CINXE.COM
What Is Customer Service Software? | Salesforce Asia
<!doctype html><html lang="en"><head><meta charset="UTF-8" /><meta name="viewport" content="width=device-width, initial-scale=1.0"><link rel="icon" type="image/x-icon" href="/c2/public/app/favicon.ico"><meta property="visitor" content="prospect"><title>What Is Customer Service Software? | Salesforce Asia</title> <meta property="og:image:alt" content="Customer service software"> <meta property="og:locale" content="en_GB"> <meta property="og:type" content="article"> <meta property="og:url" content="https://www.salesforce.com/ap/service/what-is-customer-service-software/"> <meta property="og:image" content="https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2023/05/og-servicecloudcore-service.jpg?w=1024"> <meta property="og:description" content="Customer service software enables businesses to manage and streamline customer interactions, ensuring prompt, effective, and personalised support."> <meta property="og:title" content="What Is Customer Service Software?"> <meta property="og:site_name" content="Salesforce"> <meta property="twitter:site" content=""> <meta property="twitter:card" content="summary_large_image"> <meta property="twitter:url" content="https://www.salesforce.com/ap/service/what-is-customer-service-software/"> <meta name="robots" content="index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1"> <meta name="description" content="Customer service software enables businesses to manage and streamline customer interactions, ensuring prompt, effective, and personalised support."> <link rel="canonical" href="https://www.salesforce.com/ap/service/what-is-customer-service-software/"> <script type="application/ld+json">{ "@context":"https://schema.org", "@type": "WebSite", "name": "Salesforce", "url": "https://www.salesforce.com" }</script> <link rel="preconnect" href="//a.sfdcstatic.com"/><link rel="preconnect" href="//www.googletagmanager.com"/><link rel="preconnect" href="//www.google-analytics.com"/><link rel="preconnect" href="//wp.salesforce.com"/><link rel="preconnect" href="//service.force.com"/><link rel="preconnect" href="//geolocation.onetrust.com"/><link rel="preconnect" href="//cdn.krxd.net"/><link rel="preconnect" href="//org62.my.salesforce.com"/><link rel="preconnect" href="//dpm.demdex.net"/><link rel="preconnect" href="//cdn.evgnet.com"/><link rel="preconnect" href="//salesforce.us-1.evergage.com"/><link rel="preconnect" href="//api.company-target.com"/><link rel="preconnect" href="//fonts.googleapis.com"/><link rel="preload" as="font" href="//a.sfdcstatic.com/shared/fonts/salesforce-sans/SalesforceSans-Regular.woff2" type="font/woff2" crossorigin="anonymous"/><link rel="preload" as="font" href="//a.sfdcstatic.com/shared/fonts/salesforce-sans/SalesforceSans-Italic.woff2" type="font/woff2" crossorigin="anonymous"/><link rel="preload" as="font" href="//a.sfdcstatic.com/shared/fonts/salesforce-sans/SalesforceSans-Bold.woff2" type="font/woff2" crossorigin="anonymous"/><link rel="preload" as="font" href="//a.sfdcstatic.com/shared/fonts/salesforce-icons/salesforce-icons.woff2" type="font/woff2" crossorigin="anonymous"/><link rel="preload" as="font" href="//a.sfdcstatic.com/shared/fonts/avant-garde/AvantGardeForSalesforceW05-Dm.woff2" type="font/woff2" crossorigin="anonymous"/> <script>window.sfdcBase = Object.assign(window.sfdcBase||{}, {"env":"PROD","ssoEnabled":true,"clientErrorThreshold":10,"clientErrorEndpoint":"https://www.salesforce.com/c2/clerr","resourcePrefix":"/c2","gtmContainerId":"GTM-WRXS6TH","demandbaseDisabled":false,"iisDisabled":false,"neustarDisabled":false,"page":{"pagename":"SFDC:ap:service:what-is-customer-service-software","type":"Other Page","locale":"ap","segment":"non-customer:ap","sitesection":"ap:service","uiframework":"Page Builder"},"exp":{"label":"Page Builder"},"optimizely":{"enabled":true,"cdnUrl":"https://cdn.optimizely.com/js/24522750327.js"},"iisVersion":"v1-stable","locale":"en-ap"});</script> <link rel="preload" as="style" href="/c2/public/exp/pbc/server/css/style.5dc6ae86d699efacd820.css"/><link rel="stylesheet" href="/c2/public/exp/pbc/server/css/style.5dc6ae86d699efacd820.css" media="screen"/><script type="text/javascript" src="https://a.sfdcstatic.com/digital/@sfdc-www/clientlibs-web-components/v1-stable/top.js"></script><script async type="text/javascript" src="https://a.sfdcstatic.com/digital/one-trust/core/stable/scripttemplates/otSDKStub.js" data-domain-script=8e783e8c-0ad0-475d-8fca-4a03afa0a02a crossorigin></script><script defer type="text/javascript" src="https://a.sfdcstatic.com/digital/@sfdc-www/clientlibs-web-components/v1-stable/bottom.js"></script><script async type="text/javascript" src="/c2/public/exp/c360/pal/bundle.eac8db148673d3d61ce7.js" id=pal-script data-dataset=sf_shared_prod></script><script defer type="text/javascript" src="https://a.sfdcstatic.com/digital/@sfdc-www/clientlibs-web-components/v1-stable/ot-ext.js"></script><script defer type="text/javascript" src="https://a.sfdcstatic.com/digital/@sfdc-www/clientlibs-web-components/v1-stable/legacy.js"></script><script defer type="module" src="https://a.sfdcstatic.com/digital/@sfdc-www/clientlibs-web-components/v1-stable/identity.js"></script><script defer type="module" src="https://a.sfdcstatic.com/digital/@sfdc-www-emu/pbc-core-analytics/v1-stable/comp-data.js"></script><script defer type="module" src="/c2/public/exp/pbc/lwc/prod.DicFfqR8.js"></script><script defer type="text/javascript" src="/c2/public/exp/pbc/server/templates.3bb3fba22a83f73464ae.js"></script><script defer type="text/javascript" src="/c2/public/exp/pbc/server/scripts.bcd4e08f5ab7514553b8.js"></script><script defer type="text/javascript" src="//a.sfdcstatic.com/shared/js/public/nunjucks-slim.min.js"></script><script defer type="text/javascript" src="/c2/public/exp/pbc/server/nunjucksFilters.d79b3344e3c0caf98204.js"></script> <script type="module">globalThis.tbidAuthConfig = {host: 'iis.digital.salesforce.com'};</script> <script >globalThis.ogsConfig = { env: 'PROD', logLevel: 'debug'};</script> <script>(window.BOOMR_mq=window.BOOMR_mq||[]).push(["addVar",{"rua.upush":"false","rua.cpush":"false","rua.upre":"false","rua.cpre":"false","rua.uprl":"false","rua.cprl":"false","rua.cprf":"false","rua.trans":"","rua.cook":"false","rua.ims":"false","rua.ufprl":"false","rua.cfprl":"false","rua.isuxp":"false","rua.texp":"norulematch","rua.ceh":"false","rua.ueh":"false","rua.ieh.st":"0"}]);</script> <script>!function(e){var n="https://s.go-mpulse.net/boomerang/";if("False"=="True")e.BOOMR_config=e.BOOMR_config||{},e.BOOMR_config.PageParams=e.BOOMR_config.PageParams||{},e.BOOMR_config.PageParams.pci=!0,n="https://s2.go-mpulse.net/boomerang/";if(window.BOOMR_API_key="NCPYV-VGJPP-N4J93-8HN3B-8B6S3",function(){function e(){if(!o){var e=document.createElement("script");e.id="boomr-scr-as",e.src=window.BOOMR.url,e.async=!0,i.parentNode.appendChild(e),o=!0}}function t(e){o=!0;var n,t,a,r,d=document,O=window;if(window.BOOMR.snippetMethod=e?"if":"i",t=function(e,n){var t=d.createElement("script");t.id=n||"boomr-if-as",t.src=window.BOOMR.url,BOOMR_lstart=(new Date).getTime(),e=e||d.body,e.appendChild(t)},!window.addEventListener&&window.attachEvent&&navigator.userAgent.match(/MSIE [67]\./))return window.BOOMR.snippetMethod="s",void t(i.parentNode,"boomr-async");a=document.createElement("IFRAME"),a.src="about:blank",a.title="",a.role="presentation",a.loading="eager",r=(a.frameElement||a).style,r.width=0,r.height=0,r.border=0,r.display="none",i.parentNode.appendChild(a);try{O=a.contentWindow,d=O.document.open()}catch(_){n=document.domain,a.src="javascript:var d=document.open();d.domain='"+n+"';void(0);",O=a.contentWindow,d=O.document.open()}if(n)d._boomrl=function(){this.domain=n,t()},d.write("<bo"+"dy onload='document._boomrl();'>");else if(O._boomrl=function(){t()},O.addEventListener)O.addEventListener("load",O._boomrl,!1);else if(O.attachEvent)O.attachEvent("onload",O._boomrl);d.close()}function a(e){window.BOOMR_onload=e&&e.timeStamp||(new Date).getTime()}if(!window.BOOMR||!window.BOOMR.version&&!window.BOOMR.snippetExecuted){window.BOOMR=window.BOOMR||{},window.BOOMR.snippetStart=(new Date).getTime(),window.BOOMR.snippetExecuted=!0,window.BOOMR.snippetVersion=12,window.BOOMR.url=n+"NCPYV-VGJPP-N4J93-8HN3B-8B6S3";var i=document.currentScript||document.getElementsByTagName("script")[0],o=!1,r=document.createElement("link");if(r.relList&&"function"==typeof r.relList.supports&&r.relList.supports("preload")&&"as"in r)window.BOOMR.snippetMethod="p",r.href=window.BOOMR.url,r.rel="preload",r.as="script",r.addEventListener("load",e),r.addEventListener("error",function(){t(!0)}),setTimeout(function(){if(!o)t(!0)},3e3),BOOMR_lstart=(new Date).getTime(),i.parentNode.appendChild(r);else t(!1);if(window.addEventListener)window.addEventListener("load",a,!1);else if(window.attachEvent)window.attachEvent("onload",a)}}(),"".length>0)if(e&&"performance"in e&&e.performance&&"function"==typeof e.performance.setResourceTimingBufferSize)e.performance.setResourceTimingBufferSize();!function(){if(BOOMR=e.BOOMR||{},BOOMR.plugins=BOOMR.plugins||{},!BOOMR.plugins.AK){var n=""=="true"?1:0,t="",a="bdpnbevydtvuaz5yq7hq-f-0731ad673-clientnsv4-s.akamaihd.net",i="false"=="true"?2:1,o={"ak.v":"39","ak.cp":"1410510","ak.ai":parseInt("638429",10),"ak.ol":"0","ak.cr":1,"ak.ipv":4,"ak.proto":"http/1.1","ak.rid":"29b9347e","ak.r":41870,"ak.a2":n,"ak.m":"dsca","ak.n":"essl","ak.bpcip":"8.222.208.0","ak.cport":39312,"ak.gh":"184.28.235.60","ak.quicv":"","ak.tlsv":"tls1.2","ak.0rtt":"","ak.0rtt.ed":"","ak.csrc":"-","ak.acc":"bbr","ak.t":"1740146639","ak.ak":"hOBiQwZUYzCg5VSAfCLimQ==iWTiTTpkdRtR4GXNd3l6TPR4V8b7KVBUaVW/8aqq75T8/EiGibyRDi1ouE0gDXXSrX0fIm8uewjaLSCpJTKQhqu6XCEsm6nzTw/47vdkF92gytka1Tw1VV3EjQCVlpGcpGXnusn5jWcr2jGTHoyaJJ7AzW3kSeFpm2BQPkGYOqzOusuNJjD8/fPy4TKw5USdFg3q2RZMwkFLFgtadG3UvO+qybX3MZx9/TDoBBXtIZ1JcWq+IS8jnjCRoYTV+xnNaHXEB6rNQTv2XZYeYaQBGxcj9eRZUqm61IPgSWe63l1aEFtdbqQ1P1Pl6rk+9ugJh5EdouWukys0L9bDqWUiT8n9ZMXXDwUF2BaUpUuk88Jzm1sXrUcxvA0UGykdHoKpW3vqN2uT+gGA9CAkXsN2ltlM8LO4YPQpmdXt6BTIN6k=","ak.pv":"659","ak.dpoabenc":"","ak.tf":i};if(""!==t)o["ak.ruds"]=t;var r={i:!1,av:function(n){var t="http.initiator";if(n&&(!n[t]||"spa_hard"===n[t]))o["ak.feo"]=void 0!==e.aFeoApplied?1:0,BOOMR.addVar(o)},rv:function(){var e=["ak.bpcip","ak.cport","ak.cr","ak.csrc","ak.gh","ak.ipv","ak.m","ak.n","ak.ol","ak.proto","ak.quicv","ak.tlsv","ak.0rtt","ak.0rtt.ed","ak.r","ak.acc","ak.t","ak.tf"];BOOMR.removeVar(e)}};BOOMR.plugins.AK={akVars:o,akDNSPreFetchDomain:a,init:function(){if(!r.i){var e=BOOMR.subscribe;e("before_beacon",r.av,null,null),e("onbeacon",r.rv,null,null),r.i=!0}return this},is_complete:function(){return!0}}}}()}(window);</script></head><body> <script> var wpdata = { navigation: {"top-navigation-c360":[{"ID":0,"title":"Products","showIcon":true,"panelPromo":{"backgroundColor":"#EAF5FE","cta":{"target":"_self","label":"See all Salesforce products","url":"https://www.salesforce.com/ap/products/"},"title":"Explore Customer 360.","body":"Unite your teams around your customer with shared data and integrated tools to drive growth and lower costs.","topImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/products-promo-sky-desktop.png?w=420","alt":null,"title":"2022/09/products-promo-sky-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":210},"bottomImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/10/nav-products-promo-bottom-desktop.jpg?w=840","alt":null,"title":"2022/10/nav-products-promo-bottom-desktop.jpg","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":460},"bottomImageMobile":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/products-mobile.png?w=375","alt":null,"title":"2022/09/products-mobile.png","sizes":"(max-width: 375px) 100vw, 375px","width":375,"height":168},"eyebrowMediaImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/10/icon-360.png?w=86","alt":null,"title":"2022/10/icon-360.png","sizes":"(max-width: 86px) 100vw, 86px","width":86,"height":87}},"bladeId":"1731899006939_4hd","navigationItems":[{"ID":0,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/09/icon-agentforce.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Agentforce","url":"https://www.salesforce.com/ap/agentforce/","target":"_self"},"bladeId":"1731899032706_1d77"},{"ID":1,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-data-cloud.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Data Cloud","url":"https://www.salesforce.com/ap/data/","target":"_self"},"bladeId":"1731899032706_k5y"},{"ID":2,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/09/icon-low-code.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Agentforce & AI App Development","url":"https://www.salesforce.com/ap/platform/enterprise-app-development/","target":"_self"},"bladeId":"1731899032706_g1n"},{"ID":3,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-customer360.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/products-bottom-desktop.png?w=420","alt":null,"title":"2022/09/products-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_self","label":"Explore the Salesforce portfolio","url":"https://www.salesforce.com/ap/products/"},"headlineText":"Discover the #1 AI CRM","headlineDescription":"Humans with Agents drive customer success together.","eyebrowMediaImage":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-customer360.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"}},"bladeId":"1731899032706_4ea","listItems":[{"ID":0,"description":"AI agents that take action for you","link":{"label":"Agentforce","url":"https://www.salesforce.com/ap/agentforce/","target":"_self","ariaLabel":""},"bladeId":"1731899032706_5w5"},{"ID":1,"description":"Customer 360 for sales, service, and more","link":{"label":"Best-in-class CRM apps","url":"https://salesforcecustomer360.herokuapp.com/quiz/1/?campaign=industry","target":"_self","ariaLabel":""},"bladeId":"1731899032706_12zw"},{"ID":2,"description":"Data Cloud, integrations, analytics","link":{"label":"Unified Customer Data","url":"https://www.salesforce.com/ap/data/","target":"_self","ariaLabel":""},"bladeId":"1731899032706_74d"},{"ID":3,"description":"Automations, prompts, models, code, and more","link":{"label":"Low Code, Customisable Platform","url":"https://www.salesforce.com/ap/platform/","target":"_self","ariaLabel":""},"bladeId":"1731899032706_6bo"},{"ID":4,"link":{"label":"Customer Success Stories","url":"https://www.salesforce.com/ap/customer-success-stories/","target":"_self","ariaLabel":""},"bladeId":"1731899032706_x96"}]},"bladeId":"1731899032706_f09","buttonlink":{"label":"Products Overview","url":"https://www.salesforce.com/ap/products/","ariaLabel":"Create a Customer 360"}},{"ID":4,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-small-business.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Small Business","url":"https://www.salesforce.com/ap/small-business/","target":"_self"},"bladeId":"1731899032706_rsc"},{"ID":5,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ai.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Artificial Intelligence","url":"https://www.salesforce.com/ap/artificial-intelligence/","target":"_self"},"bladeId":"1731899032706_1qi"},{"ID":6,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-sales.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Sales","url":"https://www.salesforce.com/ap/sales/","target":"_self"},"bladeId":"1731899032706_170z"},{"ID":7,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-service.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Service","url":"https://www.salesforce.com/ap/service/","target":"_self"},"bladeId":"1731899032706_csf"},{"ID":8,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-marketing.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Marketing","url":"https://www.salesforce.com/ap/marketing/","ariaLabel":"Click here to go to the Marketing Cloud overview page","target":"_self"},"bladeId":"1731899032706_1b0p"},{"ID":9,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-commerce.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Commerce","url":"https://www.salesforce.com/ap/commerce/","ariaLabel":"Click here to go to the Commerce Cloud overview page","target":"_self"},"bladeId":"1731899032706_j9j"},{"ID":10,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-tableau.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Tableau","url":"https://www.salesforce.com/ap/analytics/","target":"_self"},"bladeId":"1731899032706_15sq"},{"ID":11,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-mulesoft.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"MuleSoft","url":"https://www.salesforce.com/ap/mulesoft/","target":"_self"},"bladeId":"1731899032706_xu5"},{"ID":12,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-slack.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Slack","url":"https://www.salesforce.com/ap/slack/","target":"_self"},"bladeId":"1731899032706_75u"},{"ID":13,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-platform.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Salesforce Platform","url":"https://www.salesforce.com/ap/platform/","target":"_self"},"bladeId":"1731899032706_z4p"},{"ID":14,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-net-zero.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Net Zero","url":"https://www.salesforce.com/ap/products/net-zero-cloud/overview/","target":"_self"},"bladeId":"1731899032706_a7"},{"ID":15,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-partner-apps.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/products-bottom-desktop.png?w=420","alt":null,"title":"2022/09/products-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"Explore AppExchange","url":"https://appexchange.salesforce.com/"},"headlineText":"Partner Apps & Experts","headlineDescription":"Get the most out of Salesforce with partners, apps, solutions, and consultants.","eyebrowMediaImage":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-partner-apps.