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</div></div> </div> </div> </div> <a class="root_menu" href="/en/store-locator/">Where to buy</a> </div> <div class="menu_group menu_group_2"> <a class="root_menu current" href="/en/company/">Company</a> </div> <div class="menu_group menu_group_small"> <a class="root_small_menu" target="_blank" href="https://www.pioneerdj.com/en/account/">My Account</a> </div> </div> </nav> </header> <div id="container"><main id="content" class="default"> <div class="inner"> <article id="post-9487" class="post-9487 page type-page status-publish hentry"> <h1 class="entry-title">Privacy Policy</h1> <div class="inner_content"> <div class="last-updated-block"> <b>Last Updated:</b> October 10, 2024 (“Effective Date”)</p> <p>This website Privacy Policy is brought to you by AlphaTheta Corporation. We take the privacy of our website users very seriously to ensure your rights and freedoms are protected. We ask that you read this Privacy Policy carefully as it contains important information about how we will use your personal data.</p> <p>AlphaTheta Corporation and its Group Companies, (“AlphaTheta”, “we” or “us”) are the “data controller” (ie the companies who are responsible for, and control the processing of, your personal data). We will meet our data protection obligations under applicable privacy and data protection law(s). For more information on which entity is the data controller of your personal data, please see the “Contact Information” section below.</p> <p>This Privacy Policy applies to the information that we obtain through your use of AlphaTheta website including any microsites (Each, “Website,” and collectively, “Websites”), mobile app, software, and associated web-based services (collectively “Services”) as well as information you provide to us directly when you contact us via other methods (such as when you contact us on social media platforms or via WhatsApp). Your privacy matters to us so please take the time to familiarize yourself with this Privacy Policy and the ways in which you can protect your privacy. If you have any questions, please contact us at <a href="mailto:privacy@alphatheta.com">privacy@alphatheta.com</a>. This policy is incorporated into and is subject to the Terms of Use Agreement and License Agreement kuvo.com.</p> <p>If you are a California resident, please see the CCPA Notice section below for information about your rights under the California Consumer Privacy Act of 2018 (“CCPA”). In addition to the scope of this Privacy Policy described above, the CCPA Notice also covers personal data from California residents that is collected and processed for our recruiting and hiring purposes.</p> <p>This Privacy Policy does not apply to information collected by any third party, including through any third-party content (i.e. advertising that may link or be accessible from or on the Services).</p> <p>This Privacy Policy is made in English and translated into other languages. The English text of our global site (“English text”) is the original and the other languages’ text is for reference purposes. If there is any conflict or inconsistency among those texts, the English text shall prevail.</p> <p> <a href="#infowecollect">INFORMATION WE COLLECT</a><br /> <a href="#howweuse">HOW WE USE INFORMATION WE COLLECT</a><br /> <a href="#howlong">HOW LONG WE KEEP YOUR INFORMATION FOR</a><br /> <a href="#infosharing">INFORMATION SHARING AND DISCLOSURES</a><br /> <a href="#yourchoices">YOUR CHOICES AND PRIVACY SETTINGS</a><br /> <a href="#ccpanotice">CCPA NOTICE</a><br /> <a href="#changes">CHANGES TO OUR PRIVACY POLICY</a><br /> <a href="#contactinfo">CONTACT INFORMATION</a> </p> </p></div> <p> <a id="infowecollect" class="anchor"></a></p> <h2>INFORMATION WE COLLECT</h2> <h3>INFORMATION YOU PROVIDE TO US</h3> <p>We collect the following information:</p> <h4>ACCOUNT AND PROFILE INFORMATION</h4> <p>We collect information about you when you register for an account and create or modify your profile on the Services. lnformation we collect may include your account name, username, email address, date of birth, gender, password, profile photo, products you own (which are the products registered by yourself in “My account”page), and what profession you are in, in determining whether you are a DJ.</p> <p>We also collect information you choose to include in your biography and news updates on your profile. For clubs, we also collect address and phone number or other contact details necessary to make contact with you.</p> <h4>ORDER INFORMATION</h4> <p>We collect and process information that you provide to us when you order or purchase a product via our Services, including your payment and billing details, billing address, delivery address, contact name and telephone number. We use this information for the purposes of performing our contract with you in order to facilitate your purchase and deliver your order. We may also use this information where necessary to respond to any queries or complaints you may have regarding your order.</p> <h4>CONTENT</h4> <p>Our mobile app allows you to take photos. These photos are stored on your mobile device and not transferred to or stored by us in any other locations. If you are a DJ, we also receive information about the tracks you play using our product.</p> <h4>CUSTOMER SUPPORT AND OTHER COMMUNICATION METHODS</h4> <p>We collect other data that you may submit to our Services or us directly, such as when you request customer support or communicate with us via email, telephone, WhatsApp or social media sites.