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class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/insights-hub" data-text="Insights Hub" data-drupal-link-system-path="node/49931">Insights Hub</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/integrations" data-text="Integrations" data-drupal-link-system-path="node/1071">Integrations</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/mobile-testing" data-text="Mobile testing" data-drupal-link-system-path="node/921">Mobile testing</a><p 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menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Pulse Report: Retail, Q1 2025</p><p class="mt-1 text-primary-adagio_gray"><div>Get your finger on the pulse of consumer trends</div></p> <a aria-label="Pulse Report: Retail, Q1 2025" class="link link-primary" href="/retail-pulse-2025-q1-form" ><div>Get the report</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=240&itok=oo8250MT 2x" media="(min-width: 1024px)" width="120" height="120"/> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=88&itok=99eMiS0h 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=176&itok=LBvcC9JN 2x" media="(min-width: 360px)" width="88" height="88"/> <img loading="eager" width="120" height="120" src="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS" alt="Pulse Report Q1 2025 - Retail, mega menu image" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Top rated by TrustRadius Best of 2024 Award</p><p class="mt-1 text-primary-adagio_gray"><div>Learn how our end-to-end solution can help you and your team</div></p> <a aria-label="Top rated by TrustRadius Best of 2024 Award" class="link link-primary" href="/start-here-form" ><div>Get started</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=fMs7FNfX 2x" media="(min-width: 1024px)" width="120" height="138"/> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=CxOK7pvs 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=7IfeeTIZ 2x" media="(min-width: 360px)" width="88" height="101"/> <img loading="eager" width="120" height="138" src="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF" alt="TrustRadius - Top Rated 2024" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Teams">Teams</span> <button aria-label="Expand menu Teams" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/product-design" data-text="UX design teams" data-drupal-link-system-path="node/901">UX design teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/digital-product" data-text="Digital product teams" data-drupal-link-system-path="node/881">Digital product teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/marketing" data-text="Marketing teams" data-drupal-link-system-path="node/896">Marketing teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/executives" data-text="Executives" data-drupal-link-system-path="node/891">Executives</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/UX-teams" data-text="UX research teams" data-drupal-link-system-path="node/916">UX research teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Company size">Company size</span> <button aria-label="Expand menu Company size" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/startups" data-text="Startup" data-drupal-link-system-path="node/956">Startup</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/small-businesses" data-text="Small business" data-drupal-link-system-path="node/951">Small business</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/mid-market" data-text="Mid-market" data-drupal-link-system-path="node/946">Mid-market</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/enterprise" data-text="Enterprise" data-drupal-link-system-path="node/941">Enterprise</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Industries">Industries</span> <button aria-label="Expand menu Industries" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/automotive" data-text="Automotive" data-drupal-link-system-path="node/971">Automotive</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/B2B" data-text="B2B" data-drupal-link-system-path="node/2531">B2B</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/consumer-technology" data-text="Consumer technology" data-drupal-link-system-path="node/976">Consumer technology</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/ecommerce" data-text="Ecommerce" data-drupal-link-system-path="node/981">Ecommerce</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/financial-services" data-text="Financial