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Inventory management techniques and best practices | Sell on Amazon

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locale: '', ignoreValidation: true, srcOrder: [], writeCookie: false }); } } }; function trimStackedCodes(ldStackedCodes, maxLength) { if ( ldStackedCodes && ldStackedCodes.length > maxLength && ldStackedCodes.search('>') != -1 ) { let continueTrim = true; while (continueTrim) { ldStackedCodes = ldStackedCodes.substring(ldStackedCodes.search('>') +1, ldStackedCodes.length); if (ldStackedCodes.length <= maxLength || ldStackedCodes.search('>') == -1) { continueTrim = false; } } } return ldStackedCodes; } function initializeRetry(retries = 3, backoff = 300) { if (window.s.eVar15 && window.s.eVar15 != '') { initialize(); } else if (retries > 0) { setTimeout(() => { return initializeRetry(retries - 1, backoff * 2) /* 3 */ }, backoff) } } initializeRetry(3, 300) }); </script> <link href="https://m.media-amazon.com/images/G/03/amazonservices/aos.css" rel="stylesheet"> <link href="https://d3216uwaav9lg7.cloudfront.net/assets-Sell.css" rel="stylesheet"> <div class="as-body desktop" data-devicetype="desktop"> <div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><header class="mega-menu ember" tabindex="0"><div class="nav-large-view"><div class="nav-overlay-dropdown-backdrop"></div><div class="nav-swb" style="background-color:#49850F"><div class="has-max-width"><div class="left-align"><img class="nav-swb-logo" src="https://m.media-amazon.com/images/G/01/sell/icons/star.svg" loading="lazy"/><span><small><strong>Get 10% back on your first $50,000 in branded sales. </strong><a class="inline-link" href="https://sell.amazon.com/grow" data-cta-id="swm_hp" data-ld-append="SWM_HP">Learn more</a></small></span></div><ul class="right-align"><li aria-selected="false"><span class="nav-search"><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M12.3834,13.7168 L8.817,10.1664 C8.45006,10.4112 8.05566,10.5973 7.6338,10.7248 C7.2114,10.8528 6.76126,10.9168 6.2834,10.9168 C5.01673,10.9168 3.9362,10.4752 3.0418,9.592 C2.1474,8.70827 1.7002,7.63307 1.7002,6.3664 C1.7002,5.09974 2.1474,4.0192 3.0418,3.1248 C3.9362,2.2304 5.01673,1.7832 6.2834,1.7832 C7.56126,1.7832 8.63913,2.2304 9.517,3.1248 C10.3949,4.0192 10.8338,5.09974 10.8338,6.3664 C10.8338,6.84427 10.7754,7.29147 10.6586,7.708 C10.5418,8.12507 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data-autocomplete-label="Try these searches:" name="search" placeholder="Search sell.amazon.com" spellcheck="false"/><i class="search-icon"></i><span class="nav-search"><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M7.99991,8.85007 L5.26657,11.5834 C5.14435,11.7056 5.00546,11.764 4.84991,11.7584 C4.69435,11.7528 4.55546,11.689 4.43324,11.5667 C4.31102,11.4445 4.24991,11.3028 4.24991,11.1417 C4.24991,10.9806 4.31102,10.839 4.43324,10.7167 L7.14991,8.00007 L4.41657,5.26673 C4.29435,5.14451 4.23602,5.00284 4.24157,4.84173 C4.24713,4.68062 4.31102,4.53895 4.43324,4.41673 C4.55546,4.29451 4.69713,4.2334 4.85824,4.2334 C5.01935,4.2334 5.16102,4.29451 5.28324,4.41673 L7.99991,7.15007 L10.7332,4.41673 C10.8555,4.29451 10.9971,4.2334 11.1582,4.2334 C11.3194,4.2334 11.461,4.29451 11.5832,4.41673 C11.7055,4.53895 11.7666,4.68062 11.7666,4.84173 C11.7666,5.00284 11.7055,5.14451 11.5832,5.26673 L8.84991,8.00007 L11.5832,10.7334 C11.7055,10.8556 11.7666,10.9945 11.7666,11.1501 C11.7666,11.3056 11.7055,11.4445 11.5832,11.5667 C11.461,11.689 11.3194,11.7501 11.1582,11.7501 C10.9971,11.7501 10.8555,11.689 10.7332,11.5667 L7.99991,8.85007 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></span></div><ul class="autocomplete-results"></ul></div><div class="search-suggestions"><span class="suggestions-label">Quick links:</span><ul class="suggestions-list"><li><a class="inline-link" href="/search?search=Selling%20on%20Amazon">Selling on Amazon</a></li><li><a class="inline-link" href="/search?search=Fulfillment%20by%20Amazon">Fulfillment by Amazon</a></li></ul></div></form></div></div></div></li><li aria-selected="false"><span class="nav-language-picker nav-language-picker-text"><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0168,14.7168 C7.09467,14.7168 6.22507,14.5419 5.408,14.192 C4.59147,13.8416 3.87494,13.3611 3.2584,12.7504 C2.64187,12.1392 2.1584,11.4251 1.808,10.608 C1.45814,9.79147 1.2832,8.91654 1.2832,7.9832 C1.2832,7.06107 1.45814,6.1944 1.808,5.3832 C2.1584,4.572 2.64187,3.86107 3.2584,3.2504 C3.87494,2.6392 4.59147,2.1584 5.408,1.808 C6.22507,1.45814 7.09467,1.2832 8.0168,1.2832 C8.95014,1.2832 9.81947,1.45814 10.6248,1.808 C11.4307,2.1584 12.1392,2.6392 12.7504,3.2504 C13.3611,3.86107 13.8416,4.57494 14.192,5.392 C14.5419,6.20854 14.7168,7.07787 14.7168,8 C14.7168,8.92214 14.5419,9.79147 14.192,10.608 C13.8416,11.4251 13.3611,12.1392 12.7504,12.7504 C12.1392,13.3611 11.428,13.8416 10.6168,14.192 C9.8056,14.5419 8.93894,14.7168 8.0168,14.7168 Z M7.2168,13.0168 L7.2168,11.9 C7.0056,11.9 6.82507,11.8251 6.6752,11.6752 C6.5248,11.5248 6.4496,11.3443 6.4496,11.1336 L6.4496,10.3504 L3.0336,6.9336 C2.9888,7.14427 2.95814,7.33307 2.9416,7.5 C2.92507,7.66694 2.9168,7.828 2.9168,7.9832 C2.9168,9.23867 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class="nav-overlay-dropdown"><div class="language-picker-container"><div class="has-max-width"><span class="nav-language-picker right-align"><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M7.99991,8.85007 L5.26657,11.5834 C5.14435,11.7056 5.00546,11.764 4.84991,11.7584 C4.69435,11.7528 4.55546,11.689 4.43324,11.5667 C4.31102,11.4445 4.24991,11.3028 4.24991,11.1417 C4.24991,10.9806 4.31102,10.839 4.43324,10.7167 L7.14991,8.00007 L4.41657,5.26673 C4.29435,5.14451 4.23602,5.00284 4.24157,4.84173 C4.24713,4.68062 4.31102,4.53895 4.43324,4.41673 C4.55546,4.29451 4.69713,4.2334 4.85824,4.2334 C5.01935,4.2334 5.16102,4.29451 5.28324,4.41673 L7.99991,7.15007 L10.7332,4.41673 C10.8555,4.29451 10.9971,4.2334 11.1582,4.2334 C11.3194,4.2334 11.461,4.29451 11.5832,4.41673 C11.7055,4.53895 11.7666,4.68062 11.7666,4.84173 C11.7666,5.00284 11.7055,5.14451 11.5832,5.26673 L8.84991,8.00007 L11.5832,10.7334 C11.7055,10.8556 11.7666,10.9945 11.7666,11.1501 C11.7666,11.3056 11.7055,11.4445 11.5832,11.5667 C11.461,11.689 11.3194,11.7501 11.1582,11.7501 C10.9971,11.7501 10.8555,11.689 10.7332,11.5667 L7.99991,8.85007 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></span><h3 class="language-picker-heading">Select your preferred language</h3><ul class="language-popup-list single-col"><li class="language-selector" data-lang="en-US"><a href="?mons_sel_locale=en_US" class="language-picker-language current">English - US</a></li><li class="language-selector" data-lang="es-US"><a href="?mons_sel_locale=es_US" class="language-picker-language ">Español - US</a></li><li class="language-selector" data-lang="zh-CN"><a href="?mons_sel_locale=zh_CN" class="language-picker-language ">中文 - CN</a></li></ul></div></div></div></li></ul></div></div><nav><div class="has-max-width"><ul class="nav-items left-align"><li><a href="/?ref_=sdus_soa_home_n" data-cta-id="nav_logo"><img class="nav-logo" src="https://m.media-amazon.com/images/G/01/sell/navigation/amazon-logo-squid-menu.svg" loading="lazy"/><img class="nav-logo-transparent" src="https://m.media-amazon.com/images/G/01/sell/navigation/amazon-logo_white-menu.svg" loading="lazy"/></a></li><li aria-selected="false"><span class="nav-item" data-cta-id="L1_a_start"><strong>Start</strong><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></span><div class="nav-overlay-dropdown"><div><div class="nav-overlay-dropdown-content has-max-width"><div class="nav-panel"><div class="nav-panel-title"><h3>Set up your business</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/sell#ready-to-sell" target="_self" data-cta-id="1L2_a_1_sell"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/checklist_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get ready to sell</strong></div><small class="nav-link-description">Choose a selling plan, create and configure your seller account</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#enroll-brand" target="_self" data-cta-id="1L2_a_2_br"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/rocket_launch_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Enroll your brand</strong></div><small class="nav-link-description">Enroll your brand with Amazon to unlock a suite of brand-building tools and protection benefits</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#list-products" target="_self" data-cta-id="1L2_a_3_list_prd"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/seller_fulfilled_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>List products</strong></div><small class="nav-link-description">Match or create product listings in the Amazon store</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#price-products" target="_self" data-cta-id="1L2_a_4_prc_prd"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/automate_pricing_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Price products</strong></div><small class="nav-link-description">Set competitive prices, become the Featured Offer </small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Manage your sales</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/sell#fulfillment-method" target="_self" data-cta-id="1L2_b_1_fulfill"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_check_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Fulfill customer orders</strong></div><small class="nav-link-description">Fulfill orders yourself, or send inventory to Amazon for fulfillment</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#monitor-performance" target="_self" data-cta-id="1L2_b_2_acct_perf"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/metrics_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Monitor your performance</strong></div><small class="nav-link-description">Track your customer service, account health, and shipping performance</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#promote-products" target="_self" data-cta-id="1L2_b_3_ads"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/advertising_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Promote and advertise</strong></div><small class="nav-link-description">Use no-cost promotions and cost-per-click advertising to drive discovery</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#product-reviews" target="_self" data-cta-id="1L2_b_4_feed"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/reviews_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get product reviews</strong></div><small class="nav-link-description">Improve your chances of getting positive reviews and ratings</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/grow" target="_self" data-cta-id="1L2_b_5_nsg"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/explore_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><span class="badge"><small><strong>New</strong></small></span><strong>Try the New Seller Guide</strong></div><small class="nav-link-description">Explore key brand, logistics, pricing, and promotional services</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/sell-online" data-cta-id="1L2_feat_1_sell_onl"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/stock/man-at-computer_471961451-960.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Getting started</strong></small></span><h3>How to sell online</h3><small class="nav-link-description">Get an overview of how to run a product-based business online</small></div></div></a></div></div></div><div class="nav-overlay-dropdown-footer"><div class="has-max-width"><a class="nav-link flex-row-reverse" href="https://sellercentral.amazon.com/ap/signin?openid.pape.max_auth_age=0&amp;openid.return_to=https%3A%2F%2Fsellercentral.amazon.com%2Fhome&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=sc_na_amazon_v2&amp;openid.mode=checkid_setup&amp;language=en_US&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;pageId=sc_na_amazon_v2&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&amp;ssoResponse=eyJ6aXAiOiJERUYiLCJlbmMiOiJBMjU2R0NNIiwiYWxnIjoiQTI1NktXIn0.pf51Z5eI0DIeF8vI2-H63M4mOGjGUnsk5foY6WvKGGHGbNCsWJrdDQ.tMuOxJUODGQoYU64.QTWD6g-kqWyy2fgFGUYPZHk3JzFUiLD5mphoc3oR0vmnMuZtB4y_enX4_ShXz_uvnzX9wVoOs5uuPYKzDVKlwpiKk_DGblaDUtzTrMajrmI7Eb-FfTZ9VlhMDnQz5UWrW8sxg9vhnkWLBM-14yzih0YnKEL68CI3wv1saPRWp5Ow3pbU09r9I_KO9DKlD9WbFWsJiiIevsPotxHGESrr0PeuS8zTXAGBvVLc1eSMkr0b24jpKGAntlB5oqtIoA.seCIEmahHqsZQBHPTepfnw" target="_blank" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><title>arrow_outward</title><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M10.3662,6.2495 L4.91661,11.6831 C4.73848,11.8612 4.52461,11.9503 4.27501,11.9503 C4.02488,11.9503 3.81101,11.8612 3.63341,11.6831 C3.45528,11.5055 3.36621,11.2916 3.36621,11.0415 C3.36621,10.7914 3.45528,10.5775 3.63341,10.3999 L9.06621,4.9503 L4.68301,4.9503 C4.43874,4.9503 4.22488,4.85857 4.04141,4.6751 C3.85794,4.49163 3.76621,4.27777 3.76621,4.0335 C3.76621,3.7887 3.85794,3.57483 4.04141,3.3919 C4.22488,3.20843 4.43874,3.1167 4.68301,3.1167 L11.283,3.1167 C11.5273,3.1167 11.7411,3.20843 11.9246,3.3919 C12.1081,3.57483 12.1998,3.7887 12.1998,4.0335 L12.1998,10.6335 C12.1998,10.8778 12.1081,11.0916 11.9246,11.2751 C11.7411,11.4586 11.5273,11.5503 11.283,11.5503 C11.0387,11.5503 10.8249,11.4586 10.6414,11.2751 C10.4579,11.0916 10.3662,10.8778 10.3662,10.6335 L10.3662,6.2495 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>Log in to Seller Central</strong></div></div></a><a class="nav-link flex-row-reverse" href="https://brandregistry.amazon.com/ap/signin?clientContext=130-4955268-4669526&amp;openid.return_to=https%3A%2F%2Fbrandregistry.amazon.com%2Fhome&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=amzn_brand_desktop_us&amp;openid.mode=checkid_setup&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&amp;mons_redirect=sign_in" target="_blank" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><title>arrow_outward</title><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M10.3662,6.2495 L4.91661,11.6831 C4.73848,11.8612 4.52461,11.9503 4.27501,11.9503 C4.02488,11.9503 3.81101,11.8612 3.63341,11.6831 C3.45528,11.5055 3.36621,11.2916 3.36621,11.0415 C3.36621,10.7914 3.45528,10.5775 3.63341,10.3999 L9.06621,4.9503 L4.68301,4.9503 C4.43874,4.9503 4.22488,4.85857 4.04141,4.6751 C3.85794,4.49163 3.76621,4.27777 3.76621,4.0335 C3.76621,3.7887 3.85794,3.57483 4.04141,3.3919 C4.22488,3.20843 4.43874,3.1167 4.68301,3.1167 L11.283,3.1167 C11.5273,3.1167 11.7411,3.20843 11.9246,3.3919 C12.1081,3.57483 12.1998,3.7887 12.1998,4.0335 L12.1998,10.6335 C12.1998,10.8778 12.1081,11.0916 11.9246,11.2751 C11.7411,11.4586 11.5273,11.5503 11.283,11.5503 C11.0387,11.5503 10.8249,11.4586 10.6414,11.2751 C10.4579,11.0916 10.3662,10.8778 10.3662,10.6335 L10.3662,6.2495 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>Log in to Brand Registry</strong></div></div></a></div></div></div></div></li><li aria-selected="false"><span class="nav-item" data-cta-id="L1_b_grow"><strong>Grow</strong><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></span><div class="nav-overlay-dropdown"><div><div class="nav-overlay-dropdown-content has-max-width"><div class="nav-panel"><div class="nav-panel-title"><h3>Optimize your operations</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/programs/supply-chain" target="_self" data-cta-id="2L2_a_1_sup_chain"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_arrow_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Outsource your supply chain</strong></div><small class="nav-link-description">Get help with shipping, distribution, storage, and fulfillment</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs/fulfilled-by-merchant" target="_self" data-cta-id="2L2_a_2_fbm"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/seller_fulfilled_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Optimize the orders you fulfill</strong></div><small class="nav-link-description">Improve inventory management and shipping for customer orders you fulfill yourself</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/brand-registry" target="_self" data-cta-id="2L2_a_3_br"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/brand_centric_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Launch your brand</strong></div><small class="nav-link-description">Grow your audience, increase sales, and build customer loyalty with brand-building tools</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Reach more customers</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/advertising" target="_self" data-cta-id="2L2_b_1_ads"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/advertising_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Advertise with Amazon</strong></div><small class="nav-link-description">Advertise your products and brands in and beyond the Amazon store</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs/amazon-business" target="_self" data-cta-id="2L2_b_2_amz_bus"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/small_medium_business_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Sell to business customers</strong></div><small class="nav-link-description">Use a suite of tools to connect with procurement professionals and other B2B customers</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/global-selling" target="_self" data-cta-id="2L2_b_3_glob_sell"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/globe_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Sell globally</strong></div><small class="nav-link-description">Start selling to customers in Europe, Japan, Australia, India, and other countries</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/grow" data-cta-id="2L2_feat_1_nsg"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/stock/man-at-computer_499591622.