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fetchpriority="high" srcset="https://www.istarto.com/wp-content/uploads/2024/09/展览公司如何通过星光WhatsApp获得海外观众邀约增长.jpg 845w, https://www.istarto.com/wp-content/uploads/2024/09/展览公司如何通过星光WhatsApp获得海外观众邀约增长-300x169.jpg 300w, https://www.istarto.com/wp-content/uploads/2024/09/展览公司如何通过星光WhatsApp获得海外观众邀约增长-768x432.jpg 768w, https://www.istarto.com/wp-content/uploads/2024/09/展览公司如何通过星光WhatsApp获得海外观众邀约增长-300x169@2x.jpg 600w" sizes="(max-width: 845px) 100vw, 845px" /></div> </div> <div class="entry-meta"> <ul> <li><span>Categories:</span><a href="https://www.istarto.com/category/whatsapp%e8%90%a5%e9%94%80/" rel="category tag">WhatsApp营销</a>, <a href="https://www.istarto.com/category/starify/" rel="category tag">星光外贸营销</a></li> </ul> </div> </div> <div class="entry-content"> <p>做国际展览的项目主管们正在思考如何扩大海外观众的邀约和业务的增长。面对未来数字化的挑战，增收降本，是一个不得不面对的问题。</p> <p>WhatsApp是当今世界上最大的即时聊天工具，用户基数超过21亿，在展览主办方在国际业务拓展过程中，WhatsApp怎么可以被忽视？</p> <ul> <li>获客成本高，转化成本高，内卷严重；</li> <li>国际买家数据亟待增加；</li> <li>市场运营人员日常工作量繁重，无法花费大量时间整理数据；</li> <li>WhatsApp群发被封号；</li> </ul> <p>基于以上的问题，聚页创意的“<a href="https://www.starify.cn/product-whatsapp" target="_blank" rel="noreferrer noopener">星光WhatsApp营销工作协作平</a>台“可以解决展览市场和销售主管的困扰。适合的用户类型： <strong>电商公司，制造工业，外贸公司，展览公司</strong>等；</p> <p>它的主要功能包括数据智能采集、数据培育、邮件营销、WhatsApp营销、聊天机器人、RPA流程自动化、展会观众管理等功能。星光将诸多功能汇集在一个工作平台，帮助客户降本增效。点击官网 <a href="https://www.starify.cn/" target="_blank" rel="noreferrer noopener">www.starify.cn</a> 即可。星光还提供WhatsApp在线机器人。<br><br><strong>主要价值点包括：</strong></p> <h1 class="wp-block-heading">星光可以帮助展会主办方做到如下的工作：</h1> <h2 class="wp-block-heading">（1）数据采集</h2> <p>轻松获客；5~10分钟可快速采集上百个潜在用户数据；用户可以<a href="https://www.starify.cn/product-search" target="_blank" rel="noreferrer noopener">采集到各个行业的WhatsApp号码</a>。</p> <h2 class="wp-block-heading"><br>（2）快速群发，触达海外采购人员</h2> <p>通过关键字来锁定数据采集的专业性。通过星光的WABA通信平台，快速给客户发送信息。</p> <ul> <li>智能回复客户问答，加快观众邀约的进度。</li> </ul> <p>观众在观众预登记之前，会有很多疑惑。通过星光WhatsApp机器人聊天可以解决他们的困扰。</p> <p>展会主办方的观众邀约，一直是不断有着新的挑战。通过邮件群发、常常被邮件系统隔离，进入到垃圾箱。而杂志派发量数量受限，与杂志的合作，也不能满足主办方对覆盖量的要求。</p> <p>通过设定在线机器人，24小时回复。为观众预登记的关键难点解决问题，智能回复提高回复率300%，让观众邀约团队压力骤减。</p> <ul> <li>展台销售进度加快。</li> </ul> <p>通过技术采集的数据客户，还有很大可能性是潜在参展商。如果客户想了解如何参展，<a href="https://www.starify.cn/whatsapp-marketing-tool" target="_blank" rel="noreferrer noopener">星光WABA机器人</a>通过关键字激活的方式，向潜在客户介绍展会的规模，历史记录，与最近的进展，收费标准等基本信息。还可以进一步的让客户提交邮箱和相关企业信息，为人工介入，提供良好的资讯收集和销售前期准备。从现在的数据反馈，展位销售效率提高了6.7~8.9倍。</p> <ul> <li>落地页的创意推送</li> </ul> <p>同时，星光为主办方还提供了更为细致的工具服务。多数主办方希望针对特定的国家观众提供邀请服务。但是官网多语种并没能及时更上市场需求。星光提供了<a href="https://www.meiyeyida.com/" target="_blank" rel="noreferrer noopener">快捷的落地页工具</a>(也叫推广页）。仅仅需要5-10分钟，就可以快速制作出页面。主办方可以通过星光WABA机器人，向潜在客户推送有特定主题和营销目的的落地页(推广页)。制作各种小语种，或者制作观众报名，展商报名，问卷调查等内容，所有的一切，都会提高用户对展会主办方的专业度和数字化变革。</p> <ul> <li>WhatsApp聊天机器人与Facebook广告 / Instagram广告相结合</li> </ul> <p>星光还与facebook/instagram的广告做了集成。用户如果使用的是星光姐妹建站产品（聚页建站），可以设置表单或者购买按钮为WhatsApp聊天按钮。