CINXE.COM

<!DOCTYPE html><html data-wf-domain="www.crema.us" data-wf-page="658076615f6083efac88064b" data-wf-site="5b6b50e79e9b6f5948395973" lang="en"><head><meta charset="utf-8"/><title>People of Product | Podcast | Crema</title><meta content="Digital products power our lives, but they wouldn鈥檛 exist without the expertise and passion of real people. George Brooks and Dan Linhart co-host聽People of Product, an innovation podcast that brings together industry experts to share insights around product & innovation teams. Using stories and learnings from their time running a digital product agency, they explore how tech continues to transform the world around us." name="description"/><meta content="People of Product | Podcast | Crema" property="og:title"/><meta content="Digital products power our lives, but they wouldn鈥檛 exist without the expertise and passion of real people. George Brooks and Dan Linhart co-host聽People of Product, an innovation podcast that brings together industry experts to share insights around product & innovation teams. Using stories and learnings from their time running a digital product agency, they explore how tech continues to transform the world around us." property="og:description"/><meta content="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5f9f98ce91320b80d27eb973_Facebook%20Post%20-%206.png" property="og:image"/><meta content="People of Product | Podcast | Crema" property="twitter:title"/><meta content="Digital products power our lives, but they wouldn鈥檛 exist without the expertise and passion of real people. George Brooks and Dan Linhart co-host聽People of Product, an innovation podcast that brings together industry experts to share insights around product & innovation teams. Using stories and learnings from their time running a digital product agency, they explore how tech continues to transform the world around us." property="twitter:description"/><meta content="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5f9f98ce91320b80d27eb973_Facebook%20Post%20-%206.png" property="twitter:image"/><meta property="og:type" content="website"/><meta content="summary_large_image" name="twitter:card"/><meta content="width=device-width, initial-scale=1" name="viewport"/><meta content="UA-16003014-15" name="google-site-verification"/><link href="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/css/crema-21.f6fc97394.min.css" rel="stylesheet" type="text/css"/><link href="https://fonts.googleapis.com" rel="preconnect"/><link href="https://fonts.gstatic.com" rel="preconnect" crossorigin="anonymous"/><script src="https://ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js" type="text/javascript"></script><script type="text/javascript">WebFont.load({ google: { families: ["Lato:100,100italic,300,300italic,400,400italic,700,700italic,900,900italic","Inconsolata:400,700","Karla:regular,italic,700","DM Serif Display:regular"] }});</script><script src="https://use.typekit.net/nip2rll.js" type="text/javascript"></script><script type="text/javascript">try{Typekit.load();}catch(e){}</script><script type="text/javascript">!function(o,c){var n=c.documentElement,t=" w-mod-";n.className+=t+"js",("ontouchstart"in o||o.DocumentTouch&&c instanceof DocumentTouch)&&(n.className+=t+"touch")}(window,document);</script><link href="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5bae76ca6fd2b24cccf8b0df_crema-favicon.png" rel="shortcut icon" type="image/x-icon"/><link href="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5bae771e6fd2b2428cf8b118_crema-webclip.png" rel="apple-touch-icon"/><link href="https://www.crema.us/people-of-product" rel="canonical"/><script async="" src="https://www.googletagmanager.com/gtag/js?id=G-YXYGDRV7F5"></script><script type="text/javascript">window.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}gtag('js', new Date());gtag('set', 'developer_id.dZGVlNj', true);gtag('config', 'G-YXYGDRV7F5');</script> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-M9V8FLL');</script>  <style> @media only screen and (min-width: 1600px) { .landing-page-hero-title{ font-size: 64px; line-height: 94px; } .off-canvas-scroll-item-content-container { min-height: 500px; } } input:focus~.floating-label, input:not(:focus):valid~.floating-label, input[type=email]:not(:placeholder-shown)~.floating-label { bottom: 25px; font-size: 11px; color:black; } .input-text:focus { outline: none; } </style>  <script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <script> (adsbygoogle = window.adsbygoogle || []).push({ google_ad_client: "ca-pub-9313612197381177", enable_page_level_ads: true }); </script>    <meta property="og:type" content="article"> <meta property="og:title" content="..."