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start:chartbeat - - - - --> <script type="text/javascript">var _sf_startpt=(new Date()).getTime()</script> <!-- - - - - end:chartbeat - - - - --> </head> <body class="newskit blogs"> <div class="aux-content" style="overflow: hidden;"> <!-- - - adsense: start - - --> <div class="ad p-3.25 ad--top-leaderboard hidden sm:block" aria-hidden="true"> <div class="js-ad flow-root" style="max-width:728px;max-height:90px;text-align:center;margin:0 auto;overflow:hidden;"> <div class="radWrapper rad--multi ad__wrapper"> <div id="div-gpt-ad-1510380105517-0" class="ad__wrapper__slot" style="width:728px;height:90px;"> <script> render('div-gpt-ad-1510380105517-0') </script> </div> </div> </div> </div> <!-- - - adsense: end - - --> <!-- - - adsense: start - - --> <div class="ad p-3.25 ad--top-leaderboard block sm:hidden" aria-hidden="true"> <div class="js-ad mobileleaderboard-height flow-root" style="max-width:320px;text-align:center;margin:0 auto;overflow:hidden;"> <div class="radWrapper rad--multi 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style="width:1px;height:1px;"> <script> render('div-gpt-ad-1542969151399-0') </script> </div> </div> </div> </div> <!-- - - adsense: end - - --> </div> <header class="mb-6.75 stick bg-cream-300"> <div class="container sm:px-10 mast mast--stick"> <div class="flex flex-col sm:flex-row"> <div class="sm:w-1/3 w-full overflow-hidden"> <div class="logo-container mb-3.25 sm:ml-6.75 pl-3.25"> <a href="/web/20220629135352/https://aurora.dawn.com/" class=""> <h1 class="text-hide logo logo--contain"> Aurora Magazine </h1> </a> <h3 class="subtitle text-3 font-normal text-aurorapink-300 font-roboto">Promoting excellence in advertising</h3> </div> </div> <div class="sm:w-1/6 w-full"></div> <div class="sm:w-1/2 w-full relative"> <div class="search-container sm:absolute right-0 mr-3.25"> <div class="mt-1.5 float-left text-right"> <div class="flex flex-row"> <a target="_blank" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/auroramagazine"><img class="image--saturated" src="/web/20220629135352im_/https://aurora.dawn.com/_img/facebook.png" width="35"/></a> <a target="_blank" href="https://web.archive.org/web/20220629135352/https://twitter.com/AuroraMag"><img class="image--saturated" src="/web/20220629135352im_/https://aurora.dawn.com/_img/twitter.png" width="35"/></a> </div> </div> <div class="search-box block sm:inline-block"> <form accept-charset="utf-8" class="form-vertical" method="GET" action="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/search"> <input class="form-control" type="hidden" name="cx" value="fb12c48fb457ca1a0"> <input class="form-control" type="hidden" name="cof" value="FORID:10"> <input class="form-control" type="hidden" name="ie" value="UTF-8"> <div class="form-group required"><input class="form-control search w-2/3 p-1 sm:w-full m-1.5 text-gray-400 border border-solid border-aurorapink-300 rounded-md outline-none" data-remember="false" placeholder="Search" required id="q" type="text" name="q" value=""></div></form></div> </div> </div> </div> </div><!-- .container-fluid --> <div class="menu bg-aurorapink-300"> <nav class="native-hidden js-nav"> <div class="flex justify-between"> <!-- nav items --> <div class="js-nav-items flex overflow-hidden px-0 w-full"> <div class="flex flex-row overflow-hidden w-full sm:justify-center text-white items-center"> <a title="The Dawn Of Advertising (1947-2017)" href="/web/20220629135352/https://aurora.dawn.com/the-dawn-of-advertising-1947-2017" target="_self" class="font-roboto py-1.25 px-2.5 inline-block whitespace-nowrap text-aurorapink-100 hover:text-white uppercase leading-4 text-4 "> The Dawn Of Advertising (1947-2017) </a> <a title="Home" href="/web/20220629135352/https://aurora.dawn.com/" target="_self" class="font-roboto py-1.25 px-2.5 inline-block whitespace-nowrap text-aurorapink-100 hover:text-white uppercase leading-4 text-4 "> Home </a> <a title="Most Read" href="/web/20220629135352/https://aurora.dawn.com/most-read" 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"> Home </a> <a title="Home" href="/web/20220629135352/https://aurora.dawn.com/most-read" target="_self" class="font-roboto py-1.25 px-2.5 inline-block text-black hover:text-white uppercase leading-5 text-4 whitespace-normal w-full "> Most Read </a> <a title="Home" href="/web/20220629135352/https://aurora.dawn.com/people" target="_self" class="font-roboto py-1.25 px-2.5 inline-block text-black hover:text-white uppercase leading-5 text-4 whitespace-normal w-full "> People </a> <a title="Home" href="/web/20220629135352/https://aurora.dawn.com/blogs" target="_self" class="font-roboto py-1.25 px-2.5 inline-block text-black hover:text-white uppercase leading-5 text-4 whitespace-normal w-full text-white"> Blogs </a> </div> </div> </div> </nav> </div> </header> <div class="mx-auto px-2 sm:px-6.5"> <div class="container px-0 sm:px-6 lg:px-13 mt-7 mb-3 font-roboto"> <div class="lg:px-14"> <div