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href="#Protagonists"> <div class="vector-toc-text"> 3 Protagonists </div> </a> <button aria-controls="toc-Protagonists-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> Toggle Protagonists subsection </button> <ul id="toc-Protagonists-sublist" class="vector-toc-list"> <li id="toc-Jonathan_"Gabe"_Gabriel" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Jonathan_"Gabe"_Gabriel"> <div class="vector-toc-text"> 3.1 Jonathan "Gabe" Gabriel </div> </a> <ul id="toc-Jonathan_"Gabe"_Gabriel-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Tycho_Brahe" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Tycho_Brahe"> <div class="vector-toc-text"> 3.2 Tycho Brahe </div> </a> <ul id="toc-Tycho_Brahe-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li id="toc-Podcast" class="vector-toc-list-item vector-toc-level-1"> <a class="vector-toc-link" href="#Podcast"> <div class="vector-toc-text"> 4 Podcast </div> </a> <ul id="toc-Podcast-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Games" class="vector-toc-list-item vector-toc-level-1"> <a class="vector-toc-link" href="#Games"> <div class="vector-toc-text"> 5 Games </div> </a> <ul id="toc-Games-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Penny_Arcade:_The_Series" class="vector-toc-list-item vector-toc-level-1"> <a class="vector-toc-link" href="#Penny_Arcade:_The_Series"> <div class="vector-toc-text"> 6 Penny Arcade: The Series </div> </a> <ul id="toc-Penny_Arcade:_The_Series-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Other_works" class="vector-toc-list-item vector-toc-level-1"> <a class="vector-toc-link" href="#Other_works"> <div class="vector-toc-text"> 7 Other works </div> </a> <button aria-controls="toc-Other_works-sublist" class="cdx-button cdx-button--weight-quiet cdx-button--icon-only vector-toc-toggle"> Toggle Other works subsection </button> <ul id="toc-Other_works-sublist" class="vector-toc-list"> <li id="toc-Penny_Arcade_Presents" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Penny_Arcade_Presents"> <div class="vector-toc-text"> 7.1 Penny Arcade Presents </div> </a> <ul id="toc-Penny_Arcade_Presents-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Collectible_Card_Game" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Collectible_Card_Game"> <div class="vector-toc-text"> 7.2 Collectible Card Game </div> </a> <ul id="toc-Collectible_Card_Game-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-ESRB_ad_campaigns" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#ESRB_ad_campaigns"> <div class="vector-toc-text"> 7.3 ESRB ad campaigns </div> </a> <ul id="toc-ESRB_ad_campaigns-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-"The_New_Kid"_film" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#"The_New_Kid"_film"> <div class="vector-toc-text"> 7.4 "The New Kid" film </div> </a> <ul id="toc-"The_New_Kid"_film-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-The_Trenches" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#The_Trenches"> <div class="vector-toc-text"> 7.5 The Trenches </div> </a> <ul id="toc-The_Trenches-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-The_Decideotron" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#The_Decideotron"> <div class="vector-toc-text"> 7.6 The Decideotron </div> </a> <ul id="toc-The_Decideotron-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Kickstarter" class="vector-toc-list-item vector-toc-level-2"> <a class="vector-toc-link" href="#Kickstarter"> <div class="vector-toc-text"> 7.7 Kickstarter </div> </a> <ul id="toc-Kickstarter-sublist" class="vector-toc-list"> </ul> </li> </ul> </li> <li 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role="note" class="hatnote navigation-not-searchable">This article is about the webcomic. For the coin-operated device, see <a href="/wiki/Penny_arcade" class="mw-redirect" title="Penny arcade">Penny arcade</a>. For other uses, see <a href="/wiki/Penny_Arcade_(disambiguation)" class="mw-disambig" title="Penny Arcade (disambiguation)">Penny Arcade (disambiguation)</a>.</div><div class="shortdescription nomobile noexcerpt noprint searchaux" style="display:none">Webcomic by Holkins and Krahulik and its related products</div> <style data-mw-deduplicate="TemplateStyles:r1257001546">.mw-parser-output .infobox-subbox{padding:0;border:none;margin:-3px;width:auto;min-width:100%;font-size:100%;clear:none;float:none;background-color:transparent}.mw-parser-output .infobox-3cols-child{margin:auto}.mw-parser-output .infobox .navbar{font-size:100%}@media screen{html.skin-theme-clientpref-night .mw-parser-output .infobox-full-data:not(.notheme)>div:not(.notheme)[style]{background:#1f1f23!important;color:#f8f9fa}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .infobox-full-data:not(.notheme) div:not(.notheme){background:#1f1f23!important;color:#f8f9fa}}@media(min-width:640px){body.skin--responsive .mw-parser-output .infobox-table{display:table!important}body.skin--responsive .mw-parser-output .infobox-table>caption{display:table-caption!important}body.skin--responsive .mw-parser-output .infobox-table>tbody{display:table-row-group}body.skin--responsive .mw-parser-output .infobox-table tr{display:table-row!important}body.skin--responsive .mw-parser-output .infobox-table th,body.skin--responsive .mw-parser-output .infobox-table td{padding-left:inherit;padding-right:inherit}}</style><table class="infobox infobox vevent"><tbody><tr><th colspan="2" class="infobox-above summary" style="font-style: italic; background-color: #99C2FF; color: black; padding: 0.25em 1em; font-size: 125%;">Penny Arcade</th></tr><tr><td colspan="2" class="infobox-image"><a href="/wiki/File:Penny_Arcade_logo.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/en/4/45/Penny_Arcade_logo.png" decoding="async" width="264" height="150" class="mw-file-element" data-file-width="264" data-file-height="150" /></a></td></tr><tr><th scope="row" class="infobox-label">Author(s)</th><td class="infobox-data"><a href="/wiki/Jerry_Holkins" title="Jerry Holkins">Jerry Holkins</a> <a href="/wiki/Mike_Krahulik" title="Mike Krahulik">Mike Krahulik</a></td></tr><tr><th scope="row" class="infobox-label">Website</th><td class="infobox-data"><a rel="nofollow" class="external text" href="https://www.penny-arcade.com/">www.penny-arcade.com</a></td></tr><tr><th scope="row" class="infobox-label">Current status/schedule</th><td class="infobox-data">Monday, Wednesday, Friday</td></tr><tr><th scope="row" class="infobox-label">Launch date</th><td class="infobox-data">November 18, 1998<a href="#cite_note-1">[1]</a></td></tr><tr><th scope="row" class="infobox-label"><a href="/wiki/Print_syndication#Comic_strip_syndication" title="Print syndication">Syndicate(s)</a></th><td class="infobox-data">Penny Arcade, Inc.</td></tr><tr><th scope="row" class="infobox-label">Genre(s)</th><td class="infobox-data"><a href="/wiki/Video_game_webcomic" class="mw-redirect" title="Video game webcomic">Gaming</a>, <a href="/wiki/Humor" class="mw-redirect" title="Humor">humor</a>, <a href="/wiki/Satire" title="Satire">satire</a></td></tr></tbody></table> Penny Arcade is a <a href="/wiki/Webcomic" title="Webcomic">webcomic</a> focused on video games and <a href="/wiki/Video_game_culture" title="Video game culture">video game culture</a>, written by <a href="/wiki/Jerry_Holkins" title="Jerry Holkins">Jerry Holkins</a> and illustrated by <a href="/wiki/Mike_Krahulik" title="Mike Krahulik">Mike Krahulik</a>. The comic debuted in 1998 on the website loonygames.com.<a href="#cite_note-2">[2]</a> Since then, Holkins and Krahulik have established their own site, which is typically updated with a new comic strip each Monday, Wednesday, and Friday. The comics are accompanied by regular updates on the site's blog. By 2005, Penny Arcade was among the most popular and longest running webcomics online,<a href="#cite_note-1UP-3">[3]</a><a href="#cite_note-4">[4]</a> listed in 2010 as having 3.5 million readers.<a href="#cite_note-5">[5]</a> Holkins and Krahulik were among the first webcomic creators successful enough to make a living from their work.<a href="#cite_note-pw-6">[6]</a> In addition to the comic, Holkins and Krahulik also created <a href="/wiki/Child%27s_Play_(charity)" title="Child's Play (charity)">Child's Play</a>, a children's charity; <a href="/wiki/Penny_Arcade_Expo" class="mw-redirect" title="Penny Arcade Expo">PAX</a>, a <a href="/wiki/Gaming_convention" title="Gaming convention">gaming convention</a>; Penny Arcade TV, a <a href="/wiki/YouTube" title="YouTube">YouTube</a> channel;<a href="#cite_note-7">[7]</a> Pinny Arcade, a pin exchange; and the <a href="/wiki/Episodic_video_game" title="Episodic video game">episodic video game</a> <a href="/wiki/Penny_Arcade_Adventures:_On_the_Rain-Slick_Precipice_of_Darkness" title="Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness">Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness</a> with <a href="/wiki/Hothead_Games" title="Hothead Games">Hothead Games</a> and <a href="/wiki/Zeboyd_Games" title="Zeboyd Games">Zeboyd Games</a>. <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="Overview">Overview</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=1" title="Edit section: Overview">edit</a>]</div> <figure class="mw-default-size" typeof="mw:File/Thumb"><a href="/wiki/File:Krahulik_Holkins,_Comicon_2009.