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!important;}.wp-block-heading.has-accent-background-color{background-color: var(--wp--preset--color--accent) !important;}.wp-block-heading.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.wp-block-heading.has-gray-border-color{border-color: var(--wp--preset--color--gray) !important;}.wp-block-heading.has-accent-border-color{border-color: var(--wp--preset--color--accent) !important;}.wp-block-heading.has-heading-2-font-size{font-size: var(--wp--preset--font-size--heading-2) !important;}.wp-block-heading.has-heading-3-font-size{font-size: var(--wp--preset--font-size--heading-3) !important;}.wp-block-heading.has-heading-4-font-size{font-size: var(--wp--preset--font-size--heading-4) !important;}.wp-block-heading.has-heading-5-font-size{font-size: var(--wp--preset--font-size--heading-5) !important;}.wp-block-heading.has-heading-6-font-size{font-size: var(--wp--preset--font-size--heading-6) !important;}.wp-block-list.has-body-1-font-size{font-size: var(--wp--preset--font-size--body-1) !important;}.wp-block-list.has-body-2-font-size{font-size: var(--wp--preset--font-size--body-2) !important;}.wp-block-list.has-body-3-font-size{font-size: var(--wp--preset--font-size--body-3) !important;}.wp-block-quote.has-black-color{color: var(--wp--preset--color--black) !important;}.wp-block-quote.has-accent-color{color: var(--wp--preset--color--accent) !important;}.wp-block-quote.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.wp-block-quote.has-accent-background-color{background-color: var(--wp--preset--color--accent) !important;}.wp-block-quote.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.wp-block-quote.has-accent-border-color{border-color: var(--wp--preset--color--accent) !important;}.wp-block-quote.has-quote-1-font-size{font-size: var(--wp--preset--font-size--quote-1) !important;}.wp-block-quote.has-quote-2-font-size{font-size: var(--wp--preset--font-size--quote-2) !important;}.wp-block-quote.has-quote-3-font-size{font-size: var(--wp--preset--font-size--quote-3) !important;} :root :where(.wp-block-post-template-is-layout-flow) > :first-child{margin-block-start: 0;}:root :where(.wp-block-post-template-is-layout-flow) > :last-child{margin-block-end: 0;}:root :where(.wp-block-post-template-is-layout-flow) > *{margin-block-start: var(--wp--custom--space--responsive--large);margin-block-end: 0;}:root :where(.wp-block-post-template-is-layout-constrained) > :first-child{margin-block-start: 0;}:root :where(.wp-block-post-template-is-layout-constrained) > :last-child{margin-block-end: 0;}:root :where(.wp-block-post-template-is-layout-constrained) > *{margin-block-start: var(--wp--custom--space--responsive--large);margin-block-end: 0;}:root :where(.wp-block-post-template-is-layout-flex){gap: var(--wp--custom--space--responsive--large);}:root :where(.wp-block-post-template-is-layout-grid){gap: var(--wp--custom--space--responsive--large);} :root :where(.wp-block-columns-is-layout-flow) > :first-child{margin-block-start: 0;}:root :where(.wp-block-columns-is-layout-flow) > :last-child{margin-block-end: 0;}:root :where(.wp-block-columns-is-layout-flow) > *{margin-block-start: var(--wp--custom--space--responsive--large);margin-block-end: 0;}:root :where(.wp-block-columns-is-layout-constrained) > :first-child{margin-block-start: 0;}:root :where(.wp-block-columns-is-layout-constrained) > :last-child{margin-block-end: 0;}:root :where(.wp-block-columns-is-layout-constrained) > *{margin-block-start: var(--wp--custom--space--responsive--large);margin-block-end: 0;}:root :where(.wp-block-columns-is-layout-flex){gap: var(--wp--custom--space--responsive--large);}:root :where(.wp-block-columns-is-layout-grid){gap: var(--wp--custom--space--responsive--large);} :root :where(.wp-block-pullquote){border-top-color: var(--wp--custom--border--4);border-top-width: 1px;border-top-style: solid;border-bottom-color: var(--wp--custom--border--4);border-bottom-width: 1px;border-bottom-style: solid;color: var(--wp--custom--text--interactive);font-family: var(--wp--custom--quotation--1--font-family);font-size: var(--wp--custom--quotation--1--font-size);font-weight: var(--wp--custom--quotation--1--font-weight);letter-spacing: var(--wp--custom--quotation--1--letter-spacing);line-height: var(--wp--custom--quotation--1--line-height);padding-top: var(--wp--custom--space--responsive--large);padding-right: var(--wp--custom--space--responsive--large);padding-bottom: var(--wp--custom--space--responsive--large);padding-left: var(--wp--custom--space--responsive--large);} :root :where(.wp-block-heading){color: var(--wp--custom--text--primary);} :root :where(.wp-block-heading h1){font-family: