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Top 10 Behavior Analytics Tools to Analyze User Behavior | VWO
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I'm Aastha Trehan, a content marketer at VWO. I write, manage, and execute content. I love creating high-quality, engaging content that resonates with readers. When I'm not working, you can find me playing badminton or basketball, binge-watching movies, or getting lost in a good book. I'm also an adventure enthusiast and love trekking.","sameAs":["https://www.linkedin.com/in/aastha-trehan-7b3190283/"],"url":"https://vwo.com/blog/author/aasthatrehan/"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730116039103","position":1,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730116039103","name":"Q1. What are behavior analytics tools? ","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Behavior analytics tools are tools that analyze user interactions on websites or apps, providing insights into user behavior, preferences, and patterns to optimize user experience and improve conversion rates.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117702559","position":2,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117702559","name":"Q2. How do behavior analytics tools work? ","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Behavior analytics tools work by collecting and analyzing data from user interactions, such as clicks, scrolls, and page views, to create visual representations of user behavior, helping businesses identify trends and areas for improvement.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117713922","position":3,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117713922","name":"Q3. How do you track user behavior on a website? ","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"User behavior on a website can be tracked by implementing tracking codes, heatmaps, and session recordings, enabling businesses to monitor user journeys, identify pain points, and enhance overall site performance.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117731630","position":4,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117731630","name":"Q4. What are the most popular web user behavior analytics tools?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The most popular web user behavior analytics tools are VWO Insights - Web, Fullstory, ContentSqaure, Microsoft Clarity, Hotjar, and MouseFlow.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117751254","position":5,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117751254","name":"Q5. Which tool is used for tracking user behavior?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Behavior analytics tools such as VWO Insights - Web tracks user behavior by monitoring actions like scrolls, clicks, mouse flow, etc.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117772556","position":6,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117772556","name":"Q6. What is an example of user behavior analytics?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"User behavior analytics, like heatmap reports, offer visual insights into website interaction, displaying where users click or don't, aiding in understanding user engagement.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117791914","position":7,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117791914","name":"Q7. What are the types of behavior analysis?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The types of behavior analysis include:<br />1. Descriptive Analysis: Summarizes user interactions (e.g., heatmaps, user journey mapping).<br />2. Diagnostic Analysis: Identifies causes of behavior (e.g., session recordings, A/B testing).<br />3. Predictive Analysis: Forecasts future actions based on historical data (e.g., funnel analysis, user segmentation).","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117818887","position":8,"url":"https://vwo.com/blog/behavior-analytics-tools/#faq-question-1730117818887","name":"Q8. What are the behavioral indicators?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Behavioral indicators are measurable actions taken by users on a website, such as click-through rates, time spent on a page, conversion rates, and navigation patterns, which help businesses assess user engagement and the effectiveness of their strategies.","inLanguage":"en-US"},"inLanguage":"en-US"}]}</script> <!-- / Yoast SEO plugin. --> <link rel='dns-prefetch' href='//vwo.com' /> <link rel='dns-prefetch' href='//research.vwo.com' /> <link rel="alternate" type="application/rss+xml" title="Blog » Feed" href="https://vwo.com/blog/feed/" /> <link rel="alternate" type="application/rss+xml" title="Blog » Comments Feed" href="https://vwo.com/blog/comments/feed/" /> <link rel='stylesheet' id='wp-block-library-css' href='https://vwo.com/blog/wp-includes/css/dist/block-library/style.min.css?ver=6.7.1' type='text/css' media='all' /> <style id='wp-block-library-theme-inline-css' type='text/css'> 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{display: none;}.slick-slide.dragging img {pointer-events: none;}.slick-initialized .slick-slide {display: block;}.slick-loading .slick-slide {visibility: hidden;}.slick-vertical .slick-slide {display: block;height: auto;border: 1px solid transparent;}.slick-arrow.slick-hidden {display: none;} </style> </head> <body class="post-template-default single single-post postid-91415 single-format-standard wp-embed-responsive loaded Mx(a) My(0) Bgc($color-white) C($color-black-light-3) Ff($new-font-family) Fz($base-font-size) Lh(1.5) Lts(0.6px) Wow(bw) has-body"> <script> (function() { var bodyTag = document.querySelector('body'); // eslint-disable-line no-restricted-syntax //read object and add body class based on whether user is loggedin or not if(VWOWebsiteUser.is_loggedin == true) { bodyTag.classList.add("vwo_logged_in"); } else { bodyTag.classList.remove("vwo_logged_in"); } })(); </script> <div class="js-blog-header-top-nav js-main-nav-bar Pos(a) Z(8) Start(0) W(100%) C($color-black-light-3) T(0) Cnt(noq)::a Z(-1)::a Bxsh($box-shadow-navigation-bottom)::a D(b)::a Pos(a)::a W(100%)::a T(0)::a B(0)::a Start(0)::a End(0)::a Op(0)::a Trsp(a)::a Trsdu(0.3s)::a"> <div class=""> <div class="container D(f) Ai(c) Py(15px) Py(8px)--md Jc(sb)"> <a class="Mend(30px)--xs Mend(60px)--lg Mend(15px) Td(n)" href="https://vwo.com"> <img src="https://static.wingify.com/gcp/images/vwo-logo-color.svg" alt= "VWO Logo" decoding= "async" loading= "eager" width= "90" height= "30" class= "H(a) header-top-theme-dark_D(n) W(90px)--md W(80px)" /> </a> <div class="Flxg(1)--md D(f) Ai(c) Jc(sb)"> <div class="js-blog-header-bottom-nav js-bottom-nav D(f) Ai(c)"> <ul class="js-main-navigation Start(0) Or(4) Or(2)--md open_D(b) D(f)--md D(b) Fld(c) Fld(r)--md Ai(c) M(0) P(0) Fxg(1) List(n) Bgc($color-white) Bgc(t)--md Bxsh($box-shadow-navigation-top) Bxsh(n)--md Trs($easeTransition) Trf($none)--md W(a)--md W(100%) TranslateX(100%) Pos(f) Pos(r)--md T(0)--md H(a)--md H(100vh) T(70px)"> <li class="Mend(40px)--md BdB Bdbc($color-grey-border) Bd(n)--md"> <a href="https://vwo.com/blog" class="C($color-black-light-3) C($color-purple):h M(0) Fw(700) Td(n) D(b) Px(0)--md Px(20px) Py(16px) Py(10px)--md Fz($font-size-16)">All Articles</a> </li> <li class="dropdown-trigger Pos(r)--md Pos(s) Mend(35px)--md BdB Bdbc($color-grey-border) Bd(n)--md"> <button type="button" class="js-header-dropdown open:h_C($color-purple) C($color-black-light-3) C($color-purple):h Bdrststart(3px) Bdrstend(3px) Px(0)--md M(0) Py(10px)--md Fw(700) Td(n) D(f) Ai(c) Jc(sb) Jc(fs)--md Bxz(bb) M(0) Bgc(t)--md Bgc($color-white) Bd(n) W(100%) Cur(p) M(0) Lh(inh) Px(20px) Py(16px) Fz($font-size-16)"> <span class="Mend(4px)">Categories</span> <svg width= "8" height= "5" class= "D(n) Fxs(0) D(i)--md" ><use xlink:href="#icon-chevron-down"></use></svg> <svg width= "9" height= "9" class= "C($color-blue) D(n)--md D(i) Fxs(0)" ><use xlink:href="#icon-arrow-right"></use></svg> </button> <div class="js-dropdwon-menu Trs($easeTransition) Trf($none)--md W(a)--md W(100%) TranslateX(100%) Start(0) Bgc($color-white) Bxz(bb) Bxsh($box-shadow-navigation-bottom) Pos(s)--md Pos(a) Z(9) T(0) H(100%)"> <button type="button" class="js-mobile-product-button-inside D(n)--md D(b) Mx(0) Mt(0) Pos(a) T(0) Z(1) Bgc($color-white) W(100%) C(#8d97a5) Py(16px) Px(20px) Ta(start) Fw(700) BdB Bdbc(#d9dde1) Fz(12px) Tt(u) Cur(p) W(100%) Bxz(bb) Lh(inh)"> <svg width= "9" height= "9" class= "Rotate(180deg) Mend(10px)" ><use xlink:href="#icon-arrow-right"></use></svg> Categories </button> <div class="menu-use-case-menu-container"><ul id="menu-use-case-menu" class=" blog-categories-dropdown dropdown-trigger:h_D(f)--md open-dropdown+D(f)--md Flw(w) Jc(sb) Miw(500px)--md Fz(16px)M(0) Py(10px)--md List(n) dropdown-trigger:h_D(b)--md Miw(230px)--md Bdrs(4px)--md Bdrs(0) open-dropdown+D(b)--md Pos(a) T(51px) T(40px)--md Z(2) D(n)--md Bgc($color-white) Bxz(bb) Bxsh($box-shadow-navigation-bottom) W(100%) H($category-blog-dropdown) Ov(a) H(a)--md Px(30px) Px(10px)--md"><li id="menu-item-83673" class="menu-item menu-item-type-custom menu-item-object-custom"><a href="https://vwo.com/blog/ab-testing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">A/B (or Split) Testing</a></li> <li id="menu-item-81961" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/affiliate-marketing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Affiliate Marketing</a></li> <li id="menu-item-81962" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/calculator/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Calculator</a></li> <li id="menu-item-46042" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/cart-abandonment/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Cart Abandonment</a></li> <li id="menu-item-81963" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/click-through-rate/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Click Through Rate</a></li> <li id="menu-item-81964" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/compliance-regulation/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Compliance & Regulation</a></li> <li id="menu-item-46036" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/conversion-rate-optimization/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Conversion Rate Optimization</a></li> <li id="menu-item-81965" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/customer-data-platform/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Customer Data Platform</a></li> <li id="menu-item-46037" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/customer-engagement/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Customer Engagement</a></li> <li id="menu-item-58619" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/customer-experience/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Customer Experience</a></li> <li id="menu-item-81966" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/data-security-privacy/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Data Security & Privacy</a></li> <li id="menu-item-46040" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/grow-traffic-and-subscribers/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Grow Traffic and Subscribers</a></li> <li id="menu-item-46039" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/landing-page-optimization/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Landing Page Optimization</a></li> <li id="menu-item-81967" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/marketing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Marketing</a></li> <li id="menu-item-85972" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/mobile-app-insights/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Mobile App Insights</a></li> <li id="menu-item-85973" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/mobile-app-testing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Mobile App Testing</a></li> <li id="menu-item-81968" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/multi-variate-testing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Multivariate Testing</a></li> <li id="menu-item-81969" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/partner-ecosystem/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Partner Ecosystem</a></li> <li id="menu-item-85974" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/personalization/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Personalization</a></li> <li id="menu-item-81970" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/segmentation-targeting/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Segmentation & Targeting</a></li> <li id="menu-item-85975" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/server-side-testing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Server-Side Testing</a></li> <li id="menu-item-46038" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/usability-testing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Usability Testing</a></li> <li id="menu-item-46041" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent"><a href="https://vwo.com/blog/visitor-behaviour-analysis/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Visitor Behavior Analytics</a></li> <li id="menu-item-85976" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent"><a href="https://vwo.com/blog/web-insights/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Web Insights</a></li> <li id="menu-item-85977" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/web-testing/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Web Testing</a></li> <li id="menu-item-46045" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a href="https://vwo.com/blog/website-analysis/" class="Lh(n) Td(n) D(b) Py(6px) My(6px) Px(10px) Bgc($color-light-grey-1):h C($color-purple):h C($color-new-font-dark)">Website Analysis</a></li> <li id="menu-item-46044" class="menu-item menu-item-type-taxonomy menu-item-object-category"><a 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Lh($line-height-big-headings)"> Follow us and stay on top of everything CRO</h6> <script async src="https://platform.linkedin.com/in.js" type="text/javascript"> </script><script type="IN/FollowCompany" data-id="10688209" data-counter="right"></script> </div> </div> </div> <!