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'text-bubbles underline' : 'text-wilma underline'" href="https://helpers.zendesk.com/techforgood/givedirectly">GiveDirectly</a> </li> <li> <a class="font-extrabold tracking-wide text-22 hover:underline theme- hover:text-bulbasaur" href="https://helpers.zendesk.com/techforgood/kindwork">KindWork</a> </li> </ul> <button class="block w-full py-10 mt-auto mb-14 theme-" :class="accessibilityMode ? 'bg-ditto' : 'bg-white'" @click="accessibilityMode = !accessibilityMode, open = false, $dispatch('lock-scroll', { open: open })" > <div class="font-bold tracking-widest uppercase" :class="accessibilityMode ? 'text-wilma' : 'text-pale-kale'" >Site accessibility</div> <div class="font-extrabold tracking-wide text-kale text-22"> <span x-show="accessibilityMode">Swap to full color</span> <span x-show="!accessibilityMode">Swap to high contrast</span> </div> </button> </div> </nav> <main class="relative"> <section class="relative px-4 pt-20 pb-17 md:px-5 theme-bg md:py-14 md:min-h-screenh md:flex md:items-center" style=" --zen-play-bg-color: var(--color-tofu); --zen-play-icon-color: var(--color-popeye); " x-data="intersectTheme" x-init="intersectionObserverWatcher($el)" data-theme='{ "--zen-bg-color": "--color-oat-milk", "--zen-text-color": "--color-kale", "--zen-accent-color": "--color-popeye" }' > <div class="mx-auto max-w-1070"> <div class="relative grid items-center grid-cols-4 md:pt-24 md:grid-cols-10 pb-15 md:pb-39 auto-rows-auto gap-x-4 md:gap-x-5"> <div class="z-30 col-span-full md:col-start-1 md:row-start-1 md:col-end-4"> <h1 class="mx-auto font-extrabold leading-none text-32 text-center font-sharp theme-accent max-w-76 md:max-w-full md:mx-0 md:text-left"> GiveDirectly gives cash to those in need, letting recipients choose how to use it. </h1> </div> <div class="mt-10 -mx-4 md:mt-0 md:mx-0 md:col-span-7 md:col-start-4 md:row-start-1 col-span-full"> <div class="relative aspect-w-16 aspect-h-9"> <img class="object-cover" src="https://discreet-onager.transforms.svdcdn.com/production/Tech-for-good/Homepage/GiveDirectly-27-Thumb.jpg?w=745&h=420&auto=compress%2Cformat&fit=crop&dm=1635417266&s=887549e15c566804c65af754a99976d8" width="745" height="420" alt="Give Directly 27 Thumb"> <template x-if="!accessibilityMode"> <div x-data="intersectVideo" x-init="intersectionObserverWatcher($el)" class="grid content-center justify-center transition-opacity duration-300 ease-in-out opacity-0" > <video loop muted playsinline preload autoplay> <source src="https://servd-discreet-onager.b-cdn.net/production/Videos/GiveDirectly/ZD-TG-GiveDirectly-WP4.mp4" type="video/mp4"> </video> </div> </template> <div x-data="videoPlayer" class="grid content-center justify-center" > <button class="z-30 grid content-center justify-center duration-200 h-15 md:h-20 w-23 md:w-31 theme-play-bg theme-play-icon" @click="play()" type="button" > <svg class="pointer-events-none fill-current w-4 md:w-8 h-7 md:h-10" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 30 41"> <path fill="currentColor" fill-rule="evenodd" d="M30 20.5L0 41V0z"/> </svg> </button> <template x-if="playing"> <div class="absolute inset-0 z-40 flex items-center justify-center bg-black group"> <div class="w-full aspect-w-16 aspect-h-9"> <iframe class="wistia_embed" name="wistia_embed" src="https://fast.wistia.net/embed/iframe/bd6icr5ee4?