var(--wp--custom--heading--6--font-family);font-size: var(--wp--custom--heading--6--font-size);font-weight: var(--wp--custom--heading--6--font-weight);letter-spacing: var(--wp--custom--heading--6--letter-spacing);line-height: var(--wp--custom--heading--6--line-height);} :root :where(.wp-block-heading h2){font-family: var(--wp--custom--heading--4--font-family);font-size: var(--wp--custom--heading--4--font-size);font-weight: var(--wp--custom--heading--4--font-weight);letter-spacing: var(--wp--custom--heading--4--letter-spacing);line-height: var(--wp--custom--heading--4--line-height);} :root :where(.wp-block-heading h3){font-family: var(--wp--custom--heading--3--font-family);font-size: var(--wp--custom--heading--3--font-size);font-weight: var(--wp--custom--heading--3--font-weight);letter-spacing: var(--wp--custom--heading--3--letter-spacing);line-height: var(--wp--custom--heading--3--line-height);} :root :where(.wp-block-heading h4){font-family: var(--wp--custom--heading--2--font-family);font-size: var(--wp--custom--heading--2--font-size);font-weight: var(--wp--custom--heading--2--font-weight);letter-spacing: 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class="wp-block-athletics-blocks-vip-page-header undefined page-header" style="background:#FFFFFF"> <div class="wp-block-athletics-blocks-vip-page-header-top page-header__top"><div class="page-header__text-container--wrapper "><div class="page-header__text-container "><div class="page-header__title-wrapper heading-6-serif"><h1 class="page-header__title">Parse.ly Blog</h1></div><div class="page-header__dek--wrapper"></div></div></div></div> </div> <main class="wp-block-group is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-group alignwide has-global-padding is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-query alignwide is-layout-flow wp-block-query-is-layout-flow"><ul class="wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow"><li class="wp-block-post post-15797 post type-post status-publish format-standard has-post-thumbnail hentry category-journalism-today tag-ai tag-audience-development tag-audience-segmentation tag-content-analytics tag-content-personalization tag-content-strategy tag-first-party-data tag-industry-media tag-security tag-stage-tofu"> <figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/digital-audience-development-strategies/" target="_self" ><img width="1024" height="576" src="https://www.parse.ly/wp-content/uploads/sites/6/2025/01/The-Top-Five-Digital-Audience-Development-Strategies-for-Publishers-parsely.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="The Top Five Digital Audience Development Strategies for Publishers" style="object-fit:cover;" decoding="async" fetchpriority="high" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2025/01/The-Top-Five-Digital-Audience-Development-Strategies-for-Publishers-parsely.png 2120w, https://www.parse.ly/wp-content/uploads/sites/6/2025/01/The-Top-Five-Digital-Audience-Development-Strategies-for-Publishers-parsely.png?resize=300,169 300w, https://www.parse.ly/wp-content/uploads/sites/6/2025/01/The-Top-Five-Digital-Audience-Development-Strategies-for-Publishers-parsely.png?resize=768,432 768w, https://www.parse.ly/wp-content/uploads/sites/6/2025/01/The-Top-Five-Digital-Audience-Development-Strategies-for-Publishers-parsely.png?resize=1024,576 1024w, https://www.parse.ly/wp-content/uploads/sites/6/2025/01/The-Top-Five-Digital-Audience-Development-Strategies-for-Publishers-parsely.png?resize=1536,864 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2025/01/The-Top-Five-Digital-Audience-Development-Strategies-for-Publishers-parsely.png?resize=2048,1152 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></figure> <h2 class="wp-block-post-title"><a href="https://www.parse.ly/digital-audience-development-strategies/" target="_self" >The Top Five Digital Audience Development Strategies for Publishers</a></h2> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">Greg Ogarrio</p></div></div> <div class="wp-block-post-date"><time datetime="2025-01-27T08:00:00+00:00">January 27, 2025</time></div></div> </li></ul></div> </div> <div class="wp-block-query blog-roll is-layout-flow wp-block-query-is-layout-flow"><ul class="wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow"><li class="wp-block-post post-20625 post type-post status-publish format-standard has-post-thumbnail hentry category-parse-ly-tech tag-ai tag-content-analytics tag-content-strategy tag-google-algorithm tag-industry-media tag-parse-ly tag-role-creative tag-seo tag-stage-tofu"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:33.33%"><figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/ai-overviews-search-traffic/" target="_self" ><img width="1024" height="536" src="https://www.parse.ly/wp-content/uploads/sites/6/2024/11/4-speaker-w-logo12.