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Master in Corporate Communication | USI.ch
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More than ever, management occurs in conversations and interactions. Corporations are moving fast towards platform based business models and “agile” ways of organising. This is why today organisations require professionals with cross-cutting management and communication competences. In this context Corporate Communication professionals help organisations to cultivate and protect their reputation, by engaging with internal and external stakeholders, and by nurturing and communicating the organisations’ purpose and identity. The programme favours a strategic and multi-stakeholder approach to corporate communication, grounded in a sound knowledge of management. In order to help develop analytical and decision making skills, lectures are integrated with more active teaching methods, consisting of discussion of case histories, role-playing, business games, individual and group projects, interaction with professionals, etc. MCC prepares students to start a career in the corporate communication profession as well as to take communication-intensive management roles in areas such as HR, sustainability, compliance, social media, marketing, etc. The skills acquired meet the requirements for professional careers in organisations of different kinds as well as in communication agencies and management consulting firms." /> <meta property="og:image" content="https://www.usi.ch/sites/all/themes/usiclean/img/facebook-opengraph-image.jpg" /> <meta property="og:image:url" content="https://www.usi.ch/sites/all/themes/usiclean/img/facebook-opengraph-image.jpg" /> <meta property="og:image:type" content="image/jpg" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:creator" content="@usi_university" /> <meta name="twitter:url" content="https://www.usi.ch/it/education/master/corporate-communication" /> <meta name="twitter:title" content="Master in Corporate Communication" /> <meta name="twitter:description" content=" In an extremely dynamic environment, where society and markets are increasingly complex and interconnected, communication is key to understanding and giving meaning to business. 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data-level="1" data-label="Bachelor"> <span>Bachelor</span> <i class="icon_container0"><svg class="icon0 icon-drop-right " > <use xlink:href="#drop-right"></use> </svg> </i> </li> <li class="has_sub_elements0" data-element_id=763 data-level="1" data-label="Master"> <span>Master</span> <i class="icon_container0"><svg class="icon0 icon-drop-right " > <use xlink:href="#drop-right"></use> </svg> </i> </li> <li data-level="1" data-label="Doctoral studies"> <a href="/en/education/doctoral-studies"> Doctoral studies </a> </li> <li class="has_sub_elements0" data-element_id=2041 data-level="1" data-label="Lifelong learning"> <a href="/en/education/lifelong-learning"> Lifelong learning </a> </li> <li data-level="1" data-label="Welcome Bachelor and Master"> <a href="https://www.usi.ch/en/originalnode/18494"> Welcome Bachelor and Master </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="762" data-level="2" data-label="Bachelor"> <li data-level="2" data-label="Overview"> <a href="/en/education/bachelor/bachelor-degrees-at-a-glance"> Overview </a> </li> <li class="has_sub_elements0" data-element_id=888 data-level="2" data-label="Programmes"> <span>Programmes</span> <i class="icon_container0"><svg class="icon0 icon-drop-right " > <use xlink:href="#drop-right"></use> </svg> </i> </li> <li data-level="2" data-label="Admission"> <a href="/en/education/bachelor/admission"> Admission </a> </li> <li data-level="2" data-label="Application"> <a href="/en/education/bachelor/application"> Application </a> </li> <li data-level="2" data-label="Tuition and scholarships"> <a href="/en/education/bachelor/fees-and-grants"> Tuition and scholarships </a> </li> <li data-level="2" data-label="Practical information"> <a href="/en/education/bachelor/organising-your-studies"> Practical information </a> </li> <li data-level="2" data-label="Open days and study advisory"> <a href="/en/education/bachelor/open-days"> Open days and study advisory </a> </li> <li data-level="2" data-label="Contact us"> <a href="/en/education/bachelor/contacts"> Contact us </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="888" data-level="3" data-label="Programmes"> <li data-level="3" data-label="Architecture"> <a href="/en/education/bachelor/architecture"> Architecture </a> </li> <li data-level="3" data-label="Italian language, literature and culture"> <a href="https://www.usi.ch/it/originalnode/334"> Italian language, literature and culture </a> </li> <li data-level="3" data-label="Theology"> <a href="https://www.usi.ch/it/originalnode/31018"> Theology </a> </li> <li data-level="3" data-label="Philosophy"> <a href="https://www.usi.ch/it/originalnode/31034"> Philosophy </a> </li> <li data-level="3" data-label="Communication"> <a href="/en/education/bachelor/communication"> Communication </a> </li> <li data-level="3" data-label="Economics"> <a href="/en/education/bachelor/economics"> Economics </a> </li> <li data-level="3" 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<span>Finance</span> <i class="icon_container0"><svg class="icon0 icon-drop-right " > <use xlink:href="#drop-right"></use> </svg> </i> </li> <li class="has_sub_elements0" data-element_id=1033 data-level="3" data-label="Tourism"> <span>Tourism</span> <i class="icon_container0"><svg class="icon0 icon-drop-right " > <use xlink:href="#drop-right"></use> </svg> </i> </li> <li class="has_sub_elements0" data-element_id=1032 data-level="3" data-label="Political economy"> <span>Political economy</span> <i class="icon_container0"><svg class="icon0 icon-drop-right " > <use xlink:href="#drop-right"></use> </svg> </i> </li> <li class="has_sub_elements0" data-element_id=1040 data-level="3" data-label="Management and marketing"> <span>Management and marketing</span> <i class="icon_container0"><svg class="icon0 icon-drop-right " > <use xlink:href="#drop-right"></use> </svg> </i> </li> <li class="has_sub_elements0" data-element_id=1036 data-level="3" data-label="Health studies"> <span>Health 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data-label="Humanities"> <li data-level="4" data-label="Architecture"> <a href="https://www.usi.ch/en/originalnode/338"> Architecture </a> </li> <li data-level="4" data-label="Lingua, letteratura e civiltà italiana"> <a href="https://www.usi.ch/it/originalnode/339"> Lingua, letteratura e civiltà italiana </a> </li> <li data-level="4" data-label="History and Theory of Art and Architecture"> <a href="/en/education/master/history-and-theory-of-art-and-architecture"> History and Theory of Art and Architecture </a> </li> <li data-level="4" data-label="Philosophy"> <a href="https://www.usi.ch/en/originalnode/7710"> Philosophy </a> </li> <li data-level="4" data-label="Theology"> <a href="https://www.usi.ch/it/originalnode/31036"> Theology </a> </li> <li data-level="4" data-label="Diritto canonico ed ecclesiastico comparato"> <a href="https://www.usi.ch/it/originalnode/31037"> Diritto canonico ed ecclesiastico comparato </a> </li> <li data-level="4" data-label="Scienza, filosofia e teologia 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data-label="Tourism"> <li data-level="4" data-label="International Tourism"> <a href="https://www.usi.ch/en/originalnode/343"> International Tourism </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="1032" data-level="4" data-label="Political economy"> <li data-level="4" data-label="Economia e politiche internazionali"> <a href="https://www.usi.ch/it/originalnode/344"> Economia e politiche internazionali </a> </li> <li data-level="4" data-label="Economics"> <a href="https://www.usi.ch/en/originalnode/345"> Economics </a> </li> <li data-level="4" data-label="Public Management and Policy (PMP)"> <a href="/en/education/master/public-management-and-policy"> Public Management and Policy (PMP) </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="1040" data-level="4" data-label="Management and marketing"> <li data-level="4" data-label="Corporate Communication"> <a href="https://www.usi.ch/en/originalnode/349"> Corporate Communication </a> </li> <li data-level="4" data-label="Digital Fashion Communication"> <a href="https://www.usi.ch/en/originalnode/8996"> Digital Fashion Communication </a> </li> <li data-level="4" data-label="Management"> <a href="https://www.usi.ch/en/originalnode/347"> Management </a> </li> <li data-level="4" data-label="Management and Informatics"> <a href="https://www.usi.ch/en/originalnode/357"> Management and Informatics </a> </li> <li