Copywriting and Brand Storytelling | Adelaide

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src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2080%2080'%3E%3C/svg%3E" data-lazy-srcset="https://figtreedigital.com.au/wp-content/themes/figtree/img/graphic-design-adelaide-fig-tree-digital@2x.png 2x, https://figtreedigital.com.au/wp-content/themes/figtree/img/graphic-design-adelaide-fig-tree-digital.png 1x" alt="Graphic Design & Web Design - Fig Tree Digital Agency in Adelaide" title="Graphic Design & Web Design - Fig Tree Digital Agency in Adelaide" width="80" height="80" data-lazy-src="https://figtreedigital.com.au/wp-content/themes/figtree/img/graphic-design-adelaide-fig-tree-digital.png"><noscript><img src="https://figtreedigital.com.au/wp-content/themes/figtree/img/graphic-design-adelaide-fig-tree-digital.png" srcset="https://figtreedigital.com.au/wp-content/themes/figtree/img/graphic-design-adelaide-fig-tree-digital@2x.png 2x, https://figtreedigital.com.au/wp-content/themes/figtree/img/graphic-design-adelaide-fig-tree-digital.png 1x" alt="Graphic Design & Web Design - Fig Tree Digital Agency in Adelaide" title="Graphic Design & Web Design - Fig Tree Digital Agency in Adelaide" width="80" height="80"></noscript></a> </div> </header> <div id="wrap"> <section class="text-content smallmargin"> <div class="container"> <div class="row content justify-content-md-center"> <div class="col-xs-12 col-sm-10 col-md-10 main"><h1 style="text-align: center">COPYWRITING</h1> </div> </div> </div> </section> <section class="text-content smnotopmargin"> <div class="container"> <div class="row content justify-content-md-center"> <div class="col-xs-12 col-sm-10 col-md-10 main"><h2 style="text-align: center">Making the words work for you</h2> <p style="text-align: center"><span style="font-weight: 400">Written words can weave magic across a page, stirring emotions, selling dreams, changing opinions and inspiring action. At Fig Tree Digital, Copywriting and Brand Storytelling works hand-in-hand with a digital marketing strategy and creative direction. We discover insights, open conversations and uncover brand truths. We simplify the complex to create clear and purposeful brand communications. </span></p> <p style="text-align: center"><span style="font-weight: 400">As one of the leading digital marketing agencies with the head office in Adelaide, let us create copy that converts your customers and evokes emotions. </span></p> <p style="text-align: center"><span style="font-weight: 400">At Fig Tree, we see copy as a powerful element for your promotional material, not an afterthought. We consider copy deeply and choose our words wisely. We simplify the complicated to communicate your core message with clarity, craft tone-of-voice to convey your brand’s unique personality and write articles to inform and persuade your readers.</span></p> <p style="text-align: center"><span style="font-weight: 400">Whether it’s brand storytelling, SEO copywriting, marketing and advertising copy or connecting with your community through social media – we speak your language!</span></p> </div> </div> </div> </section> <section class="text-content "> <div class="container"> <div class="row content justify-content-md-center"> <div class="col-xs-12 col-sm-10 col-md-10 main"><p><img fetchpriority="high" decoding="async" class="zig aligncenter" title="Websites" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20505%20251'%3E%3C/svg%3E" alt="Social media marketing" width="505" height="251" data-lazy-src="https://figtreedigital.com.au/wp-content/themes/figtree/library/images/FigTree-ZigZag-Divider-Line.png" /><noscript><img fetchpriority="high" decoding="async" class="zig aligncenter" title="Websites" src="https://figtreedigital.com.au/wp-content/themes/figtree/library/images/FigTree-ZigZag-Divider-Line.png" alt="Social media marketing" width="505" height="251" /></noscript></p> <p> </p> <h2 style="text-align: center">Copywriting Services</h2> </div> </div> </div> </section> <section class="services-grid"> <div class="container"> <div class="row justify-content-md-center"> <div class="col-xs-12 col-sm-10 col-md-10 main"> <section