a database of journal articles. In 1979 it launched ADONIS (Article Delivery Over Network Information System) aimed at finding a way to deliver articles to scientists electronically.  This led in 1997 to the launch of ScienceDirect, the first online library of electronic scientific books and articles and now the world’s largest platform dedicated to peer-reviewed scientific and medical research. Today it hosts over 17m items of content and is visited by 17m users every month. The abstract and citation database Scopus launched in 2004. SciVal, which measures research performance, launched in 2009. And in 2013 Elsevier acquired Mendeley, which has been called the social network for scientists. The hope is one day its suite of products will be integrated into a single ecosystem – an App Store for science. “There is this sense of purpose,” says data scientist Harriet Muncey from her home in Stoke Newington, east London. “People are willing to do what it takes to adapt and change as the world changes around us. The company has gone through the transition from physical print to digital print and the past few years we’ve been going through this second transition to data science and machine learning.”</p> <p class="">Today Elsevier publishes over 2,500 digital journals, including <em>The Lancet</em> and <em>Cell</em>, 39,000 e-books and many iconic reference works, including <em>Gray’s Anatomy</em>. Last year it published more than 496,000 articles – 60 per cent more than a decade ago – and researchers read a total of 1bn articles a year. The company uses deep learning to help its customers sift through and draw insights from this vast corpus of data.</p> <p class="">Artificial intelligence provides a new frontier in Elsevier’s support of researchers and health professionals. The term refers to making machines mimic human cognitive behaviour, a field that has seen huge advances over the last five years primarily driven by an approach called machine learning. Machine learning, and specifically deep learning, inspired by the neural network in the human brain, change the computing paradigm we are all so familiar with by creating software that isn’t programmed in the traditional sense, but is instead trained using data. For instance, training a machine to differentiate between cats and dogs using machine learning involves showing it images of both animals and telling the algorithm which are cats and which are dogs. As the algorithm “sees” different pictures it works out what features differentiate the two types of animals until it gets to a point where it can differentiate pictures it’s never seen before. How it does this is sometimes called a ‘blackbox’ because the maths behind the algorithm (a process called back propagation) is making thousands of tiny changes to a complex data model to create this ability to extract what the machine has decided is important to differentiate between cats and dogs. “This is a paradigm shift” says Olley. “Machine learning has unlocked the power of machines to process unstructured data, pictures, documents, videos, smells in the way we do rather than being confined to only processing structured data like you might find in a spreadsheet. In health and research, we are always dealing with unstructured data so these advances are fundamental to the next generation of services we are creating to support our customers. The possibilities are almost endless”.<em> </em></p> <p class=""> </p> <p class="">Research technologist Chris Blatchford is building an ethical framework to ensure Elsevier avoids ‘creepy’. Deep learning enabled the company to make its unstructured data – diagrams, charts and photographs – searchable and is now used across the business. ScienceDirect uses it to learn about its users so it can make relevant recommendations to them. This kind of personalization is likely to be the future of everything from content delivery to medical diagnostics but it involves customers sacrificing some privacy. It can also reduce serendipitous discovery (which has been responsible for breakthroughs from penicillin to the pacemaker). “The more data we have on an entity, an individual, the better I can curate your personal information stream, the more utility you will derive from that stream - it’s a negotiation,” says Blatchford from his home in Charing, Kent. “If we can also