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class="post-34595 page type-page status-publish hentry"> <div class="entry-content is-layout-flow"> <div class="wp-block-stackable-heading stk-block-heading stk--hide-desktop stk--hide-tablet stk--hide-mobile stk-block-heading--v2 stk-block stk-b82a623" id="the-lulu-blog-your-home-for-the-best-writing-amp-publishing" data-block-id="b82a623"><h1 class="stk-block-heading__text">The Lulu Blog – Your Home For The Best Writing & Publishing</h1></div> <div class="wp-block-ugb-spacer ugb-spacer ugb-21758e6 ugb-spacer--v2 ugb-main-block ugb--hide-tablet ugb--hide-mobile"><style>@media screen and (min-width:768px){.ugb-21758e6.ugb-spacer{height:100px !important}}</style><div class="ugb-inner-block"><div class="ugb-block-content"><div class="ugb-spacer--inner"></div></div></div></div> <div class="aligncenter wp-block-ugb-blog-posts ugb-blog-posts ugb-3d92ff0 ugb-blog-posts--v2 ugb-blog-posts--design-list ugb-blog-posts--columns-1 ugb-main-block ugb--has-custom-content-width ugb--hide-tablet ugb--hide-mobile"><style>.ugb-3d92ff0 .ugb-blog-posts__featured-image{border-radius:2px !important;margin-bottom:8px !important}.ugb-3d92ff0 .ugb-blog-posts__item{grid-template-columns:600px minmax(0,1fr) !important}.ugb-3d92ff0 .ugb-blog-posts__title a{color:var(--stk-global-color-52613,#0a101a) !important}.ugb-3d92ff0 .ugb-blog-posts__title a:hover{color:var(--stk-global-color-14764,#000083) !important}.ugb-3d92ff0 .ugb-blog-posts__title{font-family:"ct_font_museo_sans__regular",Sans-serif !important;line-height:1.2em !important;margin-bottom:10px !important}.ugb-3d92ff0 .ugb-blog-posts__excerpt,.ugb-3d92ff0 .ugb-blog-posts__excerpt p{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-weight:400 !important;line-height:1.2em !important;color:var(u002du002dstk-global-color-52613,#0a101a) !important}.ugb-3d92ff0 .ugb-blog-posts__excerpt{margin-bottom:10px !important}.ugb-3d92ff0 .ugb-blog-posts__meta{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:12px !important;font-weight:400 !important;letter-spacing:0.5px !important;line-height:1.2em !important;color:#37455c !important;margin-bottom:12px !important}.ugb-3d92ff0 .ugb-inner-block{text-align:left}.ugb-3d92ff0.ugb-blog-posts{justify-content:center}.ugb-3d92ff0.ugb-blog-posts > .ugb-inner-block{max-width:2500px !important}@media screen and (min-width:768px){.ugb-3d92ff0.ugb-blog-posts{margin-top:-50px !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:0px !important;padding-left:0px !important}}</style><div class="ugb-inner-block"><div class="ugb-block-content"><article class="ugb-blog-posts__item"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/beta-and-sensitivity-readers/"><img decoding="async" width="1200" height="630" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/01/011024-ReaderPersonas-Blog.png?fit=1200%2C630&ssl=1" class="attachment-full size-full wp-post-image" alt="Creating and using Reader Personas - blog post graphic header" data-attachment-id="43369" data-permalink="https://blog.lulu.com/reader-personas/011024-readerpersonas-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/01/011024-ReaderPersonas-Blog.png?fit=1200%2C630&ssl=1" data-orig-size="1200,630" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="011024-ReaderPersonas-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/01/011024-ReaderPersonas-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/01/011024-ReaderPersonas-Blog.png?fit=900%2C473&ssl=1" /></a></figure><div class="ugb-blog-posts__content"><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/beta-and-sensitivity-readers/">An Author’s Guide to Beta & Sensitivity Readers</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Lauren V</span><span class="ugb-blog-posts__sep">·</span>November 21, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Explore the role of sensitivity readers in publishing to enhance representation, avoid stereotypes, and refine your book before reaching reviewers and influencers.</p> </div></div></article></div></div></div> <div class="wp-block-ugb-spacer ugb-spacer ugb-b62f83e ugb-spacer--v2 ugb-main-block ugb--hide-tablet ugb--hide-mobile"><style>@media screen and (min-width:768px){.ugb-b62f83e.ugb-spacer{height:30px !important}}</style><div class="ugb-inner-block"><div class="ugb-block-content"><div class="ugb-spacer--inner"></div></div></div></div> <div class="alignfull wp-block-ugb-blog-posts ugb-blog-posts ugb-74d3f83 ugb-blog-posts--v2 ugb-blog-posts--design-basic ugb-blog-posts--columns-3 ugb-main-block ugb--has-custom-content-width ugb--hide-tablet ugb--hide-mobile"><style>.ugb-74d3f83 .ugb-blog-posts__featured-image{border-radius:2px !important;margin-bottom:12px !important}.ugb-74d3f83 .ugb-blog-posts__title a{color:var(--stk-global-color-52613,#0a101a) !important}.ugb-74d3f83 .ugb-blog-posts__title a:hover{color:var(--stk-global-color-14764,#000083) !important}.ugb-74d3f83 .ugb-blog-posts__title{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:24px !important;line-height:1.2em !important;margin-bottom:10px !important}.ugb-74d3f83 .ugb-blog-posts__excerpt,.ugb-74d3f83 .ugb-blog-posts__excerpt p{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-weight:400 !important;line-height:1.2em !important;color:var(u002du002dstk-global-color-52613,#0a101a) !important}.ugb-74d3f83 .ugb-blog-posts__excerpt{margin-bottom:10px !important}.ugb-74d3f83 .ugb-blog-posts__meta{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:12px !important;font-weight:400 !important;letter-spacing:0.5px !important;line-height:1.2em !important;color:#37455c !important;margin-bottom:12px !important}.ugb-74d3f83.ugb-blog-posts > .ugb-inner-block{max-width:1200px !important}</style><div class="ugb-inner-block"><div class="ugb-block-content"><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/fast-book-printing/"><img decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Fast book printing from Lulu - Get your books printed fast and with the highest quality." data-attachment-id="45280" data-permalink="https://blog.lulu.com/fast-book-printing/111424-lightningfastprinting-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="111424-LightningFastPrinting-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/fast-book-printing/">Lightning-Fast Book Printing: How to & Essential Tips</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>November 7, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn how to have custom books printed fast with international shipping options. Prepare your files for fast print-on-demand in hardcover, paperback, & more.