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<!DOCTYPE html><html lang="en" data-theme="lofi"> <head><meta http-equiv="Content-Type" content="text/html; charset=utf-8"><meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1"><link rel="icon" type="image/svg+xml" href="/favicon.png"><meta name="generator" content="Astro v4.16.14"><link rel="sitemap" href="/sitemap.xml"><link rel="canonical" href="https://www.siobhanjames.com"><title>Siobhán James | Copywriter for Course Creators</title><meta name="title" content="Siobhán James | Copywriter for Course Creators"><meta name="description" content="Experienced copywriter for course creators. Recommended by Teachable. Mostly working on sales pages, email funnels and webinar scripts in a variety of niches."><meta property="og:type" content="website"><meta property="og:url" content="https://www.siobhanjames.com/"><meta property="og:title" content="Siobhán James | Copywriter for Course Creators"><meta property="og:description" content="Experienced copywriter for course creators. Recommended by Teachable. Mostly working on sales pages, email funnels and webinar scripts in a variety of niches."><meta property="og:image" content="https://www.siobhanjames.com/blog-placeholder-1.jpg"><meta property="twitter:card" content="summary_large_image"><meta property="twitter:url" content="https://www.siobhanjames.com/"><meta property="twitter:title" content="Siobhán James | Copywriter for Course Creators"><meta property="twitter:description" content="Experienced copywriter for course creators. Recommended by Teachable. 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src="/_image?href=%2F_astro%2Fsiobhan-james-copywriter-for-course-creators.BhhSMfz4.jpeg&f=webp" alt="Siobhán James" class="my-0" width="200" height="200" loading="lazy" decoding="async"> </div> </div><div class="tooltip tooltip-bottom" data-tip="It's pronounced 'Shiv-awn'!"> <h2 class="group flex items-baseline tracking-tight"> <span>S</span><span class="max-w-0 inline-block opacity-50 group-hover:opacity-100 group-hover:max-w-96 overflow-hidden transition-all ease-in-out duration-500">iobhán </span> <span>J</span><span class="max-w-0 inline-block opacity-50 group-hover:opacity-100 group-hover:max-w-96 overflow-hidden transition-all ease-in-out duration-500">ames</span> </h2> </div> </a> </div> <div id="mobile-menu" class="flex lg:hidden"> <div class="dropdown dropdown-end"> <div tabindex="0" role="button" class="btn btn-ghost btn-sm w-8 p-0"> <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-6"> <path 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lg:text-[16px]"><details><summary class="cursor-pointer whitespace-nowrap text-lg">Courses</summary><ul><li><a class="cursor-pointer whitespace-nowrap text-lg" target="_self" href="/courses/confident-course-pricing/welcome/introduction" target="_self"> Confident Course Pricing<div class="badge badge-md badge-primary ml-2">Free</div> </a></li><li><a class="cursor-pointer whitespace-nowrap text-lg" target="_self" href="/courses/sales-page-success/welcome/introduction" target="_self"> Sales Page Success<div class="badge badge-md badge-primary ml-2">Free</div> </a></li><li><a class="cursor-pointer whitespace-nowrap text-lg" target="_self" href="/courses/free-funnel-camp/welcome/introduction" target="_self"> Free Funnel Camp<div class="badge badge-md badge-primary ml-2">Free</div> </a></li><div class="border-t border-neutral-200 my-2"></div><li><a class="cursor-pointer whitespace-nowrap text-lg" target="_self" href="/courses" target="_self"> Browse all courses<svg 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target="_self" href="/services" target="_self"> Browse all services<svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="h-4 ml-auto"><path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path></svg> </a></li></ul></details></li><li class="text-[14px] lg:text-[16px]"><a class="cursor-pointer whitespace-nowrap text-lg" target="_self" href="/blog" target="_self"> Blog </a></li><li class="text-[14px] lg:text-[16px]"><a class="cursor-pointer whitespace-nowrap btn btn-primary ml-4 