-- END: sticky sidebar --> <!-- Main content --> <div class="Maw(800px)--md M(a) Maw(100%)"> <article class="Px(50px)--md"> <!-- Single post --> <h1 class="Fz($font-size-40)--xs Fz($font-size-20) Lh($line-height-headings) Fw(800) Mb(20px) Mt(40px) "> Top 10 Behavior Analytics Tools & Tips to Choose the Perfect Fit </h1> <div class="D(f)--xs Ai(c) Mb(40px) Fz($font-size-13) C($color-grey-dark) Lts(0.2px)"> <div class="D(f) Ai(c) Mend(50px)--xs Mend(0):lc Mb(0)--xs Mb(10px) Mb(0):lc"> <div class="Lh(n) Mend(10px) Fxs(0)"> <img src="https://static.wingify.com/gcp/uploads/sites/3/2022/07/image-10-150x150.png" srcset="https://static.wingify.com/gcp/uploads/sites/3/2022/07/image-10-150x150.png 1x, https://static.wingify.com/gcp/uploads/sites/3/2022/07/image-10-150x150.png 2x" alt= "Aastha Trehan" width= "24" height= "24" class= "Bdrs(50%)" data-gravatar= "1" data-host="" /> </div> <div> <a href="https://vwo.com/blog/author/aasthatrehan/" class="M(0) Fz($font-size-13) Td(n) Fw(600) C($color-new-font-dark) C($color-purple):h D(ib)" rel="noopener">Aastha Trehan</a> </div> </div> <div class="Mend(50px)--xs Mend(0):lc Mb(0)--xs Mb(10px) Mb(0):lc"> <time datetime="2024-10-30"> Last Updated: October 30, 2024 </time> </div> <div class="D(f) Ai(c) Mend(50px)--xs Mend(0):lc Mb(0)--xs Mb(10px) Mb(0):lc"> <svg width= "12" height= "12" class= "Fxs(0) D(ib) Mend(5px)" ><use xlink:href="#icon-clock-type2"></use></svg> <span> 15+ Min Read </span> </div> </div> <!-- Editor content --> <div class="editor-content Pos(r)"> <p>Wouldn’t it be great if picking the right business tool was as easy as trying out a new flavor of chips? Imagine, a few simple steps and you’re sorted. But of course, this is not the case.</p> <p>When it comes to something as crucial as <a href="https://vwo.com/blog/what-is-behavior-analytics/">behavior analysis</a>, finding the perfect tool can feel like a Herculean task. You’re probably knee-deep in research, drowning in a sea of names. Plus, there are stakeholders to please, and you’ve got to be strategic about where you invest your time and resources, especially in the early stages.</p> <p>It’s enough to make anyone feel overwhelmed and stuck in limbo!</p> <p>That’s why we’re here to help. In this blog, we’ve handpicked the top five web user behavior analytics tools to simplify your decision-making process. Plus, we’ve thrown in some essential factors to consider, guiding lights to lead you through this maze of options. Ready to dive in? Let’s go!</p> <figure class="wp-block-image size-full"><img decoding="async" width="2400" height="1400" src="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg" alt="Top 10 Behavior Analytics Tools & Tips To Choose The Perfect Fit" class="wp-image-91420" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg 2400w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Feature-image-Top-10-Behavior-Analytics-Tools-Tips-to-Choose-the-Perfect-Fit-1.jpg?tr=w-375 375w" sizes="(max-width: 2400px) 100vw, 2400px" /></figure> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu="Best behavior analytics tools at a glance" id="best-behavior-analytics-tools-at-a-glance" data-menu-id="best-behavior-analytics-tools-at-a-glance" style="text-align:left">Best behavior analytics tools at a glance</h2> <ul class="simpletoc-list"> <li class="selected"><a href="#1-vwo-insights-web">VWO Insights – Web</a></li> <li class=""><a href="#2-hotjar">Hotjar </a></li> <li class=""><a href="#3-fullstory">FullStory </a></li> <li class=""><a href="#4-mouseflow">MouseFlow </a></li> <li class=""><a href="#5-microsoft-clarity">Microsoft Clarity</a></li> <li class=""><a href="#6-crazy-egg">Crazy Egg</a></li> <li class=""><a href="#7-lucky-orange">Lucky Orange</a></li> <li class=""><a href="#8-glassbox">Glassbox</a></li> <li class=""><a href="#9-contentsquare">Contentsquare</a></li> <li class=""><a href="#10-smartlook">Smartlook </a></li> </ul> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu="What exactly are user behavior analytics tools?" id="what-exactly-are-user-behavior-analytics-tools" data-menu-id="what-exactly-are-user-behavior-analytics-tools" style="text-align:left">What exactly are user behavior analytics tools?</h2> <p>Behavior analytics tools are software applications that delve deep into user interactions to uncover the secrets behind their behavior. By tracking mouse movements, clicks, scrolls, and user feedback with features like heatmaps, session recordings, surveys, and form analysis, these tools paint a vivid picture of how users perceive their online journey.</p> <p>While traditional web analytics tools like GA4 can tell you where users drop off, behavior analytics tools reveal the underlying reasons behind these actions. Armed with this knowledge, you can fine-tune your website to enhance user experience and drive conversions.</p> <p>Now, let’s delve into the lineup of top-notch web user behavior analytics tools.</p> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu="10 best user behavior analytics tools" id="10-best-user-behavior-analytics-tools" data-menu-id="10-best-user-behavior-analytics-tools" style="text-align:left">10 best user behavior analytics tools</h2> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="1. VWO Insights – Web" id="1-vwo-insights-web" data-menu-id="1-vwo-insights-web" style="text-align:left">1. VWO Insights – Web</h3> <p><strong>Website: <a href="https://vwo.com/insights/web/">VWO Insights – Web</a></strong></p> <div class="wp-block-image"> <figure class="aligncenter size-full"><img decoding="async" width="2797" height="1551" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png" alt="#3 Behavior Analytics Tool | VWO Insights - Web" class="wp-image-86116" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png 2797w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-12.36.36-PM.png?tr=w-375 375w" sizes="(max-width: 2797px) 100vw, 2797px" /></figure></div> <h4 class="wp-block-heading">Offered features: </h4> <ol class="wp-block-list"> <li>Dynamic heatmaps (includes heatmap, clickmap, scrollmap, click area, and element list)</li> <li>Session recordings</li> <li>Conversion funnels </li> <li>Form analytics</li> <li>Surveys</li> </ol> <h4 class="wp-block-heading">Free trial period: </h4> <p>30-day free trial</p> <h4 class="wp-block-heading">Pros:</h4> <ol class="wp-block-list"> <li>Dynamic and flexible data sampling methods are available, providing greater control over the data collection process.</li> <li>A key advantage is its ability to gather behavior insights and take action with integrated tools like A/B testing and personalization, all within one platform.</li> <li>It offers flexible pricing plans, tailored to meet the diverse needs of businesses of any size.</li> <li> AI-generated survey questions and AI-summarized survey reports save time and improve efficiency</li> <li>Top-tier customer support team achieving a 98% CSAT score.</li> </ol> <h4 class="wp-block-heading">Pricing and plans: </h4> <p><strong>1. Starter Plan</strong>: Free for up to 5,000 monthly tracked users (MTUs).</p> <p><strong>2. Growth Plan:</strong> $139/month (billed annually) for up to 10,000 MTUs.</p> <p><strong>3. Pro Plan: </strong>$248/month (billed annually) for up to 50,000 MTUs.</p> <p><strong>4. Enterprise Plan</strong>: Custom pricing based on specific requirements. This plan consists of a comprehensive suite of features encompassing surveys, form analytics, heatmaps, and session recordings, ensuring you have everything you need for in-depth behavior analysis.</p> <p>You can learn more about <a href="https://vwo.com/pricing/#vwo-insights">VWO’s plans and pricing</a>. </p> <h4 class="wp-block-heading"><strong>Case study: Lyyti.com</strong></h4> <p>Lyyti.com, a Finland-based SaaS event management company, aimed to boost conversions on its pricing page, focusing on ‘Free Trial’ CTA clicks. Using VWO <a href="https://vwo.com/insights/heatmaps/">heatmaps</a>, and <a href="https://vwo.com/website-heatmap/click-heatmaps/">clickmaps</a>, they observed that users often navigated between pricing and features pages, signaling confusion. After a five-month A/B test, the optimized page <a href="https://vwo.com/success-stories/lyyti/">increased lead generation visits by 93.71%</a>. This demonstrates the impact of insights-driven tests and optimization. </p> <p>Here is what one of our clients said,</p> <blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow"> <p>The surveys, session recordings & heatmaps features appeal to us the most. Knowledge and customer data are king and these two features shape our roadmap as to what we prioritize for development and initiatives we work on. At the moment we are using surveys as the primary source of behavioral insight. This then shapes what the priorities are for features for our customers.</p> <div class="wp-block-media-text is-stacked-on-mobile" style="grid-template-columns:15% auto"><figure class="wp-block-media-text__media"><img decoding="async" width="800" height="800" src="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Alice-Michael-.jpeg" alt="Alice Michael" class="wp-image-91424 size-full" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Alice-Michael-.jpeg 800w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Alice-Michael-.jpeg?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Alice-Michael-.jpeg?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Alice-Michael-.jpeg?tr=w-375 375w" sizes="(max-width: 800px) 100vw, 800px" /></figure><div class="wp-block-media-text__content"> <p><strong><a href="https://www.linkedin.com/in/alice-michael-97268179/" target="_blank" rel="noreferrer noopener">Alice Michael,</a> Group Head Of Ecommerce Operations at APG & Co</strong></p> </div></div> </blockquote> <h4 class="wp-block-heading">Additional considerations:</h4> <p>VWO Insights – Web shines as a robust behavior analytics tool, offering a comprehensive suite of features for delving deep into user behavior. Its <a href="https://vwo.com/glossary/dynamic-heatmap/">dynamic heatmaps</a> capture real-time visitor data, providing valuable insights into website interactions. </p> <p>The heatmap report has segmentation options that allow users to slice and dice data based on standard segments like traffic source and device, or customize segments to delve into specific page drop-offs. This capability helps dissect visitor behavior data comprehensively, providing valuable insights for optimization.</p> <figure class="wp-block-image"><img decoding="async" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-19-at-5.19.35-PM.png" alt="Custom segmentation to generate a heatmap report" /><figcaption class="wp-element-caption">Custom segmentation to generate a heatmap report</figcaption></figure> <p>For session recordings, the platform offers flexible options, allowing you to review visitor behavior at your own pace. You can segment recordings of users based on specific actions, like those who dropped off at particular funnel stages, or those involved in A/B tests.</p> <p>Its on-page surveys allow for a deeper understanding of visitor behavior, with customizable survey logic to guide respondent flow. The concise survey summary with word clouds helps to easily identify feedback patterns. What’s more, it has Gen AI-based features that summarize surveys and suggest actionable improvements based on respondent feedback.</p> <figure class="wp-block-image" id="block-a4d9467d-c696-4567-aeda-ed8153d14a30"><img decoding="async" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/AI-summarization-of-survey-results-.gif" alt="AI Summarization Of Survey Results" /><figcaption class="wp-element-caption">VWO Survey with AI-generated survey summary</figcaption></figure> <p>With its form analytics, it assists in understanding visitor interactions with forms and identifying reasons for drop-offs. It provides insights into fields causing confusion, consuming time, or requiring multiple refills, helping optimize form usability and completion rates.</p> <p>It has the impressive ability to <a href="https://vwo.com/blog/simplifying-behavior-analysis-with-vwo-insights-dashboard/">streamline behavior analysis</a> through the Insight dashboard, providing a detailed overview of pages and segments experiencing the most friction. By quantifying user behavior on a scale of 0-100 via session behavior analysis, it enables targeted analysis of low-experience pages and segments, saving time and effort. </p> <figure class="wp-block-image"><img decoding="async" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-12-at-3.15.54-PM.png" alt="VWO Insight dashboard with experience score " /><figcaption class="wp-element-caption">VWO Insight dashboard with experience score </figcaption></figure> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="2. Hotjar" id="2-hotjar" data-menu-id="2-hotjar" style="text-align:left">2. Hotjar</h3> <p><strong>Website: <a href="https://www.hotjar.com/" target="_blank" rel="noreferrer noopener">Hotjar</a></strong></p> <figure class="wp-block-image size-full"><img decoding="async" width="2844" height="1548" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png" alt="#2 Behavior Analytics Tool | Hotjar" class="wp-image-86125" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png 2844w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-12.57.30-PM.png?tr=w-375 375w" sizes="(max-width: 2844px) 100vw, 2844px" /><figcaption class="wp-element-caption">#2 Behavior Analytics Tool | Hotjar</figcaption></figure> <h4 class="wp-block-heading">Offered features: </h4> <ol class="wp-block-list"> <li>Heatmaps</li> <li>Session recordings</li> <li>Conversion funnel</li> <li>Feedback widget</li> <li>Surveys</li> <li>User interviews</li> </ol> <h4 class="wp-block-heading"><strong>Free trial period:</strong> </h4> <p>15-day free trial</p> <h4 class="wp-block-heading">Pros</h4> <ul class="wp-block-list"> <li>User-friendly dashboards for easy navigation and functionality.