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aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="m12.75 19.25 5.5-5.5m1 2.5v-3.5h-3.5m-2 14.5h.5a1 1 0 0 0 1-1v-2.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v2.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-5.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v5.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-12.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v12.5a1 1 0 0 0 1 1ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#market_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Market" class="font-bold text-t7 inline-block">Market</span></div><ul class="pb-2" aria-labelledby="subNavItem-Market"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/marketing"><div class="text-base font-medium"><span class="inline-block arrow-animation">Market your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Reach & retain customers</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/facebook-instagram"><div class="text-base font-medium"><span class="inline-block arrow-animation">Market across social<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Social media integrations</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/email-marketing"><div class="text-base font-medium"><span class="inline-block arrow-animation">Nurture customers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Email</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/segmentation"><div class="text-base font-medium"><span class="inline-block arrow-animation">Know your audience<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Gain customer insights</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 15.75c0 1.243.75 2.5 2.25 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.25-1.257 2.25-2.5m-12.5 11.5h10.5a2 2 0 0 0 2-2v-9.067a2 2 0 0 0-.179-.827l-.538-1.184A2 2 0 0 0 24.713 13h-9.425a2 2 0 0 0-1.82 1.172l-.538 1.184a2 2 0 0 0-.18.827v9.067a2 2 0 0 0 2 2Zm3-3.5a2 2 0 0 1 2-2h.5a2 2 0 0 1 2 2v3.5h-4.5v-3.5ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#manage_svg__a)" stroke-width="1.5" stroke-linecap="round"></path></g></svg></span><span id="subNavItem-Manage" class="font-bold text-t7 inline-block">Manage</span></div><ul class="pb-2" aria-labelledby="subNavItem-Manage"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/manage"><div class="text-base font-medium"><span class="inline-block arrow-animation">Manage your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Track sales, orders & analytics</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/analytics"><div class="text-base font-medium"><span class="inline-block arrow-animation">Measure your performance<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Analytics and Reporting</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/shipping"><div class="text-base font-medium"><span class="inline-block arrow-animation">Ship orders faster<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Shipping</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/orders"><div class="text-base font-medium"><span class="inline-block arrow-animation">Manage your stock & orders<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Inventory & order management</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/capital"><div class="text-base font-medium"><span class="inline-block arrow-animation">Secure business funding<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Capital</div></a></li></ul></div></div></div><div class="absolute bottom-0 inset-x-0 overflow-hidden z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white -ml-[var(--margin)] -mt-8 md:mt-0 pl-[var(--margin)] pt-6 before:content-[''] before:absolute before:right-full before:top-[-1px] before:w-[100vw] before:h-[calc(100%+1px)] scheme-white:before:bg-shade-10 scheme-transparent-light:before:bg-shade-10 scheme-black:before:bg-shade-90 scheme-transparent-dark:before:bg-shade-90 border-t scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 before:border-t scheme-white:before:border-shade-20 scheme-transparent-light:before:border-shade-20 scheme-black:before:border-shade-70 scheme-transparent-dark:before:border-shade-70 after:border-t scheme-white:after:border-shade-20 scheme-transparent-light:after:border-shade-20 scheme-black:after:border-shade-70 scheme-transparent-dark:after:border-shade-70 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="https://shopify.dev" aria-label="External source: Shopify Developers . Build with Shopify's powerful APIs"><div class="text-base font-medium"><span class="inline-block arrow-animation">Shopify Developers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build with Shopify's powerful APIs</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/ca/plus"><div class="text-base font-medium"><span