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12.9815 12.683 12.3509 12.3292 11.9268L10.7935 13.208ZM8.6965 10.6946L10.7935 13.208L12.3292 11.9268L10.2322 9.41333L8.6965 10.6946Z" fill="white"/> </svg> </button> </form> </div> <a href="/apply-now/" class="btn contact flex align-center">Apply now</a> </div> </div> </header> </div> </div> </div> </div> </div> </div> </div> </div> </header> <div id="fl-main-content" class="fl-page-content" itemprop="mainContentOfPage" role="main"> <div class="fl-builder-content fl-builder-content-26 fl-builder-global-templates-locked" data-post-id="26"><div class="fl-row fl-row-full-width fl-row-bg-none fl-node-50ybotiuanlv fl-row-default-height fl-row-align-center" data-node="50ybotiuanlv"> <div class="fl-row-content-wrap"> <div class="fl-row-content fl-row-full-width fl-node-content"> <div class="fl-col-group fl-node-263vzqi8j1ty" data-node="263vzqi8j1ty"> <div class="fl-col fl-node-1dp29mew63nx fl-col-bg-color" data-node="1dp29mew63nx"> <div class="fl-col-content fl-node-content"><div class="fl-module fl-module-insight-intro fl-node-6t5dfn3z84pu" data-node="6t5dfn3z84pu"> <div class="fl-module-content fl-node-content"> <div class="insight-intro"> <div class="insight-intro-wrapper"> <h1>From The Block to the Games: Carly Bellette’s role in shaping Network Sponsorships at Nine </h1> <p>Discover more about Carly’s role and the valuable skills she has developed in the fast-paced world of live sports.</p> <div class="image-wrapper"> <img width="1440" height="810" src="https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1473-2-Enhanced-NR-1440x810.jpg" class="attachment-large size-large wp-post-image" alt="Carly Ballette's photo infront of Olympics poster" decoding="async" loading="lazy" srcset="https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1473-2-Enhanced-NR-1440x810.jpg 1440w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1473-2-Enhanced-NR-980x551.jpg 980w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1473-2-Enhanced-NR-768x432.jpg 768w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1473-2-Enhanced-NR-1536x864.jpg 1536w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1473-2-Enhanced-NR.jpg 1920w" sizes="auto, (max-width: 1440px) 100vw, 1440px" /> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="fl-row fl-row-full-width fl-row-bg-none fl-node-dxt4vgukcai3 fl-row-default-height fl-row-align-center insight-content" data-node="dxt4vgukcai3"> <div class="fl-row-content-wrap"> <div class="fl-row-content fl-row-fixed-width fl-node-content"> <div class="fl-col-group fl-node-46bq7sar1l38" data-node="46bq7sar1l38"> <div class="fl-col fl-node-2gy8zbdvowr4 fl-col-bg-color" data-node="2gy8zbdvowr4"> <div class="fl-col-content fl-node-content"><div class="fl-module fl-module-rich-text fl-node-wf3i26g0s7rc" data-node="wf3i26g0s7rc"> <div class="fl-module-content fl-node-content"> <div class="fl-rich-text"> <p>In the intricate world of sponsorship management, Carly Bellette plays a pivotal role at Nine. Carly rejoined Nine in 2015 and today works as the Network Sponsorship Manager under Broadcast Traffic Operations. Along with her team, Carly forms the backbone behind the seamless integration of commercial content in some of Australia’s most beloved TV programs, including The Block and Married at First Sight (MAFS).</p> <h2 class="wp-block-heading"><strong>The Role: More than just ads</strong></h2> <p>Carly’s role isn’t just about placing ads. It’s a complex, multifaceted job that requires a deep understanding of the content and the commercial objectives. Carly describes her role as being the “go-between”sales, programming, and production, ensuring that every piece of sponsored content is perfectly aligned with the programming. Whether integrating McCafé into The Block or ensuring that Toyota ads play during critical moments of Olympic coverage, Carly’s team makes sure everything looks “nice and seamless” on screen.</p> <p>The role demands a range of skills that Carly has honed over the years, including meticulous attention to detail, strategic thinking, and adaptability. However, her recent experience working on the Olympics has offered incredible new learning opportunities and challenges.</p> <figure class="wp-block-image size-large"><img fetchpriority="high" decoding="async" width="1440" height="810" src="https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1463-2-Enhanced-NR-1440x810.jpg" alt="Carly Ballette in the cafeteria with Australia flags and Olympic rings" class="wp-image-1160" srcset="https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1463-2-Enhanced-NR-1440x810.jpg 1440w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1463-2-Enhanced-NR-980x551.jpg 980w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1463-2-Enhanced-NR-768x432.jpg 768w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1463-2-Enhanced-NR-1536x864.jpg 1536w, https://ninecareers.com.au/wp-content/uploads/2024/08/IMG_1463-2-Enhanced-NR.jpg 1920w" sizes="(max-width: 1440px) 100vw, 1440px" /></figure> <h2 class="wp-block-heading"><strong>The Olympics: A career-defining challenge</strong></h2> <p>One of the most rewarding aspects of Carly’s role is the continuous learning and career development it offers. The Olympics, in particular, allowed Carly to step out of her usual routine, work more closely with production teams, and see firsthand how TV goes to air. “This experience has opened my eyes to many other areas within the business and where I might want to take my career next,” Carly shares.