services" data-drupal-link-system-path="node/986">Financial services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/gaming-gambling" data-text="Gaming & gambling" data-drupal-link-system-path="node/991">Gaming & gambling</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/healthcare" data-text="Healthcare tech" data-drupal-link-system-path="node/996">Healthcare tech</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/hospitals-and-healthcare-systems" data-text="Healthcare systems" data-drupal-link-system-path="node/2536">Healthcare systems</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/media-entertainment" data-text="Media & entertainment" data-drupal-link-system-path="node/1061">Media & entertainment</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/pharmaceutical" data-text="Pharmaceutical" data-drupal-link-system-path="node/2526">Pharmaceutical</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/travel-hospitality" data-text="Travel & hospitality" data-drupal-link-system-path="node/1066">Travel & hospitality</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--active-trail"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Customers" class="menu-category-no-link" tabindex="0">Customers</span> <button aria-label="Expand menu Customers" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Canva</p><p class="mt-1 text-primary-adagio_gray"><div>See how Canva uses human insight to make design accessible to everyone.</div></p> <a aria-label="Canva" class="link link-primary" href="/resources/customers/canva" ><div>Learn More</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=224&itok=YE07rkwv 2x" media="(min-width: 1024px)" width="120" height="39"/> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=88&itok=N3xWltls 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=176&itok=WvrysQrZ 2x" media="(min-width: 360px)" width="88" height="28"/> <img loading="eager" width="120" height="39" src="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Adobe Photoshop</p><p class="mt-1 text-primary-adagio_gray"><div>"UserTesting makes getting feedback from a wide range of users fast and easy for us at Adobe"</div></p> <a aria-label="Adobe Photoshop" class="link link-primary" href="/resources/customers/microsoft" ><div>Learn more</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=224&itok=BHSr17H1 2x" media="(min-width: 1024px)" width="120" height="31"/> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=88&itok=rueVDqGK 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=176&itok=pK-IjxH4 2x" media="(min-width: 360px)" width="88" height="23"/> <img loading="eager" width="120" height="31" src="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Customer Stories">Customer Stories</span> <button aria-label="Expand menu Customer Stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers" data-text="View all customer stories" data-drupal-link-system-path="node/1056">View all customer stories</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured stories">Featured stories</span> <button aria-label="Expand menu Featured stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/burberry" data-text="Burberry" data-drupal-link-system-path="node/8481">Burberry</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/costa-coffee-usertesting" data-text="Costa Coffee" data-drupal-link-system-path="node/8576">Costa Coffee</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--active-trail menu-item--view-mode--default"> <a href="/resources/customers/panera-bread-usertesting" data-text="Panera Bread" data-drupal-link-system-path="node/10056" class="is-active" aria-current="page">Panera Bread</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="For Our Customers">For Our Customers</span> <button aria-label="Expand menu For Our Customers" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="https://help.usertesting.com/hc/en-us" data-text="Customer Knowledge Base">Customer Knowledge Base</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/login" data-text="Customer login" 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text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Pulse Report: Retail, Q1 2025</p><p class="mt-1 text-primary-adagio_gray"><div>Get your finger on the pulse of consumer trends</div></p> <a aria-label="Pulse Report: Retail, Q1 2025" class="link link-primary" href="/retail-pulse-2025-q1-form" ><div>Get the report</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=240&itok=oo8250MT 2x" media="(min-width: 