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/9/99/Krahulik_Holkins%2C_Comicon_2009.jpg/220px-Krahulik_Holkins%2C_Comicon_2009.jpg" decoding="async" width="220" height="159" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/9/99/Krahulik_Holkins%2C_Comicon_2009.jpg/330px-Krahulik_Holkins%2C_Comicon_2009.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/9/99/Krahulik_Holkins%2C_Comicon_2009.jpg/440px-Krahulik_Holkins%2C_Comicon_2009.jpg 2x" data-file-width="2495" data-file-height="1798" /></a><figcaption><a href="/wiki/Mike_Krahulik" title="Mike Krahulik">Mike Krahulik</a> (left) and <a href="/wiki/Jerry_Holkins" title="Jerry Holkins">Jerry Holkins</a> (right) at <a href="/wiki/San_Diego_Comic-Con_International" class="mw-redirect" title="San Diego Comic-Con International">Comic-Con</a> 2009</figcaption></figure> The strip features Krahulik and Holkins' cartoon <a href="/wiki/Alter_egos" class="mw-redirect" title="Alter egos">alter egos</a>, John "Gabe" Gabriel and Tycho Brahe, respectively. While often borrowing from the authors' experiences, Holkins and Krahulik do not treat them as literal <a href="/wiki/Avatar_(computing)" title="Avatar (computing)">avatars</a> or <a href="/wiki/Caricature" title="Caricature">caricatures</a> of themselves.<a href="#cite_note-Penny_Arcade-8">[8]</a> The two characters spend much of their time playing and commenting on both computer and video games, which forms the basis of the humor in the strip. Most of the time Gabe serves the purpose of the comic and Tycho the <a href="/wiki/Comic_foil" class="mw-redirect" title="Comic foil">comic foil</a>. The strip can feature in-jokes that are explained in the news posts accompanying each comic, written by the authors. Both Krahulik and Holkins make a living from Penny Arcade, placing them in a small group of professional webcomic artists devoted to their creations full-time. Originally, like many webcomics, Penny Arcade was supported solely by donations. A graph on the main page indicated how much people had donated that month. After hiring <a href="/wiki/Robert_Khoo" title="Robert Khoo">Robert Khoo</a> as their business manager, Holkins and Krahulik switched to a different <a href="/wiki/Independent_income" title="Independent income">income stream</a> based on advertising and <a href="/wiki/Product_(business)" title="Product (business)">merchandise</a> revenue alone.<a href="#cite_note-9">[9]</a> According to Holkins, the website handled more than two million <a href="/wiki/Pageviews" class="mw-redirect" title="Pageviews">pageviews</a> daily (excluding forum traffic) in 2006.<a href="#cite_note-PA-blog_2006-03-13-10">[10]</a> On November 13, 2005, the website was redesigned<a href="#cite_note-PA-blog_2005-11-14-11">[11]</a> in celebration of their seventh year running and to match the designs of the Child's Play Charity and <a href="/wiki/Penny_Arcade_Expo" class="mw-redirect" title="Penny Arcade Expo">Penny Arcade Expo</a> websites. Afterwards, the site has been redesigned multiple times. <div class="mw-heading mw-heading2"><h2 id="Attributes_of_the_comic_strip">Attributes of the comic strip</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=2" title="Edit section: Attributes of the comic strip">edit</a>]</div> As a (primarily) topical video gaming news comic, there is little <a href="/wiki/Plot_(narrative)" title="Plot (narrative)">plot</a> or general <a href="/wiki/Continuity_(fiction)" title="Continuity (fiction)">continuity</a> in Penny Arcade strips. Any story sustained for longer than a single strip is referred to as "dreaded continuity", something of a <a href="/wiki/Running_gag" title="Running gag">running gag</a> in the newsposts. A character who dies a violent death in one strip will come back in the next, perfectly whole, though occasionally these deaths have an effect on later comics. For example, often, when Gabe kills Tycho or vice versa, the killer takes a certain Pac-Man watch off the dead character, but only if he currently has the watch. <a href="/wiki/Profanity" title="Profanity">Profanity</a> and <a href="/wiki/Violence" title="Violence">violence</a> are common in Penny Arcade and the strip is known for its <a href="/wiki/Surrealism" title="Surrealism">surrealism</a>; <a href="/wiki/Zombie" title="Zombie">zombies</a>, a talking alcoholic <a href="/wiki/DIVX" title="DIVX">DIVX</a> player called Div, <a href="/wiki/Santa_Claus" title="Santa Claus">Santa Claus</a>, a robotic juicer called the "Fruit Fucker 2000",<a href="#cite_note-12">[12]</a> and Jesus, among others, are known to drop in often and for petty reasons. Other such occurrences are implied, if not shown, such as mentioning <a href="/wiki/Dante_(Devil_May_Cry)" title="Dante (Devil May Cry)">Dante</a> from <a href="/wiki/Devil_May_Cry" title="Devil May Cry">Devil May Cry</a> living in the building next door.<a href="#cite_note-13">[13]</a> However, the comic does occasionally expand into more serious issues; one even had Krahulik, in the guise of the character Gabe, <a href="/wiki/Marriage_proposal" title="Marriage proposal">proposing</a> to his <a href="/wiki/Girlfriend" title="Girlfriend">girlfriend</a> of two years,<a href="#cite_note-14">[14]</a> while another had both Gabe and Tycho praising Casey Heynes for standing up to bullying.<a href="#cite_note-15">[15]</a> Some of the strips are drawn from the perspective of fictional characters within a game or movie. Occasionally, Gabe and Tycho are featured as they would be as characters or players in the game themselves, often having some sarcastic remark to make about some feature or <a href="/wiki/Software_bug" title="Software bug">bug</a> in the game. At times the comic also depicts meetings between game developers or business people, and features or mocks the reporters of a news article that is commented on in Holkins' newspost. Penny Arcade has a <a href="/wiki/Theme_song" class="mw-redirect" title="Theme song">theme song</a>, "Penny Arcade Theme", written and performed by <a href="/wiki/Nerdcore_hip_hop" class="mw-redirect" title="Nerdcore hip hop">nerdcore</a> artist <a href="/wiki/MC_Frontalot" title="MC Frontalot">MC Frontalot</a>. It was written as a thank-you by Frontalot for the creators of the webcomic linking his website to their <a href="https://en.wiktionary.org/wiki/front_page" class="extiw" title="wikt:front page">front page</a> and declaring him their "<a href="/wiki/Rapper" class="mw-redirect" title="Rapper">rapper</a> <a href="/wiki/Laureate" title="Laureate">laureate</a>" in 2002. The song appears in the <a href="/wiki/Rhythm_game" title="Rhythm game">dance game</a> <a href="/wiki/In_the_Groove_(video_game)" title="In the Groove (video game)">In the Groove</a>, released in 2004. <div class="mw-heading mw-heading2"><h2 id="Protagonists">Protagonists</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=3" title="Edit section: Protagonists">edit</a>]</div> <div class="mw-heading mw-heading3"><h3 id="Jonathan_"Gabe"_Gabriel">Jonathan "Gabe" Gabriel</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=4" title="Edit section: Jonathan "Gabe" Gabriel">edit</a>]</div> <a href="/wiki/Mike_Krahulik" title="Mike Krahulik">Mike Krahulik</a>'s comic alter ego is energetic and free-spirited, but has a propensity to become extremely angry. As a contrast to Tycho's expansive vocabulary, Gabe usually speaks using only simple, common words. He almost always wears a yellow <a href="/wiki/Pac-Man" title="Pac-Man">Pac-Man</a> shirt, and has a <a href="/wiki/Pac-Man" title="Pac-Man">Pac-Man</a> <a href="/wiki/Tattoo" title="Tattoo">tattoo</a> on his right arm.<a href="#cite_note-PA_1999-03-17-16">[16]</a><a href="#cite_note-PA_1999-04-23-17">[17]</a> His eyes are a shade of slate blue. He has a fascination with <a href="/wiki/Unicorn" title="Unicorn">unicorns</a>, a secret love of <a href="/wiki/Barbie" title="Barbie">Barbies</a>, is a dedicated fan of <a href="/wiki/Spider-Man" title="Spider-Man">Spider-Man</a> and <a href="/wiki/Star_Wars" title="Star Wars">Star Wars</a>, and has proclaimed "<a href="/wiki/Jessie%27s_Girl" title="Jessie's Girl">Jessie's Girl</a>" to be the greatest song of all time. He has a wife and son.<a href="#cite_note-18">[18]</a> Gabe is a <a href="/wiki/Diabetic" class="mw-redirect" title="Diabetic">diabetic</a>, though he continues to consume large quantities of sugar products.<a href="#cite_note-19">[19]</a> Krahulik named his son "Gabriel" in honor of the character.