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>New</strong></small></span><h3>Try the New Seller Guide</h3><small class="nav-link-description">Explore key brand, logistics, pricing, and promotional services</small></div></div></a></div></div></div><div class="nav-overlay-dropdown-footer"><div class="has-max-width"><a class="nav-link flex-row-reverse" href="https://sellercentral.amazon.com/ap/signin?openid.pape.max_auth_age=0&amp;openid.return_to=https%3A%2F%2Fsellercentral.amazon.com%2Fhome&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=sc_na_amazon_v2&amp;openid.mode=checkid_setup&amp;language=en_US&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;pageId=sc_na_amazon_v2&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&amp;ssoResponse=eyJ6aXAiOiJERUYiLCJlbmMiOiJBMjU2R0NNIiwiYWxnIjoiQTI1NktXIn0.pf51Z5eI0DIeF8vI2-H63M4mOGjGUnsk5foY6WvKGGHGbNCsWJrdDQ.tMuOxJUODGQoYU64.QTWD6g-kqWyy2fgFGUYPZHk3JzFUiLD5mphoc3oR0vmnMuZtB4y_enX4_ShXz_uvnzX9wVoOs5uuPYKzDVKlwpiKk_DGblaDUtzTrMajrmI7Eb-FfTZ9VlhMDnQz5UWrW8sxg9vhnkWLBM-14yzih0YnKEL68CI3wv1saPRWp5Ow3pbU09r9I_KO9DKlD9WbFWsJiiIevsPotxHGESrr0PeuS8zTXAGBvVLc1eSMkr0b24jpKGAntlB5oqtIoA.seCIEmahHqsZQBHPTepfnw" target="_blank" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><title>arrow_outward</title><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M10.3662,6.2495 L4.91661,11.6831 C4.73848,11.8612 4.52461,11.9503 4.27501,11.9503 C4.02488,11.9503 3.81101,11.8612 3.63341,11.6831 C3.45528,11.5055 3.36621,11.2916 3.36621,11.0415 C3.36621,10.7914 3.45528,10.5775 3.63341,10.3999 L9.06621,4.9503 L4.68301,4.9503 C4.43874,4.9503 4.22488,4.85857 4.04141,4.6751 C3.85794,4.49163 3.76621,4.27777 3.76621,4.0335 C3.76621,3.7887 3.85794,3.57483 4.04141,3.3919 C4.22488,3.20843 4.43874,3.1167 4.68301,3.1167 L11.283,3.1167 C11.5273,3.1167 11.7411,3.20843 11.9246,3.3919 C12.1081,3.57483 12.1998,3.7887 12.1998,4.0335 L12.1998,10.6335 C12.1998,10.8778 12.1081,11.0916 11.9246,11.2751 C11.7411,11.4586 11.5273,11.5503 11.283,11.5503 C11.0387,11.5503 10.8249,11.4586 10.6414,11.2751 C10.4579,11.0916 10.3662,10.8778 10.3662,10.6335 L10.3662,6.2495 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>Log in to Seller Central</strong></div></div></a><a class="nav-link flex-row-reverse" href="https://brandregistry.amazon.com/ap/signin?clientContext=130-4955268-4669526&amp;openid.return_to=https%3A%2F%2Fbrandregistry.amazon.com%2Fhome&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=amzn_brand_desktop_us&amp;openid.mode=checkid_setup&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&amp;mons_redirect=sign_in" target="_blank" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><title>arrow_outward</title><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M10.3662,6.2495 L4.91661,11.6831 C4.73848,11.8612 4.52461,11.9503 4.27501,11.9503 C4.02488,11.9503 3.81101,11.8612 3.63341,11.6831 C3.45528,11.5055 3.36621,11.2916 3.36621,11.0415 C3.36621,10.7914 3.45528,10.5775 3.63341,10.3999 L9.06621,4.9503 L4.68301,4.9503 C4.43874,4.9503 4.22488,4.85857 4.04141,4.6751 C3.85794,4.49163 3.76621,4.27777 3.76621,4.0335 C3.76621,3.7887 3.85794,3.57483 4.04141,3.3919 C4.22488,3.20843 4.43874,3.1167 4.68301,3.1167 L11.283,3.1167 C11.5273,3.1167 11.7411,3.20843 11.9246,3.3919 C12.1081,3.57483 12.1998,3.7887 12.1998,4.0335 L12.1998,10.6335 C12.1998,10.8778 12.1081,11.0916 11.9246,11.2751 C11.7411,11.4586 11.5273,11.5503 11.283,11.5503 C11.0387,11.5503 10.8249,11.4586 10.6414,11.2751 C10.4579,11.0916 10.3662,10.8778 10.3662,10.6335 L10.3662,6.2495 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>Log in to Brand Registry</strong></div></div></a></div></div></div></div></li><li aria-selected="false"><span class="nav-item" data-cta-id="L1_c_explore"><strong>Explore</strong><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></span><div class="nav-overlay-dropdown"><div><div class="nav-overlay-dropdown-content has-max-width"><div class="nav-panel"><div class="nav-panel-title"><h3>Amazon selling tools</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/tools#apps-services" target="_self" data-cta-id="3L2_a_1_apps_svrs"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/app_store_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Find apps and service providers</strong></div><small class="nav-link-description">Find software and service providers to support your business</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/tools#brands" target="_self" data-cta-id="3L2_a_2_build_br"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/brand_registry_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Build your brand</strong></div><small class="nav-link-description">Try Amazon tools designed to increase sales, build brand loyalty, and protect your intellectual property</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/tools#feedback" target="_self" data-cta-id="3L2_a_3_feed"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/lightbulb_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get feedback and insights</strong></div><small class="nav-link-description">Find recommended products, review customer ratings, and understand your sales</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/tools#payments" target="_self" data-cta-id="3L2_a_4_pay"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/currency_converter_euro_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get help with payments</strong></div><small class="nav-link-description">Streamline global payments and transfers</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Amazon selling programs</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/programs#supply-chain" target="_self" data-cta-id="3L2_b_1_sup_chain"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/fulfillment_center_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Simplify your supply chain</strong></div><small class="nav-link-description">Get help with shipping, distribution, storage, and fulfillment </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs#engage" target="_self" data-cta-id="3L2_b_2_engage"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/customer_segments_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Engage with customers</strong></div><small class="nav-link-description">Advertise products, create B2B offers, and reach shoppers in specific areas</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs#specialty-products" target="_self" data-cta-id="3L2_b_3_specialty"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/enhanced_content_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Sell specialty products</strong></div><small class="nav-link-description">Offer customers handmade, pre-owned, or customized items </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs#other" target="_self" data-cta-id="3L2_b_4_pgm_other"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/magnifying_glass_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Explore other programs</strong></div><small class="nav-link-description">Get help with financing, payments, customer service, and more</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/learn/ecommerce-fulfillment" data-cta-id="3L2_feat_1_ecomm_fullfil"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/amazon_rivian_Acam-18890_Final.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Grow your business</strong></small></span><h3>What is ecommerce fulfillment?</h3><small class="nav-link-description">Understand how and why to launch an online sales channel </small></div></div></a></div></div></div><div class="nav-overlay-dropdown-footer"><div class="has-max-width"><a class="nav-link flex-row-reverse" href="https://sellercentral.amazon.com/ap/signin?openid.pape.max_auth_age=0&amp;openid.return_to=https%3A%2F%2Fsellercentral.amazon.com%2Fhome&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=sc_na_amazon_v2&amp;openid.mode=checkid_setup&amp;language=en_US&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;pageId=sc_na_amazon_v2&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&amp;ssoResponse=eyJ6aXAiOiJERUYiLCJlbmMiOiJBMjU2R0NNIiwiYWxnIjoiQTI1NktXIn0.pf51Z5eI0DIeF8vI2-H63M4mOGjGUnsk5foY6WvKGGHGbNCsWJrdDQ.tMuOxJUODGQoYU64.QTWD6g-kqWyy2fgFGUYPZHk3JzFUiLD5mphoc3oR0vmnMuZtB4y_enX4_ShXz_uvnzX9wVoOs5uuPYKzDVKlwpiKk_DGblaDUtzTrMajrmI7Eb-FfTZ9VlhMDnQz5UWrW8sxg9vhnkWLBM-14yzih0YnKEL68CI3wv1saPRWp5Ow3pbU09r9I_KO9DKlD9WbFWsJiiIevsPotxHGESrr0PeuS8zTXAGBvVLc1eSMkr0b24jpKGAntlB5oqtIoA.seCIEmahHqsZQBHPTepfnw" target="_blank" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" 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class="nav-link-content"><div class="nav-link-title "><strong>Log in to Seller Central</strong></div></div></a><a class="nav-link flex-row-reverse" href="https://brandregistry.amazon.com/ap/signin?clientContext=130-4955268-4669526&amp;openid.return_to=https%3A%2F%2Fbrandregistry.amazon.com%2Fhome&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=amzn_brand_desktop_us&amp;openid.mode=checkid_setup&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&amp;mons_redirect=sign_in" target="_blank" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><title>arrow_outward</title><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M10.3662,6.2495 L4.91661,11.6831 C4.73848,11.8612 4.52461,11.9503 4.27501,11.9503 C4.02488,11.9503 3.81101,11.8612 3.63341,11.6831 C3.45528,11.5055 3.36621,11.2916 3.36621,11.0415 C3.36621,10.7914 3.45528,10.5775 3.63341,10.3999 L9.06621,4.9503 L4.68301,4.9503 C4.43874,4.9503 4.22488,4.85857 4.04141,4.6751 C3.85794,4.49163 3.76621,4.27777 3.76621,4.0335 C3.76621,3.7887 3.85794,3.57483 4.04141,3.3919 C4.22488,3.20843 4.43874,3.1167 4.68301,3.1167 L11.283,3.1167 C11.5273,3.1167 11.7411,3.20843 11.9246,3.3919 C12.1081,3.57483 12.1998,3.7887 12.1998,4.0335 L12.1998,10.6335 C12.1998,10.8778 12.1081,11.0916 11.9246,11.2751 C11.7411,11.4586 11.5273,11.5503 11.283,11.5503 C11.0387,11.5503 10.8249,11.4586 10.6414,11.2751 C10.4579,11.0916 10.3662,10.8778 10.3662,10.6335 L10.3662,6.2495 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>Log in to Brand Registry</strong></div></div></a></div></div></div></div></li><li aria-selected="false"><span class="nav-item" data-cta-id="L1_d_learn"><strong>Learn</strong><svg viewBox="0 0 16 16" version="1.1" 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news, and insights</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/learn/seller-university" target="_self" data-cta-id="4L2_a_1_lrn_su"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/seller_university_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Seller University</strong></div><small class="nav-link-description">Get step-by-step instructions for selling in the Amazon store</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/blog" target="_self" data-cta-id="4L2_a_2_blog"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/reading_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Selling Partner Blog</strong></div><small class="nav-link-description">Read tips, info, and stories about selling with Amazon</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/blog/announcements" target="_self" data-cta-id="4L2_a_3_announc"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/information_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Announcements</strong></div><small class="nav-link-description">Get up to speed on events, programs, and tools</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Examples and overviews </h3><a class="nav-link flex-row-reverse" href="https://sell.amazon.com/learn" target="_self" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M7.36649,12.8337 C7.16649,12.6337 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overview of how to run a product-based business online</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/learn/what-is-ecommerce" target="_self" data-cta-id="4L2_b_3_ecomm"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/desktop_shopping_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>What is ecommerce?</strong></div><small class="nav-link-description">Understand how and why to launch an online sales channel </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/learn/inventory-management" target="_self" data-cta-id="4L2_b_4_inventory"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_hand_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Inventory management best practices</strong></div><small class="nav-link-description">Discover how to manage and track your inventory</small></div></a></li></ul><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/learn/what-is-dropshipping" target="_self" data-cta-id="4L2_b_5_dropship"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>What is dropshipping?</strong></div><small class="nav-link-description">Find out how to outsource product handling and shipping</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/learn/how-to-sell-books" target="_self" data-cta-id="4L2_b_6_books"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/book_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>How to sell books</strong></div><small class="nav-link-description">Learn how to sell books online in 5 steps </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/build-an-online-store" target="_self" data-cta-id="4L2_b_7_build_store"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/store_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>How to build an online store</strong></div><small class="nav-link-description">Get tips for setting up an ecommerce storefront, plus an overview of Amazon tools that can help</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/programs/supply-chain" data-cta-id="4L2_feat_1_sup_chain"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/stock/shipping-containers_278664982.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Grow your business</strong></small></span><h3>Outsource your supply chain</h3><small class="nav-link-description">Get help with shipping, distribution, storage, and fulfillment</small></div></div></a></div></div></div><div class="nav-overlay-dropdown-footer"><div class="has-max-width"><a class="nav-link flex-row-reverse" href="https://sellercentral.amazon.com/ap/signin?openid.pape.max_auth_age=0&amp;openid.return_to=https%3A%2F%2Fsellercentral.amazon.com%2Fhome&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=sc_na_amazon_v2&amp;openid.mode=checkid_setup&amp;language=en_US&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;pageId=sc_na_amazon_v2&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&amp;ssoResponse=eyJ6aXAiOiJERUYiLCJlbmMiOiJBMjU2R0NNIiwiYWxnIjoiQTI1NktXIn0.pf51Z5eI0DIeF8vI2-H63M4mOGjGUnsk5foY6WvKGGHGbNCsWJrdDQ.tMuOxJUODGQoYU64.QTWD6g-kqWyy2fgFGUYPZHk3JzFUiLD5mphoc3oR0vmnMuZtB4y_enX4_ShXz_uvnzX9wVoOs5uuPYKzDVKlwpiKk_DGblaDUtzTrMajrmI7Eb-FfTZ9VlhMDnQz5UWrW8sxg9vhnkWLBM-14yzih0YnKEL68CI3wv1saPRWp5Ow3pbU09r9I_KO9DKlD9WbFWsJiiIevsPotxHGESrr0PeuS8zTXAGBvVLc1eSMkr0b24jpKGAntlB5oqtIoA.seCIEmahHqsZQBHPTepfnw" target="_blank" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" 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3.36621,11.2916 3.36621,11.0415 C3.36621,10.7914 3.45528,10.5775 3.63341,10.3999 L9.06621,4.9503 L4.68301,4.9503 C4.43874,4.9503 4.22488,4.85857 4.04141,4.6751 C3.85794,4.49163 3.76621,4.27777 3.76621,4.0335 C3.76621,3.7887 3.85794,3.57483 4.04141,3.3919 C4.22488,3.20843 4.43874,3.1167 4.68301,3.1167 L11.283,3.1167 C11.5273,3.1167 11.7411,3.20843 11.9246,3.3919 C12.1081,3.57483 12.1998,3.7887 12.1998,4.0335 L12.1998,10.6335 C12.1998,10.8778 12.1081,11.0916 11.9246,11.2751 C11.7411,11.4586 11.5273,11.5503 11.283,11.5503 C11.0387,11.5503 10.8249,11.4586 10.6414,11.2751 C10.4579,11.0916 10.3662,10.8778 10.3662,10.6335 L10.3662,6.2495 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>Log in to Brand Registry</strong></div></div></a></div></div></div></div></li><li aria-selected="false"><span class="nav-item" data-cta-id="L1_e_pricing"><strong>Pricing</strong><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></span><div class="nav-overlay-dropdown"><div><div class="nav-overlay-dropdown-content has-max-width"><div class="nav-panel"><div class="nav-panel-title"><h3>Review fees and costs</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/pricing" target="_self" data-cta-id="5L2_a_1_std_fees"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/cost_per_click_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Standard selling fees</strong></div><small class="nav-link-description">Review selling plan fees and referral fees</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/pricing/optional-costs" target="_self" data-cta-id="5L2_a_2_opt_fees"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/paid_service_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Costs for optional services</strong></div><small class="nav-link-description">Understand the cost of optional services through programs like Fulfillment by Amazon</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/fulfillment-by-amazon#fba-costs" target="_self" data-cta-id="5L2_a_3_fba_fees"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_fast_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Costs for Fulfillment by Amazon</strong></div><small class="nav-link-description">Get a breakdown of the costs for this popular program</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Estimate fees and costs</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/pricing/estimate#products" target="_self" data-cta-id="5L2_b_1_est_prd"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/calculator_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get an estimate for a product</strong></div><small class="nav-link-description">Preview selling fees, fulfillment costs, and revenue for a product you sell</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/pricing/estimate#fulfillment" target="_self" data-cta-id="5L2_b_2_est_fullfil"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/package_tracking_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Compare estimates by fulfillment method</strong></div><small class="nav-link-description">Calculate fees, costs, and revenue for a product, comparing Amazon fulfillment with another method </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/pricing/estimate#fba" target="_self" data-cta-id="5L2_b_3_est_fba"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/shipping_options_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get an estimate for your FBA inventory</strong></div><small class="nav-link-description">Preview selling fees and costs for all the products you sell through Fulfillment by Amazon</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/fulfillment-by-amazon" data-cta-id="5L2_feat_1_fba"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/pcp.