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role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/patterns" tabindex="-1"> Compositions WordPress </a> </li> <li class="x-menu-grid-item lpc x-nav--google"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/google/" tabindex="-1"> Applications Google </a> </li> </ul> </div> <div class="x-menu-list"> <div class="x-menu-list-title"> Ressources </div> <ul class="x-menu-grid"> <li class="x-menu-grid-item lpc x-nav--support"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/support/" tabindex="-1"> Assistance WordPress.com </a> </li> <li class="x-menu-grid-item lpc x-nav--blog"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/blog/" tabindex="-1"> Nouvelles de WordPress </a> </li> <li class="x-menu-grid-item lpc x-nav--experts"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/go/" tabindex="-1"> Conseils de conception de site Web </a> </li> <li class="x-menu-grid-item lpc x-nav--business-name-generator"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/generateur-nom-entreprise/" tabindex="-1"> Générateur de nom d’entreprise </a> </li> <li class="x-menu-grid-item lpc x-nav--logo-maker"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/createur-de-logo/" tabindex="-1"> Créateur de logo </a> </li> <li class="x-menu-grid-item lpc x-nav--discover"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/discover" tabindex="-1"> Nouvelles publications </a> </li> <li class="x-menu-grid-item lpc x-nav--tags"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/tags" tabindex="-1"> Étiquettes populaires </a> </li> <li class="x-menu-grid-item lpc x-nav--search"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/read/search" tabindex="-1"> Recherche de blogs </a> </li> <li class="x-menu-grid-item lpc x-nav--webinars"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/fr/webinaires/" tabindex="-1"> Des webinaires quotidiens </a> </li> </ul> </div> <div class="x-menu-list is-mobile-app-supported"> <div class="x-menu-list-title"> Application Jetpack </div> <ul class="x-menu-grid"> <li class="x-menu-grid-item lpc x-nav--mobile-badge x-nav--apple-app-store is-ios"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/fr/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/group-1000004724.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> <li class="x-menu-grid-item lpc x-nav--mobile-badge x-nav--google-play is-android"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/fr/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/play-store-logo.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> <li class="x-menu-grid-item lpc x-nav--learn-more"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/fr/mobile" tabindex="-1"> En savoir plus <span class="x-menu-link-chevron" aria-hidden="true"></span> </a> </li> </ul> </div> </div> </div> <div class="lp-block lp-section lp-padding-top-10 is-style-gray-100"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left-ppppp"> <h1 class="wp-block-heading has-huge-p-font-size">Créez un blog sur WordPress – simple, rapide et personnalisable</h1> <p>WordPress est l’outil de création de blog préféré des blogueurs, rédacteurs et créateurs. Découvrez une plateforme de blogging intuitive et flexible pour créer votre blog et le personnaliser à votre image.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://wordpress.com/start/fr?ref=create-blog-lp">Créer un blog</a></div> </div> <span class="lp-block lp-spacer lp-spacer--size-4"></span> </div> <div class="lp-block lp-container" style="padding-bottom: var(--lp-frame-shadow-offset)"><div class="lp-block lp-container lp-container--has-position-absolute" style="position: absolute; top: calc((100% - var(--lp-frame-shadow-offset)) / 3 * 2); right: 0; bottom: 0; left: 0; background: var(--studio-white)"></div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide"> <div class="lp-block lp-image lp-video is-style-image-frame-rounded"><div class="lp-image__content lp-video__content"><span class="lp-lazy-image lp-lazy-video" style="max-width:1440px"><span class="lp-lazy-image__content lp-lazy-video__content" style="padding-top:calc(834/1440*100%)"><video src="https://frwplandpack.files.wordpress.com/2023/03/lohp-editor-video-i18n-french-1080p-1.mp4" autoplay loop muted playsinline preload="none" poster="https://frwplandpack.wordpress.com/wp-content/uploads/2024/04/image-editeur.png" width="1440" height="834"></video></span></span></div></div> </div></div></div></div> <div class="lp-block lp-section is-style-white-gray-mono"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left-ppp"> <h2 class="wp-block-heading has-huge-font-size">Quand flexibilité rime avec simplicité</h2> <p class="has-text-align-left">Quelles que soient vos publications et quel que soit votre public, WordPress.com vous aide à démarrer et à développer facilement votre site à mesure que votre public s’élargit.</p> <div class="lp-block lp-flex-utility lp-flex-utility--has-justify-content lp-margin-top-3" style="justify-content:flex-start"> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-button"> <div class="wp-block-button alignleft"><a class="wp-block-button__link wp-element-button" href="https://wordpress.com/start/fr?ref=create-blog-lp">Commencer la création de votre blog</a></div> </div> </div> </div> <span class="lp-block lp-spacer lp-spacer--size-5"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section lp-grid--is-reverse@M lp-grid--is-reverse@L"> <div class="lp-block lp-content"> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:1122px"><span class="lp-lazy-image__content" style="padding-top:100%"><img src="https://wpcom.files.wordpress.com/2022/12/create-blog-window-camera.jpg" loading="lazy" alt="" role="presentation" width="1122" height="1122" /></span></span></div></div> </div> <div class="lp-block lp-content"> <details class="lp-block lp-question lp-question--is-open is-style-question-brand" open><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Bloguez en beauté</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Personnalisez l’apparence de votre blog en quelques clics avec des <a href="https://wordpress.com/fr/themes/filter/subject:blog">thèmes de blog</a> au magnifique design. Donnez vie à vos textes avec de fantastiques <a href="https://wordpress.com/fr/patterns">mises en page</a> par glisser-déposer. Vous pouvez également ajuster chaque police, couleur et élément de la page.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-brand"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Éditez en un clin d’œil</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Que vous optiez pour un style de publication épuré ou hétéroclite, l’éditeur de blocs intuitif s’adapte à vos besoins. Glissez-déposez votre menu ou changez-en facilement, ajoutez une citation percutante ou rendez votre article de blog unique avec une magnifique galerie. C’est aussi simple que ça !</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-brand"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Partagez librement et facilement</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Centralisez vidéos, sons, stories et GIF, le tout depuis votre outil de rédaction. Et avec une grande capacité de stockage pour chaque type de média, votre contenu est en sécurité et facile à réutiliser partout sur votre blog, et il n’appartient qu’à vous.