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<button type="submit" class="search-submit"> <span class="genericon genericon-search"> <span class="screen-reader-text">Search</span> </span> </button> </form> </div> </header><!-- #masthead --> <a class="header-image-wrapper" href="https://sciencecommunicationbreakdown.wordpress.com/" rel="home"> <div class="header-image bg-image" style="background-image: url(https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/05/cropped-shipblog_header2b.jpg)"> <img src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/05/cropped-shipblog_header2b.jpg" width="1280" height="444" alt=""> </div> </a> <div id="content" class="site-content"> <div id="primary" class="content-area"> <main id="main" class="site-main" role="main"> <header class="page-header"> <h1 class="page-title">Tag: <span>metrics</span></h1> </header><!-- .page-header --> <article id="post-3164" class="post-3164 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-metrics tag-research tag-social-media"> <a href="https://sciencecommunicationbreakdown.wordpress.com/2016/11/11/altmetrics-altmetric-and-science-communication/" title="Altmetrics, ‘Altmetric,’ and Science Communication"><img width="900" height="312" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=900" class="attachment-lovecraft-post-image size-lovecraft-post-image wp-post-image" alt="" decoding="async" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=900 900w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=150 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=300 300w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=768 768w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=1024 1024w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg 1280w" sizes="(max-width: 900px) 100vw, 900px" data-attachment-id="3165" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/2016/11/11/altmetrics-altmetric-and-science-communication/iara-vidal-header/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg" data-orig-size="1280,444" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Todd Eddy - vr@vrillusions.com","camera":"Canon EOS 40D","caption":"","created_timestamp":"1289782087","copyright":"","focal_length":"100","iso":"100","shutter_speed":"4","title":"","orientation":"1"}" data-image-title="iara-vidal-header" data-image-description="" data-image-caption="<p>Photo credit: Todd Eddy. Shared under a Creative Commons license. Click for more info.</p> " data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=640" /></a> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2016/11/11/altmetrics-altmetric-and-science-communication/" rel="bookmark">Altmetrics, ‘Altmetric,’ and Science Communication</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2016/11/11/altmetrics-altmetric-and-science-communication/" rel="bookmark"><time class="entry-date published" datetime="2016-11-11T10:00:09+00:00">November 11, 2016</time><time class="updated" datetime="2016-11-09T20:25:35+00:00">November 9, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2016/11/11/altmetrics-altmetric-and-science-communication/#comments">3 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <figure data-shortcode="caption" id="attachment_3165" aria-describedby="caption-attachment-3165" style="width: 650px" class="wp-caption aligncenter"><a href="https://www.flickr.com/photos/vrillusions/5197046091/in/photolist-8VfdJX-8s6vNP-co2TNf-7Vjdno-7xWJEf-eXVPm-txQv-9qwxB7-99Z4yg-3DQHe-3r7M89-68Bhi1-mgeV-rkQXqN-dGcJ7d-jTTb8-7se3nu-bnUniu-4zNN3p-2WHGk-gH1GA-4EXXe-maDsVu-4ZwUo-btAkPV-e3oPPZ-vqM3X-e4ZTnB-czEz6C-81Z5oX-jTTpn-dNfR7u-iWS54K-qmSXfu-qFuiTq-hjVm3Z-2dhjjB-2mMKp-5WAHtn-jTT4j-55XoaG-7xWK7u-j4h1Ho-i2k8V4-qPSAWz-bvKNGR-jTTik-q6cLym-2QJsM-6i71BR"><img data-attachment-id="3165" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/2016/11/11/altmetrics-altmetric-and-science-communication/iara-vidal-header/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg" data-orig-size="1280,444" data-comments-opened="1" data-image-meta="{"aperture":"2.8","credit":"Todd Eddy - vr@vrillusions.com","camera":"Canon EOS 40D","caption":"","created_timestamp":"1289782087","copyright":"","focal_length":"100","iso":"100","shutter_speed":"4","title":"","orientation":"1"}" data-image-title="iara-vidal-header" data-image-description="" data-image-caption="<p>Photo credit: Todd Eddy. Shared under a Creative Commons license. Click for more info.