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'{"' + preparedUrlSearchParams + '"}' : '{}'); } let listCookies = function () { var theCookies = document.cookie.split(';'); var returnCookies = []; var cookieKeyValuePair = {}; var cookieString = ''; for (var i = 0; i <= theCookies.length; i++) { if (typeof theCookies[i] !== 'undefined') { cookieString = theCookies[i].trim(); cookieKeyValuePair = cookieString.match(/([^=]+?)[=\s](.*)/i); if (cookieKeyValuePair !== null && cookieKeyValuePair.length === 3) { returnCookies.push({ 'name': cookieKeyValuePair['1'], 'value': cookieKeyValuePair['2'] }); } } } return returnCookies; } let getSalesChannelController = function(salesChannelControllerIdentifier, url) { if (sessionStorage.getItem(salesChannelControllerIdentifier)) { return data = JSON.parse(sessionStorage.getItem(salesChannelControllerIdentifier)); } else { let salesChannelControllerApplicationArray = (typeof window.guidesDataLayer.application !== 'undefined') ? window.guidesDataLayer.application.split('.') : []; let salesChannelControllerOrigin = salesChannelControllerApplicationArray !== null && salesChannelControllerApplicationArray.length >= 3 ? salesChannelControllerApplicationArray[2] : 'DE'; let salesChannelControllerPath = salesChannelControllerApplicationArray !== null && salesChannelControllerApplicationArray.length >= 2 && salesChannelControllerApplicationArray[1] === 'SG' ? '/startupguide/' : '/digitalguide/'; let salesChannelControllerReferrer = document.referrer || ''; let salesChannelController = {}; salesChannelController.origin = salesChannelControllerOrigin === 'AT' ? 'DE' : salesChannelControllerOrigin; salesChannelController.path = salesChannelControllerPath; salesChannelController.cookies = {}; salesChannelController.requestParameter = {}; salesChannelController.referer = salesChannelControllerReferrer; salesChannelController.requestParameter = getParams(); salesChannelController.cookies = listCookies(); console.info('fetch SCC'); return fetch(url, { cache: 'no-store', method: 'POST', mode: 'cors', headers: { 'Accept': 'application/json', 'Content-Type': 'application/json' }, body: JSON.stringify(salesChannelController) }) .then((response) => { console.info('fetch SCC done'); return response.json(); }) .then((data) => { setSalesChannelController(salesChannelControllerIdentifier, data); return data; }) .catch((error) => { console.info('missing data from salesChannelController'); throw error; }); } } let setSalesChannelController = function(salesChannelControllerIdentifier, data) { sessionStorage.setItem(salesChannelControllerIdentifier, JSON.stringify(data)); } let processSalesChannelController = function(config) { let sCCId = config.salesChannelControllerIdentifier || salesChannelControllerIdentifier; try { if (sCCId && config.url) { setSalesChannelController(sCCId, getSalesChannelController(sCCId, config.url)); } } catch (e) { console.error(e, 'we have a problem with the sales channel controller ' + sCCId) } let salesChannelControllerDataString = sessionStorage.getItem(sCCId) || ''; if (salesChannelControllerDataString) { let salesChannelControllerData = JSON.parse(salesChannelControllerDataString); // @Todo: After successful testing, remove comment from following line // processActionsAndUpdateDl(salesChannelControllerData, guidesDataLayerName); } } function processActionsAndUpdateDl (data, dlName) { if (typeof data.actions !== 'undefined' && data.actions.length >= 1 && window[dlName] !== 'undefined') { for (var i = 0; i <= data.actions.length; i++) { if (typeof data.actions[i] !== 'undefined' && data.actions[i].hasOwnProperty('action') && data.actions[i].hasOwnProperty('actionAttributes')) { if (data.actions[i].action === 'ADD_COOKIE') { if (data.actions[i].actionAttributes['cookie.name'] && data.actions[i].actionAttributes['cookie.value'] && data.actions[i].actionAttributes['cookie.lifetime']) { setCookie( data.actions[i].actionAttributes['cookie.name'], data.actions[i].actionAttributes['cookie.value'], data.actions[i].actionAttributes['cookie.lifetime'], data ); } } if (data.actions[i].action === 'ADD_ACTIONCODE') { if (data.actions[i].actionAttributes['actioncode.code']) { window[dlName].eVar23 = window[dlName].eVar23 || data.actions[i].actionAttributes['actioncode.code']; window[dlName].eVar74 = window[dlName].eVar23; } } if (data.actions[i].action === 'ADD_MEDIUMCODE') { if (data.actions[i].actionAttributes['mediumcode.code']) { window[dlName].eVar22 = data.actions[i].actionAttributes['mediumcode.code'] || window[dlName].eVar22; window[dlName].eVar24 = window[dlName].eVar24 || data.actions[i].actionAttributes['mediumcode.code']; } } if (data.actions[i].action === 'ADD_TRACKINGCODE_COMP') { var itcChannel = ''; var itcProduct = ''; var itcCampaign = ''; if (data.actions[i].actionAttributes.channelcode) { window[dlName].eVar97 = window[dlName].eVar97 || data.actions[i].actionAttributes.channelcode; itcChannel = window[dlName].eVar97; } if (data.actions[i].actionAttributes.productcode) { window[dlName].eVar98 = window[dlName].eVar98 || data.actions[i].actionAttributes.productcode; itcProduct = window[dlName].eVar98; } if (data.actions[i].actionAttributes.campaigncode) { window[dlName].eVar99 = window[dlName].eVar99 || data.actions[i].actionAttributes.campaigncode; itcCampaign = window[dlName].eVar99; } } } } } } window.processSalesChannelController = processSalesChannelController; window.promisedConsentScriptsBefore.push({ scriptOrFunction: 'processSalesChannelController', data: { salesChannelControllerIdentifier: 'salesChannelGuidesPreview', url: 'https://www.ionos.mx/shop-api/api/v1/saleschannel' } }); let jentisFn = function () { const jentisConfig = new Map([ ['de', {endpoint: 'https://6zqtim.ionos.de', project: 'ionos_de', jsFile: 'aljmf5.js'}], ['uk', {endpoint: 'https://xxwre7.ionos.co.uk', project: 'ionos_co_uk', jsFile: 'akbbdz.js'}], ['us', {endpoint: 'https://54ft7i.ionos.com', project: 'ionos_com', jsFile: '48gpcp.js'}], ['ca', {endpoint: 'https://nsupig.ionos.ca', project: 'ionos_ca', jsFile: 'j05pa0.js'}], ['fr', {endpoint: 'https://948si5.ionos.fr', project: 'ionos_fr', jsFile: 'b44g5k.js'}], ['es', {endpoint: 'https://v0v7kq.ionos.es', project: 'ionos_es', jsFile: 'bp6upp.js'}], ['it', {endpoint: 'https://kt8986.ionos.it', project: 'ionos_it', jsFile: 'td7zu1.js'}], ['mx', {endpoint: 'https://e5xnsj.ionos.mx', project: 'ionos_mx', jsFile: 'tvjenp.js'}], ['at', {endpoint: 'https://6kudki.ionos.at', project: 'ionos_at', jsFile: '9t1jfx.js'}], ]); let country = window.guidesDataLayer.market.toLowerCase(); const jentisRuntimeConfig = jentisConfig.has(country) ? jentisConfig.get(country) : null; if (jentisRuntimeConfig === null) { throw new Error('Jentis runtime configuration not available!'); } (function (sCDN, sCDNProject, sCDNWorkspace, sCDNVers) { if ( window.localStorage !== null && typeof window.localStorage === "object" && typeof window.localStorage.getItem === "function" && window.sessionStorage !== null && typeof window.sessionStorage === "object" && typeof window.sessionStorage.getItem === "function" ) { sCDNVers = window.sessionStorage.getItem("jts_preview_version") || window.localStorage.getItem("jts_preview_version") || sCDNVers; } window.jentis = window.jentis || {}; window.jentis.config = window.jentis.config || {}; window.jentis.config.frontend = window.jentis.config.frontend || {}; window.jentis.config.frontend.cdnhost = sCDN + "/get/" + sCDNWorkspace + "/web/" + sCDNVers + "/"; window.jentis.config.frontend.vers = sCDNVers; window.jentis.config.frontend.env = sCDNWorkspace; window.jentis.config.frontend.project = sCDNProject; window._jts = window._jts || []; var f = document.getElementsByTagName("script")[0]; var j = document.createElement("script"); j.async = true; j.src = window.jentis.config.frontend.cdnhost + jentisRuntimeConfig.jsFile; f.parentNode.insertBefore(j, f); })(jentisRuntimeConfig.endpoint, jentisRuntimeConfig.project, "live", "_"); window?.ionos?.datalayer?.initConsent(); } const jentisPageView = function () { const dataLayerNs = window.ionos.datalayer.pageview; dataLayerNs.applicationName = window.guidesDataLayer.shopname; dataLayerNs.subShopname = null; dataLayerNs.page = window.guidesDataLayer.prop1; dataLayerNs.productArea = window.guidesDataLayer.eVar1; dataLayerNs.section = window.guidesDataLayer.eVar6; dataLayerNs.hashedIp = null; dataLayerNs.loginStatus = null; dataLayerNs.hashedCustomerId = null; window.dataLayerNs = dataLayerNs; sendData = () => { window?.ionos?.datalayer?.initConsent(); window?.ionos?.datalayer?.pageview?.sendData(); }; window.privacyConsent.invoke( sendData, window.PrivacyConsentEnum.STATISTICS, window.privacyConsent, true, ); window.privacyConsent.initialize(); window?.ionos?.datalayer?.initConsent(); } window.jentisFn = jentisFn; window.jentisPageView = jentisPageView; window.promisedConsentScriptsBefore.push({scriptOrFunction: 'jentisFn'}); window.promisedConsentScriptsAfter.push({scriptOrFunction: 'https://var.uicdn.net/shopsshort/ionos-datalayer/datalayer.min.js'}); window.promisedConsentScriptsAfter.push({scriptOrFunction: 'jentisPageView'}); let hubspot = function () { let hubspotFn = function () { var n = document.createElement("script"); n.setAttribute("id", 'hs-script-loader'); n.async = true; n.defer = true; n.setAttribute("src", 'https://js-eu1.hs-scripts.com/8230984.js'); window.document.head.appendChild(n); }; window.privacyConsent.invoke( hubspotFn, PrivacyConsentEnum.STATISTICS, window.privacyConsent, true ); window.privacyConsent.initialize(); } window.hubspot = hubspot; window.promisedConsentScriptsAfter.push({scriptOrFunction: 'hubspot'}); function consentRelatedScriptsInsertAfter(newNode, existingNode) { existingNode.parentNode.insertBefore(newNode, existingNode.nextSibling); } let consentRelatedScripts = function() { var consentRelatedScriptsFn = document.querySelectorAll('script[type="text/plain"][data-consent]'); console.info(consentRelatedScriptsFn); var consentedFunctions = []; consentRelatedScriptsFn.forEach(function (item) { var consentCategoryFromDataSet = item.dataset.consent || ''; if (consentCategoryFromDataSet !== '') { var consentCategory = consentCategoryFromDataSet.toUpperCase(); if (!(consentCategory in consentedFunctions)) { consentedFunctions[consentCategory] = []; } consentedFunctions[consentCategory].push(item); } }) var activateConsentRelatedScripts = []; for (var consentCategory in consentedFunctions) { activateConsentRelatedScripts[consentCategory] = function() { consentedFunctions[consentCategory].forEach(function(item) { var newScriptContent = item.text; const newScript = document.createElement("script"); newScript.text = newScriptContent; newScript.type = "text/javascript"; newScript.dataset.consentGiven = true; consentRelatedScriptsInsertAfter(newScript, item); }); }; window.privacyConsent.invoke( activateConsentRelatedScripts[consentCategory], PrivacyConsentEnum[consentCategory], window.privacyConsent, false ); window.privacyConsent.initialize(); } } window.consentRelatedScripts = consentRelatedScripts; window.consentRelatedScriptsInsertAfter = consentRelatedScriptsInsertAfter; window.promisedConsentScriptsAfter.push({scriptOrFunction: 'consentRelatedScripts'}); window.promisedConsentScriptsBefore = window.promisedConsentScriptsBefore || []; window.promisedConsentScriptsAfter = window.promisedConsentScriptsAfter || []; loadPromisedConsentScripts({ consentUrl: 'https://www.ionos.mx/modules/hosting-common/script/privacy/bundle.js', consentType: 'default', before: window.promisedConsentScriptsBefore, after: window.promisedConsentScriptsAfter }); </script> <script> "use strict"; if (typeof ready !== 'function') { var ready=function(e){"loading"!==document.readyState?e():document.addEventListener?document.addEventListener("DOMContentLoaded",e):document.attachEvent("onreadystatechange",function(){"complete"===document.readyState&&e()})}; } /** Polyfill for NodeList.forEach */ if ('NodeList' in window && !NodeList.prototype.forEach) {NodeList.prototype.forEach = function (callback, thisArg) {thisArg = thisArg || window;for (var i = 0; i < this.length; i++) callback.call(thisArg, this[i], i, this);};} /** Polyfill for HTMLCollection.forEach */ if ('HTMLCollection' in window && !HTMLCollection.prototype.forEach) {HTMLCollection.prototype.forEach = function (callback, thisArg) {thisArg = thisArg || window;for (var i = 0; i < this.length; i++) 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href="https://www.ionos.com/es-us/digitalguide/tags/gastos/"/> <link rel="alternate" hreflang="es-ES" href="https://www.ionos.es/digitalguide/tags/gastos/"/> <link rel="alternate" hreflang="es-MX" href="https://www.ionos.mx/digitalguide/tags/gastos/"/> <link rel="alternate" hreflang="fr" href="https://www.ionos.fr/digitalguide/tags/couts/"/> <link rel="alternate" hreflang="it" href="https://www.ionos.it/digitalguide/tags/costi/"/> <link