Campaigns -Recent

<!DOCTYPE html>       <html lang="en">  <head><script type="text/javascript" src="/_static/js/bundle-playback.js?v=HxkREWBo" charset="utf-8"></script> <script type="text/javascript" src="/_static/js/wombat.js?v=txqj7nKC" charset="utf-8"></script> <script>window.RufflePlayer=window.RufflePlayer||{};window.RufflePlayer.config={"autoplay":"on","unmuteOverlay":"hidden"};</script> <script type="text/javascript" src="/_static/js/ruffle/ruffle.js"></script> <script type="text/javascript"> __wm.init("https://web.archive.org/web"); __wm.wombat("https://aurora.dawn.com/recent/campaigns","20200919034656","https://web.archive.org/","web","/_static/", "1600487216"); </script> <link rel="stylesheet" type="text/css" href="/_static/css/banner-styles.css?v=S1zqJCYt" /> <link rel="stylesheet" type="text/css" href="/_static/css/iconochive.css?v=3PDvdIFv" />   <meta charset="utf-8"> <meta name="viewport" content="width=device-width,minimum-scale=1,initial-scale=1">  <title>Campaigns -Recent - Aurora</title> <meta name="subject" content="Founded in 1998, AURORA is Pakistan's leading advertising, marketing and media magazine. 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preconnect" href="i.dawn.com"> <link rel="dns-prefetch preconnect" href="code.jquery.com">  <script async="async" src="https://web.archive.org/web/20200919034656js_/https://www.googletagservices.com/tag/js/gpt.js"></script> <script type="text/javascript"> var googletag = googletag || {}; googletag.cmd = googletag.cmd || []; googleAdsSlots = []; googletag.cmd.push(function() { googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-ASA-DESKTOP-TOP', [[728,90],[970,90],[970,250]], 'div-gpt-ad-1510380105517-0').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-LB-728x90-BOTTOM', [728,90], 'div-gpt-ad-1509519280329-0').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-LB-728x90-MIDDLE', [728,90], 'div-gpt-ad-1455520357400-2').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-ASA-MOBILE-TOP', [[320,50],[728,90],[320,100]], 'div-gpt-ad-1518611317921-0').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-STICKY-DESKTOP-1x1', [1,1], 'div-gpt-ad-1535620321579-0').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-STICKY-MOBILE-1x1', [1,1], 'div-gpt-ad-1542969151399-0').addService(googletag.pubads())); googletag.pubads().set("document_language", "en"); googletag.pubads().collapseEmptyDivs(); googletag.pubads().setTargeting('site', 'aurora.dawn.com'); googletag.pubads().setTargeting('category', 'Recent'); googletag.pubads().disableInitialLoad(); googletag.enableServices(); }); function render(divId) { var cookieValue = "; " + document.cookie; var cookieParts = cookieValue.split("; " + divId + "="); if (cookieParts.pop().split(';').shift() != divId) { googletag.cmd.push(function() {googletag.display(divId)}); } else { if (divId) { var adContainer = document.getElementById(divId).closest('.ad'); adContainer.classList.remove('block', 'sm:block'); adContainer.classList.add('hidden'); } else { console.log('Error: Ad not found divid: ' + divId); } } } </script>   <script type="text/javascript"> window.onload = function() { googletag.cmd.push(function() { for (i = 0; i < googleAdsSlots.length; i++) { var slot = googleAdsSlots[i]; var id = slot.getSlotElementId(); var div = document.getElementById(id); if ($(div).is(':visible')) { googletag.pubads().refresh([slot], {changeCorrelator: false}); } } // Refresh slots without page reload googletag.pubads().addEventListener('impressionViewable', function(event) { var slot = event.slot; var id = slot.getSlotElementId(); var div = document.getElementById(id); var refreshTime = $(div).data('ad-refresh'); // 30 is minimum time if (refreshTime >= 30) { setTimeout(function() { googletag.pubads().refresh([slot]); }, refreshTime * 1000); } }); // http://stackoverflow.com/a/30935893 // https://developers.google.com/doubleclick-gpt/reference#googletag.events.SlotRenderEndedEvent // it is required as sometimes rendered ad is empty but rad adds width and height on the div // which doesn't allow the ad to collapse in this case googletag.pubads().addEventListener('slotRenderEnded', function(e) { var $renderedSlot = $('#' + e.slot.getSlotElementId()); if(e.isEmpty) { $renderedSlot.parents('.ad').attr("style", "display: none !important"); } else { // https://github.com/aleemb/dawn.com/issues/836 // multi dimension ads rad init, as we don't know which ad is rendered so // we get the dimensions of rendered ad and then configure it with rad var width = 0; var height = 0; var isMultidimensionalAd = $renderedSlot.parents('.ad').find('.rad--multi').length > 0; var isPriorityAd = $renderedSlot.parents('.ad').hasClass('ad--priority'); if(e.size.length) { width = e.size[0]; height = e.size[1]; } if (isMultidimensionalAd) { if (width && height) { $renderedSlot.css({width: width+'px', height: height+'px'}); $renderedSlot.closest('.js-ad').css({maxWidth: width+'px', maxHeight: height+'px', paddingBottom: 0}); $renderedSlot.rad({allowBiggerSizing:'true'}); } } if (isPriorityAd) { if (width && height) { var onMouseOut = "javascript:this.style.overflow='hidden';" +"__adi=$(this).find('iframe').eq(0);" +"__adi.height(height);"; var onMouseOver = "javascript:this.style.overflow='visible';" +"__adi=$(this).find('iframe').eq(0);" +"__adi.contents().height();" // weird, adding this fixes Firefox expanding issue +"setTimeout(function(){__adi.height(__adi.contents().height() || height);}, 10);"; $renderedSlot.parents('.js-ad').attr('onMouseOver', onMouseOver); $renderedSlot.parents('.js-ad').attr('onMouseOut', onMouseOut); } } if($renderedSlot.parents('.ad').hasClass('ad--closable')) { $renderedSlot.parents('.ad').removeClass('ad--closable').addClass('ad--closing'); } } }); }); // https://developers.google.com/doubleclick-gpt/reference#googletag.apiReady if (typeof googletag.apiReady == 'undefined') { $('.ad').attr('style', 'display: none !important'); } } </script>   <script type="text/javascript"> (function (i,s,o,g,r,a,m) {i['GoogleAnalyticsObject']=r;i[r]=i[r]||function () { (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o), m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m) })(window,document,'script','//web.archive.org/web/20200919034656/https://www.google-analytics.com/analytics.js','ga'); ga('create', 'UA-40396753-4', 'auto'); ga('set', 'dimension1', 'Recent'); ga('set', 'dimension2', 'Campaigns'); ga('require', 'displayfeatures'); ga('send', 'pageview'); </script>   <script type="text/javascript">var _sf_startpt=(new Date()).getTime()</script>  </head> <body class="recent campaigns recent-campaigns"> <div class="aux-content" style="overflow: hidden;">  <div class="ad p-3.25 ad--top-leaderboard hidden sm:block" aria-hidden="true"> <div