</p> </div> </div></div></details> </div> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-center"> <span class="lp-block lp-spacer lp-spacer--size-5"></span> </div> <div class="lp-block lp-container" style="padding-bottom: var(--lp-frame-shadow-offset)"><div class="lp-block lp-container lp-container--has-position-absolute" style="position: absolute; top: calc((100% - var(--lp-frame-shadow-offset)) / 3); right: 0; bottom: 0; left: 0; background: var(--studio-gray-100)"></div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide"> <div class="lp-block lp-image is-style-image-frame-rounded"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:2140px"><span class="lp-lazy-image__content" style="padding-top:calc(1320/2140*100%)"><img src="https://wpcom.files.wordpress.com/2022/12/create-blog-wang-cheung.jpg" loading="lazy" alt="" role="presentation" width="2140" height="1320" /></span></span></div></div> </div></div></div></div> <div class="lp-block lp-section is-style-gray-100"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left"> <h2 class="wp-block-heading has-huge-font-size">Faites ce qui vous plaît</h2> <p class="has-text-align-left">Votre liste de tâches est longue. WordPress.com est là pour vous aider à gérer votre blog en toute simplicité et en toute sécurité.</p> <div class="lp-block lp-flex-utility lp-flex-utility--has-justify-content lp-margin-top-3" style="justify-content:flex-start"> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-button"> <div class="wp-block-button alignleft"><a class="wp-block-button__link wp-element-button" href="https://wordpress.com/start/fr?ref=create-blog-lp">Démarrer votre blog</a></div> </div> </div> </div> <span class="lp-block lp-spacer lp-spacer--size-5"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section"> <div class="lp-block lp-content"> <div class="lp-block lp-image is-style-default"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:1122px"><span class="lp-lazy-image__content" style="padding-top:100%"><img src="https://wpcom.files.wordpress.com/2022/12/create-blog-turntable.jpg" loading="lazy" alt="" role="presentation" width="1122" height="1122" /></span></span></div></div> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <details class="lp-block lp-question lp-question--is-open is-style-question-brand" open><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Bloguez où que vous soyez</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p><a href="https://apps.wordpress.com/fr/mobile/">L’application mobile</a> Jetpack pour iOS et Android vous permet de contrôler intégralement votre blog en quelques gestes. Et ce, où que vous soyez.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-brand"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Rédigez maintenant, publiez plus tard</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>En planifiant vos publications, vous pouvez toucher vos lecteurs au meilleur moment non seulement pour eux, <em>mais aussi</em> pour vous. Rédigez un article, programmez une date, puis laissez votre blog se charger de la publication pour vous.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-brand"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Suivez les statistiques de votre site</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Parcourez les statistiques de votre site en un coup d’œil sur votre tableau de bord, ou découvrez en détail ce qui plaît à vos lecteurs à l’aide de tableaux, graphiques et données précises.</p> </div> </div></div></details> </div> </div> </div></div> <div class="lp-block lp-section is-style-gray-0-mono"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left-ppppp"> <h2 class="wp-block-heading has-huge-font-size">Ciblez et impressionnez.</h2> <p class="has-text-align-left">Vous avez fait du beau travail. Le moment est maintenant venu de le faire connaître auprès du public. Avec les <a href="https://wordpress.com/fr/seo/">outils de SEO intégrés</a>, une communauté dynamique, des liens vers les réseaux sociaux en un clic et différents moyens de paiement simples, vous avez tout ce qu’il faut pour lancer et faire croître votre blog.</p> <div class="lp-block lp-flex-utility lp-flex-utility--has-justify-content lp-margin-top-3" style="justify-content:flex-start"> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-button"> <div class="wp-block-button alignleft"><a class="wp-block-button__link wp-element-button" href="https://wordpress.com/start/fr?ref=create-blog-lp">Créer un blog</a></div> </div> </div> </div> <span class="lp-block lp-spacer lp-spacer--size-5"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"><div class="lp-block lp-icons lp-icons--size-36 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/customLink"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12.5 14.5h-1V16h1c2.2 0 4-1.8 4-4s-1.8-4-4-4h-1v1.5h1c1.4 0 2.5 1.1 2.5 2.5s-1.1 2.5-2.5 2.5zm-4 1.5v-1.5h-1C6.1 14.5 5 13.4 5 12s1.1-2.5 2.5-2.5h1V8h-1c-2.2 0-4 1.8-4 4s1.8 4 4 4h1zm-1-3.2h5v-1.5h-5v1.5zM18 4H9c-1.1 0-2 .9-2 2v.5h1.5V6c0-.3.2-.5.5-.5h9c.3 0 .5.2.5.5v12c0 .3-.2.5-.5.5H9c-.3 0-.5-.2-.5-.5v-.5H7v.5c0 1.1.9 2 2 2h9c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2z"></path></svg></div></div></div></div> <h3 class="wp-block-heading lp-margin-bottom-1 has-medium-font-size">Place au SEO</h3> <p>Soyez en tête de liste grâce aux outils intégrés d’optimisation des moteurs de recherche. Des URL claires, des plans de site automatiques et des titres et descriptions personnalisés permettent à votre blog de figurer parmi les premiers résultats de recherche.</p> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"><div class="lp-block lp-icons lp-icons--size-36 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/people"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M15.5 9.5a1 1 0 100-2 1 1 0 000 2zm0 1.5a2.5 2.5 0 100-5 2.5 2.5 0 000 5zm-2.25 6v-2a2.75 2.75 0 00-2.75-2.75h-4A2.75 2.75 0 003.75 15v2h1.5v-2c0-.69.56-1.25 1.25-1.25h4c.69 0 1.25.56 1.25 1.25v2h1.5zm7-2v2h-1.5v-2c0-.69-.56-1.25-1.25-1.25H15v-1.5h2.5A2.75 2.75 0 0120.25 15zM9.5 8.5a1 1 0 11-2 0 1 1 0 012 0zm1.5 0a2.5 2.5 0 11-5 0 2.5 2.5 0 015 0z" fill-rule="evenodd"></path></svg></div></div></div></div> <h3 class="wp-block-heading lp-margin-bottom-1 has-medium-font-size">Trouvez votre public</h3> <p>Touchez une très vaste communauté de blogueurs, créateurs et lecteurs passionnés à chaque publication. <a href="https://wordpress.com/fr/discover">Le Lecteur intégré de WordPress.com</a> permet à des millions de personnes de trouver, suivre et partager votre blog facilement.</p> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"><div class="lp-block lp-icons lp-icons--size-36 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/megaphone"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M6.863 13.644L5 13.25h-.5a.5.5 0 01-.5-.5v-3a.5.5 0 01.5-.5H5L18 6.5h2V16h-2l-3.854-.815.026.008a3.75 3.75 0 01-7.31-1.549zm1.477.313a2.251 2.251 0 004.356.921l-4.356-.921zm-2.84-3.28L18.157 8h.343v6.5h-.343L5.5 11.823v-1.146z" clip-rule="evenodd"></path></svg></div></div></div></div> <h3 class="wp-block-heading lp-margin-bottom-1 has-medium-font-size">Utilisez les réseaux sociaux</h3> <p>Publiez votre contenu sur les réseaux sociaux sans efforts supplémentaires. Une seule configuration suffit pour que WordPress.com se charge de mettre à jour vos publications sur Facebook, Tumblr et LinkedIn à chaque fois que vous sélectionnez l’option dédiée.</p> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"><div class="lp-block lp-icons lp-icons--size-36 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/payment"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M5.5 9.5v-2h13v2h-13zm0 3v4h13v-4h-13zM4 7a1 1 0 011-1h14a1 1 0 011 1v10a1 1 0 01-1 1H5a1 1 0 01-1-1V7z" clip-rule="evenodd"></path></svg></div></div></div></div> <h3 class="wp-block-heading lp-margin-bottom-1 has-medium-font-size">Voyez votre travail récompensé</h3> <p>Laissez votre public soutenir vos efforts avec les outils de monétisation intégrés. Expédition de produits, vente de contenu téléchargeable, perception de dons, offres d’abonnements et d’adhésions… les possibilités sont nombreuses. Tout le nécessaire pour accepter des paiements est directement intégré.