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Study shows high-intent consumers are contacting businesses on Yelp

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href="https://restaurants.yelp.com/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For restaurants </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://restaurants.yelp.com/products/yelp-guest-manager/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Guest Manager </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://restaurants.yelp.com/products/yelp-kiosk/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Kiosk </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://restaurants.yelp.com/products/restaurant-ads/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Restaurant Ads </span> </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/brands/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For larger brands </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/brands/ad-solutions/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Ad Solutions </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/brands/ad-solutions/yelp-audiences/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Audiences </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/brands/ad-solutions/enhanced-profiles/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Enhanced Profiles </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/brands/measurement/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Measurement Tools </span> </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/data/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Data Licensing </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/data/products/fusion-insights/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Fusion Insights </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/data/products/fusion-ai/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Fusion AI </span> </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--3 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Solutions</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 28.7574L59.3987 2.2397C60.5703 1.06813 62.4698 1.06813 63.6413 2.2397C64.8129 3.41127 64.8128 5.31078 63.6413 6.48236L35.0012 35.1214C33.8297 36.2929 31.9302 36.2929 30.7586 35.1213L2.11965 6.48233C0.948074 5.31076 0.948074 3.41126 2.11965 2.2397Z" fill="#000"/> </svg> </a> <div class="c-navigation-mega-menu c-navigation-mega-menu--3 js-mega-menu"> <div class="o-wrapper c-navigation-mega-menu__inner c-navigation-mega-menu__inner--3"> <a class="c-navigation-mega-menu__back js-mega-menu-back" href="#"> <svg class="c-navigation-mega-menu__back-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M33.7603 2.11965C34.9319 3.29122 34.9319 5.19071 33.7603 6.36229L7.24258 32.88L33.7603 59.3987C34.9319 60.5703 34.9319 62.4698 33.7603 63.6413C32.5887 64.8129 30.6892 64.8128 29.5176 63.6413L0.87862 35.0012C-0.292919 33.8297 -0.292904 31.9302 0.878654 30.7586L29.5177 2.11965C30.6892 0.948074 32.5887 0.948074 33.7603 2.11965Z" fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--3"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--3" href="https://business.yelp.com/solutions/home-local-services/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For small businesses </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Attract local customers with easy, effective advertising solutions tailored for small businesses. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--3" href="https://restaurants.yelp.com/products/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For restaurants </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Seat more guests with the only reservation and waitlist software designed for the millions of hungry folks searching on Yelp, Google and Apple Maps. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--3" href="https://business.yelp.com/brands/ad-solutions/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> For larger brands </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Advertising solutions for multi-location businesses and national brands to reach consumers with high purchase intent. </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--4 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Resources</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 28.7574L59.3987 2.2397C60.5703 1.06813 62.4698 1.06813 63.6413 2.2397C64.8129 3.41127 64.8128 5.31078 63.6413 6.48236L35.0012 35.1214C33.8297 36.2929 31.9302 36.2929 30.7586 35.1213L2.11965 6.48233C0.948074 5.31076 0.948074 3.41126 2.11965 2.2397Z" fill="#000"/> </svg> </a> <div class="c-navigation-mega-menu c-navigation-mega-menu--4 js-mega-menu"> <div class="o-wrapper c-navigation-mega-menu__inner c-navigation-mega-menu__inner--4"> <a class="c-navigation-mega-menu__back js-mega-menu-back" href="#"> <svg class="c-navigation-mega-menu__back-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M33.7603 2.11965C34.9319 3.29122 34.9319 5.19071 33.7603 6.36229L7.24258 32.88L33.7603 59.3987C34.9319 60.5703 34.9319 62.4698 33.7603 63.6413C32.5887 64.8129 30.6892 64.8128 29.5176 63.6413L0.87862 35.0012C-0.292919 33.8297 -0.292904 31.9302 0.878654 30.7586L29.5177 2.11965C30.6892 0.948074 32.5887 0.948074 33.7603 