class="js-ad clearfix" style="max-width:728px;max-height:90px;text-align:center;margin:0 auto;overflow:hidden;"> <div class="radWrapper rad--multi 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</div> </div> </div>   <div class="ad block sm:hidden" aria-hidden="true"> <div class="js-ad clearfix" style="max-width:1px;max-height:1px;text-align:center;margin:0 auto;overflow:hidden;"> <div class="radWrapper ad__wrapper"> <div id="div-gpt-ad-1542969151399-0" class="ad__wrapper__slot" style="width:1px;height:1px;"> <script> render('div-gpt-ad-1542969151399-0') </script> </div> </div> </div> </div>  </div> <header class="mb-6.75 stick theme--cream-light"> <div class="container-fluid mast mast--stick"> <div class="flex no-gutters"> <div class="flex__item sm:w-1/3 w-full"> <div class="logo-container mb-3.25 ml-6.75 pl-3.25"> <a href="/web/20200919034656/https://aurora.dawn.com/" class=""> <h1 class="text-hide logo logo--contain"> Aurora Magazine </h1> </a> <h3 class="subtitle text-3 font-normal text-purple-dark">Promoting excellence in advertising</h3> </div> </div> <div class="flex__item sm:w-1/6 w-full"></div> <div class="flex__item sm:w-1/2 w-full"> <div class="search-container absolute right-0 mr-3.25"> <div class="mt-1.5 float-left text-right"> <a target="_blank" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/auroramagazine"><img class="image--saturated" src="/web/20200919034656im_/https://aurora.dawn.com/_img/facebook.png" width="35"/></a> <a target="_blank" href="https://web.archive.org/web/20200919034656/https://twitter.com/AuroraMag"><img class="image--saturated" src="/web/20200919034656im_/https://aurora.dawn.com/_img/twitter.png" width="35"/></a> </div> <div class="search-box hidden sm:inline-block"> <form accept-charset="utf-8" class="form-vertical" method="GET" action="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/search"> <input class="form-control" type="hidden" name="cx" value="partner-pub-8258178831251847:bv07ib-e2ch"> <input class="form-control" type="hidden" name="cof" value="FORID:10"> <input class="form-control" type="hidden" name="ie" value="UTF-8"> <div class="form-group required"><input class="form-control search w-2/3 p-1 sm:w-full m-1.5 text-grey border border-solid border-pink-light" data-remember="false" placeholder="Search" required id="q" type="text" name="q" value=""></div></form></div> </div> </div> </div> </div> <div class="menu"> <ul class="nav nav--primary nav--responsive pl-3.25 text-center "> <li class="nav__item nav__item--the-dawn-of-advertising-1947-2017 "><a class="" href="/web/20200919034656/https://aurora.dawn.com/the-dawn-of-advertising-1947-2017">The Dawn Of Advertising (1947-2017)</a></li> <li class="nav__item nav__item--home "><a class="" href="/web/20200919034656/https://aurora.dawn.com/">Home</a></li> <li class="nav__item nav__item--most-read "><a class="" href="/web/20200919034656/https://aurora.dawn.com/most-read">Most Read</a></li> <li class="nav__item nav__item--people "><a class="" href="/web/20200919034656/https://aurora.dawn.com/people">People</a></li> <li class="nav__item nav__item--blogs "><a class="" href="/web/20200919034656/https://aurora.dawn.com/blogs">Blogs</a></li> </ul> </div> </header> <div class="">  <div class="flex ml-3.25"> <div class="flex__item w-full pl-3.25 mast--category theme--recent"> <h3>Recent / Campaigns</h3> </div> </div> <div class="content content--fullwidth p-0 sm:p-6.75 mx-auto my-0"> <main class="px-3.25 pb-3.25 mb-3"> <div class="container-fluid px-0"> <div class="content flex-column"> <div class="flex__item w-full p-0"> <div class="px-0 sm:px-6.75"> <h2 dir="auto" class="badge inline-flex text-7.5 font-light uppercase p-0 mb-6.75 align-middle">Campaigns</h2> </div> <div class="flex"> <div class="flex__item w-full"> <div class="px-0 sm:px-6.75">  <article class="box story py-3.25 my-6.75" data-id="1143810" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143810/new-normal-and-positive"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2020/08/5f2a6e862d8d0.png" alt="New, Normal and Positive"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143810" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143810/new-normal-and-positive" class="story__link "><strong>New, Normal and Positive</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Unilever’s latest communication spins out the positive. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143810&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=New%2C%20Normal%20and%20Positive&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143810&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143810" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143810"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143742" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143742/a-few-of-my-favourite-things"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2020/04/5e8b7fcaabfb6.jpg" alt="A Few of My Favourite Things"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143742" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143742/a-few-of-my-favourite-things" class="story__link "><strong>A Few of My Favourite Things</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Irteza Rehman lists his favourite ad campaigns from the recent past. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143742&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=A%20Few%20of%20My%20Favourite%20Things&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143742&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143742" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143742"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143744" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom " data-focus-x="0%" data-focus-y="0%"> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143744/campaigns-for-january-february"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2020/04/5e8b8a8223a12.jpg" alt="Campaigns for January-February"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143744" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143744/campaigns-for-january-february" class="story__link "><strong>Campaigns for January-February</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Campaigns run during the months of January - February 2020 </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143744&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Campaigns%20for%20January-February&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143744&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143744" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143744"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143720" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143720/refresh-reset-rethink"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2020/04/5e86f8ef228ab.jpg" alt="Refresh, Reset, Rethink"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143720" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143720/refresh-reset-rethink" class="story__link "><strong>Refresh, Reset, Rethink</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Lipton encourages people to reflect on the things that really matter. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143720&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Refresh%2C%20Reset%2C%20Rethink&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143720&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143720" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143720"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143535" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143535/making-solar-possible"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/09/5d88f9d5eeb36.jpg" alt="Making solar possible"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143535" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143535/making-solar-possible" class="story__link "><strong>Making solar possible</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Will Skyelectric deliver on their promise?.. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143535&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Making%20solar%20possible&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143535&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143535" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143535"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143522" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143522/sensodyne-takes-the-sensitive-approach"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/09/5d804d7ad378a.jpg" alt="Sensodyne takes the sensitive approach"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143522" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143522/sensodyne-takes-the-sensitive-approach" class="story__link "><strong>Sensodyne takes the sensitive approach</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Sensodyne breaks away from tradition. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143522&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Sensodyne%20takes%20the%20sensitive%20approach&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143522&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143522" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143522"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143498" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom " data-focus-x="0%" data-focus-y="0%"> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143498/got-an-insect-on-your-mind"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/07/5d26a088d3fd1.jpg" alt="Got an insect on your mind?"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143498" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143498/got-an-insect-on-your-mind" class="story__link "><strong>Got an insect on your mind?</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Then keep thinking Kingtox. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143498&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Got%20an%20insect%20on%20your%20mind%3F&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143498&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143498" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143498"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143481" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143481/more-wins-for-bbdo-pakistan"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/07/5d1db5b4b5604.jpg" alt="More wins for BBDO Pakistan"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143481" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143481/more-wins-for-bbdo-pakistan" class="story__link "><strong>More wins for BBDO Pakistan</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">The agency received five Lions at Cannes 2019 for ‘The Bridal Uniform’ and ‘Truck Art Childfinder’ </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143481&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=More%20wins%20for%20BBDO%20Pakistan&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143481&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143481" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143481"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143461" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143461/taste-the-new-tang"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/05/5ce17f2982a96.jpg" alt="Taste the new Tang"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143461" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143461/taste-the-new-tang" class="story__link "><strong>Taste the new Tang</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Mondeléz Pakistan introduces a ‘new and improved’ Tang – just in time for Ramzan! </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143461&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Taste%20the%20new%20Tang&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143461&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143461" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143461"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143410" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom " data-focus-x="0%" data-focus-y="0%"> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143410/kashmir-take-a-new-positioning"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/03/5c9af0344408e.jpg" alt="Kashmir take a new positioning"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143410" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143410/kashmir-take-a-new-positioning" class="story__link "><strong>Kashmir take a new positioning</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">With their new logo and packaging, the company is targeting anyone and everyone who is young at heart. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143410&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Kashmir%20take%20a%20new%20positioning&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143410&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143410" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143410"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143317" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143317/latte-on-the-chowk"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/02/5c664a6051454.jpg" alt="Latté on the Chowk"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143317" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143317/latte-on-the-chowk" class="story__link "><strong>Latté on the Chowk</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">The establishment of Pakistan Chowk Community Centre raises a glimmer of hope that art and culture can find a space. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143317&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Latt%C3%A9%20on%20the%20Chowk&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143317&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143317" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143317"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143382" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143382/rb-dares"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/02/5c640c2f69c2c.jpg" alt="RB dares"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143382" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143382/rb-dares" class="story__link "><strong>RB dares</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Reckitt Benckiser deploys men to empower women. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143382&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=RB%20dares&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143382&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143382" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143382"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143381" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143381/oil-first-then-shampoo"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/02/5c63a477036ed.jpg" alt="Oil first, then shampoo"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143381" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143381/oil-first-then-shampoo" class="story__link "><strong>Oil first, then shampoo</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Along with their new campaign, Dabur Vatika have introduced nine variants of the hair oil to cater to different needs. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143381&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Oil%20first%2C%20then%20shampoo&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143381&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143381" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143381"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143361" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143361/celebrating-beauty"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2019/01/5c3f00b450264.png" alt="Celebrating beauty"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143361" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143361/celebrating-beauty" class="story__link "><strong>Celebrating beauty</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Does beauty truly lie in the ‘Eyes of the beholder’? </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143361&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Celebrating%20beauty&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143361&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143361" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143361"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143282" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143282/theres-a-glint-on-my-window"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/12/5c1c786f10814.jpg" alt="There’s a Glint on my window"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143282" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143282/theres-a-glint-on-my-window" class="story__link "><strong>There’s a Glint on my window</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Peridot Products aired three TVCs to promote their flagship brand. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143282&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=There%E2%80%99s%20a%20Glint%20on%20my%20window&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143282&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143282" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143282"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143261" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143261/a-new-path-to-where"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/11/5bea7c5144780.jpg" alt="A new path to… where?"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143261" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143261/a-new-path-to-where" class="story__link "><strong>A new path to… where?</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Bank Alfalah’s new campaign will leave you wondering what it is about. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143261&display=popup&ref=plugin" target="_blank"><span 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py-3.25 my-6.75" data-id="1143244" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom " data-focus-x="0%" data-focus-y="0%"> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143244/a-few-of-my-favourite-things"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/10/5bccd144688f6.jpg" alt="A few of my favourite things"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143244" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143244/a-few-of-my-favourite-things" class="story__link "><strong>A few of my favourite things</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">A look at some of the best ad campaigns of 2018 so far. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143244&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=A%20few%20of%20my%20favourite%20things&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143244&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143244" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143244"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143254" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143254/the-train-journey-to-nowhere"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/10/5bd157b8074e3.jpg" alt="The train journey to nowhere"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143254" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143254/the-train-journey-to-nowhere" class="story__link "><strong>The train journey to nowhere</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Can anyone figure out what's going on in Khaadi's winter campaign? </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143254&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=The%20train%20journey%20to%20nowhere&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143254&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143254" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143254"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143235" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143235/national-foods-new-thinking-on-new-flavours"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/10/5bca2bc266945.jpg" alt="National