rel="alternate" hreflang="pt" href="https://www.ionos.com/pt-br/digitalguide/tags/?tx_guides_loadarticleslist%5Baction%5D=list&tx_guides_loadarticleslist%5Bcategory%5D=982&tx_guides_loadarticleslist%5Bcontroller%5D=LoadArticles&cHash=ba7b681d3526aaf20fe4aef62102d60e"/> <link rel="alternate" hreflang="x-default" href="https://www.ionos.com/digitalguide/tags/expenses/"/> </head> <body class="position-relative page-33" id="page-33"> <nav id="navigation-main" class="navbar brand-header-bg brand-header-color position-fixed fixed-top contain-style" data-bs-theme="dark"><span class="scroll-indicator d-block fixed-top w-100"><span class="d-block brand-scroll-indicator-bg"></span></span><div class="container-fluid container-sm"><a data-linkid="guides.header.logo" class="navbar-brand mx-0 d-flex align-items-center link-internal" href="https://www.ionos.mx/digitalguide/" target="_top" title="Digital Guide" data-guides-target-uid="1"><svg class="d-inline-block m-0 brand-logo brand-header-color"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#ionos-logo" /></svg><span class="brand-entity d-inline-block m-0 ms-3 brand-header-color lh-1">Digital Guide</span></a><form id="search-bar" class="search-form input-group input-group-sm w-auto mx-5 d-none d-lg-flex flex-fill" role="search" action="https://www.ionos.mx/digitalguide/buscar/" method="POST" autocomplete="off"><span class="input-group-text rounded-start-5 border-0 px-0 brand-header-search-bg"><button class="btn btn-sm 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brand-header-color" data-bs-hideresize="true" tabindex="-1" id="navbar-products" aria-labelledby="navbar-products"><div class="offcanvas-header"><span class="offcanvas-title h5 brand-header-color" id="offcanvas-label-navigation-products">Productos IONOS</span><button type="button" class="btn-close brand-header-color navbar-toggler" data-bs-dismiss="offcanvas" aria-label="Close"></button></div><div class="offcanvas-body pt-0 position-relative align-items-center"><ul class="nav"><li class="nav-item col-12 col-sm-6 col-lg-4 col-xxl-2 px-1 my-2"><span class="nav-link disabled brand-header-muted-color">Dominios</span><ul class="nav flex-column mt-2 pt-2 border-top brand-header-border-color"><li class="nav-item"><a href="https://www.ionos.mx/dominios/registro-de-dominios" target="_top" data-linkid="guides.navigation.products.dominios.dominios" class="nav-link link-internal">Dominios</a></li><li class="nav-item"><a href="https://www.ionos.mx/dominios/domain-check" target="_top" data-linkid="guides.navigation.products.dominios.domain-check" class="nav-link link-internal">Domain Check</a></li><li class="nav-item"><a href="https://www.ionos.mx/dominios/transferencia-de-dominios" target="_top" data-linkid="guides.navigation.products.dominios.transferencia-de-dominio" class="nav-link link-internal">Transferencia de dominio</a></li><li class="nav-item"><a href="https://www.ionos.mx/dominios/gratis-dominio" target="_top" data-linkid="guides.navigation.products.dominios.dominio-gratis" class="nav-link link-internal">Dominio gratis</a></li><li class="nav-item"><a href="https://www.ionos.mx/seguridad/certificado-ssl" target="_top" data-linkid="guides.navigation.products.dominios.certificados-ssl" class="nav-link link-internal">Certificados SSL</a></li></ul></li><li class="nav-item col-12 col-sm-6 col-lg-4 col-xxl-2 px-1 my-2"><span class="nav-link disabled brand-header-muted-color">Páginas web & Tiendas online</span><ul class="nav flex-column mt-2 pt-2 border-top 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href="https://www.ionos.mx/alojamiento/wordpress-hosting" target="_top" data-linkid="guides.navigation.products.hosting-wordpress.hosting-wordpress" class="nav-link link-internal">Hosting WordPress</a></li></ul></li><li class="nav-item col-12 col-sm-6 col-lg-4 col-xxl-2 px-1 my-2"><span class="nav-link disabled brand-header-muted-color">Office</span><ul class="nav flex-column mt-2 pt-2 border-top brand-header-border-color"><li class="nav-item"><a href="https://www.ionos.mx/soluciones-oficina/correo-electronico" target="_top" data-linkid="guides.navigation.products.office.correo-electronico-profesional" class="nav-link link-internal">Correo electrónico profesional</a></li><li class="nav-item"><a