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/pre-print-file-preparation-for-your-book-design/"><img decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="The important steps to prepare your file before printing." data-attachment-id="45271" data-permalink="https://blog.lulu.com/pre-print-file-preparation-for-your-book-design/111124-preprint-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="111124-PrePrint-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/pre-print-file-preparation-for-your-book-design/">Pre-Print File Preparation for Your Book Design</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 31, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Prepare your manuscript with minimal formatting for a smooth self-publishing layout. Start with a clean file to avoid common print errors and ease the design process.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/book-description/"><img loading="lazy" decoding="async" width="889" height="500" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=889%2C500&ssl=1" class="attachment-large size-large wp-post-image" alt="Book Description Blog graphic" data-attachment-id="32046" data-permalink="https://blog.lulu.com/book-description/book-description-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=1200%2C675&ssl=1" data-orig-size="1200,675" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="book-description-blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=100%2C56&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=889%2C500&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/book-description/">How to Write a Compelling Book Description </a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 17, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Writing a powerful book description will help you sell your book. Just like a cover and title, the book’s description is an important marketing tool.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/how-to-create-and-print-a-book-for-beginners/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="The basics for creating, designing, and printing a book" data-attachment-id="44287" data-permalink="https://blog.lulu.com/how-to-create-and-print-a-book-for-beginners/print-book-beginners/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=1200%2C630&ssl=1" data-orig-size="1200,630" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="print-book-beginners" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/how-to-create-and-print-a-book-for-beginners/">6 Steps to Create and Print a Book for Beginners</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 10, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn how to print a book for a gift or to sell! This guide covers the basics and includes all the resources you’ll need to publish today.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/automated-funnels-for-authors/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn more about Level Up Creators and how to maximize your content" data-attachment-id="45147" data-permalink="https://blog.lulu.com/automated-funnels-for-authors/110724-levelup-guestpost-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="110724-LevelUp-GuestPost-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/automated-funnels-for-authors/">Demystifying Automated Funnels for Authors</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Guest Author</span><span class="ugb-blog-posts__sep">·</span>October 8, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn Amanda Northcutt’s strategies for leveling up your author business, by building effective and automated funnels to reach more readers.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/managing-your-book-launch/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Managing your next book launch or crowdfunding campaign" data-attachment-id="45143" data-permalink="https://blog.lulu.com/managing-your-book-launch/100224-booklaunch-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="100224-BookLaunch-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/managing-your-book-launch/">Managing Your Presales, Crowdfunding, and Book Launch</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 3, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Self-published authors must plan their book launch: start early, target your audience, and use tools like Lulu’s Order Import to maximize sales.</p> </div></div></article></div></div></div> <div class="alignwide wp-block-ugb-cta ugb-cta ugb-932b6bc ugb-cta ugb-cta--v2 ugb-main-block ugb--hide-tablet ugb--hide-mobile"><style>.ugb-932b6bc .ugb-cta__item{border-radius:8px !important;background-image:url(https://blog.lulu.com/wp-content/uploads/2021/06/lulu-account-registration-content-banner.jpeg)}.ugb-932b6bc .ugb-cta__item:before{opacity:0.5}.ugb-932b6bc .ugb-cta__title{font-size:24px !important;font-weight:900 !important;color:var(--stk-global-color-76670,#ffffff);text-align:left !important}.ugb-932b6bc .ugb-cta__description{margin-bottom:40px !important;color:var(--stk-global-color-76670,#ffffff);text-align:left !important}.ugb-932b6bc .ugb-button-container{text-align:left !important}.ugb-932b6bc .ugb-button{background-color:#000083}.ugb-932b6bc .ugb-button .ugb-button--inner,.ugb-932b6bc .ugb-button svg:not(.ugb-custom-icon){color:var(--stk-global-color-76670,#ffffff) !important}</style><div class="ugb-inner-block"><div class="ugb-block-content"><div class="ugb-cta__item ugb-container-link ugb--has-background-overlay"><h2 class="ugb-cta__title">Your Free Lulu Account</h2><p class="ugb-cta__description"><meta charset="utf-8">Create a Lulu account today to print and <br>publish your book for readers all over the world.</p><div class="ugb-button-container"><a class="ugb-button ugb-button--size-normal" href="https://lulu.com/register&ui_locales=en" target="_blank" rel="noopener noreferrer" title=""><span class="ugb-button--inner">Create a Free Account</span></a></div><a tabindex="-1" aria-hidden="true" href="https://lulu.com/register&ui_locales=en" target="_blank" rel="noopener noreferrer"></a></div></div></div></div> <div class="alignfull wp-block-ugb-blog-posts ugb-blog-posts ugb-ca7f7d2 ugb-blog-posts--v2 ugb-blog-posts--design-basic ugb-blog-posts--columns-3 ugb-main-block ugb--has-custom-content-width ugb--hide-tablet ugb--hide-mobile"><style>.ugb-ca7f7d2 .ugb-blog-posts__featured-image{border-radius:2px !important;margin-bottom:12px !important}.ugb-ca7f7d2 .ugb-blog-posts__title a{color:var(--stk-global-color-52613,#0a101a) !important}.ugb-ca7f7d2 .ugb-blog-posts__title a:hover{color:var(--stk-global-color-14764,#000083) !important}.ugb-ca7f7d2 .ugb-blog-posts__title{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:24px !important;line-height:1.2em !important;margin-bottom:10px !important}.ugb-ca7f7d2 .ugb-blog-posts__excerpt,.ugb-ca7f7d2 .ugb-blog-posts__excerpt p{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-weight:400 !important;line-height:1.2em !important;color:var(u002du002dstk-global-color-52613,#0a101a) !important}.ugb-ca7f7d2 .ugb-blog-posts__excerpt{margin-bottom:10px !important}.ugb-ca7f7d2 .ugb-blog-posts__meta{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:12px !important;font-weight:400 !important;letter-spacing:0.5px !important;line-height:1.2em !important;color:#37455c !important;margin-bottom:12px !important}.ugb-ca7f7d2.ugb-blog-posts > .ugb-inner-block{max-width:1200px !important}@media screen and (min-width:768px){.ugb-ca7f7d2.ugb-blog-posts{margin-top:72px !important;margin-bottom:36px !important}}</style><div class="ugb-inner-block"><div class="ugb-block-content"><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/getting-your-ship-together-in-shopify/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Setting up shipping in Lulu's Direct platform integrations" data-attachment-id="45123" data-permalink="https://blog.lulu.com/getting-your-ship-together-in-shopify/100124-shiptogether-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="100124-ShipTogether-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/getting-your-ship-together-in-shopify/">Setting Up and Managing Shipping Options in Lulu Direct</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>September 19, 2024</aside><div class="ugb-blog-posts__excerpt"><p>If you’re building or updating your own ecommerce bookstore, shipping is key. Learn how to use Lulu Direct to print and ship your books to your readers.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/holiday-shopping-infographic/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Holiday Shipping Delays Blog Graphic Header" data-attachment-id="35536" data-permalink="https://blog.lulu.com/091222-holidaydelays-v2-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=1200%2C630&ssl=1" data-orig-size="1200,630" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="091222-HolidayDelays-v2-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/holiday-shopping-infographic/">Holiday Preparation: Avoiding Print-on-Demand Production & Shipping Delays</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>September 12, 2024</aside><div class="ugb-blog-posts__excerpt"><p>The holiday shopping season will be here in no time! Get ahead of potential delays with these tips from Lulu.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/using-the-order-import-tool-with-kris-waldherr/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Kris Waldherr talks to Lulu about using the order import tool for her Kickstarter campaigns" data-attachment-id="45121" data-permalink="https://blog.lulu.com/using-the-order-import-tool-with-kris-waldherr/093024-orderimport-waldherr-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="093024-OrderImport-Waldherr-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/using-the-order-import-tool-with-kris-waldherr/">Streamlining Kickstarter Fulfillment: How Kris Waldherr Used Lulu’s Order Import Tool</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>September 5, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Read author Kris Waldherr’s thoughts on crowdfunding her book projects and using the Lulu Order Import tool for fulfillment.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/simple-self-publishing/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn how simple self-publishing can be with Lulu" data-attachment-id="44903" data-permalink="https://blog.lulu.com/simple-self-publishing/082724-lulusimplify-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="082724-LuluSimplify-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/simple-self-publishing/">How Lulu Simplifies Self-Publishing</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>August 29, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Simplify self-publishing with Lulu. Plan, prepare, and publish your book effortlessly with free tools, flexible distribution, and complete creative control.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/turning-your-content-into-a-book/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn how to turn your content into a book your fans will be eager to buy" data-attachment-id="44881" data-permalink="https://blog.lulu.com/turning-your-content-into-a-book/082124-contenttobook-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="082124-ContentToBook-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/turning-your-content-into-a-book/">Turning Your Content Into a Book: A Step-by-Step Guide for Creators</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>August 22, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Monetize your content by turning your expertise into a book. Learn how to organize, enhance, and publish your content to create a valuable resource for your audience.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/how-to-turn-your-book-into-a-quiz/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/081424-TryInteract-GuestPost-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn about using a quiz to grow your audience from the team at TryInteract" data-attachment-id="44692" data-permalink="https://blog.lulu.com/how-to-turn-your-book-into-a-quiz/081424-tryinteract-guestpost-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/081424-TryInteract-GuestPost-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="081424-TryInteract-GuestPost-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/081424-TryInteract-GuestPost-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/081424-TryInteract-GuestPost-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/how-to-turn-your-book-into-a-quiz/">How to Turn Your Book into a Quiz</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Guest Author</span><span class="ugb-blog-posts__sep">·</span>August 20, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Using InteractAI, you can easily turn your book into an interactive quiz to build your email list, engage readers, and personalize marketing efforts.