> <meta property="og:description" content="...">   <script type="text/javascript"> (function(e,t){var n=e.amplitude||{_q:[],_iq:{}};var r=t.createElement("script") ;r.type="text/javascript" ;r.integrity="sha384-+EO59vL/X7v6VE2s6/F4HxfHlK0nDUVWKVg8K9oUlvffAeeaShVBmbORTC2D3UF+" ;r.crossOrigin="anonymous";r.async=true ;r.src="https://cdn.amplitude.com/libs/amplitude-8.17.0-min.gz.js" ;r.onload=function(){if(!e.amplitude.runQueuedFunctions){ console.log("[Amplitude] Error: could not load SDK")}} ;var i=t.getElementsByTagName("script")[0];i.parentNode.insertBefore(r,i) ;function s(e,t){e.prototype[t]=function(){ this._q.push([t].concat(Array.prototype.slice.call(arguments,0)));return this}} var o=function(){this._q=[];return this} ;var a=["add","append","clearAll","prepend","set","setOnce","unset","preInsert","postInsert","remove"] ;for(var c=0;c<a.length;c++){s(o,a[c])}n.Identify=o;var u=function(){this._q=[] ;return this} ;var l=["setProductId","setQuantity","setPrice","setRevenueType","setEventProperties"] ;for(var p=0;p<l.length;p++){s(u,l[p])}n.Revenue=u ;var d=["init","logEvent","logRevenue","setUserId","setUserProperties","setOptOut","setVersionName","setDomain","setDeviceId","enableTracking","setGlobalUserProperties","identify","clearUserProperties","setGroup","logRevenueV2","regenerateDeviceId","groupIdentify","onInit","logEventWithTimestamp","logEventWithGroups","setSessionId","resetSessionId"] ;function v(e){function t(t){e[t]=function(){ e._q.push([t].concat(Array.prototype.slice.call(arguments,0)))}} for(var n=0;n<d.length;n++){t(d[n])}}v(n);n.getInstance=function(e){ e=(!e||e.length===0?"$default_instance":e).toLowerCase() ;if(!Object.prototype.hasOwnProperty.call(n._iq,e)){n._iq[e]={_q:[]};v(n._iq[e]) }return n._iq[e]};e.amplitude=n})(window,document); amplitude.getInstance().init("cc6eed4f3c003bad9732d1e833ded24d"); </script> <script> var eventProperties = { 'page': window.location.pathname }; amplitude.getInstance().logEvent('page:shown', eventProperties); </script>   <script> (function(){ window.ldfdr = window.ldfdr || {}; (function(d, s, ss, fs){ fs = d.getElementsByTagName(s)[0]; function ce(src){ var cs = d.createElement(s); cs.src = src; setTimeout(function(){fs.parentNode.insertBefore(cs,fs)}, 1); } ce(ss); })(document, 'script', 'https://lftracker.leadfeeder.com/lftracker_v1_4lZPGEjXb75gLpBk.js'); })(); </script>   <link href="https://fonts.googleapis.com/icon?family=Material+Icons" rel="stylesheet">   <meta name="robots" content="noodp, noydir" />   <script type="text/javascript"> _linkedin_partner_id = "1108970"; window._linkedin_data_partner_ids = window._linkedin_data_partner_ids || []; window._linkedin_data_partner_ids.push(_linkedin_partner_id); </script><script type="text/javascript"> (function(l) { if (!l){window.lintrk = function(a,b){window.lintrk.q.push([a,b])}; window.lintrk.q=[]} var s = document.getElementsByTagName("script")[0]; var b = document.createElement("script"); b.type = "text/javascript";b.async = true; b.src = "https://snap.licdn.com/li.lms-analytics/insight.min.js"; s.parentNode.insertBefore(b, s);})(window.lintrk); </script> <noscript> <img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=1108970&fmt=gif" /> </noscript>   <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-WTRZSJT" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>   <script> !function(f,b,e,v,n,t,s) {if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}; if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0'; n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t,s)}(window, document,'script', 'https://connect.facebook.net/en_US/fbevents.js'); fbq('init', '429425684450697'); fbq('track', 'OptionFive'); </script>  <meta property="og:title" content="Option Five | Podcast | Crema" /> <meta property="og:description" content="Option Five is a podcast about product & innovation teams. More specifically, it's an exploration of how these teams say yes and figure out the best way to create the future." /> </head><body><div data-collapse="medium" data-animation="default" data-duration="400" data-easing="ease" data-easing2="ease" role="banner" class="new-navbar _2 w-nav"><div class="padding-global nav _2 w-container"><a href="/" class="brand-2 _2 w-nav-brand"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5f238facc91bd64a3ea83d8e_crema-logo%201.svg" alt="crema logo" class="logo nav"/></a><nav role="navigation" class="desktop-nav w-nav-menu"><div class="navlink_wrapper"><a href="/expertise" class="nav-link w-nav-link">Expertise</a><div data-hover="true" data-delay="100" class="dropdown-2 w-dropdown"><div class="dropdown-nav w-dropdown-toggle"><div class="text-block-28">Industries</div><div class="icon-3 w-icon-dropdown-toggle"></div></div><nav class="dropdown-list---mobile w-dropdown-list"><a href="https://www.crema.us/industries/construction-software" class="dropdown-link w-dropdown-link">Construction</a><a href="https://www.crema.us/industries/cybersecurity-software-development" class="dropdown-link w-dropdown-link">Cybersecurity</a><a href="https://www.crema.us/industries/fintech-software-development" class="dropdown-link