data-level="4" data-label="Marketing and Transformative Economy"> <a href="https://www.usi.ch/en/originalnode/348"> Marketing and Transformative Economy </a> </li> <li data-level="4" data-label="Public Management and Policy (PMP)"> <a href="/en/education/master/public-management-and-policy"> Public Management and Policy (PMP) </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="1036" data-level="4" data-label="Health studies"> <li data-level="4" data-label="Cognitive Psychology in Health Communication"> <a href="https://www.usi.ch/en/originalnode/351"> Cognitive Psychology in Health Communication </a> </li> <li data-level="4" data-label="Communication, Management and Health"> <a href="https://www.usi.ch/en/originalnode/350"> Communication, Management and Health </a> </li> <li data-level="4" data-label="Medicine"> <a href="https://www.biomed.usi.ch/en/originalnode/11288"> Medicine </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="1037" data-level="4" data-label="Media and Communication"> <li data-level="4" data-label="Cognitive Psychology in Health Communication"> <a href="https://www.usi.ch/en/originalnode/351"> Cognitive Psychology in Health Communication </a> </li> <li data-level="4" data-label="Communication, Management and Health"> <a href="https://www.usi.ch/en/originalnode/350"> Communication, Management and Health </a> </li> <li data-level="4" data-label="Corporate Communication"> <a href="https://www.usi.ch/en/originalnode/349"> Corporate Communication </a> </li> <li data-level="4" data-label="Digital Fashion Communication"> <a href="https://www.usi.ch/en/originalnode/8996"> Digital Fashion Communication </a> </li> <li data-level="4" data-label="European Studies in Investor Relations and Financial Communication"> <a href="https://www.usi.ch/en/originalnode/342"> European Studies in Investor Relations and Financial Communication </a> </li> <li data-level="4" data-label="Media Management"> <a href="https://www.usi.ch/en/originalnode/352"> Media Management </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="1039" data-level="4" data-label="Informatics"> <li data-level="4" data-label="Informatics"> <a href="https://www.usi.ch/en/originalnode/353"> Informatics </a> </li> <li data-level="4" data-label="Artificial Intelligence"> <a href="https://www.usi.ch/en/originalnode/354"> Artificial Intelligence </a> </li> <li data-level="4" data-label="Software and Data Engineering"> <a href="https://www.usi.ch/en/originalnode/8014"> Software and Data Engineering </a> </li> <li data-level="4" data-label="Management and Informatics"> <a href="https://www.usi.ch/en/originalnode/357"> Management and Informatics </a> </li> <li data-level="4" data-label="Financial Technology and Computing"> <a href="https://www.usi.ch/en/originalnode/358"> Financial Technology and Computing </a> </li> <li data-level="4" data-label="Computational Science"> <a href="https://www.usi.ch/en/originalnode/355"> Computational Science </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="1038" data-level="4" data-label="Computational science"> <li data-level="4" data-label="Computational Science"> <a href="https://www.usi.ch/en/originalnode/355"> Computational Science </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="703" data-level="1" data-label="Research"> <li data-level="1" data-label="Overview"> <a href="/en/research/at-a-glance"> Overview </a> </li> <li data-level="1" data-label="Facts and figures"> <a href="/en/research/figures"> Facts and figures </a> </li> <li data-level="1" data-label="Institutes"> <a href="/en/research/institutes"> Institutes </a> </li> <li data-level="1" data-label="Areas and competences"> <a href="/en/research/areas-and-competences"> Areas and competences </a> </li> <li data-level="1" data-label="Projects and researchers"> <a href="/en/research/projects-and-researchers"> Projects and researchers </a> </li> <li data-level="1" data-label="Collaborations"> <a href="/en/research/partnerships"> Collaborations </a> </li> <li class="has_sub_elements0" data-element_id=750 data-level="1" data-label="Doing research"> <a href="/en/research/doing-research"> Doing research </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="2546" data-level="1" data-label="Innovation"> <li data-level="1" data-label="Overview"> <a href="/en/innovation/at-a-glance"> Overview </a> </li> <li data-level="1" data-label="Initiatives"> <a