2.11965Z" fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--4"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/resources/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Resource links </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="/resources/articles" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Articles </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="/resources/success-stories/" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Success stories </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="/resources/podcasts" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Podcasts </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="/resources/events" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Events </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="/resources/videos" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Educational videos </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="/resources/?filter-search=guide" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> E-books & guides </span> </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://business.yelp.com/resources/yelp-business-school/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Guide for Local Businesses </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Discover our latest curated resources designed to provide marketing and growth solutions for your small business. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link c-navigation-mega-menu__row--arrow-link c-navigation-mega-menu__row--description"> <a class="c-navigation-mega-menu__link c-navigation-mega-menu__link--4" href="https://biz.yelp.com/support-center/" target="_blank"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Support Center </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> <div class="c-navigation-mega-menu__link-description"> Explore comprehensive guides and articles offering insights on account management, best practices, billing support, and more. </div> </a> </div> </div> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--html"> <div class="c-navigation-mega-menu__html"> <img src="https://business.yelp.com/wp-content/uploads/2024/09/cartoon-two-women-sitting-high-fiving-300x171.webp" style="position: relative; z-index: 2; 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<a class="c-site-header__mobile-nav-toggle js-mobile-nav-toggle" href="#" aria-label="Mobile Nav Toggler"> <span></span> <span></span> <span></span> </a> </div> </div> </header> <main class="o-main js-main"> <div class="s-single-post"> <section class="o-section s-single-post__breadcrumbs"> <div class="o-wrapper o-wrapper--narrow"> <nav class="c-breadcrumbs"> <div class="c-breadcrumbs__item"> <a class="c-breadcrumbs__link" href="https://business.yelp.com"> Home </a> <span class="c-breadcrumbs__sep">/</span> </div> <div class="c-breadcrumbs__item"> <a class="c-breadcrumbs__link" href="/resources"> Resources </a> <span class="c-breadcrumbs__sep">/</span> </div> <div class="c-breadcrumbs__item"> <a class="c-breadcrumbs__link" href="https://business.yelp.com/resources/articles/"> Articles </a> </div> </nav> </div> </section> <article class="o-section s-single-post__article"> <div class="o-wrapper o-wrapper--narrow"> <h1 class="h2 s-single-post__title"> Study shows high-intent consumers are contacting businesses quickly on Yelp </h1> </div> <div class="o-wrapper o-wrapper--narrow"> <div class="s-single-post__content s-standard-content s-wp-content"> <p><img fetchpriority="high" decoding="async" class="aligncenter wp-image-6964" src="https://business.yelp.com/wp-content/uploads/2023/01/74-million-visitors.png" alt="Infographic: 74+ million people visit Yelp each month looking for businesses" width="737" height="193" /></p> <p>74+ million people visit Yelp each month looking for businesses of all types<sup>1</sup>—from plumbers to hair salons—and these customers are ready to connect: <strong>57% of users contact a business they found on Yelp within a day</strong>, according to a Yelp survey.<sup>2</sup></p> <p>But before they decide on a business, <strong>90% of people on Yelp are comparing their options</strong>.<sup>2</sup> How can you stand out from the competition and attract those prospects?</p> <p><img decoding="async" class="aligncenter size-large wp-image-6964" src="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_35-1-1024x176.jpg" alt="Infographic: Businesses with Yelp Ads get 2.5 times more leads" width="1024" height="176" srcset="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_35-1-1024x176.jpg 1024w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_35-1-300x52.jpg 300w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_35-1-768x132.jpg 768w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_35-1-752x129.jpg 752w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_35-1-600x103.jpg 600w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_35-1.jpg 1144w" sizes="(max-width: 1024px) 100vw, 1024px" /></p> <ol> <li><strong>Make sure your page is complete.<br /> </strong>Potential customers want to know everything about your business as they decide where to spend their money, so be sure your page gives them all the important details. Businesses with a photo, website, phone number, and business hours listed on their Yelp Business Page averaged <strong>7.6x more page views per month</strong> than businesses without that content.