Road to 1 million subscribers with Marie Stella

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<a href="http://web.archive.org/web/20230502052244/https://blog.youtube/creator-and-artist-stories/" title="Creator and Artist Stories"> Creator and Artist Stories </a> </p> <h1 id="jump-content" tabindex="-1" class="yt-articlepage__page-title-container-title ">Road to 1 million subscribers with Marie Stella</h1> <ul class="yt-articlepage__page-title-container-author"> <li>By The YouTube Team</li> <li>Feb.14.2023</li> </ul> <section class="yt-social js-yt-gtm-social"> <div class="yt-social__list"> <ul> <li class="yt-social__list-item"> <a class="yt-social__list-link" aria-label="Facebook" href="http://web.archive.org/web/20230502052244/https://www.facebook.com/sharer/sharer.php?caption=Road%20to%201%20million%20subscribers%20with%20Marie%20Stella&u=https%3A//blog.youtube/creator-and-artist-stories/road-to-1-million-marie-stella/" target="_blank" data-use-custom-options data-analytics-click=" { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "hero social 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click", "eventLabel": "copy link", "componentType": "hero" }" class="yt-social__list-copy-clipboard-copy-link-wrapper-button" copy-success="Copied to clipboard" copy-fail="Press Ctrl+C or ⌘+C to copy">Copy link</button> </div> </div> </div> </div> </li> </ul> </div> </section> </div> </div> <div class="yt-articlepage__content"> <div class="yt-articlepage__content-intro yt-articlepage__content-intro--mobile yt-articlepage__content-intro--sticky-scroll"> <article> Marie Stella started her channel during the pandemic post-breakup. Now, her YouTube fans are her darlings — with over 1.48M subscribers and counting. </article> </div> <div class="yt-articlepage__content-image-wrapper yt-articlepage__content-hero-image-position "> <div class="yt-image-placeholder yt-articlepage__content-image-wrapper-image-container "> <img class=" yt-articlepage__content-image-wrapper-image-container-image-hero-2 " src="http://web.archive.org/web/20230502052244im_/https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Marie_Stella_crop.max-100x100.format-webp.webp" alt="Road to 1 million subscribers with Marie Stella" loading="lazy" data-loading="{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Marie_Stella_crop.max-500x500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Marie_Stella_crop.max-1000x1000.format-webp.webp" }"/> </div> </div> <div class="yt-articlepage__content-intro yt-articlepage__content-intro--desktop yt-articlepage__content-intro--sticky-scroll"> <article> Marie Stella started her channel during the pandemic post-breakup. Now, her YouTube fans are her darlings — with over 1.48M subscribers and counting. </article> </div> </div> </section> </div> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--paragraph " data-media-type="paragraph"> <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container "> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media"> <div class="rich-text"><p data-block-key="hqnjm">Canadian creator <a href="http://web.archive.org/web/20230502052244/https://www.youtube.com/@Laframbuesaa/featured">Marie Stella</a> is a viral comedic sensation best known for recreating classic pop culture tropes like inspirational Christmas movie trailers and gossip girl characters. She opened her channel during the pandemic post-breakup. “I needed to get myself back,” she says.</p><p data-block-key="9b0f1">“From there, one video led to another. Soon enough, I found so much passion in video making and continued to learn and explore the world of content creation.”</p><p data-block-key="c9rpo">With the explosion of short form content, Marie garnered 1.48M subscribers on her channel in just eight months. But things obviously didn’t happen overnight, so we looked to Marie to tell us how she got past the one million mark.