w-dropdown-link">Finance</a><a href="https://www.crema.us/industries/insurtech-software-development" class="dropdown-link w-dropdown-link">Insurance</a><a href="https://www.crema.us/industries/management-consulting-software-development" class="dropdown-link w-dropdown-link">Management consulting</a><a href="https://www.crema.us/industries/proptech-software-development" class="dropdown-link w-dropdown-link">Real estate</a></nav></div><a href="/case-study" class="nav-link w-nav-link">Case Studies</a><a href="/about-us" class="nav-link w-nav-link">About</a><div data-hover="true" data-delay="100" class="dropdown-2 w-dropdown"><div class="dropdown-nav w-dropdown-toggle"><div class="text-block-28">Content</div><div class="icon-3 w-icon-dropdown-toggle"></div></div><nav class="dropdown-list---mobile w-dropdown-list"><a href="https://www.crema.us/blog" class="dropdown-link w-dropdown-link">Blog</a><a href="https://peopleofproduct.substack.com/" target="_blank" class="dropdown-link w-dropdown-link">Podcast </a><a href="https://www.youtube.com/@Cremalab/videos" target="_blank" class="dropdown-link w-dropdown-link">Youtube</a></nav></div></div><div class="nav-link_primary_wrapper"><a href="/contact-us" class="nav-link contact w-nav-link">Get in touch</a></div><div class="button-wrapper nav hide"><a href="#" class="new-button small w-button">Let's Talk</a></div></nav><div class="tray-nav-links new newer"><a href="/contact-us" data-w-id="9735561b-cd47-f8ab-6789-e0f446709605" class="lets-talk-link-2 w-inline-block"><div class="lets-talk-nav-button">LET'S聽TALK</div></a><a data-w-id="9735561b-cd47-f8ab-6789-e0f446709608" href="#" class="full-nav-hamburger-wrapper-open w-inline-block"><div class="full-nav-hamburger-top-line"></div><div class="full-nav-hamburger-bottom-line"></div></a></div><div class="full-screen---nav small"><a href="/" class="tray-nav-brand new w-inline-block"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/60a671087474dc4a37e4e5b8_Asset%201crema-white.svg" loading="lazy" alt="Crema Logo" class="logo nav _10"/></a><div class="tray-links-left-nav top-margin-32 left-margin-20 right-margin-20"><a href="/expertise" class="nav-main-link heading-style-h3">Expertise</a><div data-hover="false" data-delay="0" class="nav-main-link mobile-dropdown w-dropdown"><div class="dropdown-toggle-mobile w-dropdown-toggle"><div class="icon-2 w-icon-dropdown-toggle"></div><div class="heading-style-h3 text-color-white">Industries</div></div><nav class="dropdown-list---mobile w-dropdown-list"><a href="https://www.crema.us/industries/cybersecurity-software-development" class="mobile-dropdown-list w-dropdown-link">Cybersecurity</a><a href="https://www.crema.us/industries/fintech-software-development" class="mobile-dropdown-list w-dropdown-link">Finance</a><a href="https://www.crema.us/industries/insurtech-software-development" class="mobile-dropdown-list w-dropdown-link">Insurance</a><a href="https://www.crema.us/industries/management-consulting-software-development" class="mobile-dropdown-list w-dropdown-link">Management consulting</a><a href="https://www.crema.us/industries/proptech-software-development" class="mobile-dropdown-list w-dropdown-link">Real estate</a></nav></div><a href="/case-study" class="nav-main-link heading-style-h3">Case Studies</a><a href="/about-us" class="nav-main-link heading-style-h3">About</a><a href="/insights" class="nav-main-link heading-style-h3">Insights</a><a href="/contact-us" class="nav-main-link heading-style-h3">Contact</a></div></div></div></div><div class="w-embed"><style> html { font-size: 1.0625rem; } @media screen and (max-width:1920px) { html { font-size: calc(0.8125rem + 0.20833333333333337vw); } } @media screen and (max-width:1440px) { html { font-size: calc(0.8126951092611863rem + 0.20811654526534862vw); } } @media screen and (max-width:479px) { html { font-size: calc(0.7494769874476988rem + 0.8368200836820083vw); } } </style></div><div data-w-id="e68ab05e-c06d-a64d-aebe-e221555f4e33" class="popup-wrapper div-block-4"><div id="consentPopup" class="cookie-notification-banner"><div class="white _16pt _14pt center">This website uses cookies to ensure you get the best experience on our website. <a href="https://www.crema.us/cookie-policy" target="_blank" class="white-link">Learn more</a><br/></div><a id="consentBtn" href="#" class="button white cookie-pop-up w-button">Got it!</a></div></div><div class="page-wrapper"><div class="podcast-hero"><div class="podcast-hero-container home"><div class="podcast-cover home"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/61dc423e9ac523a8bd003faa_Thumbnail.webp" alt="podcast artwork"/></div><div class="podcast-header-top hero"><h1>People of Product</h1><p>Digital products power our lives, but they wouldn鈥檛 exist without the expertise and passion of real people. This podcast brings together industry experts to have conversations beyond tech, tools, and process. We鈥檙e here to talk about the ROI of empowered teams. Listen as we discuss building, leading, equipping, and inspiring product teams to create transformational change within companies.