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3.4h-9.6l-3 15.5h9.6l-10.9 57.7H509l10.9-57.7h14.2l3-15.5zm49.6.2s-12.9 32.5-18.7 50.2h-.3c-.4-5.7-5.1-50.2-5.1-50.2H541l12.4 67.1c.3 1.5.1 2.4-.4 3.4-2.4 4.6-6.4 9.1-11.2 12.4-3.9 2.8-8.2 4.6-11.7 5.8l5.7 17.5c4.2-.9 12.8-4.3 20.2-11.2 9.4-8.8 18.1-22.4 27-40.9l25.2-54.1h-21.5z"/></svg></symbol><symbol id="modules-cancel"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20"><path d="M11.414 10l6.293-6.293a1 1 0 00-1.414-1.414L10 8.586 3.707 2.293a1 1 0 00-1.414 1.414L8.586 10l-6.293 6.293a1 1 0 001.414 1.414L10 11.414l6.293 6.293a.996.996 0 001.414 0 1 1 0 000-1.414L11.414 10z"/></svg></symbol></svg></div> <div class="signup-form-wrapper signup--hidden " data-define="{form_0: new SignupForm(this)}"> <form class="marketing-form signup-form stateful-form" novalidate="novalidate" autocomplete="off" data-namespace="form_0" data-hidden-fields-namespace="hiddenFields_0" data-bind-event-submit="form_0.handleSubmit(this, event)" action="https://web.archive.org/web/20211202203500/https://accounts.shopify.com/store-signup/setup" accept-charset="UTF-8" method="post"> <div data-define="{ email0: new StatefulField( 'email', form_0, this, { required: true, validate: true, live: false, showHint: true, showError: true }, {}, 'form_0' )} " class="stateful-field email "><div data-context="email0"><label data-bind-class="{'js-has-error': state.error,'js-is-filled': state.filled || state.value.length > 0,'js-has-hint': !state.error && state.hint}" class="marketing-input-wrapper"><span class="marketing-label marketing-label--in-field marketing-label--floating">Email address</span><input placeholder="Email address" aria-describedby="MessageId_baa2" name="signup[email]" type="email" autocomplete="email" data-bind="state.value" data-bind-event-blur="ShopifyMarketing.context.form_0.handleFieldBlur(ShopifyMarketing.context.email0)" data-bind-event-keyup="ShopifyMarketing.context.form_0.handleFieldKeyup(event, ShopifyMarketing.context.email0)" class="marketing-input marketing-input--floating" id="0_signup_email"/></label><span class="marketing-form__messages" id="MessageId_baa2"><span class="suggest hide" data-bind-unsafe-html="displayHint()" data-bind-show="!state.error && state.hint"></span><span class="error hide" data-bind="displayError()" data-bind-show="state.error == true"></span></span></div></div> <div data-define="{ password0: new StatefulField( 'password', form_0, this, { required: true, validate: true, live: false, showHint: false, showError: true }, {}, 'form_0' )} " class="stateful-field password "><div data-context="password0"><label data-bind-class="{'js-has-error': state.error,'js-is-filled': state.filled || state.value.length > 0,'js-has-hint': !state.error && state.hint}" class="marketing-input-wrapper"><span class="marketing-label marketing-label--in-field marketing-label--floating">Password</span><input placeholder="Password" aria-describedby="MessageId_6c91" name="signup[password]" type="password" autocomplete="new-password" data-bind="state.value" data-bind-event-blur="ShopifyMarketing.context.form_0.handleFieldBlur(ShopifyMarketing.context.password0)" data-bind-event-keyup="null" class="marketing-input marketing-input--floating" id="0_signup_password"/></label><span class="marketing-form__messages" id="MessageId_6c91"><span class="suggest hide" data-bind-unsafe-html="displayHint()" data-bind-show="!state.error && state.hint"></span><span class="error hide" data-bind="displayError()" data-bind-show="state.error == true"></span></span></div></div> <div data-define="{ shop_name0: new StatefulField( 'shop_name', form_0, this, { required: true, validate: true, live: true, showHint: false, showError: true }, {}, 'form_0' )} " class="stateful-field shop_name "><div data-context="shop_name0"><label data-bind-class="{ 'js-has-error': state.error == true, 'js-is-pending': state.pending == true, 'js-is-focused': state.focus == true, 'js-is-filled': state.filled == true || state.value.length > 0, }" class="marketing-input-wrapper shop_name"><span class="marketing-label marketing-label--in-field marketing-label--floating">Your store name</span><input placeholder="Your store name" aria-describedby="MessageId_2d9d" name="signup[shop_name]" type="text" autocomplete="off" data-bind="state.value" data-bind-event-blur="ShopifyMarketing.context.form_0.handleFieldBlur(ShopifyMarketing.context.shop_name0)" data-bind-event-keyup="ShopifyMarketing.context.form_0.handleFieldKeyup(event, ShopifyMarketing.context.shop_name0)" class="marketing-input marketing-input--floating" id="0_signup_shop_name"/></label><span class="marketing-form__messages" id="MessageId_2d9d"><span class="suggest hide" data-bind-unsafe-html="displayHint()" data-bind-show="!state.error && state.hint"></span><span class="error hide" data-bind="displayError()" data-bind-show="state.error == true && state.pending == false" data-bind-unsafe-html="displayError()"></span></span></div></div> <div data-define="{hiddenFields_0: new HiddenFields({ source: "", source_url: "", source_url_referer: "", signup_code: "", signup_page: "", signup_page_referer: "", signup_types: [], theme: "", selected_app: "", selected_plan: "", domain_to_connect: "", }, this)}"> <div data-context="hiddenFields_0"> <input type="hidden" name="ref" value=""> <input type="hidden" name="language" value="en"> <input type="hidden" name="locale" value="en-NZ"> <input type="hidden" name="_y" data-bind="fields.y"> <input type="hidden" name="ssid" data-bind="fields.ssid"> <input type="hidden" name="source" data-bind="fields.source"> <input type="hidden" name="source_url" data-bind="fields.source_url"> <input type="hidden" name="source_url_referer" data-bind="fields.source_url_referer"> <input type="hidden" name="signup_code" data-bind="fields.signup_code"> <input type="hidden" name="signup_page" data-bind="fields.signup_page"> <input type="hidden" name="signup_page_referer" data-bind="fields.signup_page_referer"> <input type="hidden" name="promotional_program_code" value=""> <input type="hidden" name="domain_to_connect" data-bind="fields.domain_to_connect"> <input type="hidden" name="signup_types[]" data-bind-disabled="fields.signup_types" data-bind="fields.signup_type"> <input type="hidden" name="extra[selected_theme]" data-bind="fields.theme"> <input