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</div> </header>  <section class="wpblog__section wpblog__section--edge-to-edge wpblog__section--bottom-spaced"> <div class="wpblog__container"> <article class="wpblog-post-hero">  <figure class="wpblog-post-hero__image"> <img width="1600" height="1000" src="https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=1600&h=1000&crop=1" class="w-full h-auto object-cover wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=1600&h=1000&crop=1 1600w, https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=150&h=94&crop=1 150w, https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=300&h=187&crop=1 300w, https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=768&h=480&crop=1 768w, https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=1024&h=640&crop=1 1024w" sizes="(max-width: 1600px) 100vw, 1600px" data-attachment-id="72661" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/festive-color-palettes-wordpress-website/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png" data-orig-size="2997,1887" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="festive-color-palettes-wordpress-website" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/festive-color-palettes-wordpress-website.png?w=1024" /> </figure>  <div class="wpblog-post-hero__meta-data wpblog--bg-gray">  <div> <p class="wpblog-post-hero__subtitle">POSTED BY</p> </div>  <div class="wpblog-post-hero__author-info-row">  <div class="wpblog-post-hero__author-image"> <img src="https://secure.gravatar.com/avatar/f2ca94080c396c92a5a7df2f85307f2b?s=80&d=retro" alt="Author Image" /> </div>  <div class="wpblog-post-hero__author-details"> <a href="https://wordpress.com/blog/author/kkoteen/"> <p class="post-author-name">Katie Koteen</p> <p class="post-author-title">Dotcom Marketing, Content</p> </a> </div> </div>  <div class="wpblog-post-hero__related-reading"> <p class="wpblog-post-hero__subtitle">RELATED READING</p>  <div class="wpblog-post-hero__related-article"> <h3 class="wpblog-post-hero__related-title"> <a href="https://wordpress.com/blog/2024/11/14/website-layout-examples/"> 11 Website Layout Examples for Every Type of Page</a> </h3> <p class="wpblog-post-hero__related-author"> Nick Schäferhoff </p> </div>  <div class="wpblog-post-hero__related-article"> <h3 class="wpblog-post-hero__related-title"> <a href="https://wordpress.com/blog/2024/11/06/recipe-plugins/"> Why a Recipe Plugin is the Secret Ingredient for Your Food Blog’s Success</a> </h3> <p class="wpblog-post-hero__related-author"> Katie Koteen </p> </div> </div> </div> </article> </div> </section> <div class="post-content entrytext"> <div class="wpblog__container"> <div id="wpblog-post-body"> <p>The end of the year is here, and with it comes a season of excitement and celebration! Whether you’re bundling up in cozy sweaters and snow boots or soaking up the sun in swimsuits, this time of year has something special for everyone. No matter where you are in the world, the final quarter brings festive holidays and celebrations to look forward to.</p> <p>If you’re looking to capture the magic of the season on your website, try a pop of festive, holiday-inspired color or a cozy new theme. It’s the perfect way to welcome the season for you and your site visitors—whether they’re browsing for a holiday recipe, shopping for gifts, or exploring a guide to the best cross-country ski destinations.</p> <p>Today we will show you how you can bring those festive feelings to your site with a few of our favorite color palettes and themes, along with where to find free illustrations and images to bring a refreshing seasonal touch to your site.</p> <h2 class="wp-block-heading">Festive color palettes </h2> <p>Here are four festive color palettes––ranging from bright and bold to chill and subtle––that will give your site some holiday spirit:</p> <h3 class="wp-block-heading">Joyful winter</h3> <p>This winter-inspired color palette features warm, inviting hues of soft coral and deep red, balanced by a neutral blush and grounded by cool teal and navy. Incorporating these colors into your WordPress site creates a cozy and joyful vibe.</p> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg"><img data-attachment-id="72290" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/joyful-winter-color-palette/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg" data-orig-size="1400,400" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="joyful-winter-color-palette" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg?w=1024" width="1400" height="400" src="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg" alt="a red and blue color palette with five different colored circles" class="wp-image-72290" srcset="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg?w=150&h=43 150w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg?w=300&h=86 300w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg?w=768&h=219 768w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette.jpg?w=1024&h=293 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a></figure> <figure class="wp-block-table has-small-font-size"><table class="has-fixed-layout" style="border-style:dotted"><tbody><tr><td class="has-text-align-center" data-align="center">Blush Ember<br>#E37C77</td><td class="has-text-align-center" data-align="center">Crimson Hearth #B84138</td><td class="has-text-align-center" data-align="center">Rose Mist <br>#DFC5C6</td><td class="has-text-align-center" data-align="center">Teal Drift<br>#3D8391</td><td class="has-text-align-center" data-align="center">Midnight Fjord<br>#1C4864</td></tr></tbody></table></figure> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg"><img data-attachment-id="72295" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/joyful-winter-color-palette-site/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg" data-orig-size="1400,843" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="joyful-winter-color-palette-site" data-image-description="" data-image-caption="<p>Blogorama