1024px)" width="120" height="120"/> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=88&itok=99eMiS0h 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=176&itok=LBvcC9JN 2x" media="(min-width: 360px)" width="88" height="88"/> <img loading="eager" width="120" height="120" src="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS" alt="Pulse Report Q1 2025 - Retail, mega menu image" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item 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Human Insight Summit</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/library/events" data-text="Events" data-drupal-link-system-path="node/47251">Events</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Product Releases">Product Releases</span> <button aria-label="Expand menu Product Releases" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown 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id="block-cta-menu">CTA</h2><ul data-region="header" class="menu flex"><li class="cta-desktop hidden md:block"> <a class="btn btn-primary" href="/start-here" > Start Here</a></li><li class="cta-mobile md:hidden"> <a class="btn btn-primary" href="/start-here" > Start Here</a></li><li class="cta-desktop hidden md:block"> <a class="link link-primary" href="/contact-sales-form" > Contact Sales</a></li><li class="cta-mobile md:hidden"> <a class="link link-primary" href="/contact-sales-form" > Contact Sales</a></li></ul> </nav> <button class="nav-toggle md:hidden">Menu</button></div><div class="top-nav-mobile hidden"></div></div><div class="top-nav-container overflow-hidden md:hidden"></div></div><div class="nav-container overflow-hidden hidden"></div> </header><div><div data-drupal-messages-fallback class="hidden"></div><div class="customer-story"> <section class="section py-8 bg-primary-bass_black ut-bg-dark text-white overflow-x-clip"><div class="container"><div class="flex flex-col md:grid two-columns gap-4 md:gap-8 md:grid-cols-[auto_725px] ut-component-global-spacing"><div class="w-full"><div class="flex flex-wrap gap-2 justify-start px-2 pb-3 sm:pb-5.5"><p class="pill py-0.5 px-1 uppercase text-sm rounded-4xl w-fit font-bold bg-gray_blue text-primary-bass_black">Food & beverage</p><p class="pill py-0.5 px-1 uppercase text-sm rounded-4xl w-fit font-bold bg-gray_blue text-primary-bass_black">Retail & ecommerce</p></div><div class="text flex flex-col px-2 text-left "><h1 >Panera Bread + UserTesting</h1><div class="ut-component-global-spacing text-formatted"><div><p>See how Panera Bread cooked up a new catering website to earn an 18% increase in revenue per visit </p></div></div></div></div><div class="w-full"><div><div class="video-wrapper"><div class="w-full ut-component-global-spacing wistia-video relative mx-auto"><div> <article><div class="w-full mx-auto"><div class="visually-hidden">Remote video URL</div><div><div class="wistia-video-wrapper"><div class="thumbnail wisita-video-placeholder mx-auto"><img src="https://embed-ssl.wistia.com/deliveries/808ae51a6727869e2f700a7f19399917.jpg?image_crop_resized=960x540"></div><iframe frameborder="0" allowtransparency width="100%" height="100%" class="media-oembed-content mx-auto player-setting-" title="Panera + UserTesting" data-wistia-id="c7ith5zn4d" lazy-load-on-click="true" style="display: none;" data-src="/media/v3/oembed?url=https%3A//usertesting.wistia.com/medias/c7ith5zn4d&max_width=1280&max_height=720&hash=Tx7c3pSuT4MJ4YPdV9zwa0KqhziqEPXQWLfFPw9E7RE"></iframe><button style='position: absolute; width: 100%; height: 100%; z-index: 10; cursor: pointer; top: 0; left: 0;' class='wisita-video-overlay'></button></div></div></div> </article></div></div></div></div></div></div></div></section> <section class="section py-8 bg-white ut-bg-light overflow-x-clip"><div class="container"><div class="flex flex-col md:grid two-columns gap-4 md:gap-5 md:grid-cols-12 lg:grid-cols-12 ut-component-global-spacing"><div class="col-span-4 w-full"><div class="sidebar md:sticky md:top-[100px] mt-4 md:mt-0"><div class="card-accordion border-solid border-primary-insight_gray border mb-4 ut-bg-light p-3 rounded-4xl"><div class="logo"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-height-70px"><div> <picture> <source srcset="https://usertesting.widen.net/content/stgndc94va/webp/LOGO-2024-customer-Panera-Bread-color-224x85.png?h=70&itok=egP6bRZ9 1x, https://usertesting.widen.net/content/stgndc94va/webp/LOGO-2024-customer-Panera-Bread-color-224x85.png?h=140&itok=nxexPS0V 2x" media="(min-width: 360px)" width="184" height="70"/> <img loading="lazy" width="184" height="70" src="https://usertesting.widen.net/content/stgndc94va/webp/LOGO-2024-customer-Panera-Bread-color-224x85.png?h=70&itok=egP6bRZ9" alt="Panera Bread color logo" /> </picture></div> </article></div></div><div class="about-company my-2"><h2 class="h4">About the company</h2><div class="ut-component-global-spacing text-formatted"><div><p><a href="https://www.panerabread.com/en-us/home.html"><u>Panera Bread</u></a> is an American chain store of bakery-café quick service restaurants with over 2,000 locations in the United States and Canada.