class="three-column"> <div class="three-column-wrap"> <div class="three-column-wrap-grid"> <div class="row"> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-book-user" aria-hidden="true"></i></div> <h3>Brand Storytelling</h3> <p>Painting a clear vision of past, present & future</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-funnel-dollar" aria-hidden="true"></i></div> <h3><strong>Marketing Copywriting<br /> </strong></h3> <p>Influencing audiences through persuasive text</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-desktop" aria-hidden="true"></i></div> <h3><strong>Website Content<br /> </strong></h3> <p>Creating copy to convert clicks to customers</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-sparkles" aria-hidden="true"></i></div> <h3><strong>Advertising Copy<br /> </strong></h3> <p>Adding the sizzle that sells the sausage!</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-rss" aria-hidden="true"></i></div> <h3><strong>Blog Content</strong></h3> <p>Providing content of value to build your audience</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-newspaper" aria-hidden="true"></i></div> <h3><strong>Editorial<br /> </strong></h3> <p>Highlighting the issues that matter most</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-thumbs-up" aria-hidden="true"></i></div> <h3><strong>Social Media Post<br /> </strong></h3> <p>Engaging your followers for likes & shares</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-wine-bottle" aria-hidden="true"></i></div> <h3><strong>Product Packaging</strong></h3> <p>Speaking from the shelf, selling the dream</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-book-heart" aria-hidden="true"></i></div> <h3>Brand Statement</h3> <p>Succinctly communicating your core messages</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-search" aria-hidden="true"></i></div> <h3><strong>SEO Copywriting<br /> </strong></h3> <p>Identifying powerful search engine keywords</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-quote-right" aria-hidden="true"></i></div> <h3>Pull-Quote</h3> <p>Conveying insights from founders & customers</p> </div> <div class="col-xs-12 col-sm-12 col-md-4 col-lg-4 col-xl-4 text-wrap"> <div class="services-icon"><i class="fal fa-lips" aria-hidden="true"></i></div> <h3><strong>Script Writing<br /> </strong></h3> <p>Putting words into mouths for radio & video</p> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="text-content "> <div class="container"> <div class="row content justify-content-md-center"> <div class="col-xs-12 col-sm-10 col-md-10 main"><p><img decoding="async" class="zig aligncenter" title="Websites" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20505%20251'%3E%3C/svg%3E" alt="Social media marketing" width="505" height="251" data-lazy-src="https://figtreedigital.com.au/wp-content/themes/figtree/library/images/FigTree-ZigZag-Divider-Line.png" /><noscript><img decoding="async" class="zig aligncenter" title="Websites" src="https://figtreedigital.com.au/wp-content/themes/figtree/library/images/FigTree-ZigZag-Divider-Line.png" alt="Social media marketing" width="505" height="251" /></noscript></p> <p> </p> <h2 style="text-align: center">Crafting engaging copy</h2> <p style="text-align: center">Fig Tree Digital crafts engaging written narratives that define your brand’s positioning, conveys your brand’s personality, stirs your audience’s imagination and compels your customers to take action.</p> <p style="text-align: center"><strong>Ready to take your Copywriting to the next level?</strong></p> <p> </p> <p style="text-align: center"><a class="btn btn-black cta-link" href="https://figtreedigital.com.au/contact/"><strong>Let’s Have Words</strong></a></p> <p> </p> <p style="text-align: center"> </div> </div> </div> </section> <section class="case-gallery full-wrap"> <div> <div class="case-gallery-wrap"> <section class="text-content "> <div class="container"> <div class="row content justify-content-md-center"> <div class="col-xs-12 col-sm-10 col-md-10 main"><p><img style="margin-top:40px;margin-bottom:0px;" class="dividerline" srcset="https://figtreedigital.com.au/wp-content/themes/figtree/img/FigTree-ZigZag-Divider-Line.png 