type="hidden" name="extra[selected_app]" data-bind="fields.selected_app"> <input type="hidden" name="extra[selected_plan]" data-bind="fields.selected_plan"> </div> </div> <div class=" cta_wrapper"> <button class="marketing-button marketing-form__button " name="button" data-bind-disabled="form_0.pending == true" type="submit">Create your store</button> </div> </form> </div> <div id="Announcements"></div> <header id="SiteNavContainer" class="site-nav-container is-sticky"> <div class="marketing-nav-wrapper"> <a class="in-page-link skip-to-main visuallyhidden focusable" data-ga-event="Main Nav" data-ga-action="Skip to content" data-trekkie-event="Main Nav" data-trekkie-action="Skip to content" data-trekkie-id="Main Nav Skip to content" href="#Main">Skip to Content</a> <nav class="marketing-nav--skin-dark marketing-nav marketing-nav--primary" id="ShopifyMainNav" itemscope="itemscope" itemtype="https://schema.org/SiteNavigationElement"> <div class="marketing-nav__logo "> <a href="/web/20211202203500/https://www.shopify.com/nz" class="marketing-nav__logo__shopify" data-ga-event="Main Nav" data-ga-action="Logo" data-trekkie-event="Main Nav" data-trekkie-action="Logo" data-trekkie-id="Main Nav Logo"> <svg class="icon" aria-labelledby="icon-logos-shopify-white-12-title" role="img"><title id="icon-logos-shopify-white-12-title">Shopify</title> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#logos-shopify-white"/> </svg> </a> </div> <ul class="marketing-nav__items display--expanded-nav"> <li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Start Nav" data-trekkie-event="Main Nav" data-trekkie-action="Start Nav" data-trekkie-id="Main Nav Start Nav">Start<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="popover"><div class="popover__content"><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/start" class="marketing-nav__item marketing-nav__item--separated marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Start" data-trekkie-event="Main Nav" data-trekkie-action="Start" data-trekkie-id="Main Nav Start">Start your business</a></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Branding Nav" data-trekkie-event="Main Nav" data-trekkie-action="Branding Nav" data-trekkie-id="Main Nav Branding Nav">Branding<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Look professional and help customers connect with your business</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/tools/business-name-generator" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Business name generator" data-trekkie-event="Main Nav" data-trekkie-action="Business name generator" data-trekkie-id="Main Nav Business name generator">Business name generator</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online presence Nav" data-trekkie-event="Main Nav" data-trekkie-action="Online presence Nav" data-trekkie-id="Main Nav Online presence Nav">Online presence<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Find a domain, explore stock images, and amplify your brand</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/domains" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Web addresss" data-trekkie-event="Main Nav" data-trekkie-action="Web addresss" data-trekkie-id="Main Nav Web addresss">Web address</a></li><li><a href="https://web.archive.org/web/20211202203500/https://burst.shopify.com/" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Stock photography" data-trekkie-event="Main Nav" data-trekkie-action="Stock photography" data-trekkie-id="Main Nav Stock photography">Stock photography</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Store set up Nav" data-trekkie-event="Main Nav" data-trekkie-action="Store set up Nav" data-trekkie-id="Main Nav Store set up Nav">Store set up<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Use Shopify’s powerful features to start selling</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/oberlo" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Products to sell" data-trekkie-event="Main Nav" data-trekkie-action="Products to sell" data-trekkie-id="Main Nav Products to sell">Products to sell</a></li><li><a href="https://web.archive.org/web/20211202203500/https://themes.shopify.com/?locale=en-NZ" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Theme store" data-trekkie-event="Main Nav" data-trekkie-action="Theme store" data-trekkie-id="Main Nav Theme store">Store themes</a></li></ul></div></div></div></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Nav" data-trekkie-event="Main Nav" data-trekkie-action="Sell Nav" data-trekkie-id="Main Nav Sell Nav">Sell<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="popover"><div class="popover__content"><ul class="popover__list"><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" url="html_options {:data=>{:ga_event=>"Main Nav", :ga_action=>"Sell Nav", :trekkie_event=>"Main Nav", :trekkie_action=>"Sell Nav", :trekkie_id=>"Main Nav Sell Nav"}}" itemprop="name">Sell everywhere<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Sell products from anywhere</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/books" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Books Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Books Online" data-trekkie-id="Main Nav Sell Books Online">Sell Books Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/sneakers" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Sneakers Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Sneakers Online" data-trekkie-id="Main Nav Sell Sneakers Online">Sell Sneakers Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/bikes" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Bikes Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Bikes Online" data-trekkie-id="Main Nav Sell Bikes Online">Sell Bikes Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/candy" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Candy Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Candy Online" data-trekkie-id="Main Nav Sell Candy Online">Sell Candy Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/paint" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Paint Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Paint Online" data-trekkie-id="Main Nav Sell Paint Online">Sell