</p></div></div></div><div><div class="flex mt-2"> <span class="font-bold">Industry:</span>  Food & beverage,  Retail & ecommerce</div><div class="flex mt-2"> <span class="font-bold">Company Size:</span>  Enterprise</div><div class="flex mt-2"> <span class="font-bold">Role:</span>  Design,  Research</div><div class="flex mt-2"> <span class="font-bold">Customer Type:</span>  B2C or D2C</div><div class="flex mt-2"> <span class="font-bold">Headquarters:</span>  North America</div></div><div class="award mt-2"><div><div class="storage"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-small"><div><div><img src="https://usertesting.widen.net/content/220c76c1-c20d-4abb-a279-270f54d31a19/webp/LOGO-2023-award-illumi-winner-300x302.png?itok=aOCGnGy-" width="300" height="303" alt="Illumi Award Badge 2023" loading="lazy" /></div></div> </article></div></div></div></div></div><div class="bg-secondary-symphony_white rounded-4xl"><div class="p-2.5"><p class="h3 text-xl font-bold mb-2">Get started now</p> <a class="btn btn-primary" href="/contact-sales-form" > Contact Sales</a></div></div></div></div><div class="col-span-8 w-full"><div class="mb-4 text-center"> <section class="ut-component-global-spacing splide mobile-only-slider relative" aria-label="Splide Basic HTML Example"><div class="splide__track w-full"><ul class="splide__list flex flex-row md:flex md:flex-row md:space-y-2"><li class="splide__slide slider-item flex"><div class="achievements-card w-[calc(100vw-32px)] sm:w-[624px] md:w-full md:min-h-[167px] flex flex-col rounded-4xl bg-secondary-symphony_white px-2 pt-3 pb-2.5 text-center items-center"><div class="text-6xl leading-110 text-primary-bravado_blue font-bold mb-1.5"><div>18%</div></div><div>Year-over-year increase in revenue per visit</div></div></li><li class="splide__slide slider-item flex"><div class="achievements-card w-[calc(100vw-32px)] sm:w-[624px] md:w-full md:min-h-[167px] flex flex-col rounded-4xl bg-secondary-symphony_white px-2 pt-3 pb-2.5 text-center items-center"><div class="text-6xl leading-110 text-primary-bravado_blue font-bold mb-1.5"><div>9%</div></div><div>Year-over-year increase in conversion</div></div></li><li class="splide__slide slider-item flex"><div class="achievements-card w-[calc(100vw-32px)] sm:w-[624px] md:w-full md:min-h-[167px] flex flex-col rounded-4xl bg-secondary-symphony_white px-2 pt-3 pb-2.5 text-center items-center"><div class="mb-[5px]"><div><article class="media media--type-image media--view-mode-icon"><div> <img src="/sites/default/files/usertestingv3/2024-03/Joy.png?width=88&height=88&dpr=2" width="88" height="88" alt="Joy" loading="lazy" /></div> </article></div></div><div>A catering website that customers love</div></div></li></ul></div></section></div><div class="card-accordion mt-2"><div><div><div class="accordion-item border-solid border-b-[0.5px] border-primary-insight_gray"> <button class="accordion-item-trigger relative flex items-center w-full md:px-2 py-3 text-left font-bold text-base leading-150 rounded-lg md:text-xl md:leading-140 after:font-icomoon after:text-sm after:text-primary-bravado_blue after:absolute after:right-0 md:after:right-2 focus-visible:outline focus-visible:outline-2 focus-visible:outline-offset-8 focus-visible:outline-primary-bravado_blue" type="button" id="accordion-trigger-922" aria-expanded="false" aria-controls="accordion-content-922"><h3 class="h5">Challenge</h3> </button><div id="accordion-content-922" role="region" aria-labelledby="accordion-trigger-922" class="accordion-item-content hidden mb-3 md:mx-2"><div class="line-clamp-wrapper"><div class="line-clamp" data-line-clamp-all="false" data-see-more="Read More" data-see-less="Read Less" data-see-more-inline="true"><div class="ut-component-global-spacing text-formatted"><p dir="ltr"><span>Panera Bread’s website features two main areas, one for retail (B2C) and one for catering orders (largely B2B). The company’s sharp-looking website performed well, but executives overseeing the company’s