class="md:px-3"> <h2 id="blogs" dir="auto" class="badge inline-flex text-7.5 font-light uppercase font-arial p-0 mb-6.75 align-middle">Blogs</h2> <div class="flex flex-col md:flex-row"> <div class="w-full md:w-7/12 md:pr-4"> <div class="slideshow bg-cream-400 mb-6.75 md:slideshow-nav--visible slideshow--main " data-slick="{"dots":true,"dotsClass":"slideshow__pager ","asNavFor":null,"cssEase":"ease","speed":250,"autoplaySpeed":6000,"slidesToScroll":1,"slidesToShow":1,"fade":false,"autoplay":true,"infinite":true,"responsive": [{"breakpoint": 767,"settings": {"slidesToShow": 1,"slidesToScroll": 1}},{"breakpoint": 575,"settings": {"slidesToShow": 1,"slidesToScroll": 1}}]}"> <div class="slideshow__slide slideshow__slide--first slideshow__slide--horizontal lg:w-full md:w-full w-full" style=""> <span class="slideshow__slide__label">1</span> <!-- - - - article - - - --> <article class="story box " data-id="1144474" data-layout="story"> <!-- box/image --> <figure class="media sm:w-full w-full mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144474/sheryl-leans-out"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/large/2022/06/62ac5d3ed2924.png" alt="Sheryl Leans Out"/></picture></a></div> </figure> <!-- box/label --> <!-- box/title text:5-center-normal-px:3.25 --> <h2 dir="auto" data-layout="story" data-id="1144474" class="story__title text-5 text-center font-normal px-3.25 "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144474/sheryl-leans-out" class="story__link "><strong>Sheryl Leans Out</strong> </a></h2> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-4 text-center font-light px-3.25 pb-3.25">Has Sheryl Sandberg realised the importance of making her own space? </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 social-alignment absolute z-50 left-1 "> <div class="social js-social-fb social--icon social--facebook 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src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden lg:block mb-1.55"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144474"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> <div class="slideshow__slide slideshow__slide--horizontal lg:w-full md:w-full w-full" style=""> <span class="slideshow__slide__label">2</span> <!-- - - - article - - - --> <article class="story box " data-id="1144458" data-layout="story"> <!-- box/image --> <figure class="media sm:w-full w-full mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144458/the-new-beverages-on-the-block"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/large/2022/06/62a2dc324f182.png" alt="The New Beverages on the Block"/></picture></a></div> </figure> <!-- box/label --> <!-- box/title text:5-center-normal-px:3.25 --> <h2 dir="auto" data-layout="story" data-id="1144458" class="story__title text-5 text-center font-normal px-3.25 "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144458/the-new-beverages-on-the-block" class="story__link "><strong>The New Beverages on the Block</strong> </a></h2> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-4 text-center font-light px-3.25 pb-3.25">Livvel introduces four beverages for the young. </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 social-alignment absolute z-50 left-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden lg:block mb-1.55 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144458&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden lg:block mb-1.55 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=The%20New%20Beverages%20on%20the%20Block&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144458&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144458" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden lg:block mb-1.55"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144458"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> </div> </div> <div class="w-full md:w-5/12"> <div class=" mt-2 slideshow--list "> <div class="clear-both"> <div class="slideshow--row__item active float-left" data-id="0" style="width:49%;margin-right:2%;"> <!-- - - - article - - - --> <article class="story box bg-cream-400 mb-6.75 equalize" data-id="1144425" data-layout="story"> <!-- box/image --> <figure class="media sm:w-full w-full mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144425/experiencing-true-luxury"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/thumbnail/2022/05/62862969b580f.png" alt="Experiencing True Luxury"/></picture></a></div> </figure> <!-- box/label --> <!-- box/title center-text:4-m:2-lighter --> <h2 dir="auto" data-layout="story" data-id="1144425" class="story__title text-4 text-center font-light m-2 "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144425/experiencing-true-luxury" class="story__link "><strong>Experiencing True Luxury</strong> </a></h2> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 top-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden lg:block "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144425&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden lg:block "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=Experiencing%20True%20Luxury&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144425&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144425" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden lg:block "> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144425"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="1" style="width:49%;"> <!