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Navigating the New Search Landscape" style="object-fit:cover;" decoding="async" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2024/11/4-speaker-w-logo12.png 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2024/11/4-speaker-w-logo12.png?resize=300,157 300w, https://www.parse.ly/wp-content/uploads/sites/6/2024/11/4-speaker-w-logo12.png?resize=768,402 768w, https://www.parse.ly/wp-content/uploads/sites/6/2024/11/4-speaker-w-logo12.png?resize=1024,536 1024w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></figure></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66.66%"><h2 class="wp-block-post-title"><a href="https://www.parse.ly/ai-overviews-search-traffic/" target="_self" >Navigating the New Search Landscape</a></h2> <div class="wp-block-post-excerpt"><p class="wp-block-post-excerpt__excerpt">Explore strategies to adapt to Google AI Overviews impacting organic search traffic; boost your brand visibility. </p></div> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-3 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">Greg Ogarrio</p></div></div> <div class="wp-block-post-date"><time datetime="2024-12-05T15:26:50+00:00">December 5, 2024</time></div></div> </div> </div> </li><li class="wp-block-post post-20578 post type-post status-publish format-standard has-post-thumbnail hentry category-parse-ly-tech tag-content-analytics tag-content-strategy tag-google-algorithm tag-google-search-console tag-industry-media tag-nielseniq tag-parse-ly tag-role-creative tag-role-technical tag-seo tag-stage-mofu tag-wall-street-journal"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:33.33%"><figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/maximize-google-search-traffic/" target="_self" ><img width="1024" height="536" src="https://www.parse.ly/wp-content/uploads/sites/6/2024/09/4-speaker-w-logo9.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Getting More From Google to Maximize Search Traffic " style="object-fit:cover;" decoding="async" loading="lazy" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2024/09/4-speaker-w-logo9.png 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2024/09/4-speaker-w-logo9.png?resize=300,157 300w, https://www.parse.ly/wp-content/uploads/sites/6/2024/09/4-speaker-w-logo9.png?resize=768,402 768w, https://www.parse.ly/wp-content/uploads/sites/6/2024/09/4-speaker-w-logo9.png?resize=1024,536 1024w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66.66%"><h2 class="wp-block-post-title"><a href="https://www.parse.ly/maximize-google-search-traffic/" target="_self" >Getting More From Google to Maximize Search Traffic </a></h2> <div class="wp-block-post-excerpt"><p class="wp-block-post-excerpt__excerpt">Enhance SEO with quality, clarity, and conciseness. Discover strategies to boost search traffic and adapt to Google’s changing algorithm. </p></div> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-4 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">Greg Ogarrio</p></div></div> <div class="wp-block-post-date"><time datetime="2024-10-01T15:36:05+00:00">October 1, 2024</time></div></div> </div> </div> </li><li class="wp-block-post post-20438 post type-post status-publish format-standard has-post-thumbnail hentry category-parse-ly-tech category-changelog tag-content-analytics tag-content-strategy tag-google-algorithm tag-google-search-console tag-industry-enterprise tag-industry-media tag-parse-ly tag-role-creative tag-role-technical tag-seo tag-stage-mofu"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:33.33%"><figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/google-search-console-parsely/" target="_self" ><img width="1024" height="569" src="https://www.parse.ly/wp-content/uploads/sites/6/2024/07/google-console-v2.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Integrating Your Google Search Console With the Parse.ly Dashboard" style="object-fit:cover;" decoding="async" loading="lazy" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2024/07/google-console-v2.png 2362w, https://www.parse.ly/wp-content/uploads/sites/6/2024/07/google-console-v2.png?resize=300,167 300w, https://www.parse.ly/wp-content/uploads/sites/6/2024/07/google-console-v2.png?resize=768,427 768w, https://www.parse.ly/wp-content/uploads/sites/6/2024/07/google-console-v2.png?resize=1024,569 1024w, https://www.parse.ly/wp-content/uploads/sites/6/2024/07/google-console-v2.png?resize=1536,853 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2024/07/google-console-v2.png?resize=2048,1138 