digital experiences recognized that Panera’s catering function needed a complete redesign to keep up with the company’s vision of having digital experiences that mirror the warmth of the cafe experience. </span></p><article class="media media--type-acquia-dam-image-asset media--view-mode-large"><div><div><img src="https://usertesting.widen.net/content/5a54b8e5-98d1-4943-9e6d-4db2f594b6c7/webp/STORY-2024-BannerImage-panerabread-1024X480-B.png?w=1024&itok=ROYIFmRJ" width="1024" height="480" alt="Customer Story Images" loading="lazy"></div></div> </article><p dir="ltr"><span>Matthew Mahoney, Vice President, Digital Experience, says, “We were completely redesigning our core catering ordering experience, and that's a big thing. The end user or the guest that's ordering catering is completely different than the guest that's going to order for retail and a retail guest. The way that they need a meal to be customizable is completely different from the way that a retail orderer needs their food to be customizable.”</span></p><p dir="ltr"><span>Sourcing human insight from UserTesting would help Panera’s leadership and their functional teams understand how to build a catering website that customers would love.  </span></p></div></div></div></div></div></div><div><div class="accordion-item border-solid border-b-[0.5px] border-primary-insight_gray"> <button class="accordion-item-trigger relative flex items-center w-full md:px-2 py-3 text-left font-bold text-base leading-150 rounded-lg md:text-xl md:leading-140 after:font-icomoon after:text-sm after:text-primary-bravado_blue after:absolute after:right-0 md:after:right-2 focus-visible:outline focus-visible:outline-2 focus-visible:outline-offset-8 focus-visible:outline-primary-bravado_blue" type="button" id="accordion-trigger-357" aria-expanded="false" aria-controls="accordion-content-357"><h3 class="h5">Solution</h3> </button><div id="accordion-content-357" role="region" aria-labelledby="accordion-trigger-357" class="accordion-item-content hidden mb-3 md:mx-2"><div class="ut-component-global-spacing text-formatted"><p dir="ltr"><span>Panera’s Product & UX Team followed a directive from senior management to integrate customer feedback into the new experiences they would build. Meenakshi Nagarajan, Panera’s Chief Digital Officer, says, “We think about every little nuance of when a guest comes in, whether they're checking out as a guest or as a MyPanera member, we want to ensure that their experience is personalized, their experience is frictionless because that is a key part of our growth.” </span></p><p dir="ltr"><span>Pavithra Counsell, Director of UX, Andy Parquette, Lead UX Designer, and other team members worked together to develop design concepts that they could show to customers and prospects to gather their feedback regarding the proposed catering website. </span></p><p dir="ltr"><span>According to Counsell, “Figma allows us to create prototypes that a user can click through in UserTesting and to the user, the prototype looks and feels exactly like the website.”</span></p><article class="media media--type-acquia-dam-image-asset media--view-mode-large"><div><div><img src="https://usertesting.widen.net/content/64e5a8e0-1621-46fa-afa7-b4bf2ead90fd/webp/STORY-2024-BannerImage-panerabread-1024X480-D.png?w=1024&itok=YMGyRYtp" width="1024" height="480" alt="Customer Story Images" loading="lazy"></div></div> </article><p dir="ltr"><span>The team used these prototypes to test usability and perceptions of the order setup process, the checkout experience, and more with a diverse population set. They considered everything from socioeconomic status and gender identity to whether or not test participants were current Panera loyalty customers. Here is some of what Panera discovered:</span></p><ul><li dir="ltr"><span>Some site visitors got confused as to whether they were on the Panera retail or Panera catering website. Andy Parquette used this information to develop a tab structure that helps customers toggle between the two and recognize subtle differences in brand-approved color schemes on each</span></li><li dir="ltr"><span>Panera’s design leaders noticed through heat maps that visitors were clicking on a plain text headline. This helped the Product & UX Team understand they should downsize a two-page ordering setup into a single page</span></li><li dir="ltr"><span>Customers enjoy options for customization and want to see these options clearly visible on screen. This tip helped Panera understand, for instance, that they could