Foods' new thinking on new flavours"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143235" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143235/national-foods-new-thinking-on-new-flavours" class="story__link "><strong>National Foods' new thinking on new flavours</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Will National foods' new approach work? </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143235&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=National%20Foods%27%20new%20thinking%20on%20new%20flavours&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143235&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143235" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143235"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143212" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143212/what-was-coca-cola-thinking"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/09/5bac9d9b3d5cb.jpg" alt="What was Coca-Cola Thinking?"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143212" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143212/what-was-coca-cola-thinking" class="story__link ">What was Coca-Cola Thinking? </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Why Coke’s latest commercial is a severe letdown. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143212&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=What%20was%20Coca-Cola%20Thinking%3F&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143212&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143212" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143212"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143209" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143209/refreshing-but-rushed"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/09/5b98a3cc14eb4.jpg" alt="Refreshing – but rushed"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143209" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143209/refreshing-but-rushed" class="story__link "><strong>Refreshing – but rushed</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Did Bank Al-Habib’s Defence Day TVC really stand out? </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143209&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Refreshing%20%E2%80%93%20but%20rushed&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143209&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143209" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143209"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143172" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143172/aurora-campaign-register"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/08/5b75c85d5cd65.jpg" alt="Aurora Campaign Register"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143172" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143172/aurora-campaign-register" class="story__link "><strong>Aurora Campaign Register</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Campaigns released in May-June. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143172&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Aurora%20Campaign%20Register&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143172&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143172" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143172"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143193" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143193/campaign-watch"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/08/5b7ab9c9598ba.jpg" alt="Campaign Watch"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143193" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143193/campaign-watch" class="story__link "><strong>Campaign Watch</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">A review of the latest advertising campaigns. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143193&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Campaign%20Watch&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143193&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143193" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143193"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143198" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143198/eid-vertising"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/08/5b7aaea22075b.jpg" alt="Eid-vertising"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143198" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143198/eid-vertising" class="story__link "><strong>Eid-vertising</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Why is all festive advertising ridden with clichés? </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143198&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Eid-vertising&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143198&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143198" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143198"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143196" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143196/sapphire-goes-green"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/08/5b7a8c5fba2db.jpg" alt="Sapphire goes ‘green’"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143196" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143196/sapphire-goes-green" class="story__link "><strong>Sapphire goes ‘green’</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Becomes the first fashion brand in Pakistan to introduce recycled seed bags to curb pollution. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143196&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Sapphire%20goes%20%E2%80%98green%E2%80%99&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143196&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143196" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143196"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143179" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143179/thanda-josh"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/08/5b76ad3e20419.jpg" alt="Thanda Josh!"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143179" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143179/thanda-josh" class="story__link "><strong><em>Thanda</em> Josh!</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">A review of Josh's latest campaign. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143179&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Thanda%20Josh%21&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143179&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143179" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143179"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143163" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143163/the-saas-bahu-narrative-with-a-twist"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/08/5b754f501abf0.jpg" alt="The saas-bahu narrative with a twist?"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143163" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143163/the-saas-bahu-narrative-with-a-twist" class="story__link "><strong>The <em>saas-bahu</em> narrative with a twist?</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Mezan’s new TVC reviewed. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143163&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=The%20saas-bahu%20narrative%20with%20a%20twist%3F&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143163&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143163" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143163"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143040" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143040/campaign-register"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/06/5b214e206fdf2.jpg" alt="Campaign Register"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143040" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143040/campaign-register" class="story__link "><strong>Campaign Register</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Ad campaigns released in March and April 2018. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143040&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Campaign%20Register&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143040&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143040" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143040"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143066" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143066/no-leaks-no-problem"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/07/5b52e2584b341.jpg" alt="No Leaks, No Problem!"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143066" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143066/no-leaks-no-problem" class="story__link "><strong>No Leaks, No Problem!</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">IIL PPRC Pipes & Fittings’ recent campaign aims to promote high-quality pipes for home plumbing system. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143066&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=No%20Leaks%2C%20No%20Problem%21&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143066&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143066" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143066"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143060" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143060/not-pakistani-enough"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/07/5b45bf7552823.jpg" alt="Not Pakistani enough"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143060" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143060/not-pakistani-enough" class="story__link "><strong>Not Pakistani enough</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Did Shan’s new commercial miss the mark? </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143060&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Not%20Pakistani%20enough&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143060&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143060" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143060"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1143020" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143020/tea-for-two"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/06/5b1ee6395a814.jpg" alt="Tea for two"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1143020" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1143020/tea-for-two" class="story__link "><strong>Tea for two</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Tapal Danedar airs the third instalment of their Tum Mein Aur Aik Cup Chai TVC series. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143020&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Tea%20for%20two&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143020&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1143020" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1143020"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1142983" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142983/amreli-steels-promote-resilience"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/05/5af963119c3e5.jpg" alt="Amreli Steels promote resilience"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142983" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142983/amreli-steels-promote-resilience" class="story__link "><strong>Amreli Steels promote resilience</strong> </a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Interview with Hadi Akberali, Chief Operating Officer, Amreli Steels Limited. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1142983&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Amreli%20Steels%20promote%20resilience&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1142983&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1142983" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1142983"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1142877" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom " data-focus-x="0%" data-focus-y="0%"> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142877/change-the-clap"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/02/5a94bd38d853b.jpg" alt="Change the clap"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142877" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142877/change-the-clap" class="story__link "><strong>Change the clap</strong></a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">The campaign brings to the fore the injustices faced by the transgender community. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1142877&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Change%20the%20clap&url=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1142877&counturl=https%3A%2F%2Faurora.dawn.com%2Fnews%2F1142877" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1142877"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1142834" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142834/the-adventures-of-oreo"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2017/12/5a3801faeaf3c.jpg" alt="The adventures of Oreo"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142834" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142834/the-adventures-of-oreo" class="story__link "><strong>The adventures of Oreo</strong></a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">The brand launched a digital marketing campaign 'Oreo Storeo', blending 3D animation with shots of real people. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142834&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=The%20adventures%20of%20Oreo&url=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142834&counturl=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142834" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1142834"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1142824" data-layout="story">  <figure class="media media--left sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142824/campaign-watch"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2018/01/5a49b9758407f.jpg" alt="Campaign Watch"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142824" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142824/campaign-watch" class="story__link "><strong>Campaign Watch</strong></a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">A review of the latest campaigns that centred around celebrating the love for Pakistan. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142824&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Campaign%20Watch&url=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142824&counturl=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142824" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1142824"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1142610" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142610/telenors-jomeinchahoon-yay-or-nay"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2017/11/5a0c02ec36a03.jpg" alt="Telenor’s #JoMeinChahoon – Yay or nay?"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142610" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142610/telenors-jomeinchahoon-yay-or-nay" class="story__link "><strong>Telenor’s <em>#JoMeinChahoon</em> – Yay or nay?</strong></a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Telenor’s recent TVC is thought-provoking, subtle and a treat to watch! </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142610&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Telenor%E2%80%99s%20%23JoMeinChahoon%20%E2%80%93%20Yay%20or%20nay%3F&url=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142610&counturl=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142610" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1142610"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1142594" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142594/milk-with-an-attitude"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2017/11/5a0595c1cd5d3.jpg" alt="Milk with an attitude"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142594" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142594/milk-with-an-attitude" class="story__link "><strong>Milk with an attitude</strong></a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Dayfresh’s recent campaign ‘Doodh with an attitude’ aims to make milk a ‘cool’ beverage for the youth. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142594&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Milk%20with%20an%20attitude&url=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142594&counturl=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142594" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden lg:block ml-1.5 mt-3.25"> <a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/print/1142594"> </a> </div></div></article>   <article class="box story py-3.25 my-6.75" data-id="1142374" data-layout="story">  <figure class="media media--left media--fill sm:w-1/2 w-full media--no-margin-bottom "> <div class="media__item "><a title="" href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142374/blue-band-takes-a-position"><picture><img src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2017/09/59c719d2238dd.jpg" alt="Blue Band takes a position"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142374" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142374/blue-band-takes-a-position" class="story__link "><strong>Blue Band takes a position</strong></a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Blue Band's new campaign aims to create awareness and change the stereotypes surrounding children with disabilities. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142374&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://twitter.com/share?text=Blue%20Band%20takes%20a%20position&url=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142374&counturl=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142374" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Twitter Share</span></a> </div> <div class="social hidden sm:block social--print float-left hidden 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class="story__excerpt text-4 font-light ">Colgate-Palmolive's Magical Space Adventures aims to develop motor skills among children and increase their creativity. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" href="https://web.archive.org/web/20200919034656/https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142378&display=popup&ref=plugin" target="_blank"><span style="clip: rect(1px, 1px, 1px, 1px); height: 1px; overflow:hidden; position: absolute; white-space: nowrap; width: 1px;">Facebook Count</span></a> </div> <div class="social social--icon social--twitter float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Tweet', 'width=640, height=300')" rel="noreferrer" 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src="https://web.archive.org/web/20200919034656im_/https://i.dawn.com/thumbnail/2017/10/59defeb64605e.jpg" alt="Vital Tea, why so preachy?"/></picture></a></div> </figure>  <h2 dir="auto" data-layout="story" data-id="1142438" class="story__title text-5 font-normal "><a href="https://web.archive.org/web/20200919034656/https://aurora.dawn.com/news/1142438/vital-tea-why-so-preachy" class="story__link "><strong>Vital Tea, why so preachy?</strong></a></h2>  <div dir="auto" class="story__excerpt text-4 font-light ">Why Vital Tea’s latest TVC borders on holier-than-thou, hollow and preachy activism. </div>  <div class=" social--top"> <div class="social social--icon social--facebook float-left hidden lg:block ml-1.5 mt-3.25 "> <a onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" rel="noreferrer" 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