provide serendipitous insights, that is the golden egg.” His goal is to build products free of race and gender bias, accessible to all, transparent about how insights are generated (no blackboxes) and that enable users to control what they share about themselves. Users get quality data, curated to their needs and visibility of how that is done. In the future they may also get multimedia packages instead of journal articles. “Is it enough to publish the summary of your research,” says Olley. “Or should you share your data, protocols and methods so you can press a button and rerun the research?” These packages may one day live on an open-access platform – Spotify for science.</p> <p class="">Elsevier also deploys technology on the medical education side of the business and in late 2019 acquired <a href="https://vimeo.com/250266321" target="_blank">3D4Medical</a>, the global anatomy education company and creators of the world’s most advanced 3D anatomy platform, <a href="https://www.elsevier.com/education/welcome-3d4medical">Complete Anatomy.</a> The visually stunning app has come into its own during the pandemic with medical schools relying on virtual learning. In summer 2020, it will incorporate Elsevier’s library of radiology images. “It’s the first integration piece we’ve done with Elsevier,” says chief design officer Irene Walsh from her cottage on the west coast of Ireland. “So you press on something on a radiological image, which is essentially opaque and hard to interpret, and the software automatically relates it to a specific part of the 3D model.” Part of Walsh's focus is now on augmented reality. “We’re exploring how we can deliver something like a cadaveric dissection remotely,” she adds. Elsevier’s other medical technology projects include a clinical trial data capture tool, which has been released for free to Covid-19 researchers, and a life sciences platform that brings together pharmaceutical data to de-silo knowledge. Second-opinion machines that advise doctors in real-time are on the horizon.</p> <p class=""></p> </div> <div class="FullSize Theme-Overlay" style="opacity:0.9"></div> </div> </div> <div class="Layout__col Layout__col-lg-6 Layout__offset-lg-0 Layout__col-md-6 Layout__offset-md-0 Layout__col-sm-10 Layout__offset-sm-0 Layout__col-xs-12 Layout__offset-xs-0 CardCanvas__canvasColumn Theme-Column"> <div class="PositionSticky Theme-Layer-CardCanvas CardCanvas ParentWidth Layer--one" data-card-canvas="true"> <div class="CardCanvas__itemHeightReference" data-card-canvas-height-reference="true"></div> <div class="CardCanvasItem ParentWidth" data-card-canvas-item="true"> <div data-lazyload-container="true" class="Lazyload Lazyload--isLoading"> <div class="Lazyload__loading" aria-hidden="true"> <div class="Display--none Display--md-block CardCanvasItem__image Theme-Lazyload-Box"><img src="data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDYwMC45Mzc1IiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSI4MDAiIGhlaWdodD0iNjAwLjkzNzUiPjxyZWN0IHdpZHRoPSIxMDAlIiBoZWlnaHQ9IjEwMCUiIGZpbGw9IiNGNkYwRUMiPjwvcmVjdD48L3N2Zz4=" class="Theme-CardCanvas-ImageItem" alt=""> <div class="Lazyload__spinner Theme-Lazyload-Spinner"></div> </div> <div class="Display--md-none CardCanvasItem__image Theme-Lazyload-Box"><img src="data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDYwMC45Mzc1IiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSI4MDAiIGhlaWdodD0iNjAwLjkzNzUiPjxyZWN0IHdpZHRoPSIxMDAlIiBoZWlnaHQ9IjEwMCUiIGZpbGw9IiNGNkYwRUMiPjwvcmVjdD48L3N2Zz4=" class="Theme-CardCanvas-ImageItem" alt=""> <div class="Lazyload__spinner Theme-Lazyload-Spinner"></div> </div> </div> <div data-lazyload-item="true" class="FullSize"> <picture class="Display--block FullSize--basic CardCanvasItem__image"> <source data-srcset="./assets/yfmQ5m6Cpb/harriet-750x563.jpeg 750w, ./assets/yfmQ5m6Cpb/harriet-1515x1138.jpeg 1515w, ./assets/yfmQ5m6Cpb/harriet-2116x1589.jpeg 2116w, ./assets/yfmQ5m6Cpb/harriet-2560x1923.jpeg 2560w" type="image/jpeg" media="(min-width: 900px)" sizes="100vw" style="background-color:#F6F0EC"> <source data-srcset="./assets/yfmQ5m6Cpb/harriet-750x563.jpeg 750w, ./assets/yfmQ5m6Cpb/harriet-1515x1138.jpeg 1515w, ./assets/yfmQ5m6Cpb/harriet-2116x1589.jpeg 2116w, ./assets/yfmQ5m6Cpb/harriet-2560x1923.jpeg 2560w" type="image/jpeg" media="(max-width: 900px)" sizes="100vw" style="background-color:#F6F0EC"><img data-src="./assets/yfmQ5m6Cpb/harriet-2560x1923.jpeg" alt="" class="Theme-CardCanvas-ImageItem"> </picture> </div> </div> <div class="Theme-Caption CardCanvasItem__caption"> <div class="CardCanvas__bigItemCaption Display--none Display--md-block"> <p class=""> Data scientist Harriet Muncey has been adapting to life in lockdown in Stoke Newington, east London. Zoom fatigue has been a challenge but she has not missed her commute and has used the extra time to study and sculpt birds (above).