</p> <p>For example, we collection information about you when you contact us, whether via our Services for product repairs and/or warranty claims or via other communication methods such as WhatsApp or on social media sites such as Facebook. We collect information that you choose to provide to us when you contact us, for example in relation to any queries, questions, product repairs and/or warranty claims or complaints that you may have, as well as any contact details that you provide to us such as your name, email address and other contact information. </p> <h3>INFORMATION WE COLLECT FROM YOUR USE OF OUR SERVICES</h3> <h4>USAGE DATA, WEB LOGS, AND ANALYTICS INFORMATION</h4> <p>We record certain information and store it in log files when you interact with our Services. We collect information about your interactions with the Service, including which clubbers, playlists, tracks, clubs, and DJs you follow or like. We also collect technical data such as internet protocol (IP) address, MAC address, or other device addresses or identifiers, as well as the information if compatible hardware is connected to our software, browser type, internet service provider, URLs of referring/exit pages, operating system, date/time stamp, and your mobile carrier. We and our analytics providers also collect and store analytics information when you use our Services for the purposes of our legitimate interests to help us improve our Services. </p> <h4>LOCATION INFORMATION</h4> <p>We collect and store your location information if your device and/or web browser settings are enabled to send it to us and, where required by applicable law, if you have provided prior consent; where we believe it is necessary for our legitimate interests, or where you have agreed to our terms of use. If you do not allow collection of this information; some aspects of the Services may not be available.</p> <h4>COOKIES AND OTHER TRACKING TECHNOLOGIES</h4> <p>We use various technologies to collect information, including cookies that we save to your computer or mobile device. Cookies are small data files stored on your hard drive or in device memory. We use cookies to improve and customize our Services and your experience; to allow you to access and use the Services without re-entering your username or password; and to count visits and understand which areas and features of the Services are most popular. We may also associate the information we store in cookies with information you submit while on our Services. You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from websites you visit. If you do not accept cookies, however, you may not be able to use all aspects of our Services. Please also see our <a href="https://www.pioneerdj.com/en/company/cookie-policy/">Cookies Policy</a>. Anonymous session information is collected and analyzed by Google LLC using Google Analytics/ Google Analytics for Firebase. For more information about google, Google’s use of cookies, and Google’s privacy practice, please click here: <a href="https://www.google.com/intl/en/policies/privacy/" target="_blank" class="lnk-external" rel="noopener">www.google.com/intl/en/policies/privacy</a></p> <p>We use pixel services run by third parties, including without limitation Amazon.com. These third parties place and use pixels that collect data about visitors interacting with our Services to provide measurement services and show interest-based ads to the visitors on sites across the Internet. These third parties are responsible for the data collection. Information about how you can opt out of receiving Amazon interest-based ads is found on this site: <a href="https://www.amazon.com/adprefs" target="_blank" class="lnk-external" rel="noopener">https://www.amazon.com/adprefs</a>. You can opt out of receiving interest-based ads from third parties who are members of the Network Advertising Initiative here: <a href="http://optout.networkadvertising.org/?c=1#!/" target="_blank" class="lnk-external" rel="noopener">http://optout.networkadvertising.org/?c=1#!/</a>. You can opt out of receiving interest-based ads from third parties who follow the Digital Advertising Alliance’s Self-Regulatory Principles here: <a href="http://optout.aboutads.info/?c=2&lang=EN" target="_blank" class="lnk-external" rel="noopener">http://optout.aboutads.info/?c=2&lang=EN.</a>. </p> <h3>INFORMATION WE COLLECT FROM OTHER SOURCES</h3> <h4>OTHER SERVICES</h4> <p>You can access or register for the Services using your account credentials for third party services (each, an “Integrated Service”) such as Twitter or Facebook, or otherwise connect such Integrated Services to your account. By connecting with an Integrated Service, you authorize us to access and store your name, email address, date of birth, gender, current city, profile picture URL, comments, and other information that the Integrated Service makes available to us, and to use and disclose it in accordance with this Privacy Policy. You should review your privacy settings on each Integrated Service to understand the information sent to us through each Integrated Service. Please review each Integrated Service’s terms of use and privacy policies carefully before using their services and connecting to our Services.<!-- For Youtube, please see <a href="https://www.youtube.com/t/terms" target="_blank" class="lnk-external" rel="noopener">https://www.youtube.com/t/terms</a>-->. </p> <p>The Service uses the YouTube API service to upload your video to YouTube.The YouTube API service is provided in accordance with Google’s Privacy Policy, YouTube’s Terms of Use, YouTube terms of use and the Google Privacy Policy can be found below. All users of our service are deemed to have agreed to YouTube’s terms of use.</p> <p> YouTube<br /> <a rel="noopener noreferrer" target="_blank" href="https://www.youtube.com/t/terms">https://www.youtube.com/t/terms</a><br /> <br /> Google Privacy Policy<br /> <a rel="noopener noreferrer" target="_blank" href="https://www.google.com/intl/policies/privacy/">https://www.google.com/intl/policies/privacy/</a> </p> <p> You may revoke access from our services using the Google Security Settings page.<br /> <a rel="noopener noreferrer" target="_blank" href="https://security.google.com/settings/security/permissions">https://security.google.com/settings/security/permissions</a> </p> <h4>INFORMATION FROM THIRD PARTY SERVICES</h4> <p>We may obtain information from third parties such as our partners and service providers, and combine it with other information we collect from you.