</p> </div> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-center"> <span class="lp-block lp-spacer lp-spacer--size-6"></span> </div> <div class="lp-block lp-container" style="padding-bottom: var(--lp-frame-shadow-offset)"><div class="lp-block lp-container lp-container--has-position-absolute" style="position: absolute; top: calc((100% - var(--lp-frame-shadow-offset)) / 3 * 2); right: 0; bottom: 0; left: 0; background: var(--studio-blue-0)"></div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide"> <div class="lp-block lp-image is-style-default"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:2270px"><span class="lp-lazy-image__content" style="padding-top:calc(1304/2270*100%)"><img src="https://wpcom.files.wordpress.com/2022/12/create-blog-chapter-one.png" loading="lazy" alt="" role="presentation" width="2270" height="1304" /></span></span></div></div> </div></div></div></div> <div class="lp-block lp-section is-style-blue-0"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <h2 class="wp-block-heading has-huge-font-size">Eux aussi, ils aiment WordPress.com</h2> <span class="lp-block lp-spacer lp-spacer--size-1"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section-3"> <div class="lp-block lp-content"><figure class="lp-block lp-quote lp-quote--has-content-punctuation lp-quote--has-citation-header lp-quote--style-simple has-normal-font-size"><blockquote class="lp-quote__content lp-content"><p>Au fil des années, j’ai vu mon nombre de lecteurs et d’abonnés augmenter de manière gratifiante chaque jour et tout cela, je le dois en grande partie aux outils et opportunités qu’offre WordPress.com.</p></blockquote><figcaption class="lp-quote__citation"><div class="lp-quote__citation__content"><span class="lp-quote__citation__content__header">Alec N.</span></div></figcaption></figure></div> <div class="lp-block lp-content"><figure class="lp-block lp-quote lp-quote--has-content-punctuation lp-quote--has-citation-header lp-quote--style-simple has-normal-font-size"><blockquote class="lp-quote__content lp-content"><p>WordPress.com m’a permis de présenter mon contenu d’une manière attrayante. Je dispose désormais d’une plateforme qui me permet de toucher des milliers de personnes. Les gens me remarquent et remarquent ce que j’écris… Avec mon site WordPress, j’ai vraiment l’impression d’être une professionnelle.</p></blockquote><figcaption class="lp-quote__citation"><div class="lp-quote__citation__content"><span class="lp-quote__citation__content__header">Lorilin M.</span></div></figcaption></figure></div> <div class="lp-block lp-content"><figure class="lp-block lp-quote lp-quote--has-content-punctuation lp-quote--has-citation-header lp-quote--style-simple has-normal-font-size"><blockquote class="lp-quote__content lp-content"><p>Toute ma vie est dédiée à l’écriture, l’impression et l’édition. WordPress.com est la meilleure ressource que j’aie pu utiliser.</p></blockquote><figcaption class="lp-quote__citation"><div class="lp-quote__citation__content"><span class="lp-quote__citation__content__header">Guy H.</span></div></figcaption></figure></div> </div> </div></div> <div class="lp-block lp-section is-style-blue-0"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left-ppp"> <h2 class="wp-block-heading has-huge-font-size">Vous avez le contrôle</h2> <p class="has-text-align-left">Avec WordPress.com, votre contenu n’appartient qu’à vous. Nous faisons en sorte que votre site reste performant, sécurisé et ultrarapide pour que vous ne perdiez jamais aucun visiteur.</p> <div class="lp-block lp-flex-utility lp-flex-utility--has-justify-content lp-margin-top-3" style="justify-content:flex-start"> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-button"> <div class="wp-block-button alignleft"><a class="wp-block-button__link wp-element-button" href="https://wordpress.com/start/fr?ref=create-blog-lp">Créer un blog</a></div> </div> </div> </div> <span class="lp-block lp-spacer lp-spacer--size-5"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section lp-grid--is-reverse@M lp-grid--is-reverse@L"> <div class="lp-block lp-content"> <div class="lp-block lp-image is-style-default"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:1122px"><span class="lp-lazy-image__content" style="padding-top:100%"><img src="https://wpcom.files.wordpress.com/2022/12/create-blog-scooter.jpg" loading="lazy" alt="" role="presentation" width="1122" height="1122" /></span></span></div></div> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <details class="lp-block lp-question lp-question--is-open is-style-question-brand" open><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Votre contenu vous appartient</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Les blogs doivent appartenir à leurs créateurs, pas aux plateformes. Avec WordPress.com, chaque mot, chaque photo et chaque idée que vous partagez vous appartiennent. À vous seul. En d’autres termes, vous pouvez exporter facilement votre blog tout entier et en faire ce que vous voulez, quand vous le voulez.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-brand"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">La sécurité avant tout</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Votre blog est entre de bonnes mains, et ce grâce à une équipe dédiée en charge de la sécurité, aux pare-feu, au chiffrement, à la protection contre les attaques par force brute et DDoS. Dès lors, avec WordPress.com, la sécurité de votre blog est assurée. Par défaut.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-brand"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Plus rapide que l’éclair</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Contrairement à ses concurrents, WordPress.com n’a qu’une seule priorité absolue : <a href="https://wordpress.com/fr/hebergement/">héberger des sites WordPress</a> extrêmement rapides, et ce partout dans le monde. Jamais vous ne perdrez d’abonnés en raison de la lenteur de votre site de blog ni ne subirez d’interruption de service à cause d’un pic soudain de trafic.</p> </div> </div></div></details> </div> </div> </div></div> <div class="lp-block lp-section is-style-blue-0"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <h2 class="wp-block-heading has-huge-font-size">Tout ce dont vous avez besoin, au même endroit.</h2> <p>Votre site de blog WordPress.com s’accompagne des outils de création de blog les plus populaires, et bien plus encore.</p> </div> <section class="lp-block lp-wrapper lp-wrapper--layout-wide lp-feature-grid lp-feature-grid--has-color-block-style is-style-feature-grid-cards"><div class="lp-feature-grid__title"><h2 class="lp-feature-grid__title__content">Statistiques et tendances</h2></div><div class="lp-feature-grid__content"><section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="landpack/jetpack"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12 3c-4.95 0-9 4.05-9 9s4.05 9 9 9 9-4.05 9-9-4.05-9-9-9Zm-.56 10.69h-4.5l4.5-9v9Zm1.12 5.62v-9h4.5l-4.5 9Z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Jetpack Stats</h2> <p>Surveillez l’engagement des utilisateurs et le trafic sur votre site dès que vous cliquez sur le bouton « Publier ».