Paint Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/tiles" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Tiles Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Tiles Online" data-trekkie-id="Main Nav Sell Tiles Online">Sell Tiles Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/wood" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Wood Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Wood Online" data-trekkie-id="Main Nav Sell Wood Online">Sell Wood Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/metal" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Metal Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Metal Online" data-trekkie-id="Main Nav Sell Metal Online">Sell Metal Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/records" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Records Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Records Online" data-trekkie-id="Main Nav Sell Records Online">Sell Records Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/tools" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Tools Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Tools Online" data-trekkie-id="Main Nav Sell Tools Online">Sell Tools Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/guitars" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Guitars Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Guitars Online" data-trekkie-id="Main Nav Sell Guitars Online">Sell Guitars Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell products from anywhere" data-trekkie-event="Main Nav" data-trekkie-action="Sell products from anywhere" data-trekkie-id="Main Nav Sell products from anywhere">Sell from Anywhere</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online store" data-trekkie-event="Main Nav" data-trekkie-action="Online store" data-trekkie-id="Main Nav Online store">Online store<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Sell online with an ecommerce website</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/online" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Overview" data-trekkie-event="Main Nav" data-trekkie-action="Online Overview" data-trekkie-id="Main Nav Online Overview">Overview</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/online/ecommerce-solutions" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Features" data-trekkie-event="Main Nav" data-trekkie-action="Online Features" data-trekkie-id="Main Nav Online Features">Features</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/examples" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Examples" data-trekkie-event="Main Nav" data-trekkie-action="Online Examples" data-trekkie-id="Main Nav Online Examples">Examples</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/online/themes" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Themes" data-trekkie-event="Main Nav" data-trekkie-action="Online Themes" data-trekkie-id="Main Nav Online Themes">Themes</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Nav" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Nav" data-trekkie-id="Main Nav Point of Sale Nav">Point of Sale<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Sell at retail locations, pop-ups, and beyond</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/pos" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Overview" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Overview" data-trekkie-id="Main Nav Point of Sale Overview">Overview</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/pos/hardware" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Hardware" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Hardware" data-trekkie-id="Main Nav Point of Sale Hardware">Hardware</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/pos/features" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Features" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Features" data-trekkie-id="Main Nav Point of Sale Features">Features</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Buy Button Nav" data-trekkie-event="Main Nav" data-trekkie-action="Buy Button Nav" data-trekkie-id="Main Nav Buy Button Nav">Buy Button<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Transform an existing website or blog into an online store</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/buy-button" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Buy Button" data-trekkie-event="Main Nav" data-trekkie-action="Buy Button" data-trekkie-id="Main Nav Buy Button">Overview</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Checkout" data-trekkie-event="Main Nav" data-trekkie-action="Checkout" data-trekkie-id="Main Nav Checkout">Checkout<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Provide fast, smooth checkout experiences</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/checkout" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Checkout Overview" data-trekkie-event="Main Nav" data-trekkie-action="Checkout Overview" data-trekkie-id="Main Nav Checkout Overview">Overview</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sales channels Nav" data-trekkie-event="Main Nav" data-trekkie-action="Sales channels Nav" data-trekkie-id="Main Nav Sales channels Nav">Sales channels<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Reach millions of shoppers and boost sales</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/channels" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sales channels" data-trekkie-event="Main Nav" data-trekkie-action="Sales channels" data-trekkie-id="Main Nav Sales channels">Overview</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/facebook-instagram" class="marketing-nav__item marketing-nav__item--active marketing-nav__item--child" itemprop="name" aria-current="page" data-ga-event="Main Nav" data-ga-action="Facebook and Instagram" data-trekkie-event="Main Nav" data-trekkie-action="Facebook and Instagram" data-trekkie-id="Main Nav Facebook and Instagram">Facebook and Instagram</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/google" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Google Buy" data-trekkie-event="Main Nav" data-trekkie-action="Google Buy" data-trekkie-id="Main Nav Google Buy">Google</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Custom