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Grow your business</strong></small></span><h3>Fulfillment by Amazon</h3><small class="nav-link-description">Learn how we can store, pick, pack, and deliver customer orders on your behalf </small></div></div></a></div></div></div><div class="nav-overlay-dropdown-footer"><div class="has-max-width"><a class="nav-link flex-row-reverse" 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3.36621,11.2916 3.36621,11.0415 C3.36621,10.7914 3.45528,10.5775 3.63341,10.3999 L9.06621,4.9503 L4.68301,4.9503 C4.43874,4.9503 4.22488,4.85857 4.04141,4.6751 C3.85794,4.49163 3.76621,4.27777 3.76621,4.0335 C3.76621,3.7887 3.85794,3.57483 4.04141,3.3919 C4.22488,3.20843 4.43874,3.1167 4.68301,3.1167 L11.283,3.1167 C11.5273,3.1167 11.7411,3.20843 11.9246,3.3919 C12.1081,3.57483 12.1998,3.7887 12.1998,4.0335 L12.1998,10.6335 C12.1998,10.8778 12.1081,11.0916 11.9246,11.2751 C11.7411,11.4586 11.5273,11.5503 11.283,11.5503 C11.0387,11.5503 10.8249,11.4586 10.6414,11.2751 C10.4579,11.0916 10.3662,10.8778 10.3662,10.6335 L10.3662,6.2495 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>Log in to Brand Registry</strong></div></div></a></div></div></div></div></li></ul><ul class="nav-items right-align"><li><a class="nav-link" href="https://sellercentral.amazon.com/signin?ref_=sdus_soa_gn_sc-login_pn" 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fill-rule="evenodd"><path d="M13.0001,11.6004 C13.1701,11.6004 13.3126,11.5432 13.4276,11.4289 C13.5426,11.3146 13.6001,11.1729 13.6001,11.0039 C13.6001,10.8349 13.5426,10.6921 13.4276,10.5754 C13.3126,10.4587 13.1701,10.4004 13.0001,10.4004 L3.00009,10.4004 C2.83009,10.4004 2.68759,10.4576 2.57259,10.5719 C2.45759,10.6862 2.40009,10.8279 2.40009,10.9969 C2.40009,11.1659 2.45759,11.3087 2.57259,11.4254 C2.68759,11.5421 2.83009,11.6004 3.00009,11.6004 L13.0001,11.6004 Z M13.0001,8.60039 C13.1701,8.60039 13.3126,8.54323 13.4276,8.42891 C13.5426,8.31458 13.6001,8.17291 13.6001,8.00391 C13.6001,7.8349 13.5426,7.69206 13.4276,7.57539 C13.3126,7.45873 13.1701,7.40039 13.0001,7.40039 L3.00009,7.40039 C2.83009,7.40039 2.68759,7.45755 2.57259,7.57187 C2.45759,7.68621 2.40009,7.82787 2.40009,7.99687 C2.40009,8.16589 2.45759,8.30872 2.57259,8.42539 C2.68759,8.54206 2.83009,8.60039 3.00009,8.60039 L13.0001,8.60039 Z M13.0001,5.60039 C13.1701,5.60039 13.3126,5.54323 13.4276,5.42891 C13.5426,5.31457 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C5.01935,4.2334 5.16102,4.29451 5.28324,4.41673 L7.99991,7.15007 L10.7332,4.41673 C10.8555,4.29451 10.9971,4.2334 11.1582,4.2334 C11.3194,4.2334 11.461,4.29451 11.5832,4.41673 C11.7055,4.53895 11.7666,4.68062 11.7666,4.84173 C11.7666,5.00284 11.7055,5.14451 11.5832,5.26673 L8.84991,8.00007 L11.5832,10.7334 C11.7055,10.8556 11.7666,10.9945 11.7666,11.1501 C11.7666,11.3056 11.7055,11.4445 11.5832,11.5667 C11.461,11.689 11.3194,11.7501 11.1582,11.7501 C10.9971,11.7501 10.8555,11.689 10.7332,11.5667 L7.99991,8.85007 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></span><div class="nav-overlay-drawer"><div><div class="accordion"><div class="accordion-row" aria-selected="false"><div class="accordion-title" data-cta-id="L1_a_start"><h3>Start</h3><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></div><div class="accordion-content"><div><div class="nav-panel"><div class="nav-panel-title"><h3>Set up your business</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/sell#ready-to-sell" target="_self" data-cta-id="1L2_a_1_sell"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/checklist_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get ready to sell</strong></div><small class="nav-link-description">Choose a selling plan, create and configure your seller account</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#enroll-brand" target="_self" data-cta-id="1L2_a_2_br"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/rocket_launch_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Enroll your brand</strong></div><small class="nav-link-description">Enroll your brand with Amazon to unlock a suite of brand-building tools and protection benefits</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#list-products" target="_self" data-cta-id="1L2_a_3_list_prd"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/seller_fulfilled_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>List products</strong></div><small class="nav-link-description">Match or create product listings in the Amazon store</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#price-products" target="_self" data-cta-id="1L2_a_4_prc_prd"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/automate_pricing_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Price products</strong></div><small class="nav-link-description">Set competitive prices, become the Featured Offer </small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Manage your sales</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/sell#fulfillment-method" target="_self" data-cta-id="1L2_b_1_fulfill"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_check_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Fulfill customer orders</strong></div><small class="nav-link-description">Fulfill orders yourself, or send inventory to Amazon for fulfillment</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#monitor-performance" target="_self" data-cta-id="1L2_b_2_acct_perf"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/metrics_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Monitor your performance</strong></div><small class="nav-link-description">Track your customer service, account health, and shipping performance</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#promote-products" target="_self" data-cta-id="1L2_b_3_ads"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/advertising_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Promote and advertise</strong></div><small class="nav-link-description">Use no-cost promotions and cost-per-click advertising to drive discovery</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell#product-reviews" target="_self" data-cta-id="1L2_b_4_feed"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/reviews_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get product reviews</strong></div><small class="nav-link-description">Improve your chances of getting positive reviews and ratings</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/grow" target="_self" data-cta-id="1L2_b_5_nsg"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/explore_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><span class="badge"><small><strong>New</strong></small></span><strong>Try the New Seller Guide</strong></div><small class="nav-link-description">Explore key brand, logistics, pricing, and promotional services</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/sell-online" data-cta-id="1L2_feat_1_sell_onl"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/stock/man-at-computer_471961451-960.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Getting started</strong></small></span><h3>How to sell online</h3><small class="nav-link-description">Get an overview of how to run a product-based business online</small></div></div></a></div></div></div></div></div><div class="accordion-row" aria-selected="false"><div class="accordion-title" data-cta-id="L1_b_grow"><h3>Grow</h3><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></div><div class="accordion-content"><div><div class="nav-panel"><div class="nav-panel-title"><h3>Optimize your operations</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/programs/supply-chain" target="_self" data-cta-id="2L2_a_1_sup_chain"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_arrow_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Outsource your supply chain</strong></div><small class="nav-link-description">Get help with shipping, distribution, storage, and fulfillment</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs/fulfilled-by-merchant" target="_self" data-cta-id="2L2_a_2_fbm"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/seller_fulfilled_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Optimize the orders you fulfill</strong></div><small class="nav-link-description">Improve inventory management and shipping for customer orders you fulfill yourself</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/brand-registry" target="_self" data-cta-id="2L2_a_3_br"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/brand_centric_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Launch your brand</strong></div><small class="nav-link-description">Grow your audience, increase sales, and build customer loyalty with brand-building tools</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Reach more customers</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/advertising" target="_self" data-cta-id="2L2_b_1_ads"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/advertising_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Advertise with Amazon</strong></div><small class="nav-link-description">Advertise your products and brands in and beyond the Amazon store</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs/amazon-business" target="_self" data-cta-id="2L2_b_2_amz_bus"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/small_medium_business_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Sell to business customers</strong></div><small class="nav-link-description">Use a suite of tools to connect with procurement professionals and other B2B customers</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/global-selling" target="_self" data-cta-id="2L2_b_3_glob_sell"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/globe_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Sell globally</strong></div><small class="nav-link-description">Start selling to customers in Europe, Japan, Australia, India, and other countries</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/grow" data-cta-id="2L2_feat_1_nsg"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/stock/man-at-computer_499591622.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>New</strong></small></span><h3>Try the New Seller Guide</h3><small class="nav-link-description">Explore key brand, logistics, pricing, and promotional services</small></div></div></a></div></div></div></div></div><div class="accordion-row" aria-selected="false"><div class="accordion-title" data-cta-id="L1_c_explore"><h3>Explore</h3><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></div><div class="accordion-content"><div><div class="nav-panel"><div class="nav-panel-title"><h3>Amazon selling tools</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/tools#apps-services" target="_self" data-cta-id="3L2_a_1_apps_svrs"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/app_store_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Find apps and service providers</strong></div><small class="nav-link-description">Find software and service providers to support your business</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/tools#brands" target="_self" data-cta-id="3L2_a_2_build_br"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/brand_registry_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Build your brand</strong></div><small class="nav-link-description">Try Amazon tools designed to increase sales, build brand loyalty, and protect your intellectual property</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/tools#feedback" target="_self" data-cta-id="3L2_a_3_feed"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/lightbulb_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get feedback and insights</strong></div><small class="nav-link-description">Find recommended products, review customer ratings, and understand your sales</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/tools#payments" target="_self" data-cta-id="3L2_a_4_pay"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/currency_converter_euro_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get help with payments</strong></div><small class="nav-link-description">Streamline global payments and transfers</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Amazon selling programs</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/programs#supply-chain" target="_self" data-cta-id="3L2_b_1_sup_chain"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/fulfillment_center_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Simplify your supply chain</strong></div><small class="nav-link-description">Get help with shipping, distribution, storage, and fulfillment </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs#engage" target="_self" data-cta-id="3L2_b_2_engage"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/customer_segments_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Engage with customers</strong></div><small class="nav-link-description">Advertise products, create B2B offers, and reach shoppers in specific areas</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs#specialty-products" target="_self" data-cta-id="3L2_b_3_specialty"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/enhanced_content_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Sell specialty products</strong></div><small class="nav-link-description">Offer customers handmade, pre-owned, or customized items </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/programs#other" target="_self" data-cta-id="3L2_b_4_pgm_other"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/magnifying_glass_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Explore other programs</strong></div><small class="nav-link-description">Get help with financing, payments, customer service, and more</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/learn/ecommerce-fulfillment" data-cta-id="3L2_feat_1_ecomm_fullfil"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/amazon_rivian_Acam-18890_Final.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Grow your business</strong></small></span><h3>What is ecommerce fulfillment?