如果绑定的WhatsApp按钮是WhatsApp商业账号，则就可以激活星光WhatsApp聊天机器人。这样，将广告与WhatsApp聊天机器人完美结合。大大提高了用户转化效率。数据显示，转化率提高了67.9%。</p> <p>具体内容，可以查看<a href="https://www.starify.cn/click-to-whatsapp-ads-click-to-chat-this-is-how-it-works" target="_blank" rel="noreferrer noopener">星光WhatsApp聊天机器人与广告的组合策略</a>。</p> <p>关于工具截图：</p> <h3 class="wp-block-heading">功能1：WhatsApp在线聊天机器人</h3> <figure class="wp-block-image"><img decoding="async" src="https://oss.matchpages.cn/matchpages/share_center/2023/0330/4082/642538447566d/%E6%98%9F%E5%85%89WhatsApp%E5%9C%A8%E7%BA%BF%E8%81%8A%E5%A4%A9%E6%9C%BA%E5%99%A8%E4%BA%BA.png" alt="星光WhatsApp在线聊天机器人.png "/></figure> <h3 class="wp-block-heading"><br>功能2：文件管理<br></h3> <figure class="wp-block-image"><img decoding="async" src="https://oss.matchpages.cn/matchpages/share_center/2023/0330/8013/6425387931088/%E6%98%9F%E5%85%89WhatsApp%E5%9C%A8%E7%BA%BF%E8%81%8A%E5%A4%A9%E6%9C%BA%E5%99%A8%E4%BA%BA2.png" alt="星光WhatsApp在线聊天机器人2.png "/></figure> <h3 class="wp-block-heading">功能3：团队小组设置</h3> <figure class="wp-block-image"><img decoding="async" src="https://oss.matchpages.cn/matchpages/share_center/2023/0330/8694/642538a6c7852/%E6%98%9F%E5%85%89WhatsApp%E5%9C%A8%E7%BA%BF%E8%81%8A%E5%A4%A9%E6%9C%BA%E5%99%A8%E4%BA%BA3.png" alt="星光WhatsApp在线聊天机器人3.png "/></figure> <h3 class="wp-block-heading">功能4：关键字库建立</h3> <figure class="wp-block-image"><img decoding="async" src="https://oss.matchpages.cn/matchpages/share_center/2023/0330/4634/642538c78e72f/%E6%98%9F%E5%85%89WhatsApp%E5%9C%A8%E7%BA%BF%E8%81%8A%E5%A4%A9%E6%9C%BA%E5%99%A8%E4%BA%BA4.png" alt="星光WhatsApp在线聊天机器人4.png "/></figure> <h3 class="wp-block-heading"><br>功能5：数据采集后的截图</h3> <figure class="wp-block-image"><img decoding="async" src="https://oss.matchpages.cn/matchpages/share_center/2023/0330/3667/642538f3bfe89/%E6%98%9F%E5%85%89WhatsApp%E5%9C%A8%E7%BA%BF%E8%81%8A%E5%A4%A9%E6%9C%BA%E5%99%A8%E4%BA%BA5.png" alt="星光WhatsApp在线聊天机器人5.png "/></figure> <p>欢迎您体验<a href="https://www.starify.cn/" target="_blank" rel="noreferrer noopener">星光跨境营销系统</a> （<a href="https://www.starify.cn/" target="_blank" rel="noreferrer noopener">www.starify.cn</a>) ；14天免费试用。</p> <h1 class="wp-block-heading"><strong>关于聚页创意——中国出海增长专家</strong></h1> <p>厦门<a href="https://www.matchpages.cn/">聚页创意</a>科技有限公司为制造业品牌出海提供数字营销一站式服务，产品服务包括<a href="https://www.matchpages.cn/" target="_blank" rel="noreferrer noopener">智能建站软件产品</a>、<a href="https://www.matchexpo.com/" target="_blank" rel="noreferrer noopener">全球展会营销发布平台</a>、<a href="https://www.starify.cn/" target="_blank" rel="noreferrer noopener">星光跨境协作软件</a>、品牌策划和数字营销广告等一站式数字广告的整体解决方案。作为Google，Facebook,Tiktok，WhatsApp的技术合作方，聚页创意为展会主办方、制造企业提供出海市场的数字营销服务。</p> <p><strong>核心团队：</strong>由前谷歌员工、展会、设计创意专家等联合创建，平均16年企业服务领域、跨境电商、跨国展会组织经验。</p> <p><strong>研发力量：</strong>聚集20年大厂研发团队。研发团队占比8成；开发过全球CRM、海外社媒管理工具等多款爆款产品。</p> </div> <div class="entry-footer"> <div class="entry-footer-meta"> <div class="row"> <div 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