&autoplay=1" width="960" height="540" title="Zendesk Tech for Good - GiveDirectly Video" allow="autoplay; fullscreen" allowtransparency="true" frameborder="0" scrolling="no" allowfullscreen msallowfullscreen></iframe> <script src="https://fast.wistia.net/assets/external/E-v1.js" async></script> </div> <button @click="stop()" class="absolute top-0 right-0 p-4 font-extrabold text-white transition-opacity duration-150 ease-in-out opacity-0 bg-kale group-hover:opacity-100"> <svg class="pointer-events-none fill-current w-4 h-4" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20"> <path fill="currentColor" fill-rule="nonzero" d="M18 .586 19.414 2l-7.999 8 7.999 8L18 19.414l-8-7.999-8 7.999L.586 18l7.999-8L.586 2 2 .586l8 7.999z"/> </svg> </button> </div> </template> </div> </div> </div> </div> </div> <button class="flex flex-col items-center w-full md:absolute md:inset-x-0 md:bottom-14" :class="accessibilityMode ? 'text-bubbles' : 'text-black'" @click="$scroll($refs.content)" type="button" > <h2 class="mb-2 font-semibold md:mb-5 text-18" :class="accessibilityMode ? 'text-kale' : 'theme-text'" > More about GiveDirectly's mission </h2> <svg class="mx-auto fill-current stroke-current w-11 h-24" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 48 100"> <g fill="none" fill-rule="evenodd"> <path stroke="currentColor" stroke-linecap="square" stroke-width="2" d="M37.31 2c1.816 14.76.897 26.908-2.757 36.448C27.08 57.958-1.4 56.892 2.203 36.935c4.064-22.52 39.742-5.695 43.356 15.23C48.253 67.765 47.17 81.377 42.31 93"/> <path fill="currentColor" d="M38.762 99.494l.451-10.906 7.865 3.836z"/> </g> </svg> </button> <div class="absolute bottom-0" x-ref="content"></div> </section> <section style=" --zen-bg-color: var(--color-nessie); --zen-text-color: var(--color-popeye); --zen-accent-color: var(--color-kale); --zen-cta-bg-color: var(--color-kale); --zen-cta-text-color: var(--color-white); --zen-play-bg-color: var(--color-kale); --zen-play-icon-color: var(--color-white); --zen-stamp-color: var(--color-kale); --zen-nav-color: var(--color-kale); --zen-bg-mono: var(--color-tofu); --zen-text-mono: var(--color-kale); --zen-accent-mono: var(--color-kale); --zen-cta-bg-mono: var(--color-kale); --zen-cta-text-mono: var(--color-white); --zen-play-bg-mono: var(--color-kale); --zen-play-icon-mono: var(--color-white); --zen-stamp-mono: var(--color-kale); --zen-nav-mono: var(--color-kale); " class="px-4 pt-15 md:px-5 theme-bg theme-text pb-17 md:py-26 space-y-16 md:space-y-40" > <div class="mx-auto max-w-1070 md:flex md:flex-col md:justify-center md:min-h-screenh-1/2"> <div class="pt-6 font-extrabold leading-tight md:pt-0 md:leading-none text-32 md:text-44 xl:text-56 "> <p>Getting aid often requires recipients to jump through hoop after hoop. But as the U.S. Census Bureau found in 2020, direct payments have a direct impact on reducing poverty levels.