</h3><small class="nav-link-description">Understand how and why to launch an online sales channel </small></div></div></a></div></div></div></div></div><div class="accordion-row" aria-selected="false"><div class="accordion-title" data-cta-id="L1_d_learn"><h3>Learn</h3><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></div><div class="accordion-content"><div><div class="nav-panel"><div class="nav-panel-title"><h3>Training, news, and insights</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/learn/seller-university" target="_self" data-cta-id="4L2_a_1_lrn_su"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/seller_university_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Seller University</strong></div><small class="nav-link-description">Get step-by-step instructions for selling in the Amazon store</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/blog" target="_self" data-cta-id="4L2_a_2_blog"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/reading_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Selling Partner Blog</strong></div><small class="nav-link-description">Read tips, info, and stories about selling with Amazon</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/blog/announcements" target="_self" data-cta-id="4L2_a_3_announc"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/information_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Announcements</strong></div><small class="nav-link-description">Get up to speed on events, programs, and tools</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Examples and overviews </h3><a class="nav-link flex-row-reverse" href="https://sell.amazon.com/learn" target="_self" data-cta-id=""><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M7.36649,12.8337 C7.16649,12.6337 7.06382,12.4198 7.05849,12.1921 C7.05262,11.9638 7.14996,11.75 7.35049,11.5505 L9.98329,8.9169 L3.44969,8.9169 C3.19422,8.9169 2.97769,8.82517 2.80009,8.6417 C2.62249,8.45823 2.53369,8.24437 2.53369,8.0001 C2.53369,7.75583 2.62249,7.54197 2.80009,7.3585 C2.97769,7.17503 3.19422,7.0833 3.44969,7.0833 L9.98329,7.0833 L7.35049,4.4497 C7.14996,4.2609 7.05262,4.04997 7.05849,3.8169 C7.06382,3.5833 7.16649,3.3665 7.36649,3.1665 C7.55529,2.9777 7.76649,2.8833 8.00009,2.8833 C8.23369,2.8833 8.45023,2.9777 8.64969,3.1665 L12.8337,7.3505 C12.9334,7.43903 13.0054,7.5417 13.0497,7.6585 C13.0945,7.7753 13.1169,7.88917 13.1169,8.0001 C13.1169,8.11103 13.0945,8.22223 13.0497,8.3337 C13.0054,8.44463 12.9334,8.54997 12.8337,8.6497 L8.64969,12.8337 C8.45023,13.0337 8.23369,13.1308 8.00009,13.1249 C7.76649,13.1196 7.55529,13.0225 7.36649,12.8337 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg><div class="nav-link-content"><div class="nav-link-title "><strong>View all</strong></div></div></a></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/case-studies" target="_self" data-cta-id="4L2_b_1_case_stud"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/video_clapper_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Case studies</strong></div><small class="nav-link-description">Learn how different brands sell successfully</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/sell-online" target="_self" data-cta-id="4L2_b_2_sell_onl"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/computer_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>How to sell online</strong></div><small class="nav-link-description">Get an overview of how to run a product-based business online</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/learn/what-is-ecommerce" target="_self" data-cta-id="4L2_b_3_ecomm"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/desktop_shopping_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>What is ecommerce?</strong></div><small class="nav-link-description">Understand how and why to launch an online sales channel </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/learn/inventory-management" target="_self" data-cta-id="4L2_b_4_inventory"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_hand_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Inventory management best practices</strong></div><small class="nav-link-description">Discover how to manage and track your inventory</small></div></a></li></ul><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/learn/what-is-dropshipping" target="_self" data-cta-id="4L2_b_5_dropship"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>What is dropshipping?</strong></div><small class="nav-link-description">Find out how to outsource product handling and shipping</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/learn/how-to-sell-books" target="_self" data-cta-id="4L2_b_6_books"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/book_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>How to sell books</strong></div><small class="nav-link-description">Learn how to sell books online in 5 steps </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/build-an-online-store" target="_self" data-cta-id="4L2_b_7_build_store"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/store_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>How to build an online store</strong></div><small class="nav-link-description">Get tips for setting up an ecommerce storefront, plus an overview of Amazon tools that can help</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/programs/supply-chain" data-cta-id="4L2_feat_1_sup_chain"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/stock/shipping-containers_278664982.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Grow your business</strong></small></span><h3>Outsource your supply chain</h3><small class="nav-link-description">Get help with shipping, distribution, storage, and fulfillment</small></div></div></a></div></div></div></div></div><div class="accordion-row" aria-selected="false"><div class="accordion-title" data-cta-id="L1_e_pricing"><h3>Pricing</h3><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0822,10.4582 C8.19314,10.4582 8.30434,10.4361 8.4158,10.3918 C8.52674,10.3476 8.63207,10.2753 8.7318,10.175 L11.7486,7.15823 C11.9267,6.99183 12.0102,6.77796 11.999,6.51663 C11.9878,6.25583 11.8987,6.04196 11.7318,5.87503 C11.543,5.68623 11.3265,5.5945 11.0822,5.59983 C10.8379,5.6057 10.6267,5.69743 10.4486,5.87503 L8.0822,8.25823 L5.699,5.87503 C5.5214,5.69743 5.31314,5.60863 5.0742,5.60863 C4.83527,5.60863 4.6214,5.70303 4.4326,5.89183 C4.25447,6.06943 4.1654,6.28623 4.1654,6.54223 C4.1654,6.7977 4.25447,7.00863 4.4326,7.17503 L7.4326,10.175 C7.53234,10.2753 7.63767,10.3476 7.7486,10.3918 C7.86007,10.4361 7.97127,10.4582 8.0822,10.4582 Z" fill="currentColor" fill-rule="nonzero"></path></g></svg></div><div class="accordion-content"><div><div class="nav-panel"><div class="nav-panel-title"><h3>Review fees and costs</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/pricing" target="_self" data-cta-id="5L2_a_1_std_fees"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/cost_per_click_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Standard selling fees</strong></div><small class="nav-link-description">Review selling plan fees and referral fees</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/pricing/optional-costs" target="_self" data-cta-id="5L2_a_2_opt_fees"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/paid_service_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Costs for optional services</strong></div><small class="nav-link-description">Understand the cost of optional services through programs like Fulfillment by Amazon</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/fulfillment-by-amazon#fba-costs" target="_self" data-cta-id="5L2_a_3_fba_fees"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/box_fast_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Costs for Fulfillment by Amazon</strong></div><small class="nav-link-description">Get a breakdown of the costs for this popular program</small></div></a></li></ul></div></div><div class="nav-panel"><div class="nav-panel-title"><h3>Estimate fees and costs</h3></div><div class="nav-panel-body"><ul class="nav-column"><li><a class="nav-link " href="https://sell.amazon.com/pricing/estimate#products" target="_self" data-cta-id="5L2_b_1_est_prd"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/calculator_usd_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get an estimate for a product</strong></div><small class="nav-link-description">Preview selling fees, fulfillment costs, and revenue for a product you sell</small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/pricing/estimate#fulfillment" target="_self" data-cta-id="5L2_b_2_est_fullfil"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/package_tracking_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Compare estimates by fulfillment method</strong></div><small class="nav-link-description">Calculate fees, costs, and revenue for a product, comparing Amazon fulfillment with another method </small></div></a></li><li><a class="nav-link " href="https://sell.amazon.com/pricing/estimate#fba" target="_self" data-cta-id="5L2_b_3_est_fba"><img class="nav-link-icon" src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/icon-outlined/shipping_options_outline.svg" loading="lazy"/><div class="nav-link-content"><div class="nav-link-title "><strong>Get an estimate for your FBA inventory</strong></div><small class="nav-link-description">Preview selling fees and costs for all the products you sell through Fulfillment by Amazon</small></div></a></li></ul></div></div><div class="nav-panel nav-featured-panel"><div class="nav-panel-title"><h3>Featured</h3></div><div class="nav-panel-body"><a class="nav-link" href="https://sell.amazon.com/fulfillment-by-amazon" data-cta-id="5L2_feat_1_fba"><div class="nav-link-card"><img src="https://m.media-amazon.com/images/G/01/sell/images/pcp.jpg" loading="lazy"/><div class="nav-link-card-body"><span class="badge"><small><strong>Grow your business</strong></small></span><h3>Fulfillment by Amazon</h3><small class="nav-link-description">Learn how we can store, pick, pack, and deliver customer orders on your behalf </small></div></div></a></div></div></div></div></div></div><ul class="nav-overlay-drawer-footer"><li class="nav-overlay-drawer-trigger" aria-selected="false"><span class="nav-language-picker nav-language-picker-text"><button class="nav-link-button "><svg viewBox="0 0 16 16" version="1.1" xmlns="http://www.w3.org/2000/svg" class=""><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><path d="M8.0168,14.7168 C7.09467,14.7168 6.22507,14.5419 5.408,14.192 C4.59147,13.8416 3.87494,13.3611 3.2584,12.7504 C2.64187,12.1392 2.1584,11.4251 1.808,10.608 C1.45814,9.79147 1.2832,8.91654 1.2832,7.9832 C1.2832,7.06107 1.45814,6.1944 1.808,5.3832 C2.1584,4.572 2.64187,3.86107 3.2584,3.2504 C3.87494,2.6392 4.59147,2.1584 5.408,1.808 C6.22507,1.45814 7.09467,1.2832 8.0168,1.2832 C8.95014,1.2832 9.81947,1.45814 10.6248,1.808 C11.4307,2.1584 12.1392,2.6392 12.7504,3.2504 C13.3611,3.86107 13.8416,4.57494 14.192,5.392 C14.5419,6.20854 14.7168,7.07787 14.7168,8 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padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-squid-ink-dark font-size-medium ember font-normal">Learn</div></div></a></div><div class="border-color-squid-ink padding-left-mini padding-right-mini padding-top-xxmini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:16.666666666666668%"><div class=" image image-size-fit align-start lazy-loaded"><img src="https://m.media-amazon.com/images/G/01/sell/images/breadcrumb-caret-granite.svg" alt="" title="" data-src="https://m.media-amazon.com/images/G/01/sell/images/breadcrumb-caret-granite.svg"/></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:25%"><div class="text align-start color-storm font-size-medium ember font-normal">Inventory management techniques and best practices</div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h1 class="heading align-start font-size-xxlarge color-squid-ink-dark ember font-heavy">Inventory management techniques and best practices</h1></div><div class="border-color-squid-ink padding-left-zero padding-right-minibase padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:91.66666666666667%"><div class="text align-start color-squid-ink font-size-large ember font-normal">Learn how to manage your inventory and keep track of your products to avoid running out of stock.</div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-xlarge padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:33.333333333333336%"><div class=" image image-size-custom align-center "><img src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/illustration/LoFi/collection/Lofi-InventoryManagement-01-Lede.webp" alt="Lofi Ui illustration of inventory management" title="" style="height:400px;width:auto"/></div></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><script type="text/javascript">;(function() { function script(csmMarker){if(window.ue){var uet=window.uet;"function"==typeof uet&&csmMarker&&uet(csmMarker)}} script("af"); })();</script></div><div class="border-color-squid-ink padding-left-xxlarge padding-right-xxlarge padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="border-color-squid-ink padding-left-zero padding-right-base padding-top-xxlarge padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:25%"><div class="sidecar-widget theme-light "><ul><li class=" "><a href="#top">BACK TO TOP</a></li><li class="has-children "><a href="#what-is-inventory-management">What is inventory management?</a><ul><li class="active-marker"></li><li class=" "><a href="#key-takeaways">Key takeaways</a></li></ul></li><li class=" "><a href="#benefits">Benefits of inventory management</a></li><li class=" "><a href="#types-of-inventory-management">Types of inventory management</a></li><li class="has-children "><a href="#process">5-step process</a><ul><li class="active-marker"></li><li class=" "><a href="#process-1">1. Receive and inspect products</a></li><li class=" "><a href="#process-2">2. Sort and stock products</a></li><li class=" "><a href="#process-3">3. Accept customer orders</a></li><li class=" "><a href="#process-4">4. Fulfill and ship orders</a></li><li class=" "><a href="#process-5">5. Reorder and manage stock</a></li></ul></li><li class=" "><a href="#systems">Inventory systems</a></li><li class=" "><a href="#solutions">Inventory solutions</a></li><li class=" "><a href="#problems">Avoiding inventory problems</a></li><li class=" "><a href="#best-practices">9 inventory management best practices</a></li><li class=" "><a href="#how-does-it-work">How does it work?</a></li><li class=" "><a href="#faqs">Frequently Asked Questions</a></li></ul></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="intro" style="width:75%"><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-1px flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">Have you ever tried to order a new product only to find it out of stock? Did you remember to check back to purchase that product, or did you find a similar product elsewhere? For the seller, this was likely a missed chance to make a sale. Proper inventory management can help prevent missed sales opportunities like this and keep customers coming back.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-xxlarge padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="what-is-inventory-management" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">What is inventory management?</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">Inventory management is the process of tracking the products in your store or warehouse so you’re able to meet customer demand. It helps you know what you have, what to order, and when to order it. With effective inventory management, you’re less likely to run out of items customers want, and you can avoid overstocking those that aren’t selling.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="key-takeaways" style="width:100%"><h2 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Key takeaways</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember "><a href="#benefits">Inventory management benefits</a> include keeping the right amount of stock to meet customer demand, reducing warehouse costs, and improving cash flow.</li><li class="color-storm font-size-small ember ">Effective inventory management can create a positive customer experience and helps <a href="#aging">prevent inventory aging</a>.</li><li class="color-storm font-size-small ember ">There are multiple <a href="#types-of-inventory-management">inventory management methods</a>, including Just-In-Time, ABC analysis, dropshipping, bulk shipments, first-in, first-out (FIFO), and last-in, first-out (LIFO)</li><li class="color-storm font-size-small ember ">To optimize your inventory process, you can use <a href="#techniques">economic order quantity (EOQ) and minimum order quantity (MOQ) techniques</a>.</li><li class="color-storm font-size-small ember ">The <a href="#process">key steps of the inventory-management process</a> are receiving products, sorting and stocking products, receiving and fulfilling orders, and replenishing stock.</li><li class="color-storm font-size-small ember ">An <a href="#systems">inventory-management system</a> can automate many tasks and help you make smart business decisions.</li><li class="color-storm font-size-small ember ">Amazon offers various <a href="#solutions">solutions </a>like Fulfillment by Amazon (FBA), Fulfilled by Merchant, and Supply Chain by Amazon to help you manage inventory and fulfillment processes effectively.</li></ul></div><div class="border-color-cumulus padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="benefits" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">Inventory-management benefits</h2></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">When you effectively manage your inventory, you can enjoy several benefits that boost your business. Here are a few.</div></div><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="benefits-1" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory-management-390578199.webp" alt="photo of a warehouse" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Reduce warehouse costs and improves cashflow</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Buying the right amount of products at the right time can reduce storage costs and prevent missed sales. You can also improve cash flow by paying suppliers on time and avoiding penalties or fees.