href="/en/innovation/initiatives"> Initiatives </a> </li> <li data-level="1" data-label="Innovate with us"> <a href="/en/innovation/innovate"> Innovate with us </a> </li> </ul> <ul class="sub_elements0 no_style0 column large-2" data-parent_id="764" data-level="1" data-label="News & Events"> <li data-level="1" data-label="News"> <a href="/en/news-events/news"> News </a> </li> <li class="has_sub_elements0" data-element_id=1962 data-level="1" data-label="Events"> <a href="/en/news-events/events"> Events </a> </li> <li data-level="1" data-label="Press releases"> <a href="/en/university/info/press/press-releases"> Press releases </a> </li> <li data-level="1" data-label="Social media"> <a href="https://www.usi.ch/en/originalnode/718"> Social media </a> </li> <li data-level="1" data-label="For the media"> <a href="https://www.usi.ch/en/originalnode/713"> For the media </a> </li> </ul> </div> </div> </div> </div> </div> <div class='main0'> <div class="page_content"> <div class="row"> <div class="column small-12"> <div class="breadcrumb"> <a href="/en">Home</a> / <a href="/en/originalnode/8525">Education</a> / <a href="/en/originalnode/329">Master</a> / Master in Corporate Communication </div> </div> </div> <div class="row"> <div class="large-9 columns"> <section > <div class="row section_title"> <div class="column small-12"> <h1> Master in Corporate Communication </h1> </div> </div> <div class="section_item"> <div class="row"><div class="small-12 large-11 column slider_huge_width"></div></div> <div class="slider_huge dotted_inside"> <div class="slider__element"> <div class="video"> <iframe src=' https://www.youtube.com/embed/yvqe-IKcxao ' allowfullscreen></iframe> </div> <div class="caption0"> </div> </div> <div class="slider__element"> <div class="video"> <iframe src=' https://www.youtube.com/embed/yQCEkBxe-B0 ' allowfullscreen></iframe> </div> <div class="caption0"> <div class="text_container"> Elisa Battistella, Jr. Internal Communication Manager at LafargeHolcim </div> </div> </div> <div class="slider__element"> <div class="video"> <iframe src=' https://www.youtube.com/embed/qKtfxzGECn0 ' allowfullscreen></iframe> </div> <div class="caption0"> <div class="text_container"> Tanja Coray, Corporate Communications Officer at Basler & Hofmann </div> </div> </div> <div class="slider__element"> <div class="video"> <iframe src=' https://www.youtube.com/embed/txS_gGpIVGo ' allowfullscreen></iframe> </div> <div class="caption0"> <div class="text_container"> Mailys Perrenoud, Corporate Communications Specialist at Octapharma </div> </div> </div> <div class="slider__element"> <div class="video"> <iframe src=' https://www.youtube.com/embed/T6w8Ft6-UyA ' allowfullscreen></iframe> </div> <div class="caption0"> </div> </div> </div> </div> </section> <section > <div class="section_item"> <div class="text_container"> <p> </p> <p>In an extremely dynamic environment, where society and markets are increasingly complex and interconnected, communication is key to understanding and giving meaning to business. More than ever, management occurs in conversations and interactions. Corporations are moving fast towards platform based business models and “agile” ways of organising.</p> <p>This is why today organisations require professionals with cross-cutting management and communication competences. In this context Corporate Communication professionals help organisations to cultivate and protect their reputation, by engaging with internal and external stakeholders, and by nurturing and communicating the organisations’ purpose and identity.</p> <p>The programme favours a strategic and multi-stakeholder approach to corporate communication, grounded in a sound knowledge of management. In order to help develop analytical and decision making skills, lectures are integrated with more active teaching methods, consisting of discussion of case histories, role-playing, business games, individual and group projects, interaction with professionals, etc.</p> <p>MCC prepares students to start a career in the corporate communication profession as well as to take communication-intensive management roles in areas such as HR, sustainability, compliance, social media, marketing, etc.</p> <p>The skills acquired meet the requirements for professional careers in organisations of different kinds as well as in communication agencies and management consulting firms.