</p> <p> <a id="howweuse" class="anchor"></a></p> <h2>HOW WE USE INFORMATION WE COLLECT</h2> <p>We may use the information we collect for a variety of purposes, including to:</p> <ul> <li >Contact you to ensure that our records of your personal information are correct, which is in our legitimate interests to ensure our records are correct;</li> <li >Provide, operate and maintain, our Products and Services, which is necessary for performance of our contract with you;</li> <li >To process your transaction and deliver your order, which is necessary for performance of our contract with you;</li> <li >To analyze data or execute an investigation for the development, improve and personalize our Products and Services, which is in our legitimate interests in order to ensure your experience of our Products and Services are tailored to you, as well as improving our Products and Services;</li> <li >Enable you to access and use our Services, which is necessary for performance of our contract with you;</li> <li >Communicate with you (whether directly on our Services or via other methods that you choose to communicate with us, such as via WhatsApp or on social media sites), including responding to your comments, questions, and requests; complaints; providing customer service and support; responding to product repair requests and/or warranty claims; providing you with information about services, including technical notices, updates, security alerts, administrative messages, which are necessary for performance of our contract with you, and in our legitimate interests to provide you with necessary support and information about our Services.</li> <li >Monitor and analyze trends, usage, and activities in connection with our Services; and Investigate and prevent unauthorized access to our Services and other illegal activities, which are in our legitimate interests to understand and improve our Services, and to protect our services from unauthorised access and other illegal activities;</li> <li >We may also use the information we collect for other purposes, which we will notify you about in advance.</li> <li >With your permission, we may also use your email address to send you commercial or marketing or advertising messages, including changes to your products or news related to AlphaTheta. Where and as required by applicable law, we process your information for these purposes on the basis of your consent. If you no longer wish to receive marketing messages, from us or our third party partners, you may opt out at any time. Opting out may prevent you from receiving messages regarding improvements or new services.</li> </ul> <p> <a id="howlong" class="anchor"></a></p> <h2>HOW LONG WE KEEP YOUR INFORMATION FOR</h2> <p >We will not keep your personal data for longer than we need it for our legitimate purpose and shall take into account the following when determining the appropriate retention period for keeping your personal data:</p> <ul> <li >the amount, nature, and sensitivity of your personal data;</li> <li >the risk of harm from unauthorised use or disclosure;</li> <li >the purposes for which we process your personal data and how long we need the particular data to achieve these purposes; and</li> <li >how long the personal data is likely to remain accurate and up to date. </li> </ul> <p> <a id="infosharing" class="anchor"></a></p> <h2>INFORMATION SHARING AND DISCLOSURES</h2> <p >We may share your information in the following ways:</p> <h4>YOUR CONSENT</h4> <p>We will share your personal information with companies, organizations, or individuals outside of us when we have your consent to do so.</p> <h4>YOUR USE</h4> <p>When you use our Services, your profile, news updates, comments, favorites, likes, followers, and, if you are a DJ, your playlists and gig histories are viewable by the public and other users by default. You can change your profile settings at any time to make your information private and not viewable by the public or other users on our Website as described below. We urge you to consider the sensitivity of any information prior to sharing it publicly.</p> <h4>SOCIAL NETWORKING AND OTHER WEBSITES.</h4> <p>Our Services may allow you to share information, including photos, tracks, playlist information, and other personal information with social networking websites such as Facebook and Twitter. If you provide comments on our Website using integrated social networking services, your comments will be shared on those services. Their use of the information will be governed by their privacy policies.</p> <h4>SERVICE PROVIDERS</h4> <p>We may share your information with service providers that perform services on our behalf. This may also include sharing your information with service providers if you request a product repair and/or make a warranty claim. We authorize service providers to use or disclose personal information only as necessary to perform certain services on our behalf or comply with legal requirements. We require them to appropriately safeguard the privacy and security of personal information they process on our behalf.</p> <h4>THIRD PARTY PARTNERS</h4> <p>We may share your information with third party partners such as analytics and advertising partners to provide services such as analytics and online advertising. Our partners may collect information about your online activities over time and across different online services when you use our Services. We may share information with our partners for marketing purposes, including for their direct marketing purposes.</p> <h4>AGGREGATE DATA</h4> <p>We may share aggregate information that does not identify you with third parties.</p> <h4>COMPLIANCE WITH LAWS AND LAW ENFORCEMENT REQUESTS; PROTECTION OF OUR RIGHTS:</h4> <p>We may disclose your information (including your personal information) to a third party if (a) we believe that disclosure is reasonably necessary to comply with any applicable law, regulation, legal process or governmental request, (b) to enforce our agreements, policies and terms of service, (c) to protect the security or integrity of AlphaTheta’s products and services, (d) to protect the property, rights, and safety of AlphaTheta, our customers or the public from harm or illegal activities, (e) to respond to an emergency which we believe in the good faith requires us to disclose information to assist in preventing the death or serious bodily injury of any person, or (f) to investigate and defend ourselves against any third-party claims or allegations.