</p> </div></div></article></div></div></div> <div class="alignfull wp-block-ugb-container ugb-container ugb-56532de ugb-container--v2 ugb-container--design-plain ugb-main-block ugb--hide-tablet ugb--hide-mobile ugb-main-block--inner-full ugb--has-block-background"><style>.ugb-56532de-wrapper > .ugb-container__side{padding-top:35px !important;padding-bottom:35px !important}.ugb-56532de-wrapper.ugb-container__wrapper{padding-top:0 !important;padding-bottom:0 !important}.ugb-56532de.ugb-container{background-color:var(--stk-global-color-94000,#f2f4fa)}.ugb-56532de{padding:0 !important}.ugb-56532de.ugb-container:before{background-color:var(--stk-global-color-94000,#f2f4fa)}@media screen and (min-width:768px){.ugb-56532de > .ugb-inner-block > .ugb-block-content > *{padding-top:28px !important;padding-bottom:28px !important;padding-right:200px !important;padding-left:200px !important}}</style><div class="ugb-inner-block ugb-inner-block--full"><div class="ugb-block-content"><div class="ugb-container__wrapper ugb-56532de-wrapper"><div class="ugb-container__side"><div class="ugb-container__content-wrapper ugb-56532de-content-wrapper"> <h2 class="wp-block-heading has-text-align-center" style="padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)" data-block-type="core">Listen to Lulu’s New Podcast <em>Publish & Prosper!</em></h2> <p class="has-text-align-center" style="padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20);font-size:14px">Listen to the newest episodes of our writing, publishing, and marketing podcast featuring Lulu’s own Matt & Lauren!</p> <iframe style="border-radius:12px" src="https://open.spotify.com/embed/show/1YFmOCAeGKYugoSgqO6ESA?utm_source=generator" width="100%" height="352" frameBorder="0" allowfullscreen="" allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy" data-block-type="core"></iframe> </div></div></div></div></div></div> <div class="alignfull wp-block-ugb-blog-posts ugb-blog-posts ugb-a042cd6 ugb-blog-posts--v2 ugb-blog-posts--design-basic ugb-blog-posts--columns-3 ugb-main-block ugb--has-custom-content-width ugb--hide-tablet ugb--hide-mobile"><style>.ugb-a042cd6 .ugb-blog-posts__featured-image{border-radius:2px !important;margin-bottom:12px !important}.ugb-a042cd6 .ugb-blog-posts__title a{color:var(--stk-global-color-52613,#0a101a) !important}.ugb-a042cd6 .ugb-blog-posts__title a:hover{color:var(--stk-global-color-14764,#000083) !important}.ugb-a042cd6 .ugb-blog-posts__title{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:24px !important;line-height:1.2em !important;margin-bottom:10px !important}.ugb-a042cd6 .ugb-blog-posts__excerpt,.ugb-a042cd6 .ugb-blog-posts__excerpt p{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-weight:400 !important;line-height:1.2em !important;color:var(u002du002dstk-global-color-52613,#0a101a) !important}.ugb-a042cd6 .ugb-blog-posts__excerpt{margin-bottom:10px !important}.ugb-a042cd6 .ugb-blog-posts__meta{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:12px !important;font-weight:400 !important;letter-spacing:0.5px !important;line-height:1.2em !important;color:#37455c !important;margin-bottom:12px !important}.ugb-a042cd6.ugb-blog-posts > .ugb-inner-block{max-width:1200px !important}@media screen and (min-width:768px){.ugb-a042cd6 > .ugb-inner-block > .ugb-block-content > *{padding-top:0px !important;padding-bottom:0px !important;padding-right:0px !important;padding-left:0px !important}}</style><div class="ugb-inner-block"><div class="ugb-block-content"><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/economics-of-self-publishing/"><img loading="lazy" decoding="async" width="889" height="500" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/07/072020-EconomicsSelfPublishing-Blog.png?fit=889%2C500&ssl=1" class="attachment-large size-large wp-post-image" alt="The economics of self-publishing blog graphic" data-attachment-id="25725" data-permalink="https://blog.lulu.com/economics-of-self-publishing/072020-economicsselfpublishing-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/07/072020-EconomicsSelfPublishing-Blog.png?fit=1200%2C675&ssl=1" data-orig-size="1200,675" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="072020-EconomicsSelfPublishing-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/07/072020-EconomicsSelfPublishing-Blog.png?fit=500%2C281&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/07/072020-EconomicsSelfPublishing-Blog.png?fit=889%2C500&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/economics-of-self-publishing/">Economics of Self-Publishing: Costs and Value</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>August 15, 2024</aside><div class="ugb-blog-posts__excerpt"><p>At Lulu, we spend a lot of time looking at data. This leads to some great insights into the economics of self-publishing we want to share.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/how-to-sell-books-using-shopify-and-lulu-direct/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/080624-SellBooksShopifyDirect-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Selling Direct with Lulu Direct and Shopify." data-attachment-id="44672" data-permalink="https://blog.lulu.com/how-to-sell-books-using-shopify-and-lulu-direct/080624-sellbooksshopifydirect-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/080624-SellBooksShopifyDirect-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="080624-SellBooksShopifyDirect-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/080624-SellBooksShopifyDirect-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/080624-SellBooksShopifyDirect-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/how-to-sell-books-using-shopify-and-lulu-direct/">How to Sell Books Using Shopify and Lulu Direct</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>August 8, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Sell books directly to fans with Lulu Direct and Shopify. Increase profits, gain customer data, and streamline order fulfillment from your own site.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/maximum-formats/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/072424-NewFormats-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Blog header graphic: Going wide with multiple book formats" data-attachment-id="44633" data-permalink="https://blog.lulu.com/maximum-formats/072424-newformats-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/072424-NewFormats-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="072424-NewFormats-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/072424-NewFormats-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/072424-NewFormats-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/maximum-formats/">Going Wide: Why Multiple Book Formats Matter</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>July 25, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Offering the maximum format options for your book is the best way to ensure every reader can and will read your book. Learn how with Lulu!