Less is More

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There's a threat of recession looming this year because of the cumulative effects of the global pandemic followed by Russia's invasion of Ukraine. This is not the first global recession the world has seen, and it won't be the last. Companies have bounced back from economic recessions before and will continue to do so.</p> <p class="font16"> What differentiates such companies from those that don't survive in the face of unpredictable forces? </p> <h2 class="font22 font-weight-bold">Secret Sauce to Navigating through Uncertainties</h2> <p class="font16">Should you switch to survival mode and double down on your Business-as-usual (BAU) or focus on your investments and prepare alternative growth scenarios by unlocking resources in existing markets?</p> <p class="font16"><i>The key here is to narrow down your focus to LESS markets/opportunities to get MORE growth and profitability out of them.</i></p>  </div> </div> <div class=" white-bg p-4 shadow my-4"> <div class="row d-flex align-items-center"> <div class="col-12 col-md-9"> <h2 class="font22 font-weight-bold mb-4">According to MarketsandMarkets research, the B2B economy will witness $25 trillion of disruptive revenue opportunities by the end of this decade and will comprise these LESS opportunities.</h2> <button class="btn btn-primary btn-lg let_connect" data-toggle="modal" data-target="#KSModal">Let's connect</button> </div> <div class="col-12 col-md-3"> <img src="/assets/images/Thought-leadership/less_More_searchbg.jpg" class="w-100" alt=""> </div> </div> </div> <div id="carouselExampleControls" class="carousel slide" data-ride="carousel"> <div class="carousel-inner"> <div class="carousel-item active"> <div class="row">  <div class="col-md-4 col-12"> <div class="box-wrap blue-bg"> <img src="/assets/images/Thought-leadership/less_More_1.jpg" alt=""> <h2>Aerospace & Defense</h2> <ul> <li>Telemetry - $262</li> <li>Homeland Security & Emergency Management - $235</li> <li>Drone Defense Systems - $108</li> <li>Small Satellite Services - $106</li> <li>Aviation Asset Management - $59</li> <li>Unmanned Aerial Vehicle - $31</li> <li>Aerostructures - $26</li> <li>Avionics - $20</li> <li>Drone Logistics & Transport - $14.7</li> </ul> </div> </div> <div class="col-md-4 col-12"> <div class="box-wrap green-bg"> <img src="/assets/images/Thought-leadership/less_More_2.jpg" alt=""> <h2>Food & Beverage, Agriculture</h2> <ul> <li>Nutraceutical Products - $127</li> <li>Food Fortifying Agents - $95</li> <li>Eco-friendly Food Packaging - $80</li> <li>Cannabis - $64</li> <li>Specialty Food Ingredients - $46</li> <li>Commercial Greenhouse - $23</li> <li>Clean Label Ingredients - $16</li> <li>Dairy Alternatives - $16</li> <li>Plant Based Beverages - $12</li> <li>Biologicals - $10</li> </ul> </div> </div> <div class="col-md-4 col-12"> <div class="box-wrap dblue-bg"> <img src="/assets/images/Thought-leadership/less_More_3.jpg" alt=""> <h2>Chemicals & Materials, Packaging, Construction, Mining & Minerals</h2> <ul> <li>EV Polymers - $135</li> <li>Sustainable Packaging - $134</li> <li>Self Healing Materials - $66</li> <li>Precast Concrete - $46</li> <li>Returnable Packaging - $37</li> <li>Transportation Composites - $30</li> <li>Battery Materials - $28</li> <li>Modular Construction - $28</li> <li>Antimicrobial Plastics - $25</li> <li>Water Treatment Chemicals - $22</li> </ul> </div> </div> </div> </div> <div class="carousel-item"> <div class="row"> <div class="col-md-4 col-12"> <div class="box-wrap dorg-bg"> <img src="/assets/images/Thought-leadership/less_More_5.jpg" alt=""> <h2>Automotive & Transportation</h2> <ul> <li>Smart Fleet Management - $200</li> <li>Car Safety - $106</li> <li>Connected Car Devices - $64</li> <li>EV Battery - $57</li> <li>Telematics Solutions - $38</li> <li>E-bike - $33</li> <li>Automotive Lightweight Material - $32</li> <li>Automotive Software - $23</li> <li>ADAS - $21</li> <li>Electric Off-highway Vehicles - $14</li> </ul> </div> </div> <div class="col-md-4 col-12"> <div class="box-wrap vol-bg"> <img src="/assets/images/Thought-leadership/less_More_6.jpg" alt=""> <h2>Energy & Power</h2> <ul> <li>Digital Utility - $175</li> <li>Waste Management - $119</li> <li>Hydrogen Generation - $78</li> <li>Distributed Generation - $67</li> <li>Smart Grid - $60</li> <li>Energy as a Service - $43</li> <li>Blockchain in Energy - $38</li> <li>Offshore Wind - $25</li> <li>Enhanced Oil Recovery - $17</li> <li>Residential Energy Storage - $17</li> <li>Hydraulic Fracturing - $15</li> <li>Grid Scale Battery - $11</li> </ul> </div> </div> <div class="col-md-4 col-12"> <div class="box-wrap red-bg"> <img src="/assets/images/Thought-leadership/less_More_7.jpg" alt=""> <h2>Semiconductor & Electronics</h2> <ul> <li>3D and 4D Technology - $283</li> <li>Device-as-a-Service - $253</li> <li>Non-Volatile Memory Express - $154</li> <li>Wearable Technology - $150</li> <li>Smart Manufacturing - $110</li> <li>AR and VR - $85</li> <li>HVAC Systems - $74</li> <li>Mobile Robots - $67</li> <li>Industrial Control & Factory Automation - $64</li> <li>Smart Home - $54</li> <li>Semiconductor Manufacturing - $54</li> </ul> </div> </div> </div> </div> <div class="carousel-item"> <div class="row"> <div class="col-md-4 col-12"> <div class="box-wrap red-bg"> <img src="/assets/images/Thought-leadership/less_More_8.jpg" alt=""> <h2>Information & Communications Technology </h2> <ul> <li>IoT - $1012</li> <li>Digital Transformation - $727</li> <li>Cloud Computing - $502</li> <li>Smart Cities - $416</li> <li>Social CRM - $293</li> <li>Artificial Intelligence - $251</li> <li>5G Services - $180</li> <li>Software Defined Anything - $172</li> <li>Affective Computing - $153</li> <li>Hyperscale Data Center - $142</li> <li>Cybersecurity - $128</li> <li>Big Data - $111</li> </ul> </div> </div> </div> </div> </div> <a class="carousel-control-prev" href="#carouselExampleControls" role="button" data-slide="prev"> <span class="carousel-control-prev-icon" aria-hidden="true"></span> <span class="sr-only">Previous</span> </a> <a class="carousel-control-next" href="#carouselExampleControls" role="button" data-slide="next"> <span class="carousel-control-next-icon" aria-hidden="true"></span> <span class="sr-only">Next</span> </a> </div> </div> <div class="container"> <div class=" white-bg p-2 px-4 shadow my-4"> <h2 class="py-4 font22 font-weight-bold">THE CONTRIBUTION OF THESE DISRUPTIVE OPPORTUNITIES IN GLOBAL B2B ECONOMY WILL INCREASE FROM 12% IN 2022 TO 40% IN 2030 </h2> </div> </div> <div class="video-wrap py-4"> <div class="container"> <div class="row py-4 d-flex align-items-center"> <div class="col-12 col-md-6"> <h2>Register for the "Less Is More" event to get a first-mover advantage with our exclusive and actionable insights, specially curated for your industry</h2>  <button class="btn btn-primary btn-lg register_Now" data-toggle="modal" data-target="#KSModal">Register Now</button> </div> <div class="col-12 col-md-6"> <div class="embed-responsive embed-responsive-16by9"> <iframe class="embed-responsive-item" src="https://www.youtube.com/embed/EPG-xb6QXac"></iframe> </div>  </div> </div> </div> </div> <div class="container"> <h2 class="font22 font-weight-bold pt-4">Less is More Mega Trends Playlist</h2> <div id="carouselExampl3" class="carousel slide" data-ride="carousel"> <div class="carousel-inner"> <div class="carousel-item active"> <div class="row py-4 video_img"> <div class="col-12 col-md-3"> <a href="https://youtu.be/ELWgXGWMijM" target="_blank"><img src="/assets/images/Thought-leadership/Static1.jpg" class="w-100 border" alt=""></a> <h3 class="font13 font-weight-bold">#NewEconomySeries EP 10 - 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</div> <a class="carousel-control-prev" href="#carouselExampl3" role="button" data-slide="prev"> <span class="carousel-control-prev-icon" aria-hidden="true"></span> <span class="sr-only">Previous</span> </a> <a class="carousel-control-next" href="#carouselExampl3" role="button" data-slide="next"> <span class="carousel-control-next-icon" aria-hidden="true"></span> <span class="sr-only">Next</span> </a> </div> </div> <div class=" white-bg"> <div class="container"> <div class="py-4"> <h2 class="font22 font-weight-bold">The