<a href="#cite_note-20">[20]</a> <div class="mw-heading mw-heading3"><h3 id="Tycho_Brahe">Tycho Brahe</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=5" title="Edit section: Tycho Brahe">edit</a>]</div> <a href="/wiki/Jerry_Holkins" title="Jerry Holkins">Jerry Holkins</a>' comic <a href="/wiki/Alter_ego" title="Alter ego">alter ego</a> (named after the <a href="/wiki/Astronomer" title="Astronomer">astronomer</a> <a href="/wiki/Tycho_Brahe" title="Tycho Brahe">Tycho Brahe</a>) is bitter and sarcastic. His eyes are <a href="/wiki/Burnt_sienna" class="mw-redirect" title="Burnt sienna">burnt sienna</a>, and he's almost invariably clad in a blue-striped sweater. Tycho <a href="/wiki/Bibliophilia" title="Bibliophilia">enjoys books</a>, <a href="/wiki/Role-playing_video_game" title="Role-playing video game">role-playing video games</a>, using large and uncommon words in conversation, and deflating Gabe's ego. He is an enthusiastic fan of <a href="/wiki/Harry_Potter" title="Harry Potter">Harry Potter</a><a href="#cite_note-21">[21]</a> and <a href="/wiki/Doctor_Who" title="Doctor Who">Doctor Who</a>.<a href="#cite_note-22">[22]</a> He also plays <a href="/wiki/Dungeons_%26_Dragons" title="Dungeons & Dragons">Dungeons & Dragons</a> often (the website's previous banner illustrated him holding a <a href="/wiki/Dice" title="Dice">20-sided die</a>), and adopts a wildly theatrical style when acting as a dungeon master. Tycho occasionally makes reference to his scarring childhood, during which his mother physically abused him.<a href="#cite_note-23">[23]</a> Tycho also has a <a href="/wiki/Alcoholism" title="Alcoholism">drinking problem</a>.<a href="#cite_note-24">[24]</a> In <a href="/wiki/Poker_Night_at_the_Inventory" title="Poker Night at the Inventory">Poker Night at the Inventory</a>, Tycho is voiced by <a href="/wiki/Kid_Beyond" title="Kid Beyond">Kid Beyond</a>.<a href="#cite_note-25">[25]</a> <div class="mw-heading mw-heading2"><h2 id="Podcast">Podcast</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=6" title="Edit section: Podcast">edit</a>]</div> Krahulik and Holkins began to record and release audio content on March 20, 2006, titled Downloadable Content. The <a href="/wiki/Podcast" title="Podcast">podcasts</a> specifically captured the creative process that goes into the creation of a Penny Arcade comic, usually starting with a perusal of recent gaming news, with conversational tangents and digressions to follow. As well as being a <a href="/wiki/Making-of" class="mw-redirect" title="Making-of">behind-the-scenes</a> look at the creation of Penny Arcade, Krahulik and Holkins discussed possible subjects for the comic. The format of the show was mostly "<a href="/wiki/Fly-on-the-wall" class="mw-redirect" title="Fly-on-the-wall">fly-on-the-wall</a>" style, in that the hosts rarely acknowledged the existence of the microphone. There was no theme music, <a href="/wiki/Introduction_(music)" title="Introduction (music)">intro</a>, or <a href="/wiki/Conclusion_(music)" title="Conclusion (music)">outro</a>. The podcasts were of varying lengths, beginning abruptly and ending with the idea for the current comic. New episodes were released irregularly, with six month gaps not uncommon. Although the shows were initially published weekly, Holkins stated in a May 2006 blog post that they found difficulties when trying to produce the podcasts on a regular basis. The duo planned to keep recording podcasts occasionally.<a href="#cite_note-26">[26]</a> Since airing the first episode of the new PATV in February 2010, the podcast has not been updated. A new segment has since appeared on PATV called "The Fourth Panel," which presents a fly-on-the-wall look at comics creation much as the podcast did. On May 8, 2013 Penny Arcade launched a <a href="/wiki/Kickstarter" title="Kickstarter">Kickstarter</a> campaign to fund the continuation of Downloadable Content.<a href="#cite_note-27">[27]</a> The kickstarter was successful, with new Podcasts being added each Wednesday. Downloadable Content is "currently on hiatus," with the latest episode dated August 23, 2018.<a href="#cite_note-28">[28]</a><a href="#cite_note-29">[29]</a> <div class="mw-heading mw-heading2"><h2 id="Games">Games</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=7" title="Edit section: Games">edit</a>]</div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236090951"><div role="note" class="hatnote navigation-not-searchable">Main article: <a href="/wiki/Penny_Arcade_Adventures:_On_the_Rain-Slick_Precipice_of_Darkness" title="Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness">Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness</a></div> <a href="/wiki/Penny_Arcade_Adventures:_On_the_Rain-Slick_Precipice_of_Darkness" title="Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness">Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness</a> is an <a href="/wiki/Episodic_game" class="mw-redirect" title="Episodic game">episodic</a> video game based on the strip. The first two episodes were developed by <a href="/wiki/Hothead_Games" title="Hothead Games">Hothead Games</a>, and were built on a version of the <a href="/wiki/Torque_Game_Engine" class="mw-redirect" title="Torque Game Engine">Torque Game Engine</a>. The first episode was released worldwide on May 21, 2008, and the second on October 29, 2008. They were <a href="/wiki/Self-published" class="mw-redirect" title="Self-published">self-published</a> via the <a href="/wiki/PlayStation_Network" title="PlayStation Network">PlayStation Network</a> and <a href="/wiki/Xbox_Live" class="mw-redirect" title="Xbox Live">Xbox Live</a> as well as the PlayGreenhouse.com service created by Penny Arcade to distribute <a href="/wiki/Independent_games" class="mw-redirect" title="Independent games">independent games</a>.<a href="#cite_note-30">[30]</a> The game features many elements of the Penny Arcade universe in a 1920s <a href="/wiki/Steampunk" title="Steampunk">steampunk</a> setting. In 2010, Krahulik and Holkins announced that the remainder of the series had been cancelled, to allow Hothead to focus on other projects.<a href="#cite_note-31">[31]</a> At PAX Prime 2011, however, it was announced that the series would be revived and developed by <a href="/wiki/Zeboyd_Games" title="Zeboyd Games">Zeboyd Games</a>, with a retro style similar to Zeboyd's past titles.<a href="#cite_note-32">[32]</a> The third episode was released on Steam and on Penny Arcade's web store June 25, 2012.<a href="#cite_note-33">[33]</a> The fourth and final episode was announced in January 2013,<a href="#cite_note-34">[34]</a> and released to Steam and Xbox Live in June 2013. A teaser trailer released by <a href="/wiki/Telltale_Games" title="Telltale Games">Telltale Games</a> on August 28, 2010, revealed that Tycho would appear in an upcoming game alongside <a href="/wiki/Team_Fortress_2" title="Team Fortress 2">Team Fortress 2</a>'s Heavy, <a href="/wiki/Homestar_Runner" title="Homestar Runner">Homestar Runner</a>'s <a href="/wiki/Strong_Bad" title="Strong Bad">Strong Bad</a> and <a href="/wiki/Sam_%26_Max" title="Sam & Max">Sam & Max</a>'s Max. The game, called <a href="/wiki/Poker_Night_at_the_Inventory" title="Poker Night at the Inventory">Poker Night at the Inventory</a>, was officially revealed on September 2, 2010.<a href="#cite_note-Plunkett-35">[35]</a> "The Last Christmas" and "The Hawk and the Hare", two stories that were published on the site, were released as motion comics for <a href="/wiki/IOS" title="IOS">iOS</a> developed by SRRN Games.<a href="#cite_note-Plunkett-35">[35]</a><a href="#cite_note-36">[36]</a> The North American release of Tekken 6 has a skin for Yoshimitsu based on the Cardboard Tube Samurai.<a href="#cite_note-37">[37]</a> An official DLC skin pack was released for <a href="/wiki/Dungeon_Defenders" title="Dungeon Defenders">Dungeon Defenders</a> featuring Tycho, Cardboard Tube Samurai Gabe, Annarchy and Jim Darkmagic skins.<a href="#cite_note-38">[38]</a> <a href="/wiki/Cryptozoic_Entertainment" title="Cryptozoic Entertainment">Cryptozoic Entertainment</a> released the licensed deck-building card game Penny Arcade The Game: Gamers Vs. Evil in 2011, and followed it with the expansion pack Penny Arcade The Game: Rumble in R'lyeh in 2012.<a href="#cite_note-39">[39]</a> <a href="/wiki/Playdek" title="Playdek">Playdek</a> released a digital conversion of Penny Arcade The Game: Gamers Vs. Evil for <a href="/wiki/IOS" title="IOS">iOS</a> in 2012.<a href="#cite_note-40">[40]</a> <div class="mw-heading mw-heading2"><h2 id="Penny_Arcade:_The_Series">Penny Arcade: The Series</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=8" title="Edit section: Penny Arcade: The Series">edit</a>]</div> Penny Arcade: The Series first aired online on February 20, 2010. It is a multi-season <a href="/wiki/Documentary" class="mw-redirect" title="Documentary">documentary</a> series based on the exploits of the Penny Arcade company and its founders Krahulik and Holkins.