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"}},"bladeId":"1731899032706_b1s","listItems":[{"ID":0,"link":{"label":"Partner Apps","url":"https://appexchange.salesforce.com/appxStore?type=App","target":"_blank","ariaLabel":""},"bladeId":"1731899032706_83t"},{"ID":1,"link":{"label":"Consultants","url":"https://appexchange.salesforce.com/consulting/","target":"_blank","ariaLabel":""},"bladeId":"1731899032706_17i4"},{"ID":2,"link":{"label":"Learn about our partners","url":"https://www.salesforce.com/partners/","target":"_blank","ariaLabel":""},"bladeId":"1731899032706_1aug"}]},"bladeId":"1731899032706_17lv","buttonlink":{"label":"Partner Apps & Experts","url":"https://appexchange.salesforce.com/","ariaLabel":"Partner Apps & Experts"}},{"ID":16,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-cust-success.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/products-bottom-desktop.png?w=420","alt":null,"title":"2022/09/products-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_self","label":"See all services","url":"https://www.salesforce.com/ap/services/overview/"},"headlineText":"Customer Success","headlineDescription":"Reach your goals with our customer success experts.","eyebrowMediaImage":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-cust-success.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"}},"bladeId":"1731899032706_fl3","listItems":[{"ID":0,"description":"Get the right level of support and guidance to grow your business.","link":{"label":"Success Plans","url":"https://www.salesforce.com/ap/services/success-plans/overview/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_19pm"},{"ID":1,"description":"Implement, innovate, and transform your enterprise with help from Salesforce experts.","link":{"label":"Professional Services","url":"https://www.salesforce.com/ap/services/professional-services/overview/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_nae"}]},"bladeId":"1731899032706_8i8","buttonlink":{"label":"Customer Success","url":"https://www.salesforce.com/ap/services/overview/","ariaLabel":"Customer Success"}},{"ID":0,"link":{"target":"_self","label":"See all product pricing","url":"https://www.salesforce.com/ap/pricing/"},"bladeId":"1731899032707_yaz"}]},{"ID":1,"title":"Industries","showIcon":true,"panelPromo":{"backgroundColor":"#EAF5FE","cta":{"target":"_self","label":"See all industries","url":"https://www.salesforce.com/ap/solutions/industries/"},"body":"Get industry-specific innovations that modernise your business, speed up time to value and boost productivity.","title":"Explore Salesforce for industries.","bottomImageMobile":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/industries-mobile.png?w=375","alt":null,"title":"2022/09/industries-mobile.png","sizes":"(max-width: 375px) 100vw, 375px","width":375,"height":168},"topImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/nav-industries-promo-sky-desktop-1.png?w=420","alt":null,"title":"2022/09/nav-industries-promo-sky-desktop-1.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":210},"bottomImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/nav-industries-promo-bottom-desktop-1.png?w=420","alt":null,"title":"2022/09/nav-industries-promo-bottom-desktop-1.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":257},"eyebrowMediaImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/10/icon-industries.png?w=86","alt":null,"title":"2022/10/icon-industries.png","sizes":"(max-width: 86px) 100vw, 86px","width":86,"height":87}},"bladeId":"1731899006941_20z","navigationItems":[{"ID":0,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-automotive.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Automotive","url":"https://www.salesforce.com/ap/solutions/industries/automotive/overview/","target":"_self"},"bladeId":"1731899011523_uwi"},{"ID":1,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-communications.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Communications","url":"https://www.salesforce.com/ap/solutions/industries/communications/overview/","target":"_self"},"bladeId":"1731899011526_nqg"},{"ID":2,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-consumer-goods.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Consumer Goods","url":"https://www.salesforce.com/ap/solutions/industries/consumer-goods/overview/","target":"_self"},"bladeId":"1731899011528_pn4"},{"ID":3,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-education.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Education","url":"https://www.salesforce.com/education/","target":"_blank"},"bladeId":"1731899011529_bgg"},{"ID":4,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-energy.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Energy & Utilities","url":"https://www.salesforce.com/solutions/industries/energy/overview/","target":"_blank"},"bladeId":"1731899011530_16ed"},{"ID":5,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-fin-services.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Financial Services","url":"https://www.salesforce.com/ap/financial-services/","target":"_self"},"bladeId":"1731899011532_sgc"},{"ID":6,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-healthcare.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Healthcare & Life Sciences","url":"https://www.salesforce.com/ap/solutions/industries/healthcare/overview/","target":"_self"},"bladeId":"1731899011534_13fx"},{"ID":7,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-manufacturing.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Manufacturing","url":"https://www.salesforce.com/ap/solutions/industries/manufacturing/overview/","target":"_self"},"bladeId":"1731899011535_11nb"},{"ID":8,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-media.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Media","url":"https://www.salesforce.com/ap/solutions/industries/media/overview/","target":"_self"},"bladeId":"1731899011539_gjq"},{"ID":9,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-nonprofit.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Nonprofit","url":"https://www.salesforce.com/nonprofit/","target":"_blank"},"bladeId":"1731899011540_13lr"},{"ID":10,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-public-sector.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Public Sector","url":"https://www.salesforce.com/ap/government/","target":"_self"},"bladeId":"1731899011541_jqp"},{"ID":11,"icon":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/icon-ind-retail.svg?w=1024","alt":null,"title":"","sizes":"(max-width: 1024px) 100vw, 1024px","width":"1024","height":"1024"},"buttonlink":{"label":"Retail","url":"https://www.salesforce.com/ap/solutions/industries/retail/overview/","target":"_self"},"bladeId":"1731899011543_12wh"},{"ID":0,"link":{"target":"_self","label":"See all industries","url":"https://www.salesforce.com/ap/solutions/industries/"},"bladeId":"1731899011545_xhg"}]},{"ID":2,"title":"Customers","panelPromo":{"backgroundColor":"#EAF5FE","cta":{"target":"_self","label":"See all stories","url":"https://www.salesforce.com/ap/customer-success-stories/","ariaLabel":"See all customer stories"},"title":"Explore success stories.","body":"See how our customers transform their businesses with CRM + AI + Data + Trust.","topImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2023/09/nav-customers-l3-default-top-desktop.jpeg?w=840","alt":null,"title":"2023/09/nav-customers-l3-default-top-desktop.jpeg","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":460},"bottomImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2023/09/nav-customers-l3-default-bottom-desktop.jpeg?w=840","alt":null,"title":"2023/09/nav-customers-l3-default-bottom-desktop.jpeg","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":460},"bottomImageMobile":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2023/09/nav-customers-l3-mobile.jpeg?w=840","alt":null,"title":"2023/09/nav-customers-l3-mobile.jpeg","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":376}},"bladeId":"1731899006942_p17","navigationItems":[{"ID":0,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2023/09/nav-customers-l3-customer-stories-bottom-desktop.jpeg?w=840","alt":null,"title":"2023/09/nav-customers-l3-customer-stories-bottom-desktop.jpeg","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":460},"hero":{"cta":{"target":"_self","label":"See all stories","url":"https://www.salesforce.com/ap/customer-success-stories/"},"headlineText":"Customer Stories","headlineDescription":"Explore success stories from customers of all sizes, in every industry."},"bladeId":"1731899032707_oat","listItems":[{"ID":0,"link":{"label":"Tableau Stories","url":"https://www.tableau.com/solutions/customers","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_18g1"},{"ID":1,"link":{"label":"MuleSoft Stories","url":"https://www.mulesoft.com/case-studies","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_d7z"},{"ID":2,"link":{"label":"Slack Stories","url":"https://slack.com/customer-stories","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_1bxu"}]},"bladeId":"1731899032707_zwr","buttonlink":{"label":"Customer Stories","url":"https://www.salesforce.com/ap/customer-success-stories/","ariaLabel":""}},{"ID":1,"buttonlink":{"label":"Trailblazer Stories","url":"https://www.salesforce.com/plus/series/trailblazer/","target":"_blank"},"bladeId":"1731899032707_1asm"}]},{"ID":3,"title":"Learning","panelPromo":{"backgroundColor":"#EAF5FE","cta":{"target":"_blank","label":"Join for free","url":"https://trailblazer.me/"},"body":"Unlock free hands-on learning, our global community, original series, and support.","title":"Become a Trailblazer.","bottomImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-promo-bottom-desktop.png?w=420","alt":null,"title":"2022/09/resources-promo-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":229},"bottomImageMobile":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/10/nav-resources-mobile.png?w=840","alt":null,"title":"2022/10/nav-resources-mobile.png","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":376},"topImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-promo-sky-desktop.png?w=420","alt":null,"title":"2022/09/resources-promo-sky-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":210},"eyebrowMediaImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/10/nav-trailhead-1.png?w=86","alt":"the 360 blog","title":"2022/10/nav-trailhead-1.png","sizes":"(max-width: 86px) 100vw, 86px","width":86,"height":86}},"bladeId":"1731899006945_i7p","navigationItems":[{"ID":0,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-bottom-desktop.png?w=420","alt":null,"title":"2022/09/resources-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":229},"hero":{"cta":{"target":"_blank","label":"Explore Trailhead","url":"https://trailhead.salesforce.com/"},"headlineText":"Learning on Trailhead","headlineDescription":"Skill up for the future from anywhere with Trailhead, our free, online learning platform."},"bladeId":"1731899032707_wnz","listItems":[{"ID":0,"description":"Explore guided learning paths to quickly learn in-demand skills.","link":{"label":"Trails","url":"https://trailhead.salesforce.com/trails/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_1cw9"},{"ID":1,"description":"Accelerate learning with access to Salesforce experts.","link":{"label":"Expert-led Learning","url":"https://trailheadacademy.salesforce.com/overview/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_l89"},{"ID":2,"description":"Earn resume-worthy Salesforce credentials. ","link":{"label":"Salesforce Certification","url":"https://trailhead.salesforce.com/credentials/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_18f0"},{"ID":3,"description":"Find your career in the Salesforce ecosystem. ","link":{"label":"Career Paths","url":"https://trailhead.salesforce.com/career-path/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_exx"}]},"bladeId":"1731899032707_7h","buttonlink":{"label":"Learning on Trailhead","url":"https://trailhead.salesforce.com/","ariaLabel":"Learning on Trailhead"}},{"ID":1,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-bottom-desktop.png?w=420","alt":null,"title":"2022/09/resources-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":229},"hero":{"cta":{"target":"_self","label":"See all events","url":"https://www.salesforce.com/ap/events/"},"headlineText":"Events","headlineDescription":"Join us for live and on-demand local, global, and digital events."},"bladeId":"1731899032707_c64","listItems":[{"ID":0,"link":{"label":"Salesforce+","url":"https://www.salesforce.com/plus/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_vam"},{"ID":1,"link":{"label":"Dreamforce","url":"https://www.salesforce.com/dreamforce/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_67f"},{"ID":2,"link":{"label":"Webinars","url":"https://www.salesforce.com/ap/events/webinars/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_bqq"},{"ID":3,"link":{"label":"Customer Success Events","url":"https://pages.mail.salesforce.com/cloud-services/event-calendar/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_orq"}]},"bladeId":"1731899032707_gzi","buttonlink":{"label":"Events","url":"https://www.salesforce.com/ap/events/","ariaLabel":"Events & Experiences"}},{"ID":2,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-bottom-desktop.png?w=420","alt":null,"title":"2022/09/resources-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":229},"hero":{"cta":{"target":"_self","label":"Explore all blogs","url":"https://www.salesforce.com/ap/blog/"},"headlineText":"Blogs","headlineDescription":"Learn how to get ahead of trends and supercharge professional relationships."},"bladeId":"1731899032707_huw","listItems":[{"ID":0,"link":{"label":"Developer Blog","url":"https://developer.salesforce.com/blogs","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_owr"},{"ID":1,"link":{"label":"Admin Blog","url":"https://admin.salesforce.com/blog","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_161k"},{"ID":2,"link":{"label":"Slack Blog","url":"https://slack.com/blog","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_9gs"},{"ID":3,"link":{"label":"Tableau Blog","url":"https://www.tableau.com/about/blog","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_5rn"},{"ID":4,"link":{"label":"MuleSoft Blog","url":"https://blogs.mulesoft.com/bloghome/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_q7n"},{"ID":5,"link":{"label":"AI Research Blog","url":"https://blog.salesforceairesearch.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_qxt"}]},"bladeId":"1731899032707_5l6","buttonlink":{"label":"Blogs","url":"https://www.salesforce.com/ap/blog/","ariaLabel":"Blogs"}},{"ID":3,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-bottom-desktop.png?w=420","alt":null,"title":"2022/09/resources-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":229},"hero":{"cta":{"target":"_self","url":"https://www.salesforce.com/ap/resources/","label":"Go to Resource Centre"},"headlineText":"By Topic","headlineDescription":"Find products and resources built to help us all get together safely and work from anywhere."},"bladeId":"1731899032707_34o","listItems":[{"ID":0,"link":{"label":"COVID-19 Response","url":"https://www.salesforce.com/resources/covid-19-response/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_19mn"},{"ID":1,"link":{"label":"Leading Through Change","url":"https://www.salesforce.com/ap/resources/leading-through-change/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_zo2"},{"ID":2,"link":{"label":"Customer Engagement","url":"https://www.salesforce.com/ap/resources/customer-engagement/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_1813"},{"ID":3,"link":{"label":"Digital Transformation","url":"https://www.salesforce.com/ap/resources/digital-transformation/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_p5d"},{"ID":4,"link":{"label":"Artificial Intelligence","url":"https://www.salesforce.com/ap/blog/category/artificial-intelligence/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_n1y"},{"ID":5,"link":{"label":"Future of Work","url":"https://www.salesforce.com/ap/resources/future-of-work/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_d80"},{"ID":6,"link":{"label":"Business as a Platform for Change","url":"https://www.salesforce.com/ap/resources/platform-for-change/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_auc"}]},"bladeId":"1731899032707_ngr","buttonlink":{"label":"By Topic","url":"https://www.salesforce.com/ap/resources/","ariaLabel":"By Topic"}},{"ID":4,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-bottom-desktop.png?w=420","alt":null,"title":"2022/09/resources-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":229},"hero":{"cta":{"target":"_self","label":"Go to Resource Centre","url":"https://www.salesforce.com/ap/resources/"},"headlineText":"By Role","headlineDescription":"Explore relevant resources for you, your team, and your organisation."},"bladeId":"1731899032707_1aqj","listItems":[{"ID":0,"link":{"label":"Sales","url":"https://www.salesforce.com/ap/resources/sales/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_ogb"},{"ID":1,"link":{"label":"Service","url":"https://www.salesforce.com/ap/resources/service/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_59m"},{"ID":2,"link":{"label":"Marketing","url":"https://www.salesforce.com/ap/resources/marketing/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_6ke"},{"ID":3,"link":{"label":"Commerce","url":"https://www.salesforce.com/ap/resources/commerce/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_tr8"},{"ID":4,"link":{"label":"IT & App Dev","url":"https://www.salesforce.com/ap/resources/app-development/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_tr0"},{"ID":5,"link":{"label":"Small Business","url":"https://www.salesforce.com/ap/resources/small-business/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_t2t"},{"ID":6,"link":{"label":"Architects","url":"https://architect.salesforce.