</p> </div> </div> </section> <section > <div class="section_item accordion0"> <a href="#" class="accordion_toggle_all accordion-title-custom"> <h2>Expand All</h2> </a> <ul class="accordion" data-allow-all-closed="true" data-accordion> <li class="accordion-item section_item" data-accordion-item> <a href="#" class="accordion-title-custom"> <h2> Are the degrees issued by USI recognised internationally? <i class="icon_container0"><svg class="icon0 icon-drop-down " > <use xlink:href="#drop-down"></use> </svg> </i> </h2> </a> <div class="accordion-content" data-tab-content> <div class="section_item"> <div class="text_container"> <p><strong>Università della Svizzera italiana (USI) is a recognised or accredited Swiss university. Academic qualifications obtained at USI Faculties are therefore also recognised abroad, on the basis of international conventions.</strong></p> <ol> <li>The mutual recognition of academic qualifications, i.e. the diplomas awarded by universities and universities of applied sciences, that enables students to continue with their studies is governed by the Lisbon Convention of 11 April 1997 and other international conventions with Germany, Italy, Austria and France.<br /> With regard to relations with ITALY, in particular:<br /> <a href="https://www.fedlex.admin.ch/eli/cc/2002/424/it" target="_blank">Accordo tra il Governo della Repubblica Italiana ed il Consiglio Federale Svizzero sul reciproco riconoscimento delle equivalenze nel settore universitario</a>. (<em>Agreement between the Government the Italian Republic and the Swiss Federal Council on the mutual recognition of academic qualifications)</em><br /> The agreement establishes the principle of equal treatment of Italian and Swiss students. Mutual recognition applies to university degrees and diplomas, exam performance and the equivalence of study periods, taking into account the ECTS credits system. Degrees awarded by a university that authorises the holder to continue his/her studies or to undertake the next course of studies at a university in one of the two Contracting States, without additional examinations, shall confer the same right in the other Contracting State.<br /> In addition, the holder of a degree awarded by a university in one of the two Contracting States shall be entitled to make use of that degree in the other State in the form provided for by the legislation of the State in which it was awarded.<br /> Professional rights shall not be directly linked to the right to make use of a university degree.</li> <li>The recognition of the professional qualifications of Swiss and EU/EFTA nationals wishing to pursue a regulated profession is governed by the <a href="https://www.fedlex.admin.ch/eli/cc/2002/243/it" target="_blank">Agreement on the free movement of persons</a> and the <a href="http://www.admin.ch/ch/i/rs/0_632_31/app23.html" target="_blank">EFTA Convention</a>.<br /> With regard to accessing professional practice in Italy for those who have obtained their university degree at USI, paragraph 1 letter d) of Presidential Decree 189/2009 applies, according to which it is required to submit the documents indicated in the Presidential Decree to the professional association, which, in turn, transmits them to the MIUR (<em>Ministero dell'Università e della Ricerca</em>) which recognizes the validity of the foreign qualification for access to professional practice.</li> </ol> <p><strong>Useful links:</strong><br /> Procedures for the recognition of foreign qualifications in Italy (<a href="https://www.cimea.it/EN/pagina-procedure-riconoscimento-titoli" target="_blank">http://www.cimea.it/en</a>)<br /> <a href="https://www4.ti.ch/decs/dcsu/ucsu/autentiche-diplomi/procedura-attestati-di-autenticita/" target="_blank">Procedures for the certification of the authenticity of USI diplomas (In Italian only)</a> (<a href="https://www4.ti.ch/decs/dcsu/ucsu" target="_blank">https://www4.ti.ch/decs/dcsu/ucsu</a>)<br /> Information on the recognition of foreign qualifications and competent recognition authorities in Switzerland (<a href="https://www.sbfi.admin.ch/sbfi/en/home/education/recognition-of-foreign-qualifications/recognition-procedure-on-establishment/agencies-responsible-for-the-recognition-of-foreign-qualificatio.html" target="_blank">https://www.sbfi.admin.ch/sbfi/en/home/education/recognition-of-foreign-qualifications/recognition-procedure-on-establishment/agencies-responsible-for-the-recognition-of-foreign-qualificatio.html</a>)<br /> Recognised or accredited Swiss universities (<a href="https://www.swissuniversities.ch/en/?r=1&cHash=70419db05caeaba84d816a1097aa810c" target="_blank">www.swissuniversities.ch</a>)</p> </div> </div> </div> </li> </ul> </div> </section> </div> <div class="large-3 columns sidebar"> <section class="promotional_buttons"> <a href="https://www.usi.ch/en/education-application" class="primary large button master-btn-apply-now corporate-communication" target="_blank"> Apply Now </a> <a href="https://prospect.usi.ch/course/view.php?id=8" class="primary large button master-btn-interested corporate-communication" target="_blank"> Learn More </a> </section> <section class="vertical_menu0"> <ul class="vertical_menu"> <li class="item"> <div class="section_item"> <div class="accordion sublinks" data-accordion data-allow-all-closed="true"> <div class="accordion-item is-active" data-accordion-item> <a href="#" class="has-children"> <h2> Master in Corporate Communication <i class="icon_container0"><svg class="icon0 icon-drop-down " > <use xlink:href="#drop-down"></use> </svg> </i> </h2> </a> <div class="accordion-content" data-tab-content> <div class="sublink"> <a href="/en/education/master/corporate-communication" class="active"> Overview </a> </div> <div class="sublink"> <a href="/en/education/master/corporate-communication/key-facts"> Key Facts </a> </div> </div> </div> </div> </div> </li> <li class="item"> <div class="section_item"> <a href="/en/education/master/corporate-communication/news"> <h2> News </h2> </a> </div> </li> <li class="item"> <div class="section_item"> <div class="accordion sublinks" data-accordion data-allow-all-closed="true"> <div class="accordion-item" data-accordion-item> <a href="#" class="has-children"> <h2> Structure and contents <i class="icon_container0"><svg class="icon0 icon-drop-down " > <use xlink:href="#drop-down"></use> </svg> </i> </h2> </a> <div class="accordion-content" data-tab-content> <div class="sublink"> <a href="/en/education/master/corporate-communication/structure-and-contents"> Overview </a> </div> <div class="sublink"> <a href="/en/education/master/corporate-communication/structure-and-contents/study-programme"> Study Programme </a> </div> <div class="sublink"> <a href="/en/education/master/corporate-communication/structure-and-contents/field-project"> Field project </a> </div> </div> </div> </div> </div> </li> <li class="item"> <div class="section_item"> <div class="accordion sublinks" data-accordion data-allow-all-closed="true"> <div class="accordion-item" data-accordion-item> <a href="#" class="has-children"> <h2> Career Prospects <i class="icon_container0"><svg class="icon0 icon-drop-down " > <use xlink:href="#drop-down"></use> </svg> </i> </h2> </a> <div class="accordion-content" data-tab-content> <div class="sublink"> <a href="/en/education/master/corporate-communication/career-prospects"> Employability </a> </div> <div class="sublink"> <a href="/en/formazione/master/corporate-communication/career-prospects/job-profiles"> Job Profiles </a> </div> <div class="sublink"> <a href="/en/formazione/master/corporate-communication/career-prospects/employers"> Employers </a> </div> <div class="sublink"> <a href="/en/education/master/corporate-communication/career-prospects/career-stories"> Career Stories </a> </div> </div> </div> </div> </div> </li> <li class="item"> <div class="section_item"> <div class="accordion sublinks" data-accordion data-allow-all-closed="true"> <div class="accordion-item" data-accordion-item> <a href="#" class="has-children"> <h2> Admission <i class="icon_container0"><svg class="icon0 icon-drop-down " > <use xlink:href="#drop-down"></use> </svg> </i> </h2> </a> <div class="accordion-content" data-tab-content> <div class="sublink"> <a href="/en/education/master/corporate-communication/admission"> Academic Requirements </a> </div> <div class="sublink"> <a href="/en/education/master/corporate-communication/admission/language-requirements"> Language Requirements </a> </div> <div class="sublink"> <a href="/en/education/master/corporate-communication/admission/free-language-courses"> Free Language Courses </a> </div> </div> </div> </div> </div> </li> <li class="item"> 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