<a href="#cite_note-41">[41]</a> The last episode of the series was posted in September 2015.<a href="#cite_note-42">[42]</a> <div class="mw-heading mw-heading2"><h2 id="Other_works">Other works</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=9" title="Edit section: Other works">edit</a>]</div> <div class="mw-heading mw-heading3"><h3 id="Penny_Arcade_Presents">Penny Arcade Presents</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=10" title="Edit section: Penny Arcade Presents">edit</a>]</div> Under the <a href="/wiki/Web_banner" title="Web banner">banner</a> of "Penny Arcade Presents", Krahulik and Holkins are sometimes commissioned to create promotional artwork/comic strips for new video games, with their signature artistic style and humor. They are usually credited simply as "Penny Arcade" rather than by their actual names. Some of these works have been included with the distribution of the game, and others have appeared on pre-launch official websites. An official list could be found on the Penny Arcade website.<a href="#cite_note-43">[43]</a> The last of these commissions was posted in 2012.<a href="#cite_note-44">[44]</a> <div class="mw-heading mw-heading3"><h3 id="Collectible_Card_Game">Collectible Card Game</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=11" title="Edit section: Collectible Card Game">edit</a>]</div> On August 8, 2005, Krahulik announced that Penny Arcade, in partnership with <a href="/wiki/Sabertooth_Games" class="mw-redirect" title="Sabertooth Games">Sabertooth Games</a>, would be producing a <a href="/wiki/Collectible_card_game" title="Collectible card game">collectible card game</a> based on the Penny Arcade franchise.<a href="#cite_note-45">[45]</a> The resulting Penny Arcade "battle box" was released in February 2006 as part of the <a href="/wiki/Universal_Fighting_System" title="Universal Fighting System">Universal Fighting System</a>. There are also a few <a href="/wiki/Spin-off_(media)" class="mw-redirect" title="Spin-off (media)">spinoffs</a> from the main comic that have gained independent existences. An example is <a href="/wiki/Epic_Legends_Of_The_Hierarchs:_The_Elemenstor_Saga" class="mw-redirect" title="Epic Legends Of The Hierarchs: The Elemenstor Saga">Epic Legends Of The Hierarchs: The Elemenstor Saga</a> (ELotH:TES), a parody of the written-by-committee fantasy fiction used as back-story for a wide variety of games: originally a <a href="/wiki/One-shot_(comics)" title="One-shot (comics)">one-off</a> gag in the Penny Arcade comic, in late 2005 this was expanded into a complete fantasy universe, documented on a hoax "fan-wiki".<a href="#cite_note-46">[46]</a> ELotH:TES first appeared in the webcomic of February 7, 2005, and has subsequently been featured in the comics of November 7, 2005 and November 30, 2005. Several elements of the ELotH:TES universe are featured on the cover of their second comics collection, Epic Legends of the Magic Sword Kings. <div class="mw-heading mw-heading3"><h3 id="ESRB_ad_campaigns">ESRB ad campaigns</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=12" title="Edit section: ESRB ad campaigns">edit</a>]</div> On May 31, 2006 Krahulik announced a new <a href="/wiki/Advertising_campaign" title="Advertising campaign">advertising campaign</a> for the <a href="/wiki/Entertainment_Software_Rating_Board" title="Entertainment Software Rating Board">Entertainment Software Rating Board</a>.<a href="#cite_note-47">[47]</a> According to Krahulik, the ESRB "wanted a campaign that would communicate to gamers why the ESRB is important even if they don't think it directly affects them." Among the reasons he listed for Penny Arcade's accepting the job was that he and Holkins are both fathers and are concerned about the games their children might play. The ad campaign was rolled out in the summer and fall of 2006 and a second campaign was released in 2012 featuring a mother, a father and a gamer describing the tools employed by the ESRB.<a href="#cite_note-48">[48]</a> <div class="mw-heading mw-heading3"><h3 id=""The_New_Kid"_film">"The New Kid" film</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=13" title="Edit section: "The New Kid" film">edit</a>]</div> Announced on June 2, 2011, <a href="/wiki/Paramount_Pictures" title="Paramount Pictures">Paramount Pictures</a> had acquired the rights to produce an animated film, via <a href="/wiki/Paramount_Animation" title="Paramount Animation">Paramount Animation</a> to make this, of the one-off strip The New Kid which was published on October 29, 2010. The strip was one of three mini-strips which featured a cinematic opening to a larger story left unexplored.<a href="#cite_note-49">[49]</a> The New Kid is about a boy who's moving to a new planet with his family because of his father's career.<a href="#cite_note-50">[50]</a> The script was written by <a href="/wiki/Gary_Whitta" title="Gary Whitta">Gary Whitta</a> and would have been produced by <a href="/wiki/Mary_Parent" title="Mary Parent">Mary Parent</a> and <a href="/wiki/Cale_Boyter" title="Cale Boyter">Cale Boyter</a>.<a href="#cite_note-51">[51]</a> At PAX Australia in 2016, during a Q&A session, Holkins revealed that changes at Paramount resulted in the movie rights being returned to Penny Arcade and the project canceled. He did note, however, that Whitta's script was complete and the project could move forward with another production company in the future.<a href="#cite_note-52">[52]</a> <div class="mw-heading mw-heading3"><h3 id="The_Trenches">The Trenches</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=14" title="Edit section: The Trenches">edit</a>]</div> The Trenches was a comic series by Krahulik and Holkins in collaboration with webcomic <a href="/wiki/PvP_(webcomic)" title="PvP (webcomic)">PvP</a>'s creator Scott Kurtz. The comic followed a man named Issac and his life as a game tester. The series was launched on August 9, 2011 and featured new strips every Tuesday and Thursday,<a href="#cite_note-53">[53]</a> usually accompanied by a "Tale from the Trenches", which was a short piece submitted by a reader detailing their own experiences in the game industry. In September 2012, Kurtz stopped illustrating the webcomic, due to lack of time, and was replaced by Mary Cagle, a former intern of his, and the creator of the webcomic <a href="/wiki/Kiwi_Blitz" class="mw-redirect" title="Kiwi Blitz">Kiwi Blitz</a>. Kurtz still continued to collaborate with Krahulik and Holkins in writing the comic.<a href="#cite_note-54">[54]</a> In late August 2013, illustration was taken over by Ty Halley (Secret Life of a Journal Writer) and Monica Ray (Phuzzy Comics), former contestants of the Penny Arcade series Strip Search. The Trenches was ultimately abandoned. The last comic was posted January 5, 2016, while the last Tales is from September 10, 2015. <div class="mw-heading mw-heading3"><h3 id="The_Decideotron">The Decideotron</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=15" title="Edit section: The Decideotron">edit</a>]</div> In 2011, Krahulik and Holkins released an application for <a href="/wiki/IOS_(Apple)" class="mw-redirect" title="IOS (Apple)">iOS</a> devices called The Decide-o-tron, presented by Eedar and developed by The Binary Mill.<a href="#cite_note-Decide-o-tron_LIVES-55">[55]</a><a href="#cite_note-56">[56]</a> The app worked as a <a href="/wiki/Recommendation_engine" class="mw-redirect" title="Recommendation engine">recommendation engine</a> for video games; users would input games they'd enjoyed and the app attempted to predict their ratings of titles they had not yet played.<a href="#cite_note-57">[57]</a> Holkins described it as "<a href="/wiki/Pandora_Radio" class="mw-redirect" title="Pandora Radio">Pandora</a> for games".<a href="#cite_note-Decide-o-tron_LIVES-55">[55]</a> By 2014, the decideotron.com website was dead.<a href="#cite_note-58">[58]</a> <div class="mw-heading mw-heading3"><h3 id="Kickstarter">Kickstarter</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=16" title="Edit section: Kickstarter">edit</a>]</div> Penny Arcade has created two Kickstarter projects. The first was the Penny Arcade's Paint the Line card game which was used as an alternative to pre-ordering it and came with an exclusive comic.<a href="#cite_note-59">[59]</a><a href="#cite_note-60">[60]</a> The second was entitled Penny Arcade Sells Out and was intended to replace advertising revenue with crowd funding. The leaderboard ad on the home page of Penny Arcade would be removed if the minimum goal of $250,000 were reached, whereas the entire site would become completely ad-free for a year at $999,999.