text-[1rem]" target="_self" href="/contact" target="_self"> Work with me </a></li></ul> </nav> </header> <main> <div class="w-full prose prose-xl prose-headings:font-medium prose-headings:text-balance prose-headings:leading-tight prose-h1:leading-[1.175] prose-h1:mb-[0.825em] prose-h2:mb-[0.825em] prose-headings:tracking-[-0.0375em] prose-blockquote:border-l-0 prose-blockquote:p-8 prose-blockquote:rounded-xl prose-p:leading-normal prose-p:tracking-[-0.03em] prose-p:text-neutral-600 prose-strong:font-medium prose-blockquote:not-italic prose-blockquote:font-normal prose-a:font-normal prose-li:leading-normal prose-li:tracking-[-0.03em] prose-li:text-neutral-600 prose-li:text-pretty prose-p:text-pretty max-w-none" data-astro-cid-grk7xq5a> <section class="page-section py-16 md:py-24 xl:py-40 w-full color-cycle" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto px-6 max-w-3xl" data-astro-cid-nzusey56> <h1 class="!mb-[0.5em]">Siobhán James</h1> <h3 class="mt-0">Copywriter for course creators</h3> </div> </div> </section> <section class="page-section py-16 md:py-24 xl:py-40 w-full" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto px-6 max-w-3xl text-lg" data-astro-cid-nzusey56> <p> Experienced copywriter working with course creators to grow their audience and get more sales. Course marketing specialist recommended by <a href="https://teachable.sjv.io/experts" target="_blank"> Teachable </a>. Based in the UK, partnering with clients all over the world. </p> <p> Mostly working on <a href="/services/course-sales-page-copywriter" target="_self"> sales pages </a>, <a href="/services/sales-funnel-copywriter" target="_self"> email funnels </a> and <a href="/services/webinar-script-copywriter" target="_self"> webinar scripts </a> in a variety of niches. </p> <p> Booking projects now for <a href="https://calendly.com/siobhanjames/strategy-session" target="_blank"> April 2025 </a>. </p> </div> </div> </section> <section id="clients" class="page-section py-16 md:py-24 xl:py-40 w-full" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto max-w-6xl px-6" data-astro-cid-nzusey56> <div class="w-full prose prose-xl prose-headings:font-medium prose-headings:text-balance prose-headings:leading-tight prose-h1:leading-[1.175] prose-h1:mb-[0.825em] prose-h2:mb-[0.825em] prose-headings:tracking-[-0.0375em] prose-blockquote:border-l-0 prose-blockquote:p-8 prose-blockquote:rounded-xl prose-p:leading-normal prose-p:tracking-[-0.03em] prose-p:text-neutral-600 prose-strong:font-medium prose-blockquote:not-italic prose-blockquote:font-normal prose-a:font-normal prose-li:leading-normal prose-li:tracking-[-0.03em] prose-li:text-neutral-600 prose-li:text-pretty prose-p:text-pretty top-wrapper flex gap-8 md:gap-16 flex-col md:flex-row mb-16 last:mb-0 w-full max-w-none" data-astro-cid-grk7xq5a> <div class="section-heading flex-1" data-astro-cid-nzusey56> <div class="w-full border-t-2 border-black"></div> <h2 class="mt-[0.375em]" data-astro-cid-nzusey56>Clients</h2> </div> </div> <div class="grid grid-cols-1 md:grid-cols-2 gap-8"> <a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://calltimecompany.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: rgb(240, 149, 47)"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fcalltime-ready.BFrM81yU.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fcalltime-ready.BFrM81yU.avif&f=png" alt="CallTime Ready" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="500" height="120" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>CallTime Ready →</strong> </p> <p class="mt-[0]">Film industry training</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://pawsitivevibestraining.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: #e9aca1"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fpawsitive-vibes.BgBXFb8j.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fpawsitive-vibes.BgBXFb8j.avif&f=png" alt="Pawsitive Vibes" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="663" height="652" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>Pawsitive Vibes →</strong> </p> <p class="mt-[0]">Dog reactivity training</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://thepastrynerd.teachable.