</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/chartBar"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M11.25 5h1.5v15h-1.5V5zM6 10h1.5v10H6V10zm12 4h-1.5v6H18v-6z" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Google Analytics</h2> <p>Accédez à des données approfondies sur les raisons qui poussent les utilisateurs à visiter votre site, ainsi que sur leurs modalités d’accès, sans écrire une seule ligne de code.</p></div></section></div></section> <section class="lp-block lp-wrapper lp-wrapper--layout-wide lp-feature-grid lp-feature-grid--has-color-block-style is-style-feature-grid-cards"><div class="lp-feature-grid__title"><h2 class="lp-feature-grid__title__content">Outils d’édition et de conception</h2></div><div class="lp-feature-grid__content"><section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/gallery"><div class="lp-icon-svg__content"><svg viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M16.375 4.5H4.625a.125.125 0 0 0-.125.125v8.254l2.859-1.54a.75.75 0 0 1 .68-.016l2.384 1.142 2.89-2.074a.75.75 0 0 1 .874 0l2.313 1.66V4.625a.125.125 0 0 0-.125-.125Zm.125 9.398-2.75-1.975-2.813 2.02a.75.75 0 0 1-.76.067l-2.444-1.17L4.5 14.583v1.792c0 .069.056.125.125.125h11.75a.125.125 0 0 0 .125-.125v-2.477ZM4.625 3C3.728 3 3 3.728 3 4.625v11.75C3 17.273 3.728 18 4.625 18h11.75c.898 0 1.625-.727 1.625-1.625V4.625C18 3.728 17.273 3 16.375 3H4.625ZM20 8v11c0 .69-.31 1-.999 1H6v1.5h13.001c1.52 0 2.499-.982 2.499-2.5V8H20Z" fill-rule="evenodd" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Des thèmes magnifiques</h2> <p>Lancez votre site en choisissant parmi des centaines de <a href="https://wordpress.com/fr/themes">thèmes</a> et designs prédéfinis, conçus par des professionnels et personnalisables.<a href="https://wordpress.com/fr/themes"></a></p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/pencil"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="m19 7-3-3-8.5 8.5-1 4 4-1L19 7Zm-7 11.5H5V20h7v-1.5Z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Éditeur de blocs</h2> <p>Utilisez les outils de glisser-déposer intuitifs pour organiser et réorganiser facilement votre contenu et vos médias.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/brush"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M4 20h8v-1.5H4V20zM18.9 3.5c-.6-.6-1.5-.6-2.1 0l-7.2 7.2c-.4-.1-.7 0-1.1.1-.5.2-1.5.7-1.9 2.2-.4 1.7-.8 2.2-1.1 2.7-.1.1-.2.3-.3.4l-.6 1.1H6c2 0 3.4-.4 4.7-1.4.8-.6 1.2-1.4 1.3-2.3 0-.3 0-.5-.1-.7L19 5.7c.5-.6.5-1.6-.1-2.2zM9.7 14.7c-.7.5-1.5.8-2.4 1 .2-.5.5-1.2.8-2.3.2-.6.4-1 .8-1.1.5-.1 1 .1 1.3.3.2.2.3.5.2.8 0 .3-.1.9-.7 1.3z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Outils de conception avancés</h2> <p>Personnalisez la conception de votre blog avec un éventail de jeux de couleurs, une typographie, des bordures et un contrôle sur les CSS du site Web.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/group"><div class="lp-icon-svg__content"><svg viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M18 4h-7c-1.1 0-2 .9-2 2v3H6c-1.1 0-2 .9-2 2v7c0 1.1.9 2 2 2h7c1.1 0 2-.9 2-2v-3h3c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2zm-4.5 14c0 .3-.2.5-.5.5H6c-.3 0-.5-.2-.5-.5v-7c0-.3.2-.5.5-.5h3V13c0 1.1.9 2 2 2h2.5v3zm0-4.5H11c-.3 0-.5-.2-.5-.5v-2.5H13c.3 0 .5.2.5.5v2.5zm5-.5c0 .3-.2.5-.5.5h-3V11c0-1.1-.9-2-2-2h-2.5V6c0-.3.2-.5.5-.5h7c.3 0 .5.2.5.5v7z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Compositions de bloc prédéfinies</h2> <p>Créez de superbes compositions et mises en page en insérant simplement d’élégantes <a href="https://wordpress.com/fr/patterns">compositions de blocs</a> prédéfinies dans vos pages et articles.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/upload"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M18.5 15v3.5H13V6.7l4.5 4.1 1-1.1-6.2-5.8-5.8 5.8 1 1.1 4-4v11.7h-6V15H4v5h16v-5z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Charger tous types de médias</h2> <p>Créez des galeries photos dignes d’un photographe professionnel. Intégrez du son, des vidéos, des documents, etc., avec de l’espace de stockage à revendre.</p></div></section></div></section> <section class="lp-block lp-wrapper lp-wrapper--layout-wide lp-feature-grid lp-feature-grid--has-color-block-style is-style-feature-grid-cards"><div class="lp-feature-grid__title"><h2 class="lp-feature-grid__title__content">Marketing</h2></div><div class="lp-feature-grid__content"><section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/customLink"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12.5 14.5h-1V16h1c2.2 0 4-1.8 4-4s-1.8-4-4-4h-1v1.5h1c1.4 0 2.5 1.1 2.5 2.5s-1.1 2.5-2.5 2.5zm-4 1.5v-1.5h-1C6.1 14.5 5 13.4 5 12s1.1-2.5 2.5-2.5h1V8h-1c-2.2 0-4 1.8-4 4s1.8 4 4 4h1zm-1-3.2h5v-1.5h-5v1.5zM18 4H9c-1.1 0-2 .9-2 2v.5h1.5V6c0-.3.2-.5.5-.5h9c.3 0 .5.2.5.5v12c0 .3-.2.5-.5.5H9c-.3 0-.5-.2-.5-.5v-.5H7v.5c0 1.1.9 2 2 2h9c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Outils d’optimisation des moteurs de recherche</h2> <p>Soyez en tête de liste grâce aux <a href="https://wordpress.com/fr/seo/">outils d’optimisation des moteurs de recherche</a> intégrés et performants, et accédez à des extensions premium, dont Yoast et Rank Math.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/megaphone"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M6.863 13.644L5 13.25h-.5a.5.5 0 01-.5-.5v-3a.5.5 0 01.5-.5H5L18 6.5h2V16h-2l-3.854-.815.026.008a3.75 3.75 0 01-7.31-1.549zm1.477.313a2.251 2.251 0 004.356.921l-4.356-.921zm-2.84-3.28L18.157 8h.343v6.5h-.343L5.5 11.823v-1.146z" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Outils de réseaux sociaux</h2> <p>Publiez automatiquement des articles sur Facebook, Tumblr et LinkedIn, et créez des liens courts, des icônes de réseaux sociaux et des balises Open Graph.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/buttons"><div class="lp-icon-svg__content"><svg viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M14.5 17.5H9.5V16H14.5V17.5Z M14.5 8H9.5V6.5H14.5V8Z M7 3.5H17C18.1046 3.5 19 4.39543 19 5.5V9C19 10.1046 18.1046 11 17 11H7C5.89543 11 5 10.1046 5 9V5.5C5 4.39543 5.89543 3.5 7 3.5ZM17 5H7C6.72386 5 6.5 5.22386 6.5 5.5V9C6.5 9.27614 6.72386 9.5 7 9.5H17C17.2761 9.5 17.5 9.27614 17.5 9V5.5C17.5 5.22386 17.2761 5 17 5Z M7 13H17C18.1046 13 19 13.8954 19 15V18.5C19 19.6046 18.1046 20.5 17 20.5H7C5.89543 20.5 5 19.6046 5 18.5V15C5 13.8954 5.89543 13 7 13ZM17 14.5H7C6.72386 14.5 6.5 14.7239 6.5 15V18.5C6.5 18.7761 6.72386 19 7 19H17C17.2761 19 17.5 18.7761 17.5 18.5V15C17.5 14.7239 17.2761 14.5 17 14.5Z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Bloc Formulaire</h2> <p>Intégrez facilement un formulaire de contact, de rendez-vous, d’inscription à un événement ou de commentaires à votre site.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/inbox"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M6 5.5h12a.5.5 0 01.5.5v7H14a2 2 0 11-4 0H5.5V6a.5.5 0 01.5-.5zm-.5 9V18a.5.5 0 00.5.5h12a.5.5 0 00.5-.5v-3.5h-3.337a3.5 3.5 0 01-6.326 0H5.5zM4 13V6a2 2 0 012-2h12a2 2 0 012 2v12a2 2 0 01-2 2H6a2 2 0 01-2-2v-5z" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Newsletter WordPress.com</h2> <p>Envoyez automatiquement vos nouveaux articles par e-mail dans une newsletter.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/pages"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M14.5 5.5h-7V7h7V5.5ZM7.5 9h7v1.5h-7V9Zm7 3.5h-7V14h7v-1.5Z"></path><path d="M16 2H6a2 2 0 0 0-2 2v12a2 2 0 0 0 2 2h10a2 2 0 0 0 2-2V4a2 2 0 0 0-2-2ZM6 3.5h10a.5.5 0 0 1 .5.5v12a.5.5 0 0 1-.5.5H6a.5.5 0 0 1-.5-.5V4a.5.5 0 0 1 .5-.5Z"></path><path d="M20 8v11c0 .69-.31 1-.999 1H6v1.5h13.001c1.52 0 2.499-.982 2.499-2.5V8H20Z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Lecteur</h2> <p>Grâce à la plateforme de notre communauté, <a href="https://wordpress.com/fr/discover">entrez en contact avec d’autres blogueurs partageant les mêmes idées</a> et qui pourraient bien devenir vos prochains plus grands fans.