</p> </div> </div> </section> <section style=" --zen-bg-color: var(--color-ernie); --zen-text-color: var(--color-kale); --zen-accent-color: var(--color-wilma); --zen-cta-bg-color: var(--color-kale); --zen-cta-text-color: var(--color-white); --zen-play-bg-color: var(--color-kale); --zen-play-icon-color: var(--color-white); --zen-stamp-color: var(--color-kale); --zen-nav-color: var(--color-kale); --zen-bg-mono: var(--color-tofu); --zen-text-mono: var(--color-kale); --zen-accent-mono: var(--color-kale); --zen-cta-bg-mono: var(--color-kale); --zen-cta-text-mono: var(--color-white); --zen-play-bg-mono: var(--color-kale); --zen-play-icon-mono: var(--color-white); --zen-stamp-mono: var(--color-kale); --zen-nav-mono: var(--color-kale); " class="px-4 pt-15 md:px-5 theme-bg theme-text pb-17 md:py-26 space-y-16 md:space-y-40" > <div class="mx-auto max-w-1070 "> <div class="grid items-center grid-cols-4 md:grid-cols-10 gap-x-4 md:gap-x-5"> <div class="mt-17 md:mt-0 col-span-4 md:row-start-1 "> <p class="mb-4 font-bold tracking-widest uppercase text-14">How GiveDirectly helps</p> <div class="mb-8 font-extrabold leading-tight md:leading-none theme-accent text-32 md:text-44 xl:text-60 text-left"> <p>Decreasing poverty through financial freedom</p> </div> <div class="font-sans leading-normal text-16"> <p>When the pandemic first hit the U.S. in March 2020, many people already in poverty risked falling even further, thanks to the widespread job loss that disproportionately hit low-wage workers, who are often people of color.</p> <p class="mt-4">GiveDirectly stepped into the gap, putting cash straight into the hands of recipients—no strings attached. In a matter of months, the org raised more than $100 million dollars, allowing 115,000 American families to pay for rent, groceries, and transportation.</p> </div> </div> <div class="relative mt-14 md:mt-0 mx-4 md:mx-0 col-span-full md:col-span-5 row-start-1 md:col-start-6"> <div class="aspect-w-1 aspect-h-1"> <img class="object-cover" src="https://discreet-onager.transforms.svdcdn.com/production/Tech-for-good/GiveDirectly/GiveDirectly-31-page.jpg?w=1024&h=1024&auto=compress%2Cformat&fit=crop&dm=1635419662&s=eb33cdb006b2fc1be05e5771f2f7e6e6" width="1024" height="1024" alt="Give Directly 31 page" style="border-radius: 100% 100% 0 0"> </div> <div class="absolute w-32 md:w-42 h-32 md:h-42 -top-10 left-4 md:top-0 md:left-0"> <div class="aspect-w-1 aspect-h-1 theme-stamp-color"> <svg id="Empathy_Stamp" class="fill-current w-full h-full" xmlns="http://www.w3.org/2000/svg" x="0" y="0" version="1.1" viewBox="0 0 253 262" xml:space="preserve"> <path d="M39.8 31.7l4.2-3.2c3-2.4 6.6-1.9 8.7.8s1.7 6.3-1.4 8.6l-3.1 2.4 3.4 4.4-1.1.9-10.7-13.9zm1.9.1l5.7 7.4 3-2.3c2.5-1.9 2.8-4.7 1.1-6.8s-4.4-2.5-6.9-.6l-2.9 2.3zM54.5 20.9l4.7-2.8c2.6-1.6 6-.9 7.7 1.7 0 0 0 .1.1.1 1.2 2.1.9 4.6-.7 6.4l6.9 4-1.3.8-6.4-3.8-4.1 2.4 3.3 5.6-1.2.7-9-15.1zm1.8.4l4.2 7.3 3.4-2c2.1-1.1 2.9-3.8 1.8-5.9-1.2-2-3.7-2.7-5.8-1.5-.1 0-.2.1-.2.2l-3.4 1.9zM75.4 10.1l1.4-.6 12.8 13.7-1.4.5-3.5-3.7-7.7 3.1.1 5.2-1.4.5-.3-18.7zM77 21.7l6.7-2.7-6.9-7.4.2 