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: #2B47CB"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fthe-pastry-nerd.B9gIcWo2.png&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fthe-pastry-nerd.B9gIcWo2.png&f=png" alt="The Pastry Nerd" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="511" height="489" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>The Pastry Nerd →</strong> </p> <p class="mt-[0]">French pastry courses</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://productled.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: #292929"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fproductled.C7_Mbc3A.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fproductled.C7_Mbc3A.avif&f=png" alt="ProductLed®" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="500" height="66" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>ProductLed® →</strong> </p> <p class="mt-[0]">Product-led growth training</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://drzhana.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: rgb(179, 31, 36)"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fdr-zhana.bZEYTMx-.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fdr-zhana.bZEYTMx-.avif&f=png" alt="Dr. Zhana" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="664" height="316" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>Dr. Zhana →</strong> </p> <p class="mt-[0]">Nonmonogamy course</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://snappyspeech.teachable.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: #0798d3"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fsnappy-speech.B9nvOvVB.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fsnappy-speech.B9nvOvVB.avif&f=png" alt="Snappy Speech®" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="613" height="364" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>Snappy Speech® →</strong> </p> <p class="mt-[0]">School-based SLP training</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://rabilstockresearch.com" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: #002060"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Frabil-stock-research.BtmLAuHS.png&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Frabil-stock-research.BtmLAuHS.png&f=png" alt="Rabil Stock Research" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="765" height="326" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>Rabil Stock Research →</strong> </p> <p class="mt-[0]">Stock market research</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://totalhomesafety.teachable.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: rgb(21, 118, 189)"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Ftotal-home-safety.BhNj2ZKh.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Ftotal-home-safety.BhNj2ZKh.avif&f=png" alt="Total Home Safety" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="614" height="271" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>Total Home Safety →</strong> </p> <p class="mt-[0]">Fire prevention training</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://www.stationx.net/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: rgb(2, 35, 106)"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fstationx.DP9yafUg.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fstationx.DP9yafUg.avif&f=png" alt="StationX" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="4029" height="750" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>StationX →</strong> </p> <p class="mt-[0]">Cybersecurity training</p> </div> </a><a class="client-card flex flex-col gap-6 no-underline hover-skew" target="_blank" href="https://www.ishtarabody.com/" target="_blank"> <div class="client-thumbnail bg-black px-[10%] rounded-lg md:rounded-xl pt-[10%]"> <div class="client-browser mx-auto rounded-t-lg md:rounded-t-xl" style="background: #cdb587"> <div class="brower-controls bg-white bg-opacity-20 rounded-t-lg md:rounded-t-xl px-3 py-1 flex gap-[0.375rem]"> <div class="browser-dot