storefront tools Nav" data-trekkie-event="Main Nav" data-trekkie-action="Custom storefront tools Nav" data-trekkie-id="Main Nav Custom storefront tools Nav">Custom storefront tools<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Stand out with custom commerce</p><ul class="popover__list"><li><a href="/web/20211202203500/https://www.shopify.com/nz/custom-storefront-tools" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Custom storefront tools" data-trekkie-event="Main Nav" data-trekkie-action="Custom storefront tools" data-trekkie-id="Main Nav Custom storefront tools">Overview</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="International commerce Nav" data-trekkie-event="Main Nav" data-trekkie-action="International commerce Nav" data-trekkie-id="Main Nav International commerce Nav">International commerce<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">Reach buyers in new markets with 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class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="inbox" data-trekkie-event="Main Nav" data-trekkie-action="inbox" data-trekkie-id="Main Nav inbox">Business chat</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/facebook-marketing" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Facebook Ads" data-trekkie-event="Main Nav" data-trekkie-action="Facebook Ads" data-trekkie-id="Main Nav Facebook Ads">Facebook Ads</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Manage Nav" data-trekkie-event="Main Nav" data-trekkie-action="Manage Nav" data-trekkie-id="Main Nav Manage Nav">Manage<svg class="icon 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marketing-nav__items--primary-mobile hide--desktop"> <li> <a class="marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Mobile Login Primary" href="/web/20211202203500/https://www.shopify.com/nz/login">Log in</a> </li> </ul> <ul class="marketing-nav__items marketing-nav__user display--expanded-nav"> <li><a href="/web/20211202203500/https://www.shopify.com/nz/pricing" class="marketing-nav__item marketing-nav__item--user" itemprop="name" data-ga-event="Main Nav" data-ga-action="Pricing" data-trekkie-event="Main Nav" data-trekkie-action="Pricing" data-trekkie-id="Main Nav Pricing">Pricing</a></li><li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--active marketing-nav__item--user" itemprop="name" data-ga-event="Main Nav" data-ga-action="Learn Nav" data-trekkie-event="Main Nav" data-trekkie-action="Learn Nav" data-trekkie-id="Main Nav Learn Nav">Learn<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="popover"><div class="popover__content"><ul class="popover__list"><li><a href="https://web.archive.org/web/20211202203500/https://help.shopify.com/en" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Help Center" data-trekkie-event="Main Nav" data-trekkie-action="Help Center" data-trekkie-id="Main Nav Help Center">Help Center</a></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" url="html_options {:data=>{:ga_event=>"Main Nav", :ga_action=>"Blog Nav", :trekkie_event=>"Main Nav", 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href="https://web.archive.org/web/20211202203500/https://community.shopify.com/c/Shopify-Community/ct-p/en?utm_campaign=navbar&utm_content=en-nz&utm_medium=web&utm_source=shopify" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Forums" data-trekkie-event="Main Nav" data-trekkie-action="Forums" data-trekkie-id="Main Nav Forums">Shopify Community</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/tools" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Free tools" data-trekkie-event="Main Nav" data-trekkie-action="Free tools" data-trekkie-id="Main Nav Free tools">Free tools</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/podcasts" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Podcasts" data-trekkie-event="Main Nav" data-trekkie-action="Podcasts" data-trekkie-id="Main Nav Podcasts">Podcasts</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia" class="marketing-nav__item marketing-nav__item--active marketing-nav__item--child" itemprop="name" aria-current="page" data-ga-event="Main Nav" data-ga-action="Business encyclopedia" data-trekkie-event="Main Nav" data-trekkie-action="Business encyclopedia" data-trekkie-id="Main Nav Business encyclopedia">Business encyclopedia</a></li><li><a href="https://web.archive.org/web/20211202203500/https://events.shopify.com/home?utm_campaign=homepage&utm_content=en&utm_medium=web&utm_source=shopify" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Community Events" data-trekkie-event="Main Nav" data-trekkie-action="Community Events" data-trekkie-id="Main Nav Community Events">Community Events</a></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" 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xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/start" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Start" data-trekkie-event="Main Nav" data-trekkie-action="Start" data-trekkie-id="Main Nav Start">Start your business</a></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Branding<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Look professional and help customers connect with your business</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/tools/business-name-generator" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Business name generator" data-trekkie-event="Main Nav" data-trekkie-action="Business name generator" data-trekkie-id="Main Nav Business name generator">Business name generator</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Online presence<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Find a domain, explore stock images, and amplify your brand</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/domains" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Web addresss" data-trekkie-event="Main Nav" data-trekkie-action="Web addresss" data-trekkie-id="Main Nav Web addresss">Web address</a></li><li><a href="https://web.archive.org/web/20211202203500/https://burst.shopify.com/" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Stock photography" data-trekkie-event="Main Nav" data-trekkie-action="Stock photography" data-trekkie-id="Main Nav Stock photography">Stock