<a href="#cite_note-61">[61]</a><a href="#cite_note-62">[62]</a> The reality web series described as "our version of America's Next Top Webcomic" titled <a href="/wiki/Strip_Search_(web_series)" title="Strip Search (web series)">Strip Search</a> arose from the $450,000 stretch goal. Krahulik and Holkins created a comic strip which compares the <a href="/wiki/7th_generation_consoles" class="mw-redirect" title="7th generation consoles">7th generation consoles</a> that appears in the December 2006 issue of <a href="/wiki/Wired_(magazine)" title="Wired (magazine)">Wired</a> magazine.<a href="#cite_note-Wired_comparison-63">[63]</a> <div class="mw-heading mw-heading2"><h2 id="Penny_Arcade_events">Penny Arcade events</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=17" title="Edit section: Penny Arcade events">edit</a>]</div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236090951"><div role="note" class="hatnote navigation-not-searchable">Main articles: <a href="/wiki/Child%27s_Play_(charity)" title="Child's Play (charity)">Child's Play (charity)</a> and <a href="/wiki/Penny_Arcade_Expo" class="mw-redirect" title="Penny Arcade Expo">Penny Arcade Expo</a></div> Every Christmas since 2003, Penny Arcade hosts a charity called <a href="/wiki/Child%27s_Play_(charity)" title="Child's Play (charity)">Child's Play</a> to buy new toys for <a href="/wiki/Children%27s_hospital" title="Children's hospital">children's hospitals</a>. They have also sponsored a three-day gaming festival called the <a href="/wiki/PAX_(event)" title="PAX (event)">Penny Arcade Expo</a>, later renamed to PAX, every August since 2004. <div class="mw-heading mw-heading2"><h2 id="Legal_issues_and_controversy">Legal issues and controversy</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=18" title="Edit section: Legal issues and controversy">edit</a>]</div> <div class="mw-heading mw-heading3"><h3 id="Strawberry_Shortcake">Strawberry Shortcake</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=19" title="Edit section: Strawberry Shortcake">edit</a>]</div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1236090951"><div role="note" class="hatnote navigation-not-searchable">See also: <a href="/wiki/Strawberry_Shortcake#Penny_Arcade" title="Strawberry Shortcake">Strawberry Shortcake § Penny Arcade</a></div> Krahulik and Holkins received a <a href="/wiki/Cease_and_desist" title="Cease and desist">cease-and-desist</a> letter from <a href="/wiki/American_Greetings" title="American Greetings">American Greetings Corporation</a> over the use of American Greetings' <a href="/wiki/Strawberry_Shortcake" title="Strawberry Shortcake">Strawberry Shortcake</a> and <a href="/wiki/Plum_Puddin%27" class="mw-redirect" title="Plum Puddin'">Plum Puddin'</a> characters in the April 14, 2003 Penny Arcade strip entitled "<a href="/wiki/Tart" title="Tart">Tart</a> as a <a href="/wiki/Double_entendre" title="Double entendre">Double Entendre</a>".<a href="#cite_note-seatimes_newlevel-64">[64]</a><a href="#cite_note-miller_thesis-65">[65]</a><a href="#cite_note-66">[66]</a><a href="#cite_note-67">[67]</a> The duo chose not to enter into a legal battle over whether or not the strip was a protected form of <a href="/wiki/Parody" title="Parody">parody</a>, and they complied with the <a href="/wiki/Cease-and-desist" class="mw-redirect" title="Cease-and-desist">cease-and-desist</a> by replacing it with an image directing their audience to send a letter to a lawyer for American Greetings.<a href="#cite_note-miller_thesis-65">[65]</a><a href="#cite_note-68">[68]</a> They later lampooned the incident by portraying an American Greetings employee as a <a href="/wiki/Nazi" class="mw-redirect" title="Nazi">Nazi</a>.<a href="#cite_note-miller_thesis-65">[65]</a><a href="#cite_note-69">[69]</a> <div class="mw-heading mw-heading3"><h3 id="Jack_Thompson">Jack Thompson</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=20" title="Edit section: Jack Thompson">edit</a>]</div> On October 17, 2005 Krahulik and Holkins donated US$10,000 to the <a href="/wiki/Entertainment_Software_Association" title="Entertainment Software Association">Entertainment Software Association</a> foundation in the name of <a href="/wiki/Jack_Thompson_(activist)" title="Jack Thompson (activist)">Jack Thompson</a>, a disbarred attorney and activist against violence in video games.<a href="#cite_note-70">[70]</a> Earlier, Thompson himself had promised to donate $10,000 if a video game was created in which the player kills video game developers (<a href="/wiki/A_Modest_Video_Game_Proposal" title="A Modest Video Game Proposal">A Modest Video Game Proposal</a>),<a href="#cite_note-GI.biz_blasted-71">[71]</a> but after a <a href="/wiki/Mod_(computer_gaming)" class="mw-redirect" title="Mod (computer gaming)">mod</a> to the game <a href="/wiki/Grand_Theft_Auto" title="Grand Theft Auto">Grand Theft Auto</a> was pointed out to already exist, Thompson called his challenge <a href="/wiki/Satire" title="Satire">satire</a> (referring to the title of the letter as a reference to "<a href="/wiki/A_Modest_Proposal" title="A Modest Proposal">A Modest Proposal</a>") and refused to donate the money.<a href="#cite_note-10k_promise-72">[72]</a> He claimed these games were not going to be manufactured, distributed, or sold like retail games, as his Modest Proposal stated, and therefore, the deal went unfulfilled. His refusal was met with disdain, given that multiple games were created or in the process of being created under Thompson's criteria. Krahulik and Holkins donated the money in his place, with a check containing the memo: "For Jack Thompson, Because Jack Thompson Won't". Thompson proceeded to phone Krahulik, as related by Holkins in the corresponding news post.<a href="#cite_note-73">[73]</a> On October 18, 2005 it was reported that Jack Thompson had faxed a letter to Seattle Police Chief Gil Kerlikowske claiming that Penny Arcade "employs certain personnel who have decided to commence and orchestrate <a href="/wiki/Criminal_harassment" class="mw-redirect" title="Criminal harassment">criminal harassment</a> of me by various means".<a href="#cite_note-74">[74]</a><a href="#cite_note-75">[75]</a> Holkins defended the site by saying that the "harassment" Thompson referred to was simply "the natural result of a public figure making statements that people disagree with, and letting him know their thoughts on the matter via his publicly available contact information".<a href="#cite_note-76">[76]</a> On October 21, 2005 Thompson claimed to have sent a letter to <a href="/wiki/John_McKay_(attorney)" title="John McKay (attorney)">John McKay</a>, <a href="/wiki/U.S._Attorney" class="mw-redirect" title="U.S. Attorney">U.S. Attorney</a> for the Western District of Washington, in an attempt to get the <a href="/wiki/FBI" class="mw-redirect" title="FBI">FBI</a> involved. Thompson re-iterated his claims of "<a href="/wiki/Extortion" title="Extortion">extortion</a>" and accused Penny Arcade of using "their Internet site and various other means to encourage and solicit criminal harassment".<a href="#cite_note-77">[77]</a> Penny Arcade denied the charge of "extortion", noting that they paid the $10,000 to charity, and asked nothing in return.<a href="#cite_note-78">[78]</a> Thompson claimed the harassment of him is a direct result of Mike Krahulik's posts, which listed links to the <a href="/wiki/Florida_Bar" class="mw-redirect" title="Florida Bar">Florida Bar Association</a>. Thompson accused Penny Arcade of soliciting complaints to the Bar against him, even though Krahulik actually posted the opposite, asking fans to cease sending letters to the Bar, as the Bar acknowledged that it is aware of Thompson's actions, thanks to previous letters.<a href="#cite_note-79">[79]</a> The Seattle PD eventually acknowledged receiving a complaint from Thompson, but have commented that they believe the issue to be a <a href="/wiki/Civil_law_(common_law)" title="Civil law (common law)">civil</a>, rather than <a href="/wiki/Criminal_law" title="Criminal law">criminal</a>, matter. They noted that this was from initial impressions of the letter they received, and their criminal investigations bureau is reviewing the letter to make sure that there were not any criminal matters that they missed.<a href="#cite_note-80">[80]</a> On the same day, <a href="/wiki/Scott_Kurtz" title="Scott Kurtz">Scott Kurtz</a>, creator of the webcomic <a href="/wiki/PvP" class="mw-redirect" title="PvP">PvP</a> and a longtime friend of Krahulik and Holkins, used the image of the letter Thompson sent to the Seattle PD to create a parody letter in which Jack attempts to enlist the aid of the <a href="/wiki/Justice_League" title="Justice League">Justice League of America</a> by claiming Gabe and Tycho to be villains of some description.<a href="#cite_note-PvP_letter-81">[81]</a> The Penny Arcade shop had at the time sold an "I hate Jack Thompson" <a href="/wiki/T-shirt" title="T-shirt">T-shirt</a>, claiming that every living creature, including Thompson's own mother, hates Jack Thompson.