theme</p> " data-medium-file="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg?w=1024" width="1400" height="843" src="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg" alt="a screenshot of a website with a pink background, black and white photos, and a blue line at the top" class="wp-image-72295" srcset="https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg?w=150&h=90 150w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg?w=300&h=181 300w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg?w=768&h=462 768w, https://en-blog.files.wordpress.com/2024/11/joyful-winter-color-palette-site.jpg?w=1024&h=617 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a><figcaption class="wp-element-caption"><a href="https://wordpress.com/theme/blogorama?tab_filter=recommended">Blogorama theme</a></figcaption></figure> <h3 class="wp-block-heading">Winter frost</h3> <p>This winter color palette offers a harmonious blend of soft neutrals and cool blues, creating a warm and calm earthiness on your website. Perfect for a more sophisticated Hanukkah palette or a serene winter feel. </p> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg"><img data-attachment-id="72298" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/winter-frost-color-palette/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg" data-orig-size="1400,400" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="winter-frost-color-palette" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg?w=1024" loading="lazy" width="1400" height="400" src="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg" alt="a blue and grey color palette with five different colored circles" class="wp-image-72298" srcset="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg?w=150&h=43 150w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg?w=300&h=86 300w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg?w=768&h=219 768w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette.jpg?w=1024&h=293 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a></figure> <figure class="wp-block-table has-small-font-size"><table class="has-fixed-layout" style="border-style:dotted"><tbody><tr><td class="has-text-align-center" data-align="center">Frosted Silver<br>#DDDFDE</td><td class="has-text-align-center" data-align="center">Cozy Taupe<br>#C1B4A8</td><td class="has-text-align-center" data-align="center">Chestnut Glow <br>#A48E7F</td><td class="has-text-align-center" data-align="center">Winter Night<br>#365A72</td><td class="has-text-align-center" data-align="center">Icy Horizon<br>#6A91A9</td></tr></tbody></table></figure> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg"><img data-attachment-id="72301" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/winter-frost-color-palette-site/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg" data-orig-size="1400,780" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="winter-frost-color-palette-site" data-image-description="" data-image-caption="<p>Byrne theme</p> " data-medium-file="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg?w=1024" loading="lazy" width="1400" height="780" src="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg" alt="a screenshot of a website with a light blue and white color palatte and a picture of a brunch spread" class="wp-image-72301" srcset="https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg?w=150&h=84 150w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg?w=300&h=167 300w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg?w=768&h=428 768w, https://en-blog.files.wordpress.com/2024/11/winter-frost-color-palette-site.jpg?w=1024&h=571 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a><figcaption class="wp-element-caption"><a href="https://wordpress.com/theme/byrne">Byrne theme</a></figcaption></figure> <h3 class="wp-block-heading">Classic gingerbread</h3> <p>This palette captures the essence of a cozy, rustic holiday with its warm earthy tones and timeless charm—perfect for creating a welcoming, homey Christmas atmosphere. It’s so inviting, that you can almost smell the gingerbread baking!</p> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg"><img data-attachment-id="72304" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/classic-gingerbread-color-palette/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg" data-orig-size="1400,400" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="classic-gingerbread-color-palette" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg?w=1024" loading="lazy" width="1400" height="400" src="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg" alt="a green, red, brown, and orange color palette with five different colored circles" class="wp-image-72304" srcset="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg?w=150&h=43 150w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg?w=300&h=86 300w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg?w=768&h=219 768w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette.jpg?w=1024&h=293 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a></figure> <figure class="wp-block-table has-small-font-size"><table class="has-fixed-layout" style="border-style:dotted"><tbody><tr><td class="has-text-align-center" data-align="center">Deep Forest Green<br>#2E4D34</td><td class="has-text-align-center" data-align="center">Warm Burlap<br>#A67B5B</td><td class="has-text-align-center" data-align="center">Cranberry Red<br>#B22222</td><td class="has-text-align-center" data-align="center">Creamy Beige<br>#F5F5DC</td><td class="has-text-align-center" data-align="center">Burnt Orange<br>#D2691E</td></tr></tbody></table></figure> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg"><img