photography</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Store set up<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Use Shopify’s powerful features to start selling</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/oberlo" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Products to sell" data-trekkie-event="Main Nav" data-trekkie-action="Products to sell" data-trekkie-id="Main Nav Products to sell">Products to sell</a></li><li><a href="https://web.archive.org/web/20211202203500/https://themes.shopify.com/?locale=en-NZ" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Theme store" data-trekkie-event="Main Nav" data-trekkie-action="Theme store" data-trekkie-id="Main Nav Theme store">Store themes</a></li></ul></div></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item drawer__item--primary accordion-link">Sell<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><ul class="drawer__items drawer__items--nested"><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Sell everywhere<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Sell products from anywhere</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/books" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Books Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Books Online" data-trekkie-id="Main Nav Sell Books Online">Sell Books Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/sneakers" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Sneakers Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Sneakers Online" data-trekkie-id="Main Nav Sell Sneakers Online">Sell Sneakers Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/bikes" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Bikes Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Bikes Online" data-trekkie-id="Main Nav Sell Bikes Online">Sell Bikes Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/candy" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Candy Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Candy Online" data-trekkie-id="Main Nav Sell Candy Online">Sell Candy Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/paint" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Paint Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Paint Online" data-trekkie-id="Main Nav Sell Paint Online">Sell Paint Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/tiles" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Tiles Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Tiles Online" data-trekkie-id="Main Nav Sell Tiles Online">Sell Tiles Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/wood" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Wood Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Wood Online" data-trekkie-id="Main Nav Sell Wood Online">Sell Wood Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/metal" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Metal Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Metal Online" data-trekkie-id="Main Nav Sell Metal Online">Sell Metal Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/records" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Records Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Records Online" data-trekkie-id="Main Nav Sell Records Online">Sell Records Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/tools" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Tools Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Tools Online" data-trekkie-id="Main Nav Sell Tools Online">Sell Tools Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell/guitars" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell Guitars Online" data-trekkie-event="Main Nav" data-trekkie-action="Sell Guitars Online" data-trekkie-id="Main Nav Sell Guitars Online">Sell Guitars Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/sell" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell products from anywhere" data-trekkie-event="Main Nav" data-trekkie-action="Sell products from anywhere" data-trekkie-id="Main Nav Sell products from anywhere">Sell from Anywhere</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Online store<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Sell online with an ecommerce website</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/online" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Overview" data-trekkie-event="Main Nav" data-trekkie-action="Online Overview" data-trekkie-id="Main Nav Online Overview">Overview</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/online/ecommerce-solutions" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Features" data-trekkie-event="Main Nav" data-trekkie-action="Online Features" data-trekkie-id="Main Nav Online Features">Features</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/examples" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Examples" data-trekkie-event="Main Nav" data-trekkie-action="Online Examples" data-trekkie-id="Main Nav Online Examples">Examples</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/online/themes" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Themes" data-trekkie-event="Main Nav" data-trekkie-action="Online Themes" data-trekkie-id="Main Nav Online Themes">Themes</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Point of Sale<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Sell at retail locations, pop-ups, and beyond</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/pos" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Point of Sale Overview" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Overview" data-trekkie-id="Main Nav Point of Sale Overview">Overview</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/pos/hardware" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Point of Sale Hardware" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Hardware" data-trekkie-id="Main Nav Point of Sale Hardware">Hardware</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/pos/features" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Point of Sale Features" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Features" data-trekkie-id="Main Nav Point of Sale Features">Features</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Buy Button<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Transform