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data-layer-subcategory="partner" data-layer-region="profile card| Aamer Baig" data-layer-subcategory2="LinkedIn" data-layer-text="Share this profile on LinkedIn"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mdc-c-icon--radial___y3csX_8032924 mdc-c-icon--size-xl___3BEee_8032924 mdc-c-icon--primary mck-linkedin-thin-icon"></span><span class="mdc-c-link__label___Pfqtd_8032924">LinkedIn</span></a></div></div></div></div></div><div class="mck-o-container"><div class="mck-o-container--wrapped mck-o-container--mobile-spacing"><div class="mdc-o-container__body Profile_mck-c-profile__wrapper__BqMov"><div class="Profile_mck-c-profile__container-main__rUO05"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924 mdc-c-heading--title___5qyOB_8032924 mdc-c-heading--border___K8dj3_8032924"></h2><div class="mdc-o-content-body Profile_mck-c-profile__content-body__r8B5S"><p>Aamer leads McKinsey鈥檚 work in technology in North America, helping business and technology leaders transform their organizations. By accelerating adoption of technology and cutting-edge management practices, and by skilling-up the technology talent to adapt and thrive in a rapidly evolving environment, Aamer helps tech-enable clients for the future.聽He also leads聽our digital client-service work for advanced industries, which includes aerospace and defense, automotive and assembly, and industrials and electronics.</p> <p>Aamer has more than two decades of experience helping clients use digital technologies to drive innovation, transform customer experience, and improve productivity, while also building the organizational capabilities that create and sustain long-term impact and resilience. Aamer is passionate about helping clients grow their Digital Quotient and partnering with industrial clients to build and strengthen their software-and-services franchises.</p> <p>Some examples of Aamer鈥檚 recent client work include the following:</p> <ul> <li>Enterprise-wide transformation of a global industrial player, including analytics-driven commercial excellence, new digital capabilities, improvement in operations, and a new operating model</li> <li>Digital transformation of a global industrial services company, including digital commerce, marketing, marketplace, and analytics-enabled sales efforts</li> <li>Development and scale-up of a new software business for a leading industrial automation and equipment provider</li> <li>Advanced-analytics transformation of a manufacturing company, including creation of a public cloud environment; agile delivery of lighthouse use cases; development of analytics capabilities across the organization, including senior management; and establishing a flexible governance model</li> <li>Development and delivery of a multiyear digital-and-analytics transformation program for a global industrial organization, including creation of a target architecture, launch, and scale-up of a new delivery organization, and delivery of digital-driven growth and productivity initiatives</li> <li>Advanced鈥揳nalytics driven overhaul of a major electronics-and-tech company鈥檚 R&D program to improve effectiveness and win rate</li> <li>Transformation and turnaround of a fully digital marketplace, including complete a technology overhaul to reduce costs by one-third, improved pricing, implementation of agile marketing, and establishing an analytics-driven customer-retention program</li> </ul></div><div class="Profile_mck-c-profile__area-a__YIGXu container-placeholder mdc-u-grid mdc-u-grid-gutter-lg"></div></div><div class="Profile_mck-c-profile__sidebar-wrapper__E52KM"><div class="container-sidebar mdc-u-grid mdc-u-grid-gutter-xxl"><button 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class="mdc-c-link___lBbY1_8032924"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mdc-c-icon--size-xs___g8-q5_8032924 mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_8032924">McKinsey Digital</span></a></li><li><a data-component="mdc-c-link" href="/industries/public-sector/how-we-help-clients" class="mdc-c-link___lBbY1_8032924"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mdc-c-icon--size-xs___g8-q5_8032924 mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_8032924">Public Sector</span></a></li><li><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients" class="mdc-c-link___lBbY1_8032924"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mdc-c-icon--size-xs___g8-q5_8032924 mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_8032924">Automotive & Assembly</span></a></li></ul></div></div></div></div></div><div class="mdc-o-content-body Profile_mck-c-profile__content-body__r8B5S Profile_mck-c-profile__additional-body__hv_Ft"><h3>Published work</h3> <p>“<a href="/industries/financial-services/our-insights/unlocking-value-from-technology-in-banking-an-investor-lens">Unlocking value from technology in banking: An investor lens</a>,” McKinsey & Company, December 2023</p> <h3>Past experience</h3> <p><strong>Diamond Management & Technology Consultants</strong><br /> Managing partner, financial services practice</p> <p><strong>American Management Systems (now CGI)</strong><br /> Consultant</p> <h3>Education</h3> <p><strong>Carnegie Mellon University</strong><br /> MBA</p> <p><strong>University of Texas at Austin</strong><br /> BBA, management information systems</p></div></div><div class="mdc-u-grid mdc-u-grid-gutter-xl mdc-u-mt-5"><div><h3 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924 mdc-c-heading--title___5qyOB_8032924 mdc-c-heading--border___K8dj3_8032924"></h3><div class="mdc-u-grid mdc-u-grid-gutter-xxl mdc-u-grid-col-1 mdc-u-grid-col-md-2 mdc-u-grid-col-lg-4"><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/new-years-resolutions-for-tech-in-2025" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="Hand holding sparkler behind 2025 sign" src="/~/media/mckinsey/business%20functions/mckinsey%20digital/our%20insights/new%20years%20resolutions%20for%20tech%20in%202025/2025-tech-resolutions-1536x1536-v2.