data-attachment-id="72307" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/classic-gingerbread-color-palette-site/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg" data-orig-size="1400,805" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="classic-gingerbread-color-palette-site" data-image-description="" data-image-caption="<p>Marl theme</p> " data-medium-file="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg?w=1024" loading="lazy" width="1400" height="805" src="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg" alt="a screenshot of a website with a creamy beige background and green text and a photo of ceramics" class="wp-image-72307" srcset="https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg?w=150&h=86 150w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg?w=300&h=173 300w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg?w=768&h=442 768w, https://en-blog.files.wordpress.com/2024/11/classic-gingerbread-color-palette-site.jpg?w=1024&h=589 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a><figcaption class="wp-element-caption"><a href="https://wordpress.com/theme/marl?tab_filter=recommended">Marl theme</a></figcaption></figure> <h3 class="wp-block-heading">Jewel box winter</h3> <p>This palette is the jewel box of winter—perfect for those who prefer bold, vibrant colors in their branding and design. Its rich, saturated tones add a pop of color that stand out beautifully against classic autumn and winter hues. Best of all, it’s incredibly versatile, making it easy to expand and adapt throughout the year.</p> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg"><img data-attachment-id="72309" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/jewel-box-winter-color-palette/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg" data-orig-size="1400,400" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="jewel-box-winter-color-palette" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg?w=1024" loading="lazy" width="1400" height="400" src="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg" alt="a yellow, purple, and green color palette with five different colored circles" class="wp-image-72309" srcset="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg?w=150&h=43 150w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg?w=300&h=86 300w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg?w=768&h=219 768w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette.jpg?w=1024&h=293 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a></figure> <figure class="wp-block-table has-small-font-size"><table class="has-fixed-layout" style="border-style:dotted"><tbody><tr><td class="has-text-align-center" data-align="center">Golden Spice<br>#E99739</td><td class="has-text-align-center" data-align="center">Plum Wine<br>#693551</td><td class="has-text-align-center" data-align="center">Harvest Olive<br>#686610</td><td class="has-text-align-center" data-align="center">Forest Ember<br>#273223</td><td class="has-text-align-center" data-align="center">Creamy Chai<br>#F8E1C8</td></tr></tbody></table></figure> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg"><img data-attachment-id="72343" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/jewel-box-winter-color-palette-site-2/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg" data-orig-size="1400,671" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="jewel-box-winter-color-palette-site-2" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg?w=1024" loading="lazy" width="1400" height="671" src="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg" alt="a screenshot of a website for a jewelry company with a creamy chai background and purple accents" class="wp-image-72343" srcset="https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg?w=150&h=72 150w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg?w=300&h=144 300w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg?w=768&h=368 768w, https://en-blog.files.wordpress.com/2024/11/jewel-box-winter-color-palette-site-2.jpg?w=1024&h=491 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a><figcaption class="wp-element-caption"><a href="https://wordpress.com/theme/aether?tab_filter=recommended">Aether theme</a></figcaption></figure> <h2 class="wp-block-heading">Updating your site colors</h2> <p>Use any of these palettes as a starting point for your site’s color refresh. To begin, take a look at your existing site and see if one of these palettes align well with your existing site branding. You can do this by swapping in just a color or two—you likely won’t use every color in the palette. </p> <p>After choosing a palette, consider updating product or lifestyle images to echo these colors. If you need help sourcing stock photos, <a href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/#photography">we’ll dive into that below</a>.</p> <p>If you’re new to customizing your site’s look, don’t worry—<a href="https://wordpress.com/support/site-editor/">the WordPress.com Editor</a> makes it easy. You can <a href="https://wordpress.com/support/custom-colors/#define-a-color-palette">set a custom palette</a>, add custom colors, and apply updates across your site, covering all the consistent elements like text, headings, links, backgrounds, buttons, and more.</p> <p>When you’re ready to start implementing your new color palette, this tutorial is the perfect guide to get you going: <a href="https://wordpress.com/support/custom-colors/">Custom Colors on WordPress.com</a>.