<br/></p><div class="podcast-link-container"><a href="https://itunes.apple.com/us/podcast/option-five/id1455143856?mt=2" target="_blank" class="podcast-link-button w-inline-block"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5d93a213bdacc86c5562a5c6_US_UK_Apple_Podcasts_Listen_Badge_RGB.svg" height="40" width="120" alt="" class="podcast-button-image badge"/></a><a href="https://pca.st/podcast/26f352e0-20f1-0137-f265-1d245fc5f9cf" target="_blank" class="podcast-link-button w-inline-block"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5d93a333215c6ad1b1f665e1_pocketcasts_medium_dark.svg" height="30" width="120" alt="" class="podcast-button-image badge"/></a><a href="https://open.spotify.com/show/3BQo6GmMAVRcsaqmTz3gqg?si=F47fl1p0RcepiYoZn79oqA" target="_blank" class="podcast-link-button w-inline-block"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5d93a34ebdacc8259262b13d_spotify-podcast-badge-blk-grn-660x160.svg" height="30" width="120" alt="" class="podcast-button-image badge"/></a><a href="https://option5.simplecast.com/" target="_blank" class="podcast-link-button w-inline-block"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5d93a48bac9e944981857f41_Asset%201simplecast.svg" height="30" width="120" alt="listen on simplecast" class="podcast-button-image badge"/></a></div></div></div></div><div class="section-old full-width podcast-banner"><div class="section-old podcast-guests top"><h4 class="align-center">Previous guests</h4></div><div class="section-old podcast-guests"><div class="bio-container"><div class="guest-bio-picture"></div><h5 class="align-center">Todd Henry</h5><div class="p1 align-center">Founder |聽Author<br/>Listen to our episode with Todd <a href="https://www.crema.us/people-of-product/07" target="_blank" class="link dark">here.</a></div><div class="podcast-link-container social individual"><a href="https://twitter.com/toddhenry?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb50df096f5938177f5a_Twitter.svg" width="75" alt="Twitter" class="footer-social-image"/></a><a href="https://www.linkedin.com/in/toddhenry1" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb894c05612c3e2f2de4_LinkedIn.svg" width="75" alt="LinkedIn" class="footer-social-image"/></a></div></div><div class="bio-container"><div class="guest-bio-picture jeff"></div><h5 class="align-center">Jeff Gothelf</h5><div class="p1 align-center">Author | Coach |聽Consultant<br/>Listen to our episode with Jeff <a href="https://www.crema.us/people-of-product/12" target="_blank" class="link dark">here.</a></div><div class="podcast-link-container social individual"><a href="https://twitter.com/jboogie" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb50df096f5938177f5a_Twitter.svg" width="75" alt="Twitter" class="footer-social-image"/></a><a href="https://www.linkedin.com/in/gothelf/" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb894c05612c3e2f2de4_LinkedIn.svg" width="75" alt="LinkedIn" class="footer-social-image"/></a></div></div><div class="bio-container"><div class="guest-bio-picture aaron"></div><h5 class="align-center">Aaron Dignan</h5><div class="p1 align-center">Founder | Author<br/>Listen to our episode with Aaron <a href="https://www.crema.us/people-of-product/53" target="_blank" class="link dark">here.</a></div><div class="podcast-link-container social individual"><a href="https://twitter.com/aarondignan?lang=en" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb50df096f5938177f5a_Twitter.svg" width="75" alt="Twitter" class="footer-social-image"/></a><a href="https://www.linkedin.com/in/aarondignan/" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb894c05612c3e2f2de4_LinkedIn.svg" width="75" alt="LinkedIn" class="footer-social-image"/></a></div></div><div class="bio-container"><div class="guest-bio-picture richard"></div><h5 class="align-center">Richard Banfield</h5><div class="p1 align-center">VP of Design Transformation at InVision<br/>Listen to our episode with Richard <a href="https://www.crema.us/people-of-product/45" target="_blank" class="link dark">here.</a><br/></div><div class="podcast-link-container social individual"><a href="https://twitter.com/RMBanfield?