</p> <h4>BUSINESS TRANSFERS</h4> <p>We may share or transfer your information (including your personal information) in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company. We will notify you of such a change in ownership or transfer of assets by posting a notice on our website.</p> <h4>COMPANIES WITHIN OUR GROUP</h4> <p>We may share or transfer your information (including your personal information) to other members of our corporate group of companies for the purposes described in this Privacy Policy. For more information on the entities within our corporate group, please see the “Contact Information” section below. This means that your personal data may be transferred to the UK, US and/or Japan. Where that is the case, we ensure that appropriate safeguards are in place as required under data protection laws to ensure an adequate level of protection of your personal information.</p> <p> <a id="yourchoices" class="anchor"></a></p> <h2>YOUR CHOICES AND PRIVACY SETTINGS</h2> <p >You may decline to share certain personal information with us, in which case we may not be able to provide to you some of the features and functionality of our Services.</p> <p>Subject to applicable law, you may have the right to request access to and receive information about the personal information we maintain about you, update and correct inaccuracies in your personal information, and have the information blocked or deleted, as appropriate. The right to access personal information may be limited in some circumstances by local law requirements.</p> <p>We give you several methods to access, correct, update or request blocking or deletion of your personal information including:</p> <ul> <li >You may access, update or correct certain personal information and privacy settings at any time by accessing the account settings section in your profile page on our Websites or mobile app.</li> <li >You can also close your account through the account settings section and your personal information will no longer be viewable to other users.</li> <li >You may exercise your rights by contacting us at the address below.<br /> You may choose to keep your profile private through your account settings. lf you mark your profile or other information as private, we will still receive information about your profile and tracks, but they will not be viewable by other users.</li> </ul> <p >You may opt out of receiving promotional communications from our Websites (including communications from third party partners) by using the unsubscribe link within each email or updating your email preferences in your account settings. Even after you opt out of receiving promotional messages from us, you will continue to receive administrative and security messages and product updates from us regarding the Services and/or the products you have ordered. This maybe because we have a legitimate interest in using your personal data for such purposes like providing customer services or support or where we need to contact you in order to perform our contract with you. This means that we do not usually need your consent to send you these types of messages, and where consent is needed, we will ask for this separately and clearly.</p> <p> <a id="ccpanotice" class="anchor"></a></p> <h2>CCPA NOTICE</h2> <p >This section supplements the information provided in this Privacy Policy and applies only to California residents who are within the scope of this Privacy Policy. It provides our “notice at collection”, describes the rights that California residents have over their personal information, and includes disclosures related to our processing activities. If you have any questions about the information provided in this section, please contact us using the contact information provided in this Privacy Policy.</p> <p>For California residents, AlphaTheta Music Americas, Inc. is the AlphaTheta affiliate responsible for processing your personal information.</p> <p>This CCPA Notice applies to “personal information,” as that term is defined in the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020, and its implementing regulations (“CCPA”). When we talk about a “sale” or “sharing” of personal information or personal information being “sold” or “shared”, we are also using those terms as they are defined in the CCPA. Any capitalized terms that are not defined in this CCPA Notice have the definition set out in the Privacy Policy.</p> <h4>CALIFORNIA PRIVACY RIGHTS</h4> <p>If you are a resident of California, under the CCPA, you have the following rights related to your personal<br /> information:</p> <ol> <li>To <b>know</b> (a) the categories of personal information we’ve collected, (b) the categories of the sources from which the personal information is collected, (c) the business or commercial purposes for collecting, selling, or sharing the personal information, (d) the categories of third parties with whom we’ve disclosed personal information, and (e) the categories of personal information we’ve disclosed for a business purpose, sold, or shared, and the third parties to whom we’ve disclosed, sold, or shared the personal information;</li> <li>To request, access, and <b>receive a copy of the specific pieces of personal information</b> we have collected about you in a commonly used, machine readable format;</li> <li>To <b>correct</b> inaccurate personal information that we have collected from you and retained;</li> <li>To <b>opt out</b> of having your personal information “sold” or “shared”;</li> <li>To request that we <b>delete</b> your personal information, subject to certain exceptions like debugging, detecting security incidents or to comply with a legal obligation;</li> <li>To request that we <b>limit</b>, in certain circumstances, the use and disclosure of certain personal information considered “sensitive personal information” under the CCPA, as applicable; and</li> <li>To <b>not be discriminated against</b> because you have exercised your rights under California Law.