an existing website or blog into an online store</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/buy-button" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Buy Button" data-trekkie-event="Main Nav" data-trekkie-action="Buy Button" data-trekkie-id="Main Nav Buy Button">Overview</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Checkout<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Provide fast, smooth checkout experiences</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/checkout" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Checkout Overview" data-trekkie-event="Main Nav" data-trekkie-action="Checkout Overview" data-trekkie-id="Main Nav Checkout Overview">Overview</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Sales channels<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Reach millions of shoppers and boost sales</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/channels" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sales channels" data-trekkie-event="Main Nav" data-trekkie-action="Sales channels" data-trekkie-id="Main Nav Sales channels">Overview</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/facebook-instagram" class="drawer__item drawer__item--active" data-ga-event="Main Nav" data-ga-action="Facebook and Instagram" data-trekkie-event="Main Nav" data-trekkie-action="Facebook and Instagram" data-trekkie-id="Main Nav Facebook and Instagram">Facebook and Instagram</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/google" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Google Buy" data-trekkie-event="Main Nav" data-trekkie-action="Google Buy" data-trekkie-id="Main Nav Google Buy">Google</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Custom storefront tools<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Stand out with custom commerce</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/custom-storefront-tools" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Custom storefront tools" data-trekkie-event="Main Nav" data-trekkie-action="Custom storefront tools" data-trekkie-id="Main Nav Custom storefront tools">Overview</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">International commerce<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Reach buyers in new markets with international selling tools</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/markets" class="drawer__item" data-ga-event="Main Nav" data-ga-action="International commerce Overview" data-trekkie-event="Main Nav" data-trekkie-action="International commerce Overview" data-trekkie-id="Main Nav International commerce Overview">Overview</a></li></ul></div></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item drawer__item--primary accordion-link">Market<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/market" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Market your business" data-trekkie-event="Main Nav" data-trekkie-action="Market your business" data-trekkie-id="Main Nav Market your business">Market your business</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/email-marketing" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Email marketing" data-trekkie-event="Main Nav" data-trekkie-action="Email marketing" data-trekkie-id="Main Nav Email marketing">Email marketing</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/inbox" class="drawer__item" data-ga-event="Main Nav" data-ga-action="inbox" data-trekkie-event="Main Nav" data-trekkie-action="inbox" data-trekkie-id="Main Nav inbox">Business chat</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/facebook-marketing" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Facebook Ads" data-trekkie-event="Main Nav" data-trekkie-action="Facebook Ads" data-trekkie-id="Main Nav Facebook Ads">Facebook Ads</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item drawer__item--primary accordion-link">Manage<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/manage" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Manage everything" data-trekkie-event="Main Nav" data-trekkie-action="Manage everything" data-trekkie-id="Main Nav Manage everything">Manage everything</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/payments" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Payments" data-trekkie-event="Main Nav" data-trekkie-action="Payments" data-trekkie-id="Main Nav Payments">Payments</a></li></ul></div></li> </ul> <ul class="drawer__items drawer__items--user" id="DrawerNavSecondaryAccordion"> <li><a href="/web/20211202203500/https://www.shopify.com/nz/pricing" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Pricing" data-trekkie-event="Main Nav" data-trekkie-action="Pricing" data-trekkie-id="Main Nav Pricing">Pricing</a></li><li class="accordion-item"><button name="button" type="button" class="drawer__item drawer__item--active accordion-link">Learn<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><ul class="drawer__items drawer__items--nested"><li><a href="https://web.archive.org/web/20211202203500/https://help.shopify.com/en" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Help Center" data-trekkie-event="Main Nav" data-trekkie-action="Help Center" data-trekkie-id="Main Nav Help Center">Help Center</a></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Blog<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">Popular Blog Articles</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211202203500/https://www.shopify.com/nz/blog/make-money-online" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Make Money Online" data-trekkie-event="Main Nav" data-trekkie-action="Make Money Online" data-trekkie-id="Main Nav Make Money Online">Make Money Online</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/blog/how-to-start-a-business" class="drawer__item" data-ga-event="Main Nav" data-ga-action="How to Start a Business" data-trekkie-event="Main Nav" data-trekkie-action="How to Start a Business" data-trekkie-id="Main Nav How to Start a Business">How to Start a Business</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/blog/side-hustle" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Side Hustle" data-trekkie-event="Main Nav" data-trekkie-action="Side Hustle" data-trekkie-id="Main Nav