highlight half sandwich / half salad orders</span></li><li dir="ltr"><span>Easier access to seeing the details of their past orders helps customers simplify (and speed up) their order process</span></li><li dir="ltr"><span>Site visitors (particularly administrators who place frequent orders) love Panera’s popular bundles and sandwich assortments, which now enable them to place larger orders at a single click</span></li></ul><article class="media media--type-acquia-dam-image-asset media--view-mode-large"><div><div><img src="https://usertesting.widen.net/content/2cd6b36e-32f8-4595-94a0-7847c062bf9f/webp/STORY-2024-BannerImage-panerabread-1024X480-A.png?w=1024&itok=VVNQN7Cv" width="1024" height="480" alt="Customer Story Images" loading="lazy"></div></div> </article><p dir="ltr"><span>Parquette explains the value of having quick access to the human opinions listed above. “UserTesting provides invaluable insight. We watch humans go through our digital experiences and fail or find moments of delight. I treat it like it's another coworker. UserTesting is another member of our design team.”</span></p><p dir="ltr"><span>With a menu of insights from users, Panera changed the entire look and feel of their catering website, as well as the site’s ordering functionality. These changes included the fundamental interactions of how guests start an order, modify or customize an order, and how they manage an order as it’s being prepared. </span></p></div></div></div></div><div><div class="accordion-item border-solid border-b-[0.5px] border-primary-insight_gray"> <button class="accordion-item-trigger relative flex items-center w-full md:px-2 py-3 text-left font-bold text-base leading-150 rounded-lg md:text-xl md:leading-140 after:font-icomoon after:text-sm after:text-primary-bravado_blue after:absolute after:right-0 md:after:right-2 focus-visible:outline focus-visible:outline-2 focus-visible:outline-offset-8 focus-visible:outline-primary-bravado_blue" type="button" id="accordion-trigger-286" aria-expanded="false" aria-controls="accordion-content-286"><h3 class="h5">Results</h3> </button><div id="accordion-content-286" role="region" aria-labelledby="accordion-trigger-286" class="accordion-item-content hidden mb-3 md:mx-2"><div class="ut-component-global-spacing text-formatted"><p dir="ltr"><span>When Panera launched their first round of changes, they saw a 1.2% increase in conversion. These numbers quickly multiplied as visitors began to use the catering website’s functionality more deeply. Year-over-year, Panera saw a 9% increase in conversion and an 18% increase in revenue-per-visit, the organization’s gold standard metric across all of their digital platforms. </span></p><p dir="ltr"><span>Panera loves their new catering website and they recognize that sourcing and evaluating customer feedback early helped the organization get their digital experiences right the first time. As Nagarajan, the Chief Digital Officer, says, “Human insights lead to food being delivered the way our guests want, in the shortest possible way, with the highest satisfaction, and the highest accuracy–with the customizations as they want it.”</span></p></div></div></div></div></div></div><div class="mt-4 first:mt-0 quote"><div class="quote-content mb-3">Studying guest perceptions helps our profitability in a way that we are able to focus our resources and our efforts in the right place, which is going to deliver higher impact.</div><div class="author-content"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/media_library/public/2024-03/Meenakshi.00_20_41_05.Still002%20%28Cropped%29.jpg?itok=R8IELqd5" width="220" height="220" alt="Meenakshi Nagarajan" /></div><div class="author-data"> <strong>Meenakshi Nagarajan</strong> Chief Digital Officer, Panera Bread</div></div></div><div class="mt-4 first:mt-0 quote"><div class="quote-content mb-3">Hearing from customers directly allows us to get outside of our own biases. It allows us to have a different perspective than we're ever going to get from just our own expert insight and analysis.</div><div class="author-content"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/media_library/public/2024-03/Matt.00_00_34_16.Still002%20%28Cropped%29.jpg?itok=xlyG42Om" width="220" height="220" alt="Matthew Mahoney" /></div><div class="author-data"> <strong>Matthew Mahoney</strong> Vice President, Digital Experience, Panera Bread</div></div></div><div class="mt-4 first:mt-0 quote"><div class="quote-content mb-3">Using the AI Insight Summary is like having a dedicated UX researcher on our team who gives me an instant overview of the user experience. It’s an extra set of eyes that points me to high-friction areas and steers us toward opportunities without requiring me to watch hours of videos.