</p> <h2 class="wp-block-heading">Winter-inspired themes</h2> <p>If you’re looking for a bigger site refresh, changing not just your colors <em>but your theme</em> can instantly elevate the look and feel of your website in a more impactful way. Here are a few of our favorite themes that instantly bring the cozy-cottage charm to life: </p> <h3 class="wp-block-heading">Cottage</h3> <figure class="wp-block-image size-full"><a href="https://wordpress.com/theme/cottage"><img data-attachment-id="72316" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/cottage-theme-showcase/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg" data-orig-size="1400,878" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="cottage-theme-showcase" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg?w=1024" loading="lazy" width="1400" height="878" src="https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg" alt="an iPad, computer, and mobile view of the Cottage WordPress.com theme on a green background" class="wp-image-72316" srcset="https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg 1400w, https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg?w=150&h=94 150w, https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg?w=300&h=188 300w, https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg?w=768&h=482 768w, https://en-blog.files.wordpress.com/2024/11/cottage-theme-showcase.jpeg?w=1024&h=642 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a></figure> <p><a href="https://wordpress.com/theme/cottage">Cottage</a> is a beautifully-crafted theme that brings the charm of the countryside to your online space. Featuring a warm palette of earthy tones, subtle textured backgrounds, and timeless serif fonts, Cottage is all about rustic simplicity and warm natural elements. </p> <h3 class="wp-block-heading">Nook</h3> <figure class="wp-block-image size-full"><a href="https://wordpress.com/theme/nook?tab_filter=all"><img data-attachment-id="72318" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/nook-theme-showcase/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg" data-orig-size="1400,877" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="nook-theme-showcase" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg?w=1024" loading="lazy" width="1400" height="877" src="https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg" alt="an iPad, computer, and mobile view of the Nook WordPress.com theme on a light blue background" class="wp-image-72318" srcset="https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg?w=150&h=94 150w, https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg?w=300&h=188 300w, https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg?w=768&h=481 768w, https://en-blog.files.wordpress.com/2024/11/nook-theme-showcase.jpg?w=1024&h=641 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a></figure> <p><a href="https://wordpress.com/theme/nook?tab_filter=all">Nook</a> is a classic two-column blog theme with a sidebar. Its versatile, timeless design creates a warm, familiar feel, providing the perfect space for sharing your DIY projects, <a href="https://wordpress.com/blog/2024/11/06/recipe-plugins/">tasty recipes</a>, and creative inspirations.</p> <h3 class="wp-block-heading">Dorna</h3> <figure class="wp-block-image size-full"><a href="https://wordpress.com/theme/dorna?tab_filter=all"><img data-attachment-id="72320" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/dorna-theme-showcase/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg" data-orig-size="1400,877" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="dorna-theme-showcase" data-image-description="" data-image-caption="" data-medium-file="https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg?w=1024" loading="lazy" width="1400" height="877" src="https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg" alt="an iPad, computer, and mobile view of the Dorna WordPress.com theme on a light grey background" class="wp-image-72320" srcset="https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg 1400w, https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg?w=150&h=94 150w, https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg?w=300&h=188 300w, https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg?w=768&h=481 768w, https://en-blog.files.wordpress.com/2024/11/dorna-theme-showcase.jpg?w=1024&h=641 1024w" sizes="(max-width: 1400px) 100vw, 1400px" /></a></figure> <p><a href="https://wordpress.com/theme/dorna?tab_filter=all">Dorna</a> is a clean, product-focused theme, and its warm, inviting design and simple layout make it ideal for online shops featuring cozy, modern homewares and furniture.</p> <h2 class="wp-block-heading" id="photography">Resources for seasonal photography and illustrations</h2> <p>Photography and illustrations are fantastic ways to bring your new color palette and/or theme to life. If you’re not capturing photos yourself or just want a fresh look, <a href="https://www.pexels.com/">Pexels</a>, <a href="https://unsplash.com/">Unsplash</a>, and <a href="https://pixabay.com">Pixabay</a> all offer a wide selection of free, high-quality photos and illustrations. Even better, <a href="https://wordpress.com/support/finding-free-images-and-other-media/pexels/">Pexels is fully integrated into your WordPress.com media library</a>, allowing you to easily add copyright-free images directly to your site.</p> <figure class="wp-block-image size-full"><a href="https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg"><img data-attachment-id="72332" data-permalink="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/screenshot-39/" data-orig-file="https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg" data-orig-size="1090,712" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"Screenshot","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"Screenshot","orientation":"1"}" data-image-title="Screenshot" data-image-description="" data-image-caption="<p>Screenshot</p> " data-medium-file="https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg?w=300" data-large-file="https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg?w=1024" loading="lazy" width="1090" height="712" src="https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg" alt="the Pexels Free Photos button selected in the WordPress.com editor" class="wp-image-72332" srcset="https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg 1090w, https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg?w=150&h=98 150w, https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg?w=300&h=196 300w, https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg?w=768&h=502 768w, https://en-blog.files.wordpress.com/2024/11/select-image-pexels.jpg?w=1024&h=669 1024w" sizes="(max-width: 1090px) 100vw, 1090px" /></a></figure> <p>When searching for images to add to your site, here are a few seasonal keywords to get you started: <strong>warm ambiance, hygge, fall leaves, snug nook, warm lighting, autumnal vibes, natural tones, fireside, rustic charm, homey feel, earthy tones, woolen textures, and cozy fall.