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_hz4"},{"ID":7,"link":{"label":"Designers","url":"https://www.salesforce.com/design/overview/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_9gj"},{"ID":8,"link":{"label":"Developers","url":"https://developer.salesforce.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_gka"},{"ID":9,"link":{"label":"Admins","url":"https://admin.salesforce.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_ff4"}]},"bladeId":"1731899032707_1d73","buttonlink":{"label":"By Role","url":"https://www.salesforce.com/ap/resources/","ariaLabel":"By Role"}},{"ID":5,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/resources-bottom-desktop.png?w=420","alt":null,"title":"2022/09/resources-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":229},"hero":{"cta":{"target":"_self","label":"Go to Resource Centre","url":"https://www.salesforce.com/ap/resources/"},"headlineText":"By Content Type","headlineDescription":"Engage with endless, expert resources – in whatever format you prefer."},"bladeId":"1731899032707_k5s","listItems":[{"ID":0,"link":{"label":"Articles","url":"https://www.salesforce.com/ap/resources/articles/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_6lc"},{"ID":1,"link":{"label":"Customer Stories","url":"https://www.salesforce.com/ap/resources/customer-stories/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_126i"},{"ID":2,"link":{"label":"Guides","url":"https://www.salesforce.com/ap/resources/guides/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_d0v"},{"ID":3,"link":{"label":"Podcasts","url":"https://www.salesforce.com/ap/resources/podcasts/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_x1j"},{"ID":4,"link":{"label":"Research & Reports","url":"https://www.salesforce.com/ap/resources/research-reports/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_102y"},{"ID":5,"link":{"label":"Videos","url":"https://www.salesforce.com/ap/resources/videos/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_135h"},{"ID":6,"link":{"label":"Webinars","url":"https://www.salesforce.com/ap/events/webinars/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_dlr"}]},"bladeId":"1731899032707_1fn","buttonlink":{"label":"By Content Type","url":"https://www.salesforce.com/ap/resources/","ariaLabel":"By Content Type"}}]},{"ID":4,"title":"Support","panelPromo":{"backgroundColor":"#EAF5FE","cta":{"target":"_blank","label":"Visit the Help Center","url":"https://help.salesforce.com/"},"body":"Find critical answers for all things Salesforce – search resources, browse documentation, log cases, and more. ","title":"Questions? We can help.","topImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/support-promo-sky-desktop.png?w=420","alt":null,"title":"2022/09/support-promo-sky-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":210},"bottomImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/support-promo-bottom-desktop.png?w=420","alt":null,"title":"2022/09/support-promo-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"bottomImageMobile":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/10/nav-support-mobile.png?w=840","alt":null,"title":"2022/10/nav-support-mobile.png","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":376}},"bladeId":"1731899006946_78h","navigationItems":[{"ID":0,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/support-bottom-desktop.png?w=420","alt":null,"title":"2022/09/support-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"Visit the Help Center","url":"https://help.salesforce.com/home"},"headlineText":"Help & Documentation","headlineDescription":"Need help? Log cases, find documentation, and more – all the support you need, wherever you need it."},"bladeId":"1731899032707_12d6","listItems":[{"ID":0,"link":{"label":"Known Issues","url":"https://trailblazer.salesforce.com/issues_index","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_174v"},{"ID":1,"link":{"label":"Developer Documentation","url":"https://developer.salesforce.com/docs/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_tzq"}]},"bladeId":"1731899032707_ycj","buttonlink":{"label":"Help & Documentation","url":"https://help.salesforce.com/home","ariaLabel":"Help & Documentation"}},{"ID":1,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/support-bottom-desktop.png?w=420","alt":null,"title":"2022/09/support-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"Explore communities","url":"https://www.salesforce.com/communities/"},"headlineText":"Communities","headlineDescription":"Meet people, learn skills, find apps and experts, and share feedback by joining Salesforce communities."},"bladeId":"1731899032707_q7s","listItems":[{"ID":0,"description":"Connect with Trailblazers from anywhere. ","link":{"label":"Trailblazer Community","url":"https://trailblazers.salesforce.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_i58"},{"ID":1,"description":"Collaborate, learn, and manage your partner business.","link":{"label":"Partner Community","url":"https://partners.salesforce.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_110h"},{"ID":2,"description":"Help us build the Salesforce roadmap by sharing your feedback.","link":{"label":"IdeaExchange","url":"https://ideas.salesforce.com/s/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_1bie"}]},"bladeId":"1731899032707_djo","buttonlink":{"label":"Communities","url":"https://www.salesforce.com/communities/","ariaLabel":"Communities"}},{"ID":2,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/support-bottom-desktop.png?w=420","alt":null,"title":"2022/09/support-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_self","url":"https://www.salesforce.com/ap/services/overview/","label":"See all services"},"headlineText":"Services & Plans","headlineDescription":"Reach your goals with our customer success experts and our partners."},"bladeId":"1731899032707_1ebk","listItems":[{"ID":0,"description":"Get the right level of support and guidance to grow your business.","link":{"label":"Success Plans","url":"https://www.salesforce.com/ap/services/success-plans/overview/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_1c6b"},{"ID":1,"description":"Implement, innovate, and transform your enterprise with help from Salesforce experts.","link":{"label":"Professional Services","url":"https://www.salesforce.com/ap/services/professional-services/overview/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_11kf"}]},"bladeId":"1731899032707_14g6","buttonlink":{"label":"Services & Plans","url":"https://www.salesforce.com/ap/services/overview/","ariaLabel":"Services & Plans"}},{"ID":3,"bladeId":"1731899032707_11ws","buttonlink":{"label":"Your Account","url":"https://www.salesforce.com/ap/your-account/","ariaLabel":"Your Account"},"panelLinkedList":{"hero":{"cta":{"target":"_self","label":"Explore Your Account features","url":"https://www.salesforce.com/ap/your-account/"},"headlineText":"Your Account","headlineDescription":"Discover new products and add-ons, manage your subscriptions, and access invoices and payments."},"bladeId":"1731899032707_1c6b"}}]},{"ID":5,"title":"Company","panelPromo":{"backgroundColor":"#EAF5FE","cta":{"target":"_self","label":"Learn about us","url":"https://www.salesforce.com/ap/company/our-story/"},"body":"We believe in building relationships – not just between companies and customers, but among our global communities. ","title":"Hear our story.","topImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-promo-sky-desktop.png?w=420","alt":null,"title":"2022/09/company-promo-sky-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":210},"bottomImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-promo-bottom-desktop.png?w=420","alt":null,"title":"2022/09/company-promo-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":340},"bottomImageMobile":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-mobile.png?w=375","alt":null,"title":"2022/09/company-mobile.png","sizes":"(max-width: 375px) 100vw, 375px","width":375,"height":168}},"bladeId":"1731899006947_wwj","navigationItems":[{"ID":0,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-bottom-desktop.png?w=420","alt":null,"title":"2022/09/company-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_self","label":"See our story","url":"https://www.salesforce.com/ap/company/our-story/"},"headlineText":"About Salesforce","headlineDescription":"Learn about our history, products, and values."},"bladeId":"1731899032707_gx7","listItems":[{"ID":0,"link":{"label":"What Is Salesforce?","url":"https://www.salesforce.com/ap/products/what-is-salesforce/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_85r"},{"ID":1,"link":{"label":"Be a Trailblazer","url":"https://www.salesforce.com/company/be-a-trailblazer/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_bhb"},{"ID":2,"link":{"label":"Leadership","url":"https://www.salesforce.com/company/leadership/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_17aq"},{"ID":3,"link":{"label":"Global Offices","url":"https://www.salesforce.com/ap/company/locations/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_b6f"},{"ID":4,"link":{"label":"Salesforce Swag Store","url":"https://www.salesforcestore.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_40t"},{"ID":5,"link":{"label":"Salesforce Ventures","url":"https://www.salesforce.com/company/ventures/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_jc5"},{"ID":6,"link":{"label":"Investor Relations","url":"https://investor.salesforce.com/overview/default.aspx","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_dtx"},{"ID":7,"link":{"label":"Legal","url":"https://www.salesforce.com/ap/company/legal/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_djd"}]},"bladeId":"1731899032707_x1k","buttonlink":{"label":"About Salesforce","url":"https://www.salesforce.com/ap/company/our-story/","ariaLabel":"About Salesforce"}},{"ID":1,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-bottom-desktop.png?w=420","alt":null,"title":"2022/09/company-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"See what drives us","url":"https://www.salesforce.com/company/our-values/"},"headlineText":"Our Values","headlineDescription":"We are guided by our values and strive to do well in business while doing good in our communities."},"bladeId":"1731899032707_171k","listItems":[{"ID":0,"link":{"label":"Trust","url":"https://trust.salesforce.com/en/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_16mt"},{"ID":1,"link":{"label":"Customer success","url":"https://www.salesforce.com/ap/customer-success-stories/","target":"_self","ariaLabel":""},"bladeId":"1731899032707_2p0"},{"ID":2,"link":{"label":"Innovation","url":"https://www.salesforce.com/products/innovation/overview/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_7m1"},{"ID":3,"link":{"label":"Equality","url":"https://www.salesforce.com/company/equality/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_8kv"},{"ID":4,"link":{"label":"Sustainability","url":"https://www.salesforce.com/company/sustainability/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_kws"}]},"bladeId":"1731899032707_6e9","buttonlink":{"label":"Our Values","url":"https://www.salesforce.com/company/our-values/","ariaLabel":"Our Values"}},{"ID":2,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-bottom-desktop.png?w=420","alt":null,"title":"2022/09/company-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","url":"https://www.salesforce.com/company/stakeholder-capitalism/","label":"Learn about stakeholder capitalism"},"headlineText":"Stakeholder Capitalism","headlineDescription":"We know business is the greatest platform for change. See how we build a better future."},"bladeId":"1731899032707_15b0","listItems":[{"ID":0,"link":{"label":"Ethical & Humane Use","url":"https://www.salesforce.com/company/intentional-innovation/overview/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_mx9"},{"ID":1,"link":{"label":"Racial Equality & Justice","url":"https://www.salesforce.com/company/equality/racial-equality-justice-taskforce/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_7ks"},{"ID":2,"link":{"label":"Philantropy","url":"https://www.salesforce.com/company/philanthropy/overview/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_alg"},{"ID":3,"link":{"label":"Public Policy","url":"https://www.salesforce.com/company/public-policy/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_izc"},{"ID":4,"link":{"label":"Commitment to Education","url":"https://www.salesforce.com/company/commitment-to-education/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_l1w"}]},"bladeId":"1731899032707_11cw","buttonlink":{"label":"Our Impact","url":"https://www.salesforce.com/company/stakeholder-capitalism/","ariaLabel":"Our Impact"}},{"ID":3,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-bottom-desktop.png?w=420","alt":null,"title":"2022/09/company-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"See all careers","url":"https://careers.salesforce.com/en/our-locations/asia-pacific/singapore/"},"headlineText":"Careers","headlineDescription":"Start a new journey with us – a career here at Salesforce."},"bladeId":"1731899032707_1cfo","listItems":[{"ID":0,"link":{"label":"University Recruiting ","url":"https://www.salesforce.com/company/careers/university-recruiting/ ","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_11qa"},{"ID":1,"link":{"label":"Workforce Development ","url":"https://www.salesforce.com/company/careers/workforce-development/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_14ei"}]},"bladeId":"1731899032707_fpw","buttonlink":{"label":"Careers","url":"https://careers.salesforce.com/en/our-locations/asia-pacific/singapore/","ariaLabel":"Careers"}},{"ID":4,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-bottom-desktop.png?w=420","alt":null,"title":"2022/09/company-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","url":"https://www.salesforce.com/news/","label":"Visit the newsroom"},"headlineText":"Newsroom","headlineDescription":"Stay informed with the latest news and announcements, fresh off the press. "},"bladeId":"1731899032707_mau","listItems":[{"ID":0,"link":{"label":"Analyst Reports ","url":"https://www.salesforce.com/company/recognition/analyst-reports/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_xik"},{"ID":1,"link":{"label":"Quarter in Review","url":"https://www.salesforce.com/video/24566588/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_13kz"}]},"bladeId":"1731899032707_s4b","buttonlink":{"label":"News","url":"https://www.salesforce.com/news/","ariaLabel":"News"}},{"ID":5,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/company-bottom-desktop.png?w=420","alt":null,"title":"2022/09/company-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"See our brands","url":"https://www.salesforce.com/company/our-brands/"},"headlineText":"More Salesforce Brands","headlineDescription":"Explore the Salesforce brands delivering success now."},"bladeId":"1731899032707_mgt","listItems":[{"ID":0,"link":{"label":"Tableau","url":"https://www.tableau.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_3lm"},{"ID":1,"link":{"label":"Slack","url":"https://slack.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_jzt"},{"ID":2,"link":{"label":"MuleSoft","url":"https://www.mulesoft.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_psb"},{"ID":3,"link":{"label":"Heroku","url":"https://www.heroku.com/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_wf4"},{"ID":4,"link":{"label":"Salesforce.org","url":"https://www.salesforce.org/","target":"_blank","ariaLabel":""},"bladeId":"1731899032707_wgq"}]},"bladeId":"1731899032707_n8a","buttonlink":{"label":"More Salesforce Brands","url":"https://www.salesforce.com/company/our-brands/","ariaLabel":"More Salesforce Brands"}}]},{"ID":6,"title":"Salesforce+","panelPromo":{"backgroundColor":"#EAF5FE","cta":{"target":"_blank","label":"Visit Salesforce+","url":"https://www.salesforce.com/plus/"},"body":"Get inspired with free access to award-winning original series and live experiences.","title":"Explore Salesforce+","topImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/10/nav-salesforce-plus-promo-sky-desktop.jpg?w=840","alt":null,"title":"2022/10/nav-salesforce-plus-promo-sky-desktop.jpg","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":460},"bottomImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/salesforce-plus-promo-bottom-desktop.png?w=420","alt":null,"title":"2022/09/salesforce-plus-promo-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"bottomImageMobile":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/salesforce-plus-mobile.png?w=375","alt":null,"title":"2022/09/salesforce-plus-mobile.png","sizes":"(max-width: 375px) 100vw, 375px","width":375,"height":168}},"bladeId":"1731899006948_13bv","navigationItems":[{"ID":0,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/salesforce-plus-original-content-my-list-bottom-desktop.png?w=420","alt":null,"title":"2022/09/salesforce-plus-original-content-my-list-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"Visit Salesforce+","url":"https://www.salesforce.com/plus/"},"headlineDescription":"Get original content focused on you, your business, and our changing world.","headlineText":"Explore inspiring original series, episodes, and specials."