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style="background-image: url('https://evgmedia.com/wp-content/uploads/2023/04/new-evg-hero-image-1-scaled.jpg');"> <div class="container"> <div class="row"> <div class="col-lg-10"> <div class="interior_hero_copy"> <h1 class="entry-title">SEO</h1> </div> </div> </div> </div> </header> <section class="content_interior_left content_interior_left_white"> <div class="container"> <div class="row justify-content-between align-items-center"> <div class="col-lg-6 order-lg-last"> <h2>How we approach global search engine optimization</h2> <p><span style="font-weight: 400;">When we talk about SEO, we mean all the “organic” efforts that strategically improve your website’s performance on search engines. We’re not just after more clicks, but rather qualified, interested users who become customers.</span></p> <p><span style="font-weight: 400;">Search is always evolving, especially now with AI disrupting the search results, and optimization isn’t a “one and done” thing. To be most effective, SEO needs to be an ongoing process. Looking at keyword rankings is just the beginning—the top of the funnel. Ultimately, we want to create long-tail optimization strategies that attract users all the way through the sales funnel. We produce content using our global network of subject matter experts in a variety of industries and in almost all languages. All of our content demonstrates the <a href="https://developers.google.com/search/blog/2022/12/google-raters-guidelines-e-e-a-t">E.E.A.T. guidelines:</a> experience, expertise, authoritativeness, and trustworthiness. </span></p> <p><span style="font-weight: 400;">Your content doesn’t need to just rank—it needs to rank where it matters. We’ll look for opportunities in the featured snippets and “People Also Ask” section of search results pages and take into account Google SGE updates to increase opportunities for your brand to be seen as Google’s “best answer” for users. </span></p> </div> <div class="col-lg-5"> <img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20width='0'%20height='0'%20viewBox='0%200%200%200'%3E%3C/svg%3E" alt="Lady Working on Computer" class="perfmatters-lazy" data-src="https://evgmedia.com/wp-content/uploads/2021/05/seo-top.jpg" /><noscript><img src="https://evgmedia.com/wp-content/uploads/2021/05/seo-top.jpg" alt="Lady Working on Computer" /></noscript> </div> </div> </div> </section> <section class="content_interior_right content_interior_right_dark"> <div class="container"> <div class="row justify-content-between align-items-center"> <div class="col-lg-6"> <p>EVG helps clients with all the pieces and parts that influence search, including:</p> <ul> <li>User experience</li> <li>Technical SEO</li> <li>Schema markup</li> <li>On-site SEO</li> <li>Links and reviews</li> <li>Site speed</li> <li>Citations</li> <li>Internal linking strategy</li> <li>MSEO in <a href="/solutions/content-translation-and-localization/" target="_blank" rel="noopener">35 languages</a></li> </ul> </div> <div class="col-lg-5"> <img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20width='0'%20height='0'%20viewBox='0%200%200%200'%3E%3C/svg%3E" alt="Map with pointer resting on keyboard to represent SEO" class="perfmatters-lazy" data-src="https://evgmedia.com/wp-content/uploads/2021/05/seo-middle.jpg" /><noscript><img src="https://evgmedia.com/wp-content/uploads/2021/05/seo-middle.jpg" alt="Map with pointer resting on keyboard to represent SEO" /></noscript> </div> </div> </div> </section> <section class="content_interior_reviews"> <div class="container"> <div class="home_reviews_wrap"> <div class="row justify-content-center"> <div class="col-md-10 col-lg-10"> <div data-aos="fade-up" class="home_reviews_inner_wrap"> <div class="reviews-carousel"> <div class="carousel-cell"> <p>We have worked with EVG in a regular capacity for the last five years, and have come to recognize them as part of our internal team. They have been a great contributor to our organization’s goals and culture. Their knowledge of the algorithms and intricacies of social media give our paid advertising that extra boost that we simply cannot match ourselves. In addition, they regularly assist us with high-quality content creation. They know how to create dynamic content that is built around our brand, and know all the tricks of the trade to ensure content is optimized for SEO purposes. We have converted countless leads as a result of their product and counsel.</p> <span>- Jamie Bryant, CCES</span> </div> <div class="carousel-cell"> <p>We have developed a long-standing relationship with EVG that has expanded to include content creation, SEO consulting, and Google Ads consulting. Their SEO consulting services have helped us to regularly exceed our company traffic volume goals, and to drive traffic to our website and blog from accounts that are most likely to convert.</p> <span>- Jessica Woodside, WIKA</span> </div> </div> </div> </div> </div> </div> </div> </section> <section class="content_interior_right content_interior_right_white"> <div class="container"> <div class="row justify-content-between align-items-center"> <div class="col-lg-6"> <h2>Come up with a plan</h2> <p><span style="font-weight: 400;">After looking at your site, your competitors, and the search engine landscape for your market, we’ll come up with a plan to make your website more appealing to both search engines and users at all levels of the sales funnel.</span></p> <p><span style="font-weight: 400;">If you’re a company focused on local business, wherever “local” is for you, we’ll help you be sure your Google My Business has all the right information, citations are correct, and local listings backlinks are optimized. If you’re less focused on local SEO and more concerned with national or international search, we’ll compare your efforts to your competitors to be sure all bases are covered.</span></p> </div> <div class="col-lg-5"> <img src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20width='0'%20height='0'%20viewBox='0%200%200%200'%3E%3C/svg%3E" alt="Group of Ladies Talking" class="perfmatters-lazy" data-src="https://evgmedia.com/wp-content/uploads/2021/05/content-placeholder.jpg" /><noscript><img src="https://evgmedia.com/wp-content/uploads/2021/05/content-placeholder.jpg" alt="Group of Ladies Talking" /></noscript> </div> </div> </div> </section> <section class="interior_cta_wrap interior_cta_wrap_gray"> <div class="container"> <div class="row justify-content-center"> <div class="col-md-8 col-lg-7"> <h2>Let's Talk</h2> <p>Our services are clear, fairly priced, and transparent. Want to work with an agency that’s easy to understand? 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