bg-red-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-yellow-500 h-2 aspect-square rounded-full"></div> <div class="browser-dot bg-green-500 h-2 aspect-square rounded-full"></div> </div> <div class="browser-main aspect-[600/400] flex items-center justify-center px-[20%] !my-0 flex-1 w-full" style="background: linear-gradient(148deg, rgba(255, 255, 255, 0) 0%, rgba(0, 0, 0, 0.1) 100%)"> <picture> <source srcset="/_image?href=%2F_astro%2Fishtara.C37ocruZ.avif&f=webp" type="image/webp"> <img src="/_image?href=%2F_astro%2Fishtara.C37ocruZ.avif&f=png" alt="Ishtara" class="mx-auto !my-0 aspect-[600/400] object-contain flex-1 w-full" style="filter: brightness(0) invert(1);" width="511" height="54" loading="lazy" decoding="async"> </picture> </div> </div> </div> <div class="item-meta"> <p class="text-lg mb-0 !text-black"> <strong>Ishtara →</strong> </p> <p class="mt-[0]">Somatic healing courses</p> </div> </a> </div> </div> </div> </section> <section id="about" class="page-section py-16 md:py-24 xl:py-40 w-full" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto max-w-6xl px-6" data-astro-cid-nzusey56> <div class="w-full prose prose-xl prose-headings:font-medium prose-headings:text-balance prose-headings:leading-tight prose-h1:leading-[1.175] prose-h1:mb-[0.825em] prose-h2:mb-[0.825em] prose-headings:tracking-[-0.0375em] prose-blockquote:border-l-0 prose-blockquote:p-8 prose-blockquote:rounded-xl prose-p:leading-normal prose-p:tracking-[-0.03em] prose-p:text-neutral-600 prose-strong:font-medium prose-blockquote:not-italic prose-blockquote:font-normal prose-a:font-normal prose-li:leading-normal prose-li:tracking-[-0.03em] prose-li:text-neutral-600 prose-li:text-pretty prose-p:text-pretty top-wrapper flex gap-8 md:gap-16 flex-col md:flex-row mb-16 last:mb-0 w-full max-w-none" data-astro-cid-grk7xq5a> <div class="section-heading flex-1" data-astro-cid-nzusey56> <div class="w-full border-t-2 border-black"></div> <h2 class="mt-[0.375em]" data-astro-cid-nzusey56>About</h2> </div> </div> <div class="grid grid-cols-1 md:grid-cols-2 gap-10 md:gap-16"> <div class="text-lg text-dark"> <div> <p>I’m Siobhán — a copywriter for course creators. I write marketing copy that converts strangers into students.</p> <p> Sales pages.<br> Email funnels.<br> Webinar scripts. </p> </div> </div> <div> <div> <p>One of the hardest parts of launching an online course is writing the sales copy.</p> <p><strong>Most course creators are too close to their own product to know what to say to persuade people to buy it.</strong></p> <p> If the message is <a href="/blog/long-copy-vs-short-copy" target="_self"> too short </a>, they won't appreciate the value of your course. If you say the wrong thing, they'll think your course isn't for them. </p> <p><strong>That's where I help.</strong></p> <p> I conduct detailed research interviews to understand your course and audience. Then I convert that research into compelling copy. Depending on the project, my clients get a <a href="/services/course-sales-page-copywriter" target="_self"> sales page </a>, <a href="/services/sales-funnel-copywriter" target="_self"> email funnel </a> or <a href="/services/webinar-script-copywriter" target="_self"> webinar script </a> that's ready to start generating sales. </p> </div> </div> </div> </div> </div> </section> <section id="projects" class="page-section py-16 md:py-24 xl:py-40 w-full" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto max-w-6xl px-6" data-astro-cid-nzusey56> <div class="w-full prose prose-xl prose-headings:font-medium prose-headings:text-balance prose-headings:leading-tight prose-h1:leading-[1.175] prose-h1:mb-[0.825em] prose-h2:mb-[0.825em] prose-headings:tracking-[-0.0375em] prose-blockquote:border-l-0 prose-blockquote:p-8 prose-blockquote:rounded-xl prose-p:leading-normal prose-p:tracking-[-0.03em] prose-p:text-neutral-600 prose-strong:font-medium prose-blockquote:not-italic prose-blockquote:font-normal prose-a:font-normal prose-li:leading-normal prose-li:tracking-[-0.03em] prose-li:text-neutral-600 prose-li:text-pretty prose-p:text-pretty top-wrapper flex gap-8 md:gap-16 flex-col md:flex-row mb-16 