-- - - - article - - - --> <article class="story box bg-cream-400 mb-6.75 equalize" data-id="1144454" data-layout="story"> <!-- box/image --> <figure class="media sm:w-full w-full mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144454/and-so-we-say-an-official-goodbye-to-a-pocket-sized-device-that-changed-music-forever"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/thumbnail/2022/06/629708c0c936e.png" alt="And So, We Say an Official Goodbye, to a Pocket-Sized Device That Changed Music Forever"/></picture></a></div> </figure> <!-- box/label --> <!-- box/title center-text:4-m:2-lighter --> <h2 dir="auto" data-layout="story" data-id="1144454" class="story__title text-4 text-center font-light m-2 "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144454/and-so-we-say-an-official-goodbye-to-a-pocket-sized-device-that-changed-music-forever" class="story__link "><strong>And So, We Say an Official Goodbye, to a Pocket-Sized Device That Changed Music Forever</strong> </a></h2> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 top-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden lg:block "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144454&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden lg:block "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" 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src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="3" style="width:49%;"> <!-- - - - article - - - --> <article class="story box bg-cream-400 mb-6.75 equalize" data-id="1144421" data-layout="story"> <!-- box/image --> <figure class="media sm:w-full w-full mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144421/awards-boost-the-spirit-and-act-as-a-driving-force-to-grow-further"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/thumbnail/2022/05/62835bd8c9dd3.png" alt="“Awards boost the spirit and act as a driving force to grow further”"/></picture></a></div> </figure> <!-- box/label --> <!-- box/title center-text:4-m:2-lighter --> <h2 dir="auto" data-layout="story" data-id="1144421" class="story__title text-4 text-center font-light m-2 "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144421/awards-boost-the-spirit-and-act-as-a-driving-force-to-grow-further" class="story__link "><strong>“Awards boost the spirit and act as a driving force to grow further”</strong> </a></h2> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 top-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden lg:block "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144421&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden 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src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> </div><div class="clear-both"> </div></div> </div> </div> <div class="w-full"> <div class="my-6.75 pt-6.75 pb-3.25"> <!-- - - adsense: start - - --> <div class="ad " aria-hidden="true"> <div class="js-ad flow-root" style="max-width:728px;max-height:90px;text-align:center;margin:0 auto;overflow:hidden;"> <div class="radWrapper ad__wrapper"> <div id="div-gpt-ad-1455520357400-2" class="ad__wrapper__slot" style="width:728px;height:90px;"> <script> render('div-gpt-ad-1455520357400-2') </script> </div> </div> </div> </div> <!-- - - adsense: end - - --> </div> </div> <div class="flex flex-col md:flex-row"> <div class="w-full md:w-2/3"> <div class=" mt-2 slideshow--list "> <div class="clear-both"> <div class="slideshow--row__item active float-left" data-id="0" style="width:49%;margin-right:2%;"> <!-- - - - article - - - --> <article class="story box 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href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=Changan%20Oshan%20X7%3A%20The%20New%20SUV%20Rival&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144420&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144420" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144420"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="1" style="width:49%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144419" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144419" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144419/our-mission-is-to-get-one-million-people-to-invest-in-pakistani-stocks" class="story__link "><strong>“Our mission is to get one million people to invest in Pakistani stocks”</strong> </a></h2> <!