</p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--video_paragraph_portrait yt-article-paragraph-media--sticky-left " data-media-type="video_paragraph_portrait"> <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container "> <div class="yt-article-paragraph-media__media-wrapper yt-article-paragraph-media__media-wrapper--video-no-img "> <div class=" yt-article-paragraph-media__video-left-sticky yt-article-paragraph-media__video-no-sticky"> <article class="yt-article-video yt-article-video--loading js-yt-gtm-article-video" data-component="yt-article-yt-player" data-page-title="Road to 1 million subscribers with Marie Stella" data-page-url="https://blog.youtube/creator-and-artist-stories/road-to-1-million-marie-stella/" data-video-name="Every Rom-Com plot with a friendzoned character 😂 #romcom #comedyvideo #relatable" data-video-id="7K4sQxL_lhI" data-video-type="VIDEO_PARAGRAPH_PORTRAIT" data-video-source="article" data-index-id="70933155-4fd5-4a1b-a48c-07e4921b7b22" data-analytics-click="{ "event": "trackEvent", "eventAction": "article video click", "eventCategory": "module interaction", "eventLabel": "https://youtube.com/watch?v=7K4sQxL_lhI", "componentType": "article video", "componentPosition": "left" }" data-component-position="left" data-component-type="article video"> <div class="yt-article-video__embed yt-article-video__embed-container-portrait hidden"> <div id="yt-article-yt-player-7K4sQxL_lhI-70933155-4fd5-4a1b-a48c-07e4921b7b22"></div> </div> <figure> <div class="yt-image-placeholder"> <a class="yt-article-video__custom-wrapper " aria-label=" Every Rom-Com plot with a friendzoned character 😂 #romcom #comedyvideo #relatable " href="#" target="_blank"> <div> <img src="//web.archive.org/web/20230502052244im_/https://i.ytimg.com/vi_webp/7K4sQxL_lhI/maxresdefault.webp" class="yt-article-video__portrait-img" loading="lazy" aria-hidden="true" alt=""/> <span class="h-u-visually-hidden">Every Rom-Com plot with a friendzoned character 😂 #romcom #comedyvideo #relatable</span> </div> <div class="yt-article-video__play-button yt-article-video__play-button--vertical "> <svg role="img" class="h-c-video__play h-c-icon h-c-icon--color-white" aria-label="Play button"> <use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="/web/20230502052244im_/https://blog.youtube/static/blogv2/images/icons.svg#yt_video_play_button"></use> </svg> </div> </a> </div> <figcaption class="yt-article-video__caption"> <p class="yt-article-video__video-title"> <span aria-hidden="true">Every Rom-Com plot with a friendzoned character 😂 #romcom #comedyvideo #relatable</span> </p> </figcaption> </figure> </article> </div> </div> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media"> <div class="rich-text"><h2 data-block-key="hqnjm"><b>Remember to connect with your audience</b></h2><p data-block-key="4dg2m">Marie takes feedback directly from her audience, and looks to the comments to engage. “I love seeing my audience take part of this universe of fictional celebs and actors and playing along in the comments,” she says. “It brings me the biggest smile to see a viewer quote a line from my video or simply engage with my content. I try to respond to my community as best as I can. I want them to know that their kind comments honestly make my day and keep me going!”</p><p data-block-key="72thv"><br/></p><h2 data-block-key="aootp"><b>Numbers aren’t everything</b></h2><p data-block-key="14jdl">While chasing after view counts, subscribers and watch time are legitimate goals, Marie says gaining those views is ultimately not her end game. “I used to focus so much on gaining views, an audience, etc. Overtime, I’ve learned that maintaining is as important, if not more, than gaining,” she says. “One day, I decided to put my focus on YT shorts and posted every single day without looking at the numbers. Those videos eventually took off and today, they sit between 10M and 58M views.”</p><h2 data-block-key="6s8k4"><br/><b>Use humor to your advantage</b></h2><p data-block-key="36bet">YouTube fans love content that feel relatable, especially in situations that would otherwise feel sad or discouraging. Shorts has become Marie’s creative outlet, and using humor to her advantage helps her audience empathize and understand her content better. </p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> </div> </section> <section class="js-yt-gtm-media-paragraph yt-article-paragraph-media yt-article-paragraph-media--paragraph yt-article-paragraph-media__media-with-articles yt-article-paragraph-media--sticky-left " data-media-type="paragraph"> <div class="yt-article-paragraph-media__row"> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__media-container yt-article-paragraph-media__media-container--related_articles "> <div class="yt-article-paragraph-media__media-with-articles-wrapper"> <div class="yt-article-rel-article-paragraph__wrapper"> <div class="bg-color--primary"> <div class="yt-article-rel-article-paragraph__container"> <h2 class="yt-article-rel-article-paragraph__section-title">More like this</h2> <div class="yt-article-rel-article-paragraph__list"> <div class="yt-article-rel-article-paragraph__figure"> <a