last:mb-0 w-full max-w-none" data-astro-cid-grk7xq5a> <div class="section-heading flex-1" data-astro-cid-nzusey56> <div class="w-full border-t-2 border-black"></div> <h2 class="mt-[0.375em]" data-astro-cid-nzusey56>Projects</h2> </div> </div> <div class="flex-1 grid gap-8 md:gap-12 grid-cols-1 md:grid-cols-[repeat(auto-fit,minmax(25%,1fr))]"> <a class=" no-underline" target="_self" href="/services/sales-funnel-copywriter" target="_self"> <div class=""> <div class="flex justify-between items-start"> <h3 class="mb-1 !text-[1.4rem] sm:!text-[1.6rem] lg:!text-[2rem] !leading-[1.35]"> <span>Option A</span> <br> <span class="font-normal">Email funnels</span> </h3> </div> <p class="mt-4 text-pretty">Attract your ideal students with a strategic lead magnet and a high-converting landing page. Then, nurture trust on autopilot before converting them into eager customers.</p> <button class="btn lg:text-[1rem] hover-skew btn-primary w-full">Learn more<svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-4"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg></button> </div> </a><a class=" no-underline" target="_self" href="/services/course-sales-page-copywriter" target="_self"> <div class=""> <div class="flex justify-between items-start"> <h3 class="mb-1 !text-[1.4rem] sm:!text-[1.6rem] lg:!text-[2rem] !leading-[1.35]"> <span>Option B</span> <br> <span class="font-normal">Sales pages</span> </h3> </div> <p class="mt-4 text-pretty">Meet your ideal students with exactly the right message and guide them through their decision to buy. Communicate the true value of your course in a way that resonates.</p> <button class="btn lg:text-[1rem] hover-skew btn-primary w-full">Learn more<svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-4"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg></button> </div> </a><a class=" no-underline" target="_self" href="/services/webinar-script-copywriter" target="_self"> <div class=""> <div class="flex justify-between items-start"> <h3 class="mb-1 !text-[1.4rem] sm:!text-[1.6rem] lg:!text-[2rem] !leading-[1.35]"> <span>Option C</span> <br> <span class="font-normal">Webinar scripts</span> </h3> </div> <p class="mt-4 text-pretty">Use "one to many" selling to attract leads, build rapport, and convert attendees with a single pre-recorded session. I'll write the exact script your ideal students need to hear.</p> <button class="btn lg:text-[1rem] hover-skew btn-primary w-full">Learn more<svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-4"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg></button> </div> </a> </div> </div> </div> </section> <section id="blog" class="page-section py-16 md:py-24 xl:py-40 w-full" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto max-w-6xl px-6" data-astro-cid-nzusey56> <div class="w-full prose prose-xl prose-headings:font-medium prose-headings:text-balance prose-headings:leading-tight prose-h1:leading-[1.175] prose-h1:mb-[0.825em] prose-h2:mb-[0.825em] prose-headings:tracking-[-0.0375em] prose-blockquote:border-l-0 prose-blockquote:p-8 prose-blockquote:rounded-xl prose-p:leading-normal prose-p:tracking-[-0.03em] prose-p:text-neutral-600 prose-strong:font-medium prose-blockquote:not-italic prose-blockquote:font-normal prose-a:font-normal prose-li:leading-normal prose-li:tracking-[-0.03em] prose-li:text-neutral-600 prose-li:text-pretty prose-p:text-pretty top-wrapper flex gap-8 md:gap-16 flex-col md:flex-row mb-16 last:mb-0 w-full max-w-none" data-astro-cid-grk7xq5a> <div class="section-heading flex-1" data-astro-cid-nzusey56> <div class="w-full border-t-2 border-black"></div> <h2 class="mt-[0.375em]" data-astro-cid-nzusey56>Blog</h2> </div> <div class="w-full flex gap-8 md:gap-12 flex-col flex-[1.5]"> <a class="no-underline flex justify-between hover-skew flex-nowrap flex-row flex-1" href="/blog/ideal-customer-avatar" target="_self"> <div class="flex-1 flex gap-8"> <div class="flex-1 flex flex-col justify-center"> <h6 class="mb-1">How to define your ideal customer avatar (a guide for course creators)</h6> <p class="mt-3 flex gap-3 !text-[20px]"> <span> August 17, 2024 </span> <span> · </span> <span>36 