</li> <li>Comprehensive insights into user behavior through heatmaps, session recordings, and feedback polls.</li> </ul> <h4 class="wp-block-heading">Cons</h4> <ul class="wp-block-list"> <li>Limitations with cross-domain tracking, especially with frameworks like Angular.js.</li> <li>Lacks real-time support options, relying primarily on email and documentation.</li> </ul> <h4 class="wp-block-heading">Pricing and plans:</h4> <p>Hotjar offers three key feature sets—<strong>Observe</strong>, <strong>Ask</strong>, and <strong>Engage</strong>—each with four-tiered pricing plans. Here’s how they compare:</p> <p>1. Observe</p> <p>Tracks heatmaps & recordings.</p> <ul class="wp-block-list"> <li><strong>Basic</strong>: $0/month (Low recording limit)</li> <li><strong>Plus</strong>: $32/month (Moderate recording limit)</li> <li><strong>Business</strong>: $80/month (Higher recording limit)</li> <li><strong>Scale</strong>: $171/month (Highest recording limit)</li> </ul> <p>2. Ask</p> <p>For surveys & feedback collection.</p> <ul class="wp-block-list"> <li><strong>Basic</strong>: $0/month (Low response limit)</li> <li><strong>Plus</strong>: $48/month (Moderate response limit)</li> <li><strong>Business</strong>: $64/month (Higher response limit)</li> <li><strong>Scale</strong>: $128/month (Highest response limit)</li> </ul> <p>3. Engage</p> <p>Conduct user interviews.</p> <ul class="wp-block-list"> <li><strong>Basic</strong>: €0/month (Limited interviews)</li> <li><strong>Plus</strong>: €82.5/month (Moderate interview capacity)</li> <li><strong>Business</strong>: €332.5/month (Higher interview capacity)</li> <li><strong>Scale</strong>: Custom pricing (Max interview capacity)</li> </ul> <h4 class="wp-block-heading">Additional considerations:</h4> <p>Hotjar offers key features for behavior analysis, including funnels for mapping page journeys and examining user behavior. Its dashboard provides a quick snapshot of metrics, with easy access to session recordings, heatmaps, and user feedback. AI-based surveys can create surveys and generate actionable reports.</p> <p>However, Hotjar primarily focuses on behavior analytics and may need integration with third-party tools for data tracking, transfer, experimentation, or design changes.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="3. FullStory" id="3-fullstory" data-menu-id="3-fullstory" style="text-align:left">3. FullStory</h3> <p><strong>Website: <a href="https://www.fullstory.com/" target="_blank" rel="noreferrer noopener">FullStory</a></strong></p> <figure class="wp-block-image"><img decoding="async" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-20-at-3.46.53-PM.png" alt="#3 Behavior Analytics Tool | Fullstory" /></figure> <h4 class="wp-block-heading">Offered features: </h4> <ol class="wp-block-list"> <li>Dynamic heatmaps</li> <li>Session recordings</li> <li>Funnel visualization </li> </ol> <h4 class="wp-block-heading">Free trial period:</h4> <p>14-day free trial</p> <h4 class="wp-block-heading">Pros:</h4> <ol class="wp-block-list"> <li>FullStory automatically records every user interaction, eliminating the need for manual tagging and streamlining setup.</li> <li>Fullstory’s real-time tracking capabilities allow users to monitor ongoing issues and fix problems as they happen.</li> </ol> <h4 class="wp-block-heading">Cons:</h4> <ol class="wp-block-list"> <li>FullStory does not include built-in capabilities for survey and form analytics. </li> <li>Some users express pricing concerns and suggest improvements in search functionality and data export options.</li> </ol> <h4 class="wp-block-heading">Pricing and plans:</h4> <p>FullStory’s pricing is not publicly disclosed, but it offers three plans: Business, Advanced, and Enterprise. </p> <h4 class="wp-block-heading">Additional considerations:</h4> <p>FullStory provides insights into user experience, capturing data on page load time, rage clicks, dead clicks, error clicks, and custom events. Its “Retention” feature, available for Advanced and Enterprise plans, allows users to analyze user retention and segment users based on their interactions with the site. For instance, metrics like daily active users and hourly active users are available.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="4. MouseFlow" id="4-mouseflow" data-menu-id="4-mouseflow" style="text-align:left">4. MouseFlow</h3> <p><strong>Website: <a href="https://mouseflow.com/" target="_blank" rel="noreferrer noopener">MouseFlow</a></strong></p> <figure class="wp-block-image size-full"><img decoding="async" width="2818" height="1544" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png" alt="#4 Behavior Analytics Tool | Mouseflow" class="wp-image-86131" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png 2818w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-21-at-6.01.40-PM.png?tr=w-375 375w" sizes="(max-width: 2818px) 100vw, 2818px" /></figure> <h4 class="wp-block-heading">Offered features: </h4> <ol class="wp-block-list"> <li>Session recordings </li> <li>Heatmaps</li> <li>User feedback</li> <li>Conversion funnel</li> </ol> <h4 class="wp-block-heading">Free trial period:</h4> <p>14-day free trial </p> <h4 class="wp-block-heading">Pros:</h4> <ul class="wp-block-list"> <li>Mouseflow integrates well with various platforms and analytics tools, making it easy to incorporate into existing workflows.</li> <li>It allows for quick setup, enabling users to start tracking and analyzing data promptly.</li> <li>Recognized for providing outstanding customer support to its users.</li> </ul> <h4 class="wp-block-heading">Cons:</h4> <p>Lacks an on-page survey option</p> <h4 class="wp-block-heading">Pricing and plans: </h4> <p>Mouseflow has six pricing plans:</p> <ol class="wp-block-list"> <li>Free – $0/ month free forever</li> <li>Starter – $31/ month billed annually </li> <li>Growth – $109/ month billed annually </li> <li>Business – $219/ month billed annually</li> <li>Pro – $399/ month billed annually</li> <li>Enterprise – Custom pricing</li> </ol> <h4 class="wp-block-heading">Additional considerations: </h4> <p>Mouseflow offers a dynamic heatmap feature with six distinct heatmap reports, capturing movement, attention, scrolling, geo-location, live activity, and clicks. </p> <p>Additionally, it automatically detects forms and tracks their data for analysis. Its proprietary friction score aggregates visitor satisfaction levels based on +7 friction events, providing valuable insights. </p> <p>Moreover, Mouseflow sends notifications for new user feedback responses through third-party apps like Slack and email.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="5. Microsoft Clarity" id="5-microsoft-clarity" data-menu-id="5-microsoft-clarity" style="text-align:left">5. Microsoft Clarity</h3> <p><strong>Website: <a href="https://clarity.microsoft.com/" target="_blank" rel="noreferrer noopener">Microsoft Clarity</a></strong></p> <figure class="wp-block-image size-full"><img decoding="async" width="2862" height="1469" src="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png" alt="#5 Behavior Analytics Tool | Microsoft Clarity" class="wp-image-86134" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png 2862w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/04/Screenshot-2024-03-25-at-2.36.06-PM.png?tr=w-375 375w" sizes="(max-width: 2862px) 100vw, 2862px" /><figcaption class="wp-element-caption">#5 Behavior Analytics Tool | Microsoft Clarity</figcaption></figure> <h4 class="wp-block-heading">Offered features: </h4> <p>Heatmap and session recordings</p> <h4 class="wp-block-heading">Pros:</h4> <ul class="wp-block-list"> <li>Easily filter recordings and heatmap data by device type, country, traffic source, session duration, page path, and more.</li> <li>Easy access to heatmaps and session recordings for any page, offering quick engagement insights.</li> </ul> <h4 class="wp-block-heading">Cons:</h4> <ul class="wp-block-list"> <li>Lacks essential tools like surveys, form analytics, and user feedback</li> <li>Session recordings are retained for only 30 days (except favorited recordings)</li> </ul> <h4 class="wp-block-heading"><strong>Pricing</strong> and plans:</h4> <p>Microsoft Clarity is available for free</p> <h4 class="wp-block-heading">Additional considerations: </h4> <p>Microsoft Clarity provides unlimited heatmap and session recording reports for free. Its static heatmap shows click and scroll behavior, and the dashboard summarizes user behavior.</p> <p>With 25+ segmentation filters, users can analyze recordings for patterns, and integration with Google Analytics ensures comprehensive reporting on user experience.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="6. Crazy Egg" id="6-crazy-egg" data-menu-id="6-crazy-egg" style="text-align:left">6. Crazy Egg</h3> <p><strong>Website: <a href="https://www.crazyegg.com/" target="_blank" rel="noreferrer noopener">Crazy Egg</a></strong></p> <figure class="wp-block-image size-full"><img decoding="async" width="1600" height="742" src="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Crazy-egg.png" alt="#6 Behavior Analytics Tool | Crazy Egg" class="wp-image-91428" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Crazy-egg.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Crazy-egg.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Crazy-egg.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Crazy-egg.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Crazy-egg.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Crazy-egg.png?tr=w-375 375w" sizes="(max-width: 1600px) 100vw, 1600px" /></figure> <h4 class="wp-block-heading">Offered features:</h4> <div class="wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-2 wp-block-group-is-layout-flex"> <p>1. Website heatmaps (Includes clickmaps, scrollmaps, confetti maps, overlay maps, and list maps)</p> <p>2. Session recordings</p> <p>3. Traffic analytics</p> <p>4. Surveys </p> <p>5. Conversion tracking</p> </div> <h4 class="wp-block-heading">Free trial period:</h4> <p>30-day free trial</p> <h4 class="wp-block-heading">Pros:</h4> <ol class="wp-block-list"> <li>The heatmaps, session recordings, and confetti reports provide clear insights into user interactions.</li> <li>Crazy Egg includes a range of features like A/B testing, surveys, and the ability to track user behavior effectively.</li> <li>Features like automatic session recording and click tracking help users save time during the setup and analysis phases.</li> </ol> <h4 class="wp-block-heading">Cons:</h4> <ol class="wp-block-list"> <li>Restricted range of integrations with third-party tools.</li> <li>No support for native mobile applications</li> </ol> <h4 class="wp-block-heading">Pricing and plans:</h4> <ul class="wp-block-list"> <li>Plus: $99/month</li> <li>Pro: $249/month</li> <li>Enterprise: $499/month</li> </ul> <h4 class="wp-block-heading">Additional considerations:</h4> <p>In addition to core features, Crazy Egg provides robust tools for traffic analysis, conversion tracking, A/B testing, and user feedback through surveys.</p> <p>Traffic analysis segments visitors by source, device, and demographics, while conversion tracking identifies drop-off points in funnels. The A/B testing feature helps us experiment with webpage elements to improve conversion rates. Surveys gather qualitative feedback to inform design and content strategies.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="7. Lucky Orange" id="7-lucky-orange" data-menu-id="7-lucky-orange" style="text-align:left">7. Lucky Orange</h3> <p><strong>Website: <a href="https://www.luckyorange.com/" target="_blank" rel="noreferrer noopener">Lucky Orange</a></strong></p> <figure class="wp-block-image size-full"><img decoding="async" width="1600" height="719" src="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Lucky-Orange.png" alt="#7 Behavior Analytics Tool | Lucky Orange" class="wp-image-91432" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Lucky-Orange.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Lucky-Orange.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Lucky-Orange.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Lucky-Orange.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Lucky-Orange.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Lucky-Orange.png?tr=w-375 375w" sizes="(max-width: 1600px) 100vw, 1600px" /></figure> <h4 class="wp-block-heading">Offered features: </h4> <ol class="wp-block-list"> <li>Dynamic heatmap (types include clicks, scrolls, and moves) </li> <li>Session recordings</li> <li>Form analytics</li> <li>Surveys</li> <li>Conversion Funnels </li> <li>Live chat </li> </ol> <h4 class="wp-block-heading">Free trial period:</h4> <p>7-day free trial </p> <h4 class="wp-block-heading">Pros:</h4> <ol class="wp-block-list"> <li>Session recordings, heatmaps, and the ‘Discover’ tab help identify website issues and optimize user experience.</li> <li>Integrating with other tools is smooth. </li> </ol> <h4 class="wp-block-heading">Cons:</h4> <ol class="wp-block-list"> <li>Limited customizability and insufficient export options complicate data management.</li> <li>Lacks AI-powered features and detailed demographic insights like age and gender.</li> </ol> <h4 class="wp-block-heading">Pricing and plans:</h4> <ol class="wp-block-list"> <li>Free: $0/mo (100 monthly sessions)</li> <li>Build: $32/mo (5,000 monthly sessions)</li> <li>Grow: $72/mo (15,000 monthly sessions)</li> <li>Expand: $184/mo (50,000 monthly sessions)</li> <li>Scale: $720/mo (300,000 monthly sessions)</li> </ol> <h4 class="wp-block-heading">Additional considerations:</h4> <p>Lucky Orange’s conversion funnel allows easy tracking of visitor drop-offs during processes like checkout or account creation, with five reports identifying problem areas in website forms.