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb50df096f5938177f5a_Twitter.svg" width="75" alt="Twitter" class="footer-social-image"/></a><a href="https://www.linkedin.com/in/richardbanfield/" target="_blank" class="podcast-link-button social w-inline-block"><img src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb894c05612c3e2f2de4_LinkedIn.svg" width="75" alt="LinkedIn" class="footer-social-image"/></a></div></div></div></div><div class="section-old bottom-margin-120"><div class="page-title-content-container"><h4><span class="pink"></span>Now hosted on <a href="https://peopleofproduct.substack.com/">Substack</a></h4></div><div class="podcast---latest-epidofe-wrapper w-dyn-list"><div role="list" class="collection-list-2 w-dyn-items"><div role="listitem" class="collection-item-6 w-dyn-item"><a href="/people-of-product/145-how-technology-is-transforming-the-construction-industry-ft-aaron-henderson" class="episode-link w-inline-block"><div class="podcast-header-photo lp"><img alt="podcast episode artwork" src="https://cdn.prod.website-files.com/5b6b50e79e9b6f7d0d3959a2/61dc413ca193828e402cc80a_Thumbnail.png"/></div></a><div class="podcast-content-block"><div class="podcast-header-info lp more-left-margin"><div class="text-block-9">February 19, 2024</div><h3>145: Tech Transforming Construction Industry (ft. Aaron Henderson)</h3><div>Technology is changing construction from planning to management. Aaron Henderson discusses attracting talent, market specialization, and choosing the right tech.</div><div class="podcast-embed"><div class="html-embed-6 w-embed w-iframe"><iframe height="50px" width="100%" frameborder="no" scrolling="no" seamless src="https://player.simplecast.com//6f48249b-78a5-46e8-8b67-feff7813736c?style=light "></iframe></div></div></div></div></div></div></div></div><div class="section-old"><div data-w-id="f674dbfd-7deb-1a30-1e35-117b085e1a61" class="podcast-episodes-block"></div><div class="podcast-collection-list-wrapper w-dyn-list"><div role="list" class="podcast-collection w-dyn-items"><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/145-how-technology-is-transforming-the-construction-industry-ft-aaron-henderson" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">February 19, 2024</div><h6>145: Tech Transforming Construction Industry (ft. Aaron Henderson)</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/144-number-one-role-of-product-manager-blake-reichenbach" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">February 5, 2024</div><h6>144: The Number One Role of a Product Manager (ft. Blake Reichenbach)</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/143-the-intersection-of-technology-and-playful-learning-ft-anna-jordan-douglass" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">December 11, 2023</div><h6>143: Technology Meets Playful Learning (ft. Anna Jordan-Douglass)</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/142-transforming-the-customer-experience-with-ai-ft-lamees-butt" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">November 13, 2023</div><h6>142: Transforming the Customer Experience with AI (ft. Lamees Butt)</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/141-mastering-customer-centric-product-management-ft-ryan-glasgow" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">October 9, 2023</div><h6>141: Mastering Customer-Centric Product Management (ft. Ryan Glasgow)</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/140" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">September 18, 2023</div><h6>140: Elevating E-Commerce: The Power of User-Centricity</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/139-ai-in-the-room-how-sembly-ai-listens-learns-and-transforms-meetings-ft-artem-koren" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">September 6, 2023</div><h6>139: AI in the Room: Sembly.ai Transforms Meetings (ft. Artem Koren)</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/138-navigating-the-product-launch-maze-with-ignitions-ai-platform-ft-karthik-suresh" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">August 21, 2023</div><h6>138: Navigating Product Launch with Ignition's AI Platform</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div><div role="listitem" class="collection-item-5 small w-dyn-item"><a href="/people-of-product/the-secret-sauce-behind-smartsuites-triumph" class="podcast-link small w-inline-block"><div class="podcast-content-block small-lp"><div class="text-block-9">August 9, 2023</div><h6>137: The Secret Sauce Behind SmartSuite's Triumph (ft. Jon Darbyshire)</h6></div><div class="new-button podcast-button"><div class="play-icon small"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5c6c49f60871043b8c939218_25226.webp" width="13" alt="play button" class="image-19"/></div><div class="text-block-8">Listen Now</div></div></a></div></div><div role="navigation" aria-label="List" class="w-pagination-wrapper top-margin-40"><a href="?433c1e46_page=2" aria-label="Next Page" class="w-pagination-next next-2"><div class="w-inline-block">Next</div><svg class="w-pagination-next-icon" height="12px" width="12px" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 12 12" transform="translate(0, 1)"><path fill="none" stroke="currentColor" fill-rule="evenodd" d="M4 2l4 4-4 4"></path></svg></a><link rel="prerender" href="?433c1e46_page=2"/></div></div></div><div id="footer-form" class="cta podcast-form hidden"><div class="section-old"><div class="podcast-form-columns w-row"><div class="w-col w-col-6 w-col-stack"><div class="content right-margin-40"><h3><span class="pink"></span>Interested in the show?