},"bladeId":"1731899032707_3f1"},"bladeId":"1731899032707_17kh","buttonlink":{"label":"Original Content","url":"https://www.salesforce.com/plus/","ariaLabel":"Original Content"}},{"ID":1,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/2xnav-salesforce-plus-dreamforce-bottom-desktop.jpg?w=840","alt":null,"title":"2022/09/2xnav-salesforce-plus-dreamforce-bottom-desktop.jpg","sizes":"(max-width: 840px) 100vw, 840px","width":840,"height":460},"hero":{"cta":{"target":"_blank","url":"https://www.salesforce.com/plus/experience/Dreamforce_2022/","label":"Learn about Dreamforce"},"headlineDescription":"Catch all the excitement, like transformative success stories, breaking news, sessions, keynotes, and thought leadership.","headlineText":"Join us for Dreamforce, our biggest event of the year, live and on-demand."},"bladeId":"1731899032707_v5g"},"bladeId":"1731899032707_l3j","buttonlink":{"label":"Dreamforce","url":"https://www.salesforce.com/plus/experience/Dreamforce_2022/","ariaLabel":"Dreamforce"}},{"ID":2,"panelLinkedList":{"image":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2022/09/salesforce-plus-original-content-my-list-bottom-desktop.png?w=420","alt":null,"title":"2022/09/salesforce-plus-original-content-my-list-bottom-desktop.png","sizes":"(max-width: 420px) 100vw, 420px","width":420,"height":230},"hero":{"cta":{"target":"_blank","label":"Go to my list","url":"https://www.salesforce.com/plus/mylist/"},"headlineDescription":"Create, curate, and explore your personal list of exclusive content from our library.","headlineText":"Save inspiring content to watch later."},"bladeId":"1731899032707_1501"},"bladeId":"1731899032707_7rl","buttonlink":{"label":"My List","url":"https://www.salesforce.com/plus/mylist/","ariaLabel":"My List"}}]}],"utility-navigation-c360":{"labelBack":"Back","logoAlt":"Salesforce Home AP","labelMore":"More","search":{"label":"","url":"https://www.salesforce.com/ap/search/","target":"_self","ariaLabel":"Search"},"bladeId":"1725865099897_12x2","contact":{"title":"Contact","firstSubtitle":"By phone","lock":{"move":false,"remove":false},"bladeId":"1725865138508_bc0","links":[{"label":"Contact Us","url":"https://www.salesforce.com/ap/company/contact-us/?d=cta-header-9","target":"_blank","ariaLabel":"Contact Us","bladeId":"1725865155174_1d7s"}],"secondSubtitle":"Online","phones":[{"url":"tel:+6563025700","label":"+65 6302 5700 (Intl)","target":"_self","ariaLabel":"","bladeId":"1725865154498_7tz"}]},"login":{"labelLogin":"Login","labelMyAccounts":"My Accounts","authBackgroundImage":{"src":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2023/05/og-servicecloud-pricing.jpg?w=1024","alt":null,"title":"2023/05/og-servicecloud-pricing.jpg","sizes":"(max-width: 1024px) 100vw, 1024px","width":1024,"height":576},"bladeId":"1725865099896_1304","labelProducts":"Products","loginSalesforce":{"label":"Salesforce","url":"https://login.salesforce.com/?locale=ap","target":"_self","ariaLabel":"Salesforce label"},"loginApps":[{"ID":0,"link":{"label":"Marketing Cloud","url":"https://mc.exacttarget.com/","target":"_self","ariaLabel":"Marketing Cloud"}}],"labelTrailblazer":"Experiences","labelTbDescription":"Access Trailhead, your Trailblazer profile, community, learning, original series, events, support, and more.","trailblazer":{"label":"Trailblazer Account","ariaLabel":"login with your trailblazer id","description":"","target":"_self"},"settings":{"label":"Settings","ariaLabel":"Settings Aria Label","target":"_self"},"logout":{"label":"Logout","ariaLabel":"logout link","target":"_self"},"switchAccount":{"label":"Switch Account","ariaLabel":"Switch Account Label","target":"_self"}},"ctamain":{"label":"Try for free","url":"https://www.salesforce.com/ap/form/signup/freetrial-sales/?d=topnav2-btn-ft","ariaLabel":"","target":"_blank"},"searchComponent":{"globalSearchFind":"Can't find what you're looking for?","globalSearchTry":"Try global search","globalSearchUrl":"https://www.salesforce.com/ap/search/","topResults":"Top results","viewAll":"View all","searchAriaLabel":"nav.utility.search.search_aria_label","searchClearAriaLabel":"Clear","quickLinksHeader":"Popular searches","searchPlaceholder":"Search","organizationId":"org62salesforce","accessToken":"xx24e65ef6-c6f0-4a55-b6b9-e7fd84967788","searchVariant":"icon-only","searchWithQuickLinks":"TRUE","searchHub":"WWW-United States","searchSite":"www","quick_links":[{"ID":0,"label":"Einstein AI Security"},{"ID":1,"label":"Data Cloud"},{"ID":2,"label":"Pricing"}]}},"region-selector-c360":{"title":"Change Region ","bladeId":"1725865099889_jhp","regionItems":[{"title":"Americas","ID":0,"regionItems":[{"ID":0,"item":{"target":"_self","label":"América Latina (Español)","url":"https://www.salesforce.com/mx/","ariaLabel":""},"lang":"mx"},{"ID":1,"item":{"target":"_self","label":"Brasil (Português)","url":"https://www.salesforce.com/br/"},"lang":"pt"},{"ID":2,"item":{"target":"_self","label":"Canada (English)","url":"https://www.salesforce.com/ca/"},"lang":"ca"},{"ID":3,"item":{"target":"_self","label":"Canada (Français)","url":"https://www.salesforce.com/fr-ca/"},"lang":"fr"},{"ID":4,"item":{"target":"_self","label":"United States (English)","url":"https://www.salesforce.com/?ir=1","ariaLabel":""},"lang":"en"}]},{"title":"Europe, Middle East, and Africa","ID":1,"regionItems":[{"ID":0,"item":{"target":"_self","label":"España (Español)","url":"https://www.salesforce.com/es/"},"lang":"es"},{"ID":1,"item":{"target":"_self","label":"Deutschland (Deutsch)","url":"https://www.salesforce.com/de/","ariaLabel":""},"lang":"de"},{"ID":2,"item":{"target":"_self","label":"France (Français)","url":"https://www.salesforce.com/fr/"},"lang":"fr"},{"ID":3,"item":{"target":"_self","label":"Italia (Italiano)","url":"https://www.salesforce.com/it/"},"lang":"it"},{"ID":4,"item":{"target":"_self","label":"Nederland (Nederlands)","url":"https://www.salesforce.com/nl/"},"lang":"nl"},{"ID":5,"item":{"target":"_self","label":"Sverige (Svenska)","url":"https://www.salesforce.com/se/"},"lang":"sv"},{"ID":6,"item":{"target":"_self","label":"United Kingdom (English)","url":"https://www.salesforce.com/uk/"},"lang":"en"},{"ID":7,"item":{"target":"_self","label":"All other countries (English)","url":"https://www.salesforce.com/eu/"},"lang":"en"}]},{"title":"Asia Pacific","ID":2,"regionItems":[{"ID":0,"item":{"target":"_self","label":"Australia & New Zealand (English)","url":"https://www.salesforce.com/au/","ariaLabel":""},"lang":"en"},{"ID":1,"item":{"target":"_self","label":"India (English)","url":"https://www.salesforce.com/in/"},"lang":"en"},{"ID":2,"item":{"target":"_self","label":"日本 (日本語)","url":"https://www.salesforce.com/jp/"},"lang":"ja"},{"ID":3,"item":{"target":"_self","label":"中国 (简体中文)","ariaLabel":"","url":"https://www.salesforce.com/cn/"},"lang":"zh-Hans"},{"ID":4,"item":{"target":"_self","label":"台灣 (繁體中文)","url":"https://www.salesforce.com/tw/"},"lang":"zh-Hant"},{"ID":5,"item":{"target":"_self","label":"한국 (한국어)","url":"https://www.salesforce.com/kr/"},"lang":"ko"},{"ID":6,"item":{"target":"_self","label":"ประเทศไทย (ไทย)","url":"https://www.salesforce.com/th/"},"lang":"th"},{"ID":7,"item":{"target":"_self","label":"All other countries (English)","url":"https://www.salesforce.com/ap/"},"lang":"en"}]}]}}, blades: [{"id":"1712766758170_amo","name":"sf/marquee","attributes":{"blade_layout":"right","two_column_spacing":"standard","audience_segment":["customer","prospect"],"image_overflow":false,"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"What is Customer Service Software?","headline_size":"standard","description":"<p><em>Customer service software can help you deliver the great experience your customers expect and deserve while improving operational efficiency.</em></p>\n","media":{"image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?w=1024","alt":"Salesforce what is customer service software","title":"2024/04/blog-self-service-portals-1200x675-1.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=300,169","width":300,"height":169},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=768,432","width":768,"height":432},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=1024,576","width":1024,"height":576}],"width":1024,"height":576}}},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","metadata":[{"tagName":"title","innerText":"What Is Customer Service Software? | Salesforce Asia"},{"tagName":"json_ld","innerText":""},{"tagName":"meta","attributes":[{"name":"property","value":"og:image:alt"},{"name":"content","value":["Customer service software"]}]},{"tagName":"meta","attributes":[{"name":"property","value":"og:locale"},{"name":"content","value":"en_GB"}]},{"tagName":"meta","attributes":[{"name":"property","value":"og:type"},{"name":"content","value":"article"}]},{"tagName":"meta","attributes":[{"name":"property","value":"og:url"},{"name":"content","value":"https://www.salesforce.com/ap/service/what-is-customer-service-software/"}]},{"tagName":"meta","attributes":[{"name":"property","value":"og:image"},{"name":"content","value":"https://wp.sfdcdigital.com/en-ap/wp-content/uploads/sites/14/2023/05/og-servicecloudcore-service.jpg?w=1024"}]},{"tagName":"meta","attributes":[{"name":"property","value":"og:description"},{"name":"content","value":["Customer service software enables businesses to manage and streamline customer interactions, ensuring prompt, effective, and personalised support."]}]},{"tagName":"meta","attributes":[{"name":"property","value":"og:title"},{"name":"content","value":["What Is Customer Service Software?"]}]},{"tagName":"meta","attributes":[{"name":"property","value":"og:site_name"},{"name":"content","value":"Salesforce"}]},{"tagName":"meta","attributes":[{"name":"property","value":"twitter:site"},{"name":"content","value":""}]},{"tagName":"meta","attributes":[{"name":"property","value":"twitter:card"},{"name":"content","value":"summary_large_image"}]},{"tagName":"meta","attributes":[{"name":"property","value":"twitter:url"},{"name":"content","value":"https://www.salesforce.com/ap/service/what-is-customer-service-software/"}]},{"tagName":"meta","attributes":[{"name":"name","value":"robots"},{"name":"content","value":"index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1"}]},{"tagName":"meta","attributes":[{"name":"name","value":"description"},{"name":"content","value":["Customer service software enables businesses to manage and streamline customer interactions, ensuring prompt, effective, and personalised support."]}]},{"tagName":"link","attributes":[{"name":"rel","value":"canonical"},{"name":"href","value":"https://www.salesforce.com/ap/service/what-is-customer-service-software/"}]}],"tbidGreeting":{"isEnabled":true,"thEndpoint":"https://mobile.api.trailhead.com/graphql","localization":{"localizedGreeting":"Hello, {firstname}!","localizedWordForBadges":"Badges","localizedWordForPoints":"Points"}},"pageAttrs":{"livechat":{"enabled":true},"social_sharing_enabled":true},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712766853690_be2","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","description":"<p>Customer service software is a comprehensive suite of tools and applications that businesses use to streamline and enhance their <a href=\"https://www.salesforce.com/blog/customer-support/\" target=\"_blank\"><ins>customer support</ins></a> operations. It serves as a centralised platform that lets companies manage customer inquiries, track interactions, and provide timely and personalised support across multiple <a href=\"https://www.salesforce.com/blog/digital-customer-service-channels/\" target=\"_blank\"><ins>customer service channels</ins></a> such as voice, chatbots, and self-service.</p>\n<p>Our research finds that <a href=\"/ap/resources/research-reports/state-of-the-connected-customer/\" target=\"_self\"><ins>81% of customers</ins></a> expect faster service as technology advances. Poor service is the <a href=\"https://www.salesforce.com/news/stories/customer-spending/\" target=\"_blank\"><ins>#1 reason</ins> </a>consumers stop purchasing from a company. That’s a lot of pressure for your support team, who must make sure every customer gets the right help when they need it — fast.</p>\n<p>There are <a href=\"/ap/products/service/\" target=\"_self\"><ins>several features</ins></a> that customer service software must have, so your business can deliver the experience customers expect and deserve. These include: ticket management, omnichannel support, knowledge base, automation and self-service, and reporting and analytics.</p>\n<p>With the right <a href=\"https://www.salesforce.com/resources/articles/what-is-customer-service/\" target=\"_blank\"><ins>customer service</ins></a> software, you can deliver exceptional <a href=\"/ap/blog/customer-service-principles-blog/\" target=\"_self\"><ins>customer experiences</ins></a>. Let’s look at what it is, why it’s important, and what you should look for in a solution to set up for success.</p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712766923794_8w6","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Table of contents","description":"<ul>\n<li><a href=\"#1712766974528_5ge\" target=\"_self\">Customer service cloud software: solution overview</a></li>\n<li><a href=\"#1712766976810_if2\" target=\"_self\">Benefits of customer service software</a></li>\n<li><a href=\"https://www.salesforce.com/ap/ #1712767085516_917\" target=\"_self\">Types of customer service software</a></li>\n<li><a href=\"https://www.salesforce.com/ap/ #1712767209073_x7d\" target=\"_self\">Who can use customer service software?</a></li>\n<li><a href=\"https://www.salesforce.com/ap/ #1712767247944_4aa\" target=\"_self\">Customer service software pricing</a></li>\n<li><a href=\"https://www.salesforce.com/ap/ #1712767225955_ilb\" target=\"_self\">How to choose the best customer service software</a></li>\n<li><a href=\"https://www.salesforce.com/ap/ #1712767274314_d50\" target=\"_self\">Best customer service software</a></li>\n</ul>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1714170380646_xqa","name":"sf/promotion","attributes":{"blade_layout":"float_image","audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Get actionable customer service insights","description":"<p>High-performing service organisations are using data and AI to improve efficiency without sacrificing the customer experience. Find out how in Salesforce’s latest State of Service report.</p>\n","image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?w=800","alt":"Sixth Edition State of Service cover with Einstein","title":"2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?resize=300,300","width":300,"height":300},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?resize=768,768","width":768,"height":768}],"width":800,"height":800,"image_alignment":"left"},"link_1":{"variant":"primary","label":"Get the free report","source":"standard-link","url":"/ap/resources/research-reports/state-of-service/","target":"_self"}},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712766974528_5ge","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Customer service cloud software: solution overview","description":"<p>The most effective customer service software is in the cloud. Customer service cloud software lets your business deliver, manage, and enhance <a href=\"https://www.salesforce.com/blog/customer-service-operations/\" target=\"_blank\"><ins>customer support operations</ins> </a>from anywhere.</p>\n<p>Here are key features:</p>\n<ul>\n<li><strong>Automation and AI:</strong> Automate repetitive tasks, use <a href=\"https://www.salesforce.com/blog/what-is-a-chatbot/\" target=\"_blank\"><ins>chatbots</ins></a> to handle FAQs, and tap into AI-powered tools for sentiment analysis, case routing, and predictive analytics to work more efficiently.</li>\n<li><strong>Ticket management</strong>: Efficiently create, assign, and track customer cases with your <a href=\"https://www.salesforce.com/resources/articles/support-ticket-systems/\" target=\"_blank\"><ins>ticketing tool</ins></a>, ensuring timely resolution and adherence to service level agreements (SLAs).</li>\n<li><strong>Omnichannel support:</strong> Seamlessly integrate and manage customer interactions across multiple channels like voice, email, and live chat. This provides a consistent and unified experience, so your customers won’t have to repeat themselves.</li>\n<li><strong>Self-service:</strong> Reduce costs and increase case deflection by helping customers find answers on their own. Surface the most relevant information, provide recommended next steps, and give customers the tools to complete common tasks without the help of an agent.</li>\n<li><strong>Knowledge base</strong>: Maintain a repository of FAQs, <a href=\"/ap/blog/how-to-write-a-knowledge-base-article/\" target=\"_self\"><ins>knowledge articles</ins></a>, and troubleshooting guides to provide agents with accurate information and enable <a href=\"/ap/blog/self-service-customer-service/\" target=\"_self\"><ins>self-service</ins></a> for customers.</li>\n<li><strong>Reporting and analytics</strong>: Generate comprehensive reports and use analytics to gain <a href=\"/ap/products/customer-service-operations/\" target=\"_self\"><ins>service intelligence</ins></a> into support performance, customer satisfaction, and areas for improvement.</li>\n</ul>\n<p>Customer service cloud software offers many benefits to your business. Let’s look at four:</p>\n<ol>\n<li><strong>Improved customer satisfaction: </strong>Our research finds that <a href=\"/ap/resources/research-reports/state-of-the-connected-customer/\" target=\"_self\"><ins>73% of customers</ins></a> expect better personalisation as technology advances. Customer service cloud software lets you provide personalised, efficient, and consistent support no matter which channels your customers contact you on, even <a href=\"/ap/form/service-cloud/self-service-assessment/?d=pb\" target=\"_blank\"><ins>self-service</ins></a>.