10.1zM89.6 14.1c-1.1-4.8 1.9-9.7 6.7-10.8 3.1-.7 6.3.2 8.5 2.5l-1 1c-1.8-2-4.6-2.8-7.2-2.2-4.1 1-6.6 5.1-5.6 9.2v.1c.9 4.1 5 6.7 9.1 5.7h.1c2.8-.6 5-2.7 5.6-5.5l1.3.3c-1.2 4.8-6.1 7.7-10.9 6.5-3.4-.9-5.9-3.5-6.6-6.8zM113.7 1.9l-5.4.5-.1-1.3L120.4 0l.1 1.3-5.4.5 1.5 16.2-1.4.1-1.5-16.2zM126.5 0h1.4l-.1 17.5h-1.4l.1-17.5zM133.3 8.7c.6-4.9 5.1-8.4 10.1-7.8 3.1.4 5.8 2.4 7.1 5.3l-1.3.5c-1.6-3.8-6-5.7-9.9-4.1-2.6 1.1-4.3 3.5-4.6 6.2-.6 4.1 2.3 8 6.5 8.5h.1c2.8.4 5.6-.8 7.2-3.2l1.1.8c-2.8 4.1-8.4 5.1-12.5 2.3-2.8-1.8-4.3-5.1-3.8-8.5zM157.3 3.5l10.3 2.9-.4 1.3-9-2.5-1.8 6.5 9 2.5-.4 1.2-9-2.5-1.8 6.6 9 2.5-.4 1.3-10.3-2.9 4.8-16.9zM89.6 219.2l10 3.8-.5 1.2-8.7-3.3-2.4 6.3 8.7 3.3-.4 1.2-8.7-3.3-2.4 6.4 8.7 3.3-.5 1.2-10-3.8 6.2-16.3zM102.9 224.1l1.3.2 5.3 10.9 8.9-8.4 1.3.2-3 17.3-1.3-.2 2.6-15-8.9 8.5-5.3-10.8-2.5 14.9-1.4-.2 3-17.4zM123.6 227l5.3-.1c3.9-.1 6.5 2.4 6.6 5.8s-2.4 6-6.3 6.1l-3.9.1.1 5.6H124l-.4-17.5zm1.4 1.2l.2 9.4 3.8-.1c3.1-.1 5-2.2 4.9-4.8s-2-4.6-5.2-4.6l-3.7.1zM142.4 225.6l1.5-.3 9.7 16.1-1.4.3-2.7-4.5-8.1 1.5-1 5.1-1.4.3 3.4-18.5zm-.8 11.6l7.2-1.3-5.2-8.7-2 10zM155.4 223.7l-5.2 1.7-.4-1.2 11.7-3.9.4 1.2-5.2 1.7 5.1 15.4-1.3.4-5.1-15.3zM179.1 221.9l-8.9 4.8 3.8 7.2-1.2.7-8.3-15.4 1.2-.7 3.8 7.1 8.9-4.8-3.8-7.1 1.3-.6 8.3 15.4-1.2.7-3.9-7.3zM188.7 215.1l-10.3-3.6 1.2-1 8.8 3.1-.9-9.3 1.2-1 1 10.8 5.1 6.6-1.1.9-5-6.5zM207.8 185.9l12.5 8.9-7.4 10.3-5.1-19.2zM196 193c2.9 2 6.8 1.4 8.9-1.5s1.4-6.8-1.5-8.9L196 193zm33-10.2l-.1-.1c-2.9-2-6.9-1.3-8.9 1.6-2 2.9-1.3 6.8 1.6 8.8l7.4-10.3zm-17-12.2l-7.4 10.4 12.5 8.9-5.1-19.3z" class="st0"/> <path d="M126.3 262C56.4 261.9-.1 205.1 0 135.3c.1-32.9 12.9-64.4 35.9-88l.7.6C5.6 79.8-6.2 125.7 5.4 168.6c18.3 66.9 87.3 106.3 154.2 88s106.3-87.3 88-154.2l.9-.2c18.3 67.5-21.5 137.1-89 155.4-10.8 2.9-22 4.4-33.2 4.4z" class="st0"/> </svg> </div> </div> </div> </div> </div> </section> <section style=" --zen-bg-color: var(--color-popeye); --zen-text-color: var(--color-ditto); --zen-accent-color: var(--color-white); --zen-cta-bg-color: var(--color-kale); --zen-cta-text-color: var(--color-white); --zen-play-bg-color: var(--color-kale); --zen-play-icon-color: var(--color-white); --zen-stamp-color: var(--color-kale); --zen-nav-color: var(--color-kale); --zen-bg-mono: var(--color-tofu); --zen-text-mono: var(--color-kale); --zen-accent-mono: var(--color-kale); --zen-cta-bg-mono: var(--color-kale); --zen-cta-text-mono: var(--color-white); --zen-play-bg-mono: var(--color-kale); --zen-play-icon-mono: var(--color-white); --zen-stamp-mono: var(--color-kale); --zen-nav-mono: var(--color-kale); " class="px-4 pt-15 md:px-5 theme-bg theme-text pb-17 md:py-26 space-y-16 md:space-y-40" > <div class="mx-auto max-w-1070 "> <div class="py-3 md:py-0"> <div class="font-extrabold leading-tight tracking-wide text-center md:leading-none text-24 md:text-32"> <p>Recipients of GiveDirectly’s $1,000 cash donations have used the money for groceries, rent, insurance and mortgage payments and laptops for remote learning.