</p> " data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=640" class="wp-image-3165 size-large" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=640&h=222" alt="Photo credit: Todd Eddy. Shared under a Creative Commons license. Click for more info." width="640" height="222" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=640 640w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg 1280w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=150 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=300 300w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=768 768w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2016/11/iara-vidal-header.jpg?w=1024 1024w" sizes="(max-width: 640px) 100vw, 640px" /></a><figcaption id="caption-attachment-3165" class="wp-caption-text">Photo credit: Todd Eddy. Shared under a Creative Commons license. Click for more info.</figcaption></figure> <p><em><strong>Editor’s Note:</strong> This is a guest post from <a href="https://twitter.com/iaravps" target="_blank">Iara Vidal</a>, a Ph.D. student based in Brazil whose work focuses on altmetrics and scholarly communication. If you’re curious about altmetrics, or how they may be relevant to science communication, read on.</em></p> <p>Being overwhelmed by information is not a new phenomenon, but it is a very real problem. We struggle to keep up to date with all the discoveries, papers, and books in our fields of interest. It often seems as though new fields of study, methods, and/or tools are created every month. Buzzwords are all around, and it can be hard to know if there’s anything useful behind the buzz.</p> <p>One of these buzzwords is altmetrics. <a href="https://sciencecommunicationbreakdown.wordpress.com/2016/11/11/altmetrics-altmetric-and-science-communication/#more-3164" class="more-link">Continue reading <span class="screen-reader-text">“Altmetrics, ‘Altmetric,’ and Science Communication”</span> <span class="meta-nav">→</span></a></p> <div id="atatags-26942-674d18b90c34a"></div> <script> __ATA.cmd.push(function() { __ATA.initDynamicSlot({ id: 'atatags-26942-674d18b90c34a', location: 120, formFactor: '001', label: { text: 'Advertisements', }, creative: { reportAd: { text: 'Report this ad', }, privacySettings: { text: 'Privacy', } } }); }); </script> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-2473" class="post-2473 post type-post status-publish format-standard hentry category-uncategorized tag-blogs tag-journals tag-metrics tag-research"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2014/10/31/science-blogging-citations-2014/" rel="bookmark">Science Blogging and Citations</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2014/10/31/science-blogging-citations-2014/" rel="bookmark"><time class="entry-date published" datetime="2014-10-31T13:37:11+00:00">October 31, 2014</time><time class="updated" datetime="2016-05-23T10:32:08+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2014/10/31/science-blogging-citations-2014/#comments">4 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <figure data-shortcode="caption" id="attachment_2474" aria-describedby="caption-attachment-2474" style="width: 600px" class="wp-caption aligncenter"><img data-attachment-id="2474" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/writing/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2014/10/writing.jpg" data-orig-size="600,371" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="Writing" data-image-description="" data-image-caption="<p>Photo credit: North Carolina State University</p> " data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2014/10/writing.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2014/10/writing.jpg?w=600" class="size-full wp-image-2474" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2014/10/writing.jpg?w=640" alt="Photo credit: North Carolina State University" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2014/10/writing.jpg 600w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2014/10/writing.jpg?w=150&h=93 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2014/10/writing.jpg?w=300&h=186 300w" sizes="(max-width: 600px) 100vw, 600px" /><figcaption id="caption-attachment-2474" class="wp-caption-text">Photo credit: North Carolina State University</figcaption></figure> <p><a href="https://twitter.com/FromTheLabBench" target="_blank">Paige Brown Jarreau</a>, author of the SciLogs blog <em><a href="http://www.scilogs.com/from_the_lab_bench/" target="_blank">From The Lab Bench</a></em>, recently wrote a lengthy post on <a href="http://www.scilogs.com/from_the_lab_bench/the-science-of-science-blogging-literature/" target="_blank">the science of science blogging</a>. The post included a lengthy list of related journal articles, and one of them caught my eye: “Do blog citations correlate with a higher number of future citations?” With Paige’s blessing, I decided to unpack that particular paper a bit. <a href="https://sciencecommunicationbreakdown.wordpress.com/2014/10/31/science-blogging-citations-2014/#more-2473" class="more-link">Continue reading <span class="screen-reader-text">“Science Blogging and Citations”</span> <span class="meta-nav">→</span></a></p> <div