<br/><br/>Warehouse storage costs cover rent, utilities, maintenance, security, insurance, labor, equipment, and software. Inventory management optimizes the use of storage space, reduces the risk of stranded or dead inventory, and increases the efficiency of your operations.<br/><br/>Monitoring your <a href="https://sell.amazon.com/blog/inventory-to-sales-ratio">inventory to sales ratio</a> can help you understand how quickly inventory is turning into sales, allowing you to make more informed purchasing decisions.</div></div><div class="background-color-diamond border-color-aqua border-radius-16px padding-left-large padding-right-large padding-top-minibase padding-bottom-minibase border-left-8px border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-mini padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-aqua ember font-heavy">Learn the lingo:</h3></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Stranded inventory and dead stock</h3></div></div><div class="border-color-aqua padding-left-zero padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-flex-start flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell is-fluid" id="" style="width:100%"><div class="text align-start color-granite font-size-medium ember font-normal"><strong>Stranded inventory</strong>: Sellable inventory that may be in a fulfillment center or warehouse, but isn’t listed for sale on your site<br/><br/><strong>Dead stock</strong>: Unsold merchandise that’s often outdated, out of season, or in low demand</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-base padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="benefits-2" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Improve fulfillment efficiency</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Accurate inventory helps avoid out-of-stock items, overstocks, and misplacements. It also optimizes warehouse layout, storage, and replenishment that helps reduce <a href="https://sell.amazon.com/learn/ecommerce-fulfillment">fulfillment</a> and travel time.</div></div><div class="background-color-diamond border-color-aqua border-radius-16px padding-left-large padding-right-large padding-top-minibase padding-bottom-minibase border-left-8px border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-mini padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-aqua ember font-heavy">Learn the lingo:</h3></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Overstock and misplacements</h3></div></div><div class="border-color-aqua padding-left-zero padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-flex-start flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell is-fluid" id="" style="width:100%"><div class="text align-start color-granite font-size-medium ember font-normal"><strong>Overstock</strong>: When a business buys more of a product than it sells<br/><br/><strong>Misplacements</strong>: When recorded items in stock are placed in the wrong rack or aisle. Misplaced inventory may occur when items aren’t monitored and recorded in-stock after arriving at a warehouse.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-base padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="benefits-3" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Create a positive customer experience</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Shipping delays, errors, and out-of-stock products can cause customer dissatisfaction and harm your business’s reputation. Knowing how much inventory you have on hand so you can fulfill orders swiftly helps delight customers.</div></div><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="benefits-4" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory-management-449118945.webp" alt="woman scanning inventory" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="aging" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Prevent inventory aging</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">“Inventory aging” is a term used to describe items in a warehouse that are not selling quickly or at their full retail price. Inventory management can help prevent this by tracking sales velocity, forecasting demand accurately, and improving stock replenishment.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="benefits-5" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Create efficient reordering</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">An automatic reordering system can help simplify the inventory tracking process. It can automatically order products as they run low, which avoids the risk of losing track of which products have been ordered and which have not.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="benefits-6" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Detect problems early</h3></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="benefits" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Auditing inventory regularly helps fix inventory errors and discrepancies, and it can detect problems early. Be sure to inspect products when they first arrive for defects, and check actual inventory against system records.</div></div><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory_management_amazon_01.webp" alt="Amazon fulfillment conveyor belt with Amazon package" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="types-of-inventory-management" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">What are the types of inventory management?</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">When it comes to managing inventory, you have a few different methods to choose from. Each method has its own unique way of helping you keep track of products and meet customer needs.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="jit" style="width:100%"><h2 class="heading align-start font-size-small color-squid-ink ember font-heavy">Just-in-Time (JIT)</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">With Just-in-Time (JIT) inventory management, you order products just before you need them. This method helps reduce storage costs because you don’t keep a lot of stock on hand. It’s a great way to ensure you have fresh products, but it requires precise timing and reliable suppliers to avoid running out of stock.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="abc-analysis" style="width:100%"><h2 class="heading align-start font-size-small color-squid-ink ember font-heavy">ABC analysis</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">ABC analysis is a way to categorize inventory based on importance. You split products into three groups:</div></div></div><div class="border-color-snow padding-left-base padding-right-base padding-top-mini padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember "><strong>A items:</strong> These are best-selling products that bring in the most revenue. They need close monitoring.</li><li class="color-storm font-size-small ember "><strong>B items:</strong> These are moderately important products that sell regularly but don’t bring in as much revenue as A items.</li><li class="color-storm font-size-small ember "><strong>C items:</strong> These are the least important products, usually low-cost items that don’t sell often.</li></ul></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="dropshipping" style="width:100%"><h2 class="heading align-start font-size-small color-squid-ink ember font-heavy">Dropshipping</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal"><a href="https://sell.amazon.com/blog/dropshipping-on-amazon">Dropshipping</a> is a method where you don’t keep any products in stock. Instead, when a customer places an order, you buy the item from a third-party supplier who ships it directly to the customer. With dropshipping, you don’t have to worry about storage or handling products.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="bulk-shipments" style="width:100%"><h2 class="heading align-start font-size-small color-squid-ink ember font-heavy">Bulk shipments</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">Bulk shipments involve ordering large quantities of products at once. This method can save you money on shipping costs and often comes with discounts from suppliers. However, it requires a lot of storage space and can tie up cash in inventory that might not sell quickly.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="fifo-lifo" style="width:100%"><h2 class="heading align-start font-size-small color-squid-ink ember font-heavy">First-in, first-out (FIFO) and last-in, first-out (LIFO)</h2></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">FIFO and LIFO are methods related to how you manage the flow of inventory.</div></div></div><div class="border-color-snow padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember "><strong>FIFO:</strong> With first-in, first-out, the oldest stock is sold first. This method is especially important for perishable goods, where you want to sell items before they expire. FIFO also ensures you provide customers with the freshest products available.</li><li class="color-storm font-size-small ember "><strong>LIFO:</strong> Last-in, first-out is the opposite approach. With LIFO, the most recently added items are sold first. While this method can help manage costs during times of inflation, it’s less common for businesses that deal with perishable goods, as it can lead to older stock lingering on shelves.</li></ul></div><div class="border-color-snow padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="techniques" style="width:100%"><div class="has-max-width"><div class="text align-start color-storm font-size-medium ember font-normal">Each of these methods has its own advantages and challenges. The key is to choose the one that best fits your business needs and helps you delight customers.<br/><br/>To further optimize inventory management, you can also apply these techniques:</div></div></div><div class="border-color-snow padding-left-base padding-right-base padding-top-minibase padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember "><strong>Economic order quantity (EOQ):</strong> Economic order quantity is a formula that can help you strike the right balance between ordering too much and ordering too little. It helps you determine the ideal amount to order so you can minimize costs, such as storage and ordering fees. EOQ considers factors like lead time, carrying costs, and demand variability to help you make informed decisions.</li><li class="color-storm font-size-small ember "><strong>Minimum order quantity (MOQ):</strong> Minimum order quantity is the smallest amount of a product that a supplier is willing to sell to you. If you’re starting out or working with a new supplier, understanding MOQs helps you plan orders to ensure that you meet these minimum requirements, which can prevent delays in getting the stock you need. Be sure to check if your suppliers have MOQs that fit your business model.</li></ul></div><div class="border-color-snow padding-left-zero padding-right-zero padding-top-xlarge padding-bottom-xlarge border-left-zero border-right-zero border-top-1px border-bottom-1px flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="" style="width:100%"><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory-management-555122820.webp" alt="Man looking at computer with inventory behind him" title=""/></div></div><div class="border-color-cumulus padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="process" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">5 steps of the inventory-management process</h2></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">There are several stages in the <a href="https://sell.amazon.com/learn/what-is-ecommerce">ecommerce</a> inventory-management process. From stocking products to fulfilling customer orders, each step is key to help keep your business running smoothly.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="process-1" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">1. Receive and inspect your products</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Inspect raw goods and products when they’re delivered to your facility or warehouse. Ensure correct quantities, serial codes, and check for defects.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="process-2" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">2. Sort and stock products</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Store inspected products in your warehouse and update your tracking system for easy stock visibility. You can organize products based on SKU or product type.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="process-3" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">3. Accept customer orders</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">You’ve made a sale—now it’s time to process orders through a point-of-sale system or an inventory-management system.</div></div><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="process-4" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/shipping_packing_605678226.webp" alt="Someone placing a shipping label on a box" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">4. Fulfill packages and ship orders</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">As soon as possible, <a href="https://sell.amazon.com/blog/pack-ship-fulfill-orders">pack and ship orders</a>. Consider your product’s packaging needs and <a href="https://sell.amazon.com/learn/ecommerce-fulfillment">fulfillment options</a> to ensure safe and timely arrival.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="process-5" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">5. Reorder and manage existing stock</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Minimize the risk of having too much, too little, or no stock, which can result in profit loss or a poor customer experience. Certain inventory-management systems can automate the reordering process so you don’t have to worry about replenishment. They can also help you predict future demand to <a href="https://sell.amazon.com/blog/bfcm-guide">optimize stock levels for holidays and key sales moments like Black Friday</a>.<br/><br/>Effective inventory management takes time, but boosts store performance and delights customers. Poor inventory management can result in dead stock, high storage costs, unfulfilled orders, and reputational damage. Storage fees, holding costs, or the inability for customers to place orders can also decrease your profitability.</div></div></div><div class="border-color-snow padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-1px flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="systems" style="width:100%"><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory-management-665445966.webp" alt="woman looking at her tablet" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="systems" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">What are inventory-management systems?</h2></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Inventory-management systems track products from procurement to shipment. They can help you make critical business decisions such as how many units you need, your optimal inventory levels, when to reorder items, and which products to liquidate or remove.<br/><br/>The right inventory system can give you a realistic picture of what stock you have available to sell and help you run your business efficiently. It can be a manual count and ledger, a spreadsheet, or an automated software solution.<br/><br/>When an inventory-management system works correctly, you know what products you have available at a glance, along with important metrics like available shelf space, the amount of units in stock, and the precise storage location of individual products.</div></div></div><div class="border-color-snow padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-1px flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="techniques" style="width:100%"><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory_management_amazon_01.webp" alt="Amazon fulfillment conveyor belt with Amazon package" title=""/></div></div><div class="border-color-cumulus padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="solutions" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">Inventory control techniques for selling with Amazon</h2></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Inventory control is the process of ensuring you have the right number of products to fulfill customer orders. Optimizing inventory is necessary for understanding how much product you have at any given moment, when to expect the next shipment, and how to fulfill customer orders quickly. Amazon offers several solutions to help <a href="https://sell.amazon.com/brand-registry">your brand</a> get your inventory and fulfillment under control.