Side Hustle">Side Hustle</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/blog/business-plan" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Business Plan" data-trekkie-event="Main Nav" data-trekkie-action="Business Plan" data-trekkie-id="Main Nav Business Plan">Business Plan</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/blog/how-to-get-a-small-business-loan" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Small Business Loan" data-trekkie-event="Main Nav" data-trekkie-action="Small Business Loan" data-trekkie-id="Main Nav Small Business Loan">Small Business Loan</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/blog/business-podcasts" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Business Podcasts" data-trekkie-event="Main Nav" data-trekkie-action="Business Podcasts" data-trekkie-id="Main Nav Business Podcasts">Business Podcasts</a></li><li><a href="/web/20211202203500/https://www.shopify.com/nz/blog/low-investment-business-ideas" class="drawer__item" data-ga-event="Main Nav" 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<div id="PageContainer"> <main role="main" id="Main"> <section class="section background-lowlight color-white section--tight section--image encyclopedia-header text-left text-center--mobile"> <div class="grid encyclopedia-header__content"> <div class="grid__item"> <h1 class="encyclopedia-header__heading heading--1"> <a class="color-white" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia">Business encyclopedia</a> </h1> <p class="encyclopedia-header__subhead color-white">Learn everything there is to know about running a business</p> </div> <div class="grid__item grid__item--desktop-up-10"> <form action="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/search" accept-charset="UTF-8" method="get"> <div class="marketing-input-wrapper marketing-input-button-pair"><div class="marketing-input-button-pair__field-wrapper"><label class="marketing-label marketing-label--in-field marketing-label--floating marketing-input-button-pair__label" for="q">Search</label><input type="search" name="q" id="q" placeholder="ex. gross profit, entrepreneurship, etc." aria-describedby="MessageId_7dd8" required="required" class="marketing-input-button-pair__input marketing-input marketing-input--floating"/><button class="marketing-button marketing-form__button marketing-input-button-pair__button" name="button" type="submit">Search</button></div></div><span class="marketing-form__messages" id="MessageId_7dd8"></span> </form></div></div></section> <section class="section"> <div class="page-width page-width--fluid"> <div class="grid-container encyclopedia-content-container"> <div class="grid-item grid-content-7 grid-content--tablet-10"> <p class="gutter-bottom">Use the topic list below to navigate Shopify’s business encyclopedia. From retail and enterprise to branding and entrepreneurship, you’ll find everything you need to know about building a successful business. If you can’t find the topic you’re looking for, use the search bar above for a list of relevant articles.</p> <h2 class="heading--5 muted-heading muted-heading--bordered gutter-bottom--half">Popular</h2> <div class="popular-section"> <div class="grid-container grid-container--halves popular-articles-wrapper gutter-bottom"> <a class="grid-item grid-item--fluid__half text-center popular-article--retail popular-article--main popular-article marketing-block" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/retail"> <div class="popular-article__content"> <h3 class="heading--2">Retail</h3> <p class="color-gray-90 gutter-bottom--reset">A retail sale occurs when a business sells a product or service to an individual consumer for his or her own use.</p> </div> <div class=""> <picture class="picture popular-article__image--bottom"><source srcset="https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/retail@tablet-f5827e004007c8567d03d89142a30f2609741b32e4a1ab3f4809d5c02e4c21b3.jpg 1x, https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/retail@tablet-2x-586134f20e503d76b7a98032467c7bc8612241ddcf0b628fe25fd5191804b3a9.jpg 2x" media="(min-width: 750px)"/><img srcset="https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/retail@mobile-eaaf08b75ecdfe0b7527e7b28df284f92680ac830ffd441fa4deeda9f78062a9.jpg 1x, https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/retail@mobile-2x-3b168d70771b9149e0b1caffcb4672db6bd99a9452f2bbb80fca00e66c7bc7d4.jpg 2x" alt="Retail"/></picture> </div> </a> <div class="grid-item grid-item--fluid__half"> <a class="popular-article--merchandising gutter-bottom popular-article--secondary popular-article marketing-block" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/merchandising"> <div class="popular-article__content"> <h3 class="">Merchandising</h3> <p class="color-gray-90 gutter-bottom--reset">Merchandising is everything you do to promote and sell your products once the potential customer is in your store.</p> </div> <div class="display--mobile"> <img class="image" sizes="100vw" srcset="https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/merchandising-small-20c96ba6c70397805610f6f6a0199a98cf64892abe5a4602d5b745f6654586e7.jpg 1x, https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/merchandising-large-d716327f5bdf5653c4b11de71764de17ce2c7ae07500f364e9dc8252ec35ae87.jpg?quality=50 2x" alt="Merchandising"/> </div> </a> <a class="popular-article--entrepreneurship gutter-bottom gutter-bottom--reset popular-article--secondary popular-article marketing-block" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/entrepreneurship"> <div class="popular-article__content"> <h3 class="">Entrepreneurship</h3> <p class="color-gray-90 gutter-bottom--reset">Entrepreneurship is both the study of how new businesses are created as well as the actual process of starting a new business.