id="atatags-370373-674d18b90d4fd"> <script type="text/javascript"> __ATA.cmd.push(function() { __ATA.initVideoSlot('atatags-370373-674d18b90d4fd', { sectionId: '370373', format: 'inread' }); }); </script> </div> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-896" class="post-896 post type-post status-publish format-standard hentry category-uncategorized tag-metrics tag-social-media"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2014/01/14/twitter-frustration/" rel="bookmark">Twitter, Analytics, and the Frustration of Silence</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2014/01/14/twitter-frustration/" rel="bookmark"><time class="entry-date published" datetime="2014-01-14T11:56:20+00:00">January 14, 2014</time><time class="updated" datetime="2016-05-23T10:47:20+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2014/01/14/twitter-frustration/#comments">2 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <p>This (short) post is not explicitly about science communication. It’s more about the lack of communication. But I’m hoping that maybe, finally, it will help me get some feedback from Twitter. (<strong>Note:</strong> this post has been updated. See bottom of story.) <a href="https://sciencecommunicationbreakdown.wordpress.com/2014/01/14/twitter-frustration/#more-896" class="more-link">Continue reading <span class="screen-reader-text">“Twitter, Analytics, and the Frustration of Silence”</span> <span class="meta-nav">→</span></a></p> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-523" class="post-523 post type-post status-publish format-standard hentry category-uncategorized tag-journals tag-metrics tag-research tag-social-media"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/06/07/twitter-citations/" rel="bookmark">What Twitter May Be Able to Tell Us (in Advance) about Citations</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/06/07/twitter-citations/" rel="bookmark"><time class="entry-date published" datetime="2013-06-07T08:40:40+00:00">June 7, 2013</time><time class="updated" datetime="2016-05-23T11:37:44+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/06/07/twitter-citations/#comments">3 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <figure data-shortcode="caption" id="attachment_524" aria-describedby="caption-attachment-524" style="width: 600px" class="wp-caption aligncenter"><img data-attachment-id="524" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/scilogs-tweetation/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/06/scilogs-tweetation.jpg" data-orig-size="600,320" data-comments-opened="1" data-image-meta="{"aperture":"5.3","credit":"Roger W Winstead","camera":"NIKON D200","caption":"Engineering student studies in Riddick Lab student lounge. PHOTO BY ROGER WINSTEAD","created_timestamp":"1224756345","copyright":"Roger Winstead\/NC State University","focal_length":"95","iso":"640","shutter_speed":"0.02","title":"","orientation":"1"}" data-image-title="SciLogs Tweetation" data-image-description="" data-image-caption="<p>Image: Roger Winstead</p> " data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/06/scilogs-tweetation.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/06/scilogs-tweetation.jpg?w=600" loading="lazy" class="size-full wp-image-524" title="SciLogs Tweetation" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/06/scilogs-tweetation.jpg?w=640" alt="" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/06/scilogs-tweetation.jpg 600w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/06/scilogs-tweetation.jpg?w=150&h=80 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/06/scilogs-tweetation.jpg?w=300&h=160 300w" sizes="(max-width: 600px) 100vw, 600px" /><figcaption id="caption-attachment-524" class="wp-caption-text">Image: Roger Winstead</figcaption></figure> <p>Social media platforms allow people to exchange information, including scientific information. That’s one reason many <a href="http://www.scilogs.com/communication_breakdown/social-media-not-waste-of-time/" target="_blank">scientists are active on social media</a>. I just read a paper (not new, but new to me) that suggests social media – particularly Twitter – may actually also serve as something of a crystal ball for predicting the scientific impact of journal articles. <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/06/07/twitter-citations/#more-523" class="more-link">Continue reading <span class="screen-reader-text">“What Twitter May Be Able to Tell Us (in Advance) about Citations”</span> <span class="meta-nav">→</span></a></p> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-235" class="post-235 post type-post status-publish format-standard hentry category-uncategorized tag-metrics tag-outreach tag-research"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/15/outreach-outcome-metrics/" rel="bookmark">Let’s