</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/scaling-your-business-with-custom-print-api/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/071624-ScalingBusinessAPI-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn how Lulu's free print API can help you scale and grow your business" data-attachment-id="44607" data-permalink="https://blog.lulu.com/scaling-your-business-with-custom-print-api/071624-scalingbusinessapi-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/071624-ScalingBusinessAPI-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="071624-ScalingBusinessAPI-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/071624-ScalingBusinessAPI-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/07/071624-ScalingBusinessAPI-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/scaling-your-business-with-custom-print-api/">Scaling Your Business with Custom Books Using the Print API</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>July 18, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Lulu’s Print API offers scalable, customizable book printing solutions for businesses. Print and ship high-quality books and ship them globally.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/turn-followers-into-super-fans/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-SuperFans-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn more about turning your followers into Super Fans!" data-attachment-id="44315" data-permalink="https://blog.lulu.com/061724-superfans-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-SuperFans-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="061724-SuperFans-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-SuperFans-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-SuperFans-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/turn-followers-into-super-fans/">How to Turn Casual Followers into Dedicated Super Fans</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Lauren V</span><span class="ugb-blog-posts__sep">·</span>June 27, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn how to turn casual followers and one-time buyers into dedicated superfans who will support your brand in the long run.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/public-relations-tips-for-authors/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-PRforAuthors-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn how to use Public Relations (PR) to your advantage as an author and creator" data-attachment-id="44295" data-permalink="https://blog.lulu.com/public-relations-tips-for-authors/061724-prforauthors-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-PRforAuthors-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="061724-PRforAuthors-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-PRforAuthors-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/061724-PRforAuthors-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/public-relations-tips-for-authors/">How to Earn Media Attention: Essential PR Tips for Authors</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Sarah G</span><span class="ugb-blog-posts__sep">·</span>June 20, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Discover essential PR tips for new authors to gain media attention, including press releases, book signings, and podcast appearances. Achieve your publicity goals!</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/paid-search-ads/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/060724-BoostBookSales-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Lulu's Guide to Paid Search using Google Ads and more" data-attachment-id="44272" data-permalink="https://blog.lulu.com/060724-boostbooksales-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/060724-BoostBookSales-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="060724-BoostBookSales-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/060724-BoostBookSales-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/06/060724-BoostBookSales-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/paid-search-ads/">Boost Book Sales with Paid Search Ads</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>June 13, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn how to research, write, and optimize paid search with Google Ads and more to promote your books and reach new readers.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/3-reasons-you-should-be-using-grammarly/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/052924-Grammarly-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Grammarly featured image - Paul from Lulu reviews Grammarly as a writing and editing assistant" data-attachment-id="44231" data-permalink="https://blog.lulu.com/052924-grammarly-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/052924-Grammarly-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="052924-Grammarly-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/052924-Grammarly-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/052924-Grammarly-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/3-reasons-you-should-be-using-grammarly/">Enhance Your Writing with Grammarly: 3 Essential Benefits</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>June 6, 2024</aside><div class="ugb-blog-posts__excerpt"><p>An overview of Grammarly, the embedded editor and grammar checker for your word processor or web browser.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/how-to-write-a-book/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2023/02/020223-HowToWriteABook-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Lulu's guide to writing a book, from idea to publishing!" data-attachment-id="37886" data-permalink="https://blog.lulu.com/how-to-write-a-book/020223-howtowriteabook-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2023/02/020223-HowToWriteABook-FB-Blog.png?fit=1200%2C630&ssl=1" data-orig-size="1200,630" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="020223-HowToWriteABook-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2023/02/020223-HowToWriteABook-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2023/02/020223-HowToWriteABook-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/how-to-write-a-book/">How To Write a Book: A 6-Step Guide for Beginners</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>May 30, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn how to write a book from Lulu. Whether your an entreprenuer building your brand or a creator sharing your craft, books are the perfect product for you.