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="fba" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Fulfillment by Amazon (FBA)</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal"><a href="https://sell.amazon.com/fulfillment-by-amazon">Fulfillment by Amazon (FBA)</a> lets you outsource order fulfillment to Amazon. When a customer makes a purchase in the Amazon store, we pick, pack, ship, and handle customer service and returns. Shipping with FBA costs <a href="https://sell.amazon.com/blog/amazon-stats">70% less per unit</a> than comparable premium options offered by other US fulfillment services. <br/><br/><a href="https://sell.amazon.com/blog/amazon-fba-for-beginners">FBA</a> can not only help you lower costs, but it can save you time so you can focus on growing your business. You can also use programs like <a href="https://sell.amazon.com/programs/subscribe-and-save">Subscribe &amp; Save</a> to help to increase sales and secure repeat customers. Or use <a href="https://sell.amazon.com/programs/buy-with-prime">Buy with Prime</a> to offer the Amazon experience on your other sales channels.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="fbm" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Fulfilled by Merchant</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal"><a href="https://sell.amazon.com/learn/fulfillment-by-merchant">Fulfilled by Merchant</a> offers a suite of Amazon tools that help you save time and money when you fulfill customer orders yourself.<br/><br/>Sync inventory and streamline orders from Amazon and <a href="https://sell.amazon.com/tools/veeqo">other sales channels</a>. Get great shipping rates and offer customers fast, reliable delivery while enjoying increased account-health protection for delivery-related claims.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="sca" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Supply Chain by Amazon</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal"><a href="https://sell.amazon.com/programs/supply-chain">Supply Chain by Amazon</a> is a fully automated set of supply chain services that gets products from manufacturers to customers around the world. It’s a complete end-to-end solution that includes programs like FBA and <a href="https://sell.amazon.com/fulfillment-by-amazon/fba-multi-channel">Multi-Channel Fulfillment (MCF)</a>. Supply Chain by Amazon keeps products in stock, automates inventory replenishment, provides faster and more reliable shipping, and can significantly lower costs.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="mcf" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Multi-Channel Fulfillment</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal"><a href="https://sell.amazon.com/fulfillment-by-amazon/fba-multi-channel">Multi-Channel Fulfillment (MCF)</a> lets you outsource fulfillment for orders placed on your own website or other sales channels. With MCF, we use your pooled FBA inventory to provide fast, low-cost, and reliable fulfillment for multiple ecommerce channels.<br/><br/>For sellers who sell across multiple channels and websites, free Amazon inventory management software like <a href="https://sell.amazon.com/tools/veeqo">Veeqo</a> can sync and track inventory across channels, locations, and FBA. When you make a sale on one channel, Veeqo makes sure your inventory levels are updated across multiple channels, preventing overselling.</div></div><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory-management-390578783.webp" alt="woman in a warehouse checking inventory" title=""/></div></div><div class="border-color-cumulus padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="problems" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">Common inventory problems and how to avoid them</h2></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Having the right stock levels helps support <a href="https://sell.amazon.com/sell-online">online sales</a> and enables your ecommerce business to thrive. But inventory can also hurt your business if mismanaged. Here are common inventory problems and some ways to avoid them.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="problems-1" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Excess inventory</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Having enough stock to ship out customer orders quickly is a good thing—but having too much inventory can cost you.<br/><br/>Excess inventory can tie up resources and run up storage costs. Aside from incurring unnecessary fees, you may be unable to respond quickly to shifts in customer demand, while aging inventory could force you to liquidate.</div></div><div class="background-color-squid-ink-dark border-color-siren border-radius-16px padding-left-large padding-right-large padding-top-minibase padding-bottom-minibase border-left-8px border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-siren design-Sell" id="inventory-performance" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-mini padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><div class=" image image-size-original align-start "><img src="https://m.media-amazon.com/images/G/01/sell/images/icons/icon-question-mark.svg" alt="" title=""/></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-siren ember font-heavy">Did you know?</h3></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-xsmall padding-bottom-xmini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h3 class="heading align-start font-size-medium color-white ember font-heavy">Amazon offers an excess inventory calculation report through FBA</h3></div><div class="border-color-aqua padding-left-zero padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-flex-start flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell is-fluid" id="" style="width:100%"><div class="text align-start color-snow font-size-small ember font-normal">We evaluate product demand, price elasticity, seller costs, and seller inputs to help ecommerce sellers manage their inventory effectively.<br/><br/>Amazon considers you to have excess inventory if you have:</div></div><div class="border-color-squid-ink padding-left-small padding-right-small padding-top-xmini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><ul class="list "><li class="color-snow font-size-small ember ">Over 90 days of supply</li><li class="color-snow font-size-small ember ">At least one unit aged over 90 days</li><li class="color-snow font-size-small ember ">A better ROI opportunity (such as reducing the price to increase sales)</li></ul></div><div class="border-color-aqua padding-left-zero padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-flex-start flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell is-fluid" id="" style="width:100%"><div class="text align-start color-snow font-size-small ember font-normal">Ensure you have about two months of supply available, are selling products in a timely manner, and are <a href="https://sell.amazon.com/blog/how-to-boost-amazon-listings">exploring opportunities to increase sales</a> to help earn a return on your investment and avoid storage fees.</div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="spacer"></div></div><div class="background-color-diamond border-color-aqua border-radius-16px padding-left-large padding-right-large padding-top-minibase padding-bottom-minibase border-left-8px border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-mini padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-aqua ember font-heavy">Learn the lingo:</h3></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Sell-through rate</h3></div></div><div class="border-color-aqua padding-left-zero padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-flex-start flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell is-fluid" id="" style="width:100%"><div class="text align-start color-granite font-size-medium ember font-normal">Sell-through rate is a measure of how well you balance inventory levels and sales. It’s calculated by dividing the number of units sold by the number of units received.</div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-base padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">The FBA sell-through rate is a measure of how well you balance FBA inventory. For Amazon sellers, it’s updated daily in a Seller Central dashboard. Whether you use FBA or not, a high sell-through rate can show that you carry popular, fast-selling items.</div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-base padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><a class="link-container video-popup-link-container" href="#" data-youtube-id="6DrByCBn4Vs" data-video-title="What is FBA Sell-Through Rate?"><div class="border-color-snow border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-1px border-right-1px border-top-1px border-bottom-1px flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell has-box-shadow box-shadow-light hover-scale-up hover-length-fast" id="" style="width:100%"><div class="background-color-siren bg-no-repeat border-color-squid-ink border-radius-8px padding-left-zero padding-right-zero padding-top-xlarge padding-bottom-xlarge border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-center flex-justify-content flex-justify-content-center amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:41.666666666666664%;background-image:url(&#x27;https://m.media-amazon.com/images/G/01/sell/images/What_is_FBA_Sell-Through_Rate.webp&#x27;);background-size:cover;background-position:center center"><div class=" image image-size-custom align-start "><img src="https://m.media-amazon.com/images/G/01/sell/images/What_is_FBA_Sell-Through_Rate.webp" alt="play video icon" title="" style="height:0px;width:auto"/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-base padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-center amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:58.333333333333336%"><div class="border-color-squid-ink padding-left-zero padding-right-small padding-top-zero padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:100%"><div class="background-color-horizon bg-no-repeat border-color-squid-ink border-radius-4px padding-left-xmini padding-right-xmini padding-top-xxmini padding-bottom-xxmini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:58.333333333333336%;background-image:url(&#x27;https://m.media-amazon.com/images/G/01/sell/images/colors/blue-50.svg&#x27;);background-size:cover;background-position:center center"><div class="text align-center color-prime-afternoon font-size-small ember font-bold">Video</div></div><div class="border-color-squid-ink padding-left-mini padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:41.666666666666664%"><div class="text align-start color-prime-afternoon font-size-small ember font-normal">3:38</div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-bold">What is the FBA sell-through rate?</h3></div></div></div></a></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="problems-2" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Low stock levels</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">On the flip side, it’s essential to have enough inventory in stock to meet customer demand. Low stock levels can hurt your sales and brand reputation. No one likes to order an item only to find it’s out of stock.<br/><br/>The right inventory level for your business may depend on seasonality, sales history, or customer demands. Run a demand-planning analysis to arrive at the optimum inventory level.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="problems-3" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Stranded or dead stock</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Stranded inventory is sellable inventory that may be in a fulfillment center or warehouse but isn’t listed for sale on your site. It hurts your business because it ties up your cash. You paid for the products and are paying for storage, but customers can’t buy.<br/><br/>Stranded inventory leads to lost sales, storage costs, and lost storage capacity. As an Amazon seller, you can easily track and <a href="https://sellercentral.amazon.com/help/hub/reference/external/G201436600?initialSessionID=141-8741971-3863723&amp;ld=ELUSSOA-app.jasper.ai&amp;ldStackingCodes=NSGoogle%3EELUSSOA-app.jasper.ai%3ENSGoogle%3EELUSFBA-app.jasper.ai%3EELUSSOA-app.jasper.ai">fix stranded inventory</a> through Seller Central.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="problems-4" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">Spoilage</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Some products like food, supplements, and cosmetics have sell-by or expiration dates. When you hold inventory past its sell-by date, your investments go down the drain.<br/><br/>Tracking products through a system can help you avoid spoilage, allowing you to run promotions or discounts on items at risk of spoiling soon.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="problems-5" style="width:100%"><h3 class="heading align-start font-size-small color-squid-ink ember font-heavy">High storage costs</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Optimizing storage space can help you lower costs and stock fast-selling items. Not tracking inventory can lead to higher costs for storage, removals, and liquidations. Even if you use a third-party inventory-management system, you still want to track how much inventory you have in storage to avoid incurring unnecessary costs.<br/><br/>Use an inventory system to track info like:</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember ">What you have in stock</li><li class="color-storm font-size-small ember ">How your inventory is aging</li><li class="color-storm font-size-small ember ">Optimum inventory levels</li></ul></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">This type of tracking will go far to help you avoid high storage costs.</div></div></div><div class="border-color-snow padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-1px flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="best-practices" style="width:100%"><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory-management-287936995.webp" alt="man and woman at warehouse" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">9 inventory management best practices for ecommerce sellers</h2></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Achieve profitability, scalability, and sustainability by improving inventory management for your <a href="https://sell.amazon.com/learn/start-ecommerce-business">ecommerce business</a>. Here are some tips to help you run your business smoothly and efficiently.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-1" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">1. Conduct regular inventory audits</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">By doing regular audits, you can catch issues before they become an even bigger problem. Regular audits ensure inventory is at the right level.<br/><br/>As a rule of thumb, you should conduct inventory audits at least one to two times a year. If you can audit quarterly, even better.<br/><br/>Cycle counting is a process that requires you to count a small amount of your inventory at a specific time, usually on a set day, without handling the entire stock in one go. It can be a more manageable way to ensure your inventory is accurate and up to date.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-2" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">2. Implement an inventory-management system</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Having an inventory-management system in place ensures you can fulfill incoming or open orders and increase profits. It helps:</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember ">Track your inventory so you know how much you have and what you need</li><li class="color-storm font-size-small ember ">Control costs</li><li class="color-storm font-size-small ember ">Improve delivery speed</li><li class="color-storm font-size-small ember ">Aid in planning and forecasting</li><li class="color-storm font-size-small ember ">Reduce time spent on inventory management</li></ul></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">There are many software options to choose from. Be sure to select a system that:</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember ">Syncs with your order fulfillment or selling system</li><li class="color-storm font-size-small ember ">Provides demand forecasting</li><li class="color-storm font-size-small ember ">Alerts you when items are running low</li><li class="color-storm font-size-small ember ">Allows quick and easy barcode scanning</li><li class="color-storm font-size-small ember ">Tracks all relevant product information</li></ul></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Amazon has several <a href="#manage-stock">inventory-management solutions</a>.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-3" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">3. Build and maintain relationships with suppliers</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Your suppliers are vital stakeholders for your business. And your success can help their business too. Here are a few ways to sustain healthy relationships with suppliers:</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember ">Pay your bills on time.</li><li class="color-storm font-size-small ember ">Treat your suppliers with respect.</li><li class="color-storm font-size-small ember ">Communicate frequently and regularly.</li><li class="color-storm font-size-small ember ">Offer constructive feedback.</li><li class="color-storm font-size-small ember ">Build goodwill by referring business.