</p> </div> <div class="CardCanvas__smallItemCaption Display--md-none Display--block Theme-OverlayedCaption"> <p class=""> Data scientist Harriet Muncey has been adapting to life in lockdown in Stoke Newington, east London. 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crossorigin="anonymous" alt="" sizes="100vw"></picture> <div data-mediarenderer-caption="true"> <p class="">Irene Walsh, Chief Design Officer, enjoying gardening during lockdown</p> </div> </div> <div data-mediarenderer-item="true" data-mediarenderer-item-orientation="portrait" data-transition="none" data-transition-start="0.05" data-transition-speed="1" data-focal-point="50 50" data-lazyload-item="true"> <picture><img data-mediarenderer-image-element="true" data-src="./assets/gOLQjBQJOv/irene-elsevier-3-of-16-2560x1709.jpeg" data-srcset="./assets/gOLQjBQJOv/irene-elsevier-3-of-16-750x501.jpeg 750w,./assets/gOLQjBQJOv/irene-elsevier-3-of-16-1507x1006.jpeg 1507w,./assets/gOLQjBQJOv/irene-elsevier-3-of-16-2074x1385.jpeg 2074w,./assets/gOLQjBQJOv/irene-elsevier-3-of-16-2560x1709.jpeg 2560w" 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crossorigin="anonymous" alt="" sizes="100vw"></picture> <div data-mediarenderer-caption="true"> <p class="">Irene Walsh, Chief Design Officer, enjoying gardening during lockdown</p> </div> </div> </canvas> <div class="MediaRenderer__textBlocks"> <div class="MediaRenderer__textBlocksInner"></div> <div class="MediaRenderer__textBlocksInner"></div> </div> <div data-mediarenderer-caption-display="true" class="Theme-OverlayedCaption MediaRenderer__fixedCaption MediaRenderer__captionDisplay"> <div data-mediarenderer-caption-container="true" class="Theme-Caption Layout"></div> </div> </div> </div> <div id="section-cj8ib8eJRB" class="Theme-Section Theme-TextOverMediaSection Theme-Section-Position-9 DisplayContainerHeight--heightThird DisplayContainerHeight--minHeightThird DisplayContainerHeight--flex Theme-Section-Layout--Full Theme-Section-Dark Theme-Section-HasOverlay" data-effects="eyJ0ZXh0RmFkZSI6Im5vbmUiLCJoYXNFZmZlY3RzIjpmYWxzZSwibmVlZHNCYWNrZ3JvdW5kQ2xvbmUiOmZhbHNlLCJlbmNvZGVkIjoiIn0="> 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BackgroundVideo__sticky"><video data-video="true" loop="" muted="" autoplay="" class="FullSize--basic ObjectFit--cover" playsinline="" data-landscape-focal="50% 50%" data-portrait-focal="50% 50%" data-type="video/mp4" tabindex="0"> <source type="video/mp4" data-landscape="./assets/okIarkl2v0/output2.mp4" data-portrait="./assets/okIarkl2v0/output2.mp4"> </video> <picture class="FullSize--fullWidth FullSize--fullHeight BackgroundVideo__fallback FullSize--scrollChild Levels--basement Theme-Item-Picture" data-landscape-focal="50% 50%" data-portrait-focal="50% 50%"> <source srcset="./assets/2b4vZ2oMFp/teal.gif 1920w" type="image/gif" media="(min-aspect-ratio: 1/1)" sizes="(max-aspect-ratio: 1920/1080) 178vh, 100vw" style="background-color:#008FA3"> <source srcset="./assets/2b4vZ2oMFp/teal.gif 1920w" type="image/gif" media="(max-aspect-ratio: 1/1)" sizes="(max-aspect-ratio: 1920/1080) 178vh, 100vw" style="background-color:#008FA3"><img class="FullSize FullSize--fullWidth FullSize--fullHeight ObjectFit--cover" src="./assets/2b4vZ2oMFp/teal.gif" alt="" style="object-position:50% 50%"> </picture> <div class="FullSize Theme-Overlay Theme-Section-Dark" style="opacity:0.15;background-image:linear-gradient(180deg, #000000 5%, transparent 100%);background-color:transparent"></div> <div class="Caption--hasOverlay Theme-OverlayedCaption"> <div class="Theme-Caption Layout"> <div class="Responsive--hide-portrait"> <p class="">Heart image from 3D4Medical</p> </div> <div class="Responsive--hide-landscape"> <p class="">Heart image from 3D4Medical</p> </div> </div> </div> </div> </div> </div> <div id="section-tz2ubWc1kl" class="Theme-Section Theme-TwoColumnScrollmationSection