</li> </ol> <p>For information on how to exercise your rights, please go to the Exercising Your Rights section of this CCPA Notice below.</p> <h4>OUR COLLECTION OF PERSONAL INFORMATION</h4> <p>Below is a summary of the personal information categories, as identified and defined by the CCPA, that we have collected in the last twelve (12) months, the categories of sources from which the personal information were collected, the business or commercial purposes for which we’ve collected and disclosed them, and the categories of third parties to which we’ve disclosed them for a business purpose. Some of the information in several of the categories may overlap.</p> <p>In the table below, “service providers” means our third-party vendors, consultants, agents, contractors, and other service providers that perform services for us or on our behalf, as further described in the Information Sharing and Disclosures section of this Privacy Policy.</p> <p>Personal information does not include:</p> <ul > <li >Publicly available information from government records</li> <li >Anonymous, deidentified, or aggregated consumer information</li> <li >Information excluded from the CCPA’s scope, like: <ul> <li >Health or medical information covered under the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”);</li> <li >Financial information covered under the Fair Credit Reporting Act (“FCRA”) or Gramm-Leach Bliley Act (“GLBA”).</li> </ul> </li> </ul> <div class="tb-wrap"> <table> <thead> <tr> <th width="25%"> Category of Personal Information</th> <th width="25%"> Sources of Personal Information</th> <th width="25%"> Purposes</th> <th width="25%"> We disclose it with</th> </tr> </thead> <tbody> <tr> <td ><b>Identifiers</b> (such as name, postal address, unique personal identifier, online identifier, Internet Protocol address, email address)</td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> <li >From third-party sources, such as social media</li> <li >From our Group Companies</li> <li >We generate internally</li> </ul> </td> <td > <ul> <li >To provide our Services </li> <li >To communicate with you</li> <li >To complete a purchase and enable online shopping </li> <li >To provide customer support</li> <li >To understand how our users interact with our Services</li> <li >To improve and enhance our offerings and develop new ones</li> <li >For our marketing and advertising purposes</li> <li >For our security, anti-fraud, and legal and compliance purposes</li> <li >For talent recruiting and hiring purposes</li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers</li> <li >Marketing and advertising providers</li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Personal Information under California Civil Code section 1798.80</b> (such as name, signature, Social Security number, physical characteristics or description, address, telephone number, employment history, credit card number, debit card number, or any other financial information)</td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> <li >From third-party sources, such as social media profiles</li> <li >From our Group Companies</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >To communicate with you</li> <li >To complete a purchase and enable online shopping </li> <li >To provide customer support</li> <li >To understand how our users interact with our Services</li> <li >To improve and enhance our offerings and develop new ones</li> <li >For our marketing and advertising purposes</li> <li >For our security, anti-fraud, and legal and compliance purposes</li> <li >For talent recruiting and hiring purposes</li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers</li> <li >Marketing and advertising providers</li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Protected classification characteristics</b> (such as age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, physical or mental disability, sex (including gender, gender identity, gender expression), sexual orientation)</td> <td > <ul> <li >Directly from you</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >To understand how users interact with our Services </li> <li >To improve and enhance our offerings and develop new ones</li> <li >For our legal and compliance purposes </li> <li >For talent recruiting and hiring purposes</li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers </li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Commercial information</b> (such as records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies)</td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> <li >From our Group Companies</li> <li >We generate internally</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >To communicate with you</li> <li >To complete a purchase and enable online shopping </li> <li >To provide customer support</li> <li >To understand how our users interact with our Services</li> <li >To improve and enhance our offerings and develop new ones</li> <li >For our marketing and advertising purposes</li> <li >For our security, anti-fraud, and legal and compliance purposes</li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers</li> <li >Marketing and advertising providers</li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Electronic network activity</b> (such as browsing history, search history, and information regarding a consumer’s interaction with an internet website, application, or advertisement)</td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> <li >From third-party sources, such as social media profiles</li> <li >From our Group Companies</li> <li >We generate internally</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >To communicate with you</li> <li >To complete a purchase and enable online shopping </li> <li >To provide customer support</li> <li >To