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Edsel 역사는 이유–포드 Edsel 실패 | Image & Innovation

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Edsel 의 짧은 역사는 자동차 산업뿐만 아니라 비즈니스에서 누구에게나 매혹적인 경계의 이야기를 만듭니다.</p> <p>일반 자동차 리뷰에서 우리의 친구들은 새로운 다큐멘터리 팟 캐스트에서 Edsel 의 역사에 들어갔다. 그것은 자동차 사업에 관심이있는 사람을위한 훌륭한 청취입니다., </p> <p>헨리 포드 II 의 지도력하에 포드 자동차 회사는 미국에서 가장 밝은 마음의 일부를 경영진으로 고용했습니다. Whiz Kids 라고 불리는이 그룹은 FORD 와 Mercury 사이에 구멍을 뚫을 수있는 새로운 브랜드로 미국에서 Ford 의 시장 점유율을 높이기를 원했습니다. </p> <p>유일한 문제는 그들이 좋은 이름을 내놓을 수 없다는 것입니다. 후에 그대로 수천의 이름이 제안되었다,그들은 결국에 정착 Edsel,첫 번째 이름의 헨리 포드의 아들은 헨리 II 의 아버지&#8221;정착이 되&#8221;key word here., 들의 많은 새로운 기술에 Edsel 도 하지만 아무도 정말 대한 명확한 비전을 가지고 있었다 자동차가 수반되어야 합니다. 설상가상으로,건설 된 첫 번째 Edsels 는 생산 문제에 시달리고 딜러들을 격분 시켰습니다.</p> <p>대중은이 기묘하게 스타일 된,심하게 명명 된,잘못 생각한 차도 실제로 이해하지 못했습니다. 1958 년에 데뷔했을 때 Edsel 이 가진 작은 성공 기회가 무엇이든 경기 침체로 사망했습니다. 그들의 신용에,포드 경영진은 1959 의 끝에 Edsel 상표를 죽이는 그들의 손에 있던 실패의 얼마를 깨달았다., </p> <p>나쁜 상황은 Edsel 의 죽음에 큰 역할을했지만 돌이켜 보면 차가 처음부터 운명 지어 졌던 것처럼 보입니다. 포드는 당시 똑똑한 경영진이 풍부했지만,Edsel 에서 일하는 손이 너무 많아서 프로젝트는 방향이 없었습니다. </p> <p>그것은 우연하는 세계에서 가장 성공적인 자동차–자동차 티 모델,비틀,미니,및 다른 사람이 생각했에 의해 개인이나 소규모 그룹이 있습니다. 자동차에서 일하는 사람들이 많을수록 그 의도가 더 혼란스러워집니다. 비즈니스에서 가장 밝고 선의의 마음을 가지고 있더라도. </p> <div>이 콘텐츠는 YouTube 에서 가져옵니다., 당신을 찾을 수 있습니다 같은 콘텐츠에 다른 형식으로,또는 당신을 찾을 수 있습니다 더 많은 정보에서 자신의 웹 사이트입니다.</div> <div> <div></div> </div> <div>이 컨텐츠를 만들고 유지된 제삼자에 의해,그리고 가져온 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