Find Out What Science Outreach Can Accomplish</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/15/outreach-outcome-metrics/" rel="bookmark"><time class="entry-date published" datetime="2013-02-15T11:05:50+00:00">February 15, 2013</time><time class="updated" datetime="2016-05-23T11:50:11+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/15/outreach-outcome-metrics/#comments">4 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <figure data-shortcode="caption" id="attachment_236" aria-describedby="caption-attachment-236" style="width: 600px" class="wp-caption aligncenter"><a href="http://www.sxc.hu/photo/1296737"><img data-attachment-id="236" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/scilogs-ruler-header/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-ruler-header.jpg" data-orig-size="600,298" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="SciLogs ruler header" data-image-description="" data-image-caption="<p>How do you measure the impact of science outreach?</p> " data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-ruler-header.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-ruler-header.jpg?w=600" loading="lazy" class="size-full wp-image-236 " title="SciLogs ruler header" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-ruler-header.jpg?w=640" alt="" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-ruler-header.jpg 600w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-ruler-header.jpg?w=150&h=75 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-ruler-header.jpg?w=300&h=149 300w" sizes="(max-width: 600px) 100vw, 600px" /></a><figcaption id="caption-attachment-236" class="wp-caption-text">How do you measure the impact of science outreach? (Photo credit: fangol/stock.chng)</figcaption></figure> <p>[<strong>Note:</strong> This post first ran Feb. 13 on <em>Nature</em>‘s <a href="http://blogs.nature.com/soapboxscience/" target="_blank">Soapbox Science</a> blog.]</p> <p>Many people, including me, will tell you that science outreach is important. This is nothing new. The public lectures of <a href="http://www.rigb.org/contentControl?action=displayContent&id=00000000051" target="_blank">Humphry Davy</a> and <a href="http://www.rigb.org/contentControl?action=displayContent&id=00000000012" target="_blank">Michael Faraday</a> are thought of as crucial elements in the popularization of science in the 19th century, and they are as likely to be remembered for those outreach efforts as they are for their scientific contributions (which were considerable). But here’s the thing – we can’t prove it. <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/15/outreach-outcome-metrics/#more-235" class="more-link">Continue reading <span class="screen-reader-text">“Let’s Find Out What Science Outreach Can Accomplish”</span> <span class="meta-nav">→</span></a></p> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-225" class="post-225 post type-post status-publish format-standard hentry category-uncategorized tag-metrics tag-outreach tag-research"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/11/zoo-outreach-paper/" rel="bookmark">We Studied a Zoo: How Two Studies Assessed Outreach Impact</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/11/zoo-outreach-paper/" rel="bookmark"><time class="entry-date published" datetime="2013-02-11T09:30:51+00:00">February 11, 2013</time><time class="updated" datetime="2016-05-23T11:50:33+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/11/zoo-outreach-paper/#comments">9 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <figure data-shortcode="caption" id="attachment_226" aria-describedby="caption-attachment-226" style="width: 600px" class="wp-caption aligncenter"><a href="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg"><img data-attachment-id="226" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/scilogs-capuchin-monkeys/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg" data-orig-size="600,342" data-comments-opened="1" data-image-meta="{"aperture":"4","credit":"Picasa 3.0","camera":"Canon EOS 20D","caption":"","created_timestamp":"1225627270","copyright":"","focal_length":"200","iso":"400","shutter_speed":"0.0004","title":"","orientation":"1"}" data-image-title="SciLogs-capuchin-monkeys" data-image-description="" data-image-caption="<p>Capuchin monkeys. Image courtesy of Scott Liddell, http://www.scottliddell.net/</p> " data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg?w=600" loading="lazy" class="size-full wp-image-226" title="" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg?w=640" alt="" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg 600w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg?w=150&h=86 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/02/scilogs-capuchin-monkeys.jpg?w=300&h=171 