href="https://www.ionos.mx/soluciones-oficina/microsoft-office" target="_top" data-linkid="guides.navigation.products.office.microsoft-365-office-365" class="nav-link link-internal">Microsoft 365 / Office 365</a></li></ul></li><li class="nav-item col-12 col-sm-6 col-lg-4 col-xxl-2 px-1 my-2"><span class="nav-link disabled brand-header-muted-color">Servidores</span><ul class="nav flex-column mt-2 pt-2 border-top brand-header-border-color"><li class="nav-item"><a href="https://www.ionos.mx/cloud/cloud-server" target="_top" data-linkid="guides.navigation.products.servidores.servidores-cloud" class="nav-link link-internal">Servidores cloud</a></li><li class="nav-item"><a href="https://www.ionos.mx/servidores/vps" target="_top" data-linkid="guides.navigation.products.servidores.servidores-virtuales-vps" class="nav-link link-internal">Servidores virtuales (VPS)</a></li><li class="nav-item"><a href="https://www.ionos.mx/servidores/dedicated-server" target="_top" data-linkid="guides.navigation.products.servidores.servidores-dedicados" class="nav-link link-internal">Servidores dedicados</a></li><li class="nav-item"><a href="https://cloud.ionos.mx/" target="_top" data-linkid="guides.navigation.products.servidores.ionos-cloud" class="nav-link link-internal">IONOS 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Si quieres abrir tu propia tienda online, a menudo aparece la pregunta “¿Cuánto cuesta realmente una tienda online?”. La respuesta es compleja, con precios que oscilan entre unos pocos miles de euros y bastante más…</p><div class="mt-2 minh-5 d-flex flex-nowrap overflow-hidden"><ul class="nav d-flex flex-nowrap card-tags-fade-end w-100 gap-2"><li><span class="btn btn-sm btn-default">Tienda Online</span></li><li><span class="btn btn-sm btn-default">E-Commerce</span></li><li><span class="btn btn-sm btn-default">Gastos</span></li></ul></div><div class="read-more px-0 pb-0 pt-1 m-0 position-relative end-0 text-end lh-1 d-flex align-items-center justify-content-end"><span class="d-inline-block me-1">Leer más</span><svg width="16" height="16" class="icon-arrow-right"><use xlink:href="https://www.ionos.mx/digitalguide/_assets/b76f27cb02ebc538ac6fbabcf1a88e7f/Images/icons-sprite.svg#icon-arrow-right"></use></svg></div></div></article></div><div class="col col-12 col-md-6"><article class="card brand-card-bg rounded-4 overflow-hidden contain-style h-100 w-100" id="article-3494"><img src="https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_f827a3c1fb.webp" width="1200" height="630" srcset="https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_e4a24c3245.webp 513w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_0031664c53.webp 483w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_088ebf25c2.webp 416w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_e98e92b23a.webp 348w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_30ddd169f9.webp 524w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_bd8471d719.webp 396w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_b6c2afc348.webp 304w,https://www.ionos.mx/digitalguide/fileadmin/_processed_/2/d/csm_abschreibung_f2e3fa4ca7.webp 304w" sizes="(min-width: 1680px) 513px,(min-width: 1400px) 483px,(min-width: 1200px) 416px,(min-width: 768px) 348px,(min-width: 576px) 524px,(min-width: 412px) 396px,(min-width: 320px) 304px,(max-width:319px) 304px" title="WordPress: precio real de una página web en el CMS" alt="WordPress: precio real de una página web en el CMS" loading="lazy" decoding="async" class="img-fluid d-block mx-auto img-format-landscape card-img-top h-auto rounded-top-4" ><div class="card-body d-flex flex-column p-3"><h2 class="h4 card-title mt-0 mb-3 position-static"><a data-linkid="guides.overview.article.teaser.cual-es-el-precio-de-wordpress" class="stretched-link brand-card-color text-decoration-none link-internal" title="WordPress: precio real de una página web en el CMS" href="https://www.ionos.mx/digitalguide/hosting/blogs/cual-es-el-precio-de-wordpress/" target="_top"> WordPress: precio real de una página web en el CMS </a></h2><p class="card-text brand-card-color mt-auto mb-0">El hecho de que WordPress esté disponible de forma gratuita es un mito muy extendido que se cumple únicamente en situaciones muy concretas. 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