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Best Practices: Analyzing Your Video Analytics
<!DOCTYPE html> <html> <head><title> Best Practices: Analyzing Your Video Analytics </title><meta charset="utf-8" /><meta name="viewport" content="width=device-width, height=device-height, initial-scale=1.0, user-scalable=0, minimum-scale=1.0, maximum-scale=1.0" /><meta name="theme-color" content="#333333" /><link rel="stylesheet" href="https://use.fontawesome.com/releases/v5.0.13/css/all.css" integrity="sha384-DNOHZ68U8hZfKXOrtjWvjxusGo9WQnrNx2sqG0tfsghAvtVlRW3tvkXWZh58N9jp" crossorigin="anonymous" /><link rel="stylesheet" href="https://cdn.jsdelivr.net/npm/@fortawesome/fontawesome-free@6.4.2/css/all.css" /> <script src="https://use.fontawesome.com/13ebcdf3dd.js"></script> <!-- Global site tag (gtag.js) - Google Analytics --> <script async src="https://www.googletagmanager.com/gtag/js?id=UA-13073004-3"></script> <script defer> window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag('js', new Date()); gtag('config', 'UA-13073004-3'); </script> <link rel="stylesheet" href="//fonts.googleapis.com/css?family=Roboto|Roboto+Condensed|Oswald" /> <script async="async" src="https://www.googletagservices.com/tag/js/gpt.js"></script> <script> var googletag = googletag || {}; googletag.cmd = googletag.cmd || []; </script> <script> googletag.cmd.push(function () { var mapping = googletag.sizeMapping() .addSize([0, 0], [320, 50]) .addSize([1057, 200], [728, 90]).build(); var mapping1 = googletag.sizeMapping() .addSize([0, 0], [300, 250]) .addSize([700, 200], [970, 250]).build(); googletag.defineSlot('/1067009/StreamingMediaGlobal-Billboard', [970, 250], 'div-gpt-ad-1541523286597-10').defineSizeMapping(mapping1).addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-300x100-1', [300, 100], 'div-gpt-ad-1541523286597-5').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-300x100-2', [300, 100], 'div-gpt-ad-1541523286597-6').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-300x100-3', [300, 100], 'div-gpt-ad-1541523286597-7').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-300x100-4', [300, 100], 'div-gpt-ad-1541523286597-8').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-300x100-5', [300, 100], 'div-gpt-ad-1541523286597-9').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-Leaderboards', [728, 90], 'div-gpt-ad-1541523286597-3').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-Leaderboards-2', [728, 90], 'div-gpt-ad-1541523286597-4').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-SmallBoxes', [300, 250], 'div-gpt-ad-1541523286597-0').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-SmallBoxes-Articles', [300, 250], 'div-gpt-ad-1541523286597-1').addService(googletag.pubads()); googletag.defineSlot('/1067009/StreamingMediaGlobal-SmallBoxes-HomePage', [300, 250], 'div-gpt-ad-1541523286597-2').addService(googletag.pubads()); googletag.pubads().enableSingleRequest(); googletag.pubads().collapseEmptyDivs(); googletag.enableServices(); }); </script> <link href="/issues-styles?v=Wn4IAWwkT36x3aWqQn4xjAEeuADhGcLX0zVXCpTgncM1" rel="stylesheet"/> <link href="/download-styles?v=ldYkbzsK2HDRrr6TvSrJbu1vCmAtmDSNvopHde6PjjM1" rel="stylesheet"/> <link rel="alternate" type="application/rss+xml" title="Streaming Media Magazine Feed" href="http://feeds.feedburner.com/StreamingMediaMagazine-AllArticles/" /> <!-- ** Start Meta **--> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <meta http-equiv="content-language" content="en-US" /> <meta name="title" content="Best Practices: Analyzing Your Video Analytics"> <meta name="description" content="Live streaming in the 'post-COVID' age has pushed content, particularly in sports. 