</li>\n<li><strong>Enhanced agent productivity:</strong> Automating routine tasks, providing access to a centralised knowledge base, and facilitating collaboration among team members helps to boost agent productivity. Bonus: it may help to reduce call centre burnout, too.</li>\n<li><strong>Data-driven decision-making: </strong>Real-time data facilitates better decision making. You'll gain <a href=\"/ap/form/demo/service-intelligence-demo/?d=pb\" target=\"_blank\"><ins>service intelligence</ins></a> through reporting and analytics, helping to identify trends, measure performance, and make data-driven decisions.</li>\n<li><strong>Scalability:</strong> This software solution’s built-in flexibility lets you adapt to your changing business needs. You can grow your support operations and handle increased service volumes effectively, without the burden of on-premises infrastructure.</li>\n</ol>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712766871387_7xl","name":"sf/media","attributes":{"audience_segment":["prospect","customer"],"experiment_type":"content","minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"media":{"image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?w=1024","alt":"","title":"2024/04/what-is-customer-service-1.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=300,169","width":300,"height":169},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=768,432","width":768,"height":432},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=1024,576","width":1024,"height":576}],"width":1024,"height":576}}},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712766976810_if2","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Benefits of customer service software","description":"<p>Customer service software offers several benefits that contribute to the overall success of businesses. Here are five key advantages:</p>\n<ol>\n<li><strong>Enhanced customer satisfaction:</strong> You can provide efficient and personalised support, leading to improved <a href=\"https://www.salesforce.com/blog/customer-satisfaction-score/\" target=\"_blank\"><ins>customer satisfaction scores (CSAT)</ins></a>. With features like ticket management, omnichannel support, and knowledge bases, you can resolve customer issues promptly, offer consistent experiences across channels, and provide customers with self-service options.</li>\n<li><strong>Better customer retention: </strong>By delivering exceptional customer experiences, you can improve customer retention rates. Remember: satisfied customers are more likely to remain loyal and continue doing business with your company. Effective ticket management, quick response times, and personalised assistance all foster customer loyalty and reduce churn.</li>\n<li><strong>Increased ROI:</strong> By optimising your customer support operations, you may see increased return on investment (ROI). Automation of repetitive tasks, streamlined workflows, and improved agent productivity all result in cost savings. Additionally, satisfied customers are more likely to become repeat customers and advocates, driving revenue growth.</li>\n<li><strong>Increased efficiency and productivity:</strong> Customer service software streamlines support processes, reducing manual effort and improving efficiency. Features like automation, knowledge bases, and reporting tools let your agents handle more cases in less time. This efficiency translates into faster response times, shorter resolution cycles, and improved overall support performance.</li>\n<li><strong>Insights into customer behaviour:</strong> You’ll gain valuable insights into customer behaviour through reporting and analytics. You can analyse support data, identify trends, and gain a deeper understanding of customer needs and preferences. These insights can inform your strategic decision-making, product improvements, and targeted marketing efforts, ultimately driving business growth.</li>\n</ol>\n<p>All these benefits will help set you up for success in today's customer-centric market.</p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767085516_917","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Types of customer service software","description":"<p>Customer service software includes various types of tools designed to help your business deliver exceptional customer support. Let’s look at a few common types:</p>\n<ul>\n<li><strong>Help desk software </strong>provides a centralised platform for managing customer inquiries and support tickets. It enables you to track, prioritise, and resolve customer issues efficiently, ensuring timely responses and effective case management.</li>\n<li><strong>Live chat software</strong> facilitates real-time communication between your customers and support agents. You can provide instant assistance, answer queries, and guide customers through their purchasing journey, resulting in improved customer satisfaction and conversion rates.</li>\n<li><strong>Voice over Internet Protocol (VoIP) software</strong> lets you handle customer support calls over the internet. VOIP offers features like call routing, call recording, and voicemail, ensuring seamless and efficient phone support.</li>\n<li><strong>Phone support software</strong> provides you with the necessary tools to manage and track customer support calls. It includes features like call logging, call forwarding, and call analytics, enabling your agents to deliver effective phone support.</li>\n<li><strong>Email support software</strong> streamlines the management of customer support emails. It helps you organise and prioritise incoming emails, automate responses, and track email interactions, ensuring timely and accurate email support.</li>\n<li><strong>Automated agents</strong>, also known as chatbots, use AI to provide <a href=\"https://www.salesforce.com/blog/automated-customer-service/\" target=\"_blank\"><ins>automated customer support</ins></a>. Chatbots can handle routine inquiries, provide instant responses, and escalate complex issues to human agents when necessary, improving response times and efficiency.</li>\n<li><strong>Social media support software</strong> lets you manage customer support inquiries and interactions on social media platforms. It helps monitor brand mentions, respond to customer messages and comments, and maintain a consistent and positive brand image across social channels.</li>\n</ul>\n<p>These tools enable your business to provide efficient and effective customer support across various channels — helping to increase customer satisfaction and loyalty.</p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767105182_1bt8","name":"sf/media","attributes":{"audience_segment":["customer","prospect"],"experiment_type":"content","minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"media":{"image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?w=1024","alt":"","title":"2024/04/what-is-customer-service-2.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=300,150","width":300,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=768,384","width":768,"height":384},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=1024,512","width":1024,"height":512}],"width":1024,"height":512}}},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767209073_x7d","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Who can use customer service software? ","description":"<p>Customer service software is designed to be used by <a href=\"http://www.serviceblazer.com\" target=\"_blank\"><ins>customer support professionals.</ins></a> But it can be used by anyone. Here are three key groups that can benefit from using customer support software:</p>\n<ol>\n<li><strong>Contact centre agents:</strong> Handling a large volume of customer inquiries and tickets is hard. Customer service software helps agents to efficiently manage and resolve customer issues, track interactions, and ensure timely responses, resulting in improved customer satisfaction.</li>\n<li><strong>Frontline customer service pros</strong>: People who work in customer-facing service industries, like in retail or hospitality, can improve their interactions with customers. They can access customer information, provide personalised assistance, and quickly address any concerns. This can lead to better customer experiences and repeat business.</li>\n<li><strong>Anyone in your organisation:</strong> Customer service software isn't limited to specific roles or departments. Any individual within your business can use it to manage customer inquiries and track service history — even if they’re not on your official customer service team. The software’s <a href=\"/ap/crm/\" target=\"_self\"><ins>customer relationship management system (CRM)</ins></a> makes it easy to provide consistent and efficient support.</li>\n</ol>\n<p>In summary, customer service software can be used by anyone in your business who responds to customer problems or requests — even if it's only once in a while. They’ll have the necessary tools to deliver consistent and exceptional customer support to enhance overall customer experience.</p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1713984730297_aqc","name":"sf/media","attributes":{"audience_segment":["customer","prospect"],"experiment_type":"content","minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"media":{"image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?w=1024","alt":"","title":"2024/04/what-is-customer-service-3.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=300,150","width":300,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=768,384","width":768,"height":384},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=1024,512","width":1024,"height":512}],"width":1024,"height":512}}},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767225955_ilb","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"How to choose the best customer service software ","description":"<p>Choosing the best customer service software for your business requires careful consideration of several factors. Here are three key steps to help you make an informed decision:</p>\n<ol>\n<li><strong>Identify your business requirements:</strong> Start by assessing your specific needs and goals. Consider the size of your business, the volume of customer inquiries, and the channels through which you interact with customers. Determine the features and functionalities you require, such as ticket management, live chat, or self-service support. This will help you narrow down your options and find a software solution that aligns with your business requirements.</li>\n<li><strong>Consider scalability and integration capabilities:</strong> It's important to choose a customer service software that can scale with your business as it grows. Look for a solution that offers flexibility and can accommodate increasing customer demands. In addition, consider the software's integration capabilities with other tools and systems you use, such as CRM or help desk software. Seamless integration ensures smooth data flow and enhances overall efficiency.</li>\n<li><strong>Evaluate pricing models and customer reviews: </strong>Compare pricing models offered by different software providers. Some may charge based on the number of users or support agents, while others may have a tiered pricing structure. Consider your budget and choose a pricing model that aligns with your financial capabilities. Additionally, read customer reviews and testimonials to gain insights into the software's performance, reliability, and customer support. This will help you gauge the software's effectiveness and suitability for your business.</li>\n</ol>\n<p>By following these steps and conducting thorough research, you can choose the best customer service software that meets your business requirements, offers scalability and integration capabilities, and aligns with your budget.</p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767247944_4aa","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Customer service software pricing","description":"<p>Customer service software pricing can vary. Here are some common <a href=\"/ap/products/service-pricing/\" target=\"_self\"><ins>pricing models</ins></a> used by customer service software providers:</p>\n<ul>\n<li><strong>Factors affecting customer service pricing</strong>: Several factors can influence the pricing of customer service software. These include the size of your business, the number of support agents or users who’ll be using the software, the level of features and functionalities required, and the complexity of integration with other systems. Additionally, the reputation and market position of the software provider can also affect pricing.</li>\n<li><strong>Per-user pricing</strong>: Per-user pricing is a common model where the software provider charges a fee for each user or support agent who'll be using the software. This model is suitable for businesses with a fixed number of support agents and provides a predictable cost structure.</li>\n<li><strong>Per-month or per-year pricing: </strong>Many customer service software providers offer subscription-based pricing, where businesses pay a fixed amount per month or year to access the software. This model allows businesses to budget their expenses and provides flexibility to scale up or down as needed.</li>\n<li><strong>Flat-rate pricing</strong>: Some software providers offer flat-rate pricing, where businesses pay a fixed fee regardless of the number of users or support agents. This model is suitable for businesses with a large number of support agents or those that require unlimited access to the software.</li>\n<li><strong>Usage-based pricing:</strong> Usage-based pricing is a model where businesses pay based on the volume of usage or specific metrics, such as the number of support tickets or customer interactions. This model is suitable for businesses with fluctuating support needs and provides cost flexibility based on actual usage.</li>\n</ul>\n<p>To summarise: carefully evaluate your needs, consider the pricing models offered by different software providers, and choose the one that aligns with your budget and requirements.</p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1713984925624_2sb","name":"sf/media","attributes":{"audience_segment":["customer","prospect"],"experiment_type":"content","minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"media":{"image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?w=1024","alt":"","title":"2024/04/Marquee-Process-Mgmt.png","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=300,200","width":300,"height":200},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=768,512","width":768,"height":512},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=1024,683","width":1024,"height":683},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=1536,1024","width":1536,"height":1024}],"width":1024,"height":683}}},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767274314_d50","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Best customer service software","description":"<p>When it comes to customer service software, <a href=\"/ap/products/service-cloud/\" target=\"_self\"><ins>Salesforce Service Cloud</ins></a> stands out. Here are some key features and functions that make it a top choice:</p>\n<ul>\n<li><strong>Agent console:</strong> Make it easier for agents to find the information they need to resolve customer issues with less switching between pages.</li>\n<li><strong>AI: </strong>Use conversational, predictive, and generative AI to deliver personalised service and reach resolutions faster.</li>\n<li><strong>Data Cloud:</strong> Maximise customer satisfaction and service team productivity with real-time data and insights.</li>\n<li><strong>Self-service: </strong>Deflect cases, cut costs, and boost efficiency by helping your customers find answers — fast — without agent support.</li>\n<li><strong>Omnichannel:</strong> Deliver a connected customer experience — no matter which channel your customers choose to use. No more repeating themselves!</li>\n<li><strong>Automation:</strong> Scale support and boost customer satisfaction with personalised, smart data-driven automation.</li>\n<li><strong>Incident management:</strong> Resolve issues faster and deliver great customer experiences with proven workflows.</li>\n<li><strong>Service Intelligence:</strong> Drive operational efficiency with data and AI-powered insights built directly into your CRM.</li>\n<li><strong>Process management: </strong>Fast-track work between people and departments by coordinating complex processes into a single, streamlined workflow.</li>\n<li><strong>Service Cloud Voice:</strong> Reduce call volume and speed up call resolution by uniting cloud telephony and Salesforce CRM.</li>\n<li><strong>Slack: </strong>Collaborate and solve cases, incidents, and service requests more efficiently.</li>\n<li><strong>CRM analytics:</strong> Make faster decisions using intelligent and actionable insights from Tableau.</li>\n</ul>\n<p>Moreover, Service Cloud is highly customisable and scalable, making it suitable for businesses of all sizes. It can be tailored to meet specific business requirements and integrated with other Salesforce products or third-party applications. This flexibility ensures that the software can grow and adapt as the business expands.</p>\n<p>Overall, Service Cloud's comprehensive features, customisation options, and scalability make it one of the best customer service software solutions available in the market.