min read</span> </p> </div> </div> <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-6 sm:size-7 lg:size-8 xl:size-9"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg> </a> <div class="w-full border-t my-0"></div> <a class="no-underline flex justify-between hover-skew flex-nowrap flex-row flex-1" href="/blog/long-copy-vs-short-copy" target="_self"> <div class="flex-1 flex gap-8"> <div class="flex-1 flex flex-col justify-center"> <h6 class="mb-1">Long copy vs short copy for your course sales page</h6> <p class="mt-3 flex gap-3 !text-[20px]"> <span> July 23, 2024 </span> <span> · </span> <span>13 min read</span> </p> </div> </div> <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-6 sm:size-7 lg:size-8 xl:size-9"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg> </a> <div class="w-full border-t my-0"></div> <a class="no-underline flex justify-between hover-skew flex-nowrap flex-row flex-1" href="/blog/online-course-launch-plan" target="_self"> <div class="flex-1 flex gap-8"> <div class="flex-1 flex flex-col justify-center"> <h6 class="mb-1">Your first online course launch plan [evergreen launch]</h6> <p class="mt-3 flex gap-3 !text-[20px]"> <span> July 24, 2024 </span> <span> · </span> <span>18 min read</span> </p> </div> </div> <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-6 sm:size-7 lg:size-8 xl:size-9"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg> </a> <div class="w-full border-t my-0"></div> <a class="no-underline flex justify-between hover-skew flex-nowrap flex-row flex-1" href="/blog/online-course-sales-funnel" target="_self"> <div class="flex-1 flex gap-8"> <div class="flex-1 flex flex-col justify-center"> <h6 class="mb-1">Beginner's guide to online course sales funnels</h6> <p class="mt-3 flex gap-3 !text-[20px]"> <span> July 24, 2024 </span> <span> · </span> <span>25 min read</span> </p> </div> </div> <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-6 sm:size-7 lg:size-8 xl:size-9"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg> </a> <div class="w-full border-t my-0"></div> <a class="no-underline flex justify-between hover-skew flex-nowrap flex-row flex-1" href="/blog/marketing-messaging-strategy" target="_self"> <div class="flex-1 flex gap-8"> <div class="flex-1 flex flex-col justify-center"> <h6 class="mb-1">Marketing messaging strategy 101 (a guide for course creators)</h6> <p class="mt-3 flex gap-3 !text-[20px]"> <span> July 22, 2024 </span> <span> · </span> <span>7 min read</span> </p> </div> </div> <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-6 sm:size-7 lg:size-8 xl:size-9"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg> </a> <div class="w-full border-t my-0"></div> <button class="btn lg:text-[1rem] hover-skew btn-primary">View all posts<svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-4"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg></button> </div> </div> </div> </div> </section> <section id="work-with me" class="page-section py-16 md:py-24 xl:py-40 w-full" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto max-w-6xl px-6" data-astro-cid-nzusey56> <div class="w-full prose prose-xl prose-headings:font-medium prose-headings:text-balance prose-headings:leading-tight prose-h1:leading-[1.175] prose-h1:mb-[0.825em] prose-h2:mb-[0.825em] prose-headings:tracking-[-0.0375em] prose-blockquote:border-l-0 prose-blockquote:p-8 prose-blockquote:rounded-xl prose-p:leading-normal prose-p:tracking-[-0.03em] prose-p:text-neutral-600 prose-strong:font-medium prose-blockquote:not-italic prose-blockquote:font-normal prose-a:font-normal prose-li:leading-normal prose-li:tracking-[-0.03em] prose-li:text-neutral-600 prose-li:text-pretty prose-p:text-pretty top-wrapper flex gap-8 md:gap-16 flex-col md:flex-row mb-16 last:mb-0 w-full max-w-none" data-astro-cid-grk7xq5a> <div class="section-heading flex-1" data-astro-cid-nzusey56> <div class="w-full border-t-2 border-black"></div> <h2 class="mt-[0.375em]" data-astro-cid-nzusey56>Work with me</h2> </div> </div> <h3 class="heading-1">Let's upgrade your copy</h3> <div class="grid grid-cols-1 gap-8 md:gap-20 md:grid-cols-[2fr,1fr] text-balance"> <div> <p>If you want to hire a specialist copywriter for course creators, send me an email at <a href="/cdn-cgi/l/email-protection#3b48525459535a557b48525459535a55515a565e4815585456" target="_self"> <span class="__cf_email__" data-cfemail="ea99838588828b84aa99838588828b84808b878f99c4898587">[email protected]</span> </a>.