<a href="#cite_note-82">[82]</a> On March 21, 2007 Thompson filed a <a href="/wiki/Countersuit" class="mw-redirect" title="Countersuit">countersuit</a> to the <a href="/wiki/Take_Two_Interactive_v._John_B._Thompson" class="mw-redirect" title="Take Two Interactive v. John B. Thompson">lawsuit brought against him</a> by <a href="/wiki/Take_Two_Interactive" class="mw-redirect" title="Take Two Interactive">Take Two Interactive</a> claiming that they are at the center of a <a href="/wiki/Racketeer_Influenced_and_Corrupt_Organizations_Act" title="Racketeer Influenced and Corrupt Organizations Act">RICO</a> <a href="/wiki/Conspiracy_(crime)" class="mw-redirect" title="Conspiracy (crime)">conspiracy</a>. Penny Arcade was named as one of the co-conspirators.<a href="#cite_note-RICO-83">[83]</a><a href="#cite_note-PA_2007-03-23-84">[84]</a> At <a href="/wiki/Sakura-Con" title="Sakura-Con">Sakura-Con</a> 2007, Krahulik announced that the suit had been dropped.<a href="#cite_note-PA_2007-03-29-85">[85]</a> <div class="mw-heading mw-heading3"><h3 id="Dickwolves_controversy">Dickwolves controversy</h3>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=21" title="Edit section: Dickwolves controversy">edit</a>]</div> In an August 11, 2010 comic entitled "The Sixth Slave", an <a href="/wiki/Non-player_character" title="Non-player character">NPC</a> pleads with a player who then refuses to save him: "Every morning, we are roused by savage blows. Every night, we are raped to sleep by the dickwolves".<a href="#cite_note-86">[86]</a> The strip drew criticism from many commentators, including from <a href="/wiki/The_American_Prospect" title="The American Prospect">The American Prospect</a> and <a href="/wiki/The_Phoenix_(newspaper)" title="The Phoenix (newspaper)">The Boston Phoenix</a>. Krahulik and Holkins dismissed these criticisms, later selling "Team Dickwolves" T-shirts based on the strip.<a href="#cite_note-87">[87]</a><a href="#cite_note-88">[88]</a><a href="#cite_note-89">[89]</a> They later removed the "Team Dickwolves" shirt from their store due to complaints that it made potential PAX attendees uncomfortable. After the removal, Krahulik posted online that removing the shirts was only partly caving to pressure but mainly due to people who had personally emailed him and were reasonable with their concerns. Krahulik also stated that anyone still hesitant about going to PAX even after removal of the shirts should not come to PAX.<a href="#cite_note-90">[90]</a> In September 2013, on the last day of PAX, Krahulik told a panel that he thought that "pulling the dickwolves merchandise was a mistake", to cheers from the crowd.<a href="#cite_note-Statesman-91">[91]</a> However, Krahulik later apologized on the Penny Arcade website, stating that he regretted contributing to the furor that had followed the original comic.<a href="#cite_note-92">[92]</a> Both critics of the comic strip and Krahulik and Holkins, made claims of receiving verbal abuse through social media and <a href="/wiki/Death_threats" class="mw-redirect" title="Death threats">death threats</a>.<a href="#cite_note-93">[93]</a> In a 2012 article in the <a href="/wiki/Journal_of_Broadcasting_%26_Electronic_Media" title="Journal of Broadcasting & Electronic Media">Journal of Broadcasting & Electronic Media</a>, academics Salter & Blodgett used the Dickwolves incident as a case study into "hypermasculinity and sexism within the gaming community", and argued that "this case highlights how the hypermasculine discourse encourages the overt privileging of masculinity over femininity and discourages women from engaging in gendered discourse within the community."<a href="#cite_note-94">[94]</a> <div class="mw-heading mw-heading2"><h2 id=""Greater_Internet_Fuckwad_Theory"">"Greater Internet Fuckwad Theory"</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=22" title="Edit section: "Greater Internet Fuckwad Theory"">edit</a>]</div> <figure typeof="mw:File/Thumb"><a href="/wiki/File:Greater_Internet_Fuckwad_Theory.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/9/9a/Greater_Internet_Fuckwad_Theory.png/220px-Greater_Internet_Fuckwad_Theory.png" decoding="async" width="220" height="73" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/9/9a/Greater_Internet_Fuckwad_Theory.png/330px-Greater_Internet_Fuckwad_Theory.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/9/9a/Greater_Internet_Fuckwad_Theory.png/440px-Greater_Internet_Fuckwad_Theory.png 2x" data-file-width="872" data-file-height="290" /></a><figcaption>Greater Internet Fuckwad Theory</figcaption></figure> "John Gabriel's Greater Internet Fuckwad Theory" was posted in the Penny Arcade strip published March 19, 2004. It regards the <a href="/wiki/Online_disinhibition_effect" title="Online disinhibition effect">online disinhibition effect</a>, in which Internet users exhibit unsociable tendencies while interacting with other Internet users. Krahulik and Holkins suggest that, given both <a href="/wiki/Anonymity" title="Anonymity">anonymity</a> and an audience, an otherwise regular person becomes aggressively antisocial.<a href="#cite_note-95">[95]</a> In 2013, Holkins gave the corollary that "Normal Person - Consequences + Audience = Total Fuckwad".<a href="#cite_note-96">[96]</a> <a href="/wiki/Clay_Shirky" title="Clay Shirky">Clay Shirky</a>, an <a href="/wiki/Adjunct_professor" title="Adjunct professor">adjunct professor</a> at <a href="/wiki/New_York_University" title="New York University">New York University</a> who studies social and economic effects of Internet technologies, explains: "There’s a large crowd and you can act out in front of it without paying any personal price to your reputation,” which "creates conditions most likely to draw out the typical Internet user’s worst impulses."<a href="#cite_note-advocate-97">[97]</a> In an <a href="/wiki/The_Advocate_(LGBT_magazine)" class="mw-redirect" title="The Advocate (LGBT magazine)">Advocate</a> article about online <a href="/wiki/Homophobia" title="Homophobia">homophobia</a>, this theory was used to account for behavior on online forums where one can remain <a href="/wiki/Anonymity" title="Anonymity">anonymous</a> in front of an audience: for instance, posting comments on popular YouTube videos.<a href="#cite_note-advocate-97">[97]</a> <div class="mw-heading mw-heading2"><h2 id="Collected_editions">Collected editions</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=23" title="Edit section: Collected editions">edit</a>]</div> <ul><li>Year One: A Penny Arcade Retrospective (Limited Edition) — <style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-931195-07-2" title="Special:BookSources/1-931195-07-2">1-931195-07-2</a></li> <li>Year One: A Penny Arcade Retrospective (Soft Cover) — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-931195-11-0" title="Special:BookSources/1-931195-11-0">1-931195-11-0</a></li> <li>Year One: A Penny Arcade Retrospective (Hard Cover) — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-931195-12-9" title="Special:BookSources/1-931195-12-9">1-931195-12-9</a></li> <li>Penny Arcade, Volume 1: Attack of the Bacon Robots — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-59307-444-1" title="Special:BookSources/1-59307-444-1">1-59307-444-1</a></li> <li>Penny Arcade Limited Edition Signed – Attack Of The Bacon Robots — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-59307-650-9" title="Special:BookSources/1-59307-650-9">1-59307-650-9</a></li> <li>Penny Arcade, Volume 2: Epic Legends Of The Magic Sword Kings — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-59307-541-3" title="Special:BookSources/1-59307-541-3">1-59307-541-3</a></li> <li>Penny Arcade, Volume 3: The Warsun Prophecies — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-59307-635-5" title="Special:BookSources/1-59307-635-5">1-59307-635-5</a></li> <li>Penny Arcade, Volume 4: Birds Are Weird — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-59307-773-4" title="Special:BookSources/1-59307-773-4">1-59307-773-4</a></li> <li>Penny Arcade, Volume 5: The Case of the Mummy's Gold — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/1-59307-814-5" title="Special:BookSources/1-59307-814-5">1-59307-814-5</a></li> <li>Penny Arcade, Volume 6: The Halls Below (Limited Edition) - <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/978-0-307-29185-1" title="Special:BookSources/978-0-307-29185-1">978-0-307-29185-1</a></li> <li>Penny Arcade, Volume 6: The Halls Below (Soft Cover) — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/0-345-51227-8" title="Special:BookSources/0-345-51227-8">0-345-51227-8</a></li> <li>Penny Arcade, Volume 7: Be Good, Little Puppy — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/978-0-345-51228-4" title="Special:BookSources/978-0-345-51228-4">978-0-345-51228-4</a></li> <li>Penny Arcade, Volume 8: Magical Kids in Danger — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/978-1-620-10006-6" title="Special:BookSources/978-1-620-10006-6">978-1-620-10006-6</a></li> <li>Penny Arcade, Volume 9: Passion's Howl — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/978-1-620-10007-3" title="Special:BookSources/978-1-620-10007-3">978-1-620-10007-3</a></li> <li>The Splendid Magic of Penny Arcade: The 11.5 Anniversary Edition (Hardcover) — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/978-0-345-51226-0" title="Special:BookSources/978-0-345-51226-0">978-0-345-51226-0</a></li> <li>Penny Arcade, Volume 10: The Fall of Penny Arcade — <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/ISBN_(identifier)" class="mw-redirect" title="ISBN (identifier)">ISBN</a> <a href="/wiki/Special:BookSources/978-0-997-16190-8" title="Special:BookSources/978-0-997-16190-8">978-0-997-16190-8</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="Reception">Reception</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=24" title="Edit section: Reception">edit</a>]</div> On December 13, 2006, <a href="/wiki/Next_Generation_Magazine" class="mw-redirect" title="Next Generation Magazine">Next Generation Magazine</a> rated Krahulik and Holkins among its "Top 25 People of the Year".