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66.66%"><h2 class="wp-block-post-title"><a href="https://www.parse.ly/google-search-console-parsely/" target="_self" >Integrating Your Google Search Console With the Parse.ly Dashboard</a></h2> <div class="wp-block-post-excerpt"><p class="wp-block-post-excerpt__excerpt">Access Google Search Console within your Parse.ly Dashboard for better keyword and SEO insights right next to your content data. </p></div> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-5 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">Doyle Irvin</p></div></div> <div class="wp-block-post-date"><time datetime="2024-09-03T13:15:00+00:00">September 3, 2024</time></div></div> </div> </div> </li><li class="wp-block-post post-13062 post type-post status-publish format-standard has-post-thumbnail hentry category-tips-and-tricks-using-parse-ly category-parse-ly-tech tag-ai-assisted tag-blog tag-content-metrics tag-conversions tag-google-analytics tag-google-analytics-4 tag-referral-traffic"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:33.33%"><figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/ga4-problems/" target="_self" ><img width="1024" height="571" src="https://www.parse.ly/wp-content/uploads/sites/6/2023/03/3-main-problems-GA4.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="3 Main Problems With GA4 and How to Avoid Them" style="object-fit:cover;" decoding="async" loading="lazy" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2023/03/3-main-problems-GA4.png 2354w, https://www.parse.ly/wp-content/uploads/sites/6/2023/03/3-main-problems-GA4.png?resize=300,167 300w, https://www.parse.ly/wp-content/uploads/sites/6/2023/03/3-main-problems-GA4.png?resize=768,428 768w, https://www.parse.ly/wp-content/uploads/sites/6/2023/03/3-main-problems-GA4.png?resize=1024,571 1024w, https://www.parse.ly/wp-content/uploads/sites/6/2023/03/3-main-problems-GA4.png?resize=1536,856 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2023/03/3-main-problems-GA4.png?resize=2048,1141 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66.66%"><h2 class="wp-block-post-title"><a href="https://www.parse.ly/ga4-problems/" target="_self" >3 Main Problems With GA4 and How to Avoid Them</a></h2> <div class="wp-block-post-excerpt"><p class="wp-block-post-excerpt__excerpt">There’s a lot to unpack with the shift from Universal Analytics (UA) to Google Analytics 4 (GA4). While GA4 boasts … </p></div> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-6 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">Kayla Mehojah</p></div></div> <div class="wp-block-post-date"><time datetime="2024-06-20T15:56:30+00:00">June 20, 2024</time></div></div> </div> </div> </li><li class="wp-block-post post-13110 post type-post status-publish format-standard has-post-thumbnail hentry category-analytics-that-matter tag-blog tag-content-analytics tag-ga4"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:33.33%"><figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/google-removes-key-features-from-ga4/" target="_self" ><img width="1024" height="536" src="https://www.parse.ly/wp-content/uploads/sites/6/2023/11/Blog-Image-Google-is-removing-key-features-from-GA43.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Google Removes Key Features From GA4" style="object-fit:cover;" decoding="async" loading="lazy" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2023/11/Blog-Image-Google-is-removing-key-features-from-GA43.png 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2023/11/Blog-Image-Google-is-removing-key-features-from-GA43.png?resize=300,157 300w, https://www.parse.ly/wp-content/uploads/sites/6/2023/11/Blog-Image-Google-is-removing-key-features-from-GA43.png?resize=768,402 768w, https://www.parse.ly/wp-content/uploads/sites/6/2023/11/Blog-Image-Google-is-removing-key-features-from-GA43.png?resize=1024,536 1024w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66.66%"><h2 class="wp-block-post-title"><a href="https://www.parse.ly/google-removes-key-features-from-ga4/" target="_self" >Google Removes Key Features From GA4</a></h2> <div class="wp-block-post-excerpt"><p class="wp-block-post-excerpt__excerpt">The shift to GA4 from Universal Analytics has caused headaches for users across the web. And usage is declining. Research … </p></div> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-7 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">Doyle Irvin</p></div></div> <div class="wp-block-post-date"><time datetime="2023-11-16T08:00:26+00:00">November 16, 2023</time></div></div> </div> </div> </li><li class="wp-block-post post-5900 post type-post status-publish format-standard has-post-thumbnail hentry category-analytics-that-matter category-featured tag-authority-report tag-blog tag-facebook tag-google tag-referrals"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:33.33%"><figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/facebook-google-news-topic-referrers/" target="_self" ><img width="1024" height="536" src="https://www.parse.ly/wp-content/uploads/sites/6/2017/05/Lifestyle-Audiences-1536x804-1.