</h3><p class="bottom-margin-16">We're always looking for new guests.聽Fill out this form and we'll get in touch with you as soon as possible. If you want to learn more, download our fact sheet below.</p><a data-w-id="fefe041f-2dd9-87a6-62de-d28e271e8882" href="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/603556ece4dd4262fc3e3bf9_PoP%20Fact%20Sheet%20(1).pdf" target="_blank" class="downloadable-asset-link top-margin-40 w-inline-block"><h5 class="assets-link">People of Product Fact Sheet</h5><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5ea73cd438904f14e9e65b0e_download.svg" width="34" style="opacity:1" alt="" class="download-icon"/></a></div></div><div class="w-col w-col-6 w-col-stack"><div class="w-form"><form id="wf-form-Podcast-Interest-Form" name="wf-form-Podcast-Interest-Form" data-name="Podcast Interest Form" method="get" class="podcast-form" data-wf-page-id="658076615f6083efac88064b" data-wf-element-id="fdcbf96b-2043-804f-04c6-6cbb701a2314"><label for="name" class="contact-field-label">Name</label><input class="contact-text-field w-input" maxlength="256" name="name" data-name="Name" placeholder="" type="text" id="name"/><div class="contact-form-row"><div class="form-field"><label for="Email-3" class="contact-field-label">Email address</label><input class="contact-text-field w-input" maxlength="256" name="Email" data-name="Email" placeholder="" type="email" id="Email-3" required=""/></div><div class="form-field"><label for="PHONE" class="contact-field-label">Phone number</label><input class="contact-text-field w-input" maxlength="256" name="PHONE" data-name="PHONE" placeholder="" type="tel" id="PHONE" required=""/></div></div><label for="email-2" class="contact-field-label">Message</label><textarea id="DETAILS" name="DETAILS" maxlength="5000" data-name="DETAILS" required="" placeholder="Example text" class="textarea w-input"></textarea><label class="w-checkbox checkbox-field bottom-margin-24"><div class="w-checkbox-input w-checkbox-input--inputType-custom checkbox"></div><input id="sign up for emails" name="sign-up-for-emails" data-name="sign up for emails" type="checkbox" style="opacity:0;position:absolute;z-index:-1"/><span for="sign-up-for-emails" class="checkbox-label dark w-form-label">Please keep me updated about Crema's services, offerings and upcoming events </span></label><input type="submit" data-wait="Please wait..." class="new-button w-button" value="Submit"/></form><div class="success-message w-form-done"><div>Thank you! Your submission has been received!</div></div><div class="w-form-fail"><div>Oops! Something went wrong while submitting the form.</div></div></div></div></div></div></div><div class="footer-new"><div data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3820" class="section_contact-cta _2 hide"><div data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3821" class="height-100"><div class="container_contact-footer"><div class="contact-mouse"></div><div class="bottom-margin-64"><h2 data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3825" class="top-margin-40">Let's build something exceptional together</h2></div><div data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3827" class="contact-button-wrapper"><div class="embed_uxaudit-typeform w-embed w-script"><div data-tf-live="01J3DE5QQV53V023XHE3MMA666"></div><script src="//embed.typeform.com/next/embed.js"></script></div></div></div></div></div><div><div class="footer_background-top"></div><div class="cta_container_new"><div class="cta_text"><h2 data-w-id="b3ab5e44-b138-4ecf-9a88-3c34d121950e" class="text-color-white">Let's build something exceptional together</h2></div><div data-w-id="b3ab5e44-b138-4ecf-9a88-3c34d1219510" class="cta_button-wrapper"><div class="embed_uxaudit-typeform w-embed w-script"><div data-tf-live="01J3DE5QQV53V023XHE3MMA666"></div><script src="//embed.typeform.com/next/embed.js"></script></div></div><div class="floating-cta_background-box"><div class="w-embed"><style> .box:hover{ transition: all 0s; } </style></div><div class="box-wrapper"><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div><div class="box"></div></div></div></div></div><div data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3829" class="section_contact-cta _2 hide"><div class="footer_background-top"></div><div data-w-id="1588220a-7081-3842-4b36-81943f48f404" class="section_contact-cta"><div data-w-id="7ea1567e-eabb-0609-bd12-e93ae73b1432" class="height-100"><div class="container_contact-footer"><div class="contact-mouse"></div><div class="bottom-margin-64"><h2>Let's build something exceptional together</h2></div><div data-w-id="697b1c4a-984d-bd7d-ba83-e32872f01e6a" class="contact-button-wrapper"><div class="embed_uxaudit-typeform