<a href="#cite_note-98">[98]</a> Also appearing on the list were <a href="/wiki/Nintendo_of_America" class="mw-redirect" title="Nintendo of America">Nintendo of America</a> President <a href="/wiki/Reggie_Fils-Aim%C3%A9" title="Reggie Fils-Aimé">Reggie Fils-Aimé</a> and former <a href="/wiki/Xbox" title="Xbox">Xbox</a> corporate vice-president <a href="/wiki/Peter_Moore_(business)" class="mw-redirect" title="Peter Moore (business)">Peter Moore</a>. Krahulik made a post about the honor, in which he explained that Penny Arcade was created only because <a href="/wiki/Next_Generation_Magazine" class="mw-redirect" title="Next Generation Magazine">Next Gen</a> rejected the duo's entry to a comic contest many years before.<a href="#cite_note-99">[99]</a> <a href="/wiki/Entertainment_Weekly" title="Entertainment Weekly">Entertainment Weekly</a> listed Penny Arcade on their "100 Sites to Bookmark Now," calling it "a hilarious and smart webcomic for gamers."<a href="#cite_note-ew-100">[100]</a> MTV Online named Holkins and Krahulik two of the world's most influential gamers, saying "they have become the closest the medium has to leaders of a gamers' movement."<a href="#cite_note-101">[101]</a> <a href="/wiki/Time_(magazine)" title="Time (magazine)">Time.com</a> named Penny Arcade as one of its "50 Best Websites" for 2008 "...for the way it pokes fun at the <a href="/wiki/High-tech_industry" class="mw-redirect" title="High-tech industry">high-tech industry</a> and the <a href="/wiki/Technophiles" class="mw-redirect" title="Technophiles">people who love it</a>."<a href="#cite_note-time-102">[102]</a> <a href="/wiki/1UP.com" class="mw-redirect" title="1UP.com">1UP.com</a> described it as "the One True Gaming Webcomic."<a href="#cite_note-1UP-3">[3]</a> Penny Arcade was used along with <a href="/wiki/American_Elf" class="mw-redirect" title="American Elf">American Elf</a>, <a href="/wiki/Fetus-X" title="Fetus-X">Fetus-X</a>, and <a href="/wiki/Questionable_Content" title="Questionable Content">Questionable Content</a> as an example of comics using the web to create "an explosion of diverse genres and styles" in <a href="/wiki/Scott_McCloud" title="Scott McCloud">Scott McCloud</a>'s 2006 book Making Comics.<a href="#cite_note-makingcomics-103">[103]</a> <div class="mw-heading mw-heading2"><h2 id="Awards_and_recognition">Awards and recognition</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=25" title="Edit section: Awards and recognition">edit</a>]</div> On March 5, 2009, the <a href="/wiki/Washington_State_Senate" title="Washington State Senate">Washington State Senate</a> honored Holkins and Krahulik, both originally from <a href="/wiki/Spokane,_Washington" title="Spokane, Washington">Spokane</a>, for the contribution that they had made to the state, the <a href="/wiki/Video_game_industry" title="Video game industry">video game industry</a>, and to children's charities from around the world courtesy of their Child's Play initiative.<a href="#cite_note-104">[104]</a> Later in March, Penny Arcade won the category "Best Webcomic" in the fan voted Project Fanboy Awards for 2008.<a href="#cite_note-105">[105]</a> In 2010, Holkins, Krahulik, and Khoo were awarded the annual "Ambassador Award" at GDC's Game Developers Choice Awards for contributions they had made to the industry.<a href="#cite_note-106">[106]</a> The same year, <a href="/wiki/Time_(magazine)" title="Time (magazine)">Time</a> included Holkins and Krahulik in the annual "<a href="/wiki/Time_100" title="Time 100">Time 100</a>", the magazine's listing of the world's 100 most influential people.<a href="#cite_note-107">[107]</a> In July 2015, Holkins and Krahulik were recognized as "Multimedia Empire Builders" in <a href="/wiki/Ad_Week" class="mw-redirect" title="Ad Week">Ad Week</a>'s 10 Visual Artists Changing the Way We See Advertising issue.<a href="#cite_note-108">[108]</a> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=26" title="Edit section: See also">edit</a>]</div> <ul><li><a href="/wiki/List_of_comic_strips" class="mw-redirect" title="List of comic strips">List of comic strips</a></li> <li><a href="/wiki/List_of_professional_webcomic_artists" class="mw-redirect" title="List of professional webcomic artists">List of professional webcomic artists</a></li> <li><a href="/wiki/List_of_web_comics" class="mw-redirect" title="List of web comics">List of web comics</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="References">References</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=27" title="Edit section: References">edit</a>]</div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist reflist-columns references-column-width" style="column-width: 30em;"> <ol class="references"> <li id="cite_note-1"><a href="#cite_ref-1">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFHolkinsKrahulik1998" class="citation web cs1"><a href="/wiki/Jerry_Holkins" title="Jerry Holkins">Holkins, Jerry</a>; <a href="/wiki/Mike_Krahulik" title="Mike Krahulik">Krahulik, Mike</a> (November 18, 1998). <a rel="nofollow" class="external text" href="https://www.penny-arcade.com/comic/1998/11/18">"The SIN Of Long Load Times"</a>. Penny Arcade.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Penny+Arcade&rft.atitle=The+SIN+Of+Long+Load+Times&rft.date=1998-11-18&rft.aulast=Holkins&rft.aufirst=Jerry&rft.au=Krahulik%2C+Mike&rft_id=https%3A%2F%2Fwww.penny-arcade.com%2Fcomic%2F1998%2F11%2F18&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-2"><a href="#cite_ref-2">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation journal cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/19991002220630/http://www.loonygames.com/content/1.13/">"Check out our first original comic strip!"</a>. Loonygames. 1 (13). loonyboi productions. November 16–20, 1998. Archived from <a rel="nofollow" class="external text" href="http://www.loonygames.com/content/1.13/">the original</a> on October 2, 1999. Retrieved July 26, 2009.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.jtitle=Loonygames&rft.atitle=Check+out+our+first+original+comic+strip%21&rft.volume=1&rft.issue=13&rft.date=1998-11-16%2F1998-11-20&rft_id=http%3A%2F%2Fwww.loonygames.com%2Fcontent%2F1.13%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-1UP-3">^ <a href="#cite_ref-1UP_3-0">a</a> <a href="#cite_ref-1UP_3-1">b</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFMaragos2005" class="citation web cs1">Maragos, Nich (November 7, 2005). <a rel="nofollow" class="external text" href="https://web.archive.org/web/20060628230730/http://www.1up.com/do/feature?pager.offset=3&cId=3145208">"Will Strip for Games"</a>. <a href="/wiki/1UP.com" class="mw-redirect" title="1UP.com">1UP.com</a>. <a href="/wiki/Ziff_Davis_Media" class="mw-redirect" title="Ziff Davis Media">Ziff Davis</a>. p. 4. Archived from <a rel="nofollow" class="external text" href="http://www.1up.com/do/feature?pager.offset=3&cId=3145208">the original</a> on June 28, 2006. Retrieved December 13, 2006.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=1UP.com&rft.atitle=Will+Strip+for+Games&rft.pages=4&rft.date=2005-11-07&rft.aulast=Maragos&rft.aufirst=Nich&rft_id=http%3A%2F%2Fwww.1up.com%2Fdo%2Ffeature%3Fpager.offset%3D3%26cId%3D3145208&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-4"><a href="#cite_ref-4">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation magazine cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20100404043656/http://www.time.com/time/specials/packages/article/0,28804,1972075_1972078_1972137,00.html">"The 2010 TIME 100 Poll: The Penny Arcade Co-Creators"</a>. <a href="/wiki/Time_(magazine)" title="Time (magazine)">Time</a>. April 1, 2010. Archived from <a rel="nofollow" class="external text" href="http://www.time.com/time/specials/packages/article/0,28804,1972075_1972078_1972137,00.html">the original</a> on April 4, 2010. Retrieved April 4, 2010.