1x, https://figtreedigital.com.au/wp-content/themes/figtree/img/FigTree-ZigZag-Divider-Line@2x.png 2x" alt="line" width="1920" height="26"></p> <h2 style="text-align: center; margin-top: 60px; margin-bottom: 40px;">Here's Some We Made Earlier</h2> </div> </div> </div> </section> <div class="links-container"> <a href="#"><i class="fas fa-eye"></i></a><div>Work Examples</div><a href="#"><i class="fas fa-book-open"></i></a><div>Case Study</div><a href="#"><i class="far fa-link"></i></a><div>View Website</div> </div>   <div class="img__wrap"> <img class="img__img lazyimage" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://figtreedigital.com.au/wp-content/uploads/2020/02/FTD-Services-Thumbnail-Grid-Hunter-526x526.jpg" alt="Copywriting - Hunter Financial Website Design" /> <div class="img__description_layer"> <div class="img__description"> <h3>Hunter Financial</h3> <h5>Website Copywriting</h5> </div> </div> <div class="button-container"> <a href="#hunter" class="open-popup-link casestudy-click" ><i class="fas fa-eye"></i></a> <div id="hunter" class="white-popup-case-work mfp-hide"> <div class="slider-pro work-examples-slider" > <div class="sp-slides">  <div class="sp-slide"> <video muted class="sp-video" poster="https://figtreedigital.com.au/wp-content/uploads/2019/10/hunter-website-video-800x800.jpg" width="1024" height="704" controls="controls" preload="none" > <source src="https://figtreedigital.com.au/wp-content/uploads/2019/10/Hunter-Webiste_square-compressed.mp4" type="video/mp4"/> </video> </div> </div> </div> </div> <a class="btn-black casestudy-click" href="https://figtreedigital.com.au/case-study/hunter-financial/"><i class="fas fa-book-open"></i></a> <a target="_blank" class="website casestudy-click" href="https://hunterfinancialservice.com.au/"><i class="far fa-link"></i></a> </div> </div>   <div class="img__wrap"> <img class="img__img lazyimage" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://figtreedigital.com.au/wp-content/uploads/2019/10/FigTree-Website-Thumbnail-Kangaroo-Island-Oats-v2-526x526.jpg" alt="Copywriting - Kangaroo Island Oats Web designer" /> <div class="img__description_layer"> <div class="img__description"> <h3>Kangaroo Island Oats</h3> <h5>Brand Story & Website Copywriting</h5> </div> </div> <div class="button-container"> </div> </div>   <div class="img__wrap"> <img class="img__img lazyimage" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://figtreedigital.com.au/wp-content/uploads/2019/10/FigTree-Website-Thumbnail-NFPAS-v2-526x526.jpg" alt="Copywriting - NFPAS Website & Copywriting" /> <div class="img__description_layer"> <div class="img__description"> <h3>NFPAS</h3> <h5>Website Copywriting</h5> </div> </div> <div class="button-container"> <a target="_blank" class="website casestudy-click" href="http://www.nfpas.com.au/"><i class="far fa-link"></i></a> </div> </div>   <div class="img__wrap"> <img class="img__img lazyimage" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://figtreedigital.com.au/wp-content/uploads/2019/10/FigTree-Website-Thumbnail-Prime-Home-Improvements-v2-1-526x526.jpg" alt="Copywriting - Prime Home Improvements Website & Copywriting" /> <div class="img__description_layer"> <div class="img__description"> <h3>Prime Home Improvements</h3> <h5>Website Copywriting</h5> </div> </div> <div class="button-container"> <a target="_blank" class="website casestudy-click" href="https://www.primehomeimprovements.com.au/"><i class="far fa-link"></i></a> </div> </div>   <div class="img__wrap"> <img class="img__img lazyimage" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://figtreedigital.com.au/wp-content/uploads/2019/10/FigTree-Website-Thumbnail-Back-Centre-v2-526x526.jpg" alt="Copywriting - Back Centre Website & Website" /> <div class="img__description_layer"> <div class="img__description"> <h3>Back Centre</h3> <h5>Website Copywriting</h5> </div> </div> <div class="button-container"> <a class="btn-black casestudy-click" href="https://figtreedigital.com.au/case-study/backcentre/"><i class="fas fa-book-open"></i></a> </div> </div>   <div class="img__wrap"> <img class="img__img 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