</p> <p>Users can create unlimited, customizable dashboards for specific campaigns, providing an organized view of visitor behavior. </p> <p>The visitor profiles feature captures the entire journey, compiling sessions, chats, and engagement over time, with search and filter options by name, segment, date range, traffic source, or cart value.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="8. Glassbox " id="8-glassbox" data-menu-id="8-glassbox" style="text-align:left">8. Glassbox </h3> <p><strong>Website: <a href="https://www.glassbox.com/" target="_blank" rel="noreferrer noopener">Glassbox</a></strong></p> <figure class="wp-block-image size-full"><img decoding="async" width="1600" height="738" src="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Glassbox.png" alt="#8 Behavior Analytics Tool | Glassbox" class="wp-image-91436" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Glassbox.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Glassbox.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Glassbox.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Glassbox.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Glassbox.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Glassbox.png?tr=w-375 375w" sizes="(max-width: 1600px) 100vw, 1600px" /></figure> <h4 class="wp-block-heading">Offered features:</h4> <ul class="wp-block-list"> <li>Website heatmaps</li> <li>Session recordings </li> <li>Mobile app analytics </li> <li>Performance analytics </li> <li>Conversion tracking </li> <li>Funnel analysis </li> </ul> <h4 class="wp-block-heading">Pros:</h4> <ol class="wp-block-list"> <li>In-depth insights: customer journeys, interaction maps, and behavior analytics</li> <li>Strong integration with other tools and systems</li> <li>Detailed session replay: captures AJAX errors, JavaScript issues, and more</li> </ol> <h4 class="wp-block-heading">Cons:</h4> <ol class="wp-block-list"> <li>Setting up filters and generating reports is complex.</li> <li>Session replay does not allow for comparisons of data across longer time periods.</li> </ol> <h4 class="wp-block-heading">Pricing and plans:</h4> <p>Glassbox’s pricing is not publicly disclosed. </p> <h4 class="wp-block-heading">Free trial period:</h4> <p>Glassbox does not offer a free trial.</p> <h4 class="wp-block-heading">Additional considerations: </h4> <p>The Glassbox Insights Assistant (GIA) automatically captures all user interactions and technical events, providing video-like replays for clarity.</p> <p>Another standout feature is the Voice of the Silent feature, which gauges sentiments from users who don’t provide feedback, measuring actions and experiences to identify friction points, quantify satisfaction, and drive initiatives based on customer sentiment. </p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="9. Contentsqaure" id="9-contentsqaure" data-menu-id="9-contentsqaure" style="text-align:left">9. Contentsqaure</h3> <p><strong>Website: <a href="https://contentsquare.com/" target="_blank" rel="noreferrer noopener">Contentsqaure</a></strong></p> <figure class="wp-block-image size-full"><img decoding="async" width="1600" height="774" src="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Contentsquare.png" alt="#9 Behavior Analytics Tool | Contentsquare" class="wp-image-91440" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Contentsquare.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Contentsquare.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Contentsquare.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Contentsquare.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Contentsquare.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Contentsquare.png?tr=w-375 375w" sizes="(max-width: 1600px) 100vw, 1600px" /></figure> <h4 class="wp-block-heading">Offered features:</h4> <ul class="wp-block-list"> <li>Heatmaps (includes clickmaps, scrollmaps, and move maps)</li> <li>Session recordings </li> <li>Customer journey mapping and funnel analysis</li> </ul> <h4 class="wp-block-heading">Pricing and plans:</h4> <p>Pricing is available upon request.</p> <h4 class="wp-block-heading">Pros:</h4> <ol class="wp-block-list"> <li>Journey analysis, zoning analysis, and session replay are valuable tools for understanding customer behavior.</li> <li>The onboarding process is smooth and effective, with adequate training resources available (e.g. CS University).</li> </ol> <h4 class="wp-block-heading">Cons:</h4> <ol class="wp-block-list"> <li>Doesn’t support comparing more than two conditions (like device type, date, or segments) at once in journey and zoning analysis.</li> <li>Certain export features can be cumbersome or lacking in flexibility.</li> </ol> <h4 class="wp-block-heading">Free trial period:</h4> <p>Contentsquare does not offer a free trial.</p> <h4 class="wp-block-heading">Additional considerations:</h4> <p>Contentsquare features innovative visual tools like sunburst diagrams for journey analysis, enabling effective visualization of customer flows.</p> <p>Its zoning analysis evaluates engagement across webpage areas for targeted improvements. The CoPilot assistant provides instant analysis through user queries.</p> <p>Additionally, error analysis identifies technical issues, allowing proactive resolution with real-time alerts, helping users eliminate blockers and address user complaints efficiently.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="10. Smartlook " id="10-smartlook" data-menu-id="10-smartlook" style="text-align:left">10. Smartlook </h3> <p><strong>Website: <a href="https://www.smartlook.com/" target="_blank" rel="noreferrer noopener">Smartlook</a> </strong></p> <div class="wp-block-image"> <figure class="aligncenter size-full"><img decoding="async" width="1600" height="790" src="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Smartlook.png" alt="#10 Behavior Analytics Tool | Smartlook" class="wp-image-91444" srcset="https://static.wingify.com/gcp/uploads/sites/3/2024/10/Smartlook.png?tr=w-1600 1600w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Smartlook.png?tr=w-1366 1366w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Smartlook.png?tr=w-1024 1024w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Smartlook.png?tr=w-768 768w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Smartlook.png?tr=w-640 640w, https://static.wingify.com/gcp/uploads/sites/3/2024/10/Smartlook.png?tr=w-375 375w" sizes="(max-width: 1600px) 100vw, 1600px" /><figcaption class="wp-element-caption">#10 Behavior Analytics Tool | Smartlook</figcaption></figure></div> <h4 class="wp-block-heading">Offered features:</h4> <ul class="wp-block-list"> <li>Heatmaps</li> <li>Session recordings</li> <li>Funnel analysis </li> </ul> <h4 class="wp-block-heading">Pricing and plans:</h4> <ul class="wp-block-list"> <li><strong>Free Plan</strong>: Free for 3,000 sessions/month.</li> <li><strong>Pro Plan</strong>: Starting at $55/month for 5,000 sessions.</li> <li><strong>Enterprise Plan</strong>: Custom pricing for tailored solutions with unlimited sessions.</li> </ul> <h4 class="wp-block-heading"><strong>Pros</strong>:</h4> <ol class="wp-block-list"> <li>Users can create custom heatmaps, funnels, and other analytics tools.</li> <li>The tool offers robust analytics capabilities, including customizable dashboards. </li> </ol> <h4 class="wp-block-heading"><strong>Cons</strong>:</h4> <ol class="wp-block-list"> <li>Limited bulk data export options make analysis cumbersome.</li> <li>Graphs and analytics lack customization features, such as varied colors and styles for differentiating data points.</li> </ol> <h4 class="wp-block-heading">Free trial period:</h4> <p>30-day free trial</p> <h4 class="wp-block-heading">Additional considerations:</h4> <p>Smartlook offers advanced event tracking, enabling users to define interactions like button clicks and form submissions for detailed data on user behavior, which aids in analyzing their impact on site performance.</p> <p>Its robust session replay feature includes extensive filtering options by device, user, or event, allowing teams to focus on specific segments or issues. </p> <p>Additionally, Smartlook’s crash reports enhance mobile app performance by integrating session recordings with crash analytics, helping developers visually identify crash causes without extensive QA reproductions, and saving valuable time.</p> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu=" Best user behavior analytics tools summary " id="best-user-behavior-analytics-tools-summary" data-menu-id="best-user-behavior-analytics-tools-summary" style="text-align:left"><strong> Best user behavior analytics tools summary</strong> </h2> <figure class="wp-block-table"><table class="has-fixed-layout"><tbody><tr><td><strong>Tool</strong></td><td><strong>Key features</strong></td><td><strong>Starting Price</strong></td></tr><tr><td><a href="https://vwo.com/insights/web/">VWO Insights</a></td><td>Dynamic heatmaps (includes heatmap, clickmap, scrollmap, click area, element list), Session recordings, Conversion funnels, Form analytics, Surveys</td><td>From $139/month (billed annually)</td></tr><tr><td><a href="https://www.hotjar.com/" target="_blank" rel="noreferrer noopener">Hotjar</a></td><td>Heatmaps, Session recordings, Conversion funnel, Feedback widget, Surveys, User interviews</td><td>From $32/month</td></tr><tr><td><a href="https://www.fullstory.com/" target="_blank" rel="noreferrer noopener">FullStory</a></td><td>Dynamic heatmaps, Session recordings, Funnel visualization </td><td>Contact for pricing</td></tr><tr><td><a href="https://mouseflow.com/" target="_blank" rel="noreferrer noopener">MouseFlow</a></td><td>Session recordings, Heatmaps, User feedback, Conversion funnel</td><td>From $31/month (billed annually)</td></tr><tr><td><a href="https://www.luckyorange.com/" target="_blank" rel="noreferrer noopener">Lucky Orange</a></td><td>Dynamic heatmap, Session recordings, Form analytics, Surveys, Conversion Funnels, Live chat </td><td>From $32/month (billed annually)</td></tr></tbody></table></figure> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu="Other user behaviour analytics tools" id="other-user-behaviour-analytics-tools" data-menu-id="other-user-behaviour-analytics-tools" style="text-align:left">Other user behaviour analytics tools</h2> <p>While they didn’t make the top 10 list, these tools are also worth considering:</p> <ol class="wp-block-list"> <li><a href="https://heap.io/" target="_blank" rel="noreferrer noopener">Heap</a></li> <li><a href="https://www.dynatrace.com/" target="_blank" rel="noreferrer noopener">Dynatrace</a></li> <li><a href="https://mixpanel.com/" target="_blank" rel="noreferrer noopener">Mixpanel</a></li> <li><a href="https://www.usertesting.com/" target="_blank" rel="noreferrer noopener">UserTesting</a></li> <li><a href="https://www.inspectlet.com/" target="_blank" rel="noreferrer noopener">Inspectlet</a></li> <li><a href="https://logrocket.com/" target="_blank" rel="noreferrer noopener">LogRocket</a></li> <li><a href="https://playbookux.com/" target="_blank" rel="noreferrer noopener">PlaybookUX</a></li> <li><a href="https://reveall.com/" target="_blank" rel="noreferrer noopener">Reveall</a></li> <li><a href="https://www.indicative.com/" target="_blank" rel="noreferrer noopener">Indicative</a></li> <li><a href="https://www.pendo.io/" target="_blank" rel="noreferrer noopener">Pendo</a></li> </ol> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu="Why does your business need behavior analytics?" id="why-does-your-business-need-behavior-analytics" data-menu-id="why-does-your-business-need-behavior-analytics" style="text-align:left">Why does your business need behavior analytics?</h2> <p>Behavior analytics is essential for businesses because it provides deep insights into how users interact with your website, products, or services. Here’s why it matters:</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="1. Understand user behavior" id="1-understand-user-behavior" data-menu-id="1-understand-user-behavior" style="text-align:left"><strong>1. Understand user behavior</strong></h3> <p>Behavior analytics helps you identify patterns, preferences, and pain points by tracking how users navigate through your website or app.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="2. Optimize user experience (UX)" id="2-optimize-user-experience-ux" data-menu-id="2-optimize-user-experience-ux" style="text-align:left"><strong>2. Optimize user experience (UX)</strong></h3> <p>By analyzing user journeys, you can improve site layout, functionality, and content to make the experience smoother and more engaging, which can lead to higher satisfaction.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="3. Personalization" id="3-personalization" data-menu-id="3-personalization" style="text-align:left"><strong>3. Personalization</strong></h3> <p>You can tailor content, product recommendations, or marketing efforts to different user segments based on their behavior, creating more personalized experiences.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="4. Reduce churn" id="4-reduce-churn" data-menu-id="4-reduce-churn" style="text-align:left"><strong>4. Reduce churn</strong></h3> <p>Behavior analytics helps you understand why users leave your site or app and enable you to address those issues, reducing customer churn and improving retention.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="5. Data-driven decisions " id="5-data-driven-decisions" data-menu-id="5-data-driven-decisions" style="text-align:left"><strong>5. Data-driven decisions</strong> </h3> <p>Rather than relying on gut instinct, behavior analytics provides quantifiable data that informs decision-making, whether it’s related to design, marketing, or product development.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="6. Identify opportunities for A/B Testing" id="6-identify-opportunities-for-a-b-testing" data-menu-id="6-identify-opportunities-for-a-b-testing" style="text-align:left"><strong>6. Identify opportunities for A/B Testing</strong></h3> <p>Understanding how users behave helps you generate hypotheses for A/B testing, leading to more effective experiments that are based on real user data.