</li></ul></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Promote positive interactions with the key players in your supply chain to get the right products on time and anticipate any manufacturing or shipment issues.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-4" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">4. Sync inventory across multiple online platforms</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Multi-channel inventory systems can help scale your business by making it easier to sell across more channels. Tools automatically sync your sales and inventory so you have more time to expand to new selling websites and reach new customers. This approach also helps avoid overselling and underselling across multiple channels.<br/><br/>Amazon’s <a href="https://supplychain.amazon.com/?initialSessionID=141-8741971-3863723&amp;ld=ELUSSOA-app.jasper.ai&amp;ldStackingCodes=NSGoogle%3EELUSSOA-app.jasper.ai%3ENSGoogle%3EELUSFBA-app.jasper.ai%3EELUSSOA-app.jasper.ai">Multi-Channel Fulfillment (MCF)</a> has an inventory management system, <a href="https://supplychain.amazon.com/integrations/listing-mirror?initialSessionID=141-8741971-3863723&amp;ld=ELUSSOA-app.jasper.ai&amp;ldStackingCodes=NSGoogle%3EELUSSOA-app.jasper.ai%3ENSGoogle%3EELUSFBA-app.jasper.ai%3EELUSSOA-app.jasper.ai">Listing Mirror</a>, that helps prevent these issues by synchronizing inventory levels across multiple channels.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-5" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">5. Automate order fulfillment and tracking</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Ecommerce businesses can reduce the risk of errors and improve inventory accuracy with an automated fulfillment system, like FBA, that automatically updates inventory levels in real time, tracks sales and purchases, and generates accurate reports.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-6" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">6. Manage returns and reverse logistics</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">How your business handles returns is as important as fulfilling products you’ve sold.<br/><br/>Reverse logistics moves goods from customers back to the seller or manufacturer. Once an item is received, it can include product repairs and maintenance, refurbishing or remanufacturing defective items, or repackaging products.<br/><br/>When managed properly, reverse logistics can help improve customer satisfaction and build customer loyalty, reduce costs by recycling and reusing material, generate revenue, and improve your brand’s reputation. With FBA, you can make reverse logistics easier by outsourcing customer returns to Amazon.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-7" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">7. Reduce excess inventory and restock popular products</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Avoid sunk costs (money that has already been spent and cannot be recovered) by marking down prices or creating special deals to liquidate aging inventory or overstock products.<br/><br/>Stocking popular products and tracking how many days of supply you have can also help your business stay profitable. Monitor sales and gauge past order quantities to plan how much inventory you need throughout the year. Keep enough backup units to ensure you won’t run out of inventory due to supply chain mishaps.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-8" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">8. Plan for seasonal inventory demands</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">When the holidays roll around, demand can increase. So look back at sales data from previous years to predict what could be popular in the coming season. With sales data, you’ll know which products to stock up on and which ones might not be worth the extra shelf space.<br/><br/>Also, communicate with suppliers early. Let them know what you expect so they can prepare too. The last thing you want is to place an order and find out it’s delayed because your suppliers were surprised.<br/><br/>If you use FBA, it’s a good idea to start early. To avoid any delays, make sure to send in inventory ahead of time. Also talk with your suppliers early to ensure they can handle your increased needs. And remember to keep an eye on inventory levels in Seller Central so you can adjust when needed.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="best-practices-9" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">9. Adopt sustainable inventory management practices</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Sustainable inventory management is all about reducing waste and using resources wisely. You can start by evaluating current inventory levels and identifying items that don’t sell well. Consider donating or recycling those products instead of throwing them away. This not only clears up space, but helps the environment.<br/><br/>Look for ways to improve your supply chain efficiency. For example, you can work closely with suppliers to get smaller, more frequent shipments instead of large orders that might end up as excess stock.<br/><br/>Using eco-friendly packaging can also make a difference. Think about how every decision in your inventory process can reduce your effect on the planet. Embracing these practices strengthens your business and shows customers that you care about sustainability.</div></div><div class="background-color-diamond border-color-aqua border-radius-16px padding-left-large padding-right-large padding-top-minibase padding-bottom-minibase border-left-8px border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-mini padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-aqua ember font-heavy">Learn the lingo:</h3></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Sunk costs</h3></div></div><div class="border-color-aqua padding-left-zero padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-flex-start flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-aqua design-Sell is-fluid" id="" style="width:100%"><div class="text align-start color-granite font-size-medium ember font-normal">The phrase “sunk costs” refers to money you have already spent and can’t recover. If stock sits on the shelf for over three months, you may not be able to recover the expenses you’ve incurred in acquiring and storing the item.</div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-base padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="spacer"></div></div><div class="background-color-squid-ink-dark border-color-squid-ink-dark border-radius-16px padding-left-base padding-right-base padding-top-base padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink-dark design-Sell" id="" style="width:100%"><div class="border-color-squid-ink-dark padding-left-xsmall padding-right-xsmall padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink-dark design-Sell" id="" style="width:100%"><h3 class="heading align-start font-size-medium color-snow bookerly font-normal">“Amazon’s inventory management tools use world-class machine learning algorithms to create customized restock strategies, taking into account current inventory levels, restock preferences, supply chain constraints, and anticipated demand.”</h3></div><div class="border-color-prime-morning padding-left-xsmall padding-right-xsmall padding-top-xxmini padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-prime-morning design-Sell is-fluid is-nowrap" id="" style="width:100%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-snow font-size-medium ember font-bold">Kevin G.</div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:100%"><div class="text align-start color-snow font-size-xsmall ember font-normal">FBA Inventory Optimization Team</div></div></div><div class="border-color-squid-ink padding-left-xsmall padding-right-xsmall padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="align-start"><a href="#amazon-dashboard" class="link link-type-anchor-light">Learn about Amazon inventory tools</a></div></div></div></div><div class="border-color-snow padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-1px flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell" id="how-does-it-work" style="width:100%"><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/inventory-management-384880514.webp" alt="woman holding packages and looking at her phone" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-xsmall border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">How does Amazon inventory work?</h2></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">When sellers choose to use FBA, they automatically gain access to Amazon’s machine learning-based inventory-management system. This system uses inputs like the cost of goods sold (COGS), shipment time, and other Amazon data to forecast customer demand and set optimum inventory levels.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="manage-stock" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Amazon’s inventory management tools can help you manage stock efficiently</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">For FBA sellers, Amazon offers a suite of inventory-management tools right in Seller Central. These tools help ecommerce businesses <a href="https://www.youtube.com/watch?v=y8vqI4pIEj4&amp;initialSessionID=141-8741971-3863723&amp;ld=ELUSSOA-app.jasper.ai&amp;ldStackingCodes=NSGoogle%3EELUSSOA-app.jasper.ai%3ENSGoogle%3EELUSFBA-app.jasper.ai%3EELUSSOA-app.jasper.ai">manage their FBA inventory</a> efficiently and offer faster order fulfillment.<br/><br/>The <a href="https://sellercentral.amazon.com/help/hub/reference/external/G202174810?initialSessionID=141-8741971-3863723&amp;ld=ELUSSOA-app.jasper.ai&amp;ldStackingCodes=NSGoogle%3EELUSSOA-app.jasper.ai%3ENSGoogle%3EELUSFBA-app.jasper.ai%3EELUSSOA-app.jasper.ai">Inventory Performance Dashboard</a> in Seller Central sends an alert when stock quantities are running low and provides demand planning and forecasting to suggest recommended inventory levels and shipment timelines. The dashboard displays essential inventory information such as sell-through rates, aging stock alerts, and recommended actions to optimize storage.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="auto-inventory" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Automatically track how well you manage inventory</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Inventory performance is a measure of inventory management and replenishment. The <a href="https://sell.amazon.com/fulfillment-by-amazon?ref_=sdus_soa_sov_invent_ipd#inventory">Inventory Performance Index (IPI)</a> is a metric for Amazon sellers that measures how efficiently they manage their FBA inventory—like a credit score for inventory efficiency.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="ipi" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Improve your Inventory Performance Index score to minimize storage costs</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Your Inventory Performance Index (IPI) score is based on how well you:</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember ">Replenish popular products</li><li class="color-storm font-size-small ember ">Maintain optimal inventory levels</li><li class="color-storm font-size-small ember ">Fix listing problems</li></ul></div><div class="border-color-squid-ink border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="inventory-managemen" style="width:100%"><div class=" image image-size-fit align-center inherit-container-props "><img src="https://m.media-amazon.com/images/G/01/sell/images/IPI-01.webp" alt="inventory performance index illustrative graphic" title=""/></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-base padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="streamline" style="width:100%"><h3 class="heading align-start font-size-medium color-squid-ink ember font-heavy">Streamline inventory management and reduce costs with FBA</h3></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">As a high credit score gives you benefits, so does a high inventory score. So keep your IPI score high to lower storage costs and make more profit.<br/><br/>You can access this suite of tools through the <a href="https://sell.amazon.com/tools/seller-central">Seller Central</a> dashboard or the <a href="https://sell.amazon.com/tools/amazon-seller-app">Seller App</a> on your smartphone.<br/><br/>Along with daily inventory and storage reports, Amazon uses machine learning models to provide data-driven recommendations through features like:</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><ul class="list "><li class="color-storm font-size-small ember ">FBA Restock tool</li><li class="color-storm font-size-small ember ">Inventory Performance Index (IPI)</li><li class="color-storm font-size-small ember ">Inventory age report</li></ul></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-minibase border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="edu_i_fba" style="width:100%"><div class="align-start"><a href="https://sell.amazon.com/fulfillment-by-amazon?ref_=sdus_soa_sov_invent_myi#inventory" class="link link-type-standard-dark" target="_blank">Learn about more FBA inventory management features</a></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">There is a lot to learn about inventory management, but by starting with these tips and best practices you can reduce your costs, increase customer satisfaction, and keep your ecommerce business running smoothly. <br/><br/>Amazon programs like FBA are also here to help remove the guesswork and provide you with the inventory tools that you need to keep you business healthy.</div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-small padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="edu_i_afbafb" style="width:100%"><div class="align-start"><a href="https://sell.amazon.com/blog/amazon-fba-for-beginners" class="link link-type-standard-dark" target="_blank">Learn more about how to use FBA</a></div></div></div><div class="border-color-squid-ink padding-left-base padding-right-base padding-top-xxlarge padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="faqs" style="width:100%"><h2 class="heading align-start font-size-large color-squid-ink ember font-heavy">Frequently Asked Questions</h2></div><div class="border-color-cumulus padding-left-base padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="measure" style="width:100%"><div itemscope="" itemProp="mainEntity" itemType="https://schema.org/Question" class="accordion accordion-border-top accordion-type-light" data-is-faq="true"><div itemProp="name" class="title align-start">How do you measure to see if you are successfully managing inventory?</div><div itemscope="" itemProp="acceptedAnswer" itemType="https://schema.org/Answer" class="content"><div itemProp="text"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">There are several ways to measure your inventory-management efforts. One of the most common methods is looking at your sell-through rate to ensure you’re balancing inventory levels with sales. You can calculate it by dividing the number of units sold by the number of units received.</div></div></div></div></div></div><div class="border-color-cumulus padding-left-base padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="" style="width:100%"><div itemscope="" itemProp="mainEntity" itemType="https://schema.org/Question" class="accordion accordion-type-light" data-is-faq="true"><div itemProp="name" class="title align-start">What’s the difference between order management and inventory management?</div><div itemscope="" itemProp="acceptedAnswer" itemType="https://schema.org/Answer" class="content"><div itemProp="text"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-mini border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Order management refers to how you receive and process customer orders. Inventory management refers to how you manage products through your storage facility or warehouse. Integrating order management and fulfillment management systems and processes can help you run your business smoothly.</div></div></div></div></div></div><div class="border-color-cumulus padding-left-base padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="" style="width:100%"><div itemscope="" itemProp="mainEntity" itemType="https://schema.org/Question" class="accordion accordion-type-light" data-is-faq="true"><div itemProp="name" class="title align-start">What is supply chain management?</div><div itemscope="" itemProp="acceptedAnswer" itemType="https://schema.org/Answer" class="content"><div itemProp="text"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Supply chain management is how you manage your process for acquiring or creating products up until the products are sold. It includes managing suppliers, delivery times, inventory levels, and more.</div></div></div></div></div></div><div class="border-color-cumulus padding-left-base padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="" style="width:100%"><div itemscope="" itemProp="mainEntity" itemType="https://schema.org/Question" class="accordion accordion-type-light" data-is-faq="true"><div itemProp="name" class="title align-start">What is FBA inventory management?