Theme-Section-Position-11 Theme-Section-Layout--Full Theme-Section-Light Theme-BodyTextColumn-Left Theme-Section-HasOverlay Theme-Columns--2" data-effects="eyJoYXNFZmZlY3RzIjpmYWxzZSwibmVlZHNCYWNrZ3JvdW5kQ2xvbmUiOmZhbHNlLCJlbmNvZGVkIjoiIn0="> <div class="Layer--one"> <div class="Layout Layout--equalHeights"> <div class="Layout__row DisplayContainerHeight--minHeight CardCanvas--tworowContainer"> <div class="Layout__col Layout__col-lg-6 Layout__offset-lg-0 Layout__col-md-6 Layout__offset-md-0 Layout__col-sm-10 Layout__offset-sm-0 Layout__col-xs-12 Layout__offset-xs-0 Theme-Column CardCanvas__textColumn"> <div class="Theme-Layer-BodyText"> <div class="Theme-Layer-BodyText--inner"> <p class="Theme-Layer-BodyText-Dropcap">Back in his home office, Olley is contemplating his chart. Working from home is functioning and the shift was underway before the pandemic. For instance, credit card company Discover Card had redesigned its offices to be collaboration spaces rather than workspaces. “So, the main function of the office is to bring people together,” says Olley. “Then you disband to do your work.” Olley is testing six operational models. He thinks it likely people will use the hubs for collaboration and work where they want. The change would cut business travel and reduce the company’s environmental footprint. Software engineering director Jennifer Voss, who is based in Philadelphia, already sees the hubs as communities rather than campuses. “People miss the social interactions at the office,” she says. “But they don’t like other aspects, such as the commute. I’ve been thinking how we can keep those interactions. One thing we’re trying is virtual coffee breaks.”</p> <p class="">Working from home is one reason for spiking happiness levels but another is the contribution the company is making during the pandemic. Its <a href="https://www.elsevier.com/clinical-solutions/coronavirus-research-hub">Covid-19 Healthcare Hub</a> provides free access to tools, insights and research resources. Teams have self-formed within the company to use machine learning to find new insights in the data and Olley himself has been reading papers, studying textbooks and exploring whether he could model cytokine interactions. “The purpose of the work is a big factor in why people choose to work here,” says Voss. “It has more of a direct impact than working for a social media company.”</p> <p class="Theme-Layer-BodyText-Dropcap"> Like many leaders Olley is hoping the recent world events will accelerate other overdue changes. A long-time advocate of diversity in technology, he is passionate in his words that we need to use this moment to drive change. “Teams are so much more effective when they are diverse,” he says. “It’s a much healthier dynamic.” His hope is that even greater flexibility in working arrangement, and greater awareness of racial inequality will allow Elsevier to further increase diversity in its teams. And it’s not just equality in teams that Olley is targeting. “We’ve seen indications of different outcomes from Covid-19 across different communities. We need to design diversity into the world of research and ensure we remove bias in data as we train the algorithms that will help researchers and health professionals in the future” he says. There is optimism too on the environment front. “We’re really rethinking business travel, especially in light of its effects on climate. We’ve seen Zoom work across the organisation and recent events have forced a change programme that would have taken months into a couple of weeks. Even my mother now uses Zoom, so there’s no going back!”     </p> <p class="">Looking to the future Olley is optimistic. “The researchers and health professionals we serve are tackling some of the biggest challenges facing the world today. It’s truly humbling to feel we are helping in that fight in some small way, and that through these difficult times we see them given the global visibility, recognition and appreciation they deserve.” Perhaps 2020 is even the reset button we all need.