</p> <h2 class="wp-block-heading">Choosing the right web user behavior analytics tool: What factors should you consider?</h2> <p>Now that we’ve explored the top behavior analytics tools, let’s delve into what you should consider when selecting one.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="a. Efficient data collection" id="a-efficient-data-collection" data-menu-id="a-efficient-data-collection" style="text-align:left">a. Efficient data collection</h3> <p>Choose a tool that offers both flexible and dynamic sampling methods, giving you greater control over data collection. Flexible sampling allows you to manage how much traffic is tracked, conserving your data quota, while dynamic sampling ensures all interactions during peak periods are captured, so no valuable insights are lost.</p> <p>These sampling options should be applicable to specific pages, groups of pages, user segments, or combinations of these. For instance, you might monitor interactions on your pricing page for users accessing your site on a Sunday via mobile. This approach helps you gather meaningful data without overwhelming your resources.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="b. Full-featured free trial" id="b-full-featured-free-trial" data-menu-id="b-full-featured-free-trial" style="text-align:left">b. Full-featured free trial</h3> <p>Obtaining a comprehensive free trial of these tools provides a holistic view of their capabilities and their potential to help you achieve your business objectives. This trial allows you to assess how they integrate with your current third-party tool stack and monitor behavior specific to your business scenario. Furthermore, it enables you to select the most suitable plan from the multiple offered plans. So prioritize the tools that are giving a full-featured free trial. </p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="c. A comprehensive tool that also allows to take action on the insights" id="c-a-comprehensive-tool-that-also-allows-to-take-action-on-the-insights" data-menu-id="c-a-comprehensive-tool-that-also-allows-to-take-action-on-the-insights" style="text-align:left">c. A comprehensive tool that also allows to take action on the insights</h3> <p>After the behavior analysis, the next natural step is to enhance the user experience based on insights, conduct experiments, or craft personalized experiences to boost the conversion rate. Utilizing a comprehensive tool that allows you to seamlessly transition from observing behavior to implementing the mentioned campaigns directly from the platform can save time, backend resources, and money. Therefore, aim for a tool that offers more than just standalone behavior analysis capabilities.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="d. Gen-AI based features" id="d-gen-ai-based-features" data-menu-id="d-gen-ai-based-features" style="text-align:left">d. Gen-AI based features</h3> <p>Generative AI is revolutionizing how businesses approach problem-solving, and behavior analysis is no different. Traditional challenges like spending hours on session recordings or manually analyzing survey responses are being addressed with generative AI. For example, platforms like <a href="https://vwo.com/product-updates/vwo-ai-in-surveys-to-understand-customers-voice-faster/">VWO utilize Gen AI-based surveys</a> to summarize survey data and provide actionable suggestions swiftly. Leveraging such tools can help conserve human resources and enhance the accuracy of your CRO efforts.</p> <h3 class="js-cro-guide-subheading gtm_heading " data-level="level2" data-menu="e. Pricing model based on unique tracked users" id="e-pricing-model-based-on-unique-tracked-users" data-menu-id="e-pricing-model-based-on-unique-tracked-users" style="text-align:left"><strong>e. Pricing model based on unique tracked users</strong></h3> <p>Several tools offer quotas for heatmap reports, session recordings, or other features depending on your chosen plan. However, these pricing models individually count multiple data records, such as recordings or heatmap reports from the same user. This limitation may prevent you from obtaining user behavior data from a wider user base. </p> <p>It’s preferable to opt for tools that are based on unique users, where the quota is based on unique users rather than data logs. In such cases, multiple data records from the same feature report (heatmap, session recording) are not counted individually, allowing you to gain a broader understanding of user behavior across a wider user base.</p> <p>The four pointers mentioned above can guide you in selecting a tool that minimizes financial risk, offers comprehensive features, utilizes modern technology, and enables tracking of a broader user base, thereby maximizing the benefits of your behavior analysis efforts.</p> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu="Wrapping up" id="wrapping-up" data-menu-id="wrapping-up" style="text-align:left">Wrapping up</h2> <p>With the plethora of options available in the market, it can be a daunting task to choose the right one. However, with our handpicked list of the top ten web user behavior analytics tools, along with their features, pricing, key information, and customer feedback, you can make an informed decision. </p> <p>One of the standout tools is VWO Insights – Web, which offers a comprehensive suite of features, including dynamic heatmaps, session recordings, form analytics, and surveys, as well as intuitive dashboards and AI-generated insights. It offers a <a href="https://vwo.com/blog/what-do-you-get-with-vwo-free-trial/">full-featured free trial</a> and offers plans based on unique tracked users monthly. By leveraging the insights provided by such behavior analytics tools, you can optimize your website for maximum conversions and better user engagement.</p> <h2 class="js-cro-guide-subheading gtm_heading " data-level="level1" data-menu="Frequently asked questions (FAQs)" id="frequently-asked-questions-faqs" data-menu-id="frequently-asked-questions-faqs" style="text-align:left">Frequently asked questions (FAQs)</h2> <div class="schema-faq wp-block-yoast-faq-block"><div class="schema-faq-section" id="faq-question-1730116039103"><strong class="schema-faq-question">Q1. What are behavior analytics tools? </strong> <p class="schema-faq-answer">Behavior analytics tools are tools that analyze user interactions on websites or apps, providing insights into user behavior, preferences, and patterns to optimize user experience and improve conversion rates.</p> </div> <div class="schema-faq-section" id="faq-question-1730117702559"><strong class="schema-faq-question">Q2. How do behavior analytics tools work? </strong> <p class="schema-faq-answer">Behavior analytics tools work by collecting and analyzing data from user interactions, such as clicks, scrolls, and page views, to create visual representations of user behavior, helping businesses identify trends and areas for improvement.</p> </div> <div class="schema-faq-section" id="faq-question-1730117713922"><strong class="schema-faq-question">Q3. How do you track user behavior on a website? </strong> <p class="schema-faq-answer">User behavior on a website can be tracked by implementing tracking codes, heatmaps, and session recordings, enabling businesses to monitor user journeys, identify pain points, and enhance overall site performance.</p> </div> <div class="schema-faq-section" id="faq-question-1730117731630"><strong class="schema-faq-question">Q4. What are the most popular web user behavior analytics tools?</strong> <p class="schema-faq-answer">The most popular web user behavior analytics tools are VWO Insights – Web, Fullstory, ContentSqaure, Microsoft Clarity, Hotjar, and MouseFlow.</p> </div> <div class="schema-faq-section" id="faq-question-1730117751254"><strong class="schema-faq-question">Q5. Which tool is used for tracking user behavior?</strong> <p class="schema-faq-answer">Behavior analytics tools such as VWO Insights – Web tracks user behavior by monitoring actions like scrolls, clicks, mouse flow, etc.</p> </div> <div class="schema-faq-section" id="faq-question-1730117772556"><strong class="schema-faq-question">Q6. What is an example of user behavior analytics?</strong> <p class="schema-faq-answer">User behavior analytics, like heatmap reports, offer visual insights into website interaction, displaying where users click or don’t, aiding in understanding user engagement.</p> </div> <div class="schema-faq-section" id="faq-question-1730117791914"><strong class="schema-faq-question">Q7. What are the types of behavior analysis?</strong> <p class="schema-faq-answer">The types of behavior analysis include:<br />1. Descriptive Analysis: Summarizes user interactions (e.g., heatmaps, user journey mapping).<br />2. Diagnostic Analysis: Identifies causes of behavior (e.g., session recordings, A/B testing).<br />3. Predictive Analysis: Forecasts future actions based on historical data (e.g., funnel analysis, user segmentation).</p> </div> <div class="schema-faq-section" id="faq-question-1730117818887"><strong class="schema-faq-question">Q8. What are the behavioral indicators?</strong> <p class="schema-faq-answer">Behavioral indicators are measurable actions taken by users on a website, such as click-through rates, time spent on a page, conversion rates, and navigation patterns, which help businesses assess user engagement and the effectiveness of their strategies.</p> </div> </div> <div class="has-social-placeholder has-content-area" data-url="https://vwo.com/blog/behavior-analytics-tools/" data-title="Top 10 Behavior Analytics Tools & Tips to Choose the Perfect Fit" data-hashtags="" data-post-id="91415"></div> <div class="js-collapse-btn D(n) Jc(c) Ai(c) Pos(a) W(100%) B(-50px) Pt(100px) Pb(40px) Bg($linear-gradient-transparent) Start(0)"> <button class="Fw(600) D(f) Ai(c) M(a) Cur(p) C($color-purple) Fz($font-size-14) Bgc(t) Bd(n)"> <span>Continue Reading</span> <svg width= "14" height= "14" class= "Fxs(0) Mstart(5px) Rotate(90deg)" ><use xlink:href="#icon-arrow-right"></use></svg> </button> </div> </div> <!-- END: Editor content --> <div class="source-author-container"> <div class="D(f) Flw(w) Ai(c) Mt(50px)"> <h5 class="M(0) Mend(20px) Fz($font-size-14) Fw(600)">Categories: </h5> <div class="D(f) Flw(w)"> <a href="https://vwo.com/blog/visitor-behaviour-analysis/" class="Bgc($color-blue-light-1) Bgc($color-blue-light-2):h C($color-black-light-3) P(10px) M(5px) Bdrs(4px) Fz($font-size-12) Fw(500) Td(n)"> Visitor Behavior Analytics </a> <a href="https://vwo.com/blog/web-insights/" class="Bgc($color-blue-light-1) Bgc($color-blue-light-2):h C($color-black-light-3) P(10px) M(5px) Bdrs(4px) Fz($font-size-12) Fw(500) Td(n)"> Web Insights </a> </div> </div> <!-- Author at bottom --> <div class="Mt(60px)"> <div class="D(f) Ai(c)"> <div class="Mend(10px) Fxs(0)"> <img src="https://static.wingify.com/gcp/uploads/sites/3/2022/07/image-10-150x150.png" srcset="https://static.wingify.com/gcp/uploads/sites/3/2022/07/image-10-150x150.png 1x, https://static.wingify.com/gcp/uploads/sites/3/2022/07/image-10-150x150.png 2x" alt= "Aastha Trehan" width= "60" height= "60" class= "D(b) Bdrs(50%)" data-gravatar= "1" data-host="" /> </div> <div> <a href="https://vwo.com/blog/author/aasthatrehan/" class="M(0) Fz($font-size-18) Td(n) Fw(600) C($color-new-font-dark) C($color-purple):h D(ib)" rel="noopener">Aastha Trehan</a> <small class="D(b) Fz($font-size-13)">Hey there! I'm Aastha Trehan, a content marketer at VWO. I write, manage, and execute content. I love creating high-quality, engaging content that resonates with readers. When I'm not working, you can find me playing badminton or basketball, binge-watching movies, or getting lost in a good book. 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href="https://vwo.com/terms/" class="C($color-blue) white_C($color-white)" target="_blank">Terms</a> </label> </div> <div class="Mt(10px)"> <button type="submit" disabled class="button button--disabled-primary W(100%) btn-modal-form-submit" data-qa="modal-contact-us-cu-form-submit">Submit</button> </div> <input type="hidden" value="" name="referral_code" data-qa="modal-contact-us-cu-referral-code"/> <input type="hidden" value="" name="utm_source" data-qa="modal-contact-us-cu-utm-source"/> <input type="hidden" value="" name="utm_campaign" data-qa="modal-contact-us-cu-utm-campaign"/> <input type="hidden" value="" name="utm_medium" data-qa="modal-contact-us-cu-utm-medium"/> <input type="hidden" value="" name="utm_content" data-qa="modal-contact-us-cu-utm-content" /> <input type="hidden" value="" name="utm_term" data-qa="modal-contact-us-cu-utm-term" /> <input type="hidden" value="https://vwo.com/" name="ads_url" /> <input type="hidden" value="1732818288" name="ads_timestamp" /> <input type="hidden" value="organic" name="ads_source" /> <input type="hidden" value="" name="ads_user_id" /> <input type="hidden" value="" name="ads_referer" /> </form> <div class="Ta(c) Bd Bdc($color-red) Bdrs(3px) Mx(40px) My(20px) C($color-red) Bgc($color-blue-dark-1) P(10px) error-message hide"></div> <div class="Mih(300px)--md success-message Fz($font-size-20) Ta(c) js-form-success-msg submission-success_D(f) Fld(c) Jc(c) D(n) " > <h5 class="C($color-blue) Mt(0) Mb(20px) Fz(32px)" aria-level="3">Thank you for writing to us!