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/globe"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12 3.3c-4.8 0-8.8 3.9-8.8 8.8 0 4.8 3.9 8.8 8.8 8.8 4.8 0 8.8-3.9 8.8-8.8s-4-8.8-8.8-8.8zm6.5 5.5h-2.6C15.4 7.3 14.8 6 14 5c2 .6 3.6 2 4.5 3.8zm.7 3.2c0 .6-.1 1.2-.2 1.8h-2.9c.1-.6.1-1.2.1-1.8s-.1-1.2-.1-1.8H19c.2.6.2 1.2.2 1.8zM12 18.7c-1-.7-1.8-1.9-2.3-3.5h4.6c-.5 1.6-1.3 2.9-2.3 3.5zm-2.6-4.9c-.1-.6-.1-1.1-.1-1.8 0-.6.1-1.2.1-1.8h5.2c.1.6.1 1.1.1 1.8s-.1 1.2-.1 1.8H9.4zM4.8 12c0-.6.1-1.2.2-1.8h2.9c-.1.6-.1 1.2-.1 1.8 0 .6.1 1.2.1 1.8H5c-.2-.6-.2-1.2-.2-1.8zM12 5.3c1 .7 1.8 1.9 2.3 3.5H9.7c.5-1.6 1.3-2.9 2.3-3.5zM10 5c-.8 1-1.4 2.3-1.8 3.8H5.5C6.4 7 8 5.6 10 5zM5.5 15.3h2.6c.4 1.5 1 2.8 1.8 3.7-1.8-.6-3.5-2-4.4-3.7zM14 19c.8-1 1.4-2.2 1.8-3.7h2.6C17.6 17 16 18.4 14 19z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Nom de domaine personnalisé</h2> <p>Bénéficiez d’une <a href="https://wordpress.com/fr/domains/">adresse en ligne personnalisée</a> facile à retenir et à partager. Fonctionnalité gratuite la première année avec un plan annuel payant.</p></div></section></div></section> <section class="lp-block lp-wrapper lp-wrapper--layout-wide lp-feature-grid lp-feature-grid--has-color-block-style is-style-feature-grid-cards"><div class="lp-feature-grid__title"><h2 class="lp-feature-grid__title__content">Outils de monétisation</h2></div><div class="lp-feature-grid__content"><section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/currencyDollar"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M3.25 12a8.75 8.75 0 1117.5 0 8.75 8.75 0 01-17.5 0zM12 4.75a7.25 7.25 0 100 14.5 7.25 7.25 0 000-14.5zm-1.338 4.877c-.314.22-.412.452-.412.623 0 .171.098.403.412.623.312.218.783.377 1.338.377.825 0 1.605.233 2.198.648.59.414 1.052 1.057 1.052 1.852 0 .795-.461 1.438-1.052 1.852-.41.286-.907.486-1.448.582v.316a.75.75 0 01-1.5 0v-.316a3.64 3.64 0 01-1.448-.582c-.59-.414-1.052-1.057-1.052-1.852a.75.75 0 011.5 0c0 .171.098.403.412.623.312.218.783.377 1.338.377s1.026-.159 1.338-.377c.314-.22.412-.452.412-.623 0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377-.825 0-1.605-.233-2.198-.648-.59-.414-1.052-1.057-1.052-1.852 0-.795.461-1.438 1.052-1.852a3.64 3.64 0 011.448-.582V7.5a.75.75 0 011.5 0v.316c.54.096 1.039.296 1.448.582.59.414 1.052 1.057 1.052 1.852a.75.75 0 01-1.5 0c0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377s-1.026.159-1.338.377z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Percevoir les paiements</h2> <p>Acceptez des paiements pour à peu près tout, des biens et services aux adhésions, en passant par les dons.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/comment"><div class="lp-icon-svg__content"><svg viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M18 4H6c-1.1 0-2 .9-2 2v12.9c0 .6.5 1.1 1.1 1.1.3 0 .5-.1.8-.3L8.5 17H18c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2zm.5 11c0 .3-.2.5-.5.5H7.9l-2.4 2.4V6c0-.3.2-.5.5-.5h12c.3 0 .5.2.5.5v9z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">WordAds</h2> <p>Percevez des revenus publicitaires en connectant votre site avec les plus grands annonceurs, dont Google AdSense, et bien plus encore !</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/starEmpty"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M9.706 8.646a.25.25 0 01-.188.137l-4.626.672a.25.25 0 00-.139.427l3.348 3.262a.25.25 0 01.072.222l-.79 4.607a.25.25 0 00.362.264l4.138-2.176a.25.25 0 01.233 0l4.137 2.175a.25.25 0 00.363-.263l-.79-4.607a.25.25 0 01.072-.222l3.347-3.262a.25.25 0 00-.139-.427l-4.626-.672a.25.25 0 01-.188-.137l-2.069-4.192a.25.25 0 00-.448 0L9.706 8.646zM12 7.39l-.948 1.921a1.75 1.75 0 01-1.317.957l-2.12.308 1.534 1.495c.412.402.6.982.503 1.55l-.362 2.11 1.896-.997a1.75 1.75 0 011.629 0l1.895.997-.362-2.11a1.75 1.75 0 01.504-1.55l1.533-1.495-2.12-.308a1.75 1.75 0 01-1.317-.957L12 7.39z" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Bloc Contenu payant</h2> <p>Créez du contenu Premium additionnel exclusivement pour vos abonnés payants.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/receipt"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M16.83 6.342l.602.3.625-.25.443-.176v12.569l-.443-.178-.625-.25-.603.301-1.444.723-2.41-.804-.475-.158-.474.158-2.41.803-1.445-.722-.603-.3-.625.25-.443.177V6.215l.443.178.625.25.603-.301 1.444-.722 2.41.803.475.158.474-.158 2.41-.803 1.445.722zM20 4l-1.5.6-1 .4-2-1-3 1-3-1-2 1-1-.4L5 4v17l1.5-.6 1-.4 2 1 3-1 3 1 2-1 1 .4 1.5.6V4zm-3.5 6.25v-1.5h-8v1.5h8zm0 3v-1.5h-8v1.5h8zm-8 3v-1.5h8v1.5h-8z" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Abonnement payant à la newsletter</h2> <p>Envoyez vos contenus premium par e-mail à vos abonnés payants.</p></div></section></div></section> <section class="lp-block lp-wrapper lp-wrapper--layout-wide lp-feature-grid lp-feature-grid--has-color-block-style is-style-feature-grid-cards"><div class="lp-feature-grid__title"><h2 class="lp-feature-grid__title__content">Gestion de site</h2></div><div class="lp-feature-grid__content"><section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/inbox"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M6 5.5h12a.5.5 0 01.5.5v7H14a2 2 0 11-4 0H5.5V6a.5.5 0 01.5-.5zm-.5 9V18a.5.5 0 00.5.5h12a.5.5 0 00.5-.5v-3.5h-3.337a3.5 3.5 0 01-6.326 0H5.5zM4 13V6a2 2 0 012-2h12a2 2 0 012 2v12a2 2 0 01-2 2H6a2 2 0 01-2-2v-5z" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Publication via e-mail</h2> <p>Publiez vos articles de blog en déplacement grâce à l’envoi rapide d’e-mail.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/calendar"><div class="lp-icon-svg__content"><svg viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M19 3H5c-1.1 0-2 .9-2 2v14c0 1.1.9 2 2 2h14c1.1 0 2-.9 2-2V5c0-1.1-.9-2-2-2zm.5 16c0 .3-.2.5-.5.5H5c-.3 0-.5-.2-.5-.5V7h15v12zM9 10H7v2h2v-2zm0 4H7v2h2v-2zm4-4h-2v2h2v-2zm4 0h-2v2h2v-2zm-4 4h-2v2h2v-2zm4 0h-2v2h2v-2z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Planification des articles</h2> <p>Planifiez vos articles à l’avance.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/shield"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12 3.176l6.75 3.068v4.574c0 3.9-2.504 7.59-6.035 8.755a2.283 2.283 0 01-1.43 0c-3.53-1.164-6.035-4.856-6.035-8.755V6.244L12 3.176zM6.75 7.21v3.608c0 3.313 2.145 6.388 5.005 7.33.159.053.331.053.49 0 2.86-.942 5.005-4.017 5.005-7.33V7.21L12 4.824 6.75 7.21z" fill-rule="evenodd" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Protection contre les commentaires indésirables avec Akismet</h2> <p>Évitez les commentaires indésirables pour vous assurer que votre site reste professionnel et digne de confiance.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="landpack/jetpack"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12 3c-4.95 0-9 4.05-9 9s4.05 9 9 9 9-4.05 9-9-4.05-9-9-9Zm-.56 10.69h-4.5l4.5-9v9Zm1.12 5.62v-9h4.5l-4.5 9Z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Sauvegardes et restaurations Jetpack</h2> <p>Rétablissez ou téléchargez facilement une sauvegarde de votre site à un moment précis.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/category"><div class="lp-icon-svg__content"><svg viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M6 5.5h3a.5.5 0 01.5.5v3a.5.5 0 01-.5.5H6a.5.5 0 01-.5-.5V6a.5.5 0 01.5-.5zM4 6a2 2 0 012-2h3a2 2 0 012 2v3a2 2 0 01-2 2H6a2 2 0 01-2-2V6zm11-.5h3a.5.5 0 01.5.5v3a.5.5 0 01-.5.5h-3a.5.5 0 01-.5-.5V6a.5.5 0 01.5-.5zM13 6a2 2 0 012-2h3a2 2 0 012 2v3a2 2 0 01-2 2h-3a2 2 0 01-2-2V6zm5 8.5h-3a.5.5 0 00-.5.5v3a.5.5 0 00.5.5h3a.5.5 0 00.5-.5v-3a.5.5 0 00-.5-.5zM15 13a2 2 0 00-2 2v3a2 2 0 002 2h3a2 2 0 002-2v-3a2 2 0 00-2-2h-3zm-9 1.5h3a.5.5 0 01.5.5v3a.5.5 0 01-.5.5H6a.5.5 0 01-.5-.5v-3a.5.5 0 01.5-.5zM4 15a2 2 0 012-2h3a2 2 0 012 2v3a2 2 0 01-2 2H6a2 2 0 01-2-2v-3z" fill-rule="evenodd" clip-rule="evenodd"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Articles similaires</h2> <p>Fournissez des recommandations de contenu automatisées aux visiteurs en fonction de ce qu’ils ont déjà lu.