class="inline-block arrow-animation">Plus<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">A commerce solution for growing digital brands</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/ca/products"><div class="text-base font-medium"><span class="inline-block arrow-animation">All Products<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Explore all Shopify products & features</div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/ca/pricing">Pricing</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="Resources-toggle-open" aria-controls="ResourcesDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3">Resources</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="ResourcesDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-3 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#help-and-support_svg__a)"><circle cx="20" cy="20" r="19.25" stroke="currentColor" stroke-width="1.5"></circle><path d="M20 20v6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M20 16.5a1.5 1.5 0 1 0 0-3 1.5 1.5 0 0 0 0 3Z" fill="currentColor"></path></g></svg></span><span id="subNavItem-Help and support" class="font-bold text-t7 inline-block">Help and support</span></div><ul class="pb-2" aria-labelledby="subNavItem-Help and support"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://help.shopify.com/en/" aria-label="External source: Help and support . Get 24/7 support"><div class="text-base font-medium"><span class="inline-block arrow-animation">Help and support<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Get 24/7 support</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/topics/guides"><div class="text-base font-medium"><span class="inline-block arrow-animation">How-to guides<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Read in-depth business guides</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog"><div class="text-base font-medium"><span class="inline-block arrow-animation">Shopify blog<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Business strategy tips</div></a></li></ul></div><div class="col-span-6 col-start-4 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="m22.023 15.04 3 3M12.75 27.25l4.25-1 9.95-9.95a1 1 0 0 0 0-1.413l-1.837-1.836a1 1 0 0 0-1.414 0L13.75 23l-1 4.25Z" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Popular topics" class="font-bold text-t7 inline-block">Popular topics</span></div><ul class="pb-2 columns-2" aria-labelledby="subNavItem-Popular topics"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/what-is-shopify"><div class="text-base font-medium"><span class="inline-block arrow-animation">What is Shopify?<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">How our commerce platform works</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/editions"><div class="text-base font-medium"><span class="inline-block arrow-animation">Shopify Editions<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">New, innovative Shopify products</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/topics/founder-stories"><div class="text-base font-medium"><span class="inline-block arrow-animation">Founder stories<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Learn from successful merchants</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/how-to-build-a-brand"><div class="text-base font-medium"><span class="inline-block arrow-animation">Branding<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build your brand from scratch</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/marketing-plan"><div class="text-base font-medium"><span class="inline-block arrow-animation">Marketing<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build a marketing plan</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/ecommerce-seo-beginners-guide"><div class="text-base font-medium"><span class="inline-block arrow-animation">Ecommerce SEO<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Improve your search ranking</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/topics/social-media-optimization"><div class="text-base font-medium"><span class="inline-block arrow-animation">Social media strategy<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Turn social into sales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/how-to-scale-small-business"><div class="text-base font-medium"><span class="inline-block arrow-animation">Business growth<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Scale your business</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 pl-10 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white border-l scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg font-bold"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="M16.75 16.75v-2a2 2 0 0 1 2-2h2.5a2 2 0 0 1 2 2v2m-2 4v1.5a1 1 0 0 1-1 1h-.5a1 1 0 0 1-1-1v-1.5m2.5 0a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1m2.5 0h6m-8.5 0h-6m2 6.5h10.5a2 2 0 0 0 2-2v-6.5a2 2 0 0 0-2-2h-10.5a2 2 0 0 0-2 2v6.5a2 2 0 0 0 2 2Z"></path></g></svg></span><span id="subNavItem-Essential tools" class="font-bold text-t7 inline-block">Essential tools</span></div><ul class="pb-2" aria-labelledby="subNavItem-Essential tools"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tools/logo-maker"><div class="text-base font-medium"><span class="inline-block arrow-animation">Logo maker<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.shopify.com/stock-photos" aria-label="External source: Stock photography ."