</div><div class="author-content"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/media_library/public/2024-03/Andy.00_01_47_17.Still001%20%28Cropped%29.jpg?itok=ETDdxqwx" width="220" height="220" alt="Andy Parquette" /></div><div class="author-data"> <strong>Andy Parquette</strong> Lead UX Designer, Panera Bread</div></div></div><div class="mt-4 first:mt-0 quote"><div class="quote-content mb-3">The catering website had not been touched in quite a while. So we looked to our customers and to UserTesting to help us to find that roadmap of where specifically we wanted to go.</div><div class="author-content"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/media_library/public/2024-03/Pavritha.00_06_10_20.Still001%20%28Cropped%29.jpg?itok=F4_HD4Qc" width="220" height="220" alt="Pavithra Counsell" /></div><div class="author-data"> <strong>Pavithra Counsell</strong> Director of UX, Panera Bread</div></div></div></div></div></div></section> <section class="section py-8 bg-white more-customer-stories overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="related-customer-stories"><h2 >Related customer stories</h2></div> <section class="ut-component-global-spacing splide mobile-only-slider relative" aria-label="Splide Basic HTML Example"><div class="splide__track w-full"><ul class="splide__list flex flex-row md:flex md:flex-row md:space-y-2"><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover horizontal-style flex-col lg:flex-row "> <a class="clickable-card absolute w-full h-full z-1" href="/resources/customers/abercrombie-fitch-co" aria-label="See Story about Abercrombie & Fitch Co."></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-acquia-dam-image-asset media--view-mode-card"><div> <picture> <source srcset="https://usertesting.widen.net/content/uvtqby3wav/webp/TEASER-customer-story-a&fco-725x480.png?crop=yes&k=c&w=410&h=205&itok=mJLI9dJV 1x, https://usertesting.widen.net/content/uvtqby3wav/webp/TEASER-customer-story-a&fco-725x480.png?crop=yes&k=c&w=410&h=205&itok=a8mT_p0e 2x" media="(min-width: 360px)" width="410" height="205"/> <img loading="lazy" width="410" height="205" src="https://usertesting.widen.net/content/uvtqby3wav/webp/TEASER-customer-story-a&fco-725x480.png?crop=yes&k=c&w=410&h=205&itok=mJLI9dJV" alt="Teaser for Customer Stories - Abercrombie & Fitch Co." /> </picture></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl lg:border-l-8 lg:border-t-0 lg:rounded-r-4xl lg:rounded-b-none"><div><div class="logo"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/6a29a23e-ca28-4de7-a51a-e9239904275b/webp/LOGO-customer-story-a&fco-color.png?w=180&itok=ujHPzYJH" width="180" height="15" alt="Abercrombie & Fitch Co. logo" loading="lazy" /></div></div> </article></div></div><div class=""><div> Learn how A&F Co. utilized customer insights to build the online A&F Wedding Shop and...</div></div></div><div class="mt-2"> <a aria-label="See Story about Abercrombie & Fitch Co." class="link link-primary" href="/resources/customers/abercrombie-fitch-co" > See Story</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover horizontal-style flex-col lg:flex-row "> <a class="clickable-card absolute w-full h-full z-1" href="/resources/customers/zenni-optical-usertesting" aria-label="See Story about Zenni Optical"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-acquia-dam-image-asset media--view-mode-card"><div> <picture> <source srcset="https://usertesting.widen.net/content/qt9ltfq7tf/webp/Story-Hero-zenni-optical-595x397-1.png?crop=yes&k=c&w=410&h=205&itok=bIqD4cxv 1x, https://usertesting.widen.net/content/qt9ltfq7tf/webp/Story-Hero-zenni-optical-595x397-1.png?crop=yes&k=c&w=410&h=205&itok=ouJzw0dE 2x" media="(min-width: 360px)" width="410" height="205"/> <img loading="lazy" width="410" height="205" src="https://usertesting.widen.net/content/qt9ltfq7tf/webp/Story-Hero-zenni-optical-595x397-1.png?crop=yes&k=c&w=410&h=205&itok=bIqD4cxv" alt="UserTesting customer Zenni optical customer story" /> </picture></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl lg:border-l-8 lg:border-t-0 lg:rounded-r-4xl lg:rounded-b-none"><div><div class="logo"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/b9865bea-6914-4c2c-a7ab-c0e9b6ca408e/webp/Logo-2024-customer-Zenni-optical-color-224x36.png?h=40&itok=I5wJmsAV" width="180" height="29" alt="UserTesting customer Zenni optical logo" loading="lazy" /></div></div> </article></div></div><div class=""><div> See how Zenni Optical leverages Contentsquare and UserTesting together to create a profitable guest checkout...