understand how our users interact with our Services</li> <li >To improve and enhance our offerings and develop new ones</li> <li >For our marketing and advertising purposes</li> <li >For our security, anti-fraud, and legal and compliance purposes </li> <li >For talent recruiting and hiring purposes</li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers </li> <li >Marketing and advertising providers</li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Audio, electronic, visual, or similar information</b></td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> <li >From our Group Companies</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >To communicate with you</li> <li >To provide customer support</li> <li >For our security, anti-fraud, and legal and compliance purposes </li> <li >For talent recruiting and hiring purposes</li> </ul> </td> <td > <ul> <li >Service providers </li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Professional or employment related information</b></td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> <li >From third-party sources, such as social media profiles</li> <li >From our Group Companies</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >To communicate with you</li> <li >To complete a purchase and enable online shopping </li> <li >To provide customer support</li> <li >To understand how our users interact with our Services</li> <li >To improve and enhance our offerings and develop new ones</li> <li >For our marketing and advertising purposes</li> <li >For our security, anti-fraud, and legal and compliance purposes</li> <li >For talent recruiting and hiring purposes</li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers</li> <li >Marketing and advertising providers</li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Education information</b> </td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> </ul> </td> <td > <ul> <li >For talent recruiting and hiring purposes</li> <li >For our security, anti-fraud, and legal and compliance purposes </li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers </li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Inferences drawn from other personal information</b></td> <td > <ul> <li >We generate internally</li> <li >From our service providers</li> <li >From third-party sources, such as social media profiles</li> <li >From our Group Companies</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >To provide customer support</li> <li >To understand how our users interact with our Services</li> <li >To improve and enhance our offerings and develop new ones</li> <li >For our marketing and advertising purposes</li> <li >For our security, anti-fraud, and legal and compliance purposes </li> <li >For talent recruiting and hiring purposes</li> <li >For our internal analytics purposes</li> </ul> </td> <td > <ul> <li >Service providers </li> <li >Marketing and advertising providers</li> <li >Our Group Companies</li> </ul> </td> </tr> <tr> <td ><b>Sensitive Personal Information</b> (account log-in credentials)</td> <td > <ul> <li >Directly from you</li> <li >From our service providers</li> </ul> </td> <td > <ul> <li >To provide our Services</li> <li >For our security, anti-fraud, and legal and compliance purposes </li> <li >To provide customer support</li> </ul> </td> <td > <ul> <li >Service providers </li> <li >Our Group Companies</li> </ul> </td> </tr> </tbody> </table></div> <p >We do not use sensitive personal information for purposes other than those specified in the table above. We do not collect or process sensitive personal information for purposes of inferring characteristics about consumers. For more information about the purposes for which we use personal information and the third parties with whom we disclose personal information, please see the <a href="#howweuse">How We Use Information We Collect</a> and <a href="#infosharing">Information Sharing and Disclosures</a> sections in the Privacy Policy above.</p> <h4>RETENTION OF PERSONAL INFORMATION</h4> <p>For information about how long we retain personal information that we collect, please see the <a href="#howlong">How Long We Keep Your Information</a> For section in the Privacy Policy above.</p> <h4>NO SALE OR SHARING OF PERSONAL INFORMATION</h4> <p>The CCPA sets forth certain obligations for businesses that “sell” or “share” personal information to third parties. Based on the definitions of the terms “sell” and “share” under the CCPA and current regulatory guidance, We do not sell or share the personal information of California consumers as those terms are defined under California law, and does not discriminate in response to privacy rights requests. AlphaTheta obtains express, opt-in consent prior to disclosing personal information for purposes of cross-context behavioral advertising. By consenting to targeting cookies, you are agreeing to their use and directing AlphaTheta to disclose certain personal information to our third-party advertising partners for the purpose of targeting advertising to you, including through cross-context behavioral advertising. The personal information disclosed includes identifiers, electronic network activity information, and inferences. If you do not want us to disclose personal information for this purpose, do not consent to or allow targeting cookies.</p> <p>If you consent to the use of targeting cookies, you may opt out at any time through our cookie manager. For clarity, we do not sell or share personal information of minors under sixteen (16) years of age.</p> <h4>EXERCISING YOUR CALIFORNIA RIGHTS</h4> <p>To exercise any of the rights described above, you or your authorized agent acting on your behalf may submit a request:</p> <ul> <li >Through the <a href="https://pioneerdj-privacy.my.onetrust.com/webform/fb002161-8e04-448f-a25f-9ed2f7e0806e/28bd58fb-b75b-450c-ba13-95098ca4825c" target="_blank" class="lnk-external" rel="noopener">CCPA Rights Webform</a> or</li> <li >By phone toll-free at 1-888-914-9661 and enter PIN 899032.