><div class="text-base font-medium"><span class="inline-block arrow-animation">Stock photography<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/blog/business-plan-template"><div class="text-base font-medium"><span class="inline-block arrow-animation">Business plan template<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.linkpop.com/" aria-label="External source: Link in bio tool ."><div class="text-base font-medium"><span class="inline-block arrow-animation">Link in bio tool<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ca/tools/qr-code-generator"><div class="text-base font-medium"><span class="inline-block arrow-animation">QR code generator<span class="sr-only">.</span></span></div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/ca/enterprise">Enterprise</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="What’s new-toggle-open" aria-controls="What’s newDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3">What’s new</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="What’s newDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="41" height="42" viewBox="0 0 41 42" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_213_1921)"><path d="M39.5 21C39.5 31.6315 30.8815 40.25 20.25 40.25C9.61852 40.25 1 31.6315 1 21C1 10.3685 9.61852 1.75 20.25 1.75C30.8815 1.75 39.5 10.3685 39.5 21Z" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path><rect x="13" y="14" width="15" height="14" rx="2" stroke="currentColor" stroke-width="1.5"></rect><path d="M25 24L19 24" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M25 21L19 21" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M25 18L19 18" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M17 18L16 18" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M17 21L16 21" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M17 24L16 24" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path></g><defs><clipPath id="clip0_213_1921"><rect width="40.5" height="40.5" fill="white" transform="translate(0 0.75)"></rect></clipPath></defs></svg></span><a class="group inline-block w-full text-black hover:text-black" href="https://changelog.shopify.com" aria-label="External source: Changelog . Your source for recent updates"><div class="text-base font-medium"><span class="inline-block arrow-animation">Changelog<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Your source for recent updates</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="41" height="42" viewBox="0 0 41 42" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_213_1927)"><path d="M39.75 21C39.75 31.6315 31.1315 40.25 20.5 40.25C9.86852 40.25 1.25 31.6315 1.25 21C1.25 10.3685 9.86852 1.75 20.5 1.75C31.1315 1.75 39.75 10.3685 39.75 21Z" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path><path d="M25 22L16 22" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M20 25L16 25" stroke="currentColor" stroke-width="1.5" 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Ashes, a company that donates a blanket to a local shelter for every blanket purchased.\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"After Bob Dalton’s mother experienced homelessness, Bob was inspired to start Sackcloth \u0026 Ashes, a company that donates a blanket to a local shelter for every blanket purchased."},"authorV2":{"__typename":"ArticleAuthor","name":"Meghan Coyle","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,null],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Sackcloth-Ashes.jpg?v=1732222080","imageAltText":null,"modifiedAt":"Nov 21, 2024","modifiedAtRaw":"2024-11-21T21:00:03Z"},{"__typename":"Article","id":"gid://shopify/Article/562185601058","handle":"elavi-production-mishap-to-marketing-magic","title":"Stop Hiding Your Business Problems: Why Transparency Could Be Your Best Marketing Tool","publishedAt":"2024-11-19T04:30:01Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Elavi.jpg?v=1731984010","altText":null,"width":1848,"height":781},"tags":["Podcasts"],"contentHtml":"","excerpt":"","excerptHtml":"","seo":{"__typename":"SEO","title":null,"description":"Michelle Razavi cofounded Elavi, and turned a production mishap with her low-sugar, high-protein desserts into a marketing jackpot."