</div><div itemscope="" itemProp="acceptedAnswer" itemType="https://schema.org/Answer" class="content"><div itemProp="text"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">FBA inventory management refers to a service within the Fulfillment by Amazon (FBA) program. The program allows sellers to store their products in Amazon’s fulfillment network so we can pick, pack, and ship orders to customers on their behalf. As part of FBA, sellers can access tools for inventory management, like demand forecasting and recommended inventory levels.</div></div></div></div></div></div><div class="border-color-cumulus padding-left-base padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-cumulus design-Sell" id="" style="width:100%"><div itemscope="" itemProp="mainEntity" itemType="https://schema.org/Question" class="accordion accordion-type-light" data-is-faq="true"><div itemProp="name" class="title align-start">What are the differences between inventory management and supply chain management?</div><div itemscope="" itemProp="acceptedAnswer" itemType="https://schema.org/Answer" class="content"><div itemProp="text"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-start color-storm font-size-medium ember font-normal">Inventory management is all about keeping track of the products you have in stock, making sure you have enough to meet customer demand without having too much left over. Supply chain management is a bigger job. It covers the whole process of making and delivering products, from getting raw materials to sending the final product to customers. Inventory management is one part of supply chain management.</div></div></div></div></div></div></div></div></div><div class="border-color-squid-ink padding-left-xxlarge padding-right-xxlarge padding-top-xxlarge padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="spacer"></div></div><div class="border-color-snow border-radius-16px padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-1px border-right-1px border-top-1px border-bottom-1px flex-container flex-align-items-center flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell has-box-shadow box-shadow-light snippet-right-left-article" id="" style="width:100%"><div class="border-color-squid-ink padding-left-xxlarge padding-right-xxlarge padding-top-base padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><h2 class="heading align-center font-size-xxlarge color-squid-ink ember font-heavy">Start selling today</h2></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="rp_cta_pf" style="width:100%"><div class="align-center"><a href="https://sellercentral.amazon.com/gp/on-board/workflow/Registration/login.html?passthrough%2Faccount=fba_soa&amp;passthrough%2FmarketplaceID=ATVPDKIKX0DER&amp;passthrough%2FsuperSource=OAR&amp;ref_=sdus_blog__im_rp_pf" class="link button button-type-primary font-size-xlarge button-focus-default" data-ld-append="SDRP_EFULFILL_F">Sign up</a></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-xmini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="text align-center color-storm font-size-xsmall ember font-normal">$39.99 a month + selling fees</div></div></div><div class="bg-no-repeat border-color-squid-ink border-radius-12px padding-left-zero padding-right-zero padding-top-base padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%;background-image:url(&#x27;https://m.media-amazon.com/images/G/01/sell/images/business-owners-review-tablet_235935861_16-9_1280.webp&#x27;);background-size:cover;background-position:top right"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="spacer"></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-base padding-bottom-base border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="spacer"></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-xxlarge padding-bottom-xxlarge border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="spacer"></div></div></div></div></div></div><div></div><div class="background-color-squid-ink-dark border-color-snow padding-left-xxlarge padding-right-xxlarge padding-top-xsmall padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-justify-content flex-justify-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-snow design-Sell is-fluid is-mobile-row" id="" style="width:100%"><div class="has-max-width"><div class="border-color-squid-ink padding-left-zero padding-right-mini padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:16.666666666666668%"><a class="link-container " href="/" aria-label="Home"><div 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padding-left-zero padding-right-zero padding-top-xxmini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:25%"><div class=" image image-size-fit align-start lazy-loaded"><img src="https://m.media-amazon.com/images/G/01/sell/images/icon-breadcrumb-cumulus.svg" alt="" title="" data-src="https://m.media-amazon.com/images/G/01/sell/images/icon-breadcrumb-cumulus.svg"/></div></div><div class="border-color-squid-ink padding-left-mini padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:16.666666666666668%"><a class="link-container " href="#top" aria-label="Ecommerce Fulfillment"><div 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type="text/javascript"></script><script src="https://m.media-amazon.com/images/G/01/amazonservices/leadcode.min.js" type="text/javascript"></script></div> <div><script type="text/javascript">var navigationStyle = "normal";</script></div> </div> <div class="as-body desktop" data-devicetype="desktop"> <div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="seller-services-footer-hmd border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="background-color-squid-ink-dark border-color-squid-ink padding-left-xxlarge padding-right-xxlarge padding-top-mini padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="has-max-width"><nav class="nav-type-footer nav-style-dark "><section class="nav-footer-top"><article class="nav-footer-breadcrumbs"></article><article class="nav-footer-button-wrap"><button class="link popup-link button button-type-secondary-light button-type-language" data-popup-id="footer-nav-language-picker-popup">English</button><button class="country-picker country-picker-style-undefined button-type-country button-type-secondary-undefined country-US link popup-link button button-type-secondary-light" data-popup-id="footer-nav-country-picker-popup">United 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href="https://sell.amazon.de" class="country-picker-country country-DE">Germany</a></li><li><a href="https://sell.amazon.in" class="country-picker-country country-IN">India</a></li><li><a href="https://sellercentral.amazon.ie/welcome" class="country-picker-country country-IE">Ireland</a></li><li><a href="https://sell.amazon.it" class="country-picker-country country-IT">Italy</a></li><li><a href="https://sell.amazon.co.jp" class="country-picker-country country-JP">Japan</a></li><li><a href="https://sell.amazon.co.kr" class="country-picker-country country-KR">Korea</a></li><li><a href="https://vender.amazon.com.mx" class="country-picker-country country-MX">Mexico</a></li><li><a href="https://sell.amazon.nl" class="country-picker-country country-NL">Netherlands</a></li><li><a href="https://sell.amazon.pl" class="country-picker-country country-PL">Poland</a></li><li><a href="https://sell.amazon.sa" class="country-picker-country country-SA">Saudi Arabia</a></li><li><a href="https://sell.amazon.com.sg" class="country-picker-country country-SG">Singapore</a></li><li><a href="https://sell.amazon.com/global-selling/south-africa" class="country-picker-country country-ZA">South Africa</a></li><li><a href="https://sell.amazon.es" class="country-picker-country country-ES">Spain</a></li><li><a href="https://sell.amazon.se" class="country-picker-country country-SE">Sweden</a></li><li><a href="https://gs.amazon.com.tw" class="country-picker-country country-TW">Taiwan</a></li><li><a href="https://sell.amazon.co.th" class="country-picker-country country-TH">Thailand</a></li><li><a href="https://satis.amazon.com.tr" class="country-picker-country country-TR">Turkey</a></li><li><a href="https://sell.amazon.ae" class="country-picker-country country-AE">United Arab Emirates</a></li><li><a href="https://sell.amazon.co.uk" class="country-picker-country country-UK">United Kingdom</a></li><li><a href="https://sell.amazon.com" class="country-picker-country current country-US">United States</a></li><li><a href="https://sell.amazon.vn" class="country-picker-country country-VN">Vietnam</a></li></ul><p class="country-picker-footnote">Amazon operates stores worldwide, allowing you to grow your business internationally regardless of where you’re located.</p></div></div></div><button class="link popup-link button button-type-secondary-light button-type-hmd" data-popup-id="hmd-picker-popup">Feedback</button></article></section><section class="nav-footer-wrap"><ul><li class="has-children "><a>Sell with Amazon</a><ul><li class=" "><a href="https://sell.amazon.com/sell-online">Sell online</a></li><li class=" "><a href="https://sell.amazon.com/sell">How to sell on Amazon</a></li><li class=" "><a href="https://sell.amazon.com/pricing">How much does it cost?</a></li><li class=" "><a href="https://sell.amazon.com/learn/inventory-management">Inventory management</a></li><li class=" "><a href="https://sell.amazon.com/learn/what-is-dropshipping">What is dropshipping</a></li><li class=" "><a href="https://sell.amazon.com/learn/how-to-sell-books">Sell books online</a></li></ul></li><li class="has-children "><a>Selling Programs</a><ul><li class=" "><a href="https://sell.amazon.com/fulfillment-by-amazon">Fulfillment by Amazon</a></li><li class=" "><a href="https://sell.amazon.com/advertising">Amazon Advertising</a></li><li class=" "><a href="https://sell.amazon.com/global-selling">Global selling</a></li><li class=" "><a href="https://sell.amazon.com/programs/amazon-business">Amazon Business</a></li><li class=" "><a href="https://sell.amazon.com/programs/black-business-accelerator">Black Business Accelerator</a></li><li class=" "><a href="https://sell.amazon.com/programs">More programs</a></li></ul></li><li class="has-children "><a>Amazon for Brands</a><ul><li class=" "><a href="https://sell.amazon.com/build-an-online-store">Online store builder</a></li><li class=" "><a href="https://sell.amazon.com/blog/what-is-amazon-brand-registry">Amazon Brand Registry</a></li><li class=" "><a href="https://sell.amazon.com/blog/brand-management">Brand management</a></li><li class=" "><a href="https://sell.amazon.com/tools/customer-reviews">Product reviews</a></li><li class=" "><a href="https://sell.amazon.com/tools/amazon-brand-analytics">Customer Behavior Analytics</a></li><li class=" "><a href="https://sell.amazon.com/tools/a-content">A+ Content</a></li></ul></li><li class="has-children "><a>Resources</a><ul><li class=" "><a href="https://sell.amazon.com/blog">Selling Partner Blog</a></li><li class=" "><a href="https://sell.amazon.com/learn/seller-university">Seller University</a></li><li class=" "><a href="https://sellercentral.amazon.com/help/hub/reference/external/">Seller Central Help</a></li><li class=" "><a href="https://sell.amazon.com/events">Accelerate Seller Event</a></li><li class=" "><a href="https://sell.amazon.com/learn/faq">Seller FAQs</a></li><li class=" "><a href="https://www.amazon.com/make-money-with-amazon/b?ie=UTF8&amp;node=13605942011">More ways to make money</a></li></ul></li><li class="has-children "><a>Tools</a><ul><li class=" "><a href="https://sellercentral.amazon.com/gp/homepage.html?ref_=sdus_soa_xscus_login_f">Login to your seller account</a></li><li class=" "><a href="https://sell.amazon.com/tools/amazon-seller-app">Amazon Seller App</a></li><li class=" "><a href="https://sell.amazon.com/tools/seller-central">Seller Central</a></li><li class=" "><a href="https://sell.amazon.com/tools/selling-partner-appstore">Selling Partner Appstore</a></li><li class=" "><a href="https://sell.amazon.com/tools/product-opportunity-explorer">Find products to sell</a></li><li class=" "><a href="https://sell.amazon.com/fulfillment-by-amazon#rev-calculator">Revenue calculator</a></li></ul></li></ul></section></nav><div class="popup-layover hide" data-is-sc="false" id="hmd-picker-popup"><div class="popup"><div 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By submitting my feedback, I represent and warrant that no personal or sensitive data(e.g., names, addresses, telephone numbers or e-mail addresses) have been included in my responses.</span></span></label></div><button class="form-button link hmd-submit-button" disabled="" id="submit-button" type="submit">Submit</button></div></form></div><div class="hmd-feedback-message"><div class="thank-you-image-div"><label class="thank-you-image"></label></div><div class=" thank-you-title">Thanks for the feedback!</div><div class=" thank-you-message">Your feedback helps us continually improve our website experience.</div></div></div></div><div class="popup-layover hide" id="footer-nav-language-picker-popup"><div class="popup"><div class="popup-close-container"><a class="hide close-popup" data-popup-id="footer-nav-language-picker-popup" aria-label="Close language popup">✕</a></div><div class="popup-container max-width-800px"><h3 class="language-picker-heading">Select your preferred language</h3><ul class="language-popup-list single-col"><li class="language-selector" data-lang="en-US"><a href="?mons_sel_locale=en_US" class="language-picker-language current">English - US</a></li><li class="language-selector" data-lang="es-US"><a href="?mons_sel_locale=es_US" class="language-picker-language ">Español - US</a></li><li class="language-selector" data-lang="zh-CN"><a href="?mons_sel_locale=zh_CN" class="language-picker-language ">中文 - CN</a></li></ul></div></div></div></div></div><div class="background-color-squid-ink-dark border-color-squid-ink padding-left-xxlarge padding-right-xxlarge padding-top-small padding-bottom-small border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-center flex-justify-content flex-justify-content-space-between flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class="has-max-width"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-center amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:16.666666666666668%"><a class="link-container " href="/?ref_=sdus_soa_home_f"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-center flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-custom align-start "><img src="https://m.media-amazon.com/images/G/01/sell/navigation/logos/amazon-logo_rgb_wht.svg" alt="Amazon logo" title="Amazon logo" style="height:24px;width:auto" data-src="https://m.media-amazon.com/images/G/01/sell/navigation/logos/amazon-logo_rgb_wht.svg"/></div></div></a></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-center flex-justify-content flex-justify-content-flex-end amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:50%"><div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-center flex-align-content-flex-start flex-justify-content flex-justify-content-flex-end amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:33.333333333333336%"><div class="border-color-squid-ink padding-left-zero padding-right-minibase padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-center amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><div class="align-start"><a href="https://sellercentral.amazon.com/gp/help/external/201824360" class="link link-type-plain-text-mid">Terms of Service</a></div></div><div class="border-color-squid-ink padding-left-zero padding-right-xlarge padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-center amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:50%"><div class="align-start"><a href="/privacy" class="link link-type-plain-text-mid">Privacy Policy</a></div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-center amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:33.333333333333336%"><div class="text align-end color-cumulus font-size-xsmall ember font-normal">© 2024, Amazon.com Services LLC.</div></div></div><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink design-Sell is-fluid" id="" style="width:33.333333333333336%"><div class="border-color-squid-ink padding-left-zero padding-right-xsmall padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start amsg-2018 fonts-loaded border-color-squid-ink 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fonts-loaded border-color-squid-ink design-Sell" id="" style="width:16.666666666666668%"><a class="link-container " href="https://www.linkedin.com/showcase/1009933 " target="_blank"><div class="border-color-squid-ink padding-left-zero padding-right-zero padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch flex-align-content-flex-start flex-full-width amsg-2018 fonts-loaded border-color-squid-ink design-Sell" id="" style="width:100%"><div class=" image image-size-original align-center "><img src="https://m.media-amazon.com/images/G/01/sp-marketing-toolkit/guides/design/iconography/utility/social_linkedin-white.svg" alt="LinkedIn logo" title=""/></div></div></a></div><div class="border-color-squid-ink padding-left-zero padding-right-xsmall padding-top-zero padding-bottom-zero border-left-zero border-right-zero border-top-zero border-bottom-zero flex-container flex-align-items-stretch 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