</p> <p>I'll write for any niche – provided the product solves a specific problem for your audience. If you can explain the value to me, I can write copy that sells it to your audience.</p> <p> Booking projects now for <a href="https://calendly.com/siobhanjames/strategy-session" target="_blank"> April 2025 </a>. </p> </div> <div> <p class="!leading-loose !-mt-1"> <a class="hover-skew" href="/contact?option=email" target="_self"> Send an email </a><br><a class="hover-skew" href="/contact?option=call" target="_self"> Book a call </a><br> <a class="hover-skew" href="https://www.linkedin.com/in/siobhanjl" target="_blank"> Connect on LinkedIn </a> </p> </div> </div> </div> </div> </section> <section id="services" class="page-section py-16 md:py-24 xl:py-40 w-full" data-astro-cid-nzusey56> <div class="max-w-7xl mx-auto" data-astro-cid-nzusey56> <div class="mx-auto max-w-6xl px-6" data-astro-cid-nzusey56> <div class="w-full prose prose-xl prose-headings:font-medium prose-headings:text-balance prose-headings:leading-tight prose-h1:leading-[1.175] prose-h1:mb-[0.825em] prose-h2:mb-[0.825em] prose-headings:tracking-[-0.0375em] prose-blockquote:border-l-0 prose-blockquote:p-8 prose-blockquote:rounded-xl prose-p:leading-normal prose-p:tracking-[-0.03em] prose-p:text-neutral-600 prose-strong:font-medium prose-blockquote:not-italic prose-blockquote:font-normal prose-a:font-normal prose-li:leading-normal prose-li:tracking-[-0.03em] prose-li:text-neutral-600 prose-li:text-pretty prose-p:text-pretty top-wrapper flex gap-8 md:gap-16 flex-col md:flex-row mb-16 last:mb-0 w-full max-w-none" data-astro-cid-grk7xq5a> <div class="section-heading flex-1" data-astro-cid-nzusey56> <div class="w-full border-t-2 border-black"></div> <h2 class="mt-[0.375em]" data-astro-cid-nzusey56>Services</h2> </div> </div> <div> <a class="no-underline" target="_blank"> <h3 class="!my-0 heading-1"> Messaging strategy </h3> </a> </div><div> <div class="w-full border-t my-10"></div> <a class="no-underline" href="/services/course-sales-page-copywriter" target="_self"> <h3 class="!my-0 heading-1 hover-skew"> Sales pages </h3> </a> </div><div> <div class="w-full border-t my-10"></div> <a class="no-underline" href="/services/sales-funnel-copywriter" target="_self"> <h3 class="!my-0 heading-1 hover-skew"> Email funnels </h3> </a> </div><div> <div class="w-full border-t my-10"></div> <a class="no-underline" href="/services/webinar-script-copywriter" target="_self"> <h3 class="!my-0 heading-1 hover-skew"> Webinar scripts </h3> </a> </div><div> <div class="w-full border-t my-10"></div> <a class="no-underline" target="_blank"> <h3 class="!my-0 heading-1"> Landing pages </h3> </a> </div> </div> </div> </section> <img src="/_image?href=%2F_astro%2Fsiobhan-james-banner.D_L31Dof.avif&f=webp" alt="Siobhán James, copywriter for course creators" class="w-full aspect-square object-cover object-right md:aspect-video xl:aspect-[10/4]" width="2000" height="1115" loading="lazy" decoding="async"> </div> </main> <footer class="color-cycle py-12 lg:py-24 px-6"> <div class="flex gap-12 lg:gap-40 max-w-7xl mx-auto"> <span class="font-extrabold text-3xl lg:text-[44px]">SJ</span> <div> <div class="max-w-xl mb-8"> <h3 class="mt-0 font-medium tracking-tight text-xl lg:text-3xl mb-8 text-balance">I’m Siobhán — copywriter for course creators.</h3> <a class="btn btn-primary btn-md lg:btn-lg" href="https://calendly.com/siobhanjames/strategy-session" target="_blank"> Hire me <svg xmlns="http://www.w3.org/2000/svg" fill="none" viewBox="0 0 24 24" stroke-width="1.5" stroke="currentColor" class="size-6"> <path stroke-linecap="round" stroke-linejoin="round" d="M13.5 4.5 21 12m0 0-7.5 7.5M21 12H3"></path> </svg> </a> </div> </div> </div> </footer> <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script></body></html>