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Commentary</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/new-years-resolutions-for-tech-in-2025" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>New Year’s resolutions for tech in 2025</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">January 06, 2025</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/industries/financial-services/our-insights/unlocking-value-from-technology-in-banking-an-investor-lens" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="Rube Goldberg Machine" src="/~/media/mckinsey/industries/financial%20services/our%20insights/unlocking%20value%20from%20technology%20in%20banking%20an%20investor%20lens/unlocking-value-108007040-thumb-1536x1536.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/industries/financial-services/our-insights/unlocking-value-from-technology-in-banking-an-investor-lens" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>Unlocking value from technology in banking: An investor lens</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">October 23, 2024</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/a-new-dawn-for-the-technology-officer" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="A digitized executive chair exists in a futuristic digital space, where everything is interconnected and illuminated by tiny specks of light." src="/~/media/mckinsey/business%20functions/mckinsey%20digital/our%20insights/a%20new%20dawn%20for%20the%20technology%20officer/qweb_new-dawn-technology-officer_1536x1536.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article - McKinsey Quarterly</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/a-new-dawn-for-the-technology-officer" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>A new dawn for the technology officer</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">September 11, 2024</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/moving-past-gen-ais-honeymoon-phase-seven-hard-truths-for-cios-to-get-from-pilot-to-scale" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="One large blue ball in mid air above many smaller blue, green, purple and white balls" src="/~/media/mckinsey/business%20functions/mckinsey%20digital/our%20insights/moving%20past%20gen%20ais%20honeymoon%20phase%20seven%20hard%20truths%20for%20cios/thumb-gettyimages-1551147077.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/moving-past-gen-ais-honeymoon-phase-seven-hard-truths-for-cios-to-get-from-pilot-to-scale" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>Moving past gen AI’s honeymoon phase: Seven hard truths for CIOs to get from pilot to scale</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">May 13, 2024</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/technologys-generational-moment-with-generative-ai-a-cio-and-cto-guide" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="Digital generated image of abstract blue wave swirl flowing turbulent against grey background." src="/~/media/mckinsey/business%20functions/mckinsey%20digital/our%20insights/technologys%20generational%20moment%20with%20generative%20ai%20a%20cio%20and%20cto%20guide/thumb-gettyimages-1470777844.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/technologys-generational-moment-with-generative-ai-a-cio-and-cto-guide" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>Technology’s generational moment with generative AI: A CIO and CTO guide</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">July 11, 2023</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/breaking-technical-debts-vicious-cycle-to-modernize-your-business" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="Ice burst - stock photo" src="/~/media/mckinsey/business%20functions/mckinsey%20digital/our%20insights/breaking%20technical%20debts%20vicious%20cycle%20to%20modernize%20your%20business/thumb-gettyimages-1313890680.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/breaking-technical-debts-vicious-cycle-to-modernize-your-business" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>Breaking technical debt’s vicious cycle to modernize your business</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">April 25, 2023</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/the-cio-agenda-for-the-next-12-months-six-make-or-break-priorities" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="The CIO agenda for the next 12 months: Six make-or-break priorities" src="/~/media/mckinsey/business%20functions/mckinsey%20digital/our%20insights/the%20cio%20agenda%20for%20the%20next%2012%20months%20six%20make%20or%20break%20priorities/standard-cio-agenda-article.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/capabilities/mckinsey-digital/our-insights/the-cio-agenda-for-the-next-12-months-six-make-or-break-priorities" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>The CIO agenda for the next 12 months: Six make-or-break priorities</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">November 01, 2021</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start PublishedWork_mck-c-published-work__item__jbQFr GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/industries/industrials-and-electronics/our-insights/the-industrial-ceos-plan-for-the-digital-recovery" class="mdc-c-link___lBbY1_8032924"><picture data-component="mdc-c-picture"><img alt="For advanced industrials, the recovery is digital" src="/~/media/mckinsey/industries/advanced%20electronics/our%20insights/the%20industrial%20ceos%20plan%20for%20the%20digital%20recovery/digital-road-to-recovery-1536x1536.jpg?cq=50&mw=767&car=42:25&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924 mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_8032924"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_8032924"><a data-component="mdc-c-link" href="/industries/industrials-and-electronics/our-insights/the-industrial-ceos-plan-for-the-digital-recovery" class="mdc-c-link-heading___Zggl8_8032924 mdc-c-link-heading--with-icon___ssPll_8032924 mdc-c-link___lBbY1_8032924"><span>The industrial CEO’s plan for the digital recovery</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_8032924 mck-arrow-right-fat-icon mdc-u-ts-9 mdc-c-heading__icon___TbFKK_8032924"></span></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_8032924 mdc-u-ts-9"><div class="mck-u-links-inline mck-c-generic-item__description">November 09, 2020</div></div></div></div></div></div><div class="mdc-u-align-center mdc-u-mt-5"><button data-component="mdc-c-button" aria-label="" type="button" id="button_id" class="mdc-c-button___U4iY2_8032924 mdc-c-button--primary___Ed-lT_8032924 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