</p> <p class=""> </p> </div> <div class="FullSize Theme-Overlay" style="opacity:0.9"></div> </div> </div> <div class="Layout__col Layout__col-lg-6 Layout__offset-lg-0 Layout__col-md-6 Layout__offset-md-0 Layout__col-sm-10 Layout__offset-sm-0 Layout__col-xs-12 Layout__offset-xs-0 CardCanvas__canvasColumn Theme-Column"> <div class="PositionSticky Theme-Layer-CardCanvas CardCanvas ParentWidth Layer--one" data-card-canvas="true"> <div class="CardCanvas__itemHeightReference" data-card-canvas-height-reference="true"></div> <div class="CardCanvasItem ParentWidth" data-card-canvas-item="true"> <div data-lazyload-container="true" class="Lazyload Lazyload--isLoading"> <div class="Lazyload__loading" aria-hidden="true"> <div class="Display--none Display--md-block CardCanvasItem__image Theme-Lazyload-Box"><img src="data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDQ1MCIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB3aWR0aD0iODAwIiBoZWlnaHQ9IjQ1MCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSIgZmlsbD0iIzEwMTIyMSI+PC9yZWN0Pjwvc3ZnPg==" class="Theme-CardCanvas-ImageItem" alt=""> <div class="Lazyload__spinner Theme-Lazyload-Spinner"></div> </div> <div class="Display--md-none CardCanvasItem__image Theme-Lazyload-Box"><img src="data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgODAwIDQ1MCIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB3aWR0aD0iODAwIiBoZWlnaHQ9IjQ1MCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSIgZmlsbD0iIzEwMTIyMSI+PC9yZWN0Pjwvc3ZnPg==" class="Theme-CardCanvas-ImageItem" alt=""> <div class="Lazyload__spinner Theme-Lazyload-Spinner"></div> </div> </div> <div data-lazyload-item="true" class="FullSize"> <picture class="Display--block FullSize--basic CardCanvasItem__image"> <source data-srcset="./assets/xEAWDQNUip/image-750x422.webp 750w, ./assets/xEAWDQNUip/image-1211x681.webp 1211w, ./assets/xEAWDQNUip/image-1587x893.webp 1587w, ./assets/xEAWDQNUip/image-1920x1080.webp 1920w" type="image/webp" media="(min-width: 900px)" sizes="100vw" style="background-color:#101221"> <source data-srcset="./assets/xEAWDQNUip/image-750x422.webp 750w, ./assets/xEAWDQNUip/image-1211x681.webp 1211w, ./assets/xEAWDQNUip/image-1587x893.webp 1587w, ./assets/xEAWDQNUip/image-1920x1080.webp 1920w" type="image/webp" media="(max-width: 900px)" sizes="100vw" style="background-color:#101221"> <source data-srcset="./assets/xEAWDQNUip/image-750x422.jpeg 750w, ./assets/xEAWDQNUip/image-1211x681.jpeg 1211w, ./assets/xEAWDQNUip/image-1587x893.jpeg 1587w, ./assets/xEAWDQNUip/image-1920x1080.jpeg 1920w" type="image/jpeg" media="(min-width: 900px)" sizes="100vw" style="background-color:#101221"> <source data-srcset="./assets/xEAWDQNUip/image-750x422.jpeg 750w, ./assets/xEAWDQNUip/image-1211x681.jpeg 1211w, ./assets/xEAWDQNUip/image-1587x893.jpeg 1587w, ./assets/xEAWDQNUip/image-1920x1080.jpeg 1920w" type="image/jpeg" media="(max-width: 900px)" sizes="100vw" style="background-color:#101221"><img data-src="./assets/xEAWDQNUip/image-1920x1080.jpeg" alt="" class="Theme-CardCanvas-ImageItem"> </picture> </div> </div> <div class="Theme-Caption CardCanvasItem__caption"> <div class="CardCanvas__bigItemCaption Display--none Display--md-block"> <p class="">3D models from Elsevier's 3D4Medical</p> </div> <div class="CardCanvas__smallItemCaption Display--md-none Display--block Theme-OverlayedCaption"> <p class="">3D models from Elsevier's 3D4Medical</p> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div data-testid="StandardFooter" id="StandardFooter" data-footer="standard" class="Theme-Footer FullSize--fullWidth"> <div class="Layout FullSize--fullHeight"><a class="cookieSettings" href="##" id="cc-CookieSetting">Cookie Settings</a><a id="footerTopLink" href="#article" class="Layout__snap--xcenter Layout__snap--ycenter Theme-FooterTopLink">Top</a><a href="https://shorthand.com/?utm_source=__host__&utm_medium=referral&utm_campaign=footer&utm_term=built+with+shorthand&utm_content=pFaonOzCd6" class="Layout__snap--xright Theme-FooterLogo--container" rel="noopener noreferrer" title="The beautifully simple way to build brand and feature stories for the web." target="_blank" id="footer_shorthand_link"><img id="FooterLogo" src="./assets/logo-black-no-text.svg" alt="Shorthand logo" class="Theme-FooterLogo">Built with <strong translate="no">Shorthand</strong></a></div> </div> </article> <script src="./static/story.242873.min.js"></script> <script> window.$sha = { "storyId": "pFaonOzCd6", "storyVersion": "499", "orgId": "v0YZOxRgWs", "trackTime": true, "endpoint": "https://gateway.shorthand.com/analytics/story", "isTestStory": false, "isPreview": false }; 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