</p></div></section> <section class="lp-block lp-block--has-color-block-style lp-feature-grid-item lp-feature-grid-item--has-color-block-style is-style-white-gray-mono"><div class="lp-feature-grid-item__content lp-text-left"><div class="lp-block lp-icons lp-icons--size-24 is-style-icons-bullets" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/search"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M13 5c-3.3 0-6 2.7-6 6 0 1.4.5 2.7 1.3 3.7l-3.8 3.8 1.1 1.1 3.8-3.8c1 .8 2.3 1.3 3.7 1.3 3.3 0 6-2.7 6-6S16.3 5 13 5zm0 10.5c-2.5 0-4.5-2-4.5-4.5s2-4.5 4.5-4.5 4.5 2 4.5 4.5-2 4.5-4.5 4.5z"></path></svg></div></div></div></div> <h2 class="wp-block-heading">Jetpack Search</h2> <p>Fournissez des résultats de recherche pertinents et de haute qualité à vos visiteurs les plus fidèles.</p></div></section></div></section></div></div> <section class="lp-block lp-section is-style-blue-0"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-medium"> <h2 class="wp-block-heading is-style-default has-huge-font-size">Vous nous avez posé la question, nous vous avons répondu.</h2> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Le lancement d’un blog coûte-t-il de l’argent ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Vous pouvez toujours créer un blog gratuit entièrement sans frais avec WordPress.com, qui comprend notre <a href="https://wordpress.com/fr/hebergement/">service d’hébergement</a> optimal. Nos différents plans payants offrent des fonctionnalités supplémentaires idéales pour une utilisation plus soutenue, adaptées à un usage personel, aux indépendants, aux petites entreprises et aux boutiques en ligne.</p> <p><a href="https://wordpress.com/fr/pricing/">Trouvez le plan adapté</a> à vos besoins en matière de blogging.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Dois-je payer pour obtenir un nom de domaine personnalisé pour mon site Web ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Avec le plan gratuit, votre site inclut un sous-domaine (<em>nomdusite.wordpress.com</em>).</p> <p>Vous pouvez enregistrer un nouveau <a href="https://wordpress.com/fr/domaines/">nom de domaine personnalisé</a> ou en transférer un existant vers votre site gratuit, mais vous aurez besoin d’un <a href="https://wordpress.com/fr/pricing/">plan WordPress.com payant</a> pour pouvoir l’utiliser comme adresse principale pour votre site.</p> <p>Un domaine gratuit est fourni avec tous les plans annuels payants WordPress.com pendant un an.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Comment créer un blog sur WordPress ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>La création d’un blog est facile avec WordPress.com !</p> <ol class="wp-block-list"> <li><a href="https://wordpress.com/start/fr?ref=create-blog-lp">Créez un compte</a> WordPress.com gratuit.</li> <li>Choisissez un <a href="https://wordpress.com/fr/domaines/">domaine</a> et un nom pour votre blog.</li> <li>Choisissez un <a href="https://wordpress.com/fr/themes">thème</a> de blog adapté à votre style.</li> <li>Ecrivez et publiez votre premier article de blog.</li> <li><a href="https://wordpress.com/fr/support/publier-automatiquement-sur-reseaux-sociaux/">Partagez votre blog</a> avec le monde !</li> </ol> <p>Pour plus de détails, consultez ce <a href="https://wordpress.com/fr/support/creer-votre-blog-en-5-etapes/">guide</a>.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Comment les blogueurs gagnent-ils de l’argent ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Il existe de nombreuses manières de gagner de l’argent avec un blog. Vous pouvez par exemple percevoir des revenus publicitaires, partager des liens affiliés, vendre des produits et services numériques, accepter des dons et pourboires, créer du contenu premium réservé aux abonnés payants, et bien plus encore.</p> <p>Apprenez-en plus sur la manière dont WordPress.com peut vous aider à <a href="https://wordpress.com/fr/support/monetize-your-site/">monétiser votre blog</a>.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Y a-t-il une différence entre un blog et un site Web ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Sur WordPress.com, « site Web » et « blog » sont utilisés de manière interchangeable. Tous les sites créés sur WordPress.com peuvent l’être sous la forme d’une page statique ou d’un blog. Certains sites Web présentent une section distincte pouvant servir de blog.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Puis-je importer mon contenu vers WordPress.com depuis une autre plateforme ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Oui ! WordPress.com vous permet d’importer rapidement et facilement votre contenu depuis d’autres plateformes de site Web ou de blogging, dont Squarespace, Wix, Blogger, et bien plus encore pour faire votre blog. Vous pouvez également importer votre contenu à partir d’un site WordPress auto-hébergé.</p> <p>Découvrez comment <a href="https://wordpress.com/fr/support/import/">importer le contenu de votre site</a>.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Puis-je déléguer la création de mon site WordPress ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Oui, nous proposons un <a href="https://wordpress.com/fr/website-design-service/">service de conception de sites Web personnalisés</a>. Vous nous faites part de votre projet, et nous collaborons étroitement avec vous pour concevoir et créer votre site. Le résultat final est entièrement à votre image.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Comment en savoir plus ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Rendez-vous sur <a href="https://wordpress.com/fr/support/">notre site d’assistance</a> pour obtenir les informations et conseils qui vous aideront à <a href="https://wordpress.com/fr/support/creer-votre-blog-en-5-etapes/">démarrer votre blog</a>. Pour plus d’astuces et conseils sur la réussite de votre blog ou site web, visitez <a href="https://wordpress.com/fr/go/">Go par WordPress.com</a>.</p> </div> </div></div></details> </div> </div></section> <div class="lp-block lp-section lp-section--has-background lp-background-logo-vivid"><div class="lp-section__background lp-section__background--is-logo lp-section__background--name-logo-left"><div class="lp-section__background-layer"></div></div><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-right"> <h2 class="wp-block-heading">Rejoignez les millions de créateurs qui publient avec WordPress.com.</h2> <p>Créez votre blog et élargissez votre public avec l’outil qui propulse près de la moitié du Web. Concevez un <a href="https://wordpress.com/fr/hebergement/">hébergement extrêmement simple, rapide et sécurisé</a>. C’est ça, WordPress.com.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://wordpress.com/start/fr?ref=create-blog-lp">Créer un blog dès aujourd’hui !