300w" sizes="(max-width: 600px) 100vw, 600px" /></a><figcaption id="caption-attachment-226" class="wp-caption-text"><span class="attachment-credits">Credit: Scott Liddell</span> Capuchin monkeys. Image courtesy of Scott Liddell, <a href="http://www.scottliddell.net/" rel="nofollow">http://www.scottliddell.net/</a></figcaption></figure> <p>At the <a href="http://scienceonline.com/scienceonline2013-sponsors/#" target="_blank">ScienceOnline</a> conference earlier this month, I was bemoaning the dearth of literature evaluating the impact of science outreach activities. Luckily, <a href="https://twitter.com/ayasawada" target="_blank">Mun Keat Looi</a> was part of this conversation, and he steered me to a 2012 paper he thought I’d find interesting. He was right. <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/11/zoo-outreach-paper/#more-225" class="more-link">Continue reading <span class="screen-reader-text">“We Studied a Zoo: How Two Studies Assessed Outreach Impact”</span> <span class="meta-nav">→</span></a></p> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-211" class="post-211 post type-post status-publish format-standard hentry category-uncategorized tag-art tag-metrics tag-research"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/04/art-scicomm-data/" rel="bookmark">Art as a Science Communication Tool: I Need Your Help</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/04/art-scicomm-data/" rel="bookmark"><time class="entry-date published" datetime="2013-02-04T10:00:54+00:00">February 4, 2013</time><time class="updated" datetime="2016-05-23T11:51:07+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/04/art-scicomm-data/#comments">21 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <figure data-shortcode="caption" id="attachment_212" aria-describedby="caption-attachment-212" style="width: 600px" class="wp-caption aligncenter"><a href="http://www.sxc.hu/photo/1216606"><img data-attachment-id="212" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/scilogs-art-research-header/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/01/scilogs-art-research-header.jpg" data-orig-size="600,310" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="SciLogs art research header" data-image-description="" data-image-caption="" data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/01/scilogs-art-research-header.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/01/scilogs-art-research-header.jpg?w=600" loading="lazy" class="size-full wp-image-212" title="SciLogs art research header" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/01/scilogs-art-research-header.jpg?w=640" alt="" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/01/scilogs-art-research-header.jpg 600w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/01/scilogs-art-research-header.jpg?w=150&h=78 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2013/01/scilogs-art-research-header.jpg?w=300&h=155 300w" sizes="(max-width: 600px) 100vw, 600px" /></a><figcaption id="caption-attachment-212" class="wp-caption-text">Photo credit: asifthebes/stock.xchng</figcaption></figure> <p>Visual art has the power to inspire, provoke and fascinate. I know some incredibly talented artists that focus on scientific subjects, and I think their work is a beautiful and valuable science communication tool – but I’m having a hard time quantifying that value. So I want you to help me out. <a href="https://sciencecommunicationbreakdown.wordpress.com/2013/02/04/art-scicomm-data/#more-211" class="more-link">Continue reading <span class="screen-reader-text">“Art as a Science Communication Tool: I Need Your Help”</span> <span class="meta-nav">→</span></a></p> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-33" class="post-33 post type-post status-publish format-standard hentry category-uncategorized tag-basics tag-blogs tag-metrics tag-social-media tag-writing"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2012/11/05/communication-101/" rel="bookmark">Communication 101</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2012/11/05/communication-101/" rel="bookmark"><time class="entry-date published" datetime="2012-11-05T10:00:11+00:00">November 5, 2012</time><time class="updated" datetime="2016-05-23T11:58:27+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2012/11/05/communication-101/#comments">4 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <p><a href="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg"><img data-attachment-id="34" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/scicomm101-scilogs/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg" data-orig-size="515,315" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="SciComm101 