</h5> <p class="Fz($font-size-16)"> One of our representatives will get in touch with you shortly. </p> </div> </div> </div> </div> </div> </div> </div> <form id="mktoForm_1043" class="marketo-forms" style="display:none"></form> <div class="js-modal modal-as-page_Pt(70px) modal-as-page_Pt(100px)--md Pos(f) Start(0) T(0) End(0) B(0) Ov(a) D(n) modal-as-page_D(b) modal-as-page_Pos(s) Z(10) Ta(c)" id="modal-free-trial" tabindex="-1" role="dialog" data-mktoid="1043" aria-labelledby="modal-free-trial"> <div class="js-modal-mask Pos(f) T(0) B(0) Start(0) End(0) Bgc($color-black)"></div> <div class="js-modal-box Pos(r) modal-as-page_My(0) My(50px)--sm Mx(a) Bgc($color-white) D(b)--sm D(f) Fld(c) Ai(c) Jc(c) Ta(start) Bxsh($box-shadow-navigation-bottom) Maw(95%)--sm W(600px)--md W(100%) H(a)--sm H(100%) Bdrs(3px)"> <button type="button" class="js-close-modal modal-as-page_D(n) Fxs(0) Cur(p) C($color-dark-grey) Bg(n) Bd(n) P(0) M(0) Pos(a) End(20px)--xs T(20px)--xs T(10px) End(10px)" aria-label="Close modal" title="Close modal"> <svg width= "20" height= "20" ><use xlink:href="#icon-close"></use></svg> </button> <div> <div class="P(40px) Mih(450px) Bxz(bb) D(f) Fld(c) Jc(c)"> <div> <div class="D(n)--sm Ta(c) Mb(30px)"> <a href="https://vwo.com/" title="VWO Logo" class="D(ib)"> <img src="https://static.wingify.com/gcp/images/vwo-logo-color.svg" alt="VWO Logo" width="107" height="36" class="Va(m)"/> </a> </div> <div class="js-free-trial-form-step1-container js-step1-container"> <div class="Ta(c) Mb(40px) submission-success_D(n)"> <h4 class="M(0) Fw(600) Fz($font-size-30)--xs Fz($font-size-20)" aria-level="2"> Signup for a full-featured trial </h4> <p class="js-description M(0) Fz($font-size-12)"> Free for <span class="js-ft-duration">30</span> days. No credit card required </p> </div> <form class="js_form_step1 submission-success_D(n) " id="modal-free-trial-signup-form-step1" method="post" action="/wp-json/action/start-free-trial" data-formtype="free-trial-step1" novalidate onsubmit="return form.validateForm.call(this, event)" data-event-on-submit="modal-free-trial-submit" data-event-on-error="modal-free-trial-error" data-event-on-success="modal-free-trial-success" data-qa="modal-su-form" data-mkfid="1021"> <div class="Mb(5px)"> <label for="modal-v1-step1-email" class="Fz(13px) Fw(600) Tt(n)">Business Email </label> <input class="W(100%) Py(14px) input-text" placeholder="name@yourcompany.com" type="email" id="modal-v1-step1-email" name="email" data-qa="modal-su-step1-v1-email" required /> <div class="C($color-red) Fz($font-size-12) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid Email</div> </div> <div class="D(f) Ai(b) "> <input class="Cur(p) Flxs(0) M(0) Pos(r) T(2px)" type="checkbox" name="gdpr_consent_checkbox" id="modal-351cu-gdpr-consent-checkbox" value="true" data-qa="modal-gdpr-consent-checkbox"/> <label for="modal-351cu-gdpr-consent-checkbox" class="Ta(start) Cur(p) Fz($font-size-12) Mstart(10px) Us(n)"> I agree to VWO's <a class="C($color-blue) white_C($color-white)" href="https://vwo.com/privacy-policy/" target="_blank">Privacy Policy</a> & <a href="https://vwo.com/terms/" class="C($color-blue) white_C($color-white)" target="_blank">Terms</a> </label> </div> <div class="Mt(10px) Ta(c)"> <button type="submit" disabled class="button button--disabled-primary W(100%) btn-modal-form-submit" data-qa="modal-su-submit">Start Now</button> </div> <input type="hidden" value="" name="trialDuration" data-qa="modal--v1-duration"/> <input type="hidden" value="" name="tld" data-qa="modal--tld"/> <input type="hidden" value="FREE" name="plan" data-qa="modal--v1-plan"/> <input type="hidden" value="" name="form_id" data-qa="modal--v1-form-id"/> <input type="hidden" value="" name="ga_client_id" data-qa="modal--ga-client-id"/> <input type="text" name="ft_wingifyvwo" style="display: none;"> <input type="hidden" value="" name="LeadForProduct"/> <input type="hidden" value="" name="referral_code" data-qa="modal-referral-code"/> <input type="hidden" value="" name="utm_source" data-qa="modal-utm-source"/> <input type="hidden" value="" name="utm_campaign" data-qa="modal-utm-campaign"/> <input type="hidden" value="" name="utm_medium" data-qa="modal-utm-medium"/> <input type="hidden" value="" name="utm_content" data-qa="modal-utm-content" /> <input type="hidden" value="" name="utm_term" data-qa="modal-utm-term" /> <input type="hidden" value="false" name="subscription_type" data-qa="modal-subscription-type" > <input type="hidden" value="https://vwo.com/" name="ads_url" /> <input type="hidden" value="1732818288" name="ads_timestamp" /> <input type="hidden" value="organic" name="ads_source" /> <input type="hidden" value="" name="ads_user_id" /> <input type="hidden" value="" name="ads_referer" /> </form> <div class="Ta(c) Bd Bdc($color-red) Bdrs(3px) Mx(40px) My(20px) C($color-red) Bgc(#ffeded) P(10px) error-message hide submission-success_D(n)"></div> <div class="js-free-trial-step1-success-message submission-success_D(b) D(n) Ta(c)"> </div> </div><div class="js-free-trial-form-step2-container js-step2-container Mih(510px)--md D(n)"> <div class="Ta(c) Mb(24px) submission-success_D(n)"> <h4 class="M(0) Fw(600) Fz($font-size-24)--sm Fz($font-size-20)" aria-level="2"> Set up your password to get started </h4> </div> <form id="modal-free-trial-signup-form-step2" method="post" action="/wp-json/action/free-trial" class="submission-success_D(n) js_form_step2 " data-formtype="free-trial-step2" novalidate onsubmit="return form.validateForm.call(this, event)" data-event-on-submit="modal-free-trial-step2-submit" data-event-on-error="modal-free-trial-step2-error" data-event-on-success="modal-free-trial-step2-success" data-qa="modal-su-form" data-mkfid="1609"> <div class="Mb(15px) js-ft-step2-email-container"> <label for="modal-v1-step2-email" class="Fz(13px) Fw(600) Tt(n)">Business Email <sup>*</sup></label> <input class="W(100%) Py(14px) input-text Pe(n)" placeholder="name@yourcompany.com" type="email" id="modal-v1-step2-email" name="email" data-qa="modal-su-step2-v1-email" required readonly /> <div class="C($color-red) Fz($font-size-11) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid Email</div> </div> <div> <div class="D(f)--md Jc(sb)--md Mb(15px)"> <div class="W(48%)--md form-item"> <label for="modal-v1-fname" class="Fz(13px) Fw(600) Tt(n)">First Name <sup>*</sup></label> <input class="W(100%) Py(14px) input-text" placeholder="First Name" type="text" id="modal-v1-fname" name="first_name" data-qa="modal-su-v1-fname" required /> <div class="C($color-red) Fz($font-size-11) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid First Name</div> </div> <div class="W(48%)--md form-item"> <label for="modal-v1-lname" class="Fz(13px) Fw(600) Tt(n)">Last Name <sup>*</sup></label> <input class="W(100%) Py(14px) input-text" placeholder="Last Name" type="text" id="modal-v1-lname" name="last_name" data-qa="modal-su-v1-lname" required /> <div class="C($color-red) Fz($font-size-11) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid Last Name</div> </div> </div> <div class="Mb(15px)"> <label for="modal-v1-pnumber" class="Fz(13px) Fw(600) Tt(n)" >Phone Number <sup>*</sup> </label> <input class="W(100%) Py(14px) input-text js-phone" type="tel" id="modal-v1-pnumber" name="phone" data-qa="modal-su-v1-pnumber" required /> <div class="C($color-red) Fz($font-size-11) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid Phone Number</div> </div> <div class="Mb(15px)"> <label for="modal-v1-pwd" class="Fz(13px) Fw(600) Tt(n)" >Password <sup>*</sup> </label> <input class="W(100%) Py(14px) input-text atomic-password" type="password" id="modal-v1-pwd" name="password" data-qa="modal-su-v1-pwd" required /> <div class="C($color-red) Fz($font-size-11) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Password</div> </div> <div class="Mb(15px)"> <h4 class="Fz($font-size-13) Fw(500) Tt(n) Mb(8px) Mt(0)"> What are you looking to optimize?* </h4> <div class="js-product-checkboxes D(f) Flw(w) Gp(20px)--md"> <div class="W(a)--md W(100%) P(5px) Bxz(bb)"> <label class="label__product-icon prod-hover"> <input class="M(0) Cur(p)" type="checkbox" name="which_areas_would_you_like_to_optimize[]" value="Website"> <span class="Fz($font-size-13) Fw(500)">🌐 Websites</span> </label> </div> <div class="W(a)--md W(100%) P(5px) Bxz(bb)"> <label class="label__product-icon prod-hover"> <input class="M(0) Cur(p)" type="checkbox" name="which_areas_would_you_like_to_optimize[]" value="Mobile app"> <span class="Fz($font-size-13) Fw(500)">📱 Mobile Apps</span> </label> </div> <div class="W(a)--md W(100%) P(5px) Bxz(bb)"> <label class="label__product-icon prod-hover"> <input class="M(0) Cur(p)" type="checkbox" name="which_areas_would_you_like_to_optimize[]" value="Feature Releases"> <span class="Fz($font-size-13) Fw(500)">🚀 Feature Releases</span> </label> </div> </div> <div class="C($color-red) Fz($font-size-11) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">A value for this field is required.</div> </div> <div class="Mb(30px)"> <h4 class="Fz($font-size-13) Fw(500) D(ib) Mb(8px) Mt(0)"> Select optimization capabilities you like to explore </h4> <div> <div class="D(f) Flw(w)"> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Analyze visitor behavior"> Analyze visitor behavior </label> </div> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Design and run experiments"> Design and run experiments </label> </div> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Personalize visitor experiences"> Personalize visitor experiences </label> </div> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Rollout and rollback features"> Rollout and rollback features </label> </div> </div> </div> </div> </div> <div class="D(f) Ai(b) "> <input class="Cur(p) Flxs(0) M(0) Pos(r) T(2px)" type="checkbox" name="gdpr_consent_checkbox" id="modal-917cu-gdpr-consent-checkbox" value="true" data-qa="modal-gdpr-consent-checkbox"/> <label for="modal-917cu-gdpr-consent-checkbox" class="Ta(start) Cur(p) Fz($font-size-12) Mstart(10px) Us(n)"> I agree to VWO's <a class="C($color-blue) white_C($color-white)" href="https://vwo.com/privacy-policy/" target="_blank">Privacy Policy</a> & <a href="https://vwo.com/terms/" class="C($color-blue) white_C($color-white)" target="_blank">Terms</a> </label> </div> <div class="Mt(10px) Ta(c)"> <button type="submit" class="button btn-modal-form-submit W(100%)" data-qa="modal-su-submit">Create Account</button> <!-- <a href="#" class="js-step2-back-button C($color-blue) Mt(10px) D(ib)" >← Back</a> --> </div> <input type="hidden" value="" name="trialDuration" data-qa="modal--v1-duration"/> <input type="hidden" value="" name="tld" data-qa="modal--tld"/> <input type="hidden" value="FREE" name="plan" data-qa="modal--v1-plan"/> <input type="hidden" value="" name="form_id" data-qa="modal--v1-form-id"/> <input type="hidden" value="" name="ga_client_id" data-qa="modal--ga-client-id"/> <input type="hidden" value="" name="LeadForProduct"/> <input type="hidden" value="" name="ListSource"> <input type="hidden" value="" name="referral_code" data-qa="modal-referral-code"/> <input type="hidden" value="" name="utm_source" data-qa="modal-utm-source"/> <input type="hidden" value="" name="utm_campaign" data-qa="modal-utm-campaign"/> <input type="hidden" value="" name="utm_medium" data-qa="modal-utm-medium"/> <input type="hidden" value="" name="utm_content" data-qa="modal-utm-content" /> <input type="hidden" value="" name="utm_term" data-qa="modal-utm-term" /> <input type="hidden" value="false" name="subscription_type" data-qa="modal-subscription-type" > <input type="hidden" value="https://vwo.com/" name="ads_url" /> <input type="hidden" value="1732818288" name="ads_timestamp" /> <input type="hidden" value="organic" name="ads_source" /> <input type="hidden" value="" name="ads_user_id" /> <input type="hidden" value="" name="ads_referer" /> </form> <div class="Ta(c) Bd Bdc($color-red) Bdrs(3px) Mx(40px) My(20px) C($color-red) Bgc(#ffeded) P(10px) error-message hide submission-success_D(n)"></div> <div class="js-free-trial-step2-success-message submission-success_D(b) D(n) Ta(c)"> <div class="Fz($font-size-16) D(f) Fld(c) Jc(sa)"> <div class="Mb(120px)--md Mb(60px)"> <div class="Mb(80px) D(b)--sm D(n) logo"> <img alt="VWO Logo" src="https://static.wingify.com/gcp/images/vwo-logo-color.svg" width="67" height="30"> </div> <div class="D(f) Fld(c) Jc(c) Ta(c) Ai(c) Mt(20px) middle-xs center-md mt-20"> <div class="loader Mb(40px)"> <span class="dot pulse pulse__one"></span> <span class="dot pulse pulse__two"></span> <span class="dot pulse pulse__three"></span> </div> <span class="Fz($font-size-24) Fw(700)" id="modal--thankyou-message-heading">VWO is setting up your account</span> </div> <div class="Ta(c) Mt(10px)">We've sent a message to <span class="nls_protected C($color-blue) js-post-form-user-email"> yourmail@domain.com </span> with instructions to verify your account.</div> </div> <div> <div class="Fw(700) My(10px)">Can't find the mail?</div> <div>Check your spam, junk or secondary inboxes.