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class="cl0p1s0 container-fluid d8dev6m"><div id="main-content" class="s4wvt8f"></div><section class="row"><div class="detail-zone col"><article class="s1vascpb d1fzgn0z dohyj9x d1oedowi sh51fbu sk6xmai"><div><picture class="s9gezr6"><source type="image/webp" srcset="https://static.dw.com/image/62494257_600.webp 78w, https://static.dw.com/image/62494257_601.webp 201w, https://static.dw.com/image/62494257_602.webp 379w, https://static.dw.com/image/62494257_603.webp 545w, https://static.dw.com/image/62494257_604.webp 767w, https://static.dw.com/image/62494257_605.webp 1199w" media="(min-width: 0px) " height="56.25" width="100"/><source type="image/jpeg" srcset="https://static.dw.com/image/62494257_600.jpg 78w, https://static.dw.com/image/62494257_601.jpg 201w, https://static.dw.com/image/62494257_602.jpg 379w, https://static.dw.com/image/62494257_603.jpg 545w, https://static.dw.com/image/62494257_604.jpg 767w, https://static.dw.com/image/62494257_605.jpg 1199w" media="(min-width: 0px) " height="56.25" width="100"/><img fetchpriority="high" src srcset="https://static.dw.com/image/62494257_600.jpg 78w, https://static.dw.com/image/62494257_601.jpg 201w, https://static.dw.com/image/62494257_602.jpg 379w, https://static.dw.com/image/62494257_603.jpg 545w, https://static.dw.com/image/62494257_604.jpg 767w, https://static.dw.com/image/62494257_605.jpg 1199w" width="100" height="56.25" title="DW Afrimaxx Sendungslogo" alt="DW Afrimaxx Sendungslogo"/></picture></div><div class="page move-up"><div class="content-area sa7l9jt s9mg977"><div class="s1h7vg8b"><h1 class="dlt0baw saqvxdf hr9hvkd hb7nbxk seipclg b1ho1h07">Afrimaxx — Modern African Lifestyle</h1><p class="teaser d16w0xvi s1811lbz t1qen3t4 m1km9ap7 wgx1hx2 b1ho1h07">The weekly lifestyle magazine searches for inspiration and innovation in all areas of popular culture – from fashion and design through to architecture, art, food and travel. The focus is on outstanding individuals doing extraordinary things on the African continent. </p></div><div class="d16w0xvi d16w0xvi d1jab1uj d1fzgn0z dohyj9x d1oedowi dc0m0op b1dnaie6 b1l0plxv s1ur2k5q closed"><section class="details-text c1ebneao s17j8gzx rich-text t1it8i9i r1wgtjne wgx1hx2 b1ho1h07"><p>Afrimaxx showcases contemporary lifestyle for a young, emergent pan-African target group: inspiring, motivating, future-oriented. </p> <p>The magazine presents creatives in their home nations<span data-ccp-parastyle="Normal (Web)">;</span><span data-ccp-parastyle="Normal (Web)"> visit</span><span data-ccp-parastyle="Normal (Web)">ing</span><span data-ccp-parastyle="Normal (Web)"> renowned designers, musicians, architects </span><span data-ccp-parastyle="Normal (Web)">who are </span><span data-ccp-parastyle="Normal (Web)">leaving their mark on the young continent. From well-known brands through to ambitious s</span><span data-ccp-parastyle="Normal (Web)">tart-</span><span data-ccp-parastyle="Normal (Web)">u</span><span data-ccp-parastyle="Normal (Web)">ps – </span><span data-ccp-parastyle="Normal (Web)">every week “</span><span data-ccp-parastyle="Normal (Web)">Afrimaxx</span><span data-ccp-parastyle="Normal (Web)">”</span><span data-ccp-parastyle="Normal (Web)"> (</span><span data-ccp-parastyle="Normal (Web)">from </span><span data-ccp-parastyle="Normal (Web)">5 August 2022) </span><span data-ccp-parastyle="Normal (Web)">seeks out the continent’s best design and lifestyle innovations. The program is a co-production between DW an</span><span data-ccp-parastyle="Normal (Web)">d "Arena Holding" in Johannesburg, South Africa.</span> </p> <p><span><span data-ccp-parastyle="Normal (Web)">The format </span></span><span><span data-ccp-parastyle="Normal (Web)">c</span><span data-ccp-parastyle="Normal (Web)">urates</span><span data-ccp-parastyle="Normal (Web)"> a pan-African cultural mosaic for a young, emergent target group by showcasing the innovation and creativity of Africa’s many di</span><span data-ccp-parastyle="Normal (Web)">verse</span><span data-ccp-parastyle="Normal (Web)"> nations. </span></span><span> <span data-ccp-parastyle="Normal (Web)">With “</span><span data-ccp-parastyle="Normal (Web)">Afrimaxx</span><span data-ccp-parastyle="Normal (Web)">“</span><span data-ccp-parastyle="Normal (Web)">, DW illustrates lifestyle and trends from countries south of the Sahara, presenting Africa as a cosmopolitan, modern and </span><span data-ccp-parastyle="Normal 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