SciLogs" data-image-description="" data-image-caption="" data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg?w=515" loading="lazy" class="aligncenter size-full wp-image-34" title="SciComm101 SciLogs" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg?w=640" alt="" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg 515w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg?w=150&h=92 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/scicomm101-scilogs.jpg?w=300&h=183 300w" sizes="(max-width: 515px) 100vw, 515px" /></a></p> <p>If we’re going to be talking about science communication, it’s worthwhile to have a brief overview of communication basics. I have a hunch I’ll be linking back to this post a lot. <a href="https://sciencecommunicationbreakdown.wordpress.com/2012/11/05/communication-101/#more-33" class="more-link">Continue reading <span class="screen-reader-text">“Communication 101”</span> <span class="meta-nav">→</span></a></p> </div><!-- .entry-content --> </div> </article><!-- #post-## --> <article id="post-28" class="post-28 post type-post status-publish format-standard hentry category-uncategorized tag-blogs tag-metrics"> <div class="entry-wrapper"> <header class="entry-header"> <h1 class="entry-title"><a href="https://sciencecommunicationbreakdown.wordpress.com/2012/10/28/unconventional-metrics/" rel="bookmark">Unconventional Metrics: How Can I Tell If My Blog Is Working?</a></h1> <div class="entry-meta"> <span class="posted-on">On <a href="https://sciencecommunicationbreakdown.wordpress.com/2012/10/28/unconventional-metrics/" rel="bookmark"><time class="entry-date published" datetime="2012-10-28T18:09:54+00:00">October 28, 2012</time><time class="updated" datetime="2016-05-23T11:59:20+00:00">May 23, 2016</time></a></span><span class="byline"> By <span class="author vcard"><a class="url fn n" href="https://sciencecommunicationbreakdown.wordpress.com/author/shiplives/">Matt Shipman</a></span></span><span class="comments-link"><a href="https://sciencecommunicationbreakdown.wordpress.com/2012/10/28/unconventional-metrics/#comments">3 Comments</a></span> </div><!-- .entry-meta --> </header><!-- .entry-header --> <div class="entry-content"> <figure data-shortcode="caption" id="attachment_29" aria-describedby="caption-attachment-29" style="width: 515px" class="wp-caption aligncenter"><a href="http://www.sxc.hu/photo/1159095"><img data-attachment-id="29" data-permalink="https://sciencecommunicationbreakdown.wordpress.com/measuring-tape-scilogs/" data-orig-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/measuring-tape-scilogs.jpg" data-orig-size="515,228" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1"}" data-image-title="Measuring tape SciLogs" data-image-description="" data-image-caption="" data-medium-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/measuring-tape-scilogs.jpg?w=300" data-large-file="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/measuring-tape-scilogs.jpg?w=515" loading="lazy" class="size-full wp-image-29" title="Measuring tape SciLogs" src="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/measuring-tape-scilogs.jpg?w=640" alt="" srcset="https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/measuring-tape-scilogs.jpg 515w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/measuring-tape-scilogs.jpg?w=150&h=66 150w, https://sciencecommunicationbreakdown.wordpress.com/wp-content/uploads/2012/10/measuring-tape-scilogs.jpg?w=300&h=133 300w" sizes="(max-width: 515px) 100vw, 515px" /></a><figcaption id="caption-attachment-29" class="wp-caption-text">Photo: ljleavell/stock.xchng</figcaption></figure> <p>So you started a blog to give yourself a place to write about science. You’re using social media to push your posts out, and you know that <em>some</em> people are reading them. But how can you tell if you’re reaching the people you want to reach? And, more importantly, are you any closer to achieving your communication goals? <a href="https://sciencecommunicationbreakdown.wordpress.com/2012/10/28/unconventional-metrics/#more-28" class="more-link">Continue reading <span class="screen-reader-text">“Unconventional Metrics: How Can I Tell If My Blog Is Working?”</span> <span class="meta-nav">→</span></a></p> </div><!-- .entry-content --> </div> </article><!-- #post-## --> </main><!-- #main --> </div><!-- #primary --> <div id="secondary" class="widget-area" role="complementary"> <aside id="search-3" class="widget widget_search"><form role="search" method="get" class="search-form" action="https://sciencecommunicationbreakdown.wordpress.com/"> <label> <span class="screen-reader-text">Search for:</span> <input type="search" class="search-field" placeholder="Search …" value="" name="s" title="Search for:" /> </label> <button type="submit" class="search-submit"> <span class="genericon genericon-search"> <span 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