</strong></p> <p>You can also incorporate seasonal pops of color by adding custom graphics to your site. <a href="https://www.canva.com/">Canva</a> is an excellent tool for creating custom visuals, with easy-to-use templates for everything from banners to sidebar graphics. It’s a simple, freemium way to add that extra festive touch to your WordPress site.</p> <hr class="wp-block-separator has-alpha-channel-opacity" /> <p>As we start looking at the new year ahead, it’s the perfect time to refresh your website with a look and feel that captures the spirit of the season—whether it’s fall and winter in the northern hemisphere or spring and summer in the southern hemisphere.</p> <p>So go ahead—dive into the season with a new look! <a href="https://wordpress.com/themes?ref=blog">Try out one of our free or premium themes</a>, and let your creativity run wild.</p> <div id="jp-post-flair" class="sharedaddy sd-like-enabled sd-sharing-enabled"><div class="sharedaddy sd-sharing-enabled"><div class="robots-nocontent sd-block sd-social sd-social-icon sd-sharing"><h3 class="sd-title">Share this:</h3><div class="sd-content"><ul><li class="share-tumblr"><a rel="nofollow noopener noreferrer" data-shared="" class="share-tumblr sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=tumblr" target="_blank" title="Click to share on Tumblr" ><span></span><span class="sharing-screen-reader-text">Click to share on Tumblr (Opens in new window)</span></a></li><li class="share-x"><a rel="nofollow noopener noreferrer" data-shared="sharing-x-72288" class="share-x sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=x" target="_blank" title="Click to share on X" ><span></span><span class="sharing-screen-reader-text">Click to share on X (Opens in new window)</span></a></li><li class="share-mastodon"><a rel="nofollow noopener noreferrer" data-shared="sharing-mastodon-72288" class="share-mastodon sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=mastodon" target="_blank" title="Click to share on Mastodon" ><span></span><span class="sharing-screen-reader-text">Click to share on Mastodon (Opens in new window)</span></a></li><li class="share-facebook"><a rel="nofollow noopener noreferrer" data-shared="sharing-facebook-72288" class="share-facebook sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=facebook" target="_blank" title="Click to share on Facebook" ><span></span><span class="sharing-screen-reader-text">Click to share on Facebook (Opens in new window)</span></a></li><li class="share-linkedin"><a rel="nofollow noopener noreferrer" data-shared="sharing-linkedin-72288" class="share-linkedin sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=linkedin" target="_blank" title="Click to share on LinkedIn" ><span></span><span class="sharing-screen-reader-text">Click to share on LinkedIn (Opens in new window)</span></a></li><li class="share-jetpack-whatsapp"><a rel="nofollow noopener noreferrer" data-shared="" class="share-jetpack-whatsapp sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=jetpack-whatsapp" target="_blank" title="Click to share on WhatsApp" ><span></span><span class="sharing-screen-reader-text">Click to share on WhatsApp (Opens in new window)</span></a></li><li class="share-threads"><a rel="nofollow noopener noreferrer" data-shared="sharing-threads-72288" class="share-threads sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=threads" target="_blank" title="Click to share on Threads" ><span></span><span class="sharing-screen-reader-text">Click to share on Threads (Opens in new window)</span></a></li><li class="share-bluesky"><a rel="nofollow noopener noreferrer" data-shared="sharing-bluesky-72288" class="share-bluesky sd-button share-icon no-text" href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?share=bluesky" target="_blank" title="Click to share on Bluesky" ><span></span><span class="sharing-screen-reader-text">Click to share on Bluesky (Opens in new window)</span></a></li><li><a href="#" class="sharing-anchor sd-button share-more"><span>More</span></a></li><li class="share-end"></li></ul><div class="sharing-hidden"><div class="inner" style="display: none;"><ul><li class="share-email"><a rel="nofollow noopener noreferrer" data-shared="" class="share-email sd-button share-icon no-text" href="mailto:?subject=%5BShared%20Post%5D%20Seasonal%20Color%20Palettes%20and%20Style%20Tips%20to%20Refresh%20Your%20Website%20for%20the%20Holidays&body=https%3A%2F%2Fwordpress.com%2Fblog%2F2024%2F11%2F21%2Fholiday-color-palettes%2F&share=email" target="_blank" title="Click to email a link to a friend" data-email-share-error-title="Do you have email set up?" data-email-share-error-text="If you're having problems sharing via email, you might not have email set up for your browser. 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People don’t give enough credit to brand colours!