w-embed w-script"><div data-tf-live="01J3DE5QQV53V023XHE3MMA666"></div><script src="//embed.typeform.com/next/embed.js"></script></div></div></div></div></div></div><div class="padding-global top-and-bottom-padding-80"><div class="footer-grid-2"><div id="w-node-_73b8322c-cd8d-4ce3-96e7-ef62c00a382d-c00a381f" class="flex-vertical"><a href="/" data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a382e" class="footer-link-wrapper-copy w-inline-block"><img src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/5f238facc91bd64a3ea83d8e_crema-logo%201.svg" width="100" alt=""/></a><div data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3830" class="flex-vertical"><a href="https://www.google.com/maps/dir//crema+lab/data=!4m6!4m5!1m1!4e2!1m2!1m1!1s0x87c0f042470498df:0x19873ccfe464b822?ved=2ahUKEwiW3tHG7aLgAhUJ1qwKHRoaB-oQ9RcwEHoECAYQEA" target="_blank" class="footer_link">2101 Broadway Blvd, Suite 11 <br/>Kansas City, Missouri</a><a href="mailto:hello@crema.us?subject=Hi%20Crema!" class="footer_link">hello@crema.us</a></div></div><div data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3835" class="flex-vertical"><div class="new-footer-link"><div>Company</div></div><a href="/about-us" class="footer_link">About</a><a href="/expertise" class="footer_link">Expertise</a><a href="/case-study" class="footer_link">Work</a><a href="/careers" class="footer_link">Careers</a><a href="/venture-lab" class="footer_link">The Lab</a></div><div id="w-node-_73b8322c-cd8d-4ce3-96e7-ef62c00a384d-c00a381f" data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a384d" class="flex-vertical"><a href="/expertise" class="new-footer-link w-inline-block"><div>Expertise</div></a><a href="/expertise/software-development" class="footer_link">Software Development</a><a href="/expertise/product-management" class="footer_link">Product Management &聽Strategy</a><a href="/expertise/design" class="footer_link">Design</a><a href="/expertise/exploratory" class="footer_link">Exploratory Services</a><a href="/services/ux-audit" class="footer_link">UX Audits</a><a href="/services/product-team-assessments" class="footer_link">Product Team Assessments</a><a href="/services/technical-assessment" class="footer_link">Technical Assessments</a></div><div data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3843" class="flex-vertical"><a href="/insights" class="new-footer-link w-inline-block"><div>Insights</div></a><a href="https://www.youtube.com/channel/UC1T23xzbsuKiU2s8aado4Vg?sub_confirmation=1" target="_blank" class="footer_link">Videos</a><a href="/blog" class="footer_link">Blog</a><a href="/people-of-product" aria-current="page" class="footer_link w--current">Podcast</a></div><div id="w-node-_73b8322c-cd8d-4ce3-96e7-ef62c00a385d-c00a381f" class="footer-social-information inverse"><a href="https://www.linkedin.com/company/cremalab" target="_blank" class="footer-social-link w-inline-block"><img width="75" src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb894c05612c3e2f2de4_LinkedIn.svg" alt="LinkedIn" class="footer-social-image"/></a><a href="https://twitter.com/cremalab" target="_blank" class="footer-social-link w-inline-block"><img width="75" src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb50df096f5938177f5a_Twitter.svg" alt="Twitter" class="footer-social-image"/></a><a href="https://www.instagram.com/cremalab/" target="_blank" class="footer-social-link w-inline-block"><img width="75" src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb83c07fdf522a40c302_Instagram.svg" alt="Instagram" class="footer-social-image"/></a><a href="https://www.facebook.com/CremaLab/" target="_blank" class="footer-social-link w-inline-block"><img width="75" src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb722229cc13606b15d0_Facebook.svg" alt="Facebook" class="footer-social-image"/></a><a href="https://github.com/cremalab" target="_blank" class="footer-social-link w-inline-block"><img width="75" src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb6b59881089218596d1_Github.svg" alt="GitHub" class="footer-social-image"/></a><a href="https://medium.com/ideas-by-crema/latest" target="_blank" class="footer-social-link w-inline-block"><img width="75" src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb54b010bb8d7ee7a32f_Medium.svg" alt="Medium" class="footer-social-image"/></a><a href="https://www.youtube.com/channel/UC1T23xzbsuKiU2s8aado4Vg" target="_blank" class="footer-social-link w-inline-block"><img width="75" src="https://cdn.prod.website-files.com/58cfdfd0ffb625442ad59439/58cffb3db010bb8d7ee7a324_Youtube.svg" alt="Youtube" class="footer-social-image"/></a></div><div id="w-node-_73b8322c-cd8d-4ce3-96e7-ef62c00a386c-c00a381f" class="divider light"></div><div id="w-node-_73b8322c-cd8d-4ce3-96e7-ef62c00a386d-c00a381f" class="footer-form-container"><h6>Stay in the loop</h6><div id="footer-form" class="contact-form bottom-margin-0 