},"authorV2":{"__typename":"ArticleAuthor","name":"Gogo Zoger","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,null],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Elavi.jpg?v=1731984010","imageAltText":null,"modifiedAt":"Nov 19, 2024","modifiedAtRaw":"2024-11-19T04:30:01Z"},{"__typename":"Article","id":"gid://shopify/Article/561985355810","handle":"usal-project-community-events","title":"How to Build Community Through Events","publishedAt":"2024-11-16T01:03:10Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Usal-Project.jpg?v=1731718020","altText":null,"width":1848,"height":781},"tags":["Podcasts"],"contentHtml":"","excerpt":"","excerptHtml":"\u003cdiv style=\"text-align: left;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: left;\"\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Usal-Project.jpg?v=1731717962\" alt=\"\" style=\"float: none;\" data-mce-fragment=\"1\" data-mce-style=\"float: none;\" data-mce-src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Usal-Project.jpg?v=1731717962\"\u003e\u003c/div\u003e\n\u003cpmichael washington knows how to build community. he revamped la outdoor scene by making adventures like stargazing and foraging accessible all. find out market grow an events-based brand.\u003e\u003c/pmichael\u003e","seo":{"__typename":"SEO","title":null,"description":"Michael Washington revamped LA's outdoor scene with Usal Project. 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collection of consumer product companies including Homesick candles and Gravity Blankets.","excerptHtml":"\u003cdiv style=\"text-align: start;\"\u003e\u003ca href=\"https://www.shopify.com/blog/win-brands-ecommerce\"\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Kyle-Widrick.jpg?v=1731529933\" alt=\"\" style=\"float: none;\"\u003e\u003c/a\u003e\u003c/div\u003e\n\u003cp\u003eKyle Widrick founded WIN Brands Group, a collection of consumer product companies including Homesick candles and Gravity Blankets.\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Kyle Widrick founded WIN Brands Group, a collection of consumer product companies including Homesick candles and Gravity Blankets."},"authorV2":{"__typename":"ArticleAuthor","name":"Meghan 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data-mce-fragment=\"1\" data-mce-style=\"text-align: left;\"\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Left-on-Friday-2.jpg?v=1730786204\" alt=\"\" style=\"float: none;\" data-mce-fragment=\"1\" data-mce-style=\"float: none;\" data-mce-src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Left-on-Friday-2.jpg?v=1730786204\"\u003e\u003c/div\u003e\n\u003cp\u003eLaura Low Ah Kee and Shannon Savage started Left on Friday, a swimwear and activewear brand with proprietary fabrics designed for sport.\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Laura Low Ah Kee and Shannon Savage started Left on Friday, a swimwear and activewear brand with proprietary fabrics designed for sport."},"authorV2":{"__typename":"ArticleAuthor","name":"Meghan 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start;\"\u003e\u003cimg style=\"float: none;\" alt=\"\" src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Goldie-Swimwear---2.jpg?v=1730179130\"\u003e\u003c/div\u003e\n\u003cp\u003eSisters Rima and Eddy Vaidila found their niche in the crowded swimwear market by designing bold bikinis influenced by their fashion backgrounds.\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Sisters Rima and Eddy Vaidila found their niche in the crowded swimwear market by designing bold bikinis influenced by their fashion backgrounds."},"authorV2":{"__typename":"ArticleAuthor","name":"Meghan Coyle","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,null],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Goldie-Swimwear---2.jpg?v=1730179158","imageAltText":null,"modifiedAt":"Oct 30, 2024","modifiedAtRaw":"2024-10-30T08:30:02Z"},{"__typename":"Article","id":"gid://shopify/Article/561861361698","handle":"from-family-shop-to-luxury-chocolate-empire-lessons-from-compartes-chocolate","title":"From Family Shop to Luxury Chocolate Empire: Lessons From Compartés Chocolate","publishedAt":"2024-10-24T03:30:02Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Compartes-2.jpg?v=1729787088","altText":null,"width":1848,"height":782},"tags":["Podcasts"],"contentHtml":"","excerpt":"","excerptHtml":"","seo":{"__typename":"SEO","title":null,"description":null},"authorV2":{"__typename":"ArticleAuthor","name":"Gogo 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Learn how to build authentic communities, leverage trends, and scale thoughtfully."