</li> </ul> <p >These methods for submitting CCPA rights requests may be updated over time. Please consult this Privacy Policy regularly for the most up-to-date submission methods.</p> <p>Before we can act on your requests, we will ask you to verify your identity. To verify your identity, we may ask you to confirm personal information we already have on file for you. If we cannot verify your identity from the information we have on file, we may request additional information, which we will only use to verify your identity and for security or fraud-prevention purposes.</p> <p>If you use an authorized agent to make a request on your behalf, we may require proof from you that they have been authorized directly by you to act on your behalf.</p> <p>We will respond to your rights request as required under the CCPA.</p> <p>We reserve the right to deny your request subject to applicable law, such as if we cannot verify your identity or the authority to receive the personal information related to you.</p> <h4>NOTICE TO CALIFORNIA RESIDENTS (Shine the Light Disclosure)</h4> <p>Pursuant to California Civil Code Section 1798.83, residents of the State of California have the right to request from companies conducting business in California certain information regarding disclosure within the immediately preceding calendar year of that California resident’s personal information to third parties (and in some cases affiliates) for their direct marketing purposes. Alternatively, the law provides that a company may comply, as we do, by disclosing in its privacy policy that we provide consumers with a choice (opt-out or opt-in) regarding sharing personal information with third parties and affiliates for those third parties’ and affiliates’ direct marketing purposes, and information on how to exercise that choice. At this time, we do not share personally identifiable information with third parties or affiliates for those third parties’ or affiliates’ direct marketing purposes. If we do so in the future, we will provide you with a choice prior to sharing your personally identifiable information with third parties and affiliates for their direct marketing purposes. If you do not opt-in or if you choose to opt-out at the time we offer that choice, we will not share your information with that identified third party or affiliate for its direct marketing purposes.</p> <h4>NOTE TO EEA AND UK RESIDENTS</h4> <p><b>Access:</b> You have the right to request access to personal data that we may process about you. If you wish to exercise this right, you should:</p> <ul> <li >put your request in writing;</li> <li >include proof of your identity and address (eg a copy of your driving license or passport, and a recent utility or credit card bill); and</li> <li >specify the personal data you want access to, including any account or reference numbers where applicable.</li> <li >We shall provide a copy of the personal data we process free of charge.<br /> However, for any further copies requested by you, we may charge a reasonable fee for the administration costs.</li> </ul> <p ><b>Rectification:</b> You have the right to require us to correct any inaccuracies in your data free of charge. If you wish to exercise this right, you should:</p> <ul> <li >put your request in writing;</li> <li >provide us with enough information to identify you (eg account number, user name, registration details); and</li> <li >specify the information that is incorrect and what it should be replaced with.</li> </ul> <p ><b>Objection to direct marketing:</b> You also have the right to ask us to stop processing your personal data for direct marketing purposes. If you wish to exercise this right, you should:</p> <ul> <li >put your request in writing (an email sent to <a href="mailto:exec.eu@alphatheta.com">exec.eu@alphatheta.com</a> with a header that says ‘Unsubscribe’ is acceptable)</li> <li >provide us with enough information to identify you (eg account number, user name, registration details); and</li> <li >if your objection is not to direct marketing in general, but to direct marketing by a particular channel (eg email or telephone), please specify the channel you are objecting to.</li> </ul> <p ><b>Erasure:</b> In certain circumstances, you have the right to ask us to erase personal data that we hold about you.</p> <p><b>Restriction:</b> In limited circumstances, you may have the right to request that we restrict processing of your personal data.</p> <p><b>Portability:</b> You may have the right to receive personal data about you, which you have provided to us, in a structured, commonly used and machine-readable format and you may have the right to transmit that data to another entity.</p> <p><b>Withdraw Consent:</b> If we have obtained your consent for a particular processing purpose, you have the right to withdraw your consent at any time.</p> <p><b>Objection:</b> Where we process your personal data on the basis of our legitimate interests, you have the right to object. However, we may continue to process your personal data where you have objected if we have compelling legitimate grounds to continue processing your personal data or for the establishment, exercise or defence of legal claims.</p> <p>You also have the right to complain to your local data protection authority. If you are in the United Kingdom, the data protection authority is the Information Commissioner’s Office (<a href="https://ico.org.uk/" target="_blank" class="lnk-external" rel="noopener">www.ico.org.uk</a>). If you are in the European Union, please see a list of local data protection authorities and their contact details <a href="https://ec.europa.eu/newsroom/article29/items/612080" target="_blank" class="lnk-external" rel="noopener">here</a>.</p> <h4>DO-NOT-TRACK SIGNALS</h4> <p>Because there is not yet a consensus on how companies should respond to web browser-based or other “Do Not Track” (“DNT”) mechanisms, we currently do not respond to web browser DNT signals that provide a method to opt out of the collection of information about online activities over time and across third-party websites or online services. We may revisit our policy on responding to these signals, in which case we will post a revised privacy policy on this site.