</p> </div> <div class="display--mobile"> <img class="image" sizes="100vw" srcset="https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/entrepreneurship-small-4090f9e6a9c982ad4b533999d5e5ff179f168f0d7c0255ff8e12c02d7b6df163.jpg 1x, https://web.archive.org/web/20211202203500im_/https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/business-encyclopedia/popular/entrepreneurship-large-3587f28c4b6d3d39d9fff70c6cd04b6529d4f235650bb314914aaecf200b00c9.jpg?quality=50 2x" alt="Entrepreneurship"/> </div> </a> </div> </div> <div class="grid-container grid-container--thirds popular-articles-wrapper hide--mobile gutter-bottom"> <a class="grid-item grid-item--fluid__third popular-article--sole-proprietorship text-center popular-article marketing-block" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/sole-proprietorship"> <div class="block--padded popular-article__content"> <h3 class="color-white heading--4">Sole Proprietorship</h3> <p class="color-white gutter-bottom--reset">A sole proprietorship is a business owned and run by an individual.</p> </div> <div class=""> </div> </a> <a class="grid-item grid-item--fluid__third popular-article--inventory-management text-center popular-article marketing-block" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/inventory-management"> <div class="block--padded popular-article__content"> <h3 class="color-white heading--4">Inventory Management</h3> <p class="color-white gutter-bottom--reset">Inventory management involves keeping track of a company’s stocked goods.</p> </div> <div class=""> </div> </a> <a class="grid-item grid-item--fluid__third popular-article--branding text-center popular-article marketing-block" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/branding"> <div class="block--padded popular-article__content"> <h3 class="color-white heading--4">Branding</h3> <p class="color-white gutter-bottom--reset">Branding is all of the ways you establish an image of your company in your customers’ eyes. </p> </div> <div class=""> </div> </a> </div> <div class="block background-lowlight color-white hide--desktop"> <div class="subscribe subscribe--centered subscribe--padded js-subscribe"><div class="subscribe__content-wrapper"><div class="subscribe__content"><svg class="icon icon--size-small icon--fill-primary subscribe__icon" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211202203500im_/https://www.shopify.com/nz/encyclopedia#spot-blog-post"/> </svg><h3 class="subscribe__heading color-white">Join 446,005 entrepreneurs who already have a head start.</h3><p class="subscribe__subhead color-white">Get free online marketing tips and resources delivered directly to your inbox.</p><form class="marketing-form marketing-form--inline subscribe__form subscribe__form--narrow" novalidate="novalidate" action="/web/20211202203500/https://www.shopify.com/content-services/subscribers" accept-charset="UTF-8" method="post"><div class="marketing-input-wrapper marketing-input-button-pair"><div class="marketing-input-button-pair__field-wrapper"><label class="marketing-label marketing-label--in-field marketing-label--floating marketing-input-button-pair__label" for="SubscribeEmail-dc75">Email address</label><input autocomplete="email" placeholder="Email address" aria-describedby="MessageId_b7e6" name="email" id="SubscribeEmail-dc75" class="marketing-input-button-pair__input marketing-input marketing-input--floating subscribe__email" type="email"/><button class="marketing-button marketing-form__button marketing-input-button-pair__button subscribe__submit" name="button" type="submit">Get updates</button></div></div><span class="marketing-form__messages" id="MessageId_b7e6"></span></form><p class="subscribe__disclaimer gutter-bottom--reset">No charge. 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In the meantime, start building your store with a free 14-day trial of Shopify.</p> </div></div></div></div></div> <h2 class="heading--5 muted-heading muted-heading--bordered gutter-bottom--half">Featured</h2> <div class="grid-container grid-container--thirds"> <div class="grid-item grid-item--fluid__third gutter-bottom"> <a class="heading--4 color-primary" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/enterprise-resource-planning-erp">Enterprise Resource Planning (ERP)</a> <p>ERP is a comprehensive software platform used to help a business run more efficiently and effectively by automating core processes. </p> </div> <div class="grid-item grid-item--fluid__third gutter-bottom"> <a class="heading--4 color-primary" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/business-license">Business License</a> <p>A business license grants the owner the right to start and run a business.</p> </div> <div class="grid-item grid-item--fluid__third gutter-bottom"> <a class="heading--4 color-primary" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/stock-keeping-unit-sku">Stock Keeping Unit (SKU)</a> <p>A SKU is a unique code consisting of letters and numbers that identify characteristics about each product.</p> </div> <div class="grid-item grid-item--fluid__third gutter-bottom"> <a class="heading--4 color-primary" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/unique-selling-proposition-usp">Unique Selling Proposition (USP)</a> <p>A unique selling proposition, more commonly referred to as a USP, is the one thing that makes your business better than the competition.</p> </div> <div class="grid-item grid-item--fluid__third gutter-bottom"> <a class="heading--4 color-primary" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/manufacturing">Manufacturing</a> <p>Manufacturing is the making of goods by hand or by machine that upon completion the business sells to a customer.</p> </div> <div class="grid-item grid-item--fluid__third gutter-bottom"> <a class="heading--4 color-primary" href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/crowdfunding">Crowdfunding</a> <p>Crowdfunding is the process of raising money for a business, project, or charitable cause from many individual donors – the crowd.</p> </div> </div> <div id="EncyclopediaAccordion" class="gutter-bottom"> <div class="accordion-item--mobile"> <h2 class="heading--5 muted-heading muted-heading--bordered accordion-link">Browse more popular topics</h2> <div class="grid-container grid-container--thirds accordion-content"> <div class="grid-item grid-item--fluid__third"> <p> <a href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/anchor-store">Anchor Store</a> </p> <p> <a href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/barrier-to-entry">Barrier to Entry</a> </p> <p> <a href="/web/20211202203500/https://www.shopify.com/nz/encyclopedia/brand-equity">Brand Equity</a> </p> <p> 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