},"authorV2":{"__typename":"ArticleAuthor","name":"Gogo Zoger","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,null],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Nudestix.jpg?v=1729541499","imageAltText":null,"modifiedAt":"Oct 22, 2024","modifiedAtRaw":"2024-10-22T03:30:02Z"},{"__typename":"Article","id":"gid://shopify/Article/561814175778","handle":"ghost-town-oats-social-impact-equity-crowdfunding","title":"Create Social Change Through Entrepreneurship","publishedAt":"2024-10-17T03:30:02Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Ghost-Town-Oats.jpg?v=1729117028","altText":null,"width":1848,"height":782},"tags":["Podcasts"],"contentHtml":"","excerpt":"People are dying to get their hands on Ghost Town Oats, a special milk blend created by baristas. Find out how to gain community support, and create social change through entrepreneurship.","excerptHtml":"\u003cdiv data-mce-fragment=\"1\" style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e\u003ca href=\"https://www.shopify.com/blog/ghost-town-oats-social-impact-equity-crowdfunding\" target=\"_blank\"\u003e\u003cimg data-mce-fragment=\"1\" style=\"float: none;\" alt=\"\" src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Ghost-Town-Oats.jpg?v=1729116960\" data-mce-src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Ghost-Town-Oats.jpg?v=1729116960\" data-mce-style=\"float: none;\"\u003e\u003c/a\u003e\u003c/div\u003e\u003cp\u003ePeople are dying to get their hands on Ghost Town Oats, a special milk blend created by baristas. Find out how to gain community support, and create social change through entrepreneurship.\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Former baristas turned Ghost Town Oats into a success by focusing on social impact. Learn how they grew through community engagement and support."},"authorV2":{"__typename":"ArticleAuthor","name":"Gogo Zoger","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,null],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Ghost-Town-Oats.jpg?v=1729117028","imageAltText":null,"modifiedAt":"Oct 17, 2024","modifiedAtRaw":"2024-10-17T03:30:02Z"},{"__typename":"Article","id":"gid://shopify/Article/561811914786","handle":"moment-customer-acquisition","title":"The Way to New Customers Is Through Their Hearts","publishedAt":"2024-10-16T18:54:36Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Moment.jpg?v=1729104320","altText":null,"width":1848,"height":782},"tags":["Podcasts"],"contentHtml":"","excerpt":"Marc Barros, the founder of Moment, sums up running a business as finding the next customer. 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Six years later, they developed an analytics and feedback strategy that allowed them to earn $20 million in revenue the first year they quit their day jobs.","excerptHtml":"\u003cdiv style=\"text-align: left;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: left;\"\u003e\u003ca href=\"https://www.shopify.com/blog/pivoting-your-brand%20\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Chomps.jpg?v=1728342588\" alt=\"\" style=\"float: none;\" data-mce-fragment=\"1\" data-mce-style=\"float: none;\" data-mce-src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Chomps.jpg?v=1728342588\"\u003e\u003c/a\u003e\u003c/div\u003e\u003cp\u003ePeter Maldonado and Rashid Ali launched Chomps to fill a need of their own. Six years later, they developed an analytics and feedback strategy that allowed them to earn $20 million in revenue the first year they quit their day jobs. \u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Peter Maldonado and Rashid Ali, Chomps’ cofounders, share a feedback strategy that brought in $20 million in revenue the year they quit their jobs."},"authorV2":{"__typename":"ArticleAuthor","name":"Gogo Zoger","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,null],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Chomps.jpg?v=1728488276","imageAltText":"Writing Copy for Instagram Captions","modifiedAt":"Oct 8, 2024","modifiedAtRaw":"2024-10-08T00:30:03Z"},{"__typename":"Article","id":"gid://shopify/Article/561744838690","handle":"telescope-corporate-gifting","title":"How Corporate Gifting Can Boost Your Brand","publishedAt":"2024-10-03T20:27:53Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Telescope.jpg?v=1728309911","altText":null,"width":1848,"height":782},"tags":["Podcasts"],"contentHtml":"","excerpt":"Chloe Sapienza gives us a behind-the-scenes look at how her company, Telescope, helps source, design, and fulfill orders for corporate swag or gifts.","excerptHtml":"\u003cp\u003e\u003cimg alt=\"Chloe Sapienza speaks to Masters podcast, about her company Telescope\" src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-Telescope.jpg?v=1727985358\"\u003e\u003c/p\u003e\n\u003cp\u003eChloe Sapienza gives us a behind-the-scenes look at how her company, Telescope, helps source, design, and fulfill orders for corporate swag or gifts.