<sup>3</p> <p></sup>Plus consider the <a href="https://business.yelp.com/products/upgrades/">Upgrade Package</a>, which includes additional tools that can help your page stand out—from Yelp Connect (create posts that Yelp promotes) to Slideshow (choose the order of your page’s photos). When shown two businesses side-by-side in search, <strong>95% of Yelp users said they’d choose the business with Upgrade Package features</strong> over the one without.<sup>2</sup></li> <li><strong>Try </strong><a href="https://business.yelp.com/products/yelp-ads/"><strong>Yelp Ads</strong></a>.<br /> With Yelp Ads, your business is displayed in a number of key places on the site and app including above relevant search results and on your competitors’ pages. This means customers are more likely to find you while searching for the services you offer—and more people finding you means more leads for your business: <strong>Businesses with Yelp Ads get 2.5x more leads.</strong><sup>4</sup></li> </ol> <div class="c-inline-cta"> <div class="c-inline-cta__content-container"> <h2 class="h3 c-inline-cta__title">Get more leads</h2> <div class="c-inline-cta__content s-standard-content"> <p>Reach more customers with placements on search and competitors' pages.</p> </div> <a class="c-button c-button--primary js-cta-button" href="https://biz.yelp.com/ads/?utm_medium=y4bweb&utm_source=resources-study-shows-high-intent-consumers-are-contacting-businesses-quickly-on-yelp&utm_content=start-advertising-promo-cta&utm_campaign=ad-start-y4bweb&promo=Y4BWSPPHRB300" target="_blank" > Start Yelp Ads</a> </div> <div class="c-inline-cta__image-container"> <div class="c-inline-cta__image-wrapper"> <img decoding="async" class="o-image c-inline-cta__image" src="https://business.yelp.com/wp-content/uploads/2024/05/inline-cta-image-03.png" srcset="https://business.yelp.com/wp-content/uploads/2024/05/inline-cta-image-03-240x160.png 240w, https://business.yelp.com/wp-content/uploads/2024/05/inline-cta-image-03-477x378.png 567w, https://business.yelp.com/wp-content/uploads/2024/05/inline-cta-image-03.png 656w, https://business.yelp.com/wp-content/uploads/2024/05/inline-cta-image-03-300x358.png 300w, https://business.yelp.com/wp-content/uploads/2024/05/inline-cta-image-03.png 600w, https://business.yelp.com/wp-content/uploads/2024/05/inline-cta-image-03.png 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > <img decoding="async" src="https://business.yelp.com/wp-content/uploads/2024/02/yelp-splash-red.svg" alt="" class="o-image c-inline-cta__icon" aria-hidden="true" style="top: 45%; left: 1%; height: 25%;"> </div> </div> </div> <h2 id="h-most-customer-searches-are-by-service-or-product-not-business-name" class="wp-block-heading">Most customer searches are by service or product, not business name</h2> <p><img decoding="async" class="aligncenter size-large wp-image-6961" src="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_2_810-1024x272.jpg" alt="Infographic: 8 out of every 10 searches for businesses on Yelp don't include a specific business name" width="1024" height="272" srcset="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_2_810-1024x272.jpg 1024w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_2_810-300x80.jpg 300w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_2_810-768x204.jpg 768w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_2_810-752x200.jpg 752w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_2_810-600x159.jpg 600w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_2_810.jpg 1144w" sizes="(max-width: 1024px) 100vw, 1024px" /></p> <p>Customers are searching on Yelp to find new businesses—perhaps they weren’t satisfied with their last electrician, or maybe they moved states and are looking for a local tax accountant. They have a need but aren’t sure exactly who they’ll do business with—in fact, <strong>eight out of 10 searches on Yelp don’t include a specific business name</strong><sup>5</sup>; instead, customers are searching for a product or service, like plumbing repair or a pediatric dentist. When your Yelp Page is complete and displayed in key places on Yelp, it gives you the opportunity to capture these new customers as they shop around to see which business best suits their project or service needs.</p> <p>Customers are also looking for businesses they can trust. <strong>82% of users say they’re more likely to choose a business that has a Verified License badge</strong> on Yelp versus a business that does not.<sup>2</sup></p> <h2 id="h-customers-are-doing-more-than-just-browsing-yelp">Customers are doing more than just browsing Yelp</h2> <p>Customers aren’t passively looking around on Yelp, they’re engaging. <strong>Users have posted 244 million cumulative reviews on Yelp</strong><sup>6</sup>, and many of them are using Yelp while they’re on the go—33 million devices have the Yelp app installed.</p> <p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-6962" src="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_6_3x-1024x272.jpg" alt="Infographic: Businesses that respond to messages and requests within 24 hours get 3 times more messages and requests" width="1024" height="272" srcset="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_6_3x-1024x272.jpg 1024w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_6_3x-300x80.jpg 300w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_6_3x-768x204.jpg 768w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_6_3x-752x200.jpg 752w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_6_3x-600x159.jpg 600w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_6_3x.jpg 1144w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></p> <p>Customers are also looking to get in touch with businesses directly. Over 60,000 new requests for quotes, consultations or other messages are sent to businesses on Yelp every day.