</p> <p id="comment-like-444838" data-liked=comment-not-liked class="comment-likes comment-not-liked"><a href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?like_comment=444838&_wpnonce=3eac7d6e44" class="comment-like-link needs-login" data-blog="3584907"><span>Like</span></a><span id="comment-like-count-444838" class="comment-like-feedback">Liked by <a href="#" class="view-likers" data-like-count="4">4 people</a></span></p> </div> <ul class="comment-actions"> </ul> </li> </li> <li class="comment byuser comment-author-deepanilamani odd alt thread-odd thread-alt depth-1" id="comment-444844"> <cite class="comment-author"> <img alt='' src='https://1.gravatar.com/avatar/445470b3b6009be0fa8189c6500a45896bb942368d93cc63aa17b743d16267d2?s=32&d=retro' srcset='https://1.gravatar.com/avatar/445470b3b6009be0fa8189c6500a45896bb942368d93cc63aa17b743d16267d2?s=32&d=retro 1x, https://1.gravatar.com/avatar/445470b3b6009be0fa8189c6500a45896bb942368d93cc63aa17b743d16267d2?s=48&d=retro 1.5x, https://1.gravatar.com/avatar/445470b3b6009be0fa8189c6500a45896bb942368d93cc63aa17b743d16267d2?s=64&d=retro 2x, https://1.gravatar.com/avatar/445470b3b6009be0fa8189c6500a45896bb942368d93cc63aa17b743d16267d2?s=96&d=retro 3x, https://1.gravatar.com/avatar/445470b3b6009be0fa8189c6500a45896bb942368d93cc63aa17b743d16267d2?s=128&d=retro 4x' class='avatar avatar-32' height='32' width='32' loading='lazy' decoding='async' /> <a href="https://iammypath.wordpress.com" class="url" rel="ugc external nofollow">deepanilamani</a> </cite> <small class="commentmetadata"> <a href="#comment-444844" title=""> Nov 22nd at 6:47 am </a> </small> <div class="contenttext"><p>Beautiful Colours. I love the warm natural colours for the season. I have got exactly the colours I like. Thank you. Happy Holidays 🙂</p> <p id="comment-like-444844" data-liked=comment-not-liked class="comment-likes comment-not-liked"><a href="https://wordpress.com/blog/2024/11/21/holiday-color-palettes/?like_comment=444844&_wpnonce=1d922a84ec" class="comment-like-link needs-login" data-blog="3584907"><span>Like</span></a><span id="comment-like-count-444844" class="comment-like-feedback">Liked by <a href="#" class="view-likers" data-like-count="4">4 people</a></span></p> </div> <ul class="comment-actions"> </ul> </li> </li> </ol> <div class="commentnav"> <div class="alignleft"></div> <div class="alignright"></div> </div> <div style="clear: both; margin-top: 15px;"></div> <div id="comments_warn"> <p> Please do not use these comments for asking questions, support, or bug reporting. 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Selectors can be css classes, IDs, * element types, etc. (e.g. '.my-class', '#my-id', 'div', etc.) */ const getClosestMatchingAncestor = ( event, selectors ) => { let { target: element } = event; let foundElement; for ( const selector of selectors ) { foundElement = element.closest( selector ); if ( foundElement ) { break; } } return foundElement; } /** * Main function to setup analytics. */ const setupAnalytics = () => { /** * Returns the current page path. */ function getCurrentPagePath( pathname = '' ) { return ( pathname || window.location.pathname ).replace( /^\/|\/$/g, '' ); } /** * Returns the current page name. */ function getCurrentPageName( pathname = '' ) { return getCurrentPagePath( pathname ).replace( getLocaleInPagePathRegExp(), '' ); } /** * Returns the current page locale. */ function getCurrentPageLocale() { const currentPagePath = getLocaleInPagePathRegExp().exec( getCurrentPagePath() ); return getCurrentPagePath !== null && getCurrentPagePath.length === 2 ? getCurrentPagePath[1] : ''; } /** * Helper function to extract locale from page path. */ function getLocaleInPagePathRegExp() { return /^(af|als|am|an|ar|arc|as|ast|av|ay|az|ba|bel|bg|bm|bn|bo|br|bs|ca|ce|ckb|cs|csb|cv|cy|da|de|dv|dz|el|el\-po|en|en\-gb|eo|es|es\-mx|et|eu|fa|fi|fo|fr|fr\-be|fr\-ca|fr\-ch|fur|fy|ga|gd|gl|gn|gu|he|hi|hr|hu|hy|ia|id|ii|ilo|is|it|ja|ka|kal|kir|km|kn|ko|kk|ks|kv|la|li|lo|lv|lt|mk|ml|mwl|mn|mr|ms|mya|nah|nap|ne|nds|nl|nn|nb|non|nv|oci|or|os|pa|pl|ps|pt|pt\-br|qu|ro|ru|rup|sc|si|sk|skr|sl|snd|so|sq|sr|su|sv|ta|te|th|tl|tir|tr|tt|ty|udm|ug|uk|ur|uz|vec|vi|wa|xal|yi|yo|za|zh\-cn|zh\-hk|zh\-tw)(?:\/|$)/; } /** * Returns the config for WPcom analytics. Sets various event props * used in tracking, e.g. locale, page path, etc. Mainly used for Tracks * event props. */ function getWPCOMAnalyticsDefaultConfig() { const currentGenericPageName = null; const cannonicalPath = null; return { // Current page props. currentPagePath: getCurrentPagePath(), currentPageName: getCurrentPageName(), currentGenericPageName: currentGenericPageName ?? getCurrentPageName( cannonicalPath ), currentPageLocale: getCurrentPageLocale(), // Page variation props. pageVariation: '', pagePersonalVariation: '', // Current user props. currentUserIdHash: "", currentUserIdHashShort: "", currentUserEmailHash: "", // Other misc. props. isHomepage: false, affiliateJSVersion: "1716355472", } } // When a8c-analytics:loaded is fired, start main event handling. document.addEventListener( 'a8c-analytics:loaded', () => { const cb = window.a8cAnalytics.cb; const kit = window.a8cAnalytics.kit; const config = getWPCOMAnalyticsDefaultConfig(); const configOptions = window.a8cAnalyticsConfig.fireAnalyticsOptions; // Extend config with any custom props. Object.assign( window.a8cAnalyticsConfig, config ); // Backcompat. for `lpName` and `lpVariation` config properties. config.currentPageName = ! configOptions.currentPageName && 'logged-out-homepage' === configOptions.lpName ? configOptions.lpName : config.currentPageName; config.currentPageName = ! configOptions.currentPageName && 'logged-out-app-promo' === configOptions.lpName ? configOptions.lpName : config.currentPageName; // Backcompat. for `lpPersonalVariation` config property. config.pageVariation = ! configOptions.pageVariation && configOptions.lpVariation ? configOptions.lpVariation : config.pageVariation; config.pagePersonalVariation = ! configOptions.pagePersonalVariation && configOptions.lpPersonalVariation ? configOptions.lpPersonalVariation : config.pagePersonalVariation; /** * Applies linkers, e.g. for "forwarding" certain URL parameters between WordPress.com * and other properties (e.g. Jetpack.com). Used for affiliate tracking, coupons, etc. */ const applyLinkers = () => { kit.linkQueryVars( [ { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack|woocommerce|crowdsignal|wpjobmanager)\.com(?:\/|$)/i, ], linkQueryVars: [ 'aff', 'affiliate', 'cid', // Aff campaign ID. 