w-form"><div class="text-size-small text-color-secondary bottom-margin-16">Subscribe to our weekly newsletter of specially-curated content</div><form id="loop-email-footer" name="wf-form-Footer-Form" data-name="Footer Form" method="post" data-w-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3873" class="flex-vertical align-left" data-wf-page-id="658076615f6083efac88064b" data-wf-element-id="73b8322c-cd8d-4ce3-96e7-ef62c00a3873"><div class="flex-horizontal width-100"><input class="contact-form footer-input right-margin-16 w-input" maxlength="256" name="Email-2" data-name="Email 2" placeholder="Email" type="email" id="Email-2" required=""/><input type="submit" data-wait="Signing up..." class="button footer w-button" value="Sign up"/></div><div class="w-form-formrecaptcha recaptcha g-recaptcha g-recaptcha-error g-recaptcha-disabled g-recaptcha-invalid-key"></div></form><div class="success-message-4 w-form-done"><div class="paragraph-small align-text-left">You're on the list. You'll receive one email a week (nothing more). Unsubscribe anytime. </div></div><div class="form-error top-margin-16 w-form-fail"><div class="paragraph-small text-color-white text-left-align">Whoops!聽Please try again. Make sure your name and address are valid.</div></div></div></div><div id="w-node-_73b8322c-cd8d-4ce3-96e7-ef62c00a387c-c00a381f" class="disclaimer-link-container align-right align-top"><div class="footer_link no-hover">All rights reserved 漏 2025</div><a href="/privacy-policy" class="footer_link">Privacy policy</a><a href="/terms-of-use" class="footer_link">Terms of use</a></div></div></div><div class="footer_background"></div></div></div><script src="https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=5b6b50e79e9b6f5948395973" type="text/javascript" integrity="sha256-9/aliU8dGd2tb6OSsuzixeV4y/faTqgFtohetphbbj0=" crossorigin="anonymous"></script><script src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/js/crema-21.schunk.f5f5ebbc3e306ace.js" type="text/javascript"></script><script src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/js/crema-21.schunk.7be5aae74cfbe1c8.js" type="text/javascript"></script><script src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973/js/crema-21.23ee3306.05748f6dd3be5975.js" type="text/javascript"></script> <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-M9V8FLL" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>   <script type='text/javascript'> var popup = document.getElementById('consentPopup'); var alreadyLoaded = window.localStorage.getItem('fbGrantConsent') === 'true'; //Show the consent banner if consent is not granted, hide it if consent is already granted. if (alreadyLoaded) { popup.style.display = 'none'; fbq('consent', 'grant'); } else { popup.style.display = 'flex'; } //Grant consent and store it in localStorage of the browser var consentBtn = document.getElementById('consentBtn'); consentBtn.addEventListener("click", function() { window.localStorage.setItem('fbGrantConsent', 'true'); fbq('consent', 'grant'); console.log("consent set"); }); </script>  <script type="text/javascript"> _linkedin_partner_id = "1108970"; window._linkedin_data_partner_ids = window._linkedin_data_partner_ids || []; window._linkedin_data_partner_ids.push(_linkedin_partner_id); </script><script type="text/javascript"> (function(l) { if (!l){window.lintrk = function(a,b){window.lintrk.q.push([a,b])}; window.lintrk.q=[]} var s = document.getElementsByTagName("script")[0]; var b = document.createElement("script"); b.type = "text/javascript";b.async = true; b.src = "https://snap.licdn.com/li.lms-analytics/insight.min.js"; s.parentNode.insertBefore(b, s);})(window.lintrk); </script> <noscript> <img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=1108970&fmt=gif" /> </noscript> <script type="text/javascript"> _linkedin_partner_id = "1108970"; window._linkedin_data_partner_ids = window._linkedin_data_partner_ids || []; window._linkedin_data_partner_ids.push(_linkedin_partner_id); </script><script type="text/javascript"> (function(l) { if (!l){window.lintrk = function(a,b){window.lintrk.q.push([a,b])}; window.lintrk.q=[]} var s = document.getElementsByTagName("script")[0]; var b = document.createElement("script"); b.type = "text/javascript";b.async = true; b.src = "https://snap.licdn.com/li.lms-analytics/insight.min.js"; s.parentNode.insertBefore(b, s);})(window.lintrk); </script> <noscript> <img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=1108970&fmt=gif" /> </noscript><script src="https://cdn.prod.website-files.com/5b6b50e79e9b6f5948395973%2F6470f5217e03b0faa8a404de%2F65f4aa79dc35c4c4bdda13a2%2Fhs_trackcode_23748758-1.0.6.js" type="text/javascript"></script><script src="https://hubspotonwebflow.com/assets/js/form-124.js" type="text/javascript" integrity="sha384-bjyNIOqAKScdeQ3THsDZLGagNN56B4X2Auu9YZIGu+tA/PlggMk4jbWruG/P6zYj" crossorigin="anonymous"></script></body></html>