</p> </div> </div> </div> </section> <section style=" --zen-bg-color: var(--color-ditto); --zen-text-color: var(--color-pale-kale); --zen-accent-color: var(--color-wilma); --zen-cta-bg-color: var(--color-kale); --zen-cta-text-color: var(--color-white); --zen-play-bg-color: var(--color-kale); --zen-play-icon-color: var(--color-white); --zen-stamp-color: var(--color-kale); --zen-nav-color: var(--color-kale); --zen-bg-mono: var(--color-tofu); --zen-text-mono: var(--color-kale); --zen-accent-mono: var(--color-kale); --zen-cta-bg-mono: var(--color-kale); --zen-cta-text-mono: var(--color-white); --zen-play-bg-mono: var(--color-kale); --zen-play-icon-mono: var(--color-white); --zen-stamp-mono: var(--color-kale); --zen-nav-mono: var(--color-kale); " class="px-4 pt-15 md:px-5 theme-bg theme-text pb-17 md:py-26 space-y-16 md:space-y-40" > <div class="mx-auto max-w-1070 "> <div class="grid items-center grid-cols-4 md:grid-cols-10 gap-x-4 md:gap-x-5"> <div class="mt-17 md:mt-0 col-span-4 md:row-start-1 md:col-start-7"> <p class="mb-4 font-bold tracking-widest uppercase text-14">How Zendesk helps GiveDirectly</p> <div class="mb-8 font-extrabold leading-tight md:leading-none theme-accent text-32 md:text-44 xl:text-60 text-left"> <p>Using data to expand support</p> </div> <div class="font-sans leading-normal text-16"> <p>GiveDirectly uses Zendesk to provide email support to its U.S. clients, fielding questions about payment timelines and program enrollment. They also answer questions from potential donors and provide support to program managers on the ground.</p> <p class="mt-4">While email tickets are essential for day-to-day management, GiveDirectly humanitarian senior manager Max Nichols said that Zendesk data and analytics capabilities have been equally crucial for improving service in real-time. For instance, when data showed Spanish speakers dropping off the support pipeline, the org added a Spanish option to extend its outreach. “It’s huge—Zendesk products have allowed us to iteratively improve as we go,” Nichols said.</p> </div> </div> <div class="relative mt-14 md:mt-0 mx-4 md:mx-0 col-span-full md:col-span-5 row-start-1 md:col-start-1"> <div class="aspect-w-1 aspect-h-1"> <img class="object-cover" src="https://discreet-onager.transforms.svdcdn.com/production/Tech-for-good/GiveDirectly/GiveDirectly-32-page.jpg?w=1024&h=1024&auto=compress%2Cformat&fit=crop&dm=1635419666&s=c8acad28d7148ff3f168808a71187788" width="1024" height="1024" alt="Give Directly 32 page" style="border-radius: 0"> </div> </div> </div> </div> <div class="mx-auto max-w-1070 "> <div class="-mx-4 overflow-hidden md:mx-0"> <div class="focus:outline-none" style=" --zen-stat-bg-color: var(--color-ernie); --zen-stat-accent-color: var(--color-wilma); --zen-stat-text-color: var(--color-kale); --zen-stat-bg-mono: var(--color-kale); --zen-stat-accent-mono: var(--color-white); --zen-stat-text-mono: var(--color-white); " x-data="flickity({ cellAlign: 'center', cellSelector: '[data-slide]', contain: true, draggable: true, pageDots: false, prevNextButtons: false, wrapAround: false, selectedAttraction: 0.1, friction: 0.8, })" x-init="draggable = (window.innerWidth >= 768) ? false : true" @resize.window.throttle="options.draggable = (window.innerWidth >= 768) ? false : true" > <div class="px-2 min-w-3/5 md:min-w-auto md:w-1/3 md:px-5" data-slide> <div class="flex flex-col h-full p-5 text-center border-b-2 theme-stat-bg theme-stat-text justify-evenly" :style="accessibilityMode ? 