Less is More Curve</h2> <p class="font16">Every business goes through phases of growth, marked by ups and downs in their revenues, profitability, share price, etc. Companies often stagnate or de-grow on the growth-time continuum, owing to overfocusing on their BAU. </p> <p class="font16">A critical source of competitive advantage in the 21st Century is playing the 'Less is More' sine curve with proactive market choices </p> <div id="carouselExampl2" class="carousel slide" data-ride="carousel"> <div class="carousel-inner"> <div class="carousel-item active"> <div class="py-4"> <h2 class="font26 font-weight-bold"> <img src="/assets/images/Thought-leadership/less-More_metaL.jpg" alt=""> Meta</h2> <div class="row"> <div class="col-12 col-md-4"> <p class="font16">Facebook's revenue hit despite a surge in usage across platforms amid Covid-19</p> </div> <div class="col-12 col-md-4"> <p class="font16">Facebook's sales, users jump as pandemic habits persist</p> </div> <div class="col-12 col-md-4"> <p class="font16">Meta shares surge after Facebook ekes out user growth</p> <p class="font16">Meta Posts First-Ever Revenue Drop for Q2, Will Cut Headcount Growth Over the Next Year Cut Headcount Growth Over the Next Year</p> <p class="font16">Meta shares plummet on weak fourth- quarter forecast and earnings miss</p> </div> </div> <img src="/assets/images/Thought-leadership/less-More-meta-map.jpg" class="w-100" alt=""> </div> </div> <div class="carousel-item"> <div class="py-4"> <h2 class="font26 font-weight-bold"> <img src="/assets/images/Thought-leadership/less-More_pelotonL.jpg" alt=""> PELOTON</h2> <div class="row"> <div class="col-12 col-md-4"> <p class="font16">Peloton Q3 earnings show huge revenue and membership spikes</p> <p class="font16">Peloton crushes estimates as sales surge 172%, expects strong demand to continue into 2021</p> </div> <div class="col-12 col-md-4"> <p class="font16">Peloton shares fall after cycle maker posts disappointing earnings and outlook, cuts Bike price</p> </div> <div class="col-12 col-md-4"> <p class="font16">Peloton Q4 net loss widens to $1.2B as revenue plummets 28%</p> </div> </div> <img src="/assets/images/Thought-leadership/less-More-peloton-map.jpg" class="w-100" alt=""> </div> </div> <div class="carousel-item"> <div class="py-4"> <h2 class="font26 font-weight-bold"> <img src="/assets/images/Thought-leadership/less-More_shellL.jpg" alt=""></h2> <div class="row"> <div class="col-12 col-md-4"> <p class="font16">Shell profits plunge 82% as coronavirus pandemic hits energy demand</p> </div> <div class="col-12 col-md-4"> <p class="font16">Shell's profit slides 71% in 2020 as pandemic bites </p> </div> <div class="col-12 col-md-4"> <p class="font16">Shell to make first profit from oil output since pandemic </p> </div> </div> <img src="/assets/images/Thought-leadership/less-More-shell-map.jpg" class="w-100" alt=""> </div> </div> <div class="carousel-item"> <div class="py-4"> <h2 class="font26 font-weight-bold"> <img src="/assets/images/Thought-leadership/less-More_3mL.jpg" alt=""></h2> <div class="row"> <div class="col-12 col-md-6"> <p class="font16">3M (MMM) Beats on Q1 Earnings & Sales </p> <p class="font16">3M profit misses as coronavirus crisis hammers sales </p> <p class="font16">3M profit rises after boost from health care </p> </div> <div class="col-12 col-md-3"> <p class="font16">Total Sales Climb 10% for 3M in 2021 </p> </div> <div class="col-12 col-md-3"> <p class="font16">3M Sales Down 4% in Latest Quarter </p> </div> </div> <img src="/assets/images/Thought-leadership/less-More-3m-map.jpg" class="w-100" alt=""> </div> </div> </div> <a class="carousel-control-prev" href="#carouselExampl2" role="button" data-slide="prev"> <span class="carousel-control-prev-icon" aria-hidden="true"></span> <span class="sr-only">Previous</span> </a> <a class="carousel-control-next" href="#carouselExampl2" role="button" data-slide="next"> <span class="carousel-control-next-icon" aria-hidden="true"></span> <span class="sr-only">Next</span> </a> </div> <div class="bannerbg"> <h2>On the business continuity timeline, businesses need to know when to go 'LESS' and when to start looking for the next 'MORE.'