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/target-audience/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-TargetAudience-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="How to find your target audience from Lulu's blog" data-attachment-id="44133" data-permalink="https://blog.lulu.com/target-audience/050224-targetaudience-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-TargetAudience-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="050224-TargetAudience-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-TargetAudience-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-TargetAudience-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/target-audience/">How to Find Your Target Audience</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>May 16, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Identify and engage your target audience with effective strategies. Learn how to find and understand your audience to turn casual readers into loyal fans.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/what-are-product-variants-why-do-authors-need-them/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-Variants-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn how to create product variants for your Lulu Direct store" data-attachment-id="44089" data-permalink="https://blog.lulu.com/what-are-product-variants-why-do-authors-need-them/050224-variants-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-Variants-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="050224-Variants-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-Variants-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/05/050224-Variants-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/what-are-product-variants-why-do-authors-need-them/">What Are Product Variants & Why Do Authors Need Them?</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>May 10, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Product variants made easy for your book! 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data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="042424-DirectWoo-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/04/042424-DirectWoo-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/04/042424-DirectWoo-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/how-to-sell-direct-with-woocommerce/">How to Sell Direct With WooCommerce</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>April 25, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Maximize your WordPress site’s potential by using Lulu Direct and WooCommerce for direct book sales with no upfront costs and 100% 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.ugb-blog-posts__excerpt{margin-bottom:10px !important}.ugb-990304d .ugb-blog-posts__meta{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:12px !important;font-weight:400 !important;letter-spacing:0.5px !important;line-height:1.2em !important;color:#37455c !important;margin-bottom:12px !important}.ugb-990304d.ugb-blog-posts > .ugb-inner-block{max-width:1200px !important}@media screen and (min-width:768px){.ugb-990304d > .ugb-inner-block > .ugb-block-content > *{padding-top:0px !important;padding-bottom:0px !important;padding-right:0px !important;padding-left:0px !important}}</style><div class="ugb-inner-block"><div class="ugb-block-content"><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/beta-and-sensitivity-readers/"><img loading="lazy" decoding="async" width="900" height="473" 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data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/01/011024-ReaderPersonas-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/beta-and-sensitivity-readers/">An Author’s Guide to Beta & Sensitivity Readers</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Lauren V</span><span class="ugb-blog-posts__sep">·</span>November 21, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Explore the role of sensitivity readers in publishing to enhance representation, avoid stereotypes, and refine your book before reaching reviewers and influencers.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/fast-book-printing/"><img decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Fast book printing from Lulu - Get your books printed fast and with the highest quality." data-attachment-id="45280" data-permalink="https://blog.lulu.com/fast-book-printing/111424-lightningfastprinting-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="111424-LightningFastPrinting-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/11/111424-LightningFastPrinting-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/fast-book-printing/">Lightning-Fast Book Printing: How to & Essential Tips</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>November 7, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn how to have custom books printed fast with international shipping options. Prepare your files for fast print-on-demand in hardcover, paperback, & more.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/pre-print-file-preparation-for-your-book-design/"><img decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="The important steps to prepare your file before printing." data-attachment-id="45271" data-permalink="https://blog.lulu.com/pre-print-file-preparation-for-your-book-design/111124-preprint-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="111124-PrePrint-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/111124-PrePrint-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/pre-print-file-preparation-for-your-book-design/">Pre-Print File Preparation for Your Book Design</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 31, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Prepare your manuscript with minimal formatting for a smooth self-publishing layout. Start with a clean file to avoid common print errors and ease the design process.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/book-description/"><img loading="lazy" decoding="async" width="889" height="500" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=889%2C500&ssl=1" class="attachment-large size-large wp-post-image" alt="Book Description Blog graphic" data-attachment-id="32046" data-permalink="https://blog.lulu.com/book-description/book-description-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=1200%2C675&ssl=1" data-orig-size="1200,675" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="book-description-blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=100%2C56&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2020/06/book-description-blog.png?fit=889%2C500&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/book-description/">How to Write a Compelling Book Description </a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 17, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Writing a powerful book description will help you sell your book. Just like a cover and title, the book’s description is an important marketing tool.