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Advancing Web Analytics: Adding Qualitative Customer Data | Avinash Kaushik | Foresee Results
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<option value="Iraq">Iraq</option> <option value="Ireland">Ireland</option> <option value="Israel">Israel</option> <option value="Ivory Coast">Ivory Coast</option> <option value="Jamaica">Jamaica</option> <option value="Johnston Atoll">Johnston Atoll</option> <option value="Jordan">Jordan</option> <option value="Kazakhstan">Kazakhstan</option> <option value="Kenya">Kenya</option> <option value="Korea">Korea</option> <option value="Korea, North">Korea, North</option> <option value="Kuwait">Kuwait</option> <option value="Kyrgyzstan">Kyrgyzstan</option> <option value="Laos">Laos</option> <option value="Latvia">Latvia</option> <option value="Lebanon">Lebanon</option> <option value="Leeward Islands">Leeward Islands</option> <option value="Lesotho">Lesotho</option> <option value="Liberia">Liberia</option> <option value="Libya">Libya</option> <option value="Liechtenstein">Liechtenstein</option> <option value="Lithuania">Lithuania</option> <option value="Luxembourg">Luxembourg</option> <option 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<option value="Navassa Island">Navassa Island</option> <option value="Nepal">Nepal</option> <option value="Netherlands">Netherlands</option> <option value="Netherlands Antilles">Netherlands Antilles</option> <option value="Neutral Zone">Neutral Zone</option> <option value="New Caladonia">New Caladonia</option> <option value="New Hebrides">New Hebrides</option> <option value="New Zealand">New Zealand</option> <option value="Nicaragua">Nicaragua</option> <option value="Niger">Niger</option> <option value="Nigeria">Nigeria</option> <option value="Norfolk Island">Norfolk Island</option> <option value="North Ireland, UK">North Ireland, UK</option> <option value="Norway">Norway</option> <option value="Oman">Oman</option> <option value="Pacific Island">Pacific Island</option> <option value="Pakistan">Pakistan</option> <option value="Panama">Panama</option> <option value="Papua New Guinea">Papua New Guinea</option> <option value="Paracel Islands">Paracel Islands</option> <option 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Marino</option> <option value="San Tome & Principe">San Tome & Principe</option> <option value="Saudi Arabia">Saudi Arabia</option> <option value="Scotland">Scotland</option> <option value="Senegal">Senegal</option> <option value="Seychelles">Seychelles</option> <option value="Sierra Leone">Sierra Leone</option> <option value="Sikkim">Sikkim</option> <option value="Slovakia">Slovakia</option> <option value="Slovenia">Slovenia</option> <option value="Solomon Islands">Solomon Islands</option> <option value="Somalia">Somalia</option> <option value="Somaliliand">Somaliliand</option> <option value="South Africa">South Africa</option> <option value="South Yemen">South Yemen</option> <option value="Spanish Sahara">Spanish Sahara</option> <option value="Spartly Islands">Spartly Islands</option> <option value="Sri Lanka">Sri Lanka</option> <option value="St. Christopher-Nevis-Anguilla">St. Christopher-Nevis-Anguilla</option> <option value="St. Helena">St. Helena</option> <option value="St. Kittis">St. Kittis</option> <option value="St. Lucia">St. Lucia</option> <option value="St. Pierre & Miquelon">St. Pierre & Miquelon</option> <option value="St. Vincent">St. Vincent</option> <option value="Sudan">Sudan</option> <option value="Suriname">Suriname</option> <option value="Swaziland">Swaziland</option> <option value="Sweden">Sweden</option> <option value="Syria">Syria</option> <option value="Taiwan">Taiwan</option> <option value="Tajikistan">Tajikistan</option> <option value="Tanzania">Tanzania</option> <option value="Thailand">Thailand</option> <option value="Togo">Togo</option> <option value="Tonga">Tonga</option> <option value="Transkei">Transkei</option> <option value="Trinidad">Trinidad</option> <option value="Tunisia">Tunisia</option> <option value="Turkey">Turkey</option> <option value="Turkmenistan">Turkmenistan</option> <option value="Turks & Caicos Islands">Turks & Caicos Islands</option> <option value="US Pacific Island">US Pacific Island</option> <option value="US Virgin Islands">US Virgin Islands</option> <option value="Uganda">Uganda</option> <option value="Ukraine">Ukraine</option> <option value="United Arab Emirates">United Arab Emirates</option> <option value="Upper Volta">Upper Volta</option> <option value="Uruguay">Uruguay</option> <option value="Uzbekistan">Uzbekistan</option> <option value="Vanuatu">Vanuatu</option> <option value="Vatican City">Vatican City</option> <option value="Venezuela">Venezuela</option> <option value="Vietnam">Vietnam</option> <option value="Wake Island">Wake Island</option> <option value="Wales">Wales</option> <option value="West Indies">West Indies</option> <option value="Western Sahara">Western Sahara</option> <option value="Western Samoa">Western Samoa</option> <option value="Windward Islands">Windward Islands</option> <option value="Yemen">Yemen</option> <option value="Yugoslavia">Yugoslavia</option> <option value="Zaire">Zaire</option> <option value="Zambia">Zambia</option> <option value="Zimbabwe">Zimbabwe</option> </select> <label>State/Province:</label> <select name="state" id="state" style="width: 150px;" class="bodyblack" required="1" realname="State"> <option value="N/A" selected>N/A</option> </select> <label>Department/Function:</label> <select name="job_function" id="job_function" style="width: 150px;" class="bodyblack" required="1" realname="Department" onchange="checkOther('function',this.options[this.selectedIndex].value);"> <option value="" selected="selected">Select One</option> <option value="Marketing">Marketing</option> <option value="Search Marketing">Search Marketing</option> <option value="Online Marketing">Online Marketing</option> <option value="Brand Marketing">Brand Marketing</option> <option value="Merchandising">Merchandising</option> <option value="e-Commerce">e-Commerce</option> <option value="Analyst">Analyst</option> <option value="Finance">Finance</option> <option value="Content">Content</option> <option value="Project Manager">Project Manager</option> <option value="Information Technology">Information Technology</option> <option value="Consulting / Agency">Consulting / Agency</option> <option value="Other">Other</option> </select> <div id="function_other" class="hideme"> <label>Describe Other:</label> <input type="text" name="function_other" class="bodyblack" style="width: 150px;"> </div> <label>Job Title:</label> <select name="job_rank" id="job_rank" style="width: 150px;" class="bodyblack" required="1" realname="Job Title" onchange="checkOther('rank',this.options[this.selectedIndex].value);"> <option value="" selected="selected">Select One</option> <option value="Coordinator ">Coordinator </option> <option value="Specialist">Specialist</option> <option value="Manager">Manager</option> <option value="Senior Manager">Senior Manager</option> <option value="Director">Director</option> <option value="Senior Director">Senior Director</option> <option value="VP">VP</option> <option value="Chief Officer">Chief Officer</option> <option value="Consultant">Consultant</option> <option value="Other">Other</option> </select> <div id="rank_other" class="hideme"> <label>Describe Other:</label> <input type="text" name="rank_other" class="bodyblack" style="width: 150px;"> </div> <label>Primary Site Objective:</label> <select name="site_objectives" id="site_objectives" style="width: 150px;" class="bodyblack" required="1" realname="Site Objectives" onchange="checkOther('objectives',this.options[this.selectedIndex].value);"> <option value="" selected="selected">Select One</option> <option value="Sell products/services">Sell products/services</option> <option value="Generate leads">Generate leads</option> <option value="Sell ads/media">Sell ads/media</option> <option value="Provide service/support">Provide service/support</option> <option value="Other">Other</option> </select> <div id="objectives_other" class="hideme"> <label>Describe Other:</label> <input type="text" name="objectives_other" class="bodyblack" style="width: 150px;"> </div> <label>Industry:</label> <select name="industry" id="industry" style="width: 