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.jtitle=Time&rft.atitle=The+2010+TIME+100+Poll%3A+The+Penny+Arcade+Co-Creators&rft.date=2010-04-01&rft_id=http%3A%2F%2Fwww.time.com%2Ftime%2Fspecials%2Fpackages%2Farticle%2F0%2C28804%2C1972075_1972078_1972137%2C00.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-5"><a href="#cite_ref-5">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFGeddes,_John2010" class="citation news cs1">Geddes, John (April 2, 2010). <a rel="nofollow" class="external text" href="https://www.usatoday.com/life/comics/2010-04-01-pennyarcade-creators01-ST_N.htm">"'Penny Arcade' a testament to the power of gaming culture"</a>. <a href="/wiki/USA_Today" title="USA Today">USA Today</a>. Retrieved October 12, 2011.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.jtitle=USA+Today&rft.atitle=%27Penny+Arcade%27+a+testament+to+the+power+of+gaming+culture&rft.date=2010-04-02&rft.au=Geddes%2C+John&rft_id=https%3A%2F%2Fwww.usatoday.com%2Flife%2Fcomics%2F2010-04-01-pennyarcade-creators01-ST_N.htm&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-pw-6"><a href="#cite_ref-pw_6-0">^</a> MacDonald, Heidi (December 19, 2005). "Web Comics: Page Clickers to Page Turners; It's like manga five or six years ago". Publishers Weekly, p. 24. </li> <li id="cite_note-7"><a href="#cite_ref-7">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://www.youtube.com/channel/UCTlOYZOU1HGEqgb2XetyBBQ">"pennyarcadeTV"</a>. YouTube. Retrieved September 6, 2016.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=YouTube&rft.atitle=pennyarcadeTV&rft_id=https%3A%2F%2Fwww.youtube.com%2Fchannel%2FUCTlOYZOU1HGEqgb2XetyBBQ&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-Penny_Arcade-8"><a href="#cite_ref-Penny_Arcade_8-0">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFHolkinsKrahulik2010" class="citation web cs1">Holkins, Jerry; Krahulik, Mike (November 13, 2010). <a rel="nofollow" class="external text" href="https://www.penny-arcade.com/2009/11/13/">"Tycho/Jerry"</a>. Penny Arcade. Retrieved May 21, 2010.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Penny+Arcade&rft.atitle=Tycho%2FJerry&rft.date=2010-11-13&rft.aulast=Holkins&rft.aufirst=Jerry&rft.au=Krahulik%2C+Mike&rft_id=https%3A%2F%2Fwww.penny-arcade.com%2F2009%2F11%2F13%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-9"><a href="#cite_ref-9">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="http://www.foster.washington.edu/about/Pages/AlumniProfileRobertKhoo.aspx">"Alumni Profile Robert Khoo"</a>. <a href="/wiki/University_of_Washington_Michael_G._Foster_School_of_Business" class="mw-redirect" title="University of Washington Michael G. Foster School of Business">Foster School, University of Washington</a>. 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Retrieved July 6, 2006.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Penny+Arcade&rft.atitle=The+Gambler%2C+Part+Three&rft.date=2006-03-13&rft.aulast=Holkins&rft.aufirst=Jerry&rft.au=Krahulik%2C+Mike&rft_id=https%3A%2F%2Fwww.penny-arcade.com%2F2006%2F03%2F13&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-PA-blog_2005-11-14-11"><a href="#cite_ref-PA-blog_2005-11-14_11-0">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFHolkinsKrahulik2005" class="citation web cs1">Holkins, Jerry; Krahulik, Mike (November 14, 2005). <a rel="nofollow" class="external text" href="https://www.penny-arcade.com/2005/11/14">"Seven Years!"</a>. 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Archived from <a rel="nofollow" class="external text" href="http://www.projectfanboy.com/index.php?pageid=pfa_winners">the original</a> on September 2, 2010. Retrieved July 26, 2009.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Project+Fanboy&rft.atitle=2008+Project+Fanboy+Award+Winners&rft_id=http%3A%2F%2Fwww.projectfanboy.com%2Findex.php%3Fpageid%3Dpfa_winners&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-106"><a href="#cite_ref-106">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="http://www.gamechoiceawards.com/archive/ambassador.html">"Ambassador Award Archive"</a>. <a href="/w/index.php?title=Game_Choice_Awards&action=edit&redlink=1" class="new" title="Game Choice Awards (page does not exist)">Game Choice Awards</a>. Retrieved August 15, 2015.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Game+Choice+Awards&rft.atitle=Ambassador+Award+Archive&rft_id=http%3A%2F%2Fwww.gamechoiceawards.com%2Farchive%2Fambassador.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-107"><a href="#cite_ref-107">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFGrossman2010" class="citation magazine cs1"><a href="/wiki/Lev_Grossman" title="Lev Grossman">Grossman, Lev</a> (April 29, 2010). <a rel="nofollow" class="external text" href="https://web.archive.org/web/20100501191231/http://www.time.com/time/specials/packages/article/0,28804,1984685_1984940_1985513,00.html">"The 2010 Time 100: Jerry Holkins and Mike Krahulik"</a>. <a href="/wiki/Time_(magazine)" title="Time (magazine)">Time</a>. Archived from <a rel="nofollow" class="external text" href="http://www.time.com/time/specials/packages/article/0,28804,1984685_1984940_1985513,00.html">the original</a> on May 1, 2010. Retrieved May 10, 2010.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.jtitle=Time&rft.atitle=The+2010+Time+100%3A+Jerry+Holkins+and+Mike+Krahulik&rft.date=2010-04-29&rft.aulast=Grossman&rft.aufirst=Lev&rft_id=http%3A%2F%2Fwww.time.com%2Ftime%2Fspecials%2Fpackages%2Farticle%2F0%2C28804%2C1984685_1984940_1985513%2C00.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> <li id="cite_note-108"><a href="#cite_ref-108">^</a> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="http://www.adweek.com/news-gallery/advertising-branding/10-visual-artists-who-are-changing-way-we-see-advertising-and-world-165988">"10 Visual Artists Changing the Way We See Advertising"</a>. <a href="/wiki/Ad_Week" class="mw-redirect" title="Ad Week">Ad Week</a>. Retrieved July 19, 2015.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ad+Week&rft.atitle=10+Visual+Artists+Changing+the+Way+We+See+Advertising&rft_id=http%3A%2F%2Fwww.adweek.com%2Fnews-gallery%2Fadvertising-branding%2F10-visual-artists-who-are-changing-way-we-see-advertising-and-world-165988&rfr_id=info%3Asid%2Fen.wikipedia.org%3APenny+Arcade" class="Z3988"> </li> </ol></div> <div class="mw-heading mw-heading2"><h2 id="External_links">External links</h2>[<a href="/w/index.php?title=Penny_Arcade&action=edit&section=28" title="Edit section: External links">edit</a>]</div> <style data-mw-deduplicate="TemplateStyles:r1235681985">.mw-parser-output .side-box{margin:4px 0;box-sizing:border-box;border:1px solid #aaa;font-size:88%;line-height:1.25em;background-color:var(--background-color-interactive-subtle,#f8f9fa);display:flow-root}.mw-parser-output .side-box-abovebelow,.mw-parser-output .side-box-text{padding:0.25em 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href="https://web.archive.org/web/20080404150855/http://www.playgreenhouse.com/">Archived</a> April 4, 2008, at the <a href="/wiki/Wayback_Machine" title="Wayback Machine">Wayback Machine</a></li> <li><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite id="CITEREFKee2007" class="citation journal cs1">Kee, TJ (September 7, 2007). <a rel="nofollow" class="external text" href="https://web.archive.org/web/20100703121555/http://www.verbicidemagazine.com/2007/09/07/interview-penny-arcade/">"Penny Arcade"</a>. Verbicide Magazine. Interview (21). Archived from <a rel="nofollow" class="external text" href="http://www.verbicidemagazine.com/2007/09/07/interview-penny-arcade/">the original</a> on July 3, 2010. 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title="Child's Play (charity)">Child's Play</a></li> <li><a href="/wiki/PAX_(event)" title="PAX (event)">PAX</a> <ul><li><a href="/wiki/List_of_PAX_events" title="List of PAX events">events</a></li></ul></li> <li><a href="/wiki/The_New_Kid_(film)" class="mw-redirect" title="The New Kid (film)">The New Kid</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Video games</th><td class="navbox-list-with-group navbox-list navbox-odd hlist" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Penny_Arcade_Adventures:_On_the_Rain-Slick_Precipice_of_Darkness" title="Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness">Penny Arcade Adventures: On the Rain-Slick Precipice of Darkness</a></li> <li><a href="/wiki/Poker_Night_at_the_Inventory" title="Poker Night at the Inventory">Poker Night at the Inventory</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">PATV partners</th><td 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