</p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1713985053491_r6v","name":"sf/text","attributes":{"blade_layout":"left","audience_segment":["customer","prospect"],"experiment_type":"content","headline":"See how you can help your agents become more efficient — and your customers happier. When you have an easy-to-use platform for your data, agents have all the information they need to provide the care customers expect. ","description":"","link_1":{"variant":"primary","label":"Show me how","source":"standard-link","ariaLabel":"Show me how","target":"_self","url":"/ap/products/service-cloud/"},"headline_size":"small","column_grid":"one"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767342743_td9","name":"sf/nup","attributes":{"link_location":"below","audience_segment":["prospect","customer"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","card_type":"sf/resource","card_layout":"Standard","card_description_visibility":false,"card_image":true,"card_eyebrow_visibility":false,"card_link_visibility":true,"headline":"Learn more with these additional resources."},"media_items":[{"content_source_type":"manual-content","image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?w=1024","alt":"CRM for service","title":"2024/04/Service-ResourceCard-1536x864-x2-1.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=300,169","width":300,"height":169},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=768,432","width":768,"height":432},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=1024,576","width":1024,"height":576}],"width":1024,"height":576},"headline":"Take a tour of the #1 AI CRM for service.","link_1":{"url":"https://www.salesforce.com/ap/form/service-cloud/guided-tour/?d=pb","variant":"text","label":"Take the tour","target":"_blank","ariaLabel":"Take the tour"},"kind":"card_resource","id":"1712767342931_amw"},{"content_source_type":"manual-content","image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?w=1024","alt":"ROI calculator","title":"2024/01/card-resources-service-roi-calculator-2-1.png","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?resize=300,169","width":300,"height":169},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?resize=768,432","width":768,"height":432}],"width":1024,"height":576},"headline":"Try our interactive value calculator to see how much you can save.","link_1":{"label":" Access the calculator","variant":"text","url":"https://www.salesforce.com/ap/form/demo/service-roi-calculator/?d=pb","ariaLabel":" Access the calculator","target":"_blank"},"kind":"card_resource","id":"1712767539156_kim"},{"content_source_type":"manual-content","image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?w=1024","alt":"","title":"2024/04/og-image-service-demo-1.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=300,169","width":300,"height":169},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=768,432","width":768,"height":432},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=1024,576","width":1024,"height":576}],"width":1024,"height":576},"headline":"Make every agent and mobile worker more productive.","link_1":{"label":"Watch demo","variant":"text","url":"https://www.salesforce.com/form/service-cloud/service-platform-demo/?d=pb","ariaLabel":"Watch demo","target":"_blank"},"kind":"card_resource","id":"1712768207598_yi9"}],"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1712767960801_rxj","name":"sf/promotion","attributes":{"blade_layout":"center","audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Get timely updates and fresh ideas delivered to your inbox.","description":"","image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?w=1024","alt":"","title":"2024/04/Background-Third-Party-Promotion.webp","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=300,83","width":300,"height":83},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=768,213","width":768,"height":213},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=1024,285","width":1024,"height":285},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=1536,427","width":1536,"height":427}],"width":1024,"height":285,"image_alignment":"right"},"link_1":{"variant":"primary","label":"Sign up now","source":"standard-link","url":"https://www.salesforce.com/ap/form/other/blog-newsletter/?d=pb","target":"_blank"},"blade_background_type":{"kind":"standard_background","blade_background_color":"234, 245, 254"}},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"},{"id":"1714148673285_1cq3","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","description":"<p><em>AI supported the writers and editors who created this article.</em></p>\n"},"path":"/service/what-is-customer-service-software","urlLoc":"ap","curHref":"/ap/service/what-is-customer-service-software/?bc=HA","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true}},"wpTemplate":"resources-template","curLocale":"en-ap"}], chassis: 'v2', }; window.sfdcBase = window.sfdcBase || {}; window.sfdcBase.chat = window.sfdcBase.chat || {}; window.sfdcBase.chat.invite = window.sfdcBase.chat.invite || {}; </script> <div class="globalnav-wrapper-c360 "> <a class="screen-reader-text skip-to-content-c360" href="#main-content"> <div class="screen-reader-container">Skip to content</div> </a> <!-- legacy nav component --> <hgf-c360nav locale=ap search="true" show-region-selector="true" context-nav-enabled="false" hide-login="false" truly-hide-login="false" show-button-main=true show-button-secondary=false hide-contact="false" origin=https://wp.sfdcdigital.com/en-ap/wp-json> </hgf-c360nav> </div> <main id="main-content" class="pbc-resources-template"> <div data-blade-id="1712766758170_amo" data-blade-position="1" data-blade-name="sf/marquee" data-blade-variant="marquee" data-blade-source="www" data-blade-type="blade"> <section id="1712766758170_amo" class="relative marquee--blade marquee--right-image" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main grid--sixteenbynine theme--light_gradient" data-module-track-impressions="" data-module-id="1712766758170_amo" data-module-name="What is Customer Service Software?" data-module-position="1" data-module-type="headline"> <div class="image__wrapper "> <img loading="eager" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?w=1024" class="image__asset" alt="Salesforce what is customer service software" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=300,169 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=768,432 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/blog-self-service-portals-1200x675-1.jpg?resize=1024,576 1024w" height="576" width="1024"/> <div class="social-sharing__wrapper"> <div class="social-sharing" data-component="social-sharing"> <ul class="social-sharing__nav"> <li class="social-sharing__item share-the-story-text"> <p>Share the story</p> </li> <li class="social-sharing__item"> <a href="https://www.linkedin.com/shareArticle?mini=true&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/&title=What Is Customer Service Software?" class="social-sharing__linkedin-icon" aria-label="Share on LinkedIn (Opens in a new tab)" data-link-text="LinkedIn" data-link-url="https://www.linkedin.com/shareArticle?mini=true&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/&title=What Is Customer Service Software?" data-link-type="text link" target="_blank"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/linkedin.svg" height="auto" width="auto" alt="" /> </div> </a> </li> <li class="social-sharing__item"> <a href="https://twitter.com/intent/tweet?text=What Is Customer Service Software?&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/" class="social-sharing__x-icon" aria-label="Share on X (Opens in a new tab)" data-link-text="X" data-link-url="https://twitter.com/intent/tweet?text=What Is Customer Service Software?&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/" data-link-type="text link" target="_blank"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/x-icon.svg" height="auto" width="auto" alt="" /> </div> </a> </li> <li class="social-sharing__item"> <a href="https://www.facebook.com/sharer/sharer.php?u=https://www.salesforce.com/ap/service/what-is-customer-service-software/" class="social-sharing__facebook-icon" aria-label="Share on Facebook (Opens in a new tab)" data-link-text="Facebook" data-link-url="https://www.facebook.com/sharer/sharer.php?u=https://www.salesforce.com/ap/service/what-is-customer-service-software/" data-link-type="text link" target="_blank"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/facebook.svg" height="auto" width="auto" alt="" /> </div> </a> </li> <li class="social-sharing__item"> <div class="social-sharing__tooltip"> <button class="social-sharing__copy-link-icon tooltip" title="Link Copied" data-link-text="Link Copied" data-link-url="tooltip" data-link-type="tooltip" aria-describedby="tooltip"> <div class="social-sharing__current-link tooltip_icon" data-clipboard-text="https://www.salesforce.com/ap/service/what-is-customer-service-software/"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/copy-link.svg" height="auto" width="auto" alt="" /> </div> </div> <span class="tooltip_top_position_arrow_center tooltip_text" role="tooltip"> <p>Link Copied</p> </span> </button> </div> </li> </ul> </div> </div> </div> <div class="content__wrapper "> <header class="marquee__blade-heading eyebrow--standard marquee__blade--no-ctas"> <h1 class="headline marquee__headline--standard" style=" "> What is Customer Service Software? </h1> <div class="blade__description"> <p><em>Customer service software can help you deliver the great experience your customers expect and deserve while improving operational efficiency.</em></p> </div> <div class="social-sharing__wrapper"> <div class="social-sharing" data-component="social-sharing"> <ul class="social-sharing__nav"> <li class="social-sharing__item share-the-story-text"> <p>Share the story</p> </li> <li class="social-sharing__item"> <a href="https://www.linkedin.com/shareArticle?mini=true&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/&title=What Is Customer Service Software?" class="social-sharing__linkedin-icon" aria-label="Share on LinkedIn (Opens in a new tab)" data-link-text="LinkedIn" data-link-url="https://www.linkedin.com/shareArticle?mini=true&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/&title=What Is Customer Service Software?" data-link-type="text link" target="_blank"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/linkedin.svg" height="auto" width="auto" alt="" /> </div> </a> </li> <li class="social-sharing__item"> <a href="https://twitter.com/intent/tweet?text=What Is Customer Service Software?&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/" class="social-sharing__x-icon" aria-label="Share on X (Opens in a new tab)" data-link-text="X" data-link-url="https://twitter.com/intent/tweet?text=What Is Customer Service Software?&url=https://www.salesforce.com/ap/service/what-is-customer-service-software/" data-link-type="text link" target="_blank"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/x-icon.svg" height="auto" width="auto" alt="" /> </div> </a> </li> <li class="social-sharing__item"> <a href="https://www.facebook.com/sharer/sharer.php?u=https://www.salesforce.com/ap/service/what-is-customer-service-software/" class="social-sharing__facebook-icon" aria-label="Share on Facebook (Opens in a new tab)" data-link-text="Facebook" data-link-url="https://www.facebook.com/sharer/sharer.php?u=https://www.salesforce.com/ap/service/what-is-customer-service-software/" data-link-type="text link" target="_blank"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/facebook.svg" height="auto" width="auto" alt="" /> </div> </a> </li> <li class="social-sharing__item"> <div class="social-sharing__tooltip"> <button class="social-sharing__copy-link-icon tooltip" title="Link Copied" data-link-text="Link Copied" data-link-url="tooltip" data-link-type="tooltip" aria-describedby="tooltip"> <div class="social-sharing__current-link tooltip_icon" data-clipboard-text="https://www.salesforce.com/ap/service/what-is-customer-service-software/"> <div class="social-sharing__white-square"> <img src="https://a.sfdcstatic.com/shared/images/pbc/icons/copy-link.svg" height="auto" width="auto" alt="" /> </div> </div> <span class="tooltip_top_position_arrow_center tooltip_text" role="tooltip"> <p>Link Copied</p> </span> </button> </div> </li> </ul> </div> </div> </header> </div> </article> </div> </section> </div><div data-blade-id="1712766853690_be2" data-blade-position="2" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712766853690_be2" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712766853690_be2" data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p>Customer service software is a comprehensive suite of tools and applications that businesses use to streamline and enhance their <a href="https://www.salesforce.com/blog/customer-support/" target="_blank" class="link__new-tab"><ins>customer support</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a> operations. It serves as a centralised platform that lets companies manage customer inquiries, track interactions, and provide timely and personalised support across multiple <a href="https://www.salesforce.com/blog/digital-customer-service-channels/" target="_blank" class="link__new-tab"><ins>customer service channels</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a> such as voice, chatbots, and self-service.</p> <p>Our research finds that <a href="/ap/resources/research-reports/state-of-the-connected-customer/" target="_self"><ins>81% of customers</ins></a> expect faster service as technology advances. Poor service is the <a href="https://www.salesforce.com/news/stories/customer-spending/" target="_blank" class="link__new-tab"><ins>#1 reason</ins> <img class="link__new-tab-icon" alt="Opens in a new window"></a>consumers stop purchasing from a company. That’s a lot of pressure for your support team, who must make sure every customer gets the right help when they need it — fast.</p> <p>There are <a href="/ap/products/service/" target="_self"><ins>several features</ins></a> that customer service software must have, so your business can deliver the experience customers expect and deserve. These include: ticket management, omnichannel support, knowledge base, automation and self-service, and reporting and analytics.</p> <p>With the right <a href="https://www.salesforce.com/resources/articles/what-is-customer-service/" target="_blank" class="link__new-tab"><ins>customer service</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a> software, you can deliver exceptional <a href="/ap/blog/customer-service-principles-blog/" target="_self"><ins>customer experiences</ins></a>. Let’s look at what it is, why it’s important, and what you should look for in a solution to set up for success.</p> </div> </article> </div> </section> </div><div data-blade-id="1712766923794_8w6" data-blade-position="3" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712766923794_8w6" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712766923794_8w6" data-module-name="Table of contents" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> Table of contents </h2> </header> <div class="blade__description"> <ul> <li><a href="#1712766974528_5ge" target="_self">Customer service cloud software: solution overview</a></li> <li><a href="#1712766976810_if2" target="_self">Benefits of customer service software</a></li> <li><a href="https://www.salesforce.com/ap/ #1712767085516_917" target="_self">Types of customer service software</a></li> <li><a href="https://www.salesforce.com/ap/ #1712767209073_x7d" target="_self">Who can use customer service software?</a></li> <li><a href="https://www.salesforce.com/ap/ #1712767247944_4aa" target="_self">Customer service software pricing</a></li> <li><a href="https://www.salesforce.com/ap/ #1712767225955_ilb" target="_self">How to choose the best customer service software</a></li> <li><a href="https://www.salesforce.com/ap/ #1712767274314_d50" target="_self">Best customer service software</a></li> </ul> </div> </article> </div> </section> </div><div data-blade-id="1714170380646_xqa" data-blade-position="4" data-blade-name="sf/promotion" data-blade-variant="promotion" data-blade-source="www" data-blade-type="blade"> <section id="1714170380646_xqa" class="relative promotion--blade promotion--left-image" > <div class="container pb-shadow pb-large-corner container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main promotion_layout--float_image theme--light_gradient" data-module-id="1714170380646_xqa" data-module-name="Get actionable customer service insights" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <div class="image__wrapper mobile-pt-0 pb-64 pt-64 mobile-pb-40 mobile-ml-32 mobile-mr-32 promotion_layout--float_image-image_wrapper " > <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?w=800" class="image__asset" alt="Sixth Edition State of Service cover with Einstein" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?resize=300,300 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/SoS-dee-elm-mobile-primary-offer-800x800-1.png?resize=768,768 768w" height="800" width="800"/> </div> <div class="content__wrapper pt-64 mobile-pb-8 mobile-pt-40 mobile-ml-32 mobile-mr-32 pb-64 promotion_layout---image-content_wrapper"> <header class="promotion__blade-heading"> <h2 class="pbc-g-text-display-4 mt-0 mb-24 mobile-mb-16" style=" "> Get actionable customer service insights </h2> <div class="blade__description pbc-g-text-body-1-2 mb-48 mobile-mb-32"> <p>High-performing service organisations are using data and AI to improve efficiency without sacrificing the customer experience. Find out how in Salesforce’s latest State of Service report.