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/how-to-create-and-print-a-book-for-beginners/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="The basics for creating, designing, and printing a book" data-attachment-id="44287" data-permalink="https://blog.lulu.com/how-to-create-and-print-a-book-for-beginners/print-book-beginners/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=1200%2C630&ssl=1" data-orig-size="1200,630" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="print-book-beginners" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2021/09/print-book-beginners.jpg?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/how-to-create-and-print-a-book-for-beginners/">6 Steps to Create and Print a Book for Beginners</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 10, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn how to print a book for a gift or to sell! This guide covers the basics and includes all the resources you’ll need to publish today.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/automated-funnels-for-authors/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn more about Level Up Creators and how to maximize your content" data-attachment-id="45147" data-permalink="https://blog.lulu.com/automated-funnels-for-authors/110724-levelup-guestpost-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="110724-LevelUp-GuestPost-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/110724-LevelUp-GuestPost-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/automated-funnels-for-authors/">Demystifying Automated Funnels for Authors</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Guest Author</span><span class="ugb-blog-posts__sep">·</span>October 8, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Learn Amanda Northcutt’s strategies for leveling up your author business, by building effective and automated funnels to reach more readers.</p> </div></div></article></div></div></div> <div class="alignfull wp-block-ugb-blog-posts ugb-blog-posts ugb-903a606 ugb-blog-posts--v2 ugb-blog-posts--design-basic ugb-blog-posts--columns-3 ugb-main-block ugb--has-custom-content-width ugb--hide-desktop"><style>.ugb-903a606 .ugb-blog-posts__featured-image{border-radius:2px !important;margin-bottom:12px !important}.ugb-903a606 .ugb-blog-posts__title a{color:var(--stk-global-color-52613,#0a101a) !important}.ugb-903a606 .ugb-blog-posts__title a:hover{color:var(--stk-global-color-14764,#000083) !important}.ugb-903a606 .ugb-blog-posts__title{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:20px !important;line-height:1.2em !important;margin-bottom:10px !important}.ugb-903a606 .ugb-blog-posts__excerpt,.ugb-903a606 .ugb-blog-posts__excerpt p{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:14px !important;font-weight:400 !important;line-height:1.2em !important;color:var(u002du002dstk-global-color-52613,#0a101a) !important}.ugb-903a606 .ugb-blog-posts__excerpt{margin-bottom:10px !important}.ugb-903a606 .ugb-blog-posts__meta{font-family:"ct_font_museo_sans__regular",Sans-serif !important;font-size:12px !important;font-weight:400 !important;letter-spacing:0.5px !important;line-height:1.2em !important;color:#37455c !important;margin-bottom:12px !important}.ugb-903a606.ugb-blog-posts > .ugb-inner-block{max-width:1200px !important}@media screen and (min-width:768px){.ugb-903a606 > .ugb-inner-block > .ugb-block-content > *{padding-top:0px !important;padding-bottom:0px !important;padding-right:0px !important;padding-left:0px !important}}</style><div class="ugb-inner-block"><div class="ugb-block-content"><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/managing-your-book-launch/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Managing your next book launch or crowdfunding campaign" data-attachment-id="45143" data-permalink="https://blog.lulu.com/managing-your-book-launch/100224-booklaunch-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="100224-BookLaunch-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/10/100224-BookLaunch-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/managing-your-book-launch/">Managing Your Presales, Crowdfunding, and Book Launch</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>October 3, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Self-published authors must plan their book launch: start early, target your audience, and use tools like Lulu’s Order Import to maximize sales.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/getting-your-ship-together-in-shopify/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Setting up shipping in Lulu's Direct platform integrations" data-attachment-id="45123" data-permalink="https://blog.lulu.com/getting-your-ship-together-in-shopify/100124-shiptogether-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="100124-ShipTogether-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/100124-ShipTogether-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/getting-your-ship-together-in-shopify/">Setting Up and Managing Shipping Options in Lulu Direct</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>September 19, 2024</aside><div class="ugb-blog-posts__excerpt"><p>If you’re building or updating your own ecommerce bookstore, shipping is key. Learn how to use Lulu Direct to print and ship your books to your readers.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/holiday-shopping-infographic/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Holiday Shipping Delays Blog Graphic Header" data-attachment-id="35536" data-permalink="https://blog.lulu.com/091222-holidaydelays-v2-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=1200%2C630&ssl=1" data-orig-size="1200,630" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="091222-HolidayDelays-v2-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2022/09/091222-HolidayDelays-v2-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/holiday-shopping-infographic/">Holiday Preparation: Avoiding Print-on-Demand Production & Shipping Delays</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>September 12, 2024</aside><div class="ugb-blog-posts__excerpt"><p>The holiday shopping season will be here in no time! Get ahead of potential delays with these tips from Lulu.