tabindex="-1" aria-hidden="true" href="http://web.archive.org/web/20230502052244/https://blog.youtube/creator-and-artist-stories/road-to-1-million-subscribers-howieazy/" title="Road to 1 million subscribers with Howieazy" data-use-custom-options data-analytics-click=" { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "related articles click", "eventLabel": "Road to 1 million subscribers with Howieazy - https://blog.youtube/creator-and-artist-stories/road-to-1-million-subscribers-howieazy/ - 1", "componentPosition": "left", "componentType": "related articles" }"> <div class="yt-article-rel-article-paragraph__image-wrapper"> <img src="http://web.archive.org/web/20230502052244im_/https://storage.googleapis.com/gweb-uniblog-publish-prod/images/image0_q7KCYeR.max-100x100.format-webp.webp" class="yt-article-rel-article-paragraph__media" loading="lazy" data-loading="{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/image0_q7KCYeR.max-1000x1000.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/image0_q7KCYeR.max-1000x1000.format-webp.webp" }" alt="Road to 1 million subscribers with Howieazy"/> </div> </a> <a class="yt-article-rel-article-paragraph__link" href="http://web.archive.org/web/20230502052244/https://blog.youtube/creator-and-artist-stories/road-to-1-million-subscribers-howieazy/" title="Road to 1 million subscribers with Howieazy" data-use-custom-options data-analytics-click=" { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "related articles click", "eventLabel": "Road to 1 million subscribers with Howieazy - https://blog.youtube/creator-and-artist-stories/road-to-1-million-subscribers-howieazy/ - 1", "componentPosition": "left", "componentType": "related articles" }"> <h3 class="yt-article-rel-article-paragraph__title" aria-hidden="true">Road to 1 million subscribers with Howieazy</h3> </a> </div> </div> </div> </div> </div> </div> <div data-sticky-dest class="yt-article-paragraph-media__media-destination"></div> </div> <div class="yt-article-paragraph-media__col yt-article-paragraph-media__p-container"> <div class="yt-article-paragraph-media__p js-yt-ga-paragraph-media"> <div class="rich-text"><p data-block-key="hqnjm">“Comedy and laughter has helped get out of my darkest days and continues to uplift me today. Let’s be honest, the burdens of life are heavy enough!” she shares. “I laugh at the same things I used to cry so much about, not because I repress my feelings but because I’ve done a lot of personal work to shift my perspective to positive. I’ve learned that some things aren’t worth my tears and could use a little humor to overcome and move on instead.”</p></div> </div> <div data-sticky-dest class="yt-article-paragraph-media__p-destination"></div> </div> </div> <div class="yt-article-paragraph-media__row--mobile-rel-articles"> <div class="yt-article-rel-article-paragraph__wrapper"> <div class="bg-color--primary"> <div class="yt-article-rel-article-paragraph__container"> <h2 class="yt-article-rel-article-paragraph__section-title">More like this</h2> <div class="yt-article-rel-article-paragraph__list"> <div class="yt-article-rel-article-paragraph__figure"> <a tabindex="-1" aria-hidden="true" href="http://web.archive.org/web/20230502052244/https://blog.youtube/creator-and-artist-stories/road-to-1-million-subscribers-howieazy/" title="Road to 1 million subscribers with Howieazy" data-use-custom-options data-analytics-click=" { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "related articles 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href="http://web.archive.org/web/20230502052244/https://blog.youtube/creator-and-artist-stories/road-to-1-million-subscribers-howieazy/" title="Road to 1 million subscribers with Howieazy" data-use-custom-options data-analytics-click=" { "event": "trackEvent", "eventCategory": "module interaction", "eventAction": "related articles click", "eventLabel": "Road to 1 million subscribers with Howieazy - https://blog.youtube/creator-and-artist-stories/road-to-1-million-subscribers-howieazy/ - 1", "componentPosition": "left", "componentType": "related articles" }"> <h3 class="yt-article-rel-article-paragraph__title" aria-hidden="true">Road to 1 million subscribers with Howieazy</h3> </a> </div> </div> </div> </div> </div> </div> </section> <section class="yt-article-rel-tags js-yt-gtm-related-tags"> <article class="yt-article-rel-tags__row"> <div class="yt-article-rel-tags__container"> <h2 class="yt-article-rel-tags__title"> Related Topics </h2> <ul class="yt-article-rel-tags__list"> <li 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