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As live audiences continue to grow with connected TV (CTV) offerings, producers and the stakeholders to which they report want more useful information about their subscribers and their viewing experiences. The details and scope of monitoring live streams and gathering analytics can be daunting. If offerings are rushed to market too quickly, the addition of analytics-gathering tools may surprisingly be an afterthought or left in the backlog of software development. </span></span></p><p class="p1">This Best Practices will help you determine how to best prepare for live streaming analytics.</p> </div> </div> <div class="sidebar"> <div id="MainContentPlaceHolder_DownloadRegister_pnlBox" class="login_box"> <input type="hidden" name="ctl00$MainContentPlaceHolder$DownloadRegister$hfIssueID" id="MainContentPlaceHolder_DownloadRegister_hfIssueID" value="13783" /> <input type="hidden" name="ctl00$MainContentPlaceHolder$DownloadRegister$hfWebinarID" id="MainContentPlaceHolder_DownloadRegister_hfWebinarID" /> <input type="hidden" name="ctl00$MainContentPlaceHolder$DownloadRegister$hfSourceCode" id="MainContentPlaceHolder_DownloadRegister_hfSourceCode" /> <span id="MainContentPlaceHolder_DownloadRegister_litTitle">Best Practices: Analyzing Your Video Analytics</span> <div> <label>Please sign in or register for access to all StreamingMedia.com content.</label> </div> <div style="padding: 10px 0;"> <label for="MainContentPlaceHolder_DownloadRegister_txtEmailAddress">Business Email:</label> </div> <div> <input name="ctl00$MainContentPlaceHolder$DownloadRegister$txtEmailAddress" type="email" autocomplete="off" id="MainContentPlaceHolder_DownloadRegister_txtEmailAddress" style="width:100%;" /><span data-val-controltovalidate="MainContentPlaceHolder_DownloadRegister_txtEmailAddress" data-val-focusOnError="t" data-val-errormessage="E-mail address is required." data-val-display="Dynamic" id="MainContentPlaceHolder_DownloadRegister_ctl01" class="valError" data-val="true" data-val-evaluationfunction="RequiredFieldValidatorEvaluateIsValid" data-val-initialvalue="" style="display:none;">E-mail address is required.</span><span data-val-controltovalidate="MainContentPlaceHolder_DownloadRegister_txtEmailAddress" data-val-focusOnError="t" data-val-errormessage="Valid e-mail is required." data-val-display="Dynamic" id="MainContentPlaceHolder_DownloadRegister_ctl02" class="valError" data-val="true" data-val-evaluationfunction="RegularExpressionValidatorEvaluateIsValid" data-val-validationexpression="([a-zA-Z0-9_.+-]+@[a-zA-Z0-9-]+\.[a-zA-Z0-9-.]+$)" style="display:none;">Valid e-mail is required.</span> </div> <div id="MainContentPlaceHolder_DownloadRegister_pnlButtonType" class="login_btn"> <a id="MainContentPlaceHolder_DownloadRegister_btnLoginBtn" href="javascript:WebForm_DoPostBackWithOptions(new WebForm_PostBackOptions("ctl00$MainContentPlaceHolder$DownloadRegister$btnLoginBtn", "", true, "", "", false, true))">Download<span><i class="far fa-arrow-alt-circle-down"></i></span></a> </div> </div> </div> </section> </div> <footer> <div class="footer_wrapper"> <div id="address" class="footer_section"> <div><a href="/default.aspx"> <img src="https://dzceab466r34n.cloudfront.net/EuropeStreamingMedia/TemplateImages/SM_Europe_Logo2.svg" /></a></div> <p><span>Streaming Media Europe is the premier online destination for professionals seeking industry news, information, articles, directories and services.</span></p> <p>All Content Copyright © 2009 - 2024<br /><a href="http://www.infotoday.com" target="_blank" rel="noopener">Information Today Inc. </a></p> <div style="width: 300px; 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