</div></div></div><div class="mt-2"> <a aria-label="See Story about Zenni Optical" class="link link-primary" href="/resources/customers/zenni-optical-usertesting" > See Story</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover horizontal-style flex-col lg:flex-row "><div class="teaser-media w-full max-w-full relative play-button"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-card"><div> <picture> <source srcset="https://usertesting.widen.net/content/7ugmzrundo/webp/STORY-teaser-PSA-725x408.png?crop=yes&k=c&w=410&h=205&itok=OuCUrvNg 1x, https://usertesting.widen.net/content/7ugmzrundo/webp/STORY-teaser-PSA-725x408.png?crop=yes&k=c&w=410&h=205&itok=mQ4YCgRG 2x" media="(min-width: 360px)" width="410" height="205"/> <img loading="lazy" width="410" height="205" src="https://usertesting.widen.net/content/7ugmzrundo/webp/STORY-teaser-PSA-725x408.png?crop=yes&k=c&w=410&h=205&itok=OuCUrvNg" alt="Customer Story Teaser Images. Images are used in the cards on the Customer Story Listing Page." /> </picture></div> </article></div> <a class="clickable-card absolute z-1 inset-0" href="/resources/customers/psa-collectors-usertesting?autoplay=true" aria-label="See Story about PSA & Collectors"></a></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl lg:border-l-8 lg:border-t-0 lg:rounded-r-4xl lg:rounded-b-none"><div><div class="logo"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/e3cea30a-4c88-4625-9f19-a1a5ba71f241/webp/LOGO-2023-customer-PSA-255x93-.png?w=180&itok=OKSvBlcR" width="110" height="40" alt="Customer Logo for PSA and Collectors (can only be used to promote a customer story)" loading="lazy" /></div></div> </article></div></div><div class=""><div> Watch how PSA crafted their Grade Reveal experience and Collectors developed functionality for the Goldin...</div></div></div><div class="mt-2"> <a aria-label="See Story about PSA & Collectors" class="link link-primary" href="/resources/customers/psa-collectors-usertesting" > See Story</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover horizontal-style flex-col lg:flex-row "><div class="teaser-media w-full max-w-full relative play-button"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-card"><div> <picture> <source srcset="https://usertesting.widen.net/content/8tsravzsth/webp/STORY-teaser-amazonsellercentral-725x408.png?crop=yes&k=c&w=410&h=205&itok=Q--7JRAH 1x, https://usertesting.widen.net/content/8tsravzsth/webp/STORY-teaser-amazonsellercentral-725x408.png?crop=yes&k=c&w=410&h=205&itok=E4tm68_D 2x" media="(min-width: 360px)" width="410" height="205"/> <img loading="lazy" width="410" height="205" src="https://usertesting.widen.net/content/8tsravzsth/webp/STORY-teaser-amazonsellercentral-725x408.png?crop=yes&k=c&w=410&h=205&itok=Q--7JRAH" alt="Teaser Images for Customer Stories. These teaser images are used for the Customer Story cards on the Customer Stories Listing page." /> </picture></div> </article></div> <a class="clickable-card absolute z-1 inset-0" href="/resources/customers/amazon-seller-central?autoplay=true" aria-label="See Story about Amazon Seller Central"></a></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl lg:border-l-8 lg:border-t-0 lg:rounded-r-4xl lg:rounded-b-none"><div><div class="logo"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/3d29e3f6-4951-4cd9-b388-7242645478e1/webp/LOGO-2023-customer-amazon-seller-central-full-color-283x87.png?w=180&itok=OBZQ6bX0" width="180" height="24" alt="Usertesting customer logo" loading="lazy" /></div></div> </article></div></div><div class=""><div> Watch how Amazon leverages insight from existing and potential customers to improve the seller experience</div></div></div><div class="mt-2"> <a aria-label="See Story about Amazon Seller Central" class="link link-primary" href="/resources/customers/amazon-seller-central" > See Story</a></div></div></div></div></li></ul></div></section></div></section></div></div><div class="region-footer ut-bg-dark bg-primary-bass_black text-white"><div class="region-content max-w-wide mx-auto px-2 py-8"><div class="logo mb-4.5"> <a href="/" title="Home" rel="home"> <img src="/themes/custom/usertesting/assets/images/logo-white.svg" alt="UserTesting logo" width="191" height="49" /><p>Human understanding. 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