'border-color: var(--color-bubbles);' : 'border-color: var(--zen-stat-accent-color);'" > <h3 class="mb-3 font-bold leading-none text-40 theme-stat-accent whitespace-nowrap"> $400m </h3> <p class="font-semibold leading-snug text-12">delivered in the last decade</p> </div> </div> <div class="px-2 min-w-3/5 md:min-w-auto md:w-1/3 md:px-5" data-slide> <div class="flex flex-col h-full p-5 text-center border-b-2 theme-stat-bg theme-stat-text justify-evenly" :style="accessibilityMode ? 'border-color: var(--color-bubbles);' : 'border-color: var(--zen-stat-accent-color);'" > <h3 class="mb-3 font-bold leading-none text-40 theme-stat-accent whitespace-nowrap"> 200k </h3> <p class="font-semibold leading-snug text-12">American families affected by COVID-19 supported with $1,000 payments</p> </div> </div> <div class="px-2 min-w-3/5 md:min-w-auto md:w-1/3 md:px-5" data-slide> <div class="flex flex-col h-full p-5 text-center border-b-2 theme-stat-bg theme-stat-text justify-evenly" :style="accessibilityMode ? 'border-color: var(--color-bubbles);' : 'border-color: var(--zen-stat-accent-color);'" > <h3 class="mb-3 font-bold leading-none text-40 theme-stat-accent whitespace-nowrap"> $145.5m </h3> <p class="font-semibold leading-snug text-12">to 641K families in Africa for emergency cash relief for COVID-19</p> </div> </div> </div> </div> </div> </section> <section style=" --zen-bg-color: var(--color-ernie); --zen-text-color: var(--color-pale-kale); --zen-accent-color: var(--color-wilma); --zen-cta-bg-color: var(--color-pale-kale); --zen-cta-text-color: var(--color-white); --zen-play-bg-color: var(--color-tofu); --zen-play-icon-color: var(--color-pale-kale); --zen-stamp-color: var(--color-kale); --zen-nav-color: var(--color-kale); --zen-bg-mono: var(--color-tofu); --zen-text-mono: var(--color-pale-kale); --zen-accent-mono: var(--color-kale); --zen-cta-bg-mono: var(--color-pale-kale); --zen-cta-text-mono: var(--color-white); --zen-play-bg-mono: var(--color-pale-kale); --zen-play-icon-mono: var(--color-white); --zen-stamp-mono: var(--color-kale); --zen-nav-mono: var(--color-kale); " class="px-4 pt-15 md:px-5 theme-bg theme-text pb-17 md:py-26 space-y-16 md:space-y-40" > <div class="mx-auto max-w-1070 "> <div class="grid items-center grid-cols-4 md:grid-cols-10 gap-x-4 md:gap-x-5"> <div class="mt-17 md:mt-0 col-span-4 md:row-start-1 "> <p class="mb-4 font-bold tracking-widest uppercase text-14">Serving more people, creating more impact</p> <div class="mb-8 font-extrabold leading-tight md:leading-none theme-accent text-32 md:text-44 xl:text-60 text-left"> <p>Apply for this year’s impact awards</p> </div> <div class="font-sans leading-normal text-16"> <p>The Zendesk Foundation's Tech for Good Program is giving away $500K in grants and free software through our 2022 Impact Awards. 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