</div> <div>Still can't find it? Let us know at <a class="C($color-blue)" href="mailto:support@vwo.com">support@vwo.com</a></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <form id="mktoForm_1021" class="marketo-forms" style="display:none;"></form> <form id="mktoForm_1609" class="marketo-forms" style="display:none;"></form> <div data-lenis-prevent class="js-modal js-request-demo-extended-wrapper Pos(f) Start(0) T(0) End(0) B(0) Ov(a) D(n) modal-as-page_D(b) modal-as-page_Pos(s) modal_as_page_Bgc($color-white) Z(10) Ta(c)--md Ta(start)" id="modal-request-demo-extended" tabindex="-1" role="dialog" data-mktoid="1043" aria-labelledby="modal-request-demo-extended"> <div class="js-modal-mask Pos(f) T(0) B(0) Start(0) End(0) Bgc($color-black)"></div> <div class="js-modal-box Bgc($color-white) Mx(a) My(50px)--md My(0) Maw(95%) W(1100px)--md W(a) Bdrs(3px)"> <div class="D(f) Jc(sb) P(20px) P(0)--md D(b)--md"> <button type="button" class="js-close-modal modal-as-page_D(n) Fxs(0) Cur(p) C($color-dark-grey) C($color-black):h D(f) Ai(c) Jc(c) Bgc($color-white) W(40px) H(40px) Bdrs(50%) Bd(n) P(0) End(20px) Pos(a)--md T(20px) Z(2)" aria-label="Close modal" title="Close modal"> <svg width= "20" height= "20" ><use xlink:href="#icon-close"></use></svg> </button> </div> <div class="Pos(a)--md Z(1) W(100%) D(f)"> <div class="W(6/12)--md M(a) Ta(c)"> <p class="js-meeting-confirmation js-meeting-confirmation-in-form D(n) C($color-green-new-1) Bgc($color-green-light-1) Bdrs(3px) Bdw(1px) Bdc($color-green-new-1) Bds(da) Py(10px) Px(15px) Mt(24px)"> <svg width= "20" height= "20" class= "Mend(8px) Va(m)" ><use xlink:href="#icon-calendar"></use></svg> Awesome! Your meeting is confirmed for <span class="js-meeting-date Fw(600)"></span> at <span class="js-meeting-time Fw(600)"></span> </p> <p class="js-first-demo-confirmation D(n) C($color-green-new-1) Bgc($color-green-light-1) Bdrs(3px) Bdw(1px) Bdc($color-green-new-1) Bds(da) Py(10px) Px(15px) Mt(24px)"> <svg width= "20" height= "20" class= "Mend(8px) Va(m)" ><use xlink:href="#icon-right-check"></use></svg> Thank you, <span class="js-demo-final-screen-username"></span> for sharing your details. </p> </div> <div class="W(4/12) D(n) D(b)--md Maw(430px)"></div> </div> <div class="Bgc($color-white) Ta(start) Mah(100%) Ov(a)"> <div class="D(f)--md Jc(sb)"> <div class="M(a) P(20px) Bxz(bb) W(8/12)--md Maw(900px)--md M(a)"> <div class="Pos(r) Mih(700px)--xs Mih(100vh) Ovx(h)"> <div class="Ta(c) Bd Bdc($color-red) Bdrs(3px) Mx(40px) C($color-red) Bgc(#ffeded) P(10px) error-message hide"></div> <form class="active-transition submission-success_D(n) Maw(580px) Mx(a) My(20px) Pos(s) W(100%)" id="modal-req-demo-extended-form" method="post" action="/wp-json/action/request-demo-extended" name="demo-form" novalidate onsubmit="return form.validateForm.call(this, event)" data-event-on-submit="modal-request-demo-submit" data-event-on-error="modal-request-demo-error" data-event-on-success="modal-request-demo-success" data-qa="modal-req-demo-extended-rd-form" data-mkfid="1041"> <div class="P(0)--md P(20px)"> <div class="Mb(25px)"> <h4 class="Fz($font-size-30)--md Fz($font-size-24) Lh($line-height-big-headings) Fw(700) M(0)" aria-level="2"> Hi 👋 Let's schedule your demo </h4> <p class="Fz($font-size-14) M(0) C(#4e5963)">To begin, tell us a bit about yourself </p> </div> <div class="D(f)--md Jc(sb)--md Mb(15px)"> <div class="W(48%)--md form-item Mb(20px) Mb(0)--md"> <label class="Fz($font-size-13) Fw(500) Tt(n) D(ib) Mb(8px)" for="modal-req-demo-extended-v1-fname">First Name* </label> <input class="W(100%) input-text input-text--large" type="text" id="modal-req-demo-extended-v1-fname" name="first_name" data-qa="modal-req-demo-extended-rd-v1-fname" required /> <div class="C($color-red) Fz(11px) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid First Name</div> </div> <div class="W(48%)--md form-item"> <label class="Fz($font-size-13) Fw(500) Tt(n) D(ib) Mb(8px)" for="modal-req-demo-extended-v1-lname">Last Name* </label> <input class="W(100%) input-text input-text--large" type="text" id="modal-req-demo-extended-v1-lname" name="last_name" data-qa="modal-req-demo-extended-rd-v1-lname" required /> <div class="C($color-red) Fz(11px) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid Last Name</div> </div> </div> <div class="Mb(15px)"> <label class="Fz($font-size-13) Fw(500) Tt(n) D(ib) Mb(8px)" for="modal-req-demo-extended-v1-email">Business Email* </label> <input class="W(100%) input-text input-text--large" placeholder="email@business.com" type="email" id="modal-req-demo-extended-v1-email" name="email" data-qa="modal-req-demo-extended-rd-v1-email" required /> <div class="C($color-red) Fz(11px) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid Email</div> </div> <div class="Mb(15px)"> <label class="Fz($font-size-13) Fw(500) Tt(n) D(ib) Mb(8px)" for="modal-req-demo-extended-v1-pnumber">Phone Number* </label> <input class="W(100%) input-text input-text--large js-phone" type="tel" id="modal-req-demo-extended-v1-pnumber" name="phone" data-qa="modal-req-demo-extended-rd-v1-pnumber" required /> <div class="C($color-red) Fz(11px) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">Invalid Phone Number</div> </div> <div class="Mb(15px)"> <h4 class="Fz($font-size-13) Fw(500) Tt(n) Mb(8px) Mt(0)"> What are you looking to optimize?* </h4> <div class="js-product-checkboxes Mb(5px) D(f) Flw(w) Gp(20px)--md"> <div class="W(a)--md W(100%) P(5px) Bxz(bb)"> <label class="label__product-icon prod-hover"> <input class="M(0) Cur(p)" type="checkbox" name="which_areas_would_you_like_to_optimize[]" value="Website"> <span class="Fz($font-size-13) Fw(500)">🌐 Websites</span> </label> </div> <div class="W(a)--md W(100%) P(5px) Bxz(bb)"> <label class="label__product-icon prod-hover"> <input class="M(0) Cur(p)" type="checkbox" name="which_areas_would_you_like_to_optimize[]" value="Mobile app"> <span class="Fz($font-size-13) Fw(500)">📱 Mobile Apps</span> </label> </div> <div class="W(a)--md W(100%) P(5px) Bxz(bb)"> <label class="label__product-icon prod-hover"> <input class="M(0) Cur(p)" type="checkbox" name="which_areas_would_you_like_to_optimize[]" value="Feature Releases"> <span class="Fz($font-size-13) Fw(500)">🚀 Feature Releases</span> </label> </div> </div> <div class="C($color-red) Fz(11px) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason">A value for this field is required.</div> </div> <div class="Mb(30px)"> <h4 class="Fz($font-size-13) Fw(500) D(ib) Mb(8px) Mt(0)"> Select optimization capabilities you like to explore </h4> <div> <div class="D(f) Flw(w)"> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Analyze visitor behavior"> Analyze visitor behavior </label> </div> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Design and run experiments"> Design and run experiments </label> </div> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Personalize visitor experiences"> Personalize visitor experiences </label> </div> <div class="P(5px) W(6/12)--md W(12/12) Bxz(bb)"> <label class="D(f) Ai(b) Gp(10px) Fz($font-size-13) Fw(500) Cur(p)"> <input class="M(0) Pos(r) T(2px) Cur(p)" type="checkbox" name="how_would_you_like_to_optimize[]" value="Rollout and rollback features"> Rollout and rollback features </label> </div> </div> </div> </div> <div class="D(f) Ai(b) "> <input class="Cur(p) Flxs(0) M(0) Pos(r) T(2px)" type="checkbox" name="gdpr_consent_checkbox" id="modal-req-demo-extended-229cu-gdpr-consent-checkbox" value="true" data-qa="modal-req-demo-extended-gdpr-consent-checkbox"/> <label for="modal-req-demo-extended-229cu-gdpr-consent-checkbox" class="Ta(start) Cur(p) Fz($font-size-12) Mstart(10px) Us(n)"> I agree to VWO's <a class="C($color-blue) white_C($color-white)" href="https://vwo.com/privacy-policy/" target="_blank">Privacy Policy</a> & <a href="https://vwo.com/terms/" class="C($color-blue) white_C($color-white)" target="_blank">Terms</a> </label> </div> <div class="Mt(10px)"> <button type="submit" disabled class="button button--disabled-primary btn-modal-form-submit js-req-demo-extended-submit-btn W(100%)" data-qa="modal-req-demo-extended-rd-form-submit">Get a Demo</button> </div> <input type="hidden" value="" name="referral_code" data-qa="modal-req-demo-extended-referral-code"/> <input type="hidden" value="" name="utm_source" data-qa="modal-req-demo-extended-utm-source"/> <input type="hidden" value="" name="utm_campaign" data-qa="modal-req-demo-extended-utm-campaign"/> <input type="hidden" value="" name="utm_medium" data-qa="modal-req-demo-extended-utm-medium"/> <input type="hidden" value="" name="utm_content" data-qa="modal-req-demo-extended-utm-content" /> <input type="hidden" value="" name="utm_term" data-qa="modal-req-demo-extended-utm-term" /> <input type="hidden" value="" name="LeadForProduct"> <input type="hidden" value="" name="ListSource"> <input type="hidden" value="demo" name="requestFormType"> <input type="hidden" value="https://vwo.com/" name="ads_url" /> <input type="hidden" value="1732818288" name="ads_timestamp" /> <input type="hidden" value="organic" name="ads_source" /> <input type="hidden" value="" name="ads_user_id" /> <input type="hidden" value="" name="ads_referer" /> </div> </form> <div class="demo-iframe-wrapper"> <div class="form-transition P(20px) P(0)--md Ta(c)--md Pos(a) T(0) Start(0) End(0) W(100%) Bxz(bb) Mt(50px) Mt(80px)--md"> <div class="Mb(20px)"> <div class="js-calender-agent-name D(n)"> </div> <h3 class="js-calendar-loading-message D(ib) M(0) Fz($font-size-24) Fw(600) Tt(n)"></h3> <p class="js-calendar-loading-description Fz($font-size-13) C($color-grey-light-1) Mt(0) Mb(10px)"></p> <p class="js-calendar-time-description Fz($font-size-13) Fw(600) C($color-grey-light-1) M(0)"></p> </div> <div class="Pos(r)"> <div class="W(100%) Mah(380px) Mih(380px) Ovy(a) demo-calendar-frame" id="demo-calendar-frame-global"></div> <div class="js-loader D(n) Pos(a) T(0) Start(0) End(0) B(0)"> <div class="W(100%) Bgc($color-white) Bdrs(4px) P(20px) P(40px)--md Bxz(bb) Ov(h)"> <div class="loader-block W(150px) H(20px) Mb(20px) Bdrs(3px)"></div> <div class="D(f) Jc(sb) Mb(20px)"> <div class="loader-block W(100%) H(30px) Mb(20px) Bdrs(3px) Mend(50px)"></div> <div class="loader-block W(40%) H(30px) Mb(20px) Bdrs(3px)"></div> </div> <div class="D(f) Jc(sb)"> <div class="D(f) Fxg(1) Mend(50px)"> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> </div> <div class="loader-block W(40%) H(40px) Mb(20px) Bdrs(3px)"></div> </div> <div class="D(f) Jc(sb)"> <div class="D(f) Fxg(1) Mend(50px)"> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> </div> <div class="loader-block W(40%) H(40px) Mb(20px) Bdrs(3px)"></div> </div> <div class="D(f) Jc(sb)"> <div class="D(f) Fxg(1) Mend(50px)"> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> </div> <div class="loader-block W(40%) H(40px) Mb(20px) Bdrs(3px)"></div> </div> <div class="D(f) Jc(sb)"> <div class="D(f) Fxg(1) Mend(50px)"> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> </div> <div class="loader-block W(40%) H(40px) Mb(20px) Bdrs(3px)"></div> </div> <div class="D(f) Jc(sb)"> <div class="D(f) Fxg(1) Mend(50px)"> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> <div class="loader-block W(40px) H(40px) Bdrs(3px) Mend(20px)"></div> </div> <div class="loader-block W(40%) H(40px) Mb(20px) Bdrs(3px)"></div> </div> <div class="loader-block W(100%) H(40px) Bdrs(3px)"></div> </div> </div> </div> <div class="Ta(c)"> <button id="js-calendly-confirm-btn" class="js-confirm-calendar-button button button--disabled W(100%) Mt(20px)" disabled="disabled" data-step="extended-demo-step3-form" > Confirm </button> <button type="button" class="js-iframe-skip Bd(n) Bg(n) Td(u) Cur(p) C($color-grey-light-1) Mt(20px) D(ib)" data-step="extended-demo-step3-form">schedule later</button> </div> </div> </div> <form id="mktoForm_1041" class="marketo-forms" style="display:none"></form> <div> <form class="P(20px) P(0)--md D(f) Maw(620px) Mx(a) Mt(80px)--md Mt(50px) Mb(50px) H($extendedFormHeight) Ovy(a) Fld(c) Jc(sb) Pos(a) T(0) Start(0) End(0) form-transition " id="extended-demo-step3-form" method="post" action="/wp-json/action/request-demo-extended-steps" name="demo-step3-form" novalidate onsubmit="return form.validateForm.call(this, event)" data-formtype="maturity" data-event-on-submit="modal-request-demo-step3-submit" data-event-on-error="modal-request-demo-step3-error" data-event-on-success="modal-request-demo-step3-success" data-qa="modal-req-demo-extended-rd-step3-form"> <div> <div class="Mb(40px) Bdbw(1px) Bdbs(s) Bdbc($color-grey)"> <h2 class="Fz($font-size-18) Mt(0) Mb(15px) Fw(400)"> While we will deliver a demo that covers the entire VWO platform, please share a few details for us to <b>personalize the demo for you.</b> </h2> </div> <div class="Mb(24px)"> <h3 class="D(ib) M(0) Fz($font-size-30)--md Fz($font-size-24) Lh($line-height-headings) Fw(600) Tt(n)"> Which of these sounds like you? </h3> </div> <div class="Mb(40px) js-form-radio-labels" data-active-label-class="label--line-large-active"> <input type="hidden" name="email" /> <input type="hidden" name="demo_meeting_campaign" /> <label class="label--line label--line-large W(100%) Mend(0) Pstart(50px) Py(15px) Pos(r)"> <input class="Cur(p) Mend(10px) Hidden w-radio-input" value="I am new to using optimization & experimentation products." type="radio" name="prospect_maturity"> <svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 32 32" class="w-radio-icon-default Pos(a) Start(20px) C($color-grey-light-1) Us(n) "><rect width="30" height="30" x="1" y="1" fill="#fff" stroke="currentColor" stroke-width="2" rx="15"></rect></svg> <svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 32 32" class="w-radio-icon-filled Pos(a) Start(20px) C($color-white) Us(n)"><g fill-rule="evenodd" fill="currentColor"><path d="M16,0 C24.836556,-1.623249e-15 32,7.163444 32,16 C32,24.836556 24.836556,32 16,32 C7.163444,32 1.082166e-15,24.836556 0,16 C-1.082166e-15,7.163444 7.163444,1.623249e-15 16,0 Z M16,4 C9.372583,4 4,9.372583 4,16 C4,22.627417 9.372583,28 16,28 C22.627417,28 28,22.627417 28,16 C28,9.372583 22.627417,4 16,4 Z"></path> <rect width="16" height="16" x="8" y="8" rx="8" fill="currentColor"></rect></g></svg> I am new to using optimization & experimentation products. </label> <label class="label--line label--line-large W(100%) Mend(0) Pstart(50px) Py(15px) Pos(r)"> <input class="Cur(p) Mend(10px) Hidden w-radio-input" type="radio" value="I have used other optimization & experimentation products." name="prospect_maturity"> <svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 32 32" class="w-radio-icon-default Pos(a) Start(20px) C($color-grey-light-1) Us(n) "><rect width="30" height="30" x="1" y="1" fill="#fff" stroke="currentColor" stroke-width="2" rx="15"></rect></svg> <svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 32 32" class="w-radio-icon-filled Pos(a) Start(20px) C($color-white) Us(n)"><g fill-rule="evenodd" fill="currentColor"><path d="M16,0 C24.836556,-1.623249e-15 32,7.163444 32,16 C32,24.836556 24.836556,32 16,32 C7.163444,32 1.082166e-15,24.836556 0,16 C-1.082166e-15,7.163444 7.163444,1.623249e-15 16,0 Z M16,4 C9.372583,4 4,9.372583 4,16 C4,22.627417 9.372583,28 16,28 C22.627417,28 28,22.627417 28,16 C28,9.372583 22.627417,4 16,4 Z"></path> <rect width="16" height="16" x="8" y="8" rx="8" fill="currentColor"></rect></g></svg> I have used other optimization & experimentation products. </label> <label class="label--line label--line-large W(100%) Mend(0) Pstart(50px) Py(15px) Pos(r)"> <input class="Cur(p) Mend(10px) Hidden w-radio-input" type="radio" value="I have used VWO in the past and know the space well." name="prospect_maturity"> <svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 32 32" class="w-radio-icon-default Pos(a) Start(20px) C($color-grey-light-1) Us(n) "><rect