</h2> <h3>To read these case studies in detail</h3> <a class="btn btn-primaru DOWNLOAD-WHITEPAPER" data-toggle="modal" data-target="#KSModal" >DOWNLOAD WHITEPAPER</a> </div> <div class="py-4"> <h2 class="font22 font-weight-bold">Identify your LESS and generate your MORE!</h2> <h3 class="c-gray font20"> Connect with us to explore the 5 pathways to revenue success for your business.</h3>  <div class="shadow bg-white rounded p-4 my-3 clientbox mb-4"> <div class="table-responsive gp-wrap"> <div class="row d-flex align-items-center border-bottom mb-3"> <div class="col-2"><img src="/assets/images/knowledge_services/ks_gp_img1.jpg" class="imgGP" alt=""></div> <div class="col-1"><img src="/assets/images/knowledge_services/ks_arow.jpg" class="mob-D-none" alt=""></div> <div class="col-9"> <table class="font13"> <tbody><tr> <td class="font13">Opportunity Prioritization (Attractiveness VS Right To Win)</td> <td class="font13">New Market Entry (Geographies, Customers, Technology, End Use Case/Industry)</td> <td class="font13">Competitive Analysis & Right to Win</td> <td class="font13">Voice Of Customers (Unmet Needs)</td> </tr> </tbody></table> </div> </div> <div class="row d-flex align-items-center border-bottom mb-3"> <div class="col-2"><img 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class="row"> <div class="col-md-6"> <div class="mb-20"> <label for="" class="form-label get_touch_label">NAME *</label> <input type="text" id="Mname" name="name" required="required" class="form-control req_pop_input" placeholder="Type your Name"> </div> </div> <div class="col-md-6"> <div class="mb-20"> <label for="" class="form-label get_touch_label">COMPANY EMAIL *</label> <input type="email" class="form-control req_pop_input" id="Memail" name="email" required="required" placeholder="Business Email"> </div> </div> <div class="col-md-6"> <div class="mb-20"> <label for="" class="form-label get_touch_label">COUNTRY *</label> <select class="form-select req_pop_select" id="MCountry" name="Code" data-style="btn-primary" required title="Please select Country Code"> <option value="">Country Code </option> <option value="93">Afghanistan (93) </option> <option value="355">Albania (355) </option> <option value="213">Algeria (213) </option> <option value="376">Andorra (376) </option> <option value="244">Angola (244) </option> <option value="1264">Anguilla (1264) </option> <option value="0">Antarctica (0) </option> <option value="1268">Antigua and Barbuda (1268) </option> <option value="54">Argentina (54) </option> <option value="374">Armenia (374) </option> <option value="297">Aruba (297) </option> <option value="61">Australia (61) </option> <option value="43">Austria (43) </option> <option value="994">Azerbaijan (994) </option> <option value="1242">Bahamas, The (1242) </option> <option value="973">Bahrain (973) </option> <option value="880">Bangladesh (880) </option> <option value="1246">Barbados (1246) </option> <option value="375">Belarus (375) </option> <option value="32">Belgium (32) </option> <option value="501">Belize (501) </option> <option value="229">Benin (229) </option> <option value="1441">Bermuda (1441) </option> <option value="975">Bhutan (975) </option> <option value="591">Bolivia (591) </option> <option value="387">Bosnia and Herzegovina (387) </option> <option value="267">Botswana (267) </option> <option value="55">Brazil (55) </option> <option value="246">British Indian Ocean Territory (246) </option> <option value="673">Brunei (673) </option> <option value="359">Bulgaria (359) </option> <option value="226">Burkina Faso (226) </option> <option value="257">Burundi (257) </option> <option value="855">Cambodia (855) </option> <option value="237">Cameroon (237) </option> <option value="01">Canada (01) </option> <option value="238">Cape Verde (238) </option> <option value="236">Central African Republic (236) </option> <option value="235">Chad (235) </option> <option value="56">Chile (56) </option> <option value="86">China (86) </option> <option value="672">Cocos (Keeling) Islands (672) </option> <option