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Lifestyle Audiences Live on Facebook, Technology Readers Still Want Google Search" style="object-fit:cover;" decoding="async" loading="lazy" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2017/05/Lifestyle-Audiences-1536x804-1.png 3072w, https://www.parse.ly/wp-content/uploads/sites/6/2017/05/Lifestyle-Audiences-1536x804-1.png?resize=300,157 300w, https://www.parse.ly/wp-content/uploads/sites/6/2017/05/Lifestyle-Audiences-1536x804-1.png?resize=768,402 768w, https://www.parse.ly/wp-content/uploads/sites/6/2017/05/Lifestyle-Audiences-1536x804-1.png?resize=1024,536 1024w, https://www.parse.ly/wp-content/uploads/sites/6/2017/05/Lifestyle-Audiences-1536x804-1.png?resize=1536,804 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2017/05/Lifestyle-Audiences-1536x804-1.png?resize=2048,1072 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66.66%"><h2 class="wp-block-post-title"><a href="https://www.parse.ly/facebook-google-news-topic-referrers/" target="_self" >Lifestyle Audiences Live on Facebook, Technology Readers Still Want Google Search</a></h2> <div class="wp-block-post-excerpt"><p class="wp-block-post-excerpt__excerpt">In 2016, on average, 40% of external referrers to the Parse.ly network of sites found the content via Facebook, 35% … </p></div> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-8 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">clareondrey</p></div></div> <div 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Report" style="object-fit:cover;" decoding="async" loading="lazy" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2023/09/MartechTrendsReport_FeaturedImage_1536x804_2x-1.png 3072w, https://www.parse.ly/wp-content/uploads/sites/6/2023/09/MartechTrendsReport_FeaturedImage_1536x804_2x-1.png?resize=300,157 300w, https://www.parse.ly/wp-content/uploads/sites/6/2023/09/MartechTrendsReport_FeaturedImage_1536x804_2x-1.png?resize=768,402 768w, https://www.parse.ly/wp-content/uploads/sites/6/2023/09/MartechTrendsReport_FeaturedImage_1536x804_2x-1.png?resize=1024,536 1024w, https://www.parse.ly/wp-content/uploads/sites/6/2023/09/MartechTrendsReport_FeaturedImage_1536x804_2x-1.png?resize=1536,804 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2023/09/MartechTrendsReport_FeaturedImage_1536x804_2x-1.png?resize=2048,1072 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66.66%"><h2 class="wp-block-post-title"><a href="https://www.parse.ly/insights-from-the-martech-trends-2023-report/" target="_self" >Unveiling the Future of Marketing Technology: Insights from the Martech Trends 2023 Report</a></h2> <div class="wp-block-post-excerpt"><p class="wp-block-post-excerpt__excerpt">In the dynamic and transformative landscape of digital marketing, staying ahead of the curve requires a deep understanding of the … </p></div> <div class="wp-block-group post-details is-nowrap is-layout-flex wp-container-core-group-is-layout-9 wp-block-group-is-layout-flex"><div class="wp-block-post-author"><div class="wp-block-post-author__content"><p class="wp-block-post-author__name">Andrew Butler</p></div></div> <div class="wp-block-post-date"><time datetime="2023-09-12T05:00:54+00:00">September 12, 2023</time></div></div> </div> </div> </li><li class="wp-block-post post-13043 post type-post status-publish format-standard has-post-thumbnail hentry category-tips-and-tricks-using-parse-ly tag-blog tag-meta tag-omnichannel tag-social-media tag-threads"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-8 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:33.33%"><figure class="wp-block-post-featured-image"><a href="https://www.parse.ly/track-traffic-meta-threads/" target="_self" ><img width="1024" height="536" src="https://www.parse.ly/wp-content/uploads/sites/6/2023/08/Meta-threads-blog.png?w=1024" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="How to Track Traffic From Meta’s Threads" style="object-fit:cover;" decoding="async" loading="lazy" srcset="https://www.parse.ly/wp-content/uploads/sites/6/2023/08/Meta-threads-blog.png 1536w, https://www.parse.ly/wp-content/uploads/sites/6/2023/08/Meta-threads-blog.png?resize=300,157 300w, 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