-- box/image --> <figure class="media media--left sm:w-1/2 w-full mr-6.75 mb-0 " data-focus-x="0%" data-focus-y="0%"> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144419/our-mission-is-to-get-one-million-people-to-invest-in-pakistani-stocks"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/medium/2022/05/627b511f4fe5c.png" alt="“Our mission is to get one million people to invest in Pakistani stocks”"/></picture></a></div> </figure> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-3 font-normal ">Zeenat Chaudhary speaks to Ali Farid Khwaja, Chairman, KTrade Securities Limited, about their investing app and ongoing plans. </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144419&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=%E2%80%9COur%20mission%20is%20to%20get%20one%20million%20people%20to%20invest%20in%20Pakistani%20stocks%E2%80%9D&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144419&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144419" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144419"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> </div><div class="clear-both"> <div class="slideshow--row__item float-left" data-id="2" style="width:49%;margin-right:2%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144418" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144418" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144418/how-did-ad-land-fare-in-ramzan-2022" class="story__link "><strong>How Did Ad Land Fare in Ramzan 2022?</strong> </a></h2> <!-- box/image --> <figure class="media media--left sm:w-1/2 w-full mr-6.75 mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144418/how-did-ad-land-fare-in-ramzan-2022"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/medium/2022/04/626a2dde093bf.png" alt="How Did Ad Land Fare in Ramzan 2022?"/></picture></a></div> </figure> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-3 font-normal ">Talha bin Hamid lists the year’s heartening and not-so-heartening Ramzan ads. </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144418&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=How%20Did%20Ad%20Land%20Fare%20in%20Ramzan%202022%3F&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144418&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144418" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144418"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="3" style="width:49%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144417" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144417" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144417/channelling-the-spirit-of-ramzan-online" class="story__link "><strong>Channelling the Spirit of Ramzan Online</strong> </a></h2> <!-- box/image --> <figure class="media media--left sm:w-1/2 w-full mr-6.75 mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144417/channelling-the-spirit-of-ramzan-online"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/medium/2022/04/6267a626c4ba2.png" alt="Channelling the Spirit of Ramzan Online"/></picture></a></div> </figure> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-3 font-normal ">How social media is promoting philanthropy. </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144417&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=Channelling%20the%20Spirit%20of%20Ramzan%20Online&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144417&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144417" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144417"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> </div><div class="clear-both"> <div class="slideshow--row__item float-left" data-id="4" style="width:49%;margin-right:2%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144416" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144416" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144416/k-electric-pushes-for-inclusivity" class="story__link "><strong>K-Electric Pushes for Inclusivity</strong> </a></h2> <!-- box/image --> <figure class="media media--left sm:w-1/2 w-full mr-6.75 mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144416/k-electric-pushes-for-inclusivity"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/medium/2022/04/6261060c9d607.png" alt="K-Electric Pushes for Inclusivity"/></picture></a></div> </figure> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-3 font-normal ">How KE is promoting the inclusion of women in the workforce. </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144416&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=K-Electric%20Pushes%20for%20Inclusivity&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144416&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144416" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144416"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="5" style="width:49%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144415" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144415" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144415/craveflix-nacho-regular-food-place" class="story__link "><strong>Craveflix: Nacho’ Regular Food Place</strong> </a></h2> <!