</p> </div> </header> <div class="cta_container flex flex--float_image ctas__1"> <pbc-button class="cta_button__wrapper" data-link-text="Get the free report" data-link-url="/ap/resources/research-reports/state-of-service/" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="primary" data-stacking="default" aria-label="Get the free report: Get actionable customer service insights" href="/ap/resources/research-reports/state-of-service/" target="_self" rel="noopener" > Get the free report </a> </pbc-button> </div> </div> </article> </div> </section> </div><div data-blade-id="1712766974528_5ge" data-blade-position="5" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712766974528_5ge" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712766974528_5ge" data-module-name="Customer service cloud software: solution overview" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> Customer service cloud software: solution overview </h2> </header> <div class="blade__description"> <p>The most effective customer service software is in the cloud. Customer service cloud software lets your business deliver, manage, and enhance <a href="https://www.salesforce.com/blog/customer-service-operations/" target="_blank" class="link__new-tab"><ins>customer support operations</ins> <img class="link__new-tab-icon" alt="Opens in a new window"></a>from anywhere.</p> <p>Here are key features:</p> <ul> <li><strong>Automation and AI:</strong> Automate repetitive tasks, use <a href="https://www.salesforce.com/blog/what-is-a-chatbot/" target="_blank" class="link__new-tab"><ins>chatbots</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a> to handle FAQs, and tap into AI-powered tools for sentiment analysis, case routing, and predictive analytics to work more efficiently.</li> <li><strong>Ticket management</strong>: Efficiently create, assign, and track customer cases with your <a href="https://www.salesforce.com/resources/articles/support-ticket-systems/" target="_blank" class="link__new-tab"><ins>ticketing tool</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a>, ensuring timely resolution and adherence to service level agreements (SLAs).</li> <li><strong>Omnichannel support:</strong> Seamlessly integrate and manage customer interactions across multiple channels like voice, email, and live chat. This provides a consistent and unified experience, so your customers won’t have to repeat themselves.</li> <li><strong>Self-service:</strong> Reduce costs and increase case deflection by helping customers find answers on their own. Surface the most relevant information, provide recommended next steps, and give customers the tools to complete common tasks without the help of an agent.</li> <li><strong>Knowledge base</strong>: Maintain a repository of FAQs, <a href="/ap/blog/how-to-write-a-knowledge-base-article/" target="_self"><ins>knowledge articles</ins></a>, and troubleshooting guides to provide agents with accurate information and enable <a href="/ap/blog/self-service-customer-service/" target="_self"><ins>self-service</ins></a> for customers.</li> <li><strong>Reporting and analytics</strong>: Generate comprehensive reports and use analytics to gain <a href="/ap/products/customer-service-operations/" target="_self"><ins>service intelligence</ins></a> into support performance, customer satisfaction, and areas for improvement.</li> </ul> <p>Customer service cloud software offers many benefits to your business. Let’s look at four:</p> <ol> <li><strong>Improved customer satisfaction: </strong>Our research finds that <a href="/ap/resources/research-reports/state-of-the-connected-customer/" target="_self"><ins>73% of customers</ins></a> expect better personalisation as technology advances. Customer service cloud software lets you provide personalised, efficient, and consistent support no matter which channels your customers contact you on, even <a href="/ap/form/service-cloud/self-service-assessment/?d=pb" target="_blank"><ins>self-service</ins></a>.</li> <li><strong>Enhanced agent productivity:</strong> Automating routine tasks, providing access to a centralised knowledge base, and facilitating collaboration among team members helps to boost agent productivity. Bonus: it may help to reduce call centre burnout, too.</li> <li><strong>Data-driven decision-making: </strong>Real-time data facilitates better decision making. You'll gain <a href="/ap/form/demo/service-intelligence-demo/?d=pb" target="_blank"><ins>service intelligence</ins></a> through reporting and analytics, helping to identify trends, measure performance, and make data-driven decisions.</li> <li><strong>Scalability:</strong> This software solution’s built-in flexibility lets you adapt to your changing business needs. You can grow your support operations and handle increased service volumes effectively, without the burden of on-premises infrastructure.</li> </ol> </div> </article> </div> </section> </div><div data-blade-id="1712766871387_7xl" data-blade-position="6" data-blade-name="sf/media" data-blade-variant="media" data-blade-source="www" data-blade-type="blade"> <section id="1712766871387_7xl" class="relative media--blade media--center-image" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main grid--sixteenbynine theme--light_gradient" data-module-track-impressions="" data-module-id="1712766871387_7xl" data-module-name="" data-module-position="1" data-module-type="headline"> <div class="image__wrapper"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?w=1024" class="image__asset" alt="" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=300,169 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=768,432 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-1.jpg?resize=1024,576 1024w" height="576" width="1024"/> </div> <div class="content__wrapper"> <div class="content__container"> </div> </div> </article> </div> </section> </div><div data-blade-id="1712766976810_if2" data-blade-position="7" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712766976810_if2" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712766976810_if2" data-module-name="Benefits of customer service software" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> Benefits of customer service software </h2> </header> <div class="blade__description"> <p>Customer service software offers several benefits that contribute to the overall success of businesses. Here are five key advantages:</p> <ol> <li><strong>Enhanced customer satisfaction:</strong> You can provide efficient and personalised support, leading to improved <a href="https://www.salesforce.com/blog/customer-satisfaction-score/" target="_blank" class="link__new-tab"><ins>customer satisfaction scores (CSAT)</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a>. With features like ticket management, omnichannel support, and knowledge bases, you can resolve customer issues promptly, offer consistent experiences across channels, and provide customers with self-service options.</li> <li><strong>Better customer retention: </strong>By delivering exceptional customer experiences, you can improve customer retention rates. Remember: satisfied customers are more likely to remain loyal and continue doing business with your company. Effective ticket management, quick response times, and personalised assistance all foster customer loyalty and reduce churn.</li> <li><strong>Increased ROI:</strong> By optimising your customer support operations, you may see increased return on investment (ROI). Automation of repetitive tasks, streamlined workflows, and improved agent productivity all result in cost savings. Additionally, satisfied customers are more likely to become repeat customers and advocates, driving revenue growth.</li> <li><strong>Increased efficiency and productivity:</strong> Customer service software streamlines support processes, reducing manual effort and improving efficiency. Features like automation, knowledge bases, and reporting tools let your agents handle more cases in less time. This efficiency translates into faster response times, shorter resolution cycles, and improved overall support performance.</li> <li><strong>Insights into customer behaviour:</strong> You’ll gain valuable insights into customer behaviour through reporting and analytics. You can analyse support data, identify trends, and gain a deeper understanding of customer needs and preferences. These insights can inform your strategic decision-making, product improvements, and targeted marketing efforts, ultimately driving business growth.</li> </ol> <p>All these benefits will help set you up for success in today's customer-centric market.</p> </div> </article> </div> </section> </div><div data-blade-id="1712767085516_917" data-blade-position="8" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712767085516_917" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712767085516_917" data-module-name="Types of customer service software" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> Types of customer service software </h2> </header> <div class="blade__description"> <p>Customer service software includes various types of tools designed to help your business deliver exceptional customer support. Let’s look at a few common types:</p> <ul> <li><strong>Help desk software </strong>provides a centralised platform for managing customer inquiries and support tickets. It enables you to track, prioritise, and resolve customer issues efficiently, ensuring timely responses and effective case management.</li> <li><strong>Live chat software</strong> facilitates real-time communication between your customers and support agents. You can provide instant assistance, answer queries, and guide customers through their purchasing journey, resulting in improved customer satisfaction and conversion rates.</li> <li><strong>Voice over Internet Protocol (VoIP) software</strong> lets you handle customer support calls over the internet. VOIP offers features like call routing, call recording, and voicemail, ensuring seamless and efficient phone support.</li> <li><strong>Phone support software</strong> provides you with the necessary tools to manage and track customer support calls. It includes features like call logging, call forwarding, and call analytics, enabling your agents to deliver effective phone support.</li> <li><strong>Email support software</strong> streamlines the management of customer support emails. It helps you organise and prioritise incoming emails, automate responses, and track email interactions, ensuring timely and accurate email support.</li> <li><strong>Automated agents</strong>, also known as chatbots, use AI to provide <a href="https://www.salesforce.com/blog/automated-customer-service/" target="_blank" class="link__new-tab"><ins>automated customer support</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a>. Chatbots can handle routine inquiries, provide instant responses, and escalate complex issues to human agents when necessary, improving response times and efficiency.</li> <li><strong>Social media support software</strong> lets you manage customer support inquiries and interactions on social media platforms. It helps monitor brand mentions, respond to customer messages and comments, and maintain a consistent and positive brand image across social channels.</li> </ul> <p>These tools enable your business to provide efficient and effective customer support across various channels — helping to increase customer satisfaction and loyalty.</p> </div> </article> </div> </section> </div><div data-blade-id="1712767105182_1bt8" data-blade-position="9" data-blade-name="sf/media" data-blade-variant="media" data-blade-source="www" data-blade-type="blade"> <section id="1712767105182_1bt8" class="relative media--blade media--center-image" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main grid--sixteenbynine theme--light_gradient" data-module-track-impressions="" data-module-id="1712767105182_1bt8" data-module-name="" data-module-position="1" data-module-type="headline"> <div class="image__wrapper"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?w=1024" class="image__asset" alt="" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=300,150 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=768,384 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-2.jpg?resize=1024,512 1024w" height="512" width="1024"/> </div> <div class="content__wrapper"> <div class="content__container"> </div> </div> </article> </div> </section> </div><div data-blade-id="1712767209073_x7d" data-blade-position="10" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712767209073_x7d" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712767209073_x7d" data-module-name="Who can use customer service software? " data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> Who can use customer service software? </h2> </header> <div class="blade__description"> <p>Customer service software is designed to be used by <a href="http://www.serviceblazer.com" target="_blank" class="link__new-tab"><ins>customer support professionals.</ins><img class="link__new-tab-icon" alt="Opens in a new window"></a> But it can be used by anyone. Here are three key groups that can benefit from using customer support software:</p> <ol> <li><strong>Contact centre agents:</strong> Handling a large volume of customer inquiries and tickets is hard. Customer service software helps agents to efficiently manage and resolve customer issues, track interactions, and ensure timely responses, resulting in improved customer satisfaction.</li> <li><strong>Frontline customer service pros</strong>: People who work in customer-facing service industries, like in retail or hospitality, can improve their interactions with customers. They can access customer information, provide personalised assistance, and quickly address any concerns. This can lead to better customer experiences and repeat business.</li> <li><strong>Anyone in your organisation:</strong> Customer service software isn't limited to specific roles or departments. Any individual within your business can use it to manage customer inquiries and track service history — even if they’re not on your official customer service team. The software’s <a href="/ap/crm/" target="_self"><ins>customer relationship management system (CRM)</ins></a> makes it easy to provide consistent and efficient support.</li> </ol> <p>In summary, customer service software can be used by anyone in your business who responds to customer problems or requests — even if it's only once in a while. They’ll have the necessary tools to deliver consistent and exceptional customer support to enhance overall customer experience.</p> </div> </article> </div> </section> </div><div data-blade-id="1713984730297_aqc" data-blade-position="11" data-blade-name="sf/media" data-blade-variant="media" data-blade-source="www" data-blade-type="blade"> <section id="1713984730297_aqc" class="relative media--blade media--center-image" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main grid--sixteenbynine theme--light_gradient" data-module-track-impressions="" data-module-id="1713984730297_aqc" data-module-name="" data-module-position="1" data-module-type="headline"> <div class="image__wrapper"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?w=1024" class="image__asset" alt="" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=300,150 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=768,384 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/what-is-customer-service-3.jpg?resize=1024,512 1024w" height="512" width="1024"/> </div> <div class="content__wrapper"> <div class="content__container"> </div> </div> </article> </div> </section> </div><div data-blade-id="1712767225955_ilb" data-blade-position="12" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712767225955_ilb" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712767225955_ilb" data-module-name="How to choose the best customer service software " data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> How to choose the best customer service software </h2> </header> <div class="blade__description"> <p>Choosing the best customer service software for your business requires careful consideration of several factors. Here are three key steps to help you make an informed decision:</p> <ol> <li><strong>Identify your business requirements:</strong> Start by assessing your specific needs and goals. Consider the size of your business, the volume of customer inquiries, and the channels through which you interact with customers. Determine the features and functionalities you require, such as ticket management, live chat, or self-service support. This will help you narrow down your options and find a software solution that aligns with your business requirements.</li> <li><strong>Consider scalability and integration capabilities:</strong> It's important to choose a customer service software that can scale with your business as it grows. Look for a solution that offers flexibility and can accommodate increasing customer demands. In addition, consider the software's integration capabilities with other tools and systems you use, such as CRM or help desk software. Seamless integration ensures smooth data flow and enhances overall efficiency.</li> <li><strong>Evaluate pricing models and customer reviews: </strong>Compare pricing models offered by different software providers. Some may charge based on the number of users or support agents, while others may have a tiered pricing structure. Consider your budget and choose a pricing model that aligns with your financial capabilities. Additionally, read customer reviews and testimonials to gain insights into the software's performance, reliability, and customer support. This will help you gauge the software's effectiveness and suitability for your business.</li> </ol> <p>By following these steps and conducting thorough research, you can choose the best customer service software that meets your business requirements, offers scalability and integration capabilities, and aligns with your budget.