CINXE.COM

Brad Stone Named Editor of Bloomberg Businessweek | Bloomberg Media

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</div> </div> <div class="single-content"> <p class="display-author"></p> <div class='bb-row' data-anchor-label='row-67622b1074abd' data-anchor='row-67622b1074abd'> <div class="bb-row__content"> <div class='bb-column'> <div class='bb-wysiwyg'> <p><span style="font-weight: 400">NEW YORK, January 24, 2024  –  Brad Stone has been named editor of </span><i><span style="font-weight: 400">Bloomberg Businessweek</span></i><span style="font-weight: 400">, it was announced today. In this role, Stone will lead the brand’s editorial strategy as it relaunches across digital platforms and into a monthly print magazine. </span></p> <p><span style="font-weight: 400">&#8220;I&#8217;m thrilled to lead </span><i><span style="font-weight: 400">Bloomberg Businessweek</span></i><span style="font-weight: 400"> into a new era,&#8221; </span><b>said Stone</b><span style="font-weight: 400">. &#8220;At a time when attention spans have never been shorter and news cycles are measured in minutes, </span><i><span style="font-weight: 400">Businessweek</span></i><span style="font-weight: 400"> is our counter-programming. It&#8217;s Bloomberg&#8217;s home for storytelling and analysis that force us to pause, and often challenge our understanding of the people, companies and technology remaking the world.&#8221;</span></p> <p><span style="font-weight: 400">A veteran technology journalist with nearly 30 years of reporting experience, Stone most recently led Bloomberg News’ global technology team of 80 reporters and editors covering high-tech companies, startups, cyber security, artificial intelligence, and tech trends around the world. He also serves as the co-host of the annual Bloomberg Technology Summit, bringing together some of the most prominent CEOs, investors, entrepreneurs and influencers in Silicon Valley and beyond. </span></p> <p><span style="font-weight: 400">Since 2010, Stone has written over two dozen </span><i><span style="font-weight: 400">Businessweek</span></i><span style="font-weight: 400"> cover stories on companies such as Apple, Google, Amazon, Twitter, Facebook and the Chinese internet juggernauts Didi, Tencent and Baidu. He covered the rise, fall and rebirth of Silicon Valley as a San Francisco-based journalist for </span><i><span style="font-weight: 400">Newsweek</span></i><span style="font-weight: 400"> and later for </span><i><span style="font-weight: 400">The New York Times</span></i><span style="font-weight: 400">.</span></p> <p><span style="font-weight: 400">“Brad is one of our most distinguished journalists and has been part of the fabric of </span><i><span style="font-weight: 400">Bloomberg Businessweek</span></i><span style="font-weight: 400"> for more than a decade,” said </span><b>David Merritt, Bloomberg’s Head of Media Editorial.</b><span style="font-weight: 400"> “I couldn&#8217;t be more delighted to have him lead the next chapter of our storied magazine.” </span></p> <p><span style="font-weight: 400">Stone is the author of multiple books, including the </span><i><span style="font-weight: 400">New York Times</span></i><span style="font-weight: 400">-bestseller </span><i><span style="font-weight: 400">Amazon Unbound: Jeff Bezos and the Invention of a Global Empire</span></i><span style="font-weight: 400"> (2021), which traces the transformation of Amazon into one of the largest and most feared companies of the world and the accompanying emergence of Jeff Bezos as one of the richest people alive; </span><i><span style="font-weight: 400">The Upstarts: Uber, Airbnb, and the Battle for the New Silicon Valley</span></i><span style="font-weight: 400"> (2017); and </span><i><span style="font-weight: 400">The Everything Store: Jeff Bezos and the Age of Amazon</span></i><span style="font-weight: 400"> (2013), which won the Financial Times Best Business Book of the Year Award and has been translated into more than 40 languages. He is a graduate of Columbia University.</span></p> <p><span style="font-weight: 400">It was announced in November that </span><i><span style="font-weight: 400">Bloomberg Businessweek</span></i><span style="font-weight: 400"> will transition from its weekly print magazine into a premium monthly print product later this year to emphasize its ambitious long-form journalism that the brand is known for. At the same time, this shift will expand upon </span><i><span style="font-weight: 400">Businessweek</span></i><span style="font-weight: 400">’s strong digital presence of producing highly compelling, in-depth journalism across Bloomberg’s multimedia platforms. In 2023, </span><i><span style="font-weight: 400">Businessweek</span></i><span style="font-weight: 400"> continued to invest in brand extensions with the launch of the weekly talk podcast “Elon, Inc.” and late-night talk show “The Businessweek Show,” on Bloomberg Originals.  </span></p> <p><span style="font-weight: 400">Founded in 1929, </span><i><span style="font-weight: 400">Businessweek</span></i><span style="font-weight: 400"> was acquired by Bloomberg LP in 2009. </span><i><span style="font-weight: 400">Businessweek</span></i><span style="font-weight: 400">&#8216;s editorial staff taps into Bloomberg’s  newsroom of 2,700 reporters and analysts across more than 120 countries to serve its readers on every platform, including print, digital, social, audio, video, and live events. </span></p> <p><b>About Bloomberg Media<br /> </b><span style="font-weight: 400">Bloomberg Media is the world’s leading multi-platform media company for business and finance, which draws on the editorial resources of more than 2,700 editorial professionals globally in more than 120 countries. Bloomberg Media is the consumer-facing media organization of Bloomberg L.P.</span></p> </div> </div> </div> </div> </div> </div> </div> </div> <!-- content-single-post --> </main> <footer class="bb-footer"> <div class="bb-row"> <div class="bb-row__content footer__menu"> <ul class="social-links"> <li class="social-share__facebook"> <a href="https://www.facebook.com/bloombergbusiness/" target="_blank" title="facebook"><span>facebook</span></a> </li> <li class="social-share__twitter"> <a href="https://twitter.com/BBGMedia" target="_blank" title="twitter"><span>twitter</span></a> </li> <li class="social-share__linkedin"> <a href="https://www.linkedin.com/company/6918/" target="_blank" title="linkedin"><span>linkedin</span></a> </li> </ul> <ul id="menu-footnote-links" class="footer-links"><li id="menu-item-2557" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2557"><a target="_blank" rel="noopener" href="https://www.bloomberg.com/notices/privacy/" data-depth="0">Privacy</a></li> <li id="menu-item-2556" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2556"><a target="_blank" rel="noopener" href="https://www.bloomberg.com/notices/tos/" data-depth="0">Terms</a></li> <li id="menu-item-2558" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2558"><a target="_blank" rel="noopener" href="https://www.bloomberg.com/company/" data-depth="0">Company</a></li> <li id="menu-item-2560" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2560"><a target="_blank" rel="noopener" href="https://www.bloomberg.com/company/announcements/" data-depth="0">Press</a></li> <li id="menu-item-2561" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2561"><a target="_blank" rel="noopener" href="https://www.bloomberg.com/careers/" data-depth="0">Careers</a></li> <li id="menu-item-10604" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-10604"><a href="https://www.bloombergmedia.com/blog/" data-depth="0">Blog</a></li> </ul> </div> </div> <div class='bb-row bb-bg--black bb-padding__top--90 bb-padding__bottom--90' data-anchor-label='row-67622b10773cf' data-anchor='row-67622b10773cf'> <div class="bb-row__content bb-row__content-stack--mobile"> <div class='bb-column bb-column--width-1_2'> <blockquote class="twitter-tweet" > <p dir="ltr" lang="en" style="text-align: left;"></p> <p style="text-align: left;">— @Bloomberg <a href="https://twitter.com/Bloomberg/status/"></a></p> </blockquote> </div> <div class='bb-column bb-column--width-1_2 bb-padding__left--60'> <div class='bb-wysiwyg'> <p><a class="box--black" style="color: black!important; background: white!important; padding: 11px 20px!important; width: inherit;" href="https://www.bloombergmedia.com/contact/">CONTACT US</a></p> </div> <div class='bb-wysiwyg'> <div style="width: 50%;"> <p>Quick links</p> <p><a class="arrow" style="color: white !important; font-weight: normal;" href="https://www.bloombergmedia.com/specs/">Calendar &amp; Specs</a><br /> <a class="arrow" style="color: white !important; font-weight: normal;" href="https://www.bloombergmedia.com/press/">Company News</a><br /> <a class="arrow" style="color: white !important; font-weight: normal;" href="https://www.bloombergmedia.com/talent/">Anchors &amp; Editors</a><br /> <a class="arrow" style="color: white !important; font-weight: normal;" href="#">Distribution</a></p> </div> </div> </div> </div> </div> <div class="bb-row"> <div class="bb-row__content"> <div class="bb-column footer__footnotes"> <div class="footer__callout bb-padding__bottom--10"> Videos and images courtesy of Bloomberg Media Distribution. 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