</a></div> </div> </div> </div></div> <section class="wpcom-global-nav-footer lp-block lp-footer-section lp-section is-style-text-white-background-gray-100 lp-padding-top-7 lp-padding-bottom-0" data-section-name="footer"><div class="lp-section__content has-small-font-size has-text-align-left"><div class="lp-wrapper lp-wrapper--layout-center-minus lp-wrapper--layout-wide@L"><div class="lp-padding-bottom-5 lp-padding-bottom-6@L"><h2 class="lp-hidden">WordPress.com</h2><svg class="lp-footer-logo" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 170 36" role="presentation" aria-label="Logo WordPress.com"><path d="M52.84 12.9c1.08 0 2 .24 2.8.71.78.47 1.4 1.14 1.82 1.99.44.85.65 1.84.65 2.97 0 1.13-.21 2.12-.65 2.97a4.78 4.78 0 0 1-1.83 1.97 5.3 5.3 0 0 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Object.assign( window.a8cAnalyticsConfig, config ); // Backcompat. for `lpName` and `lpVariation` config properties. config.currentPageName = ! configOptions.currentPageName && 'logged-out-homepage' === configOptions.lpName ? configOptions.lpName : config.currentPageName; config.currentPageName = ! configOptions.currentPageName && 'logged-out-app-promo' === configOptions.lpName ? configOptions.lpName : config.currentPageName; // Backcompat. for `lpPersonalVariation` config property. config.pageVariation = ! configOptions.pageVariation && configOptions.lpVariation ? configOptions.lpVariation : config.pageVariation; config.pagePersonalVariation = ! configOptions.pagePersonalVariation && configOptions.lpPersonalVariation ? configOptions.lpPersonalVariation : config.pagePersonalVariation; /** * Applies linkers, e.g. for "forwarding" certain URL parameters between WordPress.com * and other properties (e.g. Jetpack.com). Used for affiliate tracking, coupons, etc. */ const applyLinkers = () => { kit.linkQueryVars( [ { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack|woocommerce|crowdsignal|wpjobmanager)\.com(?:\/|$)/i, ], linkQueryVars: [ 'aff', 'affiliate', 'cid', // Aff campaign ID. 'sid', // Aff sub ID. 'irclickid' // Impact Affiliate Click ID ], }, { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack)\.com(?:\/|$)/i, ], linkQueryVars: [ 'coupon', ], }, ] ); } /** * Handles currencies. Gets the currency value from cookies, and sets the currency * if the cookie is not present. Can also be overridden by setting the `currency` URL * paramter. */ const fireCurrencyHandlers = () => { let currency = kit.getQueryVar( 'currency' ) || ''; if ( ! currency && 'amex-business-in' === config.currentPageName ) { currency = 'USD'; // Special case for this LP. } if ( currency ) { kit.docCookies.setItem( 'landingpage_currency', currency, 31536000, '/', '.rootDomain' ); } }; /** * Fires the `wpcom_page_view` Tracks event. */ const fireTracks = () => { const props = Object.assign( {}, kit.getQueryVars( '', kit.QUERY_PARAMS ), { // Page props. path: config.currentPagePath, name: config.currentPageName, locale: config.currentPageLocale, variation: config.pageVariation, personal_variation: config.pagePersonalVariation, // Back compat. LP props. lp_name: config.currentGenericPageName, lp_variation: config.pageVariation, lp_personal_variation: config.pagePersonalVariation, } ); window._tkq.push( [ 'recordEvent', 'wpcom_page_view', props ] ); }; function fireRedditAdvertisingPixel() { !function(w,d){if(!w.rdt){var p=w.rdt=function(){p.sendEvent?p.sendEvent.apply(p,arguments):p.callQueue.push(arguments)};p.callQueue=[];var t=d.createElement("script");t.src="https://www.redditstatic.com/ads/pixel.js",t.async=!0;var s=d.getElementsByTagName("script")[0];s.parentNode.insertBefore(t,s)}}(window,document); rdt('init','a2_ehx23cq176s3'); rdt('track', 'PageVisit'); } /** * Handles the referral tracking. */ const fireAffiliateReferrals = () => { kit.attachScriptElement( 'https://s1.wp.com/wp-content/themes/h4/landing/marketing/js/affiliate-referrals.js?v=' + config.affiliateJSVersion ); }; /** * Loads the Google Ads gtag. */ const loadGoogleAdsGtag = () => { kit.loadGtag( 'AW-946162814' ); } /** * Loads and fires the Google Analytics 4. */ const fireGoogleAnalyticsFour = () => { const gtagOptions = { 'anonymize_ip': true, 'use_amp_client_id': true }; kit.loadGtag( 'G-1H4VG5F5JF', gtagOptions ); } const fireParsely = ( trackingId ) => { kit.loadParselyTracker( trackingId ); } const fireHotJar = () => { if ( ! kit.pertainsToSTS() ) { kit.fireHotjar( 227769 ); } } /** * Loads and fires the Facebook Pixel. */ const fireFacebook = () => { kit.loadFacebook(); fbq( 'init', '823166884443641' ); fbq( 'track', 'PageView' ); } /** * Loads and fires Microsoft Clarity */ const fireMicrosoftClarity = () => { if ( window.clarity ) { return; } // Needs to be set prior to loading the external script. window.clarity = window.clarity || function () { ( window.clarity.q = window.clarity.q || [] ).push( arguments ); }; const clarityScript = kit.attachScriptElement( 'https://www.clarity.ms/tag/j0cc1i1dba' ); document.body.appendChild( clarityScript ); }; const fireImpactAffiliate = () => { kit.loadImpactAffiliate( config.currentUserIdHash, config.currentUserEmailHash ); } /** * Handles scroll percentage tracking. */ const trackScrollPercentage = () => { const scrollPosition = window.pageYOffset; const pageHeight = document.body.scrollHeight - window.innerHeight; const scrollProgress = ( scrollPosition / pageHeight ) * 100; // Check if the user has scrolled to 25%, 50%, 75%, or 100% of the page if ( scrollProgress >= 25 && scrollProgress < 50 ) { dispatchScrollCustomEvent( 25 ) } else if ( scrollProgress >= 50 && scrollProgress < 75 ) { dispatchScrollCustomEvent( 50 ) } else if ( scrollProgress >= 75 && scrollProgress < 100 ) { dispatchScrollCustomEvent( 75 ) } else if ( scrollProgress >= 100 ) { dispatchScrollCustomEvent( 100 ) } } /** * Dispatches a custom event with the scroll percentage. */ const dispatchScrollCustomEvent = ( scrollPercentage ) => { const event = new CustomEvent( `PageScrollPercentage${scrollPercentage}`, { detail: scrollPercentage } ); window.dispatchEvent(event); } /** * Handles the scroll tracking callback. E.g. firing Tracks and GA events. */ const scrollTrackingCallback = ( event ) => { const { detail: scrollPercentage } = event; const trackingProps = {}; // Event props. trackingProps.percent = event.detail ?? 0; trackingProps.path = config.currentPagePath || ''; trackingProps.name = config.currentPageName || ''; trackingProps.locale = config.currentPageLocale || ''; trackingProps.variation = config.pageVariation || ''; trackingProps.personal_variation = config.pagePersonalVariation || ''; trackingProps.lp_name = config.currentGenericPageName || ''; trackingProps.lp_variation = config.pageVariation || ''; trackingProps.lp_personal_variation = config.pagePersonalVariation || ''; tracksAnalyticsScrollEvent( trackingProps ); } /** * Dispatches a Tracks event for page scroll. */ const tracksAnalyticsScrollEvent = ( trackingProps ) => { window._tkq.push( [ 'recordEvent', 'wpcom_page_scroll', trackingProps ] ); } // Call the trackScrollProgress function every time the user scrolls window.addEventListener( 'scroll', trackScrollPercentage ); // Listen to events for specific scroll percentages, each event is only acted upon once. window.addEventListener( 'PageScrollPercentage25', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage50', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage75', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage100', scrollTrackingCallback, { once: true } ) /** * Handles click tracking for certain elements in Tracks and GA. */ const setupTracksGAClickTracking = () => { document.querySelector( 'body' ).addEventListener( 'click', ( event ) => { // We only care about clicks on certain elements. if ( event.target.matches( 'a, button, .click-tracking-enable' ) ) { const { target: clickEventTarget } = event; // Initialize eventProps object with some defaults. const eventProps = {}; eventProps.path = config.currentPagePath || ''; eventProps.name = config.currentPageName || ''; eventProps.lp_name = config.currentGenericPageName || ''; eventProps.locale = config.currentPageLocale || ''; eventProps.variation = config.pageVariation || ''; eventProps.personal_variation = config.pagePersonalVariation || ''; // Identify farthest and closest parent element. const selectors = [ '.wpcom-masterbar.wpcom-header', '.lpc', '.lp-block', '.lp-module', 'section', 'post', 'article' ]; const section = getLastMatchingAncestor( event, selectors ); const container = getClosestMatchingAncestor( event, selectors ); // Get class name and ID for container and add to props. eventProps.container_id = container ? container.getAttribute( 'id' ) : ''; eventProps.container_class = container ? container.getAttribute( 'class' ) : ''; eventProps.container = eventProps.container_id || eventProps.container_class; // What type of element have we clicked? eventProps.is_cta = clickEventTarget.matches( 'is-cta' ) ?? false; eventProps.is_in_header_nav = clickEventTarget.classList.contains('x-nav-link') || clickEventTarget.classList.contains('x-dropdown-link') || clickEventTarget.classList.contains('x-menu-link') || section === 'lpc-header-nav' || section === 'wpcom-masterbar.wpcom-header'; const isClickedElementButton = clickEventTarget.classList.contains('lpc-button') || clickEventTarget.classList.contains('button') || clickEventTarget.classList.contains('wp-block-button__link'); const isParentElementButton = clickEventTarget.parentElement && (clickEventTarget.parentElement.classList.contains('lpc-button') || clickEventTarget.parentElement.classList.contains('button') || clickEventTarget.parentElement.classList.contains('wp-block-button__link')); eventProps.is_button = isClickedElementButton || isParentElementButton; // Link data. eventProps.href = clickEventTarget.getAttribute( 'href' ) || ''; eventProps.target = clickEventTarget.getAttribute( 'target' ) || ''; eventProps.text = clickEventTarget.innerText || ''; eventProps.use_beacon = true; // Emit tracking event in Tracks and GA. window._tkq.push( [ 'recordEvent', 'wpcom_link_click', eventProps ] ); // TODO: Implement a click delay on navigation links and CTA buttons to improve data integrity. // if ( props.is_in_header_nav || props.is_cta || props.is_button ) { // if ( props.href && 0 !== props.href.indexOf( '#' ) && -1 !== [ '', '_top', '_self' ].indexOf( props.target ) ) { // event.preventDefault(); // Allow time for trackers to record the click. // setTimeout( function() { // document.location = props.href; // }, 300 ); // } // } } }); } /** * Add cookie and stats tracking for the Landpack language picker. */ const setupLocaleChangeTracking = () => { function createLocaleCookie( locale ) { const cookieDomain = '.wordpress.com'; const cookieName = 'wpcom_locale'; const date = new Date(); date.setTime( date.getTime() + ( 5 * 365 * 24 * 60 * 60 * 1000 ) ); const expires = " expires=" + date.toGMTString(); document.cookie = cookieName + '=' + locale + ';' + expires +'; path=/; domain=' + cookieDomain; } function createStatsRequest( locale, href ) { const languageChangeStat = new Image(); languageChangeStat.onload = () => window.location.href = href; languageChangeStat.onerror = languageChangeStat.onload; languageChangeStat.src = 'https://pixel.wp.com/g.gif?v=wpcom-no-pv&x_language-switcher=manual-switch-' + locale + '&rm=' + Math.random(); } document.body.addEventListener( 'click', ( event ) => { const { target } = event; if ( target.matches( '.lp-language-picker a[lang]' ) ) { event.preventDefault(); const code = target.getAttribute( 'lang' ); const href = target.getAttribute( 'href' ); createLocaleCookie( code ); createStatsRequest( code, href ); } }); } /** * Loads and fires the Bing tracking pixel. */ const fireBing = () => { ( function( w, d, t, r, u ) { var f, n, i; w[ u ] = w[ u ] || [], f = function() { var o = { ti: "4074038" }; o.q = w[ u ], w[ u ] = new UET( o ), w[ u ].push( "pageLoad" ) }, n = d.createElement( t ), n.src = r, n.async = 1, n.onload = n.onreadystatechange = function() { var s = this.readyState; s && s !== "loaded" && s !== "complete" || ( f(), n.onload = n.onreadystatechange = null ) }, i = d.getElementsByTagName( t )[ 0 ], i.parentNode.insertBefore( n, i ) } )( window, document, "script", "//bat.bing.com/bat.js", "uetq" ); } /** * Adds a click event for Facebook pixel tracking on the /webinar sub pages. */ const trackFacebookWebinarClicks = () => { const facebookPixelURL = 'https://www.facebook.com/tr?id=759053181468957&ev=SubscribedButtonClick&noscript=1'; const elementsToTrack = document.getElementsByClassName( 'webinar-facebook-click-track' ); const handleFacebookClickEvent = ( event ) => { const facebookImgPixel = document.createElement( 'img' ); facebookImgPixel.width = 1; facebookImgPixel.height = 1; facebookImgPixel.src = facebookPixelURL; document.body.appendChild( facebookImgPixel ); } Array.from( elementsToTrack ).forEach( ( element ) => element.addEventListener( 'click', handleFacebookClickEvent )); } // Apply the URL parameter linkers. applyLinkers(); // Add "essential" trackers to queue. cb.addTracker( 'essential', false, fireCurrencyHandlers ); // Add "analytics" trackers to queue. cb.addTracker( 'analytics', false, fireTracks ); cb.addTracker( 'analytics', false, fireAffiliateReferrals ); cb.addTracker( 'analytics', false, setupTracksGAClickTracking ); cb.addTracker( 'analytics', false, trackScrollPercentage ); cb.addTracker( 'analytics', false, setupLocaleChangeTracking ); cb.addTracker( 'analytics', true, fireGoogleAnalyticsFour ); cb.addTracker( 'analytics', true, () => fireParsely( 'wordpress.com' ) ); // Add "advertising" trackers to queue. cb.addTracker( 'advertising', true, loadGoogleAdsGtag ); cb.addTracker( 'advertising', true, fireFacebook ); cb.addTracker( 'advertising', true, trackFacebookWebinarClicks ); cb.addTracker( 'advertising', true, fireBing ); cb.addTracker( 'advertising', true, fireRedditAdvertisingPixel); // cb.addTracker( 'advertising', true, fireHotJar ); - Disabling for now. Enable when Hotjar is required to be used. // cb.addTracker( 'advertising', true, fireMicrosoftClarity ); - Disabling for now. cb.addTracker( 'advertising', true, fireImpactAffiliate ); // Maybe fire trackers now, via cookie banner, based on bucketed consent. cb.maybeFireTrackers(); }); }; // CCPA - Do Not Sell My Data. document.addEventListener( 'a8c-analytics:loaded-is-ccpa', ( event ) => { const { detail } = event; const isCCPAEligible = JSON.parse( detail ).isCCPA; if ( ! isCCPAEligible ) { document.querySelectorAll( '[data-is-ccpa-dnsd]' ).forEach( ( element ) => { const parent = element.parentNode; const parentTagName = parent.tagName.toLowerCase(); // If the link in a part of a list, remove the entire parent item. // Otherwise, remove only the link element. ( parentTagName === 'li' ? parent : element ).remove(); } ); return; } document.querySelector( '[data-is-ccpa-dnsd-trigger]' ).onclick = ( event ) => { event.preventDefault(); window.a8cAnalytics.dnsd.show(); }; } ); if ( window.defQueue && defQueue.isLOHP && defQueue.isLOHP === 2020 ) { defQueue.items.push( setupAnalytics ); } else { setupAnalytics(); } } )(); </script> </div> <script type="text/javascript"> ( function() { 'use strict'; var currentScript = document.currentScript; var setupAnalytics = function() { function getScript() { var script = document.createElement( 'script' ); var prev = currentScript || document.getElementsByTagName( 'script' )[ 0 ]; script.setAttribute( 'src', "https:\/\/s0.wp.com\/wp-content\/mu-plugins\/a8c-analytics\/a8c-analytics.js?v=1729607242" ); script.setAttribute( 'async', true ); prev.parentNode.insertBefore( script, prev ); } getScript(); }; if ( window.defQueue && defQueue.isLOHP && defQueue.isLOHP === 2020 ) { defQueue.items.push( setupAnalytics ); } else { setupAnalytics(); } } )(); </script>