'sid', // Aff sub ID. 'irclickid' // Impact Affiliate Click ID ], }, { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack)\.com(?:\/|$)/i, ], linkQueryVars: [ 'coupon', ], }, ] ); } /** * Handles currencies. Gets the currency value from cookies, and sets the currency * if the cookie is not present. Can also be overridden by setting the `currency` URL * paramter. */ const fireCurrencyHandlers = () => { let currency = kit.getQueryVar( 'currency' ) || ''; if ( ! currency && 'amex-business-in' === config.currentPageName ) { currency = 'USD'; // Special case for this LP. } if ( currency ) { kit.docCookies.setItem( 'landingpage_currency', currency, 31536000, '/', '.rootDomain' ); } }; /** * Fires the `wpcom_page_view` Tracks event. */ const fireTracks = () => { const props = Object.assign( {}, kit.getQueryVars( '', kit.QUERY_PARAMS ), { // Page props. path: config.currentPagePath, name: config.currentPageName, locale: config.currentPageLocale, variation: config.pageVariation, personal_variation: config.pagePersonalVariation, // Back compat. LP props. lp_name: config.currentGenericPageName, lp_variation: config.pageVariation, lp_personal_variation: config.pagePersonalVariation, } ); window._tkq.push( [ 'recordEvent', 'wpcom_page_view', props ] ); }; function fireRedditAdvertisingPixel() { !function(w,d){if(!w.rdt){var p=w.rdt=function(){p.sendEvent?p.sendEvent.apply(p,arguments):p.callQueue.push(arguments)};p.callQueue=[];var t=d.createElement("script");t.src="https://www.redditstatic.com/ads/pixel.js",t.async=!0;var s=d.getElementsByTagName("script")[0];s.parentNode.insertBefore(t,s)}}(window,document); rdt('init','a2_ehx23cq176s3'); rdt('track', 'PageVisit'); } /** * Handles the referral tracking. */ const fireAffiliateReferrals = () => { kit.attachScriptElement( 'https://s1.wp.com/wp-content/themes/h4/landing/marketing/js/affiliate-referrals.js?v=' + config.affiliateJSVersion ); }; /** * Loads the Google Ads gtag. */ const loadGoogleAdsGtag = () => { kit.loadGtag( 'AW-946162814' ); } /** * Loads and fires the Google Analytics 4. */ const fireGoogleAnalyticsFour = () => { const gtagOptions = { 'anonymize_ip': true, 'use_amp_client_id': true }; kit.loadGtag( 'G-1H4VG5F5JF', gtagOptions ); } const fireParsely = ( trackingId ) => { kit.loadParselyTracker( trackingId ); } const fireHotJar = () => { if ( ! kit.pertainsToSTS() ) { kit.fireHotjar( 227769 ); } } /** * Loads and fires the Facebook Pixel. */ const fireFacebook = () => { kit.loadFacebook(); fbq( 'init', '823166884443641' ); fbq( 'track', 'PageView' ); } /** * Loads and fires Microsoft Clarity */ const fireMicrosoftClarity = () => { if ( window.clarity ) { return; } // Needs to be set prior to loading the external script. window.clarity = window.clarity || function () { ( window.clarity.q = window.clarity.q || [] ).push( arguments ); }; const clarityScript = kit.attachScriptElement( 'https://www.clarity.ms/tag/j0cc1i1dba' ); document.body.appendChild( clarityScript ); }; const fireImpactAffiliate = () => { kit.loadImpactAffiliate( config.currentUserIdHash, config.currentUserEmailHash ); } /** * Handles scroll percentage tracking. */ const trackScrollPercentage = () => { const scrollPosition = window.pageYOffset; const pageHeight = document.body.scrollHeight - window.innerHeight; const scrollProgress = ( scrollPosition / pageHeight ) * 100; // Check if the user has scrolled to 25%, 50%, 75%, or 100% of the page if ( scrollProgress >= 25 && scrollProgress < 50 ) { dispatchScrollCustomEvent( 25 ) } else if ( scrollProgress >= 50 && scrollProgress < 75 ) { dispatchScrollCustomEvent( 50 ) } else if ( scrollProgress >= 75 && scrollProgress < 100 ) { dispatchScrollCustomEvent( 75 ) } else if ( scrollProgress >= 100 ) { dispatchScrollCustomEvent( 100 ) } } /** * Dispatches a custom event with the scroll percentage. */ const dispatchScrollCustomEvent = ( scrollPercentage ) => { const event = new CustomEvent( `PageScrollPercentage${scrollPercentage}`, { detail: scrollPercentage } ); window.dispatchEvent(event); } /** * Handles the scroll tracking callback. E.g. firing Tracks and GA events. */ const scrollTrackingCallback = ( event ) => { const { detail: scrollPercentage } = event; const trackingProps = {}; // Event props. trackingProps.percent = event.detail ?? 0; trackingProps.path = config.currentPagePath || ''; trackingProps.name = config.currentPageName || ''; trackingProps.locale = config.currentPageLocale || ''; trackingProps.variation = config.pageVariation || ''; trackingProps.personal_variation = config.pagePersonalVariation || ''; trackingProps.lp_name = config.currentGenericPageName || ''; trackingProps.lp_variation = config.pageVariation || ''; trackingProps.lp_personal_variation = config.pagePersonalVariation || ''; tracksAnalyticsScrollEvent( trackingProps ); } /** * Dispatches a Tracks event for page scroll. */ const tracksAnalyticsScrollEvent = ( trackingProps ) => { window._tkq.push( [ 'recordEvent', 'wpcom_page_scroll', trackingProps ] ); } // Call the trackScrollProgress function every time the user scrolls window.addEventListener( 'scroll', trackScrollPercentage ); // Listen to events for specific scroll percentages, each event is only acted upon once. window.addEventListener( 'PageScrollPercentage25', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage50', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage75', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage100', scrollTrackingCallback, { once: true } ) /** * Handles click tracking for certain elements in Tracks and GA. */ const setupTracksGAClickTracking = () => { document.querySelector( 'body' ).addEventListener( 