150px;" class="bodyblack" required="1" realname="Industry" onchange="checkOther('industry',this.options[this.selectedIndex].value);"> <option value="" selected="selected">Select One</option> <option value="Agency or Consultant">Agency or Consultant</option> <option value="Automotive">Automotive</option> <option value="Business Services">Business Services</option> <option value="Consumer Products">Consumer Products</option> <option value="Education">Education</option> <option value="Entertainment">Entertainment</option> <option value="Financial Services">Financial Services</option> <option value="Government">Government</option> <option value="Health Care">Health Care <option value="High Tech">High Tech</option> <option value="Insurance">Insurance</option> <option value="Internet">Internet</option> <option value="Manufacturing">Manufacturing</option> <option value="Media">Media</option> <option value="Non-Profit">Non-Profit</option> <option value="Real Estate">Real Estate</option> <option value="Retail">Retail</option> <option value="Telecommunications">Telecommunications</option> <option value="Travel & Hospitality">Travel & Hospitality</option> <option value="Other">Other</option> </select> <div id="industry_other" class="hideme"> <label>Describe Other:</label> <input type="text" name="industry_other" class="bodyblack" style="width: 150px;"> </div> <label>Relationship to Omniture:</label> <select name="site_relationship" id="site_relationship" style="width: 150px;" class="bodyblack" required="1" realname="Relationship to Omniture"> <option value="" selected="selected">Select One</option> <option value="Customer/user">Current Omniture Customer</option> <option value="Partner/consultant/agency">Agency/Partner/Consultant</option> <option value="Press/analyst">Press/Industry Analyst</option> <option value="Just browsing">Just Browsing</option> </select> <div id="optional_link" style="margin: 10px 0px;"> <a href="#optional" onclick="document.getElementById('optional_form').style.display='block'; document.getElementById('optional_link').style.display='none';">Click here</a> to provide more information, allowing us to be more efficent with your request. </div> <div id="optional_form" style="display: none;"> <a name="optional"></a> <h3 class="wLine">Optional Information</h3> <!-- Questions --> <label>I'm interested in finding more about:</label> <textarea cols="30" rows="5" name="questions" id="questions" style="width: 150px;"></textarea> <label><input name="demo" id="demo" type="checkbox" value="1"> YES, I want a Product Demonstration</label> </div> <label></label> <input name="go_button" type="image" id="continue" src="/web/20090702004120im_/http://www.omniture.com/img/btn_submit.gif" alt="Submit" vspace="10" border="0"> <input name="download_request" id="download_request" type="hidden" size="20" maxlength="45" value="None"> <input name="request_type" id="request_type" type="hidden" value="Advancing Analytics"> <input type="hidden" name="action" value="leadgen"> <input type="HIDDEN" name="items" value=""> <input type="HIDDEN" name="eml_tpl" value=""> <input type="HIDDEN" name="ignore" value="1"> <input type="HIDDEN" name="s_iid" value="1386"> <input type="HIDDEN" name="web_inquiry" value=""> <input type="HIDDEN" name="destination" value="offer/14"> <input type="HIDDEN" name="sendEmail" value=""> <input type="HIDDEN" name="toSF" value=""> <input type="HIDDEN" name="toSC" value=""> <input type="HIDDEN" name="setCookie" value=""> <input type="hidden" name="token" value="0f66c6bd295c785695f317808e69108b"> <div class="mboxDefault"> <p><strong>We Value Your Privacy </strong><br> Your information provided above is solely used by Omniture. We do not and will not sell your information to any other party. <a href="http://web.archive.org/web/20090702004120/http://www.omniture.com/privacy">View our Privacy Policy</a>. </p> </div> <script language="javascript"> mboxCreate('offers_form'); </script> </form> </div> <h1>Advancing Web Analytics:</h1> <h2>Adding Quanlitative Customer Data</h2> <p>Fill out the form to the right to download:</p> <p>View these two webinars and learn how you can gain deeper insights by combining qualitative and quantitative customer data.