</p> <h4>DATA SECURITY</h4> <p>We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy. We maintain reasonable administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. </p> <p>Unfortunately, the Internet cannot be guaranteed to be 100% secure, and we cannot ensure or warrant the security of any information you transmit to us or store on the Services.</p> <h4>CHILDREN’S PRIVACY</h4> <p>Our Services are not directed to individuals under 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will take steps to delete such information. If you become aware that a child has provided us with personal information, please contact us at <a href="mailto:privacy@alphatheta.com">privacy@alphatheta.com</a></p> <h4>THIRD-PARTY SERVICES</h4> <p>Our Services may contain features or links to web sites and services provided by third parties, including services that facilitate the purchase of songs and music albums. Any information you provide on third-party sites or services is provided directly to the operators of such sites or services and is subject to those operators’ policies, if any, governing privacy and security, even if accessed through the Services. We are not responsible for the content or privacy and security practices and policies of third-party sites or services to which links or access are provided. We encourage you to learn about third parties’ privacy and security policies before providing them with information. </p> <p>We will only use service providers to handle your personal data if we are satisfied that they take the appropriate measures to protect your personal data. We also impose contractual obligations on service providers to ensure they can only use your personal data to provide services to us and to you, in particular where the third parties maybe based outside of the UK and or the EEA.</p> <h4>INTERNATIONAL USERS</h4> <p>We may transfer the personal information we collect about you to countries other than the country in which it was originally collected. Those countries may not have the same data protection laws as the country in which you initially provided the personal information. When we transfer your personal information to other countries, we will protect that information as described in this Privacy Policy.</p> <p>If you are located in the European Economic Area (“EEA”) or the United Kingdom (“UK”), in some instances, including when delivering services to you, it may be necessary to transfer your personal data outside the EEA/UK. In such situations we only transfer your personal data to a country or international organisation outside the UK/EEA where there is an adequate level of protection of personal data; there are appropriate safeguards in place together with enforceable rights and effective legal remedies for data subjects; or a specific exception applies under data protection law. Where there is no adequacy decision or appropriate safeguards, we may transfer your personal data to a third country where an exception applies under data protection law.</p> <p> <a id="changes" class="anchor"></a></p> <h2>CHANGES TO OUR PRIVACY POLICY</h2> <p>We may change this Privacy Policy from time to time. If we make any changes, we will notify you by revising the “Last Updated” date at the top of this Privacy Policy and where appropriate we may provide you with additional notice (such as adding a statement to the log-in screen or sending you an email notification). Your continued use of our Services after the revised Policy has become effective indicates that you have read, understood, and agreed to the current version of this Policy. If you do not agree to the Privacy Policy, do not use any Websites and Service.</p> <p> <a id="contactinfo" class="anchor"></a></p> <h2>CONTACT INFORMATION</h2> <p>If you are located in Japan, AlphaTheta Corporation may be the entity responsible for the processing of your personal information. Please contact us with any questions or comments about this Policy, your personal information, or our use and disclosure practices by email at <a href="mailto:privacy@alphatheta.com">privacy@alphatheta.com</a> or in writing at AlphaTheta Corporation,6F, Yokohama i-Mark Place, 4-4-5 Minatomirai, Nishiku, Yokohama, Kanagawa, 220-0012 Japan. </p> <p>If you are located in the European Economic Area or the UK, AlphaTheta EMEA Limited is the entity responsible for the processing of your personal information. To contact us, please use the following contact details: AlphaTheta EMEA Limited, Unit 39, Tileyard Road, London N7 9AH, UK.</p> <p>For EEA Residents: please contact our EU Representative by emailing <a href="mailto:eurep@alphatheta.com">eurep@alphatheta.com</a> , telephoning +32 2 786 19 61 or writing to DPO Centre, Avenue Fonsny 46, Brussels 1060, Belgium.</p> <p>If you are located in the United States, AlphaTheta Music Americas, Inc. may be the entity responsible for the processing of your personal information. To contact us in the United States, please use the following contact details: AlphaTheta Music Americas, Inc. 2050 W 190th Street, Suite #109, Torrance, CA 90504, USA.</p> </div> </article> </div> </main> </div> <footer id="footer"> <div class="inner"> <div class="footer-menu"> <div class="menu-groups"> <div class="menu-group products"> <div class="menu-group-title">Products</div> <div class="menu-group-items"> <a href="https://alphatheta.com/en/product/dj-controller/ddj-flx2/black/" class="menu_link">DDJ-FLX2</a> <a href="https://alphatheta.com/en/product/dj-controller/ddj-grv6/black/" class="menu_link">DDJ-GRV6</a> <a href="https://alphatheta.com/en/product/dj-mixer/euphonia/black/" class="menu_link">euphonia</a> <a href="https://alphatheta.com/en/product/headphones/hdj-f10/black/" class="menu_link">HDJ-F10</a> <a href="https://alphatheta.com/en/product/headphones/hdj-f10-tx/black/" class="menu_link">HDJ-F10-TX</a> <a href="https://alphatheta.com/en/product/headphones/hp-tx01/black/" 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