</p> </div> </article> </div> </section> </div><div data-blade-id="1712767247944_4aa" data-blade-position="13" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712767247944_4aa" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712767247944_4aa" data-module-name="Customer service software pricing" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> Customer service software pricing </h2> </header> <div class="blade__description"> <p>Customer service software pricing can vary. Here are some common <a href="/ap/products/service-pricing/" target="_self"><ins>pricing models</ins></a> used by customer service software providers:</p> <ul> <li><strong>Factors affecting customer service pricing</strong>: Several factors can influence the pricing of customer service software. These include the size of your business, the number of support agents or users who’ll be using the software, the level of features and functionalities required, and the complexity of integration with other systems. Additionally, the reputation and market position of the software provider can also affect pricing.</li> <li><strong>Per-user pricing</strong>: Per-user pricing is a common model where the software provider charges a fee for each user or support agent who'll be using the software. This model is suitable for businesses with a fixed number of support agents and provides a predictable cost structure.</li> <li><strong>Per-month or per-year pricing: </strong>Many customer service software providers offer subscription-based pricing, where businesses pay a fixed amount per month or year to access the software. This model allows businesses to budget their expenses and provides flexibility to scale up or down as needed.</li> <li><strong>Flat-rate pricing</strong>: Some software providers offer flat-rate pricing, where businesses pay a fixed fee regardless of the number of users or support agents. This model is suitable for businesses with a large number of support agents or those that require unlimited access to the software.</li> <li><strong>Usage-based pricing:</strong> Usage-based pricing is a model where businesses pay based on the volume of usage or specific metrics, such as the number of support tickets or customer interactions. This model is suitable for businesses with fluctuating support needs and provides cost flexibility based on actual usage.</li> </ul> <p>To summarise: carefully evaluate your needs, consider the pricing models offered by different software providers, and choose the one that aligns with your budget and requirements.</p> </div> </article> </div> </section> </div><div data-blade-id="1713984925624_2sb" data-blade-position="14" data-blade-name="sf/media" data-blade-variant="media" data-blade-source="www" data-blade-type="blade"> <section id="1713984925624_2sb" class="relative media--blade media--center-image" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main grid--threebytwo theme--light_gradient" data-module-track-impressions="" data-module-id="1713984925624_2sb" data-module-name="" data-module-position="1" data-module-type="headline"> <div class="image__wrapper"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?w=1024" class="image__asset" alt="" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=300,200 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=768,512 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=1024,683 1024w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Marquee-Process-Mgmt.png?resize=1536,1024 1536w" height="683" width="1024"/> </div> <div class="content__wrapper"> <div class="content__container"> </div> </div> </article> </div> </section> </div><div data-blade-id="1712767274314_d50" data-blade-position="15" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1712767274314_d50" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1712767274314_d50" data-module-name="Best customer service software" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> Best customer service software </h2> </header> <div class="blade__description"> <p>When it comes to customer service software, <a href="/ap/products/service-cloud/" target="_self"><ins>Salesforce Service Cloud</ins></a> stands out. Here are some key features and functions that make it a top choice:</p> <ul> <li><strong>Agent console:</strong> Make it easier for agents to find the information they need to resolve customer issues with less switching between pages.</li> <li><strong>AI: </strong>Use conversational, predictive, and generative AI to deliver personalised service and reach resolutions faster.</li> <li><strong>Data Cloud:</strong> Maximise customer satisfaction and service team productivity with real-time data and insights.</li> <li><strong>Self-service: </strong>Deflect cases, cut costs, and boost efficiency by helping your customers find answers — fast — without agent support.</li> <li><strong>Omnichannel:</strong> Deliver a connected customer experience — no matter which channel your customers choose to use. No more repeating themselves!</li> <li><strong>Automation:</strong> Scale support and boost customer satisfaction with personalised, smart data-driven automation.</li> <li><strong>Incident management:</strong> Resolve issues faster and deliver great customer experiences with proven workflows.</li> <li><strong>Service Intelligence:</strong> Drive operational efficiency with data and AI-powered insights built directly into your CRM.</li> <li><strong>Process management: </strong>Fast-track work between people and departments by coordinating complex processes into a single, streamlined workflow.</li> <li><strong>Service Cloud Voice:</strong> Reduce call volume and speed up call resolution by uniting cloud telephony and Salesforce CRM.</li> <li><strong>Slack: </strong>Collaborate and solve cases, incidents, and service requests more efficiently.</li> <li><strong>CRM analytics:</strong> Make faster decisions using intelligent and actionable insights from Tableau.</li> </ul> <p>Moreover, Service Cloud is highly customisable and scalable, making it suitable for businesses of all sizes. It can be tailored to meet specific business requirements and integrated with other Salesforce products or third-party applications. This flexibility ensures that the software can grow and adapt as the business expands.</p> <p>Overall, Service Cloud's comprehensive features, customisation options, and scalability make it one of the best customer service software solutions available in the market.</p> </div> </article> </div> </section> </div><div data-blade-id="1713985053491_r6v" data-blade-position="16" data-blade-name="sf/text" data-blade-variant="text" data-blade-source="www" data-blade-type="blade"> <section id="1713985053491_r6v" class="relative text--blade" > <div class="container"> <article class="grid grid_main text__blade--link_below text--left theme--light_gradient" data-module-id="1713985053491_r6v" data-module-name="See how you can help your agents become more efficient — and your customers happier. When you have an easy-to-use platform for your data, agents have all the information they need to provide the care customers expect. " data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="text__blade-heading eyebrow--small grid grid_sub"> <h2 class="headline text__headline--small" style=" "> See how you can help your agents become more efficient — and your customers happier. When you have an easy-to-use platform for your data, agents have all the information they need to provide the care customers expect. </h2> </header> <div class="text__blade-cta"> <div class="cta_container flex flex--left ctas__1"> <pbc-button class="cta_button__wrapper" data-link-text="Show me how" data-link-url="/ap/products/service-cloud/" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="primary" data-stacking="default" aria-label="Show me how" href="/ap/products/service-cloud/" target="_self" rel="noopener" > Show me how </a> </pbc-button> </div> </div> </article> </div> </section> </div><div data-blade-id="1712767342743_td9" data-blade-position="17" data-blade-name="sf/nup" data-blade-variant="nup" data-blade-source="www" data-blade-type="blade"> <section id="1712767342743_td9" class="relative nup--blade layout--3 nup--card_resource" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <div class="grid grid_main nup nup__3 nup__gridThree theme--light_gradient"> <header class="nup__blade-heading text--center"> <h2 class="headline" style=" "> Learn more with these additional resources. </h2> </header> <div class="cards"> <article class="card card__1 card__wrapper theme--light_gradient" data-module-track-impressions="" data-module-id="1712767342931_amw" data-module-name="Take a tour of the #1 AI CRM for service." data-module-position="1" data-module-type="card_resource" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/ap/form/service-cloud/guided-tour/?d=pb" tabindex="-1" aria-label="Take a tour of the #1 AI CRM for service." data-link-url="https://www.salesforce.com/ap/form/service-cloud/guided-tour/?d=pb" data-link-type="image" target="_blank"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?w=1024" class="card__image" alt="CRM for service" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=300,169 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=768,432 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Service-ResourceCard-1536x864-x2-1.jpg?resize=1024,576 1024w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/ap/form/service-cloud/guided-tour/?d=pb" data-link-text="Take a tour of the #1 AI CRM for service." data-link-url="https://www.salesforce.com/ap/form/service-cloud/guided-tour/?d=pb" data-link-type="header" target="_blank"> Take a tour of the #1 AI CRM for service. </a> </h3> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Take the tour" data-link-url="https://www.salesforce.com/ap/form/service-cloud/guided-tour/?d=pb" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardText" data-stacking="wideM" aria-label="Take the tour" href="https://www.salesforce.com/ap/form/service-cloud/guided-tour/?d=pb" target="_blank" rel="noopener" > Take the tour </a> </pbc-button> </div> </div> </div> </article> <article class="card card__2 card__wrapper theme--light_gradient" data-module-track-impressions="" data-module-id="1712767539156_kim" data-module-name="Try our interactive value calculator to see how much you can save." data-module-position="2" data-module-type="card_resource" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/ap/form/demo/service-roi-calculator/?d=pb" tabindex="-1" aria-label="Try our interactive value calculator to see how much you can save." data-link-url="https://www.salesforce.com/ap/form/demo/service-roi-calculator/?d=pb" data-link-type="image" target="_blank"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?w=1024" class="card__image" alt="ROI calculator" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?resize=300,169 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/01/card-resources-service-roi-calculator-2-1.png?resize=768,432 768w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/ap/form/demo/service-roi-calculator/?d=pb" data-link-text="Try our interactive value calculator to see how much you can save." data-link-url="https://www.salesforce.com/ap/form/demo/service-roi-calculator/?d=pb" data-link-type="header" target="_blank"> Try our interactive value calculator to see how much you can save. </a> </h3> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text=" Access the calculator" data-link-url="https://www.salesforce.com/ap/form/demo/service-roi-calculator/?d=pb" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardText" data-stacking="wideM" aria-label=" Access the calculator" href="https://www.salesforce.com/ap/form/demo/service-roi-calculator/?d=pb" target="_blank" rel="noopener" > Access the calculator </a> </pbc-button> </div> </div> </div> </article> <article class="card card__3 card__wrapper theme--light_gradient" data-module-track-impressions="" data-module-id="1712768207598_yi9" data-module-name="Make every agent and mobile worker more productive." data-module-position="3" data-module-type="card_resource" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/form/service-cloud/service-platform-demo/?d=pb" tabindex="-1" aria-label="Make every agent and mobile worker more productive." data-link-url="https://www.salesforce.com/form/service-cloud/service-platform-demo/?d=pb" data-link-type="image" target="_blank"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?w=1024" class="card__image" alt="" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=300,169 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=768,432 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/og-image-service-demo-1.jpg?resize=1024,576 1024w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/form/service-cloud/service-platform-demo/?d=pb" data-link-text="Make every agent and mobile worker more productive." data-link-url="https://www.salesforce.com/form/service-cloud/service-platform-demo/?d=pb" data-link-type="header" target="_blank"> Make every agent and mobile worker more productive. </a> </h3> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Watch demo" data-link-url="https://www.salesforce.com/form/service-cloud/service-platform-demo/?d=pb" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardText" data-stacking="wideM" aria-label="Watch demo" href="https://www.salesforce.com/form/service-cloud/service-platform-demo/?d=pb" target="_blank" rel="noopener" > Watch demo </a> </pbc-button> </div> </div> </div> </article> </div> </div> </div> </section> </div><div data-blade-id="1712767960801_rxj" data-blade-position="18" data-blade-name="sf/promotion" data-blade-variant="promotion" data-blade-source="www" data-blade-type="blade"> <section id="1712767960801_rxj" class="relative promotion--blade promotion--center-image" > <div class="container pb-shadow pb-large-corner container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main promotion_layout--center theme--light_gradient" data-module-id="1712767960801_rxj" data-module-name="Get timely updates and fresh ideas delivered to your inbox." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <div class="image__wrapper mobile-pt-0 promotion_layout--center-image_wrapper " > <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?w=1024" class="image__asset" alt="" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=300,83 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=768,213 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=1024,285 1024w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/Background-Third-Party-Promotion.webp?resize=1536,427 1536w" height="285" width="1024"/> </div> <div class="content__wrapper pt-64 mobile-pb-8 mobile-pt-40 mobile-ml-32 mobile-mr-32 pb-128 promotion_layout--center-image-content_wrapper"> <header class="promotion__blade-heading"> <h2 class="pbc-g-text-display-4 mt-0 mb-48 mobile-mb-32" style=" "> Get timely updates and fresh ideas delivered to your inbox. </h2> </header> <div class="cta_container flex flex--center ctas__1"> <pbc-button class="cta_button__wrapper" data-link-text="Sign up now" data-link-url="https://www.salesforce.com/ap/form/other/blog-newsletter/?d=pb" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="primary" data-stacking="wideM" aria-label="Sign up now: Get timely updates and fresh ideas delivered to your inbox." href="https://www.salesforce.com/ap/form/other/blog-newsletter/?d=pb" target="_blank" rel="noopener" > Sign up now </a> </pbc-button> </div> </div> </article> </div> <div class="background__gradient" style="background-image: linear-gradient(180deg, #FFFFFF 0%, rgb(234, 245, 254) 100%);"></div> </section> </div><div data-blade-id="1714148673285_1cq3" data-blade-position="19" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1714148673285_1cq3" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="1714148673285_1cq3" data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p><em>AI supported the writers and editors who created this article.</em></p> </div> </article> </div> </section> </div> </main> <hgf-footer home-href=ap origin=https://wp.sfdcdigital.com/en-ap/wp-json></hgf-footer> <div class="sf-call"> <div class="call-btn-wrapper"> <a class="btn" href="tel:+6563025700" aria-label="Contact, By phone"></a> </div> </div> <script type="text/javascript"> window.document.dispatchEvent( new CustomEvent('www_track', { detail: { event: 'custEv_pageDataAvailable', templateName: 'Resources Template', templateId: 'resources-template', taxonomy: JSON.parse('{"pageTagsManual":[{"tagName":"Topics:Analytics (Topics)|Artificial Intelligence (Topics)|Customer Service (Topics)|Digital Transformation|Productivity (Topics)","tagUuid":"8d6d3695-ffb8-498b-b623-96a648fef259|ca230df1-4c48-43f3-80d5-d3cbe6168761|af5dd589-502d-41d2-8dcc-8e39e2002c5d|d0c21c93-eee0-4358-ad19-225d302fa229|eea87641-68ef-4da0-988f-233590f3c529","uuid":"db1727ae-2c68-11b2-80f8-000d3a4fec0d"},{"tagName":"Content Intent:Automation|Customer Relationships (Theme)","tagUuid":"1ec7811b-1135-4898-a35c-078406199dd9|94176ee0-0375-49d6-bb3a-ce58fe88d47f","uuid":"db1727ac-2c68-11b2-80f8-000d3a4fec0d"},{"tagName":"Content Audiences:Service","tagUuid":"53e2fe10-46c0-4233-8a9b-66b610a24fe0","uuid":"db17278a-2c68-11b2-80f8-000d3a4fec0d"},{"tagName":"Products:Service Cloud","tagUuid":"27c12145-271a-4de6-b6d3-2b6b08e78860","uuid":"db1727a8-2c68-11b2-80f8-000d3a4fec0d"}],"pageTagsAuto":[]}'), experiment: { 'optimizelyExp': '', 'optimizelyVar': '', }, }, }) ); </script> <script type="module" src="https://a.sfdcstatic.com/digital/xsf/components/v1-stable/navs.js"></script> <script defer src="https://a.sfdcstatic.com/digital/xsf/components/v1-stable/chat.js"></script> <link rel="stylesheet" type="text/css" href="/r42h/_X9y/h-6yF/KmO2/A/Gp/cyRrHQE/KwQrOF/IkUw9Z"><script src="/r42h/_X9y/h-6yF/KmO2/A/Gp/cyRrHQE/Xj4nDS/0qfgAq" async defer></script><div id="sec-overlay" style="display:none;"><div id="sec-container"></div></div></body></html>