</p> <style> div#date { width: 260px; } * html div#date { width: 255px; } </style> <div id="date" class="linkbox"> <ul> <li><strong>Avinash Kaushik</strong><br/> Author, Blogger, and Web Analytics Evangelist<br/> Solving for the What & the Why<br/> Why Web Analytics should not be lonely!</li> </ul> </div> <p>In this talk Avinash will cover why it is important to care about the "Why" when it comes to your customers and how qualitative customer research is a perfect complement to the quantitative "What" data from traditional web analytics reports. The session will also share practical examples and actionable tips that you can implement right away and elevate the actionability of your data to solve both for your bottom-line and increase customer satisfaction.</p> <div id="date" class="linkbox"> <ul> <li><strong>Eric Head</strong><br/> Director of Business Development<br/> ForeSee Results<br/> Integrating Customer Attitudes, Behavior and Intent for Greater Actionability and ROI</li> </ul> </div> <p>This presentation details the particular insights that Customer Satisfaction Analysis provides, as well as showing specific examples of integrating Omniture and ForeSee data. You will see how comprehensive customer feedback leads to a better online experience and builds customer loyalty to your brand. Case studies highlight tools like survey configurations, customer satisfaction monitors, and ROI priority maps.</p> <div class="clear"></div> </div> <img src="http://web.archive.org/web/20090702004120im_/http://assets.omniture.com/en/images/email/1.12.07_partner_alert_footer.jpg" border="0"/> </div> <div class="mboxDefault"> </div> <script language="javascript"> mboxCreate('productPage', "productId=14", "categoryId=Webinar,EN:Webinar,EN:Webinar:Omniture SiteCatalyst,Webinar:1,EN:Webinar:1,EN:Webinar:Omniture SiteCatalyst:1", "productName=Advancing Web Analytics: Adding Qualitative Customer Data", "productPageURL=http://www.omniture.com/offer/14", "message=Advancing Web Analytics: Adding Qualitative Customer Data", "productThumbnailURL=None", "inventory=100000", "price=0.00", "productSort=0", "product.author_photo=/assets/global/images/sections/resources/mug_avinash.gif", "product.author_name=Avinash Kaushik", "product.author_title=Author & Web Analytics Evangelist", "product.partner_company=Foresee Results"); </script> <script language="javascript"> var epi_offer_name = 'Advancing Web Analytics: Adding Qualitative Customer Data'; var epi_offer_product = 'Omniture SiteCatalyst'; var epi_offer_centricity = 'Thought Leadership'; </script> <!-- END MAIN CONTENT --> <!-- SITECATALYST CODE --> <!-- TNT FOOTER --> <div class="mboxDefault"></div> <!-- TNT FOOTER END --> <script language="javascript" type="text/javascript"> <!-- /* Copyright 1997-2009 Omniture, Inc. */ // ELQ GUID if(!s.c_r('elqCustomerGUID')) { d=new Date; d.setTime(d.getTime()+(365*24*60*60*1000)); s.c_w('elqCustomerGUID',GetElqCustomerGUID(),d); } /* PAGE SPECIFIC */ s.pageName='Marketing: Offers: Landing: 14: Advancing Web Analytics: Adding Qualitative Customer Data'; s.channel='Offers'; s.prop6='English'; /*TNT FOOTER CONTINUED */ if(typeof mboxCreate == 'function') { var epi_offer_name; var epi_offer_product; var epi_offer_centricity; if(s.pageName==undefined) s.pageName=window.location; mboxCreate('global_page_vars','pageinfo_name='+s.pageName,'pageinfo_section='+s.channel,'pageinfo_url='+window.location,'pageinfo_offer_name='+epi_offer_name,'pageinfo_offer_product='+epi_offer_product,'pageinfo_offer_centricity='+epi_offer_centricity); } /*TNT FOOTER END AGAIN */ mboxLoadSCPlugin(s); /************* DO NOT ALTER ANYTHING BELOW THIS LINE ! **************/ var s_code=s.t();if(s_code)document.write(s_code) //--> </script> <!-- POWER INC INCLUDE --> <!-- banner_track, isol, eloqua --> <script language="javascript" type="text/javascript" src="http://web.archive.org/web/20090702004120js_/http://scripts.omniture.com/javascript-footer.js"></script> <!-- END SITECATALYST CODE --> </body> </html> <!-- FILE ARCHIVED ON 00:41:20 Jul 02, 2009 AND RETRIEVED FROM THE INTERNET ARCHIVE ON 05:38:47 Nov 27, 2024. 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