width="30" height="30" x="1" y="1" fill="#fff" stroke="currentColor" stroke-width="2" rx="15"></rect></svg> <svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 32 32" class="w-radio-icon-filled Pos(a) Start(20px) C($color-white) Us(n)"><g fill-rule="evenodd" fill="currentColor"><path d="M16,0 C24.836556,-1.623249e-15 32,7.163444 32,16 C32,24.836556 24.836556,32 16,32 C7.163444,32 1.082166e-15,24.836556 0,16 C-1.082166e-15,7.163444 7.163444,1.623249e-15 16,0 Z M16,4 C9.372583,4 4,9.372583 4,16 C4,22.627417 9.372583,28 16,28 C22.627417,28 28,22.627417 28,16 C28,9.372583 22.627417,4 16,4 Z"></path> <rect width="16" height="16" x="8" y="8" rx="8" fill="currentColor"></rect></g></svg> I have used VWO in the past and know the space well. </label> </div> </div> <div> <div class="My(20px) Ta(c)"> <button type="submit" disabled="disabled" class="button button--disabled W(100%) js-ext-next" data-step="extended-demo-step4-form" data-qa="modal-req-demo-extended-rd-form-step3-submit">Next</button> <button type="button" class="js-ext-skip Bd(n) Bg(n) Td(u) Cur(p) C($color-grey-light-1) Mt(20px) D(ib)" data-step="extended-demo-step4-form">Skip</button> </div> </div> </form> </div> <div> <form class="P(20px) P(0)--md D(f) Maw(620px) Mx(a) Mt(80px)--md Mt(50px) Mb(50px) H($extendedFormHeight) Ovy(a) Fld(c) Jc(sb) Pos(a) T(0) Start(0) End(0) form-transition" id="extended-demo-step4-form" method="post" action="/wp-json/action/request-demo-extended-steps" name="demo-step4-form" novalidate onsubmit="return form.validateForm.call(this, event)" data-formtype="usecase" data-event-on-submit="modal-request-demo-step4-submit" data-event-on-error="modal-request-demo-step4-error" data-event-on-success="modal-request-demo-step4-success" data-qa="modal-req-demo-extended-rd-step5-form"> <div> <button type="button" class="js-ext-back Cur(p) Bd(n) Bg(n) Mb(40px) Fz($font-size-14) D(if) Ai(c) C($color-grey-light-1) C($color-black):h" data-step="extended-demo-step3-form"> <svg width= "13" height= "13" class= "Mend(5px) Rotate(180deg)" ><use xlink:href="#icon-arrow-right"></use></svg> Back </button> <div class="Mb(30px)"> <h3 class="D(ib) M(0) Fz($font-size-30)--md Fz($font-size-24) Fw(600) Tt(n) Lh($line-height-headings)"> Please share the use cases, goals or needs that you are trying to solve. </h3> </div> <input type="hidden" name="email" /> <input type="hidden" name="demo_meeting_campaign" /> <textarea name="use_case" class="input-text input-text--white W(100%) Mb(40px)" cols="30" rows="8"></textarea> </div> <div> <div class="My(20px) Ta(c)"> <button type="submit" disabled="disabled" class="button button--disabled W(100%) js-ext-next" data-step="extended-demo-step5-form" data-qa="modal-req-demo-extended-rd-form-submit">Next</button> <button type="button" class="js-ext-skip Bd(n) Bg(n) Td(u) Cur(p) C($color-grey-light-1) Mt(20px) D(ib)" data-step="extended-demo-step5-form">Skip</button> </div> </div> </form> </div> <div> <form class="P(20px) P(0)--md D(f) Maw(620px) Mx(a) Mt(80px)--md Mt(50px) Mb(50px) H($extendedFormHeight) Ovy(a) Fld(c) Jc(sb) Pos(a) T(0) Start(0) End(0) form-transition" id="extended-demo-step5-form" method="post" action="/wp-json/action/request-demo-extended-steps" name="demo-step5-form" novalidate onsubmit="return form.validateForm.call(this, event)" data-formtype="url" data-event-on-submit="modal-request-demo-step5-submit" data-event-on-error="modal-request-demo-step5-error" data-event-on-success="modal-request-demo-step5-success" data-qa="modal-req-demo-extended-rd-step6-form"> <div> <button type="button" class="js-ext-back Cur(p) Bd(n) Bg(n) Mb(40px) Fz($font-size-14) D(if) Ai(c) C($color-grey-light-1) C($color-black):h" data-step="extended-demo-step4-form"> <svg width= "13" height= "13" class= "Mend(5px) Rotate(180deg)" ><use xlink:href="#icon-arrow-right"></use></svg> Back </button> <div class="Mb(30px)"> <h3 class="D(ib) Mb(10px) Mt(0) Fz($font-size-30)--md Fz($font-size-24) Fw(600) Tt(n) Lh($line-height-headings)"> Please provide your website URL or links to your application. </h3> <p class="M(0) C(#333333)"> We will come prepared with a demo environment for this specific website or application. </p> </div> <input type="hidden" name="email" /> <input type="hidden" name="demo_meeting_campaign" /> <div class="Mb(20px)"> <label class="Fz($font-size-13) Fw(500) Tt(n) D(ib) Mb(8px)" for="website_link"> Website URL </label> <input type="url" id="website_link" data-optional="true" name="website_to_be_optimized" placeholder="https://" class="input-text input-text--white W(100%) Py(13px)"> <div class="C($color-red) Fz($font-size-12) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason"> Invalid URL </div> </div> <div class="Mb(40px)"> <label class="Fz($font-size-13) Fw(500) Tt(n) D(ib) Mb(8px)" for="application_link"> Application URL </label> <input type="url" id="application_link" data-optional="true" name="application_to_be_optimized" placeholder="https://" class="input-text input-text--white W(100%) Py(13px)"> <div class="C($color-red) Fz($font-size-12) Trsp($Op) Trsdu(0.15s) Op(0) invalid-input+Op(1) invalid-reason"> Invalid URL </div> </div> </div> <div> <div class="My(20px) Ta(c)"> <button type="submit" class="button btn-modal-form-submit W(100%) Mb(40px)" data-qa="modal-req-demo-extended-rd-form-step6-submit">Finish</button> </div> </div> </form> </div> <div class="D(n) Pos(a) T(50%) TranslateY(-50%) Start(0)" id="extended-demo-thankyou"> <div class="Ta(c)"> <div class="W(4/12) M(a)"> <div class="js-lottie-request-demo-success Maw(160px) Mih(160px) M(a)"></div> </div> <div class="Ta(c) Mt(30px) Fz($font-size-20) js-thankyou-screen-with-time D(n)"> <span class="js-demo-final-screen-username Fw(600)"> </span>, you're all set to experience the VWO demo. <p class="Mt(0) Mb(50px)"> I can't wait to meet you on <span class="js-meeting-date Fw(600)"></span> at <span class="js-meeting-time Fw(600)"></span> </p> <div class="D(f) Ai(c) Jc(c) js-agent-name-container"> <div class="Mend(10px)"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" alt= "" decoding= "async" width= "60" height= "60" class= "js-agent-img-link Bdrs(50%) D(b)" /> </div> <div class="D(f) Fld(c) Ai(fs)"> <span class="js-assignee-name Fz($font-size-16) Fw(600)"> </span> <span class="Fz($font-size-14) C($color-grey-light-1)">Account Executive</span> </div> </div> </div> <p class="Ta(c) Mt(30px) Fz($font-size-20) js-thankyou-screen-without-time"> <span class="js-demo-final-screen-username Fw(600)"> </span>, thank you for sharing the details. Your dedicated VWO representative, will be in touch shortly to set up a time for this demo. </p> </div> </div> </div> </div> <div class="Maw(430px) W(4/12)--md js-req-demo-extended-testimonial D(n) D(b)--md"> <div class=" H(100%) D(f) Fld(c)"> <div class="js-testimonials-container js-extended-demo-step2-form bg-request-demo-testimonial-1 Pos(r) H(100%) Bgp(c_t) Bgr(nr) Bgz(ct)"> <blockquote class="M(0) Pos(a) C($color-white) B(0) P(30px)"> <svg width= "30" height= "30" ><use xlink:href="#icon-quote"></use></svg> <p class="Fz($font-size-20) Mb(30px)"> We're satisfied and glad we picked VWO. We're getting the ROI from our experiments. </p> <div class="D(f) Ai(c)"> <div class="Fxg(1) Bdendw(1px) Bdends(s) Bdendc($color-grey) Pend(10px) Mend(10px)"> <cite class="Fz($font-size-16) D(b) Fs(n)">Christoffer Kjellberg</cite> <span class="Fz($font-size-12) C(#b5b5b5)">CRO Manager</span> </div> <div class="Ta(c) Fxg(1)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/ideal-of-sweden@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/ideal-of-sweden@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/ideal-of-sweden@2x.png 2x" alt= "" decoding= "async" width= "168" height= "14" class= "H(a)" loading= "lazy" /></picture> </div> </div> </blockquote> </div> <div class="js-testimonials-container js-extended-demo-step3-form D(n) bg-request-demo-testimonial-2 Pos(r) H(100%) Bgp(c) Bgr(nr) Bgz(cv) Bgp(c_t)"> <blockquote class="M(0) Pos(a) C($color-white) B(0) P(30px)"> <svg width= "30" height= "30" ><use xlink:href="#icon-quote"></use></svg> <p class="Fz($font-size-20) Mb(30px)"> VWO has been so helpful in our optimization efforts. Testing opportunities are endless and it has allowed us to easily identify, set up, and run multiple tests at a time. </p> <div class="D(f) Ai(c)"> <div class="Fxg(1) Bdendw(1px) Bdends(s) Bdendc($color-grey) Pend(10px) Mend(10px)"> <cite class="Fz($font-size-16) D(b) Fs(n)">Elizabeth Levitan</cite> <span class="Fz($font-size-12) C(#b5b5b5)">Digital Optimization Specialist</span> </div> <div class="Ta(c) Fxg(1)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/pennfoster@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/pennfoster@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/pennfoster@2x.png 2x" alt= "" decoding= "async" width= "77" height= "40" class= "H(a)" loading= "lazy" /></picture> </div> </div> </blockquote> </div> <div class="js-testimonials-container js-extended-demo-step4-form D(n) bg-request-demo-testimonial-3 Pos(r) H(100%) Bgp(c) Bgr(nr) Bgz(cv) Bgp(c_t)"> <blockquote class="M(0) Pos(a) C($color-white) B(0) P(30px)"> <svg width= "30" height= "30" ><use xlink:href="#icon-quote"></use></svg> <p class="Fz($font-size-20) Mb(30px)"> As the project manager for our experimentation process, I love how the functionality of VWO allows us to get up and going quickly but also gives us the flexibility to be more complex with our testing. </p> <div class="D(f) Ai(c)"> <div class="Fxg(1) Bdendw(1px) Bdends(s) Bdendc($color-grey) Pend(10px) Mend(10px)"> <cite class="Fz($font-size-16) D(b) Fs(n)">Tara Rowe</cite> <span class="Fz($font-size-12) C(#b5b5b5)">Marketing Technology Manager</span> </div> <div class="Ta(c) Fxg(1)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/truckstop@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/truckstop@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/truckstop@2x.png 2x" alt= "" decoding= "async" width= "154" height= "40" class= "H(a)" loading= "lazy" /></picture> </div> </div> </blockquote> </div> <div class="js-testimonials-container js-extended-demo-step5-form js-extended-demo-step6-form D(n) bg-request-demo-testimonial-4 Pos(r) H(100%) Bgp(c) Bgr(nr) Bgz(cv) Bgp(c_t)"> <blockquote class="M(0) Pos(a) C($color-white) B(0) P(30px)"> <svg width= "30" height= "30" ><use xlink:href="#icon-quote"></use></svg> <p class="Fz($font-size-20) Mb(30px)"> You don't need a website development background to make VWO work for you. The VWO support team is amazing </p> <div class="D(f) Ai(c)"> <div class="Fxg(1) Bdendw(1px) Bdends(s) Bdendc($color-grey) Pend(10px) Mend(10px)"> <cite class="Fz($font-size-16) D(b) Fs(n)">Elizabeth Romanski</cite> <span class="Fz($font-size-12) C(#b5b5b5)">Consumer Marketing & Analytics Manager</span> </div> <div class="Ta(c) Fxg(1)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/britannica@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/britannica@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/new-website/request-demo-extended/britannica@2x.png 2x" alt= "" decoding= "async" width= "75" height= "50" class= "H(a)" loading= "lazy" /></picture> </div> </div> </blockquote> </div> <div class="Bgc($color-purple-dark) Py(20px) Px(30px)"> <h5 class="Mb(10px) Mt(0) Fw(600) Fz($font-size-14) C($color-white) Tt(u)" aria-level="3"> Trusted by thousands of leading brands </h5> <div class="D(f) Fxw(w)"> <div class="W(4/12)--md W(6/12) Py(5px) Ta(c)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/ubisoft-white@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/ubisoft-white@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/ubisoft-white@2x.png 2x" alt= "Ubisoft Logo" decoding= "async" loading= "lazy" class= "" /></picture> </div> <div class="W(4/12)--md W(6/12) Py(5px) Ta(c)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/ebay-white@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/ebay-white@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/ebay-white@2x.png 2x" alt= "eBay Logo" decoding= "async" loading= "lazy" class= "" /></picture> </div> <div class="W(4/12)--md W(6/12) Py(5px) Ta(c)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/payscale-white@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/payscale-white@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/payscale-white@2x.png 2x" alt= "Payscale Logo" decoding= "async" loading= "lazy" class= "" /></picture> </div> <div class="W(4/12)--md W(6/12) Py(5px) Ta(c)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/srg-white@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/srg-white@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/srg-white@2x.png 2x" alt= "Super Retail Group Logo" decoding= "async" loading= "lazy" class= "" /></picture> </div> <div class="W(4/12)--md W(6/12) Py(5px) Ta(c)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/target-white@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/target-white@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/target-white@2x.png 2x" alt= "Target Logo" decoding= "async" loading= "lazy" class= "" /></picture> </div> <div class="W(4/12)--md W(6/12) Py(5px) Ta(c)"> <picture><img src="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/virgin-holidays-white@2x.png?tr=w-0.5,h-0.5" srcset="https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/virgin-holidays-white@2x.png?tr=w-0.5,h-0.5 1x, https://static.wingify.com/gcp/wp-content/themes/vwo/images/client-logos/virgin-holidays-white@2x.png 2x" alt= "Virgin Holidays Logo" decoding= "async" loading= "lazy" class= "" /></picture> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div id="rd-extended-thankyou-global" class=""> <div class="js-header-demo-alert D(n) modal-as-page_D(n)"> <div class="D(n) D(b)--md Pos(f) T(0) Start(0) Z(9) W(100%) Ta(c)"> <div> <p class="js-meeting-confirmation D(n) W(100%) C($color-green-new-1) Bgc($color-green-light-1) Bdrs(3px) Bdw(1px) Bdc($color-green-new-1) Bds(da) Py(10px) Px(15px) M(0)"> <svg width= "20" height= "20" class= "Mend(8px) Va(m)" ><use xlink:href="#icon-calendar"></use></svg> Awesome! 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