</p> <p>Carly’s journey at Nine started almost a decade ago, and her role has evolved significantly since then. Originally hired as a Traffic Manager, Carly’s experience in sponsorship management quickly became invaluable. She was instrumental in co-creating her current role, recognising a gap in the business, and helping to grow the function as the demand for premium sponsorships increased.</p> <h2 class="wp-block-heading"><strong>Thriving in a dynamic environment</strong></h2> <p>Carly’s passion for her work is evident. “I absolutely love it, sponsorships is my jam,” she says, reflecting on how the role has grown over the years. From managing a $10 million sponsorship budget for The Block when she started, to overseeing a $30 million budget today, Carly’s contributions have been nothing short of transformative.</p> <p>Despite the sometimes chaotic nature of her job, Carly wouldn’t have it any other way. She thrives in the dynamic environment and relishes the thrill of working in an industry she’s been passionate about since childhood. </p> <p>Carly’s adaptability, curiosity, and openness to new experiences have been crucial to her success in this fast-paced role. While most viewers at home might not realise the complexities of aligning ad breaks and commercials, Carly is at the forefront, ensuring everything runs smoothly for a seamless viewing experience.</p> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="fl-row fl-row-full-width fl-row-bg-color fl-node-81rshqmixucz fl-row-default-height fl-row-align-center" data-node="81rshqmixucz"> <div class="fl-row-content-wrap"> <div class="fl-row-content fl-row-full-width fl-node-content"> <div class="fl-col-group fl-node-32aue8r1zm07" data-node="32aue8r1zm07"> <div class="fl-col fl-node-td8ok97egrwy fl-col-bg-color" data-node="td8ok97egrwy"> <div class="fl-col-content fl-node-content"><div class="fl-module fl-module-insight-slider fl-node-pya28l0gedf4" data-node="pya28l0gedf4"> <div class="fl-module-content fl-node-content"> <div class="insight-slider"> <div class="insight-slider-intro"> <div class="insight-slider-intro-wrap flex space-between"> <h3>Read our <strong>Content</strong></h3> <div id="insight-nav" class="arrows flex"> <div class="prev"> <span class="fl-icon"> <i class="fas fa-angle-left" aria-hidden="true"></i> </span> </div> <div class="next"> <span class="fl-icon"> <i class="fas fa-angle-right" aria-hidden="true"></i> </span> </div> </div> </div> </div> <div class="insight-slider-wrapper flex slick-slider"> <div class="insight-item"> <article class="insight"> <a href="https://ninecareers.com.au/qa-with-maddy-callender-senior-producer-wide-world-of-sports/" class="image"> <img width="980" height="657" src="https://ninecareers.com.au/wp-content/uploads/2023/07/Maddy-Callander-1-1-980x657.jpg" class="attachment-medium size-medium wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://ninecareers.com.au/wp-content/uploads/2023/07/Maddy-Callander-1-1-980x657.jpg 980w, https://ninecareers.com.au/wp-content/uploads/2023/07/Maddy-Callander-1-1-768x515.jpg 768w, https://ninecareers.com.au/wp-content/uploads/2023/07/Maddy-Callander-1-1.jpg 1400w" sizes="auto, (max-width: 980px) 100vw, 980px" /> </a> <a href="https://ninecareers.com.au/qa-with-maddy-callender-senior-producer-wide-world-of-sports/"> <h5>Q&A with Maddy Callender: Senior Producer – Wide World of Sports</h5> </a> <p>A unique Nine story, working on the National Rugby League, championing the Beanie for Brain Cancer round with the Mark Hughes Foundation and many other magic moments with the WWOS team. </p> </article> </div> <div class="insight-item"> <article class="insight"> <a href="https://ninecareers.com.au/qa-with-gabi-richardson-content-partnerships-executive-sport-powered/" class="image"> <img width="980" height="551" src="https://ninecareers.com.au/wp-content/uploads/2023/07/IMG-8961-1-980x551.jpg" class="attachment-medium size-medium wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://ninecareers.com.au/wp-content/uploads/2023/07/IMG-8961-1-980x551.jpg 980w, https://ninecareers.com.au/wp-content/uploads/2023/07/IMG-8961-1-1440x810.jpg 1440w, https://ninecareers.com.au/wp-content/uploads/2023/07/IMG-8961-1-768x432.jpg 768w, https://ninecareers.com.au/wp-content/uploads/2023/07/IMG-8961-1-1536x864.jpg 1536w, https://ninecareers.com.au/wp-content/uploads/2023/07/IMG-8961-1.jpg 1920w" sizes="auto, (max-width: 980px) 100vw, 980px" /> </a> <a href="https://ninecareers.com.au/qa-with-gabi-richardson-content-partnerships-executive-sport-powered/"> <h5>Q&A with Gabi Richardson: Content Partnerships Executive – Sport / Powered</h5> </a> <p>Gabi works with the program production teams (e.g. WWOS) and the sales teams to find commercial opportunities that compliment our sports coverage. 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