value="57">Colombia (57) </option> <option value="269">Comoros (269) </option> <option value="242">Congo - the Democratic Republic of the (242) </option> <option value="242">Congo, Republic of the (242) </option> <option value="506">Costa Rica (506) </option> <option value="225">Cote d'Ivoire (225) </option> <option value="385">Croatia (385) </option> <option value="53">Cuba (53) </option> <option value="599">Curacao (599) </option> <option value="357">Cyprus (357) </option> <option value="420">Czech Republic (420) </option> <option value="45">Denmark (45) </option> <option value="253">Djibouti (253) </option> <option value="1767">Dominica (1767) </option> <option value="1809">Dominican Republic (1809) </option> <option value="593">Ecuador (593) </option> <option value="20">Egypt (20) </option> <option value="503">El Salvador (503) </option> <option value="240">Equatorial Guinea (240) </option> <option value="291">Eritrea (291) </option> <option value="372">Estonia (372) </option> <option value="251">Ethiopia (251) </option> <option value="500">Falkland Islands (Malvinas) (500) </option> <option value="679">Fiji (679) </option> <option value="358">Finland (358) </option> <option value="33">France (33) </option> <option value="241">Gabon (241) </option> <option value="220">Gambia (220) </option> <option value="995">Georgia (995) </option> <option value="49">Germany (49) </option> <option value="233">Ghana (233) </option> <option value="30">Greece (30) </option> <option value="299">Greenland (299) </option> <option value="1473">Grenada (1473) </option> <option value="502">Guatemala (502) </option> <option value="245">Guinea-Bissau (245) </option> <option value="592">Guyana (592) </option> <option value="509">Haiti (509) </option> <option value="0">Heard Island and McDonald Islands (0) </option> <option value="379">Holy See (Vatican City State) (379) </option> <option value="504">Honduras (504) </option> <option value="852">Hong Kong (852) </option> <option value="36">Hungary (36) </option> <option value="354">Iceland (354) </option> <option value="91">India (91) </option> <option value="62">Indonesia (62) </option> <option value="98">Iran - Islamic Republic of (98) </option> <option value="964">Iraq (964) </option> <option value="353">Ireland (353) </option> <option value="972">Israel (972) </option> <option value="39">Italy (39) </option> <option value="1876">Jamaica (1876) </option> <option value="81">Japan (81) </option> <option value="962">Jordan (962) </option> <option value="7">Kazakhstan (7) </option> <option value="254">Kenya (254) </option> <option value="686">Kiribati (686) </option> <option value="850">Korea, North (850) </option> <option value="82">Korea, South (82) </option> <option value="965">Kuwait (965) </option> <option value="996">Kyrgyzstan (996) </option> <option value="856">Laos (856) </option> <option value="371">Latvia (371) </option> <option value="961">Lebanon (961) </option> <option value="266">Lesotho (266) </option> <option value="231">Liberia (231) </option> <option value="218">Libya (218) </option> <option value="423">Liechtenstein (423) </option> <option value="370">Lithuania (370) </option> <option value="352">Luxembourg (352) </option> <option value="853">Macau (853) </option> <option value="389">Macedonia (389) </option> <option value="261">Madagascar (261) </option> <option value="265">Malawi (265) </option> <option value="60">Malaysia (60) </option> <option value="960">Maldives (960) </option> <option value="223">Mali (223) </option> <option value="356">Malta (356) </option> <option value="692">Marshall Islands (692) </option> <option value="222">Mauritania (222) </option> <option value="230">Mauritius (230) </option> <option value="52">Mexico (52) </option> <option value="373">Moldova (373) </option> <option value="377">Monaco (377) </option> <option value="976">Mongolia (976) </option> <option value="382">Montenegro (382) </option> <option value="212">Morocco (212) </option> <option value="258">Mozambique (258) </option> <option value="95">Myanmar (95) </option> <option value="224">N Guinea (224) </option> <option value="264">Namibia (264) </option> <option value="674">Nauru (674) </option> <option value="977">Nepal (977) </option> <option value="31">Netherlands (31) </option> <option value="599">Netherlands Antilles (599) </option> <option value="64">New Zealand (64) </option> <option value="505">Nicaragua (505) </option> <option value="227">Niger (227) </option> <option value="234">Nigeria (234) </option> <option value="1670">Northern Mariana Islands (1670) </option> <option value="47">Norway (47) </option> <option value="968">Oman (968) </option> <option value="92">Pakistan (92) </option> <option value="680">Palau (680) </option> <option value="970">Palestinian Territories (970) </option> <option value="507">Panama (507) </option> <option value="675">Papua New Guinea (675) </option> <option value="595">Paraguay (595) </option> <option value="51">Peru (51) </option> <option value="63">Philippines (63) </option> <option value="48">Poland (48) </option> <option value="351">Portugal (351) </option> <option value="974">Qatar (974) </option> <option value="40">Romania (40) </option> <option value="70">Russia (70) </option> <option value="250">Rwanda (250) </option> <option value="1869">Saint Kitts and Nevis (1869) </option> <option value="1758">Saint Lucia (1758) </option> <option value="1784">Saint Vincent and the Grenadines (1784) </option> <option value="684">Samoa (684) </option> <option value="378">San Marino (378) </option> <option value="239">Sao Tome and Principe (239) </option> <option value="966">Saudi Arabia (966) </option> <option value="221">Senegal (221) </option> <option value="381">Serbia (381) </option> <option value="248">Seychelles (248) </option> <option value="232">Sierra Leone (232) </option> <option value="65">Singapore (65) </option> <option value="421">Slovakia (421) </option> <option value="386">Slovenia (386) </option> <option value="677">Solomon Islands (677) </option> <option value="252">Somalia (252) </option> <option value="27">South Africa (27) </option> <option value="34">Spain (34) </option> <option value="94">Sri Lanka (94) </option> <option value="249">Sudan (249) </option> <option value="597">Suriname (597) </option> <option value="268">Swaziland (268) </option> <option value="46">Sweden (46) </option> <option value="41">Switzerland (41) </option> <option value="963">Syria (963) </option> <option value="886">Taiwan (886) </option> <option value="992">Tajikistan (992) </option> <option value="255">Tanzania (255) </option> <option value="66">Thailand (66) </option> <option value="670">Timor-Leste (670) </option> <option value="228">Togo (228) </option> <option value="676">Tonga (676) </option> <option value="1868">Trinidad and Tobago (1868) </option> <option value="216">Tunisia (216) </option> <option value="90">Turkey (90) </option> <option value="7370">Turkmenistan (7370) </option> <option value="688">Tuvalu (688) </option> <option value="256">Uganda (256) </option> <option value="380">Ukraine (380) </option> <option value="971">United Arab Emirates (971) </option> <option value="44">United Kingdom (44) </option> <option value="1">United States (1) </option> <option value="598">Uruguay (598) </option> <option value="998">Uzbekistan (998) </option> <option value="678">Vanuatu (678) </option> <option value="58">Venezuela (58) </option> <option value="84">Vietnam (84) </option> <option value="1340">Virgin Islands - U.S. (1340) </option> <option value="1284">Virgin Islands - British (1284) </option> <option value="681">Wallis and Futuna (681) </option> <option value="212">Western Sahara (212) </option> <option value="967">Yemen (967) </option> <option value="260">Zambia (260) </option> <option value="263">Zimbabwe (263) </option> </select> </div> </div> <div class="col-md-6"> <div class="mb-20"> <label for="" class="form-label get_touch_label">PHONE NUMBER *</label> <div class="input-group"> <input type="text" class="form-control req_pop_input" id="Mphoneno" name="phoneno" onkeypress="return event.charCode >= 48 && event.charCode <= 57" required="required" placeholder="Mobile Number"> </div> </div> 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