'click', ( event ) => { // We only care about clicks on certain elements. if ( event.target.matches( 'a, button, .click-tracking-enable' ) ) { const { target: clickEventTarget } = event; // Initialize eventProps object with some defaults. const eventProps = {}; eventProps.path = config.currentPagePath || ''; eventProps.name = config.currentPageName || ''; eventProps.lp_name = config.currentGenericPageName || ''; eventProps.locale = config.currentPageLocale || ''; eventProps.variation = config.pageVariation || ''; eventProps.personal_variation = config.pagePersonalVariation || ''; // Identify farthest and closest parent element. const selectors = [ '.wpcom-masterbar.wpcom-header', '.lpc', '.lp-block', '.lp-module', 'section', 'post', 'article' ]; const section = getLastMatchingAncestor( event, selectors ); const container = getClosestMatchingAncestor( event, selectors ); // Get class name and ID for container and add to props. eventProps.container_id = container ? container.getAttribute( 'id' ) : ''; eventProps.container_class = container ? container.getAttribute( 'class' ) : ''; eventProps.container = eventProps.container_id || eventProps.container_class; // What type of element have we clicked? eventProps.is_cta = clickEventTarget.matches( 'is-cta' ) ?? false; eventProps.is_in_header_nav = clickEventTarget.classList.contains('x-nav-link') || clickEventTarget.classList.contains('x-dropdown-link') || clickEventTarget.classList.contains('x-menu-link') || section === 'lpc-header-nav' || section === 'wpcom-masterbar.wpcom-header'; const isClickedElementButton = clickEventTarget.classList.contains('lpc-button') || clickEventTarget.classList.contains('button') || clickEventTarget.classList.contains('wp-block-button__link'); const isParentElementButton = clickEventTarget.parentElement && (clickEventTarget.parentElement.classList.contains('lpc-button') || clickEventTarget.parentElement.classList.contains('button') || clickEventTarget.parentElement.classList.contains('wp-block-button__link')); eventProps.is_button = isClickedElementButton || isParentElementButton; // Link data. eventProps.href = clickEventTarget.getAttribute( 'href' ) || ''; eventProps.target = clickEventTarget.getAttribute( 'target' ) || ''; eventProps.text = clickEventTarget.innerText || ''; eventProps.use_beacon = true; // Emit tracking event in Tracks and GA. window._tkq.push( [ 'recordEvent', 'wpcom_link_click', eventProps ] ); // TODO: Implement a click delay on navigation links and CTA buttons to improve data integrity. // if ( props.is_in_header_nav || props.is_cta || props.is_button ) { // if ( props.href && 0 !== props.href.indexOf( '#' ) && -1 !== [ '', '_top', '_self' ].indexOf( props.target ) ) { // event.preventDefault(); // Allow time for trackers to record the click. // setTimeout( function() { // document.location = props.href; // }, 300 ); // } // } } }); } /** * Add cookie and stats tracking for the Landpack language picker. */ const setupLocaleChangeTracking = () => { function createLocaleCookie( locale ) { const cookieDomain = '.wordpress.com'; const cookieName = 'wpcom_locale'; const date = new Date(); date.setTime( date.getTime() + ( 5 * 365 * 24 * 60 * 60 * 1000 ) ); const expires = " expires=" + date.toGMTString(); document.cookie = cookieName + '=' + locale + ';' + expires +'; path=/; domain=' + cookieDomain; } function createStatsRequest( locale, href ) { const languageChangeStat = new Image(); languageChangeStat.onload = () => window.location.href = href; languageChangeStat.onerror = languageChangeStat.onload; languageChangeStat.src = 'https://pixel.wp.com/g.gif?v=wpcom-no-pv&x_language-switcher=manual-switch-' + locale + '&rm=' + Math.random(); } document.body.addEventListener( 'click', ( event ) => { const { target } = event; if ( target.matches( '.lp-language-picker a[lang]' ) ) { event.preventDefault(); const code = target.getAttribute( 'lang' ); const href = target.getAttribute( 'href' ); createLocaleCookie( code ); createStatsRequest( code, href ); } }); } /** * Loads and fires the Bing tracking pixel. */ const fireBing = () => { ( function( w, d, t, r, u ) { var f, n, i; w[ u ] = w[ u ] || [], f = function() { var o = { ti: "4074038" }; o.q = w[ u ], w[ u ] = new UET( o ), w[ u ].push( "pageLoad" ) }, n = d.createElement( t ), n.src = r, n.async = 1, n.onload = n.onreadystatechange = function() { var s = this.readyState; s && s !== "loaded" && s !== "complete" || ( f(), n.onload = n.onreadystatechange = null ) }, i = d.getElementsByTagName( t )[ 0 ], i.parentNode.insertBefore( n, i ) } )( window, document, "script", "//bat.bing.com/bat.js", "uetq" ); } /** * Adds a click event for Facebook pixel tracking on the /webinar sub pages. */ const trackFacebookWebinarClicks = () => { const facebookPixelURL = 'https://www.facebook.com/tr?id=759053181468957&ev=SubscribedButtonClick&noscript=1'; const elementsToTrack = document.getElementsByClassName( 'webinar-facebook-click-track' ); const handleFacebookClickEvent = ( event ) => { const facebookImgPixel = document.createElement( 'img' ); facebookImgPixel.width = 1; facebookImgPixel.height = 1; facebookImgPixel.src = facebookPixelURL; document.body.appendChild( facebookImgPixel ); } Array.from( elementsToTrack ).forEach( ( element ) => element.addEventListener( 'click', handleFacebookClickEvent )); } // Apply the URL parameter linkers. applyLinkers(); // Add "essential" trackers to queue. cb.addTracker( 'essential', false, fireCurrencyHandlers ); // Add "analytics" trackers to queue. cb.addTracker( 'analytics', false, fireTracks ); cb.addTracker( 'analytics', false, fireAffiliateReferrals ); cb.addTracker( 'analytics', false, setupTracksGAClickTracking ); cb.addTracker( 'analytics', false, trackScrollPercentage ); cb.addTracker( 'analytics', false, setupLocaleChangeTracking ); cb.addTracker( 'analytics', true, fireGoogleAnalyticsFour ); 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