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class="sr-only">Spotify</span> <i class="fa-brands fa-spotify" aria-hidden="true"></i> </a> </li><li class="tiktok"> <a href="https://www.tiktok.com/@befamilyit" target="_blank" rel="noreferrer" title="Seguici su TikTok" aria-label="Seguici su TikTok"> <span class="sr-only">TikTok</span> <i class="fa-brands fa-tiktok" aria-hidden="true"></i> </a> </li></ul></div></div></div></section> </header><div> <div id="viewport"> <div id="smooth-wrapper" class="scroll-wrapper"> <div id="smooth-content"> <section id="proj_head" class="bg-overlay elementor-section" style="background-image: -webkit-gradient(linear, left top, left bottom, from(transparent), to(#262c3a)), url('https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Hamburger.jpg'); background-image: -webkit-linear-gradient(top, transparent, #262c3a), url('https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Hamburger.jpg'); background-image: -moz-linear-gradient(top, transparent, #262c3a), url('https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Hamburger.jpg'); background-image: -ms-linear-gradient(top, transparent, #262c3a), url('https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Hamburger.jpg'); background-image: -o-linear-gradient(top, transparent, #262c3a), url('https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Hamburger.jpg'); background-image: linear-gradient(top, transparent, #262c3a), url('https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Hamburger.jpg');"> <div class="head-container"> <div id="nome_progetto" class="fadeInUp brunch">Brunch</div><div class="meta_progetto"> <span class="proj-meta anno">2018</span> <span class="proj-meta divider"></span> <span class="proj-meta proj-categoria">Branding</span></div></div></section> <section id="proj_cont" class="boxed elementor-section"> <div id="carat"> America on your hands</div><div id="proj_desc"> <p><b>Il Cliente<br /> </b><span style="font-weight: 400;">Brunch 猫 un locale nel centro di Mestre specializzato in brunch, frequentato da giovani e famiglie.聽聽</span></p> <p><b>L鈥橭biettivo<br /> </b><span style="font-weight: 400;">Progettazione della nuova brand identity e identit脿 visiva.聽</span></p> <p><b>La Soluzione<br /> </b><span style="font-weight: 400;">L鈥檌mmaginario americano 猫 stato la fonte ispiratrice del progetto, in particolare la tipografia delle iconiche insegne a neon e lightbox. In queste applicazioni, la font 猫 solitamente condensed. Da qui 猫 iniziata la nostra ricerca e la scelta 猫 ricaduta sul Barlow, modificato all鈥檕ccorrenza per ottenere un carattere pi霉 slanciato e monospaziato.</span></p> <p><span style="font-weight: 400;">Il payoff 芦America on your hands禄 racchiude la promessa del locale di far vivere l鈥檈sperienza del vero brunch americano, con piatti divertenti, gustosi e colorati. La ricchezza cromatica 猫 stata trasposta anche nell鈥檌dentit脿 visiva dinamica, mantenendo al contempo primario l鈥檌mmaginario, altrettanto vivace, dei neon luminosi. Le macchie di salsa sono diventate l鈥檈lemento grafico protagonista e, assieme alle citazioni ironiche sulle tovagliette, hanno trasmesso l鈥檃nimo giocoso e spassoso del locale.</span></p></div></section> <section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Paper.jpg" loading="lazy" alt="Brunch Paper"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Dynamic.-Logo.gif" loading="lazy" alt="Brunch Dynamic Logo"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Business-Card-Pattern.jpg" loading="lazy" alt="Brunch Business Card Pattern"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="bf-carousel proj_section carousel elementor-section"><img class="carousel-image" src="https://www.befamily.it/wp-content/uploads/2021/03/Ketchup_03.jpg" alt="Brunch macchie ketchup"/><img class="carousel-image" src="https://www.befamily.it/wp-content/uploads/2021/03/Ketchup_02.jpg" alt="Brunch macchie ketchup"/><img class="carousel-image" src="https://www.befamily.it/wp-content/uploads/2021/03/Ketchup_04.jpg" alt="Brunch macchie ketchup"/><img class="carousel-image" src="https://www.befamily.it/wp-content/uploads/2021/03/Ketchup_01.jpg" alt="Brunch macchie ketchup"/></section> <div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Logo.jpg" loading="lazy" alt="Brunch Logo"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Business-Card.jpg" loading="lazy" alt="Brunch Business Card"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Tshirt.jpg" loading="lazy" alt="Brunch Tshirt"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch_Logo_BG.jpg" loading="lazy" alt="Brunch Logo 3D"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Tovaglia-05.jpg" loading="lazy" alt="Brunch Tovaglia 05"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Food-Paper-Pattern.jpg" loading="lazy" alt="Brunch Food Paper Pattern"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Coaster.jpg" loading="lazy" alt="Brunch Coaster"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Tovaglia-01.jpg" loading="lazy" alt="Brunch Tovaglia 01"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Tovaglia-03.jpg" loading="lazy" alt="Brunch Tovaglia 03"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Tovaglia-02.jpg" loading="lazy" alt="Brunch Tovaglia 02"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Tovaglia-04.jpg" loading="lazy" alt="Brunch Tovaglia 04"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Hamburger.jpg" loading="lazy" alt="Brunch Hamburger"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2018/03/Instagram-Repost-Brunch.jpg" loading="lazy" alt="Post Instagram tovagliette Brunch"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_two_cont box_marg elementor-section"> <div class="img_col ic_one"><img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Food-Paper.jpg" loading="lazy" alt="Brunch Food Paper"/></div><div class="img_col ic_two"><img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Riservato.jpg" loading="lazy" alt="Brunch Riservato"/></div></section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Stationery.jpg" loading="lazy" alt="Brunch Stationery"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_two_cont box_marg elementor-section"> <div class="img_col ic_one"><img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Menu-Detail.jpg" loading="lazy" alt="Brunch Menu Detail"/></div><div class="img_col ic_two"><img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Menu-Back.jpg" loading="lazy" alt="Brunch Menu Back"/></div></section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Menu-Open.jpg" loading="lazy" alt="Brunch Menu Open"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section img_cont box_marg elementor-section"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Shopper.jpg" loading="lazy" alt="Brunch Shopper"/> </section><div class="spacer elementor-section" style="min-height: 80px" role="none"></div><section class="proj_section full_img_cont elementor-section section--bg"> <img src="https://www.befamily.it/wp-content/uploads/2021/03/Brunch-Stationery-01.jpg" loading="lazy" alt="Brunch Stationery 01"/> </section></section> <section class="next-project elementor-section section--bg"> <div class="np-cont"> <div class="next-left"> <h3 class="np">Prossimo progetto</h3> <a class="next-title quokkafit" rel="next" href="https://www.befamily.it/progetti/quokkafit/" title="QuokkaFit">QuokkaFit</a></div><div class="next-right"> <a class="next-title" rel="next" href="https://www.befamily.it/progetti/quokkafit/" 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