<sup>8</sup> The trick to getting your share of those leads?</p> <p><a href="https://blog.yelp.com/businesses/4-tips-for-turning-job-requests-into-sales/" target="_blank" rel="noopener">Respond quickly</a>: <strong>Businesses that respond to messages and requests within 24 hours get 3x more messages and requests.</strong><sup>9</sup></p> <p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-6963" src="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_7_83-1024x272.jpg" alt="Infographic: 83% of users hire or buy from a business they found on Yelp" width="1024" height="272" srcset="https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_7_83-1024x272.jpg 1024w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_7_83-300x80.jpg 300w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_7_83-768x204.jpg 768w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_7_83-752x200.jpg 752w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_7_83-600x159.jpg 600w, https://business.yelp.com/wp-content/uploads/2023/08/Y4B-Infographics-Stat-Updates_7_83.jpg 1144w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></p> <p>Ultimately, a majority of customers end their business search on Yelp: <strong>83% of users hire or buy from a business they found on Yelp</strong><sup>2</sup>, making your Yelp Page a powerful marketing engine. Be sure you’re fully maximizing your online presence on Yelp with a complete, accurate page that shows up in the places where millions of customers are actively searching.</p> <div class="c-inline-cta"> <div class="c-inline-cta__content-container"> <h2 class="h3 c-inline-cta__title">Get found for free</h2> <div class="c-inline-cta__content s-standard-content"> <p>Show up for any of the millions of customers on Yelp searching for a business like yours.</p> </div> <a class="c-button c-button--primary js-cta-button" href="https://biz.yelp.com/claim?utm_medium=y4bweb&utm_source=seo-local-business-article&utm_content=verify-free-listing-promo-cta&utm_campaign=claim-flow-y4bweb" target="_blank" > Verify my free listing</a> </div> <div class="c-inline-cta__image-container"> <div class="c-inline-cta__image-wrapper"> <img decoding="async" class="o-image c-inline-cta__image" src="https://business.yelp.com/wp-content/uploads/2024/03/inline-cta-image-01.png" srcset="https://business.yelp.com/wp-content/uploads/2024/03/inline-cta-image-01-240x160.png 240w, https://business.yelp.com/wp-content/uploads/2024/03/inline-cta-image-01-378x378.png 567w, https://business.yelp.com/wp-content/uploads/2024/03/inline-cta-image-01.png 656w, https://business.yelp.com/wp-content/uploads/2024/03/inline-cta-image-01-300x358.png 300w, https://business.yelp.com/wp-content/uploads/2024/03/inline-cta-image-01.png 600w, https://business.yelp.com/wp-content/uploads/2024/03/inline-cta-image-01.png 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > <img decoding="async" src="https://business.yelp.com/wp-content/uploads/2024/02/yelp-splash-red.svg" alt="" class="o-image c-inline-cta__icon" aria-hidden="true" style="top: 45%; left: 1%; height: 25%;"> </div> </div> </div> <div style="color: #8b8b8b; font-size: 14px; font-weight: 400;"><sup>1</sup> Comscore, monthly average for 2023.<br /> <sup>2</sup> Based on a survey conducted by Yelp in August 2022. Methodology usedComScore demographics and people who reported having used Yelp in the prior 3 months.<br /> <sup>3</sup> Yelp Internal Data, 2022. Based on an analysis of businesses that added a photo, URL, phone number and business hours to their business page between March 2021- March 2022.<br /> <sup>4</sup> Yelp Internal Data, 2022. Based on the average number of leads for businesses that bought Yelp Ads versus those that did not between March 2021 &#8211; February 2022.<br /> <sup>5</sup> Yelp Internal Data, January 2021.<br /> <sup>6</sup> Yelp Internal Data, 2021. As of December 31, 2021. Yelp users have contributed a total of 244 million cumulative reviews. Contributed reviews include those that are recommended, not recommended, or removed from Yelp&#8217;s platform.<br /> <sup>7</sup> Yelp Internal Data, 2021. Based on the monthly average for 2021.<br /> <sup>8</sup> Yelp Internal Data, 2022. Based on an analysis conducted between April 2021 and April 2022.<br /> <sup>9</sup> Yelp Internal Data, 2022. Based on an analysis of the average response time for businesses that responded to messages and requests within 24 hours between April 2021 and April 2022.</div> </div> </div> </article> <aside class="o-section s-single-post__boilerplate"> <div class="o-wrapper o-wrapper--narrow"> <div class="s-single-post__boilerplate-content"> The information above is provided for educational and informational purposes only. It is not intended to be a substitute for professional advice and may not be suitable for your circumstances. 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