\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Chloe Sapienza, the founder of Telescope, an agency that specializes in sourcing and fulfilling corporate gifts, shares her advice."},"authorV2":{"__typename":"ArticleAuthor","name":"Meghan Coyle","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,null],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-Telescope.jpg?v=1728309911","imageAltText":null,"modifiedAt":"Oct 3, 2024","modifiedAtRaw":"2024-10-03T20:27:53Z"},{"__typename":"Article","id":"gid://shopify/Article/561672388642","handle":"osea-malibu-key-to-longevity","title":"Marketing Strategies Every Entrepreneur Can Use","publishedAt":"2024-09-24T03:30:00Z","image":{"__typename":"Image","url":"https://cdn.shopify.com/s/files/1/0070/7032/articles/Blog-Header-OSEA-Malibu.jpg?v=1727449259","altText":null,"width":1848,"height":782},"tags":["Podcasts"],"contentHtml":"","excerpt":"OSEA Malibu has been family owned and operated since 1996. CEO Melissa Palmer has marketing strategies that helped the brand sustain growth for decades.","excerptHtml":"\u003cdiv style=\"text-align: left;\"\u003e\u003ca href=\"https://www.shopify.com/blog/osea-malibu-key-to-longevity%20\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cimg style=\"float: none;\" alt=\"\" src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Blog-Header-OSEA-Malibu.jpg?v=1727135821\"\u003e\u003c/a\u003e\u003c/div\u003e\n\u003cp\u003eOSEA Malibu has been family owned and operated since 1996. CEO Melissa Palmer has marketing strategies that helped the brand sustain growth for decades.\u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"OSEA Malibu has been family owned and operated since 1996. 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Learn his steps to building an effective social media strategy.","excerptHtml":"\u003cdiv data-mce-fragment=\"1\" style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e\u003ca href=\"https://www.shopify.com/blog/timm-chiusano-tik-tok-content-pillars\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cimg data-mce-fragment=\"1\" style=\"float: none;\" alt=\"\" src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Masters_BlogTemplate-TIMMCHIUSANO.jpg?v=1714413603\" data-mce-src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Masters_BlogTemplate-TIMMCHIUSANO.jpg?v=1714413603\" data-mce-style=\"float: none;\"\u003e\u003c/a\u003e\u003c/div\u003e\u003cp\u003eTimm Chiusano blew up on TikTok after experimenting with content topics and formats. Learn his steps to building an effective social media strategy. \u003c/p\u003e","seo":{"__typename":"SEO","title":null,"description":"Timm Chiusano blew up on TikTok after experimenting with content topics and formats. 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Today, that brand is an eight-figure business, thanks to its event programming and community-first strategy.","excerptHtml":"\u003cdiv style=\"text-align: start;\"\u003e\u003ca href=\"https://www.shopify.com/blog/gym-plus-coffee-grow-a-community-first-brand%20\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cimg style=\"float: none;\" alt=\"\" src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/Masters_BlogTemplate-GYM_COFFEE_B.jpg?v=1713982837\"\u003e\u003c/a\u003e\u003c/div\u003e\n\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eNiall Horgan and his two best friends launched lifestyle brand Gym+Coffee in 2017. Today, that brand is an eight-figure business, thanks to its event programming and community-first strategy. \u003c/span\u003e","seo":{"__typename":"SEO","title":null,"description":"Niall Horgan and his best friends launched Gym+Coffee, a lifestyle brand worth eight figures, thanks to its in-person community events."},"authorV2":{"__typename":"ArticleAuthor","name":"Gogo Zoger","avatarUrl":"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404","isDisabledAuthor":false},"metafields":[null,null,null,null,null,null,{"__typename":"Metafield","value":"[{\"title\":\"How To Make Money on Instagram in 2024 (9 Actionable Ideas)\",\"tags\":[\"Social Media Optimization\"],\"handle\":\"make-money-on-instagram\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/how-to-make-money-on-instagram.png?format=webp\u0026v=1693586866\u0026\",\"imageAltText\":\"Graphic of a mobile phone with heart shapes bubbles floating around it\",\"modifiedAt\":\"2023-11-08\"},{\"title\":\"How To Start an Ecommerce Business: Guide for 2024\",\"tags\":[\"Starting Up\"],\"handle\":\"ecommerce-business-blueprint\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/Header_43a6fbaa-305a-4bda-8ef7-5e7f4e1278da.png?format=webp\u0026v=1694450194\",\"imageAltText\":\"3D models of a shopping cart and a smartphone on a turquoise background.\",\"modifiedAt\":\"2023-09-01\"},{\"title\":\"What Is Dropshipping and How Does It Work? 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