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/using-the-order-import-tool-with-kris-waldherr/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Kris Waldherr talks to Lulu about using the order import tool for her Kickstarter campaigns" data-attachment-id="45121" data-permalink="https://blog.lulu.com/using-the-order-import-tool-with-kris-waldherr/093024-orderimport-waldherr-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="093024-OrderImport-Waldherr-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/09/093024-OrderImport-Waldherr-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/using-the-order-import-tool-with-kris-waldherr/">Streamlining Kickstarter Fulfillment: How Kris Waldherr Used Lulu’s Order Import Tool</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>September 5, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Read author Kris Waldherr’s thoughts on crowdfunding her book projects and using the Lulu Order Import tool for fulfillment.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/simple-self-publishing/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn how simple self-publishing can be with Lulu" data-attachment-id="44903" data-permalink="https://blog.lulu.com/simple-self-publishing/082724-lulusimplify-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="082724-LuluSimplify-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082724-LuluSimplify-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/simple-self-publishing/">How Lulu Simplifies Self-Publishing</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>August 29, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Simplify self-publishing with Lulu. Plan, prepare, and publish your book effortlessly with free tools, flexible distribution, and complete creative control.</p> </div></div></article><article class="ugb-blog-posts__item"><div class="ugb-blog-posts__content"><figure class="ugb-blog-posts__featured-image ugb--shadow-2"><a href="https://blog.lulu.com/turning-your-content-into-a-book/"><img loading="lazy" decoding="async" width="900" height="473" src="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=900%2C473&ssl=1" class="attachment-large size-large wp-post-image" alt="Learn how to turn your content into a book your fans will be eager to buy" data-attachment-id="44881" data-permalink="https://blog.lulu.com/turning-your-content-into-a-book/082124-contenttobook-fb-blog/" data-orig-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=1200%2C631&ssl=1" data-orig-size="1200,631" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="082124-ContentToBook-FB-Blog" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=500%2C263&ssl=1" data-large-file="https://i0.wp.com/blog.lulu.com/wp-content/uploads/2024/08/082124-ContentToBook-FB-Blog.png?fit=900%2C473&ssl=1" /></a></figure><h2 class="ugb-blog-posts__title"><a href="https://blog.lulu.com/turning-your-content-into-a-book/">Turning Your Content Into a Book: A Step-by-Step Guide for Creators</a></h2><aside class="entry-meta ugb-blog-posts__meta"><span>Paul H</span><span class="ugb-blog-posts__sep">·</span>August 22, 2024</aside><div class="ugb-blog-posts__excerpt"><p>Monetize your content by turning your expertise into a book. Learn how to organize, enhance, and publish your content to create a valuable resource for your audience.</p> </div></div></article></div></div></div> <div class="alignfull wp-block-ugb-container ugb-container ugb-9cb3178 ugb-container--v2 ugb-container--design-plain ugb-main-block ugb--hide-desktop ugb-main-block--inner-full ugb--has-block-background"><style>.ugb-9cb3178-wrapper > .ugb-container__side{padding-top:35px !important;padding-bottom:35px !important}.ugb-9cb3178-wrapper.ugb-container__wrapper{padding-top:0 !important;padding-bottom:0 !important}.ugb-9cb3178.ugb-container{background-color:var(--stk-global-color-94000,#f2f4fa)}.ugb-9cb3178{padding:0 !important}.ugb-9cb3178.ugb-container:before{background-color:var(--stk-global-color-94000,#f2f4fa)}@media screen and (min-width:768px){.ugb-9cb3178 > .ugb-inner-block > .ugb-block-content > *{padding-top:28px !important;padding-bottom:28px !important;padding-right:200px !important;padding-left:200px !important}}</style><div class="ugb-inner-block ugb-inner-block--full"><div class="ugb-block-content"><div class="ugb-container__wrapper ugb-9cb3178-wrapper"><div class="ugb-container__side"><div class="ugb-container__content-wrapper ugb-9cb3178-content-wrapper"> <h2 class="wp-block-heading has-text-align-center" style="padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)" data-block-type="core">Listen to Lulu’s New Podcast <em>Publish & Prosper!</em></h2> <p class="has-text-align-center" style="padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20);font-size:14px">Listen to the newest episodes of our writing, publishing, and marketing podcast featuring Lulu’s own Matt & Lauren!</p> <iframe style="border-radius:12px" src="https://open.spotify.com/embed/show/1YFmOCAeGKYugoSgqO6ESA?utm_source=generator" width="100%" height="352" frameBorder="0" allowfullscreen="" allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy" data-block-type="core"></iframe> </div></div></div></div></div></div> <div class="wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-1aef87f" data-block-id="1aef87f"></div> <div class="wp-block-ugb-button ugb-button-wrapper ugb-eea5d39 ugb-main-block ugb--hide-desktop"><style>.ugb-eea5d39 .ugb-button1{background-color:var(--stk-global-color-14764,#000083)}.ugb-eea5d39 .ugb-button1 .ugb-button--inner,.ugb-eea5d39 .ugb-button1 svg:not(.ugb-custom-icon){color:var(--stk-global-color-76670,#ffffff) !important}</style><div class="ugb-inner-block"><div class="ugb-block-content"><div class="ugb-button-container"><a class="ugb-button1 ugb-button ugb-button--size-normal" href="https://blog.lulu.com/archive/" rel="" title=""><span class="ugb-button--inner">See All Posts</span></a></div></div></div></div> <div class="wp-block-stackable-columns alignfull stk-block-columns stk--hide-desktop stk--hide-tablet stk--hide-mobile stk-block stk-343aa02 stk-block-background" data-block-id="343aa02"><div class="stk-row stk-inner-blocks has-text-align-center stk--block-align-343aa02 stk-block-content stk-content-align stk-343aa02-column stk--flex alignfull"> <div class="wp-block-stackable-column stk-block-column stk-column stk-block stk-79cc222" data-v="4" data-block-id="79cc222"><div class="stk-column-wrapper stk-block-column__content stk-container stk-79cc222-container stk--no-background stk--no-padding"><div class="has-text-align-center stk-block-content stk-inner-blocks stk-79cc222-inner-blocks"> <div class="wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-bf12736" id="discover-the-life-of-a-book" data-block-id="bf12736"><h2 class="stk-block-heading__text">Discover the Life of a Book</h2></div> <div class="wp-block-stackable-subtitle stk-block-subtitle stk-block stk-50cd437" data-block-id="50cd437"><p class="stk-block-subtitle__text stk-subtitle has-text-align-center">Follow the journey of a single hardcover book as it’s printed and bound. 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