-- box/image --> <figure class="media media--left sm:w-1/2 w-full mr-6.75 mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144415/craveflix-nacho-regular-food-place"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/medium/2022/04/625e8402010d6.png" alt="Craveflix: Nacho’ Regular Food Place"/></picture></a></div> </figure> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-3 font-normal ">How the Karachi-based company is catering to foodies’ cinema-style and fast food cravings. </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144415&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=Craveflix%3A%20Nacho%E2%80%99%20Regular%20Food%20Place&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144415&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144415" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144415"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> </div><div class="clear-both"> <div class="slideshow--row__item float-left" data-id="6" style="width:49%;margin-right:2%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144414" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144414" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144414/ushering-the-future-of-energy" class="story__link "><strong>Ushering the Future of Energy</strong> </a></h2> <!-- box/image --> <figure class="media media--left media--fill sm:w-1/2 w-full mr-6.75 mb-0 " data-focus-x="0%" data-focus-y="0%"> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144414/ushering-the-future-of-energy"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/medium/2022/04/6257b871947a0.png?r=1140635032" alt="Ushering the Future of Energy"/></picture></a></div> </figure> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-3 font-normal ">The Highlights of the Pakistan Energy Symposium 2022. </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144414&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=Ushering%20the%20Future%20of%20Energy&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144414&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144414" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144414"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="7" style="width:49%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144413" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144413" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144413/in-person-effies-are-back" class="story__link ">In-Person Effies Are Back </a></h2> <!-- box/image --> <figure class="media media--left sm:w-1/2 w-full mr-6.75 mb-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144413/in-person-effies-are-back"><picture><img src="https://web.archive.org/web/20220629135352im_/https://i.dawn.com/medium/2022/04/6253c86890b6e.png" alt="In-Person Effies Are Back"/></picture></a></div> </figure> <!-- box/excerpt --> <div dir="auto" class="story__excerpt text-3 font-normal ">The Effies were held on-ground after two years . </div> <!-- box/social --> <div class=" invisible social-alignment absolute z-50 bottom-1 "> <div class="social js-social-fb social--icon social--facebook float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144413&display=popup&ref=plugin" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-fb.png"/></a> </div> <div class="social js-social-twitter social--icon social--twitter float-left hidden md:block mb-6.75 "> <a class=" h-full w-full outline-none inline-block " onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20220629135352/https://twitter.com/share?text=In-Person%20Effies%20Are%20Back&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144413&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1144413" target="_blank"><img width="20" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-twitter.png"/></a> </div> <div class="social js-social-print hidden sm:block social--print social--icon float-left hidden md:block mb-6.75"> <a class="inline-block uppercase align-middle text-gray-400" href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/print/1144413"><img class="inline-block float-left mr-0.25" width="22" height="20" src="/web/20220629135352im_/https://aurora.dawn.com/_img/social/icon-print.png"/> </a> </div></div></article> <!-- - - - /article - - - --> </div> </div><div class="clear-both"> <div class="slideshow--row__item float-left" data-id="8" style="width:49%;margin-right:2%;"> <!-- - - - article - - - --> <article class="story box mb-6.75 p-3.25 bg-cream-400 equalize" data-id="1144412" data-layout="story"> <!-- box/label --> <!-- box/title normal-text:4.5 --